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HIV/AIDS in News – Journalists as Catalysts - United Nations ...

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22<br />

<strong>HIV</strong>/<strong>AIDS</strong> <strong>in</strong> <strong>News</strong> – <strong>Journalists</strong> <strong>as</strong> <strong>Catalysts</strong><br />

Inspiration, a hope” and “Live Positive”, the features were accompanied by colour photographs<br />

of <strong>HIV</strong> positive women who had been <strong>in</strong>terviewed and came out openly about<br />

their experiences. Another notable article w<strong>as</strong> a full-page feature <strong>in</strong> The Economic Times<br />

accompanied by photographs, messages and graphics. It exam<strong>in</strong>ed the <strong>HIV</strong>/<strong>AIDS</strong> epidemic<br />

<strong>as</strong> the country’s next human resource issue. A selection of four different articles<br />

that focussed on this theme and attractive graphics made it compell<strong>in</strong>g read<strong>in</strong>g.<br />

Several newspapers <strong>in</strong> both languages carried prom<strong>in</strong>ently reports on the new trend of<br />

declar<strong>in</strong>g one’s <strong>HIV</strong> status before marriage.<br />

A full-page feature <strong>in</strong> The<br />

Economic Times accompanied<br />

by photographs,<br />

messages and graphics<br />

exam<strong>in</strong>ed the <strong>HIV</strong>/<strong>AIDS</strong><br />

epidemic <strong>as</strong> the country’s<br />

next human<br />

resource issue<br />

Reportage on the impact of <strong>HIV</strong>/<strong>AIDS</strong> <strong>in</strong> rural are<strong>as</strong> w<strong>as</strong> scant <strong>in</strong> both languages. One<br />

such article <strong>in</strong> The Deccan Herald, titled ‘Community efforts keep dreaded virus at bay’,<br />

did deal with the spread of the epidemic <strong>in</strong> villages. Though the headl<strong>in</strong>e projects an<br />

alarmist image, the story w<strong>as</strong> a positive account of village elders tak<strong>in</strong>g the <strong>in</strong>itiative <strong>in</strong><br />

educat<strong>in</strong>g the youth on safe sex. Most of the coverage <strong>in</strong> Kannada appears to have<br />

been generated from handouts, such <strong>as</strong> two stories on a sem<strong>in</strong>ar for <strong>HIV</strong> positive people<br />

<strong>in</strong> Mangalore district.<br />

Gender issues<br />

Women and their concerns <strong>in</strong> deal<strong>in</strong>g with <strong>HIV</strong>/<strong>AIDS</strong> were largely miss<strong>in</strong>g from the<br />

news, unless it w<strong>as</strong> a feature on <strong>HIV</strong> positive women’s accounts. Other than this, the<br />

gender perspective h<strong>as</strong> been excluded from all other coverage by the pr<strong>in</strong>t media.<br />

Tone<br />

The language used w<strong>as</strong> neutral on the whole. It w<strong>as</strong> not disturb<strong>in</strong>g though a few stories<br />

used term<strong>in</strong>ology with <strong>in</strong>s<strong>in</strong>uations. For <strong>in</strong>stance, terms like naraka yatane were<br />

used twice <strong>in</strong> the Kannada papers even when the story w<strong>as</strong> positive. Though none of<br />

the reports were disproportionately alarm<strong>in</strong>g, the figures reflected the reality of the<br />

spread of the <strong>in</strong>fection. There were references <strong>in</strong> both categories of the media to the<br />

<strong>AIDS</strong> scare/deadly dise<strong>as</strong>e/tide of the epidemic/the virus cont<strong>in</strong>ues to ride/dreaded<br />

dise<strong>as</strong>e/patients/scourge. Other panic-caus<strong>in</strong>g terms <strong>in</strong>cluded ‘time bomb’,<br />

‘killer/deadly/fatal dise<strong>as</strong>e’ and ‘<strong>AIDS</strong> is mak<strong>in</strong>g India shiver.’<br />

Most of the photographs were related to events, such <strong>as</strong> the one accompany<strong>in</strong>g the<br />

candlelight memorial day to honour <strong>in</strong>fected persons who died and photographs relat<strong>in</strong>g<br />

to Miss Universe. A notable variation w<strong>as</strong> the photo-only news item <strong>in</strong> The Deccan<br />

Herald of an <strong>in</strong>fected Mizoram couple with the caption l<strong>in</strong>k<strong>in</strong>g their personal story to the<br />

<strong>HIV</strong>/<strong>AIDS</strong> situation <strong>in</strong> the state. Features on the lives of positive women describ<strong>in</strong>g<br />

their experiences were accompanied by prom<strong>in</strong>ent photographs of them. The photograph<br />

<strong>in</strong> the New Indian Express of a sand-sculpture of skulls <strong>as</strong> part of an <strong>HIV</strong>/<strong>AIDS</strong><br />

awareness campaign w<strong>as</strong> disturb<strong>in</strong>g. It created fear and une<strong>as</strong>e that could result <strong>in</strong> dis-

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