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Table of<br />

Contents<br />

A MESSAGE FROM THE PRESIDENT 5<br />

UNYP History 6<br />

Mission 7<br />

The Advantages Of Studying At UNYP 8<br />

THE CITY OF PRAGUE 11<br />

Climate 11<br />

Our Location 11<br />

The Cultural Scene 11<br />

Outside Prague 11<br />

INTERNATIONAL STUDENTS AT UNYP <strong>12</strong><br />

A Warm Welcome <strong>12</strong><br />

Induction Program <strong>13</strong><br />

Housing <strong>13</strong><br />

Applying for Admission <strong>13</strong><br />

Living Expenses <strong>13</strong><br />

Financial Aid/Scholorships: <strong>13</strong><br />

PARTNERS & AFFILIATES 14<br />

MEMBERSHIPS, ACCREDITATIONS, AND RECOGNITIONS 16<br />

BACHELOR'S DEGREE PROGRAMS 17<br />

What is a BACHELOR'S DEGREE 17<br />

Length of Study 17<br />

Major Field of Study 18<br />

Basic Structure of a Major 18<br />

Course Credits 18<br />

Academic Calendar 18<br />

PROGRAMS OF STUDY 19<br />

European Bachelor's in Business Administration 20<br />

Goals of the Bachelor's of Business<br />

Administration (BBA) Degree Program 20<br />

Structure of the Program 20<br />

Admissions Requirements 21<br />

Program Requirements 21<br />

Curriculum Overview 21<br />

Business Project (Thesis) and State Exams 22<br />

Instructors 22<br />

Resources 22<br />

Options for Further Study 22<br />

Recognition and Accreditation 22<br />

WEEKEND STUDY OPTION 23<br />

European Bachelor of Business Administration 23<br />

Goals of the Bachelor's of Business<br />

Administration (BBA) Degree Program 23<br />

Structure of the Program 24<br />

Program Requirements 24<br />

Modules 24<br />

Schedule 24<br />

Business Project (Thesis) and State Exams 24<br />

Admissions Requirements 24<br />

Instructors 24<br />

Library 25<br />

Options for Further Study 25<br />

Recognition and Accreditation 25<br />

AMERICAN BACHELOR'S PROGRAMS AT UNYP 26<br />

BA in BUSINESS ADMINISTRATION 28<br />

Objectives 28<br />

Skills Outcomes 28<br />

Teaching and Learning Methods 29<br />

Assessment 29<br />

Possible Career Options 29<br />

Further Study Options 29<br />

BA in PSYCHOLOGY 30<br />

Objectives 30<br />

Skills Outcomes 30<br />

Teaching and Learning Methods 30<br />

Assessment 30<br />

Possible Career Options 30<br />

Further Study Options 30<br />

BA in COMMUNICATION AND MASS MEDIA 31<br />

BA in INTERNATIONAL ECONOMIC RELATIONS 32<br />

Objectives 32<br />

Skills Outcomes 32<br />

Teaching and Learning Methods 33<br />

Assessment 33<br />

Possible Career Options 33<br />

Further Study Options 33<br />

BA in ENGLISH LANGUAGE AND LITERATURE 34<br />

Objectives 34<br />

Skills Outcomes 34<br />

Teaching and Learning Methods 34<br />

Assessment 34<br />

Possible Career Options 34<br />

Further Study Options 34<br />

LEARNING & SUPPORT RESOURCES 35<br />

Teaching & Learning 35<br />

Academic Advising 35<br />

Student Counseling 36<br />

English as a Second Language Program 36<br />

Library Resources 36<br />

Computing Facilities 36<br />

Instructional Technology 36<br />

NetLearn Educational Support Tool 37<br />

The Faculty 37<br />

Career Services 37<br />

Impact 37<br />

Lecture Series - pULSe 37<br />

STUDENT LIFE 38<br />

Student Council 38<br />

Debating Society 39<br />

The Psychological society 39<br />

UNYQUE 39<br />

Movie Night 40<br />

Student Clubs 40<br />

Sports 40<br />

Fitness Activities 40<br />

APPLICATION AND ADMISSION PROCESS 41<br />

Entry Requirements 41<br />

Admission Procedure 41<br />

Transfer Student Admission 42<br />

Evaluation and Awarding of Transfer Credits 42<br />

Scholarships 42<br />

FACULTY 43<br />

COURSE DESCRIPTIONS 46<br />

Types Of Courses That UNYP Offers 47<br />

General Education Program 47<br />

American History 48<br />

Social Sciences 48<br />

Natural Science 49<br />

The Arts 49<br />

Humanities 49<br />

Business Administration: First and Second Year Courses 50<br />

Business Administration: Third and Fourth Year Courses 50<br />

International and European Economic Studies:<br />

First and Second Year Courses 52<br />

International and European and Economic Studies:<br />

Third and Fourth Year Courses 52<br />

Communication & Mass Media:<br />

First and Second Year Courses 54<br />

Communication & Mass Media:<br />

Third and Fourth Year Courses 54<br />

Psychology: First and Second Year Courses 56<br />

Psychology: Third and Fourth Year Courses 56


4-5


Educating<br />

Tomorrow’s<br />

Leaders<br />

A message<br />

from the<br />

President<br />

Dear Students,<br />

I invite you to choose a program of study at the University of New York in<br />

Prague, and become members of a stimulating and diverse academic<br />

community, where you will have an enriching intellectual experience while<br />

studying in one of the most beautiful cities in Europe.<br />

At the University of New York in Prague (UNYP), we aim to expand your<br />

global horizons and provide you with the knowledge, experience and<br />

multicultural perspective that will allow you to explore, learn, question,<br />

create and thrive in your chosen careers as productive members of a global<br />

society.<br />

UNYP prides itself in giving you opportunities to study with a distinguished<br />

and diverse international faculty who utilize interactive, thought-provoking,<br />

give-and-take teaching styles. We offer small classes which allows<br />

students to nurture and develop their critical and analytical thinking,<br />

leadership, and decision-making skills, and prepares them to interact and<br />

work with people around our globe.<br />

Founded in 1998, with the assistance of two campuses of the largest state<br />

university of the U.S., the State University of New York, UNYP has received<br />

accreditation from the Czech Ministry of Education. Being part of an<br />

international educational organization, the NYC Educational Group, with<br />

additional presence in Athens, Tirana and Belgrade and in partnership with<br />

universities in the U.S.A., Britain, France and Switzerland, UNYP has now<br />

evolved into a thriving community of students from all over the world, who<br />

enjoy the personal attention, support and care necessary to achieve their<br />

goals.<br />

I welcome you to UNYP and wish you all the best in your academic studies<br />

as well as in your personal lives and future professional careers.<br />

Elias Foutsis<br />

President, University of New York in Prague


6-7<br />

UNYP<br />

History<br />

The University of New York in Prague (UNYP) was<br />

established in April 1998 by New York College and its<br />

asscociates, in a continuing effort to provide quality<br />

university education in the region, and with the<br />

cooperation of the State University of New York,<br />

Empire State College. Through this cooperation, UNYP<br />

is able to offer students the opportunity to obtain an<br />

internationally recognized American Bachelor's Degree<br />

from the State University of New York, Empire State<br />

College. This undergraduate program is based on the<br />

American style of university education and all classes<br />

are taught in English.<br />

UNYP is recognised by the Czech Ministry of<br />

Education, and as such can award European Degrees


Educating<br />

Tomorrow’s<br />

Leaders<br />

in Business Administration. The<br />

American Degree program majors<br />

in Business Administration,<br />

International Economic Relations<br />

or Media and Communications,<br />

are also accredited by the Czech<br />

Ministry, and students on these<br />

programs may choose to sit the<br />

Czech State Exams, and thus<br />

qualify for a dual degree, both<br />

European and American degrees.<br />

UNYP has received the support of<br />

the public universities in Prague<br />

and continues to maintain a close<br />

relationship with Charles<br />

University, the University of<br />

Economics in Prague and the<br />

Czech Technical University in<br />

Prague. Many of UNYP's<br />

instructors are also members of<br />

the teaching faculties at these<br />

universities.<br />

UNYP also works closely with<br />

large multinational firms located<br />

in Prague establishing internships<br />

that will give students the<br />

opportunity to apply their skill in a<br />

work setting.<br />

In a few short years UNYP has<br />

gained a reputation for offering<br />

high quality educational programs<br />

by providing a strong foundation<br />

in the liberal arts and professional<br />

majors with a cross-cultural and<br />

international perspective. Today,<br />

over 600 students from over 60<br />

countries are learning together<br />

and interacting with an<br />

international group of instructors.<br />

UNYP is proud of its<br />

accomplishments and its ability to<br />

blend the rich academic history of<br />

the Czech Republic with American<br />

and European higher education.<br />

Mission<br />

The mission of the University of New York in Prague is to offer<br />

students the opportunity to obtain a university degree at the<br />

Bachelor's or Master's level in a variety of academic and professional<br />

specializations; to provide them with the knowledge, skills, openness,<br />

and confidence to succeed in a diverse and international work<br />

environment; and to prepare them for life as contributing, productive,<br />

and humane citizens of the world community.<br />

The faculty and staff of the University of New York in Prague are<br />

dedicated to the spirit of learning and the development of a community<br />

of learners in which active participation, inquiry, and freedom of<br />

expression are encouraged and supported.<br />

The University is committed to the intellectual, cultural and personal<br />

development of its students and believes that the outcomes of<br />

student learning should include the following:<br />

• Mastery of effective oral and written communication skills in<br />

English<br />

• Development of analytical and critical thinking skills<br />

• Understanding of basic research methods, including the ability to<br />

locate, evaluate and synthesize information and data<br />

• Knowledge of Western and non-Western cultures and society;<br />

• Sensitivity to social issues and cultural diversity;<br />

• Understanding of international issues and the acquisition of a global<br />

perspective;<br />

• Development of healthy interpersonal and social relationships;<br />

• Understanding of the uses and limitations of modern technology;<br />

• Awareness of professional opportunities and understanding of<br />

professional ethics and responsibility;<br />

• Strengthening the values of integrity, objectivity and human<br />

understanding.


8-9<br />

The Advantages of Studying at UNYP<br />

Receive the highest quality<br />

of teaching and learning<br />

Whatever subject you choose to study at UNYP, you<br />

will benefit from the university's commitment to<br />

providing the highest quality teaching for all its<br />

students. UNYP faculty members are all graduates of<br />

the finest universities in the US and Europe and are<br />

carefully selected so as to reflect the academic and<br />

work experience of diverse backgrounds, and in<br />

alignment with UNYP's philosophy of establishing and<br />

maintaining the highest quality academic programs.<br />

This is borne out by the quality of our Academic<br />

Department Chairs.<br />

• Dr. Will Barnard is Dean of Liberal Studies at UNYP.<br />

He earned an A.B. from Princeton University, an M.A.<br />

from University of North Carolina at Chapel Hill, and<br />

a Ph.D from the University of Michigan (Ann Arbor)<br />

• Oscar Hidalgo-Redondo is the Chair of the<br />

Department of International and Economic Relations.<br />

He holds a BA in Politics and Sociology from the<br />

University of the Basque Country (UPV-EHU) and a<br />

MPhil in Politics and Government. He is currently<br />

enrolled in the Ph.D Program of the Masaryk<br />

University in Brno<br />

• Mike Johnson, currently serving as Chair of the<br />

Psychology Department at UNYP, received his M.Sc.<br />

in Experimental Psychology from the Univeristy of<br />

California, Santa Cruz, where he specialized in<br />

psycholinguistics and pragmatics<br />

• Dr. Todd Nesbitt chairs the department of<br />

Communication and Mass Media at UNYP, and is the<br />

local director of the Master's program in Professional<br />

Communication and Public Relations granted by La<br />

Salle University. He earned his bachelor's degree in<br />

Communication Studies, and a letter of equivalency<br />

in English, from the University of Windsor, Canada.<br />

He received his Master's and Doctorate from Charles<br />

University in Prague, Czech Republic<br />

• Dr. Mark Tomass chairs the Business Studies<br />

Department. Dr. Tomass received his Ph.D in<br />

Economics from Northeastern University in<br />

Massachusetts<br />

The average class size at UNYP is 23 students. With a<br />

small teacher to student ratio, teachers not only know<br />

your name, but make sure you get the attention in the<br />

classroom that you need. UNYP instructors help and<br />

spend time with students on an individual basis, both<br />

in class and during consultation hours. Small classes<br />

also mean that you'll experience more in the class<br />

than just listening to lectures. You'll be able to express<br />

opinions, clarify issues and present your coursework in<br />

a positive classroom atmosphere. This encourages<br />

open dialogue which enhances academic and<br />

intellectual growth. Another advantage of UNYP is<br />

studying in English. This gives you more confidence<br />

with your English communication skills, and you will<br />

also improve your English technical jargon. This is<br />

essential as English is the international business<br />

language.<br />

Earn your degree from a prestigious institution<br />

The University of New York in Prague is an international<br />

institution and collaborates with accredited universities<br />

in the U.S. and Europe. This guarantees your academic<br />

qualifications are recognised all over the world.<br />

Bachelor's students at UNYP have the opportunity to<br />

earn either an American degree from the State<br />

University of New York, Empire State College<br />

(SUNY/ESC), a European degree from UNYP, or, in some<br />

cases, a dual degree. On a dual degree students receive<br />

the UNYP bakalar, acredited by the Czech Ministry of<br />

Education, in Business Administration, Communication<br />

and Mass Media or International Economic Studies, and<br />

the bachelor's in the equivalent majors from SUNY/ESC.<br />

Experience the rewards of an American model of<br />

education<br />

Studying according to the American model of education<br />

means you are exposed to the areas of knowledge that<br />

characterize a broadly educated person, and develops<br />

both your global perspective, and an understanding of<br />

the traditions and complexities of a democratic society.<br />

In addition, the American education places emphasis on<br />

critical thinking and developing your ability in effective<br />

expression, systematic inquiry, computer information<br />

literacy and ethical reflection, skills and attributes so


Educating<br />

Tomorrow’s<br />

Leaders<br />

necessary in a fast-evolving and highly diverse world.<br />

One of the reasons that the American educational<br />

method is so valuable and widely recognized around<br />

the world is because of the style of teaching, learning,<br />

and research used in American universities. The<br />

American educational system is different from the<br />

European model. The American model requires you to<br />

take introductory courses in many fields during their<br />

first two years. This enables you to gain a thorough<br />

grounding in many subjects before concentrating on<br />

your major area of studies. A key advantage of the<br />

American model of education is that class discussions<br />

and assignments are designed to develop your critical<br />

thinking skills. Critical thinking skills are essential for<br />

effective decision making and leadership. By<br />

developing these skills, you are better prepared for<br />

high positions in business and society. Other<br />

advantages of the American model include a focus on<br />

group work and class presentations. Group work<br />

teaches you how to succeed in varying team<br />

dynamics, an important corporate concept. And class<br />

presentations develop your confidence and public<br />

speaking skills, which is essential for tomorrow's<br />

leaders.<br />

Secure excellent employment prospects<br />

UNYP places a strong emphasis on the<br />

employability of its graduates. There is a constant<br />

revision of curricula, so that they reflect the latest<br />

trends in the labor market, science and<br />

academia.UNYP also maintains close links with key<br />

employers in the region, through career fairs,<br />

seminars and workshops and internship programs<br />

for its students; and prepares, counsels and<br />

assists you in entering the job market. A recent<br />

report in an economic newspaper ranked UNYP in<br />

second place for employability of it's graduates.


10-11<br />

Participate in a multicultural community in<br />

the heart of Europe<br />

Located in one of the most beautiful and<br />

vibrant cities of Europe, UNYP offers you the<br />

opportunity to benefit from an international<br />

community of students, while enjoying the<br />

life, culture and travel options that Prague<br />

has to offer. With the campus building<br />

centrally located and easily accessible, UNYP<br />

provides you with all the facilities and<br />

educational technology necessary to assure<br />

that your educational experience is pleasant<br />

and productive.<br />

Make the most of your studies with<br />

individual learning, support and advising<br />

The UNYP academic advising program is the<br />

primary resource for undergraduate<br />

students in assisting you with your<br />

educational plans. While you are ultimately<br />

responsible for seeking out and meeting<br />

degree requirements, the UNYP professional<br />

advising staff conveys accurate policy and<br />

procedural information and provides<br />

meaningful advisor-advisee interactions that<br />

build upon each student's unique strengths<br />

in order to assist them in their decisionmaking<br />

and promote progress toward their<br />

degree.<br />

Career advising for students<br />

UNYP is always thinking of ways to help its<br />

students gain professional experience in<br />

addition to classroom training. UNYP<br />

currently maintains an internship program in<br />

conjunction with Empire State College, where<br />

students may choose to work part-time at a<br />

local company for course credit in their senior<br />

year. UNYP hosts periodic business seminars<br />

on campus, where company representatives<br />

come and discuss their business or a related<br />

topic. Also, UNYP holds a "Career Day,"<br />

where students can engage with recruiters<br />

from local companies and learn more about<br />

specific jobs. These events are a great<br />

resource for professional networking.


Educating<br />

Tomorrow’s<br />

Leaders<br />

The City of Prague<br />

Often described as one of the most beautiful and<br />

interesting cities in Europe, Prague is the capital city of<br />

the Czech Republic, an evolving country with a<br />

glorious, but sometimes turbulent and tragic past. As a<br />

new member state of the European Union, the Czech<br />

Republic has made many strides forward since the<br />

Velvet Revolution in 1989. Situated on the Vltava River,<br />

Prague is a city of classical beauty with stunning views<br />

that extends from the banks of the river to the<br />

surrounding hills. Prague's magical atmosphere has<br />

been shaped over ten centuries. As you walk the<br />

narrow lanes and cobblestone streets you experience<br />

a city saturated with history, architecture and culture.<br />

Prague is home to three major public universities,<br />

including Charles University established in the 14th<br />

century, Czech Technical University and the University<br />

of Economics. Prague is also a favourite destination<br />

for many international exchange students. It is<br />

definitely a city where students are welcome and can<br />

socialize easily.<br />

Climate<br />

The Czech Republic has a moderate continental climate<br />

with four distinctive seasons. The average temperature<br />

in the winter (December to March) is about -5°C (23°F)<br />

and in the summer (June to September) is about 20°C<br />

(68°F).<br />

Our Location<br />

Located in the historic district of Prague just off the<br />

famed Wenceslas Square (Vaclavske namesti), UNYP<br />

is easily accessible by the city's metro, tram, and bus<br />

lines.<br />

As a student at UNYP you will have the opportunity to<br />

study in a safe and cosmopolitan environment, a short<br />

distance away from the city's main shopping area and<br />

bustling nightlife. Prague is one of the liveliest cities in<br />

the area, with a great number of pubs, clubs, cafes<br />

and restaurants distinguished for their style and good<br />

prices. Prague's shopping facilities are developing fast,<br />

and offer an excellent mix of well-known big name<br />

western stores, local brands, souvenir shops and<br />

specialist outlets.<br />

The Cultural Scene<br />

If you are interested in music, theater, opera or fine<br />

arts, Prague is the place to study, as it attracts wellknown<br />

operas, plays, and dance shows. The Prague<br />

Spring International Music Festival is one of the most<br />

famous cultural events in Central Europe, featuring<br />

outstanding performing artists, symphony orchestras<br />

and chamber music ensembles of the world. Prague is<br />

also famous for its great number of small independent<br />

theatres dotted around the spired city, many of which<br />

play to an international audience in English.<br />

Outside Prague<br />

Like Prague, the regions of Bohemia and Moravia<br />

provide many opportunities for you to explore and<br />

experience. There are over 3000 castles, palaces,<br />

historic monuments, and preserved medieval towns<br />

throughout the country. Moreover, nature lovers can<br />

enjoy a host of national parks and protected nature<br />

reserves with superb scenery, while sports enthusiasts<br />

can find many locations for hiking, climbing, skiing and<br />

snowboarding.


<strong>12</strong>-<strong>13</strong><br />

International<br />

Students at<br />

UNYP<br />

A Warm Welcome<br />

UNYP's reputation is growing rapidly among<br />

international students, and multinational employers.<br />

High calibre international students from around the<br />

world (over 60 countries!) choose UNYP for the best in<br />

international, English-language university education.<br />

International exposure gives college graduates a distinct<br />

competitive edge in the job market of today's globalized<br />

economy. By interacting with classmates from different<br />

ethnic backgrounds, you will develop the dynamics of<br />

cross-cultural interaction, and an appreciation for<br />

cultural sensitivities. These are invaluable assets for<br />

future employees of multinational corporations.<br />

Our international students enjoy high quality education<br />

in a diverse environment in the heart of one of the<br />

world's most cultural cities. At UNYP we are all<br />

committed to making your transition to Prague as


Educating<br />

Tomorrow’s<br />

Leaders<br />

smooth as possible. For that reason, our support starts<br />

from the day you contact us. Before making your<br />

choice, our designated staff members will guide you<br />

through your academic choices, visa and immigration<br />

requirements, travel information, housing, welfare<br />

advice, and the costs of studying and living in Prague.<br />

Once you arrive in Prague, members of our staff are<br />

available to give advice, information and support on a<br />

wide range of topics. Being at the crossroads of Central<br />

Europe, Prague and the Czech people have been<br />

exposed to all nations, cultures and traditions. This<br />

experience is part of our native sense of hospitality and<br />

in this spirit we have imbued our faculty and staff with<br />

a sense of honor together with responsibility in our<br />

contacts with international students.<br />

Induction Program<br />

As a new student from overseas, you are invited to<br />

join a special orientation event, which is held at the<br />

beginning of your program to give you an opportunity<br />

to settle prior to the start of your studies. In addition to<br />

receiving general advice about living and studying in<br />

Prague, you will have the chance to meet faculty and<br />

staff, other overseas students, and be acquainted with<br />

the various clubs and societies at UNYP.<br />

Housing<br />

UNYP works with a number of agencies who are able<br />

to offer you local housing conveniently located within<br />

walking distance from the university or a short<br />

metro/tram ride away. Housing is available at a range<br />

of prices. Rooming with current students is also an<br />

option. Details for housing opportunities are posted on<br />

the Student Bulletin Board.<br />

Applying for Admission<br />

Admission to the University of New York in Prague is<br />

based primarily on the applicant's academic<br />

credentials and his/her knowledge of the English<br />

language. Admission is granted without regard to<br />

gender, age, religion, race, color, national origin, sexual<br />

orientation, or marital status. International students<br />

are required to meet the entry requirements for the<br />

program they apply for. If you have finished high<br />

school in your country, you have to submit your High<br />

School Diploma, translated in English, and notarized by<br />

the local authorities. UNYP may require you to submit<br />

your High School Diploma or other academic<br />

qualifications to WES- World Educational Services- for<br />

an official evaluation. Also, you are expected to have<br />

an English Language qualification, equivalent to TOEFL<br />

score of 197 and above.<br />

Living Expenses<br />

In addition to your fees, which depend on the program<br />

and mode you will choose to study, you will need<br />

approximately 220,000 CZK or 14,300 USD (1 USD =<br />

15.36 CZK, in August 2008) for a <strong>12</strong>-month period, for<br />

housing, food, transportation and supplies expenses.<br />

These are only indicative costs.<br />

Financial Aid/Scholorships:<br />

The University awards a number of academic<br />

scholarships in the form of a tuition discounts to<br />

eligible bachelor's degree candidates each semester<br />

based on the students' academic performance. There<br />

are also a variety of other financial incentives<br />

available.


14-15<br />

Partners & Affiliates<br />

State University of New York (SUNY),<br />

Empire State College<br />

The State University of New York, Empire State College<br />

is one of the 64 colleges and universities of the State<br />

University of New York, is authorized to award degrees<br />

by the New York State Education Department, and is<br />

fully accredited by the Middle States Association of<br />

Colleges and Schools. Since its founding in 1971,<br />

Empire State College has become an international,<br />

multi-cultural, academic institution with innovative<br />

programs, which offers a quality education not only to<br />

students in the United States, but also to students in<br />

other countries, including Lebanon, Greece, the Czech<br />

Republic and Albania and the Dominican Republic . The<br />

State University of New York, Empire State College is a<br />

public institution with an annual enrollment of <strong>12</strong>,000<br />

students from the United States, as well as from all<br />

over the world. More than 40,000 students have<br />

earned Bachelor's Degrees through studying at the<br />

State University of New York, Empire State College in<br />

New York and more than 5000 students have earned<br />

degrees through its International Programs.<br />

State University Of New York, Empire State College<br />

Adviser Team In Prague<br />

Empire State College maintains an office at the<br />

University of New York in Prague. The office is staffed<br />

by a fulltime Academic Director, an Academic Program<br />

Assistant and a Student Service Specialist. The staff<br />

are available to answer questions, assist you in degree<br />

planning, provide you with academic advising, ensure<br />

that your records are accurate and complete, and offer<br />

you support and encouragement to do your best<br />

academic work.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Texas Tech University, Rawls College of Business<br />

Administration, USA<br />

The Jerry S. Rawls College of Business Administration<br />

in support of its mission to foster greater international<br />

awareness, understanding, and competence in the<br />

students, faculty, and staff, through education,<br />

research, and service programs, offers the opportunity<br />

to Rawls College of Business students to study for a<br />

semester or a year to select schools abroad. In 2005,<br />

Texas Tech College of Business Administration, in<br />

recognition of UNYP's quality of education and<br />

services to students, approved the MBA and<br />

bachelor's courses offered by UNYP, as study abroad<br />

options for their students.<br />

Texas Tech University is accredited in the U.S. by the<br />

Southern Association of Schools and Colleges<br />

(www.sacs.org), and its business programs are<br />

accredited by AACSB International (www.aacsb.edu),<br />

the premier international business accrediting agency.<br />

Institut Universitaire Kurt Bosch<br />

Located in Sion, Switzerland in the heart of the Swiss<br />

Alps, IUKB is a publicly funded higher education<br />

institution officially recognized by the Swiss<br />

government, offering a variety of continuing education<br />

programs at the bachelor's and master's degree level,<br />

and providing support for inter- and transdisciplinary<br />

approaches in teaching and research.<br />

La Salle University<br />

Founded in 1863, La Salle University is located just<br />

outside of downtown Philadelphia, one of the largest<br />

metropolitan markets in the U.S. Over 6,000<br />

undergraduate and graduate students study there on<br />

over 60 different majors and programs. La Salle<br />

University is accredited in the U.S. by Middle States<br />

Association of Colleges and Schools, Commission on<br />

Higher Education. Its School of Business is accredited<br />

by AACSB International, the premier international<br />

business accrediting agency.<br />

New York College, Athens<br />

Founded in 1989, New York College in Athens, Greece<br />

is the founding institution of the New York College<br />

Group, which today includes campuses in Athens,<br />

Thessaloniki, Tirana, Belgrade, and Prague. New York<br />

College offers bachelor's and master's degree<br />

programs in cooperation with prestigious American<br />

and European universities, and offers its students the<br />

opportunity to have a truly international education of<br />

the highest caliber.<br />

William Davidson Institute<br />

Based at the University of Michigan, the William<br />

Davidson Institute (WDI) is a non-profit organization<br />

dedicated to promoting the transformation of<br />

emerging market economies into advanced market<br />

economies. Since its founding in 1992, WDI has<br />

conducted educational and research initiatives in over<br />

40 countries. WDI Executive Education has trained<br />

more than 5,000 managers from over 1,500<br />

organizations. Our programs feature the latest global<br />

management thinking while incorporating local<br />

examples and case studies.


16-17<br />

Memberships,<br />

Accreditations and Recognitions<br />

UNYP is officially recognized by the Czech Ministry of Education, Youth and Sports as a private higher education<br />

institution. Currently, four bachelor's degree programs are accredited by the Ministry of Education and lead to the<br />

award of a bakalar (bachelor's) degree from UNYP: Business Administration, Communication & Mass Media,<br />

European Business Administration, and Internation Economic Relations.<br />

British Accreditation Council<br />

UNYP is accredited and recognized by the British<br />

Accreditation Council as an institution providing higher<br />

education, since 2001.<br />

UNYP is a member of the Association to Advance<br />

Collegiate Schools of Business (AACSB) International,<br />

the premier international association of collegiate<br />

business programs, since 2005.<br />

CAMBAS<br />

UNYP is a member of CAMBAS, the Czech Association<br />

of MBA Schools, since 2003.<br />

ACCA<br />

The Association of Chartered Certified<br />

Accountants (ACCA) examinations are the most<br />

frequently recognized qualifications in Europe.<br />

ACCA recognizes several of UNYP's undergraduate courses<br />

as providing exemptions from some ACCA exams.<br />

UNYP offers higher education programs<br />

approved by the U.S. Department of<br />

Veterans Affairs where United States<br />

veterans and their eligible dependents may<br />

use their veterans benefits.<br />

UNYP is a member of American<br />

Chamber of Commerce in the<br />

Czech Republic since 1999.<br />

The State University of New York Empire State College<br />

is fully accredited by the Middle States Association of<br />

Colleges and Schools. Bachelor's Degrees from the<br />

State University of New York Empire State College are<br />

recognized and the degrees accepted for advanced<br />

study by all universities worldwide.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Bachelor’s<br />

Degree Programs<br />

What is a BACHELOR'S DEGREE<br />

The Bachelor's Degree is a basic university degree.<br />

Students who receive their Bachelor's Degree from<br />

the University of New York in Prague have the<br />

opportunity to continue their studies and earn a<br />

Master's Degree or Doctorate Degree at major<br />

universities throughout the world.<br />

Length of Study<br />

It takes an average of three years for a European<br />

degree, or four years to complete an American<br />

Bachelor's Degree. Most students enroll in five or six<br />

courses per semester. This time may be reduced if the<br />

student registers for the maximum of six courses each<br />

semester or attends one or more summer sessions.


18-19<br />

Major Field of Study<br />

A major, (such as Business Administration, Psychology, International Economic Relations), consists of a series of<br />

courses at the introductory and advanced level within a defined academic framework leading to a bachelor's<br />

degree. Through mastery of subjects taught in the major, students acquire the basic foundation and specialization<br />

necessary for a successful transition to graduate study or a professional career.<br />

Basic Structure of a Major<br />

The basic structure of an American bachelor's degree includes:<br />

• General Education Courses: Courses that are required for all majors<br />

and must be completed during the first two years of study. General<br />

education courses expose students to the areas of knowledge that<br />

characterize a broadly educated person, and are designed to assist<br />

them in developing both a global perspective and an understanding<br />

of the traditions and complexities of a democratic society.<br />

• Concentration Prerequisites Courses: Many courses have<br />

prerequisites which prepare a student for more advanced and<br />

upper level courses. Students are not permitted to register for<br />

courses without having completed the required prerequisite(s).<br />

• Elective Courses: Courses chosen by students according to<br />

their interests or courses added to a major so that students<br />

may specialize in a second area.<br />

• Concentration Advanced Courses: Courses which are at an<br />

advanced level and are required in order for a student to<br />

complete a major. These courses are offered by SUNY/Empire<br />

State College and must be in total at least 32 credits.<br />

Course Credits<br />

Usually, 1 hour of class each week is equal to 1 semester credit.<br />

Most classes at UNYP meet for 3 hours each week, and so they are<br />

3 credit classes. Generally, 1 hour of in-class work each week should<br />

require 2 hours of preparation and homework on the part of the<br />

student. To receive an American Bachelor's degree, you need to<br />

complete <strong>12</strong>8 credits overall.<br />

Academic Calendar<br />

The academic year is divided into two 15-week semesters and<br />

one or two 4-6 week summer session(s).<br />

Fall Semester: from September to January<br />

Spring Semester: from February to June<br />

Summer Session(s): from June to July<br />

Registration for classes occurs prior to each<br />

semester.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Programs of<br />

Study<br />

Program Duration Majors Mode of Study Awarding<br />

Institution<br />

American Bachelor 4-year Business Full-time or Dual Degree:<br />

with Czech Accrediation Administration part-time, daily State University of New York,<br />

Communication<br />

Empire State College &<br />

& Mass Media<br />

University of<br />

International<br />

New York in Prague<br />

Economic Relations<br />

American Bachelor 4-year Psychology Full-time or State University of<br />

English Language part-time, daily New York, Empire<br />

& Literature<br />

State College<br />

European Bachelor 3-year European Business Full-time or University of<br />

Administration part-time, daily New York in Prague<br />

or Weekend study


20-21<br />

Goals of the Bachelor's of<br />

Business Administration (BBA)<br />

Degree Program<br />

European Bachelor's in<br />

Business<br />

Administration<br />

In today's world, business is<br />

becoming increasingly global in<br />

nature. In such a fast changing<br />

business climate it is critical that<br />

professionals have the education and<br />

skills to adapt and succeed.<br />

The primary aim of the BBA program is to enable students<br />

to advance their careers in the world of business by<br />

providing a general overview of business management<br />

topics suitable to a wide range of career paths.<br />

The program aims to help students become proficient<br />

in conducting business in English and familiar with the<br />

cultural aspects of working in an international<br />

environment. This is a valuable asset for those<br />

interested in career opportunities with either multinational<br />

corporations or domestic companies with<br />

extensive international business activities. The<br />

program offers a high degree of flexibility for those<br />

who might wish to start their careers or for those, who<br />

have already started their careers and who have either<br />

realized the need to continue their formal education or<br />

who did not have the opportunity earlier.<br />

Our approach places a great deal of emphasis on<br />

European and global aspects of commerce, which we<br />

believe is particularly critical in today's business<br />

environment. With our multi-national faculty and<br />

student body, UNYP is in a particularly strong position<br />

to provide this valuable international perspective. The<br />

knowledge that our students acquire in the program<br />

should provide them with a wide range of options as<br />

to where they pursue their careers, in terms of<br />

business and professional areas as well as<br />

geographical locality. The program also serves as a<br />

strong grounding for those who wish to pursue<br />

careers in the public sector, civil society or academia.<br />

Structure of the Program<br />

The BBA program is designed to be completed in 3<br />

years of full-time studies and leads to the awarding of<br />

an accredited Czech bachelor's degree from UNYP.<br />

The week day study program is intended for those<br />

student who have a bit more flexibility in their time<br />

schedules. In consultation with an academic advisor<br />

each student can follow the standard schedule or may<br />

develop an independent study program that more<br />

closely matches their needs.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Admissions<br />

Requirements<br />

Admission to the program is<br />

competitive. For consideration for<br />

acceptance into the University,<br />

students will have to complete the<br />

following:<br />

• Completed application form<br />

• Secondary school/high school<br />

diploma (maturita)<br />

• English language test* (minimum<br />

TOEFL score of 530 written/197<br />

electronic)<br />

• Entrance interview with program<br />

representative<br />

• Other English language test<br />

results (such as IELTS, CAE, FCE,<br />

SAT, or ACT) may satisfy this<br />

requirement.<br />

Program<br />

Requirements<br />

To be awarded the bachelor's<br />

degree diploma, a student must:<br />

• Complete 180 ECTS* credits in<br />

the program with a passing grade<br />

in all courses and in the Business<br />

Project (Thesis)<br />

• Pass the UNYP BBA State Exams<br />

(including a defense of their<br />

Business Project)<br />

The 180 ECTS credits consist of 27 6-<br />

credit courses, plus the Business<br />

Project, written in collaboration with<br />

an academic advisor and completed<br />

over the course of the last year of<br />

study, worth 18 credits. Students may<br />

request evaluation of previous higher<br />

education institution course<br />

completion for transfer credit<br />

consideration.<br />

Schedule<br />

WEEK DAY SCHEDULE<br />

Monday - Friday<br />

6 terms: Fall, Spring*<br />

Each term is 15 weeks<br />

30 weeks per year<br />

(summers off)*<br />

5 courses per term<br />

* Summer semester optional<br />

Courses<br />

Each course consists of 45 hours of<br />

contact time (lectures, seminars,<br />

tutorial meetings, etc). This may<br />

include a final time-constrained<br />

exam or project at the end of each<br />

course.<br />

Curriculum Overview<br />

Student in the BBA program will<br />

take the following courses or<br />

equivalents. The exact curriculum<br />

and courses will depend on the<br />

schedule chosen by the student in<br />

consultation with an academic<br />

advisor.<br />

Schedules are available through the<br />

Admissions Office.<br />

Introduction to Management<br />

Microeconomics<br />

Composition Skills<br />

Introduction to Marketing<br />

Macroeconomics<br />

Business Mathematics<br />

European Business Law<br />

Critical Thinking<br />

Computer Applications<br />

Introduction to Advertising<br />

Financial Accounting<br />

Statistics for Business<br />

Human Resource Management<br />

Managerial Accounting<br />

Operations Management<br />

Business English Communication<br />

Skills<br />

Business Ethics<br />

European & International Business<br />

Strategy<br />

Career Development<br />

Multicultural Management<br />

Project Management<br />

International Trade and Finance<br />

Public Relations<br />

Corporate Finance<br />

In addition, students take 3 liberal<br />

art courses. The inclusion of such<br />

courses in a Business


22-23<br />

Administration degree program<br />

provides students with a broader<br />

view of life and the world in<br />

general. Sample courses for each<br />

liberal arts area are:<br />

Aesthetics<br />

Art & Architecture of Prague<br />

Themes in European Literature<br />

Understanding China<br />

Flamenco Dance<br />

Social Science<br />

Psychology<br />

Sociology<br />

International Politics<br />

Applied Philosophy<br />

Communication<br />

Communication Technology<br />

Media and Society<br />

Communication among Cultures<br />

Interpersonal Communication<br />

Media Law & Ethics<br />

Business Project<br />

(Thesis) and State<br />

Exams<br />

The BBA program is concluded by<br />

a Business Project, followed by<br />

State Exams. The Final Business<br />

Project is a culminating study that<br />

allows reflection on the<br />

coursework the student has<br />

undertaken and integration of that<br />

coursework with the world of<br />

business. The student undertakes<br />

a project based around research<br />

in the field of business under the<br />

tutelage of a UNYP instructor. A<br />

defense of the Business Project is<br />

part of the State Exams that<br />

students sit at the end of the<br />

program.<br />

Instructors<br />

Over 90 instructors from 15<br />

different countries regularly teach<br />

at UNYP. The majority are native<br />

English speakers and represent a<br />

considerable wealth of both<br />

academic and professional<br />

experience.<br />

Resources<br />

UNYP's library is open 7 days a<br />

week, and has a study room and a<br />

computer lab where students can<br />

work on assignments. Three other<br />

computer labs are available at the<br />

university. UNYP's library provides<br />

study materials for all courses.<br />

Although it is not necessary to<br />

purchase textbooks students are<br />

encouraged to do so to have ready<br />

access to materials and to start<br />

their own library. UNYP students<br />

also have access to the ProQuest<br />

5000 International set of online<br />

databases from the school's<br />

computer labs. An additional<br />

research database Emerald Insight<br />

is available via the Internet. An<br />

intranet system provides students<br />

with access to individual course<br />

material, course discussion<br />

boards, transcripts, and their<br />

financial status. WIFI is available<br />

within the university for students<br />

who register their equipment with<br />

our IT department.<br />

Options for<br />

Further Study<br />

Students with accredited Czech<br />

bachelor's degrees may apply to<br />

postgraduate programs at<br />

universities in the Czech Republic<br />

and abroad. A progression to an<br />

MBA program is quite common for<br />

students who have completed their<br />

Bachelor's degree. UNYP also offers<br />

international MBA and Master's<br />

programs that complement the BBA<br />

program.<br />

Recognition and<br />

Accreditation<br />

UNYP is recognized by the Czech<br />

Ministry of Education, Youth and<br />

Sports as a private higher education<br />

institution. The 3-year Business<br />

Administration study program is<br />

accredited. Upon successful<br />

completion of the program,<br />

students are awarded a Bachelor's<br />

(bakalar) degree and the right to<br />

use the abbreviation "Bc." before<br />

their name. UNYP is also<br />

recognized by other official bodies,<br />

including the British Accreditation<br />

Council (BAC) and the Czech<br />

Association of MBA Schools<br />

(CAMBAS).


Educating<br />

Tomorrow’s<br />

Leaders<br />

Weekend<br />

Study Option<br />

European Bachelor of<br />

Business<br />

Administration<br />

3-year program<br />

1-year program for<br />

eligible VOS graduates<br />

Goals of the Bachelor's of<br />

Business Administration (BBA)<br />

Degree Program<br />

The primary aim of the BBA program is to enable<br />

students to advance their careers in the world of<br />

business by providing a general overview of business<br />

management topics suitable to a wide range of career<br />

paths. The intensive weekend format allows working<br />

professionals to pursue a bachelor's degree without<br />

interrupting their careers.<br />

The program aims to help students become proficient<br />

in conducting business in English and familiar with the<br />

cultural aspects of working in an international<br />

environment. This will be a valuable asset for those<br />

interested in career opportunities with either multinational<br />

corporations or domestic companies with<br />

extensive international business activities.<br />

Graduates will also be able to consider the option of<br />

working abroad for at least a part of their careers. This<br />

program is specifically designed to offer a high degree<br />

of flexibility to those who have already started their<br />

careers, and have either realized the need to continue<br />

their formal education or who did not have the<br />

opportunity earlier.<br />

Our approach places a great deal of emphasis on<br />

European and global aspects of commerce, which we<br />

believe is particularly critical in today's business<br />

environment. With our multi-national faculty and<br />

student body, UNYP is in a particularly strong position


24-25<br />

to provide this valuable international perspective. The<br />

knowledge that our students acquire in the program<br />

should offer them with a wide range of options as to<br />

where they wish to pursue their careers, in terms of<br />

business and professional areas as well as geographical<br />

locality. The program also serves as a strong grounding<br />

for those who wish to pursue careers in the public<br />

sector, civil society or academia.<br />

Structure of the Program<br />

The BBA program is designed to be completed in 3<br />

years of intensive weekend studies, and leads to the<br />

award of an accredited Czech bachelor's degree from<br />

UNYP. The program is aimed at working professionals<br />

who need the flexibility of weekend studies. By meeting<br />

every other weekend during the academic year,<br />

students are able to continue their careers while<br />

simultaneously advancing their studies.<br />

Program Requirements<br />

• Completion of 180 ECTS* credits in the program with<br />

a passing grade in all modules and in the Business<br />

Project (Thesis)<br />

• Passing the State Exams (including a defense of the<br />

Business Project)<br />

The 180 ECTS credits consist of 27 6-credit modules,<br />

plus the Business Project, written in collaboration with<br />

an academic advisor and completed over the course of<br />

the last year of study, worth 18 credits.<br />

*European Credit Transfer System, the system<br />

recommended by the European Union's Bologna<br />

Process.<br />

Modules<br />

Each module consists of 40 hours of contact time<br />

(lectures, seminars, tutorial meetings). This includes a<br />

final time-constrained (3 hour) exam at the end of each<br />

module.<br />

Schedule<br />

Courses meet on an intensive basis every other<br />

weekend<br />

Friday, 17:00 - 21:00<br />

Saturday, 09:00 - <strong>13</strong>:00, 14:00 - 18:00<br />

Sunday, 09:00 - <strong>13</strong>:00, 14:00 - 18:00<br />

The academic year is divided into 3 terms: Fall, Spring<br />

and Summer. Students typically take 3 courses each<br />

term, and each term is completed in about 3 months.<br />

Consultation with the program's tutor is available yearround.<br />

Business Project (Thesis)<br />

and State Exams<br />

The BBA program is concluded by a<br />

Business Project, followed by State Exams. The Final<br />

Business Project is a culminating study that allows<br />

reflection on the coursework the student has<br />

undertaken and integration of that coursework with the<br />

world of business. The student undertakes either an<br />

internal project with a company (usually the<br />

student's workplace or place of internship), or an<br />

external project based around research in the field of<br />

business. The student undertakes the project under the<br />

tutelage of a UNYP instructor. In the case of internal<br />

projects, the student also works with a designated<br />

supervisor from the company. A defense of the<br />

Business Project is part of the State Exams that<br />

students sit at the end of the program.<br />

Admissions Requirements<br />

Admission to the program is competitive. The following<br />

is necessary to be considered for admission:<br />

• Completed application form, including Motivation<br />

Letter<br />

• Secondary school/high school diploma (maturita)<br />

• English language test* (minimum TOEFL score of 530<br />

written/197 electronic)<br />

• Entrance interview with program representative<br />

* Other English language test results (such as IELTS,<br />

CPE, FCE, SAT, or ACT) may satisfy this requirement.<br />

Instructors<br />

Over 90 instructors from 15 different countries regularly<br />

teach at UNYP. The majority are native English<br />

speakers, and represent a considerable wealth of both<br />

academic and professional experience.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Library<br />

UNYP's library provides study materials for all courses.<br />

However, students are encouraged to purchase their<br />

own text books and to start their own personal library.<br />

These books will stay with you for you entire careers.<br />

UNYP students also have access to the ProQuest 5000<br />

International set of online databases from the school's<br />

computer labs.<br />

UNYP's library is open 7 days a week, and has a study<br />

room and a computer lab where students can work on<br />

assignments.<br />

Options for Further Study<br />

Students with accredited Czech bachelor's degrees<br />

may apply to postgraduate programs at universities in<br />

the Czech Republic and abroad. A progression to an<br />

MBA program is quite common for students who have<br />

completed their Bachelor's degree.<br />

UNYP also offers international MBA and Master's<br />

programs that complement the BBA program.<br />

Students who complete the UNYP bachelor's program<br />

may also choose to continue study for an additional one<br />

to one-and-a-half years and be awarded an accredited<br />

American bachelor's degree from Empire State College<br />

State University of New York. This option would be<br />

useful for students who would like to continue with<br />

postgraduate studies in the United States.<br />

Recognition and Accreditation<br />

UNYP is recognized by the Czech Ministry of Education,<br />

Youth and Sports as a private higher education<br />

institution.<br />

The 3-year Business Administration study program was<br />

accredited by the Czech<br />

Ministry of Education in 2005. Upon<br />

successful completion of the program, students are<br />

awarded an accredited Czech Bachelor's (bakalar)<br />

degree and the right to use the abbreviations "Bc."<br />

before their name.<br />

UNYP is also recognized by other official bodies,<br />

including the British Accreditation Council (BAC) and<br />

the Czech Association of MBA Schools (CAMBAS).<br />

Curriculum Overview<br />

Year 1<br />

Year 2<br />

Year 3<br />

Elective Courses<br />

Fall<br />

Fall<br />

Fall<br />

Aesthetics<br />

Introduction to<br />

Introduction to Advertising<br />

Business Ethics<br />

Art & Architecture of<br />

Management<br />

Financial Accounting<br />

European & International<br />

Prague<br />

Microeconomics<br />

Statistics for Business<br />

Business Strategy<br />

Themes in European<br />

Composition Skills<br />

Career Development<br />

Literature<br />

Spring<br />

Business Project<br />

Understanding China<br />

Spring<br />

Human Resource<br />

Flamenco Dance<br />

Introduction to Marketing<br />

Management<br />

Spring<br />

Macroeconomics<br />

Managerial Accounting<br />

Multicultural Management<br />

Social Science<br />

Business Mathematics<br />

Aesthetics Elective<br />

Project Management<br />

Psychology<br />

Communication Elective<br />

Sociology<br />

Summer<br />

Summer<br />

Business Project<br />

International Politics<br />

European Business Law<br />

Operations Management<br />

European Integration<br />

Critical Thinking<br />

Business English<br />

Summer<br />

Computer Applications<br />

Communication Skills<br />

International Trade and<br />

Communication<br />

Social Science Elective<br />

Finance<br />

Media and Society<br />

Public Relations<br />

Communication among<br />

Corporate Finance<br />

Cultures<br />

Business Project<br />

Interpersonal<br />

Communication<br />

Media Law & Ethics


26-27<br />

American<br />

Bachelor’s<br />

Programs at<br />

UNYP<br />

Students in the SUNY Bachelor's Degree<br />

program at UNYP study towards a 4-year<br />

American Bachelor's Degree in the<br />

following majors:<br />

Business Administration<br />

Communication and Mass Media<br />

International Economic Relations (IER)<br />

Psychology<br />

English Language and Literature<br />

All studies are presence-based and conducted in the<br />

English language. The four year bachelor's degree<br />

that students may earn is the same as that awarded<br />

by the State University of New York, Empire State<br />

College to students who reside in the United States.<br />

Three of these majors (Business Administration,<br />

Communication and Mass Media, and IEE) are also<br />

accredited by the Czech Ministry of Education, Youth<br />

and Sports - hence these are dual-degree programs.<br />

Successful students may choose to sit for State<br />

Exams at UNYP and be awarded a bakalar degree<br />

from UNYP in addition to the bachelor's degree from<br />

ESC.<br />

Dual Degrees are what makes UNYP students unique.<br />

Once students are ready to graduate, they receive<br />

American diplomas from SUNY Empire State College.<br />

Also, they can receive an accredited Czech bakalar<br />

degree from UNYP upon successful completion of the<br />

Czech Republic State Examination.<br />

The First Two Years - up to 60 semester credits<br />

For the first two years, students are enrolled as<br />

UNYP students. They take primarily introductory<br />

courses in their chosen major, and General Education<br />

courses


Educating<br />

Tomorrow’s<br />

Leaders<br />

Becoming an ESC Student - up to <strong>12</strong>8 semester<br />

credits<br />

After successfully completing 60 credits (about two<br />

years of study) with a grade of C- or higher, and with<br />

a minimum grade point average (GPA) of 2.00 or<br />

higher, students apply to become cross-enrolled as<br />

Empire State College students. (Students also have to<br />

have a minimum TOELF score of at least 197, or have<br />

completed the English Composition I & II sequence at<br />

UNYP.)<br />

Empire State College students must earn a minimum<br />

of <strong>12</strong>8 credits to obtain a bachelor's degree. Of the<br />

<strong>12</strong>8 credits, 32 credits must be in ESC courses as part<br />

of an approved degree program.<br />

Earning a bakalar (bachelor's degree) from UNYP<br />

Students in Czech-accredited study programs<br />

(Business Administration, Communication and Mass<br />

Media, and IEE) who have successfully completed all<br />

requirements for the ESC bachelor's degree may also<br />

take State Exams at UNYP. Students who pass the<br />

exams will be awarded a Czech bakalar (bachelor's)<br />

degree from UNYP in addition to the American<br />

bachelor's degree from Empire State College.<br />

State Exams<br />

The State Examinations are conducted by a committee<br />

of internal (UNYP) and external (other Universities<br />

independent from UNYP) professors. The exam<br />

consists of two parts:<br />

• Defence of the Senior Thesis<br />

• An oral examination divided into sections related to<br />

the course of study.<br />

Students are challenged to demonstrate not only<br />

their global understanding of theoretical paradigms<br />

and problems but also their ability to critically analyze<br />

these theories and problems, and discuss them at<br />

length. State Exams are scheduled 2-3 times each<br />

year. There is usually an exam session in May/June<br />

and September.


28-29<br />

BA in<br />

Business<br />

Administration<br />

Objectives<br />

Upon successful completion of this program students will be able to:<br />

• Show in-depth understanding of subject matter related to management science,<br />

economics, accounting, computing and information systems, organizational<br />

behaviour, business law and ethics;<br />

• Have a foundation in science and liberal studies as delivered through the General<br />

Education program;<br />

• Comprehend the political, social, legal, regulatory, environmental and<br />

technological impacts on organizations;<br />

• Demonstrate a working knowledge of the European environment of business and<br />

multi-cultural issues;<br />

• Integrate the knowledge acquired in the program to analyze a business to<br />

identify its strengths and weaknesses and determine what changes can be<br />

made for improvement;<br />

• Pursue postgraduate studies or professional qualifications in the filed of<br />

Business Administration<br />

Skills Outcomes:<br />

As a result of completing this program, students should have<br />

acquired the following skills and values:<br />

• excellent written and oral communication skills and the<br />

ability to demonstrate analytical and critical-thinking skills<br />

necessary to make sound business and personal<br />

decisions;<br />

• numeric and quantitative skills including data<br />

analysis, interpretation and extrapolation;<br />

• effective use of communication and<br />

information technology for business<br />

applications<br />

• effective self-management in terms of time,<br />

planning and behavior, motivation, self-starting,<br />

individual initiative and enterprise;<br />

• self-awareness, openness and sensitivity to<br />

diversity in terms of people, cultures, business.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Teaching and Learning Methods:<br />

The program is delivered in a variety of ways,<br />

including lectures, seminars, workshops and tutorials.<br />

Students are expected to study primary and secondary<br />

texts, and to be exposed to up-dated materials.<br />

Assessment:<br />

A variety of methods of assessing students progress<br />

are used including essays, reports, critical analyses,<br />

presentations and exams. Some of these may also be<br />

prepared as a group as well as individually.<br />

Assessment is linked to the learning outcomes of each<br />

course.<br />

Possible Career Options:<br />

For you who plan to go directly into the workforce, this<br />

degree provides you with the highly-valued business<br />

knowledge and skills necessary to be successful in a<br />

variety of entry-level positions in business, including<br />

banks, small business enterprises, multinational<br />

corporations, and non-profit organizations. You can<br />

also start your own small business. As soon as you get<br />

a position in a department of the organization, you will<br />

be able to acquire practical knowledge in a specific<br />

area, such as Marketing, Accounting, or Sales, which<br />

topping it up with a postgraduate degree in this field<br />

will secure a decently-paid job with good opportunities<br />

for development in the Czech Republic and abroad<br />

Further Study Options:<br />

At UNYP: With the BA in Business Administration you<br />

are accepted by most MBA and MA programs offered<br />

at UNYP. Most students choose to combine work with<br />

further study by choosing one of our MBA programs,<br />

in a specialization of their preference, (Marketing,<br />

Banking, Manaagement, Human Resource<br />

Management, IT,). Alternatively, students may choose<br />

the MA in Professional Communication and Public<br />

Relations.<br />

At Institutions Abroad: The SUNY/Empire State<br />

College degree is accepted by most universities in the<br />

U.S. and all in the U.K. Popular universities usually<br />

require in addition to the degree, a GPA higher than<br />

3.0. If you are interested for study abroad<br />

opportunities, contact your advisor early on your<br />

studies with us, for advice and guidance.


30-31<br />

BA in<br />

Psychology<br />

Objectives:<br />

Upon successful completion of this program students<br />

will be able to:<br />

• Describe the nature of psychology as a discipline<br />

• Describe the basic characteristics of the scientific<br />

method as it applies to psychology<br />

• Follow the APA Code of Ethics in the treatment of<br />

human and nonhuman participants in the design,<br />

data collection, interpretation, and reporting of<br />

psychological research.<br />

• Seek and evaluate scientific evidence for<br />

psychological claims.<br />

• Understand the values in psychology<br />

• Learn how to implement psychological knowledge,<br />

skills and values in occupational pursuits in a variety<br />

of settings.<br />

Skills Outcomes:<br />

As a result of completing this program, students<br />

should have acquired the following skills and values:<br />

• Effective writing and oral communication skills,<br />

• Effective interpersonal communication skills and<br />

personal development,<br />

• Quantitative and qualitative literacy,<br />

• Socio-cultural and international awareness.<br />

Teaching and Learning Methods:<br />

The program is delivered in a variety of ways,<br />

including lectures, seminars, workshops and tutorials.<br />

Students are expected to study primary and secondary<br />

texts, and to be exposed to up-dated materials.<br />

Assessment:<br />

A variety of methods of assessing your progress are<br />

used including essays, reports, critical analyses,<br />

presentations and exams. Some of these may also be<br />

prepared as a group as well as individually.<br />

Possible Career Options:<br />

Students who complete the UNYP/Empire State<br />

College undergraduate program can follow many<br />

career options such as human services specialists,<br />

personnel analysts, management consultants, or<br />

continue their studies in a Master's program in a<br />

variety of areas of research or become licensed<br />

psychologists-psychotherapists, or counselors.<br />

Further Study Options:<br />

The entry qualifications for graduate studies differ<br />

from university to university; however the<br />

SUNY/Empire State College degree is accepted by<br />

most universities most univerities around the world.<br />

Competitive universities, in addition to the degree<br />

itself, usually require a GPA of 3.0 or higher. If you are<br />

interested in pursuing opportunities for study abroad,<br />

you are encouraged to contact your advisor early on<br />

your studies at UNYP.


Educating<br />

Tomorrow’s<br />

Leaders<br />

BA in<br />

Communication<br />

and Mass Media<br />

Objectives:<br />

Upon successful completion of this program students<br />

will be able to:<br />

• Differentiate between and evaluate the main forms<br />

of communication (interpersonal, intrapersonal, small<br />

group, intercultural, organizational, mass);<br />

• Understand the history and contemporary status of<br />

the mass media;<br />

• Understand the known effects of media on society;<br />

• Write articles for all print and broadcast media,<br />

including press releases, at an intermediate level;<br />

• Critically evaluate the media and their role in<br />

constructing social reality;<br />

• Analyze messages in the mass media in terms of<br />

rhetorical value.<br />

Skills Outcomes:<br />

As a result of completing this program, students<br />

should have acquired the following skills:<br />

• Critical conceptual understanding and analytical<br />

skills;<br />

• Practical capabilities that will enable graduates to<br />

commence practice within one of the<br />

communication professions or fields;<br />

• The flexibility, adaptability, creativity and tolerance to<br />

succeed in a social and professional environment<br />

characterized by convergence and change;<br />

• The ability to understand and the complexity of<br />

relationships existing between communication,<br />

information and power;<br />

• Excellent written and spoken, and presentational<br />

skills<br />

Teaching and Learning Methods<br />

The classroom environment is characterized by an<br />

interactive format, in which active participation, group<br />

work, and discussion are emphasized, using a wide<br />

variety of media. Beyond the classroom students are<br />

expected to access print and digital books, as well as<br />

films and television programming to enhance their<br />

learning.<br />

Assessment<br />

A wide variety of assessment methods are used,<br />

including essays, case studies, and presentations, as<br />

well as more traditional methods such as quizzes,<br />

tests and examinations.<br />

Possible Career Options<br />

Graduates from the program will be able to use their<br />

theoretical, research, and applied skills, and in most<br />

cases internship experience and/or project work, to<br />

continue developing as creative, lateral-thinking<br />

problem solvers in the global market place. Those who<br />

chose the route of a professional career can be<br />

currently found working in major newspapers,<br />

televison and radio stations around the world, as well<br />

as in the fields of advertising, public relations,<br />

marketing, and human resources.<br />

Further Study Options<br />

At UNYP: With a BA in Communications you are<br />

eligible to be accepted to the La Salle Master's<br />

program in Professional Communication and Public<br />

Relations, as well as to the MBA program in<br />

cooperation with Universitaire Kurt Bosch.<br />

Abroad: Former students can currently be found in<br />

graduate programs in Australia, the United States and<br />

Canada, as well as in Great Britain and many other<br />

states in the European Union, in particular Spain,<br />

France and Italy.


32-33<br />

Objectives:<br />

Upon successful completion of this program<br />

students will be able to:<br />

• Show basic understanding of subject matter<br />

related to International Politics, International<br />

Economy, European Integration, International<br />

Law and Diplomacy, and Globalization<br />

• Comprehend the political, social, legal,<br />

regulatory, environmental and technological<br />

impacts on corporations, governmental affairs<br />

and organizations;<br />

• Demonstrate a working knowledge of the<br />

European and American environment of<br />

corporations, business, governmental affairs and<br />

multi-cultural issues;<br />

• Integrate the knowledge acquired in the program<br />

in order to develop a critical stance of the<br />

political, economic, environmental and social<br />

events/matters intertwined in current affairs,<br />

whether locally, regionally or internationally;<br />

• Pursue postgraduate studies or professional<br />

qualifications in the field of International<br />

Relations.<br />

Skills Outcomes:<br />

As a result of completing this program, students<br />

should have acquired the following skills and<br />

values:<br />

BA in<br />

International<br />

Economic<br />

Relations<br />

• excellent written and oral communication skills;<br />

• demonstrate analytical and critical-thinking skills<br />

necessary to remain an active, dynamic and alert<br />

citizen;<br />

• effective self-management<br />

• self-awareness, openness and sensitivity to<br />

diversity in terms of people, cultures, business,<br />

public affairs and government.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Teaching and Learning Methods:<br />

The program is delivered in a variety of ways,<br />

including lectures, seminars, workshops and tutorials.<br />

Students are expected to study primary and secondary<br />

texts, and to be exposed to up-dated materials.<br />

Assessment:<br />

A variety of methods of assessing your progress are<br />

used including essays, reports, critical analyses,<br />

presentations and exams (unseen and open). Some of<br />

these may also be prepared as a group as well as<br />

individually.<br />

Possible Career Options:<br />

This degree will enable you to adequately prepare for<br />

entry-level positions in government, multi-national<br />

companies, NGOs, academia, media and politics, in the<br />

Czech Republic as well as the wider region. Most of<br />

our Department's graduates have chosen to continue<br />

their studies at a higher level (MSc and PhD) so that<br />

they become more knowledgeable and experienced in<br />

the field of international relations, diplomacy,<br />

European Union, History, Political Science, Mediation<br />

and Intercultural Management.<br />

Further Study Options:<br />

At UNYP: With the BA in International Economic<br />

Relations you are accepted by most of the MBA and<br />

MA or MSc programs offered at New York College.<br />

At Institutions Abroad: The entry qualifications for<br />

graduate studies differ from university to university;<br />

however the SUNY/Empire State College degree is<br />

accepted by universities both in the US and in the<br />

European Union. Popular universities usually require<br />

in addition to the degree a GPA higher than 3.0. If you<br />

are interested in study abroad opportunities, contact<br />

your advisor early on in your studies, and through our<br />

Student Affairs Department come into contact with<br />

alumni who have studied abroad.


34-35<br />

BA in<br />

English Language<br />

and Literature<br />

Teaching and Learning Methods<br />

The program is delivered in a variety of ways,<br />

including lectures, seminars, workshops and tutorials.<br />

Students are expected to study primary and secondary<br />

texts, and at the upper-level of study, to conduct basic<br />

research in the primary and secondary texts in the<br />

field.<br />

Literature is one of the primary creative acts of<br />

humankind, and the study of literature not only<br />

exercises our skills of interpretation and critical<br />

thinking, but also gives us access to the history and<br />

ideas that have shaped our world.<br />

Objectives:<br />

Upon successful completion of this program students<br />

will be able to:<br />

• Recognize the major literary genres<br />

• Know the outline of English and American literary<br />

history<br />

• Understand and apply the tools of literary criticism to<br />

the study of literature<br />

• Find and evaluate source materials (both primary and<br />

secondary) for the study of literature<br />

• Place literature in English in a global, comparative<br />

context<br />

• Understand basic linguistic and sociological theories<br />

about the social role of language<br />

• Create analytical and interpretive arguments, and to<br />

express them in complex, polished English prose<br />

Skills Outcomes:<br />

As a result of completing this program, students<br />

should have acquired the following skills and values:<br />

• Effective writing and oral communication skills<br />

• Effective interpersonal communication skills and<br />

personal development<br />

• Quantitative and qualitative literacy<br />

• Socio-cultural and international awareness<br />

Assessment:<br />

A variety of methods of assessing progress are used,<br />

including essays, reports, critical analyses,<br />

presentations and exams (unseen and open). Some of<br />

these may also be prepared as a group as well as<br />

individually.<br />

Possible Career Options:<br />

Graduates who enter the job market with a bachelor's<br />

degree in English Language and Literature may find<br />

employment in a wide range of professions, often<br />

those emphasizing research skills; analytic and<br />

interpretive skills; production of written materials; and<br />

communication, whether oral or written.<br />

Further Study Options:<br />

The entry qualifications for graduate studies differ<br />

from university to university; however, an American<br />

bachelor's degree is accepted by most universities.<br />

Competitive universities, in addition to the degree<br />

itself, usually require a GPA of 3.0 or higher.<br />

Successful graduates interested in further study may<br />

progress to Master's and Doctoral degree programs in<br />

• Literature<br />

• Professional Communication<br />

• Culture Studies<br />

• Media and Communication Studies<br />

• Education<br />

If you are interested in pursuing opportunities for<br />

study abroad, you are encouraged to contact your<br />

advisor early on your studies at UNYP.


Educating<br />

Tomorrow’s<br />

Leaders<br />

Learning<br />

& Support<br />

Resources<br />

Teaching & Learning<br />

The University of New York in Prague is committed to<br />

providing all its students the opportunity to participate<br />

in a vibrant and open learning community. Classes are<br />

conducted in personalized settings in which learning is<br />

enhanced through discussion and application. Students<br />

are given the opportunity to express opinions, clarify<br />

issues and present their coursework in a positive<br />

classroom atmosphere, which encourages open<br />

dialogue enhancing academic and intellectual growth.<br />

Academic Advising<br />

Upon registering at UNYP you will be assigned to a<br />

personal advisor, with whom you will have regular<br />

meetings, on a one-to-one basis in order to help you<br />

successfully complete your studies. Your advisor will<br />

assist you on any academic matters, change of major,<br />

study skills, academic difficulties, pre-registration or<br />

withdrawals from classes.


36-37<br />

Student Counseling<br />

UNYP is pleased to offer its students a range of<br />

services to help them as they persue their degrees.<br />

The center is available to all students to assist in any<br />

problems or issues regarding their academic as well<br />

as personal well-being.<br />

The counseling center can assist you in managing your<br />

adjustment to college life, as well as help you with<br />

career planning, time management, study skills or<br />

presentation anxiety. The center also serves as a<br />

contact point for issues regarding the university's<br />

sexual harassment and anti-discrimination policies.<br />

We are also here to help with issues from your<br />

personal life such as drug or alcohol problems, eating<br />

disorders, anxiety, depression or any other type of<br />

mental health concerns. The counseling center<br />

provides students with referals to our network of<br />

clinical psychologists who specialize in helping<br />

students overcome these difficulties.<br />

All records and counseling services are kept in<br />

complete confidentiality, and information about the<br />

student will never be released without their written<br />

consent (except when prohibited by law or in life or<br />

death cases). All initial consultations are free of charge<br />

for UNYP students.<br />

English as a Second<br />

Language Program<br />

Students who do not meet the TOEFL criteria for<br />

admission may enroll in a number of English language<br />

classes and a limited academic program depending on<br />

his/her TOEFL score and placement essay.<br />

The goals of the intensive English language courses<br />

are to develop English writing, speaking, and listening<br />

skills needed to succeed in an academic environment<br />

in which all teaching is done in English.<br />

Students will develop academic skills that will enable<br />

them to:<br />

Effectively and critically analyze academic texts<br />

Understand the importance and necessity of effective<br />

study skills<br />

Improve lecture note-taking skills<br />

Write effectively in an academic tone<br />

Build their vocabulary Improve their TOEFL scores.<br />

These English language classes do not count towards<br />

the number of credits a student needs to complete a<br />

degree. Rather, they are designed to improve students'<br />

English language abilities so that they may enroll in at<br />

least five courses in their study program and complete<br />

these courses satisfactorily.<br />

Library Resources<br />

The UNYP library is located on the first floor of the<br />

main building and has multiple copies of textbooks for<br />

all courses taught, as well as a general collection<br />

which consists of select titles in the fields taught at<br />

the university. The library also includes a digital copier<br />

and computer lab with workstations for student use,<br />

internet connections for laptop computers, a reading<br />

room and a quiet room for study. UNYP students also<br />

have access to a wide range of online libraries,<br />

databases, and other information services, such as<br />

ProQuest which covers 5,000 journals, Emerald with<br />

over 40,000 full-text articles for students of<br />

management and business, and e-libraries through<br />

agreements with UNYP's cooperating institutions.<br />

ESC's on-line Library and Learning Resources are<br />

availble to most UNYP students including the E-book<br />

Catalog and Research Database, Writing Research<br />

Center and Mathematics Library<br />

Computing Facilities<br />

UNYP has three instructional computer labs in addition<br />

to a computer lab in the library for research by<br />

students. The PC labs are available for student use<br />

daily from 8:30 AM to 9:00 PM, including Saturdays<br />

and Sundays. The university offers to every student,<br />

faculty member and staff their own account for<br />

electronic access to the Internet with a high-speed<br />

connection. The intranet system provides students<br />

with access to individual course material, course<br />

discussion boards, transcripts, and their financial<br />

status. UNYP also offers a Wi-Fi hotspot, for students<br />

who wish to bring their laptops and access the<br />

internet from the wireless connection.<br />

Instructional Technology<br />

UNYP is committed to providing a range of equipment<br />

and multimedia devices in order to enhance the<br />

learning experience. Classrooms are fully equipped<br />

with portable or fixed data projectors, laptops,<br />

connection to the central network, and DVD players,<br />

while students can have access to this equipment as<br />

well as a video camera for rehearsing a presentation,<br />

or for study purposes.


Educating<br />

Tomorrow’s<br />

Leaders<br />

NetLearn Educational<br />

Support Tool<br />

NetLearn is an on-line intranet database for use by students<br />

and faculty. NetLearn provides students with access to their<br />

academic and financial information as well as course<br />

materials and institutional forms wherever they are. UNYP<br />

students can access current and previous courses study<br />

materials, view next semester courses, check on their tuition<br />

fees status, print their "unofficial" transcript, e-mail and<br />

chat.<br />

The Faculty<br />

Our distinguished faculty of world renowned researchers<br />

and practitioners from both the Czech Republic and around<br />

the globe will expand your perspective of our increasingly<br />

globalized and multicultural society.<br />

Career Services<br />

The University of New York in Prague offers students<br />

abundant opportunities to learn about career options,<br />

develop effective job-search techniques, gain experience,<br />

obtain positions and change careers. As part of the ongoing<br />

placement service, on-campus recruitment schedules are<br />

arranged throughout the school year and various student<br />

preparation seminars are provided. Special Career Days give<br />

students the opportunity to meet with representatives from<br />

major companies and organizations. A popular course for<br />

most students is the Career Development Seminar which<br />

offers students an opporutnity to learn about various careers,<br />

prepare for the job market and gain invaluable experkence in<br />

practical and theoritical terms.<br />

Impact<br />

The student-organized Corporate Consultanty and Corporate<br />

Relations Project establishes ties with local businesses to<br />

facilitate student internships and hosts guest speakers from<br />

the business world on a variety of topical issues. Every<br />

spring they also host a Career Fair for interested students,<br />

with representatives from major international companies<br />

giving presentations and information to interested students.<br />

Lecture Series - pULSe<br />

The UNYP Lecture Series contributes to the intellectual and<br />

professional development sides of academic life at UNYP. It<br />

aims to promote the interdisciplinary exchange of ideas by<br />

inviting academics, professionals and newsmakers to the<br />

school to discuss themes and issues relevant to the majors<br />

studied at UNYP.


38-39<br />

Student<br />

Life<br />

Student Council<br />

UNYP Student Council (SC) is a group representing<br />

UNYP students of different majors, nationalities and<br />

ages with one common interest - to improve student<br />

life at UNYP. Voluntarily, the organization involves<br />

itself with all issues related to student life ranging<br />

from organizing school parties and movie nights,<br />

sponsoring student clubs, the School Ball, to dealing<br />

with students' complaints and cooperating with the<br />

school's administration, professors and staff. Our<br />

weekly meetings are open to all students, and we<br />

suggest that students make early contact once<br />

enrolled. For more information visit the Student<br />

Council website: http://studentcouncil.unyp.cz/ . We<br />

encourage students to join the SC and to participate<br />

in the bi-elections in October or in April each year.<br />

The Student Council welcomes all to its meetings<br />

and inter-collegial activities.


Educating<br />

Tomorrow’s<br />

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Debating Society<br />

The Student Debating Society is a student organization<br />

that organizes debates, panel discussions, and other<br />

activities. The emphasis is often on contemporary<br />

political issues. During 2007/2008, the Debating<br />

Society launched regular weekly mock-up debates,<br />

inspired by the British parliamentary style, which<br />

provided members of the Society with the opportunity<br />

to familiarize themselves with the rules and skills<br />

relevant for the debate. These efforts resulted in the<br />

participation of the UNYP Debating Society members<br />

in international debating competitions in Belgrade,<br />

Kiev, Tallinn as well as in the Prague Open, an<br />

international debating tournament. Apart from this, the<br />

Debating Society also continued organizing lectures<br />

with distinguished guests from the diplomatic and<br />

non-governmental sectors. In February, the UNYP<br />

students had the opportunity to tour the Ministry of<br />

Foreign Affairs and participated in an open discussion<br />

with a diplomat over the conduct of Czech Foreign<br />

Policy.<br />

The Psychological Society<br />

To get more involved in professional as well as<br />

leisure activities, many psychology students have<br />

gotten together to form their own Psychological<br />

Society. They have already launched their<br />

first program to help serve the community. Several<br />

students have volunteered with a local non-profit<br />

agency, Baobab, which helps young adults suffering<br />

from schizophrenia to integrate back into society.<br />

Students will assist in various activities from hiking<br />

and team-sports events to aerobic and tai-chi<br />

classes. Also, the club serves as means to better<br />

organize students' travel<br />

to conferences. Our students have already become<br />

regular participants at a series of conferences in<br />

London on Neuro-psychoanalysis thanks to<br />

Professor Dodds, who organized the first event and<br />

helped students apply for bursaries to help cover<br />

their expenses. In addition, the club is looking to<br />

become more active in student organizations such<br />

as the Czech Association of Psychology Students<br />

(CASP) and the European Federation of Psychology<br />

Students' Associations (EFPSA).<br />

UNYQUE<br />

The student newspaper, UNYQUE, features news,<br />

commentaries, editorials, and sports information<br />

relevant to the UNYP community.


40-41<br />

Sports<br />

UNYP recognizes the physical, social and recreational<br />

values to be gained through participation in sporting<br />

activities, and is pleased to offer its students a variety of<br />

sports options, including soccer, golf, fitness exercises,<br />

softball, tennis, and fitness activities, by providing<br />

students with access to various sport centers. Each<br />

year, UNYP funds student participation in, and<br />

organization of individual and team sport activities.<br />

Movie Night<br />

Movie Night is one of the UNYP traditions. Approximately<br />

once a month, you will get a chance to meet your fellow<br />

students in school but out of class while watching a<br />

student-selected movie. Soft drinks, popcorn and pizzas<br />

are free for those who come on time!<br />

Student Clubs<br />

Any UNYP student is free to create a student club. All<br />

you need is an idea for a club that other students<br />

might be interested in, and then prepare a written<br />

statement of purpose and approach the Student<br />

Council in order to officially recognize the club.<br />

Alumni Association<br />

All UNYP graduates are invited to become menbers of<br />

the UNYP Alumni Association. The Association aims to<br />

provide a range of socialising and networking<br />

opportunities throughout the year, and is ideal way of<br />

staying in touch with past classmates.<br />

Past events include:<br />

• Participation in Prague Post Charity Softball<br />

Tournament<br />

• Streetball Tournament<br />

• Soccer/Football Team<br />

• Golf<br />

Fitness Activities<br />

UNYP provides free access to various sport centers.<br />

Students are required to present their Student ID Card<br />

to gain access to these sports facilities.<br />

HIT Fitness Flora (www.hitfit.net):<br />

Aerobic, Gym and Spinning<br />

Opening hours 7:00 AM - 11:00 PM<br />

TJ Sokol Vinohrady: Soccer<br />

Friday 10:00 - <strong>12</strong>:00 AM<br />

Polska 2, Prague 2, tram stop Vinohradska trznice<br />

Swimming Pool TJ Sokol Vinohrady: Swimming<br />

Tuesday + Thursday 7:30 - 9:00 AM<br />

Friday 4:00 - 8:45 PM<br />

Polska 1, tram stop Vinohradska trznice


Educating<br />

Tomorrow’s<br />

Leaders<br />

Application<br />

& Admission<br />

Process<br />

Admission to UNYP is based primarily on the<br />

applicant's academic credentials and his/her<br />

knowledge of the English language. UNYP is<br />

committed to the Equal Opportunity Policy, which is<br />

intended to cover all aspects of student and staff<br />

entitlement to a quality experience at UNYP. As a<br />

result, no prospective or actual student or member of<br />

staff will be treated less favorably on the grounds of<br />

age, gender; sexual orientation, color, disability, ethnic<br />

origin; marital status; nationality; race; religion or<br />

belief.<br />

Entry Requirements<br />

• Graduation from an accredited high school or its<br />

equivalent, as shown by the applicant's diploma or<br />

examination records.<br />

• An official TOEFL score of 197 (computer-based<br />

test) or above, or 530 (paper & pencil test) or above,<br />

for the non-native speakers of English. Prospective<br />

students without an official TOEFL score may take<br />

an institutional English Language test at UNYP.<br />

• English Composition Placement Test: Before<br />

enrolling at UNYP, all prospective students must<br />

take a test of 45 minutes on essay writing in<br />

English.<br />

All prospective UNYP students can choose to take a<br />

Mathematics Placement Test to determine if they<br />

meet the proficiency requirement to enter Basic<br />

Calculus. Students who do not meet this requirement<br />

will enrol in College Algebra.<br />

Admission Procedure<br />

To be considered for admission, students must submit<br />

to the Admissions Office the following:<br />

• Completed application form<br />

• Payment of application fee<br />

• Official copy of high school diploma<br />

• Copy of student's I.D. card or passport<br />

• Four recent passport-sized photos<br />

• Copy of official TOEFL test results (minimum score<br />

197 - electronic)<br />

• A letter of motivation<br />

Once these are submitted, the Admissions Office will<br />

arrange an entrance interview with an Academic<br />

Advisor, and English and Math Placement Tests.


42-43<br />

Transfer Student Admission<br />

UNYP welcomes qualified candidates from accredited<br />

two and four year colleges and universities.<br />

Prospective transfer students must present a<br />

competitive grade point average (G.P.A.) for all<br />

previously completed coursework to be considered<br />

for admission. Transfer candidates in good academic<br />

standing with fewer than 24 credits must submit, in<br />

addition to the official college transcripts, their<br />

official High School Diploma and an official TOEFL<br />

test score above 197 (computer-based) or 530<br />

(paper-based).<br />

Evaluation and Awarding of<br />

Transfer Credits<br />

The evaluation of previous college or university credits<br />

is provided to accepted candidates who have indicated<br />

their intention to enroll at UNYP through payment of<br />

the Pre-enrollment deposit (PED). Should the<br />

evaluation be needed in order to make an enrollment<br />

decision, candidates should contact the Bachelor's<br />

Degree Program Coordinator.<br />

Students must provide official transcripts (with official<br />

English translation, if necessary), course descriptions<br />

and course syllabi for all courses they wish to have<br />

considered for transfer. These courses must be<br />

appropriate for credit towards a Bachelor's Degree.<br />

Normally, UNYP allows for the transfer of a maximum<br />

of 60 credits from a two-year college or a maximum of<br />

75 credits from a four-year college/university, or a<br />

combination of both two-year and four-year<br />

institutions. A maximum of 30 non-liberal arts credits<br />

may be awarded in transfer. UNYP will not accept for<br />

credit any course with a grade below "C".<br />

Scholarships<br />

Each semester, UNYP awards Academic Excellence<br />

scholarships to a number of qualified students with<br />

the highest G.P.A. The selected students are awarded<br />

a reduction in their tuition for the following academic<br />

semester.<br />

Each year, UNYP provides eligible students with<br />

financial help and tuition discounts. If you're thinking<br />

of attending UNYP, but are not sure you can afford it,<br />

call our Admissions office today and learn how you<br />

may benefit from:<br />

• Academic Scholarships for Czech & Slovak high<br />

school students<br />

• Academic Achievement Scholarships<br />

• Bring a Friend Awards<br />

• USA Financial Aid (transfer possibility)<br />

• Veteran Benefits (transfer possibility)<br />

• Family Discounts<br />

• Early-payment Discounts<br />

• EARLY Registration Discounts<br />

• Housing Stipends<br />

• Tuition Payment Plans


Educating<br />

Tomorrow’s<br />

Leaders<br />

Faculty<br />

A major strength of the University of New<br />

York in Prague is its highly qualified<br />

international teaching faculty, each of whom<br />

is committed to teaching, academic advising,<br />

and continued intellectual growth. UNYP's<br />

internationally diverse lecturers bring a broad<br />

range of experience and expertise into the<br />

classrooms. All emphasize a dynamic,<br />

interactive teaching style. Over 90 different<br />

instructors taught at UNYP in 2007. The<br />

majority of instructors have Ph.D.'s or are<br />

Ph.D. candidates, and the majority are native<br />

English speakers.<br />

UNYP's lecturers come from over 15 countries.<br />

Most lecturers are from the U.S. (38 %), Czech<br />

Republic (35 %), and UK (14 %). They have<br />

experience in living, working, and teaching<br />

around the world. Some instructors also teach<br />

at other Prague-based universities such as<br />

Charles University, Prague University of<br />

Economics, and Czech Technical University.<br />

UNYP is in the process of developing a Faculty<br />

Research Center to enable all faculty to<br />

continue independant research into their<br />

specific areas of expertise.


44-45<br />

Shaana Aljoe, MA is an English Composition I and II<br />

instructor in the English Department at UNYP. Although<br />

originally from the US, Ms Aljoe's undergraduate and<br />

postgraduate degrees were completed in London, England at<br />

Richmond International University and the University of<br />

Westminster respectively. Ms Aljoe is currently engaged in<br />

researching for her doctorate in Education at the University<br />

of Nottingham.<br />

Dr. Will Barnard is Dean of Liberal Studies at UNYP. He<br />

earned an A.B. from Princeton University, an M.A. from<br />

University of North Carolina at Chapel Hill, and a Ph.D from<br />

the University of Michigan (Ann Arbor), where he specialized<br />

in 19th-century American cultural studies and literature. At<br />

UNYP he has served variously as Associate Dean, Academic<br />

Director of Undergraduate and Postgraduate Weekend<br />

Studies Programs, and Vice President of Academic Affairs.<br />

He teaches courses in American culture, critical thinking, and<br />

university writing.<br />

Dr. Lior Behar moved from Isreal to the Czech Republic, to<br />

earn his M.A. in Clinical Psychology and later his PhDr. in<br />

Psychology, both from from Charles University<br />

Dr. Timothy Childers holds a Ph.D in Philosophy from the<br />

prestigious London School of Economics. He teaches a<br />

variety of classes at UNYP, among them, Introduction to<br />

Philosophy, Business Ethics, and Classics of Political<br />

Thought.<br />

Vaclav Chvalovsky teaches several management classes at<br />

UNYP, such as Project Management, Information<br />

Management in Business, and Strategic Management. He<br />

received a Postgraduate Degree in Economics (CSc.) from<br />

the Czech Academy of Science.<br />

Bill Cohn is an instructor of law, ethics, and logic at UNYP.<br />

He received his law degree from the University of California,<br />

and his degree in international relations from Stanford<br />

University.<br />

Joseph Dodds MA BSc is a British psychologist and<br />

teaches 'Experimental Psychology', Social Psychology',<br />

'Living in Social and Political Crisis' and<br />

'Neuropsychoanalysis' at UNYP, He a member of the British<br />

Psychological Society, the International Neuropsychoanalysis<br />

Society, an Associate Member of the British Association of<br />

Art Therapists, and a Candidate in the Czech<br />

Psychoanalytical Society. Mr Dodds is currently completing<br />

his Ph.D in Psychoanalytic Studies at Sheffield University's<br />

School of Health and Related Research.<br />

Dr. Helena Fialova is an instructor in the Business<br />

Administration and IEE Departments at UNYP. Dr. Fialova has<br />

a Ph.D in economics from the Prague School of Economics.<br />

Dr. Martin Hala teaches a large variety of courses at UNYP:<br />

College Algebra, Basic Calculus, Statistics for Business and<br />

Economics, and Business Mathematics for daily students as<br />

well as in weekend courses. He received his Ph.D in<br />

statistics at the Charles University.<br />

Dr. Jaroslav Halik has been teaching at UNYP many years.<br />

He teaches Operations Management, International Business<br />

and Marketing Management in both BBA and MBA<br />

Programs. He finished his MSc at Norweigian School of<br />

Management Oslo, MBA at RIT New York, and Ph.D at the<br />

University of Economics Prague.<br />

Anna Higgs teaches Career Development and law classes at<br />

UNYP. She received her law degree and an advanced law<br />

degree (LLM in Taxation) from Georgetown University Law<br />

Center in Washington D.C<br />

Oscar Hidalgo-Redondo is the Chair of the Department of<br />

International and Economic Relations. He holds a BA in<br />

Politics and Sociology from the University of the Basque<br />

Country (UPV-EHU) and a MPhil in Politics and Government.<br />

He is currently enrolled in the Ph.D Program of the Masaryk<br />

University in Brno<br />

Jon Holmes is a qualified accountant and gained experience<br />

of stock broking and investment banking whilst working in<br />

the City of London. Jon has an undergraduate degree in<br />

History and a Masters in International Studies, both from<br />

Sheffield University.<br />

Mike Johnson, currently serving as Chair of the Psychology<br />

Department at UNYP, received his M.Sc. in Experimental<br />

Psychology from the Univeristy of California, Santa Cruz,<br />

where he specialized in psycholinguistics and pragmatics.<br />

Derek Jones teaches human resources management at<br />

UNYP. He holds both BSc and Master of Philosophy (scientific<br />

research) degrees from University of Leeds and University of<br />

Wales respectively and is a Fellow of the Chartered Institute<br />

of Personnel and Development (UK)


Educating<br />

Tomorrow’s<br />

Leaders<br />

Dr. Todd Nesbitt chairs the department of Communication<br />

and Mass Media at UNYP, and is the local director of the<br />

Master's program in Professional Communication and Public<br />

Relations granted by La Salle University. He earned his<br />

bachelor's degree in Communication Studies, and a letter of<br />

equivalency in English, from the University of Windsor,<br />

Canada. He received his Master's and Doctorate from<br />

Charles University in Prague, the Czech Republic.<br />

Dr. Athanassios Pantazopoulos, LL.M. He received his law<br />

degree from the University of Athens, and his LL.M and Ph.D<br />

in International and European Law from Ludwig-Maximilians-<br />

Universitat (LMU) in Munich, Germany. As an attorney, he<br />

specializes in european and international law.<br />

Dr. Daniela Penickova has a Ph.D from the University of<br />

Oregon in Anthropology , and teaches cultural anthropology<br />

and social psychology at UNYP.<br />

Dr. Marek Preiss earned his Ph.D from Charles University in<br />

Clinical Psychology as well as undergoing extensive training<br />

in psychodynamic therapy.<br />

Alex Reidl holds a Masters degree in International<br />

Management & Marketing, Organizational behavior & HR<br />

Management from a top German university. He now runs<br />

his own Marketing consultancy business in Prague and also<br />

gives corporate trainings and works as Coach. Having<br />

worked and/or lived in Australia, Brazil, Dubai, Germany,<br />

Hong Kong, Mexico, Sweden, UK and the US Alex' brings a<br />

vast experience of intercultural management and marketing<br />

experience to UNYP. He currently teaches Organizational<br />

behavior & Leadership in the MBA program and Special<br />

advanced Marketing in the undergraduate program<br />

Dr. Marketa Rulikova comes to us from the Graduate School<br />

of Social Research at the Polish Academy of Sciences, where<br />

she earned her Ph.D in Political and Social Science<br />

Dr. Filip Smolik earned his Ph.D on a Fulbright Scholarship<br />

in the Child Language Doctoral Program at the University of<br />

Kansas and teaches Developmental and Cognitive<br />

psychology at UYNP as well as serving as a Postdorcotal<br />

Fellow with the the Institute of Psychology, Academy of<br />

Sciences of the Czech Republic.<br />

Dr. Dan Stastny teaches Economics at UNYP. He received<br />

his Ph.D at the Prague School of Economics. Dr. Stastny has<br />

been a visiting scholar at George Mason University and New<br />

York University in the US. He has published numerous<br />

articles on economic policy and trade in dozens of scholarly<br />

journals.<br />

Dr. Mark Tomass is an instructor in the IEE Department at<br />

UNYP. He teaches International Trade & Finance, Money &<br />

Banking and Flamenco. Dr. Tomass received his Ph.D in<br />

Economics from Northeastern University in Massachusetts.<br />

Dr. Clare Wallace teaches a variety of classes in the English<br />

Department at UNYP. She received her Master's degree from<br />

University College in Dublin, and her Ph.D from Charles<br />

University. In addition, she is the managing editor of HJS<br />

(Hypermedia Joyce Studies), and also edits various other<br />

literary periodicals.<br />

Dr. Charles Webel, joins us during his world travels as<br />

Senior Fulbright Specialist in Peace and Conflict Resolution.<br />

He earned a multidiciplinary Ph.D from the Univeristy of<br />

California, Berkeley, in Sociology, Psychology, Philosophy and<br />

Political Science. He teaches courses at UNYP in both the IEE<br />

program as well as the Psychology Department. He has<br />

published a number of books on the subject of Terrorism, as<br />

well as a number of other scholarly articles on topics related<br />

to philosophy and psychology.<br />

Tess Slavickova teaches in the Communication and Mass<br />

Media Department at UNYP. In 2001, she received a Master's<br />

with Distinction in Mass Communication from the University<br />

of Leicester. She is now a Ph.D student in the Dept of English<br />

Language and Linguistics at Lancaster University.


46-47<br />

Course<br />

Descriptions<br />

Students should consult the<br />

current UNYP Course Catalog and<br />

UNYP Student Guide, as well as<br />

other university publications and<br />

bulletin boards, for current<br />

information on academic policy<br />

and procedures


Educating<br />

Tomorrow’s<br />

Leaders<br />

Types Of Courses That UNYP Offers<br />

UNYP offers two types of courses, each with a distinct<br />

designation:<br />

ESC<br />

Courses approved by State University of New York, Empire State<br />

College. These courses comprise part of the approved degree<br />

programs offered by ESC. These courses are offered in the 3rd<br />

and 4th year of study.<br />

UNYP<br />

These courses have been designed to complement the specific<br />

majors. Some are prerequisites to ESC courses, while others<br />

may be specialized elective topics. These are typically offered in<br />

the 3rd and 4th year of study.<br />

General Education Program<br />

The State University of New York has specified some<br />

components of every degree which will contribute to a broad<br />

educational background. These components are grouped into 10<br />

knowledge areas and two competency areas.<br />

It requires bachelor's degree candidates, as a condition of<br />

graduation, to complete a general education program of no<br />

fewer than 30 credit hours specifically designed to achieve the<br />

student learning outcomes in ten knowledge and skill areas and<br />

two competencies, as specified below:<br />

Knowledge and Skill Areas<br />

1. Mathematics*<br />

Students will demonstrate the ability to:<br />

• interpret and draw inferences from mathematical models such<br />

as formulas, graphs, tables and schematics<br />

• represent mathematical information symbolically, visually,<br />

numerically and verbally<br />

• employ quantitative methods such as, arithmetic, algebra,<br />

geometry, or statistics to solve problems<br />

• estimate and check mathematical results for reasonableness<br />

• recognize the limits of mathematical and statistical methods.<br />

*Revision made by SUNY 4/<strong>13</strong>/05, reflecting the content of<br />

student learning outcomes approved by State and national<br />

mathematical organizations.<br />

2. Natural Sciences<br />

Students will demonstrate:<br />

• understanding of the methods scientists use to explore natural<br />

phenomena, including observation, hypothesis development,<br />

measurement and data collection, experimentation, evaluation<br />

of evidence, and employment of mathematical analysis; and<br />

• application of scientific data, concepts and models in one of<br />

the natural sciences.<br />

3. Social Sciences<br />

Students will demonstrate:<br />

• understanding of the methods social scientists use to explore<br />

social phenomena, including observation, hypothesis<br />

development, measurement and data collection,<br />

experimentation, evaluation of evidence, and employment of<br />

mathematical and interpretive analysis; and<br />

• knowledge of major concepts, models and issues of at least<br />

one discipline in the social sciences.<br />

4. American History<br />

Students will demonstrate:<br />

• knowledge of a basic narrative of American history: political,<br />

economic, social, and cultural including knowledge of unity and<br />

diversity in American society;<br />

• knowledge of common institutions in American society and<br />

how they have affected different groups; and<br />

• understanding of America's evolving relationship with the rest<br />

of the world.<br />

5. Western Civilization<br />

Students will:<br />

• demonstrate knowledge of the development of the distinctive<br />

features of the history, institutions, economy, society, culture,<br />

etc., of Western civilization; and<br />

• relate the development of Western civilization to that of other<br />

regions of the world.<br />

6. Other World Civilizations<br />

Students will demonstrate:<br />

• knowledge of either a broad outline of world history, or the<br />

distinctive features of the history, institutions, economy,<br />

society, culture, etc., of one non-westem civilization.<br />

7. Humanities<br />

Students will demonstrate:<br />

• knowledge of the conventions and methods of at least one of<br />

the humanities in addition to those encompassed by other<br />

knowledge areas required by the general education program.<br />

8. The Arts<br />

Students will demonstrate:<br />

• understanding of at least one principal form of artistic<br />

expression and the creative process inherent therein.<br />

9. Foreign Language<br />

Students will demonstrate:<br />

• basic proficiency in the understanding and use of a foreign<br />

language; and<br />

• knowledge of the distinctive features of culture(s) associated<br />

with the language they are studying.<br />

10. Basic Communication<br />

Students will:<br />

• produce coherent texts within common college-level written<br />

forms;<br />

• demonstrate the ability to revise and improve such texts;<br />

• research a topic, develop an argument and organize supporting<br />

details;<br />

• develop proficiency in oral discourse; and<br />

• evaluate an oral presentation according to established criteria.<br />

Competencies<br />

The following two competencies should be infused throughout<br />

the general education program:<br />

1. Critical Thinking (Reasoning)<br />

Students will:<br />

• identify, analyze and evaluate arguments as they occur in their<br />

own or others' work, and<br />

• develop well-reasoned arguments.


48-49<br />

2. Information Management<br />

Students will:<br />

• perform the basic operations of personal computer use;<br />

• understand and use basic research techniques; and locate,<br />

evaluate and synthesize information from a variety of sources.<br />

BASIC COMMUNICATION<br />

UNYP/41160 English Composition I (3)<br />

Training in effective composition and correct writing. Readings.<br />

Discussions about writing techniques. Papers assigned to<br />

develop particular techniques. A first-semester freshman English<br />

course.<br />

UNYP/41180 English Composition II (3)<br />

Training in effective composition and correct writing. Readings.<br />

Discussions about writing techniques. Papers assigned to<br />

develop particular techniques. Prerequisite: Grade of C- or better<br />

in Composition I.<br />

MATHEMATICS<br />

UNYP/64152 College Algebra (3)<br />

Factoring, multiplying and dividing algebraic expressions,<br />

coordinate geometry, functions and functional notation,<br />

polynomials, exponents, logarithms, and inequalities. Primarily<br />

preparation for more advanced courses, but also open to<br />

students desiring a background in college algebra.<br />

UNYP/64245 Basic Calculus (4)<br />

Survey of calculus useful to students of business, information<br />

science, and the social and biological sciences. Differentiation<br />

and integration of polynomial, rational, exponential and<br />

logarithmic functions. Emphasis on techniques and applications,<br />

chosen from such fields as economics, psychology, and biology.<br />

Prerequisite: Pass Math Placement Exam or Grade of C- or better<br />

in College Algebra.<br />

UNYP/64241 Introduction to Statistics (3)<br />

Descriptive statistics, measure of central tendency and<br />

dispersion, population parameters and sample statistics, use of<br />

probability distributions for statistical inference, binomial and<br />

normal distributions, introduction to hypothesis testing.<br />

Prerequisite: Grade of C- or better in College Algebra or Basic<br />

Calculus.<br />

WESTERN CIVILIZATION<br />

UNYP/4<strong>12</strong>10 Great Books: Western (3)<br />

Examination of great books which have shaped cultures &<br />

values, or represent ways of life in the western tradition in<br />

classical, medieval, and modern times such as the Iliad, Aeneid,<br />

Bible, Divine Comedy, The Prince, Don Quijote, Faust.<br />

Prerequisite: Grade of C- or better in Composition I.<br />

UNYP/7<strong>12</strong>03 Introduction to Philosophy (3)<br />

Some main problems concerning human beings and their place<br />

in the universe as discussed in a selection of classic<br />

philosophical texts from Greek antiquity through the early<br />

modern period.<br />

UNYP/7<strong>13</strong><strong>12</strong> Modern Philosophy (3)<br />

Philosophy in the 17th and 18th centuries: Bacon, Hobbes,<br />

Locke, Berkeley, Hume, Descartes, Spinoza, Leibniz, and/or Kant.<br />

Topics may include: subject/object, mind/body, self/other;<br />

theories of knowledge; ethical and political theories.<br />

UNYP/77327 Classics of Political Thought (3)<br />

Classical theory from the pre-Socratic period to that of<br />

Machiavelli and the rise of the modern nation-state. Concepts<br />

such as authority, legitimacy, law, justice, constitution, and public<br />

good.<br />

OTHER WORLD CIVILIZATIONS<br />

UNYP/48240 World Geography (3)<br />

A study of world patterns of physical environments, cultural<br />

regions, and economic development, followed by a focus on<br />

specific regions from among the following: Latin America, Africa,<br />

Asia and/or the Middle East.<br />

American History<br />

UNYP/58221 US History to 1865 (3)<br />

Beginning with colonial roots, traces the growth of the American<br />

Republic from its birth in the War for Independence to its testing<br />

under forces of sectionalism in the Civil War.<br />

UNYP/58222 US History since 1865 (3)<br />

Continuation of US History to 1865. Analysis of the forces that<br />

shaped the modern industrial nation after the Civil War which<br />

has resulted in the emergence of the United States as a world<br />

power.<br />

UNYP/77216 American Government and Politics (3)<br />

Structure and processes of the American system of government<br />

and politics. Basic constitutional principles of representative<br />

government, and the organization and function of the political<br />

system.<br />

Social Sciences<br />

UNYP/07214 Cultural Anthropology (3)<br />

Principal concepts, data, and generalizations about the behavior<br />

systems of human groups with emphasis on non-Western<br />

cultures.<br />

UNYP/33207 Macroeconomics (3)<br />

Analysis of the interaction of the various sectors of the national<br />

economy.<br />

Prerequisite: Grade of C- or better in Microeconomics.<br />

UNYP/77227 International Politics (3)<br />

Policies of the great powers and smaller nations, and their<br />

relationship to each other. Elements of national power and their<br />

impact on world affairs.<br />

UNYP/77229 Introduction to Comparative Politics (3)<br />

Study of the major political systems of the world through the use<br />

of comparative theories and techniques.


Educating<br />

Tomorrow’s<br />

Leaders<br />

UNYP/80272 General Psychology (3)<br />

Introduction to psychology. Learning, motivation, personality,<br />

intelligence testing, abnormal behavior, stress, and<br />

psychotherapy.<br />

UNYP/87100 Introduction to Sociology (3)<br />

Analysis of social structures and processes in settings ranging<br />

from small informal groups to formal organizations and<br />

communities to stratification and kinship systems to total<br />

societies. Emphasis on applications of major sociological<br />

principles and concepts in selected settings.<br />

UNYP/90102 Introduction to Communication (3)<br />

Survey of the study of human communication including the<br />

classical origins of the discipline; the value and impact of<br />

symbols; the role of communication in human behavior.<br />

UNYP/781<strong>12</strong> Modern Political Theory: Nation State (3)<br />

This course focuses on the role of the state and nation in modern<br />

society. Emphasis on the basic concepts of political theory, the<br />

definitions and form of both the state and the nation. Course<br />

examines the various ways that state power is analyzed, what<br />

roles are traditionally assigned to the state and whether the<br />

modern state is now under threat and its powers are being<br />

usurped. The course also looks at the concept of nation and<br />

nationalism, asking, in the end, whether the nation-state has a<br />

viable future.<br />

Natural Science<br />

UNYP/15170 Human Biology (3)<br />

A survey in several phases of human biology. Normal life<br />

processes will first be explored followed by the alteration and<br />

relationship of alteration to life styles. Subject matter will include<br />

human physiology, genetics, evolution and behavior.<br />

UNYP/50100 The Planet Earth (3)<br />

Major events in the development of the earth from a primordial<br />

planet to its present-day appearance. Use of the scientific<br />

method to study past and present earthquakes, mountainbuilding<br />

processes, origin and evolution of life amid the<br />

background of the changing physical environment, continental<br />

drift and plate tectonics, and glaciations.<br />

UNYP/50205 Environmental Geology (3)<br />

The geological system as a framework for understanding<br />

environmental problems; man and his interactions with<br />

geological systems. Conservation, utilization, and management<br />

of natural resources.<br />

UNYP/75101 Scientific World (3)<br />

The course emphasizes critical thinking about personal and<br />

social needs for science. Specific topics illustrate purpose and<br />

thoughts in science: classical physics, quantum physics,<br />

astronomy, chemical bonding, geology, weather, living cell,<br />

genetics, evolution.<br />

The Arts<br />

UNYP/09105 Introduction to Drawing & Design (3)<br />

Specifically oriented for students who have had little or no formal<br />

art instruction, this course offers assistance in the development<br />

of artistic potential. Problems in drawing, painting and design<br />

using a variety of processes and materials. No previous art<br />

experience required.<br />

UNYP/1<strong>12</strong>00 Introduction to Visual Arts (3)<br />

Introduction to the visual language of art and architecture, formal<br />

artistic means, art historical and critical terms. Comparison of<br />

major art styles and periods in Western and non-Western art.<br />

UNYP/1<strong>12</strong>01 Art of the Western World I (3)<br />

Introductory survey of the history of Western art from the<br />

Paleolithic era to the end of the Middle Ages.<br />

UNYP/1<strong>12</strong>02 Art of the Western World II (3)<br />

Continuation of Art of Western World I. Renaissance to the<br />

present day.<br />

Humanities<br />

UNYP/4<strong>13</strong>07 The Novel (3)<br />

The Novel as a genre through reading of both contemporary and<br />

classic novels selected by the instructor. Prerequisite: Grade of<br />

C- or better in Composition II.<br />

UNYP/4<strong>13</strong>08 The Short Story (3)<br />

The short story as genre through reading of both contemporary<br />

and classic stories. Prerequisite: Grade of C- or better in<br />

Composition II.<br />

UNYP/4<strong>13</strong>58 Shakespeare Our Contemporary (3)<br />

A study of selected, representative plays by William<br />

Shakespeare. Some emphasis on Shakespeare's impact on<br />

stage, films and popular literature. Prerequisite: Grade of C- or<br />

better in Composition II.<br />

UNYP/84371 Russian Literature in English (3)<br />

Selected masterpieces in English translation of Russian literature<br />

to the Revolution of 1917. Authors considered include: Pushkin,<br />

Lermontov, Gogol, Turgenev, Tolstoy, Chekhov, and Dostoevsky.<br />

Other Courses Which May Complement the Gen. Ed. Program<br />

UNYP/25100 Computers and Applications (3)<br />

This course will provide students with a broad overview of<br />

computers and their uses. Topics include hardware, software,<br />

and the Internet/World Wide Web. Various applications such as<br />

word processing, spreadsheets, and database management<br />

systems will be discussed.<br />

UNYP/4<strong>13</strong>23<br />

Women in Literature A<br />

Contemporary View (3)<br />

Women's experience viewed through selected literary works<br />

(novels, poems, plays, etc) from past and present. Discussion of<br />

literature as art and as a window on the history of women.<br />

Prerequisite: Grade of C- or better in Composition II.<br />

UNYP/90341 Cultural Diversity in U.S. Film (3)<br />

American films will be viewed from social, historical and cultural<br />

perspectives. Films portraying various cultural groups will be<br />

compared and analyzed to reveal changes in 20th century<br />

representations. Current trends will be emphasized. Prerequisite:<br />

Grade of C- or better in Composition II.


50-51<br />

UNYP/90359 Communication among Cultures (3)<br />

Understanding how culture shapes our perceptions and<br />

communication behaviors. Strategies for effective cross-cultural<br />

and intercultural communication.<br />

UNYP/71110 Reason and Argument (3)<br />

The identification, reconstruction, and evaluation of deductive<br />

and inductive arguments. Analytic skills are developed through<br />

critical analyses of examples of reasoning found in newspaper<br />

articles, scientific journals, statistical reports and ethical debates.<br />

Business Administration:<br />

First and Second Year Courses<br />

UNYP/64245 Basic Calculus (4)<br />

Survey of calculus useful to students of business, information<br />

science, and the social and biological sciences. Differentiation<br />

and integration of polynomial, rational, exponential and<br />

logarithmic functions. Emphasis on techniques and applications,<br />

chosen from such fields as economics, psychology, and biology.<br />

Prerequisite: Pass Math Placement Exam or Grade of C- or better<br />

in College Algebra.<br />

UNYP/33206 Microeconomics (3)<br />

Analysis of the allocation of scarce resources, the economics of<br />

the firm markets and the price system. Prerequisite: Grade of C-<br />

or better in College Algebra.<br />

UNYP/33207 Macroeconomics (3)<br />

Analysis of the interaction of the various sectors of the national<br />

economy.<br />

Prerequisite: Grade of C- or better in Microeconomics.<br />

UNYP/20201 Financial Accounting (4)<br />

An introduction to basic accounting principles for measuring and<br />

communicating financial data about a business enterprise to<br />

external parties. Prerequisite: Grade of C- or better in College<br />

Algebra.<br />

UNYP/20202 Managerial Accounting (3)<br />

Introduction to measuring and communicating the financial<br />

information to manage an organization. Introduction to<br />

spreadsheet programming, using basic managerial accounting<br />

concepts. Topics include job order and standard costing systems,<br />

cost behavior, and estimation, cost-volume-profit analysis,<br />

budgeting and short-term decision making. Prerequisite: A grade<br />

of C- or better in Financial Accounting.<br />

UNYP/20250 Principles of Management (3)<br />

The formation, direction and operation of business enterprise in<br />

a competitive economy; entrepreneurial choices of legal form,<br />

function, structure, and managerial method.<br />

UNYP/20271 Legal Environment of Business I (3)<br />

Introduction to the American legal systems, business<br />

organizations, agency, business torts, contracts and warranties,<br />

property, securities, environmental law, employment/labor law,<br />

government regulation of business and markets. Alternative<br />

methods of dispute resolution will also be addressed.<br />

UNYP/20325 Marketing (3)<br />

The operation of the distribution system for goods and services.<br />

Techniques of market analysis. Prerequisite: Grade of C- or better<br />

in Microeconomics.<br />

UNYP/20309 Statistics for Business and Economics I (3)<br />

Statistical analysis of economic and business problems with<br />

emphasis on statistical inference. Rigorous treatment of<br />

probability theory and probability and sampling distributions.<br />

Estimation and hypothesis testing of (population) parameters are<br />

emphasized. Prerequisite: Grade of C- or better in Basic Calculus.<br />

Business Administration:<br />

Third and Fourth Year Courses<br />

The following courses are offered by UNYP and Empire State<br />

College. Courses selected from this list will form the basis of a<br />

suggested program which will enable students to obtain a<br />

Bachelor's Degree from Empire State College with a major in<br />

Business Administration and bakalar (Bc.) degree from UNYP.<br />

UNYP/2<strong>13</strong>36 Organizational Behavior (3)<br />

Introductory analysis of human behavior in large and complex<br />

organizations and the impact of organizations on human<br />

interrelationships. Skills and strategies in organizational<br />

development and change, such as: leadership, influence and<br />

control systems, group dynamics, and personal organizational<br />

goals. Prerequisite: A grade of C- or better in General<br />

Psychology.<br />

UNYP/21460 Consumer Behavior (3)<br />

Various aspects of consumer behavior. Topics include motivation,<br />

attitudes, shopping behavior, influences on normal behavior.<br />

Models of consumer behavior and their relationship to marketing<br />

management. Prerequisite: Grade of C- or better in Marketing.<br />

ESC/COM 782153 Organizational Communication (3)<br />

Overview of communication processes in large-scale,<br />

hierarchical organizations. Emphasis on interviewing, committee<br />

decision-making, and developing business/professional<br />

presentations. Prerequisite: Grade of C- or better in English<br />

Composition II.<br />

UNYP/2<strong>13</strong>38 International Business (3)<br />

This is a course designed to introduce students to international<br />

business and the role of multinational corporations in today's<br />

global economy. Emphasis on international business issues<br />

which must be addressed by businesses and corporations<br />

operating in a multinational environment. The course focuses on<br />

international business theory, environment, institutions, role of<br />

the nation state, culture, strategy, and operations. Prerequisite:<br />

Grade of C- or better in Principles of Management and<br />

Macroeconomics.<br />

ESC/MGT 781053 Operations Management (3)<br />

This course takes a systems approach to the management of the<br />

operations with an emphasis on the role of operations in<br />

determining the global competitiveness of organizations.<br />

Analytical tools and strategic issues of operations management<br />

are presented. Topics include: forecasting, operations aspects of<br />

product/process design, location analysis, capacity planning.<br />

Layout strategies, assembly-line balancing, JIT, inventory


Educating<br />

Tomorrow’s<br />

Leaders<br />

modeling, MRP, and quality management. Prerequisite: Grade of<br />

C- or better in Statistics for Business I or II and Principles of<br />

Management.<br />

UNYP/2<strong>13</strong>11 Sales Management (3)<br />

Elements of the sales function. Concentration on selling activities<br />

which include sales demonstrations and special selling<br />

presentations. Introduction to sales management functions,<br />

including organizing, recruiting, training, supervising,<br />

compensating and motivating of the sales force. Prerequisite:<br />

Grade of C- or better in Marketing.<br />

UNYP/2<strong>13</strong>32 Statistics for Business and Economics II (3)<br />

Statistical methods applied to economic and business decisions.<br />

Topics include hypothesis testing, analysis of variance,<br />

regression and correlation analysis, time-series analysis and<br />

forecasting, and non-parametric statistics. Prerequisite: Grade of<br />

C- or better in Statistics for Business and Economics I.<br />

UNYP/2<strong>13</strong>30 Fundamentals of Finance (3)<br />

Fundamentals of finance and their application to typical financial<br />

problems of business enterprises. Emphasis on financial analysis<br />

and forecasting, time-value of money, risk and return, security<br />

valuation, and working capital management. Prerequisite: Grade<br />

of C- or better in Financial Accounting and Statistics for Business<br />

and Economics I.<br />

ESC/MGT 78<strong>13</strong>53 Cross Cultural Management (3)<br />

Introduction to the literature and issues involved in living,<br />

communicating and working cross-culturally. Attention is given<br />

to global awareness, cultural contexts and barriers, personal<br />

communication issues and their application to the<br />

business/organizational environment. Prerequisite: Grade of C- or<br />

better in Principles of Management and International Business.<br />

ESC/BUS 781083<br />

Business Policy and<br />

Strategic Management (3)<br />

The senior seminar course which integrates the functional areas<br />

of finance, management, and marketing by pursuing extensive<br />

case and problem analysis dealing with models of strategic<br />

management.<br />

UNYP/21468 Marketing Research (3)<br />

A statistically oriented course in the process and problems of<br />

research in marketing decision-making. Emphasis on survey<br />

methodology, questionnaire design, sample selection, field work,<br />

tabulation, statistical analysis of data and report writing. All<br />

phases, from problem definition to presentation, are examined.<br />

Prerequisite: Grade of C- or better in Marketing.<br />

ESC/ECO 781103<br />

Investment Analysis and<br />

Portfolio Management (3)<br />

Principles of securities market investment, the formulation of<br />

investment policies for individuals and institutions, modern<br />

theories of portfolio selection and capital markets, integrated<br />

with traditional valuation theory and analysis. Prerequisite: Grade<br />

of C- or better in Macroeconomics and Statistics for Business<br />

Economics II.<br />

ESC/FIN 7814<strong>13</strong> International Trade and Finance (3)<br />

Foreign exchange rates and international capital markets. The<br />

international balance of payments. Processes correcting<br />

surpluses and deficits. International monetary policy, classical<br />

and modern explanations of trade and commercial policy.<br />

Prerequisite: Grade of C- or better in Macroeconomics.<br />

UNYP/21462 Human Resource Management (3)<br />

Advanced survey of theory, research, and applications in major<br />

areas of human resource management. Topics covered include<br />

organizational staffing, the social and legal environment,<br />

performance appraisal, use and development of assessment<br />

measures, and training and development. Prerequisite: Grade of C-<br />

or better in Principles of Management and Organizational Behavior.<br />

UNYP/21464 Project Management (3)<br />

Overview of project management and its applications in both the<br />

business and public sectors. Emphasis on prevailing strategies,<br />

methods, techniques and tools. Experience in developing project<br />

plans and communicating plans to team members. Students will<br />

become familiar with the use of Microsoft Project Management.<br />

ESC/ECO 78<strong>12</strong><strong>13</strong><br />

Economic Policies of<br />

the European Union (3)<br />

European Economic Integration and the World Economy. The<br />

main turning points of economic integration. Treaties of Paris and<br />

Rome, growth and liberalization, recession and protectionism,<br />

enlargements. 1992 program, economic and monetary union.<br />

Prerequisite: Grade of C- or better in European Integration and<br />

Macroeconomics.<br />

UNYP/2<strong>13</strong>34<br />

Ethics of Business and<br />

Public Administration (3)<br />

Ethical and moral issues related to economic justice, corporate<br />

social responsibility, conflict of interest, environmental<br />

responsibility, advertising and discrimination. This subject will<br />

assist managers to respond to contemporary ethical challenges<br />

in real life and work environment.<br />

UNYP/78334 European Integration (3)<br />

This course explores the policies within the European Union.<br />

Specific emphasis is placed upon the role of policy development<br />

since the EU's inception and the effect this will have on the<br />

continuing process of European integration into Eastern and<br />

Central Europe.<br />

ESC/BUS 783533<br />

Comparative International<br />

Business Law (3)<br />

This course examines business law and its application around<br />

the world, the main concepts underlying international business,<br />

and the regulatory framework which applies to business<br />

relationships in a global context. Topics include state<br />

responsibility and environmental regulation, dispute settlement,<br />

multinational enterprises, foreign investment, money and<br />

banking, commercial trade, intellectual property, sales,<br />

transportation and taxation. Prerequisite: Grade of C- or better in<br />

Legal Environment of Business I.<br />

ESC/BUS 78<strong>13</strong>63<br />

Social and Economic<br />

Contexts of Globalization (3)<br />

Globalization of the world economy and the changing nature of<br />

business. Emphasis on global trade, investments, including<br />

foreign direct investments and marketing. The role of the<br />

transnational corporation in promoting or restraining global<br />

citizenship and social responsibility.


52-53<br />

International and<br />

European Economic Studies: First and<br />

Second Year Courses<br />

UNYP/77216 American Government and Politics (3)<br />

Structure and processes of the American system of government<br />

and politics. Basic constitutional principles of representative<br />

government, and the organization and function of the political<br />

system.<br />

UNYP/77229 Introduction to Comparative Politics (3)<br />

Study of the major political systems of the world through the use<br />

of comparative theories and techniques.<br />

UNYP/64245 Basic Calculus (4)<br />

Survey of calculus useful to students of business, information<br />

science, and the social and biological sciences. Differentiation<br />

and integration of polynomial, rational, exponential and<br />

logarithmic functions. Emphasis on techniques and applications,<br />

chosen from such fields as economics, psychology, and biology.<br />

Prerequisite: Pass Math Placement Exam or Grade of C- or better<br />

in College Algebra.<br />

UNYP/33206 Microeconomics (3)<br />

Analysis of the allocation of scarce resources, the economics of<br />

the firm markets and the price system. Prerequisite: Grade of C-<br />

or better in College Algebra.<br />

UNYP/33207 Macroeconomics (3)<br />

Analysis of the interaction of the various sectors of the national<br />

economy.<br />

Prerequisite: Grade of C- or better in Microeconomics.<br />

UNYP/58214 Modern Europe (3)<br />

The political, economic, and social evolution of Europe from the<br />

Renaissance to the present.<br />

UNYP/58353 Twentieth-Century Europe (3)<br />

Study of Europe since 1890: imperialism, the world wars,<br />

fascism, communism, genocide, the European Economic<br />

Community, and the communist regimes in Eastern Europe.<br />

UNYP/77227 International Politics (3)<br />

Policies of the great powers and smaller nations, and their<br />

relations to each other. Elements of national power and their<br />

impact on world affairs.<br />

UNYP/781<strong>12</strong> Modern Political Theory: Nation State (3)<br />

This course focuses on the role of the state and nation in modern<br />

society. Emphasis on the basic concepts of political theory, the<br />

definitions and form of both the state and the nation. Course<br />

examines the various ways that state power is analyzed, what<br />

roles are traditionally assigned to the state and whether the<br />

modern state is now under threat and its powers are being<br />

usurped. The course also looks at the concept of nation and<br />

nationalism, asking, in the end, whether the nation-state has a<br />

viable future.<br />

UNYP/77327 Classics of Political Thought (3)<br />

Classical theory from the pre-Socratic period to that of<br />

Machiavelli and the rise of the modern nation-state. Concepts<br />

such as authority, legitimacy, law, justice, constitution, and public<br />

good.<br />

UNYP/33302 Comparative Economic Systems (3)<br />

A comparative study of the goals and methods of various<br />

economic systems, including competitive capitalism, centrally<br />

planned state-managed economies, and workers' selfmanagement.<br />

Topics include each system's ideological<br />

foundations, institutional structure and economic decisionmaking<br />

mechanisms. Historical analysis of economic<br />

performance and efficiency concerns. Examination of<br />

developments and issues associated with the post-Soviet<br />

transitional economies within a global context. Prerequisite:<br />

Grade of C- or better in Microeconomics or Macroeconomics.<br />

UNYP/07214 Cultural Anthropology (3)<br />

Principal concepts, data, and generalizations about the behavior<br />

systems of human groups with emphasis on non-Western<br />

cultures.<br />

UNYP/87100 Introduction to Sociology (3)<br />

Analysis of social structures and processes in settings ranging<br />

from small informal groups to formal organizations and<br />

communities to stratification and kinship systems to total<br />

societies. Emphasis on applications of major sociological<br />

principles and concepts in selected settings<br />

UNYP/20309 Statistics for Business and Economics I (3)<br />

Statistical analysis of economic and business problems with<br />

emphasis on statistical inference. Rigorous treatment of<br />

probability theory and probability and sampling distributions.<br />

Estimation and hypothesis testing of (population) parameters are<br />

emphasized. Prerequisite: Grade of C- or better in Basic Calculus.<br />

UNYP/20271 Legal Environment of Business I (3)<br />

Introduction to the American legal systems, business<br />

organizations, agency, business torts, contracts and warranties,<br />

property, securities, environmental law, employment/labor law,<br />

government regulation of business and markets. Alternative<br />

methods of dispute resolution will also be addressed.<br />

International and European and<br />

Economic Studies: Third and Fourth<br />

Year Courses<br />

The following courses will be offered by UNYP and Empire State<br />

College. Courses selected from this list will form the basis of a<br />

suggested program which will enable students to obtain a<br />

Bachelor's Degree from Empire State College with a major in<br />

International European & Economic Studies and bakalar (Bc.)<br />

degree from UNYP.<br />

UNYP/2<strong>13</strong>34 Ethics of Business & Public Administration (3)<br />

Ethical and moral issues related to economic justice, corporate<br />

social responsibility, conflict of interest, environmental<br />

responsibility, advertising and discrimination. This subject will<br />

assist managers to respond to contemporary ethical challenges<br />

in real life and work environment.


Educating<br />

Tomorrow’s<br />

Leaders<br />

UNYP/78332 Public Sector & Public Policies (3)<br />

The public sector and its contribution to economic welfare.<br />

Government expenditures and revenues. Resource allocation,<br />

income distribution, stabilization, and economic growth.<br />

UNYP/78334 European Integration (3)<br />

This course explores the policies within the European Union.<br />

Specific emphasis is placed upon the role of policy development<br />

since the EU's inception and the effect this will have on the<br />

continuing process of European integration into Eastern and<br />

Central Europe.<br />

UNYP/2<strong>13</strong>32 Statistics for Business and Economics II (3)<br />

Statistical methods applied to economic and business decisions.<br />

Topics include hypothesis testing, analysis of variance,<br />

regression and correlation analysis, time-series analysis and<br />

forecasting, and non-parametric statistics. Prerequisite: Grade of<br />

C- or better in Statistics for Business and Economics I.<br />

ESC/ECO 78<strong>12</strong><strong>13</strong><br />

Economic Policies of<br />

the European Union (3)<br />

European Economic Integration and the World Economy. The<br />

main turning points of economic integration. Treaties of Paris and<br />

Rome, growth and liberalization, recession and protectionism,<br />

enlargements. 1992 program, economic and monetary union.<br />

Prerequisite: Grade of C- or better in European Integration.<br />

UNYP/78462 Legal Aspects of the European Union (3)<br />

Constitutional, institutional, administrative and substantive<br />

features of European Community Law. The examination of<br />

budgetary and legislative procedures in the EU.<br />

UNYP/21464 Project Management (3)<br />

Overview of project management and its applications in both the<br />

business and public sectors. Emphasis on prevailing strategies,<br />

methods, techniques and tools. Experience in developing project<br />

plans and communicating plans to team members. Students will<br />

become familiar with the use of Microsoft Project Management.<br />

ESC/SS 788283 Modern Diplomacy (3)<br />

This course emphasizes the inter-relationships between<br />

significant events of the 20th/21st Century, the practice of<br />

diplomacy and international relations. Prerequisite: Grade of C-<br />

or better in International Politics.<br />

ESC/SS 7880<strong>13</strong><br />

External Political Relations<br />

of the European Union (3)<br />

The course looks at the history, the main institutions, and the<br />

policies of the European Union by examining the principal issues<br />

facing the EU at the beginning of the 21st century, especially in<br />

respect to expansion into Eastern and Central Europe.<br />

Prerequisite: Grade of C- or better in Modern Diplomacy.<br />

ESC/BUS 78<strong>13</strong>63<br />

Social and Economic<br />

Contexts of Globalization (3)<br />

Globalization of the world economy and the changing nature of<br />

business. Emphasis on global trade, investments, including<br />

foreign direct investments and marketing. The role of the<br />

transnational corporation in promoting or restraining global<br />

citizenship and social responsibility.<br />

UNYP/34320 Money and Banking (3)<br />

Introduction to financial markets with particular emphasis on<br />

central banking and policy oriented issues. Principles of money<br />

market operations and monetary economics. Prerequisite: Grade<br />

of C- or better in Macroeconomics, Basic Calculus and Statistics<br />

for Business Economics I.<br />

ESC/FIN 7814<strong>13</strong> International Trade and Finance (3)<br />

Foreign exchange rates and international capital markets. The<br />

international balance of payments. Processes correcting<br />

surpluses and deficits. International monetary policy. Classical<br />

and modern explanations of trade and commercial policy.<br />

Prerequisite: Grade of C- or better in Macroeconomics.<br />

UNYP/78330 International Organizations (3)<br />

The development of world organization culminating in the United<br />

Nations, its purposes, structure, operation, relations with other<br />

groups, current problems and prospects. The origins, objectives,<br />

membership, rules, accomplishments, relations with UN<br />

agencies, recent trends and problems, and future prospects of<br />

international financial, trade and energy organizations such as<br />

IMF, World Bank, GATT, UNCTAD, OPEC.<br />

ESC/COM 782153 Organizational Communication (3)<br />

Overview of communication processes in large-scale,<br />

hierarchical organizations. Emphasis on interviewing, committee<br />

decision-making, and developing business/professional<br />

presentations. Prerequisite: Grade of C- or better in English<br />

Composition II.<br />

UNYP/78460 International Conflict and Security (3)<br />

Evolution of security policy and relevant instructions, with<br />

particular reference to the Euro-Atlantic area. Basic theories<br />

about the nature of conflict and war with emphasis on<br />

contemporary situations and policies. Current risks and threats<br />

will be analyzed and special attention given to non-traditional<br />

sources of conflict, including terrorism, ethnic/religious conflicts<br />

and environmental risks.<br />

ESC/BUS 783533<br />

Comparative International<br />

Business Law (3)<br />

This course examines business law and its application around<br />

the world, the main concepts underlying international business,<br />

and the regulatory framework which applies to business<br />

relationships in a global context. Topics include state<br />

responsibility and environmental regulation, dispute settlement,<br />

multinational enterprises, foreign investment, money and<br />

banking, commercial trade, intellectual property, sales,<br />

transportation and taxation. Prerequisite: Grade of C- or better in<br />

Legal Environment of Business I.<br />

ESC/ECO 7811<strong>13</strong> Labor Economics (3)<br />

Microeconomic and macroeconomic aspects of labor markets.<br />

Special emphasis on the role of labor unions, government<br />

interventions, labor market discrimination, immigration barriers<br />

and human capital. Includes topics related to macroeconomic<br />

principles, natural rate of unemployment. Phillips curve and<br />

business cycles. Prerequisite: Grade of C- or better in<br />

Microeconomics and Macroeconomics.


54-55<br />

Communication & Mass Media: First<br />

and Second Year Courses<br />

UNYP/90102 Introduction to Communication (3)<br />

Survey of the study of human communication including; the<br />

classical origins of the discipline, the value of the impact of<br />

symbols, and the role of communication in human behavior.<br />

UNYP/71110 Reason and Argument (3)<br />

The identification, reconstruction, and evaluation of deductive<br />

and inductive arguments. Analytic skills are developed through<br />

critical analyses of examples of reasoning found in newspaper<br />

articles, scientific journals, statistical reports and ethnical<br />

debates.<br />

UNYP/90101 Media and Society (3)<br />

The content of media messages, the relationship between media<br />

and the public, the growth of new media technologies, and<br />

current dilemmas facing media policy makers in both Europe and<br />

the Americas are closely scrutinized.<br />

UNYP/90221 Introduction to Advertising (3)<br />

Principles, practices, and theories of modern advertising<br />

communication ranging from planning and execution to research<br />

and social effects. Prerequisite: Grade of C- or better in Media<br />

and Society.<br />

UNYP/90104 Public Speaking (3)<br />

Communicating an idea successfully to an audience in a "one-to<br />

many" speaking situation. Emphasis on creating, researching,<br />

organizing, and presenting speeches.<br />

UNYP/90202 Interpersonal Communication (3)<br />

Communicating successfully in personal and social relationships.<br />

Survey of the human element in communication with a focus on<br />

skills in self assertion, listening, perception, and understanding<br />

relationships.<br />

UNYP/20325 Marketing (3)<br />

The operation of the distribution system for goods and services.<br />

Techniques of market analysis. Prerequisite: Grade of C- or better<br />

in Microeconomics.<br />

UNYP/64241 Introduction to Statistics (3)<br />

Descriptive statistics, measure of central tendency and<br />

dispersion, population parameters and sample statistics, use of<br />

probability distributions for statistical inference, binomial and<br />

normal distributions, introduction to hypothesis testing.<br />

Prerequisite: Grade of C- or better in College Algebra or Math<br />

Placement.<br />

UNYP/07214 Cultural Anthropology (3)<br />

Principal concepts, data, and generalizations about the behavior<br />

systems of human groups with emphasis on non-Western<br />

cultures.<br />

UNYP/87100 Introduction to Sociology (3)<br />

Analysis of social structures and processes in settings ranging<br />

from small informal groups to formal organizations and<br />

communities to stratification and kinship systems to total<br />

societies. Emphasis on applications of major sociological<br />

principles and concepts in selected settings.<br />

UNYP/90359 Communication among Cultures (3)<br />

Understanding how culture shapes our perceptions and<br />

communication behaviors. Strategies for effective cross-cultural<br />

and intercultural communication.<br />

UNYP/9<strong>12</strong>30 Visual Culture (3)<br />

This course explores how pictures - whether media, fine art<br />

paintings, photographs, film stills, postcards and graphics are<br />

constructed, and how this construction affects how we view and<br />

interpret them. Course analyses the use of various elements<br />

used by image-makers and their commissioning agents.<br />

Communication & Mass Media:<br />

Third and Fourth Year Courses<br />

The following courses will be offered by UNYP and Empire State<br />

College. Courses selected from this list will form the basis of a<br />

suggested program which will enable students to obtain a<br />

Bachelor's Degree from Empire State College with a major in<br />

Communication & Mass Media and bakalar (Bc.) degree from<br />

UNYP.<br />

UNYP/9<strong>13</strong>30 Introduction to Media Writing (3)<br />

The purpose of this course is to teach students the basic skills<br />

necessary to write for print, broadcast (radio and television), and<br />

electronic media (Internet/news websites), as well as to<br />

introduce them to the writing styles used in advertising and<br />

public relations. The course will focus on the 'hard news' style of<br />

newspaper journalism as the foundation for effective media<br />

communication.<br />

UNYP/9<strong>13</strong>32 Media History (3)<br />

Media History traces the development of media from before the<br />

time of the first printing press to today. The course covers such<br />

themes as the interconnections of social forces, historical<br />

events, media technologies and the influence of media.<br />

Students should gain from this course an appreciation of the<br />

power of media, how media have evolved and have affected<br />

society. Students will have the opportunity to explore and<br />

present issues relevant to them related to media and history.<br />

UNYP/9<strong>13</strong>34 Communication Theories (3)<br />

This course explores issues surrounding the rhetorical behaviour<br />

of cultural material; in particular the ways in which cultural codes<br />

both reflect and drive the audience's understanding of media<br />

text. This course will focus on the study of communication with<br />

respect to world culture(s) taking in concepts such as<br />

globalization and postmodernism. Case study topics will be<br />

chosen and researched by students.<br />

ESC/COMM 782183P<br />

Research Methods in<br />

Communication Studies (3)<br />

The purpose of this course is to give students a brief overview of<br />

the most common methods used to conduct research in the<br />

various fields of the social sciences. Understand, utilize, evaluate<br />

and conduct research in the area of social science research<br />

using a variety of methodologies. Special attention will be paid to<br />

the ethical issues, advantages, and limitations of the various<br />

methods.


Educating<br />

Tomorrow’s<br />

Leaders<br />

UNYP/42340 Career Development Seminar (3)<br />

This course will serve as a resource for: self-assessment; developing<br />

career goals; researching and organizing a job search; writing CVs<br />

and cover letters; developing interview skills; and pursuing career<br />

opportunities with clarity. Students gain a competitive advantage in<br />

developing and managing their own careers.<br />

UNYP/9<strong>13</strong>36 News Writing (3)<br />

The purpose of this course is to give students the skills for, and<br />

practice in, reporting and writing news stories. The practical<br />

experience of researching and writing about real-life news<br />

events will be set in the larger context of the nature, structure<br />

and function of print media.<br />

UNYP/9<strong>13</strong>42 Public Relations Principles (3)<br />

This course presents a contemporary and comprehensive<br />

theoretical and practical introduction to the role of public<br />

relations in an information-based society. The course emphasizes<br />

the nature of public relations organizations, strategy<br />

development, public relations goals, tasks, decision-making and<br />

evaluation. Students will gain experience preparing materials for<br />

print and electronic media used to promote views, products or<br />

service of organizations and companies.<br />

UNYP/90359 Communication Among Cultures (3)<br />

This course examines how culture shapes our perceptions and<br />

communication behaviors and explores strategies for effective<br />

cross-cultural and intercultural communication. The aim of the<br />

course is to provide students with various theories and concepts<br />

in the field of communication among cultures. Upon completion<br />

of this course, students should possess critical and analytical<br />

skills considering intercultural communication, possess cultural<br />

sensitivity and awareness, be communicatively successful in<br />

various environments and settings.<br />

UNYP/9<strong>13</strong>38 Analysis of Media Images (3)<br />

The course consists of the analysis of pictorial content/subject<br />

matter of both still and moving images for mass consumption,<br />

and how both the construction and presentation of this content<br />

influences audience response to and interpretation of<br />

contemporary issues. 35mm slides and video are used to<br />

illustrate points presented in lecture. The purpose of the course<br />

is to provide students with knowledge and skills necessary to<br />

analyze and interpret media images within the framework and<br />

contexts of agenda set by image-makers and commissioning<br />

agents, and to be able to more critically judge the nature and<br />

validity of .the framework/contexts for themselves.<br />

ESC/ 782163 Political Communication (3)<br />

The course explores the ways in which popular media shape and<br />

reflect perceptions of politics and government, the structural and<br />

situational factors, which shape political discourse and the<br />

recurrent motives and purposes of communicators. Rhetorical<br />

aspects of political campaigns are examined in detail, as well as<br />

how communication development has altered the dynamics of<br />

democratic politics.<br />

ESC/COMM 782003P Communication Technologies (3)<br />

The course is designed to provide students with a broad<br />

overview of new communication technologies. Towards the end<br />

of the course the social, societal, cultural and psychological<br />

impacts of modern communication technologies will be explored.<br />

ESC/COMM 782173P News Reporting (3)<br />

A continuation of News Writing, with emphasis on reporting.<br />

ESC/SS 788063P Advanced Public Relations (3)<br />

The purpose of the course is to provide students with a deeper<br />

understanding of public relations principles and their appropriate<br />

applications in real business scenarios. Students will learn<br />

tactics and methods by interacting with invited professionals<br />

currently working in the public relations business. The course<br />

will also grapple with real life public relations projects and the<br />

development of business solutions that meet industry standards.<br />

Emphasis will be placed on practical performance.<br />

UNYP/91460 International Media Systems (3)<br />

The course focuses not only on essential concepts of<br />

international communication, but also international public<br />

relations and advertising, trends in media consolidation, cultural<br />

implications of globalization, international broadcasting,<br />

information flow, governmental and nongovernmental<br />

organizations, international communication law and regulation,<br />

the evolving impact of the Internet, and trends in communication<br />

and information technologies. Through a study of<br />

multidimensional perspectives on international/global<br />

communication, a framework will be established for the<br />

appreciation of the immense scope, disparity, and complexity of<br />

this rapidly evolving field. Students will be encouraged to<br />

critically assess shifts in national, regional, and international<br />

media patterns of production, distribution, and consumption in<br />

the larger context of globalization.<br />

UNYP/91462 Sociolinguistics (3)<br />

This course examines the theory and relationships between<br />

language and society, and language and culture. It will<br />

investigate how language varieties interact with other social<br />

characteristics such as class, gender, ethnicity, race and age. To<br />

accomplish this the course has an interdisciplinary focus.<br />

Students explore topics on regional and social variation in<br />

language usage; language change, maintenance and shifts;<br />

boundary markers and identity formation; language usage in<br />

multilingual communities; the nature of speech and discourse<br />

communities; and discourse analysis. In addition we will examine<br />

specific topics in macro-sociolinguistics such as national<br />

languages and language planning, as well as applied issues such<br />

as the relationships between sociolinguistics and education.<br />

ESC/COMM 782153P Organizational Communication (3)<br />

Overview of communication processes in large-scale,<br />

hierarchical organizations. Emphasis on interviewing, committee<br />

decision-making, and developing business/professional<br />

presentations. Prerequisite: Grade of C- or better in English<br />

Composition II.<br />

UNYP/42460 Research Writing (2)<br />

The course is designed to give students the tools that they need<br />

to successfully prepare the Senior Thesis Proposal and complete<br />

their Senior Thesis. The course is offered in conjunction with the<br />

Senior Proposal and supplements the students' development of<br />

their senior proposal and senior thesis.<br />

ESC/COMM 782193P Media Law and Ethics (3)<br />

Study of the law of libel and slander and the privacy rights of<br />

individuals as they concern journalists and the media; legal


56-57<br />

issues flowing from the constitutional rights of freedom of<br />

speech and of the press; the legal relationship between the<br />

media - particularly the broadcast and other electronic media -<br />

and the courts and other bodies of government; the effects of<br />

media coverage on our perceptions of crime and the legal<br />

system.<br />

ESC/SOC 788463P<br />

Rhetorical Dimensions of<br />

Race, Class & Gender (3)<br />

Explore race, class and gender, with an emphasis on conceptual<br />

tools developed since the 1970s in both empirical studies and<br />

critical thought about these categories. The student will develop<br />

analytic methods for understanding distinctions and<br />

controversies, e.g., the difference between sex and gender; the<br />

difference between race and ethnicity; arguments for and<br />

against affirmative action; and the ways in which race, gender<br />

and class overlap. There are no prerequisites for this course,<br />

although students should have had the equivalent of one year of<br />

college.<br />

ESC/HIS 784004P World News in Historical Perspective (3)<br />

A tenet of modern journalistic theory is that "journalism is the<br />

first draft of history." The purpose of this course is to explore the<br />

way in which journalism shapes history -- both how history<br />

unfolds and how it is recorded. Does journalistic fiction ever<br />

become historical fact? Is it possible to "invent reality"?<br />

Emphasis will be on understanding historical events and analysis<br />

of the way in which those events were covered.<br />

ESC/COMM 782024P Communication Analysis (3)<br />

Develop skill in comprehending underlying meanings in public<br />

communications. Develop the ability to spot flaws and strengths<br />

in others' arguments, detect manipulative communication<br />

strategies and recognize mythic/narrative dimensions in<br />

everyday communication. Conduct critiques of rhetoric and<br />

research propaganda campaigns. Sources for analysis include<br />

student-selected items such as speeches, editorials, films,<br />

advertisements, or magazine articles. Work with basic principles<br />

of argumentation and debate, rhetorical criticism, the narrative<br />

paradigm, social influence and propaganda analysis. Develop<br />

critical skills for responding competently to the multi-mediated,<br />

corporately-managed communication that exists in the current<br />

communication environment.<br />

Psychology: First and Second Year<br />

Courses<br />

UNYP/80272 General Psychology (3)<br />

Introduction to psychology. Learning, motivation, personality,<br />

intelligence, testing, abnormal behavior, and psychotherapy.<br />

UNYP/71110 Reason and Argument (3)<br />

The identification, reconstruction, and evaluation of deductive<br />

and inductive arguments. Analytic skills are developed through<br />

critical analyses of examples of reasoning found in newspaper<br />

articles, scientific journals, statistical reports and ethical debates.<br />

UNYP/15170 Human Biology (3)<br />

A survey in several phases of human biology. Normal life<br />

processes will first be explored followed by the alteration and<br />

relationship of alteration to life styles. Subject matter will include<br />

human physiology, genetics, evolution and behavior.<br />

UNYP/07214 Cultural Anthropology (3)<br />

Principal concepts, data, and generalizations about the behavior<br />

systems of human groups with emphasis on non-Western<br />

cultures.<br />

UNYP/90359 Communication among Cultures (3)<br />

Understanding how culture shapes our perceptions and<br />

communication behaviors. Strategies for effective cross-cultural<br />

and intercultural communication.<br />

UNYP/87100 Introduction to Sociology (3)<br />

Analysis of social structures and processes in settings ranging<br />

from small informal groups to formal organizations and<br />

communities to stratification and kinship systems to total<br />

societies. Emphasis on applications of major sociological<br />

principles and concepts in selected settings.<br />

UNYP/90102 Introduction to Communication (3)<br />

Survey of the study of human communication including: the<br />

classical origins of the discipline; the value and impact of<br />

symbols; the role of communication in human behavior.<br />

UNYP/80273 Psychology of Adjustment (3)<br />

The adjustment processes through childhood, adolescence, and<br />

aging. Topics include: motivation, emotion, learning, marriage,<br />

divorce, group behavior, stress, illness, and rehabilitation.<br />

UNYP/80306 Social Psychology (3)<br />

Theories and research regarding social behaviors such as<br />

conformity, altruism, aggression, attitude-formation, and<br />

discrimination. Prerequisite: Grade of C- or better in General<br />

Psychology or Introduction to Sociology.<br />

UNYP/80275 Psychological Statistics (3)<br />

Introduction to descriptive and inferential statistical procedures<br />

commonly used in psychological research. Includes correlations,<br />

interval estimation, hypothesis testing with z and t tests.<br />

Prerequisite: Grade of C- or better in College Algebra or Basic<br />

Calculus.<br />

UNYP/80343 Psychology of Infancy and Childhood (3)<br />

Theories and research on social, emotional, perceptual, and<br />

cognitive development. Implications of this information for childrearing,<br />

education, and society. Prerequisite: Grade of C- or<br />

better in General Psychology.<br />

UNYP/80344<br />

Psychology of Adolescence<br />

and Adulthood (3)<br />

Emphasis on the issues, trends, and information pertinent to<br />

development from adolescence through death. Particular<br />

attention to problems of the adolescent, the aged, and the family<br />

in today's society. Prerequisite: Grade of C- or better in General<br />

Psychology.<br />

Psychology: Third and Fourth Year<br />

Courses<br />

The following courses will be offered by UNYP and Empire State<br />

College. Courses selected from this list will form the basis of a<br />

suggested program which will enable students to obtain a<br />

Bachelor's Degree from Empire State College with a major in<br />

Psychology.


Educating<br />

Tomorrow’s<br />

Leaders<br />

ESC/SS 788084 Research Methods for Social Science (3)<br />

An introduction to the logic and the application of research<br />

methods to the study of human behavior from formulation of the<br />

research problem, to hypothesis testing, choosing and defining<br />

operational variables, analysis and interpretation. Emphasis on a<br />

wide range of research designs and techniques including history,<br />

ethnography, case analysis, field research, unobtrusive research,<br />

surveys, correlation, and experimental designs used in the<br />

various fields of the social and behavioral sciences. Special<br />

attention will be given to the ethical issues, advantages, and<br />

limitations of the various methods.<br />

ESC/HDV 788363 Theories of Personality (3)<br />

Study the psychology of personality. Gain a broad grasp of the<br />

field of contemporary personality psychology. Learn about three<br />

distinct but interrelated areas in the study of personality: theory,<br />

assessment and research. Prerequisites: one, preferably two or<br />

more, introductory and intermediate level courses in psychology.<br />

This course fully meets the general education requirement in<br />

Social Sciences.<br />

UNYP/8<strong>13</strong>3 History and Systems of Psychology (3)<br />

The course traces the roots of studying the mind in human<br />

behavior from early religious views through the great<br />

philosophers from ancient Greece and across Europe, to the<br />

modern influences of thinkers in both Europe and America on<br />

the discipline what we have come to recognize as psychology.<br />

UNYP/2<strong>13</strong>36 Organizational Behavior (3)<br />

Introductory analysis of human behavior in large and complex<br />

organizations and the impact of organizations on human<br />

interrelationships. Skills and strategies in organizational<br />

development and change, such as: leadership, influence and<br />

control system, group dynamics, and personal organizational<br />

goals. Prerequisite: A grade of C- or better in General<br />

Psychology.<br />

ESC/SCI 787<strong>13</strong>3 Biology of the Brain (3)<br />

Explore the structure and function of the human nervous system<br />

to understand sensory perception; movement and coordination;<br />

regulation of thirst, hunger, temperature; sleep and dreams; pain<br />

management; emotions; cognition; psychiatric disorders and the<br />

effects of drugs on the nervous system and on behavior. Build on<br />

knowledge of underlying themes and concepts of basic biology<br />

such as molecular and cellular structure, genetics and evolution.<br />

Interpret scientific literature and research as well as acquire the<br />

fundamental concepts of neurobiology relevant to contemporary<br />

issues in health and human behavior. In addition, strong writing<br />

and research skills are absolutely necessary for the successful<br />

completion of this advanced-level course.<br />

UNYP/8<strong>13</strong>34 Psychology of Women (3)<br />

The psychology of women as conceptualized within traditional<br />

psychological theory as well as feminist theory. The relevance<br />

and applicability of current theories and research findings about<br />

women from various areas of psychology and the social sciences<br />

to the development and behavior of women will be examined.<br />

Attention will be given to ways mythology, religion, culture,<br />

ethnicity, history and science have interacted to influence past<br />

and current view of women and men. Concerns about race,<br />

ethnicity and class and the cross-cultural experiences of girls and<br />

women and the expression of gender throughout the life span<br />

will be emphasized.<br />

UNYP/8<strong>13</strong>36 Motivation (3)<br />

An introduction to the factors that motivate humans. Emphasis<br />

will be placed on the range of motivational theories, primary and<br />

secondary influences on motivation including how biological,<br />

psychological, cultural and environmental factors interact to<br />

motivate human behavior and thought. The course will consider<br />

categories of motivational states, intrinsic and extrinsic<br />

motivation, interaction of emotion and motivation, individual<br />

differences in motivation and performance, and practical applied<br />

aspects of motivation.<br />

UNYP/42340 Career Development Seminar (3)<br />

This course will serve as a resource for: self-assessment;<br />

developing career goals; researching and organizing a job<br />

search; writing CVs and cover letters; developing interview skills;<br />

and pursuing career opportunities with clarity. Students gain a<br />

competitive advantage in developing and managing their own<br />

careers.<br />

ESC/HDV 788143P Experimental Psychology (3)<br />

Understand and use the terminology and methods of<br />

experimental psychology. Engage in actual laboratory work, and<br />

become familiar with the research questions and current thinking<br />

in a number of different topical areas in the field of psychology,<br />

specifically: psychophysics, perception, attention, conditioning<br />

and learning, memory, thinking and problem solving, individual<br />

differences, social influence, environmental psychology and<br />

human factors. Prerequisites: Statistics or equivalent, and at<br />

least two foundation courses in psychology. This course fully<br />

meets the general education requirement in Social Sciences.<br />

ESC/HDV 788373 Abnormal Psychology (3)<br />

The course offers an introduction to the phenomenon of mental<br />

illness in the individual's life and the suffering it involves. It will<br />

help the student better look at, grasp, and analyze, mental<br />

disorders. Much more than simply scrolling through official<br />

categories of disorders, the course is about helping understand<br />

their actual meaning and the historical and scientific processes,<br />

which have lead to the creation of concurrent classifications.<br />

Tools the course will be using include case studies, writing<br />

papers, and reading books and Internet articles. The course is<br />

designed to prepare the student to enter more advanced courses<br />

of clinical psychology in the 3rd /4th year and Graduate<br />

programs.<br />

UNYP/81460 Living in Social & Political Crisis (3)<br />

The course explores how people live in and cope with diverse<br />

social and political crises, such as terrorism, war-torn societies,<br />

racism and family violence. Symptoms and classified<br />

psychological disorders related to trauma are examined as well<br />

as memory and specific psychological methods of intervention,<br />

such as psychodynamic approaches, imagination methods, and<br />

group therapy. Further emphasis is put on micro- and macropolitical<br />

methods of conflict regulation and mediation such as<br />

cultural encounter groups and arbitration.<br />

UNYP/42460 Research Writing (2)<br />

The course is designed to give students the tools that they need<br />

to successfully prepare the Senior Thesis Proposal and complete<br />

their Senior Thesis. The course is offered in conjunction with the<br />

Senior Proposal and supplements the students' development of<br />

their senior proposal and senior thesis.


58-59<br />

ESC/HDV 788383 Counseling Theory (3)<br />

Explore the major theories of counseling and counseling models<br />

and methodologies. Various models are studied intensively to<br />

provide students an opportunity to learn how to approach and<br />

attempt to facilitate their own growth as human service workers.<br />

A solid grounding in personality theory is a prerequisite.<br />

Prerequisites: Theories of Personality and Abnormal Psychology<br />

or equivalents.<br />

ESC/HDV 788433P Cultural Psychology (3)<br />

The course will examine the emerging field of Cross-Cultural<br />

Psychology. A closer look is taken at the study of psychological<br />

processes across cultures. The impact of culture on human<br />

development, cognition, personality, emotions, social<br />

development and psychopathology is examined. This course is<br />

designed to engage students to think about the role that culture<br />

plays in our world and how it affects each individual in a given<br />

society.<br />

ESC/SS 788443P Family and Society (3)<br />

Study the institution of the family in contemporary America, its<br />

definitions and functions in our society. Includes the social<br />

psychology of male-female and intergenerational relationships<br />

and the "politics" of family relationships. Address the sociocultural<br />

dynamics affecting family behavior and the implications<br />

of these dynamics for understanding individuals and families in a<br />

changing society.<br />

ESC/HDV 788453P Psychological Measurement (3)<br />

An introduction to the use and limitations of psychological<br />

assessment techniques and measurement instruments for<br />

assessing ability, aptitude, achievement, intelligence, personality,<br />

and abnormalities. The course will cover the basic principles of<br />

measurement theory, including validity and reliability, on testing<br />

and measurement of psychological constructs, techniques for<br />

administration, and interpretation of results. Trends and<br />

problems associated with the interpretation and use of results<br />

for decision-making will be considered together with ethical and<br />

legal issues. Students will have the opportunity to take on-line<br />

versions of a sample of tests and make personal evaluations.<br />

UNYP/ 80306 Social Psychology (3)<br />

Develop an understanding of key social psychological concepts<br />

and how these concepts are used to analyze social behavior.<br />

Understand how individual identities are related to collective<br />

identities (cultures, nations, etc.). Compare and contrast the<br />

major theoretical perspectives. Understand the assumptions and<br />

values underpinning these perspectives and how such<br />

assumptions influence the ways in which social behavior is<br />

explained. Prerequisite: introductory-level course in psychology<br />

or sociology. This course fully meets the general education<br />

requirement in Social Sciences.<br />

ESC/HDV 282204 Cognitive Psychology (3)<br />

Introduction to cognitive theories and their application to a wide<br />

range of phenomena associated with knowledge and thought.<br />

The course will examine how knowledge is acquired,<br />

transformed, represented, stored, and retrieved; and how that<br />

knowledge directs human actions and responses. A variety of<br />

theoretical perspectives of past and present cognitive research<br />

will be explored in the context of cognitive development,<br />

attention, pattern recognition, memory, language acquisition,<br />

thinking and reasoning, problem-solving, creativity and<br />

intelligence and creativity. These perspectives will also be<br />

considered in terms of cultural and gender differences. Applied<br />

artificial intelligence and the human/technology will be<br />

considered.<br />

UNYP/8<strong>13</strong>38 Industrial Psychology (3)<br />

A survey of psychological theories and research and their<br />

application to the work environment - people, groups and the<br />

organization. Using psychological principles drawn from research<br />

in cognition, learning, motivation, perception, social psychology,<br />

group behavior and testing, the course will examine the factors<br />

that effect and influence people in the work setting. Emphasis<br />

will be placed on real-world applications of these principles and<br />

how they may be used to derive optimal use of human<br />

resources, diagnosis of problems and achieve improvement.<br />

Readings, case studies, structured exercises, and discussion will<br />

provide the foundation for the course.


Admissions office<br />

Legerova 72, <strong>12</strong>0 00<br />

Prague 2, Czech Republic<br />

DPS - Graphic Desigh

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