Leading Stars
Leading Stars
Leading Stars
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Kenneth Mitchell<br />
Rocky Mount, NC<br />
#1 for May<br />
Amanda Richardson<br />
Beaver Dam, WI<br />
#1 for May<br />
<strong>Leading</strong> <strong>Stars</strong><br />
Most Ears Helped<br />
39 units<br />
from 27 tests<br />
•<br />
$93,920<br />
in sales<br />
Amanda Richardson<br />
Beaver Dam, WI<br />
#2 for May<br />
Shooting <strong>Stars</strong><br />
Most Units Above Goal<br />
147% above<br />
goal<br />
•<br />
$119,620<br />
in sales<br />
•<br />
37 units<br />
Kenneth Mitchell<br />
Rocky Mount, NC<br />
#2 for May<br />
37 units<br />
from 23 tests<br />
•<br />
$119,620<br />
in sales<br />
129% above<br />
goal<br />
•<br />
$93,920<br />
in sales<br />
•<br />
39 units<br />
May 2011<br />
Dwayne Leach<br />
Tyler, TX<br />
#3 for May<br />
Jeff Szmanda<br />
Beaver Dam, WI<br />
#3 for May<br />
34 units<br />
from 25 tests<br />
•<br />
$76,372<br />
in sales<br />
123% above<br />
goal<br />
•<br />
$78,155<br />
in sales<br />
•<br />
27 units
2<br />
Bright <strong>Stars</strong><br />
W. Springfield, MA<br />
Erin Parnell<br />
Josh Krushenick<br />
Tyler, TX<br />
Dwayne Leach<br />
Butler, PA<br />
Schon Slagle<br />
William Yost<br />
Rocky Mount, NC<br />
Allison Vaughn<br />
Jeff Sumerlin<br />
Kenneth Mitchell<br />
Reginald Harrison<br />
Sonya Hilton<br />
Rising <strong>Stars</strong><br />
Louisville, KY<br />
Malda Feldman<br />
Mike Mullen<br />
W. Springfield, MA<br />
Andrew Russell<br />
Chris Gulick<br />
Thomas McCormack<br />
Walter Nowak<br />
Minnetonka, MN<br />
Chris DiCapo<br />
Erik Raml<br />
Kevin Dee<br />
Larry Wynia<br />
Minnetonka, MN<br />
Dan Zander<br />
Centralia, WA<br />
Dane Gregersen<br />
Edward Steed<br />
Julie Krupp<br />
Beaver Dam, WI<br />
Amanda Richardson<br />
Dan Morrissey<br />
Donald Szmanda<br />
Jeff Szmanda<br />
Keith Swanson<br />
Lisa Hart<br />
Paul Ebben<br />
Terrance Ford<br />
Travis Thomley<br />
Centralia, WA<br />
Cindy King<br />
Springfield, OH<br />
Bill Bruns<br />
Beaver Dam, WI<br />
Andy Karau<br />
Brian Czarnecki<br />
Jason Meyer<br />
Meagan Brown<br />
Minnetonka, MN<br />
Brad Murray<br />
20 or More Ears Helped in May<br />
Raleigh, NC<br />
Becky Israel<br />
Jeff Hartney<br />
Robert Cornish<br />
Portland, OR<br />
Darryl Brooks<br />
Tiffany Parret<br />
LHAC, Louisville, KY<br />
Aviv Naamani<br />
Scottsdale, AZ<br />
Robert Bofman<br />
15 or More Ears Helped in May<br />
Raleigh, NC<br />
Faith Cook<br />
JB Warren<br />
Tammie Crawford<br />
Mansfield, OH<br />
Mary Beth Wright<br />
Portland, OR<br />
R. David King<br />
LHAC, Louisville, KY<br />
Damon Welch<br />
Peter Pearlman
Avada’s Good to Great Q & A<br />
Tonya Barlow<br />
M.S.,CCC-A, FAAA<br />
Director of Audiology<br />
Avada Audiology<br />
& Balance Center<br />
Louisville, KY<br />
A. There are a number of tools and techniques<br />
available to help with this process. Let’s<br />
review just a few.<br />
First, make sure to perform accurate testing<br />
and relate the findings to the technology available.<br />
For example, after testing for frequency<br />
specific LDLs explain to the patient that today’s<br />
hearing instrument technology is capable<br />
of compressing (or “clamping down”) on loud<br />
sounds to provide comfort to the patient.<br />
Another way to make your test results relevant<br />
to current technology is to explain that almost<br />
every configuration of hearing loss can now be<br />
fit prescriptively using the latest technology. You<br />
could state that older technology would not allow<br />
us to just amplify the high frequencies without<br />
giving some amplification in the lows that<br />
most patients simply do not need. A very powerful<br />
point can also be made while performing<br />
Sound Field testing in background noise.<br />
Explain to the patient and third party just<br />
how intelligent hearing instrument technology<br />
is at helping to hear and understand in background<br />
noise. Get them excited at this point in<br />
the evaluation about the Demo that is to come!<br />
“Since this is where you are experiencing the<br />
most hearing difficulties, I will program a set of<br />
digital hearing instruments and let you listen to<br />
the difference in background noise. Would you<br />
like that”?<br />
During the recommendation phase of the ATP,<br />
reiterate these findings and how higher technol-<br />
Q. What are some things I can do to fit higher levels of<br />
technology to my patients, thus creating better overall<br />
satisfaction with my fittings?<br />
ogy will be able to help in more difficult listening<br />
environments. Use the Lifestyles and Environment<br />
chart to let patients “choose” the technology<br />
appropriate for their own lifestyle. This will<br />
also help to create more realistic expectations if<br />
lower technology is chosen. This will tie directly<br />
into your ADE findings. The communication difficulties<br />
that a patient finds most troublesome<br />
should be addressed with the appropriate technology.<br />
Having them take part in this process<br />
creates trust.<br />
Using Care Credit is one of the most beneficial<br />
tools you have to upgrade to better technology.<br />
You should present hearing healthcare<br />
as an investment and offer affordable payments<br />
to every patient. Never go down in technology<br />
as a first resort, always offer payment options to<br />
keep the patient in better technology.<br />
Finally, Avada’s Loyalty Rewards Program is<br />
an awesome way to upgrade existing patients<br />
into better technology. We should be Sound<br />
Field testing and demonstrating current technologies<br />
frequently on these patients. Do your<br />
homework and write pricing information on a<br />
Loyalty Rewards brochure to hand to the patient.<br />
Get your PCC involved with this and the<br />
sky is the limit! Hand these out to patients and<br />
their loved ones that drop hearing instruments<br />
off at the window to be cleaned and/or repaired.<br />
We are fortunate at Avada to have all of these<br />
remarkable tools at our disposal. If we utilize<br />
them, we will have much happier patients.<br />
3
4<br />
PCC of the Month: Sue Bongers,<br />
Green Bay, Wisconsin<br />
of the Avada staff.<br />
Sue Bongers as been<br />
part of the Avada team<br />
at our Green Bay (Titletown,<br />
USA) office for<br />
almost 2 years. Since<br />
starting with Avada, she<br />
has made an immediate<br />
positive impact on<br />
both the Avada patients<br />
in the area and the rest<br />
Sue clearly understands that the success<br />
of each office is largely dependent on our<br />
PCC performing at a high level. Her high level<br />
of performance is evident in the number of<br />
people she has helped improve the quality<br />
of their life through better hearing. This year<br />
she is, on average, helping 5 people and generating<br />
$28,000 per month for the offices for<br />
which she is responsible!<br />
What makes her so successful? In addition<br />
to her great attitude (and sense of humor),<br />
she understands that her main responsibility<br />
is to bring people through Avada’s front door.<br />
Her focus has been on contacting current<br />
Avada patient’s to make sure they are up to<br />
date with their testing and hearing their absolute<br />
best.<br />
Having been a part of the service industry<br />
for nearly two decades (including the Make a<br />
Wish Foundation), Sue is driven by both the<br />
personal and financial rewards of “making<br />
people happy”.<br />
When not at work, you will more than likely<br />
find Sue fishing up north at her cottage in<br />
Crandon, WI trying to catch some walleye,<br />
bluegill, and perch with her husband of 35<br />
years.<br />
We are happy to have Sue as part of the<br />
Avada team and appreciate all that she has<br />
done for Avada and our patients!<br />
Matthew Thompson<br />
PCC Manager<br />
Avada of Wisconsin & Illinois
YTD 90%+ Net Satisfaction Index with 15 Unit+ Monthly Average<br />
West Springfield, MA<br />
Josh Krushenick<br />
Robert Ruel<br />
Tyler, TX<br />
Cheri Sledge<br />
Dwayne Leach<br />
Rocky Mount, NC<br />
Allison Vaughn<br />
Jeff Sumerlin<br />
Kenneth Mitchell<br />
Reginald Harrison<br />
Sonya Hilton<br />
Top Ten <strong>Leading</strong> Revenue Producers, Monthly & YTD<br />
Super <strong>Stars</strong><br />
Gold <strong>Stars</strong><br />
Practitioner Region May $ YTD $ (rank)<br />
Amanda Richardson<br />
Keith Swanson<br />
Kenneth Mitchell<br />
Donald Szmanda<br />
Jeff Szmanda<br />
Dwayne Leach<br />
Robert Cornish<br />
Lisa Hart<br />
Terrance Ford<br />
Larry Wynia<br />
Allison Vaughn<br />
Julie Krupp<br />
Becky Israel<br />
Dan Zander<br />
Minnetonka, MN<br />
Dan Zander<br />
Erik Raml<br />
Centralia, WA<br />
Cindy King<br />
Dane Gregersen<br />
Edward Steed<br />
Julie Krupp<br />
Rick Baker<br />
Springfield, OH<br />
Taunya Hough<br />
Beaver Dam, WI<br />
Beaver Dam, WI<br />
Rocky Mount, NC<br />
Beaver Dam, WI<br />
Beaver Dam, WI<br />
Tyler, TX<br />
Raleigh, NC<br />
Beaver Dam, WI<br />
Beaver Dam, WI<br />
Minnetonka, MN<br />
Rocky Mount, NC<br />
Centralia, WA<br />
Raleigh, NC<br />
Minnetonka, MN<br />
Beaver Dam, WI<br />
Amanda Richardson<br />
Donald Szmanda<br />
Jeff Szmanda<br />
Lisa Hart<br />
Terrance Ford<br />
RaIeigh, NC<br />
Becky Israel<br />
Jeff Hartney<br />
Robert Cornish<br />
Tammie Crawford<br />
$ 119,620<br />
$ 96,305<br />
$ 93,920<br />
$ 83,410<br />
$ 78,155<br />
$ 76,372<br />
$ 73,926<br />
$ 72,960<br />
$ 67,698<br />
$ 66,055<br />
$ 364,944<br />
$ 300,500<br />
$ 373,729<br />
$ 292,832<br />
$ 293,056<br />
$ 316,406<br />
$ 323,134<br />
$ 313,873<br />
$ 313,093<br />
$<br />
310,646<br />
Portland, OR<br />
Darryl Brooks<br />
R. David King<br />
Tiffany Parret<br />
Victor Bothe<br />
Mansfield, OH<br />
Gino Colace<br />
Mary Beth Wright<br />
(2)<br />
(8)<br />
(1)<br />
(10)<br />
(9)<br />
(4)<br />
(3)<br />
(5)<br />
(6)<br />
(7)<br />
5
May Avada<br />
All <strong>Stars</strong><br />
Sales from Clinician Referrals<br />
#1 • Dwayne Leach • Tyler, TX<br />
12 net ears helped<br />
2 • Mary Beth Wright • Mansfield, OH<br />
5 net ears helped<br />
2 • Diane Perkins • Columbus, OH<br />
4 net ears helped<br />
PCC Outbound Calls to Sales<br />
#1 • Sue Bongers • Beaver Dam, WI<br />
52 calls, 22 tests and 19 net ears helped<br />
#2 • Carrie Condos • Centralia, WA<br />
197 calls, 9 tests and 16 net ears helped<br />
#3 • Janet Gardner • Beaver Dam, WI<br />
238 calls, 13 tests and 12 net ears helped<br />
Clinician Generated Sales<br />
#1 • Dwayne Leach • Tyler, TX<br />
21net ears fit, net sales $46,055<br />
#2 • Amanda Richardson • Beaver Dam, WI<br />
17 net ears fit, net sales $56,645<br />
#3 • Josh Krushenick • West Springfield, MA<br />
17 net ears fit, net sales $40,415<br />
© 2009 Hearing Healthcare Management. All rights reserved<br />
6 © 2011 Hearing Healthcare Management, Inc. All rights reserved.
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