Web Analytics Understanding user behavior and ... - pace university
Web Analytics Understanding user behavior and ... - pace university
Web Analytics Understanding user behavior and ... - pace university
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1. Pop-Up<br />
When the <strong>user</strong> comes to the website via a search engine, we can create a java script pop-up,<br />
which will load automatically when the web page is returned to the <strong>user</strong>. The pop-up will<br />
display the links based on the search query used by the <strong>user</strong>.<br />
Advantages:<br />
1. JavaScript pop-ups, effects are much faster to download than some other front-end<br />
technologies like Flash <strong>and</strong> Java applets.<br />
2. Users need to download a plug-in before they can view the JavaScript<br />
3. The <strong>user</strong> doesn’t need any extra tools to write JavaScript, any plain text or HTML editor is<br />
enough.<br />
Disadvantages:<br />
1. As with most web development, it is entirely related to browser compatibility.<br />
2. But with the advent of anti pop up software it is very unlikely that the web surfer will take<br />
a look at it <strong>and</strong> click on the link.<br />
3. Pop ups will not really drive home the point because the surfer will be looking at the web<br />
page returned by the search engine rather than pay attention to a pop up which will make<br />
life easy.<br />
2. DHTML<br />
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