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Parts & People The Monthly Regional Publication For Southern California Automotive Specialists Volume 6 / Number 2, February 2012 Publisher: Lance Buchner Associate Publisher: Michael Anderson Managing Editor: Rob Merwin Contributors: Jerold B. Smith, Dick DeLoach, John Yoswick, Dan Buxbaum Graphic Arts Director: Mario Waller Printer: Tribune Publishing Co. Inc. Parts & People is published monthly by Automotive Counseling & Publishing Company, Inc., a Colorado corporation. ISSN 1083-771Z Corporate Office Automotive Counseling & Publishing Co., Inc. PO Box 18731, Denver, Colorado 80218-7310 800-530-8557 President/Publisher: Lance Buchner National Sales Director & Associate Publisher: Michael Anderson Director of Sales Development and Marketing: Art Wolfe Founded by Lance Buchner and Dave Lucia. www.partsandpeople.com Office Manager: Amanda Buchner Web and Production Manager: James Faust Circulation: Tracy Buchner, tracy@partsandpeople.com Subscriptions are free to all automotive-related Southern California regional business owners and managers; $36 per year, per edition to all others. For mail renewals or change of address, please include mailing label. e-mail: tracy@partsandpeople.com Reproduction of any of the contents of this publication by any means is prohibited without specific written permission of the publisher. Copyright 2012, Automotive Counseling & Publishing Company, Inc. All rights reserved. Publisher’s Statement Benjamin Franklin’s Post Office The U.S. Post Office (USPO) was created July 26, 1775, by decree of the Second Continental Congress. Based on the Postal Clause of Article One of the U.S. Constitution, empowering Congress “to establish post offices and post roads,” it became the U.S. Post Department in 1792. The U.S. Postal Service (USPS) is an independent agency of the U.S. government. One of the few government agencies explicitly authorized by the U.S. Constitution, it is legally obligated to provide postal services to all Americans, regardless of geography, at uniform price and quality. Benjamin Franklin was appointed the first postmaster general. At the time, the USPO was the envy of literate Europeans and the Euro manufacturing and merchant class born out of the Industrial Revolution. The European model was a courier service developed by, and for, nobility and aristocracy. In America, the post office symbolized democratic ideals and First Amendment rights, including freedom of speech. It supported commerce and communication in the 13 Colonial states and an ever-expanding frontier. To founders and citizens, the post office was synonymous with independence and democracy. On December 5, 2011, the USPS announced it will close more than half, or 252, of its mail processing centers, eliminate 28,000 jobs, and end overnight delivery of first-class mail. On Dec. 13, 2011, the USPS agreed to delay the closing of the processing centers and 3,700 local post offices until mid-May 2012. The USPS employs more than 574,000, resides in more than 30,000 buildings, and operates more than 218,000 vehicles, the largest vehicle fleet in the world. It is the second largest civilian employer in the U.S. The USPS has not directly received taxpayer dollars since 1971, except for minor subsidies in the ’80s for costs associated with disabled and overseas voters. As revenue dropped in the 2000s, the USPS has been hobbled in its efforts to stabilize. The Postal Accountability and Enhancement Act of 2006 obligates the USPS to prefund 75 years worth of future health care benefit payments to retirees, a requirement to which no other government agency is subject. Unlike the German postal system, which owns DHL in order to compete with private delivery corporations, the USPS is prohibited from doing so. Instead, DHL is blocked from the U.S. market to protect domestic private delivery corporations. Until July 1, 1967, the U.S. Postal Savings Program provided limited banking services. An Act of Congress, June 25, 1910, established the Postal Savings System. The purpose was to get money out of hiding, attract the savings of immigrants, provide safe depositories for those who had lost confidence in banks, and provide convenient savings depositories for working people. Unlike today’s usurious check cash locations or big box banking services, Benjamin Franklin’s post office is not allowed to offer these services. There’s little doubt predatory, privatization parties and purposes are at work dismantling America’s postal system. From political propaganda to payments that craft legislation, with “pork,” the postal service system is under attack. Like so much created for the common good, not to mention First Amendment rights, the postal obligation to serve all Americans at a uniform price and quality could come to an end. Rural Free Delivery (RFD) began in 1896. It, too, will end. Small business owners and business associations should support revitalization and continuation of the USPS before the final postmaster dismantles it and assumes a board of directors’ position at a package delivery corporation. What would Ben Franklin say? At the close of the Constitutional Convention, Franklin was asked what type of government emerged and he answered, “A republic, if you can keep it.” n EVERY TIME YOU ANSWER THE PHONE. NAPA TRACS ® has set the standard in shop estimating and management software since its introduction in 1989. NAPA TRACS SmartCALL is the latest industry-leading customer service tool that’s a low-cost “bolt on” for NAPA TRACS. This revolutionary new tool seamlessly combines your phone system’s caller ID with the TRACS database to immediately identify who’s calling and provides one click access to customer information, repair orders and history. Having instant access to information improves service writer efficiency and takes personalized customer service and customer satisfaction to the next level. With SmartCALL, you can: 1AM 3AM 5AM 7AM 9AM 11 AM 1 PM 3 PM 5 PM 7 PM 9 PM 11 PM 30 25 20 15 10 5 0 SmartCALL also includes a full suite of reporting capabilities such as missed calls, call volume, new callers and more that allow you to analyze your incoming and outgoing call volume. customer records, history and repair orders even before you answer the phone. customer information and collect your thoughts before responding to customers’ questions. a higher level of personalized customer service. Friendlier, faster, and more accurate. your shop efficiency by decreasing your per-customer phone time. Visit www.napatracs.com, a call 1-800-659-37100 or remail napatracs@napatracs.com. acs@napatracs.com. Page 4 February 2012 Parts & People www.partsandpeople.com
New Rotary Lift technology increases lift speeds and shop productivity and Shockwave was developed out of those concerns, he explained. John Rylee, director of marketing for Rotary Lift, said, “We’ve been working on this product for quite some time. There was extensive testing over the course of several months: we tested, measured, and timed about 1,000 vehicles in independent repair shops, specialty repair shops, and dealerships of different sizes. We received very good data that we used to support this product — it’s all about faster time and faster service resulting in greater revenue.” Shockwave, unveiled at AAPEX 2011 in Las Vegas in November, is primarily designed for express service bays where service speed is a critical factor, said Dirksen, who added that Shockwaveequipped lifts have 25-second rise and 19-second descent times, compared to “two minutes up and down for a regular lift.” Rylee said Rotary has calculators on its website that shop owners can input data to determine how much the payback would be on a Shockwave-equipped lift regarding time savings and profit. He said Shockwave went through rigorous testing that was the equivalent of 10 to 12 years of use. All lifts and products undergo thorough third-party testing to meet national and international standards for certifications, Rylee said. “We wouldn’t put our name on it if it wasn’t right for the shop owner.” Shockwave technology and design The system consists of a power unit that runs on 110 volts off a DC motor with two Continued on page 6 Shockwave-equipped lifts are suitable for shops that service a variety of different makes and models that require different lift points and adjustments, says Jim Dirksen, vice president of sales and marketing for Rotary Lift’s parent company, Vehicle Service Group (VSG). by Rob Merwin Las Vegas—After two years of extensive research and development, Rotary Lift recently introduced its latest technology, Shockwave. The patent-pending lift technology enables Rotary’s twopost and SmartLift inground lifts to have rise and descent times that are twice as fast as standard lifts, Shockwave-equipped lifts have 25-second rise and 19-second descent times, compared to two minutes up and down for a regular lift. said Jim Dirksen, vice president of sales and marketing for Rotary Lift’s parent company, Vehicle Service Group (VSG). “Shockwave gives you speed, setup, and quality, which allows technicians to maximize productivity, make happier customers, and increase profits,” he said. The Shockwave package of technologies is one of the latest developments for Rotary Lift, a global company based in Madison, Ind., which introduced the industry’s first automotive hydraulic lift in 1925, according to company history. Shockwave was developed internally after voice of customer (VOC) research was conducted with shops of all sizes, Dirksen said. Technicians and shop owners were asked about “pain points” with vehicle lifts Parts & People February 2012 Page 5
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