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PERIGEE Trade Paperback October 2013<br />

EXPERIMENTING WITH<br />

BABIES<br />

50 Amazing Science Projects You Can<br />

Perform on Your Kid<br />

Shaun Gallagher<br />

978-0-399-16246-6 • $16.00/$17.00 Can.<br />

Trade Paperback<br />

192 pp./5 1/2” x 7 1/2”<br />

Carton: 72<br />

Family/Activities<br />

Rights: E00<br />

First Serial, Audio: Perigee<br />

Other: DeFiore and Company, LLC<br />

47 East 19th Street, 3rd Floor, New York, NY 10003<br />

Publishing History: Original<br />

On sale October 1, 2013<br />

SUGGESTED ORDER<br />

Photo ©<br />

When the empirical meets the adorable.<br />

Experimenting with Babies shows parents how to recreate landmark<br />

scientific studies on cognitive, motor, social, and behavioral development,<br />

using their own bundles of joy as the research subjects. Each project<br />

includes instructions on how to conduct the experiment at home, an<br />

easy-to-understand explanation of the experiment’s significance, and<br />

suggestions on how parents can incorporate these principles into their<br />

interactions with their child.<br />

Covering everything from recognizing faces and sounds to depth<br />

perception and fine motor skills, this fascinating book is perfect for<br />

parents who are curious about their babies’ growing ability to understand<br />

and interact with the world around them.<br />

With the help of Experimenting with Babies, parents will experience the<br />

thrill of scientific research from the comfort of their own living room.<br />

MARKETING<br />

• National television appearances<br />

• Parenting radio inter<strong>view</strong>s<br />

• Print features and re<strong>view</strong>s<br />

• Blog tour<br />

• Online promotion<br />

SALES POINTS<br />

• A clever and surprising book that features real scientific experiments that are<br />

100% safe—and even educational for both baby and parent<br />

• Features 50 line illustrations<br />

• Covers newborns, as young as 24 hours old, through the toddler years<br />

Shaun Gallagher, a father of two ongoing science experiments, is a writer and<br />

a former magazine and newspaper editor. He also runs the popular website<br />

correlated.org that explores the surprising world of statistics. He lives in<br />

Wilmington, DE. Author website: experimentingwithbabies.com<br />

—78—

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