Culture, Crowding and the pleasure of Complexity; A schizophrenic presentation
Lecture by Gerard Hadders on the pleasure of seeing complexity in urban space
Lecture by Gerard Hadders on the pleasure of seeing complexity in urban space
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Conception: The <strong>pleasure</strong> <strong>of</strong> complexity<br />
TPG found an architect to develop <strong>the</strong> perfect ‘box’ to go<br />
with <strong>the</strong> solution <strong>and</strong> a new form <strong>of</strong> architecture-integrated<br />
signalization was born.<br />
When <strong>the</strong> matrix for <strong>the</strong> dots was developed interesting<br />
things happened: it became clear that a matrix typeface<br />
‘behaves’ differently from type-elements in a logo-type,<br />
in o<strong>the</strong>r words a logo-type is more image than text; fur<strong>the</strong>rmore<br />
a logotype could be reduced to a minimum<br />
amount <strong>of</strong> dots or <strong>the</strong> logo could be deformed severely<br />
before it lost its cognitive value. What you see, is what<br />
you remember.
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