Buckinghamshire New University style guide

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F A–Z guide Fonts Our Brand Guidelines show us what our documents should look like. Every newspaper and magazine uses a limited number of typefaces (fonts) in a restricted number of sizes and styles. Here at Bucks our marketing materials will always use Flux Regular for headings and Helvetica Neue for text. On the web, we use Verdana for text. Additional font styles may be used occasionally for specific purposes, at the discretion of the Strategic Marketing & Communications Directorate. For letters, documents such as reports, minutes, faxes and memos, spreadsheets and presentations, use Arial as the default font. More information can be found in our Brand Guidelines or at bucks.ac.uk/branding. Formal documents (also see committees) Formal documents should follow this guide. Templates for formal committee documents, memos and faxes can be found on our website. Formal documents will normally have forced justification (be fully justified). Full stops (full points) Leave a single space after a full stop. 22 Buckinghamshire New University Style Guide
Gender Use non-discriminatory language and write in a non-gender specific manner. Avoid terms which imply gender stereotyping in work, eg cleaning lady, best man for the job. Use Chair, not Chairman, Chairwoman or Chairperson. Geography Capitalise defined geographical areas, such as, the North, Black Country, East Anglia, Lake District, Midlands, Peak District or West Country. Areas referred to by compass points are written in lower case, for example, north, south-east, south-west. A–Z guide G words GCSE goings-on graduand (one who is about to receive a degree) graduate (one who has been awarded a degree) G Buckinghamshire New University Style Guide 23
Page 1 and 2: -level audio-visual BEng (Hons) BSc
Page 3 and 4: Keep it as natural as possible Writ
Page 5 and 6: Accessibility and dyslexia When pre
Page 7 and 8: Addresses When writing addresses, a
Page 9 and 10: Branding Our new corporate identity
Page 11 and 12: Bullet points (continued) Bullet po
Page 13 and 14: Capitalising job titles (see job ti
Page 15 and 16: Dash The en-dash - is longer than a
Page 17 and 18: eg The abbreviation eg comes from t
Page 19 and 20: Email (continued) Think before you
Page 21: Faculty The University has two facu
Page 25 and 26: Hyphenation (see also dash) The hyp
Page 27 and 28: It’s and its Be careful to check
Page 29 and 30: Latin plurals Some Latin plurals ar
Page 31 and 32: Numbers • Thousands: 1,000, 10,00
Page 33 and 34: Quotation marks Check that quotatio
Page 35 and 36: Telephone numbers Do not include hy
Page 37 and 38: Underlining Don’t underline unnec
Page 39 and 40: Web addresses Only precede web addr
Page 41 and 42: Examples of poor written English -
Page 43 and 44: This guide is designed to be as com

Buckinghamshire New University style guide

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