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AP INTERNATIONAL I WEB
AP Now Offered on
ProActive Network
AP International recently joined Pro-
Active website’s e-commerce network.
This means that dealers can now get a
new website preloaded with all authorized
products from all of AP’s lines.
their own stock or upload the
order to AP International for
drop-shipping. {apintl.com}
AUDIO-TECHNICA I ARTIST APPROVED
Audio-Technica Keeps it
Real in Treme
The New Orleans-based HBO TV
series Treme features many scenes
where music is recorded on site during
Robert C. Bigelow,
chose Audio-
Technica microphones
to capture
the show’s tunes.
Bigelow said
Audio-Technica
gives him the
ability to capture a huge palette of
sound using just a few mics. Some
of the mics he uses include the A-T
BP4027 and BP4029 Stereo Shotgun.
“They’re incredibly versatile and I’ll
use them on instruments from a trombone
to a piano,” he said. “They’re
very easy to hide — unlike other
clip-on mics.” {audio-technica.com}
22 I MUSIC INC. I DECEMBER 2012
PRESONUS I EVENT
PRESONUSPHERE
DRAWS A CROWD
PreSonus held its PreSonuSphere
2012 on Sept. 28–29 at the Shaw
Center for the Arts in Baton Rouge,
La. The second annual user conference
brought 481 musicians, producers,
engineers and professionals together,
nearly tripling the attendance of the
2011 event. “PreSonuSphere 2012 was
a great opportunity for us to listen to
our customers, as well as to help them
better solve their live-sound and record-
Clinican Craig Anderton
leads a seminar
ing challenges using our products,” said
Jim Mack, PreSonus CEO.
The event included performances by
The Michael Foster Project and Papa
Grows Funk. Seminars included Breakfast
with the Chiefs, a panel discussion
featuring PreSonus executives and staff
offering tips and techniques for the
company’s StudioLive digital mixers
and Studio One music-production
software. {presonus.com}
HOHNER I WEB
Hohner Launches
New Websites
Hohner recently overhauled its global network of
websites. The new sites offer such features as
video workshops and tutorials for harmonica service,
a harmonica customizing section, artist videos,
free harmonica lessons and interactive galleries.
“We’ve been planning this website upgrade
for quite some time,” said Scott Emmerman, director
of marketing and sales. “This new website gives
us more tools and much greater capabilities with
which to promote our brands.” {playhohner.com}