MATCH - Evonik Industries
MATCH - Evonik Industries
MATCH - Evonik Industries
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SucceSS StorieS<br />
cr Strategy cr Performance annex<br />
Gridlock on the A4 highway. The chaotic traffic on the bridge over the<br />
Huang Pu river often jams for no apparent reason—even though we are<br />
heading out of the city. Our destination is <strong>Evonik</strong>’s Multi User Site China<br />
(MUSC) about 40 kilometers south of Shanghai.<br />
Here, on the edge of Hangzhou Bay, is <strong>Evonik</strong>’s<br />
<strong>MATCH</strong> complex. <strong>MATCH</strong> stands for Methacrylates<br />
to China and this integrated production<br />
facility is the latest step in the company’s strategic<br />
drive in Asia. Completed in record time,<br />
this is a busy world-scale chemicals production<br />
site built on what used to be a marshy polder<br />
area. When we arrive, it is just like being at any<br />
of <strong>Evonik</strong>’s other sites—for example, in Germany,<br />
Belgium or the United States. We are<br />
greeted by a security check. Have you got an<br />
appointment? Please show us identification. Are<br />
you familiar with our safety regulations? Same<br />
procedure as everywhere.<br />
<strong>Evonik</strong> has had a presence in China for about<br />
80 years. Initially in Shanghai, the economic hub<br />
that formed a bridgehead to the rest of the<br />
country. The company’s business links with<br />
China go back to the 1930s when it was involved<br />
in a range of trading activities. When the country<br />
began to emerge as a global economic power<br />
in the late 20th century, <strong>Evonik</strong> stepped up its<br />
presence there. The <strong>MATCH</strong> integrated production<br />
complex, the biggest facility at MUSC<br />
and the second biggest single investment of<br />
<strong>Evonik</strong>’s Chemicals Business Area is the culmination<br />
of this strategy. <strong>MATCH</strong> has a capacity<br />
of 100,000 metric tons a year and produces a<br />
wide range of methacrylate-based starting<br />
products for key Chinese industries.<br />
A milestone was achieved shortly before our<br />
visit: the first routine maintenance shutdown.<br />
That is no easy task at such a complex facility.<br />
Some 3,000 separate steps had to be carried out,<br />
including draining all substances, emptying every<br />
pipe and checking every space for residues<br />
prior to cleaning and restarting the facility.<br />
“More than 500 people—employees and externals—were<br />
involved, sometimes working in parallel,<br />
sometimes one above the other, without<br />
a single accident,” reports production manager<br />
Dr. Wilfried Schmidt, not without pride. He<br />
knows that this excellent track record is a result<br />
of thorough preparation. “We started planning<br />
the shutdown before parts of the facility had<br />
started operating.” <strong>Evonik</strong>’s safety philosophy<br />
also played a part according to site manager Dr.<br />
Jinqiu Chen: “A meeting was held for all employees<br />
at seven o’clock every morning. A pep<br />
talk and safety reminders marked the start of<br />
every day during the project.” And that paid off:<br />
no accidents were recorded and the overhaul<br />
was completed on schedule.<br />
A bridge between <strong>Evonik</strong>’s standards<br />
and local requirements.<br />
“Being close to the market—following growth”<br />
is <strong>Evonik</strong>’s motto. The decision to build an integrated<br />
production facility for methacrylates<br />
back in 2007 was therefore a logical step. The<br />
challenge was to bridge the gap between local<br />
requirements, and upholding <strong>Evonik</strong>’s standards.<br />
The safety precautions at the facility<br />
make it quite clear that <strong>Evonik</strong> has succeeded in<br />
ensuring that its in-house standards are met.<br />
Everything is practiced dozens—if necessary<br />
hundreds—of times: from wearing personal protective<br />
equipment such as helmets and goggles<br />
to routine procedures and repairs. Every step is<br />
carefully defined and set out in checklists. And<br />
the safety standards are paying off: ▸ ▸ ▸<br />
Corporate Responsibility Report 2009 <strong>Evonik</strong> <strong>Industries</strong> 9