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The Edi ' - The Leveson Inquiry

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the risk of imitative acts. In fact, it codified a practice already foiiowed<br />

by many editors.<br />

It meant, for example, that while it might be perfectly proper to<br />

report that death was caused by an overdose of ParasetamoL it<br />

would probably be excessive to state the number of tablets used.<br />

Exceptions could be made if editors could demonstrate that<br />

pubiicetion was in the public interest<br />

As the aim is to avoid copycat acts, the rule would -- under the<br />

spirit of the Code -- apply to reporting attempted suicide and to any<br />

article appearing to glamorise suicide. <strong>The</strong> PCC has indicated it will<br />

accept complaints from third parties, as we, as from close families<br />

or friends<br />

Tougher than the law: <strong>The</strong> Commission used its first adjudication<br />

For Distribution to CPs<br />

under the new sub*clause to make clear that, while newspapers<br />

were ant tied to report on proceedings such as inquests, the Code’s<br />

requirements were over end above those allowed by the law. It ruled<br />

that newspaper reports of an inquest into the death of a teacher<br />

who had electrocuted himself contained too much detail about the<br />

method.<br />

"inquests are held m public and newspapers are free to report<br />

their proceedings. ° said the PCC. "but to abide by the terms of the<br />

Code -- which sets out standards over and above the legal<br />

framework -- the papers should on this occasion have been less<br />

specific about the method used." J~ wom~rt s ss v~m Ev~yi;~c ~’ost<br />

In that case. the complainant was the dead man’s widow. But<br />

consent from a relative would not necesserlly absolve editors from<br />

responsibility under the ’excessive detail’ rule. <strong>The</strong> PCC accepted a<br />

third party complaint that a magazine article contained too much<br />

detail even though it was written by the sister of a man who had<br />

taken his own life. <strong>The</strong> case was resolved withoul going to<br />

adjudication ~mw~s Sh~ n~o~z:p~ b:~- ’>or~ 7& 200’/;L<br />

D d jouma isis break ~he news ef the death to close relatives?<br />

Were nsens tve and unnecessary detafta published about the death?<br />

Were photographs taken at a private funeral without consent?<br />

Were humorous or insensitive obituaries or reports of death published?<br />

Were the ¢letaiIs of the method used to commit suicide excessive?<br />

Was the coverage likely te gtamorisS suicide?<br />

Graphic 6magas: Photographs depicting the act of suicide would<br />

not contravene the rules requiring sensitivity in publicetion, if they<br />

involved only subjective matters of taste, which am outside the Code.<br />

But risks of a breach could arise if the ~icturas broke the news of the<br />

death to the families; or contained e×cese~ve detail of the method<br />

used; or could be taken to glamonse suicide.<br />

tn 2006, before the introduction of the ’excessive detail’ clause.<br />

three newspapers published pictures of a woman who threw herseli<br />

from the fourth floor of a London hotel m front of a crowd gathered<br />

below. <strong>The</strong> PCC ruled that the simple fact of publishing pictures of<br />

what was a public incident did not, in itself, constitute a tailura to be<br />

sensitive.<br />

That did not mean the press was free to publish the pictures in an<br />

insensitive manner -- for examoie, by making light of the incident,<br />

publishing unnecessarily e×plicit details, or presenting the images m<br />

a gratuitously graphic way <strong>The</strong> newspapers had not done that, and<br />

the complaints were not upheld. (Pa/omb~ v ~hc ,Su¢.7 Repc~rt 7~<br />

2OOSj; (Pdornba ¢ £~v~n;n~ .S~ ~nda~d; ~e~o~f /z zO,.~; (Y@¢~;’r<br />

<strong>The</strong> 7~r~ ~: RP.~e,i ?2 2006j<br />

<strong>The</strong> PCC accepted complaints from the Scottish NHS that<br />

graphic ~mages of a girl involved in e suicide attempt in Germany,<br />

published by two UK tabloids, would have encouraged copycat acts.<br />

<strong>The</strong> semplalnts were raselved without going to adjudication /Ch.oos~<br />

tf~ s’ <strong>The</strong> Sun £’~. ’)or~ 77 ;?{}08)’ !C~o~;~ £/~8 v Dash, S~ ~@mer<br />

77 2008<br />

Graphic imagery of another kind was the subject of a complaint<br />

by Mrs Madeleme Moon MP, representing relatives of young people<br />

who hanged themselves in a spate of suicides in and around her<br />

constituency in Bridgend, South Wales /See efs : .,’~;oe 4? i. She<br />

claimed a Sunday paper’s presentation in May 2008 of an otherwise<br />

balanced and well-researched piece was insensitive and could have<br />

encouraged copycat cases in that it showed photographs of those<br />

who had died juxtaposed with a large picture of a noose under the<br />

headline Death Valleys. <strong>The</strong> newspaper, while accepting that<br />

Oelenced and based on information SlraSey Jn the oUOllC aomsin<br />

But the PCC said that while articies invesbgatmg the pattern of<br />

suicides are usua y acceptable, this "entiraty gratuitous" guloe stated<br />

explicitly a number ol options about how and where to attempt<br />

SUiCide. It was c eany excessive in the context.<br />

Also, the I~ght-heartad presentation of the piece coule have<br />

glamorlsed suicide for some people, thus further braschmg the<br />

Code which is designed to m nimise the risk of imitative acts.<br />

relatives might nave been upset, said {he wnole point of the<br />

presentation was to highlight the aoparant happiness of the young<br />

people with the Reran reality of what they had done. ano had<br />

dramatically portrayed that without glamorlsmg suicide<br />

<strong>The</strong> PCC ruled that given the massive natic qal and nrarnationa~<br />

coverage identify ng nangmg as a common feature of the deaths,<br />

the use of the noose picture to depict a senous and sensitive article<br />

was not exceselVe detail, erie was not insensitive within the Code.<br />

<strong>The</strong> complaint was not upnem.<br />

However. the Commission acknowledged that the pictures would<br />

"be an upsetting and stark reminder to the families about how their<br />

relatives had died", and regretted the distress caused. <strong>The</strong> PCC a~so<br />

draw attention to a edvate advisory note it had issued alerting editors<br />

to a request from some of the families that pnotograpns of their<br />

relatives should not be used in future stories about Bfidgeno. "Moon<br />

MP v Suhday T~es, Re >ar~ 78 ~00~<br />

~ >;~.nu~ s~a 3ibsc.n v FHM (Raper 48 I .~99<br />

s,. ’.~ >ar~ v Wigan £:~ening ~usf ~Repor! 76 2007L<br />

w~- ,~ he

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