2009 Undergraduate & Graduate Prospectus - PDF - Waikato ...

Our goal is for students to graduate with:
> A thorough knowledge of electronic commerce, including
the balance and interrelationship between technology
and business management, and the skills to apply this
knowledge in business situations.
> A sound understanding of the broad application of
electronic commerce.
> The skills necessary to apply electronic commerce
technology to business and in other organisational
contexts.
Admission
'How to get into Waikato' on page 76 provides details about
the various ways to gain admission.
Requirements
Further information on specific rules and requirements for
papers, majors, and the degree, can be found in the WMS
Student Handbook and the University of Waikato Calendar,
which are available online at
www.management.ac.nz/publications and
http://calendar.waikato.ac.nz/ respectively.
Planning your first year
First year compulsory papers
COMP153 Practical Programming
This paper introduces the concepts of programming through
the use of a visual programming environment as a means of
producing solutions to practical problems. Topics covered will
include: the visual environment, programming, constructs,
graphical user interfaces, data types and manipulation,
problem solving techniques, documentation and testing.
YANAN (JENNIFER) ZHAO
BECom(HONS), MMS
Student Advisor Waikato Management School
“The Internet has become a major medium for buying
and selling products and services. It offers speed,
convenience, and cost-effectiveness for today's
businesses. To stay competitive, companies need to have
a good understanding of electronic commerce.
I’m a Student Advisor at the Waikato Management
School. While I’m picking-up essential customer service
skills, I’m coming to further understand how the Internet
enables an organisation, such as this University, to reach
its students and deliver customised courses and services.
I’d recommend future BECom students take advantage
of all opportunities Waikato Management School offers.
While studying, I tutored Management Systems classes,
took part in industry work experience and worked parttime
as a Web Developer in the Web team.
MCOM102 Communication and Cyberspace
This paper introduces students to critical communication,
competencies, concepts and issues that they are likely
to encounter during the course of their lives as citizens,
communication professionals, community members and atlarge
participants in our highly mediated world. It does so by
using the broad theme of ‘communication and cyberspace’ to
revisit age-old problems involved in developing thoughtful,
effective, ethical and socially significant communication
practices and skills.
Note: Students who have gained 14 credits at Level 3 in
NCEA Classical Studies (including achievement standard 3.3),
English, History (including achievement standard 3.5), or
Te Reo Māori may enrol directly in this paper. Students
who have not met this requirement must take MCOM104,
MAOR111, ESLA101 or ALED100 as a prerequiste for enrolment.
MKTG151 Introduction to Marketing and International
Management
Marketing affects many aspects of our lives. This paper
introduces the study of marketing by discussing key marketing
concepts, including international aspects, that impact our
experiences as consumers of goods and services.
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BACHELOR OF ELECTRONIC COMMERCE