Boxoffice-June.17.1963

AL EXECUTIVE EDITION 

JUNE 17, 1963 

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KRIM TILLS STOCKHOLDERS: 

Fox Buys 64 Acres 

UA Outlook Rosy for '63 At Malibu Ranch 

Despite 1st Quarter Dip 

NEW YORK— United Artists' 

first quarur 

lanUiiKs were down compared with 

those of the same quarter a year ago. but 

Arthur Krlm. president, told stockholders 

here Tuesday '11) the current inventory 

exceeded in potential any prior inventory 

of the company He predicted that "It's a 

Mad. Mad. Mad. Mad World" and "The 

Greatest Story Ever Told" would shatter 

"without question" all precedents in the 

history of the motion picture industry. 

While some operational policies were 

questioned by some shareholders, the annual 

meeting in the Astor Theatre was a 

calm one. due primarily to the absence of 

controversial i.ssucs. 

EARNINGS DROP EXPLAINED 

The drop in earnings, naturally, was not 

pleasant news, but Krlm explained that In 

the corresponding quarter of last year. UA 

had the non-recuning Income from the 

«nlc of features to television and that some 

of the recently relea,sed product had been 

dl.sappolnting in revrnue-produclng. He 

told the stoclcholders that the second quarter 

also might not be good, but that the 

Immediate future looked more encouraging. 

Robert Benjamin, chairman of the board, 

who presided at the meeting, reported that 

first quarter earnings, after provision for 

income taxes of $506,000. were $578,000. 

compared with net earnings of $916,000 for 

the comparable period of the previous year. 

The gro.ss worldwide income for the first 

quarter of 1963 totaled $26,994,000. compared 

with $32,065,000 for the like period in 

1962, Benjamin .said The quarterly net. he 

said, represented earnings of 32 cents per 

.share on the 1.803.542 -shares outstanding 

on March 30 This compared with net 

earnings of 51 cents per share for the first 

quarter of 1962. after adju.sting the shares 

then outstanding to the number outstanding 

on March 30 last. 

Krlm listed the following pictures as now 

going Into release: "Inna La Douce. " "Dr. 

No." "Call Me Bwana " "The Caretakers." 

Completed films to be released 

during the next .six months were reported 

to be "The Great E,scape. "Toys in the 

" 

Attic.' "Stolen Hours." "McLintock. 

"Johnny Cool." "Lilies of the Field."" "The 

Mouse on the Moon." "Tom Jones" and 

" 

•Us H Mud. Mad. Mad. Mad World 

lir.liT KII.MS FOR EARLY "64 

The UA president then rei)orted eight 

pictures on which shooting had been complrted 

and slated for releasj- during the 

Milt six months In 1964: "Tlie Pink 

I'.mther."" ""King of the Sun." "Flight 

Ashiya." "Whei-ever Love Takes Me." 

I'rom Ru.isla, With Love." "Tlie Cerein.ny, 

" "Tlic Story of Noi-man Pcale and 

" 

Ihe Greatest Stoi-y Ever Told." 

Scheduled to go before the cameras In 

Ik- next eight months for iT-leas*' during 

ic- remainder of 1964 and the first half of 

" 

)t;5 were "Man In the Middle. Woman 

' 

Straw." "Tlie World of Henry Orient." 

" 

The Train. 

" A Shot In the E)nrk." "Lady- 

.Arthur B. Krim. right, addresses 

l"A stockholders while Robert S. Benjamin 

looks on. 

bug. Ladybug,"' "The Best Man," "633 

Squadron,"' "The Satan Bug," "The Confe.s.sor." 

"Invitation to a Gunfighter." 

""Kimberly." "Mr. Moses." "Bandoola" and 

"A Thousand Clowns." 

Krim said among the pictures to go into 

production for release in 1965 and 1966 

would be "The Golden Age of Pericles," 

"The Private Life of Sherlock Holmes"" and 

"Hawaii." 

Questions were asked about the success 

of UA's Premiere Showcase plan, in view 

of comments made at the recent Paramount 

stockholders meeting to the effect 

that it was not a profitable venture. Benjamin 

said that UA was highly satisfied 

with the results and that the plan had 

proved itself. He refuted a statement by a 

Paramount .spokesman that UA did not 

have good theatres for its showcase plan. 

He said that what the spokesman had 

meant to say was that better theatres 

might be obtained. He indicated that 

LoDW's and RKO might eventually Join. 

Benjamin took exception to allegations 

made by Mrs. Irene Martin, a stockholder, 

who intimated that UA money had been 

u.sed for charitable and politicnl contributions. 

Benjamin pointed out that it was a 

violation of the law for a corporation to 

make political contributions and that all 

such outlays had been done personally by 

individual executives. 

The guarantee by UA of a $1,000,000 loan 

to the Glbbs Shipyards also was questioned. 

Benjamin .said the po.sslble loan still was 

under consideration, but that If and when 

it was approved, the guarantee was protected 

fully by property .s(>curity. He indicated 

a form of diversification. 

The stockholders were told that the dividends 

were safe and that prospects for the 

" 

future were good It was the con.sensus that 

the company was in good management 

hands and. as one woman stockholder 

stated. "We have nothing to worry about 

Re-elected to the board by the stockholders 

were Robert Benjamin. Seward I. 

Biiijnmln. Robert F Blumofe. Robert W. 

Dowling. Jo.seph Ende. Loon Goldberg. 

William J. Helneman. Arthur B. Krim and 

Arnold M. Picker. 

LOS ANGELES—An additional 

I 

64 ac| 

of highway frontage has been acquired | 

20th Century-Fox Film Corp. at its 2,5i' 

acre Malibu ranch, possible site of a r 

$40,000,000 studio proposed by 20th-I. 

in cooperation with Columbia Pictures si 

Metro-Goldwyn-Mayer. 

Terms of the purchase were not d 

clo.sed. but it was understood the land » 

priced at approximately $10,000 per aci 

for a total of $640,000. A spokesman 

20th-Fox said the company had been t 

succe.ssful in an attempt to acquire an t 

ditional 11 acres in the area. 

Should the proposed plan for the n 

joint studio be effected, the spokcsm 

would used for administration buildlr 

the newly acquired property probal 

said, 

be 

and filming .sets. Neither Columbia r 

MGM was involved in the purchase 1 

spokesman added that the compan 

"fully intend to go ahead" with plans 

build the studio, first disclosed by the t 

in early May. The location is 25 ml 

from the Hollywood area. The move, 

continued, has a sound economic base. 

During 1947. he said, when 75 to 80 i 

cent of studio capacity was utilized I 

production of almost 700 films a year, 

was evident the studios should be moder 

ized. At that time, about 15 per ce 

of the capacity was not in use. thou 

there were 21.000 shooting days on t 

stages. Today, he .said, even with televisi' 

film production, present studios are utlUz 

at about 50 per cent of capacity, or 10,0 

shooting days. 

If new .stages are erected and existli 

studio properties liquidated or u.sed f 

diversification through erection of cor 

merclal or residential properties, ircapital 

would be feasible. Each of t 

majors involved would be able to 

the new Malibu studios on a ih: 

basis, allowing them to employ capital r 

ceived from their present properties in pr 

duction of new pictures. 

Screen Gems Nine-Month 

Earnings in New High 

NEW YORK—Screen Geiw. Inc.. tet 

vision production and distribution sutaJi 

iary of Columbia Pictures, reports a net li 

come before taxes of $5,496. 810 for tl 

first three quarters of the fiscal year. U 

nine months ended March 30. 1963. con 

pared to $4,851,500 for the same period 

the 1962 fiscal year, according to A Schne 

dor. president. 

Net profit for the period, after estlmaU 

federal, state and foreign income tax* 

was $2,783,218. compared to $2,428,236 U 

previous year. The 1963 figure is equivalu 

to $1.10 per share, based upon 2.538.4( 

shares outstanding, against 96 cents (» 

share earnings for the nine months in U 

1962 fiscal year, based on the same nun 

ber 

of shares. 

"'These figures point up the conti: 

of the earnings growih of the firm :t 

:-'" 

resent the best nine-months earn;: 

ures In the company's history. At tli. 

there appears to be no rea.son wli.v Ui 

favorable trend should not continue. " 

J< 

rome Hyams. executive vice-president M 

general manager of Screen Gems. said. 

BOXOmCE :: June 17. 19«

i 

1 n 

No Film Classification 

In Protestant Report 

NEW YORK — The Broadcasting 

and 

JFilm Commission of the National Council 

lof Churches of Christ in America avoided 

references to theatrical films and 

classification, but recommended action "to 

fui-ther public welfare in TV." The report, 

which contained indications that the moral 

jtone of theatrical films was in fairly good 

prder, was submitted by the Commission 

jFriday (7) to the Council's general board 

at a meeting at Riverside Church. 

The general board makes no claim to be 

'lacting or speaking for all the 40 million 

nembers who comprise the 31 Protestant 

iind Orthodox organizations. Also the board 

has been careful over the years to avoid 

'^he suspicion that it wanted to create a 

jprotestant "Legion of Decency." 

A way to guide parents in selecting ap- 

.(bropriate film fare for their children has 

fcijeen considered, as well as defining the 

Miuncil's position as to management's re- 

;i)onsibility in the amusement field. 

Efforts have been made to work out 

uimething definite on the subject of mass 

i:edia ever since 1957. On Dec. 8, 1962, the 

;ineral board deferred a pronouncement of 

he position the churches should take and 

iferred the matter of classification to its 

Jroadcasting and Film Commission. 

At the suggestion of Taylor Mills of the 

.lotion Picture Ass'n of America, the 

(commendation of worthwhile films was 

uusidered by the Council Sept. 29, 1960. 

Jot much was done at the time, but later 

(Question 7" was recommended. 

Conflicting TV, Theatre 

showings Probed by TOA 

NE-W YORK—John H. Stembler, presi- 

( ada." will be shown at the International 

Festival next month. 

MCA-NBC FILM DEAL REPORTED 

Would Give TV First-Run 

Product Before Theatres 

By AL STEEN 

NE-W YORK—The report that National 

Broadcasting Co. and MCA, Inc., contemplated 

the production of motion pictures 

which would be shown first on television 

and then second run in theatres received 

mixed reactions here last week. 

Attempts to obtain confirmation from 

executives of these companies and also 

from Universal proved unavailing. Those 

reached in New York said they had no 

knowledge of such a deal and, in Hollywood, 

a top MCA executive merely remarked, 

"no comment." 

SEEN AS "NATURAL TREND' 

One exhibitor asserted that the move, 

although a reversal of present procedures, 

was a natural trend and might not be as 

"disastrous" as would appear on first consideration. 

He said exhibitors should not 

close their eyes to the possibilities until 

the innovation had proven adverse to theatres. 

If new pictures go first on TV and 

second run in theatres with no ill effects or 

even bolster theatre business, then exhibitors 

would have no complaint, he said. 

Another showman said that any exhibitor 

who played a picture after it had been 

shown on television "should have his head 

examined." 

On the other hand, pictures that have 

played first on television have been offered 

and exhibited in theatres. For example, 

Cari Releasing Co. is offering "Scarface 

Mob" to exhibitors, a picture about Al 

Capone which had its initial appearance on 

TV and was reported to have been the lailot 

to fight it. 

If MCA and NBC go ahead with their 

plan, and the indications are that they will, 

the subject is likely to be a lively topic for 

di.scussion and action at the forthcoming 

conventions of Theatre Owners of America 

and Allied States Ass'n in New York in the 

fall, 

according to theatremen. 

'No Information/ Say Universal 

And NBC Spokesmen in Hollywood 

By SYD CASSYD 

HOLLYWOOD—Spokesmen for Universal 

Pictures and the National Broadcasting 

Co., here, stated that they had no information 

of a signed agreement between the two 

companies. Any reported deal between the 

two entertainment giants was regarded as 

speculation, except on the backlog of post- 

'48 features on which Universal has a 

$30,000,000 price tag. Now that the Writers 

Guild and Universal have completed arbitration 

proceedings, the way is clear for 

Universal to release these films. 

It has been evident that the extension 

by the networks of their programming 

structure to include 90 -minute films was a 

prelude to their getting full two-hour features, 

if they can obtain them. However, 

this phase of production was based on using 

the 90-minute features in theatres in foreign 

markets with domestic distribution 

obtained via video. 

Use of feature films on TV was one of 

the keys to the entire economic planning of 

the video industry back in the 1930s, when 

it still was in the blueprint stage. It was 

not, however, until the 1950s, when feature 

tnt of Theatre Owners of America, this 

I'ek asked distributors to consider the 

roblem faced by exhibitors who book resues, 

television and 

could make 

for "The Untouchables." Another film, 

"The Power and the Glory," also was first 

product 

that 

found 

medium 

its way onto 

discovered it 

then learn that the pictures have 

seen on television and now is being shown money with this product, that the full impact 

was felt by theatrical exhibition. 

een or are scheduled to be shown on TV. 

in Canadian theatres. 

Stembler said that if exhibitors were adi.sed 

Under the reported plan, MCA would produce 

It is logical to expect that television 

by each distributor of the features 

moderately pictures, budgeted cost- 

since it 

would demand two-hour features, 

Did to 

oecific picture at the local level would be 

TV, that followup of showings of any 

ing in the neighborhood of $700,000, with can afford to pay high prices for them 

personalities in the top and, sinre it is recognized that public 

television roles. 

The pictures would be telecast by NBC on a tastes run to features rather than shorts, 

icilitated. He said Roy Cooper, president 

f Northern California Theatres, reported 

which television broadcast in 30-minute 

first-run basis and then released to theatres 

for subsequent showings. association contacted TV stations in San 

Overseas, formats during its first ten years of 

is rancisco and arranged for notice of their 

Im bookings at least three weeks in adaace, 

the films would be shown only in theaters 

on a first-run basis. The pictures would be 

growth, 

giving theatres a chance to book made on the Universal lot. Initial telecast- 

I'.ns that won't be shown on TV at "emai-rassing 

times." 

Todd-AO Joining Forces 

ing may start in the fall. 

Distributors acknowledged they were SAMPLING IN NEW YORK 

.âre of the problem of simultaneous TV A sampling of the plan was made recently 

With Dimension 150 

nd theatre showings, but said they had no in New York where the Museum of Modern 

Arts presented several weeks of programming 

New York—Dimension 150, a wide- 

Jitrol of pictures or programming once 

of outstanding television programs, screen process developed by two pro- 

1 ns are sold. One distributor said that 

1 en pictures are sold for future TV exil'ition, 

including unusual and entertaining commercials. 

fessors of the University of California 

Patrons who had missed the at Los Angeles, will join forces with the 

in many instances the theatrical 

had the 

the commercial exploitation 

I off is some time ahead and stations may original presentations on television Todd-AO Co. for 

ance their showings without notice. opportunity to catch them on the museum's 

of the medium. The process 

i 

auditorium screen. According to a spokesman 

requires onl.v one camera and one pro- 

for the museum, the progi-ams were rejector, 

throwing an image on any screen 

blumbia Films at Fete 

ceived enthusiastically by the paying equipped for 70mm. 

lAN 

n-made 

SEBASTIAN, SPAIN—Three for- customers. 

George Skouras, president of Todd- 

One circuit operator told Boxoffice that AO, said that Louis de Rochement, who 

the MCA-NBC project might have stemmed acquired the first franchise for the system, 

es is releasing in many parts of the 

1- 

from exhibitor opposition to pay television, 

had selected the first of three 

c Id. "The L-Shaped Room" and "Sun- 

i s and Cybele," both distributed in the 

stories he would make in Dimension 

''. by Davis-Royal, and "La Donna Nel 

stating that 

exhibition 

it 

had 

would have 

accepted 

been 

pay 

better 

TV 

if 

and 150. It will be "AH the World's a Stage," 

watched it possibly fail than to have tried 

a Broadway-Hollywood spectacular. 

June 17, 1963

March 

Paramount 

'' 

SPRING QUARTER BRIGHTENED 

WITH 24 OF THE 41 FILMS HIGH 

'Birds,' 'Mockingbird/ 'Hud' 

Rank As the Best of the 

Top Hit Grossers 

Till- product picture briKhtencd during 

i 

the sprinK quarter throush May), 

according to first -run reports to Boxoffice- 

BAROMETtR. with 41 Hcw pictures having 

sufficient playdates to Indicate potential 

pull. This represented a five-picture Increase 

over the Immediately preceding 

winter quarter and equaled the output for 

the same quarter a year ago. 

Of the 41 releases, a toUl of 24. or 58.5 

per cent, ranked as top hits, grossing 120 

per cent or more In reports from the 20 

key cities across the country. Average or 

better business was reported on 34. or 82.9 

per cent, of the quartcr'.s output. 

The best of the top hit grossers for the 

quarter were "The Birds" 'Universal!, with 

232 per cent; "To Kill a Mockingbird" i Universal), 

with 230. and "Hud" ' i. 

with 172. For the same quarter a year ago. 

top hlUs were "Sweet Bird of Youth" 

^^^^^^^^131 

Yojimbo (Seneca-Toho) 

^^^^^^^^^\27 

wjBluc Ribbon Aword Winn«r. 

ifLote Winter Release. 

Convicts 4 . 

•Day of the Tnffids, The . 

. 120 

.100 

AMERICAN INTERNATIONAL: 

Battle Beyond the Sun 102 

•Free. White ond 21 157 

Night Tide 87 

'Operation Bikini 115 

Raven, The 143 

Roptilicus 103 

Samson and the Seven Mlroclcs 123 

Warriors Five 94 

White Slove Ship 98 

BUENA VISTA: 

Almost Angels 1 20 

Ir^ ^.rrrrh ^t fhr C^stowav-. ?''*^ 

^'^ 

Comparative First Run Reports for 12-Year Period

FATURE 

REVIEW 

':leopatra' 

2)th 

Century-Fox 

By PRANK LEYENDECKER 

^lE LONG-AWAITED 20th Centui-y-Fox 

production of "Cleopatra" will go down 

it J ilm history as the most opulent, pictcially 

magnificent and eye-filling screen 

siitacle ever made—as well as the longest, 

bmg a few minutes longer than either 

"":ne With the Wind" or "Ben-Hur." 

W;h the widely publicized off -screen 

rcance of Elizabeth Taylor and Richard 

B ton making this picture the most widely 

PDlicized film of recent times and giving 

it I tremendous want-to-see potential, 

"•lopatra" is a "blockbuster" par excelie; 

e—a picture which is almost certain to 

pr off its unprecedented production cost 

a long haul, following its foreign 

vings. 

D answer the exhibitors' and movies' 

queries as to whether Walter 

nger's production, which was directed, 

ly written and largely edited by Joseph 

Vlankiewicz, justifies its terrific produccost, 

it can be stated that the three 

i-salaried stars, Elizabeth Taylor, Rich- 

Burton and Rex Harrison, are unquesably 

big boxoffice and contribute 

ling portrayals of Cleopatra. Antony 

Caesar, respectively, and the mamh 

sets, authentic costumes and thouis 

of extras are impressively shown on 

Todd-AO screen to make this "a lot of 

are," to quote several patrons attending 

New York premiere, 

lankiewicz, who had previously directed 

kespeare's "Julius Caesar" for MGM 

953, used neither the plays by the Great 

i or George Bernard Shaw's "Caesar 

Cleopatra" for his screenplay but, with 

assistance of Ranald MacDougall and 

ey Buchman, he delved into Plutarch 

other ancient sources to come forth 

a final treatment which subordinated 

battles to the human story of the two 

: important episodes in Cleopatra's 

which Mankiewicz admits he had 

nally hoped to make as two separate 

ires. Later, he was able to cut the 

nal six-hour running time to approxily 

four hours. 

hile Mankiewicz has emphasized the 

ban tale by concentrating on Cleopatra, 

! OFFICE June 17, 1963 

Rex Harrison (Caesar) and Elizabeth Taylor, who plays the title role, in o scene from "Cleopatra." 

her admiration for and devotion to the 

much-older Julius Caesar and, after his 

assassination, her passionate romance with 

Mark Antony, the land and sea battles, as 

seen through their eyes, and the pageantry 

of the processionals and festive moments 

have rarely been equalled in any previous 

screen spectacle. Cleopatra's triumphant 

entrance into Rome, dressed in cloth-ofgold 

and seated on a huge stone idol pulled 

by hundreds of slaves and preceded by warriors 

and scantily clad dancing girls, is 

unquestionably the most impressive, eyepopping 

display in screen amials, surpassing 

even the similar spectacle in D. W. 

'CLEOPATRA' 

20th 

in 

Century-Fox 

Todd-AO 

243 minutes, plus intermission 

CREDITS 

Produced by Walter Wonger. Directed by Joseph 

L, Mankiewicz. Screenplay by Joseph L. Mankiewicz, 

Ranald MacDougall and Sidney Buchman. 

Based on histories by Plutarch, Suetonius, Appian 

and other ancient sources and "The Lite and 

Times of Cleopatra" by O. M. Fronzero. Music 

composed and conducted by Alex North. Choreography 

by Hermes Ron. Elizabeth Taylor's costumes 

designed by Irene Sharaff. Director of photography, 

Leon Shomroy, A.S.C. Art direction, Hilyard Brown, 

Herman Blumenthol, Elven Webb, Maurice Pelling, 

Boris Juraga. Production designed by John 

De Cuir. Set decorations, Walter M. Scott, Paul 

S. Fox, Roy Moyer. Men's costumes designed by 

Vittorio Nino Novarese. Women's costumes designed 

by Renie. Film editor, Dorothy Spencer. 

Special photographic effects, L. B. Abbott, A.S.C, 

|r. Emil Koso Assistant director, Fred R. Simpson. 

directors, Second unit Ray Kellogg, Andrew Morton. 

Sound recording supervised by Fred Hynes and 

James Corcoran. Sound recorded by Bernard Freericks 

and Murray Spivock. Second unit photography, 

Claude Renoir, Pietro Portalupi, A.S.C. Associate 

music conductor, Lionel Newman. Color consultant, 

Leonard Doss. Produced in Todd-AO developed 

by the American Optical Co. ond Magna. 

Color by De Luxe. Filmed in Italy, Spain, England 

and Egypt. 

THE CAST 

Cleopatra Elizabeth Taylor 

Mark Antony Richard Burton 

Julius Coesor Rex Harrison 

High Priestess Pomelo Brown 

Flovius George Cole 

Sosigenes Hume Cronyn 

Apollodorus Cesore Donova 

Brutus Kenneth Hoigh 

Octcvion Roddy McDowoll 

Rufio Martin Landau 

Agrippa Andrew Keir 

Germonicus Robert Stephens 

Pothinos Gregoire Asian 

Ramos Martin Benson 

Theodotos Herbert Berghof 

Charmian Isabelle Cooley 

Cimber Michael Gwynn 

Cicero Michael Hordern 

Cassius John Hoyt 

Ptolemy O'Sullivon 

Richard 

Queen at Tarsus Marina Berti 

Griffith's "Intolerance" of silent screen 

fame. 

Equally magnificent is Cleopatra's entrance 

into Tarsus aboard her royal barge, 

followed by her banquet and entertainment 

to Antony on board, a scene which has a 

few daring and suggestive dance interludes. 

While the land battles are brief and effective, 

the naval encounter at Actium between 

Antony's forces and Octavian's ships, 

which ends in the spectacle of dozens of 

burning vessels, is amazingly realistic, as is 

Antony's addressing the frenzied Roman 

mob at the burning pyre of Caesar. These 

are moments moviegoers will remember and 

talk about. 

Probably no other present-day actress 

could equal the regal beauty and fiei-y dramatic 

talents of Elizabeth Taylor, who portrays 

Cleopatra, first as a vain tempestuous 

ruler, then a tender, devoted woman 

loyal to Caesar, later passionately in love 

with Antony and, finally, the lonely, embittered 

queen who dies by her own hand. 

Histrionically, it is Rex HaiTison, whose 

gentle, world-weai-y Julius Caesar displays 

the most human traits, who captures top 

honors in a performance which is likely to 

be an Academy Award contender. The 

ruggedly handsome Richard Burton is an 

ideal choice for Mark Antony and he will 

capture the hearts of many feminine patrons, 

just as he did his co-star in the film. 

Of the half-dozen most important featured 

players, Pamela Brown is practically 

wasted in her fleeting appearances as the 

High Priestess and George Cole is briefly 

touching as Caesar's devoted mute servant, 

Piavius, but Roddy McDowall is extraordinarily 

fine as the effete Octavian who succeeds 

Caesar: Hume Cronyn is splendid as 

the loyal Sosigenes; Cesare Danova makes 

his scenes count as Apollodorus and Kenneth 

Haigh stands out as Brutus, who plots 

Caesar's death. Martin Landau, Robert 

Stephens, John Hoyt and Gregoire A.slan 

also have their moments in a cast of 38 

listed players. 

The music composed and conducted by 

Alex North is appropriately tempestuous 

with occasional romantic strains. Leon 

Shamroy's Todd-AO photography is superb 

and the art direction and choreography 

also rate special mention. While a few of 

Miss Taylor's costumes are very revealing, 

the picture has been approved in toto by 

both the MPAA Production Code Administration 

and the British censors. 

The long-anticipated production of 

"Cleopatra" is at last a reality and a great 

motion picture which will stand the test of 

time.

. 

AIR Schedules 24 Films for 1963-64 Quarterly Report 

Calling for $20,000,000 Budget 

HOLLYWOOD — Continuing American 

TWO TOP ST.4R.S SIGNED 

Nicholson and Arkoff disclosed the following 

details of the company's rapid 

growth and expansion plans: Two or mon 

pictures during the 12-month period, under 

a contract arrangement with Elsa Lanchestf-r 

and Ray Mllland. They join other stars 

.such as Vincent Price. Peter Lone. Boris 

Karloff. Frankie Avalon and Eva Six. In 

the directors department. William Asher. 

currently completing AIPs first musical 

comedy. "Beach Party. " starring Bob Cummlngs. 

Dorothy Malone. Fiankle Avalon 

and Annette Funlcello. Disney starlet. Is 

teamed up with Daniel Haller. Writers 

Kichard Mathcson, Charles Beaumont and 

Ray liussell will Join Robert Dillon, writerproducer 

-director. 

Another development Ls an extension of 

Roger Corman's pact to produce and direct. 

Planned Ls Edgar Allan Pot's "Masque of 

the Red Death." Additional projects will 

be announced later. 

Without any conflict with the announcement 

that AIP bans all new productions 

from TV for five years to protect exhibitors, 

certain AIP pictures will be offered for 

television rights licensing In the near 

future. The five-year ban is incorporated in 

the theatrical exhibition contracts. Tlie 

new move allows financing for the expanded 

program. 

On AIPs Hollywood production schedule 

for the next 12 months are. 'lis Alive,' 

horror comedy in color and Panavlslon 

starring Peter Lorre and Elsa Lanchcster. 

with Daniel Haller directing the Robert 

Dillon screenplay, followed by "Comedy of 

Terror. " horror comedy with Vincent Price. 

Peter Lorre and Boris Kiirloff starring In 

till' Panavlslon picture by Richard Mnlhew- 

.son The cast for 'Mu.scle Beach." teenage 

mii.slcal comedy with Willlani A.sln r 

directing, has not been chascn 

and in the final editing stages are: "The 

Young Racers." "Dementia No. 13," "Erik 

the Conqueror," "The Terror," "Beach 

Party," "The Haunted Palace." "X," "Night- 

Intrrnatlonal Pictures' steady rise In every 

phase of motion picture distribution and 

production. James H. Nicholson and Samuel 

Z. Arkoff announced a total of 24 films mare," "The Duel" and "Black Christmas." 

under a record $20,000,000 budget for the Associated British-Pathc has turned over 

"Summer 1963-64 season. Implementing the enlarged to AIP. Holiday." with Cliff 

program is a roster of top name stars and Richard and Lauii Peters starring, and 

production talent under contract to the discussions were held on AIP handling 

future product of the Associated Britishfilms 

will Pathe company. One or more "AIP exploitation 

company. 

A minimum of nine In the 24 

specials," such as "Free. White 

made In Hollywood with more b.' to be 

nddid before the year Is up. 

are planned using veteran publicists 

William Oandall and Vincent Tubbs 

and 21," 

as exploitation-publicity specialists. 

Mervyn LeRoy Joins Univ.; 

His 'Mary' to Music Hall 

NEW YORK—Mervyn U>Roy. who recently 

completed producing and directing 

"Mary. Mary," the picturization of the 

Broadway stage hit, for Warner Bros., has 

closed a distribution arrangement with 

Universal Pictures, according to Edward 

Muhl. vice-president in charge of production. 

LeRoy will announce the first of 

his productions shortly, he said. 

In welcoming LeRoy to the Universal 

fold. Muhl said, ""It is a source of great 

pride to us that Mervyn Li'Roy, whose stature 

as a producer-director of great motion 

pictures is unexcelled in the industry, 

has chosen to associate himself with Universal." 

""Mary. Mary" is LeRoys 74th film, following 

long association with both Warner 

Bros, and MOM. during which he produced 

"Quo Vadis," "The Wizard of Oz," '"Random 

Harvest. " "Mister Roberts," "No Time 

" 

for Sergeants," "A Majority of One and 

"Gypsy." which was released late in 1962. 

"Mary. Mary." which stars Debbie Reynolds. 

Barry Nelson, Michael Rennie and 

Hiram Sherman, was written by Jean Kerr 

and is still current on Broadway while 

three touring companies are also presenting 

in the U.S. It will have Its world premiere 

at the Radio City Music Hall In 

the early fall, accordin:? to Benjamin Kalmenson, 

executive vice-president of Warner 

Bros., and Russell V. Downing, president 

of the Music Hall. 

Seven Arts Earnings Up 

55°o Over 1961's Profit 

NFW YORK EiiriiitV4.s of SLTH.-i.TOS for 

'Coiuimied from page 8) 

Girl Named Tomiko, A 

Girlj! Girls! Girls! .... 

•Hud 

Its Only Money . 

•My Six Loves 

Pigeon That Took Rorr*, The 

Wno's Got the Action? 

wonderful to Be Young . . . 

20TH CENTURY-FOX: 

Day Mors Invoded Eorth, 

Gigot 

The 

Longest Doy. The . . . . 

"Nine Hours to Roma 

Sodom arx) Gomorroh 

300 Spartons, The . . 

•30 Ycors of Fun 

Young Guns 

UNITED ARTISTS: 

Child Is Woiting. A 

•Dr. No 

Five Miles to Midnight 

Hero's IslorxJ 

•I Could Go on Singing . 

Kid Galohod 

•Love Is o Boll 

Monchurion Corxlidote, The .... 

Pressure Point 

Sword of the Conqueror 

Tores Bulbo 

Tower of London 

Two for the Seesow 

Vampire ond the Bollefino, Th« 

UNIVERSAL: 

•Birds. The 

•10 Pourxls of Trouble 

Is an Islond .... 

• Pororxjioc 

Phantom of the Opera, The 

•Showdown 

Stogccooch to Doncers" Rock 

•"^" 

•To Kill o 

• " " 

•Ugly American, 

WARNER BROS. 

Chapmen Report. The 

•Critics Choice 

tJoys of Wine and Roses 

Gay Purr-ec 

Gypsy 

•Island of Love • 

Story of the Count of Monte Criito. Th« 

Term of Triol 

MISCELLANEOUS: 

•After Mem Kompf (Brenner) . 

Airborne (Art Diomorvd-Gilmon Film 

Bellboy orxl the Playgirls. The (UPRo 

Bloodlust (Crown-lnff) 

•Candida (Union) 

CIco From 5 to 7 (Zenith) 

Coming Out Porly, A (Union) 

Creation of the Humonoids. The (Emenon) 

Crooks Anonymous (Jonus) 

•Eloclra iLopcrt) ;•.,,•• 

First Spoceship on Venus (Crown lot I). 

Flame in the Stroefs (Atlontic) 

G.rl With the Golden Eyes. The (Kingslcvl 

•Hercules ond the Captive Women !W"i~" 

Hciror Hotel (Tfons-Lux) 

I Spit on Your Grove (Audubon) 

Island. The (Zenith) 

Joseph and His Brethren (Cotoran 

Komikoie! (Brigadier) 

•Korole (Brenner) 

Kind of Loving. A (Govcrr»r) . 

•Lofoyclte (Moco) 

• Love and Larceny (Motor) 

70MM SirpKR SPEfTACLE 

Night They Killed Rosputin. The P 

No E«it (Zenith) 

Scheduled, but with casting and produc- the ri.'cal year ended Januao" 31 were reported 

liust week by Seven Arts Productions, Smoshino of the Reich (Bngodier; 

Phaedra (Lopcrt) 

IKin details not completed, are "Under 21." 

Son of Samson (Medallion) . 

The Dunwich Horror." "Bikini Beach," equal to $1.08 ixr share. This compared •Sundays ond Cybele (Oovis-Royol) 

"War of the Planets." "Something In the with a net of $1,100,555, or 85 ccnU per Tales of Pons (Times) 

Tell-Tole Hoort. The (Bngodier) 

Wall.s." and a 70mm super spectacle. ""Oenfiii-, 

Klmii "" with exteriors filmed overseas. an lncreasii and Arkoff flnull/ed plans In In a letter to stockholders. Eliot Hyman. 

president, said the companys total 

:>r "The Magnificent Lconardl."' 

ml drama in color and scope revenue for the year amounted to $19,407.- Terrified' Release Date 

iiiiy Mllland. also H. O. Wells" 905, a 21 per cent Increase over the previous HOLLYWOOD — Crown Internatlonall 

Sleeper Wakes." In color and years total of $15,990,874. Complete details 

of earnings will be revealed in the Ol.sen and Steve Drexel. will be 

•"Terrified."" starring Rod Laui-en. TraCJ 

vith Vincent Price starring. 

'•''^•J'" 

~;iis of Babylon." In color annual report to be Issued next month. abroad July 1, according to N. P. Jacow. 

; I :iii Allan Poe"s '"Masque Seven Arts Is engaged In the i)ioduction Crown International president. Jacobs saio 

.." stnirliiK Vincent Price. of motion pictures, syndication of feature that the initial ""terror t

DOM^^lS KEEP 

UNLEASHES 

SHOWMANSHIP 

TIDAL WAVE! 

y wide variety of strong boxoffice ingredients is available 

* to exhibitors for profitable merchandising on "Donovan's 

;ef The picture offers a great star, a strong cast of 

si s, a renowned director-producer, a swiftly-moving story 

id romantic and exotic locale. 

rich of these ingredients is a selling point in itself, but, 

put all together, there is a powerful magnet at the 

ice. 

"Donovan's Reef" can best be described as an actionure 

story, embodying strong elements of both categories 

or good measure, has a touch of slapstick, logically 

ated into the story line. 

hile the accent is on action, the appeal is not limited 

e whose cinematic appetites lean toward the rough-andml; 

film fare. The turbulent romance, the breath-taking 

eni 

grandeur, the hilarious comedy sequences and the plain- 

tive music of the Polynesians are spread evenly over the story 

so that the appeal reaches every type of audience. This allows 

for a wide range of merchandising possibilities to attract the 

regular moviegoers and the occasional patron. 

Filmed by John Ford on one of the islands of the Hawaiian 

group, "Donovan's Reef" is the story of three former Navy men 

who have stayed on the island ever since their destroyer 

was sunk off shore by the Japanese in World War II. And life 

becomes more complicated when the grown daughter of one 

of the men arrives from Boston in search of her father whom 

she never has seen. 

In the top role is John Wayne, surrounded by co-stars Lee 

Marvin, Elizabeth Allen, Cesar Romero, Jack Warden and 

Dorothy Lamour, plus a colorful troupe of supporting players. 

TICE June 17, 1963 

11

PUBLICITY 

CAMPAIGN highlight! 

THE 

names of John Wayne and John Ford, 

in themselves, are conducive to publicity 

and open many avenues for penetration. 

In 

recent months, there have been extensive 

profiles of Wayne and Ford in the Saturday 

Evening Post and Esquire, while Harper's Bazaar 

has (jivcn considerable space to Elizabeth 

Allen and her meteoric career, thereby reaching, 

among the three publications, all 

types of readers 

and all types of potential audiences. 

The world of television has been reached 

through a kit, 

prepared by TV Topics, seen here, 

on the John Wayne-John Ford combination 

These kits have been sent to 150 television 

house organs and other specialized publications, 

paving the way for strong public interest when 

the picture opens in local situations. 

The John Ford Festival at the noted New 

Yorker Theatre has been given nationwide attention 

and coverage and was keyed and timed 

to the release of "Donovan's Reef." Practically 

all of Ford's outstanding productions were presented 

at the festival, whetting the appetites of 

the patrons for another Ford attraction. Newspapers 

and magazines throughout the country 

commented on the event. 

Dorothy Lamour, who plays a featured role 

in the film, will plug the picture heavily during 

her national summer theatre tour. 

John 

Paramounl Pictures presents 

J0HWF0R1 

PROCy. .N 

1 ' 

TOPICS . 

Jack Warden and Elizabeth Allen also are 

spreading the word about "Donovan's Reef" during 

the respective summer theatre tours. 

Wayne always is good news copy for newspapers 

and his activities are eagerly eyed by 

reporters. Recently, he was the guest of honor 

at the annual "gambol" of the Lambs Club in 

New York. Although it might be considered a 

strictly local event, the function received nationwide 

newspaper attention. 

Technicoil ( 

\îld,Wayne andWonderful i the 

way from Hawaii to Hello. ! 

TV Topiei for television spots in co 

sta- 

tions across the country and await exhibitor 

participation and cooperation in circulating information 

about the picture and the star and 

producer-director. 

Since last fall, 14 different feature stories and 

accompanying art have been sent and used by 

750 daily and weekly newspapers, trade journals. 

Diiected itmhtil Screeoplay liy Fraok NoBent ami lames Edwarii Gfanl / Story by [dmunil fietoin / « Paramouot Release 

BOXOFFICE :: Jiine 17. 1963

. 

fac 

• 

. . filmed 

"DONOVAN'S REEF » 

ADVERTISING 

Paniniount has prepared eye-calehiiig ads to stimulate "must-see" interest in the film. While 

ugg. 

(I John \» avne in his har.l-hitling role is stressed in keeping with the character, the 

IS of the picture are brought into focus so as to spread the appeal to all classes of audiences. 

ecial id also has been placed in seven top magazines with a combined circulation exceeding 

[|0,O(Ht copies; namely. Seventeen, True, Argosy, Modern Screen, Screen Stories, Photoplay 

Motion Picture. 

"POR local-level merchandising of "Donovan's Reef, 

-*- 

Paramount is making available material with 

which to achieve Impressive and wide penetration, 

both in and outside the theatre. 

For use in the theatre, there is a colorful theatre 

trailer and a set of 12 full-color stills, both of which are 

obtainable from the local area branches of National 

Screen Service. And for use over the air waves, there 

are free TV trailers and telop cards and free radio spot 

announcements, which exhibitors can get from their 

local Paramount Merchandising Representative. 

For TV, there are two 60-second trailers, two 20- 

second trailers and two 10-second trailers that put 

PROMOTION 

EXPLOITATION TIE-UPS 

The makers of Coppertone suntan lotion ore 

using swim suit shot of Elizabeth Allen in full 

page magazine ads in summer issues. The ad 

points up Miss Allen's role in "Donovon's Reef," 

at the same time calling attention to the contention 

that Coppertone is the favorite of Hollywood 

stars. 

T 

IGV 

Y 

.^^5. 

.F0R1.1S YEARS t^ HWl Mi^tHTURl\^ 

the accent on the adventure, romance and fun in 

"Donovan's Reef." 

The radio spot announcements, available on one 

33 1/3 record, comprise two 60-second spots, two 30- 

second spots, two of 20 seconds and two of 10 seconds, 

designed to send a sizeable radio audience to theatre 

showings of the John Ford production starring John 

Wayne. Following is the text of the live radio spots. 

The 30-second spot: 

DRUMS are sounding all across the South Se( 

Thcy'r ' 

BIG 

JOHN WAYNE ... who ploys a two-fisted dynamo on that Polynesion island 

easily m Ihe Smih Seas 

^ f"V{r~ '^ 'A^ 

\. k^T» 

"^ 

C' \ e-pec ally near B,g JohnI 

called DONOVAN'S REEF. Here's a big, rough-and-tumble movie full of excitement, 

adventure and fun! See DONOVAN'S REEF storrir^ JOHN WAYNE 

with lEE MARVIN. ELIZABETH ALLEN, CESAR ROMERO and DOROTHY 

LAMOUR . 

in Technicolor and all the lush beauty of the Tropics 

John 

\nQME 

DONS^S 

The 20-second spot 

See BIG JOHN WAYNE in o BIG rough. and-tumb:e movie full of KcilemenI, 

adventure and fun. See DONOVAN'S REEF storring JOHN WAYNE with LEE 

MARVIN, ELIZABETH ALLEN, CESAR ROMERO ond DOROTHY LAMOUR 

ot the Theatre. 

The 10-second spot: 

See BIG JOHN WAYNE in DONOVAN'S REEF ... a BIG rough-ond-tumble 

I 

MB km m mm m roiro h km iiM mm 

and 

MMAMNipH ALLEN mWMN 

ROMERO wforan'-'iloiLllOUB 

In the adjoining column are outlines of some of the 

other exploitation and merchandising tie-ups that exhibitors 

can utilize for "Donovan's Reef."

The STAR and CO-STARS 

JOHN WAYNE 

In "Donovan's Reef," Wayne portrays a twofisted 

ex-Navy man who operates a honky-tonk 

night club known as Donovan's Reef. This is his 

15th picture for his friend, John Ford, who gave 

him his first big break as tne star of "Stagecoach," 

when he was hardly known to picture fans. 

It is a recorded industry fact that every John 

Wayne picture has been a money-maker. 

LEE MARVIN, who co-starred with Wayne in 

"The Man Who Shot Liberty Valance," plays a 

tough mugg in this one, too, as Wayne's friend 

and adversary. Marvin started his acting career in 

summer stock in Woodstock, N.Y., and was appearing 

in television when spotted by director 

Henry Hathaway who cast him in "You're in the 

Navy Now." 

ELIZABETH ALLEN won first attention when 

she used to say, "And away we go," which opened 

each Jackie Gleason show. After appearing in 

"Desfry" on Broadway, she made her screen debut 

in "From the Terrace." Her last screen appearance 

was in "Diamond Head."

The PRODUCER-DIRECTOR 

JOHN FORD 

Before becoming a director, John Ford (at left), 

was a property man, stunt artist and actor. He 

won his first Academy Award for "The Informer" 

and since then has collected six Oscars. His real 

name is Seon O'Feeney, born of Irish parents in 

Port Elizabeth, Me. During World War II, Ford 

served with distinction in the Pacific and European 

war zones as a lieutenant commander and captain 

in the U.S. Navy. "Donovan's Reef" is his 120th 

motion picture. His firsi- was "Cactus, My Pal," 

which was the forerunner of 48 westerns that he 

made. 

PRODUCTION HIGHLIGHTS 

ACTION - ADVENTURE - COMEDY - ROMANCE 

Action, scenic enchantment and romance are blended expertly in "Donovan's 

Reef," as can be seen in the above stills, factors npon which effective 

merchandising can be utilized. The "never-a-dull moment" an^le is truly descriptive 

and should be played up. 

June 17, 1963

ACADEMY AWARD WINNING DIRECTOR JOHN FORD 

PLUS THE POWERHOUSE TEAM OF JOHN WAYNE and LEE MAI 

THE TRIO OF "LIBERTY VALANCE" FAME HIT IT BIG AGAINj 

t 

A 

SYNOPSIS 

llii^ i-. ihr xlor) •>( iil.- oil u S.iilli i'at ific iiiliinii vslifn- hvo 

«\\uv\ mill. John Wtiuic ('"(miii^" Donoviiii i iiiul Jiuk 

W.ir.l.n I Dr. l>.-.l>uim l liavr hI.im-.I r..ll..wiiiK tllr lilM World 

(.11 i^^^^^M 

Will. W.IMir to o|M'lll|c Jl lull IIIkI tli^lll (lull JMIOMM US Doiioviiii'» 

Krrf, mill Wnrilni to nuirrv ii lovrls I'olwicîan iiriiu'cus. 

riiitr II fiiiiiiU mill ciirrv on lii> iiu-

i 

Aniorican 

i 

. goal 

hairmen Appointed 

or Hospital Drive 

i>IEW YORK — Distributor cochairmen 

d regional area chairmen for the Encore 

les Manager Drive for the Will Rogers 

spital and O'Donnell Memorial Research 

boratories have been appointed by H. H. 

i" Martin, national general chairman 

the campaign. Martin is vice-president 

id general sales manager of Universal 

ftures. Charles E. Kurtzman, general 

nager of Loew's Theatres, will serve as 

libitor cochairman. 

The distributor cochairmen and the exinges 

to which they have been assigned 

as follows: 

Ernest Sands. Allied Artists, Cincinnati, 

veland and Detroit; Irving Ludwig. 

lena Vista, Dallas, Memphis, New Orns 

and Oklahoma City; Rube Jackter, 

lumbla Pictures, New York, Philadelphia, 

tsburgh and Washington; Morris Lefko, 

Des Moines, Kansas City. Minnc- 

Omaha and St. Louis; Charles 

asberg, Paramount, Atlanta, Charlotte 

d Jacksonville; Joseph Sugar, 20th Ceny-Pox, 

Chicago, Indianapolis and Milukee; 

James Velde, United Artists, Den- 

Los Angeles, Portland, Salt Lake City, 

Francisco and Seattle, and Morey 

Idstein, Warner Bros., Albany, Boston, 

ffalo and New Haven, 

ppointed regional area chairmen were 

ney Rose, San Francisco. Denver, Los 

geles, Portland, Salt Lake City and Sele; 

R. N. Wilkinson, Dallas, Memphis, 

w Orleans, Oklahoma City, Des Moines, 

iisas City, Minneapolis, Omaha and St. 

lis; P. F. Rosian, Cleveland, Atlanta, 

irlotte, Jacksonville, Chicago, Indianlis, 

Milwaukee, Cincinnati and Detroit, 

Joseph B. Rosen, New York, Pittsburgh, 

shington, Albany, Boston, Buffalo and 

V Haven. All four are Universal regional 

s managers. 

of $1,000,000 has been set for the 

3-64 sales managers' drive through the 

istmas Salute and through audience 

ectlons in theatres. 

I) Feature 'Three Sirens' 

P Booksellers Convention 

lOLLYWOOD—"The Three Sirens," Irv- 

;r Wallace novel to be filmed by pro- 

'' IS Edward L. Alperson and Stanley 

'1. will be Simon and Schuster's fall 

HI leader at the annual convention of 

Booksellers Ass'n opening 

'ii 9, Washington, D. C. A total of 100.000 

liiicovers have been sold to date. 

person and Meyer are furnishing spepromotional 

brochures for bookmen 

OS with the film version. New Ameri- 

Library is publishing a paperback 

on. 

Jti-Discritnination Clcmse 

Be in SAG Contract 

DLLYWOOD—Producers have agreed 

^corporate in their new contract with 

Screen Actors Guild an anti-discrimi- 

)n clause. 

;ing to all groups in all types of roles, 

due regard for the requirements and 

sbility for the realism of the role in 

!ct to the total picture. 

Video Circuit 100% for Desegregation; 

Shows Way to White House Group 

OKLAHOMA CITY — The recent 

18 producers, under the new clause, will 

e every effort to cast perfonners be- 

conference 

in Washington between President 

John P. Kennedy and about 100 business 

leaders—many of them from southern 

firms—on racial tensions was surprisingly 

peaceful, an Oklahoma City theatre circuit 

official said. 

Claude O. Pulgham, chairman of the 

board of Video Independent Theatres, was 

a participant in a closed-door meeting. 

Although many of the businessmen represented 

theatres, restaurants and hotels 

in the south, not one spoke in opposition 

when the President opened the meeting to 

general comment after presenting the administration's 

position on civil rights. 

Pulgham said the President seemed to 

make an impression when he said he can 

order a Negro into a foxhole for his country 

but is without authority to order a 

restaurant owner to serve him a cup of 

coffee. 

"We are wholly in accord with the government's 

plan to let the race bars down 

everywhere," said Pulgham, He was among 

37 southern and southwestern theatre owners 

who met with attorney general Robert 

P. Kennedy on May 27. Pulgham was invited 

back to the White House for the June 

4 meeting because of his candor in the 

meeting with the attorney general. 

them we were and we 

"I told integrated 

have had no incidents in our theatres. I 

urged other theatre owners to break down 

their segregation policies over night and I 

predicted that they would have no trouble." 

Pulgham said that the hard-pressed attorney 

general was apparently glad to hear 

that kind of talk from an interested official 

Allied Convention Regional 

Chairmen Are Appointed 

NEW YORK—Regional chairmen have 

been appointed for Allied States Ass'n's 

3'lth annual convention by Irving DoUinger, 

chairman of the convention committee. The 

convention will be held in the Americana 

Hotel here October 21-24. 

Named to serve as regional chairmen 

were Albert Aaron, Richard Balaban, Abe 

Berenson, Benjamin Berger, Charles Blatt, 

Carl Buermele, Jack Clark, William Clark, 

Sam Engelman, Morris Finkel, Charles Pinnerty, 

Gerry Franzen, Julius Gordon, Jack 

Haynes, Howard Herman. Neal Houtz, Edward 

E. Johnson, Ronald Kuhlman, A. M. 

LaPorte, Howard Lubliner. Ted Manos. 

Charles V. Martins, Dewey Michaels, Lou 

Mitchell, C. Elmer Nolte jr., E. L. Ornstein, 

Steve Rodnok jr., Samuel Rosenblatt, 

Leonard L. Rosenthal. S. E. Schultz. Alder 

W. Smith, Wilbur Snaper, George Stern, 

Ernest Stern, Mayer Stern. Sidney Stern, 

Sam Sunness. Ernest Warren. James L. 

Whittle and Harrison D. Wolcott. 

The overall convention committee con- 

of Milton London, executive director; 

sists 

Jack Armstrong, president; Sidney J. 

Cohen, Marshall H. Pine, Harry Hendel, 

William Infald, Ben Marcus, Wilbur Snaper 

and William Wetsman. This group is busy 

preparing an exciting convention program, 

Dollinger said. He predicted this year's 

Allied convention would be the biggest in 

Allied histoi-y, 

of a theatre chain in Oklahoma, particularly 

in Texas. 

Also attending the White House meeting 

was William G, Vandever, president of the 

Vandever Co., Inc., Tulsa. 

Pulgham said that attorney general 

Kennedy read off three lists of cities and 

towns with about 40 on each list. One list 

was of communities where much progress 

had been made on desegregation of public 

and semipublic facilities. Another list was 

of communities where racial strife is 

anticipated, and the third listed places 

where trouble is brewing. No Oklahoma 

communities were on any of the lists. He 

stated that he thought that about 90 per 

cent of the audience favored desegregation. 

It was the second high level New Frontier 

meeting in eight days that Pulgham had 

attended. His firm operates 125 theatres 

in Oklahoma, Texas and New Mexico. 

"99 per cent of which are already integrated," 

Pulgham said. "Once you integrate, 

the colored people don't want to 

fraternize and associate with the whites. 

They prefer their own group." He said that 

following desegregation of one of the 

chain's theatres in Norman primarily to 

admit Negroes stationed at the old South 

Navy Base, "we- didn't get half a dozen 

Negroes a month." 

At Video's local Will Rogers Theatre, 

he said, "We get one, two or three Negroes 

a week." As to Jim Crow sections within 

the theatres, he said that most of his movie 

houses allow Negroes to sit with whites. 

"Our theatre managers in Oklahoma would 

not be adverse to letting them sit anywhere." 

he said. 

Honorary Chairmen Named 

For TOA Convention 

NEW YORK—Simon H. Fabian, president 

of Stanley Warner Theatres; Leonard 

H. Goldenson, president of American 

Broadcasting-Paramount Theatres; Harry 

Mandel, president of RKO Theatres, and 

Laurence A, Tisch, president of Loew's 

Theatres, have been named honorary 

chairmen of the 1963 convention of the 

Theatre Owners of America by John H. 

Stembler, TOA president. 

Convention chairman Edward L. Fabian 

reports that an unusually large number 

of advance registration already have been 

received for the convention and 1963 tradeshow, 

which will be held October 28-31 at 

the Americana Hotel in New York. 

The tradeshow, jointly sponsored by 

TOA, National Ass'n of Concessionaires, 

Theatre Equipment and Supply Manufacturers 

Ass'n and Theatre Equipment 

Dealers Ass'n, reports a continuation of intense 

interest in booths on the part of 

manufacturers and suppliers, with a sellout 

expected to be announced shortly. 

Freed Heads Film Academy 

HOLLYWOOD—Arthur Freed, a producer, 

is the new president of the Academy of Motion 

Picture Arts and Sciences, succeeding 

Wendell Corey, actor. Freed will serve for 

1963-64. Elmer Bernstein, composer, was 

elected first vice-president. 

iOFFICE June 17. 1963 

19

I 

< 

ACADEMY AWARD -WINNING DIRECTOR JOHN FORD . 

. . 

PLUS THE POWERHDUSE TEAM OF JOHN WAYNE and LEE MARVIN . 

THE TRIO OF "LIBERTY VALANCE" FAME HIT IT BIG AGAIN WITH 

DoMa^s bpe: 

SYNOPSIS 

I his i.i ihr -tJiiry of lilt- mi u Soiilli l'aiifiiliiii(l wlit-re lwt> 

rx-Niiv\ iiicii, Jiihn Wayne l"(>uii>" Doiiuviiii I iiml Jack 

Wiir.l.'ii 1 1)1. l).-.lliuml hnv Mii>.-.l r.>ll..»viiig llu< hM Worhl 

Wiir. WayiH* In oiH-riitc a liar and nifilil cliili kimwn as Doimviin's 

Href, Wniiii'ii niarr\ a Invcly I'nlyiioiun priiici-jts. 

iiiiil Ici 

iri'> on hi- iiit-ilical prutiirr. AimtlxT 

niiw* n (lunily and 

t'iiiiaN" (;illiiiiilr\ I iirriMs l.ilcr: anil 

ohipnialf. I-rc Miirv 

nlinur (heir lirawlin): rricnd!. 'irnuldc 

• 

iival of liriuilirul. Iiaii){lilv Kli/abi-lli Alli-n 

I., fin.l l.rr falli.-r (Ja.k Vlardn. 

i . who had 

horn.- h. Itns|..n an.', ll.r »ai. \\aid.-n'< 

•.ullr\ l)..r..lh> Lam. I'lnirl. an i-nlrrr.i 

Ufi-f, plot In 'savr hi- rtpiilalinn: and 

'' liilannii

1 . Los 

Chairmen Appointed 

or Hospital Drive 

MEW YORK — Distributor 

cochairmen 

! a leuional area chairmen for the Encore 

; lis Manager Drive for the Will Rogers 

;. siJital and O'Donnell Memorial Research 

aboratories have been appointed by H. H. 

Hi" Martin, national general chairman 

'i. 

[ the campaign. Martin is vice-president 

nd general sales manager of Universal 

ictures. Charles E. Kui'tzman, general 

anager of Loew's Theatres, will serve as 

:hibitor cochairman. 

The distributor cochairmen and the exlanges 

to which they have been assigned 

e as follows: 

Ernest Sands. Allied Artists, Cincinnati, 

leveland and Detroit: Irving Ludwig. 

uena Vista, Dallas. Memphis. New Oris 

ns and Oklahoma City: Rube Jackter. 

olumbia Pictures, New York, Philadelphia, 

ittsburgh and Washington: Morris Lefko, 

(iM, Des Moines, Kansas City. Minnejolis, 

Omaha and St. Louis: Charles 

3 usberg. Paramount. Atlanta. Charlotte 

i.i Jacksonville: Joseph Sugar. 20th Ceniiy-Fox. 

Chicago. Indianapolis and Milaiikee: 

James Velde, United Artists. Den- 

Angeles, Portland. Salt Lake City, 

i.i Francisco and Seattle, and Morey 

old.sU'in, Warner Bros.. Albany. Boston, 

jffalo and New Haven. 

Appointed regional area chairmen were 

irney Rose. San Francisco, Denver. Los 

igeles, Portland. Salt Lake City and Setle; 

R. N. Wilkinson, Dallas. Memphis, 

w Orleans, Oklahoma City. Des Moines, 

nsas City. Minneapolis, Omaha and St. 

mis; P. P. Rosian. Cleveland. Atlanta, 

larlotte, Jacksonville, Chicago, Indianalis, 

Milwaukee, Cincinnati and Detroit, 

d Joseph B. Rosen. New York. Pittsburgh, 

ashington. Albany. Boston, Buffalo and 

w Haven. All four are Universal regional 

les managers. 

A goal of $1,000,000 has been set for the 

)3-64 sales managers' drive through the 

ristmas Salute and through audience 

lections in 

theatres. 

'.D Feature Three Sirens' 

Jt Booksellers Convention 

HOLLYWOOD—"The Three Sirens," Irvi; 

Wallace novel to be filmed by process 

Edward L. Alperson and Stanley 

>', er, will be Simon and Schuster's fall 

ft on leader at the annual convention of 

t ' 

American Booksellers Ass'n opening 

Jr : 9, Washington. D. C. A total of 100.000 

h- Icovers have been sold to date. 

\. person and Meyer are furnishing spec 

1 promotional brochures for bookmen 

tjos with the film version. New Americi 

Library is publishing a paperback 

irtti-Discrimination Clause 

1) Be in SAG Contract 

1 OLLYWOOD—Producers have agreed 

t

tl Screen Actors Guild an anti-discrimin:m 

clause. 

" le producers, under the new clause, will 

11 e every effort to cast perfoiTners belt! 

ing to all groups in all types of roles. 

Wl due regard for the requirements and 

sit ibility for the realism of the role in 

r«c3ct to the total picture. 

Video Circuit 100% for Desegregation; 

Shows Way to White hlouse Group 

OKLAHOMA CITY — The recent 

conference 

in Washington between President 

John P. Kennedy and about 100 business 

leaders—many of them from southern 

firms—on racial tensions was surprisingly 

peaceful, an Oklahoma City theatre circuit 

official said. 

Claude O. Pulgham. chairman of the 

board of Video Independent Theatres, was 

a participant in a closed-door meeting. 

Although many of the businessmen represented 

theatres, restaurants and hotels 

in the south, not one spoke in opposition 

when the President opened the meeting to 

general comment after presenting the administration's 

position on civil rights. 

Pulgham said the President seemed to 

make an impression when he said he can 

order a Negro into a foxhole for his country 

but is without authority to order a 

restaurant owner to serve him a cup of 

coffee. 

"We are wholly in accord with the government's 

plan to let the race bars down 

everywhere." said Pulgham. He was among 

37 southern and southwestern theatre owners 

who met with attorney general Robert 

P. Kennedy on May 27. Pulgham was invited 

back to the White House for the June 

4 meeting because of his candor in the 

meeting with the attorney general. 

"I told them we were integrated and we 

have had no incidents in our theatres. I 

urged other theatre owners to break down 

their segregation policies over night and I 

predicted that they would have no trouble." 

Pulgham said that the hard-pressed attorney 

general was apparently glad to hear 

that kind of talk from an interested official 

Allied Convention Regional 

Chairmen Are Appointed 

NEW YORK—Regional chairmen have 

been appointed for Allied States Ass'n's 

31th annual convention by Irving Dollinger, 

chairman of the convention committee. The 

convention will be held in the Americana 

Hotel here October 21-24. 

Named to serve as regional chairmen 

were Albert Aaron, Richard Balaban, Abe 

Berenson, Benjamin Berger, Charles Blatt, 

Carl Buermele, Jack Clark. William Clark. 

Sam Engelman. Morris Finkel, Charles Pinnerty, 

Gerry Pranzen, Julius Gordon, Jack 

Haynes, Howard Herman, Neal Houtz, Edward 

E. Johnson. Ronald Kuhlman. A. M. 

LaPorte. Howard Lubliner. Ted Manos. 

Charles V. Martins, Dewey Michaels, Lou 

Mitchell, C. Elmer Nolte jr., E. L. Ornstein, 

Steve Rodnok jr., Samuel Rosenblatt. 

Leonard L. Rosenthal. S. E. Schultz. Alder 

W. Smith. Wilbur Snaper, George Stern, 

Ernest Stern, Mayer Stern, Sidney Stern, 

Sam Sunness, Ernest Warren, James L. 

Whittle and Harrison D. Wolcott. 

The overall convention committee consists 

of Milton London, executive director; 

Jack Armstrong, president: Sidney J. 

Cohen. Marshall H. Pine. Harry Hendel. 

William Infald. Ben Marcus, Wilbur Snaper 

and William Wetsman. This group is busy 

preparing an exciting convention program, 

Dollinger said. He predicted this year's 

Allied convention would be the biggest in 

Allied history. 

of a theatre chain in Oklahoma, particularly 

in Texas. 

Also attending the White House meeting 

was William G. Vandever, president of the 

Vandever Co., Inc., Tulsa. 

Pulgham said that attorney general 

Kennedy read off three lists of cities and 

towns with about 40 on each list. One list 

was of communities where much progress 

had been made on desegregation of public 

and semipublic facilities. Another list was 

of communities where racial strife is 

anticipated, and the third listed places 

where trouble is brewing. No Oklahoma 

communities were on any of the lists. He 

stated that he thought that about 90 per 

cent of the audience favored desegregation. 

It was the second high level New Frontier 

meeting in eight days that Pulgham had 

attended. His firm operates 125 theatres 

in Oklahoma. Texas and New Mexico. 

"99 per cent of which are already integrated," 

Pulgham said. "Once you integrate, 

the colored people don't want to 

fraternize and associate with the whites. 

They prefer their own group." He said that 

following desegregation of one of the 

chain's theatres in Norman primarily to 

admit Negroes stationed at the old South 

Navy Base, "we- didn't get half a dozen 

Negroes a month." 

At Video's local Will Rogers Theatre, 

he said. "We get one. two or three Negroes 

a week." As to Jim Crow sections within 

the theatres, he said that most of his movie 

houses allow Negroes to sit with whites. 

"Our theatre managers in Oklahoma would 

not be adverse to letting them sit anywhere," 

he said. 

Honorary Chairmen Named 

For TOA Convention 

NEW YORK—Simon H. Fabian, president 

of Stanley Warner Theatres: Leonard 

H. Goldenson. president of American 

Broadcasting-Paramount Theatres; Harry 

Mandel. president of RKO Theatres, and 

Laurence A. Tisch, president of Loew's 

Theatres, have been named honorary 

chairmen of the 1963 convention of the 

Theatre Owners of America by John H. 

Stembler, TOA president. 

Convention chairman Edward L. Fabian 

reports that an unusually large number 

of advance registration already have been 

received for the convention and 1963 tradeshow, 

which will be held October 28-31 at 

the Americana Hotel in New York. 

The tradeshow, jointly sponsored by 

TOA, National Ass'n of Concessionaires, 


Ass'n and Theatre Equipment 

Dealers Ass'n, reports a continuation of intense 

interest in booths on the part of 

manufacturers and suppliers, with a sellout 

expected to be announced shortly. 

Freed Heads Film Academy 

HOLL'YWOOD—Arthur Freed, a producer, 

is the new president of the Academy of Motion 

Picture Ai'ts and Sciences, succeeding 

Wendell Corey, actor. Freed will serve for 

1963-64. Elmer Bernstein, composer, was 

elected first vice-president. 

r 

pFFICE :: June 17, 1963 

19

The Lines Go'RouND The Block! 

BOXOFFIGE 

ilT 

THBATRE 

Watch 'THE L-SHAPED ROOM" Shape BIG 

WASHINGTON «,«» SEATTLE »,,« • DALLAS f,.. .* • AUSTIN t.,« HOUSTON »,,., o* SAN J

lASH 

1/IEWS 

LUMBIA'S 'A 

"LlJ^SLlJ^ UAKUJN IS 11V1MEJNSEL.Y ArrECTlJMi; 

I recommend the picture to everyone." -New Yorker Magazine 

"A STUNNING PERFORMANCE !... Leslie Caron imbues 

it with tremendous compassion and charm ... scenes that throb 

with passion and tension ..." -Bos/ey Crowther, N.Y. Times 

BEAUTIFUL AND REFRESHING FILM. 

"A BITTERSWEET EXTRAVAGANZA OF EMOTIONALISM. 

Endlessly suggestive." 

-Newsweek Magazine 

"A SUPERB FILM! Beautiful balance between cold realism 

and human warmth . . 

." 

-Judith Crist, N.Y. Herald Tribune 

"HIGHEST RATING! Another film 

award calibre!" 

of 

-Wanda Hale, N.Y. Daily News 

"WORTHY OF FESTIVAL HUZZAS. 

Really good performances by all concerned!" 

-Archer Winsten, N.Y. Post 

AN INSPIRED PICTURE! Not even 

'Lili' has set off Leslie Caron so impressively!" 

-Alton Cook, N.Y. World-Telegram & Sun 

.„ LOS ANGELES 

CLEVELAND »m 

,.,..„ u.„- PHILADELPHIA w, 

DENVER ...... 

PITTSBURGH 

BOSTON

he 

without 

and 

Mankiewicz and Harrison 

Answer 

Press Questions on Cleopatra' 

NEW VOKK—Ju^rpli L. Maakuvvic/. director 

-sec rial 1st of Cleopatra." who ha.s 

becn "practically living with the Todd-AO 

multl-mllUon dollar production while edit- 

IHK the four-hour film for the past few 

weeks." and Rex Harrison, who plays 

Cae.sar in the 20th Century-Fox film, presided 

at a questlon-and-answer session 

with the newspaper and tradepress at the 

Hotel Americana Just before the very first 

.showing of the film Tuesday ill>. the day 

before the official world premiere at the 

RlvoU Theatre June 12. 

(I^RIFIES WRITING CREDITS 

Maiikii-wicz wisely mentioned that It was 

not his Job to comment on the personal Involvements 

of those connected with the 

filming of "Cleopatra" nor on producer 

Walter Wanger's law suit to prevent the 

.showing. Mankiewicz did clarify the writing 

credits, which are now officially divided 

between hlm.self. Ranald MacDougall and 

Sidney Buchman. He said that Lawrence 

Durrell. the poet-novelist, had prepared a 

.screenplay which was found to be "too theatrical 

and on the Errol Flynn adventuretype 

.scale." MacDougall wrote the final 

shooting script for Mankiewicz and he and 

Buchman both had worked on It. he said. 

The Todd-AO version of "Cleopatra" is 

more historically correct than cither 

Shakespeare's "Antony and Cleopatra" or 

Bernard Shaw's "Cae.sar and Cleopatra." 

which cover two different episodes In Cleopatra's 

life Originally. Mankiewicz ad- 

mitted, he had hoped to make two films, 

each .several hours long, but the 20th-Pox 

powers did not mention Wangen finally 

persuaded him to Incorporate both 

stories in one four-hour picture. 

Miiiiklfwlcz had highest praise for the 

iictor.s and technicians who worked on 

' 

"Cleopatra In Rome, where the dedication 

of tho.se on the set was "surrounded by 

an aura of screaming Journalism. 

Mankiewicz .scoffed at newspaper and 

magazine stories mentioning .sen.satlonal 

epLsodes which were never actually filmed. 

He mentioned that the British cen.sors 

pa.ssed "Cleopatra 

" a single cut. 

Harri.son. who was given time off from 

current rehinr.snis for Warner Bros, film 

viTsion of "My Fair Lady." flew here from 

Hollywood with Mrs. Harrison 

i 

actress Rarhil 

Roberta I to attend the RIvoll opening 

Wedne.sday c 

12>. He expects to be filming 

" 

"My Fair Lady for .several months, at 

len.st into 1964. 

HOLD FASHION HHOW-BUFFKT 

Later on Tue.sday Ml', more than 300 

fn.shion. pre,s.s and .social figures attended 

a contemporary 

IFIDA Names Brandon 

To the Board of COMPO 

NEW YORK— Thomas Brandon, president 

of Brandon Films, has been named 

official Independent Film Importers and 

Distributors of America representative to 

the board of directors of the Council of 

Motion Picture Organizations, according to 

Michael F. Mayer, executive director of 

IFIDA. Brandon, who has a large library 

of foreign films, has served for the past two 

years as chairman of IFIDA's censorship 

committee. In case of the absence or Inability 

of Brandon to attend meetings, the 

IFIDA board has designated Richard 

Brandt, president of Trans-Lux Distributing, 

as deputy. 

Daniel Frankel. president of Zenith International 

Film Distributors, who is chairman 

of the IFIDA dinner-dance committee 

for 1964. has retained Morton Sunshine of 

the Independent Theatre Owners Ass"n to 

serve as dinner coordinator for the second 

International Film Awards dinner to be 

held in January at the Americana Hotel. 

Sunshine served as special coordinator for 

the IFIDA affair last year. 

The IFIDA governing committee has 

named Robert Manby. president of Showcorporation, 

official delegate to the Berlin 

Film Festival, to be held in West Berlin 

June 21 to July 2. 1963. Manby will leave 

for Berlin later 

in June. 

Writers Win Residuals 

On U Package for TV 

HOLLYWOOD — The writers won a 

sweeping decision on residuals from Universal 

pictures made since 1948. which are 

being primed for television release. a In 

decision handed HO down here by an 

arbitration panel composed of Judge Lester 

Roth, arbiter appointed by the Federal 

court: Paul Selvin. Writers Guild of America 

West, and Frank Ferguson, 20th-Fox. 

Universal is reportedly asking $30,000.- 

000 for more than 200 post-48 films Involved 

In the dispute. The writers would 

get 1.2 per cent of the gross, or two per 

cent of 60 per cent. The latter would allow 

for distribution costs The amount Is approximately 

$360,000 for the writers if the 

pictures are sold. 

Questions of this type were settled after 

the 1960 writers" strike with other majors, 

placing the money In the writers" pension 

fund, while the specific agreement 

with Universal had other arrangements 

which were In dispute. 

MGM Sets 400 Multiple 

Runs for 'Sindbad' 

NKW VOliK iNRlM ha,-^ .mI 400 multlple-nni 

engagements of "Captain Sindbad" 

for June and July, starting with Boston 

and Kansas City June 19. Tlie.se will be 

'Cleopatra'" fashion .showing 

and buffet at the Hotel Americana. Jean 

Madeira. Metropolitan Opera star, narrated 

the fashion showing, with staging by 

Oernld Arpino of the Amerlcon Ballet Cen- 

iind mn.slc by Forrest Perrln. Cell Chapnifiii. 

ter 

Christian Dior. Oleg Ca.sslnl. Mollle 

i'"ni>i and other leading fashion design- 

.v'lc repre.sented by fashions ba.sed on 

Inne Sharaff designs for Elizabeth 

• in the picture. 

followed by multiple openings In Los 

iiiirro was attended by Darryl 

20th-Fox president, and other Angeles and Cincinnati June 26 with New 

9> that, while It is too early to s: 

protection and rights to reopen whi. 

if pay TV becomes commercial. The ûnu 

officers reiterated that they would dc 

everything possible to encourage pay TV 

I 

but will remain firm in negotiations for • 

wage fonnula. 

President George Chandler received full> 

membership support for two points. One.! 

that the producer gives SAG the right t« 

negotiate basic terms of employment for 

actors in a picture aimed primarily at 

the pay TV market, before any actor ii 

employed in such a picture, and, two, U 

after the present experimental era In pay 

television is ended, and it becomes commercial, 

any theatrical picture made after 

Jan. 31. 1963. may be negotiated for pay 

TV, if it is released to that medium, and 

If necessary a strike could be called. 

It is not expected that a decision in 

the negotiations will be reached before 

the end of the month 

Total of 19,000 Bookings 

Herald UA's Sales Drive 

NEW YORK— Wit li the annu.il United 

Artists Sales Weeks Drive 'June 30 to July 

13' still more than three weeks off. Jame* 

R. Velde. UA vice-president, announced 

that the company has already secui-ed more 

than 19.000 bookings and that this year'a 

domestic drive seems headed for an alii 

time record. 

Credit for the exceptional interest and 

added entliuslasm was placed on the outstanding 

boxoffice potential of current and 

forthcoming UA films including "Dr Vn 

"West Side Story."" "Love Is a Ball 

Me Bwana." "I Could Go on Sn 

" 

"Irma La Douce "The Great Es 

Velde also announced that there wl 

a total of 12 cash prizes for the 

exchanges this .vcar as compared wl( 

given for the 1962 campaign. The 

for the branches turning In the best 

formances will be broken up Into two 

gorles with six prizes for shipments 

another six for bllUngs. 

While the main concentration of U* 

sales drive is placed on new, fli-st-nin 

pix)duct. Velde pointed out that the company 

Is going all-out with Its entire library 

of films available for the event. 

• 

Catholic Legion Changes 

Classification Rating 

NEW YORK— The Nalional Lei: 

l>TeMcy ha-s changed the '.M-paratr 

ficatlon" to "A-IV— Morally Unobjn >... 

able for Adults, with Reservations." Only 

the title of the category has been chiinged 

and will have the .same definition: .\ ila-"^siflcation 

"given to certain films 

while not morally offensive In then 

required caution and some analy.M 

explanation as a protection to the uninformed 

against wrong interpretations and 

false conclusions." First -so classifiiHl 1» 

Davis-Royals "The L-Shaped Room 

BOXOFFICE June 17. 1963

• 

IILADELPHIA—"Ladybug 

I h 

;.s 

1. 

Iiank Perry to Film 

'Udybug' in Phila. 

1 

Ladybug," 

iist of two features to be produced and 

tl 

ted for United Artists release by Prank 

dj' 

Piiv. with an original screenplay by 

-'i nn- Perry, will go before the cameras 

l:iv 17) in Gradyville. Pa., a small 

:nar here. Perry's "David and Lisa," 

i.s being distributed by Continental 

Dt ibuting, was also made in Philadelliree 

Broadway players, Nancy March 

d. currently understudy to Geraldine 

Pit in "Strange Interlude": William Danle 

now featured in "Dear Me, The Sky 

falling," and Marilyn Rogers, recently 

Rodgers and Hammerstein's musical, 

ic Sound of Music," have been signed by 

ry to make their screen debuts in 

dybug Ladybug." The remaining 23 

/ers will all be signed this week. Perry 

'Our decision has been to forego the 

Sailed boxoffice advantages of big names 

instead, reap the functional advan- 

offered by actors of great competence 

ise individual reputations would now 

•.shadow the reality of the roles they 

create," Perry said. 

s was the case with "David and Lisa," 

dybug Ladybug" will be filmed entirely 

location with no studio footage being 

]b Levine in Hollywood 

Fr 'Carpetbaggers' 

( )LLYWOOD—Joseph E. Levine. Emba:' 

Pictures president, arrived here from 

York to supervise production of the 

mount-Embassy release, "The Carpet- 

êrs" which went before the cameras 

inesday '12). 

ward Dmytryk took the company for 

al scenes to the nearby desert locaof 

Boron, where the facilities of the 

Borax and Chemical Corp. are lo- 

rhlighting the initial filming will be 

re-creation of early stunt flying, in the 

Dus "Jennie" bi-planes of the 1920s 

Frank Tallman, pilot partner of Paul 

itz at the controls. 

Shore to Distribute 

ssion Film in U.S. 

SW YORK—Sig Shore has acquired 

'.S, distribution rights to the new Rusfilm, 

"My Name Is Ivan," which won 

Golden Lion Awards at the 1962 

e Film Festival. The picture, which 

formerly titled "Ivan's Childhood." is 

irst feature by the 29-year-old di- 

:, Andrei Tarkovsky, and stars young 

I Burlaiev in the title role. 

? picture won awards for best picture, 

lirector and best actor and is the most 

t Russian acquisition under the culexchange 

agreement between the 

ind Russia, 

;iy Green Returning to MGM 

LLYWOOD—Johnny Green will re- 

.0 MGM for the first time since leavis 

post as musical director in 1958 to 

Dse and conduct the score for the new 

Tg-Seaton production. "Twilight of 

'," 

which stars Richard Chamberlain, 

Boris Sagal directing. 

Republic Sees Increased 

Sales, Earnings in '63 

NEW YORK—The lease of Republic 

Corp.'s 70-acre studio in North Hollywood 

to the CBS Television Network should be an 

important source of future income, according 

to Victor M. Carter, who told the New 

York Society of Security Analysts that earnings 

for the fiscal year, ending October 27. 

should reach 87 cents a share. Carter. Republic 

president and board chairman, said 

sales should approximate $47,000,000 for the 

fiscal year. 

Addressing the Society here Tuesday ill). 

Carter said that on the basis of this year's 

expected growth rate, exclusive of possible 

acquisitions, profits in fiscal 1964 should 

top $1 a share, with sales of $50,000,000 or 

more. 

For the fiscal year ended October 27, the 

diversified Los Anêles-based company reported 

earnings of $1,"64,314. or 56 cents 

per share after preferred dividends and 

based on the 2,443,448 common shares outstanding. 

Fiscal 1962 sales were $43,285,706. 

Carter attributed the expected increase in 

this year's sales and earnings to rising 

volume and improved efficiency in Republic's 

five principal operating divisions, principally 

the Gaffers & Sattler division, a producer 

of ranges, and Consolidated Film Industries, 

film processing division. 

Under Republic's agreement with CBS, the 

studio facilities will contribute about $170,- 

000 a year after depreciation and before 

taxes to overall company income. This 

contrasts with an average annual loss for 

the division in recent years of approximately 

$150,000, Carter said. 

In the fiscal 1963 first half. Republic reported 

earnings of $1,146,585, or 39 cents 

a share after payment of $200,000 in preferred 

dividends. In the prior half-year, net 

income was $974,328 or 32 cents per share. 

MGM; 

Sam Katzman Joins 

To Produce 'Hootenanny' 

HOLLYWOOD—Sam Katzman has joined 

Metro-Goldwyn-Mayer to produce "Hootenanny," 

a musical extravaganza which will 

go before the cameras in mid-July as his 

first production on the Culver City lot. 

Katzman recently wound up a 15-year association 

with Columbia Pictures. 

Gene Nelson, choreographer, writer, and 

dancing star who has been directing pictures 

both in television and on the feature 

side has been signed to direct the screen 

play for Katzman. Robert E. Kent wrote 

the screenplay. 

Nelson will w'ork on "The Prospector." an 

American ballet to be filmed in the desert, 

when he has completed his assignment on 

the "Hootenanny" picture. 

Karl Maiden to Be Juror 

At Berlin Film Fete 

NEW YORK — Karl Maiden, who is 

scheduled to make "Dead Reckoning" for 

Warner Bros, later in 1963, has accepted 

an offical invitation to serve as American 

juror at the Berlin Film Festival June 21- 

July 2, according to George Stevens jr., director 

of USIA's International Motion Picture 

Service. 

The official U.S. entry at the Festival is 

John Huston's "Freud." "Lilies of the 

Field," United Artists picture starring Sidney 

Poitier, is an invited U. S. entry. 

CALENDARsEVENTS 

JUNE 

7-16, Film Festival, San Sebastian. 

21 22 23 24 25 26 27 

28 29 30 31 

7-20, Film Festival, Sydney, Australia. 

13-22. Internationol Film Festival, Kresge Auditorium, 

Boston. 

18, 19, New Mexico Theatre Owners Ass'n annual convention, 

Hilton Hotel, Albuquerque, N. M. 

21-July 2, Film Festival, Berlin. 

23-25, Mississippi Ttieotre Owners Ass'n 22nd onnual 

convention, Broadwater Beach Hotel, Biloxi, Miss 

Jcnt meeting with Louisiana Theatre Owners. 

23-25, Maryland Theatre Owners Ass' 

George Washington Hotel, Ocean City, Md. 

27, Joint National Ass'n of Concessionaires regi 

conference with Northern California Theatre A 

Sir Francis Drake Hotel, San Francisco. 

JULY 

Rogers Hospital second Saranac Lake, 

7-21, International Film Festival, Moscow. 

29-Auq. 1, Allied Theatres of New York State convention, 

Concord Hotel, Kiamesha Lake, N. Y. 

AUGUST 

6, 7, National Ass'n of Concessionaires regional meeting, 

Erown Palace Hotel, Denver. 

2-11, Fourth annual Montreal International Film Festival, 

Montreal. 

14,15, Allied Theatres of Michigan convention, Sheraton 

Detn 

18-Sept. 

Festi' 

SEPTEMBER 

9-11, Theotre Owners of New Englond 

Griswold, Groton, Conn. 

13-15, Association of Women of the Motion Picture Industry 

convention, Dallas. 

15-22, Film Festival, Cork, Ireland. 

OCTOBER 

21-24, Allied States Ass'n of Motion Picture Exhibitors, 

27-31, Theatre Owners of America 16th annual convention 

ond tradeshow with Notional Ass'n of Concessionaires, 


Ass'n and Theotre Equipment Dealers Ass'n, 

Amcr.cono Hotel, New York. 

NOVEMBER 

12. 13, Tri-Stote Theatre Owners annual convention. Hotel 

Chisca, Memphis. 

12-14, Independent Theatre Owners of Ohio convention, 

Deshler-Hilton Hotel, Columbus, Ohio. 

Klein Helps City of Hope 

Secure Latest Type X-Ray 

HOLLYWOOD—A new-type X-ray machine 

which reduces radiation exposure 

for both patient and staff will be installed 

at the City of Hope. Duarte. due to the 

efforts of Eugene V. Klein, president of 

National General Corp. Klein also is chairman 

of the National Medical Center's board 

of trustees executive committee. 

The $100,000 machine will be used in 

examination of the patients which the City 

of Hope admits from throughout the U. S., 

regardless of race or creed, for treatment 

of cancer, leu'.cemia and diseases of the 

blood, heart and chest. 

Coca-Cola Promotes Pruett 

ATLANTA—J. W. Pruett jr.. director of 

press relations for the Coca-Cola Co. since 

1961. has been named manager of the public 

relations department by Charles W. 

Adams, vice-president and director of public 

relations. Pruett joined Coca-Cola in 

1959 as editor of The Refresher, the company's 

employe magazine. 

:fFICE :: June 17, 1963 

23

BRONSTOI' 

"Pttt^G; 

cvu^nff- 

1 UWtoSf**"' 

Â^T\oN'^^ 

SPAM

OX-OFFICE! 

Jon. 

June 

iCffl 

Holiday Booms B'way; 'Peking' Boffo 

^^^ff^'^ 

«r, T ^t m B«f(; '-"> J^m' i 

^'"'"^' ' -'"' 

w .' U 

40r ' 

55 Da^s * ' BaUif and 

''^^^^: 

1^1 

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^»i*^ 

:^-/

' 

June n. IW 

Today's audiences respond to technical quality in showmanship. ..quality that starts with sharp 

negatives and sharp prints. So, go Eastman all the way-negative and print stock. And always give 

the laboratory time to do its )ob right. Most important, if you have questions-production, processing, 

and proiection-always get in touch with Eastman Technical Service. 

For more information on this 

subject, write or phone; Motion Picture Film Department. EASTMAN KODAK COMPANY, Rochester 

4. N. Y. Or-for the purchase of film: W. J. German. Inc.. Agents for the sale and distribution 

of 

EASTMAN Professional Film for Motion Pictures and Television, 

Fort Lee. N. J., Chicago, III., Hollywood, Calif.

: tt 

, in 

arc J. Wolf Is Dead; 

iiriety Clubs Leader 

Marc Wolf 

sebiid term. 

DIANAPOLIS—Marc J. Wolf, 62, 

dent of the Y&W Management Corp. 

and longtime leader 

in Variety International, 

died at his 

home here Sunday 

night A. Schatell, and two grandchildren. 

Laurel Ann Duchowny and James Allen 

Duchowny. 

Zasu Pitts 

HOLLYWOOD—Zasu Pitts, 

veteran film 

comedienne, died Friday (7) of cancer at 

the age of 63 at Good Samaritan Hospital, 

where she was admitted two days previously. 

She lived in Pasadena with her 

second husband, John E. Woodall, onetime 

tennis champion and a real estate 

broker in recent years. 

Born in Parsons, Kas., the actress started 

her career in the custard pie era of Mack 

Sennett two-reelers. She was a comedy 

favorite in talkies with her ever-moving 

hands and her sighs of "Oh, dear me!" 

She appeared on radio and the stage. Her 

last major appearance was in television 

with Gale Storm in the shipboard comedy 

series. Oh Susanna. 

Anita King 

HOLLYWOOD—Anita King, 74, a star 

of the silent screen in the World War I era 

and later a noted turfwoman, died Monday 

(10) of a heart attack. Her first Hollywood 

movie was "The Virginian," made in 1914 

and directed by the late Cecil B. DeMille. 

Previously she had appeared on the New 

York stage with Lillian Russell. 

Bronston to Distribute 

'War of Buttons' in U.S. 

NEW YORK — Bronston Distributions, 

Inc., has acquired its first independent production, 

a French film, "The War of the 

Buttons," which will be released in the 

U.S. in an English-language version by the 

Bronston distribution facility, not an outside 

agency, according to Paul N. Lazarus 

jr., vice-president of the Bronston organization. 

"The War of the Buttons," directed by 

Yves Robert for Production de la Gueville, 

stars Antoine Lartique and approximately 

100 boys. Lazarus negotiated the distribution 

deal with Vincenzo Buffolo of Etablishment 

Puro and Carlo Ponti while attending 

the recent Cannes Film Festival. 

The picture, currently playing in France, 

Italy, Spain, Scandinavia and Japan, is a 

comedy aimed at all age groups and will be 

released in the U.S. this fall. Lazarus said. 

Herts-Lion and Bon Ami Win 

Title Suit Against MGM 

HOLLYWOOD — Herts-Lion International 

Corp. and Bon Ami Film Distributing 

Corp. were awarded $21,500 as the result 

of a suit against MGM in Los Angeles 

Superior Court here today (10). 

A superior court justice gave Herts-Lion 

$17,000, of which $12,500 was punitive, and 

$4,500 to the Bon Ami firm of which $3,250 

was punitive damages. 

After seven weeks of testimony the jury 

acted in one day to render the decision for 

the plaintiff on use of the title on a film. 

The plaintiffs claimed that "Tunnel 22" 

was changed to "Escape From East Berlin" 

after MGM reportedly saw the film "Escape 

tx) Berlin," on which the plaintiffs had 

worldwide distribution. 

Summer Fun Shows 

For Kiddies in Miami 

MIAMI—Keeping the children occupied 

and out of mischief is a problem in vacation 

time. But it can be solved for one 

morning each week with the Summertime 

Pun Shows, which began here June 12. 

For the seventh consecutive year the 

Miami News and Florida State Theatres 

are cooperating to bring the children 

several hours of clean and exciting entertainment 

in the movies. 

The features have been selected to provide 

thrill, adventure, science-fiction, action 

and laughter, plus color cartoons, 

prizes and surprises. 

Six Florida State units, the Boulevard, 

Shores, Beach, Paramount, Coral and Gables, 

run the fun screen programs at 10 

each Wednesday morning. The series is to 

run for 12 weeks. Opening the series was 

"Journey to the Seventh Planet," American 

International science-fiction feature. 

The fun programs are bargain shows for 

the youngsters. Their usual theatre admission 

is 35 cents but the fun shows cost 

the young patrons only 15 cents. Each Sunday, 

Monday and Tuesday, the Miami News 

carries a coupon which entitles a child to 

the special price when the coupon is presented 

at one of the participating FST 

units. 

The Sunday Amusements Guide also is 

running a coloring contest with prizes for 

entrants displaying the best ability, competition 

divided into several age brackets. 

A completed colored picture may be left 

at any of the six theatres, where it will be 

displayed for judging for the weekly prizes. 

Ransohoff to Start Five 

Films in 6-Month Period 

NEW YORK—Martin Ransohoff will be 

shooting five features, for release by MGM, 

Columbia and United Artists, during the 

six-month period starting in August. He 

recently completed filming "The Wheeler 

Dealers," starring Lee Remick and James 

Gamer, for MGM release late this summer. 

The first Ransohoff production, "The 

Americanization of Emily." will be filmed in 

London in August for MGM release. William 

Holden is starred in the picture, which 

has a screenplay by Paddy Chayevsky from 

the William Bradford Huie novel. Also 

starting in August will be "Man in the 

Middle," to shoot on location in Istanbul 

and Athens, with interiors in Paris, with 

Melina Mercouri, Peter Ustinov, Maximilian 

Schell and Robert Morley staiTed 

and Jules Dassin directing. United Artists 

will release the picture, which has a 

screenplay by Michael Wilson from the 

Eric Ambler novel. Ustinov is currently 

stan-ing on Broadway in Joseph E. Levine's 

"Photo Finish," which will be made into a 

film later. 

In September. Ransohoff will launch 

"The Sandpiper," at Monterey in California 

for Columbia release. In December, 

"Lighter Tlian Air" will be made on locations 

in the eastern and western U.S.. 

Brazil, Trinidad and Gibraltar, for MGM 

In January, "The Loved One." based on 

the Evelyn Waugh novel, will start filming 

in Hollywood. No distribution deal has 

been set for this. 

27

. . Gene 

A 

. . Lewis 

from 

. . Dean 

^tf%««w s*(^(60^ 

QÎNE KELLY will bf the producer oJ 

^'"Robln and the 7 Hoods." starring Frank 

Sinatra-Dean Martin This will roll In 

Octob«'r for Warner Bros, release. Howard 

W Koch, executive vice-president, Sinatra 

Enterprises, infonned Boxoffice that the 

adventure-comedy with music will be a blgbudKet 

Technicolor and Panavision film 

and will be made in cooperation with Dean 

Martin's Claude Productions. Based on the 

Robin Hood leKends. the locale will be ChicaKO 

of the Prohibition era. John Penton 

Murray wrote the screenplay from an oriKinal 

story by Evelyn and Richaid Condon. 

An additional deal Is for Kelly to costar 

and coproduce with Sinatra in the comedy. 

The New Yorkers." written by Jerome 

Lawrence and Robert E. Lee. This will roll 

in January with the distribution deal set. 

Henry King will produce and direct "The 

Undefeated" from a Casey Robinson and 

Stanley Hough sci-eenplay. Ashley-Steiner- 

Famous Artists worked out a deal with Jack 

L. Warner on the Stanley Hough original 

.story . . . Joan Crawford will star and coproduce 

with Joseph E. Levine in "The 

Idol" under the Levine Embassy indicia. 

Other Levine deals call for six or seven 

Hollywood locales for pictures and two In 

England . Nelson, one of Hollywoods 

Irlple-threateis. star, writer, and 

director, has teamed with Nico Chari.sse on 

an unusual Ballet Americana called "The 

Pro.sprctor." which Charlsse produced on 

Ihi- .stage here. An original musical score 

by William Prlml was created for the pi-oduction 

which has been a target for several 

of the record companies to tie in for the 

picture. Nelson, who will choreograph, will 

do the picture In authentic desert locations 

in the Mojave Desert with the entile ballet 

company going on location. 

Another hot Shirley MacLalne starrer 

will be made for 20th-Fox under a deal set 

by Art Jacobs, publicist turned pioducer, 

who will start "I Love Louisa" In July. The 

book was written by Owen Davis. Jacobs 

will move from Ooldwyn to the Pox lot. 

He l.s al.so teamed In a deal with J. Lee 

Tliompson to film "Return Prom the 

A.she.s for MIrl.sch ... A .satirical film on 

the relntloiuihlp of Italians and Americans 

l.s to b«' produced In Rome by Pletro Germl. 

and will be made In that country. Financing 

will come from the Continent . . . "Our 

Shadow.s Have Echoi-a" starts July 15 at 

Producers Studio when R. L. Armstrong, 

who ha.s hired Wlllinm Gordon to write and 

direct, will get his production under way. 

Hurt Rrynold.s will 

star 

. . 

Wnlt Dl.sney comes to the fore in the 

w jilory-race with purcha.se of "A Jour- 

V to Mutecumbe." an adventure novel by 

'ir.-.i Priw Winning author. Robert 

1 .lylor. A, J. Carothers. no mean 

has been assigned to adapt 

Mi.spir. 

for the ".rrcen Red Herson was 

. , .....,„ 

"Bitter Water." 

and by Avon, has 

Kay. a producer 

I 

By SYD CASSYD 

IS about a salesman of wiiidmiHb m the 

days when they could be sold ... "A Matter 

of Principle," an original story by 

George Carlton, has been purchased by director 

Arthur Hiller for filming under his 

Hendryk Productions banner, with production 

planned for late fall. He recently completed 

direction of Pilmways' Lee Remick- 

James Garner starrer. "The Wheeler Dealers." 

for MGM release. 

s- 

"Return From the Ashes" is the first film 

to be produced under the new Mirisch contract 

for a non-exclusive multiple-picture 

deal with J. Lee Thompson. He recently 

completed directing "Kings of the Sun," 

starring Yul Brynner, and is known for his 

' 

"The Guns of Navarone. psychological 

melodrama based on a novel by Hubert 

Monteilhet, "Return Prom the Ashes," goes 

Into production in 1964 . Rachmil 

will be executive producer and Walter 

Grauman will direct "633 Squadron" for 

Mirisch Films, it was announced by Walter 

Mirisch, executive in charge of production, 

who set a July 15 date for the United Artists 

release film. 

Al Williams, Carthay International, Inc.. 

has assigned Monroe Manning to write a 

treatment on their next film. The firm 

has completed "The Pace of Terror." starring 

Lisa Gaye. and is discussing distribution 

for the western hemisphere. The assa.ssination 

of De Gaulle provides the subject 

matter for the next picture. Jack Miles, 

president. Is residing in Madrid. Spain, 

where the company maintains headquarters 

and leases equipment to other producei-s. 

from here, in addition to utilizing it for 

their own productions ... A former Don 

Hartman executive assistant. Howie Horwltz, 

co-creator and producer for the fiist 

three years, and supervisor thereafter, of 

"77 Sunset Strip" for Warner-TV, has 

bi'( slRiicd to a long term contract as an 

n 

ON Vir I II M vl I I.,, k /r,|. 1, 11 

pn-siilr I Mlii'd I ilin I \. Ii.in::.'. I)r 

trolt, ;iiul his m>ii, .Mickt-.v Zicl.-, «\- 

trrmr rlKlit. who l.s in rhargr of print 

.md sen-ire for .Xmorlcan Intrriiatinn.il 

I'irturps. ;»re shown on Ihe set of .MP's 

"lioach Party" during a Hollywood 

visit. Kranklr .Avjiion and Dorothy Malonr. 

stars of the film, are in the renter. 

executive producer in Columbia's Sere 

Gems setup . . . Franklin Schaffner « 

direct "The Best Man. " the pen 

top scripter Gore 'Vidal. who wrote t 

Broadway play. Producers Stuart Mil 

and Larry Turman worked with Arti 

Agency Corp.. which represented Schaffr 

on the deal. The United Artists release 

scheduled for late August . 

Ht 

grove will be at MGMs Culver City lot 

handle the screenplay of "Dear Abigai 

romantic comedy to be produced by W 

Ham Roberts. 

"Everybody Loves a Lover" will have 

screenplay written by James Komack. 

comedian turned writer, formerly on t 

Hennesey T'V show, it was announced 

producers Bud Yorkin and Norman Lei 

who will film for a United Artists relea 

This will be Komacks first fcature-leng 

script, although he has turned out Wago 

Train, 77 Sunset Strip. U. S. Steel Ho 

and the Joey Bishop Show opuses. York 

will be the director, on the produccr-wrllt 

director team responsible for "Come Bli 

" 

Your Horn. The same team will do "Pla 

boy." starring Tony Curtis, which will 

before the cameras at Columbia studi 

July 15, in association with Re>-nar 

Marston productions, on which StanI 

Margulies is producer. 

Showing the marriage plans of mu. 

and pictures, to provide new product 

the Broadway stage does not fulfill its re 

utation. Jubilee Records has taken a st 

towards production of film, and distributi 

with the formation of Cosnat Productlo 

Co. Jerry Blaine is president of the n 

film company. To get rolling they ha 

taken over Maurice Duke Productions wi 

Duke in charge of his own films. Mick 

Rooney will be starred in the first. "Ba 

quet for a Loser." scheduled to start Ji 

10. with William Hole directing. The n 

ord company has been in business sir 

1947 and will specialize in production a 

distribution of sound-track albums, as w 

as regular product. 

In real style now. "Tlie Yellow Ro 

Royce" will roll In early autumn when Tc 

ence Rattlgan finishes a script from 1 

own original story. Rattlgan and Anato 

dc Grunwald. who recently completed I 

"V.I.Pi; " picture, with Elizabeth Taylor, t 

Metro-Goldwyn-Mayer. in London, ha 

been a.sslgned this project as their seco 

job. Wo hope the press junkets are in hig' 

Charles Dickens has been pulled out 

limbo once again with his "Bleak Hou^ 

being planned, with James Cava: 

write the screenplay. Lawrence I' 

will produce in Metro's British 

which means that in addition to IM- i- 

Win. we now have "location-cnslini 

Where else can a Dickens story be pr 

duccd with such authentic locales, a* 

London? In Hollywood, of course, but doi 

let anyone hear you with such blasphen 

A Hollywood debut which will be watcn 

most carefully will be that of Edward / 

bert. 12-year-old .son of Eddie Albert a: 

Margo. Producer Ely Landau has .sign 

Master Albert for a role in •The F< 

Killer. which stars Anthony Perkins. Jc 

" 

Qtiinteio is dliecting the Mort Fine-Da 

Friedkin script in Knoxville. Tenn If o 

follows the blooded-line of acting famlll' 

this kid really has a .solid background. 

BOXOFFICE : 

: June 17. »

i 

lome 

il 

Enlerfainmenl Convention Expenses Tax Deductible 

'fospectus Issued 

And You Can -w *• . . Take wi-iw Your WMf Wife, WW f f W/ Too 

f \^\y 

rm films and professional black-and- 

'1 te motion picture positive types of ma- 

Irals. 

NEW YORK — ExpeiLses in connection 

with the attendance of conventions are tax 

deductible under the new "substantive" 

regulations issued by the Internal Revenue 

Service. And that goes partially for accompanying 

wives, too. 

This means that members of Theatre 

Owners of America and Allied States Ass'n 

can deduct every expense if they attend 

their respective conventions at the Americana 

Hotel in New York this coming fall. 

The deductions include travel to and from 

New York, room and meals, tickets to social 

functions, plus entertainment. The ruling 

permits deductions for wives as to admission 

to luncheons, banquets and various informal 

affaire. 

In a special memo to members, TOA explained 

that the ruling applied because 

conventions were specifically excepted from 

the rules restricting deductions for business 

entertainment. It was stated that the 

word "entertainment" included any expenditure 

for personal needs which were 

claimed as a business expense, whether for 

the taxpayer, himself, or for others. 

What the IRS calls "associated entertainment" 

in which the wives may join 

is normally allowable only if it immediately 

precedes or follows a "substantial and 

bonafide business discussion:" whether or 

not such discussion took place might be 

questioned by the tax examiner, but for 

conventioneers, the deduction is automatic, 

as the following rule makes plain: 

"Any meeting officially scheduled as part 

of a program at a convention or similar 

general assembly shall be considered to 

constitute a substantial and bonafide business 

discussion provided (1» the expenses 

Audubon's English Version 

Of 'Daniella by Night' 

NEW YORK—Audubon Films, which is 

releasing the French-language picture, 

"Daniella by Night," is preparing an English 

version of the film starring Elke Sommer, 

according to Radley H. Metzger, director 

of Audubon. Miss Sommer, who is 

fluent in fom- languages, will record her 

own voice in English. She recently played 

a featured role in Carl Foreman's new picture, 

"The Victors," for Columbia release 

later in 1963. 

The English version of "Daniella by 

Night" will be ready by August 1, Metzger 

MGM Production Rises; 

Studio Payroll Doubled 

HOLLYWOOD—A new production peak 

has been reached at MGM's studios with 

seven theatrical features before the cameras 

or about to start. The increased activity 

within the past two months has 

about doubled its working force, with more 

than 3,000 now on the payroll. 

The features are "Sunday in New York," 

"Twilight of Honor," "The Prize," "A 

Global Affair," "Company of Cowards," 

"Viva Las Vegas" and "Seven Paces of Dr. 

Lfo." 

Six TV series also are under way. 

necessary to the attendance of the taxpayer 

or his representative at such convention 

or similar general assembly were 

ordinary and (2) the organization which 

sponsored the convention or similar general 

assembly had scheduled a program of 

business activities—including presentation 

of lectures, panel discussions, display of 

products or other similar activities—and 

that such a program was the principal 

activity of the convention or other similar 

general assembly." 

The same section goes on to exempt 

"expenditures for business luncheons or 

dinners which are part of a business program, 

including luncheons or banquets 

sponsored by business or professional associations." 

TOA members were told that after reading 

the rules, they still thought Uncle Sam 

and the IRS might gang up on convention 

deductions, reference then was made to 

Section 1.274 (2) if> (vii), which reads: 

"Any expenditure for entertainment directly 

related to and necessai-y to attendance 

at bonafide business meetings or conventions 

of organizations expend under 

Section 501 (ci (6i of the Code, such as 

business leagues, chambers of commerce, 

boards of trade and certain professional 

association, is not subject to the limitations 

on allowability of deductions provided in 

paragraphs (a) through (e» of this section." 

TOA pointed out that if the trip to and 

from the convention is reasonably direct, 

travel expenses will be deductible. If weekends 

intervene, the Saturday and Sunday 

are counted as business days, whether or 

not business is conducted on them. 

lose Quintero Resigns 

As Director for Landau 

NEW YORK — Jose Quintero has resigned 

as director of Ely Landau's "The 

Fool Killer." now in its second week of 

shooting on location in Knoxville. Tenn.. 

"due to artistic differences that could not 

be reconciled" between him and Landau. 

Servando Gonzales has been named to 

direct "The Fool Killer" and David Friedkin, 

who co-authored the script with Mort 

Fine, will be the producer on location, 

stepping into the duties formerly held by 

Gonzales, Landau said. Gonzales is best 

known for his direction of "Yanco." Anthony 

Perkins and Hal Holbrook are 

starred in "The Fool Killer." 

Next Hollywood Spotlight 

To Plug Two MGM Films 

HOLLYWOOD — Hollywood 

Spotlif?:ht, 

new short subject feature designed to tell 

the world about forthcoming Hollywood 

films, will 

feature two MGM productions in 

its next edition. Unfler supervision of producer-director 

Sani Berns. scenes were 

filmed on the sets of "The Prize." featuring 

Paul Newman. Edward G. Robinson. 

Elke Sommer and Diane Baker, and "Sunday 

in New York." featm'ing Cliff Robertson, 

Jane Fonda and Rod Taylor. 

KOFHCE :: June 17. 1963 29

BOXOFFICE BAROMETER 

This chart records the performoncc of current attractions in the opening week of their first runs ii 

the 20 key cities checked. Pictures with fewer than five engagements are not listed. As new ruos 

are reported, ratings are added and averages revised. Computation is in terms of percentage in 

relation to normal grosses as determined by the theatre managers. With 100 per cent as "normal," 

the figures show the gross roting obovc or below that mark. (Asterisk ' denotes combination bills.) 

J, 

rtMigmmonl '..: b;. ..::.. .'\lt') 

isliidi iîiliillilisl

', 

Itiniore 

I 

theatres 

^ 

i 

' 

I omas 

' ing 

' 

he 

I 

-ilm Trailer Censoring 

lalled Off in Maryland 

BALTIMORE—Maryland's Board of Mo- 

(•n Picture Censors agreed today to re- 

:.nd Its recent order calling for censoring 

1 film trailers and perforation of dupliste 

prints. 

The announcement was the result of a 

1 eting of distributors, exhibitors and 

1 -mbers of the censor board. 

.'Attorney General Thomas B. Finnan, at- 

? iding the meeting at which Norman 

lLi.=on. chairman of the censor board, preiled. 

recommended that the present ruling 

lould remain "status quo" until the next 

r^sion of the legislature early in 1964. 

I anwhile members of the motion picture 

1 iu.stry. he advised, should get together 

1 d prepare for introduction of a bill or 

1 Is that would eliminate the present dift 

uitv and provide an amicable agreement 

iiisfactory to exhibitors as well as the 

?:isor board. 

His recommendation was unanimously 

c:epted. 

Representatives of Washington film ex- 

-.anges attended the meeting, as did 

exhibitors. A spokesman for the 

iral exhibitors presented their side of the 

Dtest and Burton Robblns, president of 

itional Screen Service, New York City, 

id those present, that to continue the 

tmand of the May 8 order for censor 

al.s would result In halting trailer services 

in Maryland. 

lix Added to N.Y. Festival 

sponsoring Committee 

MEW YORK—Six additional members of 

1 .sponsoring committee for the first New 

rk Film Festival have been appointed by 

1 Lincoln Center for the Performing Arts. 

l.e festival will be held in September. It 

il be presented by Lincoln Center, in 

) laboration with the British Film Instlre 

and the Museiun of Modern Art and 

h the cooperation of the Independent 

i 

m Importers & Distributors of America. 

The new sponsors, all members of IFIDA. 

Jean Goldwurm, president of Times 

Lm Corp.: David Emanuel, president of 

tvernor Films; Daniel Prankel, president 

Zenith International: Cyrus Harvey, 

sident of Janus Films: Munio Pod- 

3 zer. president of Casino Films, and 

Brandon, president of Brandon 

|>5 Days at Peking' Booked 

-:to 800 More Theatres 

ÊW YORK—Samuel Bronston's "55 

av.s at Peking" has been booked in 800 

•Jl-'Cted theatres across the country, fol- 

ing completion of its first two weeks of 

tv 

Eying in 21 premiere engagements. Er- 

"• t Sands, general sales manager of Al- 

Artists, said the boxoffice performance 

' 

tlie picture in the 21 theatres had in- 

:i::'d the success of the booking and marprogram. 

plan called for a premiere break in 

a anted number of cities for four weeks, to 

followed by a broader based second wave 

selected theatres. A third wave of books 

during the summer will bring the total 

^800 dates by the end of the Labor Day 

k. Sands said. 

Cleopatra -$20,125,000 

in Advance Guarantees 

New York—Advance cash guarantees 

totaling $20,125,000 have been received 

by 20th Century-Fox for engagements 

of "Cleopatra" in 73 firstrun 

situations throughout the world, 

exclusive of such cities as Paris and 

Tokyo. The figure exceeds by $125,000 

the prediction made by Seymour Poe. 

executive vice-president of the company, 

at a press conference May 2 

when he said the picture would have 

taken in $20,000,000 prior to its world 

premiere. 

At midweek, the advance ticket sale 

at the Rivoli Theatre here, where 

"Cleopatra" had its world premiere 

on Wednesday (12), amounted to 

$672,212. 

Levine's Festival Theatre 

To Open in N.Y. June 25 

NEW YORK—Joseph E. Levine's new 

Festival Theatre here will open on June 25 

with Federico Felllni's "8I2" as the inaugural 

attraction. The theatre will open 

coincidentally with the observance of the 

"New York Is a Siunmer Festival" celebration. 

Levlne consti-ucted the theatre in 

association with James J. Mage, exhibitor 

of Paris and New York. 

Located on 57th St., just west of Fifth 

Ave., on the former site of the Milgrim 

store, the Festival has a seating capacity of 

just under 600. Simon B. Zelnik, New York 

architect, was the designer. 

Blending with the architecture of the 

existing building will be a flowerbox arrangement, 

projecting from the building 

above the lobby entrance, made of a new 

material, Duranodlc aluminum, providing 

fixed, weather-proofed metallic colors. The 

facade also will be of color Duranodlc 

aluminum. Byzantine glass mosaics and 

etched terrazzo will grace the lobby area, 

inside. The two lounges, designed for living 

room comfort, will be an integrated 

part of the theatre's architecture. Featured 

in the downstairs lounge will be two separate 

areas, decorated respectively in Fi-ench 

and Italian motifs. Special areas in the 

lounge will be devoted to coffee bars, picture 

galleries and seating. 

The Festival is located at the apex of the 

exclusive department store, office building 

and residential area uptown. 

According to Zelnik, an engineering 

"miracle" was required to transform the 

store space into a theatre. Six supporting 

columns were removed from the structure 

and replaced with transverse beams, without 

causing any settling in the storeys 

above. The sti-uctural engineering firm of 

Strobel & Rongved did the job. Jenkins 

Contracting Co. was the general contractor. 

Pintoff Cartoon Booked 

NEW YORK—"The Old Man and the 

Flower," new animated cartoon by Ernest 

Pintoff, will have its American premiere 

at Cinema I June 17. along with "The 

Mouse on the Moon." Written, directed and 

produced by Pintoff. the short features the 

voice of Dayton Allen and is distributed 

by Union Films. 

Director, Star, Attend 

'Cleopatra' Premiere 

NEW YORK — Joseph L. Mankiewicz. 

director-scenarist of "Cleopatra." Walter 

Wanger. producer of the 20th Century-Fox 

release: Rex Harrison, who is starred as 

Caesar in the film: Roddy McDowall, who 

is featured as Octavian: Alex North, who 

composed and conducted the film's score, 

and Irene Sharaff, who created Elizabeth 

Taylor's wardrobe, were all on hand for the 

benefit world premiere of the picture at 

the Rivoli Theatre Wednesday (12 1 for 

the Will Rogers Memorial Hospital Fund. 

Also on hand were Darryl F. Zanuck, 

20th-Fox president, and other executives 

of the company, as well as Senator Jacob 

Javits, Joan Fontaine, Helen Hayes, Tony 

Randall, Anne Bancroft, Robert Ryan, 

Henry Fonda, Irina Demlch, Leonard Bernstein, 

Mary Martin and Red Buttons. 

New York police officials sent a record 

105 foot and mounted patrolmen to keep 

back the crowds in front of the Rivoli. 

Millions of others witnessed the premiere 

on NBC-TV. which had four cameramen 

on hand for the festivities and Bert Parks 

describing the scene and interviewing 

notables. "CBS Reports" filmed the premiere 

for presentation as a TV special next 

fall and camera crews from ABC-TV and 

WPIX were also there. Correspondents 

from Germany, Italy, France and Australia 

also came to New York as did representatives 

of the Los Angeles Times, the Hollywood 

Reporter and other west coast papers. 

In addition to the animated spectacular 

at the northeast corner of Seventh Avenue 

and 46th Street, which has been up for 

several months, another sign, rising 45 

feet up the face of the Rivoli Theatre, was 

lighted June 7. It carried the single word 

"Cleopatra," and is the tallest in the city 

for any film. 

At precisely 8 p.m. Wednesday night, 

scores of other first-run theatres in the 

Times Square blinked their marquee lights 

for one minute as a formal salute to the 

Todd-AO spectacle, a decision made by 

the Independent Theatre Owners of New 

York, one of the largest exhibitor groups 

in the U. S. 

The Will Rogers Memorial Fund realized 

the sum of $70,000 net from the 100 per 

cent sold-out premiere of "Cleopatra," according 

to Ned E. Depinet, president of the 

Fund, who said this will be put to good use 

in this month's upcoming program of the 

Summer Institute and Research. 

Garrick's 'Drina' to Get 

Full Yugoslav Backing 

NEW YORK — "The Bridge on the 

Drina," the upcoming co-production by 

Garrick Films and Yugoslavia's Avala 

Films, is the first motion picture to have 

the full backing of the Yugoslav Foreign 

Office, according to Roger Lewis, vicepresident 

of Garrick, who tias been meeting 

in New York with Drago Vujlca, director 

of the Yugoslav Information Center. 

Joseph Hitric is writing the screenplay 

for "The Bridge on the Drina." based on 

the novel by Ivo Andrlc, which has been 

budgeted at over $2,000,000. Production 

will be launched this summer, Lewis said. 

Starring in WB's "The Mlssourian" will 

be Robert Mitchum and Ty Hardin. 

XOFTICE :: June 17, 1963 

E-1

13 

. . 

[ 

| 

Irma La Douce and 'Blow Your Horn 

Open Strong in B'way First Runs 

NEW YORK—Two strong 

new pictures. 

•Irma La Douce." which is scheduled for 

an entire summer run at the DeMllle Theatre, 

and •Come Blow Your Horn." which 

opened at the Radio City Music Hall, both 

registered big opening weeks but the third 

newcomer. "Diary of a Madman." was mild 

in Its first week at the Victoria Theatre. 

Despite some rainy days during the second 

week In June, three of the Broadway 

holdovers. "Hud." "55 Days at Peking" and 

"Dr. No." had fine holdover weeks at the 

Paramount, the RKO Palace and the Astor. 

respectively, while all three films also 

did well In Its simultaneous runs at east 

side houses, the Coronet, the Trans-Lux 

( 

85th Street and the Murray Hill, respectively, 

where long waiting lines were in evidence 

on the weekend. 

Also doing sensational business, with 

waiting lines almo.st nightly, were two 

British films. "The L-Shaped Room" Its in 

.second week at the Fine Arts, and "Heavens 

Above." In Its third week at the Sutton. 

The long-running "David and Lisa." In Its 

24th week at the Plaza, and "Divorce- 

Italian Style," in its 38th week at the 

Paris, also continued to attract business. 

With a fourth two-a-day picture. "Cleopatra." 

opening at the Rivoll Theatre 

Thursday 1 following a benefit premiere, 

the three other two-a-day films continued 

to do well enough, particularly "Lawrence 

of Arabia." In Its 25th week at the Criterion, 

and "How the West Was Won." in Its 

11th week at Loews Cinerama, both starting 

dally matinees this week. "Mutiny on 

the Bounty." which was Just fair In Its 

30th week at Loews State, also added dally 

matinees for the summer months. "Cleopatra" 

has a big advance sale, according 

to 20lh-Fox. 

A few of the other new films, particularly. 

"In the Cool of the Day." In Its second 

week at the Normandle. was mild, as 

was the Japanese "Temptress and the 

Monk." the latter being replaced at the 

Ouild Theatre by the British, "Never Let 

Oo," Friday — Or. No (UA), 2ncl wk 165 

Barorwl- Ifmo Lo Douc* lUA) 200 

BMkmorv- WInUr U«M JanrnJ, 135 

4lh wk 

Cwneow Hall C.r»-mti Block hu (Capfi). 6lh wk. 135 

' -.-.... -J 

c 

Ci 

195 

Cnlcnon — Lowrcncc of Aro (Col), 25lh wit. 

DcMiJIe^lnno Lo Douce UA) 

Embossy— Aphrodite SR 

Fine Am—Th« L-Shap«d Room (Dovij-Royol). 

2nd wk , 

5th Avenue— The Wrong Arm of Mio Low 

(Confl), eth «k 

Forum— Mondo Cone Times), 10th wk 

Guild— TempfrcH ond the Monk Hakim)^ 2nd wk 

Corn Mondo Cone 

Loew's State 

30th wk ot iwo-o-Uay 

Murray Hill— Dr. No (UA), 2nd wk 

Normondic— In the Cool of tho Ooy (MGM), 

2nd wk 

Paromount—Hud Parol. 2nd wk 

Pans— Divorce— Ifolion Style Embassy), 38th wk. 

PIOZO^Dovid ond Lisa C n» I'. 24Th wk 

RKO Poloc 55 Doys at Peking AA). 2nd wk 

RKO 23rd !t 55 Doys ot Peking (AA), 2rv5 wk 

Radio City V 1. Hall Come Blow Your Horn 

(Pora), plus stage show 

Rivoli—ClMpotro i20th-Fox), two-o-day run started 

June 13 

Sutton— Heovom Above (Jonui). 3rd wk 

Toho Cinema—Sonjuro (Toho), 5th wk. 

Trans-Lux Eost—The Ugly Amoricon (Univ), 

8th wk 

Trans-Lux 52nd St - The List of Adri 

(Univ). 2nd wk. 

Trons-Lux 85th Si -55 Doys ot Peking (AA). 

2nd wk 

Vicforio— Diary of o Madman lUA) 

Warner—The List of Adrian Messenger 

(Univl 2nd wk 

World— Violated Porodise Victoria) 

Buffalo Has Satisfactory 

Week in Most Spots 

BUFFALO -"55 Days at Peking" turned 

In a 125 in its second week at the Center 

and "Island of Love" reported a 115 in 

the Paramount. "Lawrence of Arabia" and 

"How the West Was Won." were holding 

up okay in the Granada and Teck. respectively. 

Buffalo—The Stare (MGM); Drums of Africo 

(MGM), 2nd wk '" 

. 

Cirwma— Get On With It Governor), 2nd wk, 

of (Col). Gronodo Lowrcnce Arobia 9th wk ... 

Poromount Island of Love (WB) 

Teck— How the West Was Won (MGM-Cineromo). 

Baltimore Wickets Are Busy 

With an All-Holdovor List 

BALTIMORE All fii.st-run theatres 

were showing holdovers but. even so. most 

of them kept tho boxoffices busy. Topping 

the list were "Lawrence of Arabia." "Hud" 

and "55 Days at Peking." Advance sales 

arc brisk for "Cleopatra" due to open June 

26 at the Hippodrome, which is being coii 

pletely remodeled. 

Cnorles—Hud Para;, 2nd wk 

five West—The Uit o« Adrian Meucngcr (Un.v 

2nd wk 

Hippodrome—Closed for rcrnodelir»Q until Ju 

Little—The Bokony Cont'l), 7th wk 

Moyfair—Lawrence of Arabia (Col). 3rd wk 

New— Dr. No UA, 3rd wk 

Playhouse- The Wrong Arm of the Low (C: 

4th wk 

Stanton— 55 Doyi of Peking AAl, 2rvj wk 

Towrv— How the West Woi Won MGM Cmc- 

'Sporting Life' Will Open 

New Reade 34th St. Ho 

NEW YORK- The .American pr. mif 

"This Sporting Life, the official !• 

of 

entry at the Cannes Film Festiva; 

won an award for Richard Harris. '.: 

star, and for its director. Lindsay 

son. will be the inaugural attractun 

| 

the new 34th Street East Theatre July : 

The picture will also open the foUowl" 

day at the Little Carnegie. Also starri. 

Rachel Roberts, the Walter Reade-SterU; 

presentation is being released through 

Continental Distributing division. 

The 34th Street East is a deluxe cinet 

located on 34th Street between Second a: 

Third avenues. Designed by theatre arct 

tect John J. McNamara. A. I. A., the hou 

is on the ground floor of the building whl 

will house the consolidated New York t 

flees of Walter Rcade-Sterllng. 

The Continental Distributing divistc 

located at 1776 Broadway: the televlal< 

and 16mm film division at 6 East 39th 6 

and the offices at the DeMille Theatre 

Broadway will all relocate in the 34 

Street building. Executive offices of t 

Walter Reade-Sterllng group will renu 

at May fair House in Oakhurst. N. J 

Trans-Lux 'Shock' Duo 

To Play N.Y. Houses 

NEW YORK — Trans-Luxs "Premie 

Shock Theatre." composed of Hon 

and Ed Svl«« 

houses In Skouras, Loew's. 

Randforce. Stanley Warner. Interboro ai 

Hotel" and "The Head." will play the Nt 

York area neighborhood circuit hou* 

starting Wednesday '19'. according 

Richard Brandt, 

vice-president 

president, 

of Trans-Lux DlstnbuU 

Corp. 

The 50 theatres in the 

Brandt 

group 

Thcair 

mdu 

Island Theatres. 

The girl chosen as "MLss Vniiv -• 

1963" win appear Monday iHi at ! 

Lyric Theatre on 42nd Strwt. fo. 

personal appearances in oUicr thi 

the group on the opening day, Juiu 19 

MONTAY 

DRIVE IN THEATRE IN CAR SPEAKERS 

Ti.e Monlay Standord Speaker has earned its 

reputation for quality by providing many years 

of dependable service. 

The Montoy Re-Entry Speaker gives unrivaled 

protection from damoge by vandalism and 

weather while delivering 

clear 

sound Qualities. 

new and surprisingly 

Rugged Die Cast Aluminum— Exceptionally Low In 

Price 

MONTAY CO. PO box 21 Cu-hben, Go. Tel. 732-2501 Area Code 912 

Randforce Circuit to Play 

World Heritage Pictures 

NKW YORK- RiiiKll. lie.- Tlu a' - ' 

launch MOMs World Heritage Pi. 

the fall on a large .scale, playing 

t 

pictures In the .scries. The leadoK 

will be "Julius Caesar" and will be follow 

by "Little Women." "Pride and Prejudlo 

"Captains Courageous." "A Tale of T 

Cities." "David Copperfield. " "Kim" « 

"The Good Earth." 

Fred Schwartz, head of MGMs peipett 

l)r(>duct plan, announced that the comp* 

would l.-.sue a new exhibitor aid In the foi 

iif a brochure. Incorporating the be.st pl 

motional experiences of theatres In tin 

presentations of the series. 

BOXOmCE June 

1". IS

SAIUURP 

Starring TOSHIRO M I 

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production in TOHOSCOPE^^ 

NOW AVAILABLE THRU 

^ 

F 

U N E 

'i^ i^^ 

^ TOHO , 

INTERNATIONAL Inc 

NEW YORK 

1501 BROADWAY 

NEW YORK 36 

NEW YORK 

LO 3-5258

BROADWAY 

llARRY MANDEL. president of RKO Theatres, 

returned Saturday 15' from Europe 

' 

with Mrs Mandel after attending the 

Cannes Film Festival and visiting studios 

In Parts and Rome Abo here from Europe 

Is Jessie Royce Landls. who appeared In 

Jerry Breslers "OldKet Goes to Rome" for 

Co'umbla and will participate In advance 

promotion for the summer re'eas^ Another 

Columbia player. Stefanle Powers, 

who Is completing a round-the-world cycle 

of appearances In behalf of "The Interns." 

left for Japan for a visit In conjunction 

with the opening there In June. * * 

Johan Jacobsen. the Danish director, arrives 

In New York Monday il7> to attend 

screenings here and to observe the censorship 

appeal for "A Stranger Knocks." his 

picture which Trans-Lux Is distributing. 

Richard D. Zanuck. 20th Century-Fox 

studio chief, came to New York with his 

wife, the former Llll Gentle, to attend the 

"Cleopatra" opening and meet with home 

• • * 

office executives. Leon Fromkess. who 

produced "Shock Corridor" for Allied 

Artl.sts. arrived from Hollywood Wednesday 

1 12' to meet with Edward Morey. vicepresident, 

and Ernest Sands, general sales 

head, regarding release plans. Mrs. Fromkess, 

his personal assistant on the picture, 

• * * 

accompanied him Dan Terrell, executive 

director of advertising and publicity 

for MGM. Is back from a Washington visit, 

where he took part In the conuncncement 

ceremonies of American University. * * * 

Melville Shavelson. who wrote, produced 

Lee ARTOE DELUXE 

REPLACEMENT PARTS

I av 

I 

ii 

5 

losfilm. Cowan Set 

IS.-Russian Film 

YORK—The first United States- 

Ri i;in feature, "Meeting at a Par Meridia, 

viU be co-produced by Mosfilm. Mos- 

C( LTS.S.R.. and Lester Cowan, who will 

irk- it with the backing of Walter Reade- 

Inc., later in 1963, according to 

sent plans. Continental Distributing, 

Irling, 

Reade-Sterling releasing affiliate, will 

;ribute in the U.S. 

'iadimlr Sui'in, head of Mosfilm, is in 

U,S. to discuss the co-production with 

van and Saul J. Turell, president of 

ide-Sterling. The Russian producer left 

Hollywood May 30 to scout Amerkn 

fc 

locations, which will be used for 

2;ii'r cent of the film, and to discuss the 

c I in;4 of six American actors for key 

i-r, in "Meeting." The other ten top roles 

w; be handled by leading Russian actors 

a; I the other 75 per cent of the filming 

wi take place in the Soviet Union, Surin 

sil 

iiu'in will return to Russia about June 

K ;ind Cowan will follow shortly there- 

No date has been set for the start of 

|;i-. 

Jaing but a late summer date is 

lected. 

Meeting at a Par Meridian" is based on 

novel by Mitchell Wilson, who has 

Oiipieted the screen draft outline. Cowan 

al The picture will be made in 70mm 

I 

s, the rest for television, according to 

rin. The entire Russian film industry 

kes approximately 125 features yearly 

theatrical exhibition. 

Ptul Newman to Narrate 

1>IA Documentary Film 

JEW YORK—Paul Newman will narrate 

tl U.S. Information Agency documentary 

fh "Bridge to the Barrios." as a public 

«.,cc, according to George Stevens jr., 

di'i tor of USIA's international motion 

1 ire service. 

ncisje to the Barrios" was filmed earlier 

• 

in Ecuador and was written and di- 

ii' 

ci for USIA by Bruce Hershensohn. 

W] also composed an original musical 

sci for the film. The film is scheduled 

heatrical release in Latin America this 

fc 

M m-Y and for non-commercial showings 

'- l.ere around the world. 

Columbia Stock Dividends 

::w YORK—The board of 

directors of 

(|l mbia Pictures, at a meeting Thursday 

I. declared a 2^2 per cent stock dividend 

he company's outstanding shares of 

1 non stock payable on August 15, to 

ders of record at the close of business 

.une 28. 

le board also declared the regular 

iterly dividend of $1.06 '4 per share or. 

$4.25 cumulative preferred stock pay- 

; August 15 to stockholders of record at 

:lose of business on August 1. 

^(mcUk 'R.efront 

By ANTHONY GRUNER 

JOHN TERRY, managing director of the 

National Pilm Finance Corp., believes 

the British film industry has a great future, 

but there are some reservations to 

this general statement. In an outstanding 

address to the Cinematograph Exhibitors 

Ass'n, which held a summer conference at 

Torquay last week, Terry indicated that 

the industry would have to play its part if 

it wished to enjoy such a future. He felt 

that the seven major distributors in the 

United Kingdom should be replaced by a 

smaller number, say four, with separate 

arrangements for specialized distributors. 

The NPPC, which came into being 14 

years ago. had helped to finance well over 

600 British long films, and nearly 50 per 

cent of the British quota films exhibited 

during that period as first features on the 

three major circuits. Terry felt there was 

still some pruning to be done in relation 

to production costs. Pilm production was 

still too expensive. He believed that a cash 

fee exceeding $30,000 a picture for any star 

whether actor, producer or director was 

nonsensical. He had had many experiences 

of stars drawing from $30,000 to $75,000 

in cash and the film proving a commercial 

color. 

a:l 

failure with the whole or a large part of 

Vhile on the west coast. Surin hopes to the NPFC loan being lost. He was more in 

and discuss possible future U.S.-Rus- favor of stars taking a reasonable cash 

ir?i, 

co-production deals with Arthur B. 

Sli 

fee, plus a share of the profits. 

Km. Robert Benjamin, Leonard Golden- 

S( and Si Pabian. Turell envisions a whole 

Terry would also like to see the formation 

of a single administrative unit which 

n.' era of coproduction between the two 

would provide an opportunity for the adoption 

ions, he said, 

of a standard form of revenue state- 

losfilm makes approximately 40 feap.s 

yearly, 25 of these for theatre showment. 

There were so many varieties of 

revenue statements used by different distributors 

that it became a real problem, 

both for the producers and also the NPPC. 

He also wished to know why there could 

not be a standard form of exhibition license. 

"There would be a tremendous saving 

of paper work if instead of a separate 

contract for each film book, standard provisions 

were to apply to every film so that 

all that would be needed would be a memorandum 

of the name of the film, and the 

terms of film hire agreed." Terry believed 

that distribution commission should be 

substantially reduced from 15 to 25 per 

cent, or even 10 per cent. On the controversial 

issue of the booking power of the 

two major circuits, ABC and Rank, in the 

business, Terry felt that the only reasonable 

situation was for the smaller independents 

to unite and form a booking combine 

of independent cinemas. He felt that 

either one man or a group of men could 

be found to do the job honestly and capably. 

Terry was also in favor of greater 

flexibility in film hire with the scales 

ranging from 15 to 75 per cent instead of a 

"divine maximum amount of 50 per cent." 

Terry concluded his address by calling 

for the setting up of a film productivity 

council w'ith a standing committee of four 

trusted men representing, respectively, the 

unions, the producers, the distributors and 

the exhibitors. His proposals, revolutionary 

as they might seem in cold print, are being 

seriously studied in Wardour Street, for 

Terry backed by his financial and production 

experience with the NFPC, was making 

a practical contribution to the solution 

of some of the problems still facing the 

film business over here. 

The production of the tenth comedy for 

the Rank organization starring Norman 

Wisdom began last week at Pinewood studios. 

In this, "A Stitch in Time," Wisdom 

plays a butcher's assistant who gets involved 

through a misunderstanding with a 

hospital and its patients. It is produced by 

Hugh Stewart, directed by Robert Asher 

and written by Jack Davies. It is, in fact, 

the eighth Wisdom comedy to be made by 

Stewart, the fourth to be directed by Asher, 

and the sixth to be written by Davies. 

The BoxoFFicE Blue Ribbon Awards for 

"The Longest Day" became big news last 

week on the anniversary of D-Day. On this 

occasion, leading British stars from the 

20th Centui-y-Fox film, Richard Todd. 

Kenneth More, Leslie Phillips, Leo Genn 

and the director of the British film sequence. 

Ken Annakin, were presented with 

their awards at the Leicester Square Theatre 

by Robert Mitchum, who played the 

part of Brigadier Norman Cota in the film, 

Richard Burton had expected to be present, 

but an illness in the family prevented 

him from attending this important stage 

presentation. 

Fleet Street was well in evidence to 

photograph the stars holding their awards, 

and so was BBC Television for inclusion 

in the top-viewing evening program, "Tonight." 

This is seen by no fewer than 12,- 

000,000 viewers. BBC Radio also covered 

the project. Rarely has there been such 

excitement both inside and outside the 

Leicester Square Theatre. Certainly few 

show business awards have aroused so 

much interest and publicity from radio and 

television. 

"The Caretaker," produced by Lord Birkett 

and directed by Clive Donner, has 

been selected as the official British entry 

for the Berlin Film Festival, which takes 

place on June 27. The film is based on the 

surcessful stage play written by Harold 

rîiiter, who has also adapted it for the 

screen. The cast consists of Donald Pleasence, 

Alan Bates and Robert Shaw. This 

is the first time a British film has been 

officially selected for an international festival 

before distribution has been arranged. 

The decision to select "The Caretaker" was 

made by the British Pilm Producers' Ass'n 

and the Federation of British Pilm Makers. 

Torre Nilsson Is in U.S.; 

'Hand in Trap' Booked 

NEW YORK—Leopoldo Torre Nilsson, 

Argentine director of "Hand in the Trap," 

which was awarded the International Film 

Critics prize at the Cannes Pilm Festival, 

arrived Wednesday 1 en route to the Berlin 

Film Festival, where his newest picture, 

> 

"The Terrace," is Argentina's official entry 

at the fete, June 21-July 2. 

Torre Nilsson will make a stopover in 

Paris to join his wife, Beatriz Guido, the 

writer whose stories have formed the basis 

for his screenplays. 

OFFICE :: June 17, 1963 

E-5

' ' " 

CARBON 

. . Otene 

. . Bud 

. . Henry 

ALBANY 

K caU premiere of -How the West Was 

Won" at the Hellman the evenltiK of 

June 26. sponsored by Albany Knickerbocker 

News and the Hellman Family 

Foundation, will benefit five local hospitals—Albany 

Medical Center. Brady Maternity. 

Child's. Memorial and St. Peter's. 

i 

Tickets for a "patron's circle" formal 

> 

dress are $5; for other .seats, all reserved. 

$2 50. Tlie Knickerbocker News broke the 

all-procccds-to-the-beneflclarles story on 

page one under a slx-Une caption: "June 

26 at Hellman. WlnnlnK of West' Premiere 

to Aid Hospital Groups. Five Auxiliaries to 

Get All Proceeds; Ticket Buyers to Specif ly 

Choices; Sponsored by K-N and Hellman." 

Dr. John E. Rosenblatt, son of Dr. Kalmon 

E Ro.senblatt and nephew of Samuel 

E Ro.senbIatt. president of Acme Theatres, 

and of Fred Rosenblatt, an active 

Variety member, was among graduates of 

Albany Medical College. Commencement 

.services were held Sunday morning i2i In 

the Hellman Theatre. The young man will 

begin an Internship at Albany Medical 

Center Hospital next month. 

"I^wrence of Arabia" will begin an extended 

run at Max Cohen's Broadway. 

Monticello. July 24. "Bye Bye Birdie" opens 

In the .same theatre July 10. Herb Schwartz. 

Columbia exchange manager, sold the 

musical to Cohen while the veteran exhibitor 

was a patient in Monticello Hospital. 

Cohen also conducts the Rlalto. 

Monticello. during the Catskill vacation 

season. He has two theatres In Liberty 

and the Rltz In White Valley, the latter 

a summer situation. 

^ Technikote 

^M" PRODUCTS ^^ 

^ Now' 

^ 

The Only - 

;$ ANTI-STATIC SCREEN $1 

XX \71 r.orl 

^^ 

• Repel. Du.l «^^ 

-.iirr I ciuipmriit ;>ui)ply Dealer: 

f«l>firl We-,lrBi< Corp. 

TKHNIKOTI COP. 63 S.obfinu Si . Iklyn 

31. N 

' 

OFFICIAL OPKNING—Cutting the 

ribbon to open the community's newest 

theatre of the Walter Reade-SterlinB. 

Inc. organization at the Barclay F'arms 

Shopping Center in Cherr> Hill Township. 

N. J., on Thursday evening. June 

fi. left to right, are Walter Reade jr.. 

chairman of the board, Walter Reade- 

Sterling. Inc.; Mayor Christian M. 

Weber. Cherry Hill Township, and 

Robert Scarborough of Cherry Hill, 

builder of the Barclay Farms development. 

location, where Hallenbeck & Riley, motion 

picture equipment dealers, formerly maintained 

offices. H&R now is on upper Central 

avenue in Colonie. Don Hallenbeck of 

the supply firm also operates the Indian 

Ladder Drlve-In. New Salem. 

Mrs. Paul Wallen, wife of the Leland 

Theatre proprietor, who has undergone 

several operations for a fractured hip bone, 

was seen walking in the downtown area 

on the arm of her husband and using only 

a cane. She thanked those who had remembered 

her during the incapacitation 

Charles II. Hunter, a regular reader of 

Boxornc E. has moved his 16mm exhibition of more than two years . 

buslne.ss from 8 Steuben St., to 562 Broadway, 

a half block away. He has larger 

quarters on the second floor of the present 

Harris, 

who served for many years as business 

agent of the stage employes union and 

who is now a Florida resident, renewed 

acquaintances wîth his many friends during 

a recent visit to Albany. The former 

stagehand at the Strand and the Leland. 

Harris was a guest of Claude E. Watklns. 

projectionist at the Strand . . . Seymour 

L. Morris, former advertising-publicity director 

for Schine Theatres and now publlci.st 

for Schine Hotels, was at the Ten 

Kyck twice within a few days. 

Bob iiillebrandt is again managing the 

Uiverview Drive-In. He is a former projictlonist 

. Palmer is a new man at 

Saratoga Drlve-In. teaming with Pat 

Nash . Oanott, former manager of 

the now -dark Plaza. Schenectady, currently 

handles the advertising for the three 

area Fabian ozoners. 

IF YOU ARE NOT USING THE 

" 

IITTLE MISER SAVER 

YOU ARE LOSING SEVERAL 

HUNDRED DOLLARS EACH YEAR 

).i,l l-i,t ihe

: would 

i.s 

. . Thomas 

. . Gil 

. . John 

. . Pat 

. . . The 

. . John 

. . The 

. . Miles 

. . West 

. . 

iVewAlIentown House 

iPor Ellis Interests 

ALLENTOWN. PA.—Philadelphia Holiay 

Theatre. Inc.. has announced plans to 

iuild a $350,000 motion picture theatre as 

|art of a shopping center on Shoenersville 

jiDad. Site of the shopping center would be 

1"2 acres north of King's Department 

t;ore. 

Robert Ellis, coi-poration president, said 

Jnat the 1.000-seat theatre would be ready 

pr a Sept«mber opening to show first-run 

sutures and stage attractions. A front of 

lock brick veneer is planned for the de 

i.xe theatre. Parking for 2,000 cars will 

e available in the immediate vicinity. 

Ellis said that the Holiday is an "offoilng" 

of the A. M. Ellis Theatres Co., 

hich now operates 25 theatres and drive- 

in Pennsylvania, New Jersey and Delaare. 

The firm formerly operated the 

lassie Theatre in Lehighton. 

our Films in N.Y.C.; 

="011 Safe' in 30 Days 

NEW YORK—A total of 164 permits for 

leet production of feature motion picues. 

film television, video tape and genal 

photography was issued by the New 

ork City Department of Commerce and 

idustrial Development during May, acirding 

to Commissioner Louis Broido. 

The permits issued included those to 

iir features, Warner Bros.' "Act One," 

''ail Safe," being made by Max E. Youngem 

for Columbia, "The Fool Killers" and 

•'urlie Victorious," as well as such TV 

,ries as "The Defenders," "The Nurses, 

•Jaked City" and "East Side, West Side." 

'Weather conditions in New York City 

tJlng May facilitated film production," 

/oido said. He congratulated Sidney Lu- 

.let, director of "Pail Safe" on completing 

H entire motion picture in a 30-day 

looting schedule in New York, Lumet said 

have taken him 55-60 days to 

lake the picture elsewhere. 

associated Is Building 

'heatre in Peekskill 

P'EEKSKILL, N. Y.—A 22-year lease 

the Shrub Oak Shopping Center has 

Mil 

lea signed by Associated Independent 

^1' atres for an 850-seat, first-run motn 

pictui-e theatre. 

;am Baker, president of the circuit, 

said 

te theatre will conform to the colonial 

t? ne of the center, which is owned by 

T(i Petrillo. The theatre is scheduled to 

cjn next spring in the second section of 

t; shopping center. 

^jstarring with Jerry Lewis in the Parati'unt 

comedy, "Who's Minding the Store?" 

a' Jill St. John, Agnes Moorehead and Ray 

Hi ston. 

PITTSBURGH 

John G. Broumas, the Maryland circuit 

operator, is reported ready to start a 

theatre in Johnstown's Westmont Shopping 

Center, to be added to his chain of shopping 

center operations. At one time he 

worked in this area . Carney has acquired 

the Starlite Drive-In near Punxsutawney, 

originally opened by the late Bert 

Fedderman and later operated by C. R. 

Stewart, then George Weiss. 

A 5 per cent amusement tax was enacted 

by South Stabane Township. Washington 

County, and from Connellsville 

comes news that the Lower Tyrone Township 

school directors have enacted and 

have continued taxes including a 10 per 

cent amusement levy . . . George C. Wilson 

III, who operates the Rivoli and Cambria 

circuits and the Wilson Chemical Co., 

Tyrone, has forwarded this letter to us. 

which we are pleased to reproduce: "I 

have been meaning to write you for some 

time concerning Mr. Harold Kimmel of 

United Artists. As I knew Harold, he certainly 

was fair, a man of his word and 

very understanding of the small exhibitor's 

problems. In my opinion, the Pittsburgh 

zone has suffered a loss in Harold's 

transfer to Washington but I know it is 

a gain for the Washington zone and the 

entire UA organization." 

The wife of Robert Rosuali was elected 

president of the Variety Tent 1 auxiliary, 

succeeding Mrs. James Fallon. On the installation 

luncheon committee were Mrs. 

David Silverman, Mrs. Joseph Price, Mrs. 

Francis Trainor and Mrs. James Henderson 

. . . Gordon Gibson of Atlas Theatre 

Supply, who suffered a mild stroke June 5. 

is recovering in fine shape. His wife Bertha 

reports Milton Gibson, a brother, is carrying 

on at the Atlas office. 

The Doneg:al School District has enacted 

a 10 per cent amusement tax . Stapleton. 

candidate for commissioner at Indiana. 

Pa., has suggested that merchants 

there plan a Jimmy Stewart museum. The 

actor is a native of Indiana . . . Bobby 

Coyle jr. of the Coyle Theatre in Charleroi, 

who was on Filmrow, reports his father 

is retired but gets around fine, considering 

his years, now 84. 

AI Skigen, manager of the SW Kenyon on 

the north side, announced the engagement 

of his daughter Ilene to Sheldon 

Gelman . Sullivan, 64, who was 

a projectionist 40 years, last at the Downtown 

Gateway Theatre, died recently. Survivors 

include his wife Martha, a son T. E. 

jr., and four daughters . "Cuppie" 

Kaup advertised an auction of his Cuppie 

Drive-In, tavern and stone house near 

Brownsville, but there were no bidders. 

Gary and Barry Ray have taken over the 

Chicora Drive-In at Chicora. operated 

many years by Blatt Bros. . . . Garland 

West, longtime exhibitor at Buckhannon, 

W. Va.. who was on Filmrow. reported his 

wife is much improved after an illness . . . 

Walter Malinski, projectionist who has been 

at the Oaks in Oakmont, has formed the 

Mack & Malinsky Co. to build a theatre 

wife of George Saittis, owner of 

the Twin Highway Drive-In, entered 

Montefiore for medical examinations. 

. 

. 

Susan, daughter of Mr. and Mrs. Stephen 

Rodnok jr., graduated from Oakmount High 

School and enrolled at Bethany College. 

Her father is president of Allied MPTO 

of W. Pa Zomnir is still woi'king 

overtime on playdates for UA Weeks June 

23-July 7 . . James M, Stewart of the 

films has purchased the J. M. Stewart 

Hardware building, Indiana, Pa., from the 

Stewart estate for $60,000 . Virginia 

outdoor exhibitors are registering all-time 

low grosses as the result of daylight saving 

time, which by law is now a statewide 

operation. In prior years, some northern 

counties had observed "fast" time, but 

EDT is now. for the first time, the practice 

in all counties of the Mountain state. In 

Pittsburgh and surrounding areas, daylight 

saving time has been enforced since 

1918 . . . Marco Ranalli has had a special 

attraction at his Route 8 ozoner in recent 

weeks. It is a beautiful peacock, called by 

patrons under such names as Billy. Elvis, 

Oscar, Elmer and Pete. Marco plans to have 

these patrons give the proud bird a name, 

and later he may raffle him off in another 

contest 

Bill Lange, WB branch manager, has 

sort of taken over as the local motion picture 

industry spokesman. Recently he addressed 

the Federation of Women's Club at 

Chatham College. Since the retirement of 

MGM's John J. Maloney. the local film 

colony has been without a spokesman. 

Lange is doing just fine in this field ot 

public relations . 

C. McKelvey, 

57. projectionist, died recently. His last 

employment was at the Melrose Theatre. 

Brentwood. Survivors include two brothers 

Frederick Elliott and J. Newell, the latter 

a projectionist at the Fairgrounds Drive- 

In. 

Milton Brauman, Screen Guild, and wife 

announced their daughter Judith Arm will 

wed Arthm- Heyman of Berkeley Heights, 

N.J., June 29. She works for a publishing 

company in New York City . . . George 

Scalzo, 88, musician and orchestra leader, 

died. Surviving is his wife Martha, also a 

musician . Cameraphone Theatre, 

East Liberty, went dark a few dayst ago, being 

posted with "closed for repairs," while 

there were reports that a new management 

would take over . . . Bill Graner, industry 

veteran here, was out of state this 

week on a film checking assignment . 

Jimmy Kally is Angelo Marino's new 

shipping assistant at Universal-AA. 

i 

^^^j/f^^WW 

Greater Crater Ar 

X^^K\P(^mjo^y^ maximum\igi 

_frja—-"V^ BOONTON, N. J. Evenly D/sfr/fcufe 

June 17, 1963 

Bros., Inc., 1305 Vine Street, Philodelphio— Walnut 5-7240 

Notional Theofre Supply, Philodelphio— Locust 7-6156 

Superior Theatre Equipment Compony, Philadelphia— Rittenhouse 6-1420 

National Theatre Supply Co., 500 Peorl Street, Buffalo, N.Y.—TL 4-1736 

Charleston Theotre Supply, 506 Lee Street, Charleston 21, West Virginia— 

1 

E-7

. 

d 

: at 

Sam 

. . . Margaret 

. . 

. . 

. . Paul 

. When 

. . Leo 

duties 

and 

and 

WASHINGTON 

state legislation . . . 

. 

Târvln Mann. Minneapolis Mann Theatres, 

merly of Boxofflce attractions, has as- 

returned after engaging Ed sumed all the "girl Friday " for 

Maimman to manage the Dupont Theatre. Bernard Lust and William Friedman of 

which Is owned by his World Theatre Co. the Sidney Lust Theatres. 

Dupont .s manager for 15 years. Jean Imhorr, 

Among those calling on the Maryland 

resigned to open an old-fashioned ice Board of Cen.sors in Baltimore, to help al- 

cream parlor, equipped with marble-topped leviate conditions, were Elmer and Vernon 

tables and nickelodeons ... To publicize 

premiere the 

Nolte of the Durkee circuit: Fied and Lloyd 

the "Cleopatra" June 26 at Wineland. Wineland Theatres: attorney 

Warner, elaborately embroidered and bead- Morris Turk of Annapolis and Manmng 

costumes and wigs worn by Elizabeth 

Clagett. MPAA vice-president in charge of 

Taylor have been on display and photographed 

adorning Washington society matrons. 

James L. 

pictures at 

Oliver 

the Department 

is 

in charge of motion 

of Commerce, having taken over 

George Stevens Jr., motion picture di- when Nathan D. Golden retired . . The 

Maryland Theatre Owners Assn will have 

1. ctor. U. S. Information Agency, will serve 

the .sponsoring committee at the first 

1)11 

annual film festival for Uncoln Center 

of Performing Arts, scheduled for September 

10-19 In New York. August Heck- 

.schir. special consultant on the arts to 

President Kennedy, is the chairman of 

. 

the festival's sponsoring committee 

Karl Maiden will .serve as American juror 

at the Berlin Film Festival. June 21 -July 

2 The official U. S. entry will be John 

Huston's "Freud." 

Don King, owner of the Town Theatre, 

where "To Kill a Mockingbird" is breaking 

bo.\offlce records. Is home with a virus 

after a stay In the hospital. Alex Schlmel, 

Universal exchange manager, said, "King 

Is anxious to get back to the theatre to 

count his high grosses Instead of his high 

fever " . . Joe Rosen. Universal eastern 

regional manager, was a recent New York 

visitor to the street. Carroll Murray, who 

was formerly Carroll Brown of the University 

of Boston office, has Joined the Washington 

staff while her husband does his 

stint with the Navy. 

Warner Bros.' Jules Lapidus and Buena 

Vistas James OOara returned to New York 

after calling on Jack Fruchtman. J-F Theatres. 

Baltimore. They were accompanied 

to Baltimore by their respective local exchange 

managers. Ben Bache and Jo." 

Bricheen Oalanty, Columbia's 

. 

midenst and .southern division sales manager, 

returned to his Washington office 

after a visit to the Pittsburgh and Cincinnati 

branches and left shortly thereafter 

for a .swing among the southern branch 

cities. 

Ira .SIrhrlman has his new film exchange 

at 614 Ninth St., N. W., In full swing. Including 

a brochure for exhibitors listing 

pictures for relea.se. The new phone for 

Ii:i .Sjchelman Films Is 638-6528 . 

Boxofflce Attractions, where 

Hurley Is now the office manager 

. snian. was Wally Allen of Sprlngn 

1. Dliio. regarding "The Naked Witch. 

Accordln'j to Hurley. Maynard Madden of 

Joe Olns Films, has a problem "getting 

Miiik i fni 

ENDLESS 

BURNS THt ENTIRt 

POSITIVl ROD 

S".r Cnrhon Coif 

Dale Robertson as guest of honor when it 

convenes in Ocean City June 23-25. 

A motion picture theatre has been added 

to architect Edward Duncll Stone's plans 

for the National Cultural Center. The film 

industry's protests that motion pictures 

would not be adequately represented in the 

center's three theatres by temporary 

screens and portable projection capabilities 

have resulted in the fourth—a film 

theatre, seating 600 . Charlton 

Heston was here enhancing the image of 

"55 Days at Peking, ' he said. "A film festival 

belongs in Washington, where the international 

press corps Is available, the 

government, the Congress, the Cabinet, 

society and facilities." 

The U.S. Labor Departments film on 

school dropouts, entitled "When I'm Old 

Enough, Goodbye." won the top award at 

the American Film Festival In New York, 

which was sponsored by the Educational 

Film Library Assn. 

BALTIMORE 

. 

Plxhibitors from out-of-town conung here 

during the week for various businc.s.s 

reasons include Herman Kopf. Wicomico 

Theatre. Salisbury: Adam Goelz. Super 50 

Drlve-In. Trappe: William Friedman. 

Washington exhibitor: Mike Dorso. Queens 

Chapel Diive-In: We.st Hyattsvllle: and 

William G. Myers. Pocomoke Drive-In. 

Pocomokc City Wise, former manager 

of Super 50 Drlve-In. Is now with 

the Schwartz circuit in Delaware. 

Jack Fruchtman, head of JP Theatres, 

and John Broumas, of Broumas Theatres In 

Maryland and the District of Columbia, 

were among exhibitors attending President 

Kennedys conference in Washington concerning 

de.seg legation . McGreevy. 

manager of the Apollo Theatre, has returned 

from North Carolina where he attended 

a relative's wedding ... J. Stanley 

Baker, head of Hicks-Baker Theatres, and 

Mrs Baker have returned from a brief 

vacation In Bermuda. 

The Allied Motion Picture Theatre Owners 

of Maryland will hold their annual outing 

August 6 at Annapolis Country Club. 

Chairman for the affair Is Victor Savadow 

of the Louis Tunlck Theatres, which Includes 

the Victory, Patap.sco and Hollywood 

Uon Back, head of Rome Theatres, 

was in VVa.shlngton on business . . . Pending 

rro|H-nlng of the Hippodrome June 26, 

Manager Irving Cantor is handling group 

sales for "Cleopatra," replacing Leslie Irons. 

AIP Makes Distribution 

Deals in the Far East 

NEW YORK — American IntcrnaUo 

has entered distribution agreements 

Malaya with the Cathay Organizat 

and in Bui-ma with Kinoshita & Co . L 

according to Samuel L. Seidelman. vi 

piesident in charge of foreign distribuU 

"1963 is the year American Intematlo 

Pictures saturates theatres in the 1 

East." Seidelman said following the reti 

of Keith Goldsmith, foreign administrat 

manager for AIP. who took a ten-week t; 

of the Philippine Islands. Malaya. Hi 

Kong, Taiwan, Burma, India, Ceylon ( 

Pakistan. 

The Cathay Organization, which i 

operated the largest theatre chain 

Malaya, will distribute all AIP product t 

has been and will be released within an 

month period, starting with "Tales of T 

ror," to be followed by "White Slave Shi 

•Beach Party." "The Raven. " 'Operat 

Bikini " and "The Young Racers." 

All AIP product for worldwide rela 

including those mentioned and "Pit i 

the Pendulum " "Alakazam," will 

distributed by Kinoshita & Co. 

In the Philippines for 1963. Mever Pt 

will release all AIP product, including ": 

Haunted Palace " "California." 

cording to Eniesto Rufino, Mever pri 

dent, who also operated the largest fU 

run chain of theatres in Manila. 

Goldsmith also conc'.uded negotiatlfor 

three separate distribution deals 

Taiwan, the first with Chien Kwa Co. 

the release of "Rivak the Rebel." "Rep. 

icus"" and "Twist All Night." The 8 

Shen Motion Picture Corp. will distrlb 

"The Raven." "White Slave Ship." -Op 

ation Bikini," "Guns of the Black Witc 

"Pri.'^ôner of the Iron Mask." ""Flight of 

Lost Balloon"" and ""Lost Battalion. " wl 

MGM will distribute "Premature Burli 

""Panic in Year Zero"" and ""Tales of Tent 

Embassy Makes Releasin' 

Deal With Alo Fihns 

NEW YORK t:niba.s,s.v Hiclurts 

concluded negotiations for the distribute 

of Its feature film In Chile with Alo PU 

in Santiago, according to Leonard Ug 

stone, executive vice-president. The o 

tract w"as closed by Arnoldo Lowe of 

Films and Joseph C. Goltz. Latin Ami 

can supervisor for Embassy. 

The nine pictures Included in the d 

are "Long Days Journey Into Night "I 

Sky Above— the Mud Below." "I "" 

•"Constantlne and the Cross." al: 

Ica.'êd In the U.S. and "Three P' 

era." soon to open and the four ,^.^belng 

coproduced in Rome by Josepli, 

Levine and Carlo Pontl. 

. 

Guardian Appointed Col. 

Manager in Puerto Rico 

NEW YORK- Richard I. Guardian 

been appointed manager In Puerto K 

for Columbia Pictures by Mo Rothm 

executive vice-president of Columblaternatlonal 

Guardian formerly was Ls 

America supervl.sor for American-Inter 

tional. 

After his World War II military serv 

Guardian Joined Paramount as CenI 

America supervisor and later was active 

independent film distribution in Eurt 

*E8 BOXOFFICE June n, 1

a 

MQ LL^WQOD 

PRODUCTION CENTER 

^Hollywood Office—Suite 320 at 6362 Hollywood Blvd.) 

ieven Arts and Joel 

ro Do Play, 4 Films 

HOLLYWOOD—A joint arrangement for 

lie production of four films and a Broad- 

;;,v play has been entered into between 

tven Arts and Kirk Douglas' Joel Produc- 

Kins. The play is "One Flew Over the 

'iickoo's Nest," which Douglas previously 

nnounced as a Broadway show and then 

limed. He will star in the legitimate vericm 

which Sidney Lumet will stage. 

The film deal starts with "Seven Days in 

lay." a Rod Serling script which rolls im- 

II diately with Burt Lancaster and Fredric 

larch starring with Douglas. 

For his third picture following his retui'n 

) Hollywood, director Curtis Bernhardt 

a.s scheduled "Me and My Brother." Away 

dm Hollywood for seven years, Bernliardt 

ow is preparing "Kisses for My Presisnt." 

a Claude Binyon script based on a 

I'vy by Robert G. Kane for Pearlayne 

Dductions, which is owned by Bernardfs 

son Steven, and Gene S. Taft. The 

icture is a co-production with Warner 

los. Fred MacMurray has been signed to 

:ay the President's husband. 

Robert H. O'Brien. MGM production 

i;ef, has assigned Henry Weinstein to 

II task, of preparing a screenplay based 

1 his original story idea, "See No Evil." 

hi; writer also is working on a mystery 

)'.el based on Sax Rohmer's "The Mask 

Pu Manchu." 

•eland and Sharif Are 

igned by Sam Bronston 

HOLLYWOOD—John Ireland and Omar 

inrlf, stars of "The Fall of the Roman 

rpire," have been signed to personal, 

iinexclusive contracts by producer Sam 

'(•nston. Ireland's contract calls for five 

l: ui-es, beginning with "Paris 1900." He 

"sars in Bronston's "55 Days at Peking." 

"J he Sharif contract calls for one film 

!>ear for the next three years. He will 

i5ii costar in "Paris 1900." playing an 

J : ptian student in Paris at the turn of 

te 

century. 

'M.P.' Hollywood Date 

i OLLYWOOD — The new Elizabeth 

"^îor film, "The 'V.I.P.s," will open at the 

'i imount Theatre in mid-September. 

a. U. S. premiere of the MGM feature 

vi; take place early in September at Radio 

( : Music Hall, New York City. 

Frank McCarthy Honored 

With Legion of Merit 

HOLLYWOOD—Brig. Gen. Frank Mc- 

Carthy, USAR, widely known motion picture 

executive and producer, received the 

Legion of Merit from the Army in retirement 

ceremonies held Satm-day (8i at 

Virginia Military Institute. A longtime director 

of public relations and producer 

with 20th-Fox, McCarthy is now a producer 

under exclusive contract to Universal 

Pictures. 

The Army's second highest award for 

achievement was presented to McCarthy 

"for exceptionally meritorious conduct in 

the performance of outstanding services" 

by Maj. Gen. George R. E. Shell, USMC, 

retired, superintendent of 'VMI, in behalf 

of Brig. Gen. G. V. Underwood jr., chief 

of information. Department of the Army. 

General McCarthy's mobilization assignment 

in the United States Army Reserve, 

from which he is retiring after 30 years 

of commissioned service, was as deputy 

chief of information. General McCarthy 

received the Army's highest award for 

achievement, the Distinguished Service 

Medal, for war-time service on the staff 

of the late General of the Army George 

C. Marshall. 

Scientists See Flipper! 

LOS ANGELES—System Development, 

research arm of the U.S. government, 

hosted MGM producer Ivan Tors at a 

screening of his documentai-y film based 

on discoveries made while filming "Flipper." 

The picture was shown in two sessions 

to accommodate the 300 scientists 

who attended the showing. Tors revealed 

that his next underwater film will deal 

with pilot whales which he will train for a 

feature length film. 

'Rome' Team Reunited 

HOLLYWOOD—Suzanne Pleshette and 

Troy Donahue, who were teamed in "Rome 

Adventure," will be back together for War- 

" 

ner Bros.' "A Distant Ti-umpet. Raoul 

Walsh will direct Paul Horgan's story for 

producer William H. Wright. The story 

focuses on army life in southwestern U. S. 

outposts during the late 1800s. 

Named Theatre-Vision Counsel 

HOLLYWOOD—Irving B-J Levine, entertainment 

industry attorney, has been 

appointed special consultant and counsel 

for Theatre-'Vision Color Corp., the National 

General Corp. subsidiary now developing 

a national closed-circuit color 

television network for theatres on a day 

and night, 365-day-a-year basis. 

Davis, Martin, Sinatra 

Together in 7 Hoods' 

HOLLYWOOD — Sammy Davis jr. is 

joining Frank Sinatra and Dean Martin 

in "Robin and the 7 Hoods," which Gordon 

Douglas will direct for Sinatra Enterprises. 

Filming will start in October, with 

Gene Kelly producing the Technicolor- 

Panavision comedy adventure. 

Bette Davis will have to forego her role 

in "Four for Texas," to appear in Warner 

Bros.' "Dead Ringer," which will be directed 

by Paul Henreid and produced by William 

H. Wright. Original plans called for her 

to have a guest star part in the Sinatra picture, 

which Robert Aldrich directs. 

The new MGM romantic comedy, "The 

Wranglers," to be produced by Richard 

Lyons with Burt Kennedy directing, will 

get under way the first week in August. 

Keir Dullea and Buddy Ebsen will costar. 

Dullea played the disturbed boy in "David 

and Lisa" while Buddy Ebsen stars in the 

Beverly Hillbillies TV show. 

Sultan, Worth Drafting 

'One More Time' Script 

HOLLYWOOD—Columbia Broadcasting 

System and Sultan-Worth Productions 

have consummated negotiations for a development 

association. The deal was negotiated 

by NRB Associates. 

" 

"One More Time, feature for United 

Artists, is now in the first draft stage 

with Sultan and Worth writing. The deal 

with CBS is for two new one-half hour 

situation comedies, one untitled, and the 

other "The Queen and I," which will be 

financed by CBS. 

Hollywood Marcal Theatre 

Bought by Two Circuits 

LOS ANGELES—Hollywood's 1.000-seat 

Marcal Theatre has been acquired by Pacific 

Drive-In Theatres and Principal Theatres. 

Before the Hollywood boulevard theatre 

holds its gala reopening in mid-July, it 

will receive a thorough remodeling and a 

new name. 

Thompson Scripting "Dude' 

HOLLYWOOD— "The Dude," an original 

story by Tay Garnett, will be prepared in 

screenplay form with the addition of writer 

Thomas Thompson, who will work with 

Gamett. No other deals have been 

announced. 

B; OFFICE :: June 17. 1963 W-1

. . Lots 

they 

' 

now 

. . Shades 

. . George 

. . 

j 

' 

BACKSTAGE IN 

HOLLYWOOD 

title song for "The Wheeler Dealers . 

James Garner, recovered now from chick i 

pox, joins Lee Remick on the same pictr 

for the final week's work. 

C(JMK part of the tcoiiomic problem 

facliiK studio-town can be traced to 

technical developments In fllmmalclng. 

Tliese have occurred since the end o( 

World War II 

The principal result of high-speed film, 

with great latitude In lighting, allowing 

location shooting In any locale, even to use 

of Incandescent street-lighting for production 

numbers, broke the old ties which 

bound the cinematographer of pre-war 

Found stages. Wide-angle and zoom lenses 

contributed to the breaking of the ties to 

old methods. Mo.st Important of all has 

been th- Introduction of magnetic tape 

sound recordUv,' versus the complete domination 

of the optical recording method. 

Though motion pictures were born In 

the East, and migrated to the West, competent 

audio and visual technicians may 

now be found throughout the nation, esp«-clally 

In the areas where the more than 

536 television stations are located. 

Hollywood developed the techniques 

and equipment for fine visual and 

>:ound images on films, both in production 

and projection. It taushl the 

uorld so well that its pupils now ranse 

(hrouKhout the cinema world and are 

prtividine the competition. 

But the thoroUKhly awakened Hollywood 

union and industry committees 

seeklns to alert state and national 

government bodies to their problems 

have a point in their favor. Hollywood 

is the place of the master story-teller, 

writer, director, or einemato(rrapher. 

This is its strength, in the fight for 

more "Hollywood. T.-S..^." films. 

Today, with electrie-eye cameras, 

anyone can paint with light on motion 

picture film, and the color may be 

beautiful. But the art of telling a 

story on film rannot be acquired by 

pushing :i button, even with the most 

enpen.slve equipment. 

This Is the real secret of Hollywood, 

which Is going to be told by far-ranging Inftuslry 

and labor committees. The craftsmen 

among the 2.000 writers. 700 dlrecu.rs. 

200 producers. 5.000 skilled actors. 200 

.rciit artistic .screen art directors. 300 top 

iinematographers. dialog coaches, dance 

directors, lighting experts, color experts et 

ill. are here. 

The.-w talented story-tellers are the only 

ones who can be entrusted with the $1.- 

000.000. up to $10,000,000 pictures. Hollywood 

Is going to .sell the Idea that financial 

men who put up the nioney are not going 

to "second-rBte" factory towns to turn out 

fine craftsmanship. They can get technicians 

In other parts of the world, but not 

the •nrllala" of filmmaking, according to 

producers who have tried It. 

The financial people have looked at the 

costs of overseas, and non-Hollywood techniques 

and technicians, and will be a.sked 

to be practical about their investments 

Coming to Hollywood for the big money 

is still the aim of the world of theatrical 

artists for the slakes here are still the 

highest, for success. The drive is Just getting 

under way and will be Interesting to 

watch 

One of the curious stories of "Cleo- 

patra" is the case of C'esare Danova. 

who plays Cleopatra's first lover. His 

name has been left out of the biUing. 

It isn't a case of the size of the billing, 

for Danova has an important part in 

the film. He worked on it for ten 

months, from beginning to the end of 

production. It isn't a lack of publicity, 

for the l.os .Vngeles Times, on .May 19. 

in its Sunday Calendar section devoted 

two half-pages to his dilemma, 

under the title of "They Came to Bury 

Cesare Danova. Not to Praise Him." It 

is a matter of respect and pride in his 

work that bugs him. Telegrams of protest 

have been sent to Darryl and Richard 

Zanuck about his plight Tom 

.Middleton. who plays in "PT 109. with 

" 

a good speaking part, is in the same 

boat because he is left out of the titles 

on the PT boat picture. Tom can't do 

anything because the picture is in 

circulation. Of course, in his case, he's 

a Princeton man playing in a flUn 

about a Harvard man. 

When someone in Hollywood today discusses 

•the new look are referring 

" 

to the financial balance sheets. Outside of 

BoxoFFicEs weekly Barometer figures, consulted 

for financial reports by Hollywood 

producers, and directors and stars, who 

have a stake in pictures, and with residual 

rights from television "runs" next in line, 

the town is looking to see how the "young 

turks," the independents' name-tag. are 

doing. 

Leading In Interest Is the Seven Arte' 

profit of $1,500,000 against a reported loss 

of $1,000,000 in its first year. 

The profit comes from "entertainmentdiversification 

with the portfolio In motion 

" 

picture, theatrical. TV. stage, and 

real estate properties, at various stages of 

development. These include such items as 

"No Strings." the $2,000,000 purchase from 

Richard Rodgcrs; "Mrs. Arris Goes to 

Paris.' by Paul Galileo: "This Property Is 

Condemned": a Tennessee Williams success. 

"The Night of the Iguana": ""The 

Hostage." by talented Irishman Brendan 

Bchan and Evelyn Waugh's "Decline and 

Fall." 

METRO GOLDWYN MAYER 

Emphasizing the growing Importance of 

revenue from records to support the budgete. 

Jack Jones, who sings the title tune 

PARAMOUNT 

Casting kicked off here for the Joe 1, 

vine-Paramount "The Carpetbaggers' w 

casting for the major female roles the fi: 

orcer of business. Edward Dmytryk will 

; 

rect. using 70mm Super Pana vision a! 

Technicolor ... To get some idea of I' 

types of roles in Jero' Lewis' "Who's Mli' 

ing the Store?" directed by Frank Taj.' 

lin. a look at the description of roles I 

released by the publicity office is helpt 

' 

Peggy Mondon is described as "h^fty a 

plays a lady wrestler. Isobel Elsom play:; 

dowager. Dick Wessell "outdoes" hum 

as the traffic cop victim of Jerry's m 

adventures, all without a single word 

dialog . 

of Stan Laurel ... a 

Joseph Lilley will compose the backgrou 

music ... As we move into some more I; 

casting we come to Dan Ocko who pU 

a lawyer Duning starts comp 

. 

ing the score . . . and the dubbing a 

scoring begins— all on "Who's Been Slei 

ing in My Bed?" ... In "Love With 

" 

Proper Stranger we have the only clos* 

of a San Antonio beauty on her legs, 

rest of the time in longshots. A Negro a 

cert pianist. Breland Rice, has been sigrfor 

a role in the picture. Japanese s 

" 

Nobu McCarthy does a "cameo role. R 

Ryan gete a feature part after hU celebi 

tion of 30 years as a Hollywood actor. 

WARNER BROS. 

Hanover, Lawrence. I 

. 

"Youngblood Hawke" casting inclu 

Donald Lawton. Ford Dunhlll. DIar 

Quinn and Sheila Condit. John Dahe 

Diana Sayer. Booth Colman and Ha 

Shermet. Mary 

Mary 

Astor. Pat 

John 

Cardi. Thel 

Emery. 

". 

ward Andrews and Robert Cleave 

" 

One has Richard Conte and Sam 

Smith and will go before the cameras 

New York on 26th Street A 75-f 

Mississippi riverboat of the 1870s will 

built on the sound stage at the lot. 

COLUMBIA 

"The Three Stooges Go Around 

World in a Daze " has signed most of 

crew for the wacky voyage. Fellow mem 

with the stooges is Jay Sheffield, and f« 

Inlne lead Joan Freeman Stan Mar 

lies checks on the lot to produce "PI 

boy" ... A new contribution to societj 

real Yum Yum tree has been designed 

plum and lavender by Fred Brisson. D» 

Swift and Dale Hennesy. Naturally. It 

have a formal unveiling with the hooj 

No such tree ever existed before 

MGM will release "Viva. Gringo! ac( 

drama starring John Ireland, which r 

In Spain July 15 under Roy Rowland's 

rcctlon. The story, based upon a novel 

Borden Chase. Is Mexican localed but 

be filmed against similar backurou 

along the Iberian peninsula. 

i 

Back at Rogers & Cowan 

lV 

LOS ANGELES— Milton Weiss who 

associated with Rogers & Cowan, pu 

relations consultants, some years ago, 

rejoined the firm. 

W.2 

BOXOFFICE June 17, 1

Exhibitors Gather 

At Albuquerque 

ALBUQUERQUE — Motion picture folk 

fiom over the state started gathering here 

for the 17th annual convention of the New 

Ivxexico Theatre Ass'n. Tuesday and 

Wednesday il8, 19 1, at the Hilton Hotel. 

Approximately 250 persons were expected 

for the annual event, back in Albuquerque 

this year after a two-year absence. 

This includes most of the 150 members 

of NMTA, their wives, plus Filmrow 

from Denver, Dallas and El Paso, 

officials 

suppliers and concession people. 

After registration Tuesday afternoon, 

there will be an evening cocktail party, 

buffet supper and dancing. 

Gov. Jack Campbell had originally been 

scheduled to speak at the Wednesday 

luncheon, but a conflict in dates caused 

cancellation of his talk. Instead, Albuquerque 

city commission chairman Archie 

Westfall will speak, according to Lou Avolio, 

city manager for Albuquerque Theatres, 

who is chairman of the convention. 

Business sessions and annual elections 

will occupy the afternoon. At the same 

ume, several exhibitors will participate in 

the "theatreman's golf tourney" at Albuquerque 

Country Club. 

Elmo Courtney, Clevis, is current president. 

A cocktail party, followed by a banquet, 

and dancing to McCoskey's Dixieland 

All-Stars will wrap up the conclave. New 

officers will be introduced at the banquet. 

A three-day all -expense paid vacation at 

Riviera Hotel in Las Vegas will be awarded 

to the lucky door prize ticket holder. 

Aiding Avolio in direction of the convention 

are two Albuquerque exhibitors 

Marlin Butler, manager of Tesuque Drivein 

and chairman of board, and Lou Gasparini, 

association vice-president, and 

manager of Pox Intermountain's new Winrock 

Theatre. 

Goulet, Morse Are Stars 

Of 'His and Hers?' Cast 

HOLLYWOOD—Broadway stars Robert 

joulet and Robert Morse head the cast 

)i "His and Hers?" new romantic comedy 

;et to go before the cameras in the early 

all. 

Henry Levin has been signed to direct, 

vith Sammy Cahn and Jimmy Van Heusen 

viiting an original musical score for the 

"andro S. Berman production. The original 

•itory and screenplay have been written by 

^. S. Allen and Harvey Bullock. 

Henry Orient' Huddle 

HOLLYWOOD—M. B. Paul, director of 

ihjtography, has been consulting with 

a nes Sullivan, art director, on the "World 

'f Henry Orient" to provide authentic 

laokground for a New York production, 

ie:ng shot in New York. 

Direct Photography 

HOLLYWOOD—Ernest Laszlo will direct 

hjtography on "4 for Texas," which 

iooert Aldrich will produce and direct. 

'i' en the same assignment on another 

V; rner Bros, picture. "My Fair Lady," 

Harry Stradling sr. 

a 

'College of Concessions' Highlight 

Of June 27 NAC, NCTA Conference 

SAN FRANCISCO— A "College of Concessions" 

will highlight the western regional 

concessions conference at the Sir 

Francis Drake Hotel June 27 as the National 

Ass'n of Concessionaires and Northern 

California Theatre Ass'n hold their 

first joint meeting here. Speakers, who will 

analyze all phases of concessions operations, 

will appear on the program as "professors" 

and "doctors," signifying their 

authoritative command of the subjects 

they will cover. 

The concessions session, which will occupy 

the entire afternoon, will present 

these speakers and subjects: 

John D. Reynolds, Castleberry's Food 

Co., Augusta, Ga., Foods That Tempt the 

Palate. 

H. E. Christman, Cretors & Co., Nashville, 

Importance of Quality in Popcorn. 

Al Jacobson, Crush International, Evanston. 

111., Beverages That Thrill and Chill. 

Larry Moyer, Concessions Wholesale 

Supply Co.. Portland, Candy Can Be King. 

Clifford Lorbeck, Server Sales, Milwaukee, 

Butter Is Better. 

Edward S. Redstone, Northeast Drivein 

Theatres, Boston, New Approaches to 

Future Profits in Drive-In Theatre Concessions. 

Many Improvements Made 

At Las Vegas Huntridge 

LAS VEGAS, NEV.—Lloyd Katz. vicepresident 

of the Nevada Theatre Corp.. 

pronounced the Huntridge Theatre as "the 

finest in the state" upon completion of its 

extensive renovation program early this 

month. 

Plush carpeting, remodeling of the large 

lobby, redesigning of the foyer, a new tile 

facade, newly paneled walls, new light fixtures, 

new restrooms and many other improvements 

made up the exciting renovation 

program. It was conceived, executed 

and supervised by R. Ashby Exkels. prominent 

San Francisco designer and decorator. 

WB Session in Frisco 

SAN FRANCISCO—Al Grubstick. western 

division manager for Warner Bros., 

and Ralph lanuzzi from the home office 

conducted a division conference Thursday 

through Saturday

2n1 

and 

. . Mr. 

. . The 

. 

'Peking' Slays al 300 

In Very Soft LA Week 

I/)S ANGELES This was a week when 

kius-ses could tx- described as "soft." 

though with new product coming In and 

Hollywood-Los Angeles due to get Its big 

crop of summer visitors, the outlook is 

fairly good. "Mockingbird' switched to a 

new locale and picked up business. "The 

Law" m Its original uncut French version 

did well at the Udo. Hard-ticket sales were 

constant. 

A>crooe l» IOC) 

55 Doyi mt r«kln« AA), 2nd wk 300 

- 

tirvrrly 

•^-.cfi, 

Cam

CONTACT YOUR AMERICAN - INTERNATIONAL EXCHANGE NOW! 

June 17, 1963 W-5

Cenfra l Cali forn ia Hem s 

Many Houses Upgrade 

Premises, Equipment 

Ta.k lîu.o. '.itcran art house manager, 

currently advertlsInK supervisor for 

UTC Theatres. Monterey, has really dolleduo 

the Golden Bough Cinema In Carmel. 

Employes all wear red Jackets, the lobby 

has been redecorated, and an attractive 

new poster case was Installed in front of 

the theatre. Lowery planned all the renovations. 

CoallnKa Drive-In has been remodeled. 

The entire fence has been painted as have 

thr reader board and name sign. The ramps 

have been repaired and floodlights placed 

uraund the entire fence and entrance area. 

The snack bar and projection booth have 

brill painted. Repaired for service are the 

.••mn'l merry-KO-round, miniature train and 

ferrls wheel. 

The candy counter at the Crystal Theatre. 

Salinas, has been enlarged. Included 

In the renovation Is the Installation of a 

n"w Coca-Cola high volume drink machine. 

Bobby Fredrlch.s. son of Beatrice Frodrlchs, 

operator of the Pla/a Theatre. Is 

sporting a new baby-blue Falcon. 

The Movie, intimate San Francisco art 

house, has a new name sign. New 35mm 

innchines were Installed by the Walter 

Preddy Co. Freddy also Installed 35mm'8 

Pat DeCenzles' "Oayety." 

at 

Al Cruz Is still busy "flxlng-up" his Rltz 

Theatre in Huron. The snack bar has been 

enlarged and a new Coke machine In.stalled. 

Still more painting is planned. Business 

at the Rltz. clased for several months before 

Cruz took over. Is steadily Increasing. 

The Klamath Theatre. Klamath, has 

been closed and converted into a church. 

This leaves Del Norte County with only 

the theatres in Crescent City. 

Bill Maclntire Is the new manager of 

the Fox. Salinas. He is moving to Salinas 

from Fresno, where he managed the Tower 

Theatre. 

Ken Mitchell. 20-yeBr Army career man. 

recently retired from the service and plans 

lo devote all his time to managing the 

()li)b

. 

(lerama 

. nia 

' 

' 

las Vegas Cinerama 

fill Be Built by Nace 

PHOENIX—Harry L. Nace jr. has acii-ed 

the Cinerama franchise for Las 

.1't;as, Nev., and will start building a 1,000- 

!îi Cinerama Theatre there as soon as a 

tion has been chosen. 

Nace Theatres, whose main offices are 

subui-ban Scottsdale in the Kachina 

erama Theatre building, has been opiCing 

in Arizona for 50 years, with 20 

êatres at present in addition to extensive 

1 estate holdings. 

There are at present 53 Cinerama thees 

in the U.S.," said Nace. "After a caresurvey. 

Las Vegas was chosen as the 

ical location for our second Cinerama 

,. (eration. Because of the success of Cinepresentations 

throughout the count' 

in every situation, and our own exjrience 

with our first Cinerama opening 

McCurtin, Okla. 

I the Kachina Cinerama Theatre in 

Bi,4ottsdale, I feel that Cinerama will do 

Ijiat talking pictures did in 1927, return 

?atres to their rightful places as the 

H:al point for wholesome family entersijnment." 

The opening attraction for Las Vegas 

will be selected from "The Wondlul 

World of the Brothers Grimm," 

"ow the West Was Won," "Mad. Mad, 

Jid, Mad World," which Cinerama now 

hs ready, or "The Greatest Story Ever 

lid," which has reached the final stages 

iiroduction with the completion of the 

o;door scenes at Moab, Utah. 

fHOENIX 

"Cleopatra" opening at the Paramount 

Theatre June 26 will benefit the State 

ital Health Ass'n. Two lucky people will 

the premiere as guests of Art Linkr 

by answering the question, "Why I 

it to see 'Cleopatra' on opening night." 

judges will be Fred Bachman, manof 

the Paramount Theatre: Bob Macell, 

state vice-president of the Mental 

1th Ass'n: James Spero, KUPD radio 

onality, and Larry Rummel, enterment 

writer for the Phoenix Gazette. 

ALBUQUERQUE 

Frontier Into 14th New Mexico City 

With Purchase of Tucumcari Units 

TUCUMCARI, N. M.—Another of the 

fast dwindling list of family-owned and 

operated independent theatres in America's 

smaller cities has been sold. Hurley Theatres, 

indoor house and a drive-in in this 

city of 8,000 will be taken over by Frontier 

Theatres of Dallas, starting July 1. 

No purchase price was given. This will 

be the 14th New Mexico city in which 

Frontier is operating. 

The changeover brings a note of nostalgia 

to residents of this community, who have 

known the Hurley family of exhibitors for 

50 continuous years. The family theatre 

operation began in 1913, when Mr. and 

Mrs. Arch Hmiey, his son Miles and 

daughter Lorleen moved to Tucumcari from 

"We stopped in Tucumcari because we 

didn't have money for train tickets any 

farther west," says Milas Hurley, present 

head of the firm. At that time, operating 

with one projector, shows were halted at 

the end of each reel while changeovers 

were made. 

Arch Hurley operated the projector, his 

wife Ola played the piano for background 

music, daughter Lorleen sold tickets and 

son Milas took tickets. 

Those early days were rough, Milas 

says. "One night dui-ing a sandstorm we 

had only two paid admissions. Another 

night, we had a flash flood, which resulted 

in a $2,200 loss to an automatic 

orchestra." 

In 1917, C. E. Hawkins went into partnership 

with the elder Hurley. At the time 

Hawkins operated one of the town's 13 

saloons. The partnership built the Princess, 

the first of three built by the Hui-leys. 

The Princess was gutted by fire in 1943 

when a picture called "The Avengers" 

was showing. Twenty years later, in 1962, 

fire again struck the theatre, closing it 

permanently. The picture showing at the 

time of the second fire was "Almost a Nasty 

Accident." 

In 1920, Hawkins sold his interest to 

Bassett Collins and F. W. Kirby, both of 

Tucumcari, but seven years later bought 

them out and the company went back into 

a complete family operation, which it has 

remained ever since. 

In 1935, a second house—the Odeon 

was built by the Hurleys. Arch Hurley retired 

from the business in 1946, selling 

his interest to son Milas. The elder Hurley 

died in 1956. In 1950, Milas added a 

500-car drive-in to the operation. 

And in his many years in the business, 

Milas Hurley can point with pride to many 

achievements. He was state chairman of 

the March of Dimes fund drives for several 

seasons, and was a founder and the 

first president of the New Mexico Theatre 

Owners Ass'n. He has also been active in 

service clubs, and in the business and 

ranching community of the city. 

Of the original four members of the Hurley 

family three of them are still in the 

community. The mother, Mrs. Ola Hurley, 

still lives here, and still plays the piano 

—although not for movies: the daughter, 

Lorleen mow Mrs. Lorleen MacMurray) is 

a teacher in the schools, and Milas is 

completing his many years as operator 

of the two theatres. 

Mr. and Mrs. Milas Hurley, however, 

are planning to move to Albuquerque 

shortly, to retire. 

CECO EXCLUSIVE! 

BAUER SELECTION 

16mm PROJECTOR 

5000 ft. capacity allows 2V2 

hrs. of uninterrupted stiowing. 

Light output with 2000 

lumens. Fills a Cinemascr 

screen over 40 ft. wide, 

speed synchronous motor. 

CAMERA EQUIPMENT CO., INC. 

. FIORIOA 51 EjsI lOth Ave lU 84604 ÎP^jP 

fx Intermountain Theatres, which just 

opened the plush 800-seat Fox Winrock 

T.Mtre here, is negotiating for some top 

»! actions to follow the current "Law- 

K(e of Arabia." Manager Louis Gasparini 

al Fox is trying to acquire the franchise 

ft Cinerama in the house, and is also 

dlj Ming for "Cleopatra." The house was 

«;tructed for installation of Cinerama 

Pij 'ctors at any time. 

E(t Andersen in 'A Global Aifair' 

[ DLLYWOOD—Em-opean star Elga And(s;n 

has been signed for one of the lead- 

JU roles in "A Global Affair," Hall Bart- 

Seven Arts Production starring Bob 

?. Along with her American film debut, 

ngned a contract for three extra films 

Seven Arts: Jack Arnold directs "A 

I' 

|tal Affair" which rolls this month at 

Jl. 

n 2 yeors for $5 D 

D Remittance 

senefine 

Enclosed 

' yeor for $3 

n 3 yeors for $7 

D Send Invoice 

THEATRE 

STREET ADDRESS 

TOWN ZONE STATE... 

NAME 

POSITION 

IJEDMKITHE NATIONAL FILM WEEKLY 52 issues a year 

825 Van Brunt Blvd., Konsas City 24, Mo. 

K OFFICE :: June 17, 1963

, 

, 

. . Localty 

PORTLAND 

kiiive 

"The annual Rom' Festival June 10-16 

brouKht thousands Into the city and 

thfatn- boxoffices a tilt . . . Nancy 

Kovack. accompanied by Columbia publicist 

Jim McMillan, was In town in behalf of 

•Jasoii and the Argonauts. 

With "C'Iropatra" making Its debut June 

26 with a benefit for the Parry Home for 

Children, the Paramount Theatre here is 

in the midst of a $50,000 renovation pro- 

Kram which Includes painting, repairs and 

redecorntliiK. plus the Installation of 

Norelco projectors for Todd-AO projection. 

Ampox stereo sound units and a new curved 

Todd-AO screen described by Ron Mesher. 

Paramount manager, as the largest curved 

screen In a conventional theatre In Portland. 

New costumes designed by Marian 

Flngold of Dance 6t Skate Mart, will be 

I— ARTOE DELUXE 

REPLACEMENT PARTS 

PEERLESS 

MAGNARC 

otiliv. Cofbcn Guid.. Port No 2J74, J7$1 2 *•) 

Po Clomp Shoe t Pin. Port No. 2369 

Poiiri.c CariMn Holder, Port No. 27SO, 2107 . 

M.goli.e Carbon Cuid», Port No. 2098 

Door Gloti. Port No LH-1i 

, 

Permon«nl Mognet, Port No J810 

Permanent Mogncf Holder. Port No 15315 

RtfLICTOR U 31 ]2" Arto« Deluxe 

, 

OTHER PARTS PRICES ON RIQUtST 

940 BELMONT AVE. CHICAGO 14 

worn by 12 usherettes, cashiers and concession 

attendants. Doormen will wear gold 

cutaway Jackets, tux shirt, tie and trousers. 

"SUMMERTLME Is Movletlme." a full 

picture page devoted to June. July and August 

releases, appeared In The Oregon 

Journals Monday Rose Festival edition. 

A brief story told of 35 pictures representing 

more than 11 distributing companies 

— all described as top vacation motion picture 

fare. Rex Hopkins, Fox-Evergreen 

manager, .spearheaded the idea. 

SEATTLE 

Morris Hunt, general manager of B. F. 

Shearer Theatres, died unexpectedly 

Sunday i9i of a heart attack. He was 

37. Survivors include his mother, Mrs. 

N E. Hunt and sister. Mrs. Helen Dawson. 

both of Bremerton, and a brother. J. T. 

Hunt of Sweetwater. Ore ... Ed Cruea, 

.Allied Artists manager, attended the recent 

district meeting in Denver. AA's "55 

Days at Peking" is due to open June 26 at 

the Blue Mouse, and booming business is 

anticipated. 

The five-story building housing Tacomas 

Music Box Theatre was destroyed by fire 

recently with an estimated loss of several 

hundred thousand dollars. About one 

hundred patrons were escorted from the 

burning structure, situated on South 

Ninth avenue near Broadway, shortly after 

the fire broke out at 6:15 p.m. The bla 

is believed to have started in the fan roo 

and was sucked into the other parts of tl 

building. In the spectacular fire, flam 

shot hundreds of feet into the sky and smo 

billowed over much of the city. The bull, 

ing. owned by Heniy A. Rhodes, Inc. h 

housed a theatre since its erection in 18£ 

It also contained other shops and offlw 

Hamrick Theatre Corp. of Seattle operate 

the Music Box. 

'Mouse' in Five Key Cities 

NEW YORK — "The Mouse on t 

Moon." which will have its first Americi 

opening at New York's Cinema I June ) 

has been booked in five additional k 

cities during July. Tlie cities and hous 

are: the Presidio, San Francisco: Esquli 

Chicago: Capri, Boston, MacArthur 

Washington. D.C.. and the Forum. Pitt 

burgh. Lopert Pictures is distributing 

the US 

"Madman of Manduras' to Crown 

HOLLYWOOI>—Worldwide dlstributii 

rights to "Madman of Manduras," featu 

film dealing with unusual and shockl: 

medical experiments on human beings, b 

not including those of the Hitler reglr 

where he biiitally used humans as I 

guinea pigs, has been acquired by N. 

Jacobs, president of Crown Intematlon. 

Jacobs acquii-ed "Madman" for U.S. dl 

tribution. last month, at which time 

inaugurated negotiations for worldwl 

rights. Release Is set for July 17. 

we remember for you... 

Diana Hyland portrays Mrs. Nonni 

Vincent Peale In UA's "The Norman VI 

cent Peale Story." 

exclusive with 

BOXOFFICE 

Nationaltf frftmn* . 

InHitth* 

BOXOFFICE :: June 17. \9t

' 

^ned 

, rs—The 

: business 

I 

. . . The 

. . . On 

. . The 

jrma' Wins Following 

[a Chicago Premiere 

CHICAGO— •lima La Douce" started its 

1 dwost premiere at the United Artists 

heat re with 225 per cent. Sturdy holdovers 

;i -ludcd "The List of Adrian Messenger" 

I tlie third week at the Roosevelt and 

Call Me Bwana" in the second week at 

h_- Woods. "The Balcony" did very well in 

.^ opening at the Carnegie on the near 

I I th side following six excellent weeks at 

1 Loop. 

(Averoge Is 100) 

ri— Bock to Nature (SR); The Naked Hills 

SR), 3rd wk 1 55 

3rnegie The Bolcony (Cont'l), moveover 170 

cago— Hud (Para), 3rd wk 1 50 

(Cont'l), ema David and Lisa 16th wk 130 

150 

nestage Lawrence ot Arabia (Col), 22nd wk. . 

quire In the Cool of the Doy (MGM), 3rd wk. 125 

icp—Mondo Cane (Times) 200 

Vickers— How the West Was Won (MGM- 

3inerama), 6th wk 50 

1 1 

onroe Young, Willing and Eager (Manson); 

The Passionate Demons (Manson) ] 25 

ientol 

QZO—The 

The Stripper (20th-Fox), 2nd wk 

Lovemoker (Trans-Lux), revival 

100 

155 

sevelt The List of Adrian Messenger (Univ), 

rd wk 75 

dd—55 Days at Peking (AA), 3rd wk 215 

e Lake 

— Landru 

Dr. No (UA), 3rd wk 

(Embossy) 

1 

125 

1 65 

(ed Artists— Irma La Douce (UA) 225 

n—No Exit (Zenith), 6th wk 00 

1 

oods—Call Me Bwana (UA), 2nd wk 175 

arid Playhouse— Not Tonight, Henry 165 

(SR), 3rd wk, 

riffids' a Good Drive-In Draw 

Slow Kansas City Week 

KANSAS CITY—The only new program 

f:Ted locally was the multiple booking of 

The Day of the Triffids" and "The 

ightened City" into four Fox neighborxid 

houses and the Crest, Riverside and 

jiilevard drive-ins. As has become ineasingly 

true of such bookings, the drive- 

far exceeded the indoor. Else- 

T;re, all programs either were holdovers 

reissues. 

Tammy 

Iiokside 

and the Doctor (Univ), 2nd wk. 260 

3ri—Closed temporarily. 

Dire How the West Wos Won (MGM- 

:inerama), 1 0th wk 125 

r.vay, Isis, Vista, Granoda and three drive- 

Day of the Triffids (AA); The Fright- 

City (AA) 125 

^The Girl With It the Golden Eyes (Kingsley); 

:andide (Union). 4th wk 110 

Fcmount The Man Who Knew Too Much 

The Trouble With Horry (Para), reissues. .115 

20—The 

IPoro); 

fN—The 

Ugly American (Univ), 2nd wk 145 

List of Adrian Messenger (Univ), 

!nd wk 

:on— Lawrence of Arabia (Col), 16th wk 

100 

100 

own Hud 2nd wk 185 

(Para), 

iffids' Bests Other 

dicmapolis Starters 

INDIANAPOLIS — Extremely humid 

vather has offset the beginning of sumn 

1 vacation for school kids as a factor in 

fs-run film business here, and trade genet: 

ly was slow. "Mutiny on the Bounty" 

P:ed its 12th and final week at the Indiia. 

and was followed June 12 by "How 

t.' West Was Won." 

C - The Stripper (20th-Fox), 2nd wk 90 

:— The Four Days Naples (MGM) 

El: of 110 

ts c- To Kill o Mockingbird (Univ), 2nd .115 

run 

Ir: a -Mutiny on the Bounty (MGM), 12th wk. 100 

K -The Ugly American 2nd wk 95 

(Univ), t s 

Li', s 

— The Day of the Triffids (AA), Payroll 

125 

Lowrenee of Arabia (Col), 10th wk 135 

"SELECT FOUNTAIN SYRUPS" 

DRINK DISPENSERS 

Select Drink Inc. 

Phone 

Evergreen 5-5935 

Johnston Asks Support 

For Revolutionaries 

ST. LOUIS—Americans have a revolutionary 

heritage and therefore should respect 

the upheavals prevalent today. Eric 

Johnston, president of the Motion Picture 

Association of America, said here today. In 

an address to about 10.000 Rotarians meeting 

here in a weeklong convention, Johnston 

said that Americans are descendants 

of the "proudest revolutionaries of all 

time." He stressed that Americans should 

respect the same revolutionary tendencies 

in others, emphasizing that only the 

"authentic revolutionary" deserved support. 

"If we shrink from the changes now going 

on. we'll be caught up and spun ashore 

by the tide of the 20th century." Johnston 

said. "We must stay ahead of the tide, for 

we can do much to insure that the craving 

for liberty is not submerged in the rush of 

this changing order." 

He went on to say that Americans must 

restrain the impulse to impose their way 

of life on peoples who have demanded 

change for the very reason that Americans 

wanted to decide themselves how to do 

things. 

The citizens of most of 47 nations formed 

since 1945 are the progeny of revolution. 

as are Americans, he said. None, even 

among those whose democratic fervor is 

subject to question, has been taken over 

by Communists. Johnston urged educational 

assistance and appropriate economic 

support for peoples currently undergoing 

revolutions. 

Departing from his prepared talk, he 

said the unity of the Western World in its 

opposition to Communism is being threatened 

by a rise of neutralism—a feeling 

that Communism is no longer a menace 

in the world today. 

False Arrest Suit Filed 

Against Stanley Durwood 

KANSAS CITY—Two law suits, each 

asking $101,000 in damages from Stanley 

H. Durwood. president of Durwood Theatres, 

were filed Wednesday (12) in the 

Jackson County circuit court by two members 

of projectionists local 170. The suits 

allege Durwood caused the two men to be 

falsely 

arrested. 

Plaintiffs Martin Stensaas and Billy 

Smith allege the arrests took place April 

4. 1962. and the charge later was dismissed 

in municipal court. Each plaintiff asks 

$1,000 actual damages and $100,000 punitive 

damages. The arrest allegedly arose 

from a name-calling incident outside the 

Empire Theatre in which Smith and Stensaas. 

who were at the scene, were charged 

with disturbing the peace. The plaintiffs' 

lawyer said a stranger in a motor car had 

actually done the name-calling and that 

his clients apparently were blamed. 

Members of local 170 have been picketing 

various Durwood theatres here since the 

strike started almost two years ago. 

Silent Movies at Gardens 

CHICAGO— Silent films starring Charlie 

Chaplin. Marie Dressier. Rudolph Valentino. 

Ben Turpin and Ramon Navarro were 

shown at the formal opening of the Roman 

Gardens at 1846 North Wells St. The theatre 

features a soda fountain and barbecue 

pit. It will operate from 7:00 p.m. to 1;00 

a.m. nightly except Mondays. 

ST. 

LOUIS 

Joe Ansell. longtime active member of Variety 

Tent 4, was honored at a lunchcon 

Friday (7i in the Chase Hotel. Entertainment 

was provided by Leonard Barr of 

the Playboy Club. The local tent has purchased 

a bus for use of the day nursery 

supported by the chapter. 

St. Louis members who attended the International 

Variety convention in Houston 

included Joe Simpkins. Harry Wald. Ed 

Dorsey. Bruce Hayward. Henry Hinkel. 

Saul Schmidt. Joe Keegan. Father Klyber 

and Ernie Browning ... At the $100-aplate 

charity boxing show sponsored by the 

Teamsters Joint Council 13 at the Khorossan 

Room, president Harold Gibbons announced 

that the Variety Club would share 

in this year's proceeds. Last year each of 

the participating charities received in excess 

of $8,000 apiece ... At their final 

meeting before summer vacation members 

of the Women's Variety Club installed 

a new slate of officiers—president. Marion 

Becker: first vice-president, Perri Moreno: 

second vice-president. Alice Dorsey: treasurer. 

Phyllis Hayward; secretary. Therese 

Shelton. and corresponding secretary, 

Wynne Goldman. 

F. T. Spencer, the Altec representative 

f.Tr the St. Louis area, was in New York 

City recently for briefing sessions on the 

latest developments in sound techniques. 

R. E. Pierce. Altec national operating 

manager, conferred at the local office . . . 

Vir-inia Schaper is taking over the Trojan 

Theatre. Troy, Mo., from Marvin Hand- 

. long Linn iMo.) Theatre was 

closed for the summer by Mildred Faith 

Lyric at Summersville. Mo., was 

closed June 5 until further notice. 

Bud Rose, AA publicity agent from Milwaukee, 

was in town Wednesday (12> for 

promotion of "55 Days at Peking." which 

opens at Loew's State on the 27th . . . Mr. 

and Mrs. Herman Tanner. Vandalia. were 

in town for the Rotary convention, at 

which Hollywood's Eric Johnston spoke 

the Row from Missouri were Marvin 

Handlong. Troy: Doc Lowe. Lebanon: 

Lindy Mitchum, Lilbourn. From Illinois 

were Mr. and Mrs. Robert Strauss. Benton: 

and Bernard Temborius. Breese. 

Mrs. Ed Arthur, wife of the president of 

Arthur Enterprises, will speak at the 

WOMPI installation dinner June 19 at the 

Flaming Pit on Chippewa. The WOMPIs 

had a luncheon date with two Kansas City 

WOMPIs who were the chairmen of th" 

1962 convention there—Mary Heueisen and 

Hazel LeNoir. The group met Saturday 

(151 at La Rorca's, 411 Lindell, to discuss 

plans for the convention to be held here 

in 1964. 

|

. Jerry 

. . Nancy 

CHICAGO 

DUly Wilder JK-nt word he had to call off 

his plans to be here for the openInK 

of "Irma La Douco" at the United Artists 

theatre He wants to Ret started on his 

next film, "nic Private Life of Sherlock 

Holmes" Lewis carried out a 

. 

jam-packed schedule of three days of stage 

appearances at neighborhood theatre openlnKs 

of "The Nutty Professor." 

Mary Peach and Sy Bartlett will Join 

Itock Hudson for the world premiere of 

"A GatherinK of EaKlcs " at the Roosevelt 

Theatre June 21. Hudson will lead a motorcade 

on State street and appear on the 

stage of the Roosevelt to salute the Air 

Force guests. News media Kuests. due here 

June 20. will be flown to Omaha for a tour 

of the Strategic Air Command headquarters 

there Kovack spent a few 

. 

days in town on behalf of "Jason and the 

Argonauts," due to open here this summer. 

John Thompson, Just back from a Nantucket 

holiday, escorted her on a series of 

publicity rounds Thompson also Is setting 

up a campaign for Ann-Margrcts visit 

In connection with "Bye Bye Birdie." 

"The Wonderful World of the Brothers 

(irlmm" opened m sdi-rtcd iieichborhood 

U« ARTOE DELUXE 


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KANSAS CITY 

Thf 1963 Fllmrow family picnic, put on 

by the Motion Picture Assn. will be 

nnumbtrcd for Its perfect weather, amone 

other thlng.s. Brmht sunshine with plenty 

of coolInK breezes and low humidity made 

ivirythlnK— from swimming to fishing to 

iMJi.s-.shoc pitching—seem like fun. Several 

.Mh.iii:..s had well-organized picnic 

,;)!.. ids. among them Columbia. MGM. 

jUih-Ko.x. Universal and United Artists. 

Columbia office manager Bill Jeffries was 

ficvn presiding at a charcoal barbecue, and 

Tom Bailey. MOM manager, did the honors 

for his staff. Two of the most determined 

worm-danglers observed were Bonnie 

Aumiller and Alna Nece. both of Columbia 

Alna caught two fish and a turtle, 

but threw them back. The Distributors' 

team claimed to have won the baseball 

game, but nobody seems to know what the 

final score was. The blue Plymouth was 

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. . movie 

Orleans Premiere 

Of'Ailic'onJulyiy 

NEW ORLEANS—"Toys in the Attic" 

ipiU be given a grandiose premiere here 

ûly 17 by United Ai-tists and Paramount 

Sulf Theatres at the latter's Saenger Thetre. 

Addie Addison, publicist in charge of 

urangements for UA, said "something endifferent 

in the way of a world 

jremiere is in the maneuvering stage." 

Cermit Carr, president of Paramount Gulf, 

ieclared the opening will be one of the 

)ig:gest events of the year for the New 

Dileans show business. 

Communication media representatives 

lom over the country will be brought 

it-re for the celebration, which probably 

be headed by Dean Martin and Yvette 

v:ll 

.Iimeaux, who star in the film, parts 

)I which were -shot here two months ago. 

Martin is particularly anxious to come 

)t cause he feels he proves himself more 

ii, actor in this picture than in any he 

us made to date," Addison said. "Gene 

fierney, who has an important role in 

he picture, may cut short a European 

np in order to take part in the premiere." 

Lillian Hellman, native Orleanan who 

iiote the stage play, is also expected to 

ttend. 

Visitors will be entertained in the French 

Juarter and be taken on a tour of the 

larden district, which is the setting for 

he film. Of course, a parade is slated, 

or that is something New Orleans likes 

^st. 

The film is scheduled to start its regular 

ua at the Saenger August 1. 

! Dpal McGhee Dies; Was 

' 

11 More Than a Year 

-crn Central Edition 

KANSAS CITY—Opal D. McGhee, 64, 

31- many years secretary to Hardy Hendren 

t United Film Service, died Thm-sday, 

lay 30, at St. Luke's Hospital where she 

ad been a patient for several months. 

McGhee underwent brain surgery allost 

Iiss 

a year ago and was in improved 

ealth for a short time, but her condition 

orsened and she was readmitted to the 

ospital. 

Miss McGhee had made plans to retire 

Jllowing the final transfer of United Film 

ervice to Motion Picture Advertising Servt. 

Inc.. of New Orleans, but she became 

1 while still taking care of details in conection 

with disposing of the building 

nd fixtures. An active member of WOMPI 

l.ile her health permitted, she attended 

1' WOMPI convention in Jacksonville, 

liu, in 1959 and was an outstanding 

crker on the Kansas City WOMPI club's 

naual Will Rogers collection at the drive- 

' 1 theatres. Survived by a sister and sev- 

"il brothers, Miss McGhee was buried in 

urdin. Mo., and services were from the 

1 irch there. 

)on Gates Vinita Manager 

J T Southwest Edition 

TNITA, OKLA.—Don Gates is the new 

; nager of the Center Theatre and the 

i iat Drive-In here for Video Theatres. 

a es came here from Albuquerque, N.M., 

ucceed Ed Swallow, who was transferred 

Cashing by the circuit. Cates has been 

by 'Video since 1955. 

Money-Making Shop Center Theafres 

Trigger Florida Building 'Boom' 

MIAMI— "Movie house attendance must 

be getting better than ever," according to 

Larry Birger, business editor of the Miami 

News. 

Birger's article continues: 

South Florida's enjoying at least a 

"pocket-size" boom in new theatre construction 

which, thus far, shows little signs of 

abating. 

The swing, though, is away from building 

king-size houses in downtown areas. Instead, 

they're rapidly going up in regional 

shopping centers from Miami to Orlando. 

But there's also been much refurbishing 

of older theatres in a determined effort by 

theatre operators to lure audiences away 

from the electronic eye of television. 

WOMETCO LEADS PARADE 

Leading the shopping plaza parade is 

Wometco Enterprises, whose first one at 

Pood Pair Pi-operties' 163rd Street Center 

touched off the theatre building boom. 

Success of the 163rd Street house—and 

Wometco says it's been very profitable—led 

the firm to build in Palm Springs, West 

Hollywood and to plan new theatres in 

Boca Raton and Orlando. 

Florida State Theatres, a late starter in 

the shopping center field, has just broken 

ground for Florida's first indoor twin theatre 

(two screens, one projection booth) in 

Orlando and is about to build in Sunnyland 

Plaza in South Dade. 

Smith Management of Boston, a newcomer 

to South Florida, has opened two new 

theatres—one in Cutler Ridge in South 

Dade, the other in Pompano. A third is 

contemplated in Sum-ise Shopping Center 

in Fort Lauderdale. 

And a Long Island operator. Town & 

Country Theatres, building a 999-seat house 

in Concord Plaza in southwest Dade, reportedly 

has plans for several more. 

But if new construction is booming, older, 

nonprofitable houses have come down almost 

as rapidly—or have been converted to other 

use. At least 12 theatres have gone that 

route in recent years. 

"It's the policy of all exhibitors to get rid 

of unprofitable operations," says one operator. 

"I wouldn't be at all surprised if more 

came down before we're finished." 

STRESS SHOPPING CENTERS 

The big change, though, has been the 

swing to construction of theatres in shop 

centers. As Harry Botwick, district manager 

for Florida State Theatres, explains: 

"People still want to go to the movies. 

But you must bring the theatres to where 

the people are." 

Shop plaza houses, according to Richard 

F. Wolfson, vice-president of Wometco, represents 

an enormous switch in thinking by 

exhibitors. 

"We used to think big, as if bigness was 

the answer . houses of 2,000 to 

2,500 seats in downtown areas," says Wolfson. 

"But rising costs and reduced attendance 

downtown finally changed our 

thinking and, I might add. for the better." 

In days past, exhibitors themselves put up 

all of the funds for a theatre, which sometime 

ran to $1 million for a top house in 

downtown areas. 

Now, under the Wometco shop center plan, 

first outlined at last fall's meeting at Miami 

Beach of the Theatre Owners of America, 

the plaza landlord puts up the building and 

supplies the air-conditioning. 

The theatres, no more than 1,000 seats, 

and without a balcony, are furnished and 

maintained by Wometco. 

Cost of a theatre, exclusive of the land, 

is figured at approximately $275,000, with 

Wometco funding around $50,000 for the 

seats, interiors and projection equipment. 

Wometco leases back the theatre, usually 

for 25 or 30 years. The lease generally runs 

12 per cent of the building's annual cost 

as a minimum guarantee as against an 8 

per cent rebate on admissions and 12 per 

cent on confections, whichever is higher. 

"Through sale and leaseback," says Wolfson, 

"both the landlord and theatre company 

benefit . . . Wometco. of course, by not 

having to make a tremendous outlay of 

cash." 

"We're not in the shopping center business, 

and the landlord's not in the theatre 

business," he insists. "Each can do a better 

job sticking to what he knows." 

It's to the advantage of both to have the 

theatre in the plaza. The theatre, of course, 

lures would-be shoppers to the other stores. 

The landlord gains by getting maximum use 

of his vast parking lot, brings additional 

traffic into the center. 

The exhibitor profits by picking up a percentage 

of traffic that's in the center to 

shop. Moreover, shopping centers primarily 

are located in the midst of the new suburbia—a 

natural location to find new business. 

With a $225,000 investment, the landlord 

is guaranteed 12 per cent of that yearly, or 

$27,000. But he's shooting for the higher 

percentage, of course, so both he and the 

exhibitor will go all out to increase attendance 

through special promotions, advertising, 

etc. 

Wolfson insists that Wometco will only 

build in first-class shopping centers, regional 

in size with guaranteed customer pull. But 

he also outlines reasons why the new shop 

plaza theatres have been a success— their 

lower cost of operation. For example: 

1. All are devoid of "gingerbread," with 

(Continued on page SE-5> 

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NEW ORLEANS 

S croup of film men eathcred at the International 

House on the 5th for cocktails 

and a luncheon to help F. F. Goodrow 

celebrate his 71st birthday. The parly 

was arranged by F. F.'s bosom friend Gaston 

Dureau, past president of Paramount 

Gulf Theatres That evening the men and 

their wives and a dozen or more guests 

gathered at the home of Goodrows daughter 

EdUh 'the Jack Poelmans III> for a 

surprise party. The big sport was an occasional 

dip In the Immense pool which 

the patio on the Poelmans spacious 

skirts 

grounds. Refreshments were served and 

the 71 -year-young Pappy received oodles 

of comic gifts. F. F. doesn't mind being 

called Pappy or Pops, handles endearingly 

used for years by his host of friends, but 

Flliiuiju.s Biiui Biuniniel draw.s the line 



CONTACTS 

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PICTURES 

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TUFCOLD 

First Surface 

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The 

Queen Feature Service. Ir;; 

Morris Ave., Phone Alpine 1-8665 

Birmingham 3, Alabama 

"Serving iho Sourfi Since 1913" 

at Grandpappy, despite the existence of 

eight grandchildren. 

The Rice at Crowley, a unit of Southern 

Amusement, was closed for renovations. 

Reopening was ticketed for Saturday il5' 

items conveyed by Herbert Mipro 

of Transway: Louis Maurin closed the Joy 

in Gramercy. Maurin's other operations 

are in Laplace and Reserve . Locke 

in Jackson, Ala., closed for a short time, 

was reopened by M. A. Connett . . . The 

El Rancho Drive-In at DeRidder resumed 

fuUtime operation. The owner is Percy 

Dupli-ssey . . . Back on full weeks schedules 

are the theatres in Foley and Fairhope. 

Ala., recently taken over by M. A. Connett 

and F. T. McLendon. They formerly 

were operated by Martin Theatres . . . Paul 

Mipro. chief of the Transway accounting 

department, and his family hied to Lake 

Pontchartrain's North Shore on a two-week 

vacation. 

I'lilldrcn 

in .school-closing activities. 

Bill llames. Continental Films southlastern 

representative, returned to Atliinta 

after a visit here of several days in 

bihftlf of "David and Lisa," which was 

.showing at a number of neighborhood theatres 

and drive-ins after a highly sucri'.s.sful 

.seven-week run at the Peacock 

ait show ca.se. Other Continental films curiiMl 

lure arc "The Wrong Arm of the 

Law" at the Peacock and "The Balcony" 

ai thr National. 

Aside to Don Kay. boss of Don Kay EniiipiiNcs: 

Sorry for the omi.s.slon of your 

name 111 the list of lx).s,se,s who attended tlie 

I 

WOMPI luncheon We apologize . 

Ileal motion i)icture critics are shower- 

mt: Patilelii Neul with flowery expressions 

1(11 her performance In "Hud." showing 

Dwyer. Gulf 

al l.iu \vs Stale here 

.SI at IS Tlieatres booker, and family were 

In If from McComb. Ml.s.s . over the week- 

visiting relatives. 

.MOM'* "Nervo-Rama." consisting of 

two blood-cuidllng. fiendish features, 

"Werewolf in a Girl's Dormitory" and "Co 

'. 

ridors of Blood," played day and date 

the Aereon. Algiers Dnvc-In. Colosseuji 

Do Drive-In. Clalxjn. Dreamland, Glol 

Gordon iWestwegoi. Jeff Drive-In. Ma. 

rero Drive-In. Napoleon. Nola and Tigcj 

Blue Ribbon Pictures, headed by Geoni 

Pabst and Alex Maillho. is handling tl| 

honor package in the New Orleans ai' 

Memphis territories. 

Ruth Cook. Warner billing clerk. Kx' 

off one week for relaxation at the Cook' 

summer camp at Lake Catherine. A groi 

of fellow workers planned to drop in (I 

Ruth and her husband Whitey for a spUu 

in the lake and feast on seafood. Ruth ail 

Whitey are known as "the world's be* 

party-throwers. 

i 

David Woolner of Woolner Bros Pul 

tures was on a trek to Denver to procu; 

playing time for Woolner-Kay's dual b, 

consisting of "Naughty New Orleans ati 

"Swamp Women." The Woolner Bro 

headquarters here was sizzling with exciU 

ment over the stream of boxoffice npor 

on "Hercules and the Captive W 

from 73 theatres in Louisiana. Mi.^ 

western Florida and southwest A. 

The ambitious saturation is a 

breaker in the deep south. Twen' 

of the 73 theatres are in the Grea 

F. F. Goodrow has procured Renaissance 

I-ilms' 'The Day the Earth Froze" for dismbutlon 

in the New Orleans territory. The 

film is described as the first color-scope 

production to be filmed in Finland 

Orleans area. Worthy of observatiu: 

Shirley Egan. a parttime employe in the 

FJxhibitors Poster Exchange accounting department, 

privilege extended Woolners to lau: 

proudly saw two daughters pro- 

summer festival of a dozen or so r. 

moted with honors at the Mater Dolorosa first-run shows with simultaneou.- 

.School. Sharon advanced to the fifth grade ing time throughout New Orleans Tl 

and received the Gold Star certificate plus movie was backed by a far-flung 

a half dozen medals. Shirley said. "At the paper and TV advertising. 

graduation exercises Sharon looked like 

a five-star general all decked out in medals." 

Pat Boone and his troupe appeared o 

The oldest daughter Shelley was an the stage of the Saenger three times dall 

eighth grade graduate. Her teacher. Sister on the 15lh and 16th for the opening ( 

Agnes, also taught the eighth graders at "The Main Attraction." in which Boor 

the time mamma Shirley graduated. 

plays a dramatic role Boehlfc 

was 

LaRouge is back at the office on relief . . 

to Minnesota to visit relatives . . . Clyc 

Dalgle. Paramount office manager, and h 

Exhibitors here on a round of buying 

and booking included Bill and Mrs. Butterfiild 

of the Lake Drive-In. Pascagoula: 

John Luster. Page Amusement. Nalchitoclu's: 

Prank Olah jr.. Star. Albany: M. A. 

CotiiU'lt. Connett Theatres. Newton. Miss.; family left for a vacation at Fort Walto 

Jo.seph Barcelona. Reglna. Baton Rouge, beach . Bennen. MGM division in«ii 

and Phillip Sallcs of the Star and Park ager. confen-ed with H. A. Arata and h 

Dilve-In. Covington, La. It was a small staff at the local exchange for four day 

>;roup. but many exhibitors stayed home to 

iiaitlclpate with their children or grand- 

Yorkin, Lear Purchase 

Rights to Faulk's Book 

j 

i 

HOLLYWOOD -Bud Yorkin and Noi 

man Lear of Tandem Productions have « 

quired screen rights to an autoblomanluci 

book now being written by Johr 

Faulk. Texas-born TV star whe 

black-listing for six years and wo: 

500.000 Judgment for libel. The book d< 

tailing Faulks life, career and trial, wl 

be published by Simon & Schuster iii J«r 

uary 1964. 

Humorist Faulk built a large TV 

Ing In New York with his folksy 

style, when early In 1956 he was i; 

of his livelihood. On June 18 of tl 

and various individuals chargiii 

with lesponsibility for having hlm^Jj 

In 1962. Faulk won a New York supfl 

In damages. His attorney was Louis NW 

WBs "Act One" will .star George Hamll 

ton as Moss Hart and Jn.son Robard." )r « 

George S, Kaufman. 

Ê-2

i 

1 

\ INTERNATIONAL 

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« SAIIJUR^ 

Starring TOSHIRO MIFUNE 

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production in TOHOSCOPE^^^^^^^ 


r-Ak .A/so Available- -^ , 

THE BAD SLEEP WELL 

^ 

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NEW YORK 

1501 BROADWAY 

NEW YORK 36 

NEW YORK 

LO 3-5258

JACKSONVILLE 

Urrman B. Meiselman, owner of the 

MeLvlman circuit, came in from his 

Cliirlottc. N C. home to personally supervise 

the openinK of his new Fox Drlve-In 

Friday evenln« i7>. Equipped to serve 1.000 

cars, the Fox features a massive "light 

wall" of masonry which prevents the headlights 

of incoming cars from shining into 

the ramp ana. The opening program featured 

the second local run of "Miracle of 

the White Stallions" two days behind the 

opening of the same motion picture at the 

suburban Edgewood Theatre. The theatres 

are about four miles apart, at the west 

.side of town. The new Fox is under the 

management of Joe Kelly. 

Walt Meier, manager of the downtown 

Florida, and team members of the Florida 

State Theatres staff arc planning a series 

of public appearances for Jerry Lewis, who 

Is scheduled to be here June 25 for the 

Florida's opening of his newest screen 

vehicle. "The Nutty Professor." Lewis rates 

along with Elvis Presley as a favorite with 

local film fans. 

Elvln Pratl, lATSE projectionist who 

was on duty In the projection booth of the 

downtown Imperial Theatre on its opening 

day In 1914. has bounced back into 

good health after a recent heart attack. 

Fllmrow visitors Included Ignazio "Iggy" 

Carbonnel, owner of the Strand Theatre. 

Key West: Jerry and Louie Gold, partners 

In Oold-Dobrow Theatres of Pahokee In 

the Everglades: Eddie Stern, film buyer 

for Wometco Enterprises. Miami: Herman 

B Meiselman. Meiselman circuit, Charlotte, 

N. C: S. O. Jenkins, Brunswick. 

Ob.: Thomas L. Hyde, general manager. 

Kent Theatres. Vero Beach: Bill Cumbaa 

and Dick Eason. MCM Theatres. Leesburg 

and John Mackes. Madison Drlve-In. 

Madl.son. 

Monica McC'ormlck. Universal office 

worki-r. left here to vacation with friends 

and relatives in the Middle West . . . Mike 

S«"ravo. Warner Bros, .salesman, embarked 

on a lengthy field trip to south Florida . . . 

Alice Mnytjerry has resigned from the Columbia 

staff under the press of duties at 

home Dunbar "Dunny " Morrow. 

lATHE stage manager at the Florida, is 

ristlng at home following a period of hospitalization. 

The nrwnit unit In the Kent Theatres 

circuit, located outside the city limits of 

west Jacksonville, has been named the 

i

; 'We 

: F;('ntial 

' 

e 

' 

'o 

. . Deepest 

. . Red 

. . . Sarah 

. . Chester 

. . 

Joney-Making Houses 

Boom' 

(Continued from page SE-1) 

''rigger Fla. 

; use of paint virtually nonexistent. Inad, 

tile and formica are used wherever 

I'ssible. 

All are designed functionally, for in- 

(pensive maintenance. 

3. Turnstiles have taken the place of doorli. 

Ushers have been eliminated since thej-es 

are better lighted, seat fabrics are 

Ight so that moviegoers can find their way 

I'Jiout the need of the man with the flash- 

Iht. 

'How is business?" Wolfson was asked. 

I'Movie attendance, taken as a whole, is 

,' he answered. "We're up about 10 per 

'xt over a year ago with the new theatres 

nging a percentage of the gains." 

A'ometco and others, while specializing in 

' plaza theatres, aren't forsaking older 

pj-ses. 

won't remodel unless an area has the 

to come back," says Wolfson, "but 

a Dhe same time we have theatres in 

a Wished districts that are doing quite 

: »ll and need constant attention." 

\bove all. he emphasizes that Wometco 

iuioceeding with extreme caution into new 

aas. 

There are signs that the boom is being 

ordone," Wolfson asserts. "The move to 

siurbia is slowing. We certainly will not 

g into an area with an expectation of 

gv.th in the hope that people eventually 

«1 get there." 

md. in the final analysis, Wolfson points 

0*: 

The real success of the theatre business 

d'Ends primarily on the product supplied 

t

as 

WTVJ 

comes 

Industry Leader Mitchell Wolfson 

Cited as Dade's 'Outstanding Man 

MIAMI - Milchfll Wolfsor\. civic and 

ss liader and head of the Womctco 

th(atre and TV 

chain. and Mrs. 

Jeanne Levey, pioneer 

promoter of the 

nations first research 

center for 

Parkinsons disease, 

have been named 

Dades outstanding 

man and woman. 

Twenty-nine pers-^ns 

had been nominated 

for the honor 

Mitrhrll Wolfson 

on the basis of their 

contributions to the 

county's civic or community betteiment. 

without pay or political gain. 

Wolfson. who launched a Miami real 

estate career with $1,000 of which half 

belon

: 

lend 

. . Other 

. . Virginia 

. . 

lUiami Beach Group 

l)pens Art Theatre 

MIAMI BEACH—A new motion picture 

uatre. the Pine Arts, opened June 13 at 

tt and Collins avenues. The new house 

leeializing in imported art films has a 

iiited-seat capacity of 280. following a 

of smaller art theatres currently the 

t igue in many metropolitan areas. 

f. Bernard D. Rose is president of the new 

eatre organization, with Al Peterson as 

neral manager. The group has hopes of, 

,;'this venture is successful, opening similar 

;;iiises all along the South Florida coast. 

( The new theatre was opened with "Tales 

i{ Paris," which previewed for the benefit 

the Deeds Club Charity Fund for 

tlnotionally Disturbed Children on June 12. 

'liami's Margo Carpenter 

7ins Warner Bros. Pact 

MIAMI—Margo Carpenter was 15, a 

(t.Mleader at Southwest Miami High, and 

;e didn't believe it when they told her 

should be in show business. 

Today Margo knows the offer 

IB 

was made 

earnest. She's become a protege of 

mtington Hartford, she's been incorpors-il 

and has a five-year contract which 

g.irantees her expenses, salary and inin 

the art of show business. 

I'uction Wargo, daughter of Mr. and Mrs. Ken- 

^h Carpenter, 8220 SW 58th St., is 18 

^\ graduated from high school and she's 

ing in New York where she stands on 

threshold of a career in 

\ 

the theatre, 

;vision and movies. 

i',s't was three years ago that Marion Pols 

of Central Casting Bureau first saw 

Nrgo leading the cheering section at a 

Srihwestern High basketball game. Marie 

talked to the girl and told her she had 

ti makings of an actress. 

largo turned up her puggish nose and 

Piuptly forgot about it. Marion was persitnt. 

She talked to Margo's mother, ex- 

Pîned the offer was on the up-and-up. 

Wr-ô became interested. 

he's had roles in Coconut Grove Play- 

*>e productions like "Take Me Along," 

V Bye Birdie" and "Damn Yankees." 

•go's made TV commercials. 'Welliplined 

and obedient, the girl has fol- 

;d Marion's advice, even attending the 

;ical comedy course at the University 

QfHiami. 

fme the longshot chance. Hartford was 

1'- for a fresh young girl who had the 

ities and desire to be an actress, 

and Margo took off for New York 

iirences. 

-\ ndicate was formed and the con- 

-ned. The lawyer who drew up the 

IS Aaron Prosch, also attorney for 

-11 ird Burton, Rex Harrison and Princess 

^litaiet. Allan Delynn, Hartford's busi- 

"e associate, is a member of the syndi- 

So is Marian. 

!'s living in a New York East Side 

ment, studying drama, voice, speech, 

and dance. Peter DeGennaro, Perry 

I's choreographer, is one of her in- 

ôrs. 

•tford and Delynn will push Margo 

slowly. She's going to do some TV 

lercials and they want to send her 

irope where she can break into the 

s through foreign films. She has a 

ict with 'Warner Bros. 

Robbery, Tornado Greet 

New Manager B. T. Haley 

LAURINBURG, N. C—Adversity wasted 

no time in testing B. T. Haley when he 

went to work as the new manager of H. B. 

Meiselman Theatres' Flamingo Drive-In. 

His first night was a Saturday and on 

that night the drive-in was robbed. Then 

on Tuesday afternoon, tornadic winds 

toppled the screen and 60 feet of wall 

around the ramp area. 

The Acme Steeplejack Service of Payetteville 

had refinished and painted the 

screen shortly before the storm. Now 

Haley has the same company busy constructing 

a new screen that will be designed 

to withstand winds of greater force 

than the one which leveled the old screen. 

Haley described the new screen as consisting 

of 4x8 asbestos sheets, factory 

painted, with the face 40x50 feet. The 

screen is mounted on 65 -foot poles from 

Gulf, N. C, sunk six feet with two yards 

of cement per pole. 

All braces for the face 

of the screen and poles are bolted. 

Haley said that this was the second 

drive-in he has lost to storms. The other 

was in Texas, when Hurricane Carla came 

through a few years ago. It also was the 

second blowdown for the Flamingo screen, 

the first occurring just a year ago. 

Two Canadian Films 

To Cannes Festival 

From Canadian Edition 

MONTREAL — Two locally produced 

films will be shown in the Cannes Film 

Festival. 

One is "Pour la suite de monde," produced 

in collaboration with the CBS by 

National Film Board's Pierre Perrault, 

Michel Brault, Marcel Carrier and Fernand 

Dansereau. 

The other entry is "Seul ou avec d'autres," 

produced by the University of Montreal's 

General Student Ass'n. 

There will be a showing of Canadian 

films in conjunction with the fourth 

Montreal International Film Festival August 

2-11. A jury of seven will select one 

of the entries for the Grand Prix award 

as the best Canadian film of the year and 

$500. 

Up to five special prizes will be awarded 

for other Canadian films of merit, each 

with $200. 

Entries will be confined to films made 

in Canada since June 1. 1962, in French 

or English. 

Dick Van Dyke Praised 

By Senate of Illinois 

From Central Edition 

SPRINGFIELD — Dick Van Dyke, who 

stars in Columbia's "Bye Bye Birdie," has 

been praised by a state senate resolution 

for his "spontaneous contributions to civic 

and community affairs and his unselfish 

service and warm fellowship in pursuing 

his chosen profession with honor and 

distinction." 

The native of Danville, 111., received the 

senate's "highest praise and humble thanks 

for his meritorious service to the people of 

the state of Illinois . . . (this resolution) 

shall be a token of the appreciation that 

the people of Illinois hold for him." 

CHARLOTTE 

garney Slaughter, Paramount salesman, 

and his wife Virginia went to Greensboro 

to attend commencement ceremonies 

at the 'Woman's College of the University 

of North Carolina. Their daughter Carole 

was president of the graduating class and 

was voted as one of the 22 outstanding 

seniors. 

Our sympathy to Howard McNally, former 

president of Theatre Owners of North 

and South Carolina, whose son David, 18, 

died Monday (3). 

James Davis, Cookville, Tenn., has been 

appointed to cover the Carolinas for Romar-Vide 

Co. . Dare Syrup 

Manufactm-ies has built a plant in Greensboro 

to serve Carolina theatres. John H. 

Tasker is the Virginia Dare president . 

Margaret Brown, MGM, is spending a week 

in Monroe with her daughter and son-inlaw, 

Martha and Bevard 'Walden. Margaret 

went especially to welcome her new grandson. 

FiUnrow vacationers include Mildred 

Hoover, Paramount, at home: Amalie 

Gantt, Howco Productions, Myrtle Beach, 

S.C: Betty Beatty and family, to their cottage 

at Windy Hill Beach, S.C, where they 

were joined by her sister Jean and family 

from Birmingham . . . "Cleopatra" will 

open at the Dilworth June 26. 

Charlotte WOMPIs celebrated the tenth 

anniversary of the founding of WOMPI at 

the May luncheon held at Delmonico's. Thelma 

Culp, Warner Bros., was in charge of 

the program and reviewed WOMPI history. 

Clarinda Craig, service chairman, reported 

the completion of 55 wash mitts, representing 

30 hours of service, for the Rehabilitation 

Hospital. Also, a program was 

presented to the patients at the hospital 

with WOMPI Rose Hutton, Marion Childers 

and Mack Wess among the entertainers 

. WOMPI activities for the 

month include a rummage sale and spaghetti 

supper. Installation of new officers 

will be held Saturday i22) at the Freedom 

Village 

Stork restaurant. 

Exhibitors on Filmrow included Harry 

Cooke, Mount Olive; Jack Puller, Columbia. 

S.C; Hugh Smart, High Point; Charles 

Abercrombie, Durham; Charles Uttley, 

Aiken, S.C; Ken Benfield, Valdese, and 

Willie 

Sams. Statesville. 

George Cukor to USC 

From Western Edition 

HOLLYWOOD—George Cukor will play 

a role as a real Hollywood director when he 

goes before the cameras for the cinema department 

students at University of Southern 

California. To demonstrate how a director 

works, Cukor will play himself on 

a USC sound stage as he directs a young 

couple in a scene from "The Voice of the 

Turtle." 

BOOKING SERVICE! 

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PFFICE June 17, 1963 

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MEMPHIS 

•The MfmphU premiere of •Cleopatra." 

26 at Crosstown Theatre. 

optniiiK Juiit' 

be sponsored by the Memphis Orchestral 

will 

Society Seats for the premiere are 

$12 50. $10 and $8 Marguerite Piazza, former 

Metropolitan opera star and wellknown 

Memphis citizen, hopes to raise 

EASY COME 

There's 

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More where 

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If thor'j your phjiowphy, thot's your busin«f, 

but. if getting bujincsj kecpj you on 

the go, take our tip, from others' costly 

opericnce, check your seating Often, it 

mokes the difference between red and block 

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DISTRIBUTORS 

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tjbrlo 

$10,000 for the Symphony orchestra with 

the ticket sales. 

Richard L. Ushtman. executive vicepresident 

of Malco Theatres, returned from 

Washington where he was called by President 

Kennedy to confer about desegregation 

of theatres in Memphis and this area. 

Lightman said the President had praise 

for Memphis' "remarkable progress" in 

voluntarily desegregating facilities. Theatres 

were quietly desegregated here some weeks 

ago. 

"Shh!" films are returning to Memphis. 

Six silent films, including "Blood and 

Sand." with Rudolph Valentino, opened 

June 12 at Southweslern's adult education 

center . 

Ann Hutchins. State. Corning. 

Ark.; Louise Mask. Luez. Bolivar: 

Leon Hoffnagle. Commonwealth. Kansas 

City. Mo., and Norman Delaney. 20th Centuiy-Fox 

explolteer from St. Louis, were 

among out-of-towners with business on 

Filmrow. 

Press Praises Fort Worth 

Palace Change to 70inm 

Frjm Southwest Ed.t.on 

FORT WORTH — Announcement that 

•Interstate will install at the Palace a 

screen for the showing of the spectacular 

70mm films ... the big widescreen that 

almost embraces you on all sides. 

•This investment for the benefit of Fort 

Worth neighboring theatregoers adds another 

major attraction to our entertainment 

scene . that will bring many 

visitors into Fort Worth. 

•We hope the theatre business continues 

to prosper and justify this kind of faith 

In the Fort Worth community and area." 

The Palace will open as a 70mm theatre 

June 26 when it opens with 'Cleopatra." 

the 20th Century-Fox spectacular and 

costliest motion picture ever made. James 

Gillespie. 20th-Fox man here, said the probable 

top price here will be $3.30. 

Howard Yarbrough. who has been with 

Interstate Theatres for 27 years, is the 

new manager at the Palace. He succeeds 

Charles E. Carden. who resigned recently 

to start a stock market analysis chart 

syndicated In several newspapers. 

Boothman, Banker Acquire 

EUettsville. Ind.. Airer 

F..,m Crnlr.ll f.l.I. " 

ELLETTSVILLE. IND. — The Sundown 

Drive-In has been purchased by L Derrell 

Weaver, a proJi>ctlonlst. and Richard 

Adams, official of the Bloomlngton National 

Bank. Weaver is also a Justice of 

peace and a former state director of labor 

He has been a boothman at the alrer for 

the last two years. 

Weaver and Adams purchased the drive 

m from Mr. and Mrs. James Cramer, who 

started the theatre 15 years ago. 

Tammy' and 'Hud' 

200 Each in Memphis 

ME.MPHIS --Hud did 200 per cenlt 

average business the opening week 

Plaza Theatre. "Tammy and the Docti 

did the same thing at Warner. Elsewhibusiness 

was on the quiet side, except 

•The Stripper' at 120 at the Palace. 

A.eroge Is 1001 

Crosstown Lowren

i. 

le Capri, and James O. McKenna. Circle 

i.ri Tulsa, Tulsa; Mr. and Mrs. C. G. 

.hnson. Rex, Sentinel: Bill Slepka, Crys- 

and Jewel, Okemah, and Charles Smith, 

(iiral at Wynnewood ... J. Doyle Oliver. 

'10 recently acquired the AUred Theatre 

I Pryor, was in with Eddie Reyna, who 

.(es his buying and booking. Eddie is with 

lels Theatres of Victoria, Tex. From 

lillas were Tom McKean, former Paranmt 

salesman, now with Parade Pictures, 

il 

. Louis 

\0KLAHOMA Cin 

|ina "Grandma" Milner, cashier at Screen 

Guide, was a busy person on a recent 

leekend when her only brother, B. A. Turand 

wife of Grand Prairie, Tex., 

iopped for a visit on the way to Springile. 

Ark., for a vacation. Nina's daughter 

id husband, the Bill Harmons of Stillater, 

and six children joined the gatherg, 

Nina spent most of Sunday in the 

.tchen, and was all tuckered out the fol- 

,wing day. Her last "telling age" was 39 

Scott of the Screen Guild staff 

lent several days with relatives at Ten- 

:iler lake in the eastern part of the state, 

iiing some fishing. 

iSeen on Filmrow recently were Homer C. 

nes and projectionist Raymond Bickel. 

alto and Alva Drive-In, Alva: George 

nnings, 51 at Comanche: Eddie Jones of 

;r. Glen Fannin, Embassy Pictures. 

Ray Smith, who reopened the Pix Thei-r 

at Wewoka recently, has closed the 

t?;itre and now is operating the theatre 

1 Beaver on a lease from Betty Parker, 

\iii took over after her grandmother, Mrs. 

V L. McArthur, died several months ago. 

Ihel Boyter is doing the buying and booki; 

for the Beaver. 

Raymond "Pat" Patton did a lot of work 

c his Hollis Drive-In theatre since he 

csed it last fall and he had it in spick 

ad span shape when he reopened it recifly. 

Pat also operates the La Vista 

Itatre in Hollis and has another theat, 

the Watt, which has been closed for 

t' past few years. He had planned to re- 

0':i the Watt last fall during the cotton 

b'vest season, but the harvesting was 

amt 30 days late and most of the migrant 

^îcan labor had left the county then, 

al the cotton picking machines moved in. 

Irectors Groups Elect 

fri Western Edition 

-OS ANGELES — John Clark Bowman 

h; been elected chairman of the assistant 

fcotors council, and Richard Bennett 

*; re-elected chairman of associate dirt: 

irs-stage managers council, DGA presidi 

George Sidney announced. Also 

I 

el: ed to the assistant council were Bruce 

Flier jr., first vice-chairman; Roy Gosa, 

second vice-chairman; Henry Brill, 

er Coblenz, secretary. 

•ns Down Re-Election 

A'estern 

Edition 

a|'' tary-treasurer. Elected by the as- 

"^ 

tes were Clay Daniel, vice-chairman; 

OS ANGELES—Elmer Ellsworth, busiepresentative 

of Local 705, currently 

1 ileting his third term in office, will not 

)t re-election. Candidates for the post 

Jill Howard, Bill Edwards and Fi-ank 

Kl-tS, 

NANCY IN TEXAS—Nancy Kovack, feminine star of 

"Jason and the Argonauts," 

was feted at a iuncheon in Dallas durin? her tour of Texas in behalf of 

her picture. Left to right are: James O, Cherry, city manager for Interstate circuit 

in Dallas; Joe Jackson, head booker; Francis Barr, director of advertising and 

publicity for Interstate: William E, Mitchell, vice-president of Texas Consolidated 

Theatres; Miss Kovack; William O'Donnell, president of Cinema Art 

Theatres, and Jack Judd. southwestern division sales manager for Columbia 

Pictures. 

Jerry Gets Texas Hat 

For 'Professor' Tour 

EL PASO — Joan Quarm, Herald-Post 

entertainment reporter, related that "flying 

to Houston with actor Jerry Lewis was 

1 I 

^f^^f^Mm-' 

When Jerry Lewis stepped off his 

chartered plane at El Paso, which 

stopped to refuel, John Paxton. right. 

Interstate manager at the Border city, 

presented the comedian a western hat. 

At left is Bill Chambers. El Paso Plaza 

manager. Paxton. Joan Quarm of the 

El Paso Herald-Post and Raymond 

WiUie. Interstate-Texas Consolidated 

executive, made the El Paso-Houston 

hop with Lewis. 

high on my list of things least likely to 

happen—but it did." Lewis' first stop on 

a 46-day tour of the country in behalf of 

his "The Nutty Professor" was at the local 

airport, a refueling stop for his chartered 

plane after a takeoff at Hollywood. 

Raymond Willie, vice-president of Interstate-Texas 

Consolidated Theatres, flew 

here from Dallas, and with John D. Paxton, 

local manager for the circuit, and Miss 

Quarm flew on to Houston with the comedian. 

Paxton presented Jerry a beautiful 

western style Stetson. 

"Lewis' work schedule is frightening," 

Miss Quarm said. "He crammed the time 

before dinner with tapes, radio and television 

appearances, gag series and charities." 

Denis Sanders directs UA's "The Norman 

Vincent Peale Story." 

Bill Turk Appointed 

UTOO Treasurer 

OKLAHOMA CITY—Claude Motley resigned 

as treasurer of the United Tlieatre 

O.vners of Oklahoma and the Panhandle of 

Texas, and the board elected Bill Turk, district 

manager for Video Independent Theatres, 

to succeed him. 

Fern Rice will continue as assistant 

treasurer. 

Prank Rule, new manager for United 

Artists here, was present. He recalled he 

worked in this territory for many years as 

a Paramount employe. 

The list of school activities which hurt 

t'-ie theatre business was gone over, but no 

one had any idea what could be done about 

them. 

The next board session will be held September 

9. when the recently elected officers, 

who will take over July 1, will be 

installed. 

Following the meeting, the board members 

went to the Variety Club screening 

room to see some trailers on upcoming 

product, and "The Nutty Professor." 

Present were president Johnny Jones, 

chairman Glen Thompson, Paul Stonum, 

James Ross, Charles Fletcher, Woodie 

Sylvester, John Kniseley, H. S. McMurry. 

Bill 

Slepka and H. D. Cox. 

PROJECTION Equipn,, 

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HI Reynolds of the SUnley Wamer of 

Tixaa headquarters was undergoing 

diuKnosls in Baylor Hospital Mrs. W. H. 

King, mother of Eula McKlnney of the Jefferson 

Amusement office, suffered a broken 

hip In a fall when she stepped out the back 

door Mrs. King Is In the 90s 

There was a reshuffle 

on Fllmrow. Bruce 

Sherron shifted from Warners to MOM; 

Jimmy McPall resigned as UA booker to 



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OMAHA—Head and shoulders above the 

1. Id last week was "How the West Was 

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' 

the MGM-Cinerama offering at the 

Hills Theatre which got off to a 

II lining start with state and city officials, 

uluding Gov. Frank Morrison attending 

uncheon and the premiere at the Cooper 

undation Theatres' posh layout on West 

).idse road. All other theatres reported 

bove or better results, which well 

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activities and capacity crowds at 

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lill City Boxoffice Droops 

xcept for 'West,' "Bwana' 

MINNEAPOLIS—Both temperatures and 

jxoffice percentages hovered in the 90s 

.^t week: the weather was very hot, but, 

1 fortunately, the movie business was not. 

iow the West Was Won," now in its 13th 

eek at the Cooper, again was the leader 

170 per cent, although newcomer "Call 

at the Century gave it some 

iinpetition at 120 per cent. The kids, 

pecially, liked the Hope flick. Everything 

s_' was just average or below. 

cJemv Lawrence of Arabia (Col), 8fh wk 100 

rrury— Coll Me Bwana (UA) 120 

cper— How the West Was Won (MGM-Cinerama), 

3th wk 70 

I 1 

pher The Tell-Tole Heart (Brigadier); Return 

-f the Fly (20th-Fox) 1 00 

c Cottle King (MGM) 85 

inn— 55 Days of Peking 100 

(AA), 2nd wk 

Jheum Hud (Para), 2nd wk 90 

The List of Adrian Messenger ite (Univ), 

Znd wk 70 

Louis Pork The Wrong Arm of the Law 

ICont'l), 2nd wk 90 

Durban World The Four Days of Naples 

;mgm) 100 

irld—The Stripper (20th-Fox), 2nd wk 80 

!ud' Outruns Other 

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MILWAUKEE — Ho hmn, best grosser 

ill- the week continued to be "How the 

.^êst Was Won" at the Palace, with "Lawice 

of Arabia" next best. "Hud" at the 

wne Theatre, showed signs of a better 

lire in the offing. Elsewhere, nothing to 

g 

about. 

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!-n Rue De Paris (5R), Marie Octobre 

^), revivals 125 

i;e How the West Was Won (MGM-Cineimo), 

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-•e—Hud (Para) 

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125 

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ner Island of Love (WB) 80 

Me Bwono (UA) 100 

It Usher to Sinatra 

Western Edition 

ANGELES—Walt Usher has joined 

atra Enterprises as assistant to Charles 

Moses, director of advertising, public 

itions and publicity. His primaiT duty 

be an intensified publicity program for 

)rise Records, which recently added 

lah Shore, Rosemary Clooney, Keely 

ijth, the McGuire sisters. Nelson Riddle 

1 many other important names to its 

tT of prestige artists. 

Films Getting More Diversified 

Like Books, Says MPAA Speaker 

MILWAUKEE — Despite the fact that 

motion pictures are the leading recreation, 

enjoyed by more people and growing at a 

faster rate than book reading, baseball, 

boating, etc.. most people do not see films 

regularly. 

This is not an opinion passed on by a 

critic of movies, but a fact in the storehouse 

of information about industry problems 

gathered by the Motion Picture Ass'n 

of America. 

Margaret Twyman of the MPAA's community 

relations department, who speaks 

before hundreds of public groups every 

year, told a meeting of the Better Films 

: 

. 

Council of Milwaukee County here recently 

"I have found that most people's knowledge 

of films is based on 'impression' 

rather than actual recent experience in 

motion picture theatres." 

She said the MPAA stressed in its public 

relations efforts these four points: 

1. That motion pictures today are more 

diversified than ever are many 

types of fine films being made to satisfy 

the diversified tastes and preferences 

of our pluralistic society." 

2. That selection—informed selection 

of films is the key to enjoyment of motion 

picture entertainment . are many, 

many som-ces of film information, but most 

people have not yet become accustomed to 

seek information on which to base their 

selection of films, even though they learned 

many years ago to obtain information before 

selecting books, for instance. It is a 

new responsibility for citizens to assume." 

3. The support of good films is the best 

MINNEAPOLIS 

Joe Podoloff, international representative 

for Tent 12, Variety Club of the Northwest, 

Minneapolis, attended the 36th annual 

convention of Variety International 

at the Rice Hotel in Houston, where he 

was re-elected International "Dough Guy. 

Ted Mann was in Prance for the annual 

Cannes Film Festival. The trip combined 

business and pleasure, with Mann keeping 

his eyes open scouting future bookings for 

his circuit. This year's Cannes winner of 

the Golden Palm was Visconti's "The 

Leopard," with Lindsay Anderson's "This 

Sporting Life" also showing up well. Pellini's 

"8'/2" was shown out of competition. 

Ben Berger also recently retuined from 

a European trip. Upon his return, he dispensed 

with his hockey team ownership, 

disbanding the Minneapolis hockey franchise, 

which has lost money for many 

years now. 

Mrs. Garnette Gelber of Richfield bought 

the first "Cleopatra" tickets to be sold 

at the MACO Century's boxoffice. She 

said she wanted to see Burton and Liz 

in this version since she had seen Theda 

Bara play the temptress of the Nile in 

an earlier film 

Records show the film 

a 

she 

bit earlier 

was 

! 

talking 

about was released by Fox 46 years ago. 

proof of what the public really wants . 

"It is not difficult for any of us in the 

industry to list the excellent films which 

have failed at the boxoffice for lack of 

support. This indicates a kind of hypocrisy 

—the public says it wants one thing but 

supports another . urge the public 

to support better films!" 

The fourth point is that the MPAA tries 

to provide general information about the 

film industry, the "inside dope," stressing 

that "films. like literature, reflect society 

as it is, not always as we would want it 

to 

be." 

In this connection, Mrs. Twyman said 

the MPAA suiveys reveal that the would-be 

censors, the Comstocks, are people who 

can only exist in an atmosphere of authoritarianism 

. are people who will 

always seek the easy answer, the people 

who make scapegoats of anything, books, 

TV, films, newspapers, the schools, the 

churches—all in preference to accepting responsibility 

themselves: they are people 

who are just plain lazy, who want the government, 

the schools, the churches, or 

police to raise their kids, to make decisions 

for them, to set up arbitrary controls." 

More than 200 members attended the 

final meeting of the season, which included 

the presentation of a special award to 

Estelle Steinbach, managing director of 

the Strand Theatre, for "outstanding contributions 

to the promotion of better films." 

Guests present included Milt Harman, 

manager. Palace Theatre: Harry Boesel, 

Wisconsin Theatre, and Harold Janecky, 

Prudential Theatres' circuit official. 

The next meeting will be in the fall. 

way back in October 1917. That's a long 

time between Cleopatras, Mrs. Gelber. 

Several area drive-ins have been holding 

dusk-to-dawn horror film marathons with 

as many as six films shown in a night. 

What with high school proms, etc., the 

audiences have been large for such things. 

Spyros Skouras, former head of Fox before 

the "Cleopatra" problems dislodged 

him in favor of Zanuck, made a brief stop 

in Minneapolis recently for conferences 

with officials of television station KMSP. 

which Fox owns. He also made a luncheon 

appearance at a meeting of the auxiliary 

of Variety Club of the Northwest at the 

Nicollet 

Hotel. 

"The Four Days of Naples" is causing 

quite a favorable critical stir at the Suburban 

World Theatre, a Mann unit. All the 

Mill City newspapermen have given it 

rave reviews. Film is in the style of "Open 

City" and other Italian neo-realist 

classics. 

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DES MOINES 

T awrmcr of ArabU" surRcd Into Des Moines 

on all 70nim and was acclaimed an 

adventure In actinB and action. In characterization 

and color. In sound and In 

.scopo. The film opened June 5 at the Caprl 

Tlieatre here, and this reporter could not 

help but recall the recent Academy Awards 

TV .show, and how puny the magnificent 

wldescrecn deycrt scenes had been on the 

BUI Proctor, former manager of the Town 

Drive-In at Des Moines, has lesigned to 

Join National General Corp. as field i-epre.seiilntive 

in the marketing and development 

division. He will live In Denver. Jim 

Gray, former manager of the Pastime at 

Maquoketa. lakes over Town manageilal 

duties Iowa fllmfolk mourn the 

passing of the Standaid Club In downtown 

Des Molne.s. For years the meeting plac? 

of the local Variety Club and the scene of 

many gala Variety inaugural balls, the 

lovely old building has been purchased by 

Its next-door neighbor. Polk County Federal 

Savings St Loan, and will be toni down. 

The site will b land.scapt-d lus a park area 

to complement a remodeling and expansion 

project planned by the bank The Standard 

Club, which boasts many film In usti-y 

m'.mber.s. In addition to Vaiiety connectlon.s, 

purchased the building In 1945. 

Oilglnally. it wa.s the Grant Club, orgnnl/ed 

In 188.S as a OOP outlet and clo.sed 

In the 19J0.S At one time It was a sump- 

'iiniLs KMinbliriK memt whirh eventually was 

c.osed several years before It became the 

Standard Club. 

Theatre business builders in two South 

American countries—where they dont need 

them because they don't as yet have TV 

were brought to our attention by two Latin 

American student guests. In Bolivia and 

. 

i 

in PeiTj. motion pictui-e theatres open their IS carrying on the managerial duties a 

new films on Tuesday for the week's run. the Capitol Theatre at Sioux City whll 

In Bolivia, the following Monday is "Popular 

Don Niebaum is on vacation. 

llvinK room electronic pillbox. 

Also in the heavy equipment department: 

at the with admission 

Night Cinema." 

The InKersoll Theatre closed Its doors to price cut In half and the houses packed. Al Elewitz, a former Hearstling on th 

all but workmen for five days while 70mm Peruvians follow suit, but call their last old Omaha Bee-News and later Sund» 

was Installed In advance of the June 26 night cutrate performance "Feminine feature editor of the Milwaukee Sentine 

opening of "Cleopatra." Meantime. Cleo's Night." That stems from the days when returned to his old home town as publicL' 

clothes arrived and were modeled for press the "slow" night was geared to the women for Universal in connection with the niovli 

and TV benefit and later displayed at and films they especially would enjoy "A Gathering of Eagles." Producer 

Sears Merle Hay Plaza for feminine drooling 

Paiamount Manager Charles 

. 

Caligiuri writer Sy Bartlett. a flock of columnist 

. Thomas of Bil Booking Sei-v- 

recently called on the theatrical Metcalfes and such film luminaries as Rock Hudso 

ice will as.sume buying and booking for the at the New Woild in Cedar Rapids. 

and Mary Peach were to be guests al th 

Grand and Strand theatres In Dubuque as 

Strategic Air Command headquarters i 

of October The Orphcum 

The Star-Vu's June 5 anniversary at 

and State In 

Offutt Air Base for a "briefing" June 1! 

1. 

Dubuque will remain under Jim and 

Panora was marked 

Nick 

by its traditional free 20, before the premiere in Chicago. 

show Gi'eene. 

Yiannais . Claypool has 

manager of the 

resigned as 

Gi-and at Estherville htis 

Paramount salesman to become 

pushed back his 

associated 

with 

leaiuie starting time until 8 p.m. to allow 

Bill Barker Co-op Theatres In Omaha 

pati'ons moi-e 

Jacobs. Columbia manager, 

time for yard work, patio Nebraska Exhibitors 

bai'becues 

launched a three-week 

and other early evening activities 

of 

vacation In early 

June. 

our age . McGraw has 

eliminated Wednesday from 

Facing Tax Threat 

his theatre 

Sy Bartlett, producer of Universalis calendar at Ogdcn because of a midweek OMAHA — A tax thiiat to Nebraska 

"A Gathering of Eagles" was due here to attendance dropoff . Lewis plans theatres loomed m Lincoln last week as \i 

to devote full time to managing the Royal legislature continued to wrestle with revt 

beat the drums June 18. 19. The film will 

open June 27 at the Des Moines Theatre. Theatre at LeMars. Lewis has been acting nue and budget problems. 

Bartlett was to go on to Omaha for a June manager while teaching Junior High at A plan for a 5 per cent admissions U 

19 whoop-dc-do with Rock Hudson at SAC Hinton for the past five years. A veteran of popped up. which came as an aftermath ( 

lieadquaiters there. Portion.s of "A Gathering 

40 yeai-s In the industiT. Lewis also is su- 

the defeat of LB-612. a proposal to put 

of Eagles" was filmed at SAC's Offutt pervising renovation of the theati-e owned tax on Nebraskans' income. 

Air Force Base. 

by Phil Mai-ch of Wayne. Neb. 

Senator Jules Burcach of Crofton. or 

NC-2 

Robert Cooper was here in advance of the 

Jerry Lewis personal appearances June 11 

at the Paiamount . on the 

Row included Bob Malek of Independence: 

Earl Kerr of Pine. Colo., and his Knoxville 

manager Carl Schwanebeck: Glen Lambert. 

Monticello: Dwight Hansen, Rockwell 

City: Harri.son Wolcott. Eldora. and M. L. 

Dlc'.

SAIUUR^ 

starring 

TOSH IR 

with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production i 


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. , George 

rence of Arabia; Very Good: Come B 

I mt XX I J K r r with Me, The Ugly American: Good: T 

I ^ WW f~l \^ l\ ^ ^ w Man \Vhr, Who K-nPU- Knew Tnn Too Miirh Much, Blark Black On Go! 

The Day of the Triffids: Fair: Follow 

gy a vol* of 24 to 2. the state senate Star. Adults and Mature Young People! 

passed a resolution which would make Excellent: David and Lisa: Very Goo 

I 

It lewal for a Wisconsin citizen to participate 

in programs in periodicals and on TV Canary, Lancelot and Guinevere, Rififl 

Come Blow Your Horn; Good: The YeUd 

by sending in their names and clipping Tokyo, In the Cool of the Day; Fair: Dia 

coupons provided they do not make a of a Madman, Amazons of Rome, Par 

purchase. Under the state constitution, noiac. Sundown. Adults — Good: Auni 

lotteries are banned and Wisconsin citiztns 

are forbidden to participate in programs 

giving away automobiles, vacation 

trips, etc.. in which they have to fill out 

coupons and send in their names. As matiiis 

stand now, many exhibitors are of 

the impression that the gates are down 

and that giveaways may now be promoted. 

Actually, the measure will have to be passed 

by the 1965 Legislature before it can be 

.submitted to a referendum for amending 

the constitution 'this includes bingo as 

Mame; Fair: A Summer Place, Dr. No, T 

Trouble With Harry, The Trial; Poor: T 

Girl With the Golden Eyes, Free. WhI 

and 21, Peeping Tom. 

Harry Olshan '40 years with Columbl; 

for whom the Industry threw a rousi: 

testimonial at the Pfister Hotel May 

following the announcement of his retlr 

ment, has been named distributor in tl 

area for Russell Films. So Harry will st 

be in our midst, happy-go-lucky, as usa 

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"The John Glenn Story." a sound and 

color movie produced by the National Aeronautics 

and Space Administration, is available 

through Mrs. George Pickup, local 

representative of a national film service 

free • 

The Lake Theatre, Winneconne. formerly 

operated by Sanford Vincent, is now 

under the supervision of Jerry Corcoran 

A. Tracy, associate managing 

editor of the Milwaukee Sentinel, has re- 

.signed on account of poor health. Tracy, 

.56, joined the old Sentinel in 1927 as a 

reporter, and in 1952, became managing 

editor. When the Journal bought the Sentinel, 

Tracy assumed the new position of 

associate managing editor. Tracy always 

nave exhibitors a break. 

Things are happening at the Milwaukee 

Pre.ss club, oldest club of its type in the 

country. All these years it has been a 

Mens Only organization. The rules allow 

women to visit from 3 p.m., but even this 

has always been frowned upon. The subject 

came up for a vote once t)efore and 

was rejected. 55 to 14. It was to come 

up again at a special meeting Wednesday 

il2i . . . Robert A. Uihlein, president of 

the Schlitz Brewing Co., has again invited 

members of the Press Club to his -g-Mlle- 

Farm" for the annual picnic. Brother, this 

Is the event of the year! 

•Shed a tear for Harold "Bud" Rase, 

publicist, who just returned from Minneapolis 

where he was promoting "55 Days 

at Peking" for Allied Artl.sts. He "tried" 

to walk right through the shining gla.ss 

doors at the Mann Theatre. Half a dozen 

stitches fixed him up. And when he got 

back to his car, he found It had been 

broken Into, with all his personal effects 

.stolen. 

Members of the Variety auxiliary met 

Tuesday i4i for a luncheon, with the expre.ss 

purpo.se of whipping Into shape, as 

first their venture, a fund-raising campaign 

At the moment, they are uncertain 

as to the promotion guaranteed to ral.se 

the most money. However, a fashion .show 

appears to have the Inside track. 

The Bettor FlIm.H Council. Milwaukee 

area, announces the following film ratings: 

Family- Outstanding: How the West Wa.s 

Won; Very Good: Lafayette, Seven Seas 

to Calais; Good: Drums of Africa. Adults 

and Young People — Outstanding: Law- 

Big Ben Black Elk Sells 

'West' Bow to Omahans 

OMAHA — Ben Black Elk, the offic 

Indian representative at Mount Rushmc 

who played the role of chief in "How t 

West Was Won," made a big hit at t 

premiere at the Indian Hills Theatre he 

—and with thousands who saw him In I 

many appearances in the area. Black 1 

was up to the busy schedule and captival 

his audiences with his sharp mentality a; 

wit. 

Jack Klingel, city manager for t 

Cooper Foundation Theatres, said B\% 

Elk appeared on six TV shows, U rac 

programs, attended numerous luncheoi 

visited two newspapers and talked at fo 

schools—and was on his toes before eve 

audience. 

"A lady from New York asked me wh' 

I Uke off my makeup." Black Elk sa 

"I even had my face pinched to see if 1 

real." 

He lives on the reservation near Mande 

son. S. D.. and does a little ranching 

the winter months. Also here for the pi 

mlere was Allan T>sdale. retired ranch 

from Rapid City. S. D., who drives a si 

horse team in the movie. Other gtiei 

were Governor Morrison of Nebraska » 

representatives of the governors of Nor 

and South Dakota. 

Albucjuerque Theatremen 

Cite Recent Top Grossers 

Ft_(n Southwell tJ4iOn 

ALBUQUERQUE—Motion picture Indi 

tr>' hereabouts got an extra plug recent 

when the "Inquiring Reporter" on t 

afternoon Scripps-Howard dally Trlbu 

featured four Indoor theatre managers 

the que.stlon of what was Uie best grosser 

their hou.ses In recent months. 

The four Inti-rvlewees were Eloy C« 

delaria. State Tlieatre manager; Ivan U 

.Strom, who is at the helm at Klmo; U 

Coslmatl. manager of Sunslilne, and Je 

Baca, who Is directing advertising for / 

buquerquc Theatres. 

"It's Only Money." Jen-y Lewis' in< 

recent, was best at State, In the words 

Candelarla. Lof.strom offered "Son 

" 

Klubber from the Klmo. 

Baca noted that "Gypsy" was a «o 

gros-ser at Hlland and "Taste of Honey" 

Lobo. "Diamond Head" was Coslmal 

choice at Sunshine. 

BOXOFFICE June 1 1 

19

I 

; 

Buxbaum. 

I 

>ioin 

: 

ll-l 

' 

ere 

; 

L'.am 

I uartered" 

I >am 

' 

' 

-page 

' 

e\ery 

I 

1 

ilosian Team' Gathers 

[ For Cleveland Shift 

3 

CLEVELAND — The transfer of Harry 

branch manager at Universal. 

Cleveland to be manager of the big 

exchange in Chicago, brought on a 

; 

traffic jam in his office where farewells 

being said. 

Poter Rosian, district manager, collected 

of his former branch managers 

ho had worked for him since he "headhere 

on Feb. 12. 1951. In the 

were Lester Zucker. new district 

manager for Embassy Pictures in the Cleve- 

Und. Cincinnati, and Indianapolis areas. 

\.ith headquarters in the Film building 

here: Eddie Heiber, division manager for 

.American Releasing Co. of Philadelphia: 

Carl Reardon, branch manager. Universal 

II Philadelphia: Norman Weitman. dist:ict 

manager for Lopert Films. Philadelphia: 

Harry Buxbaum, Cleveland; Jack 

Kaufman, currently manager for Uni- 

\ersal in Albany, N. Y.. who is being transh'rred 

to take Harry Buxbaum 's place 

1 ere. 

When notice of the transfer came 

through Mr. and Mrs. Buxbaum thought 

r only fair to ask the family's opinion. 

Ii came. Bill, 17, will be glad to go if he 

can be assured of schools such as Shaker 

Heights has given him. Judy. 15, will be 

suisfied with a horse and a dog to replace 

Jock the Scottie who wandered away 

at Christmastime, and Stevie, 9, wants 

only a pony. 

Kaufman, who will take over at Universal 

here, was taken on a tour of the Film 

building, and given a big general introduction 

by Buxbaum. The Kaufmans also 

nave three children, a daughter who will 

3' married in Albany June 28; a son who 

>âs graduated from high school June 14. 

md a daughter. 10 years old. 

fune Bookings Pour In 

To Honor Jack Zide 

DETROIT—The "Salute to Jack Zide" is 

i-f to a great start in celebration of the 

;iith anniversary of Jack Zide as an inde- 

'i-ndent distributor. According to an ascciate 

in the Allied Film Exchange office 

rre. exhibitors in this territory, as well 

' in the Cleveland. Cincinnati and Indian- 

I'olis areas, are "making history" for Jack 

>: the volume of playdates they have poured 

1 for the month of June, which marks the 

nniversary. Almost every type of run from 

5 >troit through the key towns outstate and 

.ike Michigan to Lake Huron are reported 

c have joined in celebration. 

Everything that Allied Film Exchange 

iindles was given the "hypo" by this 

alute to Jack" that was launched with a 

tribute in Boxoffice of May 20. 

hmy exhibitors who sent in dates noted 

at they had booked something from Allied 

change of program during June. 

boking Agents Re-Elect 

DETROIT — The Michigan Theatrical 

o'.-ting Agents Ass'n is continuing its 

1 ^'ent slate of officers, headed by Peter 

lodice of Amusement Booking Service as 

-sident and Harry Lee of Delbridge and 

Ha'loran as first vice-president. Formal 

ction has been dispensed with because of 

; slisht amount of cuiTent activity. 

Mich. Supreme Court Orders Detroit 

To Repay $250,000 to City Theatres 

DETROIT—Detroit exhibitors will get a 

refund of about $250,000 cash in the next 

60 days as a result of the Michigan Supreme 

Comt decision Tuesday i4i giving 

victory to exhibitor-attorney David Newman 

in a six-year battle against the City 

of Detroit. The city collected this amount 

from theatres as fees for nonrecirculating 

air-conditioning systems operation. Rates 

started at $1.50 and increased yearly to 

$7.50 per year per ton of refrigeration. 

Additionally exhibitors have saved about 

$100,000 annually in 1961 and 1962 as the 

city has not collected this tax. 

Newman earlier won his case in Michigan 

Supreme Court, which reversed Wayne 

County circuit Judge Greorge Bowles, holding 

the city tax was unreasonable and 

arbitrary, that ratepayers were getting no 

value for the tax, and it meant taking 

property without due process. 

When Detroit was denied a petition for 

rehearing, in subsequent litigation now disclosed 

for the first time, the city appealed 

to the U. S. Supreme Court, since there 

was a federal question over possible violation 

of rights without due process. The 

Washington court, which had full discretion 

to hear the case, since appeal was 

"a matter of grace, not of right," unanimously 

denied the city's petition. 

Judge Bowles then ordered a refund of 

over $2,000,000 to 6.000 ratepayers, whose 

rights Newman's case also involved. The 

city appealed, claiming Bowles had no 

right to order a refund, even though the 

charge was unlawful. Tuesday's Supreme 

Court ruling fully sustains the lower 

court's refund order. 

The mechanics to be followed in securing 

actual payment of the $250,000 refund 

were outlined here by Milton H. London, 

president of Allied Theatres of Michigan. 

The refund applies to all theatres who paid 

the now outlawed rates during the five 

years prior to 1962. whether Allied members 

or not. 

London and attorney David Newman, 

himself a former exhibitor, who carried on 

the fight for some seven years, conferred 

on the methods. 

The court order, as London explains, required 

"the entire amount to be placed in 

a separate, interest-bearing account within 

60 days. After payment of approved legal 

expenses and attorneys' fees under the direction 

of the court, the net amount will 

be returned to those from whom it was collected. 

"Complete lists of those eligible for the 

refund and the individual amounts paid 

in have been compiled and turned over to 

ROMAN MIRIO 

the court. Application or filing for the refund 

is not required. Allied has taken all 

steps necessary to obtain the refund for 

the theatres involved." said London. 

He counsels patience, however, as "there 

will be much work, red tape and further 

delay before the refund can be effected." 

In carrying the fight against the now 

illegal Detroit water rate to a victory representing 

cold cash for the exhibitors. Newman 

acted through the several courts as 

general counsel for Allied Theatres of 

Michigan. The common effort of an active 

pooling of interest for the general good of 

all was a valuable object lesson in the significant 

industry benefits to be obtained 

by organization activity. The long battle 

was financed by Michigan Allied. 

Film Delivery Rates 

Up in Mich. July 1 

DETROIT—Costs of film delivery for 

most Michigan upstate theatres will be 

raised July 1 for the first time in about 

five years. Agreement on a 15 per cent 

rate increase, with a new minimum weekly 

charge of $5, has been reached between 

Pep Lines Trucking Co., serving most of 

these theatres, and Allied Theatres of 

Michigan. 

Allied has firmly held the line on rates, 

successfully securing the withdrawal of an 

announced rate Increase of 20 per cent in 

August 1959, so that the present boost is 

actually 5 per cent lower than the abandoned 

rates of five years ago. 

Allied's president Milton H. London and 

several executive committee members — 

Sam Barrett, Carl Buermele, Bill Clark, 

Lou Mitchell and Alden Smith— have met 

repeatedly with Peter Ellis, owner of Pep, 

who has deferred actually making any raise 

until now. 

According to London: di almost 30 per 

cent more income is needed by Pep to meet 

film delivery expenses; i2i Ellis receives 

no compensation from this segment of 

operation; (3) payroll expenses are solely 

for drivers and one office girl, with no 

charge for dispatchers. The 15 per cent 

raise with the $5 minimum is considered 

an acceptable compromise between a 

profit-making level and the present rates 

which are losing money. 

Burt Lancaster, Kirk Douglas and Fredric 

March will portray the three leading roles 

in the film version of "Seven Days in May," 

a Paramount release. 

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: xoFncE June 17. 1963 ME-1

. Tommy 

. . . Mr. 

. . . Russell 

. . Richard 

. . Ross 

. . George 

. . The 

program. 

DETROIT 

QharlM Carter, manager of the Dexter 

Theatre, was slUKKed and robbed of 

about $200 in his office. He was found by 

his assistant. James Thomas . . . J. C. Peck, 

owner of the Rowena Theatre at Ponton. 

Is marking the 15th anniversary In show 

business for his family. Peck was for a 

number of years the president of Cooperative 

Theatres of Michigan . . . Dick Graf, 

who made friends here during his years 

as Universal manager and has been In Chicago 

the past year and a half. Is moving 

to New York to become executive assistant 

to general .sales manager Hy Martin. 

Tom Duane, Paramount manager, after 

three years In the Fox Theatre Building, 

has Joined the Dime Door Club . . . Paramount 

salesman John Oentile says, "business 

Is picking up—we've got plenty of 

good product coming." 

Krlc H. Roue, until recently the dynamic 

managing director of the Trans-Lux Krlm 

Theatre In Highland Park, and his wife Sue 

are now parents of a baby boy. Scott Maurice. 

The Roses live at 12235 PInta Dr.. St. 

Louis, Mo. Charles Bebeau is now assistant 

manager at the Krlm . Mc- 

Intyre. dynamic publicist, in Harper Hospital, 

has lost weight but is coming along 

after .severe .shock and three blood clots . . 

Carole Krass has enjoyed a three-month 

run as the Princess—the star— In "KlnK 

Midas" at the VanRuard Playhou.se. Carole 

DETROIT POPCORN CO. 

«IAOr.TO-IAT POMfO COHN 

Corn Sfosoninf floras - So/t 

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1A3J Grond Rivtr Av« Phon» Ty)«r 4 69 1 

Oatrwt Mich Nlghti-UN 3.|4«R 

8, 

DEMBEK 

IS the daughter of Ted Krass and granddaughter 

of circuitcers Jack and Mae 

Krass . Caccavale's Studio operations 

rate an addition to the roster of alltime 

longest runs. Embassy's "Divorce 

Italian Style "—ran 11 weeks at the Studio 

and then moved to the Studio North for 

an extended run. totaling 22 weeks in all. 

Theatre change reports: The Beechler 

family has closed the Clinton at St. John's 

and the Eaton at Charlotte for the summer 

. 

Vogelheim. who has the 

Lyric at Harbor Springs and Tom Hawkins 

have taken over the area's most remote 

theatre, the St. Ignace. long operated 

by the late John B. Vallier and Mrs. Vallier 

and Mrs. Aaron Plummer are reopening 

the Our at Fennville. with Clive 

Waxman as film buyer . Ashmuns 

have closed the Strand at Caro . . . The 

Schuckert family is taking over direct film 

buying for the Cass at Cass City . . . Delora 

Payne has closed the Rex at Morenci 

Chapman has closed the Lake 

at Lakeview . Daly has closed 

the Kearsley at Flint . . . The Five Mile 

Drive-In at Dowagiac is now called the 

Five Mile North. 

Detroit 'Prooi' Test 

Keeping Staffs Busy 

DFniiOIT Cuiiriil lii.stoi y-making 

changes in exhibition policies by Detroit 

theatres are providing problems and activity 

that are keeping distribution personnel 

and exhibitors hopping. Typical are the 

many activities scheduled by Universal, 

which is a principal supplier of product under 

the new three-month multiple-run experiment 

here. To give the new product 

system the proper sendoff. exploltecr David 

J Kane has been putting on up to three 

special events in a day. Key aspects affecting 

Universal Include: 

1. "To Kill a Mockingbird." switched to 

the downtown Adams Theatre after nine 

successful weeks at the Sloan-operated suburban 

Mercury. ThLs marks the first time 

a continued first run has moved from an 

outlying theatre to downtown in local 

show history. 

The picture also signalizes the new ownership 

of the Adams by the Goldbcrg-Wlsper-Wetsman-Sloan 

syndicate group. 

2. A special meeting of about 50 managers 

of Cooperative Theatres of Michigan 

houses was held at the Paramount screening 

room, representing the men who have 

booked the 13 weeks of multiple first runs 

at about 30 houses, under what is being 

exploited as the "Proof " Alden 

Smith, head of Cooperative: Robert Solomon. 

ndvertLslng -public relations head, and 

Kane talked to the managers. 

The managers then .saw a screening of


with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai . Toho production in TOHOSCOPE 

starring 

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. Alnn 

High Court Decision 

Again Frees Ed Eads 

DAYTON—For the second time since he 

has been manaKcr of the Far Hills, only 

theatre In suburban Oakwood, Edward 

Lads. 32. hn.s bet-n freed of charges as 

lesult of an Ohio supreme couit decision. 

Neither time was Eads' case In the high 

court. 

The recent decision came In the case of 

Leroy Griffith of Columbus, who had been 

convicted In municipal court there In 

January 19SU' on a charge of showing "B- 

Oirl Rhap.sodv" at the Parsons Follies 

Theatre. He was fined $500 and the film 

was confl.scatcd While both the Franklin 

County common pleas court and the court 

of appeals upheld the conviction, a decision 

May 30 by the Ohio supreme court declared 

the law under which he wa-s convicted 

was unconstitutional. This law tried to 

place full criminal responsibility on a theatrt 

operator If a film Is lewd whether the 

operator has knowledge of It or not. 

Since this was the .same law under which 

a ca-se against Eads was filed. MontKomery 

Co.mty pro.secutor Paul Young at Dayton 

said this decision cleared Eads. and the 

charges against him. Involving "The Immoral 

Mr. Teas." would be dismissed. 

C LEVELAND 

gjrbara LeavUt, daughter of Sanford 

Leavitt of the Washington Circuit 

hrrc. has been awarded the American 

L'gion medal in the senior division of the 

if

. Lewiston, 

. 

220 

l5 New Haven Ozoners 

Show First-Run Films 

NEW HAVEN—The inevitable harbinger 

o: warm weather—stepped up first-run 

bjokings in suburban drive-in theatres—is 

here anew. Five under-skyers iBowl, New 

Fiaven. Post, Milford and Summit) are 

participating in first-run patterns, all of 

the quintet active to the degree of product 

availability. 


: :wn The List of Adrian Messenger 

(Univ) 100 

The Wrong Arm the Low ...115 

. ncoln of (Confl) 

romount Hud (Para), 2nd wk 105 

3 

ger Sherman Island of Love ? (WB), Block 

Gold (WB) 100 

,\halley Mutiny 120 

on the Bounty (MGM), 3rd wk, 

wl Drive-In Werewolf in o Girl's Dormitory 

3 

(MGM); Corridors of Blood (MGM) 90 

V Iford The Stripper (20th-Fox); Ten Thousand 

Bedrooms (MGM), revival 105 

•îw Haven The List of Adrian Messenger 

iUniv); Showdown (Univ) 100 

^ St Diary of a Madman (UA); Amazons ef 

Rome (UA) 1 00 

)L:mmit The List of Adrian Messenger (Univ); 

Showdown (Univ) 100 

.lew's College is undergoing remodeling. 

NET Circuit Breaks Ground for New 

Theatre in Chelsea Shopping Area 

Lawrence' Scores 220 % ^b^^^^^^» ^^ i^^r-â>^ ^ ^^w^ 

n 2nd Hartford Week 

^^^^^^K^BÎ^^^ZiIrt*^^>^ 

' 

HARTFORD—The ^^^^^^^»^^^Kk«(^^Bai«M«a. %«£: 

, 

only really big box- 

)lfice attraction here was "Lawrence of Chester L. Stoddard, president of New England Theatres, and Mayor Alfred R. 

\rabia," which scored 220 per cent in its Yoke of Chelsea, break ground for a new motion picture theatre in the Chelsea 

lecond week at the Elm Theatre. The re- Shopping Center at 1100 Revere Beach Parkway, Boston. Participating in the 

lion's outdoor amusement facilities—both ceremonies are, left to right, Joseph Sadur, manager of new theatre: Paul Levin, 

)arks and shoreline resorts—have resumed director of real estate for American Broadcasting-Paramount Theatres; Mayor 

ulltime operations, posing yet another Yoke and Stoddard; James Green and Robert Green of the U, S, Realty Co. 

acet of heavy exhibition competition. „^^r^^^, ^, r .,_ ^ ^- ^ 

. . ,. J . ,>«,=, o. ,- .. „.,„, ,„^ BOSTON—Plans for the construction of 

Mt Cinema— Not Tonight, Henry Of Love 

, , , . 

an Ultramodern motion picture theatre in 

yn Island of Love (WB); Block Gold WB V ,^ ,. ., 

(SR); 

And Lust (SR) . 105 the Chelsea 

E-lin Drive-ln The Stripper 20th-Fox House 

were disclosed at ground- 

.,„,,,„,, 

area 

of the (20fh-Fox), suburban break ....100 Damned 

; 

L. 

, , 

breaking ceremonies by Chester StodiêrQma--Cinerama 

Holiday (Cinerama), 11th wk. 90 dard, president of New England Theatres. 

ine Webb The Four Days of Naples MGM) 90 m, i, ^ .,. . , ^ , 

tm— Lowrence of Arabia (Col), 2nd wk. The new theatre Site IS located m the rap- 

M Loews—The Mind Benders (AlP); Thunder idly expanding shopping center at 1100 

75 

Windsor Paranoiac (Univ); Attack Dnve-in— ct 

, , , , , 

ui Chelsea. 

Parkway suburban Revere Beach 

(Ind Over Hawaii „, t, ^ ^ 

of ' the Jungle Women (SR) 90 Stoddard Said that construction of the 

'.rHgie wVm';7's^°'°^'''""'^''"°'^°^ 90 

c-j's p°!P':^— List of Adrian Messenger 

ôdel 

rushed 

SOO-seat 

SO that 

luxm-y 

it Can 

theatre 

be available 

is being 

to 

J*"^ 

owTpoIi—D* No (UA)'; Showdown (Univ)',;:.::;:. '° gi'eater Boston film patrons early in Oc- 

2"d wk 1 1 tober. He said a name contest with at- 

Pa°a), reVuTn '?u7,% wr''. .^'"^ ."''*°" 100 tractive prize awards will be conducted 

ite Drive-ln— Paranoiac (Univ); Attack of the tO Select a name for the hoUSe. 

.."oT-Thr'TTa" (Aslor-ApexV. .::::::: ; lo Henry George Oreene of New York, the- 

' 

;ijnd— Mutiny on the Bounty (MGM), 9th wk. 85 atre architect and designer, created the 

Jnaccompanied Jr. High 

vouples Arouse Concern 

LEWISTON, ME.—A movement is recrted 

to have been started in the Lewiston- 

.ubui-n area to keep teenage couples who 

1 ^ not accompanied by adults from drive- 

1 theatres in the area. 

County attorney Lam-ier T. Raymond 

said he had not yet been ap- 

1 oached on the matter, but there were rec 

rts that much concern was being felt 

V ;r the many youngsters, particularly of 

J lior high school age, who are attending 

I've-in shows, unaccompanied by adults. 

'Although stating he had not been con- 

1 ted, the county attorney said it would 

1 ibably be a good idea if some changes 

( le made to improve the situation. 

iRC Sponsors 'Child' 

vIIDDLETOWN, CONN—The Middlera 

Ass'n for Retarded Children spon- 

I- ed a four-day showing of UA's "A Child 

Waiting" at the Adorno Palace. Adssion 

was one dollar. 

building plans and will 

supervise construc- 

West Point Novel Bought 

By Independent Producer 

BURLINGTON, VT.—Norman R. Ford, the 

Burlington author of the controversial 

novel, "The Black, the Gray, and the Gold," 

based on the 1951 cheating scandal at his 

alma mater. West Point, has reported that 

movie rights to the book have been "sold 

to an independent producer for about 

$150,000." 

He said the contract calls for the company 

to make the film within three years. 

Clinton Selectmen Reject 

Film License Application 

NEW HAVEN—The suburban Clinton 

board of selectmen rejected an application 

from Thomas Ogburn of Hartford to operate 

a motion picture policy in the Andrews 

Memorial auditorium during the summer 

months. 

Ogburn was formerly general manager 

of the A. M. Schuman Central and Lyric, 

Hartford. 

The general contractor. Vinmar Contracting 

tion. 

Corp., New York, specialists in 

theatre construction, was represented at 

the building site by M. Mehlman. 

The luxurious decor and smart appointments 

include spacious lounge areas to 

insm-e "at home" relaxation and comfort 

for patrons. The distinctive exterior will 

be identified by a streamlined glass front 

and a specially designed marquee with spot 

and flood lighting. 

Easy access to the new theatre site via 

modern highways leading to huge free 

parking areas are listed among the new 

theatre's attractions. 

It is going to be the first new theatre 

built by New England Theatres in the last 

decade or so. 

Industry Bill Signed 

By Governor Dempsey 

HARTFORD—Governor Dempsey has 

signed into law a Motion Picture Theatre 

Owners of Connecticut-backed measure 

enabling Connecticut drive-in theatres to 

extend operations on Saturday nights to 

1 a.m. and on Sunday nights to midnight. 

Heretofore, drive-in theatres had to shut 

down by 11 :30 p.m. every night of the week. 

The policy will be in effect for the daylight 

saving time span—from May through 

October—and is subject, of course, to local 

option. 

At the same time, a proposed bill on motion 

picture censorship for the state has 

died in committee. 

Herman M. Levy, general counsel of 

Theatre Owners of America and executive 

secretary, MPTO of Connecticut, is the 

industry's state legislative lobbyist. 

XOFFICE :: June 17, 1963 

NE-1

and 

" 

BOSTON 

Theatre owners of New EnKland has added 

three new members: Lawrence MIceh, 

Metro Drlve-In. Palmer: William H. Davison. 

PYanlclm. Durham. N. H.. and C. J. 

Ruflscll. Bijou. Bangor, Me. Membership in 

the recently combined organization of 

hardtops and drive-ins has passed the 200 

marlc. 

Harry Rice, formerly with RKO here. 

hn.s arrived from New York to substitute 

for John Marklc. recuperating from an opiration. 

at the Columbia exchange. Also at 

the Boston exchange Is John Lee from the 

Columbia London office. He and Rice are 

w.irkin : on campaigns for "Bye Bye 

Birdie." which opens at the Astor Theatre. 

June 26; "Jason and the Argonauts." Mayflower. 

June 21. and "The L-Shaped 

Room." Beacon Hill. June 28. Don Bragg, 

world champion pole vaulter. will be 

brought in June 19 for a luncheon with 

Boston sportswriters. 

In line with the expansion plans of Davis 

Film Distributors. Diana Ossinger has been 

added to the staff. She formerly was with 

Smith Management Co. in the booking department 

and more recently in the company's 

restaurant department. The Davis 

firm has added phone lines Hancock 6- 

0717 and Hancock 6-0718 to their regular 

telephone listing of Hancock 6-2274. The 

firm, managed by brothers Mel and Stan 

Davis, is now firmly established in its newoffices 

in the Statler office buildin3. 

"Say It With Music" will be produced by 

Arthur Freed and directed by Vincente 

Minnelli for MOM release. 

NEW HAMPSHIRE 

Celdom does a movie receive a better publicity 

break than was given to "Miracle 

of the White Stallions" in a doublecolumn 

front page editorial in New Hampshire's 

largest newspaper, the Manchester 

Union Leader. The editorial, signed by William 

Loeb. the publisher, advised: "If you 

want to forget some of the unpleasant aspects 

of the present world, we recommend 

that you see "Miracle of the White 

Stallions' if this inspiring mo\ie comes to 

your neighborhood." Explaining the story 

as "one ot the mo3t incredible incidents of 

World War II. " the ecitorial concluded: 

"If you want to see an old-fashioned 

thriller, with beautiful pictures of those 

horses and their performances, and a movie 

which has some old-fashioned moral standards, 

go and see 'Miracle of the White 

Stallions.' " 

The Palace Theatre in Manchester, which 

has been the scene of the annual Greater 

Manchester Cooking School, the N. H. 

Beauty Pageant and other stage event.s. as 

well as frequent movie programs, in the 

past few weeks, had another use on the 

night of June 7 when the 11th annual Sally 

Zyla dance revue was staged there. 

Due to the Manchester Union Leader's 

ban on movie ads with titles and illustrations 

the newspaper considers objectionable, 

the Bedford. Sky Ray. Nashua and Pi"-' 

Island drive-ins all advertised at thr 

time that the identity of their fir 

features could be obtained only b.v 

phoning to the establishments. 

Cramores Dri-Syrup is in a glass by itself, 

in flavor, in sales, in profits 

Here's the ailc-iypc beverage that has created the kind d husiiii; action and reaction 

needed to build sales volume and profits. Why? Because it has a refreshing, 

invigorating flavor thai satisfies a customer's desire for a thirst-quenching drink. 

1 Cramores Dri-Syrup beverage mix oflTers you more than volume building taste 

qualities, too. Il is easy to prepare, easy to serve and is packaged in easy-lo-store 

portion-packed, foil-lined hags You simply add the contents to water in your 

dispenser, cool and serve. 1 l-oriilied with Vitamin "C". Cramores 

Dri-Syrups are available in ten popular flavors— orange. lemon, 

pink lemon, lime, grape, orange-pineapple, fruit punch, cherry, 

strawberry and black raspberry 1! See why Cramores is in 

a class by itself Contact your kxal distributor now. 

Royal Seal, veteran stage and screen" 

actor, will teach at the summer theatre 

workshop to be sponsored by the Keene 

Teachers College. Besides many Broadway 

and television appearances, he has had 

several movie roles, including that of Uncle 

Ben in 

' 

"Death of a Salesman the 

sheriff in ""Anatomy of a Murder 

SPRINGFIELD 

Miek Zeo. owner of the subsequent 

Phillips, a hardtop, is exponnv 

with a Sunday 1 p.m. policy of cli 

only 25 cents for all scats, with cl. 

under 12 admitted free. The move . 

ns a counter-measure agaiiist outdoor .i 

ments and drive-in theatres Mhc Ini 

cour.se. charge nothing for youngstei 

dcr 121. 

Joe Beach, grandfather of Wally BeacJi' 

Storiowton Music Fair managing dir-^'-'''"' 

has resumed his duties as doorman . 

downtown Stanley Warner Capitol a: 

Ions Illness The elder Beach's affil; : 

with the entertainment field dates 

the horse-drawn circus era. 

CRAMORE PRODUCTS, INC. 

r>iini I'leas.iiu Ue.ich, New Jersey 

BOXOFTICE

starring T O S H I R O M IÛ N E 

with Yu20 Kayama, Reiko Dan, Tatsuya Nakadai . Toho productioi 


TOHO 

INTERNATIONAL Inc 

NEW YORK 

1501 BROADWAY 

NEW YORK 36 

NEW YORK 

LO 3-5258 

m

I 

. . The 

. . Memories 

. . John 

. . Two 

REPELLEMt 

brings hack the 

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drive a way: 

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.Irivcin FRKF, OF MOSQUITO 

MlSliRY— without costly fopfjinj; or 

lights! Repels sandflies, gnats, etc. 

HIG KXTRA CONCFSSION 

I'ROFriS 

Hvcry patron will want PIC to take 

home. For easy extra profits, sell 

J'KJ family boxes every night . . . 

^right through your season! _ 

IHKE 3^mm COLOR SOUNO 

"IKAII.hr makes conici 

BE READY FOR THE MOSQUITO 

BLITZ! MAIL COUPON NOW for 

FREE INFORMATION tells how 

over 1000 drive-in thealrci boost 

IrafTic and sales with PIC. 

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410 Waihlnglon iU*%\ M6.17 

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Nome 

Th*alr*_ 

City 

Slate 

Family Fun at Playground 

Plugged in Perakos' Ads 

NEW BRITAIN—The Perakos circuits 

Plainville and Southington drive-ins have 

adopted a new summer policy of screening 

the main feature first Sundays through 

Thursdays. 

Advertising stress Is on family "togetherluss." 

copy urging family groups to get to 

ho theatres early enough to enjoy the play- 

.^ round facilities. 

HARTFORD 

^he need for a major parking garage at 

Asylum and Trumbull streets is 

stressed by the parking study commission, 

;essard, manager. of the East Hartford 

Drive-In. has resigned: his replacement 

will be announced shortly by Bob 

Tinell, Lockwood & Gordon district manager 

Perakos Plainville Drive-In 

distributed free plastic in-car litter bags 

the other weekend D'Amato. 

Perakos Elm. is using classified ad sections 

of metropolitan Hartford dailies, urging 

groups and organizations to sponsor "Lawrence 

of Arabia" theatre parties at special 

reduced rates. 

NEW HAVEN 

Wrthrrsdrld's Tom Tryon. who has conil>leied 

extensive European location filming 

for Otto Premlngers "The Cardinal." 

i.s iecui)erBtlng from hepatitis at the Cerinr.s 

of Lebanon Hospital. Los Angeles. 

Fred Konntz III, manager of the Lockwood 

iV Gordon Waterford Drive-In. Is 

offering .something unique—a "Movie 

Quiz" -on Friday, Saturday and Sunday 

nights. Patrons arc asked questions— many 

obvious, of course—and the winners are 

Riven guest tickets. The questloii line centers 

on films and film personalities. 

New Haven Exchanges 

Widely Dispersed 

B.v ALLEN M. WIDEM 

NEW HAVEN—The Connecticut film exchanges, 

once located in a firmly defined 

region stretching along Church street to 

the rear of Loews Poll and more recently 

within the general periphery of New Ha- 

ven, now are well scattered about town. 

MGM. 

the helm, remain in the Film Exchange 

Building. 1890 Dixwell Ave. 

All other exchanges have dispersed, many 

to the Stanley Warner Roger Sherman 

Theatre Building at 254 College St.. m the 

heart of downtown New Haven, or into private 

homes of the branch managers. Under 

the prevailing austerity, some oncerespected 

branch operations have beer 

drastically curtailed. 

Here, now. is the current lineup: 

Allied Artists, managed by John V. Pavone. 

has moved from 1890 Dixwell Ave. tt 

254 College St. The phone is now LO 2- 

7036. 

Columbia, managed by Walter Silverman, 

has moved from 1890 Dixwell Ave. t< 

254 College St. Phone: SP 7-4706. 

Connie Carpou holds forth at 1890 Dixwell 

Ave. with MGM: phone. AT 8-9201. 

Paramount, managed by Henry Germaine. 

is still at 1890 Dixwell Ave.: phone 

AT 8-9204. 

Sal Popolizio. 20th-Fox. is no lon«e» 

based in Hamden: he is working out of hli 

home, at 136 Grafton St.: phone. 865-192Ji 

UA's Irving Mendelson has joined tiM 

College street trek: phone. LO 2-9983. 

Universal has moved from Hamden U 

New Haven. The College street numbei 

maintained by branch manager Jim KeUj 

is SP 7-6466. 

Warner Bros, has moved to College stre«« 

also. Angelo Lombard! has SP 7-4751 as hli 

number. 

The 1890 Dixwell Ave. facilities, in «Jdltion 

to MGM and Paramount, are sUl 

"home" for Film Exchange Transfer. Ne» 

Haven Film Service and Rosen's Film Dt-) 

livery System, all film carriers, and Lock* 

wood & Gordon Enterprises' William P 

Daugherty. Connecticut division manager 

The Roger Sherman Building also hou« 

James M. Totman. zone manager, and tlM 

Stanley Warner New England zone office* 

Qrorgr U. ^VilkinsuIl jr.. operator of the 

Wilklivson Theatre. Wallingford. has plus Max Hoffman. Connecticut Thcalrtt 

adopted a new summer policy of one complete 

performance, 

and Mort Katz. Perakos Theatre Associata 

starting at 7:15 p.m.. booker. 

on weekday evenings . suburban Significantly, 1963 has yet to see 

hoii.se.s— the Abby. Southington, and the gle Connecticut theatre—either 1 

Hialto, Windsor Locks— have been shuttered 

or drlve-ln— shuttering. Tlie closi; 

for the summer. The owners. South- 

the early TV era. exhibition and di.'-tribu 

ington Colonial Corp. and Windsor Locks tion alike hope, are now a matter of tin 

Hialto Corp., will resume operation after dim. dark past! 

Ijibor Day. 

BOXOFFICE

I 

becomes 

l*oronto Grosses Hit 

[iy Warmer Weather 

TORONTO—The first 

real heat wave of 

!e season didn't help grosses although 

fveral pictures managed to do quite well, 

ich as "Hud," the new one at the Imi. 

rial, and "55 Days at Peking" in its seciid 

week at the Tivoli. The University ofed 

the reissued "Great Caruso" for a 

lek while preparing for the opening of 

Cleopatra." 


: Iton— Lowrence of Arabia (Col), 19th wk )00 

;nton— How the West Wos Won (MGM- 

J 

Cineroma), I I th wk 100 

'llywood— Popo's Delicote Condition (Para) ....105 

> land—The Fast Lody (SR) 1 05 

Tjeriol— Hud iParo) 110 

I'w's—The Ugly American (Univ), 2nd wk 105 

X oil— 55 Days at Peking (AA), 2nd wk 110 

,,vne—The Four Doys of Naples (MGM), 2nd wk. 105 

- versitv—The Greot Coruso (MGM), reissue ....100 

-town—The List of Adrian Messenger (Univ) . 

.. .105 

.ir-Cooled Theatres Lure 

[ontreal Film Patrons 

MONTREAL—Boxoffice results in lead- 

.^ local motion picture theatres were quite 

5od in the week under review. A combinacn 

of extremely hot weather and a numr 

of good films brought good attendance 

the various air-conditioned cinemas, 

âwrence of Arabia," at the Seville, "How 

le West Was Won" at the Cinerama's 

hperial and "7 Capital Sins" at the Cinema 

:ace 'Ville Marie were popular, along with 

•:he Wrong Arm of the Law" at the Kent. 

,-jene— Bittersweet (MGM), reissue Good 

,inuc—The Iron Maiden (Col), 2nd wk Good 

([ ltd— Dr. No (UA) Good 

li-ma Place Ville Marie—7 Capital Sins 

l-.al 

FD) 5th wk 

Theatre (Red 

Excellent 

Mockingbird 

Room)—To Kill a 

(Univ), 4th wk Good 

.01 Theatre (Salle Doree) Diomond Heod 

Good 

"cl) 

jerial—Now the West Was Won (MGMnerama) 

1 

0th wk Excellent 

It—The Wrong Arm of the Low (Jonus), 

I: v's— I Could Go on Singing (UA) ' Good 

( jce—The Ugly American (Univ), 2nd wk Good 

;ile— Lawrence of Arabia (Col), 11th wk. Excellent 

(, vdon^Freud (Univ), 3rd wk Good 

\ tmunf—The Loneliness of the Long 

distance Runner (Cont'l), 2nd wk Good 

Img Runs and Reissues 

Isn't Help in Vancouver 

VANCOUVER—Theatre trade was only 

111- here with most houses reporting mild 

t okay business on long stayers. A return 

c 'The Robe" was poorly attended at the 

( Jheum and a repeat of "West Side Story" 

a the Capitol was busier, but no better 

n "moderate." 

tol—West Side Story (UA), return run . . . .Moderate 

3n—Lawrence of Arabia (Col), 11th wk Good 

leum—The Robe (20th-Fox), reissue Poor 

ley—Mutiny on the Bounty (MGM), 23rd wk. Fair 

nd—How the West Was Won (MGMneromo), 

9th wk Good 

je—The Ugly American (UA) Fair 

ny Bill Gets Key Role 

'Soldier in the Rain' 

Edition 

d:OLLYWOOD—The first appearance for 

uy Bill, the gangling Prank Sinatra 

overy from "Come Blow Your Horn," 

be in a key part in the Allied Artists 

.ase of Blake Edwards' "Soldier in the 

in," in which Jackie Gleason and Steve 

Jueen are starred. 

uesday Weld costars under the direcof 

Ralph Nelson with Martin Jurow 

lucing. Bill plays a draftee from Yale 

the protege of McQueen, a 

eant, when he reveals that he can run 

ile in under four minutes. 

Quebec Pioneers Toast 60th Year 

Of Motion Pictures in Canada 

MONTREAL—Quebec members of the 

Canadian Picture Pioneers celebrated the 

diamond jubilee of the silver screen in this 

country at a dinner dance in the Sheraton- 

Mount Royal Hotel Thursday evening i6i. 

Previous to the festivities, the Picture 

Pioneers re-elected Harold Giles president, 

named Nat Gordon and Mort Prevost vicepresidents: 

Harry Cohen secretary and William 

Deveault treasurer. 

The pioneers paid their respects to the 

pioneer of them all in Montreal's film business, 

Leo Ernest Ouimet, now 86 and just 

as fascinated today by motion pictures as 

he was when he opened the first "de luxe 

cinema" in Montreal in 1906. The silver 

screen lit up in Montreal for the first time 

on New Year's Day of 1906 at the Ouimetoscope, 

located at St. Catherine East and 

Montcalm street. 

Ouimet lives, breathes, talks—and still 

sees movies. "Cinerama?" "Great, an amazing 

development," the pioneer stated. "3-D? 

I spent thousands on the process in the 

1940s. Should have known better. The public 

wouldn't accept those gimmicky glasses." 

Getting down to today's problems, Ouimet 

said: "Those downtown boys have got 

to solve the parking problem. That's why 

the suburban houses are doing such a roaring 

business." The veteran film showman 

"swatted" television with an emphatic "the 

viewers know TV cannot give a quarter 

of what we see in a motion picture theatre." 

Presented at the celebrations, which saw 

a turnout of 250 members of the Quebec 

Pioneers, was the premiere of a witty and 

well-devised film that charts the evolution 

of the Canadian film industry since Charlie 

Chaplin. The 20-minute film entitled "Anniversary" 

was written and produced by 

William Weintraub of the National Film 

Board, who was also a guest of honor at the 

15th annual celebration of the Quebec 

chapter of the Pioneers. The film is nar- 

PRIZE FOR A QUEEN—WUliam 

Lester, United Amusement Corp., presents 

a silver bowl trophy to Karen 

Perego. newly crowned United Amusement 

Queen, as the delighted mother 

looks on. Karen was chosen from 38 

senior high school girls, representing 

as many schools in the Montreal area, 

who have prepared film reviews in 

their classwork and sponsored fundraising 

projects for worthy projects in 

cooperation with UAC theatres. UAC 

sponsors the school affair annually. 

rated by Walter Pidgeon who donated his 

services to the NFB, which is passing on the 

proceeds of the showing to the Actors 

Benevolent Fund. 

"Anniversary" is a touching revelation 

of the period when movies elevated the 

business of being ludicrous to an art. when 

comedy counted heavily and successfully on 

giving pomposity a pie in the eye, and when 

ladies removed their hats and wept wonderfully. 

Through it all, the list of Canadians who 

helped make the movies great is impressive. 

There's the incomparable Mack Bennett 

from Quebec. Also shown are Montreal's 

Norma Shearer, Mary Pickford from 

Toronto, the irreplaceable Marie Dressier, 

then Deanna Dui-bin from Winnipeg, Walter 

Huston from Toronto, and Walter 

Pidgeon, who emerges from a scene in 

what he considered his greatest film, "How 

Green Was My Valley," to pay eloquent 

tribute to his Canadian costars. 

The room where the Pioneers had their 

dinner dance was decorated with photos 

and posters of yesteryear and there were 

several pieces of antique equipment, including 

an Edison projector of 1896. 

Czech Film Week Opens 

At Theatre in Montreal 

MONTREAI^-An imposing official delegation 

from Czechoslovakia opened 

Czechoslovakia Film Week Friday il4) at 

the Comedie Canadienne on St. Catherine 

West. Present were Mary Tomasova, star 

of "Green Horizons": Vojtech Jasny, director 

of "Desire" and "That Cat": Jan 

Werich, who plays leading roles in "Cat" 

and "Baron Munchausen": Palo Bielik, 

director of "Janosik": Bretislav Pojar, 

director of nine short subjects: Madame 

Markvartova of the commercial department 

of Czechoslovensky Film: Jiri 

Krejcik. director of "Midnight Mass," and 

Karel Cerny, set designer of "Trials and 

Tribulations." 

Czech Film Week was organized with the 

cooperation of the Montreal International 

Film Festival and Czechoslovensky Film. 

Weekly Average $161 

Edit 

LOS ANGELES—Average weekly earnings 

of film production workers were up 

in March compared to last year, according 

to the California Department of Industrial 

Relations. The March 1963 figure was 

$161.16 a week: last year it was $159.17. 

The average hourly pay was $4.08. up from 

$3.93. Average hours a week worked dropped 

to 39.5 last March from 40.5 in March 

1962. 

Antenna Services Studied 

OTTAWA—At a one -day hearing here 

the Board of Broadcast Governors pondered 

the position of some 300 community 

antenna television systems and toll TV 

cable circuits in relation to conventional 

TV networks of the so-called free type in 

the matter of licensing and Board control. 

No immediate decision was announced 

by the BBG, a government agency. 

OFFICE June 17, 1963 

K-1

Mrs. 

. Omer 

UNCII BKKAK AT CONCKSSIONAIRKS (ONVKNTION N \( ullirials take 

llmr out from the busy round of speeches and open forums durinn the recent 

Canadian regional convention of the National Ass'n of Concessionaires at Park 

Plaza Hotel. Toronto. Left to right are Syd SpieRel, Super Pufft Popcorn Co.. 

.N'AC Hec

1 

SJivnMR,o 

Starring 


with Yuzo Kayama, Reiko Dan, Tatsuya Nakadai • Toho production in TOHOSCOPE 


TOHO 

INTERNATIONAL Inc. 2j 

NEV/ YORK 

1501 BROADWAY 

NEW YORK 36 

NEW YORK 

LO 3-5258

. . 

. . Ernie 

. . The 

. . . The 

VANCOUVER 

The Montreal Trust Co. of Winnipeg obtained 

a court order requisitioning $1,500 of 

the receipts due hypnotist Peter Reveen 

and his show from the Winnipeg Capitol 

Theatre to pay for an apartment bill he 

ran up during a Calgary engagement . 

The daughter of Leslie Walker. Dunbar 

proJectlonLst. was married to Robert Deeth 

of Vancouver. 

There was a good turnout at the motion 

picture golf tournament at the West Vancouver 

links . . Herb Stevenson has closed 

his Moonlight Drlve-In at Prince George, 

hit by a slump in the lumber industry. He 

BUSINESS OPPORTUNITIES 

For R*Dl or Sol*: 24 fully aqulpped 

Bruniwick Ian»i. wall niabllihsd oparolmg 

buiinMi. eholc»il locoiion. "LaSalU " 

1-15 Granv.II. Slr..l. Vancouv.r. B C 

last assignment. Forty-three of his 55 years 

were with Famous Players. 

OTTAWA 

\7al Zuana. the man who helped to build 

the Ottawa Regent 48 years ago and 

lemalned at the theatre as doorman and 

maintenance employe, has finally retired 

at the age of 74. He served under 37 managers, 

according to his own count. Zuana 

came to Canada from Italy 60 years ago 

and in 1915 operated the steam shovel that 

excavated the site, then worked in the 

construction of the theatre. It has been a 

Famous Players unit for a long time. Said 

Charles Brennan. Regent manager in recent 

years, "We'll miss him." 

The road.show engagement of "Lawrence 

of Arabia" has started its .second month 

at the Nelson under the management of 

Jack Marion and the excellent patronage 

has continued, even during last week's heat 

wave . Warron of the Recent provided 

world-premiere atmosphere for th 

opening June 5 of "55 Days at Peking" a 

$1.50 top. no seats reserved. In the smalle 

companion Elgin, "David and Lisa" wa 

good for a second week. 

. îrcuil rrprrMntativrs and the theatre operates his other airer there Dominion 

Theatre Equipment Co. sold Simtract 

. . 

service unions signed a three-year con- 

Two brothers were arrested on plex projectors and Eprad in-car speakers The Somerset, of which R. E. Maynar 

charges of 17 speakers at the to the is 

drive-in at Revelstoke. 

proprietor, featured the Italian-languag 

" 

Cassldy Drive-In 

version of 

at Ladysmlth . . . Dave 

"Ben-Hur last week, then re 

Borland, manager of the Dominion 

Ray Hansom, who started as a projectionist 

at the old Grand Theatre in 1908. 

Theatre 

here, with a group of 30 lawn 

joined the Odeon Elmdale in the playin 

" 

of "The Ugly American Nationa 

new damaging 

left 

has retiied after a 

bowkrs 

span of 55 years operating 

motion picture machines. 

on a five-week trip to England, 

Museum of Canada has opened a summe 

where 

He worked series 

they will appear In matches 

of free film shows on Wednesda 

in 17 

at the Progress and Broadway theatres until 

nights. For the first program the main pic 

Including London. 

cities. 

1951 when he moved to the Capitol, his ture was Robert Flaherty's "Louisian 

Story." 

EVERY 

WEEK 

Opportunity 

• CLEARING 

in 

Knocks 

a fire in the Capitol at Cornwall, whlc 

took place during a morning show spon 

sored by a grocery organization. The 50 

housewives in the audience did not budg 

although they could see the flames. Th 

Capitol is a G. B. Markell-Famous Play 

Mayor Whitton ha 

"The Courtship c 

be sanctioned . . . 

tol during the evening performance c 

"Follow the Boys." although the next pic 

ture is "My Six Loves." 

Wemeth Joins UA 

From Eastern Edition 

NEW YORK — William 

BOXOFFICE 

HOUSE for Classified Ads 

• SHOWMANDISER for Promotion Ideas 

Werneth. wh 

had been on the editorial staff of Qulgle 

Publications for the last three years. b« 

been appointed tradepress contact i 

United Artists by Fred Goldberg, vlc« 

president. 

• FEATURE REVIEWS for 

Opinions on Current Films 

• REVIEW DIGEST for Analysis of 

Reviews 

Don't miss any issue. 

Handy subscription blank on last page. 

M 

BOXOFFICE :: June 17, 1»«

, 

I 

PLUS 

. . Carried 

. . feed 

• ADLINES & EXPLOITIPS 

• ALPHABETICAL INDEX 

• EXHIBITOR HAS HIS SAY 

• FEATURE RELEASE CHART 

• FEATURE REVIEW DIGEST 

• SHORTS RELEASE CHART 

• SHORT SUBJECT REVIEWS 

• REVIEWS OF FEATURES 

• SHOWMANDISING IDEAS 

THE GUIDE TO i BETTER BOOKING AND B U S I N E S S - B U I L D I N G 

Short Gets Full 

Treatment^ Gala Stage 

Sendoff and Ail and It s Fine Grosser 

Occasionally a short subject comes along 

featuring a local or state topic which can 

be strongly promoted into a high grossing 

attraction. 

For example, "Maine, U.SA.," a ten-minute 

Cinemascope travelog in 35mm produced 

by 20th-Fox as a Movietone subject 

with financing largely by Maine private 

funds. This was a hot one for Leo Young, 

manager of the Strand in Portland, who 

reports from his home in St. Joseph, Mo. 

Young gave the ten-minute reel a Hollywood 

type premiere, complete with a parade 

through downtown Portland by bands 

and drum corps, prominent guests in convertibles, 

units from the military, law enforcement 

and fire departments, service 

groups, merchant associations. Miss Maine 

of 1962, Maine's Maple Sugar Queen—an 

impressive lineup. 

This was followed by a stage ceremony 

which was emceed by James McLoughlin 

of Simonds, Payson & Co. of New York 

City, which was in charge of promotion 

of the short. Introduced were Jack Shaindf 

^ 

Maine Premiere 

Sliowing 

"MAINE, U.S.A." 

CINEMASCOPE 

^^ 

R TRAVELOGUE 

I 

^^ ^ 

"^ "^ 

I 

, BOWDOIN 

— ON STAGE! COLLEGE 

EATtRE SCREEN GLEE CLUB 

iNiHEHoiiiis^RAMA 

GIANT 

SPECIAL AT 7:15 

Meddiebempsters 

Robert Beckwith 

P.M. 

"MAINE, Ui.A." PARADE 

A short subject receives top position in a theatre 

ad. Here Leo Young, manager of the Strand in 

Portland, Me., advertised "Maine, U.S.A.," tenminute 

travelog in color, in o two-column ad in 

the Portland Herald Express. 

BOXOFFICE Showmandiser : : June 17, 1963 

of Triumph Pictures Corp., and a lineup 

lin 

of notables from a representative of 

Maine Gov. John H. Reed, many city and 

state officials to Barbara Jean Orr, who is 

in the picture. Then McLoughlin introduced 

the Bowdoin College Glee Club and 

its famed Meddybempsters which gave a 

30-minute concert. 

The Strand lobby contained displays by 

major concerns in the state, such as Burnham 

& Morrill and the Maine Truckers 

Assn. The S. D. Warren Co. trailer, which 

shows the paper-making process, was 

parked in front of the theatre during the 

run. 

Premiere night was covered by the newspapers, 

radio and television. It was a lively 

evening. 

"Nine Hours to Rama" was the feature 

attraction. 

Young started working on the promotion 

weeks in advance. He got Bowdoin 

College to send out letters to all alumni, 

post notices through the college grounds, 

make announcements at mass meetings and 

carry a story in the college paper. 

Letters and interdepartment memoranda 

were sent out by the Maine Department of 

Economic Development at Augusta under 

the signature of Lloyd K. Allen commissioner. 

Invitations were sent to all the congressmen 

and U.S. senators. 

Newspaper coverage included a full pag& 

of photos and copy in the Portland Sunday 

Telegram. The photos were obtained from 

promotion director James McLoughlin. 

Scholastic Debut Held 

For Big Roadshow Film 

More than 800 parochial high school 

pupils attended a special Scholastic premiere 

of "Lawrence of Arabia" on a Thursday 

afternoon at the Kallet Shoppingtown 

Theatre. The public premiere was that 

evening. Sam Mitchell, manager, believes 

that this is the first time an exclusively 

student premiere has been held for the 

roadshow attraction. 

Showman With Hats! 

Elmer Hasley of the Lakeside Drive-In at 

Conneaut Lake, Pa., has hats or caps to go 

with any type of picture, including a holein-the-head 

arrow cap for when he's on the 

warpath with a picture involving Indians. 

V,-hen he played an African jungle picture 

recently he wore a safari hat. 

— 93 — 

Hay, and Much More 

Hay is—well just hay . for 

cows to munch mostly, and meaningless 

chatter, conversationally speaking. 

But the bales in the above photo 

were fodder for the boxoffice of the 

Hollywood Theatre in Beatrice, Neb. 

Jack Wilson, manager, boiTOwed 

the nine bales for free from the 

farmer and with the $2 sign he had a 

(display that stirred up more talk 

around town than a trip to Mars. 

The wisecrackers kept needling Wilson 

about what he was doing with all 

that hay. One wanted to know how 

he was going to feed 500 elephants on 

only nine bales! 

Wilson just smiled and looked at 

the sign, which read, "Well, after all, 

we have a lot of elephants inside." 

And the picture, "Tarzan Goes to 

India," did far above average! 

Standup Display Grabs 

'Castaways' Attention 

An out-front display featuring the stars 

in larger-than-lifesize cutouts emphasized 

the adventures and perils depicted In "In 

Search of the Castaways." The display was 

put up for the holiday booking at the Grand 

Circus Theatre in downtown Detroit. Large 

copy proclaimed; "Trapped in a Gigantic 

Water Spout . Off by a Giant 

Condor . . . Engulfed by a Giant Tidal 

Wave . . . Pursued by Pierce Maori 

WaiTiors." 

Look-Like-Connie Contest 

Renato Daneri of the Playhouse Theatre 

in Statesville, N.C.. put over a Look-Alike 

(Connie Francis) contest with good results 

for "Follow the Boys." He promoted 

prizes from a local department store, and 

had selected citizens serve as judges. The 

finals were staged Saturday night, getting 

the film off to a strong start.

• iircs 

. Flipper 

which 

' 

^ 

aVlC HONOR TO SHOW BUSINESS WIFE 

Many Promotions at Theatre in 30 Years 

Of Operation Have Built a Better City 

VVltlf recoKiiitloii has come lo CaiTlc 

Ortman. one of the many unsung heroines 

of theatre operation whose loyally and encouraKement 

have helped keep many smalltown 

exhibitors In business. Newspapers 

over Oklahoma recently published a story 

well summed up by this headline in the 

Enid BvenliiK News: 

PICK MRS. ORTMAN OUTSTANDING 

HENNESSEY CITIZEN OP 1963 

Enid IS only 17 miles from Hennessey 

where Mrs. Ortman and her husband G. E 

have operated the Ortman Theatre for 39 

years. The honor, awai-ded by a secret 

committee of citizens, was made in appreciation 

of the many civic accomplishments 

started on the way by the Ortmans. 

Mrs Ortman likes kids, grownups— all 

people and she loves to get things done. 

With her. to have an idea is to act, and she 

possesses a gift of persuasion, which she 

has devoted to projects benefitting the theatre, 

the conununlty and county. 

In looking back a bit over her civic 

•sti-uggles.' and achievements. Mrs. Oitinan 

was stnjck by the fact that so many 

of them were Initiated as theatie promotions. 

"Our llbi-ary, now tax-supported and city 

operated, was begun through a book drive 

originating at the Ortman Theatie." Mrs. 

Ortman recalls. "We canled on from there 

through our American Ass'n of University 

Women and now have a Ubrai-y of 7.000 

volumes with current ones added monthly." 

Readers of Boxoffice Showmandl.st r will 

remember that Carrie Ortman won a 

HhownjandLser Citation of Honor In 1957 

for her historical marker promotion, which 

iilso brought her an appointment as an 

honorary colonel on the .staff of the governor 

of Oklahoma. It started as a theatre 

promotion, the filming of a local pageant 

called "The Massacre of Pat Hennessey" In 

16mm for .showing on the Ortman screen. 

Procer

Fancy Stunts Useless in Small Towns; 

MORE Sr>IRS.> MORE EXCITEMENri MORE COLOR.' 

Plastic 

Signs Well Worth Their Cost 

Simple stunts, plain and to the point, tied striped coat and hat and joined the others in 

directly to the film, bring out the tickets trips around town giving away candy on 

in a small town. Nothing lofty or complicated 

is necessary—fancy doings don't go and a toy balloon. Also a rolled-up note was 

sticks, to which were attached a tiny card 

over even if the budget could afford such inserted into the opening of the balloons. 

stuff. 

But energetic showmanship does pay in 

small towns as elsewhere, declares Willard 

Smith who keeps patrons coming to the 

Pox Theatre in Sulphur, La. in profitable 

numbers despite television (it's his worst 

competition, too) and other outside attractions. 

Smith dismisses as foolish any 

remarks that there's not a future for motion 

pictures in a small town. People are 

alike everywhere, age for age; the important 

thing, he agrees, in the small town 

is that there be jobs and entertainment 

facilities, such as the theatre, to prevent the 

draining off of the younger people. 

Especially important in small town theatre 

operation is personal contacts with 

the townsfolk, particularly the merchants, 

professional people, school and church 

leaders, the newspaper editor, etc.. Smith 

stresses. 

CLOWNS FOR 'JUMBO' 

Manager Smith's campaign for "Billy 

Rose's Jumbo" is an example of his successful 

style of promotion. The idea was 

a clown ballyhoo—nothing could be simpler. 

But getting the costumes required 

some figuring. This was solved with aplomb 

by Mrs. Smith, his loyal helper at the theatre 

as at home. She shopped the town's 

stores for the many yards of goods required 

to make the clown suits, hinting to 

everyone, of course, that the material was 

being bought to make costumes to advertise 

"Jumbo." the circus picture coming 

soon to the Pox. 

Soon Mrs. Smith and three female staffers 

appeared in clown suits. As for Smith, 

he started wearing a circus 

Willard Smith in striped circus barker's coat, 

poses with his wife, son and usherettes, attired in 

clown costumes. Smith's wife, a loyal helper at the 

theatre as she is at home, like many small-town 

exhibitor wives, bought the yard goods and made 

the costumes herself, hinting while doing her 

shopping that the materiel was for use in behalf of 

an upcoming film at the Sulphur, La., Fox Theatre, 

"Billy Rose's Jumbo." 

Thus there was left no doubt what the promotion 

was all about! 

The clown suits also were used during 

the run of the picture. The doorman continued 

to don a costume and a blond wig 

and carry a sandwich sign around the main 

street. Everyone at the theatre, in fact, 

pitched in to put over the promotion, even 

the projectionist who painted signs on the 

hats, sandwich boards, etc. 

Sulphur has its newspaper, the Southwest 

Star, which came through with a twocolumn 

picture story. 

GETS EN PAPER 

The Pox is an operation of Pittman Theatres, 

headquartered in New Orleans, as is 

the Pitt Theatre in Lake Charles, La., 

which is managed by Joe Carlock, who, like 

Smith, finds energetic promotion and good 

personal contacts are the foundation of 

good showmanship. 

A new "Ti-ansparent Con-Tact" self-adhesive 

plastic sign process

• 

change 

. . We 

. of 

. Moil 

" 

A. J Oa-svoda Jr. operates the Hiawatha 

Drlve-In at Chassell. where summer 

tourlst.H add to the seasonable patronage 

Mr- hn.1 added chill to his concession menu 

.md found It a. profitable It^-m. And to take 

run- of the chilly nlKhts, Gasvoda has 

worked out an arrnnHi-ment with the local 

Standard Oil dealer whereby a coupon good 

for one free gallon of gasoline at the Standard 

station Is presented to each customer 

nt the Hiawatha boxofflce when the temperature 

reaches 4.5 by showtime. The 

drlvf-ln pays half the cost of each gallon 

b

I i; £ B O O K I N 6 U I D E 

anolysis of lay ond trodcpress reviews. Running time is in parentheses. The plus ond 

cate degree or merit. Listings cover current reviews, updated regulorly. This deportment 

3n ALPHABETICAL INDEX to teoture releases. (C; is tor CincmaScope; v VistaVision; 

Techniramo; .s Other anamorphic processes. Symbol

t .QHMtH 

1 1 Bill (Ul) (f- Coaittly . UA 

Confl 

Paridi 

Timtt 

REVIEW DIGEST 

AMP ALPHABETICAL INDEX '" th* 

II rated 2 piinci. 

-• Very Good; * Good; Poor; = Very Poor. 

' 

"^ 

I I |s 

= 1 e = ie S 

2fi94 Loit in 1 Hot OluU 

1 70) Homtntie Onu Hoffboi U-24^ 

2712 OLwe 3-11-63 A3 

1 

2Cn Ol-xa >< SJlMinto. Tht (72) 

C S««tjult BriiM ZOth-Foi U-12-62 A2 

26^ Lmtri m • Ti(M Mo*t (S3) 

SMotnu Orima Elllt 12- 3-42 B 

11 QUiâmi (1(M) T 70 Com-Or Ealkoty 3-11-63 B 

Voyigt of Sintad. Tht 

(79) S Ad> S«tct Filnaroup 3-25-63 

2728 OM'f"•'"•"( SwiMr (91) 

Cng-dutbwl Pinod Draiu Fila-Mart 5- 6-63 

2730 H 41 d (or Murdfr (89) Comtdy . 

26ki Wiy lor Ula (90) Adt . 

. . Jiiwi 513-63 

8-27-62 Al 

2732 Utn jnd Hit Womjn (S3) Dr SlarkfySR 5-20-63 

2720 Hin From titt Dincrt' Club. Thi 

(96) F«ci Comtdy Col 4- 8-63 Al 

2677 MtnclKiriw Candidili. Tht (126) 

S

lij ® 

in porenthcses. f£i 

m Feoture productions by compony in order o» release. Running time 

VistoVision; ® Ponovision; t Technirama; s Other onamorphic 

l4 Blue Ribbon Aword; © Color Photography. Letters ond combinotions thereof indicate s 

.1 key on next page). For review dotes and Picture Guide page numbers, see REVIEW DIGEST. 

tor CincmoScope; 

enotes BOXOFFICE 

f type— (Complete Feature 

chart 

ALLIED ARTISTS I |. 

AMERICAN INT L .1 

BUENA VISTA 

COLUMBIA 

Iti 

O Billy Budd (123) ©..D..6208 ©Rcptilicus (81) 

liiiliiTt nyan. Peter Ustinov, 

Melvyn Doiigliis. Terence Stamp 

©The Legend of Lobo (67) 00.. 110 

jSamson and the Seven Miracles 

of the World (SO) ®..Ac..7 

Gordon Scott, Yoko Tani 

©In Search of the Castaways 

(110) Ad.. 136 

Maurice (Thevaller, Hayley Mills, 

George Sanders 

©The Raven (86) ®....Hc 

ViiKent Price, Peter Lorre. 

Boris Karloff 

©Baltle Beyond the Sun 

(75) ® SF..716 

p;dd Perry, Alia Powell 

Son of Flubber (100 ... 

Frcil MacMurray, Nancy 

Ed Wyrni, Keenan Wynn 

Night Tide (84) D..71S 

ilennis Hopper, Linda Lawson 

California (86) W..806 

Jock Mahoney. Faith i>omergue 

©The Day of the Triffids 

FEATURE 

CHART 

EMBASSY 1 U 

Myj Myitcry; ,0D, Outdoor Dra 

Adventure 

On

June 17, 1963 

.Doc. 

. My 

. D 

. Oct 

. My 

. May 

FEATURE 

CHART 

UNIVERSAL 

©If a Man Answers (102) . .C. .6221 

Sîii.lia lice. Bobby Darill. 

.Michuliiiu I'resle, John Lund 

Stauccoach to Dancers' Rock 

(72) W..6222 

Warren Stevens, Martlia Landau, 

Jody Lawrance, Judy Dan 

Freud (139) D..6301 

(Sinrial Release) 

Mnntgomery Clitt, Susannah York. 

l..iNy I'arks, Susan Kohner 

©40 Pounds of Trouble 

(109) ® C..6304 

Tony Curtis, Pleshette, 

Suzanne 

I'lill Sillers, Larry Storeh 

IVIystery Submarine (92) . .Ac. .6305 

Edviard Judd. Laurence Payne, 

.lames Kobertson Justice 

©To Kill a Mockinobird 

(129) D..6306 

Gregory Peck, Mary Badham, 

Phillip Alford, John Megna 

©The Birds (120) D..6307 

Rod Taylor. Suzanne Pleshette, 

Jessica Tandy. Tippi Hedren 

U©The Ugly American 

Marion Brando, Sandra Church, 

Okada, Pat Hingle, Jocelyn Brando 

Showdown (79) 0D..6310 

Audie Murphy. Crowley, 

Kathleen 

Charles Drake, Harold J. Stone 

©Tammy and the Doctor 

(89) CD.. 6311 

Sandra Dee, Peter Fonda 

©Lancelot and Guinevere 

(116) (P) Ad.. 6312 

Cornel Wilde. Jean Wallace, 

|©A Gatherinp of Eaples 

(115) D..6313 

Rnck Hudson. Rod Taylor 

The List of Adrian Messenser 

(98) My.. 6315 

(TOA Hoilyviood Preview May 29) 

George C. Scott. Dana Wynter, 

plus several surprise guests 

©Kino Kong vs Godzilla 

(91) HoC..6314 

Michael Keith, Harry Hoicomb 

©The Thrill of It All 

(108) C .6316 

Doris D.ay, .James Gamer, 

Arlene Francis, Edw. Andrews 

The Traitors (67) D..6317 

Patrick Allen. James Maxwell, 

Jacqueline EHlis 

©For Love or Money (..) C. 

Kirk Douglas. Mitzi Gaj-nor, 

Gig Young. Thelma Ritter 

©Man's Favorite Sport? . . 

Rock Hudson, Paula Prentis 

Maria Perschy 

WARNER BROS. 

What E.er Happened to Baby 

Jane? (132) D..252 

Ju.ui Cranturd. Bttte Davis 

©Gay Purr-ee (85) An.. 253 

Voices of Judy Garland, Itobert 

Goulct, lied Buttons, Hcrmlune 

Gingold 

©Gypsy (143) ® M..254 

Itosalind liussell, Natalie Wood. 

Kail Klalden 

Term of Trial (113) D..255 

Laurence Olivier. Simone Signoret. 

Terence SI amp. Sarah Miles 

Days of Wine and Roses 

(117) D..256 

Jack Lemmon, Lee Iteraick 

©Island of Love (101) ® C..264 

Rnhert Preston. Tony Randall, 

Georgia Moll 

Diane 

McBain 

©Spencer's Mountain 

(118) ® D..265 

Henry Fonda, O'Hara, 

Maureen 

James MacArthur, Waliy Cox. 

Ih)nald CrLsp. Mimsy Farmer. 

©PT 109 (140) ® D. ,266 

Cliff lioberlson, Ty Hardin, . 

Gregory. Robert (Slip. Cirant 

Vail of Noise {..) Ac 

Suzanne Pleshette, Vy Hardin 

Dorothy Provine 

&The Castilian (129) ....Ad.. 262 

Ces:ir Romero. Frankle Avalon, 

P.rnderick Crawford, Alida Valll 

this Glallells. Elena Karan 

©Palm Springs Weekend 

Troy Donahue. Connie Stevens 

ASTOR (APEX) 

Tlie Quarc Fellow (85) D.. Feb 63 

I'alrick Mclliiiih.in. Sylvia Sjms 

Durino One Niijht (84).. D. . 

Iiiiii UorisL'iiku. Sus.in Hampshli 

Five Minutes to Live (80) Cr.. 

.Iniimij Ciisli. Ilonaid Woods 

The Trial (118) D.. Feb 63 

AiitlKiny Perkins. Romy Schneider, 

Orson Welles, Elsa Martinclli 

ATLANTIC PICTURES 

©Flame in the Streets 

(93) !ci D.. Sep 62 

.loiln Mills. Sylvia Syras 

West End Junolc (60) . .Feb 63 

Lnniiun's proslltiilion problem 

AUDUBON FILMS 

I Spit on Your Grave 

(100) D.. Sep 62 

Ch isti.in Maraiiand 

BRIGADIER FILM ASSOCIATES 

Smashing of the 

Reich (84) Doc..0ct62 

Kamikaze! (89) Doc. Oct 62 

The Night They Killed Rasputin 

(87) D.. Oct 62 

Edmund Purdora, Gianna Canale 

CAR! RELEASING 

The Scarface Mob (106) . . D. . Aug 62 

Robert Stack, Keenan Wynn 

COLORAMA 

©The Trojan Horse 

(105) © D.. Jul 62 

Steve Reeves, Barrymorc 

John Drew 

©The IMongols (112) ® Jul 62 

Jack I'alance, Anita Ekberg 

©Joseph and His Brethren 

(103) BID.. Dec 62 

Geoffrey Home. Belinda Lee 

The Girl Hunters (103) . . . Jun 63 

Mickey Spiliiine. Lloyd Nolan 

CROWN-INTERNATIONAL 

Stakeout (81) D.. Oct 62 

King Russell, Bill Hale 

Varan the Unbelievable 

(70) D.. Oct 62 

Myron Healy. Tsiiriiko Kobayashl 

©First Spaceship on Venus 

(81) ® D..0C162 

Yoko Tanl. Oldrick Lukes 

Terrified (81) Ac .. May 63 

Rod Lauren, Tracy Olsen 

As Nature Intended (64) D.. May 63 

Pamela Green 

DAVIS-ROYAL 

©Nude Odyssey (97) ® Ad.. Oct 62 

Enrico Maria Salerno 

The Reluctant Saint (105).. CD.. 

Masimillan Schell, RIcardo Montalban 

The L-Shapcd Room (124) D. Jun 63 

Leslie Caron, Tom Bell 

ELLIS 

Two Before Zero (78) . . Doc . . Oct 62 

Lovers on a Tight Rope 

(S3) D.. Dec 62 

Annie Girardot. Francois Perler 

Maxime (93) CD.. Nov 6? 

Cliarles Boyer. Michele Morgan 

EMERSON FILM ENTERPRISES 

The Creation of the 

ARGENTINA 

Summerskin (96) g- 6-62 

(Angel) . .Alfredo Alcon 

FRANCE 

Army Game, The (87).... 5-27-63 

(SR) C. do Tlliere, Rlcet-Barrier 

Candide (90) 2-18-63 

(Union) . .Jean Pierre Cassel, Pierre 

Brasseur, Dahlia Lavi. Nadia Gray 

Cleo From 5 to 7 (90) ..10-20-62 

( Zenith 1 Corlnne Marchand 

Crime Does Not Pay (159) 11-26-62 

(Embassy) . .Michele Morgan, C. 

Marqiiand. Danielle Darrieus 

Girl With the Golden Eyes, 

The (90) 9- 3-62 

(Klngsley)—Marie Laforet 

©Landru (114) 5- 6-63 

(Embassy) . . Oiarles Denner. 

Michele Morgan, Danielle Darrieiix 

Lola (90) 12- 3-62 

(F-A-W) Anouk Aimee. Marc 

Michel 

Love at Twenty (113) .... 4- 8-63 

(Embassy) Jean-Pierre Leaud, 

Eleonora Rossi Drago, (^ristlan 

Dnermer 

©Lovers of Tcruel (90) .. 3-11-63 

(Cont'l) . .LiidmlUa Tcherina 

Paris Belongs to Us (120) 1-14-63 

(MerIyn)..B. Schneider, F. Prevost 

Passion of Slow Fire (91) . .11-26-62 

(Trans-Lux) . .Jean DeSailly 

7 Capital Sins (113).... 2-1S-63 

(Embassy) . .Jean-Pierre Aumont, 

Dany Saval, Eddie Constantlne 

Sundays and Cybele (110) . . 2-11-63 

( Davis-Royal ) Hardy Krugcr. 

(Times).. F. Arnoul, C. Marquand 

GERMANY 

Beginning Was Sin. The (88) 9- 3-62 

MISCELLANEOUS 

FAIRWAY INT'L 

Wild Guitar (87) M . 

. Nov 62 

Arch Hall jr., Nancy Czar 

The Sadist (94) Ac. Jun 63 

Arch Hail jr., Helen Hovey 

FILMGROUP 

©Mermaids of 

Tiburon 

(75) ® Ad.. Dec 62 

Diane Webber, George Rowe 

GOVERNOR 

A Kind of Loving (112) . 62 

. 

Alan Bates. June UitclUe 

HERTS-LION INT'L 

A IVIatter of WHO (90) CD.. Aug 62 

'lerry-Tlinm.is, Sonja Ziemann 

Carnival of Souls (91) . . D . .Sep 62 

The Devil's Messenger 

(72) F.. Sep 62 

Lon CItaney, Karen Kadler 

©Daughter of the Sun God 

(75) Ad..0ct62 

Lisa Montell. Bill Holmes 

Escape to Berlin (80) D . . Oct 62 

Chiistian Doermer, Suzanne Knrda 

©Roommates (91) C. Oct 62 

James It. Justice, L. Phillips 

JANUS 

Crooks Anonymous (87) . .C. .Feb 63 

Leslie I'hilii|)s. Stanley Baxter 

The Fruit Is Ripe (90).. D.. 

(Bng-duhhedl . Scilla Gahel 

Mad for Murder (89) . .C. . Mar 63 

Bob Monkhotise, Hal tie Jacques 

©The Playboy of the Western 

World (100) CD.. Apr 63 

Siobhan McKenna. Gary Raymond 

iKiig-duhbeU) .Jack Hawkins, 

Edmund I'lirduni 

MEDALLION 

©Son of Samson (90) ..S. Aug 62 

Mark Forest, Chelo Alonsu 

©Cleopatra's Daugliter 

(93) @ Ad.. Feb 63 

Delna I'ligel, E .Manni, llobt. Alda 

Bomb for a Dictator (73) Ac . . Feb 63 

Pierre Fiesnay. Michel .Auciair 

MPA FEATURE FILMS 

Four for the Morgue (84).. Ac. 

Slary ll.irris. Louis Sirgo 

OLYMPIC INT'L FILMS 

The Festival Girls (80) . . C 

. . Sep 

62 

Surft.de 77 (75) C. Apr 62 

PARADE RELEASING ORG. 

©Mill of the Stone Women 

(94) Ho.. Mar 63 

(Eng-diibbed) Scilla Gabel 

TIMES FILM 

©Mondo Cane (102) .. Doc .Feb 63 

World-wide liim portrayal of 

Eva ( . . ) D . . Mar 63 

Jeanne .Morcau. Stanley Baker 

Def.ant Daughters (92) . .D. .Apr 63 

Baihara Rutting. Fred Tanner 

©Pagan Hellcat (62) ...D..Apr63 

film 

Violent Midnight (90) . . 63 

Lre I'liil |)s. Shc|i|iml Stniiiwick 

TOPAZ FILMS 

(;)Playoirl After Dark 

(92) M. .Jul 62 

. . 

. 

ULTRA PICTURES CORP. 

©Rice Girl (90) © D 

Sparrows Can't Sing 

(93) C. Jun 63 

Feb 63 

. . 

James Booth, Barbara Windsor 

Heavens Above (..) C. Jul 63 

Bisa Maitlnelii (Eng-didibed) 

Fatal Desire (80) D.. Feb 63 

Peter Sellers, Cecil Parker 

Anthony Qiilnn. May Brltt. 

Manni JOSEPH BRENNER ASSOCIATES Kerima. Eltorc (Eng-diibbed) 

Karate (80) Ad.. A Day in Court (70) Ep-C..May63 

Joel Holt. Frank Blaine 

Sophia Loren, Alberto Sordi 

©2 Nights With Cleopatra 

The Seducers (88) D . . Dec 62 

Nuella Dierklng, Mark Saegers 

LOPERT FILMS 

(Rng-dubbed) Sophia Loren, 

Alberto Sordi, Ettore Manni 

The Horror Chamber of Dr. 

UNION FILM DISTRIBUTORS 

Faustus (95) Ho. .Jul 62 

Pierre Brasseur. Valll 

A Coming-out Party (98) C. .Aug 62 

Alida 

The Manster— Half Man, Half 

James Robertson Justice, Leslie 

Phillips 

Monster (72) Ho. .Jul 62 

Two and Two Make Six (89).. C. 

Peter Dyneley, Jane Hylton 

©Stowaway the Sky 

in George CliakirLs. Janetle Scott 

UNITED PRODUCERS (UPRO) 

(S2) Ad.. Jul 62 

Pa.

^HORTS CHART 

rekosc. 

Running time follows i 

notionol rel«oM month. Color

Opinions on Current Productions 

Symbol Q denotes cotor; VistoVision; ® Techn 

ÊATURE REVIEWS 

processes. For story synopsis on each picture. 

hma La Douce 

United Artists (6313) 149 Minutes Rel. July '63 

Billy Wilder, one of the screen's greatest comedy producer-director-writers, 

who won an Academy Award in 

all three categories for "The Apartment," is likely to win 

new nominations for this delightfully nonsensical picturization 

of the Broadway and London stage success. 

The fame of the play, which also toured all key cities, 

plus Jack Lemmon, whose fine comedic talents have 

never been better displayed, and Shirley MacLaine, as 

Irma, the Parisian street-walker, will insure hefty grosses 

generally, except in the small town or family spots, for 

the subject, adroitly and amusingly 

makes the picture adult fare. 

handled as it is, 

Wilder and I.A.L. Diamond 

have adapted the Alexandre Breffort play brilliantly, 

eliminating the song-and-dance interludes but satirizing 

the bawdy aspects and turning the film into a gay and 

rollicking romp. The dialog is naughty, but never offensive, 

the situations are laugh-provoking and laced with 

hilarious slapstick moments and the Parisian street 

settings, all reproduced on a Hollywood lot, are dazzlingly 

photographed by Joseph La Shelle in Panavision and 

Technicolor. It's a triumph for all concerned. Presented 

by the Mirisch Co. and Edward L. Alperson. 

Jack Lemmon, Shirley MacLaine, Lou Jacobi, Herschel 

Bernard!, Hope Holiday, Bruce Yarnell, Joan Shawlee. 

King Kong vs Godzilla 

Universal (6314) 90 Minutes Rel. July 

Exploitation-minded exhibitors should have a field day 

with this Japanese import, which was made in English 

and Japanese versions. Those two monsters. King Kong 

and Godzilla, of previous film fame, are brought together 

as mortal enemies and cause destruction as they clash for 

supremacy. While the story is preposterous and loaded 

with stilted dialog, as it spoofs the monster films, 

the special effects are unusual and merit considerable 

praise. The trampling of cities, buildings and railroad ^^j^ i 

| 

trains as the monsters roam over a Japanese area is vei-y 

effective, the biggest asset of the picture. Money-wise, it 

will have to depend on strong promotion and yet, it is so 

freakish that it very well could be a wimier via word-ofmouth. 

The picture is partially dubbed, with the Americans 

speaking English as filmed: it is English-dubbed 

when the Japanese are speaking. Produced by John Beck, 

the English sequences were directed by Thomas Montgomery 

and the Japanese by Inoshiro Honda. The color, 

unidentified as to process in the credits, is an asset. It 

is a Toho Co., Ltd., production, based on a story by Paul 

Mason and Bruce Howard, who also wrote the screenplay. 

Michael Keith, Harry Holcomb, James Yagi, Tadao 

Takashima, Mie Hama, Yu Fujiki, Kenji Sahara. 

13 Frightened Girls T^!; ''"""T'"' 

Columbia (001) 89 Minutes Rel. July '63 

There is enough of the typical American "pixie" in 

Kathy Dunn and her international young teenage beauties 

to give the youngsters of pre-teen, teen and some 

post teeners squeals and sighs of approval as this cute 

young lady wends her way through international intrigue. 

It makes a nice summer-night entertainment for the majority 

of youngsters. Exhibitors can take advantage of 

the multitude of bathing beauty contests during the summer 

to create interest in the fUm. This is not a heavy 

picture, nor is it a heavy story—just a cute contrived tale 

of what would happen if a group of pretty young girls 

born of diplomatic parents decided to run things themselves 

in the dangerous spying game. Producer-director 

William Castle used the Otis Guernsey jr., screenplay to 

its best advantage, setting up the proper scenic and party 

locales and pacing the girls' conflicts over beaus, as well 

as expected. Hugh Marlowe as Kathy's father, and Joyce 

Taylor, Murray Hamilton and Khigh Dhiegh do creditably 

in their roles. The "Miss Teenage Diplomats" are 

very cute in their party dresses and school costumes by 

Lanz. This film can be well used by the drive-ins as the 

top-half of a mystery or comedy bill. Outdoor and 

interior scenes in Eastman Color are outstanding. 

Murray Hamilton, Joyce Taylor, Hugh Marlowe, Khigh 

Dhiegh, Kathy Dunn, Lynne Sue Moon, Charlie Bnggs. 

Marilyn 

20th-Fox (302) 83 Minutes Rel. June 

li.e The astute Darryl P. Zanuck has practically pulled an 

D' exploitable feature out of an old hat by using scenes from 

15 features made by the late Marilyn Monroe for 20th 

Century-Pox and adding naiTation by Rock Hudson to 

make a fascinating film which none of Marilyn's millions 

of fans will want to miss. The piece de resistance is the 

inclusion of scenes from the star's uncompleted picture. 

"Something's Got to Give." and while her nude swimming 

shots may be too revealing for the youngsters, the latter 

would evince scant interest in a film of this type. This is 

a natural for long runs in the art and specialty houses 

and, later, in most regular situations. Hudson not only 

narrates but actually appears several times on a studio 

set to talk about Marilyn and her career, his name being 

an added selling point. The early sequences, which 

started with a chorus girl bit in "A Ticket to Tomahawk" 

in 1949, are mostly in black-and-white, including her 

standout bit in "All About Eve" but, starting with 

"Niagara" of 1953, the sexy, singing Marilyn comes to the 

fore and her Cinemascope film scenes are outstanding, 

notably her near-sighted comedy of "How to Marry a 

Millionaire." It's a fine tribute to a dazzling legend. 

Marilyn Monroe, Rock Hudson, Jane Russell, Betty 

Grable, Tom Ewell, David Wayne, Gary Grant. 

Ratii 

The Main Attraction 

1.S5-1 © 

MOM 85 Minutes Rel. June '63 

Pat Boone, the singing idol of the teenagers, completely 

erases his fonner wholesome, clean-living look by his 

convincing portrayal of a cynical, roving-eyed drifter in 

this colorful John Patrick production for Seven Ai-ts. 

Entirely filmed in Europe with realistic cnxus backgrounds 

and scenic Swiss Alps vistas, the screenplay by 

Patrick has somewhat sordid aspects and melodramatic 

and sexy moments which make it unsuitable for the 

youngsters. But the teenagers will enjoy Pat's warbling 

,s of four songs, including "Si, Si, Si" and the title song, 

kson, and the picture may win new adult fans for the star. 

'-- Nancy Kwan's elfin chann and the alluring Mai Zetterling 

are definite assets and also add marquee lure. Miss 

Kwan escapes from her Oriental "Suzie Wong" type of 

role to do a pleasing acting job as an Italian equestrienne, 

who is Boone's romantic interest, but she is overshadowed 

in the early part of the film by Miss Zetterling, 

whose accent and beauty are reminiscent of Marlene 

Dietrich. Two fine British players, Kieron Moore and 

Yvonne Mitchell, familiar to all art house devotees, also 

contribute strong performances. Well directed by Daniel 

Petrie, who gets the utmost in suspense out of the 

climactic avalanche sequence. 

Pat Boone, Nancy Kwan, Mai Zetterling, Kieron Moore, 

Yvonne Mitchell, John Le Mesurier. 

i-Fidion 

Battle of the Worlds rs5°i o 

Topaz Film Corp. 84 Minutes Rel. June '63 

Claude Rains, who has emoted in top-quality, major 

studio attractions for many years, tries somethmg unique, 

the role of a duty-bound Space Age scientist who seeks 

scientific truth in the skies thousands of miles above 

Earth. And while his name will understandably mean 

something to the above-35 age element, the storyline itself 

can be aggressively sold to the action-minded of any 

bracket. Anthony Dawson directed and Thomas Sagone 

served as production supervisor for this Ultra Film production. 

It wends along an anticipated course, the dramatic 

content immeasurably aided and abetted by the special 

effects, plus some nice touches by cinematographer 

Cesare Allion. Bill Carter, who bears a resemblance to 

television's Richard iDr. Kildare) Chamberiain. and 

Maya Brent sei-ve up the romantic interest, scant though 

it may be, and Umberto Orsini has some brisk-paced 

moments as the commander of earth's space forces seeking 

to best an unknown, mysterious Intruder that has 

-= managed to send flying saucers into earth's domain. 

This won't garner critical acclaim-and-accolades. but it 

'= should serve the purpose for which the yarn was designed—entertainment 

for the mass market. 

Claude Rains, BiU Carter, Maya Brent, Umberto 

Orsini, Jacqueline Dermal, Renzo Palmer. 

poges moy for future reference any of the following ways: (1) 

The reviews hese 

standard 3x5 card index file; or (3) 

The latter, including 

825 Van Brunt Blvd., 

in any stondord three-rrng 

1 the BOXOFFICE PICTURE 

lily business record sheets, 

, for $1.00, postage paid. 

BOXOFHCE BookinGuide :: June 17, 1963 

2739

FEATURE REVIEWS Sfory Synopsis; Exploitips; Adiines for Newspaper and Programs

4.000 

. . Guaranteed 

. . Free 

:i: 20c: per word, mimmuin $2.00, cash with copy. Four consecutive insertions for price 

rê. CLOSING DATE: Monday noon preceding publication date. Send copy and 

nswers to Box Numbers to BOXOFFICE, 825 Van Brunt Blvd., Kansas City 24, Mo. • 

HELP WANTED 

S.LSMAN wanted to represent iirm 

lli;j outdoor advertising in conjunction 

ritUeatre display frame service. OpporlOi 

o build lor future. Exclusive terriiryj 

ailable. Contact Romar-Vide Co., 

bek Wisconsin, 

I 

Orator wanted: Can use wife in con- 1 

(jsn Small town, good pay. Chieftain 

bei Box t 427, Crosbyton, Texas. Phone: 

, 

i71 

THEATRE TICKETS 

»,ipt Service. Special printed roll 

I, 100,000, $40.75; 10,000, $13.75; 

1 55.95. Each change in admission 

I including change in color, $4.25 

I Double numbering extra. F.O.B. 

I', City, Mo. Cash with order. Kanit.- 

Ticket Co. Dept. 11, 109 W. 18th 

K fCoTisas City £, Mo. 

VHAT DO YOU 

WANT - 

TcSell, 

Your Theatre? 

TcBuy, A Theatre? 

AdB? a Position Open? 

TcBuY or Sell. 

Equipment? 

Mirelloneous Articles? 

WHcver you want— it will pay you 

to advertise your needs in 

B(»FFICE 

THE CLEARING HOUSE 

HERE IS YOUR HANDY 

"AD ORDER" BLANK 

( Von Brunt Blvd. 

K.sas City 24, Mo. 

Kim Insert the tollowing od 

>>mt in your "CLEARING HOUSE" 

MCti, running through ALL nine sec- 

Noil, editions ot BOXOFFICE. 

ICATION 

WANTED: 

EQUIPMENT WANTED 

TOP DOLLARl For Holmes and DeVry 

projectors, soundheads, lenses, etc. What 

have you? Star Cinema Supply, 621 W. 

GENERAL EQUIPMENT—USED 

Lamphouses, Magnarc, Simplex Hi- 

Strong, also Standard Simplex mechanisms 

and a pair Wenzel mechanisms, of also 

pair supports for 5-point bases (new), 

bargains. Lou Walters Sales & Service 

Co., 4207 Lawnview Ave., Dallas 27, Texas. 

886 American Bodiform self-rising seats- 

Complete booth, including Simplex E-7 

orojectors. Simplex sound. Peerless lamps, 

notor generator. ALL EXCELLENT CON- 

DITION. Magnolia Theatre, Burbank, 

Calif. 

PIPE ORGANS WANTED 

Wanted: Large two, three or four mai 

theatre pipe organ. Prefer one on 

Give all details concerning condit 

make, number of ranks, traps, price, 

Hal Lyon, Franklin, Va. 

J. 

WANTED—Theatre pipe organ, comple 

BUSINESS STIMULATORS 

Build attendance with real Hawaiian 

^'chids Few cents each. Write Flowers of 

Hawaii, 670 S. Lafayette Place, Los Angeles 

5, Calif 

Bingo Cards. Die cut 1, 75-500 combinations 

100-200 combinations. Can be 

1, 

isod for KFNO $4.50 per M Premium 

Products, 339 West 44th St., New York 

^6, N Y. 

MR. EXHIBITOR: Send 2-5c stamps for 

the postage— I'll send gift from bottom of 

'he sea— plus a new plan to help you 

sell more tickets ART LAMAN SALES, 

ROX 1625, NEWPORT NEWS, VA. 

Horror-mystery and science-fiction stage 

'^hows available for drive-ins and indoor 

theatres. We have everything necessarv 

from portable foot lights to 24-sheet billboards. 

Extraordinary lobby display. Per- 

-=ntaoe deal Also Kara Kum available 

himself. Send for free brochure. KARA 

vniM, Trans-Continental Staae Productions, 

Kara Kum Bldg., 3054 Osberne Rd., At- 

BALLOONS—Kiddie shows, anniversaries, 

special events. Southern Balloon, 

Box 246. Atlanta 1, Georgia. 

FILMS WANTED 

CLEflfiine HOUSE 

THEATRES FOR SALE 

West Coast theatres lor sale. Write foi 

isl. Theatre Exchange Company, 261 

earney Street, San Francisco 8, Calilornia, 

For sale cheap, the Tower Theatre, Supeiior, 

Wisconsin. 450 seats, running art 

pictures. The only art theatre m the Superior 

and Duluth area. Great opportunity. 

Inquire Berger Amusement Co., 317 Plymouth 

Building, Minneapolis 2, Minnesota. 

Theatre in Addison, New York, comjletely 

equipped, 2,500 population. $10,500 

)uys all including 3-story corner building 

Uma Murray, Addison, New York. 

For Sale—250-speaker drive-in. RCA 

ound, county seat town. Only drive-in 

heatre in county. Contact John Hicks, Box 

93, Hindman, Kentucky. 

For Sale or Lease. Only theatre in Tonkawa, 

Okla , population. Junior college 

Excellent chance for responsible 

party who knows theatre business. Conhoma 

Bingo, more action $4 50 M cards. Other 

cTy'^'ÔT 

ames available, on. off screen. Novelty Tonkawa, Okla. 

Brooklyn, BROOKLTfN, lames Co., 106 Rogers Ave., Coney Island area. 550 

seats, fully air conditioned. Good neighborhood 

theatre for experienced showman- 

Asking $15,000, Call: ES 2-1901, or write: 

Boxolhce 9684. 

FOR SALE: Indoor and ( 

heatr' 

in Southern Colorado. If interested 

Herbert Gumper. Lalara, Colorado 

Complete indoor. 550 seats, Cinema- 

Scope, RCA stereophonic, ctir conditioned, 

concessions. 5,200 population. Palace Theatre, 

Jackson, Missouri. 

Rivoli Theatre. Altoona, Pa. Parkin 

:ilities, suitable also lor supermarket 

or sales, etc. Contact: Harry Isaa 

/lasonic Blvd., Ebensburg, Penna. 

Drive-In Theatre for sale in progressive 

Tea No other outdoor theatre competion, 

Boxoffice 9683. 

FOR SALE OR LEASE. Open and operating 

theatres. Lyric Theatre, Warren, R. I., 

850 seats, air conditioned, only theatre in 

town 8,500 population. Also, Pastime Theatre, 

Bristol, R-I., air conditioned, 600 

seat theatre recently remodeled, also only 

theatre in town. Will sell or lease both 

theatres as a package unit. Investigate a 

real buy Joseph Modleski, owner, P.O 

Box 65, Warren, R.I. 

THEATRES WANTED 

Wanted to Buy or Lease: Indoor the- 

:tre in metropolitan areas, population at 

;ast 75,000. Contact William Berger, Metrololiton 

Hotel, Cincinnati, Ohio. 

THEATRE SEATING 

We specialize in rebuilding opera chairs. 

Our 40 years experience is your guarantee. 

Factory trained men do the job 

properly. Write for our low prices. We go 

anywhere. Sewed covers to fit your seats, 

$1,65 each. Chicago Used Chair Mart, 829 

So. State St., Chicago 5, Illinois. Phone 

WEbsler 9-4519. 

Chairs 

rebuilt 

Wanted: Late model theatre chairs — 

must have self-rising cushions. Write 

HAYES SEATING CO., INC., MONTOUR 

Y, 

FALLS, N. 

For Sale: 3,000 seats, soft bottoms and 

3cks, $1,00 per seat. Must be taken from 

present location. For information call 

Cherr -6570, Cleveland, Ohit 

300-car drive-in. south central Kentucky 

Large drawing area, no competition, showing 

25% net profit yearly. Price, $60,000 

Reason for selling, olher business interest 

in Florida. Only interested persons Complete theatre seat maintenance: Installation, 

repair, and rebuilding. Sewed 

need reply. Boxoffice 9681. 

covers and seat cover materials. 

For Sale: Moder: 

year 

EAKER 

SEATING & FABRICS, P.O. BOX 3353, 

OKLAHOMA CITY, 5, OKLA. 

Texas. Other busii 

POPCORN MACHINES 

Brand new counter model, all electric. 

Capacity, hundred portions per hour, 

$199.00. Replacement kettles all machines 

120 S. Hoisted, Chicago 6, 111. 

MISCELLANEOUS 

Broken reflectors saved by Gatorhide 

dt. $2 95 postpaid, GATORHIDE, Box 1271, 

Handy 

Order 

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Form 

Please enter my subscription to 

BOXOFFICE. 52 issues per year 

(13 of which contain The MODERN 

THEATRE Section). 

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THEATRE 

Send Invoice 

SOUND-PROJECTION 

MAINTENANCE MANUAL & 

MONTHLY SERVICE BULLETINS 

STOP-LOOK—USTEN: You can SAVE 

$$ in your projection room operation. You 

can obtain better projection and sound 

quality if you own copy of Trout's Sound 

& Projection Loose-Leaf Service Manual 

and MONTHLY SERVICE BULLETINS. 

Used by leading theatre circuits, projectionists, 

managers, theatre-owners, NA- 

TIONALLY. Covers New Transistors Sound 

Systems, New Xenon lamps, screens, projectors, 

arc lamps, rectifiers, generators, 

sound heads, speakers, etc. Pictures, 

Schematics. Only $7 50 cash, check or 

PO No cods. Edited by the writer. Over 

25 years of experience in servicing and 

recxiiring Send TOD.^^Y at special price, 

$7.50; includes monthly bulletins. 'Wesley 

Trout, Editor, Publisher, Box 575, Enid, 

Circuit supervisor cmd film buyer 

THEATRES FOR LEASE 

Palace Theatre for lease. Excellent downtown 

Wichita location. P.O. Box 1561. 

Wichita 1, Kas. 

NASA area 500-seal. Phone Jim Eisler, 

League City, Texas. 93-22856. Write Box 

87, lea jue City. 

INTERMISSION TAPES 

Drive-in's: Increase your snack bar r 

ceipts . . . Pre-show and intermission tap. 

that sparkle . to sell . . 

Personalized . sample. Commerci 

Sound Service, P. O. Box 199, Cheyenn 

Wyoming. 

STREET 

TOWN 

NAME 

POSITION 

STATE 

I ICE :: June 17. 1963

TAIflMY S

Boxoffice-June.17.1963

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