ßroadcastEnsineerin - AmericanRadioHistory.Com

Live production servers,
such as the EVS XT3, now
deliver a fully integrated
workflow, from content
capture through post
production, with tools and
capabilities to support all
production processes.
server technology
The approach will transform workflows
from ingest to playout.
BY,lAfv1FS STELLPFLUG
The demands of today's consumer
are changing video
production in ways that
we could not have foreseen
even a decade ago. Consumers
today not only demand content on
their own terms - at any time and
on virtually any device - but also in
near -pristine quality. Today's live media
server technology has advanced
to enable completely automated,
high -speed end -to -end workflow
functionality. These state -of -the -art
servers, increasingly specialized for
specific media delivery needs and
functionality, are delivering media
with the quality, speed and reliability
to meet the challenges of our new
converged media landscape head on.
While the viewer may be ultimately
driving innovation, new types
of programming continue to spur
technological advances. Live sports
ushered in a generation of instant
replay clips and slow- motion highlights
that pushed technical capabilities.
The rapid -fire nature of global
news brought the need to improve
workflows so news can be gathered,
prepared and broadcast as it breaks.
The advent and seemingly unabated
growth of live variety shows and reality
programming pushes for the near
real -time interactivity that ultra -fast
turnaround and agile production can
provide. The simultaneous ingest,
March 2013 I broadcastengineering.com 69