3180,3 kB - Media Center - HAVI Logistics

20
Enlargement
International Expansion is
Assisted by HAVI Logistics
Since March of this year, HAVI Logistics in Spain has been making deliveries to the
outlets of Llaollao. The local franchise company sells frozen yogurts and toppings
made on its premises. Thanks to the great demand for these low-calorie treats,
Llaollao will meet its impressive growth forecasts before the end of this year.
Frozen yogurt has fewer calories than
ice cream, but tastes every bit as good. In
the U.S. it is available in many ice cream
parlors and supermarkets. In Spain the
rising demand has been covered by Llaollao
for around two years now. Everyone
is crazy about this frozen delicacy because
it is healthy, fat-free, and low in calories,
but at least as tasty as the “cream”
version. The trendy franchise chain has
discovered a niche in the market and now
operates 76 ice cream parlors – sorry, frozen
yogurt parlors – 70 of them in Spain,
fi ve in Portugal and one in Belgium.
Even the ambience is appealing: the
shops have a modern décor in a combination
of green tones and other light colors.
The Llaollao slogan – The natural yogurt
experience – obviously comes to life here.
Customers can enhance the great basic
fl avor with a large number of natural ingredients
and choose from a wide selection
of sauces, fruit, nuts and candies to create
their very own frozen yogurt experience.
The frozen yogurts are always freshly
prepared at the counter to individual customers’
orders. HAVI Logistics Spain supplies
the Llaollao branches with 40 different
articles in the fresh and dry goods ranges.
Llaollao is expanding
rapidly in Spain
The franchise company plans to open 40
new cafés by the end of the year. While
neighboring Portugal and Belgium, too,
have already caught the “Llaollao fever,”
the Spanish frozen yogurt maker is planning
to enter the markets in Russia, Singapore,
France and Morocco as well.
Pedro de Bernardo,
Managing Director at
HAVI Logistics Spain
“Llaollao has a clear focus on the
quality of all their products, and the role
of HAVI Logistics is key to integral management
of their supply chain, ensuring
both excellent service and the highest
quality standards. From the beginning,
Llaollao has seen HAVI Logistics as a
leading provider with a global presence
that can assist the company in its
planned international expansion.”
source: LlaoLlao