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Boxoffice-October.15.1955

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. . Next<br />

'<br />

^tfWtf^ ^efi•<br />

film advertising producer, announced is<br />

week the successful development of a seiautomatic,<br />

one-man projector for mom<br />

color backgrounds on the firm's backgroid<br />

process screen. The machine is the only *<br />

of Its kind thus far developed in the fllni<br />

making the announcement, Alexander st.M<br />

that the company plans to employ the pr-ttor<br />

regularly in future productions, "to.''''<br />

authenticity to our films. Utilization ol'hf<br />

machine will eliminate the sometimes ob*<br />

•fake' and give a new selluig force tcthf<br />

filmed advertising message."<br />

13 BOXOFFICE October 15""

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