Curriculum - President University

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This course covers religiosity, essence of religion. Learning to live together and dialog among religions, intercultural and multi-religions approach. It also takes into account philosophical, phenomenological consideration on religion. UNIVERSITY CORE 1. ENTERPRENEURSHIP This course covers the principles and practices of entrepreneurship in the business world. Theories on principles of entrepreneurship such as definition, tips on the key to success, challenges, creative thinking will be covered. Developing a business plan will be an essential part of the course. The entrepreneurial profile will also be discussed. Cases on successful entrepreneurs are highlighted to provide example on how they were able implement strategies and efforts in achieving success. 2. BUSINESS ETHICS This course provides student with background information about the role of ethics in the business and daily life of an individual as a person and as a member of the society. It is the application of our understanding of what is good and right to that assortment of institutions, technologies, transactions, activities, and pursuits that we call business. Business transactions are for the most part carried out within market structures. We need to examine the ethical aspects of the market activities. The process of producing goods forces businesses to engage in exchanges and interactions with two main external environments: the natural environment and a consumer environment. We need to explore the ethical issues raised by these exchanges and interactions.. 3. INTERNSHIPS (Phase 1 and Phase 2) Students will learn hands-on work experience for a company or several companies during the course of 8 months. Student eligibility to this program is guided by <strong>University</strong> policies. 4. INTRODUCTION TO COMMUNICATION This course is an introduction to the basic concepts of communication science to the students by studying such as: elements and process of communication, some models of communication functions and some roles in groups and teams, social, cultures, organizations in every day life and scientific inquiry. It will cover the communication process as well as non verbal communication. 5. LEADERSHIP This course is designed as an overview to leadership development. It emphasizes self assessment and development of personal skills and style, understanding and critical evaluation of prominent leadership theories, and exploration of current leadership issues. Through lectures, demonstrations, case analysis, and small group discussion and exercise, students will explore the application of leadership concepts and practices across organizations and disciplines to build the character building. 6. INTRO TO BUSINESS AND MANAGEMENT The objective of this course is to provide students with an understanding of the concept of business and management as a discipline. The functions of an organization, the elements of business and management in terms of planning, directing, organizing and control are discussed. 12
7. PRINCIPLES OF MARKETING This course provides students with the basic marketing principles and terminology. Students will learn about business environment and consumers and its impact on marketing. They will also learn about factors and decision regarding product, prices, place and promotion. Basic marketing strategy and models will also be included. 8. THESIS This course requires the student to choose a topic to be investigated, which is related to Management or an application of Management concentration. A prior approval from the thesis advisor on the topic chosen is compulsory and the student must meet all the thesis criteria set by the Faculty of Economics and the <strong>University</strong>. FACULTY CORE 1. BUSINESS LAW This course presents a basic understanding of business law for the matter such as: corporations, business-contracts, labor, land and property, banking, intellectual properties, business-activities and dispute resolutions. The class presentation is designed with an easy explanation which is suitable for non-legal students to understand the materials. 2. BUSINESS STATISTICS The course discusses the nature and role of statistics in business and economics. It will cover both descriptive and inferential statistics and how these tools are used to make decisions that affect business operations. Among the topics included are frequency distribution, measures of central tendency, standard deviation, hypothesis testing, ANOVA, and other. 3. FINANCIAL MANAGEMENT 1 AND 2 Develop knowledge and understanding of the main theories of finance, money, banking and financial institution and how it works in market area. This unit aims to expose students toward the instrument, institutions and how financial systems work in daily life. Because of the wide range of topics, the subject is divided in two parts. 4. HUMAN RESOURCE MANAGEMENT This course introduces the students to HRM practices and be able to manage human resources management effectively. The course will also emphasize how HRM practices can and should contribute to business goals and help to improve product and services quality and effectiveness. The relationship of the basic functions of the course to HR practices will be examined throughout the course. 5. ECONOMICS This course will focus on how production and consumption decision are made in a market economy. It includes analyzing supply and demand, cost, price determination, response to price changes and income distribution. 6. INTRODUCTION TO INTERNATIONAL BUSINESS 13
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