THE OFFICIAL PUBLICATION FOR BONANZA, BARON & TRAVEl ...

YOU CAN HELP ASS GROW
Ilove i[ when members share ideas for growing [he Society or
adding a new service or improving an existing service. And it
wanns [he cockles of my hean when something I've wrinen
in Ground COl1lrol prompts such member input.
Steve Seidner, Monrovia, California, called me after reading
my February column on [he challenges of recruiting and
keeping members, given [he shrinking Bonanza and Baron
fleet. He's been in ABS since 200 I and flies a 1998 A36.
Steve's excellent suggestion was for us [0 push harder [0
gel members [0 gift their mechanics with an ABS membership
or at [he very leas[ encourage [heir A&Ps and lAs [0 pop for
the dues [hemselves. He pointed out [hal much of [he information
that ABS provides for its pi lor-members would be equally
if not more wonhwhile for mechanics.
AI[hough the magazine tops [he lis[ of reasons [0 gel your
mechanic into ABS, Steve said [he second most imponant
reason is access [0 [he model-specific expenise of [he ABS
[echnical advisors. He said the opponuni[y [0 discuss issues
mechanic-[o-mechanic would obviously be a direct benefit to
[heir Beechcraf[ Customers.
Now, the fact is that we would never deny access [0 the
techs by a member's mechanic, even [hough he may not be
a member himself. Bu[ Steve's point was simple: Shouldn '[
[he owner-member Wan[ his/her mechanic to belong [0 the
organization [hal provides such valuable assistance?
A quick check of [he database shows [bat 105 members
put aircraft mechanic as [heir occupation, and I know for a fact
[hal a good number of those are paid for each year by [heir
pilo[-customers. Others picked up the initial year as a gift in
the hope [hat [hereafter the mechanic would be hooked on all
[he great stuff he gets for [he membership.
Considering [he average member slays with ABS for JO
years, and the majority only leave if they sell their Beechcraft.
obviously a lo[ of people consider the Society a wonderful
personal investment for just $55 a year (or $1,000 for life). Surely
anorher $55 a year for that most imponan[-[o-your-airplane
person-your mechanic-would be just as beneficial [0 you.
-@-
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life Membership (one·time payment) S1.0OO $
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(ASF donations suppa ,
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