China seminar - Slide presentation - 28 September 2000 - SABMiller
China seminar - Slide presentation - 28 September 2000 - SABMiller
China seminar - Slide presentation - 28 September 2000 - SABMiller
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First Impressions<br />
! <strong>China</strong> is fascinating, exciting, complex and difficult<br />
! A society in transition under state supervision<br />
and leadership<br />
! Experience elsewhere has limited relevance when it<br />
comes to understanding the consumer and getting<br />
things done in <strong>China</strong><br />
! A credible dynamic partner is essential