media manual_low res final
media manual_low res final
media manual_low res final
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
What is Greenpeace?<br />
Greenpeace is a non-profit organisation with a p<strong>res</strong>ence in 40<br />
countries across Europe, the Americas, Asia and the Pacific. It speaks<br />
for 2.8 million supporters worldwide and inspi<strong>res</strong> millions more to take<br />
action every day. To maintain its independence, Greenpeace does<br />
not accept donations from governments or corporations but relies on<br />
contributions from individual supporters and foundation grants.<br />
Greenpeace exists because the earth and all life on it deserve a<br />
clean and safe environment – now and in the future. It has been<br />
campaigning against environmental degradation since 1971 when<br />
a small boat of volunteers and journalists sailed into Amchitka, an<br />
area north of Alaska, where the US government was conducting<br />
underground nuclear tests. This tradition of “bearing witness” in a nonviolent<br />
manner continues today and ships are an important part of all<br />
its campaign work.<br />
Actions often speak louder than words and non-violent direct action<br />
is at the heart of Greenpeace campaigns, which have also grown to<br />
include lobbying and <strong>res</strong>earch over the past years.<br />
As a global organisation, Greenpeace focuses<br />
on the most critical worldwide environmental<br />
issues such as:-<br />
· Oceans and ancient fo<strong>res</strong>ts protection;<br />
· Fossil fuel phase out and the promotion of<br />
renewable energies to stop climate change;<br />
· Nuclear disarmament and an end to nuclear<br />
contamination;<br />
· Elimination of toxic chemicals; and<br />
· Preventing the release of genetically<br />
engineered organisms into nature.<br />
Greenpeace India has focussed on four broad<br />
campaigns namely, stop climate change,<br />
sustainable agriculture, p<strong>res</strong>erving the oceans<br />
and preventing another nuclear catastrophe<br />
since its inception in 2001. Over the years,<br />
Greenpeace India has built a strong base of<br />
supporters spread across the country. i<br />
Children in front of the Dharnai Live mural at Jitkoria tola, Dharnai Revenue Village<br />
© VIVEK M/greenpeace<br />
2<br />
MEDIA MANUAL | Introduction: Decentralised Renewable Enregy