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A global market review of automotive steering systems - Just-Auto.com

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Chapter 2 The <strong>market</strong> Page 7<br />

with Mitsubishi Electric in Czech Republic to produce electronic control units<br />

for EPS units in 20xx.<br />

Figure 1: European <strong>market</strong> shares <strong>of</strong> the electrically powered <strong>steering</strong> <strong>systems</strong>, 2003 (% <strong>of</strong><br />

volume)<br />

%<br />

TRW<br />

Koyo<br />

NSK<br />

Delphi<br />

ZF Lenksysteme<br />

Others<br />

Sources: just-auto.<strong>com</strong>; industry estimates.<br />

Delphi, TRW and Koyo are the leading suppliers <strong>of</strong> electric power <strong>steering</strong><br />

<strong>systems</strong> in the North American <strong>market</strong>.<br />

In Japan, Koyo Seiko leads the <strong>market</strong> with a xx% share supplying <strong>steering</strong><br />

<strong>systems</strong> to all the vehicle makers. NSK is in second place with a xx% share<br />

followed by Toyoda Machine Works, Showa and Kayaba Industry. Then there<br />

are vehicle makers’ in-house manufacturing businesses and various joint<br />

ventures that also manufacture their own EPS units. Koyo Seiko has been<br />

manufacturing EPS in Japan since 19xx.<br />

TRW recently expanded its <strong>market</strong> position in the electrically-assisted <strong>steering</strong><br />

system <strong>market</strong>, unveiling its Electrically Powered Hydraulic Steering (EPHS) to<br />

support vehicle makers applying such <strong>systems</strong> to larger vehicles. The<br />

<strong>com</strong>pany has won contracts for the new generation system with two major<br />

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