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HOW TO WRITE MAGNETIC HEADLINES<br />
4. Six Types of Investor — Which Group Are You In?<br />
Let the readers self-identify themselves by providing categories into which<br />
they will likely fall into. You know about the power of using the word “you”<br />
when addressing readers, but people love it even more when they can focus<br />
on themselves.<br />
5. How to Give Your Children Extra Iron — These 3<br />
Delicious Ways<br />
A “how to” headline mixed in with a list — it’s almost not fair. Note that the<br />
word “these” plus the number of items, followed by “(adjective) ways,” is an<br />
extremely specific and powerful use of 4 simple words.<br />
6. Free Book Tells You 12 Secrets of Better Lawn<br />
Care<br />
Use this style of headline and content structure with a free report or tutorial<br />
that you are promoting, and you should get wider circulation.<br />
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