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Chapter 7 -- Defining competitiveness - College of Business ...

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What Shapes External Competitiveness?<br />

LABOR MARKET FACTORS<br />

Nature <strong>of</strong> Demand<br />

Nature <strong>of</strong> Supply<br />

7 - 10<br />

PRODUCT MARKET FACTORS<br />

Degree <strong>of</strong> Competition<br />

Level <strong>of</strong> Product Demand<br />

EXTERNAL<br />

COMPETITIVENESS<br />

ORGANIZATION FACTORS<br />

Industry, Strategy, Size<br />

Individual Manager<br />

McGraw-Hill/Irwin<br />

© 2002 by The McGraw-Hill Companies, Inc. All rights reserved.

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