Boxoffice-September.18.1972

.
6
HE MOST SPINE-TINGLING
\
NIGHTMARE
OF THE YEAR!
•v^
WILL LEAVE ITS MARK ON YOU!
A HEMISPHERE PICTURES RELEASE • in COLOR
Hemisphere
One by one
they would face
the Devil...
One by one
they would
be tempted—
unto death!
: s ^
Pictures, Inc.
LOEWS THEATRE BLDG. 1540 BROADWAY, SUITE 300 NEW YORK.N.Y. 10036 (212) CIRCLE 5-6874
i> 1972 HEMISPHERE PICTURES INC
• SEPTEMBER 18, 19'
NATIONAL EXECUTIVE EDITIC
Including the Sectional Newt Pages of All Edit)
REGIONAL SALES
REPRESENTATIVES
BOSTON-NEW HAVEN
Ellis Gordon
Ellis Gordon Films
614 Statler Office Bldg.
Boston, Mass. 02 11
NEW YORK PHILADELPHIA
ALBANY-BUFFALO
Joseph Ornstein
Bob Kraus
Hemisphere Pictures, Inc
540 Broadway
1
New York, NY. 10036
PITTSBURGH
John Glaus
Box 18072
Pittsburgh, Pa 15236
WASHINGTON
Ross Wheeler
Wheeler Film Co.
4701 42nd St.
Washington, DC 20016
CHARLOTTE
Robert McClure
Variety Films, Inc.
221 S. Church St., Suite 210
Charlotte, N.C. 28201
JACKSONVILLE, ATLANTA
Harry Clark
Clark Film Releasing Co.
137 E. Forsyth St.
Jacksonville, Fla. 32202
CINCINNATI-INDIANAPOLIS
DETROIT
Jay Goldberg
J.M.G. Film Co.
35 E. 7th St.
Cincinnati, Ohio 45202
CLEVELAND
Don Schultz
Selected Pictures, Inc.
2108 Payne Ave.
Cleveland, Ohio
CHICAGO-MILWAUKEE
Bill Lange
Wm. H. Lange 8.
32 West Randolph St.
Chicago, III.
Associates
MINNEAPOLIS
Leroy Smith
2901 Pleasant Ave. So.
Minneapolis, Minn. 55408
ST. LOUIS-KANSAS CITY
OMAHA-DES MOINES
Beverly Miller
Mercury Film Co.
1703 Wyandotte, Suite 300
Kansos City, Mo. 64108
DALLAS-OKLAHOMA CITY
J. A. Prichard
Starline Pictures
500 S. Ervay
Dallas, Texas 75201
DENVER-SALT LAKE CITY
Ed Brinn
Ed Brinn Distributing Co.
1212-B South State St.
P.O. Box 1714
Salt Lake City, Utah 84110
NEW ORLEANS-MEMPHIS
Charles Varnardo
Indeoendent Films
3900 Veterans Memorial
Blvd.
Metairie, La. 70002
LOS ANGELES
Jerry Persell
Crest Film Distributing Co.
1979 S. Vermont Ave.
Los Angeles, Calif. 90007
SEATTLE
Bob Parnell
Parnell Film Distributing Co.
2318 2nd Ave.
Seattle. Wash. 98121
SAN FRANCISCO
Gordon Kershaw
Four Star Excelsloi
251 Hyde St.
San Francisco. Calif 94102

, Suite
THE NATIONAL FILM WEEKLY
Published In Nine Sectional Editions
BEN SHLYEN
Editor-in-Chief and Publisher
JESSE SHLYEN Managing Editor
THOMAS PATRICK ..Equipment Editor
SYD CASSYD Western Editoi
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Publication Ollices: 825 Van Brunt Blvd..
Kansas City. Mo. 64124. Jesse Shlyen,
Managing Editor: Morris Bchlozman, Busl
ness Manager; Thomas Patrick, Modern
Theatre Section. iSlii) 241-77,7.
I
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1804, Rockefeller Center,
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THE MIIHLK.N THEATRE Section Is
lOCluded ill one issue eacb month.
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12208.
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Baltimore; Rate Savage. 3G07 Springdale
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02192
te: Blanche Carr. 1112 E Park Ave
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Ave.. tiOGll.. 1312) 787-3072.
Cincinnati: Frances Ilanford. 3433 Clifton
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Blvd.. Shaker Heights, Ohio 44120
Columbus: Fred Oestreicher, 47 YV. Tulane
Kd., 43202
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Way 80222.
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Drive. W Hartford 06117 232-3101.
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St., 32205. Tele. (904) 396-
4X45.
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llnad 38128. 357-4562.
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15th St.. 53206. LOcust 2-5142.
Minneapolis: BUI Dlehl. St. l'aul Dispatch,
63 E. 4th St.. St. Paul. Minn
New Orleans: Mary Grecnbaum. 2303
Mendez St. 70122.
Oklahoma City: Eddie L. Greggs. 541 N
Council ltd.. Apt. C. Oklahoma City.
likla. 73127. Telephone (405) 789-
7898.
Omaha: Irving Baker. 4505 South 168th
08137.
SI
Pittsburgh: It. P. Kllngcnsmlth. 516 Jean-
Btte, Wilklnsburg 15221. Telephone
4 12-211-2809.
Portland. Ore. : Arnold Marks. Journal
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Sun Antonio: Cladys Candy. 519 Cincinnati
Ave. 78201.
San Francisco: Walt von nauffe. 3360
Ceary Blvd.. Suite 301. 387-8626.
Washington: Virginia It. Collier. 5112
Connecticut Ave N W EM 2-0892
IN CANADA
Calgary: Maxine McBean, 3811 Edmonton
Trail N.E.
Montreal: Tom Cleary, Association Pes
Proprletalres Du Quebec, Inc. 6950
Cote Des Nelges, Suite 110, 249 P.Q.
Tele. 738-2715.
Ottawa: IVm, filadlsh, 75 Belmont Ave
Toronto: .1. W. Agncw. 274 St. John's Rd.
irer: .llmmlc Davie, 3215 W. 12th
Winnipeg: IWwrt Hucal. 600-232 Portage
We
Member Audit Bureau of Circulations
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Edition. $10.00 per year; foreign $15.00.
National Executive Edition. $15.00: foreign
$20.00. Single Copy 50c. Second
class postage paid at Kansas City. Mo.
SEPTEMBER
Vol. 101
If 1972
No 23
MAKING
BUILDING A FUTURE
two dollars grow where
only one grew before has always
been the objective of exhibitors, producer-distributors
and businessmen in industry,
generally. There are differing
ways of accomplishing this, but in all instances
the focal factor is the point oi
sale which, in the motion picture industry,
is the theatre. The customers have to
be brought there to buy what the producer-distributors
and the exhibitors in common
have to sell. Hence, the joint effort
must be carried on continuously.
Over the last two decades, especially,
exhibitors have learned that theatres
have to be where the customers are. So
they have been upbuilding these facilities,
in new residential districts, shopping
centers and other business areas. Thus,
keeping pace with the times and trends,
exhibition has been making annual investments
of approximately $200,000,000
in new theatre construction, in addition
to modernization of existing properties.
Opening a new theatre where none existed
before or updating one that had
become outmoded, more often than not,
have served to maintain attendance and,
hopefully, upbuilding it all along the
line. For, as often has been proved, the
more theatre outlets this industry has,
the more income it can derive at its boxoffices.
This, in turn, will contribute to
the progress of every branch of the busi-
But, of course, production and dis-
ness.
tribution must do their share in providing
that essential of good films in sufficient
quantity and under policies and practices
that would help to maintain a
steady flow of patronage. That's a big
order to fill, but it's the direction this industry,
collectively, must take.
That the trend, over the past decade or
more has maintained a rather steady
pace in reaching out for more patronage,
has been evidenced in the Boxoffice-
Modern Theatre continuing survey of
theatre construction. For the first six
months of 1972, the report, which appears
in this issue, shows that $74,320,-
000 was invested in 205 new four-wall
structures. Taking into account the fact
that some of these buildings house multiplexes
consising of from two to six units,
the total number of screens adds up to
340. And, at the pace at which this type
of construction has been going, the report
for the entire 1972 year should show
a further increase in the number of
screens.
It goes without saying that maintenance
of this steadily expanding market
is essential to the future of the industry.
The multi-million dollar investments
therein by exhibitors can pay dividends
only if the producers and distributors,
both majors and independents, step up
their product outputs on a steady and
long-term basis, including working together
in merchandising the product at
the point of sale.
* *
Let's Reclaim Our Thunder
The past week has witnessed the television
networks hitting across the airwaves
in plugging their current and
forthcoming programs and using plenty
of institutional sell as well. TV also is
reaching across the country through national
magazines and intensifying its
sales pitches at the local level through
newspapers. Local stations are supplementing
the national effort with their
own advertising and promotion. In the
main, concentration at this time is on
initial performances of series shows, to
create interest and to develop viewers.
Additionally, sponsors also use newspapers
and other media to promote the
shows they are backing.
This parallels the merchandising tieups
effected by motion picture distributors
in the not-too-distant past. In fact,
much of what TV is doing promotionwise
was "stolen" from what picture business
originated and by which it cultivated
the movie-going habit. Against
television's 600 or so stations, our industry
has nearly 20,000 "points of contact"
in its theatres. We should make better
use of this avenue of approach to selling
our institution and its far-greater entertainment
values to the public.
Let's steal our own thunder back!
\Jknj /O^uLc^yt^

LET THESE PROVEN BOXOFFICE HITS
BE YOUR WINNERS THIS FALL.
MGMS
(FABULOUS F€»UR)
_i.
i WINNER OF 2 ACADEMY AWARDS!
DAVID LEAN'S FILM
Ryan's
Daughter
the ultimate trip
2001:A
STANLEY KUBRICK'S
SPACE
ODYSSEY
WINNER OF 6 ACADEMY AWARDS!
I
DOCTOR
DAVID LEAN'S FILM
ZHilAGO GP
I
WINNER OF 10 ACADEMY AWARDS!
fj
DAVID O. SELZNICK'S
GONE WITH
THE WIND"
r
-jl-

WOMPIs Meet Sept. 28
For 19ih Convention
NEW YORK—The 19th annua] convention
of the Women of the Motion Picture
Industry will convene at the Washington
Hilton Hotel. Washington. D.C., Thursdaj
Hilda Frishman Doris Si is
(28)-October 1. with members from 16
clubs culminating a year in which they
devoted over 14,000 service hours and
$10,000 towards community service work.
Doris Simms of Washington. D.C., is convention
chairman and Betty Kelly and Linda
Danner are co-chairmen.
During the past year, Hilda Frishman.
New York, international president, has used
the theme "Enthusiasm Sparks Unity" in an
effort to further the objectives and ideals of
WOMI'l. CHrrent officers in addition to
Miss Frishman are: l.aVerne Gordon, Dallas,
vice-president; Amalie Gantt, Charlotte,
recording secretary; Sadie Castanza, New
York, corresponding secretary; Eileen Sessel,
St. Louis, treasurer, and Hazel LeNoir,
Kansas City, immediate past president.
In addition to the various community
service projects carried out by the individual
clubs, WOMPI International sponsors a
room annually at the Will Rogers Memorial
Hospital, Saranac Lake, N.Y. This sponsorship
is made possible by the "Dimes from
Dames" program in which each WOMPI
member pledges one dime a
week towards
this goal. This marks the 12th year in which
WOMPI has sponsored a room at the hospital
for a total of $24,000.
A total of $2,700 was contributed to the
Abe Montague Memorial Library for the
purchase of 108 medical and scientific
volumes for use in the library and study
center at the Will Rogers Memorial Hospital.
Ibis bookplate program was inaugurated
in 1966 and in six years WOMPI has
contributed S Hi, 125 towards this program.
Members also assisted with the annual
audience collection drives and main paperhack
books were sent to the hospital library
for the enjoyment of the patients. In addition,
WOMI'l participates in a five-year
medical journal sponsorship.
WOMPI assists Variety Clubs and theatre
owner conventions, helps with invitational
screenings and previews and entertains for
hospital shut-ins. These activities are in
addition to; collecting toys lor the Marine
Corp.'s Toys for Tots program, sponsoring
scholarships, donating funds, clothing and
groceries to needy families, supporting
adopted Korean children and filling ditt)
bags for servicemen.
Brandon Chase Announces
Group 1 Films Releases
NEW YORK— Brandon Chase, president
ol (iroup 1 Films, Ltd., Scarsdale, N. Y.,
announced that the company's release
schedule for the remainder of 1972 will
include two R-rated films, "Up Your Alley,"
a comedy, and the suspense drama " I he
Room of Chains." He also announced that
.mother film, "The Runaway," passed the
million-dollar mark in its first 60 days of
release.
Test dates have been set for "Up Your
Alley" and "The Room of Chains," following
Chase's usual formula of using selected
test markets to determine the effectiveness
of campaigns. These markets also allow for
changes and adjustments that might be required
before going into full-scale release.
Chase went to Los Angeles to confer with
writer Frank Ray Perelli on a series of commercials
for "Up Your Alley," which was
originally X-rated before legal action resulted
in a re-rating. A total of 15 radio and
ten television spots will be produced in Los
Angeles, using a unique new comedy
method.
Scheduled for January 1973 release by
Group 1 are "Pepper and His Wacky Taxi,"
rated G and starring John Astin, Frank
Sinatra jr., Allen Sherman and Jackie Gayle,
and "The Depraved," R-rated suspense
drama. Production, co-production and acquisition
negotiations are under way to
insure a slate of at least six releases for
1973. Each one will be tailored to Chase's
methods of campaigning and promoting.
Student Representatives
To Promote Para. Film
NEW YORK—All Paramount branch
cities will have a special student representative
hired to act as local publicity and promotion
coordinator for Paramount Pictures'
film drama "A Separate Peace," based on
the celebrated novel by John Knowles, due
for release this fall.
Knowles' widely acclaimed novel has become
an integral part of high school and
college American literature courses. The
present Bantam paperback edition has sold
over 3.500,000 copies and is among the ten
best-selling paperback books in distribution
The special student representatives will assume
their publicity responsibilities four
weeks in advance of the film's opening,
continuing to the Friday following the opening.
He will coordinate with local book distributors,
set up a special Saturday morning
educators' screening to be hosted by Bantam
Books, the local exhibitor and Paramount.
He will meet with the local chapter president
of Phillips Exeter Alumni Academy Ass'n,
meet with amusement editors of the commercial
daily newspapers, high school and
college papers, present teachers' guides prepared
by Bantam, promote group sales, meet
with local librarians to develop displays and
coordinate on book store window displays
featuring the paperback book, posters from
the film and 8x10 stills.
Director Larry Peerce and producer Robert
A. Goldston filmed "A Separate Peace"
on locations in Exeter, N.H.
Dustin Hoffman Joins
First Ariisis Group
HOLLYWOOD— Patrick Kclley. president
of First Artists Productions, announced
Monday (12) that an agreement in principle
has been reached with Dustin Hoffman and
his partner. Walter Hvman. to join Paul
Newman. Barbra Streisand, Sidney Poitier
and Steve McQueen as a principal and partner
in First Artists Productions.
The announcement was made at National
General Pictures' international conference
for 75 foreign distributors, meeting in a
two-day session here as a salute to First
Artists. NGP is the distributor of all First
Artists productions.
The foreign distributors had face-to-face
discussions with all of the personalities who
share ownership of First Artists, expressing
ideas and opinions. They were joined by the
producers and directors, among whom were
David Foster and Mitchell Brower and Sam
Peckinpah, producers and director respectively
of "The Getaway"; John Foreman
and John Huston, producer and director of
"The Life and Times of Judge Roy Bean";
Robert Chartoff and Irwin Winkler and
Irwin Kirshner. producers and director of
"Up the Sandbox." and Melville Tucker and
Poitier.
December."
producer and director of "A Warm
In addition to Kelley, Charles Boasberg.
NGP president and Robert Meyers, foreign
sales manager, directed the activities.
Herman Kass. NGP vice-president in
charge of advertising and publicity, presented
the advertising and publicity campaigns
prepared for the upcoming First Artists
films.
Among other attending: Ali MacGraw,
Jacqueline Bisset, Stacey Keach, Roddy
McDowall, Victoria Principal.
Brut Charts Production
On Story of Koepcke'
NEW YORK—Brut Productions will film
"The Story of Juliane Koepcke," the true
drama of the teenage girl who was the
sole surviving passenger in last year's Christmas
Eve air disaster in South America, it
was announced by George Barrie, president.
Worldwide film and TV rights to produce
and distribute have been purchased
by Brut from Stern Magazine.
Scheduled to begin lensing in October on
location in Peru. Venezuela and Rome, the
film will be produced by Ninki Maslansky
and directed by Gussippi Scottese.
'Cabaret' N.Y. Grosses High
NEW YORK—A gross of $5,282,263 for
"Cabaret" in the New York metropolitan
area alone was announced by Jerry Gruenberg.
vice-president-general sales of Allied
Artists. The musical opened at the Zicgfeld
Theatre in Manhattan February 13, where
it broke house records and recently concluded
successful engagements at flagship
and showcase theatres.
BOXOFFICE ;: September 18, 1972

—
i Village
,
$74320,000 INVESTED IN 205 NEW STRUCTURES
Incorporating Multi-Units This Provides an Additional 340 Screens
KANSAS CITY— Reflecting the national
economic unease thai marked the first halt'
Of 1972. theatre construction took a moderate
drop—not as much, however, as had
been anticipated—as exhibitors and developers
invested a total of $74,320,000 in 205
theatres. This compares with an investment
of $95,1 15,000 in 242 theatres for the same
six-month period a year ago.
In further comparison, for the 1972
period there were 193 new four-wall theatres
(compared with 215 for the 1971 halfyear)
and only 12 drive-ins (compared with
27 for the period a year ago).
Many theatremen, particularly independent
and smaller circuit operators, apparently
adopted a "wait and see" attitude before
investing heavily in the new theatre
market, heeding not only the economy but
also the warnings of industry leaders against
"over building."
Not so. however, insofar as the franchise
companies were concerned. Jerry Lewis Cinemas,
United General Theatres and other
mini-theatre franchise operations sprang up
across the country with almost mushroomlike
growth, far outstripping the more conservative
construction patterns set by such
long-time theatre operators as American
Broadcasting Companies, Loews' Theatres,
National General Theatres, United Artists
Theatre Circuit, Commonwealth Theatres
and many others.
INDOOR THEATRES
ALABAMA
Muscle Shoal Twin theatres, adjacent to Martin
Drive-In, Martin Theatres
ARIZONA
Mesa—La Puente Cinema, 300 seats.
Plaza.
Westwood
Payson—Castle Cinema, on Beeline Highway, at Payson
North.
Phoenix—Twin theatres, in Chris-Town Shopping Center,
Sam Grossman & Associates.
Safford— Jerry Lewis Cinema, 350 seats, in Mt.
Ganhan Shopping Center, James and Carol Collins,
franchise owners.*
Scottsdale— El Camino Theatre, 800 seats, American
Broadcasting Companies.*
Sun City—Alco Theatre, 450 seats, in La Ronda Shopping
Center.*
Tucson—Bueno Vista 2, 544-seat addition to Bueno
Vista 1, National General Corp.*
ARKANSAS
El Dorado— Jerry Lewis Cinema twins, 700 seats, in
Northwest Village Shopping Center.*
Fayetteville—Mall Twin Cinemas, 420 seats, in shopping
center, Malco Theatres.*
Paragould—Plaza Twin, 595 seats, in Plaza Shopping
Center, Miller-Moore Enterprises.
CALIFORNIA
Alameda—Triplex, at Second and Broadway, in Jack
London Square area.
Bellflower—Quadplex, in shopping center.
Berkeley—500-seat theatre, in East Windsor Township
Shopping Center, MusicMakers Theatres.
Berkeley— 900-seat theatre, in Berkeley Plaza Shopping
Center, MusicMakers Theatres.
Boron—Showcase, 298 seats.*
Century City—two theatres, 2,300 seats, in ABC Entertainment
Center, ABC Theatres.*
Daly City—Serra Center sixplex, 1,800 seats, American
Multi Cinema.*
Del Mar— Back-to-back twin theatres, 800 seats, in
Lomas Santa Fe Shopping Center.
El Centro—Crest I, II, 1,200 seats, on site of old Crest
Theatre, National Cinema Corp.*
El Cerrito—Jerry Lewis Cinema. 700 seats, in Moeser-
Lane Shopping Center, Cameo-Cinema, Franchise
El
owner.*
Cojon—Triplex, conversion of Roaring '20s Nightclub,
S.R.O.*
BOXOFFICE :: September 18, 1972
American Mulii Cinema and General ( in
ema Corp. continued their patterns of multiauditorium
mini-theatre operations, but they
also were more cautious in making new
theatre announcements.
Prime locations continued in shopping
centers, where 101 of the new theatres were
located, most of these either multi-auditorium
or mini-theatres of a combination of the
two. There were 104 mini theatres, 88 twin
auditorium installations, 15 triplexes, 15
quadplexes, one fiveplex and two sixplexes.
While the BoxoFFicE-Modern Theatre
continuing survey of construction considers
multiple auditorium installations as one
unit, the building pattern for the first six
months of 1972 represented the addition of
a total of 340 auditoriums in the 193 buildings.
In the drive-in theatre field, where building
of new units has sagged consistently over
the past several years, potential builders
were faced increasingly with zoning permit
denials and building opposition by neighboring
interests, as well as the tremendously
escalated prices of land near urban (and
suburban) areas.
Following are state-by-state reports for
the first six months of 1972. Those marked
with an asterisk (*) were opened during this
period. Thirty-seven of those so marked
were opened in 1972, but were tabulated as
1971 construction projects.
Hayward—Quadplex, at Hayward Air Terminal,
Richard Jeha & Associates.
Livcrmore—Vine Theatre, 290 seat addition to Dublin
Cinema, Enea Bros. Enterprises.*
Marino Del Rey— New theatre, expansion of Marino
Airport Plaza.
National City—678-seat theatre, on Harbison Avenue,
International Cinema.
Oxnard—Jerry Lewis Cinema, in Channel Island Center.
Oxnard—New theatre, in Alpine Shopping Center,
Century Properties.
Riolto—Jerry Lewis Cinema, 350 seats, in North
Rialto Shopping Center, Cinema Corp., Franchise
owner.*
Sacramento—Capitol 1, 2, north of Country Club
Shopping Center, ABC Theatres.*
Sacramento—State I, II, in florin Center, ABC Theatres.*
Sacramento—Sunrise Cinema, 1,260 seats, in Sunrise
Center, United Artists Theatre Circuit.*
Son Diego— El Cajon, 506 seats, in Main Street Shopping
Center, United General Theatres.
Son Diego—Jerry Lewis Cinema, 350 seats, in Casa
de Oro, Lawrence Nelson, franchise owner.*
San Diego—Kinema Twin 1, II, 460 seats, in Balboa
Shopping Center, Shelmel Amusement Co.*
San Diego—260-seat mini theatre. United General
Theatres.
San Fernando—Azteca, 800 seats, Mr. and Mrs. Raul
Negrette.*
San Jose—Oakridge sixplex, 1,500 seats, in Oakridge
Mall, American Multi Cinema.
Torrance—Space Place, 99 seats, in Del Amo Square,
Holiday Inns-Inflight Motion Pictures.*
Westwood—Quadplex, 1,640 seats. United Artists
Theatre Circuit.
COLORADO
Aspen—Playhouse Aspen, 600 seats, Don Swales.*
Aurora— 125-seat fifth auditorium addition to existing
Buckingham 4, American Multi Cinema.
Denver— 'Piggyback theatre, 200 seats, in existing
Theatre.
Denver— 1 ,040-seat triplex, Wolfberg Theatres.
Greeley—Wilshire I, It, in Wilshire Shopping Center,
Cooper Theatres.
CONNECTICUT
Avon—Avon Park North and South, 850 seats, Avon
Tower. Corp.*
Eost Hartford—Triplex, 2,400 seats, Redstone Theatres.
Hartford—Cine I, II, III, IV, in Brainard Industrial
Park, SBC Management Corp.
Monchester UA Theatre III, addition to l
twin. United Artists Theatre Circuit.
Manchester—Vernon Cine I, II, 800 scats, Bernic and
Sy Menschcll.
Manchester Jerry Lewis Cinema twin, 700 seats, in
Caldor Shopping Center, Milton and Merrill Adams,
franchise owners.*
New Britain Jerry Lewis Cinema twins, 700 seats,
Don Wallace Associates, franchise owners.
New Haven—Mini Cini 1, 2, 700 scats, Joseph 8, Jack
Soffee.* _ ,
Rockvillc—Cinema I, II, 340 seats, Ronald Goldberg.
South Windsor—Jerry Lewis Cinema, 350 seats, in
Sullivan Avenue Shopping Center.*
West Hartford— ,200-seat triplex, in Corbin's Corner
1
Shopping Center, United Artists Theatre Circuit.
DELAWARE
Pocomoke— Mini-twin theatre, United General Theatres.
Seaford—200-seat mini theatre, United General Theatres.
DISTRICT OF COLUMBIA
Washington—South-West Cinema twins, 400 seats, in
Waterside Mall, Chevy Chase Associates.
FLORIDA
Clearwater—Clearwater 4. 1,200 seats, in Clearwater
Mall, American Multi Cinema.*
Daytona—Cine Theatre twins, 700 seats, in Sunshine
Mall, Trans-Lux/lnflight.*
Duncdin—Jerry Lewis Cinema, 322 seats, in Dunedin
Plaza Shopping Center, Dunedin Syndicated Theatres,
franchise owner.*
Fort Lauderdale—Oakland Lakes 6, 1,620 seats, in
Oakland Lakes Mall, American Multi Cinema.
Lakeland—Jerry Lewis Cinemas 1, 2, 700 seats, in
Lake Parker Shopping Center, Bob and John Stitzel,
franchise owners.*
Lakeland—Twin theatres, in Imperial Shopping Center,
General Cinema Corp.*
Melbourne—Jerry Lewis Cinema, 350 seats, in Sarno
Shopping Center.*
Miomi Beach—300-seat theatre, in Central Park
Plaza, Royce Adams Enterprises.
Miami—Jerry Lewis Cinema, 350 seats, in Coral Wav
Shopping Center, E. J. Simms, franchise owner.*
Orlando—Conway Twins, 1,000 seats, Eastern Federol
Corp.*
Sanibel Island—210-seat Jerry Lewis Cinema.*
Sarasota—Jerry Lewis Cinema, 350 seats, Syndicated
Theatres.
Tallahassee—Miracle II, 600 seats, in existing Miracle
Theatre, Eastern Federal Corp.*
Tampa—Brandon Twin I, II, 570 seats, Floyd M. Burden.*
Titusville—Cinema 2, 750 seats, addition to Town
Cinema, Town Cinema, Inc.
Venice—Venice Twins, 600 seats, in Grant's Plaza.
Floyd Enterprises.*
GEORGIA
Atlanta—500-seat theatre, Georgia Theatre Co.
Atlanto—Mini-Cinema twin, 600 seats, Modular Cinema
Corp.
Atlanta—Broadview II, 447 seats, addition to existing
Broadview, in Broadview Shopping Center, Weis
Theatres.*
IDAHO
Pocatello—Gallery Adult Theatre, 100 seats.*
Pocotcllo—Starlite Cinema 1, 2, 700 seats, in front
of Starlite Drive-In, Richard and Leon Morris.*
ILLINOIS
Addison—Chris McGuire Theatre,
Shopping Center, Thomas J.
owner.*
du Page
Loftus, franchise
Alton—Alton 4 Cinema quadplex, 1,400 seats, Wehrenburg
Theatres.
Calumet—River Oaks I, II, in River Oaks complex,
ABC Theatres.
Chicago—Triplex, 650 seats, in Ford City Shopping
Center, General Cinema Corp.
Chicago—Western Lincoln twin, Mark Cinema.
Chicago—MCS Cinema, Mark Cinema.
Collinsville—Petite 4, in shopping center. Petite
Amusement Corp.
Kewanee—Midland, 438 seats, Carrol's Development
Co.*
Kewonee— Mini theatre, United General Theatres.*
LaSalle—Jerry Lewis Cinema, 696 seats.*
Morton—Jerry Lewis Cinema, 350 seats, in Field
Shopping Center.
Oswego—Venture Cinema, Mark Cinema.
Springfield—Triplex, addition to exciting Esquire, each
seating 350, Kerasotes Theatres.
INDIANA
Fort Wayne—Cinema South, 600 seats, Cinecom Theatres.*
Jeffcrsonville—Cinema I, II, in Jeffersonvitle Grant
Plaza.*
Kokomo—Jerry Lewis Cinema twins, 700 seats, in
Elizabeth Plaza, Charles F. Soupley and Bernard
Ampe, franchise owners.*
Martinsville—Cinema 37, 350 seats, Mr. and Mrs.
Jerry Brinkman.*
Mishawaka—Twin mini theatre, in 100 Center, United
Generai Theatres.
(Continued on next page)

—
$74,320,000 Invested
In 205 New Structures
(Continued from preceding page)
Muncic—Cinema II, 276 scat addition to existing
Cinema I, in Northwest Plaza Shopping Center,
(Cinema III addition planned), General Cinema
Corp.*
IOWA
Cedar Rapids—Jerry Lewis Cinema twins, 700 seats,
Dennis Shaheen, franchise owner.*
Davenport— -Jerry Lewis Cinema, 580 seats, in Village
Shopping Center.*
KANSAS
Hoys—Mall Cinema 1, 2, 604 seats, in Shopping Mall,
Carrol's Development Corp.*
Manhattan Cine Twins, 700 seats, in West Loop
Shopping Center, Commonwealth Theatres.
Overland Pork—Volley View 1, 2, 355 seats, in Vol
ley View Shopping Center, Central Cinema Co.*
KENTUCKY
Hartford—Mall Cinema, 200 scats, in Spink Shopping
Center, Darrel Moseley.*
Bayne—Jerry
LOUISIANA
Lewis Cinema, Parish & dinger, franchise
owners.
Hammond—Cinema I, II, 600 seats, in Town & Country
Shopping Center, Gulf States Theatres.
Shreveport—Cinema I, II, in Quail Creek Shopping
Center.*
MAINE
Lubex—Subecinema, 298 seats, Stanley Sekula jr.*
Portland—Jerry Lewis Cinema twins, in Lafayette
Shopping Center, Cinema Four Corp.*
MARYLAND
Columbia— Twin theatre. Genera! Cinema Corp.
MASSACHUSETTS
Fall River—Center Cinema quadplex, Nathan Yamins
Theatres.
Marlboro— Milford Cinema, 285-seat conversion of
upstairs in existing theatre.*
Plymouth—Cinema 1, 2, in Standish Plaza Shopping
Center, replace for old Colony and Interstate theatres,
destroyed by fire.
MICHIGAN
Brighton— Brighton I, II, III, 700 seats, in Brighton
Center, Krim Theatrical Enterprises.*
Clarkston—Cinema, 240 seats, United General Theatres."
Detroit— -Parkway Theatres 1, 2, 1,300 seats.*
Detroit—Americana I, II, III.*
Fa rmington—Farming ton 4, 1 ,000 seats, in Freeway
Center, Krim Theatrical Enterprises.*
Madison Heights— 'Abbey triplex, 1,850 seats. Suburban
Detroit Theatres.
Midland—Stadium 1, 2, 604 seats, in Stadium Plaza
Center, Carrol's Development Corp.*
Muskegon—700-seat twin, in K-Mart Plaza, Carrol's
Development Corp.
Southficld—Tel-Ex Cinemas quadplex.*
Waterford—Jerry Lewis Cinema Twins, 800 seats, in
Waterford Plaza, Nagher Theatres.
MINNESOTA
Hutchinson — -Mini theatre, in Plaza 15 Shopping Ccn
ter.
South St. Paul—South I, II, 800 seats, Mike Leitch
and N. Olson.
Stillwater—Twin theatre, in St. Croix Shopping Center.
Waseca— -New theatre on site of old State Theatre
United General Theatres.
MISSISSIPPI
Greenville— Plaza Cinema, across from Greenville
Mall, ABC Interstate Theatres.*
Greenwood—Twin theatre, in Highland Park Center.
Jackson—Cinema West twin, 550 seats, Willard W.
Kaminer.
Ocean Springs—Springs Cinema, 474 seats, Calvin
H. Grosscup*
Meridian—Cinema, Village Fair Mall, ABC Theatres.
Ferguson—Jerry
MISSOURI
Lewis Cinema, in Central City Shopping
Center, Role
in Northpark Mall,
Joplin— -Northpark Cinema
Cinema Co. 4
I, II,
Dickinson Operating Co.*
Kansas City—Ranch Mart III, IV, additions to new
I, II, Commonwealth theatres.
Lake Ozork— Jerry Lewis Cinema, at Lodge of the
Four Seasons, Al Nichols.
Jerry Cinema, across from State Fairgrounds,
Midwest Cinema.
Spanish Lake—Jerry Lewis Cinema, in Belle Park
Shopping Center.*
Scdalia
Lewis
NEBRASKA
Gordon—Gordon Theatre, 250 seats, replace fire-detroyed
Pace Theatre, Greater Gordon Corp.
Lincoln—Plaza 1, 2, 3, 4, 1,200 seats, on site of
Cooper's Nebraska Theatre Building, Cooper Foundation
Theatres.
Lincoln— Douglas 3, 856 seats, Douglas Theatre Corp.
Millard—Quadplex, 1,200 seats, first phase in new
shopping center, Douglas Theatre Co.
NEVADA
Las Vegas Cinema 1, 2, 3, Nevada Corp.
NEW HAMPSHIRE
Nashua nema I, II, 726 seats, in Nashua Mall,
Interstate Theatres
NEW JERSEY
Kinnclon—Meadtown, 432 seats, in Meadtown Shopping
Ccnter y
Meadtown Theatres.*
South Ploinsville —Twin theatre, in Middlesex Mall,
United Artists Theatre Circuit '
Union Jerry Lewis Cinema, 350 seats, Alex Fleischer,
franchise owner.*
NEW MEXICO
Las Cruccs—Video Twin, 700 scats, Ollie Wilhem.*
NEW YORK
Amherst— 'North Forest Twin, Lyell Theatre Corp.
Buffalo—Seneca Mall Cinema, twin addition to existing
theatre, General Cinema Corp.
Buffolo—The Evans, 347 seats, ocross from Georgetown
Square, Dipson Theatres.*
Buffolo—Capri Art, Adams Enterprises.
Buffalo—Village Cinema, 300 seats, in Central Park
Plaza, Avant Garde Theatres.
Clarence—Cinema I, II, 982 seats, in Eastern Hills
Shopping Center, General Cinema Corp.*
Colonic—Cine 1, 2, 3, 4, 1,000 seats, in Northway
Mall Shopping Center, SBC Management.*
Elmira—Cinema I, II, addition of twin to existing
Cinema, General Cinema Corp.*
Horncll—Jerry Lewis Cinema twins, 700 seats.
Horscheads—Cinema, addition of twin to existing theatre.
Niagara Foils—Cataract 3, in Rainbow Center near
the Falls, Cataract Theatres.
Niagara Foils— 'Four Seasons Cinema I, II, 1,000 seats.
Cataract Theatres.
Pittsford— 'Loews' 2, 660 seats, in Pittsford Plaza,
Loews' Theatres.*
Syracuse —Playhouse Cinema, 150 seats.*
NORTH CAROLINA
Asheboro —Cinema II, in Northgate Shopping Center.*
Boone—Twin theatre, in Boone Heights Shopping Center.*
Charlotte—Tryon Mall, in Try on Mall Shopping Center,
American Broadcasting Companies.*
Dunn—Twin theatre, in Dunn Shopping Plaza, Stewart
& Everett Theatres.
Durham—Riverview Cinema twin, 400 seats, in Riverview
Shopping Center, Brown & Mabe Southeast
Enterprises.*
Elizabeth City—Gate Cinema I, II, in Southgate Shopping
Center, Schneider- Merl Associates.*
Greensboro— Janus III, IV, 320 seats, two auditorium
addition to existing twins, Janus Theatres.*
Henderson vide—Carolina Cinema, 921 seats, conversion
into twin theatre, Carolina Downtown Cinema
Theatres, Inc.
Mount City— -Jerry Lewis Cinema, 350 seats.
Raleigh—Tryon Theatre, 450 seats, Mack Weeks.*
Wilmington—longleaf Cinema 1, 2, 700 seats, in
Longleaf Mall, Stewart & Everett Theatres.
Winston-Salem—500-seat theatre, in Parkview Mall
Shopping Center, Schneider-Merl Theatres.
NORTH DAKOTA
Grand Forks—760-seat twin theatre, in South Forks
Shopping Center, Midcontinent Theatres.
OHIO
Canton—Mini theatre, United General Theatres.
Cincinnati— 500-seat theatre, in Salem Mall, Mid
States Theatres.
Cincinnati—Triplex, in Northgate Mall, Mid States
Theatres.
Cincinnati—Cine Carousel 1, 2, 1,300 seats, addition
to existing Cinem Carousel 1, Mid States Theatres.*
Columbiana—Cinema Theatre.*
Columbus—Jerry Lewis Cinema, 350 scats, in York
Plaza, Centro Cinema Corp., franchise owner.*
Columbus— -Jerry Lewis Cinema, (on Maple Canyon
Drive), Centro Cinema Corp., a franchise owner.*
Dayton—Dayton Mall Cinema II, 325 seats, addition
to existing theatre, in Dayton Mall, Chakeres Theatres.
Dayton—Cinema II, 500 seats, addition to existing
theatre, in Salem Mall, Mid States Theatres.
Dayton— Kon-Tiki 2, 600 seats, addition to existing
theatre, Levin Bros. -Sheridan Theatres.
Huber Heights—Jerry Lewis Cinemas, 400 seats, in
Imperial Plaza, Family Cinema Associates.
Rcynoldsburg—350-seat mini theatre, on Aida Drive.
OKLAHOMA
twins, in Stubbman Village Shop-
Norman—Satellite
ping Center, Paul Goddard
Shawnee;—Hornbeck Theatre, 350-seat piggyback addition
to existing theatre. Video Independent Theatres.
Tulsa—Cinema 4 quadplex, 1,200 seats, Fontana
Shopping Center, Lippert Theatres.
OREGON
Portland—Triplex, in Hayden Island Shopping Center.
PENNSYLVANIA
Allentown— 167-seat mini theatre, in Americana Hotel,
in former dining area, Albert Moffa, hotel
owner.
Aston Jerry Lewis Cinema, Network Cinema Corp.*
Erie—Eastway Cinema I, II, 700 seats, in Eastway
Plaza, Dipson Theatres.*
Millcrsville—252-seat "skinni-mini" theatre, Brad
Loercher.*
Monrocvillc—Jerry Lewis Cinema, in Mall Circle.
New Kensington—400-seat theatre, Joseph Malone.
Philadelphia -Woodhaven quadplex, 1 ,200 seats,
American Multi Cinema.
Pittsburgh
1 ,000-seat twin, on Greentree Road, Cinemette
Corp.
Shippensburg Jerry Lewis Cinema, 350 seats, Southern
Pennsylvania Mini Theatre, Inc."
Uniontown—Twin theatre, in Uniontown Mall, Manos
Theatres.
Middlctown—Jerry
RHODE ISLAND
Lewis Cinema twins, 700 seats.
SOUTH CAROLINA
Anderson—Anderson Mall Theatre, 700 seats, in Anderson
Mall, Southeastern Circuit.*
Charleston — Pinehaven I, II twin, addition to existing
theatre.
Myrtle Beach—Dunes Cinema I, II.
Seneca—Jerry Lewis Cinema, in Keowee Village Shopping
Center.*
Williamston — Jerry Lewis Cinema, on Piedmont- Wi - I
liamston Plaza.
TENNESSEE
Chattanooga— -Northgate, 600 seats, in Northgate
Mall, Martin Theatres*
Collicrv illc—Jerry Lewis Cinema, in shopping center.
Nashville— Twin theatres, in Rivergate Mall.
TEXAS
Corpus Christi—Center triplex, two auditorium addition
to existing theatre, United Artists Theatre
Circuit.
Corpus Christi—Cine 1, 2, 3, 4, 1,800 seots, United
Artists Theatre Circuit.
Corsicana— Jerry Lewis Cinema twins, 700 seats, in
Golden Circle Shopping Center, Corsicana Cinemas.*
Fort Worth -Western Hills Theatre quadplex, 1,000
seats, William S. Hill
Longview—Jerry Lewis Cinema twins, 700 seats,
Gregg Cinemas, franchise owner.*
Monahans—Jerry Lewis Cinema.*
Richardson—Promenade I, II, 1,400 seats, in shopping
center, ABC-Interstate Theatres.
VERMONT
Bennington—Cinema 1, 2, 1,000 seats, in Mammoth
Mart Shopping Center, Ackerman Theatres of New
York.*
St. Albans— Jerry Lewis Cinema twin, in Highaate
Shopping Center, Drinkwater & Kimel, franchise
owner.
VIRGINIA
Richmond—Cinema 1, 2, 1,025 seats, in Clover Leaf
Shopping Center, District Theatres.
Suffolk—Jerry Lewis Cinemas, 358 seats, in Suffolk
Plaza, David Holding Corp.*
Winchester—800-seat twins, on site of Winchester
Drive- In, to include twin drive-in and twin hardtop,
Berkley County Theatre Corp.
WEST VIRGINIA
Charlestown—Chris McGuire Theatre, in Plaza East
Shopping Center, George Gannon, franchise owner.*
WISCONSIN
Appleton—Mark I, II, 800 seats, Marcus Theatres.*
Milwaukee— 1,000-seat twin theatre, Wisconsin
Amusement Corp.
Stevenspoint— New theatre in North Point Shopping
Center, Carrol's Development Corp.
DRIVE-IN THEATRES
ALABAMA
Birmingham—Cobb Twin Drive- In, 1 ,500 cars, near
suburban Irondale, Cobb Theatres.
COLORADO
Denver—New Arapahoe, 1,200 cars, Wolfberg Theatres.*
Waterbury— Pine
CONNECTICUT
Twin, 1,000 cars, SBC Management
Corp.*
Chicago— 1-80
ILLINOIS
Drive- In, 1 ,200 cars, Essaness Theatres.*
Springfield—700-car addition to existing 66 Drive-In,
Kerasotes Theatre Circuit.
IOWA
Marshalltown—Circle 360 Drive-In, 120 cars, Bryon
Rowley.*
LOUISIANA
Shreveport—Triple drive-in, 1,200 cars. Gulf Theatres.
Lebanon—Mini
MISSOURI
5, 80 cars, Charles Burton.*
St. Louis— 1-44, Wehrcnberg Theatres.*
OHIO
Galion— -New drive-in, 900 cars, Harold E. Thompson.
Tulsa— New drive-in,
OKLAHOMA
Family Theatres.
PENNSYLVANIA
Duncansvillc—Twin drive-in, Blatt Bros.*
TEXAS
Palestine—Dogwood 2, 250-car twin addition to existing
Dogwood, Rowley United Theatres.
WASHINGTON
Bellinghom— Spanish Drive- In, Sterling Recreational
Organization.*
BOXOFFICE :: September 18, 1972

-
Kinotone to Market
Norelco Equipment
MON I
VAI.H, N.J. — An agreement was
announced Friday (?) under which the
widely used Norelco brand o! professional
motion picture projectors, sound and theatre
automation equipment will henceforth be
marketed in North America hv a new
American firm, Kinotone. Inc., established
In Kinoton GmbH of Munich. West Germany.
This announcement was made jointly
by John S. Auld. president. Philips broadcast
Hquipment Corp., and Hans I'. Zoller,
president. Kinoton GmbH. Philips Broadcast
is a subsidiary of North American
Philips Corp.
Prior to this date, this equipment has been
handled in America by the motion picture
equipment department of Philips Broadcast,
under the management oi Niels Tuxen.
Directors
of Corporation
The new corporation, Kinotone, Inc.,
will
have as its directors, H. P. Zoller, president,
James H. Link, vice-president and Miss
Yolanda R. Virga, vice-president and secretary-treasurer,
both of whom are wellknown
in the theatre industry and thoroughly
versed in the overall business, having
been associated with the Norelco motion
picture equipment department at Philips
Broadcast for several years. Kinotone, Inc.,
will assume all services and applicable warranties
on existing Norelco equipment.
"At this point," Messrs. Auld and Zoller
said, "our major goal is to see that there
is no loss of continuity in the marketing and
servicing of Norelco motion picture equipment.
The several hundred theatres already
using Norelco projection and RotoMatic
No-Rewind equipment may rest assured that
there will be no break in the availability of
product or spare parts."
"In view of the rapidly expanding involvement
of our company in electronic technologies,"
Auld stated, "we believe that the
transfer to Kinotone, Inc. is in the best
interest of our motion picture equipment
customers as well as ourselves. As our own
emphasis moves more and more into electronic
products, we fell that the motion picture
industry will be best served by Kinotone,
Inc.. which specializes in motion picture
equipment areas."
'Kinotone' to Be Tradename
Leading products of the line are the
Norelco DP-75 70/ 35mm projector, the
FP-20 35mm projector, the FP-16 16mm
projector, and variations and accessories of
these machines including theatre sound systems,
as well as the RotoMatic No-Rewind
System. The trade name "Kinotone" will
replace "Norelco" on all products.
Throughout the remainder of this year.
Kinotone, Inc., will lease a portion of the
Philips Broadcast facility in Montvale. N.J..
from which it will operate. This will insure
the smooth transfer of sales, marketing,
service, engineering and spare parts responsibility
to the new organization. On or
before January 1973, the Kinotone operations
will relocate their offices in a new,
modern and separate facility.
D/H/G Ad Agency Expands
West Coast Operation
NEW YORK Dienei Hauser Greenthai,
a leading motion picture public relations
agency, has expanded its West Coast
operation with the addition of a creative and
production Staff to its Los Angeles branch
office. Heading the new unit will be Ed
Harridsleff, who left his position as an art
director in the New York headquarters to
assume his new duties. All creative and production
activities hail formerly been exe-
CUted bj I) II G in New York.
I he new group will be involved in the
creation and production of both consumer
and trade campaigns for clients. The West
Coast operation, headed by vice-president
Bernice 1 ivingston, has expanded its space
at 9255 Sunset Blvd. to include the new unit.
Diener/Hauser/Greenthal is a subsidiary
of Ted Bates & Co.
Charles Cadwell Promoted
To Trans-World Senior V-P
NEW YORK—Charles Cadwell has been
named senior vice-president of Trans-World
Communications, the closed-circuit television
division of Columbia Pictures Industries,
Inc., it was announced by William J.
Butters, president of the division. Cadwell,
co-founder with Butters of Trans-World's
Tele/ Ad service, had been vice-president of
production since June 1971.
Prior to joining Trans-World, Cadwell ran
his own production company in Memphis,
Tenn., specializing in industrial and commercial
films. In 1968, Trans-World acquired
Cadwell Productions and he became
director of cinematography. Later, he served
as executive producer for the company.
Jacob McKinney Named
To AIP Publicity Staff
HOLLYWOOD — Jacob K. McKinney,
former assistant director of publicity and
promotion for Screen Gems, has been appointed
to the publicity staff of American
International Pictures, it was announced by
Milton Moritz, AIP vice-president in charge
of publicity and promotion.
McKinney started his career as the first
black publicist with a national network at
CBS-TV. where he handled "The Smothers
Brothers Comedy Hour," "The Lucy Show,"
and "Mission Impossible," among others.
A former official of the Publicists Guild,
he was also a campaign road-manager for
Pat Paulsen during the star comedian's
pseudo-presidential bid in 1968.
NATO of Calif. Selects
'The Man' for October
HOLLYWOOD—"The Man" has been
selected as the "Movie of the Month" tor
October by the National Ass'n of Theatre
Owners of Southern California, according
to Bruce C. Corwin, president.
The Paramount picture, based on the
novel by Irving Wallace, will open a mutiple
engagement in the Southland October 11.
NATO Tabs Hackman
Male 'Star of Year'
\l W YORK Gene Hacknian has been
named male "Star of the Year" lor 1972 by
the National Ass'n ol I hcatre Owners, the
organization representing the motion picture
theatres ol the United Slates. The announcement
was made by Roy B. White, president
of the film exhibitor group.
It is the first time an actor has ever won
the 'Triple Crown'—the NATO Star of the
Year Award, the Academy Award and the
New York Film Critics best actor designation—within
a single year.
Hackman's selection by the theatre owners
reflects his popularity in the smash boxoffice
film "The French Connection," as
well as his roles in "Prime Cut" and other
recent motion pictures. He will be seen
next in the 20th Century-Fox production,
"The Poseidon Adventure." At present he is
filming "The Scarecrow," with Al Pacino.
The actor will receive the "Star of the
Year" award the evening of November 21
at NATO's annual convention at Bal Harbour,
Fla. It will be presented at the President's
Banquet, the event which traditionally
terminates the exhibitor conclave.
General Cinema Reports
Gains in Third Quarter
NEW YORK—General Cinema Corp., a
major national theatre chain and soft drink
franchise bottler, reported operating earnings
of $3,609,000 or 70 cents per share
for its third quarter ending July 31, compared
to $3,398,000 or 67 cents per share
for the corresponding period in 1971. In
addition, the company netted $247,000 or
5 cents per share of extraordinary income
from the sale of vacant land as against
$98,000 or 2 cents per share last year.
Richard A. Smith, chairman and president,
expressed satisfaction with the strong
performance of the company's theatre division
which overcame the previously anticipated
and publicly reported decline in soft
drink profits caused by a Phase Il-related
cost-price squeeze. Smith added that both
divisions are performing well in the fourth
quarter and the company expects its 11th
consecutive record year in sales and earnings.
WE BUY FILMS
Will purchase U. S. and World
rights to New Feature Films in
Color. Outright Buy.
Everything from Major Productions
to Quality Sex Films.
Write all details in letter with
pressbook, stills, etc.
INDEPENDENT-INTERNATIONAL
853 Seventh Ave.
New York, New York 10019
(212) 541-7733
BOXOFFICE :: September 18, 1972

Cinecom Annual Meet
Held in
Washington
Bj JOHN COCCHI
WASHINGTON The eighth annua!
meeting of the Cineeon. a
group of old-film
huffs, was held at the Sheraton-Park Hole!
here. September 1-4. Four stars of the silenl
screen— Lois Wilson. Leatrice Joy. Zena
Keefe and Beverl) Bayne—were honored
guests, while Prof. William K. Everson was
given the Man of the Year Award. Fans
from all over the county and from Canada
gathered at the hotel for a nostalgic week
end of film viewing and socializing.
AFI Donates Many Classics
Registration hegan Friday morning (1)
under the auspices o\ sponsors Howard and
Elaine Kolodny and their mothers. The
American Film Institute here generously
donated a large amount of films for screening.
Among the classics shown the first day
were W. C. Fields' "So's Your Old Man"
(1926) and Cecil B. DeMille's The Affairs
of Anatol" (1921) starring Wallace Reid.
Gloria Swanson. Monte Blue. Bebe Daniels.
Agnes Ayres and Wanda Hawley. The Louis
McMahon-Robert Miller serial. "Captain
Celluloid vs. the Film Pirates" (1969), which
features Everson. was a particular favorite
with the
group.
All four of the stars were represented by
at least one of their films. Miss Keefe had
the first evening with a bill of "The Cross-
Roads" (1912), a short, and "The Broken
Silence" (1922), based on a James Oliver
Curwood story and filmed at Lake Placid,
N. Y. Each star had a chance to shine after
her films were shown and Miss Keefe mentioned
that she had been a Vitagraph star
from 1909 to 1916 after a stage career beginning
in 1901. Her last film was in 1924
and she was one early movie star who never
made a film in Hollywood.
On Saturday morning. Mary Pickford's
"The Pride of the Clan" (1916) was
screened. Miss Joy had a small role in the
drama, which was accompanied by the expert
pianistics of Stu Odcrman, who played
for most of the silent pix at the convention.
A 1915 version of "Alice in Wonderland"
also was shown, courtesy of Cinemaesthetics
of New York.
Beverly Bayne Program
A dessert ami coffee reception in the early
evening afforded the fans and the stars an
opportunity to meet. Saturday evening (2)
was Miss Ba\ ne\ domain as tw o shorts were
unreeled. "Teaching Hickville to Sing"
(1912) and "Under Royal Patronage"
(1914). in which she co-starred with husband
Francis X. Bushman, an early matinee
idol who always will be remembered for the
1925 "Ben-Hur." She spoke of creating the
effect ol largeness in a small space, as in
her classic "Romeo and Juliet" (1916) with
Bushman. Miss Bayne revealed that a Chicago
documentary filmmaker is doing a
history ol Essanay films with her help.
Sunday morning (3) was a special Heat,
as buses took the assembled guests to a
screening at the Virginia Theatre in nearby
Alexandria, Va. Robert Vaughn o\~ San
AT 'ZORRO'
PRKMIERE — On
hand for the world premiere of Entertainment
Ventures' "The Erotic Adventures
of Zorro" at the Spotlite 88
Drive-In, Beaver Falls, Pa., were: Ralph
Felton, owner Spotlite 88; Robyn Whitting,
star of the film; Dave Silverman,
AIP Pittsburgh branch manager; Penny
Boran, co-star, and David F. Friedman,
EVI president and producer of the
adult
satire.
Francisco played the Grand Barton Organ
accompaniment to two Paramount films,
"Old Ironsides" (1926) with Charles Farrell,
Esther Ralston. Wallace Beery and George
Bancroft and "Miss Lulu Bett" (1921) with
Lois Wilson and Milton Sills. The first film,
dealing with our early history as the frigate
Constitution battled pirates in Tripoli, was
really stirring. Vaughn was almost moved
to tears when he said that it was "treason"
for Paramount to keep such a film in their
vaults.
Following "Miss Lulu Bett," Miss Wilson
said that this—and not the better known
"The Coveerd Wagon" (1923)—was one
of her favorite films. William DeMille, Cecil
B.'s overshadowed older brother, directed
and advised Miss Wilson that accepting a
character part so early in her career would
ensure her of a long life as an actress. Sure
enough. Miss Wilson recently appeared on
stage as the mother in "Butterflies Are
Free." Earlier, she mentioned that producer
David Merrick wants her as a consultant on
the new version of "The Great Gatsby." In
the 1926 version. Miss Wilson played the
role of Daisy—the part that Ali MacGraw
has been signed to do.
The Society For Cinephiles' annual business
meeting and a special program by Prof.
Everson occupied the afternoon activities.
That evening, the banquet—co-hosted by
Kolodny and Cinephile president Gordon
Berkow—was the scene of the Cinephile
Award to Everson for his great work in
film preservation and research and the Rosemary
Award Ass'n presentations to the
Misses Bayne, Joy, Keefe and Wilson. Association
president Thomas Fulbright made
the presentations. Butterfly McQueen, who
was to be honored for her outstanding work
in "Gone With the Wind" (1939). could
not attend.
The ladies received their awards with
a great deal of charm and grace. In the
words of Miss Keefe. "1 never had won an
award before— it's vers' gratifying and I
appreciate it. After all these years. I feel
young again." Miss Wilson, who promised
herself she wouldn't cry. did break down.
Miss Joy deliberately hammed it up in true,
overexaggerated silent-star fashion. Looking
far younger than her years. Miss Bayne won
applause by doing the balcony scene from
"Romeo and Juliet" as part of her acceptance.
The evening's film fare consisted of Clara
Bow in Elinor Glyn's "It" (1927). featuring
an almost unrecognized Gary Cooper, and
John Wayne's first starring film, "The Big
Trail" (1930), with Marguerite Churchill.
Ian Keith and Tyrone Power sr. The Cecil
B. DeMille Production of "Manslaughter"
(1922) starring Thomas Meighan, Miss Joy
and Miss Wilson was the feature of the
evening. Interestingly, William Boyd—later
famed as Hopalong Cassidy—turned up in
a hit part in all of the Cecil B. DeMille
films. Although the night was in tribute to
Miss Joy, she insisted on sharing it with her
long-time friend Miss Wilson. It was revealed
that Miss Joy had met her husband
John Gilbert while working in one of Miss
Wilson's features.
The weekend ended early on Monday (4)
after a screening of "The Front Page"
(1931), Hecht. MacArthur and Lewis Milestone's
classic tale of newspaper reporters,
and the Louise Brooks French drama "Prix
de Beaute" (1930). An auction conducted
by Irv Abelson closed the convention. It
was decided that Toronto would be the site
for the 1973 CineCon.
William Boyd Dies at 77;
Played Hopalong Cassidy
HOLLYWOOD — William Boyd, 77,
silver-haired actor who rose to stardom as
the cowboy Hopalong Cassidy, died Tuesday
night (12) at a South Laguna Beach,
Calif., hospital of Parkinson's disease and
congestive heart failure.
Boyd's portrayal of Hopalong— a "good
gu\" who wore a black hat, but was a paragon
of virtue — was the longest-running
characterization in Hollywood history. Boyd
rode the range on his horse Topper for a
quarter of a century in movies and on television.
Born in Hendrvsburg. Ohio, to a poor
farm laborer, Boyd quit school after the
sixth grade and went to work. He went to
Hollywood as a young man and appeared
in films such as "The Volga Boatman,"
"King of Kings" and "Two Arabian Nights."
Boyd became a romantic idol of the '20s, in
a class with such stars as Wallace Reid and
Rod La Rocque.
He was a has-been in 1935 when a Paramount
producer offered to star him in a
scries of cowboy films and Boyd made the
first "Hopalong Cassidy" movie.
Robert M. Evans to New Post
GREENWICH, CONN. - Robert M.
Evans, formerly executive vice-president of
Conference & Exposition Management Co.
here, and previously a vice-president, marketing.
Inflight Motion Pictures Inc., New
York, has joined Fouche Construction Co.,
Los Angeles, as vice-president, sales.
: BOXOFFICE :: September 18, 1972

—
'Sound of Music' Charted
For Easter 73 Return
HOLLYWOOD Following a five-year
absence from the screen, "The Sound of
Music," 20th Century-Fox's universally acclaimed
motion picture adaptation by producer-director
Robert Wise of Rodgers and
Hammerstein's celebrated Broadway hit,
will be presented in 70mm and De Luxe
Color for Easter 1973 release, it is announced
by Peter S. Myers, vice-president,
domestic distribution.
The winner of five Academy Awards, including
"Best Picture," when first released
in 1965, "The Sound of Music" holds the
distinction of being the all-time boxoffice
champion of the world.
The Robert Wise production will open in
50 key markets throughout the U.S. in
March through June 1973. in what Myers
describes as "quasi-roadshow" in limited exclusive
engagements adapted to the requirements
of each situation, following closely
the successful release pattern utilized to
launch 20th Century-Fox's 1971 Academy
Award-winning production "Patton."
"We will release the picture at an ideal
time for such great family entertainment
Easter through the summer months; and we
will support it with one of the strongest,
most innovative advertising, publicity and
promotional campaigns possible, employing
all media to the fullest extent. I believe that
'The Sound of Music' will be the most important
release of the 1973 season," Myers
concluded.
Following its exclusive release pattern in
the 50 key markets, "The Sound of Music"
will go into general release throughout the
nation beginning June 28, 1973.
Miller and Back Winners
Of BV Collections Drive
BURBANK, CALIF.—Winners of Buena
Vista's end-of-summer collections drive that
culminated in a record-breaking $2,717,549
week, were Sebe Miller, southwestern district
manager and Paul Back, New Orleans
branch manager, it was announced by Irving
H. Ludwig, president of the Disney distribution
subsidiary.
Both Miller and Back were awarded a
weekend at Walt Disney World with their
wives.
The nine-week drive was marked by four
consecutive weeks in which U.S. film rental
collections exceeded $1,000,000 with a final
total of $9,400,000.
The $2,717,549 collection for the week
ending August 28 broke the previous record
by more than $950,000.
Dell to Print Paperback
Of 'Deliverance' Novel
NEW YORK—A new paperback edition
of "Deliverance," the James Dickey bestseller
which is now a Warner Bros, hit film,
will be published by Dell in October. Color
photos of Jon Voight and Burt Reynolds,
stars of the John Boorman film, will adorn
the front and back covers of the new edition.
Audience Participation Exercise Set
For NAC Convention Presentation
CHICAGO—What is considered "unique"
in the way of programing will take place at
the convention of the National Ass'n of
Concessionaires to be held November 1X-2I
at the Americana Hotel. Mai Harbour. Lla.
I he convention program committee,
which is chaired by Mortie Marks, director
of concessions. Wehrenberg Theatres, St.
Louis, Mo., has come up with an unusual
format which should attract the interest of
every type of food-service concessionaire,
and make their attendance at this year's
convention most informative and productive.
In line with this year's convention theme
"Progress Thru Professionalism" one of the
highlights of the program will be the presentation
of a new simulated exercise developed
by the Cornell University Hotel
School under the direction of Robert M.
Chase, Cornell University Professor of Engineering
and Computer Sciences. Known as
the Cornell Restaurant Administration Simulation
Exercise, or CRASE for short, which
was developed primarily by Professor Chase,
it involves considerable audience participation.
The audience is divided into several competing
groups, each with a competing operation.
Groups may organize themselves as
they see most fitting; but they have to keep
in mind that analysis and decision making
must be done rapidly and carefully. These
top level decisions are then collected and
processed by computer which has been
previously programed, and returns to each
group instantly long-range results of their
decisions.
A first for NAC, this exercise has been
secured for such companies as Ramada
Inns, Burger King, Howard Johnson's, Caroil's,
American Hotel Ass'n, New York
Restaurant Ass'n, and the Marine Corps
Club and Mess, to name only a few.
The exercise will deal with such questions
confronting the food-service operatoi as:
Will I increase business il 1 change mv s.ilcs
prices, or food quality, or portion size? Will
it help my business if add employees and
I
how many, or if I increase wages'.' Will it
help my business if I redecorate, or remodel
the kitchen with new equipment'.'
Marks feels that Professor Chase's game
of CRASE will be the "fun spot" of the
NAC convention, and the educational dividends
will make the trip to Florida worthwhile.
Other opportunities during the convention
for food-service operation know-how will
include a field trip to the famed Seaquarium
including an inspection of their food service
facilities and to view the exciting show
which they have to offer.
Additionally, each of the five member-
meet separately
ship segments of NAC will
during well-planned business sessions to discuss
common problems.
Van Myers, Wometco Enterprises, Miami,
Fla., NAC convention chairman, reports
that there is keen interest in both the NAC
convention and Motion Picture Theatre
Equipment & Concessions Industries Tradeshow,
based upon the number of advance
convention registrations and hotel reservations
being received at NAC headquarters
in
Chicago.
Melvin H. Siegel, ARASERV, Inc., Philadelphia,
Pa., NAC exhibit chairman, reports
with many new firms introducing
that requests for booth space are on the continual
rise,
new equipment, products and services contracting
for exhibit space.
The tradeshow is co-sponsored by NAC,
National Ass'n of Theatre Owners and
Theatre Equipment Ass'n will be in progress
November 18-21 during the concurrent conventions
of the three organizations.
SURPRISE BIRTHDAY PARTY—The executives at Paramount recently
feted their president, Frank Yablans, at a surprise birthday party.
The top brass all
rented 1940 suits and arrived as "The Godfather." Pictured here, left to right, are:
Barry Reardon, vice-president-administration; Norman Weitman, vice-presidentsales;
Bernard Myerson, president of Loew's Theatres; Yablans; Charles O. Glenn,
vice-president-advertising, publicity and promotion, and Walter .losiah, jr., chief
resident counsel.
BOXOFFICE ;: September 18, 1972

Honor 'Clockwork Orange'
With Two More Awards
HOI 1 'i wool) Stanlej Kubrick's \
Clockwork Orange" received its second
international film honor in less than a week
when ii won the Hugo Award for the best
science-fiction film of 1971 at the 30th annual
world science fiction convention al the
lntern.iiion.il Hoiel here. The week before
a was named the best foreign film at the
1972 Venice Film Festival bv ihe National
Union o! Film Journalists.
The Hugo Award is voted on by delegates
to the convention — science-fiction readers,
writers and journalists. "The Andromeda
Strain" was runner-up. Kubrick's "2001: A
Space Odyssey" won the award in 1968.
In addition to the above honors. "A
Clockwork Orange" was named best film
and Kubrick best director by the New York
Film Critics. The Warner Bros, release also
was nominated for lour Academy Awards
for best film, best director, best screenplay
and best editing: received a special commendation
from the Critic's Circle of Belgium;
won the Goldener Scheinwerfer from
the Frankfurt newspaper "Abendpost," won
the newspaper "TZ" Award Golden Rose in
Munich, and was awarded five stars by the
newspaper "Ekstrabladet" in Copenhagen.
Tuesday Weld, Jetta Hoffman
Win Venice Festival Honors
VENICE - - Tuesday Weld has been
named Best Actress by a jury of international
critics for her performance in
Frank Perry's "Play It As It Lays" at the
Venice Film Festival. She shares the honor
with Jetta Hoffman, star of East Germany's
"The Third."
Miss Weld stars with Anthony Perkins in
the Universal release based on Joan Didion's
best-selling novel.
'Cannibal Girls' Acquired
For Release by AIP
HOLLYWOOD -- "Cannibal Girls"
has
been acquired by American International
Pictures and will be put into national release
October 11. It is a terror comedy in which
young men who visit a certain community
are suddenly attacked by attractive girls.
"Cannibal Girls" was produced near Toronto
by Scary Pictures. The executive producer
and director was Ivan Reitman, who
also wrote the original story with Robert
Sandler and Daniel Goldberg. Goldberg was
the producer.
Max Fleischer Dies at 89;
Film Cartoonist, Inventor
LOS ANGELES -- Max Fleischer. 89,
creator of the "Out of the Inkwell" cartoon
series and inventor of more than 20 motion
picture production devices, died Monday
(11). Fleischer, who created the "Inkwell"
series in 1917, also produced two full-length
motion pictures, "Gulliver's Travels" and
"Mr Bugs Goes to Town." Motion picture
production devices which he invented include
the Rotoscope.
Fleischer leaves his wile Essie, a son ami
daughter.
MOTION PICTURES RATED
BY THE CODE & RATING
ADMINISTRATION
The following feature-length motion pictures
have been reviewed and rated by the
Code and Rating Administration pursuant
to the Motion Picture Code and Rating
Program.
Title Distributor Rating
PG
Asylum of Satan (Bil-Ko)
Countess Dracula ( I (2()th-Fox) PG
Extreme (lose Up (Paul Lazarus III) r
House of Terror (Gamalex)
PG
Lady in Cement ( ) (20th-Fox) PG
The Orgy at l.il's Place
(William Mishkin)
[r]
Play It As It Lays (Universal) \r\
Sins of Rachel (R.A. Enterprises) PG
Vampire Circus (***) (20th-Fox) PG
What a Way to Die (formerly titled
"Beyond Control") (William Mishkin) \r\
You'll Like My Mother (Universal) PG
(*) Supersedes R rating listed in Bulletin No. 189.
(**) Supersedes R rating listed in Bulletin No. 1.
(***) Supersedes R rating listed in Bulletin No. 189.
Talent Search Is Launched
For Top Role in 'Bessie'
NEW YORK—A major talent search was
launched by independent producer Porter
Bibb to find a black actress to play famed
blues singer Bessie Smith in "Bessie." to be
filmed in early 1973. The screenplay by
William Dufty, the biographer of Billie
Holiday, is
based on Chris Albertson's book
"Bessie," which will be published November
10 by Stein & Day. Bill Gunn, who has
completed "Stop" for Warner Bros, release,
will
direct.
Albertson, a jazz writer and music commentator,
spent five years in researching the
book and also produced the five doublerecord
album series of Bessie Smith reisues
for Columbia Records. He will serve
as associate producer and story consultant
on the film.
Bibb recently produced the Rolling Stones'
"Gimme Shelter" and the feature "The Year
of the Woman." He can be contacted at 20
Beekman Place, New York City 10022,
phone: (212) GR 2-19(Cv
Richman Heads Marketing
For Group 1 Films. Ltd.
SCARSDALE. N. Y. — Group 1
Films.
Ltd. of this city announced the appointment
of Richard E. (Dick) Richman as vicepresident
in charge of marketing. Richman,
formerly with MGM, will report directly to
Brandon Chase and Koager Darin.
The initial assignment for Richman will
be to supervise sales and promotion o\ the
company's top grosser "The Runaway" in
the Charlotte. Memphis, Philadelphia and
Washington, D. C. exchanges. He will be
working directly with exchange managers
Ross Wheeler. Jimmy James and Manny
Youngerman.
Shanin's 'African Safari'
Being Reissued by Crown
HOLLYWOOD - ( town International
Pictures has put its award-winning, adventure
documentary "African Safari" into national
reissue. Out of service for 18 months
while Crown prepared a completely new
press-radio-television campaign, the film was
Crown's top grosser a couple of years ago,
following its world premiere in Phoenix in
November 1969.
The real-life adventure film, which has
won critical and audience acclaim both in
this country and abroad, opened in Los Angeles
and seven other major cities Sunday
(17).
Made entirely in Africa, the documentary
is the work of Ronald F. Shanin, an MIT
graduate, who turned from rocket engineer
to animal collector and motion picture producer.
The film took five-and-a-half years
to make, covered over 25,000 miles in Central
and Eastern Africa, and represents
primitive tribes and wild animals in their
native habitat.
Shanin currently is back in Africa making
another film of the real-life, action-adventure
type. Parts of it deal with the big cats,
which he believes may be extinct within two
generations.
Bantam to Print Paperback
Of 'Brian's Song' Script
NEW YORK - Ihe script of "Brian's
Song," Screen Gems' multiple award-winning
television feature which was released
theatrically by Columbia, will be published
this month in paperback form by Bantam
Books. It will be released as part of Bantam's
Pathfinder Edition, suitable for classroom
use. with an initial printing of 212,000
copies and selling for 95 cents.
Written by William Blinn, "Brian's Song"
is the true story of the late Brian Piccolo
and his black teammate Gale Savers, stars
of the Chicago Bears football team. The 90-
minute film, presented last fall on ABC-
TV's "Movie of the Week," received the
highest rating of any made-for-TV movie
to thai date and was viewed by an estimated
50 million people.
Ihe film won five television Emmy
Awards, the George Foster Peabody Award,
the Director's Guild Award, the Writers
Guild Award, and the Mass Media Brotherhood
Award from the National Conference
ol
Christians and Jews.
Kariofilms to Distribute
'Big Apple' in the Fall
NEW YORK — "Big Apple," a contemporary
drama filmed entirely in New York.
will be a fall release through Kariofilms.
Alreadj being talked about is the starring
performance of Ian Scott as Richard, a
youth who comes to Fun City and finds
himself in conflict with the brutal city life.
Teddy Kariofilis produced "Big Apple,"
which was directed by Joseph Zito. The
score is by Dave Mullanev. whose single
recording o\ "Pop Corn" is a current hit in
Europe. Diener/Hauser/ Green thai is handling
public relations.
lfl BOXOFFICE :: September 18, 1972

.
Variety 35 Allocates
The announcement was made
Over $200 Million
NEW YORK.— During the past fiscal
year ending Aug. 31, 1972. the Variety
Club Foundation of New York, the charitable
arm of Tent 35, Variety Club of New
York, authorized contributions of more than
$200,000 to a wide range of worthy causes
in behalf of underprivileged and handicapped
children.
jointly by Bernard Myerson, chief barker of
the New York Variety Club, and Salah M.
Hassanein. chairman of the Tent 35 heart
committee.
Approved Allocations
During the past month the heart committee
approved the following additional allocations:
for a blood cell separating machine
for leukemia therapy at the Bronx
Municipal Medical Center and Albert Einstein
College of Medicine, $27,000; $20,-
000, Mental Retardation Center of New
York Medical College-Flower Fifth Avenue
Hospital, bringing the yearly total to $100.-
000: $8,000, Lenox Hill Hospital, for a
retingram machine; $5,000, New York Diabetic
Ass'n; $4,000 to purchase a Drake
Willcock dialysis artificial kidney machine,
Albert Einstein College of Medicine Treatment
Center; $3,600. Cystic Fibrosis Center
of Mount Sinai School of Medicine, for inverted
microscopes; $12,000 for the purchase
of three Sunshine Coaches (12 passenger)
to be used by Suffolk County chapter
of Ass'n for the Help of Retarded Children.
Jewish Guild for the Blind and the
Lt. Joseph P. Kennedy Home in the Bronx;
$5,000, Boys Club of Queens; $5,000 to
Phoenix House Foundation, treatment center
for young addicts; $20,000, Police Athletic
League; $1,000 to St. Barnabas Hospital,
and $1,000 to the Children's Day
Treatment Center and School.
Gifts for Children of POWs
Previous philanthropic activity included
special gifts for all the children of Army,
Navy and Air Force prisoners of war in
Vietnam from the tristate area, including
New Jersey and Connecticut. An additional
$10,000 is spent at Christmas on a huge
party and motion picture show in the Broadway
area, complete with first-run attraction,
lunch at the Hotel Americana for 1,200
youngsters and cash and other gifts for all.
Members of the heart committee, besides
Myerson and Hassanein, include Frank
Yablans, president of Paramount Pictures;
Leo Jaffe, president of Columbia Pictures
Industries; Martin Newman, executive
vice-president of Century Circuit; James
R. Velde. vice-president of United Artists
Corp.; Henry R. Martin, vice-president,
Universal Pictures; Burton Robbins, president
of National Screen Service; Joseph
Seider, industry pioneer, and Hill Royal,
president of
Variety Women. Ted Royal is
fund-raising chairman and Morton Sunshine
is executive director of the club. Myerson is
president of Loews Theatres and Hassanein
is executive \ ice-president of United Artists
I
heatres.
Variety Clubs International was established
45 years ago. has raised more than
$200,000,000 for children's charities and is
known throughout the world as "The
Heart ol Show Business."
'La Mancha' Dec. 11 Bow
To Aid Rogers Hospital
NEW YORK—United Artists has scheduled
the world premiere of its long-awaited
film, "Man of La Mancha." as a gala benefit
performance in support of the Will Rogers
Hospital and Research Center. Arrangements
were completed by David Picker,
president of United Artists, with Richard F.
Walsh, Ned E. Depinet and Henry H. Martin,
board chairman, president and executive
vice-president, respectively, of the Rogers
Hospital, in a special meeting last week.
This benefit performance is to be held at
New York's Rivoli Theatre December 1 1
with a festive champagne supper immediately
afterward in the Grand Ballroom of the
Waldorf Astoria, according to Depinet.
It was noted that each year the benefit
world premiere held for the Rogers Hospital
has been one of the most eagerly anticipated
social events of the season. One reason for
this is that the major film producers vie to
have their finest films chosen for this gala
black-tie event which helps support the humanitarian
work of the Will Rogers Hospital
and Research Center in its fight against
respiratory disease.
Those desiring to be among the select
first-night audience are urged to
order their
tickets early, as a full-capacity audience is
anticipated. They may be secured through
the Will Rogers national office (phone 757-
0270) or through Claude Phillipe (phone
986-2060).
George C. Hall. 88, Dies;
Pioneer Film Exhibitor
BUFFALO—George C. Hall sr., 88, a
pioneer motion picture exhibitor who entered
the theatre business as president of the
Hall-Hanney Amusement Co., died Saturday
(2) in Post Colborn Hospital in Ontario,
Canada, following a brief illness.
Hall built and operated this city's first
large community house, the Maxine, on
Seneca Street. Later he operated the Capitol
on South Park.
As president and chairman of the board
of the Crystal Beach Transit Co. during
World War I. Hall was the Buffalo host for
William S. Hart, Fatty Arbuckle and other
famous stars of the screen who toured the
country in behalf of Liberty Bond drives.
Ellicott Will Not Reopen
ELLICOTT CITY, MD.—The Ellicott
Theatre here, in operation since 1970, will
not reopen in September as planned, according
to A. M. Giordano, owner. There was
not enough support to warrant indefinite
operation of the house, he said. Instead, the
Ellicott will be converted for use as a young
adult entertainment center.
Expanded Role Sought
By Maryland Censors
BALTIMORE — The Maryland Stale
Ho. ml ol Million Picture Censors has agreed
to seek legislation to allow it to consider
violence as a factor in film ratings. The
three-member board met informally with
Stanford D. Hess, an assistant attorney general,
and agreed to draw up preliminary legislation
giving the board the power to license
theatres and perform as a classification
agency.
In regard to this move, NATO of Maryland
president Leon B. Back stated: "The
theatres again are threatened with censorship
by licensing. If this should occur, we
(NATO of Maryland) are in opposition to
any such consideration."
An open meeting of the board is to be
scheduled some time later this month to give
movie industry representatives and the public
the chance to offer suggestions before
the proposal is put into final form.
The idea is to license theatres, then simply
prohibit persons under 18 years of age from
attending any movie that is rated X. No
scenes would be cut from these movies,
however, on the theory that the adult has
the ability to choose what he wants to see.
If a theatre owner admits persons younger
than 18 or violates any other rules set up by
the board to govern licensed theatres, a
hearing could be held and the license could
be suspended or revoked.
The board would grant a theatre license
to anyone who applied for it and also would
serve as a movie classification agency for
films to be shown in Maryland. In that role,
the board could make the amount and degree
of violence in a film a factor in its
Maryland rating instead of being limited to
the sexual activity it portrays. Violence currently
is excluded from the rating system
for films, according to Hess.
A bill that would have abolished the censor
board and substituted a classification
board failed in the legislature in 1970 and
again in 1971. Hess stated the board would
look for ways to "soften" the proposal this
year to make it more acceptable to the various
interests who have opposed it in the
past.
The proposals would include a ban on
film made of nitrate. Most older movies,
made before 1949, were of the flammable
substance-—but no film is anymore. Older
films shown are reprints on less flammable,
safer film.
Major Screening Program
Is Set for 'Outside In'
NEW YORK—Harold Robbins and Jeff
Livingston, executives of Harold Robbins
International, have set a major screening
program here for "Outside In," first film
to be distributed by the organization.
The pair has set numerous screenings
over a two-week period for more than 40
nationwide organizations, in addition to all
national magazines and underground publications.
BOXOFFICE :: September 18, 1972 E-l

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'Super Fly' Dominant Grosser in NY
With 430 at Cine,
NEW YORK—"Super Fly" bounced into
the No. 1 grossing slot here with ;i composite
490 at the Cine (430) and State 11
(550). outlegging second place 'Deliverance"
by 70 solid points. The James Dickey
novel-based film was in its sixth stanza at
Tower East.
"Blacula" finished third, showing a 365
composite for its second week at the Criterion
(420) and Juliet II (310). Fourth was
"Everything You Always Wanted to Know
About Sex," averaging 360 in a fifth week
at the Coronet (375) and Little Carnegie
(345). Long-running (29 weeks) "All About
Sex of All Nations" earned 265 at Rialto
II to get back on the Top Six list in the
No. 5 spot. "Bluebeard" took sixth as it
scored 240 at the 86th Street Twin II and
220 at the 59th Street Twin II for a third
week average 230.
(Averoge Is 100)
Cine Super Fly (WB), 6th wk 430
Cinema II Marjoe (Cinema 5), 7th wk 215
Cinerama Bluebeard (CRC), 3rd wk 215
Coronet Everything You Always Wanted to
Know About Sex (UA), 5th wk 375
Criterion Blacula (AIP), 2nd wk 420
DeMille Come Bock Charleston Blue (WB),
10th wk 160
86th Street Twin I Slaughter (AIP), 4th wk. ..190
86th Street Twin II Bluebeard (CRC), 3rd wk. . .240
55th Street Playhouse First Time Round
(Kingsway), 7th wk 1 65
Slaughter (AIP), 4th wk. ... 75
59th Street Twin I
59th Street Twin II Bluebeard (CRC), 3rd wk.
Forum Stigma (CRC), 3rd wk
. .220
85
Juliet II Blacula (AIP), 2nd wk 310
Little Carnegie Everything You Always Wanted
to Know About Sex (UA), 5th wk 345
Orpheum The New Centurions (Col), 6th wk. . . 80
Paris La Salamandre (New Yorker Films),
6th wk 90
Penthouse Slaughter (AIP), 4th wk 235
Radio City Music Hall Last of the Red Hot
Lovers (Para), 4th wk 110
Rialto All About Sex of All Nations
II
(Mishkin), 29th wk 265
Rivoli Fiddler on the Roof (UA), 44th wk
68th Street Playhouse And Now for Something
165
Completely Different (Col), 3rd wk 180
State The New Centurions (Col), 6th wk 110
State II Super Fly (WB), 6th wk 550
Sutton The Candidate (WB), 1 1th wk 200
Tower East Deliverance (WB), 6th wk 420
Trans-Lux East Melinda (MGM), 4th wk 80
Trans-Lux West Melinda (MGM), 4th wk 350
Trans-Lux 85th Street Melinda (MGM), 4th wk. 120
'Everything About Sex' Repeats
600 in Baltimore Second
BALTIMORE—"Everything You Always
Wanted to Know About Sex" again zeroed
in on the 600 bull's eye in a second week
at Cinema II. the same bulgy grossing percentage
the Woody Allen comedy hit in its
introductory week. "Fiddler on the Roof"
also continued its highly successful Baltimore
run with a tenth-week 400 at Cinema
I and "Butterflies Are Free" scored a second-week
200 at Liberty II.
Cinema I
Cinema Everything You Always Wanted
to
II
Know About Sex (UA), 2nd wk
The Salzburg Connection
Fiddler on the Roof (UA), 10th wk.
.400
.600
Five theatres
(20th-Fox) 70
Liberty II Butterflies Are Free (Col), 2nd wk. . .200
Playhouse Ten Days' Wonder (SR) 150
Senator, Westview I The Godfather (Para),
24th wk 90
Towson, Westview II Cabaret (AA), 8th wk. ...165
'Everything About Sex' 165
At Two Buffalo Houses
BUFFALO — "Everything You Always
Wanted to Know About Sex" still was the
grossing headliner here after all results were
toted up at the end of the film's third week
at the Cinema and Amherst. "Everything"
E-2
550 at State II
had a composite 165 at the two theatres.
15 grossing points ahead of second-place,
second-week "Slaughter." which was featured
at the Center, Holiday and Sheridan
theatres. "Blacula" and "Melinda" also added
good rounds to their score cards. 140
and 130. respectively.
Backstage— The Sex Clinic (SR), 2nd wk 100
Buffalo Melindo (MGM), 3rd wk 130
Center, Holiday 4, Sheridan Slaughter (AIP),
2nd wk 150
Cinema, Amherst Everything You Always Wanted
to Know About Sex (UA), 3rd wk 165
Holiday 2 The Salzburg Connection (20th-Fox),
5th wk '00
Holiday 6 Kansas City Bomber (MGM), 3rd wk. 120
Penthouse Bonnie's Kids (SR) 110
Plaza North Butterflies Are Free (Col), 6th wk 120
.
Teck, East Twin Blacula (AIP), 2nd wk 140
Glenn Martin Succumbs;
Projectionist 55 Years
PITTSBURGH—Glenn E. "Pat" Martin.
73, projectionist for more than 55 years,
died Tuesday (5) in Homestead Hospital
following surgery. A veteran member of
IATSE Local 171, he started his career as
manager of one of the John Stahl theatres
in Homestead, Pa., during the World War 1
years.
Martin for a number of years had been
projectionist at the Ardmore Drive-ln. Forest
Hills, near Wilkinsburg. Pa., operating
one of the finest booths possible. He innovated
many projection techniques and booth
helper services and was a noted electrician
and sound perfectionist.
Husband of the late Nancy Martin, hewas
the father of Mrs. Doris M. Oates of
Lincoln Place; brother of Mrs. Maude Barlet,
Mrs. Jean Colburn and Donald, Deane,
Darrell. Harry and Kenneth Martin, and
also surviving are two grandchildren and
one great-grandson.
Theatre Confections Buys
Metuchen, N.Y., Facility
ROCHESTER. N.Y.—Theatre Confections,
Inc., announces the acquisition of a
warehouse and office building in Metuchen.
N.Y., to replace a smaller facility which the
company has maintained in Lynbrook, L.I.
TCI will be servicing approximately 45
theatres in New Jersey and metropolitan
New York City from this location, with
possible future expansion to include movie
houses in New England, eastern Pennsylvania.
Delaware and Maryland. The latter
locations presently are served from the Rochester
facility.
Dan Frank, formerly of 29 Highledgc
Dr., Penfield, N.Y.. has been transferred to
Metuchen as TCI district manager for the
metropolitan area.
Buffalo Obscenity Trials
Delayed Until October 6
BUFFALO—A new challenge in
the case
of two theatre managers charged with "promoting
obscene films" again has delayed
scheduled trials. Involved are Charles C.
Black, manager of the Allendale. 203 Allen
St., and Earl L. Lynge. manager of the
Backstage, 580 Main St.
Trials have been pending since police arrested
Lynge in connection with the showing
of the motion picture "Mona" at the
Backstage Dec. 7. 1971. and Black with the
showing of an untitled movie at the Allendale
March 3. The corporations thai own
the theatres also are defendants.
Assistant District Attornc> \lar\ E. Bisantz
said that attorneys for the defendants
filed a motion challenging a prosecution
subpoena. The subpoena directed that the
films be produced in city court for the
scheduled Monday (ID trials. The motion
was filed before Judge Wm. J. Ostrowski.
who set October 6 as the date lor further
arguments. Miss Bisantz said the prosecution
is opposing the motion and will prepare
an answering brief within two weeks.
There have been a number of delays because
of pretrial motions, including one
before U.S. District Court Judge John O.
Henderson. He ruled that authorities cannot
seize films in such cases without a prcarrcst
hearing. He ordered the seized films be
returned but enjoined the theatres from disposing
of them while a state prosecution is
pending.
Miss Bisantz said that police, in returning
the films, served subpoenas for them to be
produced in court. The defense is claiming
in the motion before Judge Ostrowski that
this is a way of getting around the requirement
stated by federal court that a pre-arrest
hearing be held.
City Court Judge Rudolph U. Johnson
July 28 denied defense motions for suppression
of evidence and dismissal of the
charges. He overruled defense contentions
that the film seizures were unreasonable
and unlawful, that the arrests and seizures
were unconstitutional and that the state
penal law involved is unconstitutional.
Detective Sgt. Frank V. Spano and Detective
Albert Vingoe said the arrests and
film seizures were made after they had obtained
judicial determination as to obscenity
of the films. The two managers and theatre
corporations have pleaded
innocent.
Dignitaries Attend State
Theatre Grand Reopening
COLUMBIA. PA.—The recent grand reopening
of the State Theatre, located on
Locust Street in Columbia, was attended h>
approximately 400 persons. The 45-yearold
theatre formerly was known as Cinema
I and had been the center of some controversy
in the community because of alleged
"adult" film fare presented by the previous
operator.
Local dignitaries who attended the festive
debut, which featured the John Wayne
starrer. "Rio Lobo." included: Sen. Ralph
G. Hess; the Right Rev. Msgr. Rulpho Fhur:
the Rev. Ned J. Hetter; Paul W. Myers,
borough council president, and Paul J. Nikolaus,
representing Page Corp.. which now
owns the State.
Nikolaus. at the time plans for the theatre
reopening were announced, said that the
movie house would feature recent familytype,
first-run motion picture entertainment.
BOXOFFICE :: September 18, 1972

THANK YOU BOB
for this-UNSOLICITED
ujEstern union
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ANY ADULT FILM IN THIS AREA. GROSS IS BUILDING WEEKLY CARS
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BOB NORTHROP SKYLINE DRIVE INN THEATRE
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Held Over 10th week House Record
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DISTRIBPIX
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BOXOFFICE :: September 18, 1972
E-3

I N'S
—
BROADWAY
WOom \l l
1 verything You Always
Wanted to Know \.bou1 Sex But
Were Afraid to Ask" opened Wednesday
(13) .it the 34th Street Hast theatre while
continuing on its merr) way .it the Coronet
and Little Carnegie. United Artists is releasing
the COmed) smash, which is loosely
based on Dr. David Reuben's best-selling
book.
The
Tracy-Hepburn Film Memoir got of)
to

.iirc business has improved in 1972, judging
by the volume of popcorn sold in concession
operations. Cornco, established in March
1946, is one of the most popular suppliers
to theatres in Maryland and currently has
16 employees. Recent new customers of the
firm include Washington, D.C.-based K/B
Theatres; Interstate Theatres' houses in
Frederick and Hagerstown, as well as Syracuse,
N.Y.. and negotiations are under way
with United General Theatres, which is
building a mini-theatre at York and Church
roads.
The Baltimore County Council voted
Tuesday night (5) to amend the CATV bill
so that it will empower that body to award
an exclusive cable franchise, rather than the
nonexclusive franeises proposed in the bill
when first introduced. The amendment effectively
protects the firm awarded the franchise
from any competition for a least 15
years. Councilman Harry J. Bartenfelder
(D-Fifth) admitted Monday (11) that he
sponsored the exclusive franchise amendment.
Currently showing in F. H. Durkee's
Boulevard. Colony, Glen Burnie Mall and
Patterson is the women's lib film starring
Jacqueline Bisset and directed by Jackie
Cooper, "Stand Up and Be Counted" . . .
One of the many patrons of the English
Speaking Union's October 3 fashion show
and luncheon benefit, which provides
scholarships, is Mrs. Morris A. Mechanic.
. . .
Filmmaker Harvey Alexander spoke Sunday
(17) at John Hopkins University on
"Experimental Filmmaking." His appearance
was in connection with the "Sunday
Experience" series. Several films were
shown Harpers Choice Film Festival
started Thursday (14) and will continue for
ten Thursday evenings through November.
The event is held in Kahler Hall, Columbia,
at 8 p.m., with tickets priced at $1.
Wilva Rudolph, order department of
Wolsh Theatre Service, left Sunday (10) for
two weeks' vacation, to be spent principally
in
traveling through the New England states
. . . Mrs. Kathy Norman, manager of the
Tow Theatre, departed Friday (15) for a
fortnight's
vacation.
Mrs. Harold Grott, wife of the manager
of Rome's Harlem Theatre, currently is
undergoing treatment in Sinai Hospital.
Hermione Gingold, screen-stage-TV comedienne,
will address the fall membership
meeting of the women's committee of Center
Stage Thursday (28) at the home of
Mrs. Richard P. Sullivan ... Sir Kenneth
Clark's "Civilisation" film series will be
offered once again by the Enoch Pratt Library's
Edmondson Avenue branch. The
first part was screened Wednesday (13) at
1 p.m.
BUFFALO
pie Variety Club [hursday (14i returned
to a luncheon program. Twice monthly
the barkers and barkerettes of lent 7 will
have an opportunity to meet at the clubrooms
for luncheon and a speaker. The
clubrooms will be opened at 11:30 a.m. and
closed prompt!) at 1:30 p.m. Interesting
programs of approximately one-half hour
will be arranged each week. Members attending
three meetings will be given a free
guest luncheon ticket. Members will take
turns as hosts each week. Dr. Robert Warner,
medical director of the Children's Rehabilitation
Center, was the speaker Thursday
(14). He discussed what the center docs
for the community. Thursday (28) Frank
Muddle, administrator of the Children's
Hospital, will be the speaker. Luncheon
dates next month will be October 12 and
October 26. Bill Shields, a member of the
crew, is chairman of the programs.
The holder of this city's exclusive CATV
franchise has charged that the common
council delay on conduit fees has been a
"major impediment" to expansion of its
community antenna TV network into South
Buffalo. The assertation that the council
delay has impeded the service to that section
was made in the firm's monthly progress
report to the council, signed by general
manager Robert B. Bartemus. The report
said the company gained 90 subscribers in
its new construction areas in August. Courier
Cable gained the exclusive franchise
from the city in February 1971 and has
three years in which to provide service to
all areas.
Sidney J. Cohen, president of NATO of
New York State, has sent some unique key
chain souvenirs of the Lake Kiamesha convention
to some industry leaders and has
received thank you letters from many of
them, including Roy White, president of
national NATO; Jerome D. Swedroe, vicepresident,
U.S. Cinema Corp.; Hi Martin,
Universal; Harry S. Buxbaum. and others,
all of whom have their photos on the chains
. . . Three 8mm screenings and a talk by
David Weber. "Breaking the Rules and Experimenting
for Better Filmmaking." were
the highlights of the first meeting of the
year for the Buffalo Cinema Club Friday
(8) in the Amherst Community Church. The
films were "African Safari" (Part I), by
Fred Lenz; "Big E" (1967). by Dr. Clayton
Weig. and "California Zephyr." by Harold
Hackten. The public was invited.
Dr. Charles W. Stein and Charles Van
Dusen will start their sixth season of silent
films and early talkies October 14 in the
Buffalo Science Museum. The season will
conclude May 12. The season will be called
"A Retrospective of American Film Comedy,"
virtually all of it devoted to the classic
comedians of the silent screen. Buster Keaton
in "Seven Chances" (1925) and "The
Playhouse" will be the opening attractions
and October 28 W. C. Fields in "You're
Telling Me" (1934) and "The Pharmacist"
(1932) will be shown. Two men who presided
at the Mighty Wurlitzers in the big
theatres of other days will furnish the accompanying
music. They are Dr. Ed Bebko.
who played in Radio City Music Hall, and
Art Melgier, well-known Courier-Express
photographer, who presided at the consoles
of many theatre organs in western New
York.
Earl L. Hubbard jr., division manager.
Entertainment Systems, Miami-based corporation,
has been visiting theatre managers
in his territory, which includes Buffalo.
Rochester. Syracuse, Jamestown, Utica, etc.
Hubbard's headquarters now is in the new
Village Cinema in the Central Park Plaza,
near Main and Amherst.
Rill Peters is leaving his program director's
role at Channel 4 to become the station's
executive producer in charge of local
production. Quintin Renner will add the administrative
duties of program director. The
change, according to station manager
George Torge. enables Peters to devote
more time to production.
Novelist Taylor Caldwell, several of
whose books have been made into screenplays,
is leaving her Amherst home to reside
in Jacksonville, Fla., with her husband
Wm. Everett Stancell. She has sold her
home in Amherst. Born in England, Miss
Caldwell has spent approximately 25 years
in our area.
Bruce and Elgin Sweet, owners of the
Fillmore Opera House for over half a century,
have screened their last motion picture
show and the theatre has opened under new
management. The Sweets have run the theatre
since 1918. They recall an era from the
silents to widescreen Technicolor and sophisticated
sound systems. The Opera
House, northern Allegany County's only
motion picture theatre, is one of the few to
remain open through the depression years.
Mr. and Mrs. Bruce Miller of Fillmore arc
the new owners. The Sweets' first screen attraction
was "The Flash of Fate" in October
(Continued on page E-8)
National Theatre Supply, Philadelphia—Locust 7-6156
National Theatre Supply Co., 500 Pearl Street, Buffalo, N.Y.- -TL 4-1736
CARBONS, INC. »— " " Box K, Cedor Knolls, N. J.
"tyou $et mote — *?€'* (* (Ac (Zone
Charleston Theatre Supply, 506 Lee Street, Charleston, West Virginia-
Phone 344-4413
BOXOFF1CE :: September 18, 1972 E-5

. Forum
. . Bcrnie
. . Fulton
. . The
I ilms
. . . Kenneth
NATO
PITTSBURGH
Qeorge and Anne Tice departed
Thursday
(14) on .1 22-day grand tour of Europe
While the NATO ol Western Pennsylvania
president is absent, the office remains open
as usual, with secretarj Meercy Braff
Weiner in charge.
Phil Levine, New York independent dis-
.
. .
tributor, is handling "Sex and the Office
Girl" for this territor) Fulton filled
m with "The Graduate" . Our town continues
as an outstanding nightlife city, while
nightclubs have almost vanished from every
major city except Las Vegas. Two new
rooms opened here during the first week of
September.
U.S. Court here has ruled against Sport -
service of Buffalo, which had lost its concession
business when the Pirates moved
from Forbes Field to the stadium and who
claimed breach of contract in a $3 million
damage suit. Judge Joseph P. Wilson at the
same time branded the Forbes Field 1946
concessions deal "a fraud."
. . .
Colleges and universities reopened and so
did their own film programs One socalled
summer theatre, the White Barn, with
heating system, opened a fall and winter
. . Better Films and Television
stage season .
Council of Cireater Pittsburgh inaugurated
its fall season Friday (8) at the Arts &
Crafts Center . . . The Gateway is showing
"Junior Bonner" . has "Melinda"
and Dennis Encore brought in
. . . Shadyside has
"Murmur of the Heart"
showing the Marx
"Marjoe" . . . Guild is
Brothers' "Duck Soup" and "Horse
The Stanley has "Tomb of
Feathers" . . .
the Blind Dead" .
. . The
Mini is offering
the downtown showing of "Fritz the Cat,"
which had a long and successful run at the
Shadyside.
. . Jim Campbell.
The Ice Capades at the arena was founded
here 33 years ago by the late John H.
Harris . Armstrong. WTAE-TV
Radio official, is the son of the late theatre
organist by that name .
WPSI. news director-announcer, has withdrawn
from radio work here to join the
staff at the Pro Football Hall of Fame in
Canton. Ohio. Jim, who resides in Wilkinsburg,
always exploited movies of worth and
amateur sports.
John Whitney, independent filmmaker.
5^ fATCH PROJECTION IMPROVE S^
^ NEW TECHNIKOTE ^
== SCREENS ==
^ XRL LENTICULAR) ^^
££ JET WHITE & PEARLESCENT $N
Av*4l«bl« from roar «*1tioHi«d
ThMrr* IqaJpawnf S«ppJy D—tm%
|TICM» TICMNIKOTI CORP. 43 Svotwlng St., B'hrrn 313, N. Y.I
1 .
will show and discuss his movies Wednesdaj
20) at Carnegie lecture Hall . . The
the life work of six major artists, will be
inaugurated there Tuesday (20).
John O. Glaus, independent film
of George Melics. early French filmmaker
(1899-1912), will be exhibited free
Sundaj (24) at the lecture hall. Included
will be his 1902 film, "A trip to the Moon"
Clark's new series of six 45-
minute color films, visual explorations of
distributor
and a partner with Saul Perilman in the
P&G Film Shipping Co.. was in Mercy
Hospital after becoming ill at his residence
Tuesday (5).
Steve Rodnok jr.'s recently born granddaughter
has been named Julie-Ann and
this is the same name selected for George
Tice's great-granddaughter. The immediate
families do not know each other, nor were
they aware of choosing the identical name.
Ted Grance and his wife, Everett exhibitors,
sent vacationing postcards from Russia
.. . of Western Pennsylvania
plans a spring membership session, to which
Ohio and West Virginia NATO members
will be welcomed. But. this will not be a
Mideast NATO convention and it does not
mean that such a convention-seminar is canceled
Veteran projectionist Francis
. . . "Frank" Thomas is president of the Millvale
chapter of the American Ass'n of Retired
Persons and recently he had George Tice.
NATO's local president, to speak on the
activities of Variety. He served as chief
barker of Tent 1 for several terms.
The north side Garden continues showing
adult films and has resumed matinees. Seen
there recently were "The Pigkeeper's Daughter"
and "The Takers" ... A long-abandoned
theatre on Chartiers Avenue, west
end. taken by the city in a delinquent tax
sale two decades ago, may be remodeled
into an apartment complex for the elderly.
It would have 23 units and the remodeling
would cost a half-million dollars. Many of
the local residents want the building turned
into a community recreation center.
In area release: "Beast of the Yellow
Night." "Creature With the Blue Hand,"
"Truckers' Girl," "I, a Lover." "The Stepmother,"
"The Babysitter." "Weekend With
the Babysitter," "Young Graduates." "The
Thing With Two Heads," "Godzilla vs. the
Smog Monster." "Making It." "Dr. Phibes
Rises Again." "The Return of Sabala." "The
Burglars." "The Other" and "Dr. Jekyll and
Sister Hyde."
The Latent Image here is editing "The
Crazies," which may be a November release
"Memoirs of a Ghostwriter" is
. . . upcoming at the Gateway . . . Civic arena
will offer the closed-circuit TV version of
the Muhammad Ali-Floyd Patterson boxing
contest Wednesday evening (20) .
. . F.ddie
Steinfeld. president ol the Theatre Guild
here and in years past a local film salesman.
again is seen at the Playhouse, playing the
innkeeper in "Fiddler on the Roof." Eddie
also is pictured on a new 24-sheet which
advertises Mellon Bank and he is seen on
several TV commercials.
George Tice, NATO of Western Pennsylvania
president, says that more than 100
tradeshow exhibits have been set for the
NATO convention at Bal Harbour. Fla..
November 18-21 and that most local exhibitors
planning to attend also expect to make
. . .
the preconvention trip to Disney World . . .
The Nixon season will open the week ol
October 16 with the staging of "GodspeU"
The Pittsburgh Opera season subscription
campaign produced record results before
single-performance tickets went on sale
at Heinz Hall.
'Obscenity 7
Statutes
Exit Local Authoriy
PITTSBURGH -- NATO of Western
Pennsylvania urges exhibitors to study
Florida's "Legislative Intent," which prohibits
any local government from enforcing
any law or ordinance adopted prior to July
1. 1969. and to ask their state congressmen
and legislators to introduce such a bill in
the general assembly of the Keystone State.
Virtually every state over the years has
enacted a general obscenity law which covers
many items other than film. Florida's
Chapter 847 covers obscenity, lewd actions,
lascivious, filthy, indecent and immoral
books, magazines, cards, photographs and
motion picture film, sculptured figures,
phonograph records and other similar materials
and matter.
It is believed that no state so far has
attempted to preempt the entire field. The
present section of the law which is entitled
"Legislative Intent" is part of Section 847.-
013. Florida Statutes, and reads as follows:
"In order to make the application and
enforcement of this section uniform
throughout the state, it is the intent of the
legislature to preempt the field, to the exclusion
of counties and municipalities, insofar
as it concerns exposing persons under
17 years of age to harmful motion pictures,
exhibitions, shows, representations and presentations.
To that end. it is hereby declared
that every county ordinance and every municipal
ordinance adopted prior to July 1.
1969. and relating to said subject shall stand
abrogated and unenforceable on and after
such date and that no county, municipality
or consolidated county-municipal government
shall have the power to adopt any
ordinance relating to said subject on or after
such effective date."
Community standards: "Standard for
identifying
obscenity was community standards
within geographic limits of jurisdiction
in which case was brought to trial (Davison
vs. State. 251 So. 2d 841. 1971)."
The following preemption provision
would eliminate the authority of county and
local government in the field of obscenity
law and is the specific objective for the
exhibitors of Florida in the 1973 legislative
session.
(Continued on page E-8)
E-6 BOXOFFICE :: September 18, 1972

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cash?
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BOXOFFICE :: September 18, 1972 E-7

B's
—
WASHINGTON
Qr\ille Crouch. I oews Theatres' newly
named vice-president and general man
ager. spent a few hours here Thursday (7)
meeting and usiting with his circuit's area
theatre managers en route to Richmond,
Norfolk and Atlanta for similar visits. Fred
Erling, Loews Eastern Seaboard division
manager based here, accompanied Crouch
to Richmond. Crouch was Loews Southern
division manager, headquartered in this city,
when he was appointed to head Loews' Wcsl
Coast theatres, prior to his transfer to New
York as the chief operating officer of the
theatres nationwide. Crouch was held in
highest esteem by his business associates
and his many friends.
Jack Howe, Paramount's chief booker
and office manager, has so distinguished
himself during his 30 years of service for
Paramount that his company furnishes him
with a car. The company car was so badly
damaged by tropical storm Agnes thai its
usefulness was negligible, so Paramount graciously
replaced it . . . Martin Kutner. Paramount
New York-based division manager,
visited the local office Tuesday (12).
Don king's Key and Town theatres now
are being booked by Neighborhood Theatres'
Booking Agency. Richmond, Va. The
agency also is doing the buying and booking
lor the Ashland Theatre in Ashland. Va.
Martin Field's Cerberus I, 2 and 3 is being
booked by Ronny Goldman, son of
K ''
Marvin Goldman. Field, himself, is
buying and booking for his Janus twins . . .
Ronny Buckner, Cinerama branch manager,
is back at his office after vacationing. Buckner
has added Laverne Boswell to his staff
as head booker.
Dick Daisey, Allied Artists locally based
division manager who also is manager of
this exchange area, advised that the picture
"Fright" has had its name changed to
"Night Legs."
Seymour Bernian, United Artists branch
manager, tradescreencd the horror combination
"Daughters of Satan" and "Super
Beast" at MPAA Tuesday (12) . . . Sid
Zins, Columbia regional director of publieity,
invited members of the media to a
screening of "Fat City" at MPAA Thursday
evening (14). That day Zins was host to
James Mills, author of "Report to the Commissioner."
which book Columbia expects
to use as a basis for a motion picture.
Sheldon Tromberg, president of Vaudeo,
Kl/*^ local
merchants^^S
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the Pedas brothers'
Outer Circle 1. said ihe "doozey, hallelujah"
film opened to "tremendous grosses."
Gertrude Epstein, Buena Vista head booker,
is acting branch manager while Harry
Howar honeymoons in Hawaii. She has
scheduled Disney's Thanksgiving combination.
"Dumbo" and "The Legend of Lobo,"
for a 12-theatre area break, as well as Disney's
Christmas release. "Snowball Express."
Mrs. Epstein is planning an October vacation
in Connecticut. Howar's bride is the
former Miss Ruther Citreon. Staffer Margaret
Parke will take her vacation/ leave to
attend the WOMPI International convention,
which convenes at the Washington Hilton
Tuesday (26) and continues through
October 1.
"Super Fly," playing to "capacity crowds"
at Loews Palace and District Theatres' Republic,
is being protested by a coalition.
BANG (Blacks Against Narcotic Genocide),
of black community leaders—Marion Barry,
president of the District of Columbia school
board; Walter Fauntroy, delegate to the U.S.
Congress; the Rev. Edward Hailles. president
of the district NAACP. etc. Barry said
at a news conference: "The film tells the
black community that the way to make
money is to be super cool, super hip and
push dope." Carl Hansborough, manager of
the Palace, has had the police to clear the
house because of bomb threats.
BUFFALO
(Continued from page E-5)
1918. Also showing was a Universal Weekly,
followed by a one-reel comedy. Admission
was 25 cents.
Showplaces 1 and 2 and the Pocket, the
first two at Ridgeway and Long Pond roads
in Greece and the latter at Buffalo Road
and Union Street, have tied up with the
local American Airlines office on a trip to
Hawaii. The theatres are advertising the
stunt in ads, in the lobby and on the street.
It is causing a lot of interest.
A short crime caper film, "13 Enigma,"
by the Buffalo Cinema Club, has been selected
as one of the "ten best" submitted to
the Photographic Society of America Film
Festival, scheduled to be held Tuesday (26)
through Saturday (30) in New York. The
film, directed, scripted and edited by local
attorney Patrick H. Cappello, also will win
the society's "Golden Scissors" award for the
best-edited film. Cappello will address the
festival audience Saturday (30).
Dick Iturke. livening News reporter-cyclist,
writing about the Kensington area in a
recent edition, said: "The first movie house
in Kensington was Jim Cardena's 'Varsity.'
winch originally was at Grider and Warwick.
Later he opened a larger place at
Baile) and Berkshire (now the Capri Art
I he. lire) to compete with Shea's Kensington
(now Dipson's Kensington) at Bailey and
Kensington. The old place was known as the
I illle Kensington."
A Dipson circuit spokesman has said that
"Everything You Always Wanted to Know
About Sex But Were Afraid to Ask" has
shattered all boxofficc records at the Amherst,
the corporation's house at Main Street
and the city line. It is right across from the
State University at Buffalo campus and
managing director Ed Miller thinks that undoubtedly
is helping attendance. It has been
playing to standing room only on weekends
there. The feature also has been doing okay
at the downtown Cinema, which has
brought smiles to the face of Jim Hayes.
The annual Jerry Lewis Telethon for
muscular dystrophy drew pledges of $126.-
318 in the western New York area. Thai
figure compares with the 1971 total of
$155,000 in the same area. The telethon was
seen locally on WGR-TV. It hit more than
$9.2 million nationally.
Obscenity Statutes
Exit Local Authoriy
(Continued from page E-6)
New Section 847.07, Legislative Intent
"In order to make the application and enforcement
of this chapter uniform throughout
the state, it is the intent of the legislature
to preempt the field as to all harmful
matter enumerated in the various sections of
Chapter S47. FS. To that end, it hereby is
declared that every county ordinance and
every municipal ordinance adopted to July
1. 1972. and relating to said subject, whether
in a form similar to this section or as a
part of a public nuisance, public safety,
zoning, licensing or any other form of county,
municipal or consolidated county municipal
ordinance, shall stand abrogated and
unenforceable on and after such date and
that no county, municipality or consolidated
county-municipal government shall have the
power to adopt any ordinance relating to
said subject on or after such effective date."
Proposed Bills Revised
BUFFALO—Sidney J. Cohen, presideni
of NATO of New York State, has received
word from Ned Shugrue. executive director
of the Will Rogers Memorial Fund, that
Congressman James C. Corman and Sen.
John Tunney have pulled the section from
their bills which might have restricted
charity funds. Shugrue has thanked Cohen
and the members of the New York exhibitor
organization for their very important support.
MOVIE PROGRAMS
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PROGRAMS FOR THE BEST RESULTS!
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E-8 BOXOFFICE :: September 18, 1972

—
NEWS AND VIEWS THE PRODUCTION CENTER
(Hollywood Office— 6425 Hollywood Blvd., 465-1186)
Benefit Premiere Set
For Columbia's '1776'
HOLLYWOOD -- The department of
cinema of the University of Southern California
will benefit from the December 20
West Coast premiere of "1776," the Jack
L. Warner production for Columbia Pictures.
The film will begin its regular run
the next day at the National Theatre in
Westwood.
Proceeds from this premiere will be
placed in an endowment fund to provide
limited budgets to students in cinema for
their film productions, according to Dr.
Bernard Kantor, chairman of the department
of cinema of USC.
"It is imperative that such a fund be
started to provide both equipment and film
to educate future members of the film industry."
declared Dr. Kantor.
Filmed in Hollywood, "1776" brings to
the screen virtually the entire cast of the
musical which won the coveted Tony Award
as well as the New York Drama Critics'
Circle Award as "best musical." Recreating
their roles are William Daniels, Howard Da
Silva. Ken Howard, John Cullum, Roy
Poole, David Ford and Virginia Vestoff.
Donald Madden and Blythe Danner, who
also star, did not appear in the stage production.
In addition to the cast several of the creative
artists from the Broadway production
were brought to California by Warner for
the filming. They include director Peter H.
Hunt, Tony Award winner for direction of
the play; Academy Award-winning author
Peter Stone, who wrote the screenplay; Sherman
Edwards, composer of the music and
lyrics, and choreographer Onna White, an
Oscar-winner for her work in the film
"Oliver!"
Max Youngstein Planning
Major Todd-AO Promotion
HOLLYWOOD—Max Youngstein, Todd-
AO director of the Naify-owned systems developed
20 years ago, now has 16 films
utilizing the new 35mm anamorphic lens
system. The latest is a Coy Independent Artists
Productions film being lensed in England.
With the basic premise that there is "gold
in them thar hills," Youngstein is reminding
theatre owners and circuits that when Todd-
AO appears on a marquee or in displays
or in an ad—it has value that has strengthened
during the two decades since "South
Pacific" hit the big screens.
He is reviving the logo and soon will
saturate the market with its promotion,
Youngstein says.
Angel Tompkins New
Queen of Variety 25
LOS ANGELES — Actress Angel Tompkins
has been named "Miss Variety Club of
Southern California Tent 25," it was announced
by Spero L. Kontos, chief barker.
Stanley R. Lefcourt, chairman of the first
annual William H. Thedford Memorial Golf
Tournament and Dinner, to be held Thursday
(21) at the Brookside Country Club in
Pasadena, said Miss Tompkins will serve as
queen of the tournament.
The tournament is open to all Variety
Club members and guests. Reservations for
the tourney and dinner may be made
through Chet Eckert, c/o National General
Theatres, P.O. Box 54861, Los Angeles,
Calif. 90054.
Proceeds from the event will go to the
William H. Thedford Scholarship Fund to
provide scholarships for members of the
Variety Boys Club, a 3,000-member club
located at 2530 Cincinnati St., Los Angeles.
The fund is named after the late William
H. Thedford, vice-president of National
General Theatres and an active supporter
of the Variety Boys Club.
Tee-off time will be from 8 a.m. to 1:30
p.m. A stag dinner will be served at 7 p.m.,
with top Hollywood personalities in attend-
Videotape, Film Lighting
Subject of VPA Sessions
HOLLYWOOD — The Video Production
Ass'n reviewed "Lighting — Videotape and
Film" in a roundtable discussion with cinematographer
Howard Schwartz, cameraman
Richard Moore, lighting director Dick Holbrook
and Dick Taudin. The masters of the
art comprised the membership of the American
Society of Cinematographers and the
sessions explored new problems arising from
the use of TV cameras to record on the
iron-oxide base before transfer to film.
Dickson Ward, director of the West Coast
branch of Video Production Ass'n, presided.
CMX Systems Corp. demonstrated its
editing system Wednesday (13) at Glen
Glenn Sound Co.
Frank E. Pontius New
Westrex Vice-Pres.
BEVERLY HILLS, CALIF.—Frank E.
Pontius has been appointed national vicepresident
of theatre and recording equipment
for the Westrex division of Litton Industries,
it was announced by Gale Livingston,
president of Westrex. In this assignment
Pontius will direct an expanded effort
in the marketing and engineering of Westrex
theatre projection and sound equipment as
well as recording equipment.
Westrex, which has manufacturing facilities
in Beverly Hills, London, Barcelona
and Rome, is a major producer and developer
of motion picture projectors and sound
systems for theatres and film studios. The
firm produces sound recording systems for
motion picture studios and stereophonic discrecording
equipment for the phonograph industry.
Pontius, who joined Westrex 20 years ago
as a design engineer, has held various sales
and marketing positions with the division.
A native of Fort Wayne, Ind.. he received
a B.S. degree in chemical engineering from
Indiana Institute of Technology. He is a
member of the Audio Engineering Society
and a fellow of the Society of Motion Picture
and Television Engineers.
Litton Industries, headquartered in Beverly
Hills, is a major multinational corporation
specializing in products, systems and
services for business, defense, marine, industrial
and professional markets.
Hollywood Stars Present
For Navajo Fair Opening
WINDOW ROCK. ARIZ.—A number of
Hollywood personalities were on hand for
the four-day 26th annual Navajo Indian
Tribal Fair on the reservation near the
northwest border of New Mexico. Present
for opening ceremonies were actors Jock
Mahoney and Rory Calhoun and actress
Jill St. John. Cowboy star John Wayne had
intended to attend but couldn't make it.
Farmington, N.M., exhibitor Boyd Scott,
who also is mayor of the northwestern New
Mexico city, was one of the honored guests
at the fair.
Minor Theatre Gets Sign Okay
ARC ATA, CALIF.—The city council has
voted to overturn a planning commission
decision to deny a variance for an oversize
sign atop the Minor Theatre.
BOXOFFICE :: September 18, 1972 W-l

'
(Z5achsLaae
W HtN IH1 - HORN
&
BLOWS on Bett)
Woolner's desk al 9000 Sunset, some
one oi the various secretaries or other personnel
comes running! Mrs. Lawrence Woolner
holds a demanding position, that of secretary-treasurer
of Dimension Pictures. On
her desk aie pictures of the VVoolners' three
children, so we asked how she got into the
business, how she managed to take on a
second career.
"Nine years ago." she explained,
"we telt
that I arrj should he able to do more traveling,
since we had selected distribution and
production as a business after turning the
operation of our theatres in the South over
to Gulf States."
Since their son Kurt was just five and
entering school, there were problems to be
solved on the home front, Betty said. None
ol these proved to be insurmountable.
"However. I never had realized fully the
I lustrations of a film executive," she added.
"In production, distribution and exhibition
a person has to be aware of everyone's
problems. It is almost overwhelming!"
She starts the day at 6:30 a.m. and has
one phone line reserved ("which the kids
never can use"). From that time on, calls
come in from Europe and from all over this
country. "Problems, problems! They always
are there, you know. I started cold in the
distribution business and learned as I went
along." she noted smilingly.
"There is so much detail you can't leave
a stone unturned." Betty observed. "We
work hard on a campaign. Then, at the local
level, when the public appearance tours we
provide get under way, we have to maintain
careful checks, for sometimes it's a problem
to get the distributors and the exhibitors
even to use our trailers. But. 1 love every
minute of it."
What about the children now? Roy. 22.
presently is in college. Laurie, 17, is in high
school and Kurt. too. has grown up.
•
gARRY R. KERR, writer-director-producer
who wants to distribute his own
feature picture "Forbidden Under Censorship
of the King." which he previewed here.
Din-inn th« past IhriM! years ue
have moved from \». 5 to \o. 2
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comes from show business-oriented folks in
Brooklyn, N.Y. The 31-year-old self-styled
entrepreneur grew up in Brooklyn and almost
became a pharmacist. His mother was
rack L. Warner's private secretary, while
his father was a manager for Loews, when
it was part of Metro-Goldwyn-Mayer.
Kerr studied in Rome and got away from
the professional medical career by doing
volunteer work at Cine Citta. When he was
allowed to work on the Fellini picture set
where " was being produced, he was
>
"hooked." Back in the U.S.. he attended
New York University Film School at night.
then went back to Europe to sharpen his
knowledge.
With a property by a Brazilian author,
"The Oyster and the Wind," under option,
he will start production when his present
film is launched.
•
fHE PRODUCERS GUILD of
America,
of which veteran Aubrey Schenck is
president, has issued a new analysis of what
the editor termed "The Journal Looks at the
Press and the X" in the September issue.
Movie ad rejection or acceptance by
newspapers is covered quite thoroughly. Articles
from the Detroit News; Times Publishing
Co., St. Petersburg. Fla.. and Washington,
D.C.; Roy White, NATO president;
William Wolf, film critic for Cue Magazine;
Don Baker of Loews; the Wisconsin Law
School, and Don Carle Gillette, former editor
of the Hollywood Reporter, with an
editorial, all are part of the package.
Exhibitors and filmmakers will find these
articles interesting and informative.
•
fHE CAMPUS ATMOSPHERE, to
the
harried motion picture people, always
has appeared to be the place to which to retire,
similar to the symbolism of the small,
country newspaper for average city reporter
and editor. But. the idyllic surroundings not
always arc up to the standard of the idealistic
dreams. In one case it has happened as
hoped. Producer-director Nicholas Ray. who
directed "Rebel Without a Cause," now is
a visiting professor at Harper College. Binghamton,
N.Y.
Such a post is not unusual for talent here,
for the status of USC and UCLA is loved
locally—but Harper College? So that you
are not deceived, Nick Ray has completed
a feature picture, "Gun Under My Pillow."
he is showing to New York distributors.
With the help of seed money and three
grants through Academy sources, he has
used student technicians and a cast from the
college in a story on the identity crisis on
campus, which he calls "a drama of university
life." Having called the shots. Ray also
has put his own money into the project.
*
JACK KNIGHT has joined Film Guarantors
as production analyst, it was announced
by Richard L. O'Connor, vice-president
in charge of production.
B. V. Sturdivani Head
Oi Film Commission
PHOENIX— B. V. "Sturdy" Sturdivant,
it a special press conference here Monday
(II). was named chairman of the newly
organized Governor's Arizona Motion Picture
Commission by Gov. Jack Williams.
Others to serve with him are Hugh
Downs, formerly of the TV show "Today,"
Robert A. Macon. James Nederlandcr, Dick
Smith. Mason Walsh and Loretta Young.
Tom Chauncey. who chaired the prior commission,
will serve as chairman emeritus.
"No state in the union has such favorable
and enticing attributes for motion picture
production as Arizona," said Gov. Williams.
"While we do not feel that it is necessary
to 'hard sell' these advantages, we do believe
it is our duty to extend generous cooperation
to those wishing to take advantage of
them."
Sturdivant. in accepting the appointment,
said that Arizona could become an important
film production center and, while the
commission did not intend to initiate a
campaign of "unrealistic promises" to attract
producers, it was planned to establish and
maintain statewide machinery for extending
full cooperation to those wishing to take
advantage of the state's attractions and
facilities.
New Loft Theatre Is
Unveiled in Tucson
TUCSON — Following an invitational
premiere August 30. the renovated Loft
Theatre, renamed the New Loft Theatre,
opened to the general public Thursday,
August 31, offering Federico Fellini's "The
Clowns." Manager of the movie house,
owned by the Art Theatre Guild circuit, is
Nancy Sher.
Succeeding attractions at the New Loft
were: Claude Lelouch's "The Crook," with
Jean-Louis Trintignant. Wednesday (6);
Pasolini's "The Decameron." Wednesday
(13), and Raoul Coutard's "Hoa Binh," a
1971 Academy Award "best foreign film"
nominee.
Said Miss Sher, "We think this is an adventurous
and exciting program. We're
proud of these choices and are willing to
risk the theatre's future on their appeal. Our
aim is to get these films to the right people,
to the audience that enjoys the play of intelligence,
imagination and high skill. The
New Loft's policy finally will live or die by
the verdict of this audience."
In addition to films, there will be regular
exhibits of painting and photography, a variety
of motion picture magazines and free
coffee in the lobby. On Saturdays, at midnight,
the New Loft will revive the underground
film series, providing the only showcase
in Tucson for a variety of unusual film
experiments.
Admission prices are $1.75 for all nights
except Monday, which will be discounted
to $ 1 .50.
Gene Hackman will star in "Zande." a
western love story.
VV-2
BOXOFFICE :: September 18, 1972

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705 N. COLE AVE. LOS ANGELES, CALIF. 90038 (213)469-6256
FOR INFORMATION CONTACT
LOS ANGELES
Jerry Persell
(213) 733-1123
SEATTLE^ PORTLAND
Bob Parnell
2318 Second Ave
Seattle, Washington
(206) 622-0246
CREST FILM DISTRIBUTORS, INC.
1979 S. Vermont Ave.
Los Angeles, Calif. 90007
DENVER
Crest Films
(303) 377-9501
SALT LAKE CITY
Dick Epperson
(801) 364-9681
SAN FRA NCISCO
Don Urquhart
544 Golden Gate Ave.
San Francisco, Calif.
(415) 771-5900

. . Dr.
LOS ANGELES
\A7 F. "Kip" Hacker has been appointed
assistant to Martj Greenstein, Western
division sales manager for American International
Pictures, according to Leon P.
Blender, executive vice-president in charge
of sales and distribution. Hacker formerly
was .1 salesman for MP in the Kansas City
area.
Harry Novak, president of Boxoffice International
Pictures, gave a luncheon for his
European sales manager Abe Kareli of Munich.
Germany, who will be here for four
weeks viewing the company's new product
and planning winter and spring releases for
the European market.
Richard B. Glenn has been named resident
attorney for National Telefilm Associates,
according to Bernard Tabakin, president.
M. J. Frankovich has returned from two
weeks in London, Rome, Paris. Munich and
Athens, where he discussed European proour
best wishes
for the success
of the
CINEMA CENTER 4
COSTA MESA. CALIF.
and
EDWARDS
THEATRE CIRCUIT
"ss
its imoitiCT NATIONAL THEATRE SUPPLY installation
motion plans with Columbia Pictures executives
for "Butterflies Are Free."
Jules Needk'inan, Tower Film Corp. executive,
is on a trip to Denver and Salt Lake
City.
Salah Hassanein, president of the Todd-
AO Corp.. and Fred Hynes. vice-president
of Todd-AO. have left for Rome and England
for meetings with officers of Rank-
Kerley Film Service regarding Todd-AO-35
lenses and officers of Racal-Zonal regarding
new magnetic products . Richard
Vetter, vice-president of Todd-AO. has left
for Japan for talks regarding the further
development and delivery of the new Todd-
AO-35 superfast lenses.
'Godfather' to Record
Mark in Albuquerque
ALBUQUERQUE — The Godfather,
which recently completed a 16-week run at
Loews Theatre (now the Mall Cinema)
here, is tied with "The Sound of Music" as
Albuquerque's all-time first-run boxoffice
champion. "The Sound of Music" first ran
16 weeks in 1964 at the downtown Sun
shine and then had another eight-week run
in 1967 at the same house.
Two films, "Cleopatra" and "Sand Peh
bles," ran 15 weeks at the Sunshine.
Four movies have survived 14-week bookings
in first runs in Albuquerque. Two ol
them. "The Bible" and "Doctor Zhivago."
were shown at the Sunshine. "The Graduate"
had its initial long run at the Lobo Arts
Theatre. The fourth 14-weeker was "It's a
Mad, Mad, Mad, Mad World" at the Fox-
Winrock.
Five films have had 13-week runs. Foui
of them "Ben Hur," "Hawaii," "Airport"
and "Thoroughly Modern Millie"—were in
Commonwealth houses. The fifth one.
"Lawrence of Arabia," was the initial book
ing at the Fox-Winrock when it opened.
September Debut Planned
For Los Alamos UGT Mini
LOS ALAMOS, N.M.—Interior
decoration
now is under way at the White Roxy.
northern New Mexico's newest motion picture
theatre. The showhouse, designed to
seat 193, is located in the White Rock
Shopping Center between Rover and Sherwood
boulevards and facing State Road 4.
Although the initially planned July opening
was missed, chances appear favorable for
the first public showings to begin this month,
according to Mr. and Mrs. Roger Moore of
E&R Concepts.
The White Roxy was named by Ken and
Keith Sherwood of Los Alamos during a
"Name the Theatre" contest held in April.
The contest and its outcome were featured
prominently in the June-July issue of the
Newsreel. published by Los Angeles-based
United General Theatres, which has opened
15 theatres (and has 67 others under construction)
in less than a year of operation.
E&R Concepts, UGT's Los Alamos
County licensee, recently relocated its headquarters
at 495 Todd Loop. Los Alamos.
W-4 BOXOFFICE :: September 18, 1972

Bay Twin Premieres
In Pacific Palisades
PACIFIC PALISADES. CALIF. [Tie
Bay rheatre, after weeks of remodeling
work, bowed as the Bay Twin Thursday
night. August 24. with an invitational premiere.
The house continues under the operation
of Lee lord Associates, composed of
Mrs 1 eland M. Ford sr.. Beryl F. MeKenzic
and Lee Ford jr. A partnership has been
Formed with Charles "Hob" Helm, veteran
theatre builder-operator, who will be part
of the management team. First-line madein-Hollywood
and foreign films will be presented.
The interior of the theatre was stripped
and completely rebuilt to modern standards
of comfort and convenience. Two intimate
auditoriums, each with a capacity of 400
and featuring contour-type seats by American
Seating Co.. were created. Innovations
in theatre technology have been built into
the new operation so that projection and
sound are fully automated. The new screens
are designed to provide maximum viewing
fidelity, aided by xenon projection light.
The refreshment center is billed as "the
most exciting anywhere" and entry to the
theatres is through a "spectacular foyer of
mirrors."
Separation of the building, originally constructed
in 1948-49, was accomplished with
specialized materials providing acoustic isolation.
Each theatre is fully self-contained,
sharing only the convenience facilities.
SAN FRANCISCO
The appointment of Jim Nocella as
Buena
Vista's branch manager here was announced
by Irving H. Ludwig, president of
the Disney distribution subsidiary. Nocella's
appointment, effective immediately, marks
another of many promotions from within
the BV ranks this year. He joined Buena
Vista as a salesman-booker in Denver in
1965 and for the past three years has held
posts in the home office playdate department,
both in New York and Glendale.
F^fW
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MOTION PICTURE SERVICE CO.
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School, College Reopenings Hamper
LA First Runs; 'Deliverance 380
LOS ANGELES—Topmost grossing
percentages
subsided into the 300s as exhibitors
were caught in the lull that accompanies
reopening ol schools and colleges
hereabouts. Again "Deliverance" and "Fiddler
on the Roof" turned in the best boxoil
ice performances, "Deliverance" giving
the Cinerama Theatre an excellent 380
fourth week and "Fiddler" scoring 325 in
lis 44th report period at the Wilshire. It
was another of those rare weeks wherein
not a single new picture made its appear-
.
ance.
(Average Is 100)
ABC City 2—Caboref (AA), 23rd wk 90
Brum—The Candidate (WB), 10th wk 185
Chinese—Where Does It Hurt? (CRC), 5th wk. .140
Cinema—School Girl (SR), 9th wk 265
Cinema I— Butterflies Are Free (Col), 8th wk. ..285
Cinema III—The Man (Para), 6th wk 185
Cinerama— Deliverance (WB), 4th wk 380
Crest—Marjoc (SR), 5th wk 230
Egyptian II—Another Fine Mess (SR), 3rd wk. . 95
Hollywood Cinema—The New Centurions (Col),
6th wk 155
Hollywood Pacific—A Clockwork Oronge (WB),
38th wk "0
National—Everything You Always Wonted to
Know About Sex (UA), 4th wk 285
Wil

The Brothers O'Toole First of Four
Productions for Aurora CVD Studios
AURORA. COLO. With shooting
scheduled for October 1. activities at the
CVD Studios are getting under a full bead
ol steam, with the huge sound stage building
being rushed to completion and with much
of the casting done for the first of four
films to be produced during the first year.
The Brothers O'Toole" will be the initial
production, with the world premiere to be
held at the Paramount Theatre in nearby
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owned CVD Studios subsidiary.
The Screen Actors Guild has recognized
CVD as a major studio and has negotiated
a contract covering the situation. Principals
for "The Brothers O'Toole" have been announced
by Chares E. Sellier. CVD president,
and senior director Richard Erdman.
A newcomer to the industry is Miranda
Robin Barry, who will make her film debut
in "The Brothers O'Toole." A member of
a theatrical family, Miss Barry has just
graduated from the Stanford drama department.
She is the daughter of stage, screen
and TV star Patricia Barry of "Marriage of
a Young Stockbroker" and the TV serial
"Days of Their Lives" and Phillip Barry jr..
executive producer of CBS' "Tuesday Night
at the Movies." Her grandfather, playwright
Philip Barry, wrote "The Philadelphia
Story." Miss Barry presently is touring Europe.
Other major roles, as announced by Sellier
and Erdman, include:
Lee Meriwether, a former Miss America,
who has appeared in such films as "The
Courtship of Eddie's Father," "Angel in My
Pocket." "Legend of Lylah Clare" and "The
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Undefeated." On TV she has appeared in
the Andy Griffith Show" and "Time Tunnel."
Stage roles include "Tunnel of Love,"
"Mr. Roberts." "Hatful of Rain," "Dial M
for Murder" and others.
John Astin. who gained prominence as
the father in the "Addams Family" TV
series, has been in stage productions as well
as films and recently was seen in "Evil Rov
Slade."
Jesse White, popular stage and film performer,
who recently completed a tour with
Shirley Booth and Gig Young in "Harvey."
playing the role he created in the original
production of the play and the film. He was
in the Stanley Kramer film. "Bless the
Beasts and Children."
Pat Carroll, one of the most popular performers
on TV. starred as a partner of
Howard Morris on the old "Sid Caesar
Show." She has appeared on numerous talk
and panel shows.
Regan With Universal
Steve Carlson, who began his career as
a Universal contract player, graduating into
co-starring roles with James Drury in "The
Young Warrior" and Elke Sommer in
"Deadlier Than the Male." As a singer
he is a regular in many supper clubs.
Richard Jury, a Colorado native, who appeared
with Paul Muni on Broadway in "Inherit
the Wind," has more than 130 TV
shows to his credit. In films he has been
seen in "Major Dundee," "What a Way to
Go" and in the forthcoming Disney film.
"Snowball Express."
"The Brothers O'Toole" was written by
Tim Kelly, with the screenplay having been
adapted by author and scenario writer
Marion Hargrove. Two other screenplays
by Kelly will be in the 1973 schedule of
CVD. They are "Born Tough" and "Bottom
Line." Besides his notable motion picture
and TV assignments he is the author of a
novel. "Ride of Fury."
13,000 Square-Foot Stage
The new sound stage, being rushed to
completion, with more than 13,000 square
feet of space, not only will be the largest
free-span building in the state but will be
the largest sound stage between New York
and Hollywood. It will be one of the largest
and most modern in the nation. It will be
80 feet long, 160 feet wide and 35 feet high,
with the most complete soundproofing available.
There will be a grid of lights hung
from the ceiling on tracks which can be
operated by ground control instead of the
usual intrusive floor lights.
Plans call for filming in Colorado, which
offers ideal year-round conditions for filming.
CVD will produce in its 35mm widescreen
format on a controlled budget and
will utilize professional writers and directors
from the East and West coasts.
The budget for "The Brothers O'Toole,"
estimated at $375,000. is possible, report
studio officials, because of huge savings in
film equipment costs and the use of Colorado
locations in addition to the company's
W-G BOXOFF1CE :: September 18. 1972

new sound stage. Most of the "O'Toole"
filming will be at Buckskin Joe. near Canon
City. Colo. CVD will effect further savings
by producing its own trailers and press information.
A unique aspect of film production at
CVD that figures prominently in low production
costs is the use of specially designed
film equipment developed by Sellier. The
system has been in use at CVD the past
two years in making industrial and commercial
films.
Two crew assignments have been made.
Cinematographer for "O'Toole" will be
Allan Daviau and Glen Roland jr. will be
lighting director. Daviau not only has been
chief photographer for many films and TV
shows but also is active in the TV commercial
field. He won both national and international
awards for his two-reel documentary
"AmblinV* Roland, besides being one
of Hollywood's most respected lighting technicians,
also is a cameraman. Both Daniau
and Roland have worked with Erdman on
"Bleep" and "Mooch."
DENVER
GJ.regg
Caldwell is the new booker in the
local Warner Bros, exchange. Gregg
. . . Philip Garfinkle.
succeeds Jerry Brethour. who is being transferred
to St. Louis
Western sales manager for Ellman Enterprises,
was in town from the West Coast to
set dates on "The Werewolf vs. the Vampire
Woman" and other releases ... Ed Brinn
traveled from Salt Lake City to set playdates
Columbia screened "A
on his product . . .
Reflection of Fear" at the Century screening
room.
Karen Scott, who resigned as booker in
the local Columbia exchange, now has
moved over to the office manager spot at
Crest Films, which is managed by Jay
O'Malin.
In town setting playdates were Don
Swales, Playhouse Theatre, Aspen; Milton
Boehm, Cover Theatre, Fort Morgan, and
Neal Lloyd and Howard Campbell of Westland
Theatres, Colorado Springs.
Willis Chrans Is Manager
Of Newly Opened Dualer
GUNNISON, COLO. — "Trinity Is Still
My Name" and "There Was a Crooked
Man" were the premier film attractions for
the recent grand opening of the Flick,
$70,000 twin theatre built here by Mr. and
Mrs. Leonard Steele of Spearfish, S.D.
Manager of the dualer is Willis Chrans,
formerly of Spearfish.
The theatre is built in rustic style and is
surrounded by parking space for 120 cars.
Each auditorium seats 250 and both are
served by a common boxoffice, concession
stand and projection booth. A soundproof
wall prevents interference between the two
viewing areas.
The booth is equipped with more than
$10,000 worth of automated projection
equipment.
'Run Wild' Next Picture to Be Made
In Colorado; Others in the Works
DENVER — Shooting will start next
month on "Run Wild." based on the campaign
to save the wild horses that roam
several of the Western states. The film will
be the culmination of the joining the activities
of Communicating Ventures and several
other independent producers with
World Film Productions, organized a few
months ago in Denver.
Robert McCahon, president of Communicating
Ventures, presently is in the state
looking especially for two 14-year-old boys.
One would be Indian, one white and both
would have to be "the best little actors in
the world and ride like Commanches." They
would have featured roles in the film.
Fight to Save Mustangs
"Wild Horse Annie" (Mrs. Velma Johnson,
a Reno. Nev., secretary), who revels
in the nickname, has been strong in the fight
to save the wild mustangs and will be a
consultant for the "Run Wild" film. She
backed the law banning airplane roundups
and pressed for legislation classifying the
wild horses as an endangered species. The
film will be shot on locations in Colorado
and New Mexico.
Ralf Myers, president of World Film,
presently is casting for "Run Wild" and
"Longhorn Story," also to be filmed in western
Colorado. Myers is being assisted in his
casting chores by Jo Farrell, president of
J-F Images Modeling School.
The movement by World Films to produce
films in Colorado has the full support
of the Golden Circle Group, headed by
Ken Johnson, editor and publisher of the
Grand Junction (Colo.) Sentinel. Another
organization backing the effort is Club 20,
a super-dooper chamber of commerce representing
20 counties in western Colorado.
Johnson is the owner of Ibn Ibn Baryz, a
$15,000 stallion that will be used prominently
in "Run Wild."
'The
Longhorn Story'
Inter-American Pictures will produce
"The Longhorn Story," according to Ted
Tetrick, head of the company. Action will
be around a longhorn herd based at Grand
Junction, with much of the action taking
place near Durango, Colo. The story is
based on the smuggling of gold and drugs.
Fred Patton of Patton Productions. Santa
Fe, N.M., is completing the film "Born to
Race," based on the lives of the Unser
brothers, Bobby and Al, active in the auto
racing field. Patton has taken a few years
to develop this production, which will include
scenes from the Indianapolis 500 as
well as from the Pikes Peak hill climb.
Myers made a one-hour documentary film
on the Unsers, which was shown recently
on ABC-TV.
Myers, who convinced others in his group
to look over Colorado locations, is planning
to start production soon on "Bridges to
Paradise," a situation comedy. Formerly in
film production in Hollywood but for several
years president ol Paradise Oil, Water
& Land Development Co.. Myers is active
not only in oil but in bringing in artesian
water wells in western Colorado. He has
formed World Film Production with a representative
group of Colorado businessmen.
They include Palmer Hoyt, former editor
and publisher of the Denver Post; Dr. James
R. Arneill. western history and railroad
buff; Gerald Hart, real estate man; Leigh
Barron and Al Fike. entertainers; John E.
Griffith, banker; Howard Farkas. real estate
developer; Anthony F. Zarlengo. attorney:
Carl Akers, TV newscaster and history buff;
Robert Berkeley of Lainson Photo Studios;
Floyd L. Sparks, former film producer and
now writer; William E. Sagstetter. cinematographer;
Miss Laurie Lanning, executive
secretary of the board of trustees of the
American Medical Center, and George H.
Barnard, sales executive.
According to McCahon the "Run Wild"
effort was inspired by a story in the Wall
Street Journal concerning the plight of the
wild horses. He wrote the story with Colorado
and New Mexico in mind. He had
filmed a Ford TV commercial in the area
and found the people, scenery and situation
so pleasant that he wanted to come back
and do the film here. McCahon said he
would use as many local people as possible,
bringing in only technicians and key actors
from elsewhere.
Ted Tetrick. president and producer for
Inter-American Production Co.. Hollywood,
will have Dale Robertson in the leading role
in "The Longhorn Story." Tetrick has plans
for a third effort, a period western titled
"Tina's Gold," with Geraldine Chaplin a
candidate for leading lady.
Frank Matty, head of Saturn 3 Productions
Co.. plans to produce "The Housekeeper."
a film to be based on haunted
houses and psychic phenomena. This will
be shot in the Grand Junction area.
Warner Bros, is in Denver for about
three weeks of filming on "Scarecrow," starring
Gene Hackman and Al Pacino. after
which they will go to Canon City, Colo., to
finish their shooting in the state.
Loveland Gives Tentative
Approval to Cooper Twin
LOVELAND, COLO. — Plans for a
Cooper twin theatre recently were presented
to the Loveland Planning Commission, with
Frank Starkey representing the Cooper
Foundation of Nebraska. Starkey told commission
members that the showhouse would
be located on seven acres at Wilson Avenue
and Eisenhower Boulevard.
A motel located on the property will be
demolished to make room for the theatre.
However. Starkey said trees on the site will
be preserved as much as possible.
The development was given preliminary
approval, subject to a traffic flow and drainage
plan.
BOXOFFICE :: September 18, 1972 W-7

SEATTLE
Tim Ellis, booker and salesman under Gene
lories in the local Cinerama Releasing
( orp. branch, was promoted to branch managei
of the company's Minneapolis office.
Jim and his lovel) wife anil children already
arc situated in the Midwestern metropolis.
Stewart Engebretson, Metro-Goldwyn-
Mayer division manager tor the local and
Portland areas, was in town working with
I .1 Hindis August 31 and Friday (1) . . .
I ill/ the Cat" continued to crock them at
the Valley Outdoor Theatre and at the Bel-
Kirk Drive-In. This was the third week of
the engagement at
these two undcrskyers.
Greg Thompson, director of advertising
tor Sterling Recreation Organization, took
a tew days off from his busy pace for a
vacation He returned Monday (11) . . .
"Easy Rider" returned and went into the
Rainier Cinema. Renton Village Cinema 1,
National General's Crossroads 1 in Bellevue
and in the Valley Outdoor.
The only local new openings after the
labor Day weekend were the combination
of "Twins of Evil" and "Hands of the Ripper"
in United's Sno-King and Midway,
while "The HitchHikers" went into the Sterling
Town Theatre.
Recent screenings on Filmrow were
"Sounder" (20th-Fox). Wednesday (6); "Melinda"
(MGM), Wednesday evening (6); "A
Reflection of Fear" (Col), Thursday evening
(7); "The Contract" (Leavitt), Tuesday (12),
and "Bad Company" (Para). Wednesday
(13).
"The New Centurions," Columbia Pictures'
latest release, now playing at the Coliseum
Theatre, was viewed by Police Chief
George Tielsch and members of his staff
and their wives. Chief Tielsch has a very
special interest in the film. He served on the
I os Angeles police force with Sgt. Wambaugh.
the author of the book. The Dorothy
Matin Agency set the preview and promotion
with the cooperation of the public relations
officer, Sgt. Vandenwyer. and Maureen
Skagan.
The Dorothy Matin Agency also handled
openings of "The Doberman Gang" at the
Bagdad Theatre and Super 99 Drive-In in
Portland. Ore.: New Eugene Drive-In, Eugene.
Ore.; Starlite Drive-In. Roseberg, Ore.;
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Hazeldell Drive-In. Vancouver; Kelso Theatre.
Kelso. Salem Drive-In, Salem, and the
Hill Theatre. Hillshoro. A special promotion
was set up. after a meeting with Bagdad
manager Bob Harvey, with the Oregon
Humane Society. Display's were arranged
in Portland area theatres and a group of
scats were allocated the Oregon Humane
Society. Proceeds went to the educational
fund of the organization.
Charles Champlin Speaks
On Film Critic's Role
DENVER—Charles Champlin, chief
film
critic for the Los Angeles Times, with his
work being syndicated to more than 350
newspapers, was the principal speaker at the
annual Larry Tajiri awards dinner. The
awards for excellence in theatre are given
annually in honor of Larry Tajiri. who was
film and drama editor of the Denver Post
for several years. The awards went to Max
DiJulio. music professor at Loretto Heights
College, and to Bill McHale. executive producer-director
of the Country Dinner Playhouse.
In his talk Champlin admitted to a love
for doing TV and giving speeches— "they're
ego massages." His topic here was "Are
Critics Necessary?"
He declared there are more good critics
than bad ones and he said he had run into
some really earnest ones.
"A good critic knows how to say 'no' to
a film intelligently. Bad art almost always
is dull art," he continued. "By following
reviews people learn— if the critic is good
people can trust your opinion."
Champlin says a film critic should be
aware of news headlines. He used "Carnal
Knowledge" as an example. "You must have
a feeling of American life to even begin to
look at 'Carnal Knowledge,' since the film
shouldn't be judged on acting and direction
alone. It should be judged as a statement
and the same goes for 'A Clockwork Orange"
and many other films."
Regarding unemployment in the industry.
Champlin had this comment: "When the
Screen Actors Guild says 95 per cent of
the actors and actresses are out of work,
you have to remember that a large number
of them have done just a bit of acting, then
have returned to their regular job of selling
real estate, cars or pumping gas. waiting
for someone to rediscover them."
Continuing, Champlin said that Hollywood
has become a rental town—everything
is freelanced. Actors now are equating risk
with reward. Instead of them taking as
much as a million dollars to do a film they
now take what amounts to expenses and a
percentage of the gross. Since the actor has
a vested interest in the film, he is there to
complete the film on time and within the
budget.
While in Denver Champlin commented
that this visit was in the nature of a return
He was with Time-life in Denver 20 years
ago and also did some freelance writing
while here.
Airer Swap & Shop Market
Increasing in Popularity
1)1 NVhR- Running all year long, the
swap ami shop market at the Centennial
Drive-In is proving to be increasingly popular,
with some ol the patrons being professionals
in the selling business.
The drive-in, built by Ralph Batschelet
and the late Tom Bailey, later was sold to
National General. Then, when the lease ran
out, the owners of the real estate refused to
renew. Now the theatre is owned and operated
by the close-by Centennial Race Track.
It is thought to be the only theatre in the
world operated by a race track.
The swap and shop market operates Sundays,
with plans being made for Saturday
operation also next year. Most Sundays the
market draws approximately 250 sellers and
close to 3,000 buyers, with these figures
being given by W. L. "Bill" Gandy, manager.
Anything and everything is sold. What is
sold is at the option of the patrons. Some
serious sellers leave their cars at the gate
as soon as the theatre is emptied, go home
to sleep, then return at 6 a.m. in order to
be in line when the facility opens for the
shopping action at 8 a.m.
It costs 25 cents to enter but a seller pays
$2 for a stall. Hours generally are from
8 a.m. to 3 p.m. Some sellers have sold as
much as $300 worth of goods. Out-of-staters
also are present, with one California couple
that makes a living patronizing markets of
this
type.
Harold McCormick Winner
In Tuesday (12) Primary
DENVER—Harold McCormick, Canon
City, Colo., owner of theatres in Canon
City and in the Colorado House of Representatives
for several terms, won the nomination
for the state Senate from his district
in the primary election Tuesday (12). Mc-
Cormick was the instigator of the plan to
appropriate money in an attempt to get motion
picture production in the state.
The fund now is up to $35,000 annually,
having been increased approximately $5,000
each year since its inception.
McCormick is assured of election, since
he has no Democratic opposition.
Venus Theatre Hearing Set
BAKERSFIELD, CALIF.—A Friday (S)
hearing in municipal court was scheduled to
be held on the issue of whether to suppress
evidence—six reels of motion picture film
seized at the Venus Theatre, 1300 19th St.
The former operator of the "adult" house
has been charged with a misdemeanor, six
counts of "exhibiting obscene material."
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W-8 BOXOFFICE :: September 18, 1972

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—
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'Everything' Leads KC
First Runs With 450
KANSAS CITY—Cold. drcar> weather
over Labor Day weekend gave local exhibition
a much-needed boost as Everything
You Always Wanted to Know About Sex"
took top honors with 450 per cent in its
debut at Blue Ridge I and the Fine Arts.
The previous week's leader. "Where Does It
Hurt?", dropped to second spot as it registered
a second-frame 400 at the Plaza.
"Super Fly" opened in six situations with a
composite 370, followed by fourth place
"Best of the New York Erotic Film Festival,"
grossing 300 in its bow at Vanguard
Cinema 1. Rounding out the "big five" was
"Butterflies Are Free," drawing 225 in its
fourth go-round in four houses. All new entries
did above-average business: "Slaughter"
(185). "Trinity Is Still My Name" (155),
"The Wrath of God" (150) and "Bonnie's
Kids" (125).
(Average Is 100)
Blue Ridge I, Fine Arts Everything You Alwoys
Wanted to Know About Sex (UA) 450
Eleven theatres Trinity Is Still My Name (Emb) .155
Embassy I A Clockwork Orange (WB), 12th wk. .175
Empire 1—The Wroth of God (MOM) 150
Empire 4— Come Back Charleston Blue (WB),
3rd wk 150
Four theatres Butterflies Are Free (Col), 4th wk. 225
Four theatres Slaughter (AIP) 185
Glenwood I, Midland The Man (Para), 2nd wk. 100
1
Lake Park II, North I, Twin I Bonnie's Kids
(SR) ...: 125
Plaza—Where Does It Hurt? (CRC), 2nd wk 400
Ranch Mart 1 The Candidate [WB), 6th wk. ...200
Six theatres— Super Fly (WB) 370
Valley View Cinema 1 Nicholas and Alexandra
(Col), 15th wk 150
Vanguard Cinema 1 Best of the New York
Erotic Film Festival (SR) 300
'Slaughter' Second-Week 275
Highest Chicago Percentage
CHICAGO — "Slaughter," a second-week
feature at the Roosevelt Theatre, carried off
grossing honors here by a slim 25-point margin
over second-week "Melinda," the State
Lake Theatre's attraction. "Slaughterhouse-
Five," the week's lone opener in the Loop,
came in with a mild 150.
Chicago The New Centurions (Col), 3rd wk 200
Cinema The Candidate (WB), 5th wk 200
Esquire The Other (20th-Fox), 9th wk 200
Loop Fritz the Cot (SR), 6th wk 180
Michael Todd Slaughterhouse-Five (Univ) 150
Oriental Super Fly (WB), 4th wk 225
Roosevelt Slaughter (AIP), 2nd wk 275
State Lake Melinda (MGM), 2nd wk 250
United Artists The Salzburg Connection
(20th-Fox), 2nd wk 100
Woods The Magnificent Seven Ride! (UA);
Return of Sabata (UA) 200
'After Hours' Series Is
Planned in Fort Wayne
FORT WAYNE, IND. — Mailers
Theatres
and the Fort Wayne News-Sentinel,
afternoon daily, are promoting a series of
films which, for the most part, are the kind
that could not play here on a regular commercial
basis. The newspaper published a
list of the films and a coupon to find out
how many readers would be interested in
joining the Fort Wayne Film Club, with an
offering of a ten-evening nonprofit film
series for $12.50.
The films would be shown in the Georgetown
II Theatre to the film club members
on Saturday evenings "after hours"; i.e.,
after the regular program. If enough interested
members respond, the series would
start on the first Saturday night in October
and continue (except for the Thanksgiving
weekend I until the Christmas holiday.
The series would include four revivals of
early films, classic foreign films and "oversights."
the latter described as little-known
American films of special quality. 1 he sponsors
said that should time and the budget
permit, some prize-winning shorts and episodes
from the old Republic Studios serials
would be shown each week. Further, if the
initial series is successful, the newspaper
plans to co-sponsor another series again
early in 1973. The current series tickets
were to go to the first 250 persons who
sent their checks before the Saturday (16)
deadline.
This is the series of films which will be
offered: Revivals - - "The Third Man"
(1949). winner of the "best film" award of
the British Film Critics Board; "The Lady
Vanishes" (1938), one of Alfred Hitchcock's
best; "The Searchers" (1956), a
John Wayne film called one of the best
westerns ever made, and "Roaring Twenties"
(1939), Raoul Walsh directing Bogart
and Cagney in a much-imitated gangster
film; Foreign Classics— "The Go-Between,"
"The Confession" and "The Passion of
Anna," and Oversights — "The Mackenzie
Break," starring Brian Keith and Helmut
Griem; "Taking Off," starring Lynn Carlin
and Buck Henry, and "Petty Poison," starring
Tony Perkins and Tuesday Weld.
Rudolph Laurendi Closes
Theatre on South State
CHICAGO—Rudolph Laurendi has closed
his Chicago's Famous Fabulous Follies
Theatre, 450 South State St. Laurendi, who
bought the business in 1969, said he started
by showing "nudies," the kind of movies
that would be classified as "cheap B films,"
he said. He also had added bump-and-grind
strippers.
Saying he had refused to run hard-core
pornographic films, "as it only leads to legal
hassles," Laurendi told reporters, "This
place used to be filled with conventioneers
from the big hotels. That was before all that
X-rated stuff."
Saying he had to cut the strippers six
weeks ago, Laurendi added, "The last stageshow
kept me above water but I can't afford
the overhead."
Cinema Operators Charged
HARVARD, ILL.—Hume, Inc., operator
of the Harvard Theatre, 21 North Ayer St.,
Harvard, was charged with "exhibiting an
obscene film" after two McHenry County
sheriff's deputies viewed an untitled motion
picture at the showhouse. The officers alleged
that the film was in violation of state
statutes. The case was scheduled to be
heard in court before Judge James H. Cooney.
Paul Braggs Is Manager
MARION, ILL.—Paul Braggs has been
named manager of the Orpheum theatre
here, succeeding Gene Buchanan.
Harry Hoff President
Of St. Louis Ringold
SI. LOUIS -Ringold Theatre Equipment
Co. ol Grand Rapids. Mich., which has a
branch in Garden Cits. Mich., has opened
Harry Hoff
m^\;
Paul Voudouris
a new branch in St. Louis. Known as Ringold
Cinema Equipment Corp., the store is
located at 8421 Gravois. President of the
new firm is Harry Hoff, with Paul Voudouris
as vice-president.
Hoff, formerly with National Theatre
Supply in St. Louis, is a 40-year veteran
in the theatre equipment field. He began as
an usher/ ticket-taker and started to work
1933, becom-
for NTS as a shipping clerk in
ing a counter man in 1940. He then was
employed by the St. Louis dealer for RCA
and Brenkert equipment, rejoining NTS in
1941 as an office man-salesman.
After serving as a radar technician in the
armed forces, Hoff worked as chief supervising
projectionist for eight theatres in the
Florida area, later opening theatres in the
Heidelberg section of Germany for the Seventh
Army. In May 1946 Hoff returned to
NTS in St. Louis and has been branch manager
since 1959.
With the opening of the new Ringold
branch, Harry Hoff celebrates four decades
as a member of the equipment community.
Obscenity Conviction Is
Appealed in Elgin, 111.
LOVES PARK, ILL.—Oral arguments
were heard August 22 on an appeal of the
1971 conviction of Park Art Cinema manager
Jack Price for violation of Illinois obscenity
statutes. The hearing was held before
a three-judge panel in
the Second District
Appellate Court in Elgin, 111.
Price, who since has moved out of Illinois,
was convicted Sept. 20, 1971, of violating
obscenity laws in the showing of the film
"Daughters of Anomaly" at the Park Art
Cinema. He was fined $1,000 by Circuit
Court Judge John C. Layng.
The appeal is based on several grounds,
including the contention that the law in
question is unconstitutional and that Judge
Layng erred on several points during the
trial.
Said defense attorney Donald Reno, "If
we lose here, we'll file a petition for leave
to appeal to the Illinois Supreme Court,
which I expect to be denied. Then, we'll petition
for a writ of cert (to have the case
heard by the U.S. Supreme Court)."
No decision on the appeal is expected to
be forthcoming for several months.
BOXOFFICE :: September 18, 1972 C-l

: r
KANSAS CITY
Pinion Junes jr., theatre insurer, was the
medalist winner with the low draw
score of 77 in the annual golf tournament
sponsored by the Motion Picture Ass'n of
K. ins. is Cit) at the Hillcrest Counii
< Uili ["uesday (12). Verrill Johnson of
Union Carbide Co., Dallas, won the Peoria
handicap, and Woody Longan, manager of
( ommonwealth's Ranchman theatres, was
runnerup. No one scored a hole-in-one to
win the Mercury Cougar car that was
offered. Les Durland of Exhibitors Film Dehven
«V Ser\ice Co. was the winner of the
gin rummy tournament. Gene Krull, National
Theatre Supply manager, won the $50
cash prize in a drawing. Jack Winningham.
National Screen Service manager, was chairman
of the annual MPA affair, and Bill Jeffries.
Columbia Pictures office manager,
was co-chairman. Jim Lewis of Mid-America
Cinema Corp., coordinated the gin
rummy games
Ed Kershaw officially took over as
branch manager of Paramount Pictures
Monday (11). succeeding Ray Hafeez. Kershaw
started in the film industry in 1967
with 20th Century-Fox, Cleveland, as a
booker. After a period with Columbia Pictures,
he became sales manager for the Cincinnati
Paramount branch in 1971, prior to
his current promotion. Kershaw and his
wife Debbie have a son Matthew. Hafeez is
now Paramount's branch manager in Chicago.
The WOMPls held a picnic and theatre
party for patients from the Osawatomie
State Hospital Saturday (16). The picnic
was held at Loose Park, with lots of food,
games and diversions on hand. Afterwards,
the WOMPI guests were treated to a special
showing of the comedy hit "What's Up,
Doc?" at the Uptown Theatre Building
screening room. Kay George Shelton,
WOMPI industry service chairman, wishes
to extend thanks and appreciation to those
individuals and companies who made the
LETTERHEADS
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UNTIL OCT. 15, 1972
100 LETTERHEADS
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day so enjoyable lor the guests from the
hospital: to Floyd Brethour, Warner Bros,
branch manager, and to Warner Bros.: to
Joe Ruddick, NGC district manager; to
National General, and to projectionist Carl
Badami.
I.ela Rreglinger has left United Artists to
go to work for Columbia Pictures as secretary
to Tom BaldwiN. branch manager. Succeeding
Lela at United Artists is Helen Sinclair,
formerly with Fox Midwest (NGC).
Lela succeeds Donna Wright at Columbia.
Donna became a mother of a five-pound girl
last week. Congratulations to her and hubby
Richard.
ALLOWING YOU
A 10%
DISCOUNT
ON YOUR NEXT
ORDER
William E. LaVelle, Columbia Pictures
field representative, held a series of special
advance screenings of "The New Centurions"
Thursday, Friday and Saturday (14-
16) at the Uptown screening room. Attending
were specially selected members of the
Kansas City Police Department and area
media representatives, along with members
. . LaVelle was in
of the Ford Foundation, a special task force
which has be-en working with area law enforcement
officers on various problems. The
film, which is based on the best-selling novel
by Joseph Wambaugh. stars George C.
Scott and Stacy Keach .
St. Louis last week (11-12) working on advance
screenings of "Fat City" and making
press rounds on "The New Centurions" with
NGC theatreman David Weser.
Friends of Joe Lopez, manager of Commonwealth's
Cameo Theatre in Kansas City.
Kas., will be glad to learn that he is improving
from the beating he suffered at the
hands of would-be robbers August 28. Lopez
is convalescing in Providence Hospital.
Room 647 and would appreciate hearing
from his friends.
William H. Pfeffer, 54, district manager
for Coca-Cola, fountain sales, covering all
of Kansas and half of Missouri, died August
31 at St. Luke's Hospital from a heart at-
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lack. He was in this area for six and a hall
years and with the company for approximately
30 years. He leases his wife ami
three children, all of Overland Park. Kas.
Screenings at Commonwealth: "Vengeance"
(a Cinevision release, distributed by
Midwest Films), Mondaj (11), and "Baron
Blood." (AIP). Thursday (14). Paramount
will screen "Bad Company" Monday (18).
AIP will screen "The Dirt Gang" Tuesday
(19) . . . Entertainment Ventures. Inc.. is the
production company of "The Erotic Adventures
of Zorro" and not Boxoffice Int'l, as
was reported in last week's issue under
screenings.
Wade Williams plans to open his Crystal
Palace Opera House at 5th and Walnut in
the River Quay section late in December.
The 300-seat theatre, to be located in the
former Veretta's Bowling Alley, will have
stage shows with film classics of the 1930s
through the 1950s. A cabaret-style bar will
be built next to the theatre in keeping with
the 1890s period.
Gene Irwin, Midwest Films, sales department,
was in St. Louis last week calling on
circuits.
Mr. and Mrs. Paul Ricketts of Ness
City. Kas.. were visitors on the Row last
week
Judy West, 20th Century-Fox branch
manager's secretary, is on vacation ihis
week.
Ruby Shultz, Commonwealth Theatres.
secretary to Richard Orear and Douglas
Lightner, returned Tuesday (12) from a vacation
in the Black Hills. S.D.. with her
husband George.
Paula Johnson is the new secretary to
Danny Smart. Commonwealth district
manager.
Gladys Melson, Columbia booker, and
her husband Darrell left Saturday (16) for a
17-day European tour. They will visit Paris.
Monte Carlo, Venice. Switzerland. Austria.
Amsterdam and London.
Weber Meredith, Commonwealth Theatres
city manager for Wichita. Kas., was on
the Row Tuesday (12).
Forty years ago, according to the column
of that name in the Kansas City Times
Monday (11). the Loew's Midland Theatre
played "Mr. Robinson Crusoe." with Douglas
Fairbanks. Elissa Landi and Paul Lukas
had "A Passport to Hell" at the Liberty,
while the classic shocker "Doctor X." starring
Lee Tracy, Fay Wray and Lionel Atwill,
chilled audiences at the Newman Theatre.
Will Rogers appeared in "Down to
Earth." with Irene Rich and Dorothy Jordan,
at the Plaza.
Pawnee Screen Demolished
WICHITA. KAS.—Workmen August 23
demolished the screen at the Pawnee Drivein.
located at Pawnee and South Broadway
since 1950. The underskyer has been closed
and the property will be the site of a new
shopping center.
C-2 BOXOFFICE :: .Seplember 18. 1972

HOLDOVER BUSINESS- SMASH GROSSES!
st WEEK $10,168-Hiway 40 Drive-ln, Kansas City SIX WEEKS-Queen Anne, Bogota, NJ.
4 DAYS $4 074-Cinema 35, Eaton, Ohio
st WEEK $6,960-Tyngsboro Drive-ln, Tyngsboro, Mass. $4,734-Adult, Calumbus, Ohia
MANSON DISTRIBUTING
CORP.
9145 Sunset Blvd.
Hollywood, Calif. 90069
Phone 273-8640
Cable:
MANGOLD
CHICAGO
Chuck Teitel
Teitel Film Corp.
600 S Michigan Ave. No.
Chicago, III. 60605
(312) 427-4551
KANSAS CITY, ST.
LOUIS
Bev Miller
Mercury Film Co.
1703 Wyandotte, Suite 300
Kansas City, Mo. 64108
(816) 471-1377
INDIANAPOLIS
John Holokan
Zipp Film Distribution Co.
607 Indiana Ave.
Indianapolis, Ind. 46202
(317) 636-5131

.
ST .
LOUIS
Toe Simpkins. \ ariety Tent 4 past chid
barker and fund-raising chairman, will
be general chairman of the 1972 Old Newsboys
Da) campaign, Globe-Democrat publisher
G. Duncan Bauman has announced.
Simpkins, who came up through the ranks
oi volunteer Old Newsboys, has set the goal
at $75,000 for this year's Idth annual Old
Newsboys Day event to be held Wednesday,
Novemer 22. On that morning thousands of
volunteers sell the special edition of the
Globe-Democrat for any price a purchaser
is willing to donate. All donations are distributed
to children's agencies through the
Globe-Democrat Fund for Children. There
are no deductions for any reason from the
amount collected and the Globe assumes all
costs and reimburses its regular dealers for
the day. Simpkins. 66, has become an Old
Newsboys Day fixture at Clayton and Warson
roads, where he has been hawking the
special edition there since 1963. the year
he brought the Variety Club into the drive.
He was honored in 1964 as the champion
"Old Newsboy" and again in 1971 with the
Old Newsboys Day Leadership Award. As
fund-raising chairman for Variety Tent 4.
he has been the prime mover in the increasingly
successful annual telethons in the Crusade
for Forgotten Children. Simpkins said.
HOT
DOGS!
Supplies • Equipment • Condiments
C. R. FRANK POPCORN
AND SUPPLY COMPANY
2219 Delmor St. Louis, Mo. 63103
(314) 436-7700
"I've always found Old Newsboys Day to
be particularly satisfying because it helps
so many of our disadvantaged children and
does so much for our community spirit. Old
Newsboys Day really is like going to a sporting
event and watching your team win. Afterwards,
everyone leaves happy and smiling.
You capture that same expression on
people's faces every Old Newsboys Day."
I Mi-en Sissil. Avco Embassy Pictures, recently
visited her parents Herman and Hana
Gorelick, former veteran Filmrowites here,
in their Chicago home and brings back
greetings from the Gorelicks to all their
hometown friends in the industry.
Carol Seago, formerly with Paramount
Pictures, before the local exchange was
closed, and more recently on the staff at
Cervantes, Cobb, Walsh Insurance Co., located
in the midtown theatre district, was
wed last June and has resigned her position
in order to enter a part-time teaching program
as required by the university courses
she is completing.
Support of Colby Theatre
Is Urged by Clergyman
COLBY, KAS.—Don Phillips, owner of
the Colby Theatre, was pleased to see this
letter to the editor in the Colby Free Press
August 24:
It made me feel so good to see such
fine crowds at the Colby Theatre for the
recent showings of "Bedknobs and
Broomsticks" and "The Biscuit Eater." It
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made me feel so sad earlier this summer
to he almost the only person in the theatre
for fine shows such as Charlie Chaplin's
"Modern Times" and "Song of the
South."
I know manager Don Phillips is doing
his best to provide decent family films
for our community but he needs public
support. Attending the good films that
come to Colby is casting your vote just as
much as dropping your ballot in the ballot
box. The last two films have shown
where the kids stand. Upcoming is the
very fine film "Fiddler on the Roof."
Parents of Thomas County, what support
will you show? Will you do your
share to keep decent moviegoing as a way
of life?—Rev. Willard Kassulkc.
St. Louis Cinema Emptied
After Phoned Bomb Threat
ST. LOUIS—A telephoned bomb threat
and a demand for $5,000 caused approximately
600 theatre patrons to be evacuated
from the South County Cinema in the South
County Shopping Center Saturday evening
(2).
Gary Jordan, manager of the theatre,
called St. Louis County police after receiving
the anonymous call at 10:57 p.m.
Saturday (2). The caller told him a bomb
had been placed in the theatre and would
be detonated unless he placed $5,000 in a
shopping cart outside the showhouse.
When police arrived, Jordan said patrons
were asked to leave the cinema and were
told they would be readmitted in approximately
ten minutes. Despite the fact that
customers were not advised of the bomb
threat, Jordan said that several suspected
that to be the cause of the evacuation.
Police and the theatre staff made a
thorough search of the South County Cinema
and, finding no bomb, readmitted the
audience to see the rest of the movie,
"Butterflies Are Free."
All-Star Drive-In Closed
By Southland Theatres
KENNETT, MO. — Southland Theatres
announced August 22 that it had decided to
close the Holcomb All-Star Drive-In, pending
a conference between circuit attorneys
and officials and local law enforcement
officials concerning the legality of the motion
pictures being shown.
A Southland spokesman said the company
also wanted to be certain the movies couldn't
be seen from the outside. "Because we don't
want to push the material on some unwilling
adult, but we also want to protect our position
concerning freedom of speech."
The spokesman further indicated that n
was hoped a conference could be arranged
immediately.
Theatre Permit Is
From Mideastern
Edition
Delayed
MENOMINEE, MICH.—The city
council
has voted to delay action on a request
for rezoning of property to permit the construction
of a twin theatre by Alex Perry jr.
The proposed showhouse would have a total
seating capacity of 600.
C-4 BOXOFFICE :: September 18, 1972

When you think of
THEATRE EQUIPMENT
in St. Louis—you
think of HARRY HOFF
Drop in and see Harry now at the NEW
Ringold Cinema Equipment Corp.
8421 Gravois
St. Louis, Missouri 63119
Phone (314) 352-2020
2^
FULL STOCK OF THEATRE EQUIPMENT
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BOXOFFICE :: September 18, 1972 C-5
2^

. . Ray
!Bl!BI:iiBi
.

The pollution problem.
Maybe your engineers deserve a little help.
The engineers will be the ones to find
the technical solutions to pollution problems.
There's no doubt about it.
But pollution is a people problem, too.
And the engineers' technological approach
to pollution isn't going to solve
people problems.
Maybe this booklet can help. It lists
some of the things all people can do to
fight pollution. And with all the people
supporting your engineers we'll have a
better chance of winning the fight.
For a free copy or a list of bulk rates
write to Keep America Beautiful, Inc.,
Box 1771, Radio City Station, New
York, N.Y. 10020
Keep America Beautiful
Advertising contributed for the public good
People start pollution. People can stop it.
BOXOFFICE :: September 18, 1972 C-7

Better Movie Manners Needed Before
Public Can Enjoy Films to Utmost
CHICAGO—Commenting thai he was
more concerned about trouble in theatres
than such "delicate abstractions" .is crime in
the streets or urban dislocation. Chicago
Daily News critic David Elliott, in a recent
article, made a plea for good manners at the
movies to permit the full enjoyment of
cinematic offerings.
Said Elliott (in part): "A good if not verj
pleasant wager could be made that, for
every word spoken in Chicago this past year
about the art of film or even about the diversion
of movies, two or three were uttered
(not very loudly) about the no-longersimple
business of simply going to a film
and trying to enjoy it without the interference
of one's fellow moviegoers. Yet. ironically,
this is pretty nearly a mute subject in
public.
"The silence is strange, because probably
everyone reading this article feels or knows
someone who feels that going to the movies
is no longer the casual and democratic diversion
it used to be. Sometimes there's an edge
of tension that is both new and disturbing
and, I am convinced, often unnecessary. Of
course, the times are out of kilter and one
can reasonably say that movies are just a
part ... of the social stew. Yet, movies are
among those few occasions, along with athletic
events, where all kinds of people can
gather at small expense in a public place and
enjoy themselves . . .
FRIDAY
TRAILERS
KfR MOTION PICTURE SERVICE CO.
V*»*. 125 Hyde St., San Francisco, Ca. 94102
K l"..V^' («>5) 673-9162 • Gerald Kariki, Pros.
THEWTRE EQUIPMENT
"Everything for the Theatre"
339 No. CAPITOL AVE., IrKHANAFOUS. IND.
SOLARC
"Clearly the movies themselves are parti)
at fault and even more so the audience—but
the greatest blame may lie elsewhere . . .
Movies today are very often made by men
who want to comment upon, or frankly exploit,
the times they live in . . . Man)
people get worked up by these movies and.
either from reflexive enthusiasm or just
plain bad manners, they can't stand for you
not to know it. With political films, in fact,
and especially with those of a leftist persuasion,
there seems to be a feeling that bad
manners are good politics. The people who
bellowed Right on!' at 'Billy Jack' or 'The
Murder of Fred Hampton' didn't seem to
realize that if you're a boor for a good
cause, you're still a boor—and not all the
sincere vanity of proclaiming your solidarity
with the cause can make it otherwise.
"But mostly it comes down to the familiar
. . Next,
gut issues, sex and violence. Here the problem
is that few people seem willing to concede
that sexual display and violent action
in a movie are neutral factors, good or bad
only in the manner they are used .
there's the matter of the changing audience
and here in Chicago that often boils down
to a matter of race . . . Well, that's life in
the big city and whites who enjoy exercising
their indignation should realize that disturbances
now provoked in the Loop area mostly
by black kids are no worse than the disturbances
that used to be provoked there
mostly by white kids ."
. .
While acknowledging that some theatres
are well run and provide a pleasant viewing
experience, Elliott urged that all take steps
to restore the orderly surroundings needed
for fullest cinematic enjoyment. Admittedly
it's a harder job than ever before, he said,
but never has it been more necessary to do it
well. Otherwise, Elliott observed, we will
have too many people huddled at home
around the mediocrity of their TV sets and
too many empty theatres.
New Film Producing Firm
From Eastern Edition
ERIE, PA.—International Motion Pictures,
Ltd., has been organized here for the
production of theatrical features, TV movies
and educational films. Heading the new
service is Clinton J. Bebell.
CARBONS
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Inquiries Invited Concerning Distribution Rights
Newspaper Policy Praised
By Cleveland MP Council
FORT WAYNE, END.—The Fort Wayne
News Sentinel recently was commended by
Mniioii Picture Council of Greater Cleveland
(Ohio) president Bernadette Tayek in
letter to the editor which was printed in
"The Readers' Views" column of the newspaper.
Under the headline "Council Notes Movie
Ad Trend." the letter stated: "From the
MM Newsletter we note that the Fort
Wayne Sentinel is among 35 newspapers
which are refusing X film ads and ads for
unrated
movies. We commend your interest
in the welfare of your community. Over
seven years ago criminologist Dr. Sheldon
Glucck (Harvard) tied in films and magazine
stands of a neighborhood as contributing
factors in its delinquency and crime
rate.
"We are proud of our local Plain Dealer,
the Detroit News, the Columbus (Ohio) Dispatch,
the Fort Wayne Journal Gazette and
the Fort Wayne News Sentinel and other
community-minded newspapers all over the
country for closing their advertising pages
to those in the film industry who have
stomped roughshod over decency
standards
and ignored medical criticisms of violence
in films and TV. Acceptance of such ads
lends respectability to those theatres, gives
tacit approval to content and contributes,
however remotely, to the bad effects within
an area.
"It is to be regretted that content previ-
now
ously restricted by MPAA to X films is
slipping into the R and even the PG films.
This policy further belittles the integrity of
producers, their products and the MPAA
ratings.
"Most grateful to the News Sentinel for
supporting its community decency standards
and, indirectly, the decency of the nation.
(Signed) Bernadette Tayek."
Kermit Russell, 59, Dies
Following Heart Attack
CHICAGO— Kermit Russell, who for 25
years, until 1971. was owner of the Lake
Shore Theatre here, has died at 59 after suffering
a heart attack. He also was active in
distribution and for the past few years
headed U-M Film Distributors locally.
Russell was a member of the Variety
Club of Illinois board and a member of the
Cinema Lodge of B'nai B'rith.
He leaves his wife Dorothy: two sons.
Fred and Edward; three grandchildren, and
one brother.
'The Ceremony' From Japan
Selected for CFI Award
OTTAWA—With the windup of Filmexpo
here,
the announcement was made that
the Canadian Film Institute's 1972 awardwinning
film was the Japanese motion picture
"The Ceremony," selected for its significant
contribution to the art of cinema.
The presentation was conducted by Peter
Cock, a member of the CFI board of directors,
with acceptance by Seiichi Omori of
the Japanese embassy, Ottawa.
C-8 BOXOFFICE :: September 18, 1972

sales,
Gary Wilson Founds
Distribution Firm
\ 1 1 AN
I
\ Firsl Cinema Releasing
Corp.. newesl addition to Atlanta's I ilm
row, has opened offices in Suae 720 of Ihe
Atlanta Film Building. President ol the
company is native Ail. mi.m Gar) Wilson,
well-known on the Row through his association
with various distributing firms since
he started his industry career.
Wilson's experience conies from positions
with MGM, where he was a hooker: Craddock
Films, salesman; Morgan-American
Management Corp.. booker; Atco Gibraltar
t .
orp and lack Vaughan Productions,
office manager and sales chief.
Prior to ihe formal organization of the
firm. Wilson spent two weeks in ihe Los
Angeles. Hollywood and San Francisco
sectors making himself known and discussing
plans with film producers and allied
organizations and establishing contacts. He
followed these moves with a trip to New
York, where he called on filmmakers and
agents.
First Cinema already has started building
a list oi quality products under all classifications,
according to Wilson, who screened
his first acquisition, R-rated "Mothers of
America." starring George Sanders (his last
picture) and Shirley Eaton, in Columbia's
screening room. On hand for the occasion
was Gerald line, producer of the film.
Meanwhile, the new firm is dealing with
such producers as Pete de Cinzi of San
Francisco; Irv Dorfman, Producers Releasing.
New York; John Prescott. RSVP Pictures;
Lester Schoenfeld, New York, and
others. In addition, Wilson says, the company
has acquired a complete library of
short subjects, selections that include many
award-winning titles.
Wilson's present staff consists of secretary
Annita Grise; he is combing the area for a
booker and other staffers.
First Cinema's territory will include the
Atlanta. Jacksonville. Memphis. New Orleans
and Charlotte areas.
a widei range ol interests and a recognition
ol a change oi direction bj the company."
Ihe company's current activities are centered
in three principal subsidiaries which
will cam the new name: Central Valle)
Iheaires ol Rome, a circuit of 20 theatres
in Georgia, Louisiana and Florida; Central
Vallej Development, the real estate arm ol
the company which now is developing a
subdivision in Athens, and Central Valley
Investment, which provides financial services.
Originally the
McGuire company operated
celebrity-franchise restaurants, followed by
an expansion into franchised theatres. Now,
Caldwell pointed out, the company has
divested itself completely of its restaurant
holdings and operates its theatres primarily
as company-owned cinemas.
Caldwell said the company's annual meeting
will
be held soon after completion of the
audit for fiscal 1971, which has been delayed
because of accounting complexities
associated with the closeout of franchise
operations.
Film Censor Boards
Goal in Mississippi
JACKSON— Mississippi's 1973 legislature
will be asked by State Rep. John Arthur
Eaves to create motion picture review
boards at state and county levels.
Eaves will introduce a bill to establish
this censorship of motion pictures, he announced
this week.
"We need some guidelines for motion
pictures or we're going to be faced with
uncontrolled obscenity and I, for one, am
going to seek tighter controls."
Most Mississippi theatre owners book film
out of Memphis.
TOP
Milledgeville Martin
Sports a Red Decor
MILLEDGEVILLE, GA.
\ new Martin
I I
rida) > I
bj the
theatre was unveiled here
Columbus-based Martin circuit, a 459-seater
[hat's red from lop to bottom — ceiling.
walls, cupeled wall panels. \lasse\ chairs
and carpeting.
Frank L. Brady, circuit president, says ol
the new theatres Martin is planning; "The;
can be an\ color as King as the) are red!"
In addition to lis flaming decor. Ihe Mill
edgeville Martin contains equipment that's
standard for the circuit theatres: Century
projection, ORC xenon lamps, Eprad automation.
6,000-foot reels and all the comforts
of a good booth that go with such equipment.
The circuit has six more screens on the
drawing board, including two twin indoor
iheaires. Next unit due to open is the Palmetto
in Sumter, S.C., which should be
readx in November, followed by the
Charleston, S.C.. Northwoods in December.
In February, Cinema 1 & 2 will open in
Valdosta. Another Cinema 1 & 2 are being
readied in Muscle Shoals, Ala., for a March
opening.
FRIDAY
TRAILERS
RfjE MOTION PICTURE SERVICE CO.
I •£• 125 Hyde St.^San Francisco, Ca. 94102
%>>T -(415) 673-9162 • Gerald Karski, Pros.
THEATRICAL
McGuire Board Gives Okay
To New Name for Company
AUGUSTA. GA.—Central Valley, Inc..
is the new name which has received the
approval of the board of directors for former
Chris McGuire, Inc.
Announcement of the board's action was
made here by president Allen F. Caldwell
jr. Thursday (5 ).
"The name 'Central Valley' refers to the
location of our home offices, here in the
Savannah River Valley," explained Caldwell,
"but its implications go much farther than
that. We are proposing the change to reflec:
LETTERHEADS
WITH PRINTING
ORDER RECEIVED
UNTIL OCT. IS, 1972
100 LETTERHEADS
FREE WITH EACH
$15.00 PURCHASE
(LIMIT 500 PER ORDER)
ORDER NOW!
RECEIVE YOUR FREE
LETTERHEADS
A SPECIAL
ORDER BLANK
ALLOWING YOU
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FLYERS
FOLDED PROGRAMS
CALENDARS
CONCESSION
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NJ.
in Georgia—Capital City Supply Co., Atlanta—521-1244
in Florida—Joe Hornstein, Inc., 759 W. Flagler St., Miami, Flo.
FRanldin 3-3502
in Virginia—Perdue Motion Pictures, Roanoke—366-0295
in North Carolina—American Theatre Supply Co., 529 S. Tryon St.,
Charlotte, N. C.
BOXOFFICE :: September 18. 1972 SE-1

\
. .
ATLANTA
piiinrnM people played an important p.iri
in the leiT) I ewis telethon for Mus
culai Dystroph) on the Labor Day week
end. I meee foi Atlanta's participation was
"KNOW HOW" is
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Feature Service
2409 First Ave., North
Birmingham, Alabama 35203
Telephones: (205) 251-8665 &
328-5675
FINER PROJECTION-SUPER ECONOMY
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u \( i
rV's weatherman Guj Sharpe, who
hosted personalities from sports, entertainment
and government in Atlanta, Fulton
( ountj and outlying parts of the state. Tom
Greely, Universal booker, husband of Bobbi
Greely, American International Pictures
booker and treasurer of the Atlanta WOMPI
Club, made a deal with station officials for
WOMPIs to be in charge of the telethon
telephones for a long stint. Randy Brantley,
Universale head booker, also participated
in making the arrangements. Among those
who gave up their holiday to help with the
project were Mrs. Greely; Betty Rary; Gail
HuNey, WOMPI recording secretary, Wil-
Kin Theatre Supply; Opal Tate, also from
Wil-Kin; Bernice Watson, Kay Films; Carol
Reagan; Tina Craddock, Melissa Hulsey;
Sandy Harrison, National General Pictures,
and her mother.
JACKSONVILLE
C*
E. Kirkwood, husband of Lenore Kirkwood
of the ABC Florida State Theatres
home office, returned from the Will
Rogers Hospital at Saranac Lake, N. Y.,
where he received beneficial treatment two
weeks for emphysema.
The Warner Bros, staff gave a surprise
going-away party for salesman Walter Johnson,
who has moved into a similar position
with United Artists . . . Ronald Eddy, manager
of ABC FST's downtown Florida Rocking
Chair Theatre, gave his patrons a Saturday
night sneak previewing of "Top of the
Heap" and Ronny's parents gave him a party
to celebrate his 22nd birthday.
Local WOMPI leaders attended a Community
Club Awards kickoff party at the
Alhambra Dinner Theatre which marked a
new CCA seasonal competition among
women's organizations of the city for thousands
of dollars in prize money. For several
years WOMPI has financed many of its
charitable activities with CCA prize awards.
Promoter Jimmie Murdock is charging
$7.50 for reserved seats at the Civic Auditorium
Wednesday (20) for the closedcircuit
televising from Madison Square
Garden of the Floyd Patterson-Muhammad
Ali heavyweight boxing fight . . . Norwegian
actress
Liv Lindeland, who just completed a
starring role in Jack Lemmon's screen
comedy, "Save the Tiger," has accepted a
leading part in "Will Success Spoil Rock
Hunter?", opening on stage at the Alhambra
Dinner Theatre late this month. She is the
current "1972 Playmate of the Year" selection
of Playboy Magazine.
Fred Mathis, Paramount's Southeastern
district manager, has moved into new offices
on the second floor of the Florida Theatre
Building . . . Tom Waterfield, the ABC FST
traveling auditor, came in from downstate
for chores in the company's home office . . .
" I he Swingin' Pussycats," an X-rated
comedy from Europe being distributed in
this area by the Clark Film Releasing Co..
is having its first Florida run at the Florida
I he. itie. 1 amp.i. aw \BC FS1 house.
Herbert Marsh, director of the Northeast
I lorida Muscular Dystrophy Ass'n, said
that local pledges during and after the Jerry
Lewis Labor Day lelethon came to nearly
$70,000, compared to $62,025 in 1971 .
Stephen Brodeur, Florida Times-Union
entertainment writer, interviewed 13-yearold
Danny Bonaduce, who portrays Dann>
Partridge in ABC's " 1 he Partridge Family."
In connection with ABC's local Channel 17,
the young actor is on tour for the television
network's fall premiere party.
Seen at the Preview Theatre during the
week at advance showings for exhibitors
were All's "Baron Blood" and "Wild Pack";
"Bad Company," Paramount; Columbia's
"Young Winston"; "Private Parts, MGM.
and "Walking Major" for the Clark Film
Releasing Co.
New first-run films of the week all belonged
to the Eastern Federal Corp. Opening
at the Town and Country was "Blindman."
which drew an enthusiastic review
from the typewriter of Charles Brock,
Florida Times-Union entertainment editor
and confessed admirer of "spaghetti westerns.
The Burglars" opened at EFC's
Cedar Hills; three EFC drive-ins— the Fox.
Ribault and University—shared the first run
of "Boxcar Bertha."
"The Macintosh Man" will reunite star
Paul Newman, director John Huston and
producer John Foreman.
"Complete Booth
Cinemeccanica
Equipment"
Projectors
Hortson Xenon 16mm Projectors
Xenon Bulbs—Sound Systems
Automation—Lenses—Reels
Rewind
Equipment—Screens
Capital City Supply Co.,
124 16th St., N. W.
Atlanta, Georgia 30318
(404) 521-1244
BOOKING SERVICE
"Theatre Booking & Film Distribution"
221 S. Church St., Charlotte, N.C
Frank Lowry . . . Tommy White
Phone: 375-7787
Parts For Ashcraft, Brenkert,
Inc.
Excelite, Strong, Magnarc, Enarc
ROY SMITH CO.
365 Park St. Jacksonville, Fla.
SE-2 BOXOFFICE ;: September 18, 1972

THANK YOU BOB
FORTHis-UNSOLICUED
western union
Telegram
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GERALD FINE, FINE PRODUCTIONS
6311 YCCA ST HOLLYWOOD CALIF
WO MAMS LIBERATION HELD OVER FOR SIX SMASH WEEKS HAS OUT GROSSED
ANY ADULT FILM IN THIS AREA. GROSS IS BUILDING WEEKLY CARS
FROM 100 MILES AWAY COMING NIGHTLY
BOB NORTHROP SKYLINE DRIVE INN THEATRE
ALL SUMMER PLAYING TIME
Held Over 10th week House Record
* A WOMAN'S
LIBERATION
BEHIND THE SCENES OF A WOMAN'S
SEXUAL MOVEMENT...
EASTMAN RATED X
COLOR
CONSENTING ADULTS ONLY
Cine Stage, Chicago 4 weeks over $61,000
Gothic & Oriental, Denver 6 weeks over $48,500
DISTRIBUTION
FINE PRODUCTS
6311 Yucca Street
MEMPHIS
ATLANTA,
CHARLOTTE
JACKSONVILLE
Bill Mollozzi
Jimmy James
Hollywood, California 90028
T. A. M.
1880 Lamar Ave.
(213)462-1133 Memphi srfenn.'38il4 urspring »VH. W. 222 S. Church St
Gary Wilson Galaxy Film Exchange
1st Cinema Releasing P. O. Box 1
(901) 527-8321 At onto. Go. 30303 Charlotte, N. C. 28201
(VOI)
(404)939-2725 (704)372-6747
BOXOFFICE :: September 18, 1972
SE-3

. . "The
—
—
—
—
NEW ORLEANS
Don Pabsl ol Blue Ribbon Pictures will be
commuting from Slidell. Ron and his
wife have purchased .1 home there and will
move into it ne\t week Graduate,
.
which returned to the New Orleans screens
al the Lakeside Cinema II, Oakwood
Cinema II. Kenilworth, Prytania and Panorama
l. earned holdover time through a
second week ... J. B. Hargroder of Hattiesburg,
Miss., was a Filmrow visitor.
"Slaughterhouse-Five" opened at the Jo>
rheatre this week. One amusement editor
described it as "a wonderful movie—warm
ANNOUNCING AVAILABILITY
Director of Photography
ATTENTION PRODUCERS
For Location Feature Production throughout
Southeast • Southwest • Midwest
CONTACT
JOHN & RONALD EVANS
— CINEMATOGRAPHERS —
219 Drake Ave., S.W.
Huntsville, Alabama 35801
Phone (205) 883-0875
• Low Budget Features produced with
high quality look.
• Location Experts. All film formats.
• 16mm for television & theotricol
blowup.
• 35mm regular and flat wide screen.
• 35mm techniscope theotricol features.
• 35mm ponavision theatrical features.
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AUTOMATION PARTS
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Bausch & Lomb—Bollantync—Cinemeccanica
Optical Radiation Corp.— Lorroinc Carbons
Southern Theatre Supply, Inc.
3822 Airline Highway
Mctairie (New Orleans), La. 70001
Phone: (504) 831-1001.
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and moving, chilling,
tiinin
heartbreaking and verj
Woody Allen dominated New Orleans
screens as "Play It Again. Sam." "lake the
Mone) and Run" and "Everything You Always
Wanted to Know About Sex" were
available to theatregoers.
'Slaughter 7
Reaches
600 in New Orleans
NEW ORLEANS—"Slaughter." a second-week
feature at the Orphcum Theatre.
blasted out an impressive 600—the highest
grossing percentage in Memphis or New
Orleans. All other products grossed above
average but nothing else higher than the
250s scored by holdovers "A Clockwork
Orange" and "Play It Again. Sam."
(Average Is 100)
Cine Royale A Clockwork Orange (WB),
10th wk 250
Joy—The Public Eye (Univ) 150
Orpheum Slaughter (AIP), 2nd wk 600
Robert E. Lee Ploy It Again, Sam (Para),
5th wk 250
Trans-Lux Cinerama The New Centurions (Col),
2nd wk 200
'Butterflies Are Free' Forges
To Lead in Memphis Third
MEMPHIS
- "Butterflies Are Free."
which ran second behind "Blacula" during
the first two weeks the Columbia film
played at the Park Theatre, shot ahead into
first place with a 450 third week, compared
to a fifth week 400 for "Blacula" at the
Malco. Down on a lower grossing level,
there was a three-way race tor third between
"The New Centurions," "Melinda" and
"Back Seat Charlie." "Centurions" and "Melinda"
finished the report week in a dead
heat at 200 each, while newcomer "Charlie"
grossed a good 170 at the Studio Theatre.
Crosstown The New Centurions (Col), 2nd wk.
Loews'— Melinda (MGM), 3rd wk
. .200
200
Malco Blacula (AIP), 5th wk 400
Memphian The Man (Para), 4th wk 80
Paramount The Other (20th-Fox) 150
Park Butterflies Are Free (Col), 3rd wk 450
Plaza The Candidate (WB), 2nd wk 80
Studio— Back Scat Chorlie (SR) 170
MIAMI
Pill Grefe, the man behind "Stanley." was
on hand when the remarkable film
about a rattlesnake played here lor the
first time Friday (8) at Wometco theatres.
"Stanley." which John Huddy, Miami Herald
entertainment editor, calls "the biggest
success story in Miami filmmaking in three
years," is the product of Circle's fertile and
creative brain. Grefe. then president of
Ivan Tors Studios, outlined the original
idea for the rattlesnake shocker, sold the
project, then produced and directed the
picture. It was a low, low budget film but
"Stanley" now is expected to gross well beyond
$5,000,000. Across the country, too,
it has had very good reviews (the Los Angeles
Times critic even thought it "very well
made"). Circle's fellow filmmakers in Florida
are expected to share in the good for-
tune attending "Stanley" since its success
is expected to make area investors and bankers
more willing to back local filmmaking
projects.
Around 10,000 families in the C neater
Miami area received imitations to tour the
old downtown Miami Olympia Theatre Friday
(S). Now renamed Gusman Hall, the
Olympia has become the home of the Greater
Miami Philharmonic Assn. thanks to
philanthropist Maurice Gusman, who
bought the theatre and presented it to the
association. Visitors viewed the $300,000
renovation of the old theatre and heard
that in addition to the symphony performances,
there will be plays, concerts and
various other cultural performances in the
hall during the coming season. Guests were
shown how the tri-level stage will work
and they viewed a gold fibreglass acoustical
shell, two closed-circuit TV systems, lighting
and lighting controls, a cloud machine and
246 stars that will twinkle in a simulated
sky. They also admired $32,000 worth ol
crystal chandeliers and the new air-conditioning
systems.
Wometco Knterprises announced the acquisition
ol the Tennessee Dr Pepper Bottling
Co. of Nashville. Wometco paid cash
for the acquisition but did not announce the
purchase price.
MEMPHIS
IMie Bristol Theatre, a neighborhood houseon
Summer Avenue in East Memphis,
was featured in a newspaper story during
the week as the last of the old-time neighborhood
theatres left in the metropolitan
area. Numerous suburban theatres have
been opened around here in recent years
but they are located in shopping centers
and feature first-run movies, according to
the article. Nothing but westerns and family
movies are shown at the Bristol, in contrast
of the move of many older neighborhood
theatres in other cities to adult skinflicks.
Mitchell Schaperkotter, manager of the
Bristol, was quoted in the article as saying
"unless things improve, it's going to be increasingly
hard to keep the Bristol open."
The Paris Drive-In at Paris. Ark., will be
closed tomorrow (17) for the fall and winter
seasons.
State Selling Theatre
From New England
Edition
MIDDLETOWN, CONN. - - The longshuttered
Middlesex Theatre on College
Street is being advertised for sale by its
present owner, the state of Connecticut.
local
merchants ^^^/^
XMAS TRAILERS
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SE-4 BOXOFFICE :: September 18. 1972

—
Hire Glenn Vaughn Family
To Run Corsicana JLT
CORSICANA, TEX.—The entire Glenn
Vaughn famil) has been hired by owners
Tommy and Larry Childs and Tommy
Holmes to operate the new local Jerry-
Lewis l'win.
The family consists ol Mr. and Mrs.
Glenn Vaughn: Steve, 17; loin. 14; Paul,
13; Mike, 11; Rebecca. 9: John. 8; and
David 5. The Vaughns have bought a house
at 638 West Sixth Ave. and have taken over
operation ol" the theatre
Vaughn, a native of Denton County, had
worked the last three months m Lewisville
for the Tom-Tom Corp.. which owns the
Jerry Lewis twins in Lewisville and ( oisi
cana. He has been in motion picture exhibition
for 25 years and his wife has been
active in the business 12 years. The Vaughns
formerly operated their own theatre in
Grapevine.
Rodney Sheffield of Corsicana has been
hired to assist them in management of the
theatre.
"We want to work with schools and
churches in presenting cinematic entertainment
for the whole family." Mrs. Vaughn
told the Corsicana Daily Sun. "We are going
to try to reserve one of our two screens
exclusively for family movies at all times
and we will personally screen any PG-films
before opening them to the public."
The Vaughns also told the Daily Sun
they will rigidly enforce the rule requiring
parental consent for patrons under 17 attending
movies with an R rating. At the
same time, they announced a new policy
regarding Saturday matinees for children
sponsored by local merchants: no youths
over 12 will be admitted, although parents
may accompany younger children without
additional admission charge.
Mr. and Mrs. Milan Steeles'
50th Wedding Anniversary
PAWNEE, OKLA.—Mr. and Mrs. Milan
G. Steele, who operated theatres here for
many years, were honored on their Golden
Wedding anniversary Sunday (3) wtih a reception
from 3 to 5 p.m. in the First Christian
Church Fellowship Hall.
Children of the couple—Mrs. James E.
Main of Borger; Mrs. Roy Allen, Scottsdale,
Ariz., and Dr. Joe Milan Steele, Boulder.
Colo., and their families—hosted the reception
to which all their parents' friends were
invited.
For the last 26 years, the Steeles have
resided here. Beginning in 1946, with their
two younger children, Jeanne and Joe, they
operated the Ritz Theatre as a family business.
In 1953, the family added the Lakeside
Drive-in to its operations. Fire closed
the Ritz and a tornado destroyed the drivein
screen. However, the airer's screen was
rebuilt and later the Steeles acquired the
Buffalo Theatre and operated it until recently.
The Steeles were married in Orlando.
Okla., August 22, 1922, shortly after the
couple had completed college at Oklahoma
Remainder of Cole Family s
Circuit
Stock Bought by Tercar Theatre Co.
HOUSTON—Robert H. Park, president
of Tercar Theatre Co.. and Jack V. Cole,
president of Cole Theatres, jointly announced
the purchase by Houston-based
Tercar of 75 per cent of Cole theatre stock
owned by the Cole family.
The transaction involves the Palm Theatre,
Sugarland; the Cole. State and Twin
City Drive-ln at Rosenberg; Cole Theatre,
Hallcttsville, and the Grand Yoakum, Yoakum,
all in Texas. Tercar already owned
the other 25 per cent of Cole Theatres,
which is based in Rosenberg.
The Cole circuit was founded by the late
Mart Cole in 1919. After Mart Cole died,
his son Jack assumed the presidency and
continued to operate the circuit in the same
efficient, high calibre manner set forth by
his father. Jack has been very active in civic
interests of all towns and cities where the
circuit properties are operated and has been
a leader in the film industry. He is secretary
of NATO of Texas and has served on many
committees of that organization. He also is
a member of Variety International.
Charles F. Paine, vice-president and general
manager of Tercar Theatre Co. and a
board member of the Cole circuit, expressed
approval of the Cole acquisition: "This is
one group of theatres in perfect condition
A&M in Stillwater. Their first home was
in Braman, Okla.. where they both taught
school and he served as superintendent.
Later they taught in Zanies. Okla., and Oklahoma
City.
The Steeles have seven grandchildren, all
of whom were present at the Golden Wedding
anniversary celebration.
Palestine, Tex., Dogwood
Twins Both in Operation
PALESTINE, TEX.—Since Wednesday,
August 27, both sections of the Dogwood
Twin Drive-ln have been in operation, enabling
city manager Harry Herrington to
be more flexible in his screen bookings. For
two weeks preceding August 27 the new
section was used alone while the older section
was being refurbished. Now both are
operated from a common projection booth.
The twins share concession and restroom
facilities, which are on the ground floor of
the projection building. Manager of the
twins is Bill Callaway.
For the August 27 opening, marking first
use of both sections simultaneously, Herrington
and Callaway showed "The Ten
Commandments" in Dogwood Twin 1 and
a double feature. "The Cowboys" and "The
Skin Game." in Dogwood Twin 2.
The twins are located on East Palestine
Avenue near the Church Street intersection.
Herrington also is in charge of the downtown
Texas Theatre.
and it has heen operated on the high plane
that is required ol all theatres in the fercai
operations."
No personnel changes are contemplated
in the acquired Cole units. Paine added. Instead,
he pointed out. Tercar is fortunate
to receive in the transaction so many qualified
and dedicated employees, some ol
whom have service records extending ovei
40 years.
Jack V. Cole will be retained by Tercar
Theatre Co. in an advisory capacity for an
indefinite
period.
With the addition of the Cole theatres.
Tercar expands to 29 screens. Soon to be
added is the three-screen Allen Center III,
which is under construction in the new
Allen Center in downtown Houston. Tercar
will open the Wcstheimer IV Drive-ln early
in 1973.
Other Tercar theatres: In Houston
Airline. Cullen, Pasadena and Telephone
Road Twin drive-ins; Bellaire, East Park
Twin, Gaylynn, Gaylynn Terrace, Memorial,
Park III. Southgate Twin and Windsor
indoor theatres. In Baytown—Bay Plaza
Twin and Brunson indoor theatres and
Decker Drive-ln. In La Porte—Port Theatre
and Colonial Drive-In.
Oklahoma City Twin
For Burks' Circuit
OKLAHOMA CITY—Construction of a
twin theatre, consisting of two 250-seat auditoriums,
was announced by American Automated
Theatres, headed by president J.
Cooper Burks. Site of the twin will be the
Market Plaza Shopping Center at Northwest
63rd and MacArthur.
Burks said construction will start soon
so
this
the dual auditoriums may he opened late
year.
The Market Plaza Twins will be second
"The Movies!" unit in the Oklahoma City
area. AAT opened a theatre last November
in Moore and also operates a pilot theatre
in Altus. Other theatres are in operation or
under construction in Kansas, Missouri.
Louisiana, Texas. Oklahoma. Pennsylvania.
Illinois and Georgia.
Woody Allen will collaborate with director
Herbert Ross on "Alimony."
local
merchants
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BOXOFFICE :: September 18, 1972 SW-1

DALLAS
JJeywood Simmons, Dallas distributor, has
been confined to his home for a couple
of weeks and it may be another week or so
before he can return to work, the difficulty
being a circulatory problem which makes
it necessary for him to stay off his feet as
much as possible. While he's recuperating,
we know he'd appreciate cards from his
industry friends. His address is 7440 Woodthrush.
Dallas. Tex. 75230.
Juanita White, president of the Dallas
a good number
to call -
CE 6-8691
THEATRE SUPPLIES
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REPAIR DEPT.
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. . The
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. . Glenn
Filmex Selection Group
Is Now Accepting Films
From Western Edition
HOLLYWOOD—The second annual Los
Angeles International Film Exposition,
scheduled to be held November 9-19, now
is screening films for the Filmex selection
committee, which consists of Gary Abrahams,
Philip Chamberlin, Charles Champlin,
Norman Corwin, George Cukor. Gary
Essert, Jan Haag and Arthur Knight. The
noncompetitive 11 -day event presents four
screenings each day, a total of 40 separate
programs. Morning performances are free
and all programs are open to the public.
Films now are being accepted in all categories:
feature length, short subject, underground,
student work, animation, documentary
and experimental. The deadline for
entries is September 15.
Interested persons should contact the
Filmex office at 7000 Hollywood Blvd.,
Hollywood 90028, or call (213) 461-4348.
HOUSTO
Tack Ong, vice-president of Capital
Productions,
was in on a promotional visit in
behalf of the recently opened "George." a
film which Capital is distributing. Capital's
purpose. Ong said is to produce films which
satisfy both the children and the parents.
The film has been out two months and Ong
said business has been excellent. The film
is being shown at the Bellaire, Clear Lake,
Eastpark I, Garden Oaks. North Shore. Santa
Rosa, Parkview and Town & Country
Six.
. . .
Charles Gould, principal bassoonist of the
MGM Studio Orchestra for 20 years, has
joined the Houston Symphony Orchestra
The Houston Comic Collectors' Ass'n
will hold the first of three mini-conventions
Saturday (23) at the Helena Motel. The
meeting will serve as a gathering place for
area devotees of comic books, movies and
other nostalgic trivia and to promote and
raise funds for HOUSTOCOM 73. a national
convention sponsored by the club to
be held in June 1973.
Hollywood stars Don Ameche and Evelyn
will head the cast of "No, No. Nanette"
which will play eight performances in Jones
Hall, beginning October 24. The third national
company of the Broadway musical
will perform first at the State Fair Music
Hall in Dallas during the annual Texas
Another group of stars-
State Fair . . .
John Forsythe, Sue Ann Langdon and Mark
Slade— will appear in a show at Pin Oak
Stables September 22-24. The proceeds will
go to the Texas Society for the Prevention
of Blindness.
Among the new films opening at local
theatres are "Bed and Board." the latest in
Francois Truffaut's series of films about
Antoine Doinel. which opens at the Park
II. and "The Return of Sabata." latest in
the series of Italian westerns with Lee Van
Cleef as the unconquerable super-hero. The
film will have a multiple opening.
SAN ANTONIO
J^Jr.
and Mrs. Sid Shaenficld (she is secretary
to Tom Powers, citj manager of
Cinema Arts Theatre; Sid is manager of the
downtown Texas Theatre) and Mrs. Margie
Overstreet, assistant manager of the Woodlawn
Theatre, were among those working
at the Texas Folklife Festival on the grounds
of the Institute of Texan Cultures at Hemis-
Fair Plaza during the four days of the exhibits
and entertainment showing the heritage
of Texas . stars Irene Kelly
and Dave Cass arrived at International Airport
to promote the world premiere of
"Disciples of Death" to be held Friday (29)
at the Texas Theatre. The stars were greeted
on their arrival by the red carpet committee
of the chamber of commerce.
Richard "Cactus" Pryor addressed a
luncheon meeting of the San Antonio Advertising
Federation Tuesday (12). Pryor
is the son of one of Texas' first motion
picture theatre operators. He appeared in
two John Wayne movies, "The Hellfighters"
and "The Green Berets." He has been in
radio since 1945. both as an executive and
performer, and in television as program
manager of K.TBC and KTBC-TV. Austin.
He also has served as master of ceremonies
for many events at the I-BJ Ranch.
The guest speaker at
the September meeting
of the San Antonio Motion Picture
Council will be Ralph Langley. attorney and
past president of the group. Langley will
speak on the orientation and history of the
council . former Joy Adult Theatre
has had its name changed to Fiesta Theatre
and a new Joy Adult Theatre has opened
in a new location on Broadway, in the same
vicinity as several other adult theatres.
MGlM's Fabulous Four, a month of classical
motion picture entertainment, began
Friday (15) at the Century South and Broadway
theatres with "Doctor Zhivago." Next
comes "Ryan's Daughter." Friday (22). followed
Friday (29) by "2001: A Space Odyssey"
and October 6 by "Gone With the
Wind." Each film will be shown for a full
week . Welch is being seen on
screens at three local theatres: in "Kansas
Where Your Business Is Appreciated
Independent Theatre
Supply
2750 E. Houston San Antonio, Texas 78202
Area Code (512) 226-3508
City Bomber" at (he laurel and Aztec-3;
in "Hannie Caulder" at Century South.
Among the new films scheduled to open
here this week are "The Sal/burg Connection."
Aztec-3 and the Broadway; a double
bill of "Hot Summer Week" and "Wind
Splitter" at the Texas; "Georgia. Georgia"
and "The Grissom Ciang" at the downtown
Majestic and "Stamping Ground." Colonies
North . Tucker, local actor who
last appeared in "Viva Max!" filmed in the
local area, will appear in the stage production
of "Dracula" at the Melodrama Theatre.
Bruce Waugh Takes Reins
At C'wealth's Hiland
From Western Edition
ALBUQUERQUE—Bruce Waugh, veteran
exhibitor in the Southwest, has returned
to the theatre business after a ten-year absence.
He has taken over officially as manager
of Commonwealth's Hiland Theatre
here, succeeding Joe Abousleman, who was
named manager of the circuit's new Los
Altos Twin.
Waugh, 60, a native of Mankato, Kas.,
was in exhibition most of his life, until
approximately ten years ago when he went
into the motel business with his wife. They
most recently lived in Kingman, Ariz.
Waugh first came to New Mexico in 1949
with Frontier Theatres at Roswell.
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BOXOFFICE :: September 18, 1972 SW-3

.
If you're a man 25 to 64 years old,
you're on this spot.
^
You are the #1 target of heart attack. The death
rate for your age group is still close to its highest
point since 1 950 while the rate for other heart and
blood vessel diseases has been declining sharply,
thanks to advances in diagnosis, treatment and
prevention.
You can reduce your risk of heart attack by taking
these simple steps:
• Eat more foods low in saturated fats and
cholesterol
• Stop smoking cigarettes
• Control high blood pressure
• Reduce if overweight
• Exercise moderately, regularly
• See your doctor periodically
• And . .
Contribute by tht Pubthher
GIVE...
so more will live
HEART FUND
SW-4
BOXOFFICE :: September 18, 1972

'Slaughter 7
Tallies
500 in Minneapolis
MINNEAPOLIS—Despite severe competition
from the Minnesota State Fair, now
an 1 l-daj exposition with daily attendance
averaging 1 50,000. grosses held up reasonably
well across the Labor Day period, lis
fuse ignited b\ a y.iLi premiere replete with
dignitaries, both local and connected with
the film, "Slaughterhouse-Five" rocketed
into a 500 orbit at the Cooper, its heftiest
attraction in many a reel. This one looks
comfortably settled for a lengthy run and
it easily led not only two other fresh faces
but the entire field. "Slaughter" tallied a
nice 175 at the Orpheum and it will draw a
second week. Less fortunate was "Love
Under 17," a sex tidbit that got a thumbsdown
90 at the Suburban World. Prime
among the holdovers was "Everything You
Always Wanted to Know About Sex," roaring
along with a thundering 400 at the
World, another film that should still be
anchored at its original mooring even after
the leaves have turned and tumbled. "Fiddler
on the Roof" still is showing those extra
strong legs: no end in sight as it notched a
solid 210 in its 38th frame at the Academy.
"What's Up, Doc?" was a frisky 200 in its
1 1th go-round at the State and "Where Does
It Hurt'.'" was a solid 200 in the third week
of its double-decked run. "Portnoy's Complaint"
tried for a third and didn't make it
at the Gopher, grossing only a light 90.
(Average Is 100)
Academy— Fiddler on the Roof (UA), 38th wk. ..210
Brookdale East II— Boot Hill (SR), 2nd wk 130
Cooper— Slaughterhouse-Five (Univ) 500
Gopher— Portnoy's Complaint (WB), 3rd wk 90
Mann— Butterflies Are Free (Col), 4th wk 150
Orpheum—Slaughter (AIP) 175
Park—The Candidate (WB), 3rd wk 170
Southdale Cinema II, Uptown—Where Does It
Hurt? (CRC), 3rd wk 200
State— What's Up, Doc? (WB), 1 1th wk 200
Suburban World— Love Under 17 (SR) 90
World— Everything You Always Wonted to
Know About Sex (UA), 2nd wk 400
Hirstines Host Industry
Members at Pepper Fry
DES MOINES— Lloyd Hirstine, owner of
the Capitol Drive-In here, and his son
Richard, who manages the ozoner, recently
hosted industryites at their annual pepper
fry, a Hirstine tradition.
The menu included fried hot peppers and
Vienna bread, hot sausage and hot pepper
pizza, Italian sandwiches made with Capicola
ham, Fontinelle cheese and numerous
other delicacies. Beer and cocktails were
served to soothe the throats of those unaccustomed
to eating hot peppers.
Among the guests were Chuck Caligiuri.
Sam Rich. Ralph Olson, Dave Gold, Dary!
Johnson. Bill Doebel, Dick Glenn, Tim
West, Terry Reimer, Bill Witt and Dennis
Brdicko.
For some this was a first pepper fry bul
all reported a thoroughly enoyable time and
are anxiously awaiting new year's feast!
Theatre at Monona Is Closed
MONONA, IOWA—The Plaza Theatre
was shuttered recently. No reason for the
closing was given.
MINNEAPOLIS
fl tlignitai \ sinciii (i premiere ol "Slaughter
house-Five" al the Cooper Theatre
paved the way for a dual triumph. First,
manager Dean /.iettlow reported, the film
bowed to a 500 on the Barometer in us first
week. And second, as a result of the benefit
ceremonies, a check for $4,000 was presented
to the headmaster ol Blake School, a
local private school for boys. The money
will be used to provide scholarships foi
needy, deserving youths.
"Duck Soup" and "Horse Feathers," a pair
of Marx Brothers comedies reissued by Universal,
did so well in their opening week at
the Campus Theatre that they held over for
a second frame . . . Karen Milkowski, secretary
to Warner Bros, branch manager Dick
Malek, vacationed for two weeks in Canada
—and reports that Quebec and Nova Scotia
were "great."
Kenny Adams, 45-year veteran of Filmrow,
has retired. Once with Paramount.
Adams for years has been a Universal
branch salesman. Ailing recently, he decided
upon retirement—and has told his many
friends how pleased he is with Universal's
arrangement with him. Kenny will be missed
not only by his legion of Filmrow friends
but his countless buddies across the entire
area. No successor yet has been set.
Fred Bunkleman, United Artists division
manager based in Detroit, visited here over
the Labor Day weekend and got in several
golf sessions with Chet LeVoir, United Artists
branch head booker; Dean Lutz, Metro-
Goldwyn-Mayer branch manager, and Jack
Kelvie, buyer and booker for Theatre Associates.
Bunkleman's division includes the
Cleveland. Cincinnati and Detroit UA
branches. He once was a Universal branch
salesman here, leaving this area in 1957.
Kathy Bouncher has taken over the Dakota
Theatre, Crosby, N. D., previously
owned and operated by Dale Phrontveit . . .
Susan Anglin. Warner Bros, receptionist,
departed on a honeymoon. We'll print her
new name when she gets back . . Don
.
Palmquist, 20th Century-Fox branch, was
off on vacation but after a quick trip north,
he's back home attending to his countless
Variety Club duties.
Mr. and Mrs. Bill Chergi (he's the Universal
branch booker) became the parents of
a second son, Lawrence William, who entered
this old granite planet weighing eight
pounds, one ounce. This "short subject" is a
"Chergi production"—and it's definite that
many program "changes" will be made.
The Revilla Theatre, Renville, now is
open and doing business, owner Jim Yates
reports. The theatre had been shuttered for
nine years.
Jim Payne, head booker for the General
Cinema Circuit here, is being applauded by
local branch managers. Payne took the time
and trouble to issue a complete list of kiddies
matinee dates and availabilities from
Oct. 7. 1972. through April 15, 1973. I Ins
will allow the various branches to coordinate
their moppet-fare releases, thus synchronizing
their attraction issuances. The
object is to prevent the "feast or famine"
aspect of juvenile film
product.
Jim Kllis is the new branch manager for
Cinerama Releasing Corp. He is from Seattle
and will be making several trips between
the Pacific Northwest city and his
new office before moving his lamih here.
Ellis succeeds Joe Young, who resigned the
post several weeks ago and who now is
operating
a booking service for a circuit in San
Antonio, Tex.
"Nicholas and Alexandra" finally debuted
in St. Paul at the ABC Riviera Theatre.
The St. Paul bow was held up by the
picture's long areawide exclusive run at the
Park here. The movie did unexpectedly well
at the Riviera and holds over . . . Dean Lutz,
MGM branch boss, is aiming at Thanksgiving
dates for the forthcoming "The Great
Waltz." the saga of Johann Strauss jr., starring
Horst Bucholz. Mary Costa and Rossano
Brazzi.
John Pilmaier, MGM division manager.
was in town from Chicago . . Filmrow
.
visitors: Herb Stolzman, Falls Theatre, River
Falls, Wis.; Sid Heath, Flame, Wells, and
Jim Fraser, Auditorium. Red Wing . . .
Columbia branch manager Roger Dietz has
"Nicholas and Alexandra" poised for a
Wednesday (20) citywide break both here
and in St. Paul. Meanwhile, he's anticipating
hefty grosses for "Fat City," due to hit
ihe middle of October.
Is BOXOFFICE read and does it generate
response? Just ask Roy Smith. William H.
Lange Distributing Co. branch head here.
After an item appeared in these pages telling
how he was handling "The Cross and
the Switchblade" in its Iowa dates, his phone
started ringing the date Boxoffice appeared.
As a result, dates have been advanced
and the number of prints working expanded.
Smith opened Friday (15) at ABC's Riviera
I Theatre in Sioux City, Iowa, with other
dates for the following week—and with 15
prints ready instead of the original ten.
Sam Nemer, local advertising agency
head who handles several theatre accounts,
is getting praise from all sides for his diligence
in lining up prizes for the 37th annual
Variety Club golf tournament. The event is
expected to hang up new records all around.
local
merchants ^**** y^
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boxoffice :: September IS. 1972 NC-1

LINCOLN
Dennis Garrison, assistant manager of
Cinema 1 and 2, helped his wife Judy
celebrate her birthday Sunday (10). even if
he was working both afternoon and evening.
At an eating break, Dennis took his
wife out for dinner at one of her favorite
local
spots—Valentino's.
Dana Andrews, motion picture and TV
star, was a visitor here Friday (15) and Saturday
(16). His primary reason for coming
to our town was to represent Secretary of
Transportation John Volpe by addressing a
Friday (15) noon luncheon for members of
the mayor's commission on alcohol safety.
The actor also helped unveil a machine display
in the Gateway Shopping Mall area,
designed to answer the public's questions on
alcohol. On Andrews' schedule also was
production of a TV documentary at the
Nebraska Penal Complex Saturday (16).
This was not new to the veteran film man,
who has participated in many national TV
and radio announcements as part of a massive
national information campaign on the
drunken driver. To wind up his stay, Andrews
was invited to be a guest of the city
fathers at
the Cornhusker-Texas A&M football
game Saturday (16).
Brad Andresen, doorman at the State, has
one of the busiest schedules among industry
workers this semester. A senior at University
of Nebraska, he also is doing practice
teaching at Millard Lefler Junior High
School . . . Speaking of higher education,
"The Graduate" has been drawing surprising
crowds since opening at Cinema 1
Wednesday (6). At this rate, the staff expects
that it will be on the marquee for another
couple of weeks.
Outdoor worship services held all summer
at the Dubinsky Brothers' Starview Drive-in
by the Hope Reformed Church will continue
through October and, hopefully, will
be resumed next year, according to the Rev.
LETTERHEADS
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UNTIL OCT. 15, 1972
100 LETTERHEADS
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William Nelson. Naturally the crowds are
smaller since school started and there are
Fewer travelers—who represented a good
share of the informal 10:30 a.m. Sunday
morning services, the minister reports. He
estimated the congregations using the drivein's
individual car speakers average 100 to
125. In cooperating with the Hope Reformed
Church, the Dubinskys have restricted
any rental fees to an amount just covering
actual maintenance expenses . . . The
Dubinskys also are cooperating with the
University of Nebraska Union foreign film
committee this season. The 1972-73 series
of foreign films, expanded to 15 this year
from the original four in 1952, will be
shown at the downtown Stuart. Nightly dual
performances, they begin Tuesday (26).
Passersby can begin to get an idea of the
shape and location of the new Cooper/ Plaza
going up at 12th and P streets and the
Cinema 3 one block east. Structural steel
and concrete blocks are outlining the eastwest
direction of all four auditoriums in
the Cooper/Plaza Building, the general
multi-twin theatre lobby and the entrance
area to the north for upper-floor occupants,
including the general offices of Cooper
Foundation and Cooper Theatre Enterprises.
First to show its shape in the Douglas
Theatre Co.'s three-auditorium Cinema
3 at 13 th and P streets is the garden-level
shop area over which the three north-south
auditoriums and lobby are being constructed.
Both new houses are scheduled for
Christmas season completions and openings.
St. Elizabeth Community Health Center
still was veteran industry member Walt
Jancke's address as of Sunday (10), with
no date yet set for his release from the hospital.
He can have visitors, is walking a
little each day and is in a wheelchair a little
more. By telephone Walt reports that he
and his canine friend Pasha had a brief
reunion a few days ago. Walt wheeled down
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to the emergency entrance where a veterinarian
was waiting with Pasha. He reports
it was a fast-jumping, licking meeting but
Pasha didn't seem to mind a bit when the
veterinarian took her away. Walt figures
this means they are treating her like a special
boarder or that Pasha is a fickle female—or
both.
About the time Lincolnites and other Nebraskans
were viewing a TV documentary
on Caril Fugate and the Nebraska Women's
Prison. Harold Finke of Bennet reported
discovering the making of a picture, "Badlands,"
out in the Arkansas River valley
near LaJunta, Colo. It is about the life of
Charles Starkweather. Starkweather is portrayed
by Martin Sheen and Caril Fugate
by Sissy Spacek. Starkweather was executed
in the Nebraska electric chair in 1959
after being convicted of murder in one of
1 1 slayings which law officers attributed to
him. He was accompanied during this killing
spree by Caril Fugate.
Dan Warlick, usher and a Nebraska Wesleyan
student, and Gary Bryant, doorman
and a University of Nebraska student, are
back at work at the Cooper/ Lincoln after a
week's vacation . . . Leaving Cooper/ Lincoln
because of a heavy class schedule as a
predental student is Mark Cannon. He has
been a Cooper employee several years, first
at the Stuart and Nebraska, before being
assigned to the Cooper/Lincoln earlier this
year.
DES MOINES
Women of Variety are having a
rummage
sale Thursday (28) and Friday (29). It
will be held at the old KIOA Building on
Keo . . . Carl Hoffman of ABC Midwest
recently visited circuits around the territory,
including the Quad Cities, Cedar Rapids and
Waterloo. He was accompanied by Ray Fox
and Frank Newell from the ABC Chicago
office.
Margaret Umphress, Universal biller, and
her husband attended the 34th Division
(Army) reunion, held in Omaha, Neb., Friday
(8) through Sunday (10) . . . Lou Daley,
also a biller at Universal, recently took the
second week of her vacation.
Dave Gold, 20th Century-Fox branch
manager, reports "The Other" had a very
successful engagement in the Cinema Theatre
at Milan, 111. The picture also is doing
splendid business at the Indian Hills Theatre
in Omaha, Neb. . . . Daryl Johnson, regional
sales manager for Metro-Goldwyn-Mayer.
SUp-fxet Theatre Supply, Inc.
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NC-2 BOXOFFICE September 18, 1972

. . Norman
. . Margaret
—
—
—
says the company is looking forward to another
run on "The Fabulous Four" this fall
and winter . Holt. Warner Bros,
salesman, used one week of his vacation to
paint his house . Herbert. WB
hooking clerk, recently spent a week with
friends at a cabin in the hills in Arkansas.
I.inda Sharp, secretary at ABC, and her
husband spent a few days in Minneapolis
and also attended a baseball game while
Ruth Roth. Iowa Film Depot
there . . .
inspector, and her husband have returned
from a vacation in Arkansas.
Central States news: Glen Nargang. district
manager, spent ten days fishing in the
province of Manitoba. Canada, recently . . .
Karl Hemleben, manager of the theatre at
Ottumwa, was in town to return a print of
"Trinity Is Still My Name" that had been
missent to him ... A new face at CS is
Avis Felix, who will be working on a parttime
basis.
Avis has been with CS before
in the accounting department . . . Denis
Conroy, secretary to Myron Blank and
Arthur Stein, made a quick trip to Chicago
and back with her mother. They flew up to
check on an uncle, in his 80s, who fell and
broke a hip ... A promotion for "Kansas
City Bomber" at the drive-in in Iowa City
was a pass for a coming attraction, given to
the first 20 patrons bringing a pair of roller
skates to the show with them. We haven't
heard how many actually showed up with
skates . . . Betty
Hemstock of the accounting
department spent a few days in
the hospital
for a general check-up and a bit of
rest ... It has been reported from York.
Neb., that a native of that area had a fairly
extensive speaking role in the movie "Airport."
The news broke while the picture was
having its run in York, which helped business.
Gary Hamer, manager at Charles City,
put together his own group of "hoods" to
represent the Mafia for the run of "The
Godfather," garnering valuable publicity. In
addition, a display of antiques from the
Floyd County Historical Museum was set
up in the theatre lobby. All the items were
from the "Godfather" era. The museum also
presented a special "Godfather" exhibit during
the run of the picture . . . "Lucky Friday
Night" at the Starlite Drive-in, Waterloo,
which features a free wiener roast and
cotton candy, always draws a crowd! . . .
Manager Dorothy Korn at Norfolk had a
street gimmick for "Conquest of the Planet
of the Apes" which garnered a picture and
story in the local newspaper. The photo
showed a local girl wearing an ape mask and
passing out bananas on the street. Hastings
also used the ape mask to promote this
20th-Fox picture. Managers Fred Teller and
Dick Smith had the doorman riding his
motorcycle around town wearing a mask.
Luckily, there were no traffic incidents.
Filmrow visitors: Bert Thomas, former
owner of B&I Booking Agency, now buying
for the drive-in at Decorah; Abbott Swartz,
Minneapolis, Minn.; Jack Compston. Forest
Theatre, Forest City; Dick Kuhl, Grand
Theatre, Greenfield; Carl Schwanebeck,
Village Theatre. Knoxville, and Bob Hutte,
Austin, Tex.
MILWAUKEE
fl "Ran Day" testimonial luncheon will
honor Ray Schultz of 20th Century-
Fox Film Corp., who will retire alter 40
years of association with exhibitors and distributors
in the Milwaukee-Chicago territory.
To be held at the Pfister Hotel Friday
(29), the event will start with cocktails at
11:45 a.m., with luncheon at 12:30 p.m.
Ben D. Marcus, president of the Marcus
Theatres Management Co., is chairman of
the testimonial event.
Robert Kurtz, who had spent some time
"in training" at the UA Riverside Theatre
on Wisconsin Avenue, recently was named
manager of the UA Tower Art, located at
27th and Wells. He succeeds John Juell.
A special invitation (good for two) was
mailed to a number of persons during the
first week's run of "Super Fly" at the Riverside.
It read: "The management of the Riverside
Theatre and Taylor Electric Co. (recorded
products department) invite you to
be their guest to see 'Super Fly' and hear
Curtis Mayfield. This invitation is good for
any day of the week. Remember the original
soundtrack of 'Super Fly' by Curtis Mayfield
is on Curtom Records." The advertising-merchandising
tie-in includes the two
local stores of Radio Doctors and Music
Center (stores in Brookfield and Waukesha)
with window displays and posters plugging
the film. On the first Saturday of the film's
run, "Super Fly" singles (45s) were distributed
free to the first 200 patrons. Later
in the day, patrons were invited to sign
their name on a coupon which was deposited
in a barrel. During an intermission following
the movie, a drawing was held in the lobby
with 50 LPs being awarded lucky ticketholders.
The theatre's vendettes wore special
"Super Fly" T-shirts supplied by Warner
Bros. Still going strong, the picture now enters
a third week.
The film crew from the New Zealand
Broadcasting Co. made its long-heralded
visit in August to the town of Milton (about
50 miles west of here) in order to shoot a
film documentary that will compare life in
that small community of 3,000 with that in
Milton, New Zealand. The trio—director
Tony Rimmer, sound technician Neil Newcombe
and cameraman Charlie Biggin
spent several days taking pictures around
town. They even were successful in getting
Mike Flaherty, editor and publisher of the
Milton Courier, the town's weekly newspaper,
to play a role in the film. Reports
Mike: "They set up a scene on Parkview
Drive where I was supposed to walk out the
door of Daly's Shoe Store and stroll casually
down the street. Would you believe I had to
do it four times before I finally did it right?
. . . This makes me wonder how some professional
actors can be so snooty. They have
a lot of retakes, too, I'm told." The editor
praised the film crew saying: "They must be
among their country's best ambassadors.
They're certainly a charming, friendly trio
—though I must say they also are meticulous."
Algoma, a community of 4.100, located
120 miles north of this city, is lo have a
movie theatre again, according to the Door
County Advocate, weekly newspaper published
in Sturgeon Bay. Plans by theatre
operator Ron Viste were to open the Towne
movie house house in early September with
Laurel and Hardy's "Swiss Miss" and follow
with "Airport." The front doors of the
Towne—which seats 150— are those of the
old Majestic Theatre, which was razed.
Mary Leader of Mequon, a suburb of our
town, who years ago developed a one-woman
show called "Women of Destiny" in
which she portrayed a number of roles, has
had a novel accepted by Coward, McCann
& Georghegan of New York. It is a tale of
suspicion and supernatural goings-on and
knowing what the market is these days for
such shockers as "Rosemary's Baby," "The
Possession of Joel Delaney" and "Psycho"
—not to overlook the forthcoming "The
Exorcist"—Mary says her agent is looking
into the possibilities of a movie being made
from it. The book hits the stores some time
next February.
Elmer V. Krueger, owner of the Badger
Theatre in Reedsburg, wrote a letter to the
editor of the Reedsburg Times-Press in evident
reply to
readers of the weekly who still
are not thoroughly familar with film ratings.
He then proceeded to explain the G, PG and
was not aware that the
R in detail, saying, "I
well-publicized ratings were not thoroughly
understood. The rating definitions also are
displayed in our boxoffice window to be
read from the street. If you do not observe
the ratings, you can blame no one but yourself."
Krueger said the Badger never has
played an X-rated picture but expressed disappointment
over the "inadequate support
of the past on G-rated shows," adding that
he had doubt as to the advisability of continuing
to show them. "Because many people
erroneously classify G-rated films as being
for children only, they do not attend
them (although ratings have nothing to do
with film quality entertainment-wise)."
Krueger concluded his letter by saying: "We
greatly appreciate the overwhelming complimentary
expressions of delight from patrons
in regard to the remodeled lobby. Our
seating is to be redone during the month of
September. We deeply appreciate comments
from our friends and patrons at the Badger
and thank you for constructive criticism
but please observe the ratings for a satisfying
film selection."
"Wednesday Morning" will be produced
by Michael Wayne for Warner Bros.
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BOXOFFICE :: September 18, 1972 NC-3

Hire
theve
The ability to do a job well. To learn. To take orders
And to give them. The Armed Forces spend over $3 billion
yearly on training servicemen. That means many veterans have
skills you can use from the moment they're hired. And if they need
further training, monthly allowances under the Gl Bill can
supplement their wages while they are in
approved training
programs. Hire veterans. Put their ability to work. For help
in
hiring veterans, contact your local office of the State
Employment Service; for on-the-job training information,
see your local
Veterans Administration office.
Don't forget. Hire the vet.
* • m
* * *» #
&I
NC-4 BOXOFFICE :: September 18. 1972

—
—
—
—
—
—
—
—
I
—
'Everything' Lofty
700 in Cincy 2nd
CINCINNATI—Really luscious grossing
percentages were produced by product playing
metropolitan screens during the report
week— -no less than seven features scoring
from 400 up to 700. "Everything You Always
Wanted to Know About Sex." second
week. Studio Cinemas, carried off the big
700 prize and No. 1 ranking ahead of a pair
of 650s: newcomer "Where Does It Hurt?"
at Carousel 2 and fifth-week "Butterflies
Arc Free" at the Place Theatre. Behind this
impressive trio came "Nicholas and Alexandra"
at 500; "What's Up, Doc?" at 450,
"Melinda" at 425 and "Bluebeard" (a new
film at Carousel 1) 400.
(Average Is 100)
Albee, 20th Century Slaughter (AIP) 125
Ambassador The Other (20th-Fox), 4th wk 175
Carousel Bluebeard (CRC) 400
Carousel 2 Where Does It Hurt? (CRC) 650
Grand Melinda (MGM), 2nd wk 425
Hollywood Cinema North, Mariemont Cinema
East, Western Woods The War Between Men
and Women (NGP), 3rd wk 250
International 70 The New Centurions (Col),
3rd wk 225
Kenwood Last ot the Red Hot Lovers (Para) ...200
Place Butterflies Are Free (Col), 5th wk 650
Studio Cinemas Everything You Always Wanted
to Know About Sex (UA), 2nd wk 700
Times Towne Cinema What's Up, Doe? (WB),
23rd wk 450
Volley Nicholas and Alexandra (Col), 4th wk. ..500
'Everything' Second Week 550
In Two Cleveland Theatres
CLEVELAND — There really wasn't
much difference between the first and second
weeks in Cleveland for "Everything
You Always Wanted to Know About Sex."
Both were very, very good, boxofficewise,
for the World East and World West theatres:
a gross percentage of 565 for the opening
week at the two theatres; 550 for the
second week. There were other good percentages
in Cleveland but only about half
as large as the "Everything" score. "Fiddler"
had 250. "Butterflies Are Free" rolled up a
composite 235 third week at five theatres
and "Slaughter" averaged out at 225 in the
second week of its three-theatre engagement.
Colony Fiddler on the Roof (UA), 38th wk 250
Five theatres Butterflies Are Free (Col), 3rd wk. 235
Five theatres—The Man (Para) 100
Fox Cedar-Center, Hippodrome, Shaker Slaughter
(AIP), 2nd wk 225
Heights, Westwood The Godson (SR) 70
Six theatres Bluebeard (CRC) 185
Six theatres Where Does It Hurt? (CRC) 180
Village The Candidate (WB), 5th wk 150
World East, World West Everything You Always
Wonted to Know About Sex (UA), 2nd wk 550
New 'Everything About Sex'
Composite 250 in Detroit
DETROIT— "Everything You Always
Wanted to Know About Sex" shouldered its
way into
first place among first-run grossers
here as it opened in three theatres with a
composite 250. As usual, "Fiddler on the
Roof" received great public support, this
time scoring 220 in its 41st week at the
Northland.
Five theatres The New Centurions (Col) 150
Five theatres The Revengers (NGP) 75
Four theatres Butterflies Are Free (Col), 3rd wk. 90
Four theatres The Candidate (WB), 2nd wk. ... 90
Four theatres The Man (Para), 2nd wk 80
Four theatres The Public Eye (Univ) 60
Fox Come Bock Charleston Blue (WB), 8th wk. .100
Nine theatres The Other (20th-Fox) 80
Northland Fiddler on the Roof (UA), 41st wk. . .220
Six theatres Where Does It Hurt? (CRC) 150
Three theatres Everything You Always Wanted
to Know About Sex (UA) 250
Two theatres Blacula (AIP), 2nd wk 210
BOXOFFICE :: September 18, 1972
Pearl Productions Slates
$250,000 Horror Feature
CLLVF1 AND— Pearl
Productions, headed
by Mort Myers of the American Searchlight
Advertising Co. here, soon will start
shooting its $250,000-budget feature horror
film, "The Mad, Bloody Monster." A
$5,000 reward is being offered to the immediate
survivor of any patron who dies
while watching this 90-minute movie.
Filming is to start here within 60 days
The screenplay, based on a script written
by Fathar Robert Ward, has been in the
making for the past four years. Local people
will be involved in the making of this spinetingler.
The story concerns a monster whose color
is influenced by ecological problems. According
to Myers, the film, hopefully, will
reach completion 45 days after the cameras
roll.
First Studio 1 Movie
To Premiere Sept. 26
LOUISVILLE—Studio 1
Productions will
premiere its first film, "Asylum of Satan."
at the Vogue Cinema here Tuesday (26).
The feature opens the following day at the
Vogue and the Preston Drive-in.
Cincinnati-based Bil-Ko Film Co. has the
national distribution for Studio 1 productions.
2 Films Are Confiscated
In Owensboro, Ky„ Raid
OWENSBORO, KY. — For the
second
time in eight days, state police and Owensboro
detectives have confiscated films at
the downtown Capri Cinema. Manager Gerald
Laverne Benzel was charged with "exhibiting
obscene motion pictures" and released
on $2,000 bond.
Films seized by the law enforcement officers
were titled
"Street of a Thousand Pleasures"
and "Let's Play Doctor," both rated
X. Two full-length features and several short
subjects were taken in the previous raid.
New Management Reopens
Hubbard, Ohio, Theatre
HUBBARD, OHIO—The Palace Theatre,
located at the corner of Liberty and
Main streets here, has reopened under new
management. A weekend-only operation, the
Palace will present film attractions with
appeal for both youngsters and adults.
R. V. Jones of Sharon, Ohio, is manager
of the showhouse, which had been closed
since January.
3 Cinemas in Proposed Complex
CANTON, OHIO—Three theatres are included
in plans for an enclosed regional
shopping center proposed by the Moceri
Building Co. The complex, which would be
located at Joy Road South and Sheldon, also
would have apartments, townhouses, highrise
office buildings, single family housing,
a bowling palace and two or three restaurants.
Loews Flays Columbus
Dispatch Ad Policy
( OI UMBUS—In an open letter to ( o
lumbus moviegoers.
Loews Theatres accused
the Columbus Dispatch of "irresponsible use
oi power" in instituting a ban on displa)
advertising of X-rated features.
"Instead of defending freedom of speech,
the Dispatch decided that it knows what is
best
for Columbus moviegoers and revealed
its complete lack of understanding of the
purpose ill the voluntary movie rating program,"
said the open letter. "Since the rating
system is a guide for parents and since
only adults are admitted to X-rated movies,
the Dispatch obviously thinks it should decide
what movies adults should see. The
Dispatch decision places films such as 'Midnight
Cowboy' and Stanley Kubrick's 'A
Clockwork Orange' alongside sexploitation
films which are not rated by the Motion
Picture Ass'n of America but which selfapply
the X-rating. To place a recognized
master filmmaker like Stanley Kubrick in
the category of peddlers of pornography is
absurd."
Attack
'Unwarranted'
The letter continued: "We have no newspaper
through which to respond to this
reckless, unfair and unwarranted attack
against reputable theatres and the good family
people who work in them. The Dispatch's
editorial is an example of irresponsible
use of power. We ask you to judge
whether Loews and other reputable theatres
in Columbus deserve to be condemned as
purveyors of pornography by examining a
list of major films shown in Columbus during
the past two years by Loews."
Listed were such features as "On a Clear
Day You Can See Forever," "Lovers and
Other Strangers," "There's a Girl in My
Soup," "Gone With the Wind," "Doctor
Zhivago." "Billy Jack" and "Star Spangled
Girl."
To Use Citizen-Journal
"We think that you will agree that these
films are not pornographic. We are shocked
that the Dispatch has defamed the good
name of Columbus' reputable theatres and
their employees. As a protest, Loews will
run only a small listing of its current films
in the Dispatch and suggests that you read
the Columbus Citizen-Journal for complete
information about current and coming
films," the letter said. "Unlike the Dispatch,
the management of Loews Theatres
feels that adults are competent to judge for
themselves which movies to see and supports
the voluntary rating program as the
best existing system for advising parents of
the suitability of films for youngsters."
The letter took special exception to the
phrase, "The pornography of a sick motion
picture industry" in the Dispatch statement.
I he letter said the phrase "condemned the
entire motion picture industry" and was unfair
to reputable exhibitors and producers.
The open letter was distributed to the
public on the streets.
ME-1

. . Newspapers
DETROIT
pat Halloran, Buena Vista district manager,
recently paid a visit to the local office,
where the new manager is Dave Gonda,
formerly of Florida.
The manager of the Mount Clemens
Drive-In kept the ozoner staff busy recently
making a 60-foot-high sign saying "Welcome!"
It was in the area near the runway
at Selfridge Air Force Base, where President
Nixon was to land when he visited to participate
in the dedication of the new Eisenhower
High School in nearby Sterling. It
was quite a gimmick and caused a great deal
of comment.
. . .
A mini-theatre is under construction in
Lapeer but no details are available at this
time The Riverview 1-2-3 complex, to
be built on the corner of Fort and Shelby
roads in the downriver area suburb, is aiming
for a Christmas opening. The owner is
Harvey Farber, who operates Telex 1-2-3.
Booking and buying will be handled through
Co-Operative Theatres of Michigan.
Harvey Trombley has resigned as Columbia
booker-manager because of health reasons.
His condition was worsened by the
recent tragic death of his son-in-law Jim
Lawrence, at one time in the shipping department,
who was fatally injured when his
car skidded on wet pavement during the
Labor Day weekend. Jim is survived by his
wife and five children.
The Motion Picture Council of Greater
Detroit held its annual Youth Film Forum
the home of Wilma Naimark, YFF chair-
at
man. This group works hand-in-hand with
local
merchants ^^/Q
XMAS TRAILERS
Free Catalog . . . Showing Beautiful
Ad Styles And Aids That Make
It Easy For You To Sell.
FOR SPEED AND QUALITY, ORDER FROM
FILMACK, 1327 S. WABASH AVE., CHICAGO, ILL. 60605
youth leaders and educators, along with the
council's many other group activities.
Bob I liius of the Butterfield circuit did a
fine job on the Jerry Lewis Telethon for
Muscular Dystrophy during the Labor Day
weekend, telecast on local Channel 9 . . .
Mr. and Mrs. Thomas Duane just returned
from a vacation on the East Coast, where
they visited with relatives and did some
sightseeing. This was the first vacation for
the newlyweds. Tom is the Avco Embassy
representative in this city.
. . .
The Carmen, Dearborn and Kramer theatres
here recently were purchased by J. K.
Paps of Brooklyn, N.Y. The firm reportedly
intends to do its own booking and buying
The Crest Drive-In, East Lansing, and
Northside Drive-in. Lansing, were sold to
Harry Mahoney of American Amusement
Co., Durand. Mahoney will book the Crest,
while Oak Park-based Kelly Booking Service
will handle the Northland Drive-In . . .
The Downtown Theatre (formerly United
Artists Theatre) is being operated by Detroit
Artists Corp., with Clark Theatre
Service acting as agent-booker.
A twin-theatre complex under construction
in the Somerset Plaza, located in the
northeast suburbs, is being readied for a fall
opening by General Cinema. The company
also intends to convert its twin cinema in
Warren to a quadplex in the near future.
The city council last March passed an
ordinance banning the showing of X-rated
films within the city limits. Violation of the
ordinance would bring a fine of $500 for
the first offense. The news media has been
swamped since that time with demands for
more family-type motion pictures . . . The
owner of the Oxford Theatre, which was
destroyed by fire last winter, reports ground
will be broken soon for his new Oxford
Twin theatres.
A Sunday (10) reopening was set for the
Lake Theatre, pending completion of major
alterations. New lessee and operator is Dan
Creighton, who also has the Lake Theatre
in Lakeview, Reed Theatre in Reed City and
Lon Theatre, Mancelona.
The Sun Theatre at Plainwel] will revert
to full-time operation on or about Friday
(22), it is reported by John Dembek of
Dembek Cinema Service, the booker-buyer
agent .
here are publishing
notices that there will be a call out soon for
persons (hundreds of them) to appear in the
two motion pictures to be filmed in our
town shortly. Needless to say, there will be
no shortage of applicants. The feature films
are General Film Corp.'s "The Holly Hill
Caper" and Warner Bros.' "Scarecrow."
Plan November Bow
For Northgaie 3-Plex
HAZEL PARK, MICH.—A November
completion tentatively has been set for the
United General Theatres triplex scheduled
for construction at
the Northgate Mall here,
it is announced by Ted Damerow, UGT regional
director. Approximately $400,000
will be spent on the renovation of the 8,000-
square-foot building in which the auditoriums
will be located.
Total seating capacity for Northgate Cinema
1-2-3 will be approximately 600. One
theatre will have 200 seats, while the other
accommodate 160 viewers each.
two will
Admission prices will run from 75 cents
to $1.75, according to
Damerow.
CINCINNATI
JJoy B. White, Mid States president, has
appointed Irene Firestone exploitation
manager and she will service the media on
the Mid States circuit. She reports to Mid
States assistant general manager Don Wirtz.
Miss Firestone's late grandmother Beatrice
Stirgis Firestone was a Broadway press
agent for Maude Adams, James O'Neil and
Minie Maddern Fiske. Her grandfather, the
late Clark Firestone, was an author and at
one time worked for Joe Pulitzer.
Start B0X0FFICE coming...
D 1 year for $10 D 2 years for $17 (Save $3)
THEATRE
PAYMENT ENCLOSED SEND INVOICE
These rotes for US., Canada, Pan-America only. Other countries: $15 a year.
STREET ADDRESS
TOWN STATE ZIP NO.
NAME _ POSITION
BOXOFFICE — THE NATIONAL FILM WEEKLY
825 Van Brunt Bird., Kansas City, Mo. 64124
Carol Mills, American International Pictures
cashier, is the happy mother of a
baby boy, born Thursday (7).
Annette Siler is new assistant bookkeeper
for JMG Film Co. and Carol Reese,
daughter of Naomi Reese, booker, is working
part-time for JMG while attending college
. . . Billie Harrison, daughter of Jo
Harrison. Bil-Ko Film Co. district manager,
is
the new clerk for Bil-Ko.
Paula Caskill, secretary to Don Wirtz.
Mid States assistant general manager, is
vacationing in California . . . Kathy Barhorst
is a new clerk at Universal.
Ron Pope, JMG Film salesman, has returned
from reserve duty in the Army . . .
Returning from vacations here and there are
Morris Hail. Universal office manager, and
Linda Link, assistant cashier.
ME-2 BOXOFFICE :: September 18, 1972

—
Sybil Danning in Ohio
To Promote 'Bluebeard'
By LOIS BAUMOEL
CLEVELAND— It is difficull to believe
ihat Elizabeth Taylor appeared on the
"Bluebeard" set to watch her husband Richard
Burton during onlj two love scenes
those involving Raquel Welch and V inui
Lisi. After meeting dazzling Sybil Danning.
one of the cornel) seven victims, one comes
awaj with the feeling that Liz may well
have overlooked the most sensuous of the
beauties.
Wearing her blond hair shoulder-length,
her "well-stacked" braless figure clad in a
clinging black tank shirt and black bell-bottom
slacks, Sybil Danning was a trafficstopper
without having to flash those startling
blue eyes when she appeared here recently
to promote "Bluebeard." Cinerama's
current release.
Born in Vienna of a Swedish lather and
Austrian mother, Sybil speaks German, Italian
and English fluently. Her present home
is Munich, Germany, and until three weeks
ago, when the movie distributing company
had her flown here to visit several American
cities, this young actress had not been
in the U.S. since she was a child. She lived
in California, Pennsylvania and New Jersey
between the ages of five and eight.
Miss Danning never has been married
and adds, with a pleasant German accent.
"Only to my work am 1 married."
"Bluebeard" was filmed in Budapest and
was ten weeks in the making. "Yes. Richard
Burton was wonderful, a very kind, polite
and romantic person with whom to work.
He is a sentimentalist filled with affectionate
compliments," she responded to my question.
This young actress likes to stay busy.
"Even at my nudist club in Munich I like to
read or knit. I can't just lie about sunning
and do nothing," she explained.
Before turning to acting as a career, Miss
Danning had graduated as a registered
nurse, worked for a short time in a Vienna
hospital, entered the field of cosmetics, then
In "Bluebeard" Sybil plays the role of a
prostitute who teaches Bluebeard's wife
Natalie Delon how to be more appealing.
Later. Burton murders the two with a
chandelier.
Flashing her magnificent blue eyes, Miss
Danner enthusiastically added that upon
her return she will make "The Bloody
Countess" in Yugoslavia with Franco Nero.
Sybil then will play the role of Henry
Fonda's wife in "White Fan." This film is to
be made in Oslo and also will star Jack
Lemmon and Jack Palance.
Theatre in
Prestige Center
DEARBORN, MICH.—A motion picture
theatre is included in plans for a prestige
shopping center slated for construction at
the intersection of Southfield and Hubbard
Drive.
CLEVELAND
Qorsey Brown, former manager of the
to modeling. "I now leave the modeling to
the younger and slimmer." she said. With
Miss Danning's measurements, we may only
conclude that not only is this actress beautiful
and bright, but modest as well.
Variety
Theatre and sales representative
now booker for American In-
for MGM. is
ternational Pictures.
The Lyceum Theatre now is showing
"double-X" films between the hours of
1 1 a.m. and 1 1 p.m. The theatre presently is
managed by Joe Revera . . . The Row.
former burlesque house, presently the gay
Roxy, is showing "For Boys Only" films.
Chuck Leaverton, manager of the National
Theatre in North Olmstead, has returned
from a relaxing vacation in Illinois . . .
"Fritz the Cat," which did not open at the
Fox Cedar-Center, will open in this area
Wednesday (27) at the LaSalle, Variety.
Northfield Plaza and Canal Drive-in theatres.
Laura DeMent returned to her position
as secretary to Universal branch manager
James Ryan following three months of illness.
She received a grand "welcome hack"
Mike Connelly is the new
Tuesday (5) . . .
head shipper at Universal.
. . . Gloria
Betty Kaplan, secretary to United Artist
branch manager Paul Levine, spent Labor
Day weekend in New York City where she
saw two Broadway shows, "Sugar" and
"Prisoner of Second Avenue"
Kisner and Laurel Matson have switched
positions at UA. Laurel now is booker and,
since Gloria's return from her California
vacation, she has assumed duties as clerk
and biller.
. . . Grace Dolphin. Columbia
Pat Mates succeeds Dave Berg as Columbia
booker
cashier, leaves Friday (22) for two weeks in
Florida.
Ben Felcher, formerly with National General
in Buffalo, N.Y., is the new Buena
Vista branch manager for this city. Another
new member of the Buena Vista staff is
Joan Petruccio.
Evelyn Benedick is the new bookkeeperstenographer
at Warner Bros. . . . Justin
Spiegle, Warner Bros., leaves Saturday (23)
for a two-week journey. Justin has no
planned itinerary but the trip will include
the Dutch country and some of the territory
in and about Finger Lakes . . . Joel Weiner.
Warner Bros, booker, will leave that same
weekend for a trip to California.
Versatile and talented Donald O'Connor,
who boasts an extensive film career, currently
is appearing at Musicarnival in the
Neil Simon-Burt Bacharach musical, "Prom-
Promises."
ises.
Candice Bergen appeared here at a political
gathering Tuesday (5) in a social room
atop the Bratenahl Place apartments. The
beautiful actress spoke for about 15 minutes,
addressing a fashionably dressed audience
in behalf of her favorite candidate . . .
Van Johnson, veteran film actor, is starring
in the Canal Fulton production of "Help
Stamp Out Marriage." This play will close
the Canal Fulton Summer Arena season.
"Super Fly," Warner Bros.' controversial
black movie, will have its local premiere as
a benefit for Karamu at the Shaker Theatre
tuesday (19). Producer Sig Shore and star
Ron O'Neal, former Karamu actor and winner
of the Ohie Award, Clarence Derevent
Award. Theatre Award and Drama and
Desk Award for his appearance in the off-
Broadway show "No Place for Somebody,"
will be in the city for the event. Phillip
Fcnty, black screenplay writer of "Super
Fly." was born in
WIXY is offering a
this city . . . Station
"have your own theatre
party" call-in contest. Each winner will receive
ten tickets for a midnight performance
of Universale "Slaughterhouse-Five,"
to be held at Southgate Cinema I . . . East
Cleveland's only movie house, the Continental,
closed its doors Friday, August 24,
for the second time. This may well be the
final closing, as the lease runs out at the end
of this year.
COLUMBUS
Prank Sinatra's
"Dirty Dingus Magee" was
featured on the Ladies' Day free morning
show at Eastland Cinema.
Michael Harden, entertainment columnist
for the Ohio State Lantern, attacked the
Dispatch's new policy of refusing display
advertising for X-rated movies. Poking fun
at the policy. Harden said the newspaper
should remove ads for women's underwear,
pictures of couples "engaged in premarital
hand-holding," pictures of unclothed animals
and cigaret and liquor ads.
Jack G. Gibbs, leader in the effort to
build a $12 million sports and entertainment
complex in southwestern Franklin County,
rejected a bid to locate the facility in the
planned convention center at the downtown
Union Station site. The 20.000-capacity
arena would be used for ice shows, hockey,
basketball and other events.
Four members of the
board of trustees of
the Columbus Day U.S.A. Ass'n went to
New York Labor Day to present the Columbus
Day Award to Jerry Lewis on the nationally
televised telethon for muscular dystrophy.
They included Mayor Tom Moody.
Herbert H. Trumbo, Ray Creamer and Larry
Phillips. Lewis was invited to come here
for the Columbus Day celebration October
6-9.
Bob Hope was presented with the Silver
Award, highest honor of the National Football
Foundation and Hall of Fame, during
half-time at the Cincinnati Bengals-Cleveland
Browns exhibition football game at
Ohio Stadium. Retired president Novice
Fawcett of Ohio State University presented
crowd of
Hope with the award. A capacity
85,000 saw the contest, the first pro football
game ever held in Ohio Stadium.
BOXOFFICE :: September 18, 1972 ME 1

—
Help put our best
natural resources to work.
As you know, today there is a cryingneed
for technicians.
• The trouble is many bright kids don't
know about these jobs.
So the U.S. Office of Education, The
Conference Board and The Advertising
Council have put together a full-scale advertising
program to get the message through.
It consists of two parts. One is a seven
page booklet giving all the facts on technical
careers, technical schools and financial aid.
The other is a poster offering the booklet.
You can help by handing out the
free booklet—and seeing that the poster is
displayed in high schools, churches, youth
clubs, wherever young people hang out.
For free samples of our booklet and
poster and information on quantity reprints,
use the coupon at right.
Reprints are cheap. Only $4.00 per
hundred for the poster. $5.00 per hundred
for the booklet.
For a small additional charge, we'll
even imprint your company's name.
Mail the coupon. You'll be helping kids
who want to make something of themselves—
and assuring yourself a supply of cgfe,
technicians for the future.
I~"
Technicians
L.
ADVERTISING CONTRIBUTED FOR THE PUBLIC GOOD
Bow to
have a college maris
career without (our
years ol college.
«J|
&5, „I„„
c o^Tc^ m
P.O. Box 313, Radio City Station, New York, N.Y. 10019
Name-
Firm
Business Address.
City .State. .Zip-
;j
ME-4 BOXOFFICE .: September 18, 1972

Tiverton Councilmen
Revive X-Film Suit
TIVERTON, R. I.—Lots of folks,
including
children, have been viewing X-rated
movies free on the Ponta Delgado Drive-In
screen because the airer is in a natural
amphitheatre.
People, including children, living in surrounding
three and four-story homes see
anything the airer books from the vantage
points of their own windows. What they all
saw free recently was "Fritz the Cat," the
animated X film.
That booking and viewing brought action
on the part of the town council and town
solicitor William Sullivan.
The council began reviewing a case it had
filed a year ago against the drive-in over
X films and then had dropped when council
members and the Ponta Delgado management
came to a "gentlemen's agreement"
that councilmen wouldn't "have to worry
about skinflicks, per se." Following the
"Fritz the Cat" showing, the council reinstituted
its suit to ban X movies.
This time, according to Richard L. Abdedon,
council president, there will be no
"gentlemen's agreement." Instead, there will
be formal court action.
However, Eric Spetts, new manager of
the Ponta Delgado airer, told the Newport
News that he will "continue to show X-rated
movies if they are sent." The sender, Spetts
told the News, is Rifkin Theatres in Boston,
owner of the drive-in.
The principle of the re-instituted court
action. Sullivan told the News, is that the
theatre is making an "invasion of privacy."
The suit, should it go through court, would
represent the first test of a 1971 Tiverton
ordinance banning X films that "infringe on
the rights of citizens and any other individuals."
R. X Films Both Banned
On Berlin Airer Screen
BERLIN, CONN. — A town meeting in
this central Connecticut community has
voted unanimously to change an ordinance
regarding the showing of X-rated motion
pictures at the Berlin Drive-in, which is
operated by Carrols Development Corp. of
Syracuse, N.Y.
The amendment enlarges the existing
ordinance, which originally prohibited the
showing of X-rated films at the town's sole
theatre unless the screen was blocked from
the view of passersby, to include any
R-rated or "Adults Only" release.
A town spokesman said the theatre circumvented
the ordinance, passed earlier
this summer, by showing films designated
for "Adults Only" and which had never
been actually rated.
On occasion, the underskyer participates
in multiple-run premieres for metropolitan
Hartford, ten miles to the north. The theatre
advertises primarily in Hartford and New
Britain newspapers. The town is considered
a New Britain suburb.
About 50 residents attended the town
meeting.
Two-Theatre Complex Will
Occupy Lowell Mall Space
LOWELL, MASS.—A two-auditorium
theatre is one of around 65-70 businesses
which will have space in the Lowell Mall
being built at the Route 3-4 Junction at the
Lowell-Chelmsford line. Vickerp Realty
Trust is developer of the mall designed by
Richard Rock of Edgar Wood Associates,
Quincy.
The public got its first look at plans for
the mall when the architect's conception of
the area was published in the Lowell Sun.
Two major department stores. 60 specialty
shops, a supermarket, restaurants and a
second floor gallery with service stores will
be allotted space, in addition to the dual
theatre facility.
Cinema Centers Corp.
Acquiring Theatres
BOSTON—A program of new theatre
acquisitions on a national scale, with primary
emphasis on regional shopping center
locations East of the Mississippi River is
being carried on by recently organized
Cinema Centers Corp. of Boston.
Definitely not a franchise operation,
Cinema Centers Corp. was formed by prominent
Boston men with extensive experience
in theatre management, motion picture distribution,
consumer marketing and concessions
operations.
Associated in this venture are Julian Rifkin.
a nationally known exhibitor leader and
former president and board chairman of the
National Ass'n of Theatre Owners; Philip
L. Lowe, a financial consultant active in the
theatre and refreshment business since 1945,
past president of the National Ass'n of Concessionaires
and former president of the international
chain of Sheraton Hotels; Malcolm
C. Green, former vice-president and
treasurer of Interstate Theatres Corp., a 47-
unit national circuit; Harmon Rifkin of Rifkin
Theatres and Philip M. Lowe, former
director of marketing with the Estee Lauder
Cosmetics Co. and previously associated
with Grey Advertising, Procter & Gamble,
General Foods and Gillette.
Theatre Management Services, Inc., an affiliated
company, operates conventional
theatres and drive-ins and offers to independent
theatremen and circuit owners the
services of film buying and booking or a
total management package.
The management package includes film
buying and booking, theatre and concession
operations, advertising and promotion, financial
analysis and controls and long-range
planning.
Former Manager Joe Spivak
NEW BRITAIN, CONN.—Joseph Spivak,
60. formerly manager of the McMahon
State Theatre, died August 28 at New
Britain General Hospital. He was long active
in Democratic party activity in New
Britain and had been a delegate to conventions.
UGT Announces Six
Connecticut Projects
HARTFORD— Six new projects for ( on
necticut have been announced by Lou Gold
berg, regional director for United General
Theatres.
The six are in addition to the recently
opened Cameo, a 150-seater in a Niantic
shopping center. The franchisee at the
Cameo is Ray St. lean, formerly with the
New London Day, an afternoon newspaper.
The new units: a twin (700 seats), to be
operated by Normand Surprenant and Salvatore
Galtieri. in the Okie Mistick Village-
Shopping Center at Mystic; a twin (375
seats) in Norwich; a twin (375 seats) in
Mansfield; twins (370 seats) in Old Saj
brook and Clinton; a twin (400 seats) in
Middletown.
Franchisees for Norwich, Mansfield, Old
Saybrook, Clinton and Middletown will be
announced soon.
Lou Goldberg is operating a single unit
(216 seats) in Waterford and Ron Goldberg
(no relation) has a twin (350 seats) in
Rockville.
The Waterford project is called the Waterford
Theatre and Ron Goldberg's complex
is known as Family theatres I-II.
Lou Goldberg said he is seeking still more
theatre sites in Connecticut.
"We are enormously enthusiastic over
profitability prospects for these complexes,"
he said. "Response in Waterford, Rockville
and Niantic has far exceeded our fondest
expectations and the immediate months
ahead will bring even better business. We
find that imaginative showmanship is not
dead; if anything, it has assumed new form,
new direction, attributable to built-in concepts
of a theatre's future tied to a community's
very economy."
Federal Panel Dismisses
Airer's Brockton Suit
BROCKTON. MASS.—A three-judge
federal panel has dismissed a civil rights suit
brought by the Skyview Drive-In Theatre.
which is fighting city efforts to revoke the
theatre's license.
The city council last May 8 passed an
order directing Mayor Richard L. Wainwright
to revoke the undcrskyer's license for
its failure to block the screen from outside
view.
The city ordinance requiring a shield
was passed in September 1971.
The theatre still retains its license and is
operating without a shield. The Skyview
contends that a fence would cost $750,000.
\

BOSTON
gusan Jamie Appell, daughter of Harvey
Appell, American International Picture
exchange manager, and Mrs. Appell. was
married to Joseph Alexander Brown 111. son
of Mr. and Mrs. Joseph A. Brown jr. of
Natick in a ceremony performed by the
Rev. Charles A. Gaines at the First Parish,
Framingham. Susan was given in marriage
by her lather: her sister Deborah Lee was
maid of honor. Bride and groom are graduates
of Natick High School and Joseph
served three years in the army. Alter a
honeymoon at Lake George. Susan and
Joseph will make their home in Ashland.
Harold Robbins and Jeff Livingston, executives
of Harold Robbins International,
came here for the Friday (15) world premiere
of their film "Outside In" at Ben
Sack's Cheri Theatre. The picture is the
first to be distributed by HRI. Also here
for the premiere was Heather Menzies, star
of the film which deals with the controversial
theme of a Vietnam draft dodger. The
actress made more than 25 radio and TV
appearances, in addition to granting newspaper
interviews.
Tom O'Brien, Columbia exchange manager,
announced that Franklin Osborne has
been appointed to the Boston office sales
staff, joining Jerry Callahan and Solly Simons.
Osborne, 26. originally worked in the
accounting department at Columbia's home
office in New York, then was assigned to
the Philadelphia exchange as a sales trainee.
From Philadelphia he progressed to the Buffalo
branch for more sales experience, then
came the new assignment to Boston. He and
his wife Julia have taken an apartment in
Framingham, where they are awaiting the
arrival of their first child.
Carl Goldman, executive secretary of the
Theatre Owners of New England, has been
wearing a perpetual smile since returning
from the convention at Wentworth-by-the-
Sea. Carl said that this was the first convention
within memory where he hasn't had
any complaints about what was lacking, etc.
He said that everybody has had nothing but
compliments and congratulations for a most
successful and enjoyable convention. Carl
added that it looks like a return date for
Wentworth-by-the-sea in 1973.
Solly Simons, Columbia sales representative,
was sporting a flashy looking necktie at
the convention banquet. In reply to compliments
and questions, he revealed that he's a
member of a group named A Different Tie
Every Day of the Month Club, promoted by
a local tie store that specializes in neckties
at a buck apiece.
Julia Canty, National Screen's office secretary,
was on vacation and had to leave her
office flower garden, consisting of gorgeous
vari-colored specimens and greens, to the
care of the girls in the office. Julia said, on
leaving, she was going to pray fervently
every day that the girls would keep the garden
well watered and tended during the
sunny days.
Boston and suburban theatres were reporting
drops in
patronage, drops attributed
to interest in the Olympics on TV and to
the Boston Red Sox surge to the top of the
Eastern Division in the American League
pennant chase. The Red Sox games were at
Fenway during most of this report period
and fans were giving their heroes a lot of
boxoffice support.
Silent Festival Booked
At Orson Welles Cinema
BOSTON—The Orson Welles Cinema in
Cambridge is joining theatres showing film
festivals, this one being a bit different in
that it's the hope of its backers that it will
bring back, to some extent, the so-called
movie audience," the over-40 people.
This one has been named the Silent Film
"lost
Festival, booked for an October 18 start
with D. W. Griffith's "Birth of a Nation"
running through October 22. From there
on, through November 7, patrons will have
an opportunity to see again (or perhaps for
the first time, 16 other films starring such
silent stars as Mae Marsh, the Gish sisters,
Douglas Fairbanks sr.. John Barrymore, Lon
Chaney sr., Rudolph Valentino, Fatty Arbuckle
and Buster Keaton. According to the
Boston Globe, the 17 films in the festival
are from the Paul Killiam collection, "reputedly
the finest collection of silent prints
currently available."
The Globe also noted that "the films have
been newly struck from completely restored
originals, with each one freshly tinted to
'recapture the color of the original release,'
according to Lawrence Jackson at the
Welles."
Jackson told the Globe, too, that "each
film will have a specially composed musical
score, including some sound effects. And,
although we haven't confirmed this yet,
we're planning to show some of them with
live piano/ organ accompaniment."
In addition to "Birth of a Nation," other
films in the series will be: "Tillie's Punctured
Romance," "Thief of Baghdad," "The
Blacksmith," "The Hunchback of Notre
Dame," "Cops," "Orphans of the Storm."
"Uncensored Movies," "The Eagle," "The
Champion." "One Week." "Big Moments
From Little Pictures" (Will Rogers). "College,"
"The Gold Rush." "Dr. Jekyll & Mr.
Hyde." "Waiter's Ball" and "Pool Sharks"
(W.C. Fields).
Jackson said that he hoped to continue
the spirit of the Silent Film Festival later
in November with a program called "Great
Ladies of the Cinema," including films of
Garbo. Dietrich. Harlow, Hepburn. Davis
and Mae West.
VERMONT
Pxhibition and the business community in
Burlington were glad to hear that there
was a significant downward trend in the
volume of jobless claims filed under the
Vermont Unemployment Compensation
Law in the Burlington area during July. The
insured unemployment rate for the month
was 4.0 per cent, compared to 4.2 per cent
in June and 3.6 per cent in July 1971. The
statewide average in
July was 4.6 per cent.
"Fiddler on the Roof went into a recordbreaking
third month's stay at the State,
Burlington.
The bulk of Vermont theatres are going
along with the effort to inform prospective
patrons of Motion Picture Ass'n of America
ratings for current releases. In situations
where an attraction does not carry an
MPAA rating, the theatres are using the
letters NR (No Rating). It is believed that
this will gain greater acceptance, especially
in those areas where industry critics sound
off on non-use of the rating system in newspaper
ads.
MAINE
Dine Tree state drive-in theatres are continuing
to experiment with midweek reduced
admission scales. The Brunswick.
Brunswick, for example, is charging $l-perperson
Wednesdays and Thursdays. The
same policy is in effect for Mondays and
Tuesdays at the Bowdoin. on the Brunswick-
Bath Road. The Windham. Windham, book-
Paramount's "The Godfather," charg-
ed in
ing regular admission of $2-per-person.
Gov. Kenneth M. Curtis plans to introduce
legislation to establish an industrial
development corporation to oversee industrial
expansion along the Maine coast. His
task force on energy, heavy industry and the
Maine coast has recommended that Portland
be made eligible for oil refinery development,
Machias be zoned for heavy industry
other than oil and that the remaining 9(1
per cent of the coast-line be kept free of
heavy industry of any kind.
CARBONS, Inc. *—"^ Box K, Cedar Knolls, N
"Ifou. $ct mvtc — *?t'A i*t t6t (Zone
in New York—Sun Corbon Co., 630 — 9th Ave., New York City —
Circle 6-4995
National Theatre Supply, S00 Pcorl St., Buffalo, N. Y.
Phone TL 4-1736
Albany Theotre Service, Albany, New York. Ho 5-5035
in
Massachusetts—Massachusetts Theatre Equipment Co.,
Boston. Liberty 2-9814
NE-2
BOXOFFICE :: September 18, 1972

—
'Blacula' Towering
300 in New Haven
NEW HAVEN—American International's
"Blacula" soared to 300, one of the
highest grossing percentages here in recent
months, in a dual bow at the downtown
RKO-Stanley Warner Roger Sherman Theatre
and the outlying Summit Drive-in, easily
outpacing everything else in the first-run
bloc. Next best percentage was the 200 put
together by "Everything You Always Wanted
to Know About Sex," second week at the
Cinemart.
(Average Is 100)
Cinemart—Everything You Alwoys Wonted to
Know About Sex (UA), 2nd wk 200
College— Super Fly ;WB), 3rd wk 115
Crown— Pornography in New York (SR);
Only in My Dreams (SR) 1 00
Roger Sherman, Summit—Blacula (AIP) 300
Showcase Cinema I—The Candidate (WB),
3rd wk 180
Showcase Cinema II— Butterflies Are Free (Col),
3rd wk 115
Showcare Cinema III—The Other (20th-Fox),
•4th wk 140
Summit— Night of the Blood Monster (AIP) 100
Westville, Whitney—The Groundstar Conspiracy
(Univ) 90
Whalley, Bowl—Bluebeard (CRC) 125
States-Rights Double Bill
Hartford Leader With 250
HARTFORD—The double billing of two
states-righters. "Sessions of Love Therapy"
and "The Ice Box." took over first place on
the business barometer with a 250 first week
at Ernest A. Grecula's Art Cinema. This
figure outranked second-place, second-week
"Everything You Always Wanted to Know
About Sex" by 50 grossing points. Only one
screen program, out of 1 1 available, failed
to gross above average—so, all in all, this
report week went into the books as one of
the better ones of 1972.
Art Cinema—Sessions of Love Therapy ISR);
The Ice Box (SR) 250
Berlin—The Swingin' Pussycats (SR),
That Tender Touch (SR) 1 35
Blue Hills—The Magnificent Seven Ride! (UA),
Money Talks (UA) 115
Burnside, Cine Webb— Last of the Red Hot
Lovers (Para), 2nd wk 1 75
Central, Paris Cinema I—The Last House on the
Left (SR), 2nd wk 1 60
Cinema 1, East Hartford Cinema I— Everything
You Always Wanted to Know About Sex (UA),
2nd wk 200
Cinema II, Cine Enfield II, Mall Cinema
Bluebeard (CRC) 1 50
Cineroma— Fiddler on the Roof (UA), 29th wk. .115
Elm—The Other (20th-Fox), 6th wk 60
Newington, UA Theatre East—Butterflies Are Free
(Col), 5th wk 125
Strand—All About Sex of All Notions (SR);
Kiss Me, Kiss Me, Kiss Me! (SR) 125
Asks One Pawtucket Airer
To Show Family Features
PAWTUCKET. R.I. — "When drive-in
theatres originated, they were to be for the
family." wrote Mrs. Patricia Lemire of Pawtucket
in a letter to the editor of the Pawtucket
Times. "Today, it is rarity to find a
drive-in with a movie playing that the parents
can take the children to see. Children
are still taken to the drive-in but the films
no longer are suitable."
Recalling the "good old times" of drive-in
theatregoing, Mrs. Lemire wrote. "It was a
real treat to be able to pack up the kids,
take a lunch or buy goodies there and make
a night of it. The kids enjoyed the playground
and everyone enjoyed a relaxed
atmosphere during the movies."
Now, in addition to the type of films
emphasized in drive-in bookings, there's the
problem of wh.it to do with the children il
the parents wish to attend a drive-in movie
nol suitable for youngsters.
"To pay top price to get in," Mrs. Lemire
continued, "leave the kids at home and pay
a babysitter combine to make a rather expensive
evening. Most couples with children
can't afford this very often.
"Our family has always enjoyed the drivein
but we rarely go now, due to the lowgrade
movies being shown. We did attend
one that was showing two Walt Disney films
and Ihe place was packed.
"If one of the theatres here would only
show family movies and let the others show
R and X-rated films. I think everyone would
benefit. Even a family movie first and a
lower-rated film second would enable parents
to put the smaller kids to sleep.
"I have also considered the possibility
that the drive-ins don't feel that enough
money is paid for adult tickets when family
films are being shown. But generally, when
kids are involved, a great deal of money is
spent at the snack bar.
"Possibly there is more to obtaining these
movies than the public is aware of. But I
believe that whatever the problems are with
the drive-in theatres, they could be overcome
if the desire to serve all the public was
there."
NEW BRITAIN
Cteven E. Perakos, legal counsel for the
family-owned Perakos Theatres Associates
circuit, has announced plans for construction
of a four-story office building in
the city's South Central urban renewal area.
Each floor will contain 10,000 square feet.
Franklin E. Ferguson and Leonard Paul
came up with something innovative for their
Cinema, Kensington, advertising "Free
Movie Ticket—Buy One Adult Ticket to
Any Performance and the Second Ticket Is
Free." Explanatory copy noted: "We want
you to come visit our lovely brand-new theatre!"
Enfield Police, Perakos
Agree on Film Policy
ENFIELD, CONN.—The Enfield
police
department has disclosed that agreement has
been reached on the type of X-rated films
to be shown at the Perakos Enfield Cinema.
Police chief Walter J. Skower said he
would not take action against the Perakos
circuit as long as the films are not offensive
enough to violate Connecticut obscenity
laws.
He added that the Perakos circuit had
promised not to show "the more offensive"
attractions.
The issue developed when circuit court
prosecutor Seymour Rothenberg watched
part of a double bill at the theatre and then
warned that the town's police department
could bring legal action if the films were
considered illegal.
Rothenberg said he had gone to a performance
in response to complaints from
neighboring residents.
RHODE ISLAND
Tn an unusual pitch tor weekend trade, E.M.
Loews Providence-Pawtucket Drive-In
featured a Saturday night "special," disc
jockey Ted Gates providing "oldie but
goodie" tunes ol the 1950s, 1960s and
1970s . . . The Kent cinemas I - 1 1 complex,
I isi Greenwich, and the Greenwich Theatre,
same town, have found a good audience
response to early-week reduced admissions
Women patrons are admitted for $1 on
Mondays and Tuesdays, male patrons
charged the same tab Wednesdays and
Thursdays . . . The Jerry Lewis Twin cinemas,
Cumberland, are using a new ad catchline,
reading, "After Movies, Your Comfort
Is Our Main Concern."
The Bay State Drive-In, Seekonk, which
has been charging $3-a-carload, dropped the
admission to $2-a-carload for Buena Vista's
"The Biscuit Eater." Under the latter policy,
a car containing one adult and children
(regardless
of the number) costs only $2.
City Planning Moratorium
Delays Enfield Theatre
ENFIELD, CONN.—A moratorium
recently
declared by the Enfield planning and
zoning commission on the granting of all
special use permits for business regional development
will hold up progress on a theatre
the May Co. plans to build in Enfield
Square.
The decision means that all planned
building in the Enfield Square and State
Line Plaza shopping centers must be stopped
until the two centers and the Enfield
Mall can reach agreement on completion
of a connector road linking Elm Street and
Hazard Avenue.
Putnam Brown, an attorney for the
May
Co., which owns Enfield Square, said his
company was "very concerned" over the
commission's actions and told the Hartford
Times "we are in somewhat of a bind" because
the company couldn't proceed with
planned improvements around the square
until proposed buildings are developed. The
theatre proposed for Enfield Square by the
May Co. will be a 1,600-seater.
SPRINGFIELD
Fsquire Theatres' Paris Cinema, West
Springfield, has a new "Dollar Night"
policy in effect on Mondays. Regular admission
is $2. A similar plan was started
some months ago on Mondays and Tuesdays
at the Bing, Springfield, and Rivoli,
Chicopee. units of Col. Samuel Goldstein's
Western Massachusetts Theatres.
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BOXOFFICE :: September 18, 1972 NE-3

—
ROUNDABOUT
JJa.v
helming of the Concord Hotel, Kiamesha
Lake, N.Y., has fashioned a unique
legend in the American economy, is not one
By
Parker, the cigar-chomping chap whose
to crow over past feats or projections for
even bigger and better profitability.
Not a loner— he numbers friends in the
film industry by the score around the world
—Parker, who built the Concord with his
late father-in-law Arthur Winarick, starting
a generation ago, into the largest resort
hotel anywhere, feels there are changes in
the American economy pointing to distinctive
patterns for boxoffice pace.
Looks to
Four-Day Week
He told this peripatetic Boxoffice paragrapher
the other afternoon that, among
other pertinent developments, the four-day
work week will be changing American
moviegoing habits as nothing before.
And salesmanship, especially that manifested
on the local level by enterprising
showmen, can indeed bring many dollars
into the individual theatre.
He feels that the motion picture industry,
by tradition, a pacesetter, can lead the entire
amusement-resort hotel structure in
pitching for greater business, given the ingredients
of imagination and drive.
The four-day work week is part of a
trend evidenced over the past quarter of a
century.
Parker notes that ever since the average
work week fell below 50 hours, Americans
have, by and large, chosen to accept the
benefits of increased productivity in higher
wages and in paid vacations, legal holidays
and other "blocks-of-time," rather than in
a further reduction of the average work
week.
As a matter of hard fact, government
estimates say that the work week declined
less than one hour during the 1960s.
This preference for higher pay, as opposed
to more time off, indicates a strong
preference for goods over leisure. But the
four-day concept offers an alternative: same
high pay, same number of hours worked but
more time to enjoy the goods and services
acquired.
And the application to moviegoing, especially
moviegoing in Hartford, Boston,
Providence and scores of key cities?
Knows Local
Market
"Nobody," said Parker, "knows a local
market very much better than a theatre
owner/ operator. He knows what type of
merchant is doing well and what type of
merchant is doing poorly. He knows that
certain attractions can out-gross anything
around and because they are of a particular
pitch, so to speak, they need that added
enhancement, that added embellishment
only to be derived from showmanship.
"No picture ever opened 'cold' and did
well anywhere. 1 don't care if the movie
contains the greatest story in years and has
tried-and-proved superstars.
NEW ENGLAND
ALLEN M. WIDEM-
"What does it take for a movie to gross
enormously? Enormously, not just 'well.'
For one thing, there's a need to get out and
sell the attraction. Over and beyond the
conventional printed media. Over and beyond
the lobby displays, the window cards,
the co-op ads.
"If there's one thing I've heard during
the many exhibitor and distributor conventions
or sessions that have been held at the
Concord over the years, it's the need for
the theatre owner/ operator to adopt a personal
philosophy of optimism.
"Nobody wants to talk about movies with
a dour-visaged gentleman. Nobody wants to
hear about the so-called superstars from a
fellow who openly moans about his theatre's
economy."
Parker points to the need for communitymindedness
— the kind of communitymindedness
that gets the showman out to
speak before service clubs, high schools and
colleges.
Need More Ballyhoo
Parker points to the need for revitalized
ballyhoo—the specialized brand tied to motion
picture exhibition just a hand full of
years ago.
"The talent that abounds in motion pictures,"
he said, "doesn't exist in the resort
hotel field in such quantity. Sure, we have
people in resort hotels all over the world
in the U.S.. in the Caribbean and elsewhere
—who can talk rings around the opposition.
But the flock of top-echeloned executives
who are able to create a campaign and follow
through? They're movie people!"
Parker points to Hollywood itself as an
example of a production community able to
become a common, every-day word all over
the world.
'A World-Wide Word'
"How did this happen?" he continued.
"Well, I'll tell you how it happened. It took
the combined creative and dedicated ability
of some of the most gifted advertising and
promotion people America has ever had to
make Hollywood a world-wide word. Nobody
with an ounce of creativity in the
silent screen era took defeat casually. If a
movie 'bombed out,' at the boxoffice, these
same folks studied the reasons, came up
with sound rationale.
"And then what did they do? They applied
their hard-earned lessons to on-going
campaigns, all calculated to bolster the boxoffice
'take.' "
Parker would be the first to assert that
nothing comes easy in creative output. This
is as applicable to motion pictures as it is
to resort hotel-keeping: "The main principle
to be kept in mind at all times in selling
oranges or movies is a basic belief in the
product, in
the industry. A moving forward,
to speak, of the pacesetters in constant
agreement on the needs and the nots of selling
the product.
"Somebody once asked my late father-inlaw
and myself when we'd stop building
additions to the Concord. After all, we
were already far, far ahead of bed capacity
ot the opposition for hundreds and hundreds
of miles around. What more did we need?
"For one thing, we needed to maintain
an image as a pacesetter. For another, we
were doing business as we'd never done
before and we felt—and later trade results
proved it!—that the fellow who stands still
is not moving ahead. We never wanted to
get turnaway business.
"This is something that can be noted in
the escalation of the multi-theatre complexes
across the country. A lot of exhibitors
began thinking like us; they knew that
unless they built and continued to build,
they'd lose turnaway business.
The Big
Targets
"I'm not projecting dreams and/or illusions.
I'm talking of business built on imagemaking—the
kind of business that goes after
national and international conventions in
the resort hotel field; the kind of business
that goes after group sales in motion picture
theatres as never before."
When the Parker-Winarick combine began
booking super-"name" talent into the
Concord's Imperial Room (its 3.000 seating
capacity makes the facility just off the
hotel's main lobby the largest of its kind in
the world), there were looks of disbelief
their industry.
But when these same super-"name" personalities
began drawing customers to the
Concord, the looks turned to sheer shock.
And the hotel kept building additions—to
the point where one wag was heard to say,
"They won't stop until they've reached the
George Washington Bridge" (in New York,
90 minutes driving time away).
"There's a time for summing up and
there's a time for moving ahead," he reasons,
"and only the man in the film business,
for example, able to cope with tremendous
change in his local economy, through adapting
with revisions in booking and operating
policies, can come out ahead.
"The movie industry is, in truth, a 20th
Century economic giant. 'A sleeping giant.'
its detractors chide. But I'm willing to
wager that at the next exhibitor or distribution
convention in our hotel, we'll be hearing
even more planning of promotion calculated
to boost, bolster boxoffices.
Credo Is
Optimism
"Because the movie industry's credo is
essentially optimism. It takes a lot of people
to continue thinking optimistically to make
things happen, I'll grant you. But an upbeat
approach can't drag a business down. Defeatism
can—all too quickly."
Years ago, Ray Parker's son Robert, who
is general manager of the Concord, plunked
a significant
clipping on his desk.
It read: "To get maximum attention it's
hard to beat a good, big mistake."
And too many people, in motion pictures
as well as in resort hotels and elsewhere in
the economy, are held back from progressive
action because of the fear of failure.
"The future is as strong as the individual
wants to make it," contends Ray Parker.
Well said, indeed!!
in
NE-4 BOXOFFICE :: September 18, 1972

Canadian Cablesysiems
Selling FP Interests
TORONTO — An agreement to sell its
48.8 per cent interest in Famous Players
tor more than $27,000,000 has been announced
by Canadian Cablesystems, the
company that was formed from the reorganization
of Famous Players Canadian
Corp. in early 1971 in a move that separated
broadcast/cable operations from theatre
interests. The name of the buyer was
not disclosed.
Under prior agreement, however. Gulf &
Western (Canada), a unit of Gulf & Western
Industries, will have first right of refusal
for 60 days to purchase the interest on the
same terms. The other 51.2 per cent interest
in Famous Players, which owns and
operates film theatres, is held by Gulf &
Western (Canada).
, Aside from its holding in Famous Players,
Canadian Cablesystems has extensive
interests
in Canadian-based CATV and TV
broadcast companies.
Major Expansion Program
Charted by FP Circuit
OTTAWA—Famous Players has given
the starting signal for a countrywide construction
program, including changes in existing
theatres, with the appointment of Eugene
J. Blaine as vice-president of construction
for an affiliated company, Famous
Players Development Corp.
To start immediately is the $10.5 million
22-story complex in Edmonton, Alta.,
which will include two 600-seat cinemas.
The big Toronto Imperial (3,206 seats) also
is being divided into six small cinemas
averaging 500 seats.
Martin Bockner Forecasts
Improved Astral Earnings
TORONTO — Astral Communications,
Ltd., has released unaudited financial results
for the six months ended June 30, 1972,
showing total revenue of $2,577,499. Net
earnings before income taxes were $6,615,
culminating in a net loss of $16,176 for the
period, or 1.6 cents per share.
No comparable figures are available for
the same period in 1971, which was before
the company's incorporation.
Said B. Martin Bockner, Astral president:
"Our earnings in the six months were affected
by two theatrical situations. The company
found it necessary to assume operating
control of two theatres in Hamilton, the
operation of which proved costly. Leases for
these two theatres expired Aug. 31, 1972,
and the company will not be further obligated."
Bockner continued, "The winter shutdown
and the inclement spring weather affected
earnings from our drive-in theatres,
including the Mustang circuit acquired in
February of this year. However, we will
benefit greatly from the traditional July-
August peak drive-in season. We look forward
to reporting substantial improvement
in earnings for the remainder of the year."
NFB's 'Here's Canada' Is
A Hit at Fair in Peking
M()N I Kl \l An audience ol over
2,000. including External Affairs Minister
Mitchell Sharp, enthusiastically acclaimed a
new National Film Board production titled
"Here's Canada" in Peking. China. I he
screening was attended by distinguished
Chinese government officials and visitors to
the Canadian trade fair in that city.
Sponsored by the department of external
affairs, the film was directed and photographed
by Tony Ianzelo and produced by
Colin low. According to the director the
film is aimed at providing other nations
with an exciting new image of Canada. "It
touches on all aspects of Canadian development
from the arts to technology." says
Ianzelo.
A series of prize-winning NFB films is
being shown daily in Peking and, according
to a spokesman with the trade fair, the films
are "making a profound impression on the
packed houses."
NFB Presented 50th
Film Award of Year
MONTREAL—With three gold medals,
two silver medals and a bronze medal won
in competition at the Atlanta International
Film Festival in Atlanta, Ga., Canada's
National Film Board now has won 50
awards so far this year. The gold medal
Special Jury Award went to Grant Muoro's
"Ashes of Doom," an antismoking TV film,
and gold medals were awarded to the
Academy Award nominee "Evolution," directed
by Mike Mills, and to "Hot Stuff,"
which was named top animated film at last
year's Canadian Film Awards. It was directed
by Zlatko Grgic.
Silver medals went to "Pandora," a film
by Derek May; "The Doodle Film," by
Donald Winkler, and to Mike Rubbo's "Wet
Earth and Warm People," which was seen
on national TV in August, a bronze medal.
This year's 50 awards have been presented
in ten different countries and at 25
separate competitions. The award presented
in Atlanta to "Hot Stuff" is the sixth honor
for this animated short film this year. Other
multiple-wins during the year include four
to "Evolution," four to "Half, Half Three
Ouarters Full," a film by Barrie Howells
and Tom Daly; three to "The Sea," by Bane
Jovanovic, and two to Norman McLaren's
"Synchromy."
Among the trophies won this year were
the Gold Medal of the President of the
Republic, given to "The Sea" in Milan,
Italy, and the St. Finbarr Statuette to "The
Huntsman" in Cork. Ireland. In Berlin the
Bronze Ear went to Michael Scott's "Small
Smoke at Blaze Creek," the Golden Ear was
won by Mike McKennirey's "Atonement"
and the Silver Ear went to "Seaweeds," by
Barrie McLean.
"The Last
Hal Ashby.
Detail" will be directed by
Astral Communications
Control Is Finalized
["ORONTO - ( ontro] ol Astral Communications
has been purchased b) a group
including the present management and Edper
Investments of Montreal. Included in
the transaction were 595.416 common shares
(valued in excess of $1 million) and 32,500
preferred voting shares. The shares repre
sent 71 per cent of voting rights.
Martin Bockner, Astral president; I aw
rence Fein, vice-president, and I dpei
(associated with the Bronfman Distilling
family) were the buyers from the J. H.
Solway estate.
Astral distributes TV and theatrical films
across Canada and owns and operates
theatres in Ontario, British Columbia and
Quebec.
The company, which went public last
year, has its shares listed on the Montreal
Stock Exchange.
Film Share Sales Stopped
By Securities Commission
CALGARY—Shares in the proposed feature-length
film on the life of John Ware,
to be made by Chief Mountain Studios of
Raymond, Alta.. no longer can be sold
under an order by the provincial securities
commission. Duane Forsyth, president of
Chief Mountain Studios, said the commission
told the company that all the necessary
regulations had not been met when the
3,000 subscriptions at $100 each were
offered for public sale.
The commission has told the production
company that it must prepare a more detailed
prospectus on the projected film production
and also that they must obtain an
official registration clearance for the project.
Forsyth said it is possible that it would
be several months before the company could
receive permission to continue the subscription
sale. Chief Mountain Studios
presently is exploring alternative methods
of financing the projected movie.
Money that already has been invested in
the company is being held in escrow and it
will be returned if the firm decides not to
go ahead with the production, according to
Forsyth.
AMC Opens Fourplex
In Clearwater, Fla.
From Southeastern Edition
CLEARWATER—American Multi Cinema
opened the Clearwater 4 theatre complex
here August 16, as Phase One of the
Clearwater Mall was completed.
On hand for the opening ceremonies
were AMC general manager Bob Goodfriend,
AMC area manager Dave Gerry,
Dick Vollberg, Frank Mundano, Wallace
Blackburn and Richard A. Leandri, general
manager of the mall. The mall itself was
completed August 31.
The 1,200 seater is located at U.S. 19
and Gulf-to-Bay Boulevard.
BOXOFFICE :: September 18, 1972 K-l

Toronto Grosses Hold to High Level
Despite Canadian Exhibition Debut
TORONTO—Despite the opening of the
Canadian National Exhibition, local theatre
attendance hold very close to the high levels
it has been maintaining for several weeks.
In fact, ihc influx of exhibition visitors may
have accounted for the remarkable gain in
strength of "The Godfather" in its 23rd
week at the Imperial, the film rating "excellent."
"The New Centurions" in its first
week .u the Carlton and "Prime Cut" in its
sixth week at the Yonge were also among
Toronto's stronger grossing products.
Carlton—The New Centurions (Col) Very Good
Downtown— Dr. Phibes Rises Again (Astral);
The Deathmaster (Astral), 2nd wk Very Good
Glendale—Cabaret (C-P), 27th wk Good
Hollywood (North)—What's Up, Doc? (WB),
23rd wk Very Good
Hollywood (South)— Last of the Red Hot Lovers
(Para), 5th wk Very Good
Hyland —frenzy (Univ), 8th wk Good
1
Hyland 2—The Other (BVFD), 8th wk Fair
Imperial—The Godfather (Para), 23rd wk. ..Excellent
Towne Cinema—Portnoy's Complaint (WB),
8th wk Good
University—Fiddler on the Roof (UA),
40th wk Very Good
Uptown — Ploy 1 It Again, Sam (Para), 14th wk. Good
Uptown 2— Friti the Cat (Prima), 6th wk. .Very Good
Uptown 3—The Candidate (WB), 5th wk. .Very Good
Yonge—Prime Cut (NGP), 6th wk Very Good
York 1 — Butterflies Are Free (Col), 5th wk Good
York 2—The Public Eye (Univ), 3rd wk Poor
Winnipeg Film Business Ahead
Of Corresponding 1971 Returns
WINNIPEG—Boxoffice returns were
lower in this report week but ran at least
10 per cent ahead of 1971 returns for the
corresponding week. "Red Sun" again rated
"excellent" and so did newcomer "Carry On
Loving" at the Odeon Theatre. "Fuzz,"
"Fiddler on the Roof," "The Candidate"
and a double billing of "Sweet Sugar" and
"Beast of the Yellow Night" merited "very
good" gross marks.
Capitol—Red Sun (NGP), 2nd wk Excellent
Downtown—The Legend of Nigger Charley (Para) Fair
Garden City—Napoleon and Samontha (BV),
2nd wk Good
Garrick I— Boxcar Bertha (Astral), 4th wk. . .Average
Garrick II—Fuzz (UA), 4th wk Very Good
Grant Park—The Godfather (Para), 23rd wk. Average
King's— Fiddler on the Roof (UA), 24th wk. Very Good
Metropolitan—Sweet Sugar (Astral); Beast of the
Yellow Night (Astral) Very Good
North Star I—The Candidate (WB),
2nd wk
Very Good
North Star II—The War Between Men and Women
(NGP), 9th wk Good
Odeon—Carry On Loving (Astral) Excellent
Polo Park—Portnoy's Complaint (WB), 4th wk. .Good
Windsor—Maid in Sweden (IFD), 3rd wk Poor
PNE, Hot Weather, Elections
Hobble Vancouver Theatres
VANCOUVER—Film theatres again encountered
opposition from the Pacific National
Exhibition and the beaches, the latter
alone siphoning off a half million potential
theatre customers when 80-degree weather
prevailed throughout the weekend. The
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windup of provincial elections in midweek
was no help, either. Only "The New Centurions,"
bowing at the Vogue, and Odeon
in New Westminster, rated "very good."
Capitol—What's Up, Doc? (WB), 6th wk Good
Coronet—Boxcar Bertha (Astral), 2nd wk Fair
Fine Arts—The Candidate (WB), 3rd wk Good
Hyland—Language of Love (Ind), 3rd wk. . .Average
Odeon—Butterflies Are Free (Col), 6th wk Good
Orpheum—Hannie Caulder (Para), 2nd wk. . .Average
Park—Fiddler on the Roof (UA), 37th wk Fair
Stanley—Last of the Red Hot Lovers (Para) . . . .Good
Strand—The Legend of Nigger Charley (Para) . . Fair
Studio—Grimm's Fairy Tales for Adults Only
(C-P), 2nd wk Fair
Varsity—Murmur of the Heart (Ind) Good
Vogue, Odeon (New Westminster)—The New
Centurions (Col) Very Good
Four 'Excellent' Groscers
Reported in Calgary
CALGARY—Theatregoers were out in
force, producing one of those rare weeks
when more pictures earned in the "excellent"
category than in any other business
classification. Four of the eight available
programs won "excellent" marks from their
theatre managements; one was "very good,"
one "good" and the remaining one was
"lair." All the films in the "excellent" class
were holdovers: "What's Up. Doc?", "Skyjacked."
"Joe Kidd" and "Boxcar Bertha."
North Hill Cinerama—What's Up, Doc? (WB),
8th wk
Excellent
Palace—Skyjacked (MGM), 5th wk
Excellent
Palhser Square —Joe Kidd (Univ), 3rd wk. .Excellent
1
Palliser Square 2— Fiddler on the Roof (UA),
23rd wk Very Good
Towne Cinema—Shaft's Big Score! (MGM) Good
Uptown—The Burglars (Col) Fair
Westbrook 1 — Boxcar Bertha (Astral),
2nd wk Excellent
'Skyjacked,' 'What's Up, Doc?'
'Excellent' in Edmonton Runs
EDMONTON — "S k y j a c k e d" and
"What's Up, Doc?" set the grossing pace
here during the report period, while substantial
returns were enjoyed at all theatres
in the area. "The Magnificent Seven Ride!",
the week's sole new picture, grossed "good."
Paramount—Skyjacked (MGM), 3rd wk Excellent
Plaza 2—Up Pompeii (IFD), 3rd wk fair
Rialto—The Magnificent Seven Ride! (UA) Good
Towne Cinema—Boxcar Bertha (Astral),
4th wk Very Good
Varscona— Fiddler on the Roof (UA), 27th wk. . .Good
Westmount (B)—What's Up, Doc? (WB),
8th wk Excellent
Pioneers' Golf Event
Attended by Over 200
TORONTO—The 21st annual Canadian
Motion Picture Pioneers' golf tournament
was held at Cedarbrae Golf and Country
Club here Friday, August 25, and for the
first time in many years the Nat Taylor
Trophy, which is presented to the low gross
team, was not won by the IATSE entry.
Instead, the award went to the Odeon
Theatres team, with Max Davey, Bill
Georges, George Spratley and Bill Devitt
dividing top honors.
Despite early-morning fog, more than
200 golfers began teeing off as early as
7 a.m. and, as the fog lifted, nearly as many
nongolfers joined them to enjoy a most
beautiful day together. There were door
prizes and booty-bags for all who attended,
as well as a color TV set, won by Jean
MacLennan; a stereo, won by J. Miller, and
an FM-AM radio, won by Barbara Brown.
The A. W. Perry Trophy for the winning
foursome low net, presented by Frank
Fisher, went to the IATSE team of Andy
Pura, Rick Topping, Lome Hembroff and
Don Seaton for their total 292'/2 net score.
The Famous Players Trophy for the individual
low gross A Flight went to Bill Murray,
with Bill Davidson as first runner-up.
R. Beaudry won the IATSE Local 173
trophy for the individual low gross B Flight
and J. Hefferman was runner-up.
Max Axler presented the 20th Century
Theatres Trophy for individual low gross C
Flight to Jim Spierman and Barry Allen was
runner-up. At this point a special award was
presented to Nat Taylor by Len Bernstein,
president of the Canadian Picture Pioneers.
Bernstein also presented the Hye Bossin
Memorial Trophy for the individual low net
to B. Morglan.
The Tom Daley Trophy, given to bookers
only for individual low gross, was presented
by Dan Krendal to Harold Ball. The 20th
Century Toronto Managers Trophy for individual
low gross was presented by John
Kurk to Max Davey. Martin Bloom was
runner-up.
Irving Stern won the Odeon Theatres
(Canada) Trophy. This trophy, for individual
low gross among Pioneers only, was
presented by R. Myers and Bill Hills was
runner-up. The Herb Allen Memorial was
presented by his granddaughter Janice Allen
to Andy Pura. This trophy was for individual
net score among Pioneers only and
Myer Axler was runner-up. Gerry Dillon
presented the Theatre Confections, Ltd.,
Trophy for the individual low gross among
suppliers and guests to Jack Durkin and
Bruce Lock was runner-up.
Cliff Morrow won an award as the "most
honest golfer" and, at the age of 84, Jim
Zeigler was the oldest Pioneer golfer present.
Bill Spinks also won an award for being
closest to the 11th hole. These special prizes
were presented by G. W. H. Spratley.
At the tournament dinner that evening, a
special plaque was presented to Nat Taylor.
Taylor and the late Hye Bossin originated
the first Motion Picture Golf Tournament
in 1944 and Taylor donated the Film
Weekly Trophy, which remained in competition
until 1971. It then was renamed the
Hye Bossin Trophy. The nameplate was
removed and separately mounted with all
the winners' shields and presented to the
donor.
OTTAWA
pormerly presented here at the Regent and
Place de Ville theatres as a one-day
travelog engagement, matinee and night,
with substantial success, the latest in these
traveling shows called "Switzerland and the
Alps" was screened at the new Capitol
Square Cinema on a Thursday at prices up
to $2.50. Good crowds were reported . . .
Incidentally, the Canadian feature, "The
Rowdyman." is playing an extended return
K-2 BOXOFFICE :: September 18, 1972

engagement .11 another oi the next-door
Famous Players Capitol Square houses.
Special arrangements have been made for
the opening in September oi "Fiddler on
the Roof" at the Odeon in nearby Kingston.
Ont.. as a benefit for the United Appeal in
that city. For the opening night, the price
for a reserved seat will be $5.
In its new series of club shows, the National
Film Theatre presented a double bill
Sunday (3) with these features: "The Rise
and Fall of Legs Diamond" and "Le Grand
Noceur," the latter from Mexico. "Noceur"
means "gay woman." The following Thursday
the double comprised "Blood and Sand"
and India's "The Music Room."
Leading holdovers here are "Fiddler on
the Roof," 27th week at the Nelson, and
"The Godfather," 24th week at Place de
Ville 1, with "What's Up, Doc?," tenth week
at Place de Ville 2.
After lengthy consideration by the faculty,
Carleton University came out with the announcement
that this city's largest Englishlanguage
college will offer three film
courses this fall for the first time for consideration
by the expected enrollment of
9,000 students. The courses are designated
as an introduction to the cinema, film criticism
and the film in Canada. Carleton is
the ninth of 27 Canadian universities to
conduct motion picture studies.
CALGARY
Jim McLaughlin, manager of Victoria Shipping
Services here, came through in
fine style in the Calgary Stake Junior Golf
Tournament and has a beautiful first-place
trophy to prove his prowess on the course.
A pat on the back and congratulations.
Jim!
Saul Isenstein, Columbia branch manager,
and Mariane Weegar, booker, were honored
recently by the National Film Board for
winning the drive on NFB short subjects.
While the Toronto branch of Columbia had
the largest number of shipments, the branch
here had the largest percentage increase
over the previous record. Arnold Graydon,
assistant regional supervisor for the National
Film Board presented Saul and Mariane
with a beautiful gold pen and pencil set.
Congratulations to Saul and Mariane for a
job well done.
Brian Bingham, supervisor of branch operations
for Astral Films, has been in the
West for several days in connection with the
firm's reorganization program. The Winnipeg
branch now has booker Flo Boulet in
charge of the day-to-day operation, while
Gordon Guiry, based here, will be responsible
for sales in the Winnipeg territory.
Bingham also advises that the Vancouver
branch was closed, effective August 25. Abe
Feinstein, who was the branch manager,
expects to go into business for himself and
will continue in the film industry as an independent
buying and booking agent.
(Continued on next page)
Astral's
TORONTO
Daul Deer, who was plant manager for
Technicolor in Hollywood, is moving
here to become vice-president and general
manager .it the Film House laboratory.
IATSE Local 873 is negotiating for a 20
per cent wage increase. Even if this increase
is obtained, a spokesman said the local still
will be behind other skilled craftsmen in the
city. Meetings were scheduled to be held
which would be attended by the industrial
relations manager from 20th Century-Fox.
Hollywood productions under way here at
the present time include a 20th-Fox-financed
love story. "The Paper Chase," starring
Timothy Bottoms, and a Columbia adventure,
"The Last Detail," which will have
here.
Charles Hofman, organist and pianist,
Jack Nicholson in a featured role. Several
Canadian feature films also are in production
recently
has moved to this city from Florida
and currently is providing the background
music for silent films shown at the Revue.
Hofman, now 58, played in theatres during
his high school years. Incidentally, the new
summer policy of showing older films at the
Revue has been tremendously successful,
with at least one sellout during a recent
week.
There has been a definite feeling of nostalgia
at the Imperial as preparations go
forward to close it for extensive alterations.
It seems only reasonable that much of the
theatre's spaciousness and elegance will be
lost when it becomes a sixplex. . . . "Portnoy's
Complaint" proved to be one of the
first disappointing bookings at the Towne
Cinema in some time and was replaced by
"Slaughterhouse-Five."
Author Erich Von Daniken was a visitor
here recently.
The film version of his book,
"Chariot of the Gods," is better known in
Canada than the U.S., said to be because
it has been shown twice on the CBC-TV
network.
A program called "Complementary Classroom"
is to be started at the Revue Theatre
here this fall, with films being shown which
can be useful in supplementing high school
curricula. Fraser Boa, who leased this theatre
with Bruce Pittman, taught high school
in nearby London. He said that students do
not always get the right impression of a
film by viewing it in a classroom. Classes
will be booked in advance and students will
be charged $1
admission.
A weekend item in the Star by Sid Adilman,
was written about Harold Greenberg
who, as resident of Bellevue Pathe, has become
Canada's No. 1 private film financier.
Greenberg recently has raised money for
and personally invested in several Canadian
feature films. Included are: "The Neptune
Factor," a multimillion-dollar underwater
adventure starring Ernest Borgnine, Ben
Gazzara, Walter Pidgeon and Yvette Mimeux,
due to start filming in Toronto, Halifax
and Jamaica immediately; "Spring
Coolie" (formerly titled "Out"), filmed in
western Canada a lew months ago by writerdirector
David Acomha; "U-Turn," planned
for Montre.il shooting next month by direc
tor George Kaczender; "The Merry Wives
oJ lobias Rourke," a low-budget, $100,000
feature shot in 16 days at Kleinburg last
month by local director John Board; "Queiques
Arpend de Neiges," a historical film
made in Quebec; "Mother's Day," planned
by American actor Darren McGavin, with a
$100,000 financial assist from the Nova
Scotia tourist board and aimed for shooting
next month; "Simard," a feature documentary
on the life of the ten-year-old Montreal
pop singer, Rene Simard, and Greenberg
also recently "salvaged" "Eliza's Horoscope,"
made in Montreal by director Gordon
Sheppard. This film is being released
by Warner Bros.
Greenberg helped establish Bellevue
Pathe, which then was a $350,000 business
employing eight people and which today
employs 500 persons coast to coast and expects
to earn $14 million this year. "We
have a lot of faith and we've invested a lot
of money to make a Canadian motion picture
industry happen," Greenberg said. "The
most exciting project I've ever been involved
with is 'The Neptune Factor.' The making
of his picture will do more to get Canada
recognized as a top source of motion picture
production than I've run across, because of
the fantastic demands it makes on Canadian
technical facilities." In a confidential memo
to company personnel, Toronto-born 20th
Century-Fox president Gordon Stulberg recently
predicted that "The Neptune Factor"
will be "20th-Fox's big picture for 1973."
He compared it to "20,000 Leagues Under
the Sea." Worldwide distribution of the film
has been guaranteed by 20th-Fox.
The Canada Council has made grants
totaling $312,750 to 14 visual arts and
film organizations. Included was a grant of
$65,000 to the Canadian Film Institute,
Ottawa, and a grant of $50,000 to the Cinematheque
Quebeccoise, Montreal.
Actress Elizabeth Ashley, Keir Dullea
and John Beckhas have been signed for lead
roles in John Basset's new feature film,
"Last of the Big Guns," which also will
feature George R. Robertson and Linda
Sorenson. Of the $500,000 budget, $200,-
000 is being put up by the Canadian Film
Development Corp.
Mesho Triller Succumbs;
50 Years in Industry
WINNIPEG — Mesho Triller. 70, active
for 50 years in the motion picture
industry,
died August 25. He was past president of
the Manitoba Exhibitors Ass'n and most recently
retired as manager of Odeon-Morton's
suburban Hyland.
Triller was a Mason, a member of the
Mount Sinai Lodge and the Sharrey Zedek
Synagogue.
He leaves his wife, two sons and two
brothers.
BOXOFFICE ;: September 18, 1972 K-3

—
VANCOUVER
Pellevue Films moved both the
front office
and the shipping department into 1505
Venables, close to the Metro-Goldwyn-
Mayer and Paramount offices and just up
the street from Victoria Shipping. The new
phone number is 254-0505. Looking after
the moving of ihe shipping department was
Paul Harasymchuck of the Film Exchange
I
ransfer.
Owen and Jean Bird of West Coast Theatres
have left for an extended trip to
Europe and are not expected back until late
. . Hector Ross of Canfilm and
in the fall .
Prairie Allied planed in from Calgary for
an inspection of the local branch.
The closing of the local Astral office saw
the retirement of two veterans in the film
distribution field, manager Abe Feinstein
and booker Mabel Grant. Abe—or "Fenwick."
as he is known affectionately in
western Canada — had a career stretching
back almost 50 years, which included managing
branches for United Artists in Calgary
and Winnipeg and, for the past nine years,
for Astral in British Columbia. He has been
a tireless worker for the Canadian Picture
Pioneers but is best known locally for his
efforts in behalf of Variety Club Tent 47.
Along with Harry Howard, he was one ol
the prime promoters and charter members
when the club was formed in 1965. He
served as property master, then chief barker
and. after a year as elder statesman, decided
he still was young enough to continue as a
canvasman, the position he presently holds.
Always in the thick of any action, Abe plans
to continue his work with the tent and, just
to keep from getting rusty, will do the booking
and buying for several independent
theatres . . . Mabel Grant started in the industry
as a steno with the old Universal
company just before the advent of sound.
In the mid-1 930s, she went with the late Joe
Archer, then Steve Rolston, working for the
predecessors of Astral Films, giving her one
of the longest associations with one company
of anyone now working on Filmrow.
Another example of the value of good
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word-of-mouth advertising is Universal's
"The Public Eye." Manager Bryan Rudston-
Brown reports that the picture, which broke
in the suburban Haida and the Odeon, West
Vancouver, with only routine coverage, now
has gone into its third week and that, while
business has not been spectacular, it has
been steady and building.
Terry Frost is reported as closing his
16mm operation at Port Alice. The building
is old. the facilities are worn out and the
continued strikes in the lumbering industry
have put business in the red, so Terry says
he will carry the headaches no longer but
will concentrate on Port Hardy, where activity
is building all the time. That is British
Columbia—still a frontier area. Boom today,
bust tomorrow or, in the show business
idiom. "Chicken today, feathers tomorrow!"
WINNIPEG
Manitoba Motion Picture Exhibitors and
allied members held a luncheon at the
International Inn honoring Walter Mann on
his retirement as manager of General
Sound, Western district. Head table guests
included Dave Rothstein, Rothstein Theatres;
Richard Miles, Western Theatres; Barry
Meyers, Prairie Allied; Paul G. Morton.
Odeon-Morton; Margaret Long. General
Sound; Ward Tulloch, General Sound; Jack
Rice, J. M. Rice & Co., the competition;
Lou Barr, Projectionists Local 299. and
Mrs. Mann. John Ferguson, Western division
manager. Famous Players, parent of
General Sound, made the presentation. John
Kilcullen is the new manager of the General
Sound Western district office located
here.
The Manitoba Film Classification Board,
which may be formally established within a
month, may also form the basis of a joint
board with neighboring Saskatchewan province.
The legislation now is submitted to a
government committee, together with a list
of proposed board members totaling 15.
Saskatchewan has expressed interest in the
classification system and, on establishment,
it is anticipated that joint meetings will be
held with a view toward having the two
provinces work together. The new law incorporates
the classification system in place
of a censor board and provides for classification
as "General." "Adult." "Parental
Guidance Required" or "Restricted Adult."
rather than prohibition from public showing.
University of Winnipeg's "Cinema Gallery"
series has been announced for the
October-March season. The series includes
the following: Western Gallery— "Tumbleweeds"
(1935), John Ford's "Stagecoach"
(1939); "The Gunfighter" (1950). and "The
Good, the Bad and the Ugly" (1968);
Christmas Gallery — Disney's "Bambi"
(1942). W. C. Field's "The Bank Dick"
(1941) and "Love Story" (1970); Shakespeare
— "Hamlet" (Tony Richardson.
1969), "Macbeth" (Japan. 1970). "Macbeth"
(Roman Polanski. 1971). "King
Lear" (Peter Brook. 1968) and "A Midsummer
Night's Dream" (1932); Supernatural
"Night of the Living Dead" (1968), -Phantom
of the Opera" (1925) and "Village — of
the Damned" (1960), and Violence "The
Killers" (1946). "The Wild One" (1953),
"Little Caesar" (1930) and "The Wild
Bunch" (1969).
CALGARY
(Continued from preceding page)
Vancouver operation now is handled by
Gordon Guiry directly from this city. Brian
expected to leave here to fly to Toronto
August 30.
Arthur Hiller, director of "Love Story,"
slipped quietly into town recently to attend
a family wedding. He has just finished filming
"Man of La Mancha."
There has been more than passing interest
in Warner Bros.' "The Candidate" since
Canada's two leading political parties have
announced a revamping of their national
leaders. There never has been an overt merchandising
of political leaders in Canada but
we can expect this to change with "altered
images" being offered to the voting public.
The happenstance coincidence of the announcement
and the telling portrayal of a
similar circumstance in "The Candidate"
certainly has done the picture no harm in its
engagement at the Westmount Theatre in
Edmonton.
Blain Covert, branch manager for Warner
Bros., and his family have left for a weeklong
holiday cruise on a houseboat near
Los Angeles . . . Seen visiting and on business
around the exchange were Randy
Archibald of the Armond Theatre. Cranbrook.
B.C.; Don Purnell. theatreman from
Red Deer; Leo Toone of the Rex Theatre.
Claresholm; Paul Hanner of Canadian Theatres;
Si Brown, former 20th Century-Fox
sales; Reg Dodderidge. retired salesman for
Warner Bros., and Jack King, retired reviser
for RKO-Radio.
Dixie Debiuc, cashier for Universal
Films, has left the company to move to
Edmonton. Her husband has been transferred
by his company. We will miss Dixie
and everyone wishes her well in her new
home . . . Your reporter is leaving for a
two-week holiday!
Theatre Complex Planned
From Western Edition
MEEKER, COLO.—Ron and Judy Gitchell
have announced the start of negotiations
that hopefully will result in the town
of Meeker having an entirely new 300-seat
hardtop and a 150-car drive-in, both located
in a combined theatre complex at the edge
of town. The Gitchells currently operate the
Rio Theatre in Meeker.
K-4 BOXOFFICE :: September 18, 1972

C&n^uc&OK. • Cauu>m&ri£~ • LGH£ed

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Does away with abrupt
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mFilm Transport System
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Ideal for smaller projection
booths, with no alterations
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Low maintenance cost.
Film break protection
built-in. Rewinds in
15 minutes.
Guaranteed Automobile
Recording & Detection
Undefeatable display
system and gate control
device. Includes car
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709 North 6th St.
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The MODERN THEATRE SECTION

SEPTEMBER 1972
o n t n t
#
T,his month's i ead article, dealing
with the theme Marquee, Lobby and
Display, gives us a look at a new development
created by Display Technology Corp.
of San Francisco and Cupertino, Calif. The
system created by Display Technology has
made its biggest hit in the form of a "Magic
Marquee' - created for KTVU in San Francisco-Oakland.
Although the DISTEC System
is being used in other areas, both industrial
and commercial, KTVU's Magic
Marquee is the first of its kind in the world,
and is an exciting innovation. The system
does not employ flashing lights, light bulbs
or changeable letters, but rather thousands
of black metal flags,
one-inch square, backlighted
by soft white light. Both lettering
and illustrations can be created on the system,
and both are changeable from a remote
site. Although not used in theatres at the
present time, a company spokesman says
the system can "without question" be
adapted for use at theatre sites.
The Eastland Plaza Theatre in
Rochester,
N.Y., is unique for two reasons: from
groundbreaking to opening took only 90
days, and the theatre was the first to install
American Seating Co.'s new LUV seats.
See page 6.
A short item on page 7 announces that
the 1973 conference of the Theatre Equipment
Ass'n will be held from April 1 to 4
in Mexico City, with an optional tour to
Acapulco available to interested parties after
the conference comes to
a close.
Contributor Harold Ashe, who keeps our
readers informed of important information
concerning taxes, contends that tax changes
made in late 1971 provide important tax
breaks for the exhibitor. Says Ashe, "Any
effort to take advantage of them should pay
off handsomely in tax savings." See page 8.
Information provided in Wesley Trout's
monthly article attempts to help the exhibitor
and projectionist in their efforts to obtain
peak performance from their sound equipment.
Trout discusses, among other topics,
maintenance, testing, cleaning, operation
and installation of sound equipment. Page
13.
Space for SMPTE's upcoming equipment
show went at a record rate, according to an
article on page 22. The exhibit, held in
conjunction with the
112th SMPTE Technical
Conference, is set for the Century Plaza
Hotel in Los Angeles from October 22 to 27.
Unique Marquee Concept Developed by California Firm 4
Rochester, N.Y., Theatre Is First to Install LUV Seats 6
1972 TEA Conference Set for Mexico City in April 7
Depreciation and Investment Credit Complexities Require
Close Attention Harold J. Ashe 8
Installation and Maintenance of Theatre Sound
Equipment Wesley Trout 13
Emphasis Will Be on Motion Pictures at SMPTE Exhibit 27
DEPARTMENTS:
ik
Marquee, Lobby and Display .. 4 Readers' Service Bureai 23
Projection and Sound 13 Advertisers' Index 23
New Equipment, Developments 20 Literature 24
ON THE COVER
Attractively furnished lobby and foyer area of Sage Theatre in
Alice, Tex., is decorated in shades of yellow, orange and brown.
Contrasting textures of furniture, brick, shag carpeting, wood and
plants create an interesting and relaxing atmosphere enhanced by
effective use of glass areas and lighting.
THOMAS L.
PATRICK, Monoging Editor
The MODERN THEATRE is a Douna-m section aubhsnea eacn month in BOXOFFICE. Editorial
or general Dusiness corresponaence snouia De aaaressea to Associatea Publications. Inc., 825
Van Brunt Biva.. Kansas Citv, Mo. 64124. Weslev Trout. Tecnnical Editor; Eastern Representative:
James Young, 1270 Sixth Ave., Rockefeller Center, New York, NY 10020; Western
Representative: Sva Cassvd, 6425 Hollywood Biva., Honywooa, Calif. 90028.

THE MAGIC
MARQUEE
Unique system can
without question
be adapted for use
at theatre sites
MUNflra
Versatility of Display Technology system
can be seen from variety of lettering
and illustration shown in photographs.
Top and bottom photos are of KTVU'r.
Magic Marquee in use in San Francisco-
Oakland area. System has no changeable
letters, but utilizes alternating back-lighted
squares which can be changed from a
remote site, eliminating use of ladders
to
change letters.
HYATT HOUSE
CABA5U
FEB. 2 IS
GROUND-
HOG DAV!
OtRTCH BUR5HRDDU
I here are more lhan 3 million
drivers crossing the Oakland Bay Bridge
from San Francisco to the East Bay every
month and for the past few weeks many
of them have called KTVU with the same
question; "Just what is that big billboard for
Channel 2 all about?"
Their curiosity is now being very well
satisfied because KTVU has begun operation
of its "Magic Marquee." The "Magic
Marquee" is simply an outdoor display
board on which the copy and/or message
can be changed at will from a remote point.
It might be defined as an "automatic snipe"
so that now outdoor displays can switch
messages daily or several times a day.
The remarkable system which makes this
possible is a product of the Display Technology
Corp. of San Francisco and Cupertino,
Calif. The DISTEC System, nine years
in development, does not employ flashing
lights or light bulbs of any kind to vary
the characters of a given message, but rather
thousands of black metal flags, one inch
square, back-lit by soft white light. The
billboard, leased from Foster & Kleiser.
decorated with bright circles resembling a
marquee, measures 16 feet by 55 feet and
the DISTEC System in the middle of the
board is 26 inches by 32 feet. It is within
this space that the messages cm be changed.
The size of the characters varies from 8
inches to 24 inches high and graphic design
may also be incorporated.
Although the DISTEC System is being
used in other areas, both industrial and
commercial, KTVU's Magic Marquee is
the
first of its kind in the world and is an
exciting innovation for all concerned.
KTVU, the Distec Corp., and Foster &
Kleiser are all looking at this unique operation
with an eye to the future.
The most important feature of the electronic
sign has to do with its ideal location
for public service messages. The board
will be able to inform thousands of motorists
on traffic conditions on the Bay Bridge
and on the East Bay arterials. KTVU is
working with the California Highway Patrol,
the Bay Bridge Toll Authority and the
State Division of Highways in order to best
utilize the board in cases of traffic accidents
and congestion.
During commute hours, the California
Highway Patrol Communications Center in
San Francisco will relay any emergency
information to KTVU via special phone
lines and within two minutes that particular
traffic warning will be on the KTVU board,
displacing the previous message. The information
displayed will not try to direct
traffic but rather caution the driver to what
has happened and locate the trouble ahead.
Other public service messages of community
benefit will frequently be on display
as well.
KTVU intends to promote movies, special
events and sports programs primarily, but
was the first to recognize the value of this
facility as a public service device.
The unusual aspects of the board were
reviewed when KTVU met with State
agencies and the San Francisco Planning
Commission. Because of the nature of the
Magic Marquee (no flashing light, no rapid
message changes and the public service
possibilities) KTVU and the Distec Corp.
were able to comply with all city and state
requirements.
The Distec Corp. has installed some signs
in the Bay Area, but the Magic Marquee
is the largest unit they have made to date.
KTVU has a three-year lease on the unit
and the Foster & Kleiser billboard and an
exclusivity clause for use of the system for
television. This will be a Bay Area "First"
in direct, daily tune-in outdoor advertising.
The possible applications to motion picture
exhibition are obvious, and a Display
Technology Corp. spokesman says the system
can "without question" be adapted for
use at theatre sites, both indoor and outdoor.
It is stressed that this is an entirely
new product, under development for several
years. The illustrations and letters are not
moving, but are changeable from a remote
site through a system involving the alternating
of back-lighted black squares, eliminating
letter changing by ladders.
Although the system can be set up in a
variety of sizes to accommodate drive-ins,
multi-theatre complexes or the limited space
available to shopping mall theatres, it is
emphasized that the most practical time of
installation, in terms of cash expenditure,
would be during the original construction
of a
theatre.
The MODERN THEATRE SECTION

II
merits a command performance in your theatre...
Presenting EPRAD'S New Xenon
Lamphouse With Exclusive-shape
Aspheric Reflector.
Let us run a side-by-side test in your
theatre of our new lamphouse and any
other of equal power. You'll discover our
lamphouse is brilliant beyond compare
and the light is spread with unmatched
evenness over your entire screen.
What are the reasons for this incredible
performance?
First— EPRAD'S reflector is the largest
and deepest ever used for bulbs of comparable
wattage. Which means it gathers
and delivers more of the available light
than any other lamphouse.
Second— this superb reflector was designed
by computer in the ideal aspheric
form for collecting light. Then we incorporated
subtle changes in its regular shape
to achieve optimum use of the light. As a
result, the even illumination of the picture
is a delight to see.
But seeing is believing. So call EPRAD
today for a command performance. We'll
bring our lamphouse to your movie house
for a demonstration*. We promise a performance
so dazzling, you may even
dance with joy. E ,. „ .„
' ' For a limited time only
* * Patent Applied tor
Sold internationally thru selected theatre supply dealers
Incorporated
Box 4712 • Toledo, Ohio 43620 •
(419) 243-8106
BOXOFFICE :: September 18, 1972

John Martina, William Lancy and Morry Slotnick in front of
new theatre which was completed in only 90 days.
Placed in alternating rows toward rear of auditorium, LUV
seats are proving popular with Eastview Plaza patrons.
THEATRE IS
COMPLETED IN 90 DAYS
Eastview Plaza, Rochester, NY., is first to install LUV seats
The Eastview Plaza Theatre, in the Rochester,
N.Y., suburb of Victor, is the first
cinema in the United States to be equipped
with American Seating Co.'s recently developed
LUV seats, and— according to both
the theatre's owners and patrons— they are
proving a hit.
The Eastview Plaza is a $400,000, 11,-
000-square-foot, free-standing theatre with
802 seats, 101 of which are the LUV seats
arranged in seven alternating rows toward
the rear of the theatre. The 101 LUV seats
comfortably accommodate 202 persons, "or
more, in the case of parents with a small
child or baby," according to Morry Slotnick,
one of the theatre owners.
Slotnick and partner John Martina broke
ground for the new addition to their 12-
house Jo-Mor theatre chain September 22,
1971, and opened for business with "Diamonds
Are Forever" only 90 days later.
According to Slotnick, "The only mistake
we made was in not putting more
LUV seats in the house. The response has
been most gratifying. On those nights when
the house is thin, we find that our customers
seek out the LUV seats and fill them up
before they do the singles."
The LUV seats and the regular seats are
done in a hot orange fabric, which dominates
designer Joseph Schuler's decor. Blending
with the seats are specially woven carpeting,
draperies, wall fabrics, and a proscenium
curtain of maroon, black, and white
in a peacock design. An all-glass lobby partition,
extending to the arched inner lobby
ceiling, reflects the brilliance of a globe light
fixture done in the style of a Calder mobile
and imported from West Germany. Booth
equipment—the projection and sound systems—are
Italian-made, the first such installation
in the area, according to Slotnick.
Mr. and Mrs. William Kling claim the chief advantages of
the seats are largely social.
Overall view of auditorium gives idea of seating arrangement.
LUV seats have extra foam cushioning.
The MODERN THEATRE SECTION

—
Mexico City Site
Of TEA Conference
The second annual conference of the Theatre
Equipment Ass'n will he held April 1
to 4. 1973. at the Maria Isabel Sheraton
Holel in Mexico City. "Our meeting will
official!) begin al a cocktail party and butlet
dinner on Sunday evening, the first of
April." TEA president Dean Phillips states.
"Monday will be given over to membership
meetings, while Tuesday and Wednesday
will feature manufacturers" presentations and
symposia. Wednesday evening will bring the
conference to a close with the TEA banquet
where the Teddy Award will be presented
to the Manufacturer of the Year by the
dealer division."
A tour to Acapulco will be arranged
after the conference for those dealers and
manufacturers and their wives who wish to
participate, according to TEA executive director
Whitney Stine. The ladies will also
be treated to various sightseeing programs,
the highlight of which will be a tour of the
famous Shrine of Guadalupe and the archeological
zone of San Juan Teotihuacan
where the ancient pyramids of the sun and
moon are located.
Hinchman Joins Griggs
Ted Hinchman. a 38-year-old Detroit
has been named vice-president, sales,
native,
for Griggs Equipment, Inc., Belton, Texas.
His new responsibilities include overall
sales planning and coordination for all
three
Griggs product divisions—school equipment,
office furniture and theatre seating.
Hinchman's business career spans 13 years
in all phases of furniture distribution and
manufacturing. He graduated with honors
from New York University with a Master's
Degree in merchandising.
Of his new vice-president, Gilbert B.
Bosse. Griggs president said, "We are delighted
to have a man with Ted's experience
and abilities. He will be working closely
with, and optimizing the efforts of, our distributors
and dealers."
New Macbeth Vice-President
M. J. McGovern's appointment as vicepresident
has been announced by Macbeth
Sales Corporation, a
subsidiary of Kollmorgen
Corporation,
located in Newburgh,
New York. McGovern
joined the company
in 1969 as a
sales engineer and was
promoted to general
manager in 1971. He
is an active member
of the Society of Motion
Picture & Television
Engineers.
Macbeth Sales Corporation is the exclusive
distributor of OSRAM xenon lamps
in the United States.
M. J. McGovern
urn
Wagner presents
the unbreakable
marquee and
letters!
vErKhv
tfAND
i
/fDNESDAY
OPENING
Ever totalled up the cost of replacing broken glass in your marquee, or
plastic letters that crack, or letters with clips that easily break off or bend out
of proportion? All these costs are a thing of the past with Wagner's Filon
background material and black Cycolac"* plastic letters. They're virtually
indestructible! They'll stand up to high winds, storms—even vandalism!
Wagner Cycolac letters are made of the identical material used in professional
football helmets. In addition, our patented tapered slot design
keeps the letters from slipping or falling; and you can't mount them upside
down or backwards. Also, they don't require channels for mounting
channels that can trap ice and freeze letters to the marquee.
Wagner's patented mechanical hand enables one man to safely change
program announcements from the ground without need for
ladders or scaffolding.
Special compact steel storage racks are available, too, for off the
floor storage.
With centralized manufacturing
and warehousing
faciitcs Wagner assures National Advertising Company ^JfY]
fast delivery to meet open- a subsidiary of talconiMinr
ing deadlines anywhere in
3120 HIRSCH STREET
the country. Call your sign MELROSE PARK, ILLINOIS 60160
manufacturer or contact us.
WAGNER SIGN SERVICES
BOXOFFICE :: September 18, 1972

Take Advantage of
Tax Breaks
Depreciation and Investment Credit
Details Require Close Attention
By HAROLD J. ASHE
ax changes made in late 1971
provide important tax breaks for an exhibitor.
Any effort made to take full advantage
of them should pay off handsomely in tax
savings.
Any tax saving actions planned and carried
out for this year are reasonably certain
and savings can be put to good use in the
business. Even if some unusual circumstances
in an election year would call for
tax changes, it is prudent to have all records
well prepared so that tax-saving actions can
be taken rapidly late in the year, if necessary,
to obtain the most favorable tax results.
Because there could be a possibility
of changes in tax rates and rules next year,
it is uncertain to what extent actions made
this year for tax savings next year will be
beneficial.
If an exhibitor does his tax "homework"
well before year-end, he'll have a firm idea
of his tax bracket rate for the year and be
prepared to take any action that will be to
his advantage.
When deductible expenses—especially
personal and non-business income-producing—are
checked, he may find that some
important evidence to meet the tax rules
for support of them is missing. The sooner
he gets the evidence to back up deductions,
the more certain it is that it can be obtained.
Next year at tax filing time may be too late.
This can be an important tax saver.
The amount of income and deductions
from sources outside the theatre business
will have a decided effect on total income
and deductions and the tax bracket rate.
This, in turn, may have some effect on actions
taken before year-end for tax savings
in the business.
Capita]
Assets
The new depreciation rules in the class
life asset depreciation range method provide
a wide range of choices to depreciate
capital assets for a business. The new
method is optional, and an older method
may be used. The investment credit of seven
per cent gives even more deductions that
are directly
deductible from the income tax.
The new class life depreciation range
method includes buildings and realty improvements,
whereas formerly the asset depreciation
range method applied only to
tangible personal property used in a business.
The investment credit can be claimed
only on tangible personal property.
In estimating depreciation
deductions and
investment credit for 1972 and later, careful
attention should be paid to all of the
rules and exceptions to make the best decisions
and for accuracy. If you aren't careful,
your estimate could miss your objective
by a wide margin. For instance, some of the
main points to keep in mind are:
An approximately 20 per cent shorter
useful life can be claimed than the guideline
life of an asset for more rapid depreciation.
At the other extreme, a 20 per cent
longer useful life than the guideline life can
be claimed to stretch out depreciation. Any
year can be claimed within this longer or
shorter range that is a whole number of a
year or a whole number plus one-half year.
However, the choice of useful life creates
many different results in computing deductions
with the other applicable rules of depreciation
and investment credit.
Both investment credit and accelerated
depreciation can be claimed on a useful
life
of three years or more, while additional
first-year depreciation can be claimed on a
useful life of six years or more.
The accompanying table shows the
amount of investment credit that can be
claimed on the cost or basis of an asset
according to the useful life claimed, and
the amount of depreciation that can be
claimed according to the useful life with
all methods of depreciation.
No more than one-half year depreciation
can be claimed in the first year of acquisition
of an asset with the new method.
There is no carryover or carryback for
depreciation. Additional first-year depreciation
must be claimed in the year an asset is
acquired, and other depreciation must be
claimed in the year it applies.
Continued on page 10

.
1
DEPRECIATION, INVESTMENT CREDIT
Continued from page 8
blow
hard
We couldn't find a picture of a
D&D screen that had blown down
because THERE'S NEVER
BEEN ONE!
So we used the next best thing .
a picture of me. I'm Gene Taylor,
and if you lose a screen to high
winds, call me. You'll be back in
operation in 10 days or less.
A D&D screen has staying power.
n&n U&U po Box 4042
THEATRE SCREENS
Overland Park. Kansas 66204 (913) 649-7116
For
YOUR
BOXOFFICE
Engroved b y
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to your
specifications.
LAMOLITE*
ILLUMINATED PRICE ADMISSION SIGNS
Our enlarged plant facilities assure OVERNIGHT
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Plastic Signs Engroved for the Entire Theatre
Send for Folder "Pot pend.
DURA ENGRAVING CORP.
LAMOLITE-BOWMAN DIVISION
1 33 West 20th Street New York, N. Y. 1 001
.
However, investment credit in excess of
the tax or the amount allowed, has carryhack
and carryforward provisions.
Both investment credit and accelerated
depreciation are suhject to recapture and
taxes when an asset is disposed of before
the useful life claimed is over.
Accelerated depreciation taken on buildings
is preference income and subject to the
minimum tax of ten per cent when all preference
income exceeds the exemption.
Some capital investment may just as well
be made late this year, or early in the following
year. Whether or not it is better
tax-wise for this year to create the deductions
these investments will represent may
be determined partly by what other business
actions will be taken, and the non-business
income and deductions and personal deductions
that reduce the income tax bill. These
may also have some bearing on depreciation
choices.
Other Business Action for Savings
Expenses. Close examination of what business
expenses will be made anyway, and
others that could be made with benefit to
the business, may be an important tax-saver.
Many repair and maintenance expenditures
may be needed, and have been postponed
because of other pressing activities.
Supplies could be purchased in quantities
that will give a discount, with prompt payment
this year which may give another discount.
Business entertainment expenses that
may produce good results may be steppedup
to advantage. You may need to consult
with business experts such as advertising,
tax, legal and so forth, for help in some special
business management problem and this
will provide an added deduction. Other deductible
expenses can be checked out as
their value to the business as well as the
tax
savings.
Income. Postponing the receipt of some
income to early next year may be desirable.
This may be possible by postponing the
close of a sale that will result in increased
income.
Expenses for other business such as for
rentals or investments could be examined
and treated in the same manner.
These May Apply to Your Taxes This Year
New tax rate. The ceiling rate on earned
income is no more than 50 per cent.
New tax credits. There is a new tax credit
for wages paid under the rules of the Work
Incentive Program (WIN). An individual
can have a credit of half of his political
contributions up to $12.50 ($25 married,
filing a joint return), or alternatively a deduction
is allowed for an individual of up
to $50 ($100 married, filing a joint return).
Savings with the latter method will be
based on the tax bracket rate, while with
the credit, the amount allowed is directly
deducted from the tax.
Moving deduction. If your residence has
been moved because of a change in the location
of your business, you may be quali-
to
Save Time!
We can save you money,
too. We carry Everything
for theatres (hardtop and
drive-ins) except films and
people. So give us a call
when you need something
for your theatre.
Write or Phone
TRANS-WORLD THEATRE
SUPPLY CO., INC.
2931 Lime Street
Metoirie, Louisiana 70002
(504) 885-4966
Customers — and friends —
all over the World.
Cable Address "TRANSWORLD"
10 The MODERN THEATRE SECTION

fied for a deduction for personal moving
expenses as well as business moving expenses.
This could amount to a sizeable deduction.
There is no dollar limit on the direct
costs of moving, but there is a limit on
the indirect costs such as house hunting
trips, temporary living quarters and expenses
of selling and buying a new home,
of $2,500. If you did not check the regulations
when you moved, you should do so as
soon as possible, to see if you qualify for the
deduction, and to see that you can get the
supporting records needed for the deduction.
Casualty losses. Any casualty losses
should be determined accurately according
to the rules. Casualty losses are allowed
on their adjusted basis and could be considerably
less for tax purposes than the
amount of a superficial estimate.
Capital Gains and Losses
Capital gains and losses should be offset
to see if any action can be taken before the
year comes to a close, either to reduce the
taxable gain or increase the deductible loss,
if this is desirable.
Personal debts owed to you that become
worthless during the year are treated as
short-term capital losses.
Minimum Tax on Preference Income
Preference income should be reviewed to
see if it exceeds the exemption. Briefly and
in general, preference income as it would
apply to an individual and a partnershiptype
corporation would come from the following
sources: (1) One-half of long-term
capital gains; (2) The excess of accelerated
depreciation over straight-line depreciation
on realty; (3) The excess of accelerated depreciation
over straight-line depreciation on
personal property subject to a net lease; (4)
When property is
amortized over 60 months
as permitted in certain rehabilitation housing,
pollution control facilities and railroad
rolling stock, fast amortization that exceeds
regular depreciation (straight-line for housing)
is preference income; (5) The excess of
investment interest paid over net investment
income; (6) The difference between the purchase
price and value when a stock option
is exercised is preference income; (7) The
excess of depletion allowable over the adjusted
basis of the property (before the
year's depletion) at year's end.
The ten per cent tax applies to all preference
income in excess of $30,000 ($15,000
married, filing a separate return) plus the income
tax for the year. Expert tax counsel is
recommended for action to reduce this tax,
especially if income subject to the tax is
from several different sources.
Dependency Deductions
Taxpayers who are 65 years of age or
older and those eligible for the added exemption
for blindness will get a $1,500 exemption.
Standard Deduction
The standard deduction is now 15 per
cent, with a maximum of $2,000. The low
income allowance starts at $2,050, with an
additional $750 for each added exemption.
Action may be desirable to increase deductions
in order to itemize.
If medical deductions are already fairly
high, speeding up some medical treatment
Continued on f(/llowini>
pctfte
Now that the personal exemption deduction
is $750, it is more important than ever
to see that the more than one-half support
test is met to claim any dependency deduction
to which you are otherwise entitled. An
oversight or a mistake in computation of
support, or how much more support is needed
for a deduction, could cause you to lose
an exemption. Only a small amount of extra
support may be needed before year-end to
comply with the rules.
Coming October 16:
PROJECTION and SOUND
BOXOFFICE-MODERN
THEATRE
825 Van Brunt Blvd., Kansas City, Mo. 64124
Issue
BOXOFFICE :: September 18, 1972 11

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DEPRECIATION, INVESTMENT CREDIT
Continued from preceding page
that must be done in any case, or buying
drugs and medical devices such as glasses,
braces, special shoes and so forth that will
be paid for and deducted this year, may
cause these deductions to exceed the one
per cent limitation on drugs plus the three
per cent limitation on all medical expenses,
and create a substantial deduction. If these
expenses are more evenly divided between
this year and next year, the limitations may
result in little or no medical deduction
in both years.
Consider prepaying some interest and
taxes.
Charity and church pledges could be
paid in advance for a deduction this year.
Donations to qualified charities could be
increased.
Capital gains property that is held more
than six months and donated to charity
for use related to its exempt purpose or
function, provides a deduction for its current
market value, and no capital gains tax
is
paid.
However, when donating property to
charity, it is wise to check the tax rules
carefully. The length of time the property
is held, the type of charity, the use to which
the property will be put by the charity and
other rules makes a difference in how much
you can deduct. You may wish to make the
donation anyway, but for purposes of calculating
your income tax bill, it is best to
know the amount that can be deducted.
Although the
allowable maximum charity
deduction is 50 per cent of adjusted gross
income, some property deductions are limited
to 30 per cent and others to 20 per cent
within this 50 per cent limitation. Some deductions
in
excess of the limitations may be
carried over for a deduction in following
years, others cannot.
Property which has declined in value
could be sold and the proceeds donated to
charity. This will provide a capital loss deduction,
and the contribution to charity is
deductible.
A larger deduction is now allowed for
child or disabled dependent care. An exhibitor
who must hire household help or
send his children to a day care facility, or
for care of a disabled dependent, because
he is working can deduct as much as $400
a month. This is for an exhibitor who is
single,
or both he and his wife are working,
or because of disability of one spouse.
To qualify for the full deduction an individual
or married couple must have income
of $18,000 or less. The permissible deduction
is reduced by 50 cents on the dollar on
income above $18,000. As an alternative
to paying household help, part of the cost of
enrolling children in a day care center is
deductible. The deduction will be limited
to $200 a month for one child, $300 a
month for two. and $400 a month for
three or more children.
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In California, Call Collect.
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background support for letters.
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Phone: (213) 321-5641
For more information about products
described in this issue use Readers' Service
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12 The MODERN THEATRE SECTION

—
For Peak Performance
MAINTAIN
SOUND
EQUIPMENT
FREQUENTLY
By
WESLEY TROUT
| n Order to deliver peak performance,
any make of theatre sound equipment
requires some
maintenance daily.
The main function of
Wesley Trout
a sound system is to
deliver crystal-clear
sound reproduction
with adequate power
output so that it can
easily be understood
and have plenty of
gain in the main power
amplifier so the
volume control will
not have to be run too high. The overall
performance and efficiency of sound equipment
is of extreme importance in any size
theatre.
In order to maintain high-quality sound
output from your amplifier(s), it is absolutely
necessary to have correct voltages as specified
by the manufacturer, whether you
have vacuum tube or transistor type amplifiers.
If not kept maintained as specified
(too low or too high voltages) the sound
system will not function efficiently and your
sound output may have low volume or distorted
sound. If your amplifier has vacuum
tubes, the quality of sound reproduction
can be marred by defective or low-emission
tubes or transistors. Of course, a defective
capacitor or resistor can cause trouble and
should be immediately replaced or you
will really have trouble.
Finding Faulty Components
Poor quality or mushy sound output in
any sound system is generally an indication
that some of the tubes are drawing too
much plate current, due to defective capacitor
or resistor. The remedy is to find the
defective capacitor or resistor and replace
with an exact duplicate. If you cannot immediately
pin down the location of the faulty
component, it will then be necessary to
check each stage with a VOM test instrument
until you find the stage giving incorrect
readings. It is always best to start with
Continued on following page
Computer optimized to assure the finest image quality,
Kollmorgen CINELUX series projection lenses give you...
•SHARPER FOCUS
•MORE CONSISTENT ILLUMINATION
OVER THE ENTIRE SCREEN
• HIGHER DEFINITION
• GREATER CONTRAST
• GREATER DEPTH OF FOCUS
CINELUX 35
the best choice for indoor or reduce focal length of a prime lens.
theaters showing only 35mm releases. Ideal
for use as either a prime lens or a back-up
lens for Cinemascope when combined with an
anamorphic attachment. Focal lengths: 2.00"
through 4.50", in 0.25" steps.
CINELUX 70/35 — standard of the industry
for 70mm projection. Also ideal for 35mm
projection when focal length of more than
4.50" is required. Focal lengths: 4.75" through
6.00", in 0.25" steps.
CINELUX OUTDOOR — designed for all
drive-in situations. CINELUX OUTDOOR
is a true f/ 1.7 lens that gives maximum light
on your screen while retaining focus stability
and optimum definition of indoor CINELUX
lenses. Ideal also as a Cinemascope back-up
lens when coupled w ith either a normal or reverse
anamorphic attachment. Focal lengths:
2.50" through 5.25". in 0.25" steps.
MAGNA-COM 65 & MAGNA-COM 73 -
unique optical adapters used to either extend
Insist on
the BEST
MAGNA-COM 65 permits a 35mm projector
to be fully automated, using only one
prime lens for both flat and Cinemascope projection.
MAGNA-COM 73 is used in conjunction
with 70mm formats as well as 4"
diameter lenses. When used with CINELUX
lenses, MAGNA-COM optical adapters extend
effective focal length range from 1
.24"
through 9.68".
ANAMORPHIC ATTACHMENTS — by
Kollmorgen offer unsurpassed image quality
the presentation of Cinemascope releases.
in
KA-298 and KA-298(R) are used with the
CINELUX series (2.781" diameter). KA-298
is a normal anamorphic attachment;
KA-298(R) is a reverse design used when
back-up lens focal length is between 6.00"
and 12.00". KA-299 anamorphic attachment
can be used in either normal or reverse operation,
is designed for use with 4" diameter
back-up lenses.
I
\

14
FOR
SCREENS
UP TO
45-FEET
WIDE
CONSTANT
LEX/EL
OF
SCREEN
ILLUMINATION
LUME-X XENON LAMP
The 35mm Lume-X, adaptable to all theatre
automation systems, utilizes a precision made
deep metal reflector and horizontally mounted
bulb (or maximum light intensity. The Lume-X
is powered by a solid state, current regulated,
power supply with infinite current adjustment
possible within an operating range of 40 to
75 amperes. Controls for the power supply,
which operates on 115 volts, are on the
lamphouse.
The lamphouse is designed to fit any standard
projector base, and the power supply vent
stack will adapt to any standard exhaust system.
All internal electrical components are
easily replaceable. Bulb is inserted through
the top of the lamphouse without disturbing
alignment. A trouble-free igniter gives instantaneous
ignition.
The lamphouse measures 22%" -long, by
12V4" wide and 16" high including mounting
brackets. The power supply is 20%" long,
18" wide and 8%" high. The fan cooled
power supply can be mounted vertically or
horizontally.
Models for 16mm projection also available.
Write or phone for complete information.
THE STRONG ELECTRIC CORPORATION
11 City Park Avenue Phone C419) S48-3741 Toledo, Ohio 43697
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serving your area.
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MAINTAINING SOUND EQUIPMENT
Continued from preceding page
the output stage and work back. One should
have some audio amplifier servicing knowledge
in order to do a professional job and
understand how to check amplifier stages.
A word of caution when checking voltages:
amplifiers using vacuum tubes have
very high voltages for the plate supply, and
voltages are high at the power supply. For
an example, let us take voltages for 6L6 output
tubes: plate calls for 300 volts, grid 20.4
volts and heater 6.3 volts, using a 1,000
ohms-per-volt multimeter. From this example
you will understand you should be
careful making stage voltages analysis for
too low or too high voltages. In older audio
amplifiers, it is okay to use 1,000 ohms-pervolt
test equipment, but it is recommended
you use 20,000 ohms-per-volt for late model
amplifiers for accurate readings, as this type
of tester draws practically no current when
testing voltages. This is also a better meter
for checking transistor audio amplifiers. We
do recommend high-quality multimeter test
equipment for checking any transistor power
or pre-amplifier.
Point-to-Point
Testing
We want to point out in this article the
use of the point-to-point testing technique
for finding trouble, as it is a quick method
for finding major troubles in theatre amplifiers.
In any make and model of audio amplifiers
where you find incorrent voltage,
you can be sure you have a "stage" that is
not working correctly, generally causing
poor sound output and sometimes excessive
distortion. This applies, of course, to both
transistor and vacuum tube types of sound
systems. Be sure to first make a thorough
test of the power transformer and its components;
namely, capacitors, chokes, electrolytic
capacitors, etc. If a power supply does
not function correctly, you can be sure it is
not supplying the necessary voltages. Use
your multimeter and check voltages for
plate, grid and filament supply.
Keep in mind tubes must have proper
voltages supplied to them and they will
function okay as long as the correct amounts
are supplied via the power supply. The
plate, control grid, screen grid and suppressor
grid electrodes all require different
operating voltages as recommended by various
manufacturers of theatre sound systems.
And only when correct voltages are
supplied will the amplifier work as it is designed
to, and only then will it deliver highquality
sound output. This also applies to
transistor type amplifiers where voltages are
concerned.
Metal Tubes
Many makes of theatre amplifiers have
metal tubes because they have several advantages,
one being that they are selfshielding.
The external shielding of a glass
vacuum tube cannot possibly be brought as
close to the active elements, and is therefore
less perfect. Shielding of some of the tubes
in an amplifier is necessary so the system
will not pick up noise. Many modern types
The MODERN THEATRE SECTION

of amplifiers employ a combination of
vacuum tubes and transistors. Generally, the
vacuum tubes are used in the output stage
of the amplifier.
By the way, in tracing an amplifier diagram,
it is advisable to consider power circuits
first and speech circuits afterward. In
most amplifier diagrams the filament or
heater wires are omitted in favor of arrowheads
to designate the wiring to the filaments
of an amplifier.
Power and pie-amplifiers will give many
years of constant service. They contain no
moving parts aside from changeover
switches and volume controls. Even these
moving parts are not used steadily and
therefore last a long time before replacement
is needed. They do contain, however,
tubes, transistors, resistors and capacitors
that are subject to deterioration in time.
Of course vacuum tubes, after a long time
in service, need to be replaced for good
emission. Aside from tube or transistor
deterioration there are two other general
causes of trouble in an audio amplifier. One
is dirt and carbon dust in the air, resulting
in poor contact of switches and noise in the
volume control. The other is overheating, a
condition that causes different kinds of
troubles in amplifiers. Therefore it is of
paramount importance to make sure your
amplifier is well-ventilated and dirt and
carbon dust are kept out of the interior of
amplifier cabinet.
Theatre amplifiers need care in
respect to
three items: tube or transistor deterioration,
dirt and overheating. Excessive heat in the
interior of an amplifier can cause rapid
deterioration of the wires, capacitors and
resistors. Try to always mount the amplifier
cabinet at least three to five inches
away from the wall so plenty of ventilation
will flow.
Never install
Match Vacuum Tubes
a new vacuum tube with an
old one in push-pull amplifier operation, as
it will mar sound quality to a certain extent.
When replacing tubes in push-pull
output stage, replace with a set of new ones.
If you have one that is still good but weak,
mark it that way and save it until it can be
matched with another in the same condition,
if you want to use it at some future date.
It is wise to keep a complete set of new
tubes on hand for an emergency.
Many theatre sound systems have preamplifiers
and they play a very, very important
part in sound reproduction. Some
systems have the volume control and changeover
switches on them. The most important
feature of the pre-amplifier is that it must
amplify extremely low voltages (those from
the photo-cell or solar cell) without introducing
any noise or other spurious signals
into the audio signal which is to be amplified,
of course. Its function is to increase
the signal power and feed it into the power
amplifier(s). Care should be exercised in
selecting noise-free tubes for quiet operation.
Systems using pre-amplifiers have two
of them—one for each projector. Coaxial
cable is employed for wiring from the P.E.
cell or solar cell to the pre-amplifiers. Oil
Continued on following page
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indicate a poorly made soldered connection.
The remedy is to remake the connection so
it will be electrically firm and not make
any noise when pushed with the wooden
stick,
of course.
Constructional Variety
It is understandable that various makes
of theatre sound systems vary a great deal
in constructional details and, therefore, require
special treatment and maintenance. If
distortion shows up in the output, it can
be traced down by careful checking of the
various components. As we have stated in
this article, distortion can be caused by
defective vacuum tubes, transistors, capacitor,
resistor, weak or defective photo-cell,
incorrect voltages, and the soundhead. Poor
quality and distorted sound is often due to
stabilizer not functioning properly and film
not coming down in a straight line past the
light beam, or possibly badly worn guide
rollers in the soundhead. Dirty or worn
constant speed and takeup sprockets in the
soundhead will cause very poor sound reproduction
in many cases. When checking
for faulty sound output, it would be wise
to also check over your soundheads to see
if it may be due to some of the causes we
have listed
here.
Amplification Stages
The modern theatre amplifier consists of
a number of stages of amplification. Each
stage has a particular function and arrangement
of circuits, tubes or transistors and
components to meet the requirements of
the system. A combination of all of these
stages, the values of the various resistors
and capacitors, plus circuit wiring etc., all
add up, of course, to (a) overall gain of
the power amplifier; (b) the frequency
response; (c) quality of the sound reproduction,
and (d) distortion elimination. In
all theatre amplifiers, correctly designed,
distortion is inaudible by very careful designing
of the circuitry and arrangement of
all the components. Also, no audible noise
will be heard unless there is sound on the
track.
Careful consideration has been given to
the power output, and distortion, so there
is ample power to serve any size theatre
auditorium, without any distortion, even
when sound is run high for a full house
of patrons. The new transistor amplifier is
a truly marvelous piece of electronic equipment
for the modern picture theatre. In
order to keep this equipment functioning
100 per cent, it must be kept properly maintained.
The soundhead plays a very important
part in producing high-quality sound output.
As a matter of fact, the soundhead
does require more attention than any of
the other units in a sound system, because
it has moving parts and these parts must
Continued on following page
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be kept perfectly adjusted in order to obtain
good sound reproduction. The slightest
defect or irregularity in this part of the
apparatus is subject to the full amplifying
power of the sound system—the amplifier
and speakers. For this reason, the stabilizer
must run smoothly, the film must be guided
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BOXOFFICE :: September 18, 1972 17

I MAINTAINING
SOUND EQUIPMENT
Continued from preceding page
Above are four of the brightest
light sources you'll ever see.
We're not certain of the number of lumens or foot/lamberts the sun is capable of on any given
day, but we'll concede— it's brighter than we are. Nothing else around these days is, however.
We have a complete range of high-intensity xenon lamphouses. Six models (three are shown
above) ranging from the compact Model 1000 with its built-in power supply— ideal for mini-theatres
—to our Model 6000 series, capable of putting more light on a screen than any other lamphouse
around. Model 6000 can project up to 16 ft/lamberts on screens in excess of 80 feet. For many
drive-in screens, this meets the SMPTE standards set for indoor theatres. And all ORCON lamphouses
have a guaranteed screen-brightness distribution of 75-80%.
But more light isn't the whole story. ORC's unique non-color-sensitive metal optics insure
greater color consistency, and being non-breakable, they afford greater safety and economy.
All ORCON lamphouses easily adapt to theatre automation systems, especially our own simple,
low-cost system, ORC-O-Mation.
For complete information on all but one of the brightest light sources around, contact your
local ORC dealer, or write: pp-— -

.
male and female voices and music. The
sound must be clear and crisp at all times.
Furthermore, it is equally important that
the loudspeaker equipment be suitably
matched to the rest of the sound system,
particularly in the respect of being able to
handle the full power output of the amplifiers)
without excessive distortion and the
possibility of damage to the speaker units.
It also should be capable of properly distributing
the sound energy evenly over the
entire seating area. It should have a crossover
unit for good distribution of frequencies
via the high and low loudspeakers.
We cannot over emphasize the importance—if
you want your sound equipment
to function satisfactorily—of periodic, regular
servicing of your sound equipment. In
time, any make of electro-mechanical equipment
will gradually deteriorate and will
need some replacement of components to
keep it in good operating condition. Competent,
regular servicing is a "must" for
any theatre. This should be understandable
to anyone operating a motion picture theatre.
An intelligent projectionist, even having
a little experience in electronics and
mechanics, can do considerable servicing
and keep his equipment in tip-top running
condition and avoid sudden breakdowns.
He can, too, gain more knowledge on
servicing by reading our articles.
Maintenance Checks
In order to insure trouble-free operation
of sound equipment, one should make a
careful daily check of amplifier(s) and
soundheads, and make sure you have sound
output before you thread up. See if there
is sound output at both projectors and if
exciter lamps light up, etc. We do want to
say that some minor trouble can develop
unexpectedly, even though the projectionist
does try to keep his equipment in good
condition and makes daily checks. No piece
of electronic equipment is perfect, but with
some loving care we are sure you can often
avoid sudden breakdowns, if you go over
your equipment frequently and make replacements
before trouble does happen. It
pays to properly maintain all your equipment,
believe me. The more age your equipment
has the more attention it will need,
of course.
We know from experience, there is an
almost infinite variety of things that can
go wrong with any make of sound system,
but don't let this bother you too much. We
find many of these troubles are minor and
can usually be cleared up by the average
projectionist, such as a defective vacuum
tube, burnt out exciter lamp, dirty sound
lenses, loose connection, etc., to name a
few. Keep a cool head and go about your
checking for trouble systematically and you
will save time and clear trouble much quicker.
We have presented many helpful articles
in this department that should help you to
find trouble and how to clear it up. Don't
guess what it might be but know where to
look for it. Save time by studying our data
in this department and in our loose-leaf
manual. Take an interest in your job and
you will enjoy it and present better projection
and sound reproduction.
Everyone remembers those old solid
oak armchairs back at P.S. #19, or
the folding chairs they had in the
basement of the Church. You remember,
because sitting in them for an
hour seemed like riding a rail from
here to Boston. Sweaty, squirmy,
sticky and squeaky. Just plain
hard.
On the other hand, the Massey
Polaris is the chair no one remembers.
Sit down and sink into pure
comfort. No sweating, squirming or
ffiasseu
seating co
NASHVILLE. TENNESSEE 37201
CpJIo^
The chair
remem
squeaking. Soft,
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deep foam cushioning see to that.
And when you leave, there's no
snagging or scratching from the
chair in front of you, because the
Polaris has a smooth, strong onepiece
moulded plastic back.
According to Freud, you don't remember
dreams . . . only nightmares.
So it is with the Massey Polaris . .
the chair no one remembers. Better
write us now, before you forget.
BOXOFFICE :: September 18, 1972 19

New Reel Arm System for Professional
35mm Projectors Is Now Available
A new reel arm system for professional
35mm projectors is available from Kelmar
Systems, Inc.. Huntington Station, Long
Island, New York. The new low cost reel
arm system includes two complete upper
and lower arm assemblies, mounting hardware,
Allen wrenches and installation instructions.
Kelmar also designs and manufactures
the AS-7200 theatre sound system
and essential components that are in
use in major production and TV centers
throughout the country.
The reel arms mount directly to all
existing projector mechanisms and soundheads.
Both upper and lower arms are adjustable
without using wedges or shims and
include 5-inch enclosed clutches for absolute
control of film delivery and take-up. Precision
self-cleaning film guidance systems
are also built in to eliminate old-fashioned
roller film damage.
manufactures essential components that are
in use in major production and TV centers
throughout the country.
Solid-State Theatre Sound System
Is Introduced by Kelmar Systems
A new theatre sound system, model AS-
7200, is available from Kelmar Systems,
Inc., Huntington Station, L. I., N.Y. The
system is all solid-state and provides high
quality and reliable performance for professional
motion picture applications. The
entire system is housed in a single, compact
enclosure that measures 15 1/2 x 11 x
10 5/8 inches. Kelmar also designs and
Over the years, Selby
screen towers have weathered
some horrible things.
Selby builds every screen tower
to withstand high winds, driving
rains, snowstorms, lightning and the
Frankenstein monster. Over 600 Selby
screen towers are in service today in
drive-ins throughout the U.S., Canada,
Puerto Rico, Jamaica and Venezuela.
All of Selby's screens are engineered,
fabricated and constructed to
meet AISC and ACI code standards.
If your plans call for a new screen
tower, call for a Selby screen tower
specialist. He could save you from
making some horrible mistakes.
'A
Industries, Inc>^
3920 Congress Parkway
Richfield, Ohio 44286
216-659-6631
(On 24-hour call)
20 The MODERN THEATRE SECTION

The AS-7200 comes with dual power
amplifiers and a DC exciter lamp supply.
Solar cells with mounting hardware and
leads are also included. All that is needed
to complete an installation is the customer's
loudspeaker system.
Commenting on the new system, Andrew
J. Marglin, Kelmar's president, said, "Particular
care has heen taken to design a system
that filters out interference and noise
commonly associated with theater sound
system installations. The AS-7200 uses
unique front-end and inter-stage coupling
concepts which together with controlled
gain parameters and a heavily filtered,
regulated
power supply provide exceptionally
stable operation and virtually complete RF
and inductive noise rejection. The system is
very easy to install and operate . . . you
might say the AS-7200 was designed to
satisfy the requirements of the pro and
neophyte as well."
data fed to it by the cashier and a patron
pay indicator.
The pay indicator, which may be pipemounted
or hung from a canopy, has a
weather-resistant anodized aluminum exterior
and an inner framework ol plated
steel. Price spaces light up to show the admission
amount due for each car. It also
indicates passes being accepted.
If desired, the pay indicator can be tied
in directly with the drive-in's ticket machine,
which eliminates the need for the cashier
to use the button controls.
Reverse side of the patron pay indicator
shows the number of customers in each car
instead of price amounts. This permits the
owner, manager, or supervisor to observe
the cashier's operation from a distance and
still be able to verify the number (if occupants
in a given car.
Car-Chek System Designed to Give Airer
Managers Control of Cash and Traffic
Eprad, Inc., has been granted a patent
for its Car-Chek System which the company
designed to give drive-in managers visual
and recorded control of cash receipts and
theatre
traffic.
The Car-Chek System consists of four
elements: a button control panel used by
the cashier to tabulate customer admissions;
car treadles or buried loop detectors; a recorder
cabinet which gathers and stores

[
Heavy Emp h asis on Motion Pictures
Good Response to SMPTE Technical
Conference and Equipment Exhibit
5i'ace for SMPTE*s fall Los
Angeles equipment show is going fast, according
to an announcement by exhibit
chairman Warren Strang, Hollywood Film
Co. After having been on sale only three
weeks. 71 of the 92 available booths were
already taken.
The Exhibit, held in conjunction with the
I 1 2th SMPTE Technical Conference, is set
for the Century Plaza Hotel, Oct. 22-27.
Heywood's
new Action Line
Rockers. Relax
...in the
minimidimaxi
rocking chairs
Our TC 2107.
The new
MAXI-Rocker
The TC 2105.
One of the new
MIDl-Rockers
The response for this show has been excellent.
Strang said. "Judging from the
companies that have signed up. this is going
to be a tremendously interesting show, with
a lot of new product introductions. There
seems to be heavy emphasis on motion pictures
with most of the major manufacturers
of cameras, editors, printers, and other such
equipment, already signed up. It is hoped
that a fair number of television companies
will participate since there is a strong
emphasis on television in the technical sessions
and the expectation is that attendance
from the TV segment of the industry will
be high."
Companies that had signed up by August
18: Angenieux Corp. of America, Arriflex
Co. of America, Bach Auricon, Bell &
Howell Co., Birns & Sawyer, Inc., Canon
U.S.A., Inc., Carter Equipment Co., Christy's
Editorial Film Supply. Cinema Products,
Communication Arts, Inc., Eastman
Kodak Co., Eclair Corp. of America, F&B/
Ceco/SOS, Filmkraft Co., Frezzolini Electronics,
General Electric, General Enterprises,
Inc., Alan Gordon Enterprises, Gryphon,
Guillotine Splicer Corp., Hazeltine
Corp., Karl Heitz, Hervic Corp./Cinema
Beaulieu, Image Devices, Inc., Instrumentation
Marketing Corp., International Audio-
Visual, J-R Film Co., KEM Electronic
Mechanic Corp., Lafayette Instrument Co.,
L-W Photo, Inc., Lowel-Light, Magnasync/
Moviola Corp., Mitchell Camera Corp.,
Mole Richardson, Nagra Magnetic Recorders,
Inc., Newsfilm Co., O'Connor Engineering,
Oxberry Div. of Richmark, Paillard,
Inc., Peterson Enterprises, Photo
Sonics, Inc., Plastic Reel Corp., Precision
NOW .
. . THREE
Laboratories, Producers Service Corp., Rosco
Lab, Inc., Tele-Cine, Treise Engineering
and Williamson Camera Co.
Plans for the program of technical sessions
for the upcoming SMPTE Conference
have been announced by program chairman
Frank P. Brackett jr.
According to Brackett, two concurrent
sessions open the Conference on Monday
morning with each session continuing in
the afternoon. The sessions are on Laboratory
Practices and Television Systems. Monday
also features the noon Get-Together
Luncheon and the Equipment Exhibit opening
at 5:00 p.m. A special Monday evening
presentation sponsored by CBS called
Color It Right is scheduled after the exhibit
closes at 8:30.
Tuesday morning's session deals with
Photosensitive Materials, and Tuesday afternoon's
takes up the subject of Sound Recording
and Reproduction.
Two concurrent sessions highlight activities
on Wednesday morning, one on Motion
Picture Taking Systems and the other
on Theatre Presentation Practices. Small-
Format Films is the subject of the Wednesday
afternoon session.
A three-session symposium on Satellites
and CATV takes the spotlight all day Thursday
and Friday morning.
The Conference winds up on Friday
afternoon with a round table discussion on
the Great Film-Tape Debate—Coexistence
or Conflict. That session will be moderated
by SMPTE president Wilton R. Holm.
Registration rates for the Conference
have also been announced. For SMPTE
members, rates are $35 weekly, $15 daily;
for nonmembers, rates are $50 weekly and
$20 daily; for ladies, rates are $10 weekly
and $4 daily. Student members are admitted
free and student nonmembers for
$5. Persons wishing information on the
Conference and the Equipment Exhibit,
should write to SMPTE Conference, 9 E
41st St., New York, N.Y. 10017.
STYLES TO CHOOSE FROM
The TC 2103.
One of the new
MINI-Rockers
Heywood-Wakefield (>M>
GARDNER, MASSACHUSETTS
MM
"SWINGER"
One-way or two-way turn
stile counts up to 99,999
Automatically returns to 0.
"AMERICA"
One or two-way turnstile,
counts up to 999,999. Automatically
returns to 0.
Token Operated "SWINGER"
Two-way turnstile counts up
to 99,999 and automatically
returns to 0. Token box
holds as many as 3,000
tokens.
Three different Autotrac turnstiles to let you choose the style that best fits your
theatre's needs. Let these turnstiles count your patrons, control admissions automatically
and eliminate ticket collections. All machines are ruggedly built and guaranteed.
Autotrac offers immediate delivery on all three models.
For additional information, write or call . . .
Autotrac Equipment Co., Inc.
P.O. Box 73785, 225 North Meadow St., Metairie, La. 70003
Phone: a/c 504-722-1391
The MODERN THEATRE SECTION

CONDENSED INDEX OF PRODUCTS
ACOUSTICAL WALL COVERING
Soundfold
ADMISSION CONTROL SYSTEMS. DRIVE-INS
EPRAD. Inc.
ATTRACTION BOARDS 4 LETTERS
Adler Silhouette Letter Co
Bevelits Mlg. Co.
Sign Products
Wagner Sign Service, Inc.
BOXOFFICE ADMISSION SIGNS
Dura Engraving Corp.
BOXOFFICE MATCHED EQUIPMENT
Drive-In Theatre Mfg. Co.
BOXOFFICES
Selby Industries, Inc.
BUTTER CUPS FOR POPCORN
Supurdisplay. Inc., Server Sales. Inc.
BUTTER OIL FOR POPCORN
Dairy Service Co., Inc.
Odell Conceseion Specialties Co., Inc.
BUTTER SERVERS
Supurdisplay, Inc.. Server Sales. Inc.
CARBONS
Lorraine Arc Carbons Div., Carbons, Inc.
CARBON SAVERS
Cali Products
COIN COUNTERS AND PACKAGERS
Nadex Industries
CONCESSIONS STANDS
Butler Fixture 4 Mig. Co.
DRINKS, SOFT
Dr Pepper Co.
Poge
12
17
12
21
7
20
14
14
16
SCREEN TOWERS, BOXOFFICES. CANOPIES.
WINGS, FENCE. SPEAKER POSTS
D 4 D Theatre Screens
Drive-In Theatre Mig. Co.
Selby Industries. Inc.
Poge
DRIVE-IN BOXOFFICE CASH CONTROL SYSTEM
EPRAD. Inc. 5
DRIVE-IN CAR COUNTER
EPRAD. Inc
DRIVE-IN THEATRE DESIGN
Drive-In Theatre Mig. Co. .
Selby Industries. Inc.
3
20
DRIVE-IN THEATRE EQUIPMENT
Bevelite Mfg. Co. 12
DSD Theatre Screens 10
Drive-In Theatre Mig. Co 3
EPRAD. Inc 5
Selby Industries. Inc 20
Stanford Industries
12
HEATERS. IN-CAR
Drive-In Theatre Mfg. Co.
EPRAD. Inc.
Stanford Industries
3
5
12
JUNCTION BOXES
Drive-In Theatre Mfg. Co.
EPRAD, Inc.
LIGHTING. DRIVE-IN THEATRE
Drive-In Theatre Mfg. Co.
PAINT FOR DRIVE-IN SCREENS
Drive-In Theatre Mfg. Co
Selby Industries. Inc
3
20
POPCORN EQUIPMENT 4 SUPPLIES
Cretors 4 Co.
PROJECTION LENSES
Goerz Optical Co. ...
Kollmorgen Corp.
RECTIFIERS
C. S. Ashcraft Mfg. Co.
Christie Electric Corp.
13
13
IE
17
REELS. PROJECTOR
Goldberg Bros.
REFLECTORS
Strong Electric Corp.
REWINDS. AUTOMATIC
Goldberg Bros.
BOXOFFICE :: September 18, 1972

about PEOPLE
Cinecraft International Inc. of
Moonachie, N.J., has recently been formed
"to reflect the vital and growing need within
the motion picture industry for faster, better
and more reliable equipment sales and service."'
Dom Capano, was named president
of the new organization and William "Bill"
Allen and Jesus Acosta have been named
vice-president
of engineering and vice-president
of the electronic service division respectively.
All three of these highly experienced
officers have been closely associated
for many years in similar positions with a
well-known international supplier of professional
motion picture equipment, prior
BOXOFFICE-MODERN THEATRE
and PRODUCT
to the establishment of the new Cinecraft
International Inc. The export division will
be headed by Gilda Negron who is known
internationally in the import and export
circles.
The new and modern facility, located at
1 1 Caesar Palace, in the Moonachie Industrial
Park, is only 25 minutes from the
midtown Manhattan center of the motion
picture industry, in the heart of the new
Meadowlands Sports Complex. "In addition
to up-to-date offices and showrooms, the
new facility will have ample servicing and
warehousing space for the handling of a
complete line of professional motion picture
Send me more information about the products and articles checked on
the reverse side of this coupon.
Name
Theotre or Circuit..
Seating or Car Capacity..
Street
Number..
Position..
Ciry.. State Zip Code..
^ Fold along this line with BOXOFFICt address out. Staple or tape closed.
SEND US NEWS ABOUT YOUR THEATRE, YOUR IDEAS
We'd like to know about them and so would your fellow exhibitors.
If you've installed new equipment or made other improvements in your
theatre, send us the details—with photos, if possible. Or if you have
any tips on how to handle some phase of theatre operations, concessions
sales, etc.—faster, easier or better—let other showmen in on them. Send
this material to:
The Editor
MODERN THEATRE
^ Fold along this line with BOXOFFICE address out. Staple or tape closed.
BUSINESS REPLY ENVELOPE
First Class Permit No. 874 - Section 34.9 PL8.R - Kansas City, Mo.
BOXOFFICE-MODERN THEATRE
and related TV equipment," states Capano.
Revolutionary changes in the motion picture
and TV industry have necessitated the
emphasis on light weight portable equipment,
automation, sophisticated electronic
controls, surveillance systems and similar
equipment. These changes, together with today's
need for speed and production, has
guided the new company's planning. "We
intend to assist our customers in selecting
products best suited for their needs," says
Capano, "and to furnish these requirements
at competitive prices. Efficient, fast, and
reliable service is as important as the selection
of the proper equipment, and both
Bill
Allen and Jesus Acosta are tops in that
department. "And," says Capano, "we guarantee
to service what we sell."
Dr Pepper Co. in
Dallas reported a national
gallonage sales gain for August of
better than 18 per cent over the same month
last year. It was the biggest August on
record and the 136th consecutive monthly
increase for the Texas based soft drink
producer.
Cumulative sales for the year through
eight months now stand nearly 16 per cent
ahead of the same period last year noted
W. W. Clements, president and chief executive
officer for the company.
"We are seeing the results of some excellent
marketing programs being put into
effect by our bottler distributors," stated
Clements. "The major factor in Dr Pepper's
continuing sales growth is the increasing
availability of product in all markets."
Dr Pepper is being sold in 507 distribution
areas throughout the United States,
Canada and Puerto Rico. The company
credits Dr Pepper's continuing progress to
the growing strength of its bottler group
which includes many of the leading companies
in the industry.
On October 26 stockholders will vote on
a two-for-one split in Dr Pepper common
stock increasing authorized shares to 25,-
000,000. Directors approved the action in
their meeting July 27. A September 1 dividend,
the 171st consecutive quarterly dividend
paid by the company, was increased
from 100 to 10% per share.
The following concerns have recently
filed copies of interesting descriptive literature
with the Modern Theatre Information
Bureau. Readers who wish copies may obtain
them promptly by using the Readers'
Service Bureau coupon in this issue of The
Modern Theatre.
A new colorful 8-page brochure describing
a brand new dimension in entrance mats
has been announced by DecoGard Products,
a division of Construction Specialties, Inc.
of Cranford, N.J. Included in it are facts
on how dirt, mud and water can be eliminated
on rainy and snowy days to prevent
surrounding carpet and floors from becoming
dirty and dangerous. The many contemporary
patterns and styles that are offered
are shown in full color. Write for
your copy to DecoGard Products, 57 Winans
Ave., Cranford, N.J. 07016.
THIS SIDE OUT
825 Van Brunt Blvd.
KANSAS CITY, MO. 64124
The MODERN THEATRE SECTION

• ADLINES 4 EXPLOITIPS
• ALPHABETICAL
INDEX
• EXHIBITOR HAS HIS SAY
• FEATURE RELEASE CHART
• FEATURE REVIEW DIGEST
• SHORTS RELEASE CHART
• SHORT SUBJECT REVIEWS
• REVIEWS OF FEATURES
• SHOWMANDISING IDEAS
BOXOMCE
THE GUIDE TO BETTER BOOKING AND B U S I N E S S - B U I L D I N G
Sailboat Palo Alto Prize
In Campaign for "War"
A four-week sailboat display in the theatre
lobby of the Palo Alto Square Theatres
1 and 2 in California was part of manager
Roger Clymer's promotional campaign for
NGP's "The War Between Men and Women."
The Seafari sailboat, grand prize in a
theatre drawing, was given the theatre at
no cost in exchange for display advertising.
Clymer used this opportunity to attract
attention to his upcoming showing of the
Jack Lemmon-Barbara Harris movie by
stating
that "their affair was smooth sailing
until they got married." Registration for
the drawing required contestants to fill in
the name of the feature.
A drawing for this sailboat climaxed
"War Between Men and Women" promotion
in Palo Alto, Calif. Next to the
sailboat stands an employee prepared
"War."
for
Clymer included a simple flyer handout
in his campaign, which also capitalized on
several display locations, such as a local
auto, sports and recreation show, a branch
of the Bank of California, and three nearby
shopping centers. A sneak preview for the
city's film critics allowed Clymer to benefit
from the good reviews.
Final efforts in the promotion included
a KSJO radio campaign which issued several
passes, and employee costuming which
emphasized a war theme in order to attract
attention to the picture.
Rides on Double-Decker Bus Among
Californians
The Orange Mall Six theatres
Frenzy' Promotions
are located
in an Orange, Calif, shopping center, a
location advantage which manager Dave
Pearson exploited well in his promotion
for "Frenzy."
To kick off the promotion of Alfred
Hitchcock's newest film, colorful display
posters were put throughout the Orange
Mall.
In addition, prior to the film's opening,
Pearson rented an authentic London doubledecker
bus to promote the film and provide
mall shoppers with rides around the mall
area. An usher, dressed in a police uniform
closely resembling a London "bobbie" uniform,
acted as the official "Frenzy" greeter
to shoppers. He passed out leaflets and answered
questions about the film. The mall
itself had many signs explaining the free
Orange Mall Six bus rides were available.
The shopping center's loudspeakers were
also used to attract people. Although it
was one of the hottest days of the year,
the bus attracted a great many riders.
The theatre itself was decked out with
various lobby displays about "Frenzy." In
the center of the lobby a colorful collage
of stills from many of Hitchcock's films
appeared with a sketch of Hitchcock's
familiar profile. The movie title and playdates
were indicated both by two large banners
and by giant letters spelling out the
information.
The second phase of the promotion started
after the movie had opened. Pearson arranged
with KEZY radio to put on a midnight
showing for KEZY listeners. A contest
was held on the Dave Sebastian radio
show in which a listener could win two
tickets to the showing by answering a simple
question about Alfred Hitchcock, the
Orange Mall Six, or KEZY radio. The contest
and promotional spots ran for 10 days.
The theatre's cost for this promotion was
simply for ticket printing.
The actual showing was a tremendous
success with 250 people showing up. Emcee
Paul Freeman, another area DJ. hosted. A
drawing was provided for the event. Prizes
featured four tickets to the Queen Mary
tour, eight Universal Studio tours, and ten
passes to the Orange Mall Six. The crowd
reacted with delight throughout the entire
program and issued many favorable comments
as they left the theatre.
This authentic double-decker London
bus was used to promote "Frenzy" by
manager Dave Pearson of the Orange
Mall Six theatres, Orange, Calif. An
usher dressed as a "bobbie" greeted
shoppers with leaflets and information
about the movie.
Horror Festival Includes
Many Costumed Creatures
A ten-night Festival of Horror was recently
held at the Broad Street Drive-in,
Chattanooga, Tenn. Due to the publicity
stunts of Everett Mardis and his staff, the
affair was hugely successful.
In addition to newspaper ads and a 60-
second spot during a televised horror-show,
extensive radio advertising touted the festival.
A radio contest for passes during a
"monster-music" weekend plugged the picture
and awarded consolation prizes were
designated useful for various gruesome purposes.
The drive-in audience was met by various
monsters each evening. Among the costumed
creatures were werewolves, witches, apes
and Count Dracula. Commenting on a Friday
night appearance by four monsters,
Mardis said "Our biggest problem that
night was trying to get people to roll down
their car windows to buy tickets! I guess
there were just too many monsters around."
Paid admissions topped the previous
year's attendance by 1,500 to prove the
possibilities of success sparked by advertising
and showmanship.
BOXOFFICE Showmandisor :: Sept 18, 1972 — 131 —
1

Motorcycle Parade Helps Manager
Win Circuit' s Showmanship Award
Cooperation With Schools
Helps Educate Audiences
From UMPA's Reel News comes a timely
item guaranteed to result in cooperation between
theatre managers and schools.
Wayne Berkley, a Marcus theatre city
manager in Appleton, Wis., has had fine
results with film projects for high school
and grade school audiences. For each given
school year Berkley arranges six one-day
showings of movies chosen with the aid of
several teachers representing area public and
parochial schools. The films are shown in
morning and afternoon sessions to studentonly
audiences.
Cooperating teachers aid Berkley and
their students by choosing the film sequence,
by arranging transportation and by using
the movies both to augment classroom education
and as topics for discussion.
Films related to specific subjects are also
obtained. Berkley is proud of the joint
efforts being made to use feature films for
educational
purposes.
has
What may appear to be an army of motorcycle marauders is in fact only a few
of the riders who participated in a Woodbridge, Va., promotional parade for the
motorcycle movie "On Any Sunday." The parade was part of a Marumsco Theatre
campaign for which manager Darrell Thomas won the Neighborhood Group of
theatres' new Showmanship Award.
The Neighborhood Group of Theatres,
Richmond, Va., has instituted an annual
showmanship contest for its circuit of 35
theatres. J. Michael Dettle, director of advertising,
describes the response to its first
annual competition as "terrific." A total
of 29 promotions were examined this year.
Darrell Thomas, manager of the Marumsco
Theatre, Woodbridge, Va., earned the coveted
Showmanship Award for his extensive
campaign on behalf of motorcycle movie
"On Any Sunday" despite stiff competition
from challengers with more recently released
movies.
Motorcycle dealers and area clubs aided
Youth Program Is
Thomas in organizing a parade. The Sunday
parade, which was announced to the public
three weeks in advance by means of dealership
displays, included 150 motorcycles,
the local Police and Fire Departments, and
a soundtruck broadcasting music and playdate
announcements advertising the G-rated
picture.
Local Harley-Davidson, Yamaha and
Honda dealers also displayed their products
in the theatre lobby. Climaxing the promotion
was a drawing for a 65 CC motorcycle
contributed for the occasion by Harley-Davidson.
The cycle was won by an
enthusiastic 9-year-old boy.
Aided by Benefit
Living Free' Bow in San Francisco
Walter Kessler (second from
left), Director of Western
Operations for the Walter
Reade Organization, introducing
Dandelion, the cub,
to the many special guests
who attended the benefit premiere
of Columbia Pictures'
"Living Free," held recently
at the Cannery Cinema in
San Francisco. This gala
event was presented by the
San Francisco Annex to benefit
the De Young Museum
Youth Program.
Antique Autos Assemble;
Drive-In Hosts Event
Alvin Kline, manager of the Bellwood
Drive-In of Richmond, Va., has found a
way to get the type of car he wants to
come to his drive-in. With Jim Bass, a
local antique car enthusiast and dealer in
antique car parts, Kline created the First
Annual Antique Car Show and Flea Market.
Registration plaques and 26 trophies for
separate auto classifications were awarded
at the Sunday afternoon event.
First
Annual
ANTIQUE CAR SHOW
and FLEA MARKET
SUNDAY JULY 16, 8 A.M. to 5 P.M.
BELLWOOD DRIVE IN
9201 JEFFERSON DAVIS HIGHWAY
26 liophies lo be awarded registra
lion S3 00 per car Flea Market space ? ,
32 00 — General Admission 50' Children
under 1 2 Free
*'~ — :-*
Attractive newspaper advertisement
helped draw Richmond residents to
antique car show at Bellwood Drive-In.
Promotion included correspondence with
antique car clubs in the Eastern United
States and generous distribution of handbills
at neighboring theatres and racetracks.
A total of 35 flea market dealers. 18 antique
cars and 841 general admissions were
registered during the extremely warm afternoon.
Concession business was brisk.
Local television coverage pictured the
event in two evening broadcasts. J. Michael
Dettle, director of advertising for the Neighborhood
Group of Motion Picture Theatres
of Richmond, reports that plans are underway
for a repeat of the event.
tes,
nint
— 132 — BOXOFFICE Showmcmdiser :: Sept. 18, 1972

. . Paramount
. . Producer
. . Two
he
—
*i¥oMcfMMct ^efeont
"Huckleberry Finn' Follows
Tom Sawyer' for APJAC
On the "Tom Sawyer" set, locationing in
Missouri, the big news is thai Arthur P.
Jacobs will film "Huckleberry Finn." a second
musical based on the works of Mark
Twain. Jacobs has already signed 14-yearold
Jeff K.isi of Kansas City, based on his
role as Huckleberry in "Tom Sawyer."
Richard M. and Robert B. Sherman will
once again collaborate with Jacobs on both
the screenplay and the songs for the film.
Shooting for "Huckleberry Finn" is planned
for the same Missouri locations. Jacobs said
he was prompted to continue with the Twain
material because of the great interest generated
in "Tom Sawyer," an APJAC production
in association with Reader's Digest
and United Artists, which will be released
through UA. Another property, "Dune." a
classic science-fiction novel by Frank Herbert,
has been purchased for filming by
Jacobs and will be set as a roadshow attraction
in 1973. The winner of Hugo and
Nebula awards as best science-fiction novel
of 1965, the story takes place 8.000 years
into the future, when mankind has spread
himself among the stars, and thousands of
inhabited planets are involved in a massive
feudal system. The deserted planet earth has
been replaced by a galactic civilization with
its own political and social system which
engages in interplanetary commerce and
warfare. Jacobs currently has two films in
release, "Conquest of the Planet of the
Apes" and "Play It Again, Sam."
Zcmuck, Brown to
Produce
'MacArthur' for Universal
Richard D. Zanuck and David Brown
have embarked on a major film about an
epic character in war history. General Douglas
MacArthur. as their first production in
the pact they made with Universal. Titled
"MacArthur." the film, to be made under
the Zanuck-Brown Productions banner,
marks the return of the successful team
which made the 20th Century-Fox awardwinning
film, "Patton," while Zanuck was
president at 20th-Fox and Brown was
executive vice-president, creative operations.
Frank McCarthy, who produced "Patton,"
will rejoin them to complete the team.
Zanuck told Boxoffice the film should be
budgeted around $4,000,000 with release set
for 1973. As yet, no writer has been as-
. . . "The
signed to the tremendous fund of material
on which the film will be based
Devil and the Dead" is being shot by Producer
Alfredo Leone in Rome for U.S. release.
Anthony Perkins and Elke Sommer
star in this second film to be done by Maria
Bava and Leone . Pictures
will produce "Escape to Chihuahua" and
"Hit," a film to be directed by Sidney Furie
for Harry Korshak. according to production
By SYD CASSYD
vice-president Peter Bart. "Escape to Chihuahua,"
an actum adventure story set in
the U.S. and Mexico, is based on the novel
b) Will Bryant, to be published by Random
House this fall. Based on an original story
by Alan I rustman, "Hit" will be executive
produced by Gary Frederickson. An October
start is planned on the story about a
Washington official who goes after syndicate
bosses of a drug gang alter his daughter
becomes a victim of drug addiction.
Andrew McLaglen to
Direct
John Wayne Film
His Fifth
Andrew V. McLaglen has been signed to
direct his fifth John Wayne film, "Wednesday
Morning," it was announced by Michael
Wayne, who will produce the Batjac production
for Warner Bros. McLaglen last
. . Pamela
. . .
directed Wayne in "Chisum," also for
Warners. "Wednesday Morning," from an
original screenplay by Harry Julian Fink
and Rita M. Fink will start filming in Durango,
Mexico, late next month .
Franklin will play the lead opposite Roddy
McDowall in "Legend of Hell House," the
first motion picture to be made by James
H. Nicholson's Academy Pictures Corp.
Harvey Bernhard has signed
newcomer Sandra Brown for her motion
picture debut in "The Mack," a story about
San Francisco pimps and their girls now
shooting in the San Francisco Bay area . . .
Richard Jaeckel and Julian Rivero will have
featured roles in Fred Broggers' "The Red
Pony" for Omnibus Productions . . Rosemary
.
Forsyth will play opposite James
Garner in Walt Disney's western, "One
Little Indian." . . . The actor who played
Don Tommasino in "The Godfather," Corrado
Gaipa, will now move into the role of
prison director in Columbia's "The Crime,"
being produced in Rome by Carlo Ponti
Spence Milligan joins the cast of "The
Man From Clover Grove." . . . Walter
Pidgeon will play a marine biologist in "The
Neptune Factor — An Undersea Odyssey,"
the Stanford Howard Productions' sciencefiction
drama of a sea lab which has to be
rescued in spectacular fashion from the bottom
of the ocean . . . Joe Don Baker will
play Walter Matthau's chief adversary, ,i
Mafia killer, in "Charley Varrick." based
on John Reese's novel. "The Looters." Don
Siegel will produce and direct for Universal
release.
'Dummy' Filming This Fall;
To Be 20th-Fox Release
"Dummy," the true story of Donald
Lang, a black deaf-mute imprisoned without
trial on a murder charge for five years, has
been scheduled for filming this fall in a
co-production deal between 20th Century-
Fox, Now Productions and Ernest Tidyman
Productions. Recipient of last year's best
screenplay Oscar for "The French Connection."
Tidyman has written the screenplay
and will produce, with Sheldon Davis and
Sheldon Brodsky serving as executive producers
. original scripts from
l lifl
Osmond will be produced and directed by
loseph Sargent undei his Quadro Produc-
first. "Operation Second
tions banner. I
I tfe," is an anti-war story about wives ol
men serving in Vietnam, while the second
is a comedy-drama entitled "Boardwalk."
Sargent is currently engaged in pre-production
activities on "Beethoven," which will
star Rod Steiger . . . Harry Novak, president
of Boxoffice International Pictures, recently
signed a deal with Munich producer-directoi
Osman Ragheb for two horror features
one to be titled "Spider Island" and the
other a story set in North Africa during
feature films will be readied
WW II . . . Two
for theatrical release by Metromedia Producers
Corp., with Charles Fries serving as
executive producer on both. Jack Good's
"Catch My Soul" which will star Richie
Havens, is described as a musical version of
Shakespeare's "Othello." A hit stage play in
London, "Catch My Soul" will open next
month in Paris and Berlin. "Vault of Horror"
will be shot in London at Twickenham
Studios in October. Roy Ward Baker will
direct for Max J. Rosenberg and Milton
Subotsky and their Amicus Productions, in
association with Metromedia. Cinerama Releasing
Corp. will release "Vault" in 1973
. . . "Half Hour," an original script by
Marvin Starkman, will be produced next
year by Howard Zieff. The comedy is about
an understudy actor trying to make a living
in the big city. HBZ Films, Inc., will produce
with no release having been set.
Three More Top Names Signed
To Star in 'Soylent Green'
Producers Walter Seltzer and Russell
Thacher have signed Edward G. Robinson,
Chuck Connors and Leigh Taylor-Young to
star with Charlton Heston in Metro-Goldwyn-Mayer's
"Soylent Green." Richard
Fleischer will direct from the science-fact
screenplay by Stanley R. Greenberg. based
on a novel by Harry Harrison. Set in New
York City in the year 2022, the suspenser
is a drama of survival in a world faced with
overpopulation and man's destruction of his
own environment . . . Rupert Crosse will
play Jack Nicholson's shipmate. Navy enlisted
man "Mule" Mulhall, in "I he I asl
Detail." to be directed by Hal Ashby for
Columbia Pictures. The screenplay by Robert
Towne concerns two petty officers who
escort a young recruit to the Portsmouth
Naval Prison, and is based on the novel by
Darryl Ponicsan. Gerald Ayres is producing
the film which is scheduled to begin shooting
this fall on the East Coast . . . Executive
producer William T. Orr has set Academy
Award nominee Arthur O'Connell for a key
role in United National Pictures' production
of "Wicked. Wicked" for MGM release. The
film, which is being directed and produced
by Richard L. Bare, stars Tiffany Boiling,
Scott Brady and Madeleine Sherwood.
O'Connell can be seen in the forthcoming
"The Poseidon Adventure" and MGM's
"They Only Kill Their Masters."
BOXOFFICE :: September 18, 1972

BOXOFFiCE
BAROMETER
This chart records the performance of current attractions in the opening week of their first runs in
the 20 key cities checked. Pictures with fewer than five engagements are not listed. As new runs
are reported, ratings are added and averages revised. Computation is in terms of percentage in
relation to normal grosses as determined by the theatre managers. With 100 per cent as "normal,"
the figures show the gross ratings above or below that mark. (Asterisk * denotes combination bills.)
has

BOXOFFICE
An Interprefivc analysis of lay and tradcpress reviews. Running time is in parentheses. The plus and minus
signs indicate degree of merit. Listings cover current reviews regularly, (c Is for CinemoScopc; ip Panavision;
® Technirama; (s) Other Anamorphic processes. Symbol c,; denotes BOXOFFICE Blue Ribbon Award; All
films are in color except those indicated by (b&w) for block & white. Motion Picture Ass'n (MPAA) ratings:
[g — General Audiences; PG— All ages admitted (parental guidance suggested); [@— Restricted, with
persons under 17 not admitted unless accompanied by parent or adult guordian; x— Persons under 17 not
admitted. Notional Catholic Office for Motion Pictures (NCOMP) ratings: Al— Unobjectionable for General
Patronage; A2— Unobjectionable for Adults or Adolescents; A3—Unobjectionable for Adults; A4— Morally
Unobjectionable for Adults, with Reservations; B—Objectionable In Part for All; C—Condemned. Broadcasting
ond Film Commission, National Council of Churches (BFC). For listings by compony, sec FEATURE
CHART.
H Very Good; J Good; — Fair; - Poor; — Very Poor.
4479 Action Man (95) Cr H.K. Films 4-17-72 ±
451S And Now for Something Completely
Different (88) F Col 8-28-72 PG A4
Angela Davis: Portrait of a Rerolutionary
(60) Doc (b&w) .. New Yorker 4-10-72 ±
—B—
4504 Ben (93) Sus-Ho CRC
4501 Big Bird Cage, Tha
(92) D New World
4472 Biscuit Eater. Tha (92) Ad BV
4511 Black Belly of the Tarantula, The
(88) My-Ho MGM
Black Rodeo (87) Doc CRC
4512 Blacula (92) Ho AIP
4477 Blindman (105) ® W 20th-Fox
4493 Blood From the Mummy's Tomb
(94) Ho AIP
4519 Bluebeard (123) Sex CD CRC
4477 Blue Sextet (90) Sex Unisphere
4513 Bonnie's Kids (105) Cr GFC
4519 Boot Hill (92) ® W Film Ventures
4495 Boxcar Bertha (92) Cr AIP
Bronco Bullfrog (86) D New Yorker
4483 Buck and the Preacher (102) W Col
4499 Burglars, The (117) ® Melo ...Col
4506 Butterflies Ate Free (109) C ..Col
2 *-\ '
iffi
lo.X
*t\

REVIEW DIGEST
AND ALPHABETICAL INDEX tt Very Good; + Good; ± Fair; Poor; = Very Poor. In the summary ff is rated 2 pluses, — as 2 minuses.
a. t- K >_ o
4500 Junior Bonner
(100) © Rodeo D CRC
4468 J. w. Coog (112) Rodeo D Col
—K—
4513 Kansas City Bomber
(99) p Ac MGM
4487 Keep Off My Grass (90) C ..Capital
« >
4492 Lady Liberty (95) C UA
449S Last of the Red Hot
Lovers (98) C Para
Late Spring (Banshun)
(107) Melo (b&w) ..New Yorker
Legend of Horror
(80) Ho (b&w) Ellman
4489 Legend of Nigger Charley, The
(100) W Para
4500 Little Ark, The (101) ® D NGP
4515 Little Mother (90) D Audubon
4493 ^Living Free (88) Ad Col
Lizards, The (100) Melo Galetea
4482 Loot (90) Black C Cinevision
4522 Love Me Deadly
(92) Ho Cinema National
—M—
Macunalma (95) Satire New Line
4514 Magnificent Seven Ride!, The
(100) W UA
Malcolm X (92) Doc WB
4474 Man and Boy
(98) W Levitt-Pickman
4506 Man, The (93) D Para
4491 Man With 2 Heads, The
(80) Ho Mishkin
Marjoe (88) Doc Cinema 5
4476 Mark of tin Devil (90) Ho Hallmark
4518 Melinda (109) My MGM
Money Talks (87) Doc-C UA
My Uncle Antoine (Mon Oncle Antoine)
(110) CD Gendon
—N—
4504 Napoleon and Samantha (92) Ad BV
Nashville Story, The (70) Doc Davis
4511 New Centurions, The
(103) ® Cr Col
4512 Night Call Nurses
(SO) CD New World
Night Evelyn Came Out of the Grave,
The (100)

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Cr.Sep
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1
.Sep
May
Aug
Rel. On.
ACE INTERNATIONAL
©Stock Car Racing With Joy
(90) Ac. Sep 72
Joy Wilkerson, Tony Cardoza
Beast of Yucca Flats Ho
Tor Johnson
Night Train to Monde-Fin* ..Ac.
John Carr&dlne
r
-.Outlaw Riders (86) Cycle.
Bryan "Sonny" West. Lindsay
Crosby
AUDUBON FILMS
©Little Mother (90) . D.. Aug 72
Christine Kruger, Siegfried Ranch
JOSEPH BRENNER & ASSOC.
OThe Virgin Witch
(90) D..Jun72
Ann Michelle. Patricia IJalnes
CAPITAL
©Keep Ofl
My Grass
(90) CD. May 72
Micky I'nlenz. Gary Wood
©George (89) C.
Marshall Thompson. Jack Mullaney
CINEMA 3
The Sorrow and the Pity
(260) Doc Mar 72
The Garden of the Flnzl-Contlnis
(95) D.. Apr 72
Lino CaDollechlo, Dominique Sanda
©The Trial of the
Catonsville Nine (85) D.. May 72
Owen Arner, Bd Flanders
©Marjoe (92) Doc. Aug 72
a The Policeman (87) C.
Shay K. Ophlr. Zaharla Flarlfal
CINEPIX
The French Mistress
(100)
Catherine Deneuve
.D. .Apr 75
CINEMA NATIONAL
©Love Me Deadly (92) Ho .
Mary Wilcox, Lyle Waggoner
CINEVISION
©Four Times That Night
(90) Sex C.Apr 72
Brett Halsey. Paaeale Petit
©Indelicate Balance
(90) Sus.. May 72
Ittla Prodi. Kim Anderson
©Vengeance (100) 'P) . .W. .May 72
Richard Harrison
©A Young Couple
(90) Melo.. May 72
Anna Gael. Alain Llholt
©Loot (90) C.Jun 72
Lee Remlck. Richard Attenbnrotigh
©Dulcima (90) Melo. .Jul 72
Carol While. John Mills
©One Brief Summer
(90) Melo. Jul 72
Clifford Evans. Jennifer Hilary
©Steptoe and Son (99) . ..Sep 72
Wilfrid Brarobell. Harry H. Corbett.
CLOVER FILMS
Closest of Kin (85) Sex C. Apr 72
Now I Lay Me Down to Die
(90) Ho. Apr 72
Erlmnnd O'Brien. Brook Mills
Female Factory (79). Sex C May 72
Grave of the Vampire
(95) Ho. .May 72
William Smith. Michael I'atakl
Garden of the Dead
(85) Ho. Jun 72
DIMENSION PICTURES
RTwilight People
(84) SF-Ho..Apr72
John Ashley. Pat Wnodell
The Sin of Adam and Eve
(..) D. Apr 72
Candy Wilson. George Rivers
Sweet Sugar (..) . . . .Sus. May 72
Phyllis Davis, Ella Edwards
©Doherman Gang (87) ..Ac. Jun 72
Byron Mine. Julie I'arrlsh
Group Marriage (..) D.. Jul 72
Almee Bccles. Vlctnrl.i Vetrl
DISTRIBPIX
©Space Love (73) Jun 72
©Dynamite (75) ...Sex C. Aug 72
Monica Rivers, Steve Gould
MISCELLANEOUS
Rel.
Datt
©Diabolic Weddinn (8-1) Ho Jul 72
M ;arel O'Brien
(In combination with)
Legend of Horror
(80) (b&w) Ho.. Jul 72
Kurln Field
©The Mad Butcher (..) Ho.. Jul 72
Victor Buono, Karin Field
©Annabelle Lee (90) ..Ho.. Aug 72
Margaret O'Brien
ENTERTAINMENT VENTURES
©The HitchHIkers (93) D. Apr 72
Misty Rowe. Norman Klar
©Red. White & Blue!
(90) Sex Doc. Apr 72
©Dirty Lovers (80) . . May 72
©The Big Snatch (77) . D.. Jun 72
Rita Book. Tracy Handfuss
©The Suckers (83) D. Jun 72
Barbara Mills, Richard Smedley
OThe Adult Version of Jekyll
& Hyde (85) D.. Jul 72
FILM VENTURES INT'L
©Boot Hill (92) © W.. Jul 72
Terence Hill, Woody Strode
©The Warriors Ac. Nov 72
Mark Damon, Barbara O'Nell
FUTURAMA INT'L
©The Dolls Head (89) May 72
Itoy Jensen, Eve Joselo
©House of Pleasure (92) May 72
Margaret Lee, Terry Torday
©The Cat That Ate the Parakeet
(82) Jun 72
Madelyn Keen. Phillip Pine
©Didn't You Hear? (82) ...Jun 72
Dennis Christopher, John Kauffman
©Like a Crow on a June Bug
(94) Jun 72
Simone Grlffpth. Beverly Powers
GENENI FILMS
©Children Shouldn't Play With
Dead Things (101) . Ho. May 72
Alan Ormsby. Valerie Mauches
GENERAL FILM CORP.
©Bonnie's Kids (105) . 72
Tiffany Rolling. Steve Sandor
©Sugar Cookies D .
Monlque Van Vooren, George
Shannon
GRADS CORP.
©Escape to Passion (85) ...Ac.
Leonard Schumaker, Kathle Hilton
GROUP 1 FILMS, LTD.
©The Runaway (95) ..Sex May 72
Gilda Tester, William Smith
HALLMARK RELEASING
3Mark of the Devil (90) Ho Apr 72
Herbert Lorn, Olivers Vuco
HEMISPHERE PICTURES
©The Swlngln' Stewardesses
(75) Sex.. Apr 72
Bvelyne Traeger
©The Swingin' Pussycats
(..) Sex. Jul 72
©Tessa (90) Jul 72
Suzy Kendall, Frank Flnlay
©Revenge (90) Sep 72
Joan Collins, James Booth
J-CINEMAX INT'L
©Rip-Off (90) CD.. Sep 72
Don Scardino, Ralph Bndersby
JACK H. HARRIS
©Son of Blob (reviewed as
"Beware! The Blob")
(87) Ho. June 72
Robert Walker, Godfrey Cambridge
©House of Missing Girls
(85) Sex.
Ann;. Gael
©Ride In the Whirlwlno (83) W
Jack Nicholson
©The Shooting (82) w
Jack Nicholson
©Bone (95) D. .
Yaphet Kotto. Andrew Duggan
INDEPENDENT-INT'L
©Angels' Wild Women
(85) Sex-Ac. Jul 72
Ross Hagen. Regina Carrol
©Dracula vs. Frankensetin
(90) Ho. Jul 72
DONALD DAVIS PRODUCTIONS
.T Carrol Nalsh, Russ Tamblyn
©The Nashville Story
©Gang Girls (84) ....Ac. Aug 72
(70) Doc May 72 Cool Chick Morgan
Boi Actirf. Randy Boone
©Women for Sale
©Here Comes That Nashville
(82) Sex. Aug 72
Sound ( .
. )
Skectcr Davis
LEMMING PRODUCTIONS
©Lust Combo ( . . )
©Forbidden Under Censorship
of the King (84) Sex C
ELLMAN ENTERPRISES
Herb Kaplow, Marshall Anker
©The Werewolf vs.
the Vampire Woman
LEVITT-PICKMAN
(82) Ho. May 72 ©Ten Days' Wonder
Paul Naschy, Gaby Puchs
(100) My.. May 72
©Illusions
Orson Welles. Anthony Perkins
(104) Compilation. .Jun 72 ©Heat (100) Satire..
©Tarjana, the Wild Girl
Sylvia Miles, Joe Dallesandro
(..) A. ..Jun 72 ©Hoffman (111) D .
Ken Clark. Franca Polescllo
Peter 8ellers
.
Rel. Date
LION DOG ENTERPRISES
©Shantytown Honeymoon
(85) CD.. Jun 72
A i
.
Brooke, Georga Ellis
MAGUS FILMS
©Prince of Peace (135) D. May 72
©Festival of the Undead
. . . .Sex. .
(. .) Ho. .Jun 72
The Senator (90) 72
©The Corruptor
(..) Ac- Ad ..Oct 72
.SF-Sex. . Dec 72
©Virgin Planet . . .
MANSON DISTRIBUTING
©Sex and the Office Girl
(80) Sex ..May 72
Mary Worthlngton. Lee Kori
MARON
©Toys Are Not for Children
(85) D.. Jun 72
Marcla Forbes, Fran Warren
MATURE PICTURES
©The Morning After
(78) Sex.. Apr 72
Sammy Cole. Jean Parker
PARAGON PICTURES
©How to Seduce a Playboy
(93) Jan 72
Linda Christian
©Lost Sex (97) Jan 72
Hildeo Kanze
©My Father's Mistress
(110) Jan 72
Ullia Jacobsson
'o Fortress Crete
(87) Ac-Ad Apr 72
Kslij I'aiianlke
©The Asphyx (98) (f)
. . Sus . 72
Robert Stephens. Robert Powell
©Kill Me With Kisses
(100) C.. Nov 72
Nino Manfredi. Ugn Tognazzi
(Selected
Engagements)
©When Women Played Ding Dong
(95) C. Nov 72
Nadia CassinI, Howard Ross
SCOTIA INTERNATIONAL
©Bad Man's River
(..) C-W..Apr72
Lee Van Cleef, Gina Lollobrlglda
©Crucible of Terror ® Ho. May 72
Mike Raven, Mary Maude
©The Fifth Day of Peace
® D.. May 72
Richard Johnson, Franco Nero
©Pancho Villa ®
. . Hl-Ad. . 72
Tolly Savalas, Clint Walker
©Psychomanla ® . . Ho-Ad. . May 72
George Sanders, Beryl Reid
©Suburban Wives (87) Sex.. May 72
Eva Whfslaw, Barry Llnehao
©Horror Express
(..) ® Ho. Jun 72
Peter Cushlng. Christopher Lee
SOUTHERN STAR PRODUCTIONS
©Dear, Dead Delilah
(95) Sus. Jun 72
Agnes Mnnrehead. Will Geer
©A Day at the White House
(92) Sex C. Aug 72
Lnrl Saunders. Robert Rldgely
©Black Trap (90) Ac. .Oct 72
Terry Carter, Gwen Mitchell
SUN INT'L
©Trap on Cougar Mountain
(94) OD-Ad
Keith Larsen, Eric Larsen
TRANSVUE
©Johnny Hamlet
(91) ® W. .Jun 72
Chip Corman. Gilbert Roland
©The Incredible Challenge
(95) D..Sep 72
Michael Craig, Eva Renzi
©Premonition (90) Sus. .Sep 72
Carl Crow. Tim Ray
©Rainbow Bridge (108) .M..Sep 72
Jlmi Hendrlx. Pat Hartley
TWI NATIONAL
©Voodoo Heartbeat (85) Ho. Jul 72
Hay Molina. Philip Ahn
©Apanatchi (90) © ...W.. Sep 72
Lex Barker. Ursula Glas
©Naked Evil (..) . . . . Ho. .Sep 72
Anthony Alnley. Suzanne Ncto
1W«»tn ot Stalag 17
(92) Ad.. Oct 72
. .
ShIU Mar. Perry Page
OThe Cheerleaders (..) D Nov 72
Rick Kelman
UNITED FILM ORG.
©The Secretary (85) ..Sex. Apr 72
Josh Gamble, Angela Gale
UPI-UNITED PICTURES
©Long Way From Home
Ian Scott. Barbara Grace
(..) D Apr 72
WILLIAM MISHKIN
©The Man With 2 Heads
(80) Ho.. May 72
Denis DeMarne. Jul la Rtrattoo
SEXPLOITATION FEATURE REVIEW
Belinda
Melodrama
©
Aquarius Releasing, Inc. 83 Min. Rel. Sept. '72
This Terry Levene-produced and Richard Franklin-directed
effort uses an intriguing premise, one
that makes the essentially sexploitational atmosphere
all the more engrossing: A film-within-afilm,
spinning out the events and episodes leading
to the death of a skinflick star, properly portrayed
by Melinda Forrest. The Jay Chessic shooting script
opens with the girl's death, flashes back to her
checkered career. Miss Forrest is a very attractive
young actress; she should go a long way. Donald
Stillman was associate producer. Eastman Color
has been used.
Melinda Forrest, Paul Tobors, Jeff Ward, Ralph
Guarino, Debby Melrose. Charlotte Hansen.
Sex-Comedy
The Erotic Adventures of Zorro
©
Entertainment Ventures 104 Min.. Rel. Aug. '72
David F. Friedman and Bill Castleman have come
up with a film that should satisfy the appetites
of their established following of skinflick enthusiasts
in "The Erotic Adventures of Zorro." In addition,
Friedman has utilized camp and satire to make
this spoof of the Zorro legend highly amusing as
well. A bevy of well-endowed young ladies succumb
to a wide variety of temptations as Zorro takes up
the task of saving early 19th Century Los Angeles
from the clutches of a villainous, as well as lecherous
city mayor. The cast delivers the tongue-incheek
dialog with a sense of fun and seems to enjoy
other duties as well. The film is in color.
Douglas Frey, Robyn Whitting, Penny Boran, John
Alderman, Jude Farese Robert W. Cresse.
Lady Zazu's Daughter
Comedy-Farce
Aquarius Releasing, Inc. 73 Min. Rel. Sept. '72
A posh New York townhouse is the setting for
this farce, something increasingly rare for a genre
in which grimace and gesticulation seems a persistent
part of life. The pursuits of pleasure among
the titled rich are detailed, with suitably hectic
goings-on, in the course of the script, written by
producer-director-photographer Eduardo Cemano.
He is
an innovative filmmaker, showing considerable
promise. Dolly Sharp and Fred Zotts, in the
principal roles, are a delight to watch. Eastman
Color has been used.
Dolly Sharp, Fred Zotts, Tina Russel, Angel
Marshall, Richie McWilliams, Sean Powers.
The Morning After
Self-imposed
(x)
Murder-Mystery
Mature Pictures Corp. 78 Minutes Rel. June '72
A night club stripper is fatally knifed and her
brother takes off after the killer, the footage along
the way replete with the kind of settings of prime
appeal to the skinflick trade. The genre rarely
comes up with murder mysteries and perhaps the
novelty itself may rate attention beyond the conventional
play-off route. Jean Jacques Robeau produced.
Sidney Knight both directed and edited.
Sammy Cole, Jean Parker, David Marcus, Richard
Zunt, Linda Shall, Thomas Strangle.
The Snow Bunnies
Melodrama
SCA Distributors 85 Minutes Rel. Oct. '72
Four bored, beautiful lovelies—Marsha Jordan,
a harried nurse, and her pals, Sandy Cary, Terri
Johnson and Starlyn Combe—decide to vacation at
a lodge nestled in remote ski country, their ensuing
encounters with romantic dalliance, if such be the
phrase, captured with vivid touches by producerdirector
A. C. Stephen. To the skinflick crowd, this
has the basic ingredients. It should prove a winner
in the sexploitation market. Eastman Color has
been used.
Marsha Jordan, Sandy Cary, Terri Johnson, Starlyn
Combe, Fred Hodel, Ric Lutze.
)
BOXOFFICE BookinGuide :: Sept. 18, 1972

veterans
along
Opinions on Current Productions ^EATURE REVIEWS
Symbol O denotes color; © Cinemascope; > Panavulon; ® Tcchmramo, :s other onamorphic processes. For story synopsis on •acii psttare, f* Burn fid*.
THE HERO
!•< Dr .
something memorable in cinematic concept, something
moving in symbolism. It was produced by Sandrew Film
& Teater AB.
Laurent Terzieff, Gunnel Lindblom, Genevieve Page, Keve
Hjelm, Torsten Wahlund, Pernilla Ahlfeldt.
THE CATLING GUN Pd Post-Civil War Drama
Ellman Enterprises 93 Minutes Rel. June '72
The post-Civil War era has provided an astonishing
quantity of story material for filmmakers over the years.
It is to producer Oscar Nichols' credit that he has selected
an era revolving around the feared Gatling gun, an instrument
of enormous power, for the basis of this Woody
Strode-starring vehicle. This attraction is at once something
for the western fan as well as the general market
doting on action-plus in an American setting. Director
Robert Gordon has vividly captured a mood with meaningfulness
and no small measure of dramatic inventiveness,
as vengeance-seeking Indian warriors take on U.S.
troops which seek only to maintain peaceful surroundings
for a settlement of farmers and the like in the vastness
of the plains and mountain country. Phil Harris, bestremembered
as the good-natured bandleader of Jack
Benny's radio-television days, and Pat Buttram, comedy
second-banana of scores of Hollywood westerns, plus veteran
character actor John Carradine are very much oncamera
as is leading lady Barbara Luna. John Wayne's
son, Patrick, has another featured role. The PG rating
should mean brisk play-off, especially in the warm
weather drive-in field. Techniscope and color have been
used with distinctiveness.
Woody Strode, Robert Fuller, Barbara Luna, Patrick
Wayne, John Carradine, Phil Harris.
The reviews on these pages may be filed for future reference in any of the following woys (1) in any standard three-ring
loose-leaf binder; (2) individually, by company. In any standard 3x5 card index file; or (3) in the BOXOFFICE PICTURE
GUIDE three-ring, pocket-size binder. The latter. Including a year's supply of booking and daily record sheets,
may be obtained from Associated Publications, 825 Van Brunt Blvd., Kansas City, Mo. 64124 for $1.50 postage paid.
4524
BOXOFFICE BookinGuide :: Sept. IS, 1972 4523

. . "Indian
i
soccer
. . . Playing
.
>
FEATURE REVIEWS Story Synopsis; Exploitips; Adlines for Newspapers and Programs
THE STORY: "The Contract" (Int'l Producers Corp.)
Bruno Pradal, as a young French waiter in a New York
hotel, witnesses a gangland murder, recognizes the killer
as a famous underworld figure and flees back to his
native France in order to escape being a victim himself.
The police and the killer quickly learn who the waiter is
and both send agents for him—New York detective
Charles Southwood to bring Pradal back and hired killer
Gabriel Tinti to murder him. Meanwhile, Pradal quickiy
picks up the strands of his former life in a Normandie
village. His former girl friend, Eva Swan, had his child
but is married to a social climber and they all live with
their father, the richest man in the territory. The village
and Pradal still can't stand each other, but he and Miss
Swan still
love each other. The husband and some friends
give Pradal a fearful beating. He is rescued at the last
moment by both Southwood and Tinti, with Tinti agreeing
to let Pradal live. Just as Southwood is about to take
Pradal back to New York, he learns that his boss, district
attorney Chaplin, has been bought off by the underworld.
Pradal is no longer wanted as a witness. At the same
time, Tinti treacherously murders Pradal.
EXPLOITIPS:
Display recent news headlines about crackdowns on
crime. Play up the tense action and scenery.
CATCHLINES:
Can Anyone Escape the Contract? What Would You
Do If Your Name Was on THE CONTRACT to be Killed?
DIS'
'G
THE STORY: "The Hero" (Embassy)
Jaffa's Bloomfield Stadium is the site of what will be
Richard Harris' last game. He is the greatest footballer
player) in the world and the idol of 10-year-old
Kim Burficld. The boy sells all of his possessions to
friends and hitchhikes to the stadium. The fortyish
Harris faces retirement with the hope that his lover,
sculptress Romy Schneider, might marry him. Promoter
Maurice Kaufman offers Harris a great deal of money
to throw the last match. After discovering that the football
committee wants to give him a perpetual position
which calls for no effort from him, Harris realizes he
has no chance of becoming a coach. Neither the bank
nor old friend Giddion Shemer is any help financially,
Shemer's rich wife Sarah Moor being cold towards Harris.
Deciding to accept Kaufman's offer, Harris and his newfound
friend Kim go on a spree. Drunk, Harris decides
to pass up the game but is then persuaded to participate.
He plays to win, but age and lack of conditioning defeat
him. Alone, Harris laughs it off.
EXPLOITIPS:
Contact soccer teams in your vicinity for tie-ins with
games. Have school children write essays on prominent
sports figures they admire. Arrange Jewish tie-ups.
CATCHLINES:
Being a Hero Means You Try Harder to Finish Last
the Game Is Important, But Winning Is
Everything.
THE STORY: "Brother Carl" (New Yorker)
An attractive married woman (Genevieve Page), exhausted
by the phlegmatic indifference of her lawyerhusband,
and disturbed by the seemingly self-inflicted
muteness of little daughter Pernilla Ahlfeldt, meets an
old friend (and ex-lover), actress Gunnel Lindblom, who
asks her to accompany her to a seaside resort. On the
island, it is learned that Gunnel has been living with
theatre director Keve Hjelm. The relationship has soured,
however, as Hjelm blames himself increasingly for the
mental breakdown of young ballet dancer Laurent Terzieff,
living in an isolated cottage. The interaction of
these four pitiful adults is spelled out in ensuing anguish
and inevitable deception.
EXPLOITIPS:
Get the more discerning critics to provide columnar
comment about writer-director Susan Sontag's distinguished
career. Genevieve Page is the best-known of the
cast to stateside audiences.
CATCHLINES:
"How Far Do You Go to Hate Yourself?" . . . "Stirring
the Depths of the Human Soul!" . . . "Susan Sontag's
Striking Story—a Woman's Life!"
inders.
Wlvf
dd
THE STORY: "Return of Sabata" (UA)
The setting: Hobsonville, Tex., just after the Civil War.
Lee Van Cleef, a gunslinger and former Confederate
officer, is a member of a traveling circus. He accidentally
encounters Reiner Schone, a fellow soldier, who owes him
$5,000 and is now operating a gambling establishment.
While waiting to recoup his debt from Schone. Van Cleef
learns of a crooked "public works" project backed by
Gianni Rizzo and Giampiero Albertini. When Van Cleef
starts investigating them, Rizzo and Albertini make several
efforts to eliminate him—with no success. Van Cleef,
aided by his circus cronies and Schone. discovers a productive
gold mine, disposes of the swindlers and restores
law and order to Hobsonville.
EXPLOITIPS:
Arrange a contest to determine Lee Van Cleef's first
film ("High Noon"). Award a pair of tickets for the first
ten correct answers.
CATCHLINES:
.
He's Judge . . . Jury . . Executioner!
With the Gunsight Eyes Is Back!
The Man
THE STORY:
"The Gatling Gun" (Ellman)
The Gatling Gun, a powerful instrument of war, becomes
a vital element in the post-Civil War days, the key
firing pin sought by both the military and savage Indian
tribes. U.S. troops move into the fray of warring tribes,
seeking to maintain peace and finding that man's very
greed can go against human decency. The persistence on
the part of redoubtable troop leaders proves that the
West can remain open to peaceful folks.
EXPLOITIPS:
Stress cast-presence of Woody Strode, who has starred
in a number of near blockbusters in recent months. For
the older audience components, there are Pat Buttram
and Phil Harris.
CATCHLINES:
"The Civil War Didn't Stop at Appomattox!" . . . "Kill!
Kill! and Kill Again!" . Action as You've Never ..„ ,
Seen It Before!" v Fror
THE STORY: "Good for the Goose" (Showmanship)
A middle-aged London businessman (Norman Wisdom
suddenly realizes that life is passing by with many of the
so-called pursuits-of-pleasure eluding him. He proceeds
to strike up a casual relationship with a young lady
(Sally Geeson), who promptly seduces him "for fun."
After the escapade, including a respite on the seashore,
is over, the man-of-one-affair returns home, older but
wiser, to his still-understanding wife (Sally Bazely)
EXPLOITIPS:
Norman Wisdom enjoyed modest success with a profusion
of Little-Fellow-Against-the-World motif comedy
imports during the 1950s and 1960s, some selected showcases
even scheduling "Norman Wisdom Festivals." And
although most of the releases never got blockbuster
status, some of the stateside critical fraternity poured on
the accolades. Ask the more cooperative media critics in
your community to provide columnar or commentary reminiscing.
CATCHLINES:
"You Don't Have to Love Me, Old Boy—Just Let's
Have Fun!" . . . "Make Merry, Make Love, and, Oh, Boy,
Let Time Stand Still!" ... Is There a Bewitching Nikki
in Every Middle-aged Man's Life?
BOXOFFICE BookinGuide :: Sept. IS. 1972

. Lenses
. . "Step-By-Step"
—
|
old
ms
,TES: JUc per word, minimum $3.00 cash with copy. Four consecutive insertions lor price ol
ee. When using a Boxoiiice No., figure 2 additional words and include 50c addtional, to cover
st of handling replies. Display Classified S2S.00 per Column Inch. CLOSING DATE: Monday
on preceding publication date. Send copy and answers to Box Numbers to BOXOFFICE,
5 Van Brunt Blvd., Kansas City, Mo. 64124.
CLEflfiHIG HOUSE
HELP
WANTED
EQUIPMENT FOR SALE THEATRES WANTED THEATRE REMODELING
JALES MANAGER FOR THEATRE
)UIPMENT. Good salary plus partici-
"tion for right man. Roy Smith Co., Box
16, Jacksonville, 32203.
EXPANDING NEW ENGLAND CIRCUIT
sking aggressive and promotion mindindividuals
for management positions
portunity for advancement. Send rese
and current photo to Boxoffice, 2774.
-OS ANGELES PRIME THEATRE needs
A charge manager with years of motion
rture management background. Knowlge
of booking, advertising, concessions,
:. Starting salary, $250.00. Benefits. Reles
confidential. Boxoffice, 2782.
Spend this fall and winter in beautiful
jrida. Openings for experienced
ers. Deluxe first run operations.
man-
Good
nge benefit program. Also advancement
portunlties. Boxoffice, 2783.
FILM BOOKER AND BUYER WANTED:
panding Midwestern circuit needs ag-
Msive and experienced booker and film
yer Excellent opportunity for young
in with this experience. A greal future!
nd letter, recent photo, complete resume
Boxoffice, 2792. Strictly confidential.
POSITIONS
WANTED
MANAGER OR ?. 25 years experience,
phases including projection. Prefer
all town, one to three unit situation,
xoffice, 2780.
rRCUIT ACCOUNTANT - CONTROLLER
eks challenging opportunity. C.P.A. and
iversity background. Boxoffice, 2777.
DISTRICT MANAGER AVAILABLE, age
energetic sober family man, excellent
alth. 33 years experience—projection,
amotion, inventory control, purchasing,
uipment maintenance, personnel train-
1, through district supervisor—all phases
rdtops and drive-ins. Now employed,
ailable on minimum notice, relocate any
sa. Details, references on request,
lary open. Boxoffice, 2784.
Aggressive young man experienced all
ases except booking. Also experienced
projectionist. Seeks management posin
with company having future for adncement.
Boxoffice, 2791.
POPCORN MACHINES
ALL MAKES OF POPPERS, caramel corn
uipment, floss machines, sno-ball maines.
Knspy Korn, 120 So. Halsled, Chigo.
111., 60606.
SOUND PROJECTION
MAINTENANCE MANUAL &
MONTHLY SERVICE BULLETINS
GUIDE TO BETTER SOUND REPRODUC-
3N AND PROJECTION—For exhibitors,
satre circuits, projectionists. Simplified
Jtructions on "how to repair projectors
d sound equipment." Automation Equip-
»nt—NEW AND OLD Simplex, Brenkert,
.
. . . etc. . . .
-ntury.
non
Ballantyne,
and Arc
Motiograpfi,
Lamps
etc. . .
. . . Generators
d Rectifiers . service
ta on Vacuum Tube and Transistor amfiers
. Speaker Systems . . Screens
Optics, SCHE-
VTICS
AND DRAWINGS ... We keec
u up-to-date on NEW developments in
uipment every month ALSO
5NTHLY SERVICE BULLETINS AND NEW
GES FOR YOUR LOOSE-LEAF MANUAL
ery month lor one year. Over 150 pages
1V2 x 11" Loose-Leaf Practical Manual
e price? ONLY S9.95 in U.S.A.. Canada,
ta is Reliable and Authentic. Edited by
i writer with 35 years of Exoerience; 18
ars Technical Editor the MODERN THE-
RE. (Cash. Check, or P.O. No CODs.)
iSLEY TROUT. EDITOR. Bass Bldg.. Box
.. Enid. Oklahoma 73701.
)XOFFICE :: September 18. 1972
COMPLETE MOTIOGRAPH BOOTH. Projectors,
lamps, Transverter M/G set, Altec-
RCA sound system complete with horns,
$2,000.00 Dial H. A. Batastini, Punxsutawney.
Pa. 15767, evenings (814) 938-4124.
STAINED GLASS BOXOFFICE silent
movie front for sale. Submit all offers to
Clyda Henbest, owner, Columbus, Kansas.
BSH 16mm JAN projector with changeover,
$450.00. Other 16mm projectors,
$100.00, up. 16mm film, 98c, up. MOVIE-
TOWN, 6520A Selma, Hollywood, Calif.
90028.
COMPLETE DRIVE-IN EQUIPMENT FOR
SALE. RCA sound. Century water-cooled
mechanism, 685 speakers, and magnetic
heads. 96 foot pole tower, boxoffice, all
concession equipment. Special price for
quick sale. Jess Bollman, 2351 N.W. 22nd,
Apt. 110, Oklahoma City, Okla. 73107.
Telephone (405) 524-5034.
GRISWOLD SPLICER, 16mm, instructions,
extra blades, nearly new, $22.50 postpaid
2000 ft. Neumade wire reels, 35mm, perfect
condition, $4.00 each or 25 for $90.00
postpaid. Boxoffice, 2785.
COMPLETE THEATRE, seats, booth,
snack bar, San Francisco. Boxoffice, 2786.
RECTIFIERS—Strong 220 V., 1 kw
$150.00 a pair. Excellent condition. Boxoffice,
2787.
BRENKERT projection mechanism. New
condition. $600.00. Boxoffice, 2788.
DE VRY 35mm portable XD projectors,
amplifiers. 1000 watt air cooled lamps,
ideal for small screening room. Like new,
Pair, $1,500.00. Boxoffice, 2789.
35mm PROJECTION BOOTH equipment
for the economy minded exhibitor. Complete
setups with two machines and sound
systems, $1,500.00. Boxoffice, 2790.
EQUIPMENT WANTED
USED EQUIPMENT bought and sold.
Best prices. Texas Theatre Supply. 915
So. Alamo, San Antonio. Texas 78205.
TOP PRICES PAID — For soundheads,
lamphouses, rectifiers, projectors, lenses
and portable projectors. What have you?
STAR CINEMA SUPPLY, 217 West 21st
New York, 10011. Phone (212) 675-3515.
St..
WANTED—Drive-in Theatre Equipment.
Will buy as a lot and dismantle. Dairy
Center, Enosburg Falls, Vt. 05450.
BUSINESS
STIMULATORS
BINGO CARDS. S5.75M. 1-75. Other
games available Off-On screen. Novelty
Games, 1263 Prospect Avenue. Brooklyn.
New York. (212) 871-1460.
Build attendance with real Hawaiian
orchids. Few cents each. Write Flowers of
Hawaii, 670 S. Lafayette Place, L03 Angeles,
Cclif. 90005.
BINGO CARDS DIE CUT. 1-75, 1500
Combination. Different color, 500 in each
package. $5.75 per thousand. Premium
Products, 339 West 44th St., New York,
N. Y.. 10036. Phone: (212) CI 6-4972.
FILMS FOR SALE
16mm CLASSICS. Illustrated catalog.
25c. Manbeck Pictures, 3621-B Wakonda
Drive, Des Moines, Iowa 50321.
Wanted to buy or lease: Indoor theatre
in Metropolitan areas, population at least
75,000. Contact: William Berger, Belle Plaza
209. 20 Island Avenue, Miami Beach.
Fla.
WANTED TO BUY OR LEASE: Indoor o:
outdoor Contact Mike Kutler. 1221 W 6lh
St., Cleveland, Ohio 44113. (216) 6214579
PUSSYCAT THEATRES. INC. is looking
to purchase theatre leases and/or theatre
properties anywhere in the state of California.
Please send full particulars with
reply to V. Miranda, 5445 Sunset Blvd ,
Suite 100, Los Angeles, California 90027
DRIVE-IN THEATRES WANTED! Boston
based theatre circuit seeks to acquire
drive-in theatres anywhere in U S. TOP
DOLLAR PA1DI Write Boxoffice. 2750.
PRIVATE PARTY WILL rent, lease, purchase
indoor and/or outdoor theatre in
Oregon, Washington, northern California.
Boxoffice, 2778.
AGGRESSIVE. YOUNG AND ACTIVE
COMPANY will buy, lease, or make a
working operating deal in any town with
a population in excess of 100,000. Write
or call Associated Theatres of Texas, Inc.,
967 N. La Cienega Blvd., Los Angeles,
Calif. 90069. (213) 657-0791.
THEATRES FOR SALE
WE SELL THEATRES. Joe Joseph. Theatre
Broker, P O Box 31406, Dallas 75231
Phone (214) 363-2724
TWO 400 car deluxe drive-ins Southwest
Texas. Year round operation Low
down payment. WM1 finance. Good terms
Boxoffice, 2698
AMERICAN THEATRES Bought and Sold.
Bovilsky, 34 Batson St., Glasgow, Scotland.
120 SEAT shopping center theatre. Iowa
Park, Texas. Good XL equipment. New
snack bar equipment. Call (817) 569-3212
or 569-0464.
BY OWNER: 800 seat indoor and drivein
located on seven acres. All facilities
A-l. No competition. 20,000 population
trade area. Price: $110,000.00. 20% down.
Balance financed by seller. C.E. Haverlah,
P. O. Drawer 10. Pleasanton, Texas
78064.
FOR SALE! Excellent adult theatre building
in Moline, 111. Terrific value at $75,000.
Write Midwest Theatres, 8816 Sunset Blvd.,
L A , Calif. 90069 lor information.
THEATRE. Ideal growing town, county
seat. Same owner 33 years. 15-ton Air. All
Simplex. Gem Theatre, Charleston, Ark
Phone 965-2666.
INDOOR—Good business in a fast growing
community on east coast, near Disney
World. P.O. Box 954, New Smyrna Beach,
Fla. 32069. Phone 427-1854.
THEATRES FOR LEASE
FOR LEASE: Burlesque Theatre (show
and film). Good Opportunity. Must go out
of business. Contact 183rd St. Theatre,
18192 Collins Ave., Miami Beach, Florida
33160. Phone (305) 949-9401, home 944-
4426.
DRIVE-IN
THEATRE CONSTRUCTION
SC R E E N TOWERS INTERNATIONAL-
Drive-in construction repairs. 10 day
screen installation (817) 642-3591. Drawe-
P. Rogers, Texas 76569.
CINEMA DESIGNERS. INC.. builders ol
contemporary theatres, can remodel your
theatre or build you a new one. Complete
turnkey project. Write for free bro-
1245 Adams St., Boston, Mass.
02124. (617) 298-5900. Miami Division-
Area code (305) 823-6033.
THEATRE SEATING
THEATRE CHAIR UPHOLSTERING! Any
where, finest materials, LOW prices. Custom
seat covers made to fit. CHICAGO
USED CHAIR MART, 1320 So. Wabash,
Chicago, 60605. Phone: 939-4518.
SPECIALISTS IN REBUILDING CHAIRS.
New and rebuilt theatre chairs for sale.
We buy and sell old chairs. Travel anywhere.
Seating Corporation of New York,
247 Water Street, Brooklyn, N.Y., 11201
Tel. (212) 875-5433. (Reverse charges).
FIRST CLASS REBUILDING since 1934
Arthur Judge, 2100 E Newton Ave., Milwaukee,
Wisconsin
1340 American Bodyiorm seats. 4" back,
uplift. Available Oct. 15. HARRY MELCHER
ENTERPRISES, 3238 W. Fond du Lac Ave.,
Milwaukee, Wise. 53210. (414) 442-5020.
MISCELLANEOUS
FOR SALE: Limited Quantity of 1973 date
books. Check with Order, $2.00 each.
Special prices to dealers. United Theatre
Supply, Box 6481, Jacksonville, Florida
32205.
WE BUY, SELL AND EXCHANGE old
movie material—stills, posters, lobbys,
pressbooks. Memory Shop, Box 365, Cooper
Station, N. Y. C, 10003, Phone 473-
2404.
SUBSCRIPTION ORDER FORM
BOXOFFICE:
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Kansas City, Ma. 64124
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Outside U.S., Canada and Pom-.'.mericon
Union, $15.00. Per Year.
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