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Sept. - Oct. 2011 - The Coastal Passage Home Page

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TCP is printed on very modern presses. Our files are transmitted electronically to the APN plant in Yandina QLD where the digital information is processed and sent to the<br />

printing plant. At left is the control room with the enclosed presses in background. Both rooms are huge, the photo only catches a corner of each. Everything about this<br />

business is big scale. <strong>The</strong> action is fast! At right I took a photo with a fast lens to stop the action. What you see is the centre fold pages and front and back page of TCP # 47,<br />

freshly printed and being folded, ready to join other parts of the edition and cut. <strong>The</strong>n it leaves the press room on the conveyor at left and the stapling and final trim is done,<br />

bundled up, put on pallets and we pick em up and start shipping. Photos at lower right: the control room crew monitor the run and below is Grant Schrader, print manager.<br />

When we moved south in 2007, we stuck with APN. Can’t wait to restart that!<br />

<strong>The</strong>y publish all the main newspapers on the<br />

Queensland Coast from the Sunshine Coast to the<br />

Whitsunday's. APN Bundaberg was our printers until<br />

just recently. [Ironically, APN announced they were<br />

closing several plants, including Bundy and Mackay right<br />

after we took the photos for this piece. It is no secret that<br />

Probably the most astounding thing about TCP is the fact<br />

it is truly run more like a newspaper. <strong>The</strong> shiny mags you<br />

see are usually produced two months in advance and<br />

authors receive demands for an annual plan of submission.<br />

We don't even like to use that word.<br />

newspapers are contracting as the web grows. We now<br />

use APN in Toowoomba and for this giant edition,<br />

Warwick. It’s only after learning the business that you<br />

begin to appreciate the quality of the people you have<br />

been dealing with. I can’t say enough good about APN<br />

printing. It must have been a tough call to let a quality<br />

team like they had in Bundy go.]<br />

When we are producing, every page gets printed A3 size<br />

and spread out on tables or shelves and the red pens<br />

come out to spot corrections or improvements to text. This<br />

goes on for days and the words you are reading now? A<br />

last minute (hopefully) improvement. But sooner or later<br />

the time comes where you have to stop. No TCP has ever<br />

been "done", only seized from our bleeding finger tips by<br />

the print manager. Every once in a while one goes so well<br />

TCP is run on presses that fill a hall. Truly magnificent<br />

machinery and the staff have been the very best. I'm<br />

proud to say that TCP has a consistently fine quality<br />

result but we don't get all the credit. We have a very<br />

good relationship with the staff and they do look after us.<br />

it escapes even our post print criticism, I hope this is one of<br />

those.<br />

It is not unusual for TCP to run a feature or news item that<br />

we have received just days, sometimes hours, from<br />

printing. What makes this especially unusual is that we<br />

Printing is done in four colours. Cyan (bluish), Magenta don't have a newspaper staff to accomplish this. And even<br />

(redish), Yellow and black which is the Key colour, or<br />

CMYK. When we send off our electronic files they are<br />

in PDF (portable document format). APN Yandina<br />

processes the E-files and plates for each colour get<br />

mounted on the presses where ever the printing is being<br />

weirder… we rarely make a serious mistake.<br />

Misspellings? Yes, but we don't panic over the small stuff.<br />

Touch wood but so far TCP has never had to make a<br />

retraction. That is an outstanding record for any<br />

publication.<br />

done. <strong>The</strong> paper comes in a huge roll and pages get<br />

printed on each side and the paper is folded, cut and<br />

folded again to get our tabloid size as it goes through the<br />

series of machines that together are the presses.<br />

Aligning the colour plates is critical. <strong>The</strong> “register” as<br />

this is called, is closely monitored via cameras mounted<br />

Typically, 95% of what you read in a TCP has been<br />

contributed or reported since the last edition. Hot off the<br />

press mate, and with all the dedication and heart we can<br />

muster. This paper could not be done just for money, it's<br />

about believing in something important, you.<br />

above the speeding paper as it goes through the press.<br />

In a separate room the pros are monitoring the run on<br />

screens and manually checking papers as the press<br />

runs. It normally takes at least a thousand copies before<br />

everything is good to go and then another 20 minutes<br />

and presto.. .<br />

So from a passing idea, to those tentative first issues we<br />

have stumbled through our own way, light on the helm, let<br />

the contributors and tide set her course and see what<br />

happens. <strong>The</strong> print TCP equals any of the newstand mob<br />

regardless of their claims and when you add the E-TCP we<br />

are second to none.<br />

<strong>The</strong> papers run out to another room via a belt and there<br />

they get stapled, trimmed and bundled, ready for us to<br />

pick up.<br />

<strong>The</strong>n we drive back to the Sandfly Strait to unload and<br />

start packaging. This is another job in itself. Every<br />

distribution place has it's own quantities kept on record.<br />

We check by phone mid cycle to monitor performance to<br />

keep wastage to a minimum or top up. We have done<br />

this since TCP#4. Before that we just drove around. Of<br />

course the first to send is Advertisers & Subscribers<br />

(thanks all you subscribers who are willing to pay for a<br />

FREE! paper), then the rest. To describe the amount<br />

that is sent each edition, I tell the curious to imagine 10-<br />

15 shopping carts full for the first run, then another 5<br />

carts full for the places that run out a month later. <strong>The</strong><br />

old one ton van has been very important to us and TCP<br />

shipping.<br />

<strong>The</strong> E-TCP and the website<br />

Back in the mid nineties we were ridiculed for announcing<br />

the future importance of the web for trade and media and<br />

of course we were 100% correct, but this was not a<br />

subject that existed when I went to school so how to get<br />

there from here? Sam Chambers of SY Priority 1<br />

contributed an early web producing program and a few<br />

hours of hands on.<br />

That was enough to get started and the learning process<br />

continues. Since then I have learned to do a lot in code<br />

that can be done on any word processing program or<br />

notebook and we have the state of the art web production<br />

program too but rarely use it. <strong>The</strong> web site and the E-TCP<br />

are done in a fashion that we believe readers prefer. We<br />

are NOT out to impress the tech-heads that judge websites<br />

by how complex they are. TCP readers would generally<br />

list goes on. Exhausting. We sometimes wonder why<br />

we are putting ourselves through this gauntlet - we were<br />

supposed to be retired! What makes the hard work<br />

disappear is when we get a wonderful letter or call from<br />

one of you telling us how much you enjoy the paper and<br />

even save them!<br />

This is also a good place to say "THANK-YOU" to all<br />

the advertisers that have supported TCP. Thanks for<br />

supporting the paper whilst respecting it's<br />

independence. Thanks for sharing our respect for the<br />

boating community.<br />

So, HIP HIP HOORAY!<br />

This is our 50th edition and corny as it is:<br />

"It can't be about you without you!<br />

In the early days a major source of distribution was the<br />

manual delivery by dinghy at big anchorages like Nara<br />

Inlet or where ever we were. We did it because it was<br />

fun! And it was very effective at spreading the word.<br />

prefer to have a paper in hand but where that isn’t possible<br />

we provide the most similar experience possible via the<br />

web. From our point of view, the best of all worlds and we<br />

find a lot of people feel the same way, some 80,000 of you<br />

every edition. Most of you are Australian but not all. So for<br />

all you readers in France, Canada, USA,<br />

NZ, UK, Russia, Norway, Germany,<br />

Thailand, and more.. Cheers from<br />

Australia!<br />

Cheers and happy boating to all,<br />

Kay & Bob<br />

<strong>The</strong> <strong>Coastal</strong> <strong>Passage</strong> logo and lighthouse are trademark<br />

www.thecoastalpassage.com<br />

Kay Norson: senior volunteer, apprentice sander, level 1 speller & P Plate Postie<br />

Bob Norson: sometime publisher, editor, journalist, advertising, photographer,<br />

computer & marine heads technician, boat builder, match maker, etc., etc.<br />

<strong>The</strong> <strong>Coastal</strong> <strong>Passage</strong><br />

P.O. Box 7326, Urangan, Qld., 4655<br />

Ph/Fax: (07) 4129 8720<br />

email: mail@thecoastalpassage.com<br />

All text and drawings in this publication are copyrighted by Robert Norson, except<br />

contributions where noted. Delivering contributions infers permission to print.<br />

Contributions may be edited. Opinions expressed by contributors are not necessarily<br />

that of <strong>The</strong> <strong>Coastal</strong> <strong>Passage</strong>, & the editor assumes no responsibility for the accuracy<br />

or validity of information. Any party disputing facts contained within a feature are<br />

particularly invited to respond. Be prepared to explain or reference your assertions.<br />

Kay's Note: <strong>The</strong> best part of telling this<br />

story of TCP is where we get to tell all TCP<br />

Fans that the ride we have been on for the<br />

last 8 years with TCP has had its up and<br />

downs. <strong>The</strong>re has been some very<br />

sleepless nights (especially AFTER the<br />

files are sent to print) and we cannot re-do<br />

or fix spelling/grammer anymore. Have we<br />

been too bold in reporting the facts even<br />

when we felt it had to be said? Did we get<br />

the photos adjusted right for presses? Is<br />

text in the right places? Do the ads all line<br />

up right on the bottom of the page?...the<br />

Kay & Bob

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