Navigating China Guide (2012) - New Zealand Trade and Enterprise
Navigating China Guide (2012) - New Zealand Trade and Enterprise
Navigating China Guide (2012) - New Zealand Trade and Enterprise
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???? CONTENTS<br />
1 Introduction to <strong>Navigating</strong> <strong>China</strong><br />
1.1 Opportunities <strong>and</strong> challenges<br />
1.2 Am I ready for <strong>China</strong>?<br />
1.3 <strong>New</strong> <strong>Zeal<strong>and</strong></strong>-<strong>China</strong> trade <strong>and</strong> the<br />
Free <strong>Trade</strong> Agreement<br />
1.4 <strong>China</strong> - an overview from culture to government<br />
2 Researching the market<br />
2.1 Research<br />
2.2 Market visits<br />
2.3 Business etiquette for visits<br />
3 Entering the market<br />
3.1 Typical models for entering the market<br />
Case Study: Commtest <strong>and</strong> Pan Pac<br />
3.2 Choosing a location<br />
3.3 Hong Kong <strong>and</strong> Taiwan as ‘Wider <strong>China</strong>’ options<br />
3.4 Protecting intellectual property<br />
Case Study: Hayes<br />
3.5 Building relationships<br />
Case Study: Waikato University<br />
3.6 Negotiations <strong>and</strong> meetings<br />
3.7 Chinese culture <strong>and</strong> business<br />
3.8 Dealing with government <strong>and</strong> local authorities<br />
3.9 Using <strong>and</strong> managing consultants<br />
3.10 Doing due diligence <strong>and</strong> avoiding scams<br />
4 Selling in <strong>China</strong><br />
4.1 Using agents <strong>and</strong> distributors<br />
4.2 Direct sales<br />
4.3 Online sales<br />
4.4 Marketing<br />
Case Study: Comvita, Air <strong>New</strong> <strong>Zeal<strong>and</strong></strong> <strong>and</strong> Digipost<br />
4.5 Getting your products into <strong>China</strong><br />
5 Setting up a base in <strong>China</strong><br />
5.1 Finding premises<br />
5.2 Human Resources<br />
5.3 Accounting <strong>and</strong> auditing<br />
6 <strong>Navigating</strong> <strong>China</strong><br />
6.1 Getting paid <strong>and</strong> repatriating profits<br />
6.2 Getting legal advice <strong>and</strong> resolving disputes<br />
6.3 Taxes <strong>and</strong> tax breaks<br />
6.4 Managing logistics<br />
6.5 Day-to-day communications<br />
6.6 Language <strong>and</strong> interpreters<br />
6.7 Business ethics <strong>and</strong> corporate responsibility<br />
7 Manufacturing in <strong>China</strong><br />
7.1 Pros <strong>and</strong> cons of manufacturing in <strong>China</strong><br />
7.2 Options of manufacturing in <strong>China</strong><br />
Case Study: phil&teds<br />
7.3 Finding a manufacturer <strong>and</strong> location<br />
Case Study: Atrax<br />
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