China seminar - Slide presentation - 28 September 2000 - SABMiller
China seminar - Slide presentation - 28 September 2000 - SABMiller
China seminar - Slide presentation - 28 September 2000 - SABMiller
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Local brand focus<br />
! Didn’t introduce foreign brand<br />
! Segmenting the market differently<br />
! Riding economies of scale