International Advertising Clearance - May 2004 - GALA
International Advertising Clearance - May 2004 - GALA
International Advertising Clearance - May 2004 - GALA
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SURVEY QUESTIONS<br />
Is advertising regulated on a federal or regional level?<br />
Does the advertising industry in your country engage in any form of selfregulation?<br />
If yes, how does the self-regulatory process work? Is it widely used? Are<br />
decisions rendered in writing? Are they reported anywhere?<br />
Does your country permit comparative advertising?<br />
If yes, what are the major restrictions and regulations with respect to such<br />
competitive comparisons?<br />
Is pre-existing substantiation required for claims made in an advertisement?<br />
Are there any products or services that cannot be offered in certain media?<br />
What is your country’s law on privacy and/or rights of publicity regarding the use<br />
of famous people in advertising without their express permission ?<br />
What is your country’s law on the use of other people’s products in advertising<br />
without the product owner’s permission? For instance, if a mustard company<br />
used a very recognizable automobile as part of its advertisement, would the<br />
automobile company have a right of action against the mustard company for<br />
false affiliation or false endorsement?<br />
Are there any restrictions or regulations with respect to price advertising?<br />
Are there any laws, restrictions or regulations which are particular to the culture<br />
of your country which affect advertising, e.g. Swedish gender equality law?
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