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Company Profile Part I - Dlog

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Advantech-DLoG<br />

<strong>Company</strong> profile<br />

Competence www.advantech-dlog.com<br />

in Mobile Computing


Key Objectives for AddPC 2012 – Sector Digital Logistics<br />

� Elevate our partner network, commitment and professionalism to the next level<br />

� Network all Eco-<strong>Part</strong>ners, increase Know-How for your business<br />

� Reflect global E2E Management for Digital Logistics Sector<br />

� Excite attendees about Advantech-DLoG technologies and products<br />

� Deliver a multicultural and entrepreneurial message<br />

Competence in Mobile Computing


Overview Advantech<br />

Competence in Mobile Computing


Advantech-DLoG<br />

Advantech at a Glance<br />

Competence www.advantech-dlog.com<br />

in Mobile Computing


Leading the Transformation toward the iPlanet Era<br />

Competence in Mobile Computing


Advantech Mission<br />

To fully realize the mission of “Enabling an<br />

intelligent planet,” and become the most<br />

influential player in Industrial Automation and the<br />

“Internet of Things” (IOT).<br />

Competence in Mobile Computing


Advantech Quota Performance<br />

Competence in Mobile Computing<br />

870<br />

>1B<br />

2011 2012<br />

2010 Regional Split


Global Alliance <strong>Part</strong>ners<br />

Competence in Mobile Computing


2011 Taiwan Top 10 Global Brands<br />

Competence in Mobile Computing<br />

Rank Brand Value<br />

(US$ M)<br />

Change %<br />

(US%)<br />

1 HTC 3,605 163%<br />

2 Acer 1,940 38%<br />

3 Asus 1,637 27%<br />

4 TrendMicro 1,217 -1%<br />

…<br />

…<br />

…<br />

10 Advantech 241 22%


The World Keeps Changing …<br />

Competence in Mobile Computing


What Drives the Changes?<br />

IP Everywhere<br />

Mobile Pervasive<br />

Video Affection<br />

Competence in Mobile Computing<br />

Low MIPS Cost<br />

Free Bandwidth


What s next?<br />

The 15-Year Paradigm Shift of IT<br />

1950<br />

Computer<br />

1965<br />

Mainframe<br />

Source: IBM Louis V. Gerstner, Jr.<br />

1980<br />

Personal<br />

Computer<br />

PC Era<br />

Competence in Mobile Computing<br />

1995<br />

Internet &<br />

www<br />

2010<br />

Intelligent<br />

Planet Era<br />

IoT<br />

+<br />

Cloud


Cloud & IoT Catalyze the iPlanet Era<br />

Competence in Mobile Computing


Consumer Cloud<br />

01010100101010101010101010101010101010101010101010101010101010101010101<br />

010 01010101010101010101010101010101 01010101010101010101<br />

01010100101010010101001010101010101010101010101010101010101010101010101<br />

01010100101010101010101010101010101010101010101010101010101010101010101<br />

Server Cluster Information<br />

01010100101010101010101010101010101010101010101010101010101010101010101<br />

Computing & Storage Sharing<br />

0101010010101010101010101010101010101010 010101010101<br />

010 01010101010101010101 010101010101010101 101010101<br />

010101001010100101010010101010101<br />

01010101010101010101010101010101010100101010101010101010101010101001010<br />

Internet Connectivity<br />

10101010101010101010101010101<br />

0101010010101010101 01010 1010101010101<br />

01010100101010101010101010101010 101 010101010101<br />

010101010101 0101 01 0101010100101010<br />

1101010101010 0101010 101<br />

1010101<br />

DATA TSUNAMI<br />

Competence in Mobile Computing


Industrial Cloud<br />

Server Cluster<br />

Analysis, processing,<br />

storage<br />

DATA TSUNAMI<br />

Competence in Mobile Computing<br />

Intelligent<br />

Information<br />

Sharing


Advantech’s Offering for the Internet of Things<br />

Automation<br />

Devices<br />

1<br />

Sensor<br />

&<br />

Controls<br />

Industrial<br />

Comm.<br />

Network<br />

2<br />

(WSN/WAN)<br />

Embedded Computing<br />

Embedded Systems<br />

Automation Controller<br />

Applied Computing<br />

Edge<br />

Computing<br />

IBM’s IOT 7-Layer Concept<br />

Competence in Mobile Computing<br />

3<br />

4<br />

Cloud<br />

Computing<br />

Intelligent Services<br />

5<br />

IOT<br />

Service<br />

Platform<br />

6&7<br />

Application<br />

&<br />

Analytics


iPlanet Era<br />

Competence in Mobile Computing


iPlanet Era<br />

Competence in Mobile Computing


Leading the Transformation toward the iPlanet Era<br />

This Transformation just started. We are at the beginning.<br />

Competence in Mobile Computing


Advantech-DLoG<br />

Strategic Thoughts<br />

Competence www.advantech-dlog.com<br />

in Mobile Computing


What makes you feel naked?<br />

Competence in Mobile Computing


We cover your back!<br />

Competence in Mobile Computing


What makes you feel puzzled?<br />

Competence in Mobile Computing


What makes you feel comfortable?<br />

Competence in Mobile Computing<br />

1. Done deal!<br />

2. Since 2 years<br />

3. Aggressiveness<br />

4. Roadmap enhancements<br />

5. Long Term Business Plan<br />

6. Strategic Value to ACL

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