1939 Cadillac - GM Heritage Center

teristically narrow radiator grille makes it possible to
identify LaSalle from a great distance. The curved die
cast grille bars are horizontal and artistically proportioned.
Across the front is the LaSalle name in white and
gold script. The coat of arms appears at the top. On
both sides of the grille long, streamlined headlamps
flow into the hood side panels.
Additional radiator cooling grilles are provided in
the fronts of the fender catwalks. These are also die
cast. Bars are wide and vertically placed. Fenders are
of typically massive LaSalle design with windsplits
along their centerlines. The new front bumper has ends
shaped to blend into the fender contour and carries
smoothly curved guards.
Harmonious lines and balanced proportions are the reasons for
LaSalfe's new beauty.
Side View: Much lower overall lines give the new
LaSalle a fleet, graceful appearance. The lower top.
streamlined hood, forwardly inclined rear quarter pillar
and the new trunk in which the body lines flow, all
contribute to the new speed motif.
The new front opening hood curves downward to the
radiator grille. All broken hood lines have now entirely
disappeared. The hood is windsplit to match the fender
windsplits and carries a new all chrome ornament of
characteristic LaSalle design.
A new combination latch and safety catch permits
the hood to be raised in one easy upward motion. The
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