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MATCH - Evonik Industries

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SucceSS StorieS<br />

cr Strategy cr Performance annex<br />

Gridlock on the A4 highway. The chaotic traffic on the bridge over the<br />

Huang Pu river often jams for no apparent reason—even though we are<br />

heading out of the city. Our destination is <strong>Evonik</strong>’s Multi User Site China<br />

(MUSC) about 40 kilometers south of Shanghai.<br />

Here, on the edge of Hangzhou Bay, is <strong>Evonik</strong>’s<br />

<strong>MATCH</strong> complex. <strong>MATCH</strong> stands for Methacrylates<br />

to China and this integrated production<br />

facility is the latest step in the company’s strategic<br />

drive in Asia. Completed in record time,<br />

this is a busy world-scale chemicals production<br />

site built on what used to be a marshy polder<br />

area. When we arrive, it is just like being at any<br />

of <strong>Evonik</strong>’s other sites—for example, in Germany,<br />

Belgium or the United States. We are<br />

greeted by a security check. Have you got an<br />

appointment? Please show us identification. Are<br />

you familiar with our safety regulations? Same<br />

procedure as everywhere.<br />

<strong>Evonik</strong> has had a presence in China for about<br />

80 years. Initially in Shanghai, the economic hub<br />

that formed a bridgehead to the rest of the<br />

country. The company’s business links with<br />

China go back to the 1930s when it was involved<br />

in a range of trading activities. When the country<br />

began to emerge as a global economic power<br />

in the late 20th century, <strong>Evonik</strong> stepped up its<br />

presence there. The <strong>MATCH</strong> integrated production<br />

complex, the biggest facility at MUSC<br />

and the second biggest single investment of<br />

<strong>Evonik</strong>’s Chemicals Business Area is the culmination<br />

of this strategy. <strong>MATCH</strong> has a capacity<br />

of 100,000 metric tons a year and produces a<br />

wide range of methacrylate-based starting<br />

products for key Chinese industries.<br />

A milestone was achieved shortly before our<br />

visit: the first routine maintenance shutdown.<br />

That is no easy task at such a complex facility.<br />

Some 3,000 separate steps had to be carried out,<br />

including draining all substances, emptying every<br />

pipe and checking every space for residues<br />

prior to cleaning and restarting the facility.<br />

“More than 500 people—employees and externals—were<br />

involved, sometimes working in parallel,<br />

sometimes one above the other, without<br />

a single accident,” reports production manager<br />

Dr. Wilfried Schmidt, not without pride. He<br />

knows that this excellent track record is a result<br />

of thorough preparation. “We started planning<br />

the shutdown before parts of the facility had<br />

started operating.” <strong>Evonik</strong>’s safety philosophy<br />

also played a part according to site manager Dr.<br />

Jinqiu Chen: “A meeting was held for all employees<br />

at seven o’clock every morning. A pep<br />

talk and safety reminders marked the start of<br />

every day during the project.” And that paid off:<br />

no accidents were recorded and the overhaul<br />

was completed on schedule.<br />

A bridge between <strong>Evonik</strong>’s standards<br />

and local requirements.<br />

“Being close to the market—following growth”<br />

is <strong>Evonik</strong>’s motto. The decision to build an integrated<br />

production facility for methacrylates<br />

back in 2007 was therefore a logical step. The<br />

challenge was to bridge the gap between local<br />

requirements, and upholding <strong>Evonik</strong>’s standards.<br />

The safety precautions at the facility<br />

make it quite clear that <strong>Evonik</strong> has succeeded in<br />

ensuring that its in-house standards are met.<br />

Everything is practiced dozens—if necessary<br />

hundreds—of times: from wearing personal protective<br />

equipment such as helmets and goggles<br />

to routine procedures and repairs. Every step is<br />

carefully defined and set out in checklists. And<br />

the safety standards are paying off: ▸ ▸ ▸<br />

Corporate Responsibility Report 2009 <strong>Evonik</strong> <strong>Industries</strong> 9

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