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Journal of the Minnesota Precision Manufacturing Association

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What’s Happening at Mpma?<br />

MPMA Makes Great Progress<br />

in 5-Year Strategic Plan<br />

by Jaime Nolan, executive director<br />

VISION:<br />

<strong>Minnesota</strong> is to be<br />

<strong>the</strong> recognized world<br />

leader in precision<br />

manufacturing and<br />

related technologies.<br />

MISSION:<br />

To drive success in<br />

<strong>Minnesota</strong> precision<br />

manufacturing.<br />

One <strong>of</strong> <strong>the</strong> many benefits <strong>of</strong> belonging<br />

to your industry trade association are<br />

those activities that <strong>of</strong>ten occur behind<br />

<strong>the</strong> scenes. The “intangibles” we call <strong>the</strong>m:<br />

The things that happen on behalf <strong>of</strong> <strong>the</strong><br />

entire industry but are not always directly<br />

felt by <strong>the</strong> members who support <strong>the</strong><br />

organization. However, those intangibles<br />

have a pr<strong>of</strong>ound impact on reaching <strong>the</strong><br />

mission and <strong>the</strong> vision <strong>of</strong> an organization,<br />

and <strong>the</strong>y serve as <strong>the</strong> fundamental reason<br />

trade associations exist. As <strong>the</strong> MPMA<br />

is now halfway through its current 5-year<br />

strategic plan, we felt it was important<br />

that we share with you—our key<br />

stakeholders—<strong>the</strong> progress we have made<br />

in both <strong>the</strong> tangible and intangible benefits<br />

that you receive as a member.<br />

In April 2008, <strong>the</strong> MPMA Board <strong>of</strong><br />

Directors developed a 5-year strategic<br />

plan that focuses on four key areas:<br />

1. Industry Awareness<br />

2. Workforce Development<br />

3. Industry Expansion<br />

4. <strong>Association</strong> Growth<br />

Below is an outline <strong>of</strong> <strong>the</strong> specific<br />

goals and objectives that were created<br />

as part <strong>of</strong> this strategic plan, and a brief<br />

report on <strong>the</strong> progress we have made<br />

toward each goal. For a more detailed<br />

listing <strong>of</strong> <strong>the</strong> progress report, visit<br />

www.mpma.com.<br />

MPMA STRATEGIC PLAN<br />

2008-2013<br />

GOAL #1: Drive efforts to increase<br />

awareness <strong>of</strong> manufacturing industry.<br />

OBJ 1: Increase awareness <strong>of</strong><br />

manufacturing industry to:<br />

a. Government<br />

b. Educators/Counselors<br />

c. Community<br />

Dave Fiedler giving a tour <strong>of</strong> Checker Machine, Inc.,<br />

to 13 students from United South Central High School located in Wells, Minn.<br />

OBJ 2: Work with local media to increase<br />

coverage <strong>of</strong> manufacturing industry.<br />

MPMA has increased its involvement<br />

with <strong>the</strong> <strong>Minnesota</strong> Chamber <strong>of</strong><br />

Commerce, serving as a premier sponsor<br />

at <strong>the</strong> annual Business Day at <strong>the</strong><br />

Capitol. Additionally, we have increased<br />

attendance at <strong>the</strong> annual NTMA/PMA<br />

One Voice Legislative Conference<br />

in Washington, D.C., where we have<br />

been able to speak one-on-one with<br />

representatives <strong>of</strong> <strong>the</strong> U.S. Senate and<br />

House <strong>of</strong> Representatives about issues<br />

affecting <strong>Minnesota</strong> manufacturers.<br />

MPMA also serves on <strong>the</strong> Manufacturers<br />

Coalition and has continued to increase<br />

its communication with both <strong>the</strong> United<br />

States and state legislators.<br />

In <strong>the</strong> area <strong>of</strong> education, we have<br />

focused significant energy on increasing<br />

our presence at job and education fairs,<br />

as well as our presence in front <strong>of</strong> school<br />

counselors, administrators and teachers.<br />

We have exhibited and presented at<br />

conferences such as <strong>the</strong> <strong>Minnesota</strong> School<br />

Counselors <strong>Association</strong>, <strong>the</strong> <strong>Minnesota</strong><br />

Technical Education <strong>Association</strong> and<br />

Project <strong>the</strong> Lead Way.<br />

Regarding increased awareness in<br />

<strong>the</strong> community, MPMA has developed a<br />

partnership with <strong>the</strong> TwinWest Chamber<br />

<strong>of</strong> Commerce and worked closely with<br />

<strong>the</strong>m on <strong>the</strong>ir Workforce Ready! grant<br />

which focused on careers in precision<br />

manufacturing. MPMA also has been<br />

a key sponsor and exhibitor at <strong>the</strong><br />

annual Veteran’s Career Fair, spoken at<br />

various community events such as <strong>the</strong><br />

<strong>Minnesota</strong> Momentum Conference, and<br />

established a strong presence for <strong>the</strong><br />

online community through avenues such<br />

as Twitter and LinkedIn.<br />

Additionally, MPMA has established<br />

relationships with local reporters and has<br />

increased frequency in media coverage<br />

relating to manufacturing issues, with<br />

MPMA and/or its members used as<br />

sources in over 30 articles since July 2008.<br />

40 | PRECISION MANUFACTURING July | August 2010

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