Trends in European health care - Roland Berger
Trends in European health care - Roland Berger
Trends in European health care - Roland Berger
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36 |<br />
Study<br />
S<strong>in</strong>ce the products and their cost are similar among all companies, they try<br />
to make a mark for themselves by provid<strong>in</strong>g unique services. For <strong>in</strong>stance,<br />
they lay focus on prevention and create awareness of the possibility of<br />
diseases, e.g. obesity. In chapter 6, we will discuss this issue <strong>in</strong> more<br />
depth, for example by describ<strong>in</strong>g how the Dutch <strong>in</strong>surance company<br />
Achmea stands out by offer<strong>in</strong>g teleservices to chronic patients.<br />
Switzerland<br />
Personaliz<strong>in</strong>g <strong>health</strong> <strong>care</strong><br />
In terms of voluntary medical check-ups and personalized medic<strong>in</strong>e,<br />
Switzerland is try<strong>in</strong>g to catch up: Private <strong>in</strong>stitutions, such as the Hirslanden<br />
group, offer employee check-ups to <strong>in</strong>dividuals and corporations,<br />
which are typically paid for out of the patient’s own pocket. The start-up<br />
Avalis offers technology which enables chronically ill patients and their <strong>care</strong><br />
providers to manage the disease more <strong>in</strong>dependently. The company wants<br />
to become the lead<strong>in</strong>g supplier <strong>in</strong> this field, their first significant client is<br />
the German <strong>in</strong>surance company DKV.<br />
Reform<strong>in</strong>g the compensation system<br />
In a first national step towards P4P, a lump-sum compensation system will<br />
be implemented <strong>in</strong> Swiss hospitals as of 2009. Patients will be classified <strong>in</strong>to<br />
Diagnosis Related Groups (DRG), which def<strong>in</strong>es the amount of compensation<br />
the <strong>health</strong> <strong>care</strong> providers are entitled to. This performance-based<br />
tariff structure for stationary hospital stays is expected to start <strong>in</strong> 2010.<br />
Keep<strong>in</strong>g it public<br />
At this moment <strong>in</strong> time, 40% of all Swiss hospitals are <strong>in</strong> private hands,<br />
and they account for a market share of approximately 15%. As opposed to<br />
other countries, this situation is not expected to change with<strong>in</strong> the near<br />
future, due to the stagnation of elective private <strong>in</strong>surance holders. Moreover,<br />
the cantons cont<strong>in</strong>ue to ma<strong>in</strong>ta<strong>in</strong> a large part of the publicly owned<br />
<strong>health</strong> <strong>care</strong> <strong>in</strong>stitutions. They are supported by the bulk of the Swiss<br />
population which has forced out a number of overly aggressive capacity<br />
prun<strong>in</strong>g and privatization attempts.