january-2012

cup
of
At Newby, we know how good tea can be and that
an outstanding cup of tea is created by protecting the
freshness of the tea leaf.
This was once well known, and Newby was founded to
revive this lost tradition of preserving the true character
of fine tea.
For us, nothing is too much trouble to bring you the
best quality cup possible.
All our traditional teas are guaranteed to be selected
from the very best first and second flush teas – the first
shoots from the prime season of each harvest.
Our dedication doesn’t end there. We know that the
freshness, flavour and fragrance of tea can be lost over
time and in transit. We are the only tea company in
the world to introduce the concept of preservation into
our tea facility in Kolkota. In addition to this, all of
our packaging materials are selected to complement the
preservation of our teas. For example, our tea bags are
wrapped in unique multi-layered ALU foil sachets.
No other company goes to all this trouble to capture
and keep the freshness of the tea leaf. But we believe it’s
worth it.
A good cup with powerful character is heaven’s delight.
Our belief is shared by the word’s finest hotels,
restaurants and landmarks. Wimbledon, Lord’s Cricket
Ground, Selfridges and The Goring Hotel all choose
Newby, to give their guests a tea of true distinction.
WWW.NEWBYTEAS.COM
Tel: +44 (0) 20 7251 8939