Armstrong's Handbook of Strategic Human Resource ... - Kogan Page
Armstrong's Handbook of Strategic Human Resource ... - Kogan Page
Armstrong's Handbook of Strategic Human Resource ... - Kogan Page
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The 30 Day MBA in International<br />
Business<br />
Your Fast Track Guide to Business Success<br />
1ed<br />
Colin Barrow<br />
Author information:<br />
Colin Barrow has spent 15 years<br />
applying the principles and knowledge<br />
acquired through his own MBA to<br />
successfully running companies. He has<br />
lectured, researched and collaborated<br />
with colleagues in business schools in the<br />
UK, America, Australia, the Far East and<br />
throughout Europe and is currently a<br />
visiting fellow at Cranfield University and<br />
teaches there regularly. He is also the<br />
author <strong>of</strong> The Business Plan Workbook<br />
and Financial Management for the Small<br />
Business (both <strong>Kogan</strong> <strong>Page</strong>).<br />
August 2011<br />
978-0-74-946213-0<br />
£16.99<br />
Paperback<br />
312 pages<br />
234 x 156mm<br />
Band: 01<br />
Territory: World<br />
Subject: International<br />
Business<br />
Readership:<br />
Students <strong>of</strong> business, including MBA<br />
students who need a supporting resource<br />
and reference; middle managers looking<br />
for promotions; Directors, C.E.Os, MDs<br />
and senior managers who need to know<br />
about international business for the<br />
success <strong>of</strong> their companies; aspiring<br />
managers who want to boost their skill<br />
set.<br />
Description:<br />
As business becomes increasingly reliant on succeeding in export markets,<br />
the need for specialist knowledge in international trade is at its highest. With<br />
thorough explanations to describe the current international business<br />
environment as well as international case studies which include IKEA, J.D.<br />
Wetherspoon, Dell, Amazon and Indian car brand Tata Nano, The 30 Day<br />
MBA in International Business will boost your knowledge and help you<br />
play a more rounded role in shaping the direction <strong>of</strong> your organization. It<br />
covers all the essential elements <strong>of</strong> international trade and business,<br />
including international marketing strategy, managing international<br />
organizations and selecting global strategic partners as well as finance,<br />
accounting and human resource management. The 30 Day MBA in<br />
International Business is packed with links to free resources from the<br />
top business schools as well an online list <strong>of</strong> sources to keep you informed on<br />
all the key business issues.<br />
<br />
<br />
<br />
Fully supported online with a personal development<br />
resource kit and a list <strong>of</strong> sources and websites<br />
essential for keeping ahead <strong>of</strong> international business<br />
developments<br />
Provides a thorough grounding in the history <strong>of</strong><br />
international trade<br />
Dozens <strong>of</strong> links to teaching resources and video<br />
lectures from the world’s best business schools<br />
Related Titles<br />
9780749462178 9780749463311<br />
<strong>Kogan</strong> <strong>Page</strong><br />
120 Pentonville Road · London N19JN · UNITED KINGDOM<br />
t: +44 (0)1903 828 503<br />
e: KPinfo@koganpage.com<br />
f: +44 (0)1903 828 801<br />
VAT no. 417 8457 28 · Registered in England no. 905919
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