MEASURE Communication Final Report - Population Reference ...

28 MEASURE Communication Final Report
tions that would be used during the meeting. The
journalists produced more than 100 articles, reports,
and supplements in their home countries.
● In 2003, a Women’s Edition seminar explored the links
among population growth, gender, family planning, and
the environment. Experts spoke to the journalists about
how gender affects environmental issues; agriculture
and food security; women’s land ownership; the gender
perspective on water and forestry issues; the relationship
between population growth and the environment;
and the gender dimensions of environmental policies.
Collaboration to build
coalitions and networks
MEASURE Communication’s PHE team addressed IR2—
coalition building—by collaborating with four other
organizations:
● National Council for Science and the Environment.
In FY2000 and FY2001, the PHE team collaborated
with the National Council for Science and the
Environment to develop PopPlanet, a multilingual
online resource. It provided a forum for networking
via moderated bulletin boards, and in-depth country
profiles that served as a gateway to online PHE
resources. The website initially received national and
international attention from the press and was a featured
link on many other websites. In September
2001, MEASURE Communication undertook an
assessment of PopPlanet, which showed that the website
required significant reformulation to stay competitive.
Implementing these recommendations required
resources beyond MEASURE Communication’s budget
and scope of work, and the partners decided that
PopPlanet would become a part of NCSE’s National
Library of the Environment. In FY2003 and 2004,
PRB concentrated on adding PHE content to the main
PRB website.
● The Community Conservation Coalition (CCC).
Through its collaboration with CCC, MEASURE
Communication staff hosted briefings and contributed
to the production of a CD ROM entitled Putting
Conservation in Context: Social Science Tools for
Conservation Practitioners, which contains tools from
over 30 conservation, development, population,
research, and policy organizations. The CD ROM was
disseminated at the World Parks Congress in Durban,
South Africa.
● The Woodrow Wilson Center’s Environmental
Change and Security project (ECSP). PRB collaborated
with the ECSP on dissemination and outreach
activities. Activities included two presentations, participation
in panels on PHE topics, contributions to
an electronic forum on the role of population in the
World Summit on Sustainable Development, and a
review of UNFPA’s recent report on PHE linkages,
Footprints and Milestones.
● University of Michigan’s Population and
Environment Fellowship Program. Staff serve on the
Advisory Board for the USAID-funded fellowship
program. In addition PRB staff helped teach a summer
course on population and reproductive health
and conducted short training sessions for the program’s
Minority-Serving Institutions Initiative and its
Professional Exchange for Applied Knowledge (PEAK)
initiative.
MEASURE Communication staff also gave more than
30 presentations on PHE linkages to a variety of international
and domestic audiences. These have included sessions
at PRB’s monthly seminars, papers presented at the
annual meetings of the Association of American
Geographers, the Population Association of America, the
Global Health Council, and the Society of Environmental
Journalists.
Publications
To support IR3—policy learning—MEASURE
Communication supported 14 new PHE publications (in
English, French, and Spanish), and supported the distribution
of materials produced with funding from other sponsors
(the titles are included in Attachment 2). These
included policy booklets, fact sheets, briefing papers, specialized
information bulletins, data sheets, teaching kits and
classroom guides, and newspaper articles. About 80,000
copies of PHE publications were mailed, primarily to the
developing world. Over one-third of the copies went to 31
countries in sub-Saharan Africa; over a quarter went to
recipients in Latin America, and nearly one-fifth to Asia.
About two-thirds of the copies were distributed in targeted
mailings to PRB’s international list, and one-third in
response to requests. 19
PRB staff also distributed over 20,000 copies of
PHE publications at the 2002 World Summit on
Sustainable Development in Johannesburg. In addition
to providing these materials to WSSD attendees, staff
conducted targeted dissemination to members of official
government delegations, key NGO and UN representatives,
and other global policymakers participating in the
official negotiations.
Policy communications training
To develop local capacity in Africa, Asia, and Latin
America to contribute to policy dialogues on PHE linkages,
MEASURE Communication staff collaborated with
local partners on a policy communications training program.
The program had the same philosophy and used
the same basic model as described above.