Boxoffice-February.19.1973

NATIONAL EXECUTIVE EDITION • FEBRUARY 19, 1973 

Including the Sectional News Pages of All Editions 

/he TuAe e^ im Motion. T

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.mr%'^^' 

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lice to be Uhderstodd. 

"!0, Box 5086. Dallas. Texas 75225,

1 lege 

—: 

THE NATIONAL FILM WEEKLY 

Publishtd In Nine Sectional Editions 

BEN SHLYEN 

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EBRUARY 19, 1973 

ol. 102 No. 19 

IT is 

OUT OF THE EDITOR'S MAILBAG 

interesting to compare two parallels 

and see where they have led 

us. TV and the movies. And TV and 

NFL Football. We all know the story 

of the first. Movies were sold to TV 

with caution in the 1950s. One company 

voluntarily gave a five-year 

clearance before it allowed anything 

to be sold to the tube. Then in the 

1960s, release time vs. TV premiere 

crept up. Now you better have played 

it six months after release, if you want 

to be sure of being ahead of TV. Who's 

going out to the movies, if they can 

see a fairly recent one on television 

FREE? 

I love to watch football games as 

well as the next guy. But consider the 

problem of an NFL team owner. He 

has something to sell. Yet, some legislators 

want to pass a law allowing the 

100-mile TV blackout to be lifted. 

Everyone could see "home games." 

Most owners feel this would be hard 

on their teams both financially and 

morale-wise. Who's going to go to the 

cold ball park when they can sit in the 

comfort of their own homes and watch 

a FREE game? 

Get the point? It all adds up to this 

Movies are for theatres. Football 

games are for stadiums. And television 

should be for education, news and specials. 

Let them produce their own 

thing. 

I consider myself fortunate to be 

associated with a pioneer exhibitor 

from a small town. I lease the theatre 

from him. Believe me, were it not for 

some love of the business, I would be 

long gone. For I couldn't make a living 

at the theatre only. It is just a sideline 

with us. All we do is try to survive from 

one week to the next. We keep it going 

just to keep it going. After all, what 

kind of town is it, if it doesn't have a 

theatre? 

If there is going to be a comeback of 

the industry, it is Hollywood that better 

get going. Give up your practice of 

selling top movies to TV. Make people 

go to the theatre to see them. Start 

selling pictures again. Give us some 

tools to work with. Stop your gouging 

and give theatres fair rental deals. 

Think of all the towns that could reopen 

if rental terms were fair. 

I remember going in to the exchanges 

in the good old days. They 

were a beehive of activity. I was exhilarated 

with the thought of making 

a deal and fighting for some early 

dates. Now, if you go into an exchange 

(if yours is still open) it's more like a 

morgue than anything else. 

Let's turn things around! I don't 

want to be in a dying industry! 

DAVID CHVATAL 

State Theatre 

Spring Valley, Minn. 

P.S. The theatre is owned by Joseph 

Milnar, who came here in 1925 and 

ran it about 40 years. It has 300 seats 

and the town population is 2,500. 

Find enclosed an alarming clipping! 

I have just built and opened the Bijou 

theatre in my hotel, thus putting me 

back in exhibition again. Welcome 

home brother! We are not showing 

free movies! (But the University of 

Colorado is). This is far more of a 

threat than lack of orderly release, 

TV, saturation, or what have you. 

Now the public can avoid commercials, 

go out some place, have a ball, 

and it is all FREE! My God! If you 

have ever done anything about anything. 

If you have ever pulled out the 

stops and really screamed. If you have 

ever editorialized. If you have ever 

used what remaining influence remains 

with a trade paper. If you have 

ever had nightmares. This would be 

it! 

DO SOMETHING! 

I have a little doll of a 50-seat luxury 

house with beautiful appointments, 

picture, sound, and all. I am trying for 

just the market that is now being 

shown free film. I am booking most of 

the film that is now being shown free! 

I have a program to get those 2,700 

college kids to my place for dinner, a 

show, and a nice package. What the 

hell is the use of it all? 

DON STOTT 

Grand Imperial Hotel 

Silverton, Colo.

— 

)SCAR NOMINATIONS ANNOUNCED 

HOLLYWOOD—"The Godfather" captured 

the most nominations in the 45th annual 

Oscar race of the Academy of Motion 

Picture Arts and Sciences, it was announced 

Monday (12) in Hollywood by Daniel Taradash, 

Academy president. The Paramount 

film about organized crime garnered 11 

nominations, scoring for its director Francis 

Ford Coppola, star Marlon Brando, three 

supporting actors, screenplay and music 

score writers, film editors, sound technicians 

and costume designers. 

"Cabaret," ABC Pictures production 

for Allied Artists release, was runnerup for 

best picture with ten nominations. Other 

film nominees were "Deliverance," "The 

Emigrants," both Warner Bros, and "Sounder," 

20th Century-Fox. "The Poseidon 

Adventure" from 20th-Fox was in third 

place for nominations, scoring seven. 

Brando's nominations marked his sixth 

and his first after a long lapse. He won the 

Oscar in 1954 for "On the Waterfront." In 

this year's Oscar derby he competes for 

best actor of 1972 with Michael Caine and 

Laurence Olivier of "Sleuth," Peter O'Toole 

of "The Ruling Class" and Paul Winfield of 

"Sounder." 

Liza Minnelli was nominated as best actress 

for her role in "Cabaret," Diana Ross 

for "Lady Sings the Blues," Maggie Smith 

for "Travels With My Aunt," Cicely Tyson 

for "Sounder" and Liv Ullmann for "The 

Emigrants." In addition to Coppola, other 

directors nominated were Bob Fosse, "Cabaret"; 

John Boorman, "Deliverance"; Jan 

Troell, "The Emigrants," and Joseph L. 

Mankiewicz, "Sleuth." 

Nominations in the best foreign-film category: 

"The Dawns Here Are Quiet," Russia; 

"The Discreet Charm of the Bourgeoisie," 

France; "I Love You Rosa," Israel; "My 

Dearest Senorita," Spain, and "The New 

Land," Sweden. 

Nominations in the best song category 

will not be announced until Monday, March 

5. Musical scoring candidates are listed. 

Charlie Chaplin received a nomination 

20 years late. He was named for scoring of 

"Limelight." The 1953 film was not released 

in Los Angeles until 1972 and hence became 

eligible for Academy consideration. 

The Oscars will be presented Tuesday, 

Top Nominations by Pictures 

Pictures With Two or More Nominations 

(Includes Shorts and Documentaries) 

Picture 

Nominations 

How the Companies Rated 

Companies with Two or More Nominations 

(Includes Shorts and Documentaries) 

Company Pictures Nominations 

20th-Fox

PARAMOUNT 

PICTURES 

WISHES TO THANK 

THE ACADEMY 

OF MOTION PICTURE 

ARTS AND SCIENCES 

FOR

a • • 

• • • 

• • • 

I'M* 

• • • 

• • • 

f 5 ACADEMY 

AWARD NOMINATIONS 

Best Performance by an Actress-Diana Ross 

Best Art Direction 

Best Costume Design 

Best Scoring- adaptation and original song score 

Best Story and Screenplaybased 

on factual material not previously published or produced

11 ACADEMY AWARD 

NOMINATIONS 

(more than any other picture) 

Best Picture 

Best Performance by an Actor— Marlon Brando 

Best Performance by an Actor in a supporting role 

James Caan... Robert Duvall...AI Pacino 

Best Direction -Francis Ford Coppola 

Best Screenplay— 

based on material from another medium 

Best Costume Design 

Best Film Editing 

Best Original Dramatic Score 

Best Sound

yfD io Co-Produce 12 

Features in 2 

Years 

AURORA, COLO.—A $6,000,000 coproduction 

deal to produce 12 features over 

the ne.xt two years has been signed by CVD 

Studios. Charles E. Sellier jr., CVD president, 

announced that the 12-feature package 

has been set with Claude D. Fingar & 

Associates of New York and Colorado 

Springs. 

Financing for the 12-feature package will 

be supplied by the Fingar firm, with CVD 

providing production facilities. Aimed at 

family audiences, the 12 features will be 

shot at 

the CVD Studios here and on location 

in Colorado and the region. Sellier will 

produce the package, with Fingar acting as 

executive producer. 

Second Set of 12 Planned 

CVD and Fingar are in tentative agreement 

on what the 12 features will be and 

directors are being engaged. 

Fingar & Associates also have taken an 

option with CVD to produce a second set 

of 12 features. Sellier said the story department 

now is in the process of searching for 

and reading scripts. The CVD president also 

said that negotiations are under way for 

distribution of the features with a major 

distributor. 

Sellier said the negotiations with Fingar 

& Associates took about three months to 

complete. The Fingar firm is a diversified 

company that has been exploring the possibility 

of entering the motion picture production 

field for some time. Fingar is involved 

in real estate, land development and 

apartment house building. The legal aspects 

of the contract were conducted by the law 

firm of Goodbar. Goodbar & Fisher, Colorado 

Springs. 

For CVD Studios this contract is deemed 

a giant step in motion picture production 

within the state of Colorado and now places 

CVD among the major motion picture companies 

in the state. 

Upon learning about the 12-feature pact, 

Karol W. Smith, chairman of Gov. John 

Love's Motion Picture & Television Advisory 

Commission, said: "This production 

contract is not only a great step for CVD 

but it is an important asset to Colorado and 

the future of filmmaking in 

the state." 

First Release Due in Spring 

This past November CVD completed its 

first feature, a comedy western, under the 

working title of "The Brothers O'Toole," 

which will be released this spring under the 

title "Eureka! It's Molly-Be-Damned." Shot 

entirely near and in Canon City, Colo., the 

film was brought in on a budget of $500,- 

000, with a good solid cast. 

The CVD Studio Center is located on a 

full city block of space and includes two 

sound stages. Studio No. 1 is a 2,000- 

square-foot structure used for specialized 

shooting. Studio No. 2, just completed, is a 

13,000-square-foot sound stage fully 

equipped for any type of indoor shooting 

and, not only is it the largest free-span 

building in the state, it also is the largest 

sound stage between New York and Hollywood. 

The building is constructed to screen 

out all outside noises, even that of airplanes. 

There also are two complete and modem 

screening rooms. One has a 7xl5-foot 

screen, is carpeted throughout and contains 

50 cushioned seats on a graduated ramp 

level. Orange and yellow fiber curtains surround 

the room. This screening room is 

served by a large projection booth with two 

35mm projectors featuring the latest interlock 

systems, as well as ample space for 

film storage and other film recording equipment. 

The second screening room, with 20 seats, 

is for 16mm viewing. This is located in the 

industrial-commercial building. 

Nearing completion and ready for occupancy 

soon is the Studio Plaza administrative 

offices—two three-story connecting 

buildings occupying 16,000 square feet. 

Besides the two sound stages and the new 

Studio Plaza offices, CVD Studio Center 

includes five other buildings. The film company 

owns a CECO-mobile, a complete 

studio on wheels, as well as a mobile fleet 

of station wagons, prop trucks, dispatch 

cars and Winnebago mobile homes for 

dressing rooms and makeup on location. 

Bernard Korban Will Head 

Brut Global Distribution 

NEW YORK—Bernard Korban has been 

named director of worldwide distribution 

for Brut Productions, it was announced by 

Martin Rackin. senior vice-president of the 

company. Korban will continue to function 

as director of marketing and promotion, a 

post he assumed when he joined Brut last 

November. 

Brut recently named Joseph E. Levine's 

Avco Embassy company to distribute its first 

two pictures. "Night Watch" and "A Touch 

of Class," and Korban will head the company's 

liaison with Levine's sales organization. 

CONGRATULATED — Crown International 

Pictures' President Newton 

P. "Red" Jacob.s congratulates actress 

Marlene Schmidt and Hlkmet Avedis, 

producer-director of "The Stepmother." 

The theme song from that film 

"Strange Are the Ways of I^ve," by 

Sammy Fain and Paul Francis Webster, 

is one of ten contenders for the 

five nominations for best song from the 

Academy of Motion Picture Arts and 

Sciences. 

20lh-Fox Sales Heads 

Talk Marketing Plans 

HOLLYWOOD—An innovative threeday 

marketing meeting, called by Peter S. 

Myers, vice president—domestic distribution, 

and Jonas Rosenfield jr., vice-president, 

advertising-publicity-promotion, for 

20th Century-Fox's key home office sales 

and advertising executives and division 

sales and advertising managers, was concluded 

here Thursday (8). 

In the course of the meetings, which 

were keynoted by 20th-Fox president Gordon 

Stulberg, marketing plans were finalized 

for the upcoming national releases of 

14 major 20th Century-Fox films. 

Five of them, proven boxoffice successes 

in their exclusive engagements, are: "The 

Poseidon Adventure." "Sounder," "Sleuth," 

"The Heartbreak Kid," "The Effect of 

Man-In-The-Moon Mari- 

Gamma Rays on 

golds" and "The Discreet Charm of the 

Bourgeoisie." 

New releases include "The Emperor of 

the North Pole," "Ace Eli and Rodger of 

the Skies," "Battle for the Planet of the 

Apes," "The Neptune Factor," "Kid Blue," 

"Hex," "The Last American Hero" and 

"The Gospel Road." Plans were also drawn 

for the re-release in 70mm of the all-time 

favorite, "The Sound of Music." 

Among the sales executives attending in 

addition to Myers were: James O'Gara, assistant 

general manager; Morris Stermer, 

sales manager, central and Canadian divisions; 

Ashley Boone, sales manager. Western 

division and Los Angeles; Al Levy, 

Atlantic division manager; John Peckos, 

Northeast division manager; Ray Russo, 

Central division manager; Bill Williams, 

Southern division manager, and Irving 

Cochin, Western division manager. 

Among the advertising-publicity people 

attending the meetings in addition to Rosenfield 

were: Ralph Buring, Southern division 

manager; Pat Dwyer, Southwestern division 

manager; Sol Gordon, Midwestern division 

manager; Nico Jacobellis, Eastern division 

manager; Hal Marshall, Western division 

manager, and Hal Sherman, national coordinator 

of promotion and field operations. 

Studio personnel included: John Friedkin, 

director of advertising, publicity and promotion; 

James Cullen. national director of promotion 

and field operations, and Steven 

Panama, creative advertising manager. 

Ward Pennington Named 

Vagar Films Sales Head 

HOLLYWOOD — Ward Pennington has 

been appointed general sales manager of 

Eric Bicdermann's Vagar Films. A veteran 

film sales executive, Pennington comes to 

Vagar from .'\llied .'Xrtists where he was 

western division sales manager. He held a 

similar puasition with Paramount. 

Vagar headquartered at 8730 Sunset 

Blvd., produces and distributes nationally. 

Pennington will announce the remainder 

of the 1973 product release schedule later 

this month. 

BOXOFFICE :: February 19, 1973

l'^?^^ 

An Allied Artists • ABC Pictures Corp. Presentation 

NOMINATED FORa 

10 ACADEMY AWARDS 

BEST PICTURE 

BEST ACTRESS 

BEST SUPPORTING ACTOR 

NOMINATED IN MORE CATEGORIES 

THAN ANY OTHER FILM!

American Multi Cmemo Announces 

New National Film Buying Team 

American Multi Cinema's new national film buying team meets for the first time 

in Kansas City. Standing, left to right are: Jerry Esbin, AMC-Philadelphia; Richard 

M. Durwood, senior vice-president and director of the team; Stanley H. Durwood, 

AMC president; Gene Jacobs, AMC-Jacksonville and Arnold Shartin, AMC-Los 

Angeles. Seated, left to right: Joel Resnick, vice-president of research and development; 

Steve Caplan, AMC-Kansas City; Ed Kershaw, AMC-Kansas City; and Ixon 

Couch, AMC-Dallas. 

KANSAS CITY—American Multi 

Cinema, 

a coast-to-coast theatre circuit headquartered 

here has assembled an experienced 

film buying team of professional film 

men, according to Stanley H. Durwood. 

president. The unit was completed this 

week with the acquisition of two new men, 

Arnold Shartin and Jerry Esbin. 

This group is under the direction of 

Richard M. Durwood, senior vice-president. 

"These men were carefully selected to fit 

into the long-range plans of American 

Multi Cinema," Durwood said. "We now 

have experts in the field whose prime responsibility 

is to fill our screens with the 

best product available." 

Durwood continued, "In order to achieve 

our goal, these men are strategically located 

throughout the country." 

Steve Caplan, American Multi Cinema- 

Kansas City, was Paramount's Cincinnati- 

Cleveland exchange branch manager when 

he joined AMC in September 1971. He 

was formerly a 

branch manager for United 

Artists in Indianapolis and Cleveland. 

Leon Couch, American Multi Cinema- 

Dallas, has a full background in the motion 

picture industry that includes operations 

and booking. He was a booker and buyer 

for United Artists Theatres, Inc., Dallas, 

before joining AMC last April. 

Esbin, American Multi Cinema-Philadelphia, 

joined AMC this month from Columbia 

Pictures where he began his career 

at age 17. He progressed through the company 

to become its Eastern division sales 

manager in 1968. 

Gene Jacobs, American Multi Cinema- 

Jacksonville, was with Paramount for 25 

years before joining United Artists in 1960 

where he became the Southern division 

a!?er. He joined AMC in August 1971. 

Ed Kershaw, American Multi Cinema- 

Kansas City, was Paramount's Kansas City 

branch manager when he joined AMC last 

month. He has sales experience with Columbia 

Pictures and has worked as a booker 

for 20th Century-Fox. 

Shartin, American Multi Cinema-Los 

Angeles, joined AMC this month from 

Syufy Enterprises where he was vice-president. 

Once with Paramount, he joined 

MGM as the Los Angeles branch manager. 

He was promoted to Western division manager 

before he joined Syufy Enterprises in 

1970. 

In 1963, the parent company, Durwood 

Theatres, a long-established regional circuit, 

had a dozen theatres in Kansas City, St. 

Joseph and Jefferson City, Mo., and Leavenworth, 

Kas. Today, American Multi Cinema 

is operating or building 249 auditoriums in 

38 cities in 17 states. 

The multiple-theatre concept was originated 

by American Multi Cinema who 

opened the Parkway Theatres, the world's 

first twin theatre, in Kansas City in July 

1962. The Metro Plaza Theatres, also Kansas 

City, opened in December 1966, the 

world's first four-theatre complex. The first 

six-theatre complex. Six West, was opened 

in Omaha, Neb., in January 1969. 

Greg Harrison to Direct 

RSVP Rel. Corp. Sales 

SCOTTSDALE. ARIZ.—Vern P i 

e h 1, 

president of RSVP Releasing Corporation, 

announced the appointment of Greg Harrison 

as sales director, succeeding Marilyn 

Holcomb who recently announced her retirement 

due to ill health. Harrison will 

handle representation for domestic and Canadian 

exhibition of the company's product. 

J. Walter Thompson Named 

Ad Agency for AFT Series 

NEW YORK—J. 

Walter Thompson Co. 

has been appointed as the advertising agency 

for the American Film Theatre's premiere 

season, it was announced jointly here 

by Dan Seymour, chairman of the board of 

J. Walter Thompson, and Ely Landau, 

president of the American Film Theatre. 

Eight newly produced major features, 

adapted from outstanding theatre works by 

contemporary writers, will be presented to 

U.S. and Canadian audiences in Landau's 

unique "movie-of-the-month" concept, 

starting in October. The Ely Landau Organization, 

a subsidiary of the American Film 

Theatre, has five 

of these eight productions 

before the cameras or in post-production. 

The entire season of eight films, to be sold 

on a subscription basis, will be presented in 

association with American Express Films, 

Inc., a subsidiary of American Express Co. 

A $2.5 million advertising and promotional 

budget, unprecedented for legitimate 

theatre or motion pictures in any form, has 

been committed to the project. In addition 

to the appointment of J. Walter Thompson 

to handle all advertising, the Rowland Co., 

a major public relations firm, has been assigned 

to supervise marketing, public relations 

and national publicity. 

Each of the eight monthly releases will be 

shown for two days only, with just two 

showings each day, in 500 selected theatres 

of the U.S. and Canada. The series will include 

Eugene O'Neill's "The Iceman Cometh," 

Edward Albee's "A Delicate Balance," 

John Osborne's "Luther," Eugene lonesco's 

"Rhinoceros," Harold Pinter's "The Homecoming," 

Robert Shaw's "The Man in the 

Glass Booth," Ferenc Molnar's "Liliom" 

and Kurt Weil-Maxwell Anderson's "Lost in 

the Stars." 

General Film Corp. Moves 

Offices in Hollywood 

HOLLYWOOD—General Film Corp., 

independent production and distribution 

company, has moved to expanded headquarters 

at 839 North Highland Ave. in 

Hollywood. 

According to 

Arthur Marks, GFC's president 

and production chief, the company will 

now have complete post-production facilities 

as well as fireproof film storage vaults 

all housed under one roof at its new offices. 

They formerly headquartered at General 

Service Studios. 

Upcoming General Film releases include 

"Wonder Women." starring Nancy Kwan 

and Ross Hagen, in March and "Candy 

Snatch." starring Tiffany Boiling, in .•\pril. 

Filming begins on Monday (26) on "The 

Holly Hill Caper" on location in Detroit. 

'Prison Girls' Correction 

"Prison Girls." reviewed in this issue, is 

a United Producer release, not Trans 

American Films. 

BOXCMTICE :: February 19, 1973

This is Universal's Year 

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Warner Shares Earn 

lecord $2.20 in 72 

NEW YORK—Record earnings of $2.20 

per share were achieved by Warner Communications, 

Inc., in fiscal 1972, WCI 

chairman Steven J. Ross announced Wednesday 

(13). This is an increase of 16 per cent 

over $1.89 per share before extraordinary 

income for 1971 (restated to reflect acquisitions 

treated as poolings of interests). 

Net income for the year was $50,118,000, 

up from $41,668,000 (before 1971's extraordinary 

income of $350,000) as revenues 

increased to $510,251,000 from $383,870,- 

000. On a fully diluted basis, 1972 earnings 

per share were $2.06 compared to 

$1.80 per share in 1971. 

In the quarter ending December 31, 

WCI's net was up to $12,298,000, or 53 

cents a share, from $10,660,000, or 48 cents 

a share (before an extraordinary charge of 

$450,000)in the corresponding quarter of 

1971. Revenues increased to $144,165,- 

000 from $111,877,000 for the 1971 

quarter. 

"Virtually all of our operations contributed 

to our continuing growth," Ross noted. 

"In the record and music business, earnings 

increased more than 25 per cent during the 

year. In the motion picture and television 

business, earning were up more than 40 per 

cent. In cable communications, net income 

more than doubled. Because of costs incurred 

in 

restructuring our paperback book division 

and in eliminating certain unprofitable 

European operations, we suffered an 

approximate 55 per cent decline in the earnings 

of our publishing business. We are confident 

we will achieve additional gains in 

all of our operations in 1973." 

Columbia Profits Up Over 

Comparable 72 Periods 

NEW YORK—Columbia Pictures Industries, 

Inc. reported net income of $1,234,- 

000, equivalent to 18 cents per share for 

its second quarter which ended Dec. 30, 

1972. This compares with a loss of $4,397.- 

000 or 69 cents per share in the comparable 

quarter of the prior fiscal year. 

The results of the first half of the current 

fiscal year reflect net income of $2,296,000 

or 34 cents per share, compared with a 

loss 

of $5,527,000 or 87 cents per share in the 

first half of the prior fiscal year. 

Hughes, Hack Named V-Ps 

Of Universal Pictures 

NEW YORK—Gareth R. Hughes and 

Charles H. Hack have been named vicepresidents 

of Universal Pictures, effective 

immediately, with Hughes continuing to 

supervise all of the company's industrial 

relations and Hack continuing to oversee 

personnel, it was announced by Albert A. 

Dorskind, MCA vice-president. 

At the same time, Len McNiel has been 

.lamed to the position of director of per- 

-oiaieij effective imraediatelj'. 

Dr Pepper Increases Board; 

Declares 173rd Dividend 

DALLAS—Dr Pepper Co. has increased 

its board of directors from 12 to 14 members 

and approved its 173rd consecutive 

quarterly dividend payable to shareowners 

in the company. 

The two new members named to the 

board are Lamar Hunt, prominent Dallas 

businessman and president and owner of the 

Kansas City Chiefs Football Club, and W. 

R. Roberson jr., president of Roberson's 

Beverages, which owns and operates Dr 

Pepper bottling plants in eastern North 

Carolina. 

Hunt holds numerous important positions 

with other leading firms including vicepresident, 

Hunt Oil Co.; vice-president and 

director of World Championship Tennis, 

Inc., which he founded; vice-president and 

director of the Dallas Tornado Soccer 

Club, Inc., and chairman and director of 

Mid-America Enterprises, 

Inc. 

Roberson is a member of a prominent 

North Carolina soft drink family engaged 

in the bottling business since 1917, and 

which has owned and operated Dr Pepper 

franchises since the early '30s. He grew up 

in 

the Dr Pepper business and has an extensive 

background in the beverage industry. 

The company has approved a March 1 

dividend of $.05425 per share, payable 

to stockholders of record as of February 15. 

Shares outstanding total 18,727,434 as 

a result of a two-for-one split which became 

effective October 27 last year. Shares 

outstanding at the same time last year (prior 

to the split) amounted to 9,282,580. 

Wometco Dividend Is Up; 

Executives Promoted 

MIAMI, FLA.—The Wometco Enterprises, 

Inc., board of directors declared an 

increase in the regular quarterly cash dividend 

to 12 cents on Class A stock and 

4.45 cents on Class B stock, payable March 

15, to stockholders of record March 1. 

The cash dividend is the 14th increase 

since the company became a pubhcly held 

corporation in 1959. Previously, the regular 

cash dividend was 11.4 cents on Class A 

stock and 4.2 cents on Class B. Shares 

outstanding as of December 31 totaled 

6,070,559. 

In other action, Mitchell Wolfson, president, 

was elected to the additional post of 

chairman of the board. The board also 

elected Richard F. Wolfson executive vicepresident. 

Wolfson joined Wometco in 1952 

as assistant to the president and house 

counsel. He was elected vice-president and 

director in 1959 and in 1962, was elected 

senior vice-president and general counsel. 

Other executive promotions included Marvin 

J. Krantz, vice-president in charge of 

personnel, and I. Bruce Irving, secretary of 

the corporation. Krantz joined Wometco 

in 1970 as director of employee relations. 

Irving joined Wometco in 1972 as assistant 

house counsel. 

The board also announced that the 

Wometco 1973 annual meeting will be held 

April 30 at the company's Byron-Carlyle 

Theatre on Miami Beach. 

ABC Splits Shares, 

Increases Dividends 

NEW YORK—A 2-for-l stock split and 

a 6.7 per cent increase in its dividend were 

announced by American Broadcasting Cos. 

chairman Leonard H. Goldenson and president 

Elton H. Rule. The executives also said 

that the company's 1972 operating earnings 

more than doubled from 1971 

levels. 

In 1971 .'VBC reported earnings of $14.9 

million, or $1.92 a share before a special 

charge of $1.7 million, which reduced net 

income to $13.2 million, or $1.72 a share, 

fully diluted. By contrast, 1972 operating 

earnings were estimated by Goldenson and 

Rule at $4.05 a share, fully diluted. 

The stock split will be effective around 

March 20, the date certificates are to be 

mailed to shareholders of record Monday 

(26). Since 30 million shares are authorized 

and only about 8.5 million are outstanding, 

the split will not necessitate securing authorization 

for additional common shares. 

The quarterly dividend will go up to 32 

cents from 30 cents and will be payable 

March 15 to stock of record Friday (23). 

ABC stated that the quarterly dividend on 

the split shares wiU be 16 cents a share. 

All Officers and Directors 

Of Disney Re-Elected 

BURBANK, CALIF.—Walt Disney Productions 

elected all incumbent directors at 

an annual stockholders meeting. The stockholders 

also voted in favor of Proposition 2, 

approval of the 1973 stock option plan. m 

The board of directors, at its organizational 

meeting, declared a quarterly cash dividend 

of three cents per share payable 

April 1 to stockholders of record March 5, 

1973. Annualized this amounts to a 12-cent 

yearly dividend which adjusted for the recent 

100 per cent stock dividend is the equivalent 

of a 20 per cent increase. 

The board re-elected all incumbent officers, 

and elected Robert P. Foster to the 

position of vice-president, real estate, and 

George A. Sullivan to the f>osition of vicepresident, 

tax administration. 

Foster joined the Disney organization in 

1956, and previously has served as president 

of the Buena Vista Land Co., a Disney 

subsidiary for real estate development, and 

as vice-president, legal, Florida project, of 

the parent company. 

Sullivan has been with Walt Disney Productions 

since 1964 and most recently held 

the title of director of taxation. He previously 

was associated with Price Waterhouse 

& Co. and the Internal Revenue Service. 

Two New Crown Distributors 

HOLLYWOOD—Newton P. Jacobs announced 

two new distributors for Crown 

International Pictures. Jeff Ruff of C. J. 

Ruff Film Distributor, Inc. has been appointed 

for the Cincinnati. Indianaf>olis and 

Detroit territories. S;ini Schultz of Selected 

Pictures Corp. was named Crown's distributor 

for the Cleveland territory. Both appointments 

are effective immediately. 

I 


Toronto Record Is Broken 

By 'Vanishing Wilderness' 

MEDFORD, ORE. — "The 

Vanishing 

Wilderness," playing five major-circuit theatres 

in Toronto, has recorded a three-day 

gross of $52,871, an average of $3,520 per 

day per theatre, according to Arthur R. 

Dubs, of Pacific International Enterprises. 

This figure is 20 to 30 per cent higher than 

that achieved by any previous four-wall engagement 

in the Canadian city, Dubs said. 

Playing three theatres in Buffalo, N.Y., 

"The Vanishing Wilderness" grossed $18,- 

829 in three days, an average of $2,093 per 

day for each theatre. 

Pacific International Enterprises' "The 

Vanishing Wilderness," a 35mm color production, 

is the first 35mm film to play on a 

four-wall basis, according to Dubs. 

In Los Angeles, "The Vanishing Wilderness" 

had a $173,812 gross at ten theatres 

in one week, while the total first-week Los 

Angeles gross was $373,341. The film now 

is going into its seventh and eighth-week 

Southern California booking engagement by 

Cinema National Corp. Fred Briskin, CNC 

president, has reported booking dates into 

spring of 1973. 

Two New Regional Heads 

For Altec Corp. Division 

ANAHEIM, CALIF.—The appointment 

of two new regional managers to serve the 

company's commercial sound, intercom and 

musical sound product lines, and contractor 

relationships is announced by Robert "Bob" 

Rufkahr, director of sales for the Altec 

Division of Altec Corp. 

Charles Round will cover New York and 

the New England states, replacing Tom 

Ferrara who has been assigned to eastern 

Canada. Frank Donnelly, jr. will cover 

Michigan, Ohio, West Virginia and the 

western half of Pennsylvania. Both men 

have had extensive experience in the commercial 

sound field. Round formerly owned 

his own business and most recently worked 

for Audio Communications, Altec contractor 

in Kansas City, as sales engineer. 

Donnelly completed his Army service in 

1961 and has worked for the Taft Broadcasting 

Co., an Altec contractor in Houston, 

since then as a sales engineer. 

Cinemation's 9th Division 

Office Opens in Detroit 

NEW YORK—Murray Kaplan, Cinemation 

Industries' general sales manager, has 

announced the opening of the company's 

ninth division office, the Great Lakes division 

headquartered in Detroit. The division 

manager is Kal Bruss, who will be responsible 

for the Detroit, Pittsburgh and 

Cleveland territories. Before joining Cinemation, 

Bruss was executive assistant to the 

vice-president in charge of operations for 

United Detroit Theatres and then was Detroit 

branch manager for Cinerama. 

The new Cinemation Industries office 

is located at 23300 Greenfield, Oak Park, 

Mich. Cinemation currently is releasing 

"The Cheerleaders," "Fritz the Cat" and 

"Oh! Calcutta!" 

MOTION PICTURES RATED 

BY THE CODE & RATING 

ADMINISTRATION 

The following feature-length motion pictures 

have been reviewed and rated by the 

Code and Rating Administration pursuant 

to the Motion Picture Code and Rating Program. 

Title 

Diitrlbutor 

Bad Charleston Charlie 

(International Cinema) 

Badge 373 (Para) 

Breezy (Universal) 

The Harder They Come (New World) 

Lolly-Madonna w\ (formerly titled 

"The Lolly-Madonna War") C^) 

(MGM) 

The Man From Clover Grove 

(American Cinema) 

The Nelson Affair (Universal) 

The Single Girls (Dimension) 

(*) Supersedes R rating listed in Bulletin No. 221 

Rating 

PG 

[r| 

[r] 

[r] 

PG 

\g\ 

PG 

Mrs. Gertrude Wehrenberg 

[r] 

Dies Feb. 13 in St. Louis 

ST. LOUIS—Mrs. Gertrude Foster Wehrenberg, 

wife of the late pioneer exhibitorleader 

Fred Wehrenberg. died in her sleep 

at St. Mary's Health Center of the infirmities 

of age Tuesday (13). She was 91. 

Mrs. Wehrenberg was a co-founder with 

her husband of the Wehrenberg circuit of 

theatres, which was established in a tent 

show in St. Louis and has developed in its 

67 years of continuous operation to a circuit 

of 12 theatres (16 screens) in metropolitan 

St. Louis, Fulton and DeSoto, Mo., 

with three additional units under construction 

in St. Louis and in Alton, 111. 

She leaves a daughter, Mrs. Lillian D. 

Krueger; grandson, Ronald P. Krueger, 

third-generation president of the Wehrenberg 

circuit, and great-grandchildren Ronald 

P. Krueger II and Heather Marie Krueger. 

Shown at the reception 

preceding the world premiere 

of World Wide Pictures' 

"Time to Run" at 

GCC's Plaza Theatre, Memphis, 

January 23, are, left 

to right, front row, Randall 

Carver and Barbara Sigel, 

who star in the film; Bud 

Levy, Trans-Lux Corp., 

New York, and Sy Evans, 

General Cinema Corp., Boston. 

Back row, Allen Dillon, 

United Artists Theatre Circuit, 

Dallas; William Gehring. 

Gulf States Theatres, 

and David Groskind, Maico 

Theatres. 

'Time to Run' Nationwide 

Openings Are Scheduled 

MINNEAPOLIS—World Wide Pictures' 

"Time to Run," following its world premiere 

showing January 23 in General Cinema 

Corp.'s Plaza Theatre in Memphis, began 

a well-attended ten-day run in Chicago 

and the Carolinas. Friday (2) marked the 

beginning of a successful saturation engagement 

covering the South Central states. 

The motion picture, filmed in Eastmancolor, 

opened Wednesday (7) in four Minncapolis-St. 

Paul area theatres, with 37,000 

advance admissions sold, as well as in selected 

houses in the Dakotas, where house 

records were reported broken. The film 

Wednesday (14) started runs in Dallas, Fort 

Worth and in 27 cities throughout Minnesota. 

"Time to Run" was held over in one Minneapolis 

theatre and will open in a new situation 

here Wednesday (21), in addition to 

starting playdates in 

northeast Texas, Philadelphia 

and Camden, N.J. Eastern Pennsylvania 

showings start Wednesday (28). 

Los Angeles and Orange County openings 

are set for March 14. with April playdates 

to include all of Southern California, 50 

cities throughout the South and theatres in 

the city of Pittsburgh and the western Pennsylvania 

area. 

'Time to Run" was filmed on location in 

the Southern California area and stars Ed 

Nelson, Randall Carver, Barbara Sigel, Joan 

Winmill and Gordon Rigsby. 

James F. Collier, who also directed "For 

Pete's Sake," "Two a Penny" and "His 

Land" for World Wide Pictures, the film 

arm of the Billy Graham organization, directed 

"Time to Run," with Frank R. Jacobson 

as e.xecutive producer. The screenplay 

was by Allan Sloane. 

Returning POWs to Receive 

Lifetime Theatre Passes 

BIRMINGHAM, ALA.— R. C. Cobb, 

president of Cobb Theatres, has announced 

that effective immediately, returning Vietnam 

POWs will receive permanent lifetime 

passes to all theatres in the company's circuit. 

The Birmingham-based company owns 

and operates indoor and drive-in theatres 

throughout Alabama, Florida and Tennessee. 

BOXOFHCE :: February 19, 1973 13

'oUcfUwtd defiant 

Lawrence Turman to 

Produce 

'A Couple of Swells' for Para. 

Lawrence Turman will 

produce "A Couple 

of Swells" for Paramount Pictures. 

This marks Turman's first personal film 

production since assuming the presidency 

of Wolper Pictures, Ltd. Jeffrey Bloom 

wrote the screenplay for the comedy- melodrama 

which is set in the 1930s. The film 

is scheduled to begin production the summer 

Dennis F. Stevens, producer 

of 1973 . . . of "The Harrad Experiment," which 

was directed by Ted Post, has a script 

which is being readied for production. Name 

of the new film will be "Kill Gangster Kill." 

First publishing runs of "Harrad Experiment" 

ran into over 2,200,000 copies with 

likelihood of another one, bringing the run 

up to over 3,000,000. The firm made the 

film under the name of Cinema Arts Production. 

Stevens is a former exhibitor from 

the Spokane, Wash, area . . . Filmways and 

Lillian Gallo Productions have joined forces 

with the acquisition of "Happiness Is No 

Laughing Matter," an original screenplay 

by Jerome Kass, to be produced by Mrs. 

Gallo as a theatrical motion picture, it was 

announced by Edward S. Feldman, Filmways' 

senior vice-president in charge of 

motion picture production . . . The second 

in a series of films scheduled for release 

this year, "Gator Bait," will be produced 

and directed by Ferd and Beverly Sebastian 

of Sebastian Films, Ltd. This will be an 

action adventure film, shot in the swamps of 

Louisiana and Texas. Scheduled release has 

been set for June 1. 

Lew Ayres Is Assigned Role 

In 'Planet of Apes' Sequel 

Lew Ayres will handle the co-starring 

role of Mandemus, custodian of the Ape 

City arsenal in Arthur P. Jacobs' production 

of "Battle for the Planet of the Apes," 

currently in production at 20th-Fox. Not 

entirely by coincidence, Ayres, a pacifist, 

was chosen by Jacobs and director J. Lee 

Thompson because Mandemus is a pacifist 

who strives to keep the weapons in his care 

from being used. The APJAC International 

production stars Roddy McDowall, Claude 

Akins, Natalie Trundy, Severn Darden, Paul 

Williams and Sam Jaffe . . . Maximilian 

Schell has set the head of the Berlin Opera 

Co., Gustav Rudolf Sellner, to make his 

motion picture acting debut in the leading 

dramatic role of "The Pedestrian," which 

.Schell is producing and directing for his 

Alfa Productions from his own script. 

vSellner's casting reflects Schell's conviction 

that directors (Sellner is a top German 

director) "make the best stars, unused faces 

with thorough professional grounding." 

Schell cast playwright-director John Osborne 

for an acting debut in the first Schell di- 

-cctorial effort, 

"First Love," a best foreign 

;uage film Academy Award nominee . . . 

.By 

SYD CASSYD 

David Buchanan. Connie Strickland, Carol 

Speed and Joe E. Ross join the cast in 

"Bummer" an Apex Attractions film. William 

Castleman is producing and directing 

the film for release by Entertainment 

Ventures, Inc. 

Don Mitchell of Ironsides' 

To Co-Star in 'Blacula E' 

Don Mitchell, co-star of the highly successful 

NBC Television series "Ironsides," 

has been set for the co-starring role of 

Justin in American International's "Blacula 

II." William Marshall again stars as the 

African prince cursed by the dread Count 

Dracula. The picture, currently before the 

cameras is being directed by Bob Kelljan 

from a script by Raymond Koenig, Joan 

Torres. Leon Capetanos and Maurice Jules 

. . . Billy Curtis, one of the best known 

midget actors in Hollywood, has been set 

to play the head of a midget crime gang in 

AIP's new action comedy, "Little Cigars," 

now filming in and around Los Angeles. 

The picture stars Angel Tompkins and is 

being produced by Albert Band. Chris 

Christenberry is directing and Jim Elsegood 

handling the choreography . . Brock 

. 

Peters has been signed by producer Monroe 

Sachson for the key role of Captain Reynolds 

in AIP's "Slaughter II," Peters plays 

the police homicide officer who is on the 

trail of Slaughter, depicted by Jim Brown, 

throughout the picture. 

Diana Sands, Joanna Pettet 

Cathy-Lee Crosby Starred 

Diana Sands is being co-starred by director 

Gilbert Moses, with Roscoe Orman 

in the Zanuck/ Brown production for Universal 

of "Willie Dynamite." Ron Cutler 

wrote the screenplay and the picture is 

being produced by Richard D. Zanuck and 

David Brown. The actress will play Orman's 

adversary in the black action drama about 

organized prostitution. Interiors have been 

completed at the studio and shooting has 

now moved to New York City for final 

photography . . . Joanna Pettet has been 

set for one of the two female star roles 

in "Welcome to Arrow Beach," the new 

suspense drama, which Laurence Harvey 

will start filming this week for Arrow Beach 

Productions, in which he and Jack Cushingham 

are partnered. Harvey will direct 

and take one of five major roles, while 

Cushingham will be the producer. The film 

is being based on an original screenplay 

by Wallace Bennett and Jack Gross Jr. . . . 

Cathy-Lee Crosby will essay a top role in 

20th-Fox's production of producer-director 

Stuart Rosenberg's "The Laughing Policeman," 

Walter Matthau starrer rolling this 

month. The actress portrays the lover of 

a slain policeman in the hardbitten crime 

drama to be filmed entirely on various 

locations in San Francisco. Rosenberg produces 

and directs from his and Tom Richman's 

screen adaptation of Per Wahloo's 

and Maj Sjowall's novel . . . Robert Preston's 

mother in "Mame," the musical production 

in which Lucille Ball stars in the 

title role, will be portrayed by Lucille Benson. 

A Robert Fryer-James Cresson production 

for Warner Bros., the picture is 

being directed by Gene Saks. 

The only female roles in Ely Landau's 

American Film Theatre production of "The 

Iceman Cometh," were given to Hildy 

Brooks, Nancy Dawson and Evan Evans, 

who will portray a trio of "ladies of the 

evening" frequenting the main locale of the 

Eugene O'Neill story. The film, which stars 

Lee Marvin, Fredric March, Robert Ryan 

and Jeff Bridges, is now in production at 

20th-Fox Studios in Los Angeles. Beginning 

in October, American Film Theatres will 

offer a series of motion pictures based on 

great contemporary plays directed and performed 

by the finest talents in the motion 

picture and theatre worlds. 

Additional Castings Made 

For Roles in 'Gordon's War' 

Nathan C. Heard, an ex-convict who 

served six years for armed robbery in New 

Jersey penitentiaries, becoming a best-selling 

author and college professor, will debut 

as an actor in "Gordon's War," a Palomar 

Pictures International production which 

Robert L. Schaffel is producing and Ossie 

Davis is directing on locations in New 

York for 20th-Fox. Edgar J. Scherick is 

executive producer. Heard, six-foot-four, 

portrays a Harlem drug pusher. It was while 

in prison that Heard wrote a novel, "Howard 

Street," and last June wrote his second 

novel, "To Reach a Dream," Carl Gordon, 

New York stage, movie and television actor 

has been set to portray the role of a pimp 

in "Gordon's War," starring Paul Winfield, 

Gordon appeared on Broadway last 

in a similar role. New York actors Chuck 

Bergansky, Lou Bedford, Maurice Woods, 

Warren Taurien and actress Danielle Harris 

have been cast for roles in "Gordon's War" 

. . . Robert Donner and Nancy Malone 

join the cast in MGM's "The Man Who 

Loved Cat Dancing," which stars Burt 

Reynolds, Sarah Miles, George Hamilton 

and Lee J. Cobb. Production, adapted from 

Marilyn Durham'c novel, is being directed 

by Richard C. Sarafian, and Martin Poll 

producing. 

Hal David, Henry Mancini Set 

For 'Oklahoma Crude' Music 

Stanley Kramer signed Academy Awardwinner 

Hal David to write the lyrics to the 

song written by Henry Mancini for his production 

of "Oklahoma Crude" for Columbia 

Pictures. Mancini also will compose the 

entire score for the film that stars George 

C. Scott, Fayc Dunaway, John Mills and 

Jack Palance. David's assignment marks the 

first time he has written lyrics for a Mancini 

song, and also the first time he has 

written for a composer other than Burt 

Bacharach in the past 16 years. The Bacharach-David 

collaboration recently has written 

the songs for Ross Hunter's production 

of "Lost Horizon" also for Columbia. 


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March 13 NY Debul 'Black Caesar' Composite 470 First 

For 'Lost Horizon 

NEW YORK—"Lost Horizon," Ross 

Hunter's production for Columbia Pictures, 

will have its gala invitational New York 

premiere March 13 at the Loews' State I 

Theatre. Stars from the production, as well 

as invited guests from the worlds of the arts. 

business and politics, are expected to attend 

the opening-night festivities, which will be 

co-hosted by producer Ross Hunter and 

Columbia Pictures. "Lost Horizon" begins 

its regular engagement the following day at 

Loews' State I, Loews' Tower East, UA 

Syosset on Long Island and the Totowa 

Cinema in New Jersey. 

The film, which has been selected for the 

1973 Royal Film performance in London 

March 26. will have its world premiere 

Tuesday, March 6, in Los Angeles at the 

National Theatre, Westwood, under the 

sponsorship of the Motion Picture and 

Television Fund. 

Featuring ten original songs by Burt 

Bacharach and Hal David. "Lost Horizon" 

stars an international cast headed by Peter 

Finch, Liv Ullmann, Sally Kellerman. 

George Kennedy, Michael York, Olivia 

Hussey. Bobby Van, James Shigeta, Charles 

Boyer and John Gielgud. Charles Jarrott 

directed from a screenplay by Larry Kramer. 

Jacque Mapes was associate producer. 

'Payday' Premieres Feb. 22 

At Three NY Theatres 

NEW YORK — "Payday," starring Rip 

Torn, will have its New York premiere 

Thursday (22) at the Murray Hill and Juliet 

II Theatres on the Eastside and at the 

Forum Theatre on Broadway. The film is 

distributed by Cinerama Releasing. 

Torn portrays Maury Dann. superstar, 

a country music entertainer who lives by 

the rule, "if you can't drink it. smoke it, 

love it or spend it. forget it." For Maury 

Dann everyday is payday. 

An award winner for his acting and 

directing on the New York stage. Torn has 

been seen in such films as "Baby Doll." 

"A Face in the Crowd," "TTie Cincinnati 

Kid" and "Tropic of Cancer." 

Shel Silverstein, who created Johnny 

Cash's "A Boy Named Sue," wrote four of 

the original songs. Music columnist, critic 

and teacher Ralph J. Gleason was executive 

producer. 

George C. Scott, Chayefsky 

Get British Nominations 

LONDON—George C. Scott and Paddy 

C hayefsky have been nominated for British 

Academy Awards for their contributions to 

"The Hospital," the internationally acclaimed 

United Artists release. Scott, winner 

of a Hollywood Best Actor Oscar, has 

been cited by the British for his performance 

as Dr. Bock, and Chayefsky for his screenplay. 

Author Chayefsky already has won 

the Hollywood screenplay Academy Award 

for the film. 

Week in NY; last Tango Up to 690 

NEW YORK—"Last Tango in Paris" retained 

its first-place stance with a 100-point 

leap to 690 in its second week at Trans- 

Lux East. Continuing in the second spot 

was "It Happened in Hollywood," 480 for 

its fourth Orleans week. Debuting "Black 

Caesar" captured third place with an average 

of 470 for its opening round at Cinerama 

(560), 59th Street Twin II (250) and 

RKO 86th Street Twin II (600). 

Fourth, "The Heartbreak Kid " 

held onto 

its spot with 350 for the eighth week at the 

Sutton. "Under Milk Wood" was down from 

No. 3 to No. 5, earning 305 for the third 

week at the Eastside Cinema. No. 6 was 

"Cries and Whispers," 290 for the eighth 

stanza at Cinema I. 

(Average Is 100) 

Baronet Pete 'n' Tillie (Univ), 8th wk 175 

245 

Beekman 

Cinema I 

Steelyard Blues (WB), 2nd wk 

Cries and Whispers [New World), 

8th wk 

Cinema 11 The Effect of Rays on 

Gamma 

290 

Man-in-the-Moon Marigolds [20th-Fox), 

8th wk 300 

Cinerama Black Coesor (AlP) 560 

Columbia Images (Col), 8th wk 90 

Columbia II Young Winston (Col), 17th wk 145 

Coronet Up the Sandbox (NGP), 8th wk 160 

DeMille Trick Baby (Univ), 2nd wk 

Eastside Cinema Under Milk Wood (Altura), 

120 

3rd wk 305 

55th Street Playhouse Bijou (Poolemar); Boys in 

the Sand (Poolemar), 17th wk 145 

59th Street Twin I Prison Girls (AlP), 3rd wk. ..120 

59th Street Twin II Black Caesar (AlP) 250 

First Avenue Screening Room Pulp (UA) 235 

Juliet II Trick Boby (Univ), 2nd wk 

Little Carnegie The Discreet Charm of the 

90 

Bourgeoisie 

New Embassy 

(20th-Fox), 16th wk 

The Harder They Come 

195 

(New World) 245 

Orleans It Happened in Hollywood (Screw), 

4th wk 480 

Orpheum The Getoway (NGP), 8th wk 85 

Paramount The Effect of Gamma Rays on 

Man-in-the-Moon Morigolds (20th-Fox), 8th wk. 65 

Paris Cesar and Rosalie (Cinema 5), 9th wk. ..130 

Penthouse Prison Girls (AlP), 3rd wk 140 

Plaza Trovels With My Aunt (MGM), 8th wk. . .145 

CONGRATULATORY K I S S— 

Mrs. Bernard Diamond of Rye, N.Y., 

newly elected president of the 'Variety 

Club Women, receives a "congratulatory 

kiss" from Jack Albertson, while 

Sam Levene, left, looks on. The gentlemen 

are the stars of the Broadway hit 

"Sunshine Boys." Mrs. Diamond is the 

wife of the executive vice-president of 

Loews Theatres. 

Radio City Music Hall The World's Greatest 

Athlete (BV), 2nd wk 80 

Rivoli Man of La Moncho (UA), 9th wk 160 

RKO 86th Street Twin I Prison Girls (AlP), 

3rd wk 140 

RKO 86th Street Twin II Black Coesor (AlP) ..600 

68th Street Playhouse Troffic (Col), 9th wk. ..170 

state The Getoway (NGP), 8th wk 125 

Sutton The Heartbreak Kid (20th-Fox), 8th wk. 350 

34th Street East The Getaway (NGP), 8th wk. . .150 

Tower East Jeremioh Johnson (WB), 8th wk. ..175 

Trans-Lux East Last Tango in Paris (UA), 

2nd wk 690 

Trans-Lux 85th Street The Harder They Come 

(New World) 180 

Ziegfeld Sleuth (20th-Fox), 9th wk 1 50 

"Vanishing Wilderness' 300 

In First Buffalo Week 

BUFFALO— "Vanishing Wilderness" and 

"The Poseidon Adventure" were forerunners 

on the local first-run scene, grossing 

300 and 200, respectively. It was the first 

week at the Colvin for "Vanishuig Wilderness" 

and the eighth week for "The Poseidon 

Adventure" at Holiday 2. Another 

newcomer, "Cries and Whispers," emerged 

as the No. 3 grosser as it opened at Maple 

Forest I with 180—ten points ahead of No. 

4 "Black Gunn," second week, Buffalo. 

Amherst Fellini's Roma (UA) 130 

Buffalo Black Gunn (Col), 2nd wk 170 

Colvin Vanishing Wilderness (SR) 300 

Evans, Holiday 5—-The Heartbreak Kid 

(20th-Fox), 2nd wk 160 

Holiday 1 1776 (Col), 8th wk 100 

Holiday 2 The Poseidon Adventure (20th-Fox), 

8th wk 250 

Holiday 3 Avanti! (UA), 4th wk 130 

Maple Forest 1 Cries and Whispers (SR) 180 

Maple Forest 2 The Emigrants (WB), 8th wk. ..130 

Plaza North Train Robbers (WB) 160 

Teck—Ann and Eve (SR) 120 

'Sleuth' Starts Baltimore 

Run With Composite 205 

BALTIMORE—"Sleuth," rating 300 at 

the Towson but only 110 at Westview II, 

still made the best showing (composite 205) 

of any of the week's new features. Top 

business was turned in by "Avanti!", second 

week at the Paramount and Cinema II, with 

its composite 300 score, while "Fat City," 

another holdover, performed at a 300 pace 

in its single-theatre engagement at 7 East. 

5 West The King of Marvin Gardens (Col), 

3rd wk 150 

Hillendale Jeremioh Johnson (WB), 3rd wk 60 

Met— Block Gunn (Col), 8th wk 200 

Northwood Deliverance (WB), 7th wk 40 

Paramount, Cinema II Avanti! (UA), 3rd wk. ..300 

Playhouse, Cinema I Child's Ploy (Para) 275 

7 East Fof City (Col), 2nd wk 300 

Westview I The Getaway (NGP), 8th wk 100 

Westview II, Towson Sleuth (20th-Fox), 205 

Westview III Pete 'n' Tillie (Univ), 8th wk 100 

Westview IV Innocent Bystanders (Para) 35 

Edward A. Romano Named 

Controller of Warners 

NEW YORK—Edward A. Romano, assistant 

treasurer of Warner Bros, since 

1970, has been given added responsibilities 

and now assumes the post of controller of 

the company, according to an announcement 

by Ralph Peterson, vice-president and 

treasurer. 

Romano, who first joined Warner Bros, 

in 1968, formerly was with the public accounting 

firm of Peat, Marwick, Mitchell & 

Co. in New York. 

BOXOFFICE :: February 19, 1973 E-1

if"! 

A 

. . Henry 

LT I M O R E 

QoJumbia City cinemas I and II in Columbia 

will be ready to open around mid- 

May. The owner is General Cinema Corp. 

of Boston . 

Dusman of J. F. 

Dusman Co. says that firm is equipping a 

"piggyback'" twin theatre in downtown Altoona. 

Pa., the Playhouse I and II, owned 

by Richard Neff. The Dusman firm is installing 

Century projectors and sound. 

Strong Lumex lamphouses and rectifiers 

and EPRAD's SWORD. The screen image 

will be transmitted to the upper auditorium 

by mirrors. Dusman reports these are to be 

"very posh theatres" in a downtown renewal 

center. 

George A. Brehm, Westview Investment 

Co. and owner of Westview cinemas I, II. 

Ill and IV, is very pleased with the installation 

of the Strong X-60-B, where he is 

transmitting xenon light on a 50-foot screen. 

Adolph J. Jarosik, 81, former professional 

musician who had played with theatre 

bands, died Monday (5) at the Bethesda 

Naval Hospital after a long illness. Jarosik 

retired from the Navy in 1947 as chief 

musician after a 20-year career with the 

Naval Academy Band. He was drum major 

for 15 years. He leaves his wife Elizabeth; 

a daughter, Mrs. Dudley W. Purdy sr., and 

three grandchildren, all of Edgewater. 

MGM Children's Matinees apparently 

are increasing in popularity here. "Tom 

Thumb" was shown at Saturday (10) and 

Sunday (11) matinees at these theatres: 

Joppatowne Cinema, Grand, Liberty II, 

Boulevard. Vilma, Cinema Harundale. 

Westway and Reisterstown Plaza. 

Judy Bachrach, well-known film, theatre 

and TV critic, was guest speaker at the 

annual "ladies' night" Tuesday (13) at 

8:30 p.m. at the Independent Order of Odd 

Fellows Jefferson Lodge 9 meeting, held in 

the social hall of the Ohel Yaakov Synagogue, 

corner of Glen and Winner avenues. 

The event was in honor of Valentine's Day. 

Otts Kiefaber, president of Arcade 

Press, and Mrs. Kiefaber, left for a vacation 

in Mexico Monday (5), to return Tuesday 

(20). 

Over 400 independent filmmakers and the 

film institutes of Russia, Poland, Sweden, 

Canada and the U.S. have been invited to 

submit entries to this year's fourth annual 

Baltimore Film Festival, sponsored by Towson 

State College. A wide range of styles 

will be seen at nine separate shows spread 

CINERAMA IS IN 

SHOW BUSINESS IN 

HAWAII TOO. 

When you come to Waikiki, 

^""'* "^'^^ 

5lUfW *^^ famous 

iHAWAiil Don Ho Show. . . at 

^^^^ Cinerama's Reef Towers Hotel 

PN WAIKIKI: REEF REEF TOWERS EDGF.WATER 

over three consecutive weekends, starting 

March 16. Everything from films made by 

women and documentaries made by TV networks 

to the "expanded cinema" of the 

West Coast will be shown. Tickets will be 

$2 per person or $15 for the entire festival, 

with reduced rates available to students. AH 

shows will be held at Towson State's 

Stephens Hall Auditorium at 8:30 p.m. Fridays 

and Saturdays and at 4 p.m. on Sundays. 

"Nosferatu," the earliest Dracula-type 

film, was presented free at 8 p.m. Thursday 

(15) at Essex Community College in 

the lecture hall. Other pictures scheduled at 

Essex are: "Mondo Cane." March 1; "The 

Mouse That Roared." March 22: "To Die 

in Madrid," April 12, and "Three Penny 

Opera," May 3. 

A benefit performance of "Sounder," 

sponsored by the Baltimore Environmental 

Center, will be presented Thursday (22) at 

JF's Tower Theatre. The public is 

cordially 

invited to attend this screening but all tickets 

must be purchased in advance. The price 

is $3 and tickets may be obtained from 

BEC. 112 East 25th St., or ordered by mail 

with check. 

Ritchie 3 cinemas, under ithe aegis of the 

Rappaport Theatres, will open at the end of 

June in the Korvette Shopping Center 

(known also as Governor's Plaza Shopping 

Center) in Glen Bumie, according to Robert 

Rappaport. He also said the Timonium 

Twin cinemas, across from the Timonium 

Fair Grounds on York Road, will open at 

approximately the same time . . . Wednesday 

(28) is the official opening date for 

F. H. Durkee's Harford Mall cinemas I and 

II, located in the Harford Mall, Belair, according 

to Sam Temple, supervisor at Durkee's. 

Greg Cannazzaro, a negative "stripper" 

for the past two and a half years at Arcade 

Press, left the firm Monday (5) to become 

the manager of the printing department at 

Loyola College . . . Chet Wilhelm. 18. 

pressman at Arcade Press for the past year 

and a half, passed all his physical tests for 

military acceptance and will leave for Parris 

Island, S.C., June 28. At that time he 

will go into training with the Marines. 

R. H. Gardner, Morning Sun film critic, 

says of "Man of La Mancha," on screen 

the Randallstown Plaza: "Peter O'Toole is 

one of the most brilliant actors of our time 

and his and Sophia Loren's performances 

make 'Man of La Mancha' . . . well worth 

seeing." 

Talented Helen Back, wife of Leon B. 

Back, general manager of Rome Theatres 

and president of NATO of Maryland, has 

three paintings on display on the Homewood 

campus of the Johns Hopkins University 

through March 2. This showing, 

along with other paintings and drawings by 

members of the local branch of the National 

League of American Pen Women, is being 

at 

sponsored by the university's office of special 

events. The exhibit is open to the public 

from 9 a.m. to 6 p.m. daily in the galleries 

of the Milton S. Eisenhower Library. Mrs. 

Back has been a member of this organization, 

devoted to various branches of the 

arts, 

for some time. 

Fabian Leases 5 Albany 

Area Airers to UATC 

ALBANY—Fabian Theatres, which has 

sold five area movie houses during the past 

few years, announced that it has concluded 

negotiations to lease, with options to buy, 

four drive-ins to United Artists Theatre 

Circuit. Properties included in the transaction 

are the Tri-City Twin, Menands; Mohawk, 

Colonic; Latham Drive-In, Latham, 

and the Riverview Drive-In. Rotterdam 

Junction, according to Adrian Ettelson. general 

manager of the Fabian Management Co. 

The lease agreement was approved by 

Salah Hassanein, president of Metropolitan 

Playhouses, the Eastern operating company 

of United Artists, according to Ettelson. 

No price was disclosed. 

Fabian formerly had operated the Palace 

in Albany, Proctor's and State in Schenectady, 

Proctor's in Troy and the Cohoes 

Theatre. Cohoes. N.Y. All have been sold 

in 

recent years. 

Morton Segal to Receive 

Special IFIDA Award 

NEW YORK—Martin E. Segal, president 

of the Film Society of Lincoln Center, 

will be honored by the International Film 

Importers & Distributors of America, it was 

announced by Michael F. Mayer, IFIDA 

dinner chairman. Segal will be cited by a 

special award in recognition of the services 

rendered by him to the Film Society of Lincoln 

Center and of his devotion and untiring 

efforts which have contributed to the 

acceptance of the motion picture as an art 

form. 

Segal, in addition to his responsibilities at 

Lincoln Center, is president of Wertheim 

Asset Management Services, a wholly owned 

affiliate of Wertheim & Co.; a trustee of 

the Institute for Advanced Study at Princeton; 

a trustee of the Helena Rubinstein 

Foundation, and chairman of the executive 

committee and treasurer of City Center of 

Music and Drama. 

The annual IFIDA dinner-dance will be 

held at the Hotel Americana. New York, 

March 30. 

Circle Twin Cinema Gives 

Gems on Valentine's Day 

BRICKTOWN. N.J.—The independent 

Circle Twin Cinema here, in cooperation 

with a local jewelry store, ran a jewelry 

giveaway contest for Valentine's Day (14). 

Entry blanks were filled out in the theatre 

by patrons several weeks prior to Wednesday 

(14) and the drawing was held on that 

date. 

The top three prizes were: a diamond 

ring, a pair of diamond earrings and a 

diamond pendant. 


HAILC^SAR 

Godfather ^--^ of Harlem! 

...The Cat 

^ththe 

.45 caliber 

Claws! 

A Larco Production 

An American International Release 

FRED WILLIAMSON starring m "BLACK CAESAR" 

• • 

co-starring MINNIE GENTRY JULIUS W. HARRIS D'URVILLE MARTIN 

• • • 

DON PEDRO COLLEY GLORIA HENDRY ART LUND VAL AVERY PHILIP ROYE 

• 

Written, Produced and Directed by LARRY COHEN A LARRY COHEN Film 

) 1973 American International Picturac. Inc. 

contQct your flfllOriCCin IlllemClliOAal exchange 

IRK 

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PHILADELPHIA 

John Nunn 

1612 Morket Street 

Philadelphia, Pa. 19103 

Tele.: (215) 5«8-6684 

WASHINGTON, D.C. 

Jerome Sandy 

1217 H St., N.W. 

Washington, D.C. 2000S 

Tele.: (202) 347-2442 

PITTSBURGH 

Dave Silverman 

415 Van Broom St. 

Pittsburgh, Pa. 15219 

Tele.: (412) 2SI-1630 

BUFFALO-ALBANY 

Minna G, Zackem 

300 Deloware Ave. 

Buffalo, N.Y. 14202 

Tele.: 853-5150, 1, 2 

Showmanship 

Is Cur €nly 

Business

OADWAY 

pAUL LYNDE, the voice of Templeton 

the rat in the animated musical "Charlotte's 

Web," arrives in town Wednesday 

(21) for promotional activities on behalf 

of the film, which has its world premiere 

engagement as the next attraction at Radio 

City Music Hall. Based on E. B. White's 

contemporary classic, which has sold over 

2,400,000 copies in the last two decades, 

the film features nine new songs by Academy 

Award winners Richard M. and Robert 

B. Sherman. "Charlotte's Web" is a Hanna- 

Barbera and Sagittarius production for Paramount, 

featuring the voices of Debbie 

Reynolds, Agnes Moorehead and Henry 

Gibson. 

"Deep Throat," which continues to be 

llie most controversial— and successful — 

pornographic film around, had a brief taste 

of glory recently when it opened at the 

Trans-Lux 85th Street Theatre. The Madison 

Avenue house, a neighborhood theatre 

catering to patrons of current popular 

fare and definitely not a porno palace, was 

picketed and inundated with protests from 

local inhabitants and merchants. The film 

was pulled after a one-week showing, proving 

that some people still oppose pornography 

as a way of life. 

Liz Lisboa. veteran publicist, has left 

Harold Rand & Co. after five years there. 

She now is on the staff of Abby Hirsch 

Public Relations, 25 Central Park West, 

New York City 10023. Current clients 

handled by Hirsch are Alan Bates' Broadway 

smash "Butley," writer-poet-singer Rod 

McKuen and jazz singer Cleo Laine. Good 

luck, 

Liz! 

Belated congratulations to Jo-Ann Geffen 

and husband Bob Satz on the birth of their 

son. Word has just arrived of the appearance 

of Jeremy Donald, weighing six 

pounds, December 29. Jo-Ann, a publicist 

who started her own public relations firm, 

obviously was too busy to publicize her 

own newsworthy event. 

• 

Howard Goldfarb, vice-president of foreign 

sales for Cannon Releasing Corp., 

left Monday (12) on a two-month sales 

trip to Latin America. He'll be conducting 

sales meetings and merchandising seminars 

on forthcoming releases with Cannon's subdistributors. 

The 12-country itinerary includes 

Mexico, Panama, Colombia, Peru, 

Chile, Argentina, Brazil, Venezuela, Trinidad, 

Puerto Rico, Santo Domingo and 

Jamaica. 

• 

Trinity Church at 74 Trinity PI. is concluding 

its "Salute to Preston Sturges, Filmmaker" 

with screenings of "The Great 

Moment" (1944), with Joel McCrea, Wednesday 

(21) and "Unfaithfully Yours" 

(1948), Rex Harrison and Linda Darnell, 

Wednesday (28). Showings are Wednesday 

evenings at 5:15 and 8 p.m. 

• 

Members of the Fortune Society recently 

attended a special screening of Cinerama's 

"Family Honor," starring Antony 

Page. Making the showing a unique experience 

was the fact that Page is a former 

prisoner (convicted of various crimes, including 

possession of drugs and armed robbery) 

and the society is an organization 

devoted to the rehabilitation of ex-convicts. 

Page stars in the film as an Italian-American 

policeman forced to avenge his father's 

murder. A Rocinante production, written 

and produced by Louis Pastore. "Family 

Honor" was shot entirely in New York and 

is the feature-film debut for director Clark 

Worswick, a documentary filmmaker who 

taught in Harvard's film department. 

• 

Marietta Tree has been elected a member 

of the board of directors of Columbia 

Broadcasting System, it has been announced 

by CBS chairman William S. Paley. The 

first U.S. woman ambassador to the United 

Nations. Mrs. Tree is a partner and cofounder 

of Llewelyn Davies Associates, 

city-planning, hospital and health-planning 

consultants. A daughter, Frances FitzGerald. 

is the author of "Fire in the Lake." 

• 

William October has been named controller 

of Screen Gems-Columbia Music, 

the music division of Columbia Pictures 

Industries. The announcement was made 

by Irwin Z. Robinson, vice-president and 

general manager of the division. October, 

who joined the division in the spring of 

1972, will report to Irwin Griggs, the 

newly appointed director of financial administration. 

• 

B. V. Sturdivant. president of NATO 

of Arizona in Yuma, has been named chairman 

of the membership committee of the 

Motion Picture Pioneers, according to Pioneers 

president Salah M. Hassanein. A nationwide 

membership campaign will begin 

shortly, under Sturdivant's leadership, to 

expand the organization's roster. 

• 

John Vidette, producer of "Wedding in 

White," and its director-screenwriter, William 

Fruet, arrived here from Toronto 

Thursday (15) for promotional work on 

behalf of the film. A Jo.seph E. Levine 

presentation for Avco Embassy Pictures, 

"Wedding in White" will have its American 

premiere here in March. The film stars 

Donald Pleasence and Carol Kane and won 

the 1972 Canadian Film Award for Best 

Picture. 

• 

Warner Bros.' "Jeremiah Johnson, "starring 

Robert Redjord. moved from Loews' 

Tower East to the larger Loews' State I 

Wednesday (14) as a result of its strong 

popular support. "Billy Jack," a nationwide 

hit, will return here Wednesday (28). 

when it begins an indefinite run at the 

Plaza. 

• 

Showcases for Wednesday (14): "Cabaret"; 

"The Emigrants"; "The Blue Balloon"; 

"Deliverance"; "Images"; "Diamonds Are 

Forever" and "On Her Majesty's Secret 

Service," and "Sounder." Friday (14) 

"1776" begins a showcase run, while "The 

Discreet Charm of the Bourgeoisie" starts 

a four-house mini-run. 

• 

Metro-Goldwyn-Mayer's "Lolly-Madonna 

XXX," a contemporary action drama starring 

Rod Steiger, Robert Ryan, Jeff Bridges 

and Scott Wilson, will begin its worldpremiere 

engagement Wednesday (21) at the 

East 59th Street I Theatre in Manhattan. 

NORTH JERSEY 

T ost Horizon" is slated to have an exclusive 

area opening March 4 at General 

Cinema's Totowa Cinema in Totowa. 

managed by Carl Kester. 

Lenas' Cinema 23 in Cedar Grove presented 

a special children's stageshow for the 

Saturday, Sunday and Monday matinees of 

Lincoln's Birthday weekend. On stage was 

Huckleberry Hound, the Jetsons and Johnny 

Quest. 

Plaza Theatre Shuttered; 

Last House in Englewood 

ENGLEWOOD. N.J .—The Plaza Theatre 

here, originally opened 46 years ago. 

has been closed by United Artists Eastern 

Theatres. Richard Sheffield, last manager 

of the 1,166-seat house, has been transferred 

to UA's Closter in Closter. N.J., as 

manager. 

Hanna Sayed. who formerly managed the 

Closter, now has moved to the circuit's 

Long Island zone. 

heav- 

The closing of the Plaza leaves the 

ily populated Bergen County town of Englewood 

without any motion picture theatre. 

Richard Murphy Retiring; 

Fabian Circuit Veteran 

MONTCLAIR. N.J.—Richard C. Murphy, 

district manager for Fabian Manage- 

has announced his 

ment Co., theatre circuit, 

retirement following the recent acquisition 

of the Fabian circuit by United Artists 

Eastern Theatres. A native of Schenectady, 

N.Y.. Murphy had been appointed district 

manager of Fabian's New Jersey and Statcn 

Island theatres in 1970. 

He had joined the company .38 

years ago 

and. prior to coming to the North Jersey 

BOXOFFICE :: Febniary 19, 1973

area, had been manager of Proctor's in 

Troy. N.Y., and the Plaza and Proctor's, 

both in Schenectady, N.Y. 

Murphy's first appointment in New Jersey 

was as manager of the Bellevue in Upper 

Montclair in 1960. a post he retained 

until his elevation to district manager. While 

residing in Montclair with his wife Mabel, 

Murphy has held membership in the Montclair 

Lodge 891, BPOE; the Montclair 

Lions Club; the Montclair Chamber of 

Commerce, and the One Hundred Club. He 

also is a member of St. Cassian's Church in 

Upper Montclair. 

Michael Kaplan Appointed 

WB Ad Mgr. in Europe 

BURBANK. CALIF.—Michael Kaplan 

has been appointed to the newly created 

position of advertising manager for Europe 

and the United Kingdom, it was announced 

by Richard Lederer, Warner Bros, vice-president 

of advertising and publicity. Kaplan 

was advertising and promotion coordinator 

for Stanley Kubrick's "A Clockwork 

Orange" and a vice-president of Polaris 

productions. Kubrick's American production 

company. 

Kaplan will make his headquarters in 

London, working under the jurisdiction of 

Michael Baumohl, Warner Bros, director of 

advertising, publicity and promotion for Europe 

and the U.K.. and in association with 

Julian Senior, deputy to Baumohl. Kaplan 

will fill a key post in implementing Warner 

Bros.' expanding advertising strategy for 

Europe that is being initiated and directed 

out of Burbank by Lederer and Andrew 

Fogelson, the company's director of advertising. 

20th-Fox Ups Dino Troni; 

Latin America Sales Mgr. 

HOLLYWOOD—Dino Troni has been 

appointed sales manager for Latin America, 

it has been announced by David Raphel, 

president of 20th Century-Fox International. 

Troni, who has been with 20th-Fox for 

nine years, will continue to work in Mexico 

City directly under Oscar Santos, vice-president 

of Fox Inter-Americana, with home 

office direction by Harold Mars, director of 

Latin American operations. 

Troni has held varying positions with 

20th-Fox in Chile, Italy. Argentina and 

Mexico, where he has been managing director 

for the past two years. 

In making the announcement, Raphel 

stated, "This is another of our continuing 

moves in Latin America which indicates the 

importance being placed on this area by 

20th-Fox." 

Glove Theatre Reopens 

GLOVERSVILLE, N.Y.—The Glove 

Theatre here has been reopened by Joseph 

A. Sherman of Fair Haven. Vt., owner of 

Sherman Theatre Enterprises, which currently 

operates five situations in Vermont. 

Sherman reportedly has taken a one-year 

lease, with option, from Schine Enterprises. 

BUFFALO 

The Variety Club lined up an ambitious 

program to celebrate Variety Week. 

Robert R. Mycek was chairman and Jerry 

Edelstein co-chairman. The program started 

Monday (12) wtih the crowning of the King 

(Raymond Ethridge) and Queen (Cheryl 

Kishbaugh) in the Children's Rehabilitation 

Center. 936 Delaware Ave. The king and 

queen will appear at several Tent 7 events 

during the year. Thursday (15) was the annual 

salute to the press, radio and TV 

luncheon in the clubrooms, when the various 

media were thanked for their assistance 

throughout the year and Harry Kodinsky, 

vice-president, Variety Clubs International, 

spoke. The annual "Man of the Year" 

award dinner was held Saturday night (17), 

also in the clubrooms, when past chief 

barker and former president of the Buffalo 

Common Council Elmer F. Lux was master 

of ceremonies and John J. Serfustini, manager 

of the local 20th Century-Fox branch 

and also a past chief barker, was named 

"Man of the Year." There were cocktails 

at 6:30 p.m., dinner at 7:30 and dancing to 

live music from 9:30 p.m. to the wee, small 

hours. 

Samuel Geffen, 1973 chief barker, and 

Mrs. Charles Bogges. president of Variety 

Club Women, were seated on the dais at all 

A. LaFlamme was pro- 

events and Clinton 

gram coordinator. During the week barkers 

took the Variety story to newspapers, radio 

and TV in the form of interviews. Here are 

some interesting notes about chairman Mycek. 

He has been a member of the Variety 

Club since 1968, is an account executive at 

WWOL and, being of Polish descent, hosts 

his own weekly "Polka Jamboree" radio 

program at the station and is a member of 

the Hertel Avenue Citizens & Taxpayers 

Ass'n, as well as the Ad Club, and is a 

parishioner of St. Florian's Parish. He resides 

with his wife and two children at 77 

Grove St. in this city. 

Loews Corp. in New York has sold a 

large piece of Main Street property north 

of Chippewa Street to Leon Lawrence Sidell, 

real estate investor. The property, 

which has approximately 100 feet frontage 

on the west side of Main and extends 

through to Pearl Street, runs from 622 to 

634 Main. The Buffalo Theatre, formerly 

Shea's Buffalo, flagship of the old Shea circuit, 

was sold by Loews to Sidell in 1964. 

Loews now leases the theatre from Sidell. 

The property he has just bought from 

Loews has been owned by that corporation 

for 20 to 25 years. A Loews spokesman 

said the property "doesn't fit in with our 

real estate portfolio." Sidell said he has no 

immediate plans for the package bought 

from Loews but that he has had some discussions 

with other property owners in the 

block relating to the possibility of a joint 

development venture. 

Doug Smith, Courier-Express drama editor, 

said in that newspaper Saturday (10): 

"Contrary to some public opinion and some 

popular demand, movie reviewers (or critics, 

if you must) do have families, do take 

them to the movies and are concerned with 

the fact that many times there's hardly a 

film in town that the entire family can go to 

as a group. Everybody has his own objections, 

based on sex, nudity, violence, rough 

language or what have you. Oddly enough, 

there is seldom an objection raised based 

on boredom. This weekend, it seems, the 

theatre owners are listening to the objections. 

Another of these, by the way, is cost. 

In some circumstances it can cost a family 

of four almost $10 for a session at the 

movies, a circumstance which almost all 

theatre owners are attempting to overcome 

these days with bargain matinees, usually at 

$1 per head." Smith then goes on to list 

what films he thinks are suitable for the 

family and what he'd recommend steering 

16-and-unders away from ... A number 

of new movies opened in local theatres as 

follows: "Sounder," Center and Boulevard 

and Seneca Mall cinemas; "Jeremiah Johnson," 

Holiday and Eastern HiUs Cinema; 

"The World's Greatest Athlete," Colvin, 

Cinema I, Eastern Hills and Towne, and 

"Save the Tiger," Holiday 1. 

Bill Hebert, Frontier Amusement Corp., 

advises that his company now is booking 

and buying for the Colonial Theatre in Norwich, 

operated by Peter Groeschel; Super 

87 Drive-In, Plattsburgh, operated by Alan 

Iselin, and the Castle Cinema in Olean, 

which has been taken over by Nino Bordonaro 

from Carrols Development Corp. 

A screening of two rare, black-produced 

silent motion pictures was held Friday (16) 

at 7 p.m. in the Woodlawn Junior High 

School. The films were "Scar of Shame," a 

1927 feature melodrama, and "Spying on 

the Spies," a 1910 comedy short about the 

Ku Klux Klan. The program was sponsored 

by the Community Communication Foundation, 

a not-for-profit film and video training 

and production center located at 651 

Masten Ave. 

The first long run for a silent film hereabouts 

in many moons opened at the Riviera 

Theatre in North Tonawanda, with Art 

Melgier at the console of the Mighty 

Wurlitzer and William Wellman's "Wings" 

on the screen. So, the Riviera may be riding 

in on the crest of a trend. Clara Bow. Richard 

Arlen and Buddy Rogers are the stars 

of "Wings." The silent film series at the 

Buffalo Museum of Science has been unusually 

well received this season, frequently 

with Melgier at the organ and the everyother-Wednesday 

organ-silent shows at the 

Riviera usually play to close to capacity. If 

the "Wings" run is a success, folks can expect 

more of that kind of show. 

Bob McGarth of "Sesame Street" is one 

of the first stars to be booked for the Variety 

Club telethon, to be telecast on 

WKBW-TV, Channel 7, from 10 p.m. Sat- 

(Continued on next page) 

BOXOFFICE :: February 19, 1973 E-5

BUFFALO 

(Continued from preceding page) 

urday, March 3, to 5 p.m. Sunday, March 

4. Jack Smith, host of the syndicated "You 

Asked for It" series on TV, has been signed 

for his sixth appearance on this Tent 7 

event, of which John J. Serfustini. past 

chief barker and manager of the local 20th- 

Fox branch, is general chairman. 

Mannie A. Brown, president of Frontier 

Amusement Corp.; Ike Ehrlichman, another 

FAC officer, and Dewey Michaels, owner 

and operator of the downtown Palace and 

Cinema theatres, all are basking in the sunshine 

of Jamaica, where they are attending 

a film convention Myron Gross, well 

. . . 

known in western New York film circles 

for a decade or so, has left the Batavia 

offices of Dipson Theatres and has opened 

his own booking and buying headquarters 

in the downtown Crosby Building, located 

at Franklin and Mohawk, in this city. 

Alfred E. Anscombe, past chief barker of 

the Variety Club and now president of 

Amherst CableVision. will be master of 

ceremonies at the third annual Our Town 

dinner Tuesday (20) in Rosary Hill College. 

Anscombe also is a member of the Millard 

Fillmore suburban board of directors of the 

Amherst-Clarence Hospital now under construction 

The Rev. Murray L. Hicks, 

. . . 

pastor of the Cazenovia Park Baptist 

Church, has written "Everybody's Column" 

in the Evening News as follows: "I write to 

you in behalf of concerned citizens who 

view with alarm the intention of network 

TV to air X-rated films. Because TV is 

such an effective means of communication 

and wields such a powerful influence in 

literally every community, it is hoped that 

persons in authority will exercise discretion 

commensurate with their trust. We are experiencing 

unparalleled rebellion, lawlessness 

and perversion in America today. Such 

irresponsible programing of X-rated films 

would only cater to the already inflamed 

passions of this element of society and be a 

means of standardizing the depraved activities 

of the minority. It is apparent that a 

major contradiction exists when a public 

media urges the control of some forms of 

pollution while at the same time becomes 

the vehicle for its introduction into the 

homes of our nation." 

Bill McKibben, president and general 

manager of WEBR Radio and WBCE-FM, 

has been elected to the radio board of directors 

of the National Ass'n of Broadcasters. 

Jerry Edelstein. an account executive at 

. . . Buses in this city 

that station, is a member of the Variety 

Club crew for 1973 

and environs are displaying 24-sheet-size 

telethon posters on their sides asking folks 

to watch Channel 7 March 3-4 and the 1 1th 

annual event to help handicapped children 

help themselves to independence. General 

chairman John J. Serfustini also has asked 

all restaurants and taverns to repeat their 

last ten years of cooperation and again play 

r.iaior role in the success of the telethon. 

Celeste Holm, star of the Studio Arena's 

production of "Butterflies Are Free," joined 

long-time friends Mr. and Mrs. Laddie Laky 

at a singalong in Johnnie's Old-Timer in 

Kenmore. "Don't you dare say for 30 

years." she said to an interviewer when 

asked how long she had known the Lakys 

... A four-feature "Gangsterama" is the 

way Sid Cohen advertised his show in Sheridan 

I the other evening. The program was 

"Crimson Mama," "Boxcar Bertha," "A 

Bullet for Pretty Boy" and "1.000 Convicts 

and a Woman." Cartoons started at 7:30 

p.m. Quite a show for a cool winter evening—but 

there were heaters! 

Ladies with escorts are admitted free 

Thursdays at the Flick Cinema on Gibbs 

Street, across from the Eastman Theatre in 

Rochester. The house also advertises anent 

its attractions: "These films contain explicitly 

adult scenes. You must be 18 years or 

older for admittance." 

Bill Laney, general manager, Jo-Mor 

Theatres, Rochester, put on the Kodak 

Town premiere of United Artists' "Man of 

La Mancha" Wednesday (7) at the Towne 

II and has been lining 'em up at the boxoffice 

ever since. Bill has been using large 

ads at the top of his combo to let the local 

folks know about the production that stars 

.Sophia Loren, Peter O'Toole, etc. . . . Larry 

Levite, general manager of WYSP and 

WPHD-FM, has been elected president of 

the Buffalo Radio Ass'n Group, a cooperative 

sales organization of ten local radio stations. 

Levite also has been chosen treasurer 

of BRAG. 

Michael F. Ellis jr., past chief barker. 

Variety Club, and head of Ellis Advertising 

and a member of the board of the Anti- 

Defamation League, spoke on "2.000 Years 

of Anti-Semitism" at a meeting of the Business 

& Professional Club of the Jewish 

Center Tuesday (13) in the center. 

Felicity Crawford, associated with local 

TV and radio stations for the past seven 

years, has been named assistant coordinator 

of the Channel 17 TV auction, the fourth 

annual fund-raiser for the public station, 

set for June 1-19 in the Peace Bridge Exhibition 

Center. 

'Godfather' Is Voted Best 

By Photoplay Readers 

NEW YORK—Paramount Pictures' "The 

Godfather" starring Marlon Brando has 

been named by the readers of Photoplay 

Magazine as the best picture of the year. 

The magazine is the world's oldest and largest-selling 

fan publication. 

"The Godfather." produced by Albert S. 

Ruddy for Alfran Productions and Paramount, 

was directed by Francis Ford Coppola 

and based on Mario Puzo's sensational 

best seller. A! Pacino. James Caan, Richard 

Castellano, Robert Duvall and Diane Keaton 

co-star in the film, which is one of the 

biggest hits of all time. 

Paramount to Release 

Bartlett's 'Seagull' 

NEW YORK—Paramount Pictures has 

acquired for worldwide distribution Hall 

Bartlett's film of "Jonathan Livingston Seagull." 

based on the best-seller by Richard 

Bach, it was announced by Frank Yablans, 

president of Paramount. Published by Macmillan 

in 1972. the book has broken all sales 

records since "The Godfather." 

Producer-director Bartlett acquired the 

film rights early in 1972 and envisioned 

making his movie with complete fidelity to 

the novel, using no animation and no people. 

He has used trained and wild seagulls as his 

"stars," preserving the essence and integrity 

of the story. Based on a screenplay by Bach. 

"Jonathan Livingston Seagull" was filmed 

in the High Sierras, Big Sur, Yosemite, 

Death Valley, the Mono Lake region and 

the Monterey-Carmel coast. Jack Couffer 

served as director of photography for the 

film. 

Columbia's N.Y. Branch 

Has $1,000,000 Week 

NEW YORK—More than $1,000,000 

was grossed by theatre's 

serviced in Columbia 

Pictures' New York Exchange for the 

week ending February 7. 

Paced by the spectacular opening week 

multiple theatre engagement of "Shamus," 

the Robert M. Weitman Production, and 

the tremendously successful showcase run of 

"Black Gunn." the John Heyman Production, 

Columbia's exchange grossed $1,095.- 

983 for the week. 

Included in this figure are the strong performances 

by the company's first-run product 

headed by "Young Winston," the film 

by Carl Foreman and Richard Attenborough; 

Robert Altman's "Images;" Jacques 

Tati's "Traffic" and the special engagement 

of John Huston's "Fat City." 

Lloyd Ibert Joins Para. 

Publicity Department 

NEW YORK—^Lloyd Ibert has joined 

the Paramount Pictures publicity department 

as feature writer and trade press representative, 

it was announced by Charles O. Glenn, 

vice-president in charge of advertising, publicity 

and promotion. 

Prior to joining Paramount. Ibert was the 

associate editor of the Independent Film 

Journal and before that was with Harold 

Rand & Co., a public relations firm. A 

graduate of Queens College, Ibert first entered 

the industry working with the late 

Robert Rosscn's production staff on "The 

Hustler." Ibert will report directly to Gordon 

Weaver, who is executive publicity director. 

Seek to Preserve Theatre 

RED BANK, N. J. — The Monmouth 

County Arts Council is launching a campaign 

to acquire and preserve the Carlton 

Theatre here as a cultural center. The Monmouth 

Street landmark is owned by the 

Waller Rcade Organization. 

BOXOFFICE ;: February 19, 1973

. . Jonas 

J 

Joseph R. Kosco Is Dead; 

Veteran Pa. Exhibitor 

BROCKPORT, PA.—Joseph R. Kosco. 

74. former veteran exhibitor at Brockway, 

Pa., died recently in St. Agnes Hospital, 

Catonsville, Md. A World War I veteran, a 

military service was conducted at graveside 

by Parson-Marnatti Post 93 of Brockway 

after a funeral mass sung in St. Tobias 

Church, Brockway, with burial following in 

St. Marys Cemetery. St. Marys, Pa. 

Well-liked in the film and theatre trade, 

Joe Kosco is survived by his wife Julia 

Reagle Kosco; sons William, Rochester, 

Minn., and John. St. Marys; a daughter. 

Mrs. James (Judy) Mullaney, St. Mary"s; 13 

grandchildren, six sisters and a brother 

George F. Kosco, retired Navy captain, 

Harrisburg. He was preceded in death by a 

sister and a brother. Charlie Kosco, in years 

past a veteran at Pittsburgh with Fox Film 

Corp. and 20th-Fox, later serving this company 

in Buffalo, N.Y. 

Critic's Adverse Comment 

Is Answered by Circuit 

ROCHESTER, N.Y.—In a rare regional 

display of newspaper advertising space 

scoring adverse critical commentary. Jo- 

Mor Theatres, playing MGM's "The Great 

Waltz" at 

the Cinema, took Bernard Drew, 

Gannett News Service critic, to task. 

The circuit quoted a Rochester Democrat 

& Chronicle letter to the editor: "Please, 

Mr. Drew, review objectively! The readers 

of the D&C were not given a fair review of 

'The Great Waltz.' If readers want to see 

violence or an X-rated picture, they would 

be disappointed, but if they enjoy good entertainment, 

they should not miss it. I intend 

to see it again, as pictures of this type are 

few and far between." 

Richard Carlton Is Named 

API Special Consultant 

WASHINGTON, D.C. — Richard Carlton, 

former Trans-Lux Corp. vice-president, 

entertainment division, has been named special 

consultant to the American Film Institute. 

AFI director George Stevens jr. said 

Carlton's responsibility is to coordinate details 

pertaining to the new AFI Theatre under 

construction at the John F. Kennedy 

Center for the Performing Arts, such as 

construction, programing, staffing and operating 

policies. 

Carlton also will supervise the union, 

legal and budgetary aspects of the new theatre, 

which is scheduled to open in early 

April. 

Reuters Names 'Godfather' 

Worldwide Film Favorite 

NEW YORK—Marlon Brando has been 

named the Worldwide Film Favorite by a 

readers' poll conducted by Reuters, for his 

performance in the title role of Paramount 

Pictures' "The Godfather." 

"The Godfather" was produced by Albert 

S. Ruddy for Alfran Productions and Paramount. 

Based on Mario Puzo's sensational 

best-selling novel, the film was directed by 

Francis Ford Coppola. 

PITTSBURGH 

Rrother of the Wind," with dozens of prints 

in exhibition in the area, has been turning 

in top grosses . . The old Plaza Thea- 

. 

tre, Bloomfield, reopens March 9 with community 

players to be known as Camelot 

Productions. The initial show will be "The 

Vending machines are 

Fantasticks" . . . 

being retooled, as cigarets are being increased 

five cents per pack, making the cost 55 

cents now. 

Pete DeFazio no longer is associated with 

the Wheeler Film Co. here. Ross S. Wheeler 

announced that a new branch head will be 

named. 

"Mary Poppins" returns here in reissue 

July 11... "Limbo" was pulled out of the 

Forum and Encore and was replaced by 

"Slaughterhouse-Five," which had been 

. . Squirrel Hill Carnegie 

seen in the neighborhood and drive-in theatres 

in this area . 

Library continues its Sunday afternoon 

film series and has supplemented it with 

horror films on Wednesday evenings . . . 

"Save the Tiger" is at the Fiesta. 

Tom Bryant, Associated's downtown 

manager, and two employees of the Gateway 

Theatre Friday (2) were on their way 

to a nearby bank to deposit theatre receipts 

totaling $7,042 when they were stopped by 

two men, one with a gun, who took the 

money and fled on foot to a parking lot 

where an accomplice was waiting with a 

car (they got away). 

The Bizarre Art showed "Do it My Way" 

and "Sunday Suitor" . . . Monroeville Mall 

Cinema 2 has played "The French Connection" 

and "The Hospital" for six weeks . . . 

The Fulton offers James Bond movies, 

'Diamonds Are Forever" and "On Her 

Majesty's Secret Service" . . . Greensburg's 

WHJB Radio was denied a daytime power 

increase by the FCC . . . The Stanley held 

sneak previews. 

In area release are such films as "The 

Sensuous Teenager," "Lust Combo," "Curse 

of the Living Corpse," "The Cross and the 

Switchblade," "The Abductors," "The Seducers" 

and "Make Me a Woman." 

Harniar House was charged by 

the state 

liqour control board with presenting a 

"lewd and immoral show" last fall, with no 

ruling resulting at this time. Defense witnesses 

included George Anderson, drama 

editor of the Post Gazette, Joe Gearing of 

WJAS and Will Disney, WIIC-TV. 

Fayette Heritage, backing the proposed 

Great Meadows Amphitheatre on Route 40 

IN 

east of Uniontown, named as executive director 

Jay Christopher, formerly for eight 

years producer at the White Barn Theatre. 

The amphitheatre is expected to be constructed 

this summer and an outdoor drama, 

tentatively titled "The National Road," is 

to be offered starting in June 1974 . . . 

Pennsylvania's spending total for 1973-74, 

under the budget of Gov. Milton Shapp, is 

$6,630 billion, a 2.7 per cent increase over 

the current year's budget. Interesting figures 

projected for revenue include: $8.4 million 

from harness racing; $14.7 million from 

horse racing, and $146 million from the 

lottery. 

Old-time exhibitors again will turn out to 

greet Lillian Gish when she appears with 

scenes from some of her movies Saturday 

afternoon (24) at 2:30 p.m. in Heinz Hall. 

More, perhaps, than any other person, Lillian 

Gish is "The Movies." 

Monroeville, ever-expanding, will get 

CATV some time this year. Seeking the 

franchise are six CATV films: Adelphia 

Communications, which has a system in 

Bethel Park; Valley Cable TV, with 

Churchill, Wilkins Township and Turtle 

Creek among nine franchises; Westmoreland 

Cable Co., serving Oakmont and Verona; 

Eastern Telecom, operating in Mount 

Lebanon; Centre Video (linked with Telecommunications), 

with operations in Wilkinsburg. 

Forest Hills and Penn Hills, and 

Allegheny Cable . . . Suffolk Cable TV of 

North Braddock and Swissvale offers free 

CATV installations. 

The Fritz Lang free film exhibitions are 

continuing in the series showing at Carnegie 

Lecture Hall, the Friday (23) offering being 

his 1941 "Manhunt" and 1953 "The Big 

Heat" . 

Mekas, independent filmmaker, 

will discuss his movies Wednesday 

Pirates will 

(21) at the lecture hall . . . The 

offer senior citizens reduced baseball general 

admission rates at six Saturday games, 

May-September, at 65 cents ... A fiveweek 

art film series will be presented, starting 

Wednesday (21) in the Richland Township 

Municipal Building, Gibsonia. 

"Roundabouts" was popularly received at 

the Penthouse and was held over . . . The 

Garden offered on screen "Sexual Communication" 

and "Januarius" . . . The Liberty 

again held a second double bill for a 

fourth week and the Art Cinema, next door 

to the Liberty, used "For Single Swingers" 

with top feature "Beyond the Commission's 

Report on Pornography" (which the city 


PHILADELPHIA 

ALLIED Theatre Equipment Co., Inc. 

Everything for the Theatre • 

153-57 H. 12th St. 

Phllo., Pa. 19107 

(215) 567-2047 

;_______.___.___.--.........._..___-......»--......-......... 

BOXOFFICE :: February 19. 1973 E-7

. . . BV 

n ASHINGTON 

K

NEWS AND VIEWS OF THE PROPUCTION CENTER 

(Hollywood Office— 6425 Hollywood Blvd., 465-1186) 

Lowell Thomas Feted 

By Variety Tent 25 

LOS ANGELES—"In recognition of his 

invaluable contributions to the world of 

communications." commentator Lowell 

Thomas was honored Wednesday (14) by 

the Variety Club of Southern California 

Tent 25. 

"We of the Variety Club are indeed 

proud to recognize Lowell Thomas' great 

achievements in behalf of programs designed 

to create a better understanding of 

the world we live in," said Joseph Sinay, 

chief barker of Tent 25, in presenting the 

Variety Club award to Thomas. 

More Than 600 Attend 

Over 600 persons from all areas of the 

show business world, including many top 

industry figures and film stars who have 

known Thomas, now 80 years old. attended 

the luncheon in the Los Angeles Room at 

the Century-Plaza Hotel. Harry Von Zell 

served as master of ceremonies. Murray 

Propper and Jay Stewart were luncheon cochairmen. 

Thomas began his career when the century 

was new as a reporter and journalist. 

He taught at Kent College and Princeton 

University and was chief of a civilian mission 

sent to Europe by President Woodrow 

Wilson to prepare a historical record of 

World War L 

Radio Show Begin in 1930 

He became America's best known voice 

on the airwaves with his own radio show 

in 1930. His narration of Fox Movietone 

News gave dramatic highlights to the motion 

picture medium and he was TV's first 

commentator. He won many awards as foreign 

correspondent during World War IL 

Thomas also recorded on film for posterity 

many of the customs and cultures of faroff 

civilizations which he presented on the 

"High Adventure" TV series and in many 

best-selling books. 

This year also marks the 20th anniversary 

of the date of launching Cinerama, 

which Thomas once headed as president, 

chairman of the board and production chief. 

Dais guests included Congressman 

George E. Danielson; Jack Bailey; Edgar 

Bergen; Will Rogers jr.; Art Linkletter; 

George Nicholaw, vice-president and general 

manager of radio station KNX; Harfield 

Weedin, director of network programs, 

Hollywood-CBS Radio, and Thomas S. 

Murphy, chairman of the board of Capital 

Cities Broadcasting. 

Also, Sherrill C. Corwin, president of 

Variety Clubs International; Ed Bunker, 

president of radio station KFI and chairman 

of the board of Southern California Broadcasters; 

Michael Forman, vice-president of 

Cinerama; Mel Blanc; Ken Carpenter, and 

W. Russell Barry, vice-president and general 

manager of KNXT-TV. 

ABC Key Offices Moving 

To Century City Center 

LOS ANGELES—The Los Angeles corporate 

headquarters of the American Broadcasting 

Cos. and executive offices of several 

of its 

divisions will move to the ABC Entertainment 

Center in Century City, it was 

announced by Paul P. Levin, executive director 

of the center. In addition to corporate 

headquarters, 

the Los Angeles executive offices 

of ABC Television and the ABC-TV 

network, the Los Angeles offices of ABC 

Entertainment and all of its departments 

and the West Coast offices of ABC Theatres 

also will move to the new center in 

late summer. They will occupy more than a 

full floor of the 190,000 square feet of 

available office space. 

The ABC Entertainment Center is the 

only complex of its kind and scope in the 

world, offering both motion picture and 

legitimate theatre entertainment, outstanding 

office facilities and a wide range of retail, 

dining and entertainment establishments, 

providing activity and amusement 

both during the day and well into the latenight 

hours. Seven years in development, it 

represents an investment of more than 

$14,000,000. 

The center houses two ABC motion picture 

theatres seating 1,500 and 800, respectively, 

offering the finest in feature 

films. The Shubert Theatre, seating 1,850. 

also is located in the center and will be 

offering outstanding legitimate programs in 

the coming months. 

"We feel that the ABC Entertainment 

Center will set the standard for similar facilities 

across the nation." Levin stated. "We 

have designed and created the center to 

provide its visitors with the most exciting 

and varied shipping, dining and entertainment 

facilities in the city. We feel it will be 

a hub of activity throughout the day and 

Communion Breakfast 

Scheduled March 4 

HOLLYWOOD—The 22nd annual 

evening, unmatched in Southern California." 

Motion 

Picture, Television, Radio and Recording 

Industries Communion Breakfast will 

be held March 4 at 10:15 a.m. at the Beverly 

Hilton Hotel, it is announced by Al 

Simms, president of the Communion Breakfast 

Committee. Several performers will entertain, 

among them singers Karen Morrow 

and Anna Marie Biggs. A special mass will 

be celebrated at 9 a.m. at the Blessed Sacrament 

Church. 

Celebrities who will be on the dais at 

the breakfast include June Haver, Fred 

MacMurray, Ann Blyth, Joe Campanella, 

Tom Hawkins and Jack De Mavc. Others 

now are making reservations. Dom De Luise 

will be the master of ceremonies. Tickets 

are available at all studios and from Betty 

Hope at 876—4915. 

Simms is director of personnel and facilities 

for American International Pictures. 

Lionel Newman Continuing 

As 20th-Fox Music Chief 

HOLLYWOOD—Lionel Newman, general 

music director, 20th Century-Fox, has 

had his contract renewed. With 20th-Fox 

for the past 27 years, Newman is 

the recipient 

of one Academy Award ("Hello. Dolly!") 

and, under his aegis, the studio has 

received 1 1 Oscar nominations in the musical 

field. 

Newman succeeded his brother, the late 

Alfred Newman, as general music director. 

Blowitz, Cole Are Signed 

For Barrister Feature 

HOLLYWOOD — Mickey Blowitz and 

Albert Cole have been signed by executive 

producer Jordan M. Wank as associate 

producers on "People Toys" for Barrister 

Productions. Sean MacGregor will 

function as producer-director. 

The film rolls Friday (23) on location 

at Big Bear, Calif. The screenplay is by 

John Durren. 

Bradner Petersen Joins 

MGM Legal Department 

CULVER CITY, CALIF.— Bradner Petersen 

has become a member of the MGM 

legal department at its headquarters here, 

it was announced by Frank E. Rosen felt, 

vice-president and general counsel. Petersen 

formerly was a CBS general attorney at 

Studio Center. 

BOXOFFICE :: February 19, 1973 W-I

A5uckdtaê^^^^^^ W I 

£)RAMA WITHOUT BRUTALITY, without 

murders and rape or dope-pushing 

in the black community, is the type of film 

on the horizon for Brock Peters, producer. 

There is no question in his mind that the 

film community can lay claim to novels, 

scripts and projects already available. 

Watching the selection of films from the 

Black Artists Alliance shown at the American 

Film Institute here, one accepts his 

premise. The "Sounder" success strengthens 

his idea with the conviction that new content 

will be forthcoming. He will not debate 

what form will be necessary, for audience 

acceptance at theatres will free new writers 

from compromise and various forms and 

content will be tried. 

"You usually start with a dream," Peters 

suggested over at Warner Bros. Studios, 

where he is preparing for completion of 

feature as co-producer with Michael 

his first 

Tolan and writing his second one with 

Godfrey Cambridge. 

As he looks back at a Harlem junior 

high school which launched him in the 

1930s when English teacher Pearl Fisher 

saw the future of the young black man 

from the West Indies, Peters laughed, recalling 

that his music teacher, too, hounded 

him to "sawing away on the violin," resulting 

in acceptance in the New York High 

School of the Performing Arts. 

Recently he went back there as "Man of 

the Year" and was emotionally touched 

when, in his talk to the students, he looked 

around and saw Miss Fisher still 

there. 

This is the background of the man who 

is playing in AIP's "Slaughter II," in 

MGM"s "Soylent Green," in "Black Girl" 

and, after a Broadway stage success in 

"Lost in the Stars," is being considered for 

the top role in Ely Landau's American Film 

Theatre version of the Kurt Weill-Maxwell 

Anderson musical to be produced by Henry 

Weinstein. 

Peters is a giant in acting for films, TV 

and the theatre. When this writer watched 

him in the stage version of "The Great 

White Hope," playing the role of a heavyweight, 

our view was of a giant man. It 

was funny. We were waiting in the dining 

room at Warners and a voice said, "hello." 

The man sitting opposite us wore a mustache, 

had a full head of hair and spoke 

gently and, having a mental picture of bald, 

heavy Jack Jefferson of the play, we looked 

around for another man, then back at 

Peters and did a double take. The structure 

of the stage and of the story gave us a dis- 



HAWAII TOO. 


don't miss the famous 

Ihawaii] 

Don Ho Show. . . at 

(HOTTLSj Cinerama's Reef Towers Hotel. 

IN WAIKIKI. REEF RF.Ef TOWERS EDGEWATER 

TH SYD CASSYDi! 

torted image of the reality of what this man 

should look like. 

His story of producing is typical. For 

two years he and Tolan were with script 

and no backing. When they selected Charlie 

Russell's script, which Tolan had seen on 

Broadway, the typical answer from friends, 

agents, producers and studios was "we liked 

it, but . . 

." 

Knowing the demand for violence, yet, 

with a script about a Harlem family in the 

mainstream of a sibling family situation 

among other factors, they finally found an 

investor whose money had gone into stage 

plays. This man submitted the script and 

property to a firm of legal consultants who 

specialized in theatre and who advised a 

flyer in films. Arthur Krim, UA topper, a 

friend of Peters, read it and recommended 

it to David Chasman. Dave Picker's firm 

came up with the rest of the money and a 

distribution deal. 

One of two black films by new producers 

and directors to be distributed by United 

Artists, the title is "Five on the Black Hand 

Side." The other is "The Spook Who Sat 

by the Door," by Sam Greenlee, with Ivan 

Di.xon directing for Bookari Productions. 

Greenlee, a poet and author, told us Chicago 

authorities would not allow this picture 

of the black revolution to be made in that 

city. It was made here in Los Angeles. 

Mrs. Agnes Dill Appointed 

To NM Movie Commission 

ALBUQUERQUE—Gov. Bruce King has 

named Mrs. Agnes Dill, a New Mexico 

Indian leader, to the State Film Commission. 

She succeeds Mrs. Ruth Armstrong of 

Albuquerque, who recently resigned the 

board post to assume the directorship of the 

commission. 

Mrs. Dill, a native of the Isleta (Indian) 

Pueblo just south of Albuquerque, is state 

president of the North American Indian 

Women's Ass'n. She is a teacher by profession. 

Mrs. Dill attended her first meeting of 

the commission at the governor's office in 

Santa Fe Thursday (8). 

Other members of the board are: Lou 

Gasparini, Albuquerque; Cruz Naverez, Las 

Cruces; Merwin Campbell, Carlsbad; Scott 

McCullough, Santa Fe; Louis Gallegos, 

Tucumcari; Joe DiPomazio, Gallup; Ralph 

Loooney, Albuquerque, and Gov. King, 

who serves as chairman. 

NMTA Organizing Drive 

To Stop Proposed Laws 

ALBUQUERQUE—Paul West of Albuquerque, 

secretary of the New Mexico Theatre 

Ass'n, said that the board of the 

NMTA would meet in Santa Fe Tuesday 

(20) to organize a campaign to fight the 

onslaught of anti-obscenity bills currently 

being introduced in the current session of 

the state legislature. 

One bill, 

which would be an amendment 

to the state constitution if passed, was introduced 

by Democratic Rep. Bennie Aragon 

of Albuquerque. It already has been 

approved by the House of Representatives 

and now goes to the Senate. It would give 

local communities and the state legislature 

the power to enact anti-obscenity ordinances—something 

that they already have. 

Two more bills dealing with "pornography" 

also have been submitted to the lower 

house by another Albuquerque Democrat, 

Lenton Malry. One bill would prohibit open 

display of "explicit sexual material" on billboards, 

in display racks, window cases and 

other areas, with a fine of upwards of $100. 

Malry's second bill would ban the sale of 

"explicit sexual materials" to persons under 

age 18, with a fine of upwards of $1,000 

for violations. 

NM Is Reorganizing 

Film-Promotion Plan 

SANTA FE, N.M.—A strong reorganization 

of movie-promoting efforts in New 

Mexico has been okayed by the State Film 

Commission at its February meeting, held 

Thursday (8) at the governor's office in 

Santa Fe. The new three-point plan was 

outlined by Mrs. Ruth Armstrong, who assumed 

the directorship of the corrunission 

Thursday (1). 

Briefly, her plan is: 

• Nammg of regional advisory film committees 

in each of the six geographical districts 

of the state. These committees would 

be set up by commission members in each 

district. 

• Cooperative efforts by these new committees 

to show film production prospects 

location sites in their particular areas. 

• Bringing the state's West Coast representative, 

Fred Banker of Hollywood, to 

New Mexico to consult with each of the 

regional groups. 

Mrs. Armstrong said that her plan directly 

would involve each area of the state in 

the film-promoting activities, something that 

Gov. Bruce King has been urging since he 

took office in 1971. 

The regional groups would provide information 

and photos on their areas when 

asked by the state office. They also would 

give aid to production people in location 

scouting and also assist in the preparation 

of a producer's handbook on their areas. 

'Brother of the Wind' Gross 

Is Now Over $8,000,000 

HOLLYWOOD—Sun International Productions' 

G-rated family feature, "Brother 

of the Wind," closed a three-week run in 

the Los Angeles area with a gross of $625,- 

600, according to Sun president G. M. 

Ridges. 

The figure swells the national gross for 

the outdoor film to over $8,000,000 since 

release last November via Sun's unique 

marketing and distribution system. 

Ridges projects the ultimate gross for 

"Brother of the Wind" at $15-17,000,000. 

BOXOFHCE :: February 19, 1973

HAILCi^SAR 

Godfather a„i»x>f Harlem! 

...The Cat 

with the 

.45 caliber 

Claws! 

A Larco Production — 


FRED WILLIAMSON 

Starring in "BLACK CAESAR" 

• 


DON PEDRO COLLEY GLORIA HENDRY ART LUND • • • 

VAL AVERY 

• PHILIP ROYE 

• 


) 1973 American International Picturea. Inc. 

RCSTRtCTCO 

Un

Hollywood 

JÔSS HUNTER, who was the principal 

speaker at the first weekly seminar 

conducted by the Center for Advanced Film 

Studios at the American Film Institute, 

discussed his activity in relation to such 

Hunter films as "Thoroughly Modern Millie," 

"Airport" and the just-completed musical 

drama "Lost Horizon." 

• 

William Stark was named vice-president 

of Mark VII, effective immediately, it was 

announced by Jack Webb. Stark serves in 

a production supervisory capacity acting as 

liaison between Mark VII and its various 

production companies. Stark has been associated 

with Mark VII for seven years. 

• 

Edward A. Romano, assistant treasurer 

of Warner Bros, since 1970, has been given 

added responsibilities 

and now assumes the 

post of controller of the company, according 

to an announcement by Ralph Peterson, 

vice-president, treasurer. 

• 

Richard Winters assumed his duties as 

director of national advertising, publicity 

and promotion for Paramount Television. 

Winters will headquarter at the studio in 

Los Angeles. 

* 

Jim Brown was interviewed on the set 

of American International's "Slaughter 11" 

for NBC Radio Monitor News by John 

Cannon. Cannon is president of the National 

Academy of Television Arts and Sciences. 

• 

John L. Dales, retiring national executive 

secretary of the Screen Actors Guild, was 

honored Tuesday (13) by the Los Angeles 

City Council for playing "a significant role 

Happenings 

in building the SAG, headquartered in 

Hollywood, into one of the most influential 

and successful labor unions in the U.S." 

* 

Mark Spitz respectfully informed the 

Academy of Motion Picture Arts and Sciences 

that he was withdrawing from the 

honor of being a presenter at this year's 

awards because the honor, he believes, 

should be reserved for those who already 

have contributed something to movies. 

* 

Fred Williams, makeup man on "Mame" 

and an artist by avocation, has been commissioned 

by producers Robert Fryer and 

James Cresson to do large oil portraits of 

Robert Preston as Beauregard Bumside. 

• 

Jacqueline Page is being photographed 

by Playboy Magazine for a layout in connection 

with her role in Palomar Pictures' 

"Gordon's War." 

• 

Milton Deutsch, veteran entertainment 

industry executive, has dissolved his 25- 

year-old Coast Artists Agency and formed 

Milton Deutsch Enterprises exclusively as 

a personal management organization. 

• 

An hour-long "Sound on Film" radio 

broadcast, focusing on co-star Peter Boyle 

and co-producer Julia Phillips talking about 

their new Warner Bros, comedy "Steelyard 

Blues," is being syndicated to 200 stations 

throughout the U.S. 

• 

Dino Troni has been appointed 20th Century-Fox 

sales manager for Latin America. 

• 

Screen Gems stars Paul Lynde and David 

Birney have been declared winners in the 

52nd annual Photoplay Gold Medal 

Awards. 

• 

"Shaft" and "Shaft's Big Score!" currently 

is being promoted nationwide with radio 

contests. First-place winners get a "Shaft" 

wristwatch. 

• 

When Robin Clark. American International 

Pictures production manager, needed 

15 to 20 midgets and dwarfs for a scene 

in "Little Cigars." he called Gary Owens. 

KMPC Radio personality, who interviewed 

Maria Liebling, production secretary, and 

within minutes the station was deluged with 

calls from midgets and dwarfs throughout 

the city. 

• 

Evelyn F. Scott, story analyst for Metro- 

Goldwyn-Mayer's story department for the 

past 20 years, resigned to devote her full 

time to a creative writing career. 

• 

Mark S. Krause has joined the William 

Felber Agency to develop and administer 

the production personnel department. 

• 

Writer-director lb Melchior is making a 

five-city personal appearance tour to promote 

his Harper & Row best-seller, "Order 

of Battle." 

• 

The annual installation and awards banquet 

of Nosotros, an organization dedicated 

to improving the image of Spanish-speaking 

people in the entertainment industry, takes 

place March 2 at the Sportsmen's Lodge in 

Studio City. Francisco Ortega, educator and 

actor, will be installed as president; Al 

Tafoya, radio announcer, first vice-president; 

Alma L. Beltran, actress, second vicepresident; 

Karen Welch, actress, third vicepresident, 

and Anthony Cordova, banker 

and actor, treasurer. 

* 

Carol Burnett joins Michael Caine and 

Charlton Heston in doing the ceremonies 

for the Academy Awards presentation. 

Carol, currently drawing critical acclaim 

for her role in "Pete 'n' Tillie," is not the 

first woman selected as emcee. She follows 

in the footsteps of Claudette Colbert, Helen 

Hayes, Celeste Holm, Thelma Ritter and 

Rosalind Russell. 

• 

Kirk Douglas is back in town after starring 

in "Dr. Jekyll and Mr. Hyde" in London. 

• 

Paramount Pictures' "Hit" company returned 

from location shooting in France 

and now is in post-production at the studio. 

• 

Fifty students from the Charles Evans 

Hughes Junior High School in Woodland 

Hills were special guests on the location of 

AIP's "Little Cigars" in Agoura. Chris 

Christenberry, director, invited the students 

and their teacher Miss Barbara Grimes because 

he enjoys giving students a first-hand 

look at production in action. 

Shartin, LeRoy Are Named 

By American Multi Cinema 

LOS ANGELES—Richard M. Durwood, 

senior vice-president of American Multi 

Cinema, announced the expansion of 

Jim LeRoy 

Arnold Shartin 

AMC's Los Angeles office, effective Monday 

(19), with the addition of Arnold Shartin. 

Among Shartin's responsibilities will be 

buying film for the Western division. Jim 

LeRoy, Western division manager, will continue 

to supervise all theatre operations and 

still will be involved in film buying. 

American Multi Cinema opened its first 

West Coast operation in August 1969 with 

the Fashion Square 4 theatres in La Habra 

in the Greater Los Angeles area. Currently 

AMC's Western division has 36 screens in 

eight multiple-theatre complexes in California, 

Arizona and Colorado. This year 

AMC will add 14 screens with a sixplex in 

San Jose, a quadplex in Sacramento and a 

quadplex in San Bernardino. 

Durwood said. "Due to our rapid growth 

in the West, we are able to increase the 

size and responsibility of our Los Angelesbased 

staff." 

LeRoy was transferred from AMC's Six 

West Theatre, the world's first six-theatre 

complex, opened in Omaha in 1969, to head 

the Western division. Shartin comes to 

American Multi Cinema from Syufy Enterprises 

where he was vice-president of film. 

He was Metro-Goldwyn-Mayer's Western 

division manager before joining Syufy in 

1970. 

Richard Pryor is a special guest star in 

"Wattstax." 


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Coming Events Announced 

By Variety Club Tent 25 

LOS ANGELES—Declaring that "1973 

will be a most active and exciting year" 

for the members of the Variety Club of 

Southern California Tent 25, Joseph Sinay. 

chief barker, has listed some of the events 

scheduled in the coming months. 

Sunday, March 4—Luncheon honoring 

Carroll O'Connor, star of the CBS-TV show 

"All in the Family," at the Century Plaza 

Hotel. Members are urged to bring their 

family. 

Wednesday, March 21—Variety Ladies 

Auxiliary luncheon at Tent 25's principal 

charity, the Variety Boys Club, 2530 Cincinnati 

St. 

Wednesday, March 28—Luncheon honoring 

Frank Yablans, president of Paramount 

Pictures, at the Beverly Wilshire Hotel. 

Wednesday, April 18—Luncheon honoring 

Vin Scully, baseball broadcaster, along 

with a special salute to the Los Angeles 

Dodgers at the Beverly Hilton Hotel. 

May 5-12—Variety Clubs International 

convention in Dublin, Ireland. 

Other events planned include salutes to 

Disney Productions and Warner Bros. Pictures 

on their respective 50th anniversaries, 

a star-studded Celebrity Ball, a dinner honoring 

a distinguished international government 

figure and the annual William H. 

Thedford-Variety Club Golf Tournament. 

Tent 25 

Chief Says 'Your 

Heart Is the Clubroom' 

LOS ANGELES—In response to inquiries 

from many new members concerning the 

location of a clubroom of the Variety Club 

of Southern California Tent 25, Joseph 

Sinay, chief barker of the showmen's 

organization devoted to aiding needy children, 

remarks: "We have no clubroom. 

The only clubroom is really in your heart. 

All activities are voluntary and membership 

fees go toward aiding needy children. 

Our administration expense is about 1 per 

cent and this goes mostly toward printing 

notices and postage." 

Luncheon meetings and dinner events are 

held monthly at various hotels and locations 

accommodating from 500 to 1,000 

persons. 

Films Seized by Officers 

At 2 Pussycat Theatres 

SAN DIEGO, CALIF.—The district 

attorney's 

office announced January 23 that 

police in National City and Escondido had 

seized films at the Paris Pussycat Theatre, 

930 National Ave.. National City, and at 

the Pussycat Ritz Theatre, 390 East Grand 

Ave., Escondido, that were "believed to be 

pornographic." The authorization to seize 

the movies was based on search warrants 

issued by the municipal court. The films 

were thought to be identical. 

A spokesman for the district attorney's 

office said the films would be viewed and. 

if believed to be pornographic, arrest warrants 

would be issued for those responsible 

for showing the motion pictures. 

Jeremiah Johnson/ 'Heartbreak Kid 

Regain Spots in Los Angeles Top 4 

LOS ANGELES—Two former 

business 

leaders of the holiday period made astonishing 

comebacks here to climb back into the 

first four rankings. "Jeremiah Johnson," 

which had tumbled to the 300 level in its 

sixth week at Avco Cinema Center 3, 

zoomed to 650 in its seventh—good enough 

to rank No. 2 on this week's barometer. 

Also reviving, from a drop to 380, was "The 

Heartbreak Kid." which climbed to 500 in 

its seventh week at the UA Westwood 

good for a third-place tie with "Vanishing 

Wilderness." fifth week. Campus Theatre. 

Leading all product once more, however, 

was "Cries and Whispers," although down 

to 660 from 700 as it played a third week 

at the Regent. 


ABC Century City 1, Pix Pete 'n' Tillie (Univ), 

7th wk 140 

ABC Century City 2 The Greot Waltz (MGM), 

Mth wl< 60 

Avco Cinema Center 1, Pacific— The Getaway 

(NGP), 7th wk 

Avco Cinema Center 2 The Effect of Gamma 

105 

Rays on Man-in-the-Moon Marigolds (20th-Fox), 

7th wk 1 50 

Avco Cinema Center 3 Jeremiah Johnson (WB), 

7th wk 650 

Beverly Young Winston (Col), 1 3th wk 100 

Bruin Sleuth (20th-Fox), 8th wk 1 90 

Campus 

Chinese, 

Vanishing 

Plaza 

Wilderness (SR), 

Up the Sandbox 

5th 

(NGP), 

wk 

7th wk. 

500 

105 

Cinema The Nurses (SR), I 2th wk 150 

Crest Cinema, Hollvwood Cinema The Life and 

of 130 

Egyptian, UA Cinema Center 2 The Poseidon 

Times Judge Roy Beon (NGP), 7th wk 

Adventure (20th-Fox), 8th wk 200 

Fairfax Brother of the Wind (SR), 3rcl wk 310 

Fine Arts ^Child's Ploy (Para) 160 

Fox Hollvwood, Los Angeles Hit Man (MGM), 

4th wk 95 

Fox Wilshire Man of La Mancha (UA), 8th wk. .170 

New View ^Dirty Little Billy (Col), 2nd wk 105 

Pacific Beverly Hills Travels With My Aunt 

(MGM), 7th wk 140 

Pontages Trick Baby (Univ), 2nd wk 70 

Regent Cries and Whispers (SR), 3rd wk 

UA Cinema Center The Discreet Charm of the 

660 

Bourgeoisie (20th-Fox), 1 1 th wk 

UA Westwood The Heortbreak Kid (20th-Fox), 

200 

7th wk 500 

Village Avanti! (UA), 7th wk 105 

"Last House on Left' at 225 

Is Denver's No. I Grosser 

DENVER—Percentages started from a 

low of 100 (normal business) and ranged up 

through the 225 achieved by "Last House 

on the Left," showing for a second week at 

n 1 

the Ogdcn Theatre. "Two English Girls," 

one of the only three new films putting in 

an appearance during the report week, also 

reached the elite 200 level. 

Aladdin Mon of La Mancha (UA), 8th wk 185 

Center The Poseidon Adventure (20th-Fox), 

8th wk 190 

Century 21 Jeremiah Johnson (WB), 7th wk. ...190 

Cherry Creek, Villa Italia Avanti! (UA), 2nd wk. 180 

Continental The Sorrow and the Pity (SR), 

2nd wk 100 

Cooper Pete 'n' Tillie (Univ), 7th wk 150 

Crest Sounder (20th-Fox), 7th wk 125 

Denhom The Great Waltz (MGM), 7th wk 125 

Denver 1 , Lakeside, Plaza Shamus (Col) 1 50 

Denver 2— Black Girl (CRC) 150 

Esquire Young Winston (Col), 7th wk 100 

Two English Girls (SR) 200 

Flick 1 

Four Theatres Treasure Islond (NGP) 125 

Ogden Last House on the Left (SR), 

Paramount The Getaway (NGP), 7th 

2nd 

wk 

.225 

135 

wk. . . 

Susan Stafford Writing 

Weekly LA Times Colimin 

LOS ANGELES—A new show business 

feature by Susan Stafford, syndicated 

broadcast columnist, actress and model, will 

appear weekly in the Los Angeles Times. 

The column, which started Friday (16), 

will cover every phase of the entertainment 

industry, including motion pictures, 

TV, radio, nightclubs, music and legitimate 

theatre and is presented by radio stations 

X-TRA and KOST. 

Miss Stafford currently hosts a half-hour 

radio interview program with guest celebrities 

such as Glen Campbell, Jon Voight and 

Richard Harris, among others, which is 

aired over various radio stations in Los 

Angeles and across the nation. 

Prior to moving to Hollywood, Miss Stafford 

founded and owned a large part of 

one of Kansas City's most successful talent 

agencies. 

Movie Theatre in Complex 

GARDEN GROVE, CALIF. — Westbrook 

Development Co. has started construction 

of a complex here which will include 

a movie theatre, ice skating rink 

stores and offices, bank, restaurant and 

retirement 

residences. 

Start BOXOFFICE coming . . 

year for $10 D 2 years for $17 (Save $3) 

D PAYMENT ENCLOSED Q SEND INVOICE 

THEATRE 

STREET 

These rates for U.S., Conada, Pan-Americo only. Other countries: $15 a year. 

ADDRESS 

TOWN STATE ZIP NO 

NAME 

POSITION 

BoXOffice — THE NATIONAL FILM WEEKLY 

825 Van Brunt Blvd., Kansas City, Mo. 64124 

BOXOFFICE :: February 19, 1973 W-5

Get your drive-in 

screens ready for 

the 

CALL 

season. 

US FOR: 

* FULL LENGTH REFACING 

* REPAINTING 

* REPAIR 

COURTESY SERVICE 

Robert- 

Tuffing 

6350 W. Exposition 

Lakewood, Colorado 80226 

(303) 922-3040 

LOS ANGELES 

Producer Harvey Matofsky left for Stockholm 

for meetings with Jan Troell, 

who will direct "Taylor's Bride," Gene 

Hackman-Liv Ullmann starrer for Warner 

Bros. 

Harry Popkin, founder of the Southern 

California Theatre Owners Ass'n, long-time 

exhibitor-distributor-producer and member 

of the Israel Bonds cabinet, attended the 

Prime Minister's Israel Bond Conference in 

Jerusalem January 28 through Thursday (1) 

as the guest of Premier Golda Meir. 

Herbert G. Luft, a Getty Picture Corp. 

associate, left for Pinewood Studios in England 

to check on the picture "The Mutation." 

currently being completed there. 

Seymour Borde of Seymour Borde & 

Associates, film distributors, is on a twoweek 

swing to the East Coast to set bookings 

for the firm's current release, "Young 

Playthings." He will be in Atlanta, Florida 

and New York. Director Joe Sarno also 

directed the highly successful "Siv, Anne 

and Sven." 

Frank Capra was honored by the Society 

of Motion Picture & Television Engineers 

at a special luncheon Wednesday (21). 

"Walking Tall," starring Joe Don Baker 

as a modern sheriff who never stopped 

"walking tall" in his determination to give 

a corrupt town a sense of law and order, 

opens Friday (23) at the Pantages. 

Columbia Pictures' "Wattstax," screened 

Sunday (18) at the Preview House in a 

benefit for Direction Sports, a black charity 

organization for inner-city youths, opens 

citywide Wednesday (21) at the Baldwin, 

Pix, State, UA Cinema 1, Westwood and 

the Vermont Drive-In. 

The tradepress will be given a special 

screening of "The Thief Who Came to Dinner," 

a Bud Yorkin-Norman Lear production, 

Tuesday (20) at Avco Cinema Center 

1 in Westwood. 

Harold Gast left CBS' series, "Cannon," 

to concentrate on independent production 

of film for TV and theatrical distribution. 

Alfred Chamie, Ass'n of Motion Picture 

and Television Producers; Art Harvey, Metromedia 

Producers Corp.; Jack Sattinger, 

Motion Pictures International; Edwin Perlstein. 

Lucille Ball Productions; Milton W. 

Olsen, Affiliated Property Craftsmen Local 

44, lATSE; Ben Loveless, Studio Transportation 

Drivers Local 399, Teamsters; Marvin 

De Chellis, Scenic and Title Artists 

W^^W^^^!^^^ 

SCREENS«>^Q£i»| 

IMMEDIATE 

DELIVERY 

^ 

50c SQUARE FOOT joo'f'it V 

COMPLETE »ITH GROHMET HOLES »ltD EDOING 

Local 816, and John Coffey, Sound Technicians 

Local 695, lATSE, were named to 

the legal committee of the Motion Picture 

Health and Welfare Fund. 

Maurice Bessy, director of the XXVI 

Cannes Film Festival, announced Thursday 

(15) after a meeting with Ted Ashley, chairman 

of the board and chief executive officer 

of Warner Bros., that the film festival 

of a half-century of Warner Bros, films 

will devote the week of May 13-20 to a 

celebration of the 50th anniversary of Warner 

Bros. Included will be a mini-retrospective 

and an anniversary party. Ashley will lead 

the WB contingent to Cannes. 

HONOLULU 

getty Smyser's Sunday morning-beamed 

"Conversation," telecast on KHVH, 

Channel 4, highlighted a pre-Academy 

Awards nomination segment with a lively 

guest roster. Art Gordon, general manager 

of Consolidated Amusement Co.; Pierre 

Bowman, the afternoon Honolulu Star-Bulletin's 

movie critic; Phil Damon, who writes 

a special section in the Sunday Advertiser- 

Bulletin, and Tats Yoshiyama, a sometimes 

theatre manager and ad man for Royal Theatres, 

made up the foursome which attempted 

to name the winning films and performers. 

And, in the short period of a half-hour, 

they managed to discuss, among other 

things, the film ratings, sex vs. violence, 

movie art vs. movie boxoffice, movie audiences 

and, of course, this year's Academy 

Award nominations. 

Speaking of Phil Damon, who writes a 

column called "The Toy Department," the 

distributors of "Deep Throat" should pick 

up his review of the film—a funny commentary 

and an unusual approach in movie 

reviewing. 

Sunnyvale Officers Seize 

Films. Arrest Operators 

SUNNYVALE, CALIF.—Mr. and Mrs. 

Steven Rhodes, owners and operators of 

the Town and Country Cinema, 146 South 

Murphy Ave., pleaded not guilty in Sunnyvale-Cupertino 

Municipal Court on two 

counts of "showing obscene films." They 

recently were arrested at the theatre when 

public safety officers seized the fihns "All 

About Sex of All Nations" and "The 

Nurses." A jury trial was scheduled by the 

court. 

Having vowed to remain open despite 

official action, the Rhodeses continued to 

operate the Town and Country Cinema. 

The former family fare theatre was acquired 

by the couple in December 1972 and they 

initiated an adult film policy. 

Several city officials, including Mayor 

Etta Albert and Councilman Donald Logan, 

said they "didn't want sex films in Sunnyvale." 


4 Murdered in Torrance; 

Police Find Safe Empty 

TORRANCE. CALIF.—Apparently the 

victims of robbers, three men and a young 

woman were found murdered Monday (12) 

in the office of the Rolling Hills Theatre, 

the Rolling Hills Plaza, shopping 

located in 

center at Crenshaw Boulevard and Pacific 

Coast Highway. The victims appeared to 

range in age from 18 to 50, according to 

police, and all were believed to be theatre 

employees. 

TTie showhouse closed shortly after midnight 

Sunday (11). When a relative of a 

theatre employee, possibly one of the victims, 

telephoned police the next morning 

expressing concern, officers went to the 

Rolling Hills, finding the bodies. Torrance 

Police Lt. James Foster said a safe in the 

office had been opened and was empty. 

The immediate area was roped off by 

police and the theatre, which was featuring 

"The World's Greatest Athlete" and "Now 

You See Him, Now You Don't," remained 

closed throughout the Lincoln's Birthday 

holiday. 

Ghirardelli-Type Project 

Under Way in Campbell 

CAMPBELL, CALIF.—Ground was broken 

in late January for a new shopping, 

theatre and restaurant development called 

the Factory, to be constructed in downtown 

Campbell. 

Richard B. Millen of San Jose, Calif., 

co-developer, said the project is patterned 

in concept after Ghirardelli Square in San 

Francisco and will cost an estimated $500.- 

000. He and his partner William H. Mac- 

Laughiin, Sacramento real estate broker, 

purchased the old Sunsweet prune packing, 

canning and drying building in Campbell 

for the project. 

The five-acre property is on Central Avenue 

near Campbell Avenue adjoining a proposed 

$1,000,000 downtown mall loop. 

Millen plans to remodel and refurbish 

approximately 80.000 square feet of space 

for shops and services, with a restauranttheatre, 

twin cinema and restaurants. Another 

80,000 square feet of structure will 

be razed. 

Frank Ricketson Sr. Was 

99 Years Old Feb. 18 

DENVER—Frank H. Ricketson sr. was 

99 years old Sunday (18). Readers should 

make a note of this, as many no doubt will 

want to send him a birthday card next year 

when he is 100. This reporter played golf 

with him approximately 30 years ago and 

one thing recalled about Frank is that he 

always hit the ball "right down the middle." 

His son Frank H. Ricketson jr. formerly 

was president of Fox Inter-Mountain Theatres, 

from the firm's formation until and 

after it merged with National General. 

For those who might wish to send Ricketson 

a birthday card this year, belatedly, 

his address is 2708 East 14th Ave., Denver, 

Colo. 80206. 

SAN FRANCISCO 

peter Boyle, star of two new motion pictures, 

Warner Bros.' "Steelyard Blues" 

and Metro-Goldwyn-Mayer's "Slither," was 

in town Monday (5) on behalf of "Steelyard 

Blues," which opened here at the Regency 

II Wednesday (14). 

Mildred McElhone of the central division 

accounting department at MGM Studios 

was in town working with local MGM 

office manager Lila Cjoodin . . . Also in 

town conferring with local NaV)nal Screen 

Service branch manager Ray Rahman was 

NSS home office executive Ben Goldstein, 

assistant to the vice-president of National 

Screen Service. 

Warner Bros, sneak-previewed the Ryan 

O'Neal starrer, "The Thief Who Came to 

Dinner," Thursday (15) at the Metro I Theatre. 

Current attraction at the Mike Nugentmanaged 

house is WB's "Jeremiah Johnson." 

After a stint with Cinerama Releasing 

Corp. in Seattle, Gene Jones is back in this 

. . . 

city with the company's local sales force 

With Lou Lencione's departure from 

the film department at United Artists Theatre 

Circuit to join General Cinema Corp., 

Joe Crotty has been promoted as a film 

buyer, with a realignment of responsibilities 

taking place among the bookers. 

Robert Altman, director of Columbia's 

"Images," was in town for press rounds and 

other media activities on behalf of the film 

. . . Max Blumenfeld, director of advertising 

for Bluemenfeld Theatres, returned from 

a vacation in 

the Hawaiian Islands. 

Dave Baughn's Scope III has moved its 

base of operations here from Los Angeles. 

Scope Ill's office is located in Room 314 of 

the Warfield Building. 

A "packed house" of well-wishers attended 

a farewell luncheon held for Arnold 

Shartin. film buyer at Syufy Theatres, who 

announced his resignation to join, in the 

same capacity, American Multi Cinema in 

Los Angeles. The event was held January 

24 at Rocca's Restaurant. 

IMarch 8 has been set as the date for the 

northern California benefit premiere of 

Columbia's "Lost Horizon" at the Northpoint 

Theatre. The evening's proceeds will 

go to the Leukemia Society of America. Expected 

to attend are: Ross Hunter, producer; 

Charles Jarrott, director; Jacques Mapes, 

associate producer; Jean Louis, costume designer; 

Hal David, composer, and stars 

George Kennedy, Sally Kellerman, James 

Shigeta and Olivia Hussey. 

AI Hemingway, MGM assistant division 

manager, returned from a trip to Los Angeles, 

where he conferred with Anthony 

Myerberg, director of children's matinees, 

as well as with other key sales executives 

on upcoming product such as "Slither," 

"Soylent Green" and "Lolly-Madonna 

XXX." 

"Cries and Whispers," the highly touted 

and critically acclaimed film by Ingmar 

Bergman, opened its exclusive northern California 

engagement at the Mel Novikoff-run 

Surf Theatre Thursday (8) ... Excelsior's 

Gordon Kershaw returned from a trip to 

Portland and Seattle in conjunction with 

setting "Cries and Whispers," which will be 

handled by Excelsior Film Distributors. 

George Schisnewski, ojjerator of the State 

Theatre, Coalinga, as well as other San 

Joaquin Valley houses, was in the city with 

his family booking and buying up)coming 

product. 

David Lackie to Retire 

From Fox Riverside Post 

RIVERSIDE, CALIF. — David Lackie, 

manager of the Fox Riverside Theatre, 

will retire March 1, ending a career in show 

business that has spanned nearly 44 years 

with National General Theatres and its 

predecessor companies. Lackie will be honored 

at a luncheon by his fellow managers 

and company executives, including Ernest 

Sturm, vice-president of merchandisinglabor 

relations; WiUiam Hertz, vice-president 

of the Southern Pacific division, and Bill 

Sorenson, district manager. 

In addition to a gift, plaque and congratulatory 

letters and messages, Lackie will 

be presented with a lifetime gold theatre 

pass. 

Starting in show business in 1929 as a 

doorman-marquee boy at the Bard's Adams 

Theatre, Adams and Crenshaw boulevards 

in Los Angeles, Lackie was promoted to 

theatre manager in 1938 in Pomona. From 

1944 to 1946 he served in the Navy and 

in 1948 assumed the managerial reins of 

the Fox Riverside Theatre. 

During his long theatre career, Jackie 

received numerous awards and prizes in 

recognition of his outstanding showmanship 

in theatre management, promotion, 

advertising and publicity. 

Lackie and his wife Doris reside in 

Riverside. They have two sons, Michael, 

2 1 , a student at San Bernardino Valley State 

College and part-time disc jockey at 

KPRO 

Radio, and Richard, 20, a student at Riverside 

City College. 

Armed Holdup Man Takes 

$400 at Yucca Drive-In 

SANTA FE, N.M.—Santa Fe police still 

are searching for a man who held up the 

Yucca Drive-In, taking approximately $400. 

Officers said the robber, wearing a bandana 

over his face and wielding a gun, entered 

the boxoffice and took the money from 

employee Francine Trujillo. They said he 

fired the gun into the floor once before 

getting the money. 

Miss Trujillo 

described the man as being 

in his early 20s, slender and wearing a 

brown coat. 

BOXOFFICE :: February 19, 1973 W-7

f^ 

E N V E R 

_î Fitter, vice-president of United Artists, 

was in town conferring with John Dobson 

and Ron Giseburt of the local branch. 

Frank Moreno, general sales manager of 

New World Pictures, and his assistant Frank 

Bruno were in the city working with Jay 

O'Malin of the O'Malin Organization on 

the distribution pattern for "Cries and Whispers." 

which will be released in the area 

soon. 

Dick Hill and Frank Rhodes of the local 

Warner Bros, exchange traveled to Los Angeles 

for a series of sales meetings. 

Funeral services were held here for Herman 

A. Reule. Reule had been an employee 

of the local Warner Bros, exchange for 

many years prior to the time of his retirement 

approximately a year ago. He leaves 

his wife Ruth, a brother and a sister. 

Ed Brinn of Brinn Distributing in Salt 

Lake City was in town along with Bob 

Kraus, general sales manager of Hemisphere 

Pictures, setting dates on "Assault" and 

other releases . . . Also here from Salt Lake 

City were Tony Rudman of Westates Theatres 

and exhibitor Roy Rope of Twin Falls, 

Ida., and both were seen huddling with Jack 

Felix of Favorite Films. 

In the exchanges to set dates were Don 

Swales, Playhouse Theatre, Aspen; Lyle 

Myers, Yuma Theatre, Yuma; Bruce 

Archer, Brighton Twin, Brighton; Mitchell 

Kelloff, Uptown Theatre, Pueblo, and 

Frank Piazza, Fox Theatre, Walsenburg . . . 

Herman Hallberg was here from Nebraska 

to set dates in the various Cooper theatres. 

Donald, the son of Columbia office manager 

Tom Robinson, now is a professor of 

music at Oral Roberts University in Tulsa, 

Okla. Don studied at Colorado State University 

and the University of Denver and 

was a teacher of music at the University of 

Northern Colorado prior to moving to Tulsa 

for his new assignment. Robinson and his 

credits are featured prominently in a brochure 

being mailed to prospective students 

throughout the U.S. 

$L500 Damage Is Caused 

By Bomb Blast at Airer 

DENVER—Approximately $1,500 damage 

was done to the concession stand at the 

East 88th Drive-In Sunday afternoon (11), 

when a bomb exploded inside the concession 

building. Michael Middleton, manager, 

said a 12-inch hole was blown in the wall 

and a 20-foot section of roof was a victim 

of the blast. The explosion also damaged 

the ticket offices, located more than 75 feet 

away. 

The ozoner has had a running fight with 

residents of the neighborhood and the law 

during most of 1972 because of its pwlicy 

of showing only X-rated films. At a recent 

meeting, some 200 people voiced criticisms 

against the owners of the theatre but no 

action was taken. 

Middleton has signed a complaint against 

a citizen of the community, claiming assault 

and battery. Middleton claims Bernard 

Younger choked and insulted him when the 

two men met in a grocery store. Police Lt. 

Jess Roe said that Yunger was jailed and 

released the same day on $100 bail. 

When the blast occurred, Middleton's 

three children were playing about 400 feet 

from the explosion site but were not injured. 

Middleton said he has received threatening 

phone calls from people protesting the airer's 

choice of films; however, no phoned 

bomb threats have been made. 

Closed for the season, the 88th Drive-In 

is slated to reopen March 2. 

Cinema III is Unveiled 

NISHAYUNA, 

N.Y. — Ribbon-cutting 

ceremonies marked the recent opening of 

Cinema III at the Mohawk Mall here, as the 

new 530-seat auditorium joined Cinema I 

and II to form a three-theatre complex. 

Vinson C. Smith is manager of the Mohawk 

Mall houses. 

NATO 

BE THERE! 

W-8 BOXOFFICE :: February 19, 1973

i 

"Black 

Box 

GIFT TO LA RABIDA—A highlight 

of the recent Varietj' 

Club installation 

of officers luncheon in Chicago 

was the presentation of checks totaling 

$27,500 to La Rabida Children's Hospital. 

Newly installed chief barker 

Bene Stein, left, general manager of 

the Golf Mill theatres, presents a check 

for $22,000. the amount resulting from 

recent theatre collections, while Mrs. 

Carl (Bea) Russo, women's president, 

turns over $5,500 to Burton Grossman, 

medical director of La Rabida. 

'Avanli!' Substantial 

400 in KC 1st Week 

KANSAS CITY—Jack Lemmon's "Avanti!" 

quadrupled normal boxoffice business 

at the Plaza Theatre by opening at 400 per 

cent, the report week's best figure, and 

"Dirty Little Billy," another opener (Glenwood 

I), started with a solid 300. Highest 

grossing percentages among holdovers were 

350 for the fourth week of "Brother of 

the Wind" at four theatres and 300 for 

"Jeremiah Johnson," seventh week, Ranch 

Mart 3 and Ranch Mart 4. 


Embassy I—Chifd's Play (Para), 2nd wk 100 

Fine Arts—Young Winston (Col), 8th wk 250 

Five theatres— Doctor in Trouble (SR) 50 

Five theatres—The Poseidon Adventure 

(20th-Fox), 7f h wk 250 

Four theatres— Brother of the Wind (SR), 

4th wk 350 

Four theatres—Limbo (Univ) 70 

Four Pete 'n' Tillie (Univ), 7th wk 145 

Glenwood I—Dirty Little Billy (Col) 300 

Metro 2—Sounder (20th-Fox), 7th wk 150 

Metro 3— Block Girl (CRC), 2nd wk 200 

Midland 1, Ranch Mart —The Getaway (NGP), 

1 

7th wk 210 

Midland 2—The New Centurions (Col), 18th wk. 100 

Plaza—Avonti (UA) 400 

Ranch Mart 3, 4—Jeremiah Johnson (WB), 

7th wk 300 

"Black Girl' Four Times 

Average at Chicago Loop 

CHICAGO — A combination of good 

winter weather and strong product resulted 

in posting of high figures on this report's 

business barometer. Leading all titles, 

Girl" broke in at the Loop Theatre 

with 400, followed by "Cries and Whispers" 

and "Black Mama. White Mama" with 275 

each. Everything else on the list grossed in 

the substantial 200 range. 

Carnegie— Fellini's Roma (UA), 4th wk 250 

Chicago—The Getowoy (NGP), 7th wk 225 

Cinema—The Emigrants (SR), 4th wk 225 

Esquire— Sleuth (20th-Fox), 7th wk 215 

Loop— Black Girl (CRC) 400 

Michael—Sounder (20th-Fox), 8th wk 225 

Oriental—Prison Girls (AlP), 3rd wk 200 

Roosevelt— Block Momo, White Mamo (AlP), 

2nd wk 275 

State Lake—The Poseidon Adventure (20th-Fox), 

7th wk 250 

Playboy—Cries and Whispers (SR) 275 

Woods—Across 11 0th Street (UA), 7th wk 200 

'Clockwork Orange' 

KC Critics' Choice 

KANSAS CIT Y—"A Clockwork 

Orange," Warner Bros, release, was voted 

as the best film in 1972 by the Kansas City 

Film Critics Circle, which met for its 

seventh annual luncheon in the Massman 

Hall at Rockhurst College Tuesday (13). 

"Murmur of the Heart" (Palomar Int'l) 

was honored as the best foreign-language 

film while "Marjoe" (Cinema V) won as the 

best documentary. For best actor award. 

Marlon Brando tied for his role in '"The 

Godfather" with Stacy Keach for his performance 

in "Fat City." 

Other awards were given to the following: 

Joel Grey for best supporting actor in 

"Cabaret" and Cloris Leachman as best 

supporting actress in "The Last Picture 

Show"; Francis Ford Coppola, best American 

director for "The Godfather" and Vittorio 

de Sica, 

credited with "The Garden of 

the Finzi-Continis" and many other Italian 

films, as the best foreign director, a new 

category decided by the local critics. 

The meeting was conducted by Dr. James 

K. Loutzenhiser, president of the group. 

Press, radio, television, faculty and student 

representatives of colleges attended, including 

Father Robert Lakas of Rockhurst College, 

Jerry Plantz of KMBC-TV, Al Zimmerman 

of WDAF, Walt Bodine of WHB, 

John Quinn of Variety and Jesse Shlyen of 

Boxoffice. 

The program was televised by KMBC for 

the evening newscast. 

Spring Bow Scheduled 

ELKHART, IND.—Work is progressing 

satisfactorily on the twin-theatre under construction 

at the Concord Mall south of here. 

The building will house two 300-seat auditoriums 

and is scheduled for completion in 

early spring. Owner and builder is Carrols 

Development Corp. of Syracuse, N.Y. 

Luciana Paluzzi is a guest star in Colum- 

"Black Gunn." 

bia's 

Parents Picket Homes 

Of X-Film Exhibitors 

.ST. LOUIS— .Members of the Shaw 

who met 

Neighborhood Improvement Ass"n 

Monday evening (5) under the sponsorship 

of the Better Films Council of Greater St. 

Louis were told by Seneca Nolan, police 

attorney and legal adviser to the St. Louis 

vice squad, that it is within their rights to 

picket the homes of theatre owners who 

show objectionable movies, saying that 

what has worked for civil rights organizations 

and labor unions may help the association 

rid its area of "questionable films" 

being shown at local movie theatres. 

Nolan spoke as a member of a panel presented 

by the Better Films Council, with the 

discussion arranged by Mrs. Elaine Burrus, 

president of BFC, with other panelists including 

Alderwoman Doris Bass. 15th 

Ward; Capt. Joseph A. Kuda, head of the 

vice squad, St. Louis police; Lorene Wadlow, 

president of the Shaw Improvement 

Ass'n, and Don Burrus. chairman of community 

relations for the association. 

Nolan suggested that members picket the 

homes with placards describing the types of 

movies shown by the theatre owner. 

"Hopefully he lives in a nice, quiet residential 

area," Nolan said. "Sixteen to 20 

people working in shifts could make a theatre 

owner very uncomfortable." He added 

that "this isn't the police department position 

but a personal suggestion." Picketing 

has worked in other areas such as civil 

rights and labor disputes, he said, but cautioned 

citizens to keep picketing orderly, to 

remain on sidewalks and not to obstruct 

anyone coming from or going to residences. 

First emphasized by Nolan was a positive 

approach, urging residents to support theatres 

in the area which show family-type 

movies and to boycott those theatres presenting 

"objectionable" films. 

One member complained specifically 

about the Ritz Theatre. 3147 South Grand 

Blvd. She stated that all three movies currently 

playing had objectionable titles and 

advertisements. "Blood this and blood that. 

Blood, blood, blood. There is no need for 


LOUIS 

ATTENTION: 

TERRITORY ST. 

EXHIBITORS 

â^ 

sound, and 

projection 

equipment. 

Contact 

TRI STATE THEATRE SUPPlY 

151 VANCE Memphis, Tenn. 38103 

525-8249 

CARBONS, INC. '— ' 

K, Cedor Knolls, N. i 

'IJW ^ mane — ê'd U

I'Epine, vice-president of IMS Internationj 

^ 

LOUIS 

Washington University and the University 

of Missouri-St. Louis both opened film 

series in late January offering a varied selection 

of motion pictures, domestic and 

foreign. The UMSL series of 26 films will 

run on Mondays and Tuesdays through 

April 24. opening with "Potemkin" and 

-The Blue Angel. " Most films will be 

shown at the J. C. Penney Auditorium at 

2:40 and 8 p.m. on Mondays and at 3 and 

8 p.m. on Tuesdays'. There is no admission 

charge. A highlight was the showing of 

both^the 1936 and 1968 versions of "The 

Charge of the Light Brigade." The Washinston 

University series of six films will run 

on Fridays and Sundays at 8:15 p.m. and 

3:30 p.m., respectively, opening with "The 

Thief of Paris." 

St. Louis Parents Picket 

X-Film Exhibitors' Homes 


the kids to go inside. The worst scenes of 

the movie are on the outside of the theatre." 

she said in describing the display posters of 

the films. 

Herman M. Scissors, owner and operator 

of the Ritz. told a Globe-Democrat reporter 

Tuesday (6) it is not his intention to run 

movies with "restricted" and X ratings. He 

said. "We can't get only Walt Disney and 

similar films. They just aren't available." 

Scissors added. "This neighborhood 

doesn't support its theatres. Parents are just 

mad because they have no place to dump 

their kids. They just want some place to 

bring them and so the theatre winds up 

babysitting." 

The larger theatres manage to sew up the 

"big-name films so that the neighborhood 

theatres are forced to take what they can 

get," Scissors charged. He pointed out that 

his house currently is featuring three movies 

with "parental guidance suggested" ratings 

and added there are many more PG movies 

coming to the theatre. 

Kuda told association members that the 

vice squad runs continuous checks of theatres 

both for content of the films and the 

age limit of patrons. St. Louis ordinance 

prohibits persons under 18 from viewing 

films rated "adult" or "for mature audiences." 

In speaking of the application of the St. 

Louis ordinance. Nolan said, "St. Louis is 

one of the few cities where the situation is 

bearable. The extent of the law has gone 

far, far beyond our dreams." 

Leon P. Koch, 64, Dies; 

Well-Known Exhibitor 

CAPE GIRARDEAU, MO.—Leon P. 

Koch, 64, 

Come in and see 

HARRY 

associated for 30 years with Fox 

and Kerasotes theatres as a manager in 

various movie houses throughout the area, 

died Saturday morning (3) at his home. 

He had been in ill health a year. 

A native of this city, Koch attended 

SEMO State University. He was a veteran 

of World War II and served with the 

Marine Fifth Division. He was involved in 

the battle of Iwo Jima and witnessed thhistoric 

flag raising on that island. He was 

a member of the First Presbyterian Church. 

Koch most recently was manager of the 

Kerasotes Theatre at Mount Vernon. 111., 

until his retirement several years ago. 

He leaves two brothers, Earl and Clarence, 

both of Cape Girardeau; six sisters. 

Mrs. Lillian Schwab. Mrs. Alma Harper. 

Mrs. Guy Martin, Miss Irene Koch and 

Miss Geraldine Koch, all of Cape Girardeau, 

and Mrs. Thomas Leyerle, Caseyville, 

111.; five nephews, and four nieces. 

for theatre equipment & supplies 

IMS Moviegoing Survey Is 

Under Way in St. Louis 

ST. LOUIS—This is the first city in 

the U.S. selected for an extensive threemonth 

survey of moviegoing habits and the 

scope and impact of motion picture advertising 

and promotion. The survey is being 

conducted by Intercontinental Marketing 

Services, 

a worldwide surveying organization 

with operations in 47 countries. 

IMS embraces the theory that there may 

be refinements in existing merchandising 

methods which will increase attendance and 

decrease costs by a certain percentage 

through traditional media, plus the use of 

unexplored media. The pilot study was 

initiated Thursday (15) and will be conducted 

through May 15 by Hubert de 

al, and a staff which will submit a question- 

1 

naire to 10,000 moviegoers who attend i 

various area theatres. 

In-depth interviews will be held with f 

' 

3,000 spectators contacted at an actual 

movie performance. The organization also 

will monitor and measure all paid motion 

picture advertising in the newspapers and 

on radio and TV. 

I 

A portion of the project is to assess the 

role of film advertising in influencing and 

determining the spectator's decision to see 

a particular film, as well as the time of 

showing and specific theatre. 

Cooperating in the study are four film 

distributors: United Artists, 20th Century- 

Fox, Metro-Goldwyn-Mayer and Paramount. 

Exhibitors endorsing the survey are St. 

Louis Amusement Co. -Arthur Enterprises, 

Mid-America Theatres, General Cinema 

Corp. and Wehrenberg Theatres. 

Patrons will be furnished a form to fill 

out relating to education, income, sex. age, 

religion, color, profession, etc., and a list 

of films to check off as to whether they 

have been viewed. Patrons' comments will 

be solicited on the film rating system devised 

by the Motion Picture Ass'n of 

America. 

The survey has the approval of the National 

Ass'n of Theatre Owners, the Radio 

Advertising Bureau and the Television 

Bureau of Advertising. 

HOT 

DOGS! 

^ 

Harry Hoff 

Ringold Cinema Equipment Corp. 

8421 Gravois Si. Louis, Mo. 63123 Phone (314) 352-2020 

Supplies • Equipment • Condiments 

C. R. FRANK POPCORN 

AND SUPPLY COMPANY 

2219 Delmor St. Louis, Mo. 63103 

(314) 436-7700 

;l$lll!il9!ffiWIIHi'JIIBIII 

BOXOFFICE ;: February 19. 1973

i 

HAIL 

odfather 

f Harlem! 

> 

...The Cat 

^ththe 

•45 caliber 

Claws! 

Music composed and 

performed by 

JAMES BROWN 

Sound Track Album 

available on 

Polydor Records 

iiA. 

#^ 

:?' %. 

'j&'^' 

?*i 

H^. 

,;;%l^*:: 

1' 



FRED WILLIAMSON 

Under 17 R«Qusr> 

Color by DE LUXE* 

R 

RC9TRICTEO 

Starring in "BLACK CAESAR" 

• • 


• • • • 



) 1973 American International Pictures, Inc 

contact your AfflCliCCIA lAlcmaliollCli exchange 

IGO 

rnstcin 

itt Randolph St. 

n 6-720 

|«, IIHnols 60601 

INDIANAPOLIS 

Tom Goodman 

411 Illinois BIdg. 

Indionopolis, Indiana 46204 

Tale.: (317) 634-4952 

KANSAS CITY 

John Wangberg 

1703 Wyandotte St. 

Kansas City, Missouri 64108 

Tele.: (816) 421-2324 

ST. LOUIS 

Georga Phillips 

Humboldt Building 

539 N. Grand Bird. 

St. U>ui>, Missouri 63103 

Showmanship 

Is Cur Only 

business

. 

H 

N S AS 

''^^ridwest Films offices have been moved 

'* 

from 114 West 18th St. to 3859 West 

95th St. (P.O. Box 6346). Overland Park. 

Kas. The new telephone number is (913) 

381-2058. Besides the new offices, which 

are located in the lower level of the Ranchmart 

Shopping Center, the company also 

has a screening room available for private 

screenings and tradeshowings. Ralph 

.A,macher is manager and Elaine Palmer 

office manager and booker. Bill Rice is 

sales representative. Dick Conley. head of 

the company, also moved his Petite Amusement 

Corp. from 9635 Perry Lane. Shawnee 

Mission, Kas., to the same address as 

Midwest Films. New telephone number is 

(913) 381-8228. Don Ireland is vice-president 

and Darrell Shelton handles buying and 

booking. 

Elias "Louie" Sutter, retired theatre owner, 

has returned to the business. He is now 

doing the buying and booking for Chuck 

Fisher's Central Cinema Co., which operates 

the Valley View twin cinemas at 95th 

and Antioch. 

Bob Walter, Commonwealth Theatres 

city manager for Columbia, has come up 

During the past three years we 

have moved from No. 5 to No. 2 

in the carbon industry. WE ARE 

NO. 2 (second only to Union Carbide) 

BECAUSE OUR 

QUALITY IS NO. t 

lôMi 

DOUBLE EAQLE carbons 

P.O. BOX 7893 NASHVILLE, TENN. 37209 

CITY 

with a unique promotional stunt to publicize 

his theatre's engagement of the new Warner 

Bros., John Wayne vehicle, "The Train 

Robbers." Under his direction, a plywood 

jail, complete with an old iron door, is being 

constructed for the lobby of the Missouri 

Theatre. Wanted posters, stills and copy 

advertising the forthcoming engagement will 

be placed on the structure which will be set 

up in the lobby at least two weeks prior 

to the opening of the film. When the film 

begins its run March 2, the theatre doorman 

will be inside the jail and patrons will 

have to hand their tickets to him through 

the bars before they can proceed into the 

theatre. Walter feels the "jail" will be a 

real 

attention-getter. 

When Dennis Stack of the Kansas City 

Star motion picture staff viewed Warner 

Bros.' "Steelyard Blues" recently, he remarked 

that he could not recall when he 

had heard so much laughter from a movie 

audience. In the presence of a WB representative. 

Stack wondered just how many 

big laughs he had heard. Michelle Sands, 

secretary to Don Walker, Warner publicity 

man, obliged by attending a subsequent 

screening of the comedy, armed with her 

notebook. Every time the audience laughed 

uproariously, Michelle wrote an X in her 

notebook. Following the showing, Michelle 

reported she had counted 120 big laughs. 

She did not attempt to keep track of the 

dozens of snorts, giggles, titters and guffaws 

also heard during the screening. 

Richard Resch, Buena Vista branch manager, 

returned from a ski vacation is Aspen, 

Colo., with his wife Barbara and their two 

children. Dick reports that his four-year-old 

daughter Susan made her first solo on 

skis. 

Screenings at Commonwealth: "Wattstax" 

(Col). Monday (12): "Born Black" (AIP), 

Tuesday (13): "When the Line Goes 

Through" (Jud-Lee Productions), Wednesday 

(14); "Fear Is the Key" (Para), Thurs- 

Start BOXOFFICE coming . . 

D 1 year for $10 D 2 years for $17 (Save $3) 

n PAYMENT ENCLOSED D SEND INVOICE 

These rotas for U.S., Coaodo, Pon-Anenca only. Oeber eounlries: $15 a year. 

day (15); "Drag Racers" (Kemp Films), 

Thursday (15); "Lady Caroline Lamb" 

(UA). Thursday (15), and "Badman's River" 

(Scotia Int'l). distributed by Midwest Films, 

Friday (16). 

Applications as patients to be admitted 

to the Will Rogers Hospital and Research 

Center. Saranac Lake, N.Y., will receive 

attention by calling either Chuc Barnes at 

the United Motion Picture Ass'n office. 

421-5981, or Herman S. Gould, 642-6325. 

This applies to industry members in this 

area who need care for asthma, emphysema, 

tuberculosis, acute bronchial disorders and 

heart diseases. 

Julia Phillips, who co-produced "Steelyard 

Blues" with her husband Michael Phillips 

and Tony Bill, was in Kansas City 

Tuesday (13) for radio, television and newspaper 

promotion of the Warner Bros, release. 

She was interviewed by Dennis Stack, 

motion picture reviewer of the Kansas City 

Star. 

Linda Lawrence is the new girl in the 

Commonwealth accounting department. She 

is secretary to David Krause. Commonwealth 

treasurer . . . Jackie 

Shobe of the 

Commonwealth booking department resigned 

and has moved back to Dallas, Tex. 

Carrie Fleming, retired WOMPI, was 

hospitalized in the Independence Medical 

Center, 23d and R.D. Mize Road. She is 

in Room 300. 

Universal exchange staffers report that 

they recently heard from former Filmrowite 

Margaret Tidwell. who is in Phoenix, Ariz. 

Seen on Filmrow: Scott Fleener, exhibitor 

from Gravois Mills. 

Forty years ago, according to the column 

of that name in the Kansas City Times 

Monday (12), the Newman Theatre played 

"The Sign of the Cross," with Fredric 

March, Claudette Colbert, Elissa Landi and 

Charles Laughton. "The Past of Mary 

Holmes," starring Helen Mackellar, Eric 

Linden and Jean Arthur, was the Mainstreet's 

feature attraction, while the Isis 

Theatre offered George Raft in "Undercover 

Man." Russ Columbo and his Jolly 

Bandsmen entertained on the Mainstreefs 

stage. "Cat and the Fiddle" by Jerome Kern 

and Otto Harbach was on the Shubert 

stage. 

Celebrity Ball March 23 

CHICAGO—Variety Club Tent 26 will 

hold its sixth Celebrity Ball Friday, March 

23. The annual event will take place in 

the Guildhall, Ambassador West Hotel. 

THEATRE 

STREET ADDRESS 

TOWN 

NAME 

.... STATE ZIP NO. 

POSITION 

BOXOFFICE - THE NATIONAL FILM WEEKLY 

825 VoB Bnart Bhd., taum Otr, Mo. 64124 



HAWAII TOO. 

When you come to Waikiki. 

don't miss the famous 

Don Ho Show. . . at 

HAWAII 

[HOTELS 

Cinerama's Reef Towers Hotel. 

IN WAIKIKI REFF RFtFTOWIKS FDGFWATI 


J. M. G. FILM COMPANY 

Suite 1014, Civic Tower 

32 W. Randolph St. 

Chicago, Illinois 60601 

Phone: (312) 346-6916 

PROUDLY ANNOUNCES THE OPENING OF OUR NEW OFFICE, 

SERVING EXHIBITORS IN THE CHICAGO AND MILWAUKEE 

TERRITORIES. 

DIVISION MANAGER: Virgil 

Jones 

BOOKER: Anna Senkowski 

BOOKKEEPER: Kathleen 

Kalina 

EXCLUSIVE DISTRIBUTORS OF NEW WORLD PICTURES PLUS 

ROBERT SAXTON FILMS, SEQUOIA PICTURES, DALIA PRO- 

DUCTIONS AND OTHER LEADING PRODUCERS. 

ALSO WATCH FOR GENERAL FILMS' EXCITING NEW FILM, 

"THE SUGAR MAN." 

WE PLEDGE YOU, OUR EXHIBITOR FRIENDS, THE UTMOST 

IN SERVICE AND BOXOFFICE ATTRACTIONS AND WE WEL- 

COME YOUR SUPPORT AND FRIENDSHIP. 

ât^ M, QavdLe^ 

PRESIDENT 

BOXOFFICE :: February 19, 1973 C-5

. . According 

. . When 

. . The 

H I 

C AG O 

S tnerican International's "Slaughter Hotel" 

is set for its first multiple outlying 

break. This includes 20 theatres which 

started the run Friday (16). The film initi- 

. . 

ally opened at the Oriental Theatre in the 

Loop . Nat Nathanson, Central division 

manager for Allied Artists, set up a 20- 

theatre opening of "Cabaret" to coincide 

with 

the Academy Award nominations. 

Sherrill Corwin, president of Variety 

Clubs International, flew in from Los Angeles 

to attend a luncheon honoring Wally 

Phillips. Phillips was recognized as the Variety 

Club's "Man of the Year" for his dedication 

to the club's children's charities. 

Sol Gordon, 20th Century-Fox publicist, 

was on the West Coast for company meetings 

dealing with upcoming product. "The 

Heartbreak Kid," one of the newer films, 

opens for the first time in this area at the 

Brotman & Sherman Carnegie and Hillside 

theatres. Post-screening comments should 

put it in the same league with "Sounder" and 

"The Poseidon Adventure." Both have been 

WATCH FOR THE 

BLOCKBUSTERS! 

RUSS MEYER'S 

"BLACKSNAKE" 

"ROOMMATES" 

''SINGLE GIRLS" 

"Love Me Deadly" 

''SUPER 

from 

GIRL" 

Gilbreth Film Co. 

Jack Gilbreth — Sid Kaplan 



Phone: 726-1558 

Our "24th" Year 

CANDY-POPCORN 

SEASO N I NG—BOXES—BAGS 

For Theatres and Drive-ins 

—SEND FOR NEW— 

COMPLETE PRICE LIST 

Distributors For 

ORANGE CRUSH and 

FULL LINE SYRUPS 

POPCORN BUTTER CUPS 

We Carrr Full Line Hot & Cold Cups 

Freight Paid on Orden of $150.00 ar Mora 

KAYL1NE 

CANDY COMPANY 

WE 9^4643 

a|»(»;^JMlehi9qn Are. CMcogo S, III. 

among the leaders in the recent crop of releases 

... Ed Ustic has been scheduling 

screenings of another new 20th-Fo.\ film. 

"The Effect of Gamma Rays on Man-inthe-Moon 

Marigolds," which first was 

shown to some 150 members of the National 

Ass'n of Media Educators, an organization 

of teachers approving of the use of 

films as a teaching implement. 

Crown Internationars "Blue Money," 

which has just concluded a successful multiple 

in this area, is moving into downstate 

theatres, it was announced by Sid Kaplan, 

sales manager for Gilbreth Film Co. . . . 

Jack Gilbreth. president of Gilbreth Film 

Co., set up an invitational screening of "The 

Family," starring Charles Bronson, Telly 

Savalas and Jill Ireland. There has been top 

reaction to this thriller, which is due to 

have its Midwest premiere in a downstate 

Dan Stone, film buyer for the 

theatre . . . 

Kerasotes circuit, came up with a real booking 

coup in Peoria. In noting that Gilbreth 

Film Co.'s "Erotic Adventures of Zorro" 

(an EV release) had been doing exceptional 

business in Wisconsin and Illinois towns. 

Stone booked it for the Varsity Theatre in 

Peoria. The result was more-than-satisfac- 

two weeks. The en- 

tory grosses for the first 

gagement is set for four to six weeks and it 

seems Stone now is rechecking on other 

downstate situations so he can come up with 

more playdates for this film. 

Sam Kaplan, head of Kaplan Continental 

Pictures, is vacationing at Montego Bay and 

Kingston, Jamaica. 

Condolences to Michael J. Kutza, head 

of the Chicago International Film Festival, 

on the death of his father Dr. Michael 

Kutza. 

Jack Greenberg, National Screen Service 

branch manager, has been appointed chairman 

of the 1973 La Rabida theatre collections 

drive. 

Two members of Local 1 10 died in late 

January, Arthur Webster and Alex Stonis. 

Sam Isaacson died early this month. 

M&R Amusement Co. has scheduled the 

opening this month of "Wattstax" (called 

"A Black Woodstock") at the Oriental Theatre 

in the Loop. It was shot in the Los 

Angeles Coliseum last August with 100.000 

participants. Operation PUSH sponsored 

"Wattstax" as a benefit Wednesday (14). 

John Roberts, Buena Vista branch manager, 

attended company meetings on the 

West Coast . Jan-Michael Vincent 

was in town for publicity sessions in connection 

with "The World's Greatest Athlete." 

he headed a question-and-answer session 

with some 40 Chicagoland high school 

editors. The film opens multiple in this 

area . to reports, the Aledo 

Theatre. Aledo, which had been operated by 

Mr. and Mrs. Harry Haines, closed soon 

after the first of the year . Jerry 

Lewis Cinema, Justice, which had been 

closed for a short time, reopened as the 

Cork, with George McKenna as manager, 

Delia Gallo was appointed to do the Cork 

booking. 

"Black Caesar" is set for the Roosevelt 

Theatre following the current run of "Black 

Mama, White Mama." The film's soundtrack 

features the music composed and performed 

by James Brown. "Black Mama, 

White Mama" is among the current top 

grossers. 

Exhibitors from the local and Milwaukee 

areas, as well as newspaper columnists, attended 

the first tradescreening of Russ Meyer's 

"Blacksnake." Jack Gilbreth, president 

of Gilbreth Film Co., appointed to distribute 

the movie in the Chicago-Milwaukee 

territories, hosted the screening with Meyer 

at the Carnegie Theatre, Meyer's appearance 

here marked the first of a series of 

promotional visits in behalf of "Blacksnake." 

As has been indicated, the film is 

different from the movies Meyer has produced 

up to now. It can be classified as 

something of a spoof on the days when 

cruel colonial rule dominated the islands. 

Meyer's interpretation of history fills the 

story content throughout and it definitely is 

entertaining. 

There was considerable interest here in 

the news that Charles Hacker, who once 

was a theatre manager in Milwaukee, had 

been appointed executive vice-president and 

chief operating officer in charge of Radio 

City Music Hall. He was an usher at the 

age of 15 and a manager at 19. After serving 

in World War II as an Air Force navigator 

in England, he joined the Music Hall 

in 1948. 

Belle Mack, wife of Irving Mack, is 

hospitalized 

at Michael Reese, 

liarly word says that Charlton Heston 

will be in town April 10-11 to promote 

Metro-Goldwyn-Mayer's "Soylent Green." 

He will be accompanied by the "furniture 

girls." There is a possibility that this science-fiction 

story set in the next century 

(the year 2022) will have its world premiere 

here . . . Film producer Bert Tenzer, the 

creator of an innovative merger of stage 

and screen rock entertainment, is to be here 

shortly to negotiate the Midwest premiere 

of his Cin-A-Rock. He plans to tour the 

show from city to city . . . "Lady Sings the 

(Continued on page C-8) 

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BOXOFFICE :: lehruarv 19, 1973

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BOXOFFICE :: February 19, 1973 C-7

ICAGO 


Blues," which had a long and popular run 

at the Chicago Theatre, returned for an outlying 

run Friday (16). 

Rick Rice transferred from Paramount 

Pictures in Philadelphia to this city to become 

branch manager for the Milwaukee- 

Indianapolis territories. 

During the month of January the censor 

board reviewed 36 films and rejected one. 

Ten Greek movies, six Spanish, one Italian, 

one Polish and one Swedish made up the 

group of 19 foreign films. 

Vop'in 

Blevins

— 

— 

— 

— 

Jacksonville Film 

Law Constitutional 

JACKSONVILLE—Circuit Judge Major 

B. Harding entered a final ruling that declares 

a Jacksonville municipal ordinance 

is constitutional in that it prohibits drivein 

theatres from showing movies containing 

pictures of bare human buttocks, breasts 

or pubic area if the movie screen is visible 

from any public place or street. 

Richard Erznoznik, manager of Eastern 

Federal's University Drive-In, was charged 

with violating the ordinance March 13 when 

the drive-in was showing "Class of '73" 

and his attorney William H. Maness filed 

a suit attacking the ordinance's constitutionality. 

Punishment of Erznoznik for 

violating the ordinance was stayed pending 

Judge Harding's ruling. 

Judge Harding stated that the ordinance 

does not violate any protection to Erznoznik 

under provisions of the U.S. and Florida 

constitutions and that the ordinance is a 

\alid e.xercise of the city's police power. 

"A municipality's right to declare and 

abate public nuisances is well grounded in 

the law." wrote Judge Harding. "A legislative 

finding by the city that a certain matter 

is a public nuisance is entitled to great 

deference by the courts and the plaintiff 

herein has the burden of demonstrating its 

invalidity. Plaintiff has not carried the 

burden." 

Judge Harding said the ordinance is not 

an obscenity law and "it would be in error 

to judge such law by established legal 

standards 

of obscenity." 

However, wrote Judge Harding, the 

Supreme Court has recognized even in obscenity 

prosecutions, that there are special 

considerations which are applicable when 

concern for juveniles is involved. "The 

court takes notice of the fact that children 

as well as adults make up the public," 

Judge Harding ruled. 

He quoted from a Supreme Court decision: 

"The Constitution's protection of 

property rights does not make a state or 

city impotent to guard its citizens against 

the annoyances of life because the regulations 

may restrict the manner of doing a 

legitimate 

business." 

Marietta Grants Permits 

For Sunday Film Shows 

MARIETTA, GA.—When it became apparent 

to members of the city commission 

that Cobb County district attorney George 

Darden's threat to close this city's four film 

theatres under an archaic blue law on Sunday 

was for real, they acted fast. 

A special meeting was held before the 

Thursday ( 1 ) deadline set by Darden and 

the commissioners voted unanimously to 

grant permits to the four local theatres to 

allow them to open and operate on Sundays. 

Georgia's blue laws allow theatres to 

open on Sundays only if granted a permit 

by their local government. 

Darden knew of this law and had advised 

the city he would take action to 

Young Miami Exhibitor Ira Grabow 

Successful With Special' Films 

MIAMI—Ira Grabow, 27, owner-manager 

of the independent Kendall and Skylake 

Twin cinemas, is making a neat niche for 

himself while competing with larger area 

film e.vhibitors. His theatres cater to a specialized 

youth audience by virtue of unusual 

fare that can't be found anywhere else in 

Miami. 

There's good reason why, Candice Russell. 

Miami Herald entertainment writer, 

pointed out. She says the bulk of studio releases 

naturally fall to Wometco, Florida 

State Theatres and General Cinema Corp., 

which play features statewide and garner 

profitable sums from commercially popular 

fare, so the need for screen experimentation 

doesn't exist with these big circuits. Rather 

than offend their clientele, these exhibitors 

tend to avoid films that are controversial or 

avant-garde. 

Unable to play feature films on an exclusive 

basis, Grabow, therefore, has cashed 

in on the large exhibitors' temerity. Running 

perhaps the only independent movie theatres 

in the Miami area playing brand-new films, 

he has managed to corner the market on 

such films as Andy Warhol's "Trash" and 

shutter the theatres on Sundays if permits 

were not granted by the Thursday ( 1 ) deadline 

in compliance with the law. 

When the theatre operators found out 

that the prosecutor meant exactly what he 

said, they were quick to toe the line and 

demanded the city take action. The commissioners 

came through for them and now 

Mariettans, who have been attending movies 

on Sundays for years, may do so legally. 

Marietta city manager Eugene Miller said 

the fact that Marietta never had licensed 

its theatre owners and operators to operate 

on Sunday simply was an oversight. 

Film Company Organized 

By Atlanta Psychiatrist 

ATLANTA—Dr. J. Dennis Jackson, an 

Atlanta psychiatrist, physician and author 

of a controversial novel titled "The Black 

Commandos," has announced formation of 

a company to make a motion picture from 

his literary work. He is being assisted in 

the project by Curtis Stokes. 

In disclosing his filming plans. Doctor 

Jackson recounted the problems he had 

getting "Black Commandos" published. 

"In 1967, when I was trying to find a 

publisher, I even had the Federal Bureau 

of Investigation investigating me because 

of its content," he recalled. 

The book was published eventually by 

Doctor Jackson himself. According to him, 

the image of the black man in "Commandos" 

would be an image of discipline and 

education. Doctor Jackson said he objected 

to the image of the black man as projected 

in recent films, where dope-pushing and 

similar criminal activities have been glorified. 

"Lonesome Cowboys," Joe Avildsen's 

"Cry 

Uncle" and "Guess What We Learned in 

and Alex- 

School Today?", "Oh, Calcutta!" 

ander Jodorowsky's "El Tojx)" for exclusive 

runs. 

He says his bids for other films are often 

refused and he is not told anything definite 

as to why. Some companies, it was pointed 

out—Paramount. Columbia, and Cinerama 

—play ball with him because he is on the 

up-and-up. He says he pays a substantial 

amount in film rentals. It is pointed out that 

films sometimes go to Grabow when major 

exhibitors are booked tight or when they 

are not aware of certain films. His theatres 

sometimes share a first-run movie with the 

larger exhibitors. His weekend midnight 

shows have often been wildly successful. 

In addition to midnight showings, Grabow 

is thinking of running a film festival, 

perhaps with films from Robert Downey 

("Putney Swope" and "Greaser's Palace"), 

which have yet to play Miami. Another 

Grabow plan is to work with the University 

of Miami Film Society, giving students a 

break in price. 

'Prison Girls' 

Huge 

900 in New Orleans 

NEW ORLEANS—"Prison Girls," opening 

at the Orpheum. crashed the city's firstrun 

film lineup with a roaring 900—nine 

times average business at that theatre 

thereby deadlocking "The Poseidon Adventure," 

sixth week at the Robert E. Lee 

Theatre, for the No. 1 place on the business 

barometer. 


Cine Royole Sounder (20th-Fox), 6th wk 350 

Joy Limbo (Univ) 1 50 

Orpheum Prison Girls (AlP) 900 

Robert E. Lee The Poseidon Adventure 

(20th-Fox), 6th wk 900 

Trans-Lux Troycis With My Aunt (MGM), 

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ATLANTA 

TJonn Davison, president of Lion Dog Enterprises 

and its production division, 

Lion Dog Films, announced that shooting of 

Ride Again" has been postponed until 

approximately" March 15, when star Valerie 

Lipsey, mending from injuries 

received 

in rehearsal prior to the start of location 

shooting in the Grand Bahamas, is expected 

to be able to carry on her role. Davison will 

produce and direct the picture; Don Friedman 

is the executive director. "Ride Again" 

will be distributed nationally by Jet Set 

Productions, which is based in Atlanta. 

Meanwhile, Davison has not been idle, having 

returned from a promotion junket with 

Lee Jones, president of the Atlanta-based 

film company bearing his name, to Char- 

Tampa and Louisville. 

lotte, 

Recent trade and press screenings in Columbia's 

Filmrow Playhouse: "Pay Day," 

Cinerama Releasing; "Cannibal Girls" and 

Black Caesar," American International 

Pictures; "The Great Hitchhike Race" and 

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The Savages," Atco Gibraltar; "Arctic 

Ice," National General Pictures; "The Train 

Robbers" and 'Steelyard Blues," Warner 

Bros.; "The Three Dimensions of Greta," 

Harnell Independent Productions. 

New officers of the Women of Variety 

were in charge of the Thursday (14) meeting 

in a private dining room at the Diplomat 

Hotel. Recently installed, the new slate includes 

Louise Bramblett, president; Dorris 

Bello, vice-president: Mrs. Charles Lester, 

treasurer, and Sharron Harnell, secretarytreasurer. 

. . 

Lamar McGarity, Columbia exchange 

manager, was host at an invitational screening 

of 'Love and Pain and the Whole Damn 

Thing" in the company's Filmrow Playhouse 

. Betty Jo Murphy, employed in 

United Artists' accounting department for 

the last seven years, has resigned to accept 

a similar position with Paramount Pictures. 

Terry Wallter, painfully injured when 

struck by an auto while she was crossing a 

street to her bus on the way to work, faces 

oral surgery before she can return to her 

desk in the Atlanta Film Building. She is 

secretary to Terry Morrison of Southeastern 

Management and Buying Co. Miss Walker 

recently was installed as a new member of 

the Atlanta WOMPI Club. 

Cliildren of Gordon and Marilyn Craddock 

of Craddock Films wired flowers and 

ordered breakfast in bed January 26 for 

their parents, who were celebrating their 

27th wedding anniversary in Mexico City at 

the Camino Real Hotel. Their trip was a 

Christmas present from Marilyn's parents 

Mr. and Mrs. William Heineman of New 

York City. While in Mexico City, the Craddocks 

were surprised to come face-to-face 

with the Alex Smiths, their neighbors on 

Wesley Road in Atlanta, who were stopping 

over in the Mexican capital after attending 

a convention in Acapulco. "We got out of 

Mexico just in time to miss the earthquake 

that shook the country and the subsequent 

bomb scare that shook up airline passengers 

on a flight that followed ours to the States," 

Mrs. Craddock reported. 

ABC Soutlieastem's Fox interrupted the 

run of 'Alice's Adventures in Wonderland" 

Thursday (8) to present afternoon and night 

performances of Andre de la Varre jr.'s 

'Grand Rhine-Alpine Tour of Holland- 

France-Germany-Austria." A special performance 

(at a special price) was given in 

the morning for students. 

Marquee clianges: Lenox Square I. 

"Across 110th Street"; Town and Country, 

"Alice's Adventures in Wonderland": Baronet, 

"Alabama's Ghost"; Loews' Grand, 

'Last House on the Left"; Loews' Tara, 

Dirty Little Billy"; Ben Hill II, "The Mechanic"; 

Toco Hill, "Play It Again, Sam"; 

Candler II and Weslgatc II, "Gone With the 

Wind"; Lakewood, "Lady Sings the Blues": 

Georgia Cinerama and Belmont, "Women 

in Limbo"; Rialto, "Keep on Rockin' "; 

Doraville, 'The Snowball Express"; Peachtree 

Battle, "The Emigrants." 

Local F49, lATSE. has elected delegates 

to the Seventh District convention to be held 

here June 24-26. Chosen to represent the 

local were Virginia Clifton, Columbia booker, 

and Bill Lively, MGM toooker. 

hear 

Atlanta WOMPIs were delighted to 

that Jacksonville WOMPIs have regrouped 

under the leadership of Wendy Hendrickson 

of Universal Pictures and weathered a crisis 

brought on by the closing of exchanges and 

the transfer of Filmrow folks to other locations. 

The Atlanta WOMPIs and members 

from other U.S. exchange centers bombarded 

the Floridians with offers of help and 

urged the Jacksonville club to carry on, 

which it decided to do after a meeting late 

last month. 

Joe Harper, managing director of R.C. I 

Cobb Theatres' booking headquarters in P 

Atlanta, has been undergoing tests in South 

Fulton Hospital . . . Recent Filmrow visitors: 

Milton Brackett, son of Mary Brackett. 

formerly with the Crescent Amusement 

Co. of Nashville, which now is part of 

Columbus-based Martin Theatres: C.H. 

Roebuck, a retiree from the United Artists 

exchange in Jacksonville, Fla., who has 

many friends along Filmrow, paused to chat 

with the UA staff; Gene Nash, Masco Theatres. 

Nashville. 

Mrs. Edith Carmichael presided at the 

January meeting of the Metropolitan Atlanta 

Better Films Council Thursday (25) at 

Stouffer's Top of the Mart Restaurant. Featured 

on the program was the Rev. Kirk 

Hammond, an ordained minister of the 

Presbyterian Church U.S., who is rector of 

the church's film, radio and television division. 

Fiona Fullerton, young British actress 

who has the title role in "Alice's Adventures 

in Wonderland," made personal appearance 

Friday (2) when the film opened at the Fox 

Theatre. She was backed up by the Mad 

Hatter, the Queen, the White Rabbit and 

the Duchess, to the delight of hundreds of 

children in the audience at both shows. This 

(Continued on page SE-4) 

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T L AN T A 

(Continued from page SE-2) 

is Miss FuUerton's third picture, the other 

two being "Run Wild, Run Free" and 

"Nicholas and Alexandra" (she had the role 

of Anastasia in the latter). Miss Fullerton. 

now 16, visited in Atlanta over a period of 

three years while her parents Lt. Col. Bernard 

Fullerton and Mrs. Fullerton resided 

at nearby Ft. McPherson. where he was a 

member of a British military exchange mission. 

When her parents came to Georgia. 

Fiona, then 9, stayed in England and entered 

the Elmhurst Ballet School in Surrey. 

During school vacations, she came here to 

visit her parents and became well acquainted 

around Atlanta. Fiona was born in Africa 

during one of her father's military tours 

and she took her first step toward a career 

Bob Moscows Encounter 

Real Life Drama at Home 

ATLANTA — Bob Moscow, a veteran 

showman now engaged in industrial land 

development, and his wife Estelle returned 

to their home after a late dinner recently 

to face four masked robbers, armed with 

pistols and a sawed-off shotgun. The Moscows 

were bound, hand and ankles with 

cord, and kept at gunpoint while the marauders, 

who threatened to kill them, ransacked 

the house. 

Even so, Moscow described them as 

"gentlemen." 

"I would like to meet those guys under 

different 

circumstances," he told a reporter. 

"They were nice—real human people. Isn't 

that ridiculous?"' he said as he chafed his 

wrists, still red from the tight cord that 

bound him. 

Although the robbers took $125 in cash, 

jewelry, a mink coat, a mink jacket, two 

watches, silverware and other items totaling 

$14,000 in value, they came because 

"they thought we keep a lot of money or 

valuables in a safe here at the house," 

Moscow said. "They didn't believe us when 

I told them we didn't have a hidden safe. 

They ransacked the whole house—the bedrooms 

and closets. They even went into the 

attic." 

There is a safe in the Moscow home 

but it belongs to their son Billy, a student 

at the University of Georgia. "It was empty 

and not even locked," Moscow said. 

"I kidded them a little bit. I told them 

if they found some money I'd split it with 

them. They kind of laughed at that." 

in films when she started taking ballet lessons 

in Singapore at the age of 4. She was 

"discovered" five years later when a Columbia 

Pictures talent agent happened to be in 

the audience when she was making her acting 

debut at Elmhurst and remembered her 

a year later when his company was seeking 

a young girl for "Run Wild, Run Free." It is 

her intention now to concentrate on her film 

career and she intends to become a "great, 

young actress" but will continue her training 

in drama, dance and voice "because they're 

necessary for my career." 

Marfin Managerial Changes: Beaulah 

Easterly, Marbro Drive-In. Eastport, Tenn.; 

Mike Patrick, city manager, Columbus; 

James Lowery, Park Theatre, Kinston, N.C. 

There were two telephone calls during 

the bizarre episode, one of them authorized 

by the courteous robbers. 

When the intruders had completed ransacking 

the house around midnight, one 

brought a pink telephone with a long cord 

to Moscow's side as he lay on the livingroom 

floor, his wrists and ankles bound 

behind him and secured to a piano. 

"You want to call somebody to come 

and untie you after we leave?" the gunman 

asked. Moscow said, "Yes." 

Moscow said he has a plastic vocal cord 

and sometimes gets choked up and can't 

talk. One of the robbers brought him a 

glass of water and held his head up from 

the floor so he could drink. 

Moscow said: "I told him he was a nice 

guy and 'it seems a shame you're mixed 

up in this.' " 

"You ain't kidding. I wish I wasn't, too," 

the robber replied. 

"I gave him the' number of my business 

partner, Arthur Barnett," said Moscow, 

"and he dialed the number and got Art 

on the phone. When Art came on, I said, 

"Come on over here. Don't ask any questions; 

just come over right now.' " 

Then the thieves drove off in one of 

Moscow's Cadillacs. 

There followed a second phone call, 

engineered solo by Moscow as he still lay 

bound on the floor by the pink telephone. 

He tipped the receiver off the phone cradle 

and with his chin sought to dial "O" to 

get the operator. After some 20 attempts, 

he finally got the operator and asked her 

to get the police for him. 

She said: "You can dial direct." 

" "No, lady,' I told her. 'I'm being robbed. 

I need the police,' and then she got the Atlanta 

Police Department for me." 

Barnett got there first however, and released 

the Moscows. 

Moscow, 50, has been in all facets of 

the film business. He's the son of the late 

Sam Moscow, who was associated with the 

Cohn brothers in the formation of Columbia 

Pictures. The elder Moscow was assigned 

to Atlanta as Columbia's Southern division 

manager and Bob was indoctrinated early 

in basics of the business. At one time he 

operated the Rialto, Central and (now 

defunct) Cameo theatres in downtown Atlanta, 

as well as theatres in Memphis, New 

Orleans and Florida. Recently his Atlantabased 

company, Robert-Arthur Development 

Corp., of which he is president and coowner, 

sold the circuit. 

Nathan Morgan Saluted 

In 50th Martin Year 

COLUMBUS, GA.—Martin Theatres 

dedicated its February issue of the Tipster, 

circuit news organ, to Nathan Morgan, 

manager of the Campus Theatre in Milledgeville 

and now celebrating his 50th 

year with Martin Theatres. 

His career in exhibition dates from 1913. 

when he became a doorman at the Elton 

Theatre in LaGrange. This became the first 

step toward advancing to manager of the 

Strand, another LaGrange theatre, where he 

demonstrated outstanding film showmanship. 

Morgan's potential in this field was 

brought to the attention of R. E. Martin sr. 

in 1923 by two Atlanta film salesmen, according 

to the Tipster, and in February of 

that year Martin brought him into the circuit's 

operation and assigned him to manage 

the Columbus Martin Theatre, later renamed 

the Pastime. After purchase of the 

Rialto Theatre, another Columbus situation, 

Morgan was moved downtown to manage it 

until the completion of the Royal Theatre. 

At the Royal, then the second largest theatre 

in the state, he proved himself as a 

superior showman. 

In ensuing years he managed theatres 

throughout the Martin circuit and also 

served as the film booker and buyer until 

the circuit's growth demanded a full-time 

booker. After one was installed, Morgan 

was promoted to district manager. 

When asked by the Tipster for the highlight 

of his career. Morgan replied, "During 

the time that I managed the Rialto Theatre 

in Columbus, Mr. Martin and I went to 

Filmrow in Atlanta to book pictures every 

Friday. On one trip, while the Royal was 

under construction, I was introduced to Sol 

Samulcs. The next time I saw Mr. Samules 

was on a Sunday morning at the Rialto 

Theatre, here in Columbus. Mr. Martin 

walked up to me and said, 'Nathan, give 

your keys to Mr. Samules, the new manager 

of the Rialto Theatre—You're going to 

the Royal.' 

"We opened the Royal Theatre in 

the true 

tradition of pomp and splendor. The opening 

feature was a silent picture starring 

(Continued on page SE-7) 

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BOXOFFICE :: February 19, 1973 SE-5

£W ORLEANS 

Vbe carnival season is here and the balls 

preceding the big day of Mardi Gras 

were in full swing when this column was 

written. Irene Mexic. Gulf States Theatres 

advertising, and her husband Joe attended 

the Ball of Choctaw as guests of the King 

of Choctaw. Another industry guest was Eva 

Ansardi of Blue Ribbon Pictures. 

Notes from Gulf States Theatres: Ruth 

Roll of the advertising department was surprised 

with a party for her Monday. Janu- 

. . Billy 

Richard Jack of 

ary 29. at the Rowntowner Hotel . 

Gay of the advertising department visited 

with his family in Texas the last weekend 

in January . . . Among members of the GST 

staff attending the NATO of Texas convention 

in Dallas January 30-February 1 were 

James Hightower. Jack Dobbs. Bill Gehring 

and T. G. Solomon 

Houston, owner of 

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KJAC-TV of Port Arthur, 

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old friend Billy Gay. Jack is the former 

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years . . . Later Billy and James Hightower, 

GST booker for Texas, visited circuit theatres 

in Beaumont and Port Arthur. 

The Royal Theatre at Waynesboro. Miss., 

has been closed temporarily for repairs . . . 

Mrs. Edgar Hands has advised film industry 

firms here that the Rex in Minden was 

closed permanently Saturday (17). 

"Deadly Honeymoon," filmed in and 

around New Orleans last summer has been 

booked for its world premiere March 28 at 

the Orpheum Theatre. 

Victoria Principal, from the cast of "The 

Life and Times of Judge Roy Bean," came 

here the week of Friday (9) to promote the 

film directed by John Huston and starring 

Paul Newman. The feature is to open Friday 

(23) at Lakeside I and Westside I. 

Harry Williams in Show 

Business for 65 Years 

PARIS. ARK.—Harry Williams, who 

celebrated his 89th birthday December 21, 

retired from motion picture exhibition June 

1, 196S, but still keeps up with all the film 

industry news through Boxoffice, which is 

published in Kansas City, Mo., where Williams 

spent the early years of his career that 

spanned 65 years in show business. 

On January 1 this year, the Paris Progress 

ran a front page feature about the 

veteran showman and printed a photo of 

him. a rare event since he was always reluctant 

to permit his picture to appear in 

print, joking that "someone might recognize 

me and come to pick me up for something!" 

"Harry Williams was born in Gentry 

County, Mo.." the article began, "and covered 

much of the U.S. in show business 

before he settled down in Paris to operate 

his own theatre business . . . His coming to 

Paris in 1943 was largely the result of a 

suggestion from K. Lee, a brother in show 

business. K. Lee had hollered for Harry to 

come to Wilburton. Okla.. from Minneapolis. 

Minn., in the early days of World 

War II. when help was hard to get. Because 

K. Lee had in earlier years been favorably 

impressed with the beauty and climate of 

the Paris area, he thought it would be an 

ideal place for brother Harry to settle at 

such time as he could leave Wilburton. K. 

Lee had organized a circuit of 11 towns, 

including Paris." 

"Mrs. Williams grew up within 15 miles 

of Harry's home town." the Paris Progress 

article noted. "They spent 20 years in Kansas 

City, then he he!p)ed K. Lee engineer 

the filming of 'Days of the Buffalo' on the 

143.000-acre 101 Ranch near Ponca City. 

Okla. Only one professional actor was 

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used; other cast members were cowboys and 

cowgirls from the ranch, which had its own 

herd of buffalo and its rodeo arena. The 

film featured a roundup and life on the 101 

Ranch. Excursion trains brought people 

from Dallas and other cities to the 101 

rodeos. Harry lived in a tent during the 

week of the rodeo. He recalls having seen 

Will Rogers call a square dance at the 

ranch. 

"The western movie was taken on the 

road and Harry found himself meeting interesting 

people in Florida and along the 

Eastern seaboard. It was in a crowded cafe 

in Jacksonville, Fla., that Annie Oakley 

happened to take a seat beside Harry. With 

no connection to his meeting Miss Oakley, 

he later rode in a parade in Philadelphia 

with Buffalo Bill. Jacksonville had only one 

theatre at the time he showed there. 

"Harry used a bear to advertise his film 

and to attract crowds when he went into a 

city. The bear knew no particular tricks but 

just having a live bear was enough to attract 

a lot of attention. He had hoped to 

ride a steamboat from Charlston, S.C., to 

Philadelphia but was told that he could not 

bring the bear on board. 

"The bear got sick in Tracy City, Tenn., 

and died. Making arrangements for the 

burial of the bear took a bit of doing and 

caused the showman to miss the train to 

Jacksonville. 

"A bear cub was found in Kansas City to 

replace the deceased bear and it proved to 

be quite a pet, even if it was temperamental 

at times. A traveling salesman's trunk was 

adapted as a cage by replacing one side with 

bars and could be transported in baggage 

cars. 

"The movie sometimes ran for a week in 

one place. He showed in Waldron in 1912 

and in Hartford, then at the Joy Theatre in 

Fort Smith . . . There were other shows in 

those early years. Harry recalls one film 

that featured a fire truck and was shown in 

a black tent. When the fire truck appeared 

on the screen, he would bang on some 

crowbars to give a bell sound . . . 

"Williams is a good conversationalist and 

appears to enjoy his many interesting days 

of show business ... He served three years 

as president of the Paris Chamber of Commerce 

and also was president of Kiwanis 

and served as treasurer for 13 years. While 

president of Kiwanis, he took the lead in 

soliciting funds so that the present location 

of the State Highway yard could be bought. 

He was also Boy Scout institutional representative 

while a member of Kiwanis." 

The picture of Williams in the Paris 

showed him on the day of Pres. 

S. Truman's funeral checking a letter 

had sent him in appreciation of the 

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nalph Piickhaber, home office advertising 

director for ABC Florida State Theatres, 

has been elected parliamentarian of 

the Jacksonville chapter of Parents Without 

Partners. 

Andre de la Varre, producer-director of 

the color travel film, "The Rhine-Alpine 

Tour," playing at ABC FST's Regency, 

visited at the home of John and Mary 

Hart when he came here to give a stage 

narration for his film. The Harts visited 

De la Varre at his home in Europe in 

September during a European vacation tour. 

Charles Brock, entertainment editor of 

the Florida Times-Union, launched "Cinema 

Festival 73" at ABC FST's San Marco Theatre 

with a generously large Sunday feature 

story which gave the complete list of 

38 screen classics to be shown over a period 

of 13 weeks and included scene stills from 

"Citizen Kane," "Mondo Kane," "Casablanca," 

"You Can't Cheat an Honest Man" 

and "The Seventh Seal." The films were 

selected by the festival sponsors, ABC EST 

and radio station WITY, after consultation 

with educators, cultural groups and community 

leaders who have expressed a deshowman's 

giving a copy of "Addresses and 

Statements of Harry S. Truman—A Topical 

Record from January 1935 to April 1945," 

to the Harry S. Truman Library in Independence, 

Mo. Williams once bought his 

hats at Truman's haberdashery in Kansas 

City in the days before Truman entered 

politics. 

"The little circuit of K. Lee Williams 

Theatres in Arkansas, Oklahoma and Texas 

is broken up," Williams wrote in a recent 

letter to Boxoffice. "The Logan (which 

Harry Williams operated in Paris) was closed 

Sept. 30. 1969, and still is closed because 

the owner of the building could not be 

dealt with, either by us or other parties interested 

in coming to Paris. This is a good 

town of 3,500 population and should have 

a hardtop theatre." 

Nathan Morgan Saluted 

In 50th Martin Year 

(Continued from page SE-4) 

George O'Brien in 'Sharpshooter.' I can still 

feel the opening night excitement as the 

orchestra was silenced and the emcee introduced 

me as the manager of the Royal Theatre. 

That was my greatest moment. 

"During the time I was manager of the 

Royal, sound came in. In the early days, 

we split the week with four days playing 

talkies and three days vaudeville. I stayed 

at the Royal for many years and enjoyed 

every minute of it. 

"My wife and I celebrated our Golden 

Anniversary, Nov. 5, 1971. and I am happy 

to say she is also very much a part of 

Martin Theatres. I sincerely hope that each 

of you will have as many happy years with 

the company as I have." 

sire for a greater variety of sophisticated 

screen entertainment than is usually made 

available by commercial films. 

New marquee titles included "Jeremiali 

Johnson" at Sheldon Mandell's Five Points, 

which received a fine review from Charles 

Brock; "Innocent Bystander" at Kent Theatres' 

St. Johns and Neptune, indoorers, and 

the Southside Drive-In; "Alabama's Ghost" 

at ABC FST's Florida, a film being distributed 

in Florida by local Horizon Films; 

"Jango" at Kent's Main Street and Blanding 

drive-ins. and the world premiere of "Assault," 

also at the Main Street and Blanding. 

Richard Boone, motion picture 

and television 

star who has become a civic leader in 

nearby St. Augustine, says he has passed 

up two film roles in order to devote his 

time to the work of planning St. Augustine's 

part in the U.S. Bicentennial celebration in 

1976. A 36-page proposal of St. Augustine's 

place in the observances calls for a $3,- 

300,000 outlay for dramatic productions, 

most of which Boone will direct, and expansion 

of the city's amphitheatre. 

Adorno Testing 'Bargain' 

MIDDLETOWN, CONN.—Sal 

Adorno 

jr., owner-operator of the Middletown 

Drive-In, is continuing to experiment with 

occasional "Bargain Nights," offering admission-per-carload 

(regardless of number of 

passengers) for $2 with presentation at the 

boxoffice of the airer's newspaper ad announcing 

a "Bargain Night." 

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I 

16 

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A M I 

por the 14th consecutive year, comedian 

Bob Hope was guest of honor when 

the National Parkinson Foundation staged 

its annual fund-raising dinner Sunday (18) 

at the Fontainebleau Hotel. Miami Beach. 

With Hope at the $50-a-plate affair were 

stars from the entertainment world. Proceeds 

from the dinner will go toward increasing 

the present Parkinson Institute at 

1501 Northwest Ninth Ave. to four times 

its present size so it can treat 20 in-patients 

and add space for laboratory and therapy 

work. 

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Victoria Principal, former Miami beauty 

queen, is to get more film roles after her 

success in "The Life and Times of Judge 

Roy Bean," according to Herb Rau's column 

in the Miami News. The film was 

shown Thursday (15) at a preview sponsored 

by the Asthmatic Children's Foundation 

of Florida at Wometco's Carlyle Theatre, 

Miami. The regular engagement of the 

picture starts 

theatres. 

Friday (23) at seven Wometco 

MaHene Dietrich appeared in a onewoman 

show two nights early this month at 

the Dade County Auditorium. Miami . 

Francois Truffaut's latest film. "Two English 

Girls," had its Southern U.S. premiere 

at the Sunset Theatre. South Dixie Highway, 

in a Wometco and Film Society cosponsored 

benefit, proceeds going to the 

Film Society. Wometco opened the film for 

a commercial run Friday (16). 

The University of Miami Film Society 

announced its spring semester lineup of 

movies, which was launched during the 

Saturday (3) weekend. Besides Dennis Hopper's 

controversial "The Last Movie" and 

Woody Allen's first romp as a director, 

other special plums include films from directors 

Fellini. Roger Corman and Orson 

Welles and the first Miami showing of a 

recent Truffaut film. Made up of seven 

films in the classical series and seven in the 

contemporary series, the society programs 

sell for $5 per series or $10 for the two 

series. Bill Kelley, president of the film 

society, said it plans to schedule retrospectives 

during the week and occasional midnight 

movies, depending on demand. 

Bernice (Mrs. Edvvard) Melniker was 

crowned Queen of Hearts at a Monday (5) 

luncheon in the Gigi Room of the Fontainebleau 

Hotel. Miami Beach. Mrs. Ivah Miller 

was chairman for the luncheon, which was 

sponsored by the Women's Committee. Variety 

Children's Hospital. Mrs. Marie Mc- 

Dermott served as chairman of the reservations 

committee. 

City Judge Jason Barliman delayed a 

hearing on whether the made-in-Miami 

"Deep Throat" film should be seized and 

Arthur Sommer, its exhibitor here, arrested. 

Sommer leases the Sheridan TTieatre on 

Arthur Godfrey Road, Miami Beach, where 

the most financially successful pornographic 

film of all time is played. Sommer's lawyer. 

Joseph Pardo, had the Thursday (8) hearing 

delayed because he said he had not received 

a copy of the right statute under which the 

case was brought. Temporarily frustrated 

was Miami Beach Sgt. Dave Richards, who 

was waiting to give evidence for the city. 

Richards went to the 7:45 p.m. performance 

of the film January 26 and wrote into 

evidence 850 "vivid" words describing the 

film. The star of the show, Linda Lovelace, 

was not in court. A former resident of 

Miami, she has left town since the film 

began to be hailed into court practically 

everywhere it appeared. Nevertheless, the 

$25,000 budget picture is said to have 

grossed more than $4 million in some 70 

cities. Judge Berkman said he himself 

would view the film over the weekend and 

decide whether Sommer could continue to 

exhibit it. First, though, the judge made 

Sommer surrender one of the two prints he 

had of the picture, saying that Sommer 

could have the print back if the judge decides 

the picture can continue in the Sheridan. 

Otherwise, Sommer would have to surrender 

the second print to Judge Berkman. 

Castle hopping will be the summer vacation 

"in" thing this year. Some lucky Miamians, 

who plan to attend the Variety 

International meeting in Dublin May 6-12 

will "castle guest" afterward with Col. and 

Mrs. Robert Pentland of Hollywood, Fla., 

at Ballynahinch in the Connemara Highlands. 

For years Colonel Pentland has been 

a Lord of the Manor, along with Ed Ball of 

Jacksonville, who has a house near the 

castle, and others. Colonel Pentland says 

the fishing and grouse-shooting on the estate 

are the greatest. Planning to make the 

Dublin trip, in addition to the Pentlands. 

are Mr. and Mrs. Ed Melniker, Mr. and 

Mrs. Frank O'Loughlin. Mrs. Neil Miller, 

Mrs. William Hayden. Variety International 

executive director George Hoover and Mrs. 

Hoover, chief barker C3ordon Spradley of 

Tent 33 (Miami) and Mrs. Spradley, Mr. 

and Mrs. Roscoe Brunstetter and Mr. and 

Mrs. K. Gordon Murray. 

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Manuel Avilla Again 

President oi TESLF 

DALLAS—Manuel Avilla of the Stevens 

Theatre, Dallas, was re-elected president of 

the Texas Exhibitors of Spanish Language 

Films at a meeting held at the Fairmont 

Hotel during the NATO of Texas TEXPO 

"73 convention January 30-February L 

Albert Zarzana, Granada Theatres Corp. 

of Houston, was re-elected secretary-treasurer 

by the approximately 25 exhibitors attending 

this special session, which was devoted 

to discussion of available product and 

various aspects of the business pertinent to 

this particular film product. 

The organization's next meeting will be 

held May 8 at the Gunter Hotel in San 

Antonio. 

The following were reported to be present 

for the special meeting: Sewel Cox. Timpson; 

Richard Garman, George Grube and 

Farris Shanbour. Oklahoma City; John 

Flache, Fiesta, Austin; Hector Munoz, Iris, 

Eagle Pass; David Singleterry and Ken 

Huggins, Santikos Theatres, San Antonio; 

Ray Hugger and Carlos Salinas, Hon-Ha- 

Ray Enterprises, Houston; Gilbert Vela, 

Pioneer Theatre, Falfurrias; S. K. Barry, 

El Capitan, San Antonio; H. C. Gunter, 

Buckhorn Drive-In, Alice; Lester Dollison, 

North Loop Drive-In, El Paso; J. W. Maxwell. 

Seguin Theatres. Seguin; Eddie Reyna, 

Frels Theatres, Victoria; J. G. Long, Judy 

Stewart, George Jolly, Ken Perkins and 

Thor Braun of the J. G. Long Theatres. 

Distributors of Spanish films in town for 

the convention included Arnuelfo Arias, 

Azteca Films, San Antonio, and Roberto 

Gallegos, Espana Films, San Antonio. 

BoxoFFiCE apologies in advance to anyone 

attending the meeting who may have 

been omitted from the above list. Since 

there was no registration list available, it 

was difficult to round up names of those 

attending but all who discussed the session 

praised it as a most beneficial and worthwhile 

gathering. 

Retired Theatre Organist 

Earl Abel Dies in Texas 

SAN ANTONIO—^Funeral services were 

held here for Earl Abel sr. 73, well-known 

San Antonio restaurateur and organist, 

who 

died Friday (9) in a local hospital. He had 

been in the Methodist Hospital's intensive 

care ward with heart trouble and pneumonia. 

He got his start in 1920 in the Tivoli 

Theatre, Oakland, Calif., playing the organ. 

He later played in theatres throughout the 

country, during intermissions and as background, 

for silent pictures. He was organist 

for the Texas Theatre in San Antonio from 

1926 to 1931. 

Abel performed with many of the great 

names of show business from 1918 to 1932. 

included were Rudy Vallee. Jack Oakie, 

Ethel Merman. Bing Crosby, George Burns, 

Gloria Swanson and Paul Whitcman. 

Abel was a headliner on the Paramount 

Publix Movie Circuit and originated community 

singing in movie theatres, the bouncing 

ball idea, and wrote about 20 songs during 

his professional music career. 

In 1969 Abel returned to the organ after 

40 years of retirement to accompany the 

showing of "The Sheik" at Incarnate Word 

College. 

He is survived by his wife, a daughter 

and two sons. 

'Beyond Fanfare' Mirrors 

True Life of Southwest 

FORT WORTH—Fort Worth Star-Telegram 

readers were warned to stay away 

from the Will Rogers Coliseum January 26- 

February 5 if they were camera shy. The 

reason: Lyn Jank, script writer and director 

of "Beyond Fanfare," was shooting footage 

throughout the Southwest Exposition and 

Fat Stock Show of the crowds and rodeo 

scenes to use in her picture. 

Miss Jank, who has been working in films 

the last 18 years in Europe, told Stewart 

that "there's a tremendous interest in this 

area (Fort Worth and the Southwest) all 

over Western Europe." The Italians especially, 

she went on to Stewart, want to believe 

that the U.S. Western way still exists, 

"that the handshake and the word of honor 

still hold up in business dealings." 

To tell this story. Miss Jank's film, underwritten 

by Lariat Productions and Media 

Productions, two Fort Worth-based companies, 

is tracing the career of a quarter 

horse named Lancet. Lancet is a real horse 

and his owner Jim Pierce of Denton will 

ride him in the film. 

"Even though 'Beyond Fanfare' is a commercial 

venture," said Miss Jank, who is a 

native of Laredo, "it is based on a real 

belief in the people in this part of the 

country. My desire to depict Fort Worth 

and the Southwest on film was the origin 

of this whole project." 

Local 802 Charter Member 

Joe Pletzer Dies at 66 

BRYAN, TEX.—Joe Pletzer, 66, a charter 

member of Local 802, lATSE, died 

December 5 following a heart attack. 

Pletzer was the oldest employee and projectionist 

of the Bryan Amusement Co. and 

Schulman Theatres. He had been with the 

company for 43 years. 

Arlington Carrousel 

To Have 4 

Theatres 

ARLINGTON, TEX.—A family will 

have a choice of four theatres and seven 

restaurants, all under one roof, in the Carrousel, 

an entertainment complex for which 

ground was broken early this month on a 

five-acre site at Collins Avenue and Highway 

303. 

J. C. Fish, president of Trans-World Enterprises 

of Dallas, said that the Arlington 

Carrousel is the first of many in the planning 

stage. It's scheduled for an August 1 

opening, to be followed by an October debut 

for a Carrousel in Coffeyville, Kas. 

The Arlington family entertainment center 

is to have a restaurant seating capacity 

of 600, with a total area of 12.500 square 

feet in the restaurants and 10,800 more 

square feet in the theatres. 

Individual restaurants will offer Italian, 

Mexican, Western, chicken, seafood and 

barbeque menus. No. 7 restaurant will have 

a special counter scaled to the size of kiddies, 

featuring those delicacies that kiddies 

enjoy. Across the mall will be the four 

theatres, each with a capacity of 250 patrons 

and each showing a different movie. 

Construction of the Carrousel is being 

performed by Trans-World Contractors. 

Jurow Makes Arrangements 

For Next Texas Filmings 

DALLAS—Producer Martin Jurow, now 

headquartered here, completed several steps 

in Los Angeles early this month concerning 

features to be filmed in Texas, according to 

the Dallas Times Herald. 

The Times Herald said that Jurow commissioned 

Jimmy Banks, author of "Money, 

Marbles and Chalk" to write the story of 

J. Edgar Hoover, to be titled "A Span of 

Presidents," for either a theatrical film or a 

TV series. Jurow also optioned "Haunting 

of Clifton Court" by Dana Ross, which will 

be the pilot film in a series of Gothic tales 

for TV. The first is set in Jefferson in this 

state. 

In Los Angeles, Jurow was looking for a 

director and cast for a film based on the 

life of Freddie Steinmark and a book by 

Blackie Sherrod. Frank Waldman has completed 

the script for this picture, which is to 

begin filming in April in Austin. 

Also for Jurow, the Times Herald said, 

Jim Byrnes has completed a script for 

"Houston's Man," a western to be filmed at 

Brackettville and starring Walt Garrison. 

Left-hand pitching star Vida Blue has 

his first screen role in "Black Gunn." 

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BOXOFFICE :: February 19, 1973 SW-1

— 

A L L A S 

price and Naomi Holland were missed at 

the NATO of Texas convention this 

year. They had planned to attend but found 

themselves in San Francisco at convention 

time. So they wrote to industry friends here 

that they will be in Dallas during the year 

and promised to drop by to call on Filmrow. 

Congratulations to Dutch Cammer, retired 

film salesman. "Dutch" is, as all his 

industry friends are aware, active in Shrine 

work, long having been a member of that 

organization's Marching Patrol. Now he has 

been made colonel of the Marching Patrol 

and is really e.xcited over his new honor. 

While he has found retirement a happy experience, 

he says he misses his friends on 

the Row and finds it too difficult trying to 

keep up with them through casual conversations. 

Now he has subscribed to Boxoffice 

so he can keep up with the film business 

and with his Filmrow buddies. He said he 

enjoyed attending the NATO of Texas con- 

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vention and the chance to visit with so 

many out-of-town exhibitors. 

Sympathy is extended to Edra Longhorne 

of Variety Films. Her mother died last week 

in Garland. 

Filmrow friends learned that Sam Kellogg 

of Corpus Christi is in Memorial Hospital 

in that Texas city, following a severe heart 

attack. We hope that Sam already has 

started showing improvement. 

We understand that Jimmie Prichard jr., 

branch manager for Cinerama Releasing, is 

resigning this post to become affiliated with 

his father at Starline Pictures . . . Burl Lovelace 

of Starline is at home recuperating 

nicely following surgery . . . Mary Crump, 

Starline cashier, has been making frequent 

trips to Fort Worth, where her father is in 

the hospital. 

Jerri Erickson of Commonwealth Theatres 

is what one might call "the mystery 

girl," coming up with problems unrelated to 

anything she can think of that might have 

caused them. Recently she kept finding 

small pieces of bone protruding in her 

gums; it was discovered she had a fractured 

jawbone. She underwent oral surgery to 

correct the problem and now is doing nicely. 

Congratulations to Pearl Morrison of 

Paramount Pictures! She and her husband 

were honored on their 50th wedding anniversary 

Sunday (18) by their children. 

Mable Guinan, your Boxoffice correspondent, 

would like to take this means of 

a note in the Dallas column to thank her 

many friends in the film industry who sent 

cards and other expressions of sympathy to 

her on the death of her brother. He died in 

California January 26 after an extended illness. 

WOMPIs are reminding exhibitors and 

distributors of the their new Filmrow Directory, 

copies of which were given out at 

the WOMPI booth at TEXPO '73. If you 

didn't get a copy, please drop by Ind-Ex 

Booking Office, 609-A, 500 South Ervay, 

Dallas, or ask a WOMPI the next time 

you're in Dallas for directions on how to 

obtain a copy. The directory was made to 

be of help to everyone in the film industry 

here and in the Southwest who have occasion 

to deal with Dallas industry firms. 

WOMPIs put the directory together and are 

distributing it free as part of the club's industry 

service program. 

Lillian Gish came here Wednesday evening, 

January 31, to present her program, 

"Lillian Gish and the Movies" at McFarlin 

Auditorium under the sponsorship of the 

Community Course. She included in her 

presentation film clips from her silent films. 

She had been scheduled to appear on the 

Community Course series January 15 but a 

broken hip she suffered several months ago 

forced her to schedule a new Dallas date. 

Miss Gish has presented her program in 

Moscow, Paris, London and at the Edinburgh 

Festival. In Moscow an audience of 

6,000 gave her a standing ovation. 

Judith Crist, who reviews films for the 

New Yorker Magazine and NBC's "Today" 

TV show, has accepted an invitation to be 

a panel member at the third annual USA 

Film Festival at the Bob Hope Theatre at 

Southern Methodist University April 9-15. 

Miss Crist has started viewing features, 

shorts and documentary films scheduled for 

Easter release and will choose selections to 

be shown during the first two days of the 

festival. She will be present to interview the 

films' directors and star on stage following 

screening of each selection those two days 

at the festival. 

'Horizon' World Premiere 

Co-Chairmen Announced 

From Western Edition 

HOLLYWOOD—Rosalind Russell and 

Mrs. Deane Johnson will serve as co-chairmen 

of world premiere festivities for "Lost 

Horizon," Ross Hunter's musical drama for 

Columbia Pictures, it was announced by 

premiere chairman Mrs. Sybil Brand. Proceeds 

from the premiere and Shangri-La 

Ball, to follow at the Century Plaza Hotel, 

will go to the Motion Picture and Television 

Fund. 

The benefit opening has been set for 

March 6 at the National Theatre, Westwood. 

"Lost Horizon" also has been selected as 

England's Royal Film Performance March 

Mount Vernon, Tex„ Joy 

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MOUNT VERNON, TEX.—The Joy 

Theatre, recently purchased by Robert Rice 

of Hugo, Okla., has been given a thorough 

Acoustical drapes have been installed on 

the walls, new carpets brighten the floors, a 

new concessions stand has been built and all 

seats in the theatre refurbished. .'\lso installed 

by Rice was central heating and airconditioning 

equipment. 


HAILG^SAR 

Godfather'of Harlem! 

^ththe 

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Claws! 




• 

co-starring MINNIE GENTRY JULIUS W. HARRIS 

• D'URVILLE MARTIN 

• 

DON PEDRO COLLEY GLORIA HENDRY ART LUND • • • 

VAL AVERY PHILIP ROYE 

• 


IS' 

1973 American International Pt< 

contact your fIffleriCCIA IlllemaliOAal exchange 

DALLAS 

Don Grierson 

201 1 Jockson Street 

Dallas, Texas 75201 

Tele.; (214) 744-4964 

OKLAHOMA CITY 

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708 West Sheridan 

Oklohomo City, Okla. 73102 

Tele.: (405) 232-3038 11 

Shovmanship 

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Get your drive-in 

screens ready for 

the season. 

FORT WORTH 

jyjovie, stage and TV star Eddie Bracken, 

who is appearing nightly in the Windmill 

Theatre's "Arsenic and Old Lace," 

arose early one morning after a night performance 

to appear at a 9:45 assembly at 

Eastern Hills High School. Bracken spoke 

to the students about the practical side of 

the acting profession, then illustrated the 

artistic side with a pantomime sketch. 

Bracken is certainly doing all he can to 

demonstrate the better side of the life he 

enjoys as an actor by being a good allaround 

performer and humanitarian, as well 

as a wonderful ambassador of good showmanship. 

Woodall do now? "I do without." he told 

Elston Brooks, Fort Worth Star-Telegram 

amusements writer. 

Speaking of the closing of the Hollywood, 

latest Fort Worth downtown theatre to 

turn 

off its lights permanently, Tom Rainone, 9. 

of Arlington, wrote to Jack Gordon of the 

Fort Worth Press that the young set does, 

too, care about the closing of the Hollywood 

Theatre. Tom wrote to Jack: "Let's 

save the Hollywood. The new movie theatres 

all have crummy low ceilings." The 

youngster added that he likes the high, cathedral-like 

ceilings of the old movie palaces. 

Low ceilings . . . bah! 

Fred Williamson, star of the new version 

of Little Ceasar titled "Black Caesar," came 

here to promote the film in advance of its 

Valentine's Day (14) debut in Fort Worth. 

Williamson, who used to play cornerback 

for the Kansas City Chiefs, said he quit 

football because it bored him—he was tired 

of the physicalness of the pro game. Since 

he had a master's degree in architecture, he 

moved to Canada and entered that profession 

but again became bored. While watching 

TV one evening, he told friends he could 

act as well as some of the people in the 

programs on the tube and the next day 

headed for Hollywood. He got a spot on 

"Laugh-In," then a regular role as Diahann 

Carroll's boyfriend on the "Julia" weekly 

series. Next came "The Legend of Nigger 

Charley." with Williamson in the title role 

and to date his films have put $20 million 

dollars in boxoffice tills. Next he starred in 

"Hammer," a title inspired by his nickname 

as a Kansas City Chief. Williamson is of the 

opinion that "Black Caesar" is his best acting 

to date. 

ABC Interstate brought in capacity 

crowds over the weekend when it showed 

the 1936 moralizer, "Reefer Madness," at 

midnight shows at the Seventh Street Theatre. 

The Saturday (3) audience spilled out 

into the lobby and many would-be patrons 

had to be turned away. Most of them were 

young longhairs, who were amused at 1936 

attitudes about marijuana, according to Perry 

Stewart of the Fort Worth Star Telegram. 

Critic Elston Brooks commented that 

while "Young Winston" marked the advance 

to fame of Simon Ward, "he's already 

gone over 'to the other side,' " since 

he has been signed to play one of Hitler's 

aides in the forthcoming 'Hitler: The Last 

10 Days.' During his visit here in November 

ahead of "Young Winston," Ward revealed 

that he was one of 400 actors who 

auditioned for the Churchill role. Seeing the 

result in "Young Winston," it's difficult to 

imagine how any of the 399 had a chance 

after Ward tried out. 

JTL 

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Tlie passing of both the Worth and Hollywood 

theatres has ended a familiar scene, 

a nightly occurrence on downtown's Show 

Row. It was a ritual for the managers of 

the Worth. Hollywood and Palace theatres 

to gather for coffee at a downtown restaurant 

at 8 p.m. and peruse the first edition 

of the morning paper. Now few coffee spots 

are open and only one manager remains. 

What does Palace Theatre manager R. L. 



HAWAII TOO. 

When you come to Waikiki 

Hawaii' 

^°" ''° -^now. at 

. . 

Ihotelsi Cinerama's Reef Towers Hotel. 

IN WAIKIKI REFF REEF TOWERS EDGEWATER 

Actor Chill Wills, in town late last month 

to ride in another Stock Show parade, revealed 

that he had just finished his first 

"dirty movie": "In my first line of dialog, 

1 speak a four-letter word. Mr. Clean is now 

Dirty Wills." The movie is "Pat Garrett and 

Billy the Kid," directed by Sam Peckinpah, 

with James Cobum as Garrett and Kris 

Kristofferson as Billy the Kid. "I call it a 

bawdy western" Wills told Jack Gordon of 

the Fort Worth Press. "The world has 

changed and so have the movie.s—even 

westerns." 

SOUTHWESTERN 

The Texas-born actor and widower also 

revealed that he soon will be married to 

Novadeen Googe. "She's a friend of my 

daughter," said Wills seriously to Gordon. 

"The family has known her for 20 years. 

She told me I was drinking too much and 

(Continued on page SW-7) 

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. 

aSvin Krueger, manager of the suburban 

Woodlawn Theatre, and his wife are 

ardent bowling fans. With their two daughters 

and son-in-law. they participate at the 

Oakhill Bowling Lanes Burgess, 

author of "A Clockwork Orange." 

upon which the Stanley Kubrick film was 

based, had to cancel his scheduled Wednesday 

(21) lecture at Incarnate Word College 

because he is near a breakdown due to demands 

of lecturing and teaching commitments. 

The Harlequin Imagination Theatre is to 

begin presenting Nostalgia Time Theatre 

for Children at the Music Theatre in HemisFair 

Plaza. The intent of the program is to 

show today's youngsters how their mothers 

and fathers spent their Saturdays at the 

local movie house. A W. C. Fields or Laurel 

and Hardy comedy, a chapter from a serial 

and a feature film will comprise the first 

bill of fare. Admission will be 50 cents for 

youngsters and adults, with popcorn and 

FOR ALL YOUR THEATRE NEEDS & REPAIRS 

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TEXAS THEATRE SUPPLY 

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drinks sold for 5 cents and candy for a 

penny. 

Maury Maverick, local lawyer was invited 

to play a courageous American Civil Liberties 

Union lawyer in "Sugarland Express." 

now being filmed here. Maverick has represented 

the ACLU countless times during his 

legal career. However, the casting director 

said he did not look the part but did look 

like "Trash." one of the characters in the 

film, and has been cast in that role. The 

film stars Goldie Hawn. William Atherton. 

Michael Sacks and Ben Johnson and is directed 

by Steven Spielberg. 

Frank M. Kliear, who filmed "Lands of 

the Southern Cross." appeared at the Alamo 

. 

Heights High School auditorium to narrate 

the film's showing has returned 

to the Woodlawn . . . The Bandera 

Road Drive-In. recently taken over by Santikos 

Theatres, is closed for fire repairs. 

New Marquee Titles: "The Devil's Widow." 

Te.xas; "Avanti!" Wonder: "Black 

Rodeo" and "Black Girl." Majestic: "Innocent 

Bystanders," Century South; "The 

Great Waltz." Colonies North; "The Heartbreak 

Kid," Century South; "Last House on 

the 

Left," Josephine. 

Monash Acquires Rights 

For 'Front Page' Remcdce 


HOLLYWOOD—Paul Monash has acquired 

the rights to a remake of "The Front 

Page," the Ben Hecht-Charles MacArthur 

opus that has become a classic on both the 

stage and screen, and will film it in a new 

up-to-date and timely version under the 

banner of his Paul Monash Productions. 

Monash secured the film rights to the property 

from Helen Hayes, wife of the late 

MacArthur. and the estate of Ben Hecht. 

"The Front Page" recently was revived 

on the stage in both New York and London 

and Monash became interested in the property 

when he saw the National Company 

perform it at the Old 'Vic in London. 

Monash, who produced "Butch Cassidy 

and the Sundance Kid" and "Slaughterhouse-Five," 

currently is doing post-production 

work on his latest film for Paramount, 

"The Friends of Eddie Coyle." 

Eugene Schaber Purchases 

Gladstone. Ore.. Theatre 


OREGON CITY, ORE.—Eugene Schaber. 

local businessman, recently purchased 

the Televue Theatre in Gladstone, Ore.. 

from Harold Fix. The theatre will continue 

to operate under the previous policy according 

to Schaber, who has installed a 

transistorized sound system in 

the house. 

Fix, who operated the Televue for 21 

years, 

has retired. 

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HOUSTON 

Cue Edwards, for many years publicity and 

advertising director for ABC Interstate 

Theatres, will rejoin Art Katzan and the 

local city office. Recently Sue has been sales 

. . Mont- 

representative for KVRL-TV . 

gomery Ward is offering to Ward's Charg- 

All Customers a special admission price of 

$1 every Thursday at the Airline. Cullen, 

Sharpstown and Town & Country Drive-In 

theatres. There is a maximum of two persons 

per charge-all card. 

The Rice Media Center, in cooperation 

with the German consulate, will present a 

of new German films begin- 

five-day series 

ning Sunday. The screenings at the Media 

Center will start at 8 p.m. with admission 

free. The films include "Fata Morgana," 

"How I Became a Negro" and "Mathias 

Knessel" . . . Houston writer William Shelton 

has signed a three-part contract with 

20th Century-Fox for the television and 

motion picture version of his novel "The 

Camelot Odyssey." 

Lynn Wyatt is going all out on ticket 

sales for the world premiere of "The Thief 

Who Came to Dinner." filmed here by Bud 

Yorkin. It starts Friday (23) at the Windsor 

and benefits Children's Mental Health 

Services. Yorkin and the stars will attend. 

Top ticket price is $50 and those who purchase 

tickets at that price will be invited to 

a champagne reception at the River Oaks 

home of Liz and Bob Lanier, whose home 

was featured in the film. 

Libra Pictures' Morris Washington has 

two motion pictures set for production in 

this area. One he has written. "One Bag," 

will be filmed at Chaparral Farms in Tomball 

and is the story of two medical students. 

Shooting will begin in June on this 

one but preproduction is starting now on 

"Nightmare Mountain," which will star 

Robyn Hilton. 

New Houston titles: "Shamus," Loews' 

Twin, Gulfgate, Northline and Meyerland 

cinemas; "Innocent Bystander," also a multiple 

debut. 

The concrete building, which will feature 

an all-glass lobby area, fountains, a "rain 

curtain" and electronic seating, is valued at 

$350,000. 

Ferver Engineering Co. has been designated 

as structural engineers on the twostory 

building, while RJM Associates will 

be responsible for mechanical engineering. 

Film Theatre Is Included 

In Tucson Development 

TUCSON, ARIZ.—La Placita Development 

Co., composed of a five-man partnership—Dohn 

Buchanan, Willis Dees, Alberto 

P. Moore, Louis W. Barassi and Edward 

Vetter—is building a $6,300,000 complex 

of shops, offices, restaurants and recreational 

facilities in downtown Tucson's urban 

renewal area. The 2.6-acre site is bounded 

by Broadway and Church streets and the 

new Community Center, with its convention 

hotel still under construction. 

Designed to recapture the atmosphere of 

the late 1800s, La Placita Village is being 

built around the bandstand that has stood 

for many years at the center of small La 

Placita Park. General contractor for the 

project is M. M. Sundt Construction Co. 

Among other facilities. La Placita Village 

will offer Cinema 4 for film entertainment: 

four restaurants; 

a 425-parking garage; special 

artistry shops, and Mexican-style shops, 

cafes, offices and diverse entertainment 

spots. 

Archer, Schaefer Acquire 

Twin in Brighton, Colo. 

DENVER — Bruce Archer, theatre 

manager 

for several years, and George Schaefer, 

projectionist, have added the Brighton, 

Colo., twin to their Golden Theatre, Golden, 

Colo., which they have operated for several 

months. They took over the Brighton twin 

from John Kilpatrick, who has been operating 

the theatre and who still owns the 

building. 

Archer and Schaefer plan a number of 

improvements at both their theatres and 

they are negotiating for other showhouses 

in 

the Denver area. 

FORT WORTH 

(Continued from page SW-4) 

needed someone to take care of me. I 

stopped drinking." They are to be married 

soon and will reside on Wills" three acres at 

Encino. Calif. 

Assaf Dayan turned up in Fort Worth for 

lunch Monday, January 22, as he toured 

the country on his secret itinerary for 

"Death of a Jew," which opened January 

31 at the TCU Theatre. Dayan, son of 

Israel's defense minister Moshe Dayan, explained 

to Fort Worth critics who met him 

at the luncheon that "Death of a Jew" was 

made in Israel in 1970 but just now is being 

released around the U.S. His role, he said, 

was that of a young Israeli caught behind 

Arab lines prior to the Six Day War in 

1967. Actor Akim Tamiroff, now dead, 

played the role of the old Arab inspector 

who questions him and who develops a 

father-son relationship with the young Jew 

in the film. "It's a hopeful, understanding 

approach to an old conflict." Dayan commented 

to his Fort Worth listeners. He 

travels with bodyguards and follows the unpublished 

itinerary, "just to be safe," as 

Perry Stewart of the Star-Telegram put it. 

Now 26, Assaf Dayan, a native of the 

Israeli seaport of Haifa, and his wife have 

one child, daughter Amalia. 

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YUMA, ARIZ.—Richard George Wheeler 

Associates, San Diego, Calif., architectural 

firm, has been selected to design a multipurpose 

entertainment complex here. The 

18,000-square-foot structure, to be located 

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KLAHOMA CITY 

The Variety barkers already are up to 56 

per cent of the membership goal they 

desire to attain by March 15. Any Oklahoma 

City area industry reader who hasn't 

sent in an application to join this progressive 

and busy organization, which works 

for many worthwhile charitable projects, 

should do so now. There will be a Victory 

Party March 15 to celebrate the increase 

in membership. 

Coming meetings or events on the Variety 

calendar: March 15. Women of Variety 

First Anniversary Dance (tentative); May 1, 

Variety Charity Western Jamboree. Civic 

Center Auditorium and Zebra Room: June 

5. Variety Charity Golf Tournament (tentative 

date). 

"Lorelei," starring Carol Channing, will 

have its world premiere in Oklahoma City. 

Miss Channing will be an honored guest at 

a Variety Club luncheon Wednesday (28) 

at the Whitehall Club in the Fidelity National 

Bank. 

American Automated Theatres announced 

it will open the Oak Crest Cinema 

in Broken Arrow this month. Like all of 

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'The Heartbreak Kid' 

400 in Minneapolis 

MINNEAPOLIS — "The 

Heartbreak 

Kid" whipped up plenty of excitement during 

its debut week at the World Theatre, 

rocketing to a rousing 400, by far the 

strongest of a field of six newcomers. "Kid" 

was filmed in part on locations here, in 

neighboring St. Paul and in the suburbs. 

Such filming always seems to hone interest 

among fans in this area, where location 

lensing still is relatively a novelty. An 

added plus was the opening-week visit of 

leading man Charles Grodin, accompanied 

by Eric Lee Preminger, associate producer 

who also appears in the picture. "Avanti!" 

was satisfactory in a 200 opening-week 

stanza at the Mann but other fresh faces 

fell short. "The Ruling Class" was a listless 

110 at the Southdale Cinema II; "Heat" got 

by with a 120 at the Campus; "The Secretary" 

posted a dull 100 at the State and 

"Child's Play" was bypassed and ended up 

with a short 90 at the Park. "Jeremiah 

Johnson" still was pulling 'em into the 

Cooper, where grosses held at a firm 415 

in a seventh round. And "The Poseidon 

Adventure" cruised along with a fat and 

sassy 400 in a seventh week at the Skyway. 


Academy—Man of Lo Mancha (UA), 8th wk 110 

Campus—Heat (5R) 1 20 

Cooper—Jeremiah Johnson (WB), 7th wk 415 

Gopher—The Getaway (NGP), 7th wk 200 

Mann— Avonti! (UA) 200 

Orpheum—Troubfe Man (20th-Fox), 2nd wk 100 

Park—Child's Ploy (Para) 90 

Skyway I—The Poseidon Adventure (20th-Fox), 

7th wk 400 

Skyway II—Pete 'n' Tillie (Univ), 7th wk 275 

Southdale Cinema II—The Ruling Class (Emb) . . .110 

State—The Secretary (SR) 100 

Uptown— Rainbow Bridge (SR), 2nd wk 90 

World—The Heartbreak Kid (20th-Fox) 400 

'Extremes' in Nebraska's 

LBS Noted by Chas. Huff 

LINCOLN— Charles Huff, legal counsel 

for Nebraska NATO, says some midway 

position has to be found if current obscenity 

legislation before the Nebraska Unicameral 

is not to be strongly protested. The Lincoln 

attorney describes the obscenity sections in 

LBS, the governor's long criminal code bill, 

as "one extreme—that advocated by the 

Citizens for Decent Literature." 

At the other extreme, observes Huff, are 

suggested laws proposed in the report of the 

President's Commission on Obscenity and 

Pornography. 

Huff said a censorship that could take 

over the state would be effected if LBS 

should be adopted with its poorly drawnup 

sections affecting theatres. 

Like others. Huff believes there is little 


Algoma 

Successful 16mm Theatre in 

(Pop. 4,010) Is Converted to 35mm 

By WALLY L. 

MEYER 

ALGOMA. WIS. — Ron Viste has just 

changed over his Towne Movie House in 

Algoma from a 16mm to a 35mm theatre. 

During the recent holidays he and his 

manager-projectionist installed both new 

and used 35mm equipment and enlarged the 

booth, with the resultant loss of a few seats. 

But, says Ron enthusiastically, "it means we 

now can obtain the more recent releases 

and already have pictures such as 'Fiddler 

on the Roof and 'Skyjacked' coming along 

with such popular releases as 'Gone With 

the Wind,' 'Doctor Zhivago' and '2001: A 

Space Odyssey.' " 

Ron now lives in the larger city of Eau 

Claire but formerly was from Algoma. He 

had previous experiences at theatres in 

Minneapolis and in the Army. So, he made 

the citizens of Algoma (population 4,010) 

quite happy last summer when he decided 

to remodel the former Knipfer Warehouse 

on Second Street into a 150-seat movie 

house. The project was made into a family 

enterprise, with his father and brother 

helping. 

The building first had to be totally gutted, 

Ron reminisces, and plank decking as well 

as concrete supports were removed along 

with a complete cooler (the building had 

been used as a beer distributor's warehouse). 

The interior now is "old-time" with electric 

(gaslight-appearing) fixtures on the walls 

that dim for showtime. Small white footlights 

are along the stage below the screen 

and also dim for the show. 

The wall lights are backed with red patterned 

wallpaper and the walls have a white 

covering. A plum-colored carpeting which 

covers the entire floor adds color and 

warmth to the auditorium. Seats are done 

in deep blue. There are two aisles and the 

screen covers more than half the front wall. 

To provide for the enlarged projection 

booth, 14 seats had to be removed, reducing 

the total capacity to 136, but Ron comments: 

"It's still a nice size for our community. 

Some of our patrons say the place 

looks like a large living room. It has a nice 

open feeling, yet comfortable." 

Ron has his own logo design "to continue 

on it 

the old-time style" and it appears in local 

newspaper advertising and on his business 

cards. The sign over the front door, which 

also employs the logo, was painted by Ron's 

sister. A brick column with an old-style light 

stands beside each doorway. The outside 

color scheme is brown and orange. 

"A good combo for a theatre but not 

for the home," grins Ron. 

He told BoxoFFiCE that he does not regret 

having started off with 16mm equipment 

— "only a small booth was needed, 

plus the operator (and manager) had time 

to help in concessions and watch the auditorium. 

In fact, I had the operation designed 

to be run by one man. It would have 

worked, too, if we had gotten our long-play 

system in operation so the whole movie 

could have been put on one reel." 

"However," continued Ron, "I found 

that 16mm rental rates were high. The 

product did seem to be available but limited. 

Now, though, with the 35mm we have improved 

the picture quality tremendously. 

Also, there is the added advantage of getting 

pictures earlier and with less shipping 

and booking problems." 

Ron also works with film daily as part of 

his duties at WEAU-TV in Eau Claire. 

Mihalich Named by Crown 

Int'l for Mill City Area 

BEVERLY HILLS, CALIF.—Mike Mihalich 

of Midwest Entertainment has been 

appointed to be the Crown International 

Pictures distributor for the Minneapolis territory, 

effective immediately, according to 

Crown president Newton P. Jacobs. Mihalich 

succeeds McCulloch Film Distributing. 

Midwest Entertainment will represent the 

current list of Crown product, including 

"Blue Money," "The Naked Countess" and 

the upcoming "Little Laura and Big John," 

starring Karen Black and Fabian Forte, plus 

"Supergirl," currently before the cameras. 





R COLOR 

From Entertainment Ventures, Inc. 

CARBONS, Inc. 

'âec ^ tHotc — *?c'a. itc tAc Cone m 

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Box K, Cedar Knolls, NJ. 

^^ 

in 

Nebraska—Slipper Theatre Supply Co., Omaha, 

(402) 341-5715 

BOXOFHCE :: February 19, 1973 NC-1

1 

INNEAPOLIS 

_^BC Theatres of North Central States has 

moved from its temporary quarters in 

the Lincoln Bank Building at 15 North 

Eighth St. to just-completed permanent 

offices in the circuit's Skyway Building, 71 

Hennepin Ave. The ABC offices are on the 

third floor of the six-story structure . . . 

Peter Grafft, film buyer and booker for the 

ABC circuit, is one of those freshly ensconced 

in the new offices and his office 

has three windows! He'll still spend most 

of his time looking at screens—and not the 

type that go on windows. 

Bonnie Lynch, Paramount branch office 

manager and head booker, underwent medical 

tests at Deaconess Hospital Saturday 

and Sunday (3, 4). 

To kick off the opening week of "The 

Great Waltz," the Johann Strauss jr. musical 

filmed in Austria, Marvin Mann's 

Grandview Fine Arts Theatre in St. Paul 

featured complimentary strudel along with 

free coffee in the lobby. The young lady 

in charge of these refreshments (and all 

togged out in Austrian-style attire) was 

Penny Mann, Marvin's daughter. The theatre 

intends to maintain the free-coffee 

policy as 

a continuing feature. 

NATO of North Central States, through 

president Ray Vonderhaar, again is making 

a plea for funds to battle pay TV. Each 

theatre is asked to pledge $50 for the year 

Oct. 1, 1972, through s'eptember 1973. Already 

listed on the honor roll of paid 

pledges: R. L. Buckley, Redwood Falls, one 

theatre, and Gene Grengs, Eau Claire, Wis., 

three 

theatres. 

Chuck Bliss, Universal branch office 

manager, continues his hospital stint— and 

a special fund is bîrg rais.d to alleviate the 

financial strain. The fund already has 

topped the $1,500 mark but it is hoped 

that as much as three tmes that amount has 

topped the $1,500 msrk but it is hoped that 

as much as three times that amount can be 

raised. "It's a case of dire need," declared 

NATO presdint Ray Vordirhaar. Donations 

should be mailed to Chuck Bliss Fund, 

c/o NATO, 704 Hennepin Ave., Minneapolis, 

Minn. 55403. 

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HAILG^SAR 

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• • 


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DON PEDRO COLLEY GLORIA HENDRY ART LUND VAL AVERY 

• PHILIP ROYE 

• 


® 1973 American International Pictures. Inc. 

contact your flmOfiCCM lAlemCltiOACll exchange 

MILWAUKEE 

Ed Govtn 

212 Wesf Wisconiln Ave. 

Milwaukee, Wisconsin 53203 

Tale.: (414) 273-3887 

OMAHA 

Izzy Sokolof 

1S0S Davenport Street 

Tele.: (402) 342-1161 

Omoho, Nebraska 68102 

MINNEAPOLIS 

1000 Currie Ave., North 

Minneapolis Minncsoto 55403 

Tele.: (612) 333-8293 

Branch Manager: Morie BueS 

Shovmanshii 

Is Cur Only 

business

— 

iJFf I LW A U K E E 

âmie Van Doren, who has made more 

than 50 films (including "Teacher's 

Pet," with Clark Gable, and "The All 

American," with Tony Curtis), was in town 

as the feature attraction in the Crown Room 

of the Pfister Hotel & Tower Monday (5) 

through Saturday (10). Her nightclub act 

was taped in its entirety before a live audience, 

along with the stage front presence of 

Mayor Henry Maier, Mr. and Mrs. Ben 

Marcus and son Steve and members of the 

press, including Wally L. Meyer of Boxoffice. 

The occasion was the premiere of 

a new locally produced TV program, "The 

Crown Room Tonight." over WTMJ-TV, 

believed to be an innovation in the U.S. 

The format includes interviews and conversations 

with the star and local celebrities in 

attendance. 

For its regular meeting, the Better Films 

Council of Milwaukee Area Monday (5) 

was treated to a special screening at the 

Fox-Bay Theatre. 334 East Silver Spring 

Dr. The film. "The Effects of Gamma Rays 

on Man-in-the-Moon Marigolds," directed 

by Paul Newman, was provided through 

the courtesy of Gerry Franzen, Cinema. 

Inc. The PG-rated movie immediately was 

discussed by the council members and the 

general verdict was: "Very good for mature 

young people and adults." Total attendance 

was 167. of which 49 were guests of the 

council. Another screening to which the 

council already is looking forward takes 

place April 2 at the Tosa Theatre. Meanwhile, 

the regular March meeting—March 5 

—^will see the council back in its regular 

meeting quarters in the Bricklayer's Union 

Building, 5900 West Center St. Main program 

feature will be an auction to which 

the public is to be invited. 

The Marcus Corp., which owns and operates 

a circuit of 50 movie theatres as well 

as restaurants and motor inns, brought 

jubilation to city hall and the business com- 

THIS SUMMERJT'S 'BUMMER' 



A HARD ROCK TUNNEL... 

"-' ->om Enterlainment Vemures.lnc. COLOR 

munity with its announcement Tuesday (6) 

of plans to build a 400-room hotel tower 

next to a completely renovated Marc Plaza. 

Ben and Steve Marcus, president and executive 

vice-president, respectively, of the Marcus 

Corp., held a news conference at the 

Marcus Plaza (formerly the Schroeder 

Hotel, which the Marcus Corp. purchased 

in 1972) and revealed that the new hotel 

facilities (29-story hotel tower, plus a 400- 

car parking structure) will cost $17,000,000. 

It is due for completion early in 1974 (to 

make way for the new hotel tower, the 

long-popular Palace Theatre, which belongs 

to the Marcus circuit, will have to be 

razed). Mayor Henry Maier also was present 

at the news conference and praised the 

Marcus plans. John B. McCabe, executive 

director of the Downtown Ass'n, described 

the Marcus project as a "shot in the arm" 

and said it "is the answer to my prayer in 

terms of what downtown needs to get other 

things rolling." City aldermen said the new 

hotel accommodations will be a "tremendous 

asset to the success of the new exposition 

and convention hall (MECCA), which is 

costing the city $15,000,000." The Marc 

Plaza is located within one block of 

MECCA. 

Actress Jan Sterling, who has appeared in 

more than 40 movies and hundreds of TV 

shows, starred in "Butterflies Are Free. " 

which was the first dramatic production promoted 

at the J. Pellmann Theatre, 284^ 

North Oakland Ave., during the week of 

Monday (5). Miss Sterling had just finished 

a six-week run of the same play at Scottsdale, 

Ariz., before flying to our town. Only 

recently converted into a sports arena, the 

theatre was known in the silent-movie days 

as the Miramar and later was changed to 

the Oakland. Movie actor Robert Horton 

appears here next, for a week, in "There's 

a Girl in My Soup," followed by "Dames 

at Sea," the star of which will be Bernadette 

Peters. Other Hollywood stars are included 

in plans for future productions at the J. 

Pellmann. 

ERRATA: Reference is made in the 

"UATC Leaders at Milwaukee" story in 

BoxoFFiCE (Feb. 5, 1973). pages NC-1 and 

NC-4) to UATC being a subsidiary of the 

Taubman Co. The error was one of misinterpretation 

from the original source 

statement, which stated in part: "The total 

entertainment center concept developed by 

United Artists Theatre Circuit, Inc., and 

Taubman Theatres, Inc., a subsidiary of 

Taubman Co." The error which appeared 

in the story's opening paragraph in which 

the two new triplexes were referred to as 

"Southgate and Northridge," instead of 

Southridge and Northridge, was a typographical 

mishap, not the fault of your reporter. 

A German Messerschmitt airplane of 

World War II vintage which has winged its 

way through several movies (including 

"Patton," "Von Ryan's Express," "Battle 

of Britain" and "633 Squadron") was spotted 

by movie actor Cliff Robertson while 

overseas making a film—and he promptly 

bought it. Robertson is a flying enthusiast 

and collector of rare aircraft and in this 

case had his purchase marked for shipment 

to Burlington. The relic of the German Air 

Force was piloted here by Gene Soucy, 

U.S. National Unlimited Acrobatic champion, 

who delivered it to the Experimental 

Aircraft Flight Test Center located at the 

Burlington municipal airport. The plan is 

for "a meticulous paint job on the 

plane in 

its authentic, original colors," which is to 

be done at Fort Wayne, Ind., in April. 

Meanwhile, however, the plane is to be 

kept at the EAA (Burlington) hangar. 

There is a good possibility that Robertson 

will come to Burlington personally to take 

possession of the Messerschmitt—but this 

depends on the busy actor's schedule. 

Latest promotional gimmick at the (Marcus) 

Villa Theatre, 36th and Villard, as 

stated in the newspaper advertising, is 

"Bring a Homemade Funny Valentine for a 

Free Bag of Popcorn . . . Five Most Unusual 

Wins Candy Surprise!" More on this 

later . . . The Better Films and TV Council 

of Milwaukee Area has issued its film evaluation 

for February as follows: Family 

"Brother of the Wind" (outstanding); "The 

Great Waltz," "1776," "Snowball Express," 

"Sounder," "The Magic of Walt Disney 

World" and the reissued "The Sword in the 

Stone" (excellent), and "Jeremiah Johnson" 

and "Man of La Mancha" (very good). 

Adults and Young People—"The Poseidon 

Adventure" and "Young Winston" (excellent). 

Adults and Mature Young People— 

"Pete 'n' Tillie," "Lady Sings the Blues" 

and "Reefer Madness" (very good), and 

"Child's Play," "The Getaway," "Black 

Gunn" and "Up the Sandbox" (good). 

Adults—"Green Wall" and "Savage Messiah" 

(very good) and "Deliverance" 

(good). Chairman of the film evaluation 

committee is Mrs. Robert Hunholz, former 

council 

president. 

"The Sorrow and the Pity," four-and-ahalf-hour 

film which tells of the German 

occupation of France during World War II 

(and which was considered so controversial 

in France that it was barred from French 

TV), is booked to open Wednesday (21) 

at the Mill Road triplex. However, its local 

premiere took place at the University of 

Wisconsin-Milwaukee Union Cinema, 2200 

East Kenwood Blvd., Wednesday (7). It 

was shown four more times—once Thursday 

(8). once Friday (9) and twice Saturday 

(10). Tickets were $1.50 for UW-M 

students and $2 for the generad public. 

BOXOFFICE :: Februar>' 19, 1973

J. M. G. FILM COMPANY 

Suite 1014, Civic Tower 



Phone: (312) 346-6916 

PROUDLY ANNOUNCES THE OPENING OF OUR NEW OFFICE, 

SERVING EXHIBITORS IN THE CHICAGO AND MILWAUKEE 

TERRITORIES. 

DIVISION MANAGER: Virgil 

Jones 

BOOKER: Anna Senkowski 

BOOKKEEPER: Kathleen 

Kalina 

EXCLUSIVE DISTRIBUTORS OF NEW WORLD PICTURES PLUS 

ROBERT SAXTON FILMS, SEQUOIA PICTURES, DALIA PRO- 

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ALSO WATCH FOR GENERAL FILMS' EXCITING NEW FILM, 

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WE PLEDGE YOU, OUR EXHIBITOR FRIENDS, THE UTMOST 

IN SERVICE AND BOXOFFICE ATTRACTIONS AND WE WEL- 

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âtf M, QaldLenxf 

PRESIDENT 

BOXOFFICE :: February 19, 1973 NC-5

N C O L N 

Tim Piepenberg of Des Moines. Iowa, was a 

recent weekend guest of Mr. and Mrs. 

Al Schulter. That meant a reunion, for Piepenberg 

was assistant manager to Schulter 

when Al was manager of the Cooper Cinerama 

in Minneapolis. Both now work for 

Dubinsky Brothers—Al here, of course, as 

manager of the Stuart, and Piepenberg in 

the new Dubinsky offices in Des Moines as 

group sales and promotion representative 

serving the increasing number of Dubinsky 

houses in Iowa. Piepenberg was in town to 

Pop-in 

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Blevins is your one-stop center 

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We offer quality products 

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Popcorn and Concession 

Supply Company 

confer with Dubinsky home office personnel. 

Charles Kroll, Cooper vice-president and 

assistant theatre operating manager for 

Cooper Theatres, was in Colorado on theatre 

business during the week ending Saturday 

(3). 

"The Poseidon Adventure" may go into a 

ninth week before its run ends at the Stuart, 

it was reported by manager Al Schulter. He 

said reactions of the sneak-preview audience 

were good when "The Heartbreak Kid" was 

shown between "Poseidon" performances 

Friday night (2) . . . Dennis Garrison, assistant 

manager at Cinema 1 and 2. describes 

the two screens' current attractions 

as capacity-drawers. "Deliverance" began 

its seventh week Wednesday (7) and "Jeremiah 

Johnson" was strong as the second 

week ended ... A slow start on the musical 

"1776" at the Cooper/ Lincoln changed 

some with the Friday (2) weekend crowds, 

reports assistant manager Gary Myers. He 

observed the increase seemed to be strong in 

family groups for the musical. Manager 

Duke Smith and his assistant report all the 

bows for the special red, white and blue 

promotional efforts accompanying "1776" 

should go to the young staff, particularly 

John Slama. 

The last truckload of projectors and other 

equipment from the closed-down Varsity 

left this city Sunday (4) en route to Colorado, 

where it will be used in Westland 

circuit theatres. Gene Buhrdorf. Nebraska 

Theatres city manager, said the seats being 

sold to a Denver firm left Friday (2) on 

another truck. The final free attraction at 

the Varsity will be its razing to make room 

for the new National Bank of Commerce 

office building, to occupy the entire block. 

The demolition performance is scheduled 

for mid-March or late March. 

Recent visitors to the local industry included 

distributor representatives from Dallas. 

New York City and Des Moines. Don 

Bloxham of United Artists' branch office in 

Des Moines was accompanied by Carl 

Olson of New York, Midwest sales manager, 

and Walter Armbruster of Dallas, 

Tex., division manager for Universal, came 

with Ralph Olson, Des Moines branch manager 

for 

Universal. 

President Irwin Dubinsky of Nebraska 

NATO reports that the exhibitor organization 

will join other big employers of parttime 

young f)eople in opposing a $1.60-anhour 

minimum-wage bill before the 1973 

Unicameral. The proposed measure was 

introduced by Sen. Ernie Chambers of 

Omaha. In its present across-the-board version. 

Dubinsky said that NATO's opposition 

will be conveyed by counsel Charles Huff 

of this city. It covers all part-time workers 

such as drive-in eating places where carhops 

are used, hotel bellboys and theatre ushers, 

concession workers, etc.. who frequently 

may be high school seniors. As far as 

Dubinsky is aware, the $1.60 an hour 

might even prevail for babysitters, as the 

bill now reads. 

Duke Smith, Cooper/ Lincoln Theatre 

manager here, and Dave Etmund of Greeley, 

Colo., manager of the Cooper Twin in 

that city, have been informed they will 

represent Cooper Theatres at the 1973 

Show-A-Rama, starting March 12, in Kansas 

City. Irwin Dubinsky and his son Sarge 

also plan to go south for the three-day 

gathering. The former isn't going to plan 

to join his wife previously in Miami, Fla., 

this year, though. Mrs. Dubinsky left to 

visit her daughter and family in Miami 

Thursday (8) and probably will be gone a 

month. Dubinsky said new theatres in the 

circuit and the series of tax deadlines makes 

such a late-winter excursion impossible this 

year. 

The Sertoma Club, observing its annual 

Freedom Week in cooperation with Cooper 

Theatres, purchased 100 tickets to "1776" 

at the Cooper/ Lincoln and distributed them 

free to Irving Junior High students. 

Walt Jancke, who was hospitalized 

Thursday (1) at St. Elizabeth Community 

Health Center, was dismissed Wednesday 

(7). His doctors more or less indicated the 

problems he had been having with his legs 

might have been linked to a short bout with 

a flu-like illness. Now Walt is engaged in a 

fight 

against the high cost of living—mostly 

steaks. He is installing the Varsity's old ice 

cream freezer unit in his garage, where he's 

going to store a half-carcass of beef. That 

will give him steak at less than $3.50 or $4 

a meal, he believes. 

Updating Dedham Theatre 

From New England Edition 

DEDHAM, MASS. — The Community 

Theatre has been closed for extensive renovations. 

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£ S MOINES 

'ijârner Bros. Thursday (1) tradescreened 

"Train Robbers," starring John Wayne 

and Ann-Margret. WB also sneak-previewed 

the Ryan O'Neal-Jacqueline Bisset starrer. 

"The Thief Who Came to Dinner," at the 

Riviera Thursday (15). 

Carl OJson, United Artists division manager. 

New York, was in town January 26- 

He and Don Bloxham, UA branch manager, 

traveled to Lincoln. Neb., to call on the 

Dubinsky, Douglas and Cooper circuits. 

They stopped in Omaha to visit with Ralph 

Blank, then returned here to call on the circuits 

and several independent theatres in 

the 

area. 

Jeannine Conlin, 20th Century-Fox 

branch manager's secretary, recently vacationed 

for a week . . . Kathy Homey, clerk 

at 20th-Fox. and her husband have moved 

into their newly purchased home in Altoona. 

Ralph Olson, Universal branch manager, 


FAST SERVICE AT LOW COST 



^ 

MOTION PICTURE SERVICE CO. 

125 Hyde St., Son Francisco, Ca. 94102 

(41S) 673-9162 Garold Karski, Prai. 

along with division manager Walter Armbruster 

of Dallas, Tex., called on circuits 

Lincoln and Omaha, Neb. 

has been learned that Iowa Parcel and 

It 

Iowa Film Delivery is enlarging the company's 

quarters. A new dock is included 

and the building will have 1.200 square 

feet 

more room. 

Mike Weldon of Producers Enterprise 

Co. reports that "Ginger in the Morning" 

was screened for a group of Drake University 

students. The picture was well received 

by all attending. Mike also reports "Office 

Girls" is pulling exceptionally good grosses 

in the entire territory. 

Filmrow visitors: 

Carl Schwanebeck. Village 

Theatre, Knoxville. and Clarinda and 

Atlantic theatres; Nick Yiannis, Orpheum/ 

Cinema 1 and 2 theatres. Dubuque; Art 

Downard, Webster and drive-in theatres. 

Webster City, and Dick Kuhl, Grand Theatre, 

Greenfield. 

Central States news: Mr. and Mrs. Myron 

Blank left January 31 for Acapulco, Mexico, 

on a winter vacation. Blank is president 

of Central States Theatres . . . Visiting the 

local office recently were John Nargang, 

manager of the Twin Drive-In, Cedar 

Rapids, and Dean Tutor, manager at Fort 

Dodge . . District manager M. E. Mc- 

Clain 

. 

of Fremont, who earlier had plan- 

in 

ned an Arizona vacation, now is on that 

. . 

trip. His first plans were sidetracked by his 

recent hospital stay . . . Coming along well 

is George Mart, manager of the Cinema 

Theatre, Grinnell. George had a light stroke 

but now is out of the hospital and recuper- 

An old picture but still 

ating at home . 

good is "On Any Sunday," providing the 

theatre has a local cycle dealer that will cooperate 

on a promotion. Jim Maus at Burlington 

recently bad a Sunday opening that 

was almost unbelievable ... A Movie Film 

Festival (seven different films in seven days) 

is being given a second try at the Ames Theatre 

in Ames, getting under way Thursday 

(15). This had good results in a recent trial 

in Iowa City. 

Condolences to Maynard Nelson. Central 

States district manager for the northern part 

of the state, on the recent death of his 

father . . . Also condolences to Glen and 

John Nargang, whose mother recently died 

after a lengthy illness. 

Red Doff Joins RC&B 


HOLLYWOOD—Red Doff, veteran industry 

executive who has worked in various 

capacities in the motion picture, TV and 

recording industries, has joined the international 

public relations firm of Rogers, 

Cowan & Brenner as an account executive. 

Doff most recently was the personal manager 

and partner of Mickey Rooney. He has 

also been a film producer and public relations 

executive. 

Tie cry of the wolf changed his life. 

It may change yours. 

SUN INTERNATIONAL PRODUCTIONS 

^^^^^ 

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Brother 

ofUie 

Marcus Film Distributing is 

now handling this picture 

in the Minneapolis, Des Moines, 

Omaha and Kansas City area 

for Sun International. 

It is doing fantastic business EVERYWHERE! The repeat 

run business is tremendous—people who have seen the 

picture talk about it! Theatre owners report many 

people see the picture several times. 

PRINTS 

ARE AVAILABLE NOW 

Book it first run or repeat run. Terms are percentage, 

if you contact us at once, we can give you early playdates. 

TOKLAT' 

ALSO available now on 

percentage. This is another 

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m 

PHONE OR MAIL YOUR PLAYDATES TO: 

îtm oDidtrlbutina Lô. 

p. 0. Box 6183 3773 West 95th Overland Park, Kansas 66206 (913) 381-6222, 23 

Prints will be shipped in the normal way by your local film delivery service 


— 

— 

— 

— 

—— 

I 

'Sounder' Strong 430 

In Cleveland Eighth 

CLEVELAND — •'Sounder.'" eighth week 

at the Cedar-Lee. ran away with scoring 

honors in the report week with a 430 percentage. 

This figure's closest challenger was 

the 295 earned by sixth-week "The Poseidon 

Adventure" at five theatres. Also in 

the 200 class were "The Getaway," sixth 

week at five theatres, and newcomer "Up 

the Sandbox" in a three-theatre debut. 


Berea Village— Pe»e 'n' Tillie (Univ), 6th wk. ..150 

Cedar-Lee Sounder (20th-Fox), 8th wk 430 

Colony Man of La Mancho (UA), 7th wk 180 

Vampire Circus (20th-Fox}; 

Embassy, Variety 

Countess Oracula (20th-Fox) 100 

Five theatres The Getaway (NGP), 6th wk 275 

Five theatres The Poseidon Adventure 

(20th-Fox), 6th wk 295 

Four theatres Innocent Bystanders (Para) 75 

Four theatres Wilderness Journey ;SR) Not Available 

Fox Cedar-Center Young Winston (Col), 

7th wk 150 

Heights, Westwood The Discreet Charm of the 

Bourgeoisie (20th-Fox) 1 00 

Hippodrome, Shaker Black Girl (CRC) 175 

Three theatres Up the Sandbox (NGP) 200 

Willow 1776 (Col), 6th wk 100 

World East, World West Child's Ploy (Para) .... 125 

'Poseidon' 650, "Getaway' 575 

Rank One-Two in Cincinnati 

CINCINNATI—"The Poseidon Adventure" 

grossed in the 600 range in its sixth 

week at the Ambassador, well out in front 

of newcomer "Avanti!" at the Carouse! 

(550) and sixth-week "The Getaway" at 

the Times Towne Cinema (575). Rounding 

out the top quartet. "Jeremiah Johnson" 

earned a strong 400 in its sixth week at the 

Studio cinemas. 

Ambassador The Poseidon Adventure (20th-Fox), 

6th wk 650 

Beacon Hill Tomorrow (SR), 2nd wk 100 

Corousel 1—1776 (Col), 6th wk 350 

Carousel 2 Avanti! (UA) 550 

Grand Block Gunn (Col), 2nd wk 250 

Kenwood The Great Wolti (MGM), 6th wk 125 

Place Up the Sandbox (NGP), 6th wk 250 

Studio Cinemas Jeremiah Johnson (WB), 6th wk. 400 

Times Towne Cinema The Getaway (NGP), 

6th wk 575 

20th Century Sounder (20th-Fox), 6th wk 225 

Valley Mon of La Mancho (UA), 7th wk 300 

"La Mancha,' 'Poseidon' Gain 

In Sixth Week in Detroit 

DETROIT— "Man of La Mancha," leader 

here for six consecutive weeks, stepped 

up its business gross at the Northland to 

295. Also showing a gain in a sixth week. 

"Young Winston" posted a score of 210 at 

Towne I. ten points ahead of third-place 

"The Poseidon Adventure." Most films held 

well for the fifth or sixth week running, 

doing business well-above-average. 

Adams— Hit Man (MGM), 5th wk 125 

Americana 1776 (Col), 5th wk 150 

Eight theatres The Getaway (NGP), 5th wk. ...115 

Five theatres Jeremiah Johnson (WB), 5th wk. 130 

Five theatres Across 110th Street (UA), 5th wk. 90 

Fox—Trick Baby (Univ), 5th wk 150 

Madison Lady Sings the Blues (Pora), 12th wk. 120 

Northland Man of La Mancho (UA), 6th wk. ..295 

Seven theatres The Poseidon Adventure 

(20th-Fox), 5th wk 200 

Six theotres Up the Sondbox (NGP), 5th wk. . . 90 

Ten theatres Pete 'n' Tillie (Univ), 5th wk 175 

Towne I Young Winston (Col), 6th wk 210 

Early Reservations Urged 

For Mich. NATO Conclave 

DETROIT— Milton H. London. NATO 

ot Michigan president, reminds members 

that the 54th annual convention of the exhibiter 

organization is less than two months 

away. The conclave is being held at the 

Troy Hilton Inn April 11-12 and the $30 

registration fee includes admission to the 

cocktail party and dinner-dance as well 

as all sessions, luncheons, events, parties 

and screenings. Additional tickets to the 

Showmanship and Celebrity luncheons are 

$7.50. while those for the cocktail party 

and dinner-dance are $15. 

London reminds, however, that "procrastinators 

may find some of the convention 

affairs sold out and the Troy Hilton 

Inn may not be able to accommodate all 

who would like to stay there during the 

convention." Rooms at the inn are completely 

booked in advance, he says, and dining 

at the Haymarket Restaurant requires advance 

reservations. 

Urging that reservations be made immediately, 

London said, "The Troy Hilton 

Inn has informed me that they already are 

completely booked up during the week of 

our convention except for our block of 

rooms. When these are taken, no one else 

can be accommodated." 

University of Michigan 

Salute to Frank Capra 

ANN ARBOR, MICH.—The University 

of Michigan staged a weeklong Frank Capra 

film seminar, starting Monday (12) at the 

,\nn Arbor campus. The three-time Academy 

Award-wiiming director's films screened 

included: "You Cant Take It With You." 

"Lost Horizon," "Mr. Deeds Goes to 

Town," "It Happened One Night" and "Mr. 

Smith Goes to Washington," among others. 

Capra was guest of honor on the campus 

Friday (16) at a special "Frank Capra 

Tribute" event honoring him for his "distinguished 

contributions to the cinematic 

arts." 

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Itechi HNIKOTE CORP. 63 Seobring St.. B'klyn 31 

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CLEVELAND 

Rruce Stem of Nelson Stern & Associates 

was busy Friday (2). Saturday (3) and 

Sunday (4) introducing three tall and very 

handsome young men of movie and TV 

fame who were on hand for the seventh 

annual Auto-Rama at Convention Center 

in the Public Hall. They were James Brolin. 

co-star of "Skyjacked." and Kent McCord 

and Martin Milner. the cops in "Adam 12." 

In place of the usual ribbon cutting. Martin 

Milner, dressed in a tan glen plaid suit with 

a hunting-style jacket, opened the occasion 

by driving the featured Michael Cole "Mod 

Rod" through the ribbon. 

Apologies to 

John Goodwin, manager of 

the General Cinema Mayland Theatre, for 

referring to him in our January 22 issue as 

Charles Goodwin, guest speaker at the Motion 

Picture Council's January 18 meeting. 

This reporter realized the error when she 

was greeted by Goodwin with "Hi. Sam!" 

at a recent sneak preview of Buena Vista's 

"The World's Greatest Athlete" at the Mayland 

Theatre. Sorry, John! (Sorry, Charley 

sounds better!) 

Norman Barr, General Theatres, not only 

is learning the film business but now is 

brushing up on hotel operations. He is 

spending time at the Baker's Motel in 

Zanesville while checking out the General 

Theatres drive-in in Cambridge. 

Herb Gillis, Regency, was in town visiting 

with Jack Kaufman, Cinepix head . . . 

Bill Andrews. American International Pictures 

branch manager, was in Houston, 

Tex.. Saturday (10) for a company sales 

meeting . . . Harold Henderson, retired 

(Continued on page ME-4) 





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Garden City, (313) 522-4651 

In Ohio—Ohio Theotre Supply Co., Cleveland, (216) 771-6545 

BOXOFFICE :: February 19, 1973 ME-1

E T RO I 

T 

Jlowntown movie houses continue to find 

a gold mine in black-oriented films. 

while the suburbs continue to open up more 

and more mini-theatres. Many larger houses 

(ônaratulatlond 

are being converted to multitheatre facilities 

The Fisher Theatre, only commercial 

. . . legitimate house in the area, last year 

offered a full season with many sellouts. 

The best-attended attraction was "Jesus 

Christ Superstar." The management expects 

1973 to be a banner year. 

One of the hottest bidding battles in recent 

years now is under way for the distribution 

rights for the United Artists release 

starring Marlon Brando. "Last Tango in 

Paris." Dick Sloan of Suburban Detroit 

Theatres and Ed Schuman of the Studio 

Theatres are the forerunners at this time. 

Farmington Cinemas L IL III, IV 

Farmington. 

to 

Michigan 

Opened December 22^ 1972 

Another KRIM Family Enterprise 

amid Îtanh Ujo wu 

RINGOLD 

THEATRE EQUIPMENT CO 

. . Joe Nederlander of the 

The film likely will open in this city in 

April or May . 

Fisher Theatre family intends to concentrate 

on weeklong runs at his 11-acre entertainment 

spwt. Pine Knob. He would like 

to eliminate any "dark nights." The best 

week reported was when "Chicago" was 

completely presold (10.000 seats) for a 

five-night session. 

The local Bil-Ko office closed effective 

Friday (2). All bookings, etc.. will be handled 

out of the Cincinnati office. Don Fill 

will return to his independent operation for 

Capricorn Films in this area. 

Larry Wolf, in three months, has taken 

the Krim Theatre out of the loser category 

and has established the highest-grossing 

erotic film house in this part of the country. 

He believes a $1,000,000 gross is possible 

for 1973 and feels that, regardless of what 

people say, most want to see at least "one" 

pornographic film. Wolf decided to create 

an atmosphere where a man might take his 

date or wife. The facilities which he inspected 

fell short of that goal, so he and 

his partner Charles Cobb spent $25,000 in 

renovations, converting most of the massive 

lobby into a 75-seat theatre now called 

Krim II. Plans are in the offing to subdivide 

the 900-seat main theatre into two 

small auditoriums. Wolf also intends to open 

an "adult" theatre in Miami. "Quality is 

the most important factor of any film and. 

when quality is good and the storyline is 

good, in this tyjje of film it really shows," 

Wolf avers. "When there is to be some 

legislation it should not be antipomography 

but antigarbage. If you want to talk about 

damage to the public, turn on your TV." 

Columbia's "Head" is the first film from 

Bob Rafelson, highly acclaimed director of 

"Five Easy Pieces" and "The King of 

.Marvin Gardens." 

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DETROIT 

Marty Zide 

23300 Greenfield Rd. 

Oak Park, Mich. 48237 

/91 9\ 900 QTTT 

CLEVELAND 

Bill Andrews 

2108 Payne Avenue 

Cleveland, Ohio 44114 

CINCINNATI 

Milt Gurian 

Executive Building 

35 East 7th Street 

Cincinnati. Ohio 45202 

Shcwmanshii] 

Is Cur Only

CLEVELAND 

(Continued from page ME-1) 

Cinerama branch manager, recently underwent 

surgery at Lakewood Hospital. 

Jack Zide, Imperial president, and Dick 

Graff, American International Pictures general 

sales manager, were in the city . . 

. 

Jim Ryan, Universal branch manager, spent 

a week in Buffalo, N.Y. . . . Peter Bellamy, 

drama critic and entertainment editor of 

the Plain Dealer, was the guest speaker at 

the Friends of the Public Library annual 

Vop'in 

Ble^^s

ToU-Free Reservations 

At SBC Hartford Unit 

Hartford—In a regional exhibition 

"first," SBC Management Corp., operator 

of the Cinerama Theatre, is offering 

toll-free phone reservations from 

throughout Connecticut for the Hartford 

showplace. 

Residents of towns far beyond 

metropolitan Hartford may now call 

1-800-842-4323 on a free basis. 

Art Friedman Forms 

Cinema Film Buying 

BOSTON—Arthur Friedman announced 

his resignation as United Artists exchange 

manager here effective Friday (2) and the 

formation of a new company. Cinema Film 

Buying, Inc., which began operation Monday 

(5). 

As president of Cinema Film Buying. 

Friedman will represent independent theatres, 

as well as circuits, as film buyer and 

consultant. Among his clients is Pittsburghbased 

Cinemette Corp. of America, which 

operates 20 screens in New England and 

plans to expand. 

Friedman, 33, started in film distribution 

with United Artists in 1964. His career began 

in New York but he went on to Cincinnati 

as a sales trainee. In the summer of 

1964, he was transferred to Boston as a 

salesman. A year later, he became UA"s 

salesman for New Haven, working out of 

the Boston exchange. In 1967 he was advanced 

to sales manager of the Washington 

exchange and in seven months promoted 

to exchange manager in Boston, UA's third 

largest exchange. 

"I have had a wonderful association with 

United Artists through the years," Friedman 

commented. "When I saw Jim Velde, Al 

Fitter and Burt Topal in New York to tell 

them I would be leaving to form Cinema 

Film Buying, they were most understanding, 

gave me their blessing and wished me well. 

These are three of the finest gentlemen in 

the business and it has been a pleasure 

working with them and everyone here at 

United Artists for the past nine years." 

Friedman continued: "Cinema Film Buying 

will be a major league company. I look 

forward to dealing with exhibitors who have 

as forward and bright a vision for the future 

of this business as I do." 

Cinema Film Buying is at 430 Park 

Square BIdg., Boston, 02116, telephone 

(617) 482-9717. 

Norwell Theatre Attacks 

Arouse Stout Defender 

NORWELL, M ASS.—P e t e r Smellie, 

chairman of the city's finance committee 

and one of only two persons to speak up in 

defense of the Norwell Cinema at an angry 

town meeting Thursday evening, January 

25, told the more than 300 townspeople 

packing the hall that "if they don't like the 

theatre, they shouldn't go to it. The only 

way for them to change the fare is to buy 

the theatre." 

Occasion of the townspeople irritation 

was consideration by the selectmen ot relicensing 

of the theatre, which has provoked 

bitter opposition here by showing X films 

for more than a year. Selectman Richard 

Leahy explained that a new license is required 

because the theatre changed ownership 

during the year. Daniel Shea, manager 

of South Shore, Inc., had owned the theatre 

privately when the preceding license vâs issued 

but during the year a corporation took 

over ownership. 

Smellie had considerable to say about the 

overwhelming local opposition to the theatre 

during the days immediately following 

the town meeting, while the theatre remained 

dark pending the selectmen's decision. 

"You know, it just irritates me," he told 

Tony Chamberlain, Boston Globe correspondent, 

"when someone assumes he can 

make a moral choice for me. TTiese people 

are trying to determine how this man (Shea) 

should make a living and that itself is immoral. 

If someone is to blame for such 

films, it must be the public who wants to 

see them." 

Smellie told Chamberlain he had observed 

the crowd entering the theatre 40 or 50 

times and had no reason to believe that 

theatre operators were admitting underaged 

persons to X-rated films, as it has been 

alleged. 

Townspeople are insulting his sense of 

"fair trade and fair play" by trying to prohibit 

the theatre from showing films that 

bring in a profit, Smellie said. 

Cinema Centers Plans 

Seekonk Three-Plex 

SEEKONK, MASS.—Cinema Centers 

Corp., which has home offices at 39 Church 

St. in Boston, has announced plans to build 

a luxury triplex motion picture theatre here 

on Route 6. The site is within ten minutes 

of downtown Providence, R. 1. 

Each of the auditoriums is to be equipped 

with 500 de luxe rocking chairs. The three 

units are to share a concessions area outfitted 

with the latest refreshment equipment; 

the common parking facility will have 

places for more than 600 cars. 

Cinema Centers Corp. recently purchased 

land in front of the Seekonk Twin Drive-In 

for the purpose of building this indoor 

theatre and plans to make the site "the most 

modern entertainment complex in New 

England." 

The new triplex will be managed by Theatre 

Management Service, which also operates 

the Seekonk Twin Drive-In and many 

other New England theatres. 

'Valachi Papers' in Second Month 

BRISTOL, CONN.—Columbia's "The 

Valachi Papers" went into a record-shattering 

second month's stay in Cinema II of the 

Irwin A. Cohen Centre Mall cinemas I-II 

complex. 

Col. Sam Goldstein; 

Pioneer Circuitman 

SPRINGFIELD. MASS.—Industry pioneer 

Col. Samuel Goldstein, 89, co-founder 

with his late brother Nathan of Western 

Massachusetts Theatres, died January 28 in 

the Springfield Hospital Medical Center. 

Colonel Goldstein first worked in the advertising 

department of the Springfield Republican, 

local morning daily. In 1906, he 

opened the first of what was to be a chain 

of penny arcades here. 

With Nathan, he built the 2,700-seat 

Paramount Theatre, Springfield, the brothers 

later expanding their interests to some 

20 theatres in western New England and 

southern Vermont. 

Just several months ago. Colonel Goldstein 

leased the WMT units, with exception 

of the Paramount, to Western Massachusetts 

Theatre Associates, headed by Nelson 

M. Wright. 

The Paramount is leased to Wally Beach 

and Sam Scheckter. 

Goldstein was a Marine Corps veteran of 

World War I 

and served with the Office of 

Price Administration during World War II. 

He was born in Manitoba, Canada, and 

lived in metropolitan Springfield for 60 

years. 

Survivors include his wife Marie; his son 

Ronald; two daughters. Mrs. Elma Preston 

and Mrs. Ruth Malvin, and his sister Mrs. 

Elizabeth Aronson. 

Memorial contributions may be made to 

the Jewish Nursing Home of western Massachusetts 

or the Clarke School for the 

Deaf, Northampton. 

SPRINGFIELD 

Jjugene LaFleur has resigned as manager of 

the Calvin Theatre, Northampton, 

operated by Western Massachusetts Theatre 

Associates, to join Redstone Theatres as a 

management trainee, initially based at the 

Showcase five-plex. West Springfield. Replacing 

LaFleur in Northampton is Dan 

Dromgoole. 





R 

Frum COL.QR 

Entertainment Ventures.Inc. 

BOXOFFICE February 19, 1973 NE-1

S T O N 

, 

;ari Goldman, executive secretary of 

Theatre Owners of New England and 

ihe industry's watchman up on Beacon Hill 

(at the State House), says that the 1973 

Massachusetts Legislature has 7,500 bills 

for deliberation and among them are 15 

related to the motion picture business. The 

majority of these 15 bills, according to 

Goldman, are concerned with obscenity. 

Meanwhile, other New England states are 

going easier on the film industry. New 

Hampshire and Vermont do not have any 

bills of this type before their legislatures, 

Rhode Island has two and Maine just one. 

Romance seems to be budding over the 

Esquire Theatres office on Boylston Street. 

Who is calling whom "Pretty Eyes?" 

Joe Rossie, National Screen Service 

branch manager and his wife Ann flew 

away to Mexico on a 747 jet for their winter 

vacation (how come everyone is vacationing 

in Mexico this winter?). The Rossies 

flew directly to Mexico City, where they 

spent a few days before going on to Acapulco 

for a week of beach activity and side 

trips to the mountains. P.S. Everyone on 

Filmrow is waiting for beach scene postcards 

from Joe and Ann. 

One of the busiest spots in the film district 

is 39 Church St., where the building is 

undergoing a complete renovation, newly 

painted walls on all floors, offices of executives 

entirely redecorated and the general 

office also getting new equipment and a 

complete going over. Tenants at the popular 

address include Theatre Management Services, 

Ro-Mar Security System and Theatre 

Owners of New England. 

Steve Minasian, Esquire Theatres executive, 

announced that the circuit has acquired 

the Jerry Lewis Twin cinemas at Middletown, 

R.L, a suburb of Newport. This acquisition 

gives Esquire all the theatres in the 

Newport area with the exception of the 

Opera House in Newport. The latter theatre 

still is operated by the Horgan family, now 

in the third generation. 

Peter Fleisher, 20th Century-Fox sales 

representative here, has been promoted to 

manager of the company's Pittsburgh, Pa., 

exchange. He has been at the Boston office 

for the last three years, starting here as a 

trainee, then being made assistant booker, 

booking manager, then early in 1972 he 

was moved up to the sales department. His 

father is well-known Ted Fleisher of Interstate 

Theatres, now retired and wintering in 

Florida, and his brother is Michael Fleisher, 

a partner at Ellis Gordon Films here in 

Boston. 

Business Up 10 Per Cent 

At Redstone Five-Plex 

WEST SPRINGFIELD, MASS.—Business 

is up 10 per cent over last year at 

Redstone Theatres' Showcase cinemas I-II- 

III-IV-V complex, John P. Lowe, New 

England division manager for the independent 

circuit, noted in a metropolitan 

Springfield business survey conducted by 

Springfield Newspapers. 

But, he continued, business was down 

during 1972 and has been relatively level 

for the past five years. 

"Redstone's confidence in the Springfield 

area, however, is proven by the existence of 

the theatres, the first five-theatre 'package' 

in the nation," Lowe said. 

"The movie business now is good for 

good pictures," he remarked. "This means 

that good films, like "The Godfather,' are 

profitable enough to carry the others." 

A recent top grosser at the complex has 

been 20th Century-Fox's "Sounder," according 

to Lowe. 

Film Buff Charles French 

Plans Silent Era Museum 

WESTON, MASS.—Charles W. French, 

58, who has maintained a life-long fondness 

for silent motion pictures, has cleared land 

on a site adjacent to his home in this Boston 

suburb for a silent era museum and 

theatre. Zoning board approval has been 

obtained. 

"The only thing that stands in our way 

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Failini's Roma' 250 

In New Haven Debut 

NEW HAVEN—An even dozen first-run 

programs were sei 

before New Haven theatregoers 

and nine of the screen offerings 

grossed in the 115 to 250 range, substantially 

above normal business. A newcomer, 

"Fellini's Roma" at the York Square Cinema, 

carried off the top 250 percentage. 


Cinemart Pete 'n' Tillie (Univ), 3rd wk 150 

College Across HOth Street (UA), 2nd wk 135 

College Street Cinema The Emigrants (WB) ... 175 

Crown ^Deep Sleep (SR); Sexual Communication 

(SR), 2nd wk 90 

Four theatres—Up Your Alley (SR) 125 

Lincoln Curious Teenager (SR) How to Succeed 

With Sex 75 

Milford Cinema II Travels With My Aunt 

(MGM), 3rd wk 65 

Roger Sherman Forewell, Uncle Tom (SR) 115 

Showcase Cinema I The Getoway (NGP), 

6th wk 160 

Showcase Cinema II The Poseidon Adventure 

(20th-Fox), 7th wk 135 

Showcase Cinemo III Sounder (20th-Fox), 

2nd wk 150 

York Square Cinema ^Fellini's Roma (UA) 250 

"Across 110th Street' 150 

First Week in Hartford 

H A R T F O R D—Two new features, 

"Across 110th Street" and "The Emigrants." 

ranked one-two on the barometer listing as 

holiday-introduced films practically faded 

away, boxofficewise. "Across 110th Street" 

gave the UA Theatre East and the Webster 

a composite 150 percentage, while "The 

Emigrants" grossed 135 at Paris Cinema I. 

Berlin Cine I, Vernon Cine I Travels With My 

Aunt (MGM), 2nd wk 75 

Burnside. Cinema I The Getaway (NGP), 7th wk. 125 

Cinema II, Mall Cinema, Vernon Cine II ^Pete 'n' 

Tillie (Univ), 7th wk 80 

Cinerama The Great Wolti (MGM), 7th wk. ... 75 

East Hartford Cinema I, Elm The Poseidon 

Adventure (20th-Fox), 7th wk 115 

Newmgton 1776 (Col), 7th wk 125 

Paris Cinema I The Emigrants (WB) 135 

UA Theatre East, Webster Across 110th Street 

(UA) 150 

NEW BRITAIN 

^he city council passed a resolution citing 

"outstanding public and private contributions 

to the community" by industry 

pioneer Peter G. Perakos sr.. who died recently. 

"Popi," United Artists" 1969 release star- 


THE Drive In Picture mFor '73 

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ROUNDABOUT NEW ENGLAND 

By ALLEN M. WIDEM- 

Qrime-in-the-streets, a problem plaguing 

every sizable U.S. community, is not 

something about to be phased out with implementation 

of better law-enforcement 

practices and principles. And, to a man, 

big city exhibitors are worried. 

The print media and, in its way, broadcasting 

(both radio and television) have reported 

on city muggings, holdups, rapes 

and the like. It's their business and for the 

general business community, including exhibition, 

to plead for a lessening of crime 

reportage is wishful thinking. Communications 

do their jobs as best as they can, ever 

wary of the fast-moving clock and constantly 

cognizant of manpower elements. 

What can exhibition do right now to help 

build a new image? 

Norman Pader, the astute, alert public 

relations director for the National Ass'n of 

Theatre Owners, discoursed on this and 

other matters with us the other day by 

New York-to-Hartford phone. 

He cited, for one thing, the newly formed 

community involvement committee of 

NATO, its prime objective an escalation of 

exhibition-community relations. 

"Nobody in NATO or anywhere else, for 

that matter," Pader said, "can expect miracles 

to emanate from this community involvement 

committee, as earnest and dedicated 

as its membership may be. There are 

a lot of problems confronting the big cities 

and all exhibition, on a local level, can do 

at this stage of the game is to evaluate the 

hometown situation and proceed with dedication 

and earnestness." 

Pader is pleased to note that, increasingly, 

more exhibitors are volunteering their 

services to address chambers of commerce, 

Rotary, Kiwanis. Exchange and Lions 

clubs on the merits of the motion picture 

community, applicable, most significantly, 

to the hometown, its population, its very 

economy. 

What have these volunteer speakers 

talked about? The Motion Picture Ass'n of 

America rating system, among pertinent 

topics. 

"Not everybody in the general public understands 

the very workings of the rating 

system, and if one exhibitor in Hartford or 

Chicago or wherever can help explain the 

system, why, that's one thing to the good 

SOLARC 

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for our industry," Pader noted. 

What can the hometown exhibitor do 

today, not next year, about coping with 

crime-in-the-streets? 

Pader feels that funding, perhaps by 

local, state or even federal sources, could 

provide the incentive for a motion picture 

featurette, outlining hometown problems 

and what's been done and what will be done 

to cof>e with them. 

"I'm not talking about a larger-scale 

project here," Pader continued. "I'm talking 

about a locally produced film, perhaps with 

the chamber of commerce as the focal ingredient, 

geared to 

local concepts, local outlook. 

It would provide an outlet for the 

more concerned population and because it 

would be in the film milieu, would be 

shown in a motion picture theatre." 

Moreover, Pader said, not enough exhibitors 

are pulling their weight in confronting 

the downbeat commentary about 

this business. "Radio City Music Hall, the 

showplace of the biggest city in the country, 

is quoted in the papers as considering 

a shut-down and, whammo! It's on page one 

in the biggest newspapers. Then, Radio City 

Music Hall turns around and says it's all not 

so, the theatre will stay open, and the followup 

story appears back in the classified 

advertising section." 

"I'm wondering," Pader continued, "how 

many hometown exhibitors made it their 

business to approach the local newspapers 

when the stories about the Music Hall 

broke on the wires and asked for some 

kind of local-angle to accompany the hall 

developments? Local angle to the effect 

that top-quality 

attractions are drawing bigger 

audiences and more money than ever. 

Local angle to the effect that more new 

auditoriums are going up than ever before 

at one time in recent industry history." 

Pader noted that Columbia's release of 

Jack L. Warner's "1776" easily has smashed 

boxoffice records at Radio City Music 

Hall and he wondered if, indeed, the hometown 

exhibitor made a jxsint of reminding 

amusements editors of this development? 

And amid all the tumult and shouting 

about downgrade industry commentary, 

Pader wanted to know, what ever happened 

to the very imagination of exhibitors who 

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Inquiries Invited Conctrnln« Diitrlkutlon RIghti 

should have known better? 

Case-in-point: "What's wrong with exhibitors 

in a city's downtown district approaching 

restaurants and retail establishments, 

sitting down and coming up with a 

series of institutional ads geared to the 

theme, 'Come Back Downtown—It's a Lot 

of Fun!' 

"I can hear the pundits ranting—they'll 

smirk, 'Sure, lot of fun— get mugged!' and, 

in the harsh realistics of the matter, the 

downtown community has a lot to offer, 

always has had; but there comes a time 

like now when the general public has to 

be reminded, through institutional pitches, 

encompassing the entire downtown community." 

Pader believes that not enough eating 

establishments have been made to realize 

that it's the motion picture theatre that 

keeps a street lively at night. Not enough 

gasoline-service stations and supplementary 

services have been made to realize that it's 

the motion picture theatre that indeed 

brings people out at night. 

The trouble is that exhibition has wallowed 

in self-pity for far too long, fearful 

of the printed media and broadcasting stress 

on crime-in-the-streets, and simply has not 

gone to other concerned businessmen in the 

community to attack such thinking with a 

concerted promotion campaign. 

And what's wrong, after all, with hometown 

exhibitor approaching the pacesetters 

of the community—the men who, in effect, 

call the shots on the chamber of commerce 

level—and urging a stepf>ed-up drive to 

emphasize the good of downtown on a yearround 

basis? 

"If you want to find fault with a particular 

phase of the economy—say, the film 

industry—you will come up with a flock 

of disturbing factors," Pader continued. 

"But it's true for any other growth industry. 

We've got to acquaint the business 

community and, in turn, the hometown 

population, with the quality entertainment 

to be seen at the motion picture theatre. 

"The motion picture theatre, by tradition, 

has been a center of community activity. It 

brings people out, it gets people to spend. 

Fittingly, the rest of the local economy 

should be admonished to aid and abet the 

theatre. 

"The ideal situation, 

of course, would be 

a concerted effort by banks, financial situations, 

elements tied to the local economy, 

to bolster trade, including the motion picture 

theatre. One key factor is institutional 

advertising. Another is speech-making, both 

before chambers of commerce and service 

organizations, plus schools. 

"We've got to reach 'em to sell 'em. It's 

an old axiom. But it's still true, strikingly 

true today." 

Our conversation reminded Pader of the 

elderly Southern preacher who, when 

asked how he looked at the marked growth 

of his congregation, said succinctly: "First, 

I tell them what they want to hear. Then I 

tell them what they heard. Finally, I tell 

them what I wanted to say." 

Communication—it's important, ever 

important— in reaching out for audiencebuilding. 

Today, not next week! 

BOXOFFICE ;; February 19, 1973

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1654 CORDOVA STREET • LOS ANGELES, CALIF. 90007 / U.S.A. • AREA CODE (213) 731-7236

ARTFORD 

The Perakos Enfield Cinema, which recently 

launched a sexploitation film 

policy, has added daily matinees (except 

Mondays and Tuesdays) to its schedule. 

The Tolls Capitol, Meriden, another skinflick 

situation, is now running matinees on 

Thursdays and Fridays. 

Tom Alquist, with the Warner Bros. 

Theatres in Hartford many years ago, figured 

in a humanitarian gesture. In memory 

of a dog set on fire with gasoline on a Hartford 

street, Alquist presented a $100 donation 

to Camp Courant, which serves underprivileged 

children. The dog, a 1-year-old 

mongrel, was found alive with its hindquarters 

badly burned. It was destroyed because 

of the injuries. Several persons, including 

Alquist, offered rewards for apprehension 

of the guilty parties. Two boys, 

aged 13 and 14, were later picked up for 

the offense. Because police investigators are 

ineligible for such awards, Alquist chose the 

occasion to give to Camp Courant. 

MOVIE PROGRAMS 

Oil TWO COLOR MOVIE HERALDS AND 

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AKCADC PKCiS Ballimort, Md. 21214 HA 6-11 = 

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With Providence Ties 

PROVIDENCE—Not unlike 

many metropolitan 

areas in the New England states. 

Providence finds itself with more theatres 

operating in suburban regions than in the 

central city itself, a situation attributable to 

redevelopment and the continuing exodus of 

city residents to outlying towns. 

The Strand is the sole remaining downtown 

theatre with ties to yesteryear's Providence 

exhibition. Elsewhere in the city today 

are the Paris I-II, Avon, Cinerama. 

Elmwood. Columbus, Art Cinema and 

Castle. 

NEW HAVEN 

The Connecticut Post Shopping Center, 

Milford, sponsored a free showing of 

"The Prime of Miss Jean Brodie," 20th 

Century-Fox 1969 release, at GCC's Milford 

Cinema, as part of a Tuesday Ladies' 

Day celebration in the complex. The film 

was screened at 10 a.m. There were free 

drawings for prizes donated by merchants, 

plus a fashion show. 

Metropolitan New Haven exhibition 

had 

occasion for nostalgic thoughts in reading a 

sentimental column about yesteryear's entertainment 

scene, appearing on the editorial 

page of the New Haven Register. The column 

mentioned the old Hyperion Theatre 

site on College Street, later to become the 

Loew's College. 

New London Permit 

For New Theaire 

NEW LONDON. CONN.—The New 

London Building Department has issued a 

construction permit to A. Secchiaroli for a 

small theatre, marking the first motion picture 

theatre project within New London 

city limits in 40 years. 

Most recent new cinema project in the 

area was the Cinema I-II complex. Groton, 

developed by Sampson & Spodick Theatres 

of New Haven and Bill Rosen. 

Mark Cease-Fire Start 

HARTFORD—Numerous theatres in 

Connecticut interrupted performances at 

7 p.m., January 27, to observe a moment's 

silence at the time the Vietnam cease-fire 

agreement became effective, according to 

Bernie Menschell. president. Connecticut 

Ass'n of Theatre Owners. 

Petitions for New Name 

HARTFORD—Richmond Land & Development 

Corp.. care/ of Edward Buroloff. 

30 Buxton Farm Rd.. Stamford, filed a request 

with the Connecticut Secretary of 

State's office to change its name to American 

Leisure Corp. 

"Mother Harlem." a sequel to "Across 

110th Street" will go into production early 

this 

year. 

Translation for Paleface: 

"Don't waste time with old-fashioned 

way sending message. 

BEST way to 

SELL used equipment, find 

HELP, SELL 

or BUY theatres, is with 

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BOXOFFICE :: February 19. 1973

Annual BC Powwow 

Ont. Bill Would Make Canadian Films 

¥inf" y^""'^'i , 

'Must' Bookings 8 Weeks in 2 Years 

VANCOIIVFR—The VANCOUVER—The nnniia annual meeting mcetine of 

' 

the Motion Picture Theatre Ass'n of British 

Columbia, organized by secretary-treasurer 

Vi Hosford, was held January 28-29. Activities 

Sunday, January 28. consisted of the 

registration of almost 100 delegates and 

guests at 

the Denman Place Theatre, where 

they were the guests of Famous Players. 

Hosted by manager Cliff Gallant, a program 

consisting of a screening of product 

reels of forthcoming attractions of all major 

companies was followed by a preview of 

Paramount's "Save the Tiger." The day 

wound up with a cocktail party in the theatre 

lounge before the house opened for the 

regular Sunday showing. 

January 29 started with a breakfast in the 

Cat's Whiskers Room of the Hotel Devonshire, 

followed by a screening of 20th Century-Fox's 

"The Heartbreak Kid" at the 

Odeon circuit's Vogue. This was followed 

by a luncheon, also in the Cat's Whiskers 

Room, presided over by British Columbia 

Motion Picture Theatre Ass'n president 

Norm Reay. 

Head table guests included Frank Marshall, 

president. Vancouver branch, Canadian 

Picture Pioneers; Jack Marshall, president. 

Saskatchewan Theatre Ass'n: Ray Mc- 

Donald, classifier of motion pictures for 

British Columbia; Owen Bird, past president. 

British Columbia Motion Picture Theatre 

Ass'n; Don Menzies, president. Alberta 

Motion Picture Theatres Ass'n; Doug Gow, 

vice-president, Famous Players Theatres; Al 

Miller, fire marshal, and Bryan Rudston- 

Brown. president. Vancouver Distributors 

Ass'n. 

Guest speaker was veteran D. J. "Jack" 

Cullen, who played tapes from "ancient 

sound films" and regaled the audience with 

tales of promotions in which he had been 

involved, such as "Little Orpheum Ackery." 

"Charlie Doctor," etc. His recorded bits of 

off-the-cuff tapings included local celebrities 

such as radioteer Jack Webster and 

gossip columnist Jack Wasserman. These 

brought down the house! 

This was followed by the general meeting, 

highlighted by the president's report presented 

by Norm Reay; the secretary-treasurer's 

report by Vi Hosford; a report on the 

annual national meeting in Toronto by president 

Norm Reay, and a report on the activities 

of Western Poster Exchange by W. 

McDonald. A radio advertising illustration 

was presented by Famous Players art and 

advertising director Mike Murphy. There 

also was a short talk on maintenance of 


I 

FRED STINSON 

"-..!!!-- 

MERCHANDISING ' 

THROUGH THEATRE 

MOTION PICTURE 

ADVERTISING 

I lu

— 

— 

— 

— 

— 

— 

I 

— 

— 

— 

— 

— 

— 

Very 

. 

. 

. . 

— 

—— 

ckey Er Boggs/ Sounder Attract 

Strong Public Support in 

WINNIPEG—Boxoffice returns continued 

to boom along at record highs for January 

business. Adding to the "excellent" 

grosses of several holdover situations were 

smashing opening weeks for "Hickey & 

Boggs" and "Sounder." "Wedding in White" 

still was "very good." as were the last weeks 

of a day-and-date booking of reissued 

"Oliver!" 

Capitol The Getaway (NGP), 6fh wk Excellent 

Downtown Night Call Nurses (C-P); The Big 

Bird Cage (C-P) Excellent 

Gaiety Wedding in White (C-P), 2nd wk. .Very Good 

Gorrick Hickey & Boggs |UA) Excellent 

Garrick Pete 'n' Tillie (Univ), 6th wk. ..Excellent 

Grant 

II 

Pork The Great Waltz (MGM), 

6th wk Excellent 

Kings Young Winston (Col), 6th wk Average 

Metropolitan The Poseidon Adventure (BVFD), 


North Star 

(MGM) 

They Only Kill Their Masters 

Average 

I 

North Star II Sounder (20th-Fox) excellent 

Odeon The Mechanic (UA), 6th wk Good 

Polo Park Deliverance (WB), 6th wk Excellent 

'Little Mother,' 'Wilderness' 

Among Edmonton 'Excellents' 

EDMONTON—Nine "excellent" gross 

totals out of 1 1 possibles made this report 

week the best of young 1973. Moreover, 

the two films that failed to qualify for 

"excellent" did have "good" business, so 

pleasure over boxoffice results was evident 

at all Edmonton theatres. Two of the "excellent" 

ratings were snared by first-week 

films: "Little Mother" at the Klondike and 

"Vanishing Wilderness" at Plaza 2 and 

Studio 82. 

Avenue Young Winston (Col), 5th wk Good 

Copilano, Londonderry A Snowball Express 

(BV), 5th wk Excellent 

Klondike Little Mother (IFD) Excellent 

Odeon Pete 'n' Tillie (Univ), 5th wk Excellent 

Plaza 2, Studio 82 Vanishing Wilderness 

(SR) 

Excellent 

Rialto You'll Like My Mother (Univ) Good 

Roxy Sounder (BVFD), 5th wk Excellent 

Towne Cinema Where Does It Hurt? (IFD), 

1 6th wk Excellent 

Varscona Fiddler on the Root (UA), 


Westmount A Deliverance (WB), 5th wk. .Excellent 

Westmount B The Great Woltz (MGM), 


Six 'Excellent' Ratings 

Reported in Calgary 

CALGARY—First-run business flourished 

as newcomer "Vanishing Wilderness" 

and five holdovers grossed at an "excellent" 

pace and "Snowball Express." fifth week at 

the Chinook Theatre, reported "very good" 

returns. Also on the report barometer were 

a pair of "good" marks and a single "fair." 

Colgary Ploce 2 Pete 'n' Tillie (Univ), 


Chinook Snowball Express (BV), 5th wk. .Very Good 

Grond One Young Winston (Col), 5th wk Good 

Grand Two The Mechanic (UA), 5th wk Good 

North Hill Cinerama Deliverance (Vv'B), 


Pa Miser Square 1 The Poseidon Adventure 

(BVFD), 5th wk Excellent 

Winnipeg 

Palliser Square 2 The Greot Waltz (MGM), 


Plaza, Tivoli Vanishing Wilderness (5R) ...Excellent 

Towne Cinema Bluebeard (IFD), 4th wk Fair 

Uptown Sounder (BVFD), 5th wk Excellent 

'Poseidon Adventure/ 'The Getaway' 

'Excellent' in Vancouver 

VANCOUVER—With most programs on 

the mainstem in a sixth week of local playing 

time, there was a natural slackening of 

the grossing pace for the average films. 

However, "The Poseidon Adventure," No. 1 

in Vancouver during the report week, and 

"The Getaway," No. 2, were proving that 

they are not "average" pictures, each still 

. . 

grossing "excellent" despite their lengthy exposure 

before Vancouver patrons. 

Capitol The Getaway (NGP), 6th wk Excellent 

Coronet The Mechanic (UA), 6th wk Average 

Downtown Deliverance (WB), 6th wk Good 

Fine Arts Travels With My Aunt (NGP), 

6th wk Average 

Hyland Young Winston (Col), 14th wk Fair 

Orpheum The Poseidon Adventure (BVFD), 

6th wk '.Excellent 

Park Man of La Mancha (UA), 7th wk Fair 

Ridge The Great Waltz (MGM), 

1 2th wk Above Average 

Stanley Up the Sandbox (NGP), 6th wk. .Average 

Strand The Night Evelyn Came Out of the 

Grave (Astrol); Werewolves on Wheels 

(Astral) 

Averoge 

Varsity Fellini's Roma (UA), 6th wk Good 

Vogue Pete 'n' Tillie (Univ), 6th wk Good 

'Good,' 

"Very Good' Grosses 

Prevail at Toronto Theatres 

TORONTO—While no new bookings entered 

the list, eight holdover attractions 

continued to do strong business. Among 

these were "The Poseidon Adventure" at 

the Carlton. "Judge Roy Bean" at the Uptown, 

each in a fifth week, and "Sounder." 

16th week at the Hollywood. 

Carlton The Poseidon Adventure (BVFD), 

5th wk Very Good 

Fairlawn Young Winston (Col), 16th wk. 

.Fair 

Glendale The Great Waltz (MGM), 


Hollywood (North) Sounder (BVFD) 


Hollywood (South) Deliverance (WB) 


Hyland 1 Pete 'n' Tillie (Univ), 5th wk Good 

Hyland 2 Across 110th Street (UA), 5th wk. . Good 

International Cinema The Emigrants (WB) 

5th wk 

Good 

Towne Cinema Up the Sandbox (NGP) 

5th wk 

Good 

University Mon of La Mancha (UA), 6th wk. . Good 

Uptown 1 The Life and Times of Judge Roy 

Bean (NGP), 5th wk Very Good 

Uptown 2 Jeremiah Johnson (WB), 


Uptown 3 Trovels With My Aunt (MGM), 

5th wk 

Good 

Uptown Backstage 1 Decameron (UA), 5th wk. Good 

Uptown Backstage 2 Lady Sings the Blues 

(WB), 1 1th wk Very Good 

Yonge The Getaway (NGP), 5th wk 

Good 

York I Carry On 'Round the Bend (Astral) . .Fair 

York 2 Fellini's Roma (UA), 5th wk 

. Poor 

'Pete 'n' Tillie,' 'Poseidon Adventure' 

'Excellent' Grossers in Montreal 

MONTREAL—"Pete n' Tillie" and 

"The Poseidon Adventure" grossed "excellent" 

and there was considerable "good" 

and "very good" boxoffice business around 

the metropolitan area as holdovers continued 

to occupy most screens. 

Avenue Pete 'n' Tillie (Univ), 2nd wk. ...Excellent 

Capitol The Getaway (NGP), 6th wk Good 

Cinema WS Up the Sandbox (NGP), 

6th wk. - 

Good 

CDN 1 Dirty Little Billy (Col) Very Good 

Kent The Trojan Women (IFD) Good 

Loews' The Mechanic (UA), 4th wk Good 

Palace The Poseidon Adventure (BVFD), 


Sounder (BVFD), 6th wk Very Good 

The Emigrants (WB), 6th wk. ...Very Good 

PVM 1 

PVM 2 

Seville The Greot Woltz (MGM), 

1 2th wk Very Good 

Snowdon Little Mother (BVFD) 

Westmount Travels With My Aunt (MGM), 

Good 

6th wk Good 

York Psych-Out for Murder (IFD) Good 

French 

Alouette Insotiables (FP); Alexandre Aime (FP), 

3rd wk 

Arlequin Nevada Smith (Para); Ligne Rouge 

Good 

(Para) Very 

Chateau Dossier Valochi (Col), 12th wk 

Good 

Good 

Granada Tout Ce Que Tu Veux (C-P) Trop Bon 

(C-P) 

Good 

Papineau Oiseau Plumoge (IFD); Cicatrice 

(IFD), 2nd wk Good 

Pigalle Filles Couvent (C-P); J'Etais Pucelle 

(C-P), 6th wk 

Rivole Alerte a la 

Very Good 

Bombe (MGM); Operation 

Clan (MGM), 6th wk Very Good 

Astral io Take Over 

Montrears Arlequin 

TORONTO—Astral Communications will 

take over management of Montreal's Arlequin 

motion picture theatre March 2, as 

the company's first major venture into exhibition 

activities in that city. Astral already 

is owner and/ or operator of a number of 

other theatres in smaller cities in Quebec. 

"Astral will select the motion pictures 

shown in the theatre, arrange the scheduling, 

advertise the films and handle all 

motion picture aspects of operations," reports 

company president B. Martin Bockner. 

"Acquisition of this lease is very important 

to our company's French-language 

operations," he continued. "When a film 

opens in Montreal and receives a good 

reception, this public acceptance is carried 

over into other theatres throughout the 

province. Because of this, it is important 

to have a top-quality theatre through which 

we can introduce films for Quebec distribution." 

The Arlequin is located on St. Catherine 

Street East in the heart of Montreal's 

French-language theatre district. 

Astral Communications is a Canadian 

public company listed on the Montreal 

Stock Exchange. It is engaged in the production 

and distribution of films for theatres 

and TV and in the operation of indoor 

and drive-in motion picture theatres. 

Annual BC Powwow Held 

At Vancouver Theatre 


drink dispensers and up-selling of drinks by 

T. Malyash, Pepsi-Cola, and a demonstration 

of methods of inventory controls, yields 

from bulk items and equipment maintenance 

by Jack Senior, Harlan Fairbanks Co. 

The newly elected slate of officers for 

1973 is: president. Jim Dudley, Famous 

Players district manager; vice-president, 

Cece Steele, Vanderhoof; secretary-treasurer, 

Vi Hosford, and directors Owen Bird, 

Myron McLeod, Don Barnes, Barney Simmons, 

Randy Archibald and Rick Thom. 

Airer Offers Free Gas 

MEDFORD. MASS.—The Meadow-Glen 

Twin Drive-In, as a cold weather inducement, 

has been offering a free gallon of gas 

for each car, available at a nearby service 

station. 


HAIL CAESAR 

Godfather fly^f Harlem! 

...The Cat 

^ththe 

.45 caliber 

Claws! 




• • 


• • • 


• 


1973 American International Pictures, Inc. 

contact your AfflCfiCCÂ InlomoliOACll exchange 

BRIAN BINGHAM 

Astral 

Building 

224 Davenport Rd. 

TORONTO 

CLAUDE CHENE 

SSOO MonMofld Av*. 

MONTREAL 

FLORENT BOULET 

435 Berry Street 

WINNIPEG 

GORDON GUIRY 

381] Edmonton Trail 

CALGARY 

DARYL MAOIU. 

Royal Hotel BIdg. 

Germain & King St. 

ST. JOHN, N.B. 

Sticwmanshii 

Is Cur Only

. 

LG A RY 

.^y'oody Allen's "Everything You Always 

Wanted to Know About Sex But Were 

Afraid to Ask" opened to instantaneous 

success at the Grand One Theatre here. The 

comedy film set a new record in the 561- 

seat house in the first five days of its 

engagement. The feature had turn-away 

crowds on the weekend at Pierre Gauthier's 

twin and both Odeon Theatres and United 

Artists, distributor of the picture, are looking 

for an extended run on this very funny 

production. 

John Carradine, well-known movie actor, 

was in Edmonton briefly while en route 

to Peace River. Seen at the Chateau Lacombe 

he visited with Sean Mulcahy, late 

director of Edmonton's Citadel, and reported 

that his most recent work has been 

in a production of the Fantasticks, portraying 

the Old Actor. John has been playing 

stock in various centers across the line 

but will be remembered by movie buffs 

for his performance in such dramas as "The 

Grapes of Wrath." "Stagecoach," "Les 

Miserables," "Captains Courageous" and 

many other pictures. 

Barbara Rowley, daughter of Astral Films' 

Joan Rowley, has just completed an accounting 

course with honors, her lowest 

mark being 92. However, she garnered 

several 100s. Barbara will be a welcome 

addition to this city's work force, where 

just new office help seems to be at a premium. 

Congratulations, Barbara! 

National Film Theatre in Edmonton presented 

"Isle of the Dead" in its continuing 

series of horror films. Produced in 1945 

and starring Simone Simon and Tom Conway, 

the feature was shown in the Edmonton 

Art Gallery Theatre. Also on the program 

was "The Sawmill," a film produced 

in 1921. The double bill was screened Sunday 

(4), with admission by membership 

only, plus $1 for the evening. Memberships 

were available at the theatre. 

The latest victims of the flu around the 

exchange were Vern Haraldson, branch 

manager for United Artists, and Jim Mc- 

Laughlin, manager of Victoria Shipping 

Services. Although both really were "under 

the weather" for several days, they now are 

back at work. 

The Edmonton Film Society presented 

"Shoot the Pianist" in its Classics Series at 

the Tory Lecture Theatre on the University 

of Alberta campus. Produced in 1960 by 

Francois Truffaut, the picture was shown 

with "Queen Christina," produced in 1933 

and starring Greta Garbo. Admission was 

by membership only. 

Chris Steinbninner, author and film manager, 

presented his "Cinema of the Fantastic" 

at the Centennial Planetarium here 

Thursday (1). Steinbrunner is editor-inchief 

of McGraw-Hill's Encyclopedia of 

Mystery and Detection and also is film 

manager for a major TV station in New 

York . . . Edmonton's French film club, 

Toutimage, screened "Tendre Voyou" January 

28 at College Universitaire St. Jean 

Auditorium. Stars of the picture are Jean- 

Paul Belmondo and Mylene Demongeot. 

Producer is Jean Becker. Members' admission 

was 50 cents, while nonmembers were 

charged $1.50 . . . The Calgary Film Society 

Thursday (l) presented for its members 

the film "The Castle." Starring Maximilian 

Schell. the feature was produced in 

West Germany in 1969 by Rudolph Noelte. 

This picture was shown as part of the society's 

International Film Series and was 

at the Jubilee Auditorium. 

Ken McBean, branch manager of International 

Film Distributors, reports that 

"Where Does It Hurt?", playing in the 

Towne Cinema, Edmonton, continues a 

record-breaking engagement and shows no 

signs of weakening. The 17th Saturday of 

the engagement the theatre enjoyed capacity 

business. Continued use of TV coverage for 

the extended run has resulted in recordbreaking 

grosses in smaller towns receiving 

the Edmonton stations, as the picture 

is playing in these situations. 

Marlene Warfield, who plays a part in 

United Artists' "Across 110th Street," was 

with Edmonton's Citadel Theatre for some 

time. Edmontonians will have a chance to 

see Marlene, as the film currently is playing 

in the Rialto Theatre. 

Curtis Mayfield, well-known in musical 

fields, presented a concert in Edmonton's 

Jubilee Auditorium January 31. He is best 

known for the soundtrack of "Super Fly" 

and his scoring of "Lilies of the Field." 

Curtis wrote his first hit, "Gypsy Woman," 

at the age of 12 but it was not recorded 

for six years. He worked with several bands 

before joining the Roosters, who later 

changed their name to the Impressions. 

This group reformed several times and put 

together a string of hits in the '60s. In 1970 

he went on his own as a producer and 

songwriter and formed a new band called 

the Curtis Mayfield Experience. It has released 

four successful albums— "Curtis," 

"Grassroots," "Curtis Mayfield Live" and 

"Super Fly." Mayfield is a Grammy Award 

nominee. 

IFD branch 

manager Ken McBean flew 

to Vancouver January 28 to attend the annual 

meeting of the Motion Picture Theatre 

Association of British Columbia. He took 

in a cocktail party that day at the Denman 

Place Theatre, breakfast the next day at 

8:30 a.m. and a noon luncheon. Ken reports 

a very enjoyable and informative 

visit. Other theatremen in attendance from 

this area were Don Menzies of Famous 

Players here and Randy Archibald from 

the Armond Theatre, Cranbrook, B C. 

An association of Christians active in film 

and drama in Edmonton, who call their 

group Pulse, sponsored a presentation of 

"The Garden of the Finzi-Continis" in 

Room PI 26 at the Physics Building, University 

of Alberta. Screened January 27, 

admission was by donation, with all proceeds 

going to further the work of the group. 

Start BOXOFFICE coming . 

n 1 year for $10 D 2 years for $17 (Save $3) 

D PAYMENT ENCLOSED D SEND INVOICE 

THEATRE 

STREET 

These rates for U.S., Canada, Pan-Americo only. Other countries: S15 a year. 

ADDRESS 

TOWN STATE ZIP NO. . 

NAME 

POSITION 

BoXOffice — THE NATIONAL FILM WEEKLY 

825 Von Brunt B'vd., Konôs City, Mo. 64124 

Leonard Rinsky, a very personable young 

man who is very enthusiastic about his 

work, is show host for Pacific International's 

"The Vanishing Wilderness." which 

currently is playing day and date at the 

Plaza, Tivoli and Studio 82. Holding over 

into its second week, the film was drawing 

capacity crowds. Rinsky, a Calgarian who 

was in construction work before joining 

Pacific International, will be traveling 

throughout Canada with the feature. 

Odeon Theatre here had a special midnight 

stereo rock show Friday, January 19. 

The doors opened at 11:30 p.m. for Mick 

Jagger and his Rolling Stones in "Gimme 

Shelter," for one performance only. All 

the sights, with sounds in the full dimension 

of four-track stereo, was the drawing card 

for rock-conscious Calgarians . . . Gordon 

Guiry, Astral Films branch manager, flew 

to Vancouver on company business. 






International 

Productiona 

k^ /'"N 

(An affiliateB of Schick Investment Co.) 




BROTHER OF THE WINO' 

BLOWING HOT AT THE BOX OFFICE EVERYWHERE. 

GROSS TO DATE: 

$7,742,000 

f^

Gteat Gulf Between 1913 Censors 

And 1973 Film Classifiers Cited 

VANCOUVER—Ray McDonald, director 

of film classification in British Columbia 

for 20 years, recently made a presentation 

to a special provincial legislative committee 

investigating censorship. He pointed 

out that British Columbia's present Motion 

Pictures Act (Bill 12 of 1970) underscores 

dramatically the ""great gulf" that e.\ists between 

the morally oriented public of 1913 

and the morally emancipated public of the 

1970s. 

McDonald's remarks to the committee 

follow, in part: '"In 1913 censorship was an 

acceptable and an efficient method of dealing 

with real or fancied problems of communication, 

including motion picture entertainment. 

Today it is neither acceptable nor 

efficient. It is not acceptable because the 

public concept of morality has changed 

from an ail-inclusive generality that covered 

human acts like a tent and consequently .set 

up a standard based on the public image 

. . . Censorship is simply no longer practical. 

"All our efforts now are directed to communicating 

specific information to the public. 

We do this primarily by the classification 

of motion pictures. The categories of 

classification are in reality labels to tell you 

something about motion pictures and might 

indeed be described as a kind of disinterested 

advertising. Everything we do is directed 

to the purpose of supplying the public 

with adequate information about motion 

pictures. 

"I venture to say that in this field British 

Columbia has pioneered a number of projects 

designed to augment the basic function 

of classification ... We are most certainly 

the first to use warning captions in the 

advertising of certain pictures and, I may 

add, in the face of great opposition within 

and without the motion picture industry. 

We also are the first classification office to 

produce a booklet to explain our work to 

? 

J. M. RICE and CO. LTD. 

"EVERYTHING FOR 

THE DRIVE-IN and INDOOR 

THEATRE" 

EXPERT REPAIR DEPARTMENT 

LOANERS FREE OF CHARGE 

430 Kensington St. 

Winnipeg 21, Man. 

?88-7987 

415 Revillon BIdg. 

10201 104th St. 

Edmonton, Alto. 

422-8502 

. . Suddenly 

— 

tures to influence human conduct. A producer 

always examines his subject in the 

light of current custom, of modes of expression 

and anything on the present scene that 

could make his picture generally acceptable. 

He must do this in the interest of good 

business. The result is always the opposite 

of what many people think. Far from instituting 

trends in ideas, in fashions and in 

moral conduct, the producer imitates the 

current trends because he feels that these 

are uppermost in people's minds. 

"The result is that motion pictures do not 

create the mores of society but act as mirrors 

and show us just what kind of society 

we have. If people do not like the image of 

society that they see, then it is reasonable to 

expect them to blame society and not motion 

pictures. 

"There is a direct connection between the 

pictures produced today and the events that 

shape the developments in modern communications. 

Now there is no denying that 

the motion picture industry is experiencing 

perhaps the most difficult period in its brief 

and fascinating history. In fact, it is no exaggeration 

to say that the industry is fighting 

for survival. 

"For the greater part of its life it has 

supplied generations of motion picture fans 

with family entertainment . TV 

arrived on the scene to snatch away this 

lucrative trade by bringing it into the living 

room so that not many cared to leave the 

home for something they could see without 

any bother or expense. Since people would 

not come to see family pictures the industry 

had to come up with some type of picture 

that would lure them back to the theatre. 

"The industry is most certainly concerned 

over the reaction of people to efforts made 

to increase the popularity of motion picture 

entertainment. Pictures are produced 

primarily to make a profit and this alone 

will inspire it to make the maximum effort. 

I feel confident that we may look forward 

to a reversal in the trend toward the erotic 

and the sensational." 

NFB Premieres 'Taureau' 

In Montreal's St. Denis 

MONTREAL — "Taureau," a new 

French-language feature produced by the 

National Film Board and starring many top 

Quebec actors, premiered Thursday (1) at 

Montreal's St. Denis Theatre. Written and 

directed by Clement Perron, who wrote the 

award-winning screenplay for the NFB's 

highly acclaimed "Mon Oncle Antoine," 

"Taureau" is a love story starring Monique 

Lepage, Andre Melancon and Michele 

Magny. 

"Taureau" was filmed by George Dufaux 

and produced by Marc Beaudet. The music 

was composed by Jean Cousineau. 

According to Beaudet, "Taureau" now is 

being versioned in English and will be ready 

for release within a month and a half. 

Set in a small village in Quebec, the story 

involves a young man named Taureau 

(Andre Melancon), whose family represents, 

for the villagers, all that is evil in their 

midst. 

VANCOUVER 

fl n old friend of the Canadian Picture Pioneers 

is back in town to stay! Bill Myers, 

79 his next birthday, is at the Veterans 

Highrise, 204 New Vista PL, 7210 May 

Ave., Burnaby. His phone number is 524- 

5701. Give him a call. He'll appreciate it. 

The Courchines—Lucille and Lionel 

arrived back in town from a Mexico holiday 

in time to attend the British Columbia Motion 

Picture Theatre Ass'n convention. They 

reported an accident en route, when they 

were sideswiped by another car, but no injuries. 

Out-of-town exhibitors attending the convention 

included: Mr. and Mrs. Mike Radulovich. 

Trail; Harold Warren, Port Albcrni; 

Mr. and Mrs. Luke Lesmeister, Oliver; Bob 

Hayter, Starlite, Salmon Arm; Ralph 

Clarke, Chilliwack Drive-In; Sid Bidwcll, 

Salmar, Salmon Arm; Mr. and Mrs. Art 

Buchanan, Smithers; Mr. and Mrs. Cliff 

Degerness, Kitimat; Bob Trotter, Taylor; 

Leo Prescott, Haney; Randy Archibald, 

Cranbrook; Ken Thom, Duncan Drivc-In; 

Terry Wein, Chemainus; Myron McLeod, 

Powell River; Mr. and Mrs. A. Schaap, 

Golden; Leo Reault; Elka and George 

Peter, Merritt; Mr. and Mrs. Barney Simmons, 

Fox, Victoria; Jack Armstrong. 

Odeon, Victoria, and Chris Snellenberg. Jim 

McLachlan, who came the farthest, left 

Faro, Y.T., in a relatively balmy 37 below, 

only to swelter in our chilly 40 above. 

OTTAWA 

fractious members of the Canadian Union 

of Postal Employees have been causing 

no end of inconvenience for theatre managers 

because of a series of rotating strikes 

and so-called study sessions here and there, 

thus causing cessation of postal service. The 

latest for this city was a walkout of truck 

drivers, which brought a halt to the handling 

of parcels, books and publications, including 

posters and still photos for theatre use. 

Little more than a ripple of excitement 

was aroused by the announcement of a 

committee's report to the Ontario government, 

which recommended a quota system 

of Canadian features for all theatres, the 

dropping of the Ontario hoard of film censors 

and the adoption of a classification 

plan. It quickly was pointed out that national 

film quotas to encourage local production 

already had been tried, while the 

grading of pictures for audience guidance 

largely had replaced actual censorship. 

Some support was evident for a movie to 

avoid the use of scissors on X pictures. 

Well, he got away at last—meaning the 

departure for his last year's vacation by 

E. G. Warren, long-time manager of the 

Elgin twins. After a lapse of some months, 

he flew to Florida in his own plane to get 

away from this city's wintry blasts for a 

Second-generation showmen are beginning 

to appear in the ranks, namely, Bob 

Hirtle, Fraser. Vancouver; Dave Brewer, 

Hillcrest, Surrey, and Bob Hayter, Starlite, 

Salmon Arm, who reports his parents Kelly 

and Nan have been hopping all over the 

western hemisphere, this winter from Palm 

Springs, Calif., to Hawaii. They've finally 

arranged to meet him in Reno, Nev. He 

says this has been the mildest winter ever 

in Salmon Arm. Golf was played Christmas 

Day on links bare of snow. 

Jack Armstrong was playing the proud 

grandfather bit with pictures of his 16- 

month-old grandson, proudly displayed by 

Grandma Edna. 

The best story of the convention was told 

by Bob Kelly of the Odeon, New Westminster. 

It seems this manager had the night 

off when a change was due. He left a message 

for the man who made up the readograph 

and also the maintenance man. The 

readograph man picked up the wrong one 

and the next day, when the manager arrived 

for work, he lifted up his eyes and was 

greeted by: "Now Playing. Fix the Toilet 

in the Ladies' Room." 

The Monday luncheon in the Devonshire 

Hotel was a felicitous time for reunion, 

when retired Famous Players district manager 

Maynard Joyner. ex-Columbia representative 

Nat Levant and Cece and Mrs. 

Steele joined the convention as guests. 

complete change. Warren will return later 

this month. 

Global Communications, in which the 

Canadian Rank Organization has a substantial 

financial interest, is working toward 

a TV network with six interconnected transmitters 

to serve an estimated 7,000,000 

viewers when completed. 

The National Film Theatre conducted a 

free show Thursday (8) in the government's 

National Library Theatre for club members 

and the general public with the screening of 

a French double bill consisting of "Mauritanie" 

and "The Passion of Joan of Arc." 

Shown between the two features was a film 

demonstrating the work of Charles Hofmann, 

noted musician for picture productions. 

Principal Photography Is 

Done on 'The Last Detail' 

HOLLYWOOD—"The Last Detail," the 

Acrobat Film for Columbia Pictures, has 

completed its principal photography. The 

film, which was produced by Gerald Ayres 

and directed by Hal Ashby. concerns two 

veteran sailors who escort a young recruit 

from the Norfolk Naval Base to the Portsmouth 

Naval Prison. 

"The Last Detail." which stars Jack 

Nicholson, Randy Quaid and Otis 'Young, 

was filmed this winter in Toronto, Canada, 

and on the Eastern Seaboard. 

BOXOFFICE :: February 19, 1973 K-7

' 

. 

. . NFB 

RO N T O 

.yfon Oncle Antoine," Claude Jutra's prizewinning 

Canadian film, has been given 

an award by the National Society of Film 

Critics in New York City. Yves Garneau, 

manager of Gendon Films, the movie's coproducer 

with the National Film Board, reported 

to the press that the film cost $450.- 

000 to make and has grossed $750,000 to 

date. 

Paul Newman and Michael Caine were 

vi.sitors here Friday 26. clima.xing a busy 

week for Jerry Collins, publicity director 

for Bellevue Films, now Canadian distributors 

for 20th Century-Fox product. Newman 

made the rounds to radio and TV 

studios throughout the day to promote "The 

Effect of Gamma Rays on Man-in-the- 

Moon Marigolds." Newman directed this 

film, which stars his wife Joanne Woodward. 

Michael Caine was here to promote 

his latest motion picture ""Sleuth." Earlier 

in the week Collins had a busy day escorting 

Jeannie Berlin from place to place. 

Jeannie is Elaine May's daughter and a leading 

player in her new comedy ""The Heartbreak 

Kid." 

The Italian consulate spwnsored a TV 

film festival Tuesday (13) through Sunday 

(18) at the Revue Cinema. A French film 

festival was held at the Ontario Film Theatre 

and a festival of German operatic films 

is to be held at the St. Lawrence Arts Centre 

in March. 

An estimated 1,500 persons were turned 

away from a preview of ""Sleuth"" at the 

Ontario Film Theatre Saturday evening, 

January 27, which was attended by actor 

Michael Caine ... A preview of Paramount's 

""Save the Tiger" was held here 

Monday (12). 

( 

The entire Canadian industry was saddened 

by the death of John S. Kurk. executive 

of the 20th Century circuit. Sincere 

sympathy is extended to his wife and family. 

WRITE— 

The Exhibitor Has His Say 

TO: 

BOXOFFICE. 82S Van Brunt Blvd., 

Title 

comment 

Dots d Week Played 

'"vhibitor.. 

Kansas City, Mo. 64124 

Many of the attractions brought in 

during 

the holiday season continue to do strong 

business. New bookings included ""Limbo"' 

at the York Two: ""The Deadly Trap" at the 

Capitol Fine Art; ""To Kill a Clown" at the 

Capri and two drive-ins; "Images" at the 

Cinecity. and a multiple opening of ""The 

Sword in the Stone" at the Towne and 

Countrye. Willow. Mount Dennis. Cedarbrae, 

Willow and others . bookings 

included ""Winds of Fogo"" at the Park; ""Big 

Horn" at the Biltmore; ""Angus"' at the 

Uptown Three; ""Ride for Your Life" at the 

Yonge, and ""Cold Rodders" at the Yorkdale. 

Pierre Trolle Is Manager 

Of UT French Publicity 

MONTREAL—Pierre Trolle, 

who joined 

United Theatres in Montreal in 1968 as a 

trainee manager, in 1972, following a number 

of managerial posts, was promoted to 

succeed Jacques Champagne as manager of 

French publicity and public relations. 

Born in France, Trolle received his high 

school and college education in Paris. He 

came to Canada in 1965 and spent considerable 

time traveling across the country 

before returning to Toronto, where he completed 

his course in commerce in 1967. 

Trolle presently is attending night courses 

in accountancy at McGill University, leading 

to an RIA degree. He is 31 and married. 

John S. Kurk, 54, Dies 

Jan. 25 of Heart Attack 

TORONTO—John S. 

YODH REPORT OF THE PICTURE YOU 

HAVE lUST PLAYED FOR THE 

GUIDANCE OF FELLOW EXHIBITORS. 

Kurk. manager of 

theatre operations for the 20th Century 

Theatres circuit, died of a heart attack in 

Toronto General Hospital Thursday evening, 

January 25. He was 54. 

The popular veteran showman was born 

in Winnipeg and became connected with 

the motion picture industry in distribution 

of foreign films and theatre management 

in the Winnipeg area while still in his teens. 

He joined Nat Taylor's 20th Century The- 

Company.. 

Theatre.. 

Weothar.. 

— Right Now 

atres circuit in 1942 as assistant manager 

of the Regent Theatre in Sudbury and for 

the next seven years managed theatres in 

North Bay, Sudbury, Ottawa, London and 

Toronto. 

In 1949 Kurk was appointed district 

manager for the circuit and in 1963 became 

manager of theatre operations. During 

the past 24 years he worked in close 

association with vice-president Myer Axler 

in the circuit's expansion into the drivein 

theatre field, becoming a recognized 

authority on drive-in 

construction and operations. 

Kurk was held in 

high esteem by business 

associates, by fellow members of Variety 

Club Tent 28 and the Canadian Picture 

Pioneers and will be missed by all members 

of the motion picture industry. 

He leaves his wife Ida; a daughter. Candice; 

his mother, and two sisters. 

72 Jimmy Fund Drive 

Set 25-Year Record 

BOSTON—Contributions amounting to 

$980,634 in 1972 to the Jimmy Fund set 

a record for a single year, according to 

William S. Koster, executive director of 

the New England Variety Club and vicepresident 

of the Children's Cancer Research 

Foundation for which the fund has been 

raised in annual drives for the last 25 

years. 

James Mahoney, Interstate Theatres; 

Arthur Friedman, United Artists, and Michael 

Fleisher, independent distributor, 

served as 1972 co-chairmen for the New 

England theatre industry, which continues 

to be the backbone of support for the Jimmy 

Fund. Once again more than 600 New 

England theatres took audience collections 

for the fund to fight cancer in children. 

The teamwork of the Variety Club, New 

England law enforcement agencies and the 

Boston Red Sox baseball team, was given 

a lift again in 1972 by benefits organized 

by golfing, ice hockey and airline sponsors, 

all money raised being funneled into the 

Children's Cancer Research Foundation. 

The foundation was the first such organization 

in the world devoted to care and research 

in the field of cancer in children and 

now is an internationally famous institution. 

Thousands of children from birth to 

adult life have received total care as part 

of the clinical investigation for new methods 

of treatment. Large numbers of children, 

who had siiffered from several different 

forms of cancer, are still alive only 

because of the new treatments developed 

in the foundation, which has facilities here 

for caring at one time for about 650 children 

with leukemia and all other forms of 

cancer. 

Ihe Jimmy Fund, synonymous in New 

England with the Children's Cancer Research 

Foundation, has made it possible for 

the foundation to be a private institution 

and to accept further support from federal 

and private sources. The construction of 

the foundation's Charles A. Dana Adult 

Cancer Center is on schedule and should 

be completed in 20 months. 


CottAiîid&Ofo • CauUtMofit' • CeftcedicBftd. • maudlnaAUic 

FEBRUARY 19, 1973 

Collapsible screen timers are hut one of sc\eriil unique jealures presently in ojieraliou 

at McLendon's new Texas Stadium Drive-ln, a three-screen facility in Irving, Texas. 

featuring 

Drive-ln 

Operation

EHirBfllJCE^ 

PLAYING TONIGHT (& EVERY NIGHT) 

THE BALLANTYNE 

N-X SOUND 

SYSTEM 

Introduced in 1946 and still the world's 

most reliable drive-in sound system. A 

system specifically designed for all size 

drive-in use and found in drive-ins 

throughout the vôrld. 

— f B 

also starring THE 

BALLANTYNE PRO-IS 

PROJECTION SYSTEM 

featuring the Pro-35 Projector and the Model VII Soundhead 

|G| The Pro-35 says "quality," quietly. All gears run within the 

center frame in a bath of oil, which makes it the quietest piece 

of equipment in your projection booth. The Pro-35 is quality, 

but it's 

very quiet about it. 

Book the M-X Sound System and the Pro-35 Projection 

System into your drive-in. They'll give you long-running, 

maintenance-free performances. 

For more information, contact your nearest Ballantyne Selected 

Theatre Equipment Dealer or 

BALLANTYNE^ 

OF OMAHA. INC. 

1712 Jackson Street • Omaha, Nebraska 68102 • (402) 342-4444 

The MODERN THEATRE SECTION

FEBRUARY 19, 197 3 

con I e n I s 

^ 

B. (ASED ON THE EDITORIAL THEME, 

Drive-In Operation, this month's Modem 

Theatre takes a close-up look at a pair of 

highly unique and rather fascinating openair 

operations. 

McLendon's new Texas Stadium Drive-In 

in Irving, Texas, originally conceived 

through the idea that athletic facilities could 

bring in extra revenue through the use of 

parking areas that remain vacant most nights 

of the year, adjoins the beautiful home of 

the Dallas Cowboys of the National Football 

League. Featuring three collapsible 

screen towers, a new concept in screen design, 

this unique drive-in complex can be 

easily converted back into a parking facility 

capable of serving the thousands of Cowboy 

fans that pack into the Stadium for 

each home game. 

Abraham Lincoln once said: ". 

. . You 

can't satisfy all the people all the time . . 

But this never stopped anyone from trying, 

and officials at the Cineparc Dollard Drive- 

In on the Island of Montreal are doing their 

best to try and overcome this. The Canadian 

airer is completely bi-lingual in screen fare, 

featuring an English language film on one 

of the screens, while a French attraction is 

appearing on the other. 

George Tice, president of NATO of Westem 

Pennsylvania, has experienced nearly a 

decade of success with his swap shop. Flea 

market operation at the Woodland Drive- 

In in West Mifflin, Pa. Until recently, he 

had not been bothered by the state revenue 

people on the question of sales tax. This 

month's issue reveals how Tice handled the 

situation, keeping his patrons in mind at all 

times. 

National General has opened the first 

new four-wall complex in New York City's 

Times Square in over 30 years. The Modern 

Theatre sheds a spotlight on this new 1,445- 

seat show palace beginning on page 16. 

The Projection and Sound department 

features articles by Wesley Trout on steps 

to take and things to look for in preparing 

your drive-in booth for optimum performance 

in the coming season, and the first of 

a series of articles written by Veryl D. Johnson 

of Union Carbide Corp. on the elements 

of good projection. 

Harold Ashe explains how exhibitors can 

look forward to smaller tax bills this year 

as a result of changes made in 1971, some 

becoming effective for the first time. 

The Refreshment Service takes a look at 

the new concession facilities at the Texas 

Stadium Drive-In, which serves hungry 

patrons in conjunction with two different 

forms of entertainment. 

." 

Parking Lot by Day; Drive-In by Night Mable Guinan 4 

Swap Operation Encounters Tax Problem 8 

Language No Barrier at Montreal Airer 12 

Tax Changes Should Benefit Exhibitor Harold Ashe 14 

First New Theatre in Times Square in Three Decades 16 

Time to Look at Drive-In Equipment Wesley Trout 19 

Lamp Brightness Test on llS-ft. Screen at Lubbock D-l 23 

Safeguarding Boxoffice Receipts Could Prevent Successful Holdup 24 

Good Projection Means the Elimination of all 

Errors Veryl D. Johnson 25 

New Facility Has Split Personality 27 

Popcorn Profits 28 

Higher Popcorn Prices Expected as Early Winter Delays Harvest .... 30 

Committee Chairmen Announced by NAC 31 

DEPARTMENTS: 

^ 

Projection and Sound 19 New Equipment, Developments 35 

Refreshment Service 27 Literature 38 

ON THE COVER 

About People and Product 38 

The lead story this month features a new development in 

drive-in 

theatre operation. Texas Stadium Drive-In. located just outside of 

Dallas in Irving, Texas, utilizes collapsible screen towers which are 

hydraulically lowered at night's end, as pictured on the cover, to 

protect them against high winds. The screens are lowered until 

they become parallel to the ground in a horizontal resting position. 

CHARLES F. ROUSE Ml, Managing Editor 

The MODERN THEATRE is a bound-in section published each month in BOXOFFICE. Editorial 

or genera! business correspondence should be addressed to Associated Publications, Inc., 825 

Van Brunt Blvd., Kansas City, Mo. 64124. Wesley Trout, Technical Editor; Eastern Representative: 

James Young, 1270 Sixth Ave., Rockefeller Center, New York, N. Y. 10020; V^'estern 

Representative: 5yd Cassyd, 6425 Hollywood Blvd., Hollywood, Calif. 90028.

Pictured above, at left, is (iiic of lliicc colUipsil^le screens tit the new 

Texas Stadium Drive-In in its upright operational position. Each 

night, the screens are lowered to a horizontal position, at right. 

wliere tliey come to rest on a series of pillars positioned in front of 

the screen towers. The screens are lowered to protect them against 

high winds. This month's cover shows screen being lowered. 

PARKING LOT BY DAY; DRIVE-IN 

BY NIGHT 

Texas Stadium Drive-In serves Dallas Cowboy fans 

during games and outdoor patrons after dark. 

By 

MABLE GUINAN 

Athletic complex parking facility or 

drive-in theatre? Why not both? This unique 

functional concept was officially unveiled 

to the populous of Irving, Texas, recently 

in the operational form of the Texas Stadium 

Drive-In, a three-screen theatre. 

The new 1 8-acre drive-in complex is 

actually located in the stadium parking lot 

adjoining the massive football structure that 

houses the Dallas Cowboys during the professional 

football season. 

It all started two and one-half years ago 

when Clint Murchison, chairman of the 

board of the CEBE Corp., met with Gordon 

McLendon, president of the McLendon 

Corp., and Bob Hartgrove, president of 

McLendon Theatres, to discuss an idea 

Murchison hoped would bring in some extra 

revenue to the city of Irving, a suburb of 

Dallas. Murchison felt that baseball, football 

and racing facilities could bring in 

extra revenue through the use of parking 

areas that remain vacant most nights of 

the year. 

Designed by Harvey Jordon of the Steel 

Crete Structures, Inc., in Arlington, the new 

drive-in theatre facility is constructed in 

such a manner that it can be readily converted 

and used for stadium parking during 

athletic events, enabling year-round use 

of the grounds. 

Jordon obtained the services of a top 

hydraulic engineer to help him design the 

screen system, so the three steel structures 

could be raised each evening, and lowered 

at night's end to protect them from high 

winds. This idea could have applications 

in other situations, particularly in coastal 

areas where high winds are often a serious 

problem for the towering drive-in screens. 

Even though the Texas Stadium screens 

are built to withstand 125 mile-an-hour 

winds, Jordon does not recommend that 

they be used upright in a wind of more 

than 40 miles per hour. 

Removable speaker posts, also developed 

by Jordon, are another interesting feature 

of this new drive-in complex. The entire 

unit— 1,800 in number—can be lifted out 

of the ground and stored during a sporting 

event. Each unit is built so it can be 

Continued on page 6 

One of the features that makes this drivein 

operation so unique is the development 

and use of collapsible steel screen towers. 

The screens, engineered by Jordon, measure 

40 X 80 feet. Each night, the theatre manager 

pushes a button that lowers the .'icreens 

Made for each other 

That's your drive-in screen and our award winning Orcon Model 6000. It's the 

brightest theatrical lamphouse in the world — nothing else comes close. 

And no other lamphouse can match the features of Model 6000 — features such 

as its non-color sensitive metal optics for greater economy, safety and 

unmatched color consistency. If you have a drive-in, check our Model 6000; 

it will definitely brighten up your theatre. 

For more information, contact your local theatre equipment dealer or write: 

^ 

L IW OP^^c^^ Radiation Corporation 

I^JL^tf 6352 N. Irwindale Avenue, Azusa, California 91702 • (213) 969-3344 

WINNER OF THE ACADEMY AWARD FOR TECHNICAL ACHIEVEMENT IN 1971

Rocking Chair Comfort 

PARKING BY DAY 

Massey answers your 

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Astro-Rocker featuring 

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YOUR THEATRE EQUIPMENT DEALER 

In fact, he's your best source for all theatre equipment 

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NASHVILLE. TENNESSEE 3720B 

wiTHA 

INTERMITTENT 

REPAIR KIT 

Good pictures are vital to 

good business, so smoothly 

operating projectors are 

a "must". Heart of the 

projector is the Intermittent. 

These kits include 

items needed to quickly 

repair an intermittent — 

matched, fitted, ready for 

the repair man to install. 

A pair of Ballantyne Pro-35 projectors 

serves each of three screens at the new 

Texas Stadium Drive-In. One set, middle 

and right, is pictured above. To the left, 

another set (one projector out of picture) 

faces in a different direction; two more 

(out of picture lo the right) project 

in stilt another direction. 

Continued from page 4 

plugged into a socket embedded in the 

ground. Specially-built, screw-on caps are 

used to protect the sockets from water, 

mud and other debris which can accumulate 

during a ball game. The caps are locked on 

to protect against theft, vandalism or damage 

to the electrical wiring. 

The concession stand is completely air 

conditioned and heated for year-round use. 

Equipped with large, spacious booths, a 

family can dine out before viewing one of 

three performances shown every night. The 

refreshment service also will be open during 

football games. (For details See Refreshment 

Service) 

The projection booth (44 feet x 30 feet) 

was equipped by Southwestern Theatre 

Equipment Co. of Houston, and includes: 

Drive-In Theatre Mfg Co. sound equipment; 

Ballantyne Pro-35 projectors; ORC 

xenon lamps; Altec sound amplifiers; Kollmorgen 

lenses; Neumade rewind equipment, 

and Koropp drive-in speakers. 

MACHINE WORKS, INC. 

900 N. Larcti Ave., Elmhurst. III. 60126 


SWAP OPERATION ENCOUNTERS TAX PROBLEMS 

"Cowboy" George Tice obtains state sales tax licenses for patrons 

The liability of exhibition to 

report and pay state sales tax at drive-in 

theatres where swap 

and shop centers are 

operated has come up 

of the Woodland Drive-In Swap and Shop Center 

for attention in at 

least one situation and 

could be a cause of 

exhibitor concern in 

other states that have 

sales tax laws. 

This point was 

emphasized in 1972 

through an experience 

George Tice 

by George Tice. longstanding 

president of NATO of Western 

Pennsylvania, and was compounded by the 

emergence of garage sales, lawn and patio 

sales, and other profit-making schemes 

which circumvented sales taxes. 

When Tice began his swap shop operation 

at the Woodland Drive-In in West 

Mifflin, Pa., a decade ago, the question on 

whether or not state sales tax should be 

charged was of primary concern. 

Tice went to the State Revenue Bureau 

in 1962 and explained that a swap center 

was a place where people brought things 

they no longer had a use for and exchanged 

them for items brought by other people. 

At that time, he was told there was no 

sales tax involved since the articles were not 

sold for profit. 

When the drive-in first opened, it was 

all alone in its location, Tice recalls. But 

in about five years, there were theatres all 

around, and he was forced to find some 

way to promote the theatre and "help pay 

the bills." It was at this point that he decided 

to try out the Sunday swapping center 

concept. He charged 50 cents for each 

car entering the drive-in, making it re- 

On a good Sunday, The H'oodUind Drivc-ln in IVcst Mifflin, t'ci.. hu\ hccii known to 

pack in as many as 1 ,600-1 .700 cars as swap and shop entlnisiasts come from all 

around to sell, exchange and barter for any number of desirable goods. 

fundable when the swapper returned to see 

a show and brought along one paid admission. 

The swap shop itself was, and still is, 

sold as a community service, and everything 

went along just fine with the state 

tax people until last year— 1972. 

Then, one Sunday a state inspector showed 

up. Word got around among the swappers, 

and many of them packed up ready 

to go home, Tice said. 

Over the years, other swap and sale 

techniques have been devised—swap shops 

in shopping marts on Sundays, garage and 

yard sales, etc.—and the state revenue department 

found that many of these were 

being conducted for a profit, Tice explained. 

As a matter of fact, many of the 

Eager patrons start lining up as early as 6 a.m. to set up shop for the day's activities. 

Normal hours of operation are from 9 a.m. to 5 p.m., March through December. The 

concession area is open during swapping hours and there is a playground available for 

drive-in swappers came back Sunday after 

Sunday, and they, also, were making a 

profit in selling merchandise. 

As a result, the revenue department 

ruled that sellers must have a valid license, 

and that they must collect the state's 6 

per cent sales tax on any profit they make. 

(The licenses are free in the State of Pennsylvania; 

however, this may not necessarily 

be the case elsewhere.) 

When his customers started to show 

signs of panic that Sunday, Tice announced, 

"No one is going to bother you, unless 

you are making a business out of the swap 

shop." In that case, he told them, they 

would have to collect the state's 6 per cent 

sales tax on their profits. 

Tice further explained that the licenses 

required by the state were free and told 

his patrons that in order to save them a 

trip to Pittsburgh, he would take care 

of it for them if they would give him their 

names and addresses. He explained he could 

obtain 90-day renewable temporary licenses, 

or permanent licenses good for one year. 

About 180 people signed up with Tice 

and, true to his promise, he went to Pittsburgh 

and obtained the licenses for them. 

"This is more satisfactory to me," Tice 

said. "I'm not involved. As far as I'm concerned, 

I just operate the parking lot. It's 

up to them as to whether they make a 

profit or not, or pay the tax." However, 

he added, "I can ask people to leave, and 

I can tell them where to park." 

As an indication of the success of his 

swap shop, Tice said the concession stand 

business is tremendous, often doing as 

much on a Sunday as it does throughout 

a normal week. 

As for his customers, Tice said that one 

rainy Sunday a gentleman called and asked 

if the swap shop was open. Tice told him 

there were a few people on hand. Later, 



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Don't dilly dally. Our spectacular Speaker Spectacular is 

effective only on purchases made and paid for by April 30, 

1 973. So clip us now and cop spectacular savings. Plus the 

personal attention of your Eprad dealer if you need it. 

SUPER SOUND 

THE EPRAD SPEAKER SPECTACULAR SOUNDS GREAT 

Please send me 

cases (16 to the case) 

Sold Internationally Thru Theatre Supply Dealers. 

My check for $ 

Please send me literature describing— 

NAME 

is enclosed. ($69.60 per case shipped freight collect) 

n Xenon lamps and rectifiers 

n Eprad $895.00 (complete) CO /OPERATOR automation "package" 

n Eprad SWORD automatic Show WithOut Rethreading Device 

THEATRE- 

STREET— 

CITY. _STATE_ -ZIP- 

My preferred dealer is. 

OFFER EXPIRFS APRII M ipyn 

incorporated 

P.O. BOX 4712 • TOLEDO, OHIO 43620 

Building great speakers 

since 1946 

NEW XENON LIGHT FANTASTIC 

AND OTHER 

QUALITY THEATRE EQUIPMENT

WOODLAND SWAP SHOP 


when the caller himself showed up, he 

told Tice, "'Holy Smoke, I damned near 

went to church. Another customer told 

him: "Some people are hooked on drugs: 

some on booze. I'm hooked on this." 

The flea market, swapping center idea 

first came into prominence in the early 

'60s with its use by West Coast drive-in 

exhibitors as a source of supplemental 

revenue and as a business booster; the 

lure of bartering or swapping brought on 

the 

people. 

Tice had heard about the West Coast 

operation and wanted to go out and have 

a look-see for himself. For the most part, 

he liked what he saw, but decided to make 

a few modifications before adopting the 

idea for his own purpose. Tice found that 

the West Coast exhibitors who sponsored 

swapping centers charged as much as $15 

per day for stands and levied a 35-cent admission 

price per person. He disagreed with 

this procedure, however, seeing the swap 

shop idea as a community service providing 

an exchange center. He did not see fit 

to charge for stands and does not charge 

admission, but instead charges 50 cents for 

parking. 

When Tice's Woodland swapping center 

first opened its gates, only 28 cars were in 

attendance. Now the Woodland Drive-In 

Theatre Flea Market and Swapping Center, 

as it is officially called, draws as many as 

1.600-1.700 cars on a Sunday with the 

most eager patrons lining up as early as 

6 a.m. 

Swapping hours are from 9 a.m. to 5 

p.m.. beginning in March and continuing 

through December. Tice reports that 

almost 

everything imaginable, ranging from such 

items as antiques to puppies, are exchanged 

or purchased during the eight hours of 

operation. 

The buyers and sellers drive their car 

into a straight position in their parking place 

fthe speakers are even with the front window), 

and the "show" begins. Refreshments 

are sold during the swapping hours, and 

there is 

a playground available for the children. 

At 5 p.m., the swap center closes up 

shop so the theatre can get ready for the 

evening's movie, and the patrons either stay 

for the performance or slowly begin to 

file home. In either case, they'll be ready 

for next Sunday. 

BEVELITE 

Toll Free Number: 

(800)421-1256 

In California, Call Collect. 

(213)321-5641 

StakEze, Bevelite's Flat Letter. Beveletter, 

our Formed Letter. Both styles 

in sizes 4" to 31". Track or complete 

background support for letters. 

BEVELITE 

Manufacturing Co. 

17819 So. Figueroa St. 

Gardena, Calif. 90248 

Phone: (213) 321-5641 

WE'RE THE ONE! 

Complsda JhcaiM J-uAmAhm^ 

To provide the industry 

with highly competitive 

Theotre Supply C h o i n 

with fully stocked warehouses 

and trained personnel 

in both Soles and 

Service. 

•

) 

While one of the screens at the Cineparc Dollard Drivein 

is featuring a French language film, the other is 

showing an English attraction. Cinema 1, upper left, has 

a capacity of 700 vehicles, while Cinema 2 is capable 

of handling 900 cars. A centrally located concession building, 

upper right, serves patrons from both units. 

LANGUAGE NO BARRIER AT MONTREAL AIRER 

Cineparc Dollard Drive-In^ the only one in existence on the 

island, offers bi-lingual entertainment bill 

Language is the least of exhibition worries 

at the Cineparc Dollard Twin Drive-In in 

Montreal, Que., where patrons are offered 

a bi-lingual choice of entertainment. 

This unusual drive-in operation, owned 

by United Theatres Ltd. and located in 

suburban Dollard-des-Ormeau, not only 

represents a one-of-a-kind for the area, but 

also holds the distinction of being the only 

drive-in complex in existence on the Island 

of Montreal. 

Completely bi-lingual in billing fare, the 

twin complex features two 5 3x1 20-foot 

curved screens that face each other at 

opposite ends of the site, providing two 

separate showcases, each having its own 

parking facility and ultramodern electronic 

equipment. 

While one of the screens (Cinema 1 

is presenting a French language film, the 

other (Cinema 2) is showing an English 

attraction. 

The 50-acre, open-air facility can accommodate 

as many as 1,600 cars, with 

room for expansion to 2,000. Cinema 1 

has a capacity of 700 and Cinema 2 can 

handle 900 cars. 

An extra wide entrance leads to two 

spacious boxoffices, capable of handling 

four lanes of traffic. The access to each 

screen is plainly marked with large numerals 

and directional signs. 

A centrally located concession building 

serves patrons from both the Cinema 1 

and 2 units. Constructed of concrete, the 

main floor of the building houses the 

kitchen, storage room, refreshment center, 

washrooms and electric room. A second 

story, located on one end, contains the projection 

booth, manager's office and staff 

dressing rooms. 

The refreshment area offers cafeteriastyle 

service with four aisles that can be 

serviced by two or four cashiers, depending 

on the volume of business. There are 

two condiment tables, one on each side 

of the service area. 

Bi-lingual signs adorn one wall of the 

concession area for the convenience of those 

patrons desiring to check the cost of each 

item. Bright-colored walls, tile floors and 

attractive lighting round out the decorative 

interior theme. 

Foster refrigerators and freezers and 

Moffat griddles and fryers are used in the 

kitchen, while the service area is equipped 

with Coca-Cola drink machines; top-counter 

food warmers by Ideal; Toastmaster undercounter 

warmers; Supurdisplay butter dispensers; 

Cretors' popcorn machines; Bardeau 

coffee-makers, and convection ovens 

by Bakers Pride. 

The projection room was equipped by 

General Sound and Theatre Equipment Ltd. 

and includes Century double-shutter projectors, 

soundheads and pedestals; Ashcraft 

multi-purpose rectifiers and water-recircu- 


The concession area, left, offers four aisles of cafclciia-siyle 

service. The projection booth, fully automated, is located on the 

second floor at one end of the concession buii unci uo.v 

equipped by General Sound and Theatre Equipment Ltd. 


OSRAM XENON BULBS 

More theater owners use 

Osram Xenon bulbs 

than any other kind. 

No wonder. 

The first commercially available 

Xenon bulb was introduced 

by Osram over 1 

8 years ago. 

And today, ours are still 

the 

most advanced units 

you can buy. 

For color reproduction, 

they put out the best light 

on the screen. Yet, they cost 

less than just about 

any competitive bulbs. 

And best of all, they last. 

To be on the safe side, 

we guarantee Osram 

movie bulbs for between 

1000 and 2000 hours. 

depending on the bulb. 

But you can 

count on them to lost 

a lot longer. 

There's an Osram Xenon bulb 

to fit every housing. So 

whether you're converting to 

Xenon from carbon arc, 

or installing a brand new 

automated operation, or just 

replacing your old bulb, 

think about Osram. 

We were the first in Xenon. 

And we still are. 

Contoct your local theater 

equipment dealer or 

Macbeth Soles Corporation, 

P. O. Box C, 

Newburgh, New York 1 2550. 

Telephone (914) 561-7300 

Macbeth 

Sales Corparatiitn 

Subsidiary oi Kollmorgen Corporolion 

U.S.A. Distributor for Osrom lamps.

.ANGUAGE... 


Tax Changes Should Benefit Exhibitor; 

Lead to Smaller Tax Bill This Year 

lators; Kollmorgen four-inch (diameter) 

anamorphic lenses (the first drive-in in 

Quebec to be equipped with these new 

lenses). The sound systems are dual-channel, 

250-watt Ballantyne tube-type power 

amplifiers and transistor pre-amplifiers. 

Since the booth is fully automated, all 

the projection machines are equipped with 

magazines 26 inches in diameter. By use 

of these large magazines, it cuts down on 

the number of change-overs. The projectionist 

programs the automation unit. Changeovers, 

music and striking of arc are all 

automatic. The projectionist only has to 

load the projectors with film. No other 

manual operation is necessary. An automated 

record player and paging system was 

supplied by Seeburg. All speakers and speaker 

junction boxes are by General Sound. 

Even though the Cineparc Dollard Drivein 

is closed between December and March, 

in-car electric heaters have been installed 

at no extra cost to the patron in the event 

of periodic cold spells during the open 

months of operation. There are 

325 heaters 

serving Cinema 1 and 450 in Cinema 2. 

By HAROLD J. ASHE 

An exhibitor can look ahead to 

having a smaller tax bill to pay this year 

because of the tax changes passed in 1971, 

some of them becoming effective for the 

first time. He will have a higher personal 

exemption, higher personal deductions, 

more liberal depreciation choices, a 7 per 

cent investment credit, a 50 per cent tax 

rate ceiling on earned income and other 

liberalizations that will reduce his income 

tax payment. 

However, an exhibitor will still pay a 

higher tax than need be ('/ he does not take 

the time to nail down all the deductions 

to which he is entitled. A more intelligent 

choice can be made for depreciation and 

whether or not to claim the standard deduction, 

if all deductions are accurately 

listed. 

It will pay an exhibitor to carefully 

choose a time when he can undistractedly 

check all business, non-business incomeproducing 

and personal records, supporting 

evidence where necessary, and so forth, for 

complete accuracy. It is obvious what an 

overlooked large deduction will do in the 

way of increasing his tax bill, but if several 

or more comparatively small deductions are 

missing, they could add up to a sizeable 

sum. The savings he makes by including 

all deductions and taking the most favorable 

alternative choices, will be tax-free. Considering 

this, the time spent may be more 

productive than some other activities. 

How does a taxpayer make sure he has 

all deductions to which he is entitled? It 

is suggested that they be methodically 

searched out by category. Following are 

some suggestions that can be helpful for 

reminders and considering some of the 

principal tax changes. 

Business Expense 

Most exhibitors may have excellent business 

accounting records that need little or 

no checking, as all expenses have been 

faithfully recorded. However, if accounting 

records leave something to be desired, a 

more complete search for any missing deductions 

may be productive. 

A careful check on every type of expense 

that is allowable for a business deduction 

could be made and may turn up some outlays 

made that have not been reflected in 

accounting records. Most likely to be over- 


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simple, the results beautiful. 

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Drive-In Theatre Operators. 

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patrons (up to 4 hours each) and extra, profitoble 

sales for you at your concession stand. 

% lli Coils give you the 

highest profit per sale in a 

mosquito repellent—averaging 

$194 a week in added profits*. 

*Dr:ve-ln Theatres averaging soles of 1400 units 

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k .1 

Gl>\R/^^TEES ^^PFY ENQNGS, 

MIDDLES AND BEQNNINGS 

WITH THE NEW H-40. 

Remember the end of the picture: the hero kissed his horse, shook hands with the 

schoolmarm, and rode off into the sunset. If your hero fades into the horizon 

in the middle of your picture, you need a lamphouse strong enough to compete 

with the surrounding light. 

Christie proudly introduces the H-40, the brightest light to hit the screen since 

Garbo. It lights up the night because it's the first Xenolite® lamphouse 

designed specifically for the drive-In theatre. The H-40 gives you the most light on 

the screen and keeps it there night after night after night. 

Christie teamed up a powerful 4000 watt horizontal xenon bulb with a deep-dish 

metal mirror to project up to 80% of the light consistently. As a result, 

the picture is brighter and sharper, with better color resolution. 

Also available in console model. 

Write for further information today. 

You can depend on us. 

H-40

National 

Theatre 

FIRST 

NEW THEATRE 

IN 

IN 

TIMES SQUARE 

THREE DECADES 

Clockwise, from upper left: View of marquee and its interesting 

front lighting effect at the new National Theatre. The lobby 

and foyers of the building are visible from outside through glass 

walls allowing an exciting vista of the colorful and unusual 

interior design. Concession areas are located at the orchestra 

level and in the mezzanine. The spacious auditorium seats 

932 patrons on the orchestra floor and 513 on the loge and 

mezzanine level. 

National General's new National Theatre 

on Broadway in New York is the first new 

four-wall complex to be built in Times 

Square in over 30 years. 

Incorporated into the ground floors of 

a new 34-story office building, the 1,445 

seat deluxe show palace embodies luxurious 

design and comfort features for its patrons, 

and the latest innovations in motion picture 

presentation. 

The plush new theatre was designed by 

architect Drew Eberson, A. I. A., who has 

over 800 theatres to his credit throughout 

the world. 

Dramatically designed, the lobby and 

foyers of the theatre are viewed from Broadway 

through glass walls allowirig an exciting 

vista of the unusual lighting fixtures 

and the movement of patrons in the lounge 

and foyer areas. A covered arcade stretches 

along Broadway in front of and leading to 

ihe entrance of the theatre. 

The treatment of the ceiling of the arcade 

aarquee is continuous, providing the 

theatregoer with a sense of flow and direction, 

leading him smoothly from the 

sidewalk arcade level directly into the upper 

theatre lobby, which has a ceiling 14 

feet 

high. 

Designed by Ben Mayer Design, Inc., 

of Los Angeles, Calif., and built by Artcraft- 

Straus Sign Corp. of New York City, the 

marquee faces in three directions, spans an 

overall length of 72 feet, and measures 9 

feet in height. All visible metal surfaces 

are fabricated of Duranodic aluminum to 

match the facade of the building. Much of 

the sign consists of a series of triangularshaped 

prisms mounted vertically, side by 

side, connected to a timing device that 

rotates them automatically and presents a 

sweeping effect. 

Ben Mayer also has given the theatre a 

spectacular lighting creation, whose graceful 

whorls form chandelier-like displays at 

each end of the upper theatre lobby. This 

beautifully curved progression of lamps 

penetrates the sheer glass facade of the 

building to swoop playfully over the marquee 

itself. Each of the 280 lamps comprising 

this unique design is placed at the 

end of its own bronze anodized tube. 

Patrons enter through doors immediately 

to the left of an interior boxoffice located 

in the arcade, and may ride an escalator or 

use wide-entrance stairs to reach the second 

floor theatre lobby. 

The lobby walls are of Alabama white 

marble with carpeting of brilliant green. 

General tone of the entire theatre is white, 

green and bronze. 

Concession areas are located at the 

orchestra level and in the mezzanine for 

the convenience of patrons. 

The foyers contain settees and other 

furniture for patrons. The walls are of 

vinyl in an off-white color, and all doors 

are of teak Formica, continuing the harmony 

of green, white and bronze colors. 



. . couldn't 

NEW NATIONAL GENERAL THEATRE 

Continued from preceding page 

The seats, built by the American Seating 

Co. of Battle Creek, Mich., were constructed 

according to scientific principles of posture 

control that assure the moviegoer complete 

comfort throughout the show. Wideaisle 

spacious seating is provided by plush 

upholstered chairs, with backs and seat 

pans in white so as to be easily identified 

by patrons. The seat covering is burnt 

orange. Sight lines for the seating were designed 

to assure moviegoers a perfect viewing 

of the picture on the screen. 

The auditorium has 932 seats on the 

orchestra floor and 513 seats in the loge 

and mezzanine level. The interior design 

of the auditorium features a treatment ot 

continuity with the walls and ceiling flowing 

in such a manner as to focus all attention 

directly to the screen. 

Side walls in the auditorium are treated 

with draperies of variegated muted stripes 

in copper, burnt orange and olive to tiein 

with the overall color scheme of the 

theatre. 

The theatre was completely engineered 

for acoustical treatment, including the installation 

of loudspeakers manufactured by 

the Bose Corp. of Framingham, Mass. The 

speakers completely surround the auditorium. 

A thoroughly modern, scientifically controlled 

air conditioning and heating system 

will maintain comfortable temperatures 

throughout the year. 

Booth equipment was provided through 

National Theatre Supply of New York 

and was installed by the RCA Service Corp. 

under the direct supervision of National 

General's own technical personnel. The 

projectors are Norelco 35/ 70mm, with 

sound equipment furnished by Electro 

Sound. The power amplifiers are capable 

of delivering 200 watts of continuous power 

to each channel. 

Goodenor Construction Co., Inc., of New 

York was the general contractor for the 

project. Richard G. Preble, director of 

construction and engineering for National 

General, assisted by Jack Richard and 

George Weiss, supervised the operation. 

Henry Burger, vice-president of the Eastern 

Division for the circuit, is in charge 

of operations for the theatre, assisted by 

Harold Guyett, district manager. 

National General Theatres, Inc., operates 

some 270 theatres in 29 states and Canada, 

the most noted of which is Grauman's 

Chinese Theatre in Hollywood, Calif. 

NEW 

A COMPACT COIN COUNTER 

AND PACKAGER 

Read what satisfied users say about 

KNEISLEY Xenon Conversions in 

ENARC and Peerless IViagnarc Lamphouses 

BRENKERT 

"Brenkert Xenon Conversion now 6 months old . 

be happier with our 

purchase. Nowhere could we find anything that come close to your equipment in price 

and light capacity. Our picture is absolutely brilliant . . . operational costs are down 

nearly 40%." 

Gordon Bennett 

Ye Olde Strand Theatre, Hastings, Mich. 

NADEX QUICKCOUNT 

With Instont Count Verifier 

only $29.95 

COUNT AND WRAP COINS 

WITH SPEED, EASE, ACCURACY 

iNQUIRE ABOUT FREE TRIAL OFFER 

NADEX Industries Inc. 

Dept. 1414, 220 Detawore 

Buffalo, N. Y. 14202 

. . patrons wanted to know if pictures had 

. . we have never put a better image on the screen . . . hove 

Ot Peerless Wagnarc Conversion "... had these in service since July 1972. Re-played 

^ "Dr. Zhivago" and "Gone With the Wind" . 

been re-made 

been in business over 40 years." 

W. L. Bruboker 

Lyric Theatre, Wooster, Ohio 

. . . clean, trouble-free, and not too expensive." 

"... greatly pleased with your Xenon Conversion Equipment. It is operating beautifully 

and screen coverage is excellent . . . surpassed all my expectations ... a booth 

as 

man of many years (forty), I heartily recommend it to anyone looking for screen illumination 

improvement 

Details without obligation. Write 

L E. Stafford, Manager 

Avon Theatre, Lenoir, North Carolina 

THE KNEISLEY ELECTRIC COMPANY P.O. Box 3537 TOLEDO, OHIO 43608 

BOXOFFICE :: February 19, 1973 17

. . that 

. . there 

Simplex^ 

A tsNO minute briefing on 

some advances in 

bootfi equipment tfiatyou really 

should know about. 

First, there's the projector pedestal . rugged 

cast iron base that nobody considered outdated 

until we took a new lool< at it. The result . 

Simplex compact projector pedestal. 

that fits under the projector instead of behind it, 

and saves up to three or more feet of tight booth 

space. 

And sound systems. For years, amplifiers 

and monitors were separated from the projector 

and used more of that precious 

booth while complicating the installation. 

Again, we tackled the problem and developed 

the Simplex PAS 1000 Sound 

System. Now a solid-state 

amplifier, DC exciter lamp 

supply and monitor/amplifier 

are in one compact unit that 

mounts directly on the wall or 

pedestal. Simpler. Better. Less 

expensive. 

Then there's all the advances 

in automation that have come 

from Simplex. The PEC 1000 full 

automation system that does 

. . the 

A pedestal 

everything. The MINI-PEC control system that's 

also mini-priced. The SABRE automatic film rewind 

system that literally lets a booth run by itself. 

And the Simplex Auto-turret and Aperture Changer 

—the final step to total automation. 

Yet, there is one piece of equipment 

which we proudly admit has not 

outwardly changed in years—the 

legendary Simplex 35 projector. 

Yes . have been, and 

always will be, internal design 

changes to help us continue 

to improve on perfection. But, 

suffice it to say—there is no 

finer projection mechanism in 

the world than the Simplex 35. 

One other unique ingredient in 

Simplex equipment should also be 

mentioned. And that's people. National 

Theatre Supply people. The 

people you can depend on to 

deliver complete satisfaction with 

everything you buy. Isn't that what 

you're really most interested in? 

•Hjs 

Simplex equipment is distributed by 

National Theatre Supply Division of 

National Screen Service Corporation 


New Season 

TIME TO LOOK 

AT DRIVE-IN 

EQUIPMENT 

lermitteni movement and a rock-steady projected 

picture will depend on how well you 

keep this unit in good repair. The cam and 

starwheel must be carefully adjusted and 

properly lubricated. There should be just 

enough play in the cam and star to allow 

for expansion when they become warm from 

the spot from lamp on the aperture. There 

should be no end-play in sprocket as this 

will cause sidesway of the picture. However, 

just barely enough to "feel" it with 

your fingers is okay for a little heat expansion. 

If you repair movement at some 

time, turn the flywheel by hand to make 

sure there is no bind (you should be able 

to spin flywheel when in proper adjustment). 

Worn parts, lack of sufficient lubrication, 

and cam pin too loose in slots will 

cause excess noise in an intermittent movement. 

When rebuilding an intermittent, one 

should install new bearings, cam, starwheel 

and gears for perfect operation. In most 

all makes of theatre projectors, the intermittent 

movement is the same in principal 

and in general type of construction. (Most 

employ the geneva type of movement). 

To make the intermittent movement 

function with extreme accuracy all vital 

parts (cam, star and sprocket) are fitted 

together with less than 1/ 10,000th of an 


By 

WESLEY TROUT 

Here it is time again to ready 

your drive-in projection and sound equipment 

for the new season. 

Many drive-ins 

close during the winter 

and wrap up their 

projectors and projection 

lamps. A successful 

opening depends 

on carefully examining 

every piece of 

equipment in the 

projection room and 

checking every speaker 

Wesley Trout 

and ramp. First, 

check mechanisms, projection lamps, amplifiers, 

rectifiers or motor generator set to 

see if they need repair. Of course the projectors 

should be unwrapped and the mechanisms, 

sound heads and projection lamps 

should be thoroughly cleaned before you 

make any repairs or adjustments. Check 

unit by unit so that every piece of equipment 

is systematically checked over. Make 

a list of things you check as you go along. 

Mechanisms: On the film side of mechanism, 

check all the sprockets for wear, 

check film gate, guide rollers, tension shoes, 

and shoes that hold film on intermittent 

sprocket for wear and cleanliness. Gate 

should be removed for installing new shoes 

or tension springs. Make sure tension is 

properly adjusted so that there will be just 

enough tension on shoes to project a steady 

picture. Make sure take-up and feed 

sprockets are okay, and pad rollers in good 

condition and adjusted the correct height 

from sprocket face (thickness of two films). 

If the gears in your mechanism run in a 

bath of oil, drain out completely and refill 

with fresh lubricant to add to the life of 

the gears. It does not pay to mix new oil 

with old because oil does wear out and 

lose much of its lubricating power. This 

should also be done with the intermittent 

movement case. In most mechanisms, there 

is a pet-cock in the base of the oil reservoir 

for draining oil. If gears do not run in oil 

bath, 

they should be cleaned with a lintless 

rag, and all accumulated dirt and oil removed. 

The "heart" of your projector is the in- 


. 

O*^: 

AT EQUIPMENT 


inch tolerance of error. This accuracy is 

absolutely necessary for the projector to 

project a rock-steady picture on the screen 

at very high speed. 

You should also examine the intermittent 

sprocket teeth at least once every 60 to 90 

days for wear, as worn or "under-cut" teeth 

will cause picture to jump, and will damage 

sprocket holes in film. You can get a better 

look at the sprocket teeth with a magnifying 

glass to discover flaws that cannot be seen 

by the naked eye. Of course, the projectionists 

should clean the sprockets every day 

with a stiff-bristle tooth brush. Sprockets 

now will give longer service, since they are 

specially hardened. 

Upper and Lower Magazines: 

Make sure 

the magazines are in alignment and tight 

on bases. The spindle in the upper magazine 

should have sufficient tension so that film 

will come down smoothly to the top feed 

sprocket and it should be kept properly 

lubricated. If there is insufficient tension 

on the spindle the reel may "race" and 

this can cause trouble. 

The takeup mechanism in the lower 

magazine should be kept clean and carefully 

adjusted. There should be just enough 

tension to turn a full reel of film and no 

more. Excessive tension will cause too much 

pull on the takeup sprocket, and can cause 

unnecessary wear on the sprocket teeth and 

may damage film sprocket holes. 

Projector Drives: 

Projector drives should 

be kept properly aligned, particularly if the 

motor shaft and drive unit are coupled together. 

The couplings must be kept tight 

and perfectly aligned. Some manufacturers 

use chain, belt and gears to drive their projector 

and sound head. If gear box is used 

and attached as part of the sound head, be 

sure and keep gear box oil at the right level 

as indicated on the oil mark on the box. 

One should always use a special oil for this 

type of drive, available from your theatre 

Attention!. .. Drive-In lUanagers. 

You keep them warm when it's cold . . 

Why not let them see when it 

Where The Finest 

rains? 

At No Cost To You! 

Chances are that it will rain on about 20% 

of those important weekend nights. 

DRIZZLE CARD® will keep customers on the 

lot and bring them back when it rains. 

Write or phone for complete, 

profitable information. 

DRI'VIEW MANUFACTURING CO. 

P Box 4285— Dept, B-2 

Phone (502) 456-5770 

Louisville, Ky, 40204 

Precision Workmanship 

and Quality Products Are Demanded in 

CARBON ARC TO XENON CONVERSIONS 

REBUILT CARBON A RC LAMPS 

WATER CIRCULATORS with STAINLESS STEEL TANKS 

REPLACEMENT PARTS 

for 

PROJECTION ARC LAMPS, RECTIFIERS, ETC. 

SPECIALISTS IN REBUILDING 

iinnniTHEATRE 

iniiH 

PROJECTION ARC LAMPS, 

LAMPHOUSE BURNERS, ÊTC. 

PRODUCTS INC. 

(516)2493745 

51-C Heisser Lane—Farmingdale, N.Y. 11735 

supply dealer. Always keep a supply of 

extra belts on hand in the parts cabinet. 

Projector drive motors are of the synchronous 

type so that a constant speed is 

maintained even if the current fluctuates a 

little. The sound head and mechanism must 

be driven at a constant speed without any 

variations which could cause ."wows" and 

poor sound quality. The synchronous motor 

has been found the most suitable for projector 

operation. Older types of motors have 

to be oiled but newer ones have sealed-in 

lubrication and need no hand oiling. 

Sound Heads: The soimd heads play a 

very important part in delivering highquality 

sound output to the amplifier. Sound 

heads are equipped with a stabilizer device 

so the sound track will move past the scanning 

beam from the exciter lamp smoothly 

without any variations. There is usually a 

free-running auxiliary padded roller to hold 

the film against the drum, and associated 

with this roller are adjustable lateral guide 

rollers to guide the sound track past the 

scanning beam and hold the film snug as 

it passes the beam. These rollers must hold 

the film in line and adjusted so that 

sprocket holes will not get in the light beam 

and to prevent any side motion which could 

mar sound output and cause distortion. The 

stabilizer drum must run easily and smoothly, 

and not have any binds or side-play. The 

stabilizer should coast at least 20 or 30 

seconds after the end of the film. 

The whole assembly of the stabilizer device, 

the drum and guide rollers, is rotated 

by the film itself, thus no mechanical connections 

to the moving parts of the sound 

head except by way of film. The absence of 

direct mechanical connection effectively 

isolates the rotation of the film-carrying 

drum from any disturbances originating in 

the other mechanical parts of the sound 

head and prevents it from being picked up 

in the sound system. This type of filtering 

device assures very even travel of the sound 

track past the scanning beam. Keep drum 

and lateral guide rollers clean and free of 

excess oil or dirt accumulation. 

The only other parts in the sound head 

which need occasional checking are the 

exciter lamp and sound lens. The exciter 

lamp must be properly focused so that a 

bright, round spot will be projected. Check 

filament for sagging as it ages and replace 

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MINIMUM INVESTMENT 

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with new bulb. In order to have plenty of 

volume, correct voltage must be used. The 

sound lens must be kept clean, because a 

dirty lens surface will cause loss of volume 

and full coverage of frequencies, marring 

sound quality. The lens must be in perfect 

focus and should be checked once in awhile 

with a 7,000-9,000 frequency loop for focus 

and sound output. Keep a check on the 

sprockets in sound head for wear and dirt. 

Clean sprockets every day. 

Projection Lenses: In the past few years 

many improvements have been made in 

lenses. The drive-in theatre has a different 

type of theatre geometry, which makes different 

demands on the lens designer. Top 

quality lenses must be installed in order to 

obtain a sharply focused picture over a 

large screen area, and the design should 

produce more light while still providing 

good focus. 

For CinemaScope presentation at very 

long throws the use of a reversed anamorphic 

helps the screen brightness problem 

wonderfully in most cases. This tyf>e 

of anamorphic adapter allows the use of a 

shorter focal length lens of a lower f/ 

number and helps screen brightness. 

There are several makes of lenses which 

will give excellent screen results when the 

right combination of lens speed and reflector 

speed is used. Be sure to clean your 

lenses every day if you want good focus 

and more light. The finest of projection 

lenses will not help you overcome inferior 

projection due to dirty lenses and reflectors. 

Moreover, be sure lens barrel fits tight in 

holder so there will be no vibration, since 

this could cause an unsteady picture. 

Projectionists who set extra projection 

lenses on the floor where they might attract 

oil or dust should cover both ends of lens 

with dust caps to keep them fairly clean. 

FLASH! 

FIREWORKS 

io 

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LIBERTY 

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p. 0. Box 683 Danville, III. 61832 

Phone (217) 442-2559 

Lenses should be cleaned with lens tissue 

until every speck of dust or oil is removed. 

Even a finger mark on lens glass can cause 

poor focus. 

Projection Lamps: To get the projection 

lamps ready for operation carefully check 

all the electrical connections, carbon holders, 

reflectors, carbon feed mechanism and 

way rods. In order to operate smoothly and 

feed carbons properly, the ways rods and 

feed mechanism must be clean and free 

of dust or carbon particles. The proper 

lubrication of any type of carbon lamps is 

of the utmost importance, using the type 

of lubrication recommended by the manufacturer. 

All moving parts must be kept 

lubricated so that they work freely and 

perfectly in order to maintain a good light 

on the screen. The feed mechanism motor 

should be checked and brushes replaced if 

they are getting very short. The commutator 

should be cleaned and make sure brushes 

"fit" the commutator and make good electrical 

contact, otherwise the motor will cease 

to run and not feed carbons as it should. 

Do not use just any type of brushes but 

buy the right brand and type from your 

supply dealer. Check over electrical connections 

to make sure they are making 

good contact. 

Reflectors often are neglected and not 

kept thoroughly clean. If scum from carbon 

dust is allowed to accumulate on the surface, 

it will really cut down on light output. 

Reflectors should be cleaned with a 

clean rag, slightly moistened with water, 

sprinkled with a little Bon Ami, then 

thoroughly polished every day. They should 

be removed for easier cleaning. 

Due to very large screens, drive-ins need 

all the light possible, so the optical system 

must be kept in perfect alignment and the 

reflector the correct distance from the 

aperture plate or film plane. With presentday 

fine projection lamps, lenses and screen 

finishes, there is no excuse for poor illumination. 

Keep vour screen finish in good 

condition and, if of the painted type, it 

should be refinished at least once every 

two years. 

Motor Generators and Rectifiers: A 

motor generator set used to furnish dc for 

projection arc lamps should be checked for 

proper lubrication, and the brushes for correct 

length. Keep the commutator clean to 

insure perfect contact between the brushes 

and the commutator. Dirty commutator 

surface will cause sparking and heating. Use 

00 sandpaper if surface is rough, then polish 

up the surface with a clean cloth or small 

piece of canvas. Make sure the brushes 

make good contact and pigtails are making 

good electrical contact. Newer types of 

generator sets have ball bearings and sealedin 

lubrication, but older types have to be 

hand oiled at least every week. Before 

putting generator set in operation, thoroughly 

clean it and use a small hand-bellows 

for blowing out accumulated dust and dirt. 

When rectifiers are used to supply dc 

lor the projection arcs, they should be 

thoroughly checked over before being put 


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in operation again, particularly the electrical 

connections and the switches. If rectifiers 

are of the older types using tungar bulbs 

for rectification, bulbs should always be 

taken out and the bases and sockets cleaned 

so that good contact will be made for 

trouble-free operation. If bulbs do not make 

good contact in sockets, they will soon burn 

out. Other new types of arc rectifiers need 

very little maintenance except checking 

over the electrical contacts and motor that 

circulates air in the stacks. Fan should be 

ova 42 

checked to see if it runs okay. Make sure 

relay works okay and switches are in good 

condition and fuses are all in good condition. 

Always keep a supply of extra fuses 

on hand. Keep in mind that rectifiers must 

have ample ventilation and not set too 

close to walls. Never, never let dust and 

dirt accumulate in rectifiers if you want to 

keep down trouble. 

Be sure and examine the asbestos wires 

inside of the lamphouse. If they feel stiff 

and springy they are okay. If they do not 

slit the insulation, pry strands apart and 

examine them. If the interior of the wires 

is brown instead of copper colored, replace 

immediately with new as they are offering 

too much resistance to current flow and 

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cutting down dc supply to carbons. If wires 

are plenty long, you can cut off several 

inches and make new connections, of 

course. 

Sound System: Pre-amplifiers and power 

amplifiers should be given a very thorough 

check before they are turned on. Good 

sound in drive-ins is just as important as 

having high-quality projection. If the amplifiers 

have not been covered during the time 

theatre has not been in operation, then you 

should first clean the cabinets and interior 

with clean rags and fairly large paint brush. 

Equipment in drive-ins is more subject to 

dust and dirt getting inside of the cabinets. 

Also, clean out any carbon soot as this 

will, sometimes, seep into amplifier and may 

cause trouble. 

Sound system should be checked for 

power gain, frequency response and distortion. 

If you don't have a test reel of film, 

use a reel of known high-quality music and 

male and female voices for a checkup on 

quality of reproduction. Sound lenses can 

be checked with a 7,000-9,000 cps test loop 

for checking focus of lenses and frequency 

response, using an output meter for accurate 

check. 

Patrons come to your drive-in for enjoyment 

and relaxation. If the sound output 

is too low, distorted or hard to understand, 

because system is not properly adjusted 

for peak performance, you can rest 

assured they will stay away until you do 

make changes to bring your equipment up 

to par. There is no excuse for bad sound 

reproduction in any theatre today. 

In amplifiers employing vacuum tubes, 

tubes should be frequently checked for 

quality and emission. One defective tube can 

mar sound output or cause distortion. Low 

volume can be caused by defective tube(s), 

defective capacitor or resistor. Loss of 

volume or high frequencies can be due to 

dirty sound lenses or lens out of focus. 

When making replacement of a resistor 

or capacitor, use an exact duplicate of the 

right capacity as designated by the manufacturer, 

so as not to upset the circuit or 

operation of your amplifier, if it was delivering, 

before some component became defective, 

satisfactory sound output. 

All wiring connections must be electrically 

tight and not corroded. Check wiring 

to speakers and those from the sound 

heads to the pre-amplifiers. Bad connection 

can really cause trouble. 

Speaker Maintenance: High-quality speakers 

in drive-ins are of paramount importance. 

You cannot secure satisfactory sound 

reproduction from cheap or small speakers. 

We have always found a four-inch speaker 

the best for high fidelity sound output. 

Speakers should have a complete checkup 

every several days, including condition of 

the cone, connections and the volume control. 

If you take a little time out each 

day for inspection, you will find it will 

require less time each day to make repairs, 

because you have kept speakers in good 

condition. Be sure and inspect your speaker 

cords; the best type of speaker cord is the 

coil type for longer service. The electric.il 

connections on the terminal board on speak- 


er post should be frequently checked, since 

a poor connection can cut sound off or 

make noise. 

If a newly installed speaker fails to function, 

check your connections, so you are 

sure they are making good contact, and also 

check the wires and connections from the 

secondary side of matching transformer. 

You can trace down "shorts" with a multimeter, 

using the ohms setup for checking 

for opens and shorts. The ramp wiring is 

often cause of trouble if any of the wires 

touch due to bare insulation, particularly so 

if someone has knocked over a post, or did 

not remove speaker from car and jerked 

it off of post. In time, insulation will deteriorate 

and wires will have to be replaced 

or you will continue to have trouble. 

Lamp Brightness 

On 115-Ft. 

Screen 

Test 

At Lubbock D-l 

A side-by-side comparative test of carbon 

arc and xenon lamphouse brightness on a 

115-foot-wide drive-in screen was conducted 

at W.O. Bearden's Golden Horseshoe 

Drive-In in Lubbock, Tex., according 

to the Carbon Products Division of Union 

Carbide Corp. 

Bearden's supply dealer suggested and set 

up the test in which a new 18-inch reflector, 

13.6mm carbon arc lamp was installed beside 

a new 6,000-watt xenon lamp. New 

power sources were provided also for each 

lamphouse and both lighting systems were 

optically aligned by experts in each system. 

The current was set at 150 amperes for 

each light source, the company reported. 

At intermission, light readings were taken 

by three different authorities in their fields: 

a dealer engineer using a Kollmorgen light 

meter; a technical engineer from the lamp 

manufacturer using a Spectra brightness 

meter, and a representative of Union Carbide's 

Carbon Products Division using a 

Minolta one-degree spot brightness meter 

calibrated from 1 to 30 foot-lamberts. 

The test conditions. Union Carbide said, 

were carefully controlled for a completely 

unbiased comparison: 

1. There were no variables. Both projectors 

and lenses were identical. 

2. Each system was new in all respects. 

with resultant maximum efficiency of 

lamps, reflectors and power supplies. 

3. Each system was installed for maximum 

brightness output. 

4. Each system projected on the same 

screen through the same aspect ratio. 

"The results of the three brightness meter 

readings were extremely close." the company 

said, "with less than 0.5 foot-lambcrt 

difference among them. Thus, Bearden's 

decision to purchase new carbon arc equipment 

was not based wholly on screen 

brightness, but also on his observation of 

the motion picture presentation on the 

screen." 

I 

THEATRE CONSTRUCTION CO., INC. 

Fairfield Drive-In Theatre 

Fairfield, III. 62837 

Phone A/C 618-847-7636 

Specializing in Drive-In Theatre 

Construction for 26 Years 

* Plans and layout for complete drive-in 

* Steel screen tower - All sizes 

* Earth moving equipment 

* Hoist trucks for painting towers 

* Speaker posts 

* Metal ticket booths 

* Metal attraction signs 

For FREE Estimates Call HARRY R. JONES, Owner 

D&D not only makes the 

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SHEETS FULL LENGTH OF 

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makes the 

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showing 

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When It 

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For more information, write to: we ":::"," really make ""LI V" a showing. k "î^^ 

GENE TAYLOR 

r\0 r\ THEATRE SCREENS, INC. P.O. Box 4042 

L^CxL^ Overland Park, Kansas 66204 (913) 649-7116 


SAFEGUARDING BOXOFFICE RECEIPTS 

COULD PREVENT SUCCESSFUL HOLDUP 

IVlANV Theatremen are well 

aware that their business—drive-in or fourwall—is 

the most likely place in the commercial 

community for the staging of a 

successful holdup, but frequently they fail 

to understand the reasons why this dubious 

"honor" should fall to them, or how to go 

about protecting their financial interests. 

Recently Famous Players Canadian in 

its "What's New?" house organ printed an 

article, titled "Safeguarding Boxoffice 

Cash." in which it gave some tips on precautions 

theatremen might take to prevent 

holdups. 

Warning that theatremen are "creatures 

of habit," the article pointed out: "They 

open their theatres at a precise time, start 

their shows at an exact time, start taking 

money into their cash drawers and periodically 

removing it at regular times, and, 

finally, take the receipts to the bank at 

approximately exact times." This, the FPC 

story cautioned, is a real "set-up" for a 

potential holdup man. 

The first thing to do, it continued, is to 

quit being so dependably regular in removing 

money from the boxoffice or theatre 

at such exact times. "Vary your schedule as 

to when, how and where you handle or store 

cash and especially as to your depositing 

visits to the bank." 

Money should never be permitted to accumulate 

in the boxoffice. Excess should 

be removed promptly. "A good rule," the 

article said, "is to train cashiers to band 

miscellaneous bills in $100 packs." Thus, 

as soon as $100 is accumulated in the boxoffice 

till, it should be banded and placed 

out of sight—in the boxoffice's locked safe, 

or concealed under the counter. But even 

then, the manager should remove cash as 

promptly as possible, out and away from 

the boxoffice and deposit it in the bank. 

Theatremen are warned of feeling secure 

about a safe "in-theatre" spot to keep cash 

and are told, "The important thing is to 

get boxoffice cash deposited in your bank 

as soon as enough has accumulated. This 

will mean several deposit visits to the bank 

on busy days. This extra effort, however, 

is a small price to pay for the safer conduct 

of your business. Remember, the less 

money you carry to the bank at any one 

time, the less you are of interest to the 

would-be stick-up man. 

Bank deposits should be assembled in 

the 

privacy of the theatre office, or at least 

out of the sight of any spectator. If the 

cash has been bundled previously into $100 

packs, it is then a simple matter to tally 

the money and rush it to the bank. 

"Boxoffice check-out time," the article 

continues, "is the most crucial time for a 

possible holdup. Make it as unprofitable 

as possible for any would-be crook, by 

keeping the actual cash about the boxoffice 

to a minimum!" 

Another extremely critical time is when 

theatres "drop" their money—usually at 

one time nightly—in the bank's night depository. 

"Since there is a regularity of 

boxoffice closing time, it is quite a simple 

matter to program the theatre management's 

movements in the disposal of cash receipts. 

In situations where a considerable amount 

of cash is taken in during a day's business, 

a number of deposits usually are made. 

While the multiple depositing of a particular 

day's receipts is quite proper, here again, 

no regular time-pattern should be established 

by those making the deposits." 

Having a local policeman, or a theatre 

employee, accompany the manager to the 

bank also is a good idea, and the article 

told of one department store, where two 

employees' cars drive to the bank depository 

each night; one contains a driver and the 

person to make the deposit, the other a 


Over the years, Selby 

screen towers have weathered 

some horrible things. 

Selby builds every screen tower 

to withstand high winds, driving 

rains, snowstorms, lightning and the 

Frankenstein monster. Over 600 Selby 

screen towers are in service today in 

drive-ins throughout the U.S., Canada, 

Puerto Rico, Jamaica and Venezuela. 

All of Selby's screens are engineered, 

fabricated and constructed to 

meet AISC and ACI code standards. 

If your plans call for a new screen 

tower, call for a Selby screen tower 

specialist. He could save you from 

making some horrible mistakes. 

>e^^ 

Industries, Inc>^ 

3920 Congress Parkway 

Richfield, Ohio 44286 

216-659-6631 

(On 24-hour call) 


— 

GOOD PROJECTION 

MEANS THE 

ELIMINATION OF ALL ERRORS 

By VERYL D. JOHNSON 

A good motion picture presentation is a 

flawless flow of film information through 

a mechanical system, operated by electronic 

devices and controlled by humans— presented 

in such a fashion as to be pleasing to the 

patrons seated in a comfortable surrounding. 

It starts with the overture and ends 

with the closing of the curtain. It is a thing 

of beauty, or it should be. 

It has been said that the perfect theatre 

is yet to be built, and although theatre design 

and construction is beyond the scope 

of this discussion, something that happened 

a few years ago is germane. A new theatre 

had lost almost 75 per cent of its screen 

brightness after it had been operating less 

than a year. After careful examination of 

the entire projection system, we could find 

absolutely nothing wrong. We did discover, 

however, that an unenclosed popcorn machine 

backstage was discharging coconut 

oil vapors and causing a buildup on the 

screen surface. The popcorn machine was 

enclosed and ventilated in a separate room, 

the screen was replaced and the trouble did 

not recur. 

In golf, a player will win if he eliminates 

the majority of his mistakes, and so it is 

with the motion picture theatre. Good projection 

is the elimination of all errors, 

human or mechanical. For the purjxsses of 

this discussion, v/e will deal only with the 

"heart of the theatre"—the booth equipment 

and the projected screen image. We 

will attempt to point out some of the most 

common problems that occur, and show, 

simply, what equipment is necessary to 

correct those problems. 

Screen Proportions 

Let us begin with the very thing your 

patrons see—the screen, and the information 

it receives from the projector. Screen 

information should include all the information 

printed on the film. Each frame of 

film has a height and a width, and the relationship 

between these two dimensions is 

called the aspect ratio. In the U.S., the 

standard aspect ratio for "flat" picture 

screen projection is 1.85:1, which simply 

means that the width of the frame is 1.85 

times that of the height. CinemaScope has 

an aspect ratio of 2.35:1 because the width 

of the projected is 2.35 times that of the 

height. Thus, the dimensions of a properly 

designed theatre screen should be in the 

same proportion as the aspect ratio in order 

for the audience to see all the picture it has 

paid to see. 

In the construction of new theatres, too 

many architects previously were unaware 

Very! D. Johnson is a representative of Union 

Carbide Corp.'s Carbon Product Division, headquartering 

in Dallas, Tex. This is the first of a series of 

articles prepared by Johnson on the "Elements of 

Good Projection." 

of these standards. All too often, they would 

design a building and install a screen with 

no thought to its proper proportions. It can 

be seen that the screen should be the determining 

factor, and the building should be 

designed around the screen size. There are 

naturally limiting factors in the design of a 

new theatre, or the remodeling of an existing 

building. Suppose that screen height is 

limited to 20 feet. The width, then, of a 

properly dimensioned screen should be 2.35 

times 20, or 47 feet, in order to accommodate 

all the information on a CinemaScope 

film, which is the widest film available, 

disregarding 70mm, D-150, and Cinerama 

processes which require special 

attention. 

If the width of the 20-foot-high screen 

is less than 47 feet, say only 40 feet, then 

7 feet—or 3.5 feet on each side of the film 

—will not be seen by the audience. Such 

"cropping" can occur to either the height 

or width and is caused by improper selection 

of either screen or lens size. Cropping 

of screen height often chops off the heads 

of the performers and is most irritating to 

the public. 

It has now been determined that the 

CinemaScope picture on the screen will be 

20x47 feet. Because flat screen presentation 

has a different aspect ratio— 1.85 to 1 

width of a properly dimensioned flat picture 

should be 20 times 1.85. or 37 feet. In projecting 

a flat screen presentation on a CinemaScope-size 

screen, it may be desirable 

to provide black masking on each side to 

sharply frame the picture on the screen 

surface. Because the height is constant, only 

«U riMPOK riKUKIDI AllGNMtNI HUM 

U * « 

"»' 

*^ AU PUHKa ROIKKll iUIGNM«T FXM 

FIG.l 

the side masking must be designed in a 

movable fashion. The movement of the 

masking can be accomplished by electric 

motors or mechanically. If the changing 

of the masking is difficult, care should be 

taken in booking double features that both 

films are of the same format, either flat 

or CinemaScope. 

Projector Location 

Once there is a properly dimensioned 

screen, it becomes a simple task to locate 

the projectors so that an exact focal length 

lens can be selected to produce a sharp, 

clear image of the proper dimension. In 

using a scale available from the Kollmorgen 

Corp.. it can be determined that if the 

projection lens were located exactly 100 

feet from the screen, a 3.5-inch effective 

focal length lens mounted behind a good 

anamorphic lens would be needed to produce 

a sharp, clear CinemaScope picture 

on a 47-foot-wide screen. A 2.25-inch 

effective focal length lens would be needed 

to project a sharp, clear flat picture 37 feet 

wide. 

Just as masking provides a screen frame, 

aperture plates provide a film information 

frame in the film gate of the projector. For 

our purposes, we have selected picture dimensions 

that allow full width aperture 

plates—0.715 x 0.839 inches and 0.446 x 

0.825 inches for CinemaScope and flat 

screen projection, respectively. This combination 

should present to the public nearly 

all the film information available. 

When dimensions and distances of a projection 

system are arbitrarily chosen to fit 

the situation, lenses may not be available 

to those specifications. Cropping may appear, 

and unorthodox throw distances may 

result in the lack of a sharp, clear screen 

focus. 

The projectors should be located at the 

exact distance from the screen as stated on 

the lens manufacturer's scales (available at 

any supply dealer), and should be evenly 

spaced on either side of a line drawn from 

the booth exactly perpendicular to the 

screen 

center. 

Projector Alignment 

Proper alignment of both projectors with 

respect to the screen is critical in order to 

keep the screen image from jumping horizontally 

when a changeover is made. This 

can be accomplished with a test film available 

from the Society of Motion Picture & 

Television Engineers. (See Fig. 1) 

Loops about 12 feet long can be properly 

spliced for each projector. The center of 

the screen is then measured and temporarily 

marked, and the alignment loop projected. 

When the center line of the projected 

image is aligned with the predetermined 

center of the screen, by movement of the 

projector base, the picture is said to be 

"center screen 

aligned." 

The film can be projected in both flat 

and CinemaScope, but the flat projection 

process should be aligned first because the 

edges of the flat projected picture are more 

critical than the edges of a CinemaScope 

image. Jumping, or horizontal movement 

of the screen image at changeovers, is more 

noticeable in the flat process. When both 

projectors have been center screen aligned, 

and the test films are projected simultaneously, 

the center lines should superimpose 

on each other if there is no projection 

angle, either positive or negative. It is then. 



5)^ 

Bright Screens Mean 

More Cars . . . More Profits! 

drive-inpaints 

FOR SCREENS • FOR DECOR 

The very finest in paints to solve your problems 

with dull screens ... or to add "color that sells" 

to your drive-in. 

GOOD PROJECTION 


Chairs too. like new, with Theatre 

Chair "RE-DU '. . . 

314/241-0830 

SPATZ PAINT INDUSTRIES, INC. 

1601 N. Broadway . St. Louis, Mo. 63102 

At theatre supply houses everywhere. 

FOR MORE INFORMATION about products described in this 

issue, use postage-paid Readers' Service Bureau coupon 

on page 37 of this issue of MODERN THEATRE. 

"DRIVE-IN'S" SPEAKERS 

designed and 

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Sound automatically cuts off as 

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• Replacement kits available for all 

makes of speakers to convert 

them to automatic sound cut-off. 

FIG. 2 

and only then, that the exact picture size 

can be determined. It is also at this point 

that the screen masking should be positioned 

for flat and CinemaScope formats, 

and the aperture plates fitted exactly to the 

projected flat and CinemaScope picture 

images. Either APAL or the RP all-purpose 

test film can be used not only for location 

and alignment, but for focus evaluation 

through the use of art work in the matrix 

of the film information. They can also be 

used to determine lens size and aperture 

plate size for an arbitrarily dimensioned 

screen. 

Probably the second most irritating 

thing 

to a theatre customer is a scratch in the film 

emulsion that bobs and weaves all over 

the screen. Such scratches in the emulsion 

are caused either by dirt particles or worn 

projector parts in the film path. It is therefore 

necessary for the projectionist to examine 

and clean the film path frequently. 

Frozen bearings on film roller guides are 

the principal source of this trouble, particularly 

those located at the exit from the top 

reel magazine (Fig. 2). These should be examined 

daily, and if frozen, freed and lubricated, 

or replaced. Spare rollers should be 

stocked by every theatre. Film rewinds are 

another major cause of film damage, as is 

allowing the film to touch a dirty floor. 

Undercutting of film drive sprockets and 

misaligned gates in a projector may damage 

film sprocket holes, or cut into film information. 

These problems should be corrected 

immediately. 

(Ed. Note: The second article in this series will deal 

with further problems of alignment, screen light, 

arc lamps, generators, etc., and will appear in the 

March issue of The Modern Theatre.) 

Patent No. 3484552 

Exclusively Matiufactured By 

DRIVE-IN'2ê2?^ 

Mfg. Co., Inc. 

709 North Sixth -St. • Karisas City, Kansas 66101 • (913) 321-3978

. . even 

NEW FACILITY DISPLAYS SPLIT PERSONALITY 

Standing in the shadow of $250 milHon 

Texas Stadium in Irving, Texas, the concession 

stand operation at McLendon's new 

drive-in theatre has the unique distinction 

of serving Dallas Cowboy fans during the 

extended National Football League season 

and drive-in patrons—on a year-round basis 

— at night. 

Dine Before, After Football 

Hungry football fans and drive-in patrons enjoy wide menu 

Located at the rear of the three-screen 

drive-in theatre, against the stadium, Dallas 

fans can have lunch or dinner at the concession 

stand as early as two hours before 

game time. They also can patronize the 

stand during halftime and after the game, 

while waiting for the traffic to leave the 

stadium area. 

At night, the facilities are used to serve 

drive-in patrons who have come to view 

one of three theatre attractions. This concession 

facility is separate and apart from 

the one within the stadium proper. 

In addition to such standard concession 

staples as popcorn, candy and beverage, The 

Texas Stadium concession facility offers a 

dinner menu from which a patron can 

choose from such things as hot dogs, hamburgers, 

pizza . fried chicken. Then, 

if one so desires, he can remain in the 

concession area to eat at one of the 16 

comfortable booths instead of taking the 

food back to the car. 

Features 16 Large Booths 

Constructed in masonry by the Kass 

Construction Co., the stand measures 126 x 

44 feet in area, and is completely air-conditioned 

and heated for year-round use. The 

interior features 16 large, spacious booths 

covered in white Naugahyde, with table and 

counter tops of walnut Formica. 

The stand was equipped by Watson Food 

Service, with fryer, griddle and popcorn 

poppers provided by Star Metal Mfg.; Jordon 

Refrigeration freezers; Scotsman ice 

machine, and Jet Spray Juice dispensers. 

Ideally, the situation exists that an individual 

or group of spectators can spend an 

enjoyable Sunday afternoon at a Cowboy 

football game, avoid the inevitable traffic 

confusion and mass human chaos by dining 

selection at all new Texas Stadium service. 

The rc'frvsliiiuni \cnicc iit the /;

regular concession staples such as hot dogs, popcorn and candy, but also offers a dinner 

menu for those who might desire to dine at the theatre before the evening performance. 

at the drive-in concession facility following 

the game, and remain at the stadium Pictured above is a view of the kitchen or concession work area at McLendon's new 

to take in one of three movie attractions on open-air facility, equipped by IVatson Food Service, with fryers, griddle and popcorn 

the bill for that evening. poppers provided by Star Metal Mfg., and Jordan Refrigeration freezers. 

BOXOmCE :: February 19, 1973 27

or more drive-Molils 

To Vittle Vendor quick service ... 

TOR YOUR DRIVE-IN— 

MORE SALES-MORE PROFITS 

PER INTERMISSIONwith 

VITTLE VENDOR 

self-service equipment 

At intermission, time is money! 

The more people you can 

move tlirough refreshment lines, 

Popcorn Profits 

The Weaver Popcorn Co., Van 

Buren, Ind., has published a handout 

titled, "Your Guide to Better Popcorn 

Profits." The guide shows the effect 

of expansion on the dollar return on 

popcorn sold in 15-cent boxes and 15- 

cent cones. 

Expansion is measured by the weight 

volume test, which expresses the cubic 

inch expansion in one pound of raw 

popcorn. 

W.V.T. 

Expansion 

1000 

YOl 

BET' 

l>/2 

the more your profit . . . 

With VITTLE VENDOR 

self-service hot-food dispensing 

lines you can give your 

customers a greater variety, 

instant food service AND 

BY SERVING MORE, make those 

greater profits. 

Your choice of 

overhead warmers, 

drop-in counter and 

free-standing 

units 

with moist or dry 

heat, all in stainless 

steel, all 

Sanitation 

National 

Foundation 

and UL approved. 

Write today for free 

Vittle Vendor catalog 

and price list, and the 

full line of Star Metal 

Food Service Equipment. 

No obligation, of course. 

ADD These Profit-Making Units 

• Sandwich—Sniad Units 

• Refrigerator Counter Units 

• Freezer Counter Units 

• Refrigerated Base Work Tables 

• Freezer Base Work Tables 

• Refrigerated Display Cases 

• Equipment Stands with and without Refrigerated 

Base 

m STOCK" at 

• Updroft Exhaust Equipment Stands 

• Equipment Stand Bases—Refrigerated and Nonrefrigerated 

• Compact Bread Cabinets 

• Urn Stands 

• Utility Stands 

• Hot Food Tables 

• Beverage Coolers 

• Water Coolers 

STAR METAl 

C O R P O R AT I 

TRENTON AVE. 4 

PHILADELPHIA 34. 

O N 

ANN ST. 

PENNA

SAFEGUARDING 


solitary employee. At the bank, the cars 

are parked facing in opposite directions, so 

that should a holdup attempt be staged, 

one car is headed in the right direction 

for pursuit. "Few potential thieves would 

tackle such preparedness," the article said. 

Nearly every theatre, at some time or 

another, has been "cased" for a stickup or 

robbery. "Some theatres have been cased 

many times; usually nothing develops." But, 

being "cased," the article states, is "having 

your theatre analyzed by a would-be crook 

—learning the physical layout of your theatre 

and boxoffice, the entrances and exits 

(both of doors and streets or roads adjacent 

to the theatre). And even the comings and 

goings of the theatreman and employees." 

Thieves, unfortunately, are not "typed." 

They can be well dressed, polite, friendly 

fellows, or they might look suspicious and 

shifty, but actions speak loudly, and the 

alert theatreman should be on guard against 

any stranger persistently hanging around 

observing the theatre or boxoffice, becoming 

"friendly" and asking personal questions. 

Drive-ins should be on guard against cars 

that park around the theatre entrance with 

lights extinguished. "The occupants could 

be waiting for friends, or they could be 

deciding whether to rob the boxoffice, or 

even whether to come see the show. When 

a car is parked too long or the situation 

seems overly suspicious, the theatreman 

should call the police and have the car's 

occupants checked. 

All theatre employees connected with the 

handling of money should be "conditioned" 

to the possibility of a holdup at some time 

or another and know how to react. The 

article suggests these instructions: 

Keep a minimum amount of money in 

the boxoffice at all times. Especially keep 

money on the counter or in the till to an 

absolute minimum. Keep the boxoffice door 

inside-locked as much of the time as possible. 

Should an armed holdup occur, don't 

be a hero—turn over the obvious money. 

But, keep eyes and ears open. Observe and 

remember as much as possible, especially 

the escape car's license number, if seen. 

CREIORS DIFlJOM^ 

the gieatest way eve 

thought of to make 

$60 an hour. 

Nobody ever made 

anybody unhappy by 

handing them a 15

iiGHER POPCORN PRICES EXPECTED 

AS EARLY WINTER DELAYS HARVEST 

Exhibition can expect higher 

popcorn prices during 1973. the result not 

only of the inflationary trend in all grain 

crop prices, but also because of slow harvest 

occasioned by wet fields, early winter 

storms and bitter cold temperatures over 

most of the major corn-producing states. 

The bulk of the popcorn harvested in the 

U.S. comes from the states of Iowa, Indiana, 

Nebraska, Ohio, and Illinois, which have 

All metal 200 Series. All metal. Stainless steel on top 

and front. Any piece of Manley equipment goes with it. 

Use moist heat or dry heat units. Or, a combination of both. 

been plagued since almost the start of 

harvest (at least since early October) by 

continuing bad weather. Heavy rains, which 

prevented farmers from getting harvesting 

equipment into soggy fields, was followed 

by snow and ice, further hampering the 

harvest, and, in fact, culminating in the 

deterioration of that part of the crop which 

remained (and, in some instances, still remains) 

to be gathered. 

Design your own food service setup witli 

Serv-O-RamtY ! 

Formica 300 Series. Beautiful, colorful Formica pattern 

Is mounted on heavy-duty marine plywood. Any piece of 

Manley equipment fits. Your choice of food warmers, heat 

units. 

Model 220 can be placed in either 200 or 300 Series 

counters. This heavy duty food warmer is all stainless 

steel. Your choice of combinations: one, two, or three 

compartments. Dry heat or moist heat. Large capacity. 

Load from rear, serve from top. 

-îî'a^ 

New Manley Serv-0-Ramic 

equipment is 

completely flexible. 

You choose the exact combinations 

to make your operation 

most profitable. 

You choose either coiorful Formica or satin stainless 

steel. You choose the exact combinations of 

heat units and food warmers. And you can switch 

them around. 

You'll soon discover that the new line of Manley 

Serv-0-Ramic equipment is so flexible that it fits 

your operation to a T. And that means bigger sales 

...bigger profits. 

For example, the Model 220 Heavy Duty Food 

Warmer can be quickly, easily placed in either the 

200 Series or 300 Series counters. The 220 is 

available with one, two or three compartments. Your 

choice of food warmer and heat units combinations 

Is almost endless. 

If 

you have ever dealt with Manley, you know that 

this is top quality equipment. And, that you can't 

match the broad spectrum of counsel and services 

that Manley offers afferyourServ-0-Ramlc units are 

Installed. Everything we have learned In this 

business, we pass on to you. Take a look at the three 

profit-makers in this ad. Then, get In touch with us 

soon for all the facts, all the figures, all the possible 

combinations that Manley offers you. No obligation, 

of course. But, don't put It off. Write, wire, or call 

today. 

Discover your profit 

Get all 

Combination! 

the facts about Manley Serv-0-Ramic equipment. 

TEAR OUT THIS AD NOW AS REMINDER... 

THEN WRITE FOR COMPLETE DETAILS! 

MANLEY, INC. 

P.O. Box 1006, 1920 Wyandotte, Kansas City, Mo. 64141 

PHONE: 816-421-6155 

The U.S. Department of Agriculture 

has released the following production 

figures on the 1972 popcorn crop: 

STATE PRODUCTION (lbs.) 

Iowa 

Indiana 

Nebraska 

Ohio 

Illinois 

Kansas 

Kentucky 

Missouri 

Michigan 

136.500,000 

114,000,000 

68,250,000 

52,800,000 

46,400,000 

43,050,000 

23,085,000 

19,800,000 

7,590,000 

Total U.S. ProducHon 519,741,000 lbs. 

Average U.S. Price $3.07/100 lbs 

U.S. Abandonment 8.6% 

Welcome Weaver, head of the Weaver 

Popcorn Co. of Van Buren, Ind., and an 

expert on this particular "fun food," which 

has become a staple in the theatre industry 

snack bar, said the 1972 harvest was delayed 

by the weather "longer than any 

time I can recall in the last 30 years." 

Further, Weaver said: "Unfavorable fall 

weather resulted in reduced yield per acre 

and increased the number of acres eventually 

abandoned." 

In his own state, Indiana, Weaver reported 

that 5-10 per cent of the 1972 crop 

had to be abandoned as a result of extremely 

unfavorable weather conditions that 

have been plaguing the state since midfall. 

"This is the highest we've ever experienced 

in lost acreage," Weaver said. 

Even though the early arrival of winterlike 

weather left acre upon acre of crop 

damage and deterioration in its wake, the 

early harvest did produce a crop of generally 

high quality and good yield, which slowly 

deteriorated as time went on, Weaver 

explained. 

The corn harvested early— "prime corn" 

—is of good quality which will definitely 

enhance its popability. However, as wet, 

cold weather set in, water damage became 

widespread and the moisture content of 

the corn caused gradual deterioration in 

the crop, which in all probability will sharply 

reduce the quality and popability of the 

late 

harvested product. 

Based on the general upward trend in 

grain crop prices, as well as other major 

farm crops, and the fundamental economic 

law of supply and demand, exhibitors can 

expect the price on popcorn to increase 

during the 1973 calendar year. The onlv 

question now is: Just how much? 

r 

PRODUCTS 

8108 CAPITOLA AVENUE 

FAIR OAKS, CALIF. 95628 

CARBON 

SAVERS 

Contact Your 

Theatrical 

Supply House 


. 

Committee 

Chairmen 

Announced by NAC 

Committee chairmen for 1973 have been 

named by Harold F. Chesler, president of 

the National Ass'n of Concessionaires. 

The committees and their respective 

chairmen for 1973 are: 

Executive: Harold F. Chesler, Theatre 

Candy Distributing Co., Salt Lake City, 

Utah; Finance: Welcome I. Weaver, Weaver 

Popcorn Co., Van Buren, Ind.; Long Range 

Planning: Andrew S. Berwick jr., Wright 

Popcorn & Nut Co., San Francisco, Calif.; 

1973 General Convention: Al Lapidus, Lapidus 

Popcorn, Inc., Los Angeles, Calif.; 

and Milton C. Zemanek, Volume Service 

Co. of Calif., Inc., Oakland, Calif.; 1937 

Exhibit: S. Charles Bennett jr., The Macke 

Co., Cheverly, Md.; Public Relations and 

Related Industry Associations: Frank M. 

O'Brien, Coca-Cola Co., Atlanta, Ga., and 

Nello V. Ferrara, Ferrara Pan Candy Co., 

Forest Park, III.; Trade Show Negotiating: 

Harold F. Chesler. 

By-Laws and Parliamentary: H. E. Chrisman, 

Chrisman Popcorn Co., Murray, Ky.: 

Personnel Training: Stanley S. Briggs, Lagoon 

Corporation, Salt Lake City, Utah; 

Regional Meetings: Virgil Odell, Odell Concession 

Specialties Co., Caldwell, Ida.; 

Special Services: Ron Hodgkinson, A&R 

Food Services Ltd, London, Ont., and Warren 

W. Young, Sweetheart Cup, Division 

Maryland Cup Corp., Owings Mills, Md.; 

Special Projects: Clifford D. Lorbeck, Superdisplay/ 

Server Sales, Inc., Milwaukee, Wis.; 

Membership and Retention: I. C. Evans, 

Gold Medal Products Co., Cincinnati, Ohio. 

|BIII 

S 

A 

GGI 

G 

N 

PROFITS 

AT 

THE 

SNACK 

BAR? 

T THEM WITH 

s 

O TSA Snack Bar 

o 

B intermission Films 

Films in mouth-watering color so 

realistic your customers will head 

for the snack bar! 

Call or Write 

THEATRE SCREEN 

ADVERTISING 

Bob 

Tankersley 

lllg 

TAX CHANGES 


looked may be one-of-a-kind expenses, such 

as for consulting lonsuitmg with a business busmess expert, 

buying 'ine business related hnnks books nr or othpr other 

literature. 

This year, if workers have been hired 

under the rules of the Work Incentive Program, 

or on-the-job training after participation 

in the program, there will be a tax 

credit of 20 per cent of the wages so paid 

in the first 12 months. 

Non-Business Income— 

Producing Expenses 

Accounting records for non-business income-producing 

sources may not be adequate 

enough to reflect all expenses, such 

as for rentals or investments. 

It may be necessary to search out cancelled 

checks and receipts. Often overlooked 

expenses may include car expanses, 

rental advertising, agents' commissions, 

casual labor paid by cash, minor repairs 

and maintenance expenses. 

If an exhibitor has capital gains and/ or 

losses, he needs to offset them to arrive at 

the gain or loss to be reported for the year. 

In doing so, be sure and claim any expenses 


The Biggest Profit-Maker t 

In 

Your Concessions Linet 

SNOW 

The Year-Around Confection 

ForlndoorandOrive-lnTheatres 

Echols Improved Ice ihover will handle 

your peak crowdi. A single shoving operation 

molces enough snow to till cose and 

serve over 400 snow cones. Polished aluminum, 

stainless steel blodes, fluorescent 

light in case. 

Special offer, improved 

SÎOuQ 

ice sharer and deluxe ^1% III 

cose, OS shown. ^ | \j 

Get In Now On This Bigtime Moneymaker 

See Your Local Dealer or Write 

S. T. ECHOLS, Inc. 

Box 612 Bismarck, Mo. 

THEREAL THING...not a substitute! 

|H % PURE original anhydrous'^ 

M^^ 

.05 BunER 

assurespopcorn concessionaires 

greater volume-profitper serving 

• No water — No soggy popcorn 

• No waste — No rancidity — No curd 

• Does not need refrigeration 

• 20% more volume per pound 

• 34.54% more usable cc's per pound 

• Excellent spreading quality 

• Makes advance buttering possible 

• Saves time — Speeds service 

• Increases sales — Profits per pound 

ordernow/ OdeWs Anhydrous BUTTERfat 

is available from authorized distributors . . 

Coast to Coast — write for name of 

distributor that is serving your territory. 

4| MAIN OFFICE: 

ODELL CONCESSION SPECIALTIES CO. 

2100 Stout St. Denver, Colo. 80205 

(303) 534-7611 

liiifl

TAX CHANGES 


paid in connection with them. Also, remember 

to see if there is any carryover loss from 

last year to apply to this year's return. If 

he has established worthlessness of a personal 

debt for tax purposes during 1972, 

this will be reported as a short-term capital 

loss. 

Divisible 

Expenses 

An exhibitor may use his home in part 

for conducting some business. He may have 

a part of his home set aside for an office 

either to conduct business, non-business or 

income-producing activities or both. He may 

use his car for part income-producing use, 

part personal use. The same may apply to 

his home telephone. 

These expenses may need more careful 

attention than other income-producing expenses. 

Not only must actual outlays be 

checked, but the proper allocation of them 

needs careful consideration. 

For purposes of preparing an income tax 

return, it is suggested that all divisible expenses 

regardless of their nature be set 

down on full work sheets. These could be 

headed business, non-business income-producing 

and personal, or whatever applies in 

an individual situation. 

Depreciation, Investment Credit 

get 

the 

message. 

Join the Nation's 

most prosperous 

concessionaires. 

Tiiey're all 

selling 

? 

New VITA-GLAZE 

BUTTERCUPS in 

4 money-making sizes. 

Order yours now. 

1109 NORTH MAYFAIR ROAD 

MILWAUKEE, WlSC. 53226 

After all deductions are known, business, 

non-business income-producing and personal, 

the tax bracket rate for the year can be 

determined, without depreciation charges. 

What depreciation choices will be made 

may to a large extent be determined by 

this tax bracket rate, especially for an owner 

who has invested a large amount in 

depreciable assets this year. 

No set rules can be made as to the best 

choice for an individual business situation. 

Much depends on the financial condition 

and the future plans an exhibitor has, as 

well as what may theoretically be the most 

logical choice. 

However, generally it is the best idea 

to postpone a large amount of depreciation 

if the tax bracket rate for the year is low, 

and apply the deductions to years when the 

tax bracket rate is expected to be higher. 

When the tax bracket rate for the year is 

high or unusually high, it may be better to 

use accelerated methods and claim additional 

first-year depreciation on some or all 

assets. 

Use of the funds an owner will have by 

claiming rapid depreciation on some or all 

assets may be of great importance for some 

businesses. 

Before the depreciation choice is made, 

it is advisable to figure the amount of the 

seven per cent investment credit that can 

be claimed. This may add enough to deductions 

that it will have an effect on 

depreciation choices. Furthermore, if the 

class life asset depreciation range method 

is used, investment credit must be claimed 


on the useful life that is used with this 

method, which can be a 20 per cent shorter 

or longer useful life than the guideline life 

of an asset. This can reduce or increase the 

jjercentage of the investment credit that can 

be claimed according to useful life. 

Also, accelerated depreciation on real 

property is "tax preference" income and 

may be subject to the minimum tax of 10 

per cent if all preference income exceeds 

the exclusion. This may be of importance 

in depreciation choices for some of you. 

It is important to have an accurate inventory 

and records of cost or basis of assets 

to be depreciated. Be sure to take into consideration 

any carryover depreciation deductions 

from former years. 

Casualty Losses 

All casualty losses for the year can be 

reviewed and the loss for tax purposes be 

determined, if this has not been done before. 

Income Averaging 

If an exhibitor has a great deal more income 

than usual for the year, he may be 

qualified to average his income for a tax 

saving. Almost all types of income now 

qualify for averaging. Exceptions are income 

from trust accumulation distribution 

subject to the new throw-back rule, and 

premature distribution under a pension plan 

for owner-employees which is subject to a 

penalty tax. 

Averageable income must be over $3,000. 

In general, to find the amount of averageable 

income, take 120 per cent of the average 

annual income of the four preceding 

years. If the excess of income this year 

over this average is $3,000 or less, it does 

not qualify. If it is over $3,000, it qualifies 

for averaging. Other rules also apply. 

Sale 

of Residence 

An exhibitor may have sold his 

residence 

during the year. He should be sure all outlays 

that would cut any gain on the sale 

of the home are recorded, whether or not 

the tax on the gain is deferred by meeting 

the tax rules for this deferral. 

If a taxpayer Is 65 years of age or older 

this year, he may not remember that if he 

sells his home for more than he paid for 

it, he does not have to pay any tax on the 

gain of the adjusted sale price up to $20,- 

000 or less, if all the rules have been met. 

Exemptions 

An exhibitor should be careful to claim 

all exemptions to which he is entitled. Failure 

to list or substantiate dependents is 

high on the list of mistakes made by taxpayers, 

according to IRS. Each exemption 

is worth at least $750 this year. If either 

a taxpayer or his wife, or both, reached 

age 65 during this year this entitles him or 

his wife, or both, to an additional exemption. 

This could be overlooked. Blindness which 

has developed during the year also rates an 

exemption of $1,500 and may be overlooked. 

If support records show that the more 

than one-half rule is not met for a dependent 

that he expects to claim, a taxpayer 

may salvage the exemption if he examines 

support records carefully again and refigures 

the amount of support. Some expenses 

paid may be uncovered that had 

been overlooked, or he may discover that 

his first calculations were in error. 

Personal 

Deductions 

A taxpayer may have been claiming 

deductions 

that are close to the new percentage 

deduction of 15 per cent or the 

maximum allowed of $2,000 ($1,000 married, 

filing a separate return). However, 

only by carefully recording and adding all 

deductions, then comparing the result with 

what the standard deduction will be, can 

he be sure which method will be the tax 

saver for him. 

Some personal deductions could be increased 

and others be less than the usual 

sum. There may be deductible expenses 

made this year that have never been claimed 

before. If accurate records have not been 

regularly kept, it may be necessary to consult 

with family members to reconstruct 

some of them. 

Those with income of less than $10,000 

can use the tax tables that include the low 


isiori. Worth building ^ 

leatre around. ^ 

the ne*v perfecfPpicture presentalioA systî, 

d^dw)ed exclusively by WiT-Kin,^/yianta 

BOXOFHCE :: February 19, 1973 33

CHANGES 


income allowance of $1,300 ($650 married, 

filing a separate return), or itemize deductions 

and use the tax rate tables. 

Final 

Check 

Finally, it is wise to set aside your income 

tax return for a few days after it is 

completed. Then check carefully for these 

most common errors reported by IRS. If 

these errors are made, they will cost you 

a lot of time and trouble in correcting. 

DESIGN EXPERTS... 

. NEW THEATRE DESIGN 

. REMODELING THEATRES 

. SNACK BAR LAYOUT 

. COLOR COORDINATION AND DECOR 

Over 30 years experience and more than 300 projects in 

the past seven years 

Our know-how, experience and economies more than pay the 

cost of our services. 

COMPLETE DESIGN AND ENGINEERING SERVICE 

OR 

CONSULTANTS TO YOUR ARCHITECTS 

They are: Check to be sure the return 

is signed; that the check for payment is 

signed and attached; that your address is 

complete; that all required schedules and 

statements are attached; that the correct 

Social Security number is on the return; that 

all blocks and blanks on every line of the 

forms are filled in, such as for filing status; 

that itemized deductions are completely 

listed. 

Then, look and see if the correct table, 

rate, line or column has been used and see 

if there are any mathematical errors. 

AND ASSOCIATES 

1550 Dover St., Suite 5 • Lakewood, Colorado 80215 

Telephone: (303) 238-6415 

Coming March 12: 

Concessions, Food Serving, Equipment 

in MODERN THEATRE 

Leaders in Changeable Plastic Letters 

îan f'^rouuctd 

(J 

1319 W. 12th Place-Los Angeles, Calif. 90015 

Phone (213) 747-6546 

SIZES: 6", 8", 10", 17", 24" 

COLORS: RED, 

BLACK, GREEN, BLUE 

CLIPPED FOR STANDARD 7" O.C. 

ALL STAINLESS STEEL CLIPS 

FREIGHT ALLOWANCE 

TRACK 

Samples on 

Request 

East Coast Distributor—CROWN MOTION PICTURE SUPPLY CO., Phone (212) 635-2564 

CARBONS, Inc. 10 Saddle Road, Cedar Knolls, N. J. 07927. 

See your 

Theatre 

Equipment 

Dealer 

for details 

COMPLETE 

AUTOMAT/ON LINE OF 

lîni-Mult EQUIPMENT 

'J2^Mve-l„ Theat. res 


! 

Compact Coin Counter, Packager 

Verifies Cash Register Change 

The Nadex Quickcount with Instant 

Count Verifier, a fast, reliable device for 

counting cash register change and wrapping 

coins, has been made available by Nadex 

Industries, Buffalo, N.Y. 

The new compact coin counter and packager 

comes in a plastic tray approximately 

12 inches square by 2 inches deep, and 

consists of four non-jamming feeders leading 

to four automatic stacking tubes—one 

for each common coin denomination. The 

stacking tubes are calibrated to indicate 

dollar value of stacked coins, and each tube 

is formed so that roll-size units are clearly 

marked for easy removal. The center section 

contains the Instant Count Verifier to 

assure complete accuracy of counts, and a 

coin roller to make roll-wrapping easy. 

Coins poured into the appropriate feeder 

stack automatically in calibrated tubes with 

the dollar values indicated by graduations. 

If graduations and coins that are of equal 

width line up fully, counts will be accurate, 

and the coins can be returned immediately 

to the cash drawer or placed on the coin 

roller for wrapping. If coins do not line 

up fully with graduations, as is possible 

with bent or badly worn coins, the count 

can be verified with the Instant Count Verifier. 

This new coin counter and packager 

makes it possible for coins to be taken from 

cash drawers, counted and replaced at the 

rate of 150 to 200 per minute. Coins can 

be stacked, counted and wrapped at the 

rate of two to three rolls per minute. 

Optical Radiation Corp. Announces 

Availability of Projector Pedestal 

Optical Radiation Corp. has introduced 

a projector pedestal designed for mounting 

any 35/ 70mm projector and an ORCON 

lamphouse. 

The moderately priced pedestal offers a 

sturdy support for all makes of 35/70mm 

projectors and is designed to provide adequate 

space in the column to conceal the 

lamphouse power supply, the sound system 

amplifiers and the automation system. 

The pedestal plate is adjustable from 15 

degrees down to 5 degrees up, so that it 

may be used equally well in drive-in or fourwall 

operations. Leveling screws are also 

incorporated in the pedestal, and an electrical 

port is provided for installing a standard 

two-outlet 115 VAC receptacle. 

The unit, which weighs only 125 pounds. 

is shipped disassembled in a flat carton for 

easy handling and installation in the booth. 

NOW THAT YOU'VE TRIED 

TALK FACTS 

THE CHEAPIES, 

LET'S 

No mafter how cheap you buy a cord speaker— if it's stolen or needs continuous repair— 

YOU LOSE! 

FINALLY ITS HERE—the new "permanent all metal 

" 

THEFT-PROOF, MAINTENANCE FREE Speaker Units for back rows, high 

vandalism areas and overflow sections. 

GUARANTEEDJjyLLÊARS 

• All Heavy Steel and Aluminum Construction 

• 2.15 oz Magnet, Maintenance Free Aluminum Cone Speakers 

• Butyl Rubber Coated and Sealed Against Weather 

• Specially Designed Theftproof Hardware and Post Locking Device 

(Special Tool Included) 

IN 

QUANTITY 

REPLACES 2 CORD SPEAKERS 

AND 1 JUNCTION BOX! 

Write for complete information or send $13.95 for prepaid sample unit. 

Limit ONE only per theatre. Check must accompany order. 

PERMANENT" DRIVE-IN 

p. 0. Box 269 Delphos, Ohio 45833 

Telephone (419) 692-4061 

PRODUCTS 


:W EQUIPMENT AND DEVELOPMENTS 

New 8-oz. Plastic Dixie Cup 

Available From American Can 

A new translucent, S-oz. plastic Dixie 

cup— the only translucent plastic cup available 

in that size—has been introduced by 

the Service Products Division of American 

Can Co. 

The new cup. which shows full color and 

flavor appeal of drinks, features the same 

lop diameter as that of a 9-oz. cup, thus 

minimizing cup dispenser and machine adjustments 

for vending. The new product will 

be available in vending machines as well 

as manually. 

Colorful New Rock Poster Kits 

Provided by Popcorn Institute 

Three bright four-color, see-through posters 

have been made available to the concession 

trade in kit form by the Popcorn 

Institute. The kit, called "A Popcorn Rock 

Fest," features two streamer-style. 5x 15- 

inch posters, and a diamond-shaped one, 

measuring 10x10 inches. 

The posters, made of see-through acetate, 

have adhesive backing for easy application, 

and are ideal for back-bar mirrors or decoration 

for popping or warming equipment. 

The cost is 65 cents per kit, plus shipping, 

with a minimum order of six kits required. 

Heywood's 

new Action Line 

Rockers. Relax 

... in the 

minimidimaxL 

rocking choifs 

FREE 

worting 

SAMPLE! 

OurTC 2107. 

The nev/ 

MAXI-Rocker 

The TC 2105. 

One of the new 

MIDI-Rockers 

will bring 

more profit 

to the most 

profitable 

concession 

in your 

theatre! 

ppsR 

^ yjusi 

C F SlW-,.,,-. 

The TC 2103. 

One of the new 

MINl-Rockers 

PROVE IT NOW! 

America's finest popcorn seasoning imparts 

rich butter-like flavor.. .and color! 

Heywood-Wakefield IÂ 

GARDNER, MASSACHUSEHS 

We'll send you a working sample, free for the asking! 

SIMONIN • PHILADELPHIA, PA. 19134 popping specialists to the nation 


CONDENSED INDEX OF PRODUCTS 

ACOUSTICAL WALL COVERING 

Soundfold. Inc 

ATTBACTION BOAHDS & LETTERS 

Bevelite Mfg. Co 

Sign Products 

Adler Silhouette Letter Co 

BOXOFTICE ADMISSIONS SIGNS 

Page 

11 

34 

22 

Dura Engraving Corp 29 

BOXOFFICES 

Selby Industries, Inc. 24 

BUTTER CUPS FOR POPCORN 

Supurdisplay, Inc. /Server Sales. Inc. 32 

BUTTER oa FOR POPCORN 

Odell Concession Specialties Co.. Inc. 31 

BUTTER SERVERS 

Supurdisplay Inc. /Server Sales. Inc. 32 

CARBONS 

Lorraine Arc Carbons Div., Carbons. Inc 31 

CARBON SAVERS 

Cali Products _ „ _ 30 

COIN COUNTERS & PACKAGES 

Nadex Industries, Inc. __ _ 17 

CONCESSION STANDS 

Manley, Inc 30 

DRIVE-IN CAR COUNTER 

Drive-In Theatre Mig. Co 26 

EPRAD. Inc 9. 10 

DRIVE-IN THEATRE DESIGN 

Drive-In Theatre Mfg. Co 26 

Selby Industries, Inc - 24 

Theatre Construction Co 23 

DRIVE-IN THEATRE EQUIPMENT 

Ballantyne of Omaha. Inc 2 

DiD Theatre Screens. Inc 23 

Dri-View Mlg. Co. _ 20 


EPRAD, Inc. _ S. 10 

Projected Sound, Inc 21 

"Permanent" Drive-In Products 35 

Selby Industries 24 

Thermolator Corp 28 

HLM TRAILERS 

Theatre Screen Advertising 31 

FILM CABINETS 

Goldberg Bros. 19 

FOOD SERVICE EQUIPMENT 

Manlev. Inc. 30 

Star Metal Corp 28 

HEATERS. IN-CAR 

Thermolator Corp 28 

JUNCTION BOXES 


EPRAD, Inc 9, 10 

Projected Sound, Inc. 21 

LIGHTING, DRIVE-IN THEATRE 

Drive-In Theatre Mig. Co. 26 

MINIATURE GOLF COURSES 

Lomma Enterprises, Inc 20 

MOSQUITO REPELLENT 

Pic Corp 14 

PAINT FOR DRIVE-IN SCREENS 


Spatz Paint Industries. Inc. 26 

PAINT FOR SEATS 

Spatz Paint Industries. Inc 26 

POPCORN EQUIPMENT S SUPPLIES 

Cretors & Co. _ 29 

Odell Concession Specialties Corp 31 

Simonin & Sons 6 

Supurdisplay. Inc. /Server Sales. Inc. 32 

PROJECnON LAMPS 

Christie Electric Corp 15 

Macbeth Sales _ 13 

Optical Radiation Corp 5 

Strong Electric Corp 7 

PROJECTOR PARTS 

La Vezzi Machine Works 6 

PROJECTORS 

Ballantyne of Omaha. Inc. 2 

RECTIFIERS 


Kneisley Electric Co 17 


REELS, PROJECTOR 

Goldberg Bros 19 

REFLECTORS 


REWINDS, AUTOMATIC 


Goldberg Bros. 19 

SCREEN TOWERS, BOXOFFICES, CANOPIES, 

WINGS, FENCE, SPEAKER POSTS 

DSD Theatre Screens 23 

Drive-In Theatre Mig. Co 26 

Selby Industries, Inc 24 

Theatre Construction Co 23 

BOXOFHCE :: February 19, 1973 

I 

Page 

SEATING, HARDTOPS 

Heywood- Wakefield 36 

Massey Seating Co 6 

National Theatre Supply 18 

SNACK BARS 

Manley- Inc. - 30 

Star Metal Corp 28 

SNOW CONES 

S. T. Echols Co.. Inc „ 31 

SPEAKERS. m-CAR 


EPRAD, INC 9, 10 

National Theatre Supply Co 18 

"Permanent" Drive-In Products 35 

Projected Sound, Inc. 21 

THEATRE DESIGN CONSULTANTS 

Mel Glatz & Associates 34 

Theatre Construction Co. ..._ 23 

Wil-Kin. Inc 33 

Page 

THEATRE EQUIPMENT & SUPPLIES 

National Theatre Supply Co 18 

Universal Theatre Supply 1' 

TICKET MACHINES 

General Register Co 17 

TICKETS 

Globe Ticket Co 26 

Weldon, Williams & Lick _ 6 

WALL COVERING, ACOUSTICAL. 

DECORATIVE 

Soundfold, Inc — 14 

XENON LAMPS & POWER SUPPLIES 

Christie Electric Corp .- 

Kneisley Electric Co -. 

Sales 

Macbeth 

Optical Radiation Corp — 

Strong Electric Corp „ 

XeTRON Div., Carbons, Inc 

Clip and Mail This Postage-Free Coupon Today 

FOR MORE INFORMATION 

This form is designed to help you get more infomration on products and services advertised in 

this issue of The Modern Theotre Section or described in the "New Equipment and Developments" and 

"Literature" and news pages. Check: The advertisements or the items on which you wont more information. 

Then: Fill in your name, address, etc., in the space provided on the reverse side, fold as indicated, 

staple or tape closed, ond moil. No postage stamp needed. 

ALPHABETICAL INDEX OF ADVERTISERS, Issue of February 19, 1973 

Page 

n Adler Silhouette Letter Co 22 

n Area! Theatre Products 20 

n Ballantyne of Omaha, Inc 2 

n Bevelite Mfg. Co 11 

n Cali Products 30 


n Cretors & Co 29 

n Dr Pepper Co Inside front cover 

D D&D Theatre Screens 23 

Dri-View Mfg. Co 20 

n Drive-In Theatre Mfg. Co 26 

n Dura Engraving 29 

D S. T. Echols Co., Inc 31 

n EPRAD, Inc 9, 10 

n General Register Co 17 

D Mel Glatz & Associates 34 

n Globe Ticket Co 26 

n Goldberg Bros 19 

D Heywood-Wokefield 36 

D Kneisley Electric 17 

n LaVezzi Machine Works 6 

n Liberty Disploy Fireworks 21 

Lomma Enterprises, Inc 20 

D Macbeth Soles 13 

NEW EQUIPMENT and DEVELOPMENTS 

Page 

IS 

17 

13 

5 

7 

34 

Page 

n Manley, Inc 30 

n Massey Seating Co 6 

n Nadex Industries, Inc 17 

National Theatre Supply 18 

n Odell Concession Specialties 31 

n Optical Radiation Corp 5 

n "Permanent" Drive-In Products 35 

D Pic Corp 14 

n Projected Sound, Inc 21 

n Selby Industries 24 

D Sign Products 34 

D Simonin & Sons 6 

n Soundfold, Inc 14 

n Spatz Point Industries, Inc 26 

D Star Metal Corp 28 

n Strong Electric Co 7 

Supurdisplay, Inc./ Server Sales, Inc 32 

n 

n Theatre Construction Co 23 

n Theatre Screen Advertising 31 

n Thermolator Corp 28 

D Weldon, Williams & Lick 6 

n Wil-Kin, Inc 33 

n Universal Theatre Supply 11 

n XeTRON Products Div., Carbons, Inc 34 

D Compact Coin Counter From Nadex 35 D New 8-oz. Plastic Dixie Cup 36 

n Projector Pedestal From Optical Radiation .. 35 D Rock Poster Kits 36 

LITERATURE 

Poge 

D EPRAD Catalogs 38 

Page

ui PEOPLE 

1 

Edwin E. Stuart, vice-president and 

assistant to Nat D. Fellman, president of 

National General Theatres, has been promoted 

to vice-president of operations for 

the circuit. Stuart began his career with 

NGT in 1956 as a doorman while attending 

college. He subsequently served in various 

managerial positions in the Midwest 

division and. in 1965. was promoted to the 

real estate department in the Los Angeles 

home office, concerning himself with acquisitions 

of new theatres. 

Richard S. Ostertag has been apjxjinted 

BOXOFFICE-MODERN THEATRE 

and PRODUCT 

director of personnel and industrial relations 

of the Sylvania Light Products Group 

in Seneca Falls, N.Y., and will be located 

in Danvers, Mass. James F. Proud of Chili 

has been named manager of marketing, 

manpower development and training for the 

entertainment products group of the company 

in Batavia, succeeding J. A. Henricks. 

who has resigned. 

The Rochester film division of Bell & 

Howell Co. has been purchased by Anken 

Industries, a Morristown, N.J.. manufacturer, 

headed by R. M. Verburg. The Anken 

Send me more information about the products and articles checked on 

the reverse side of this coupon. 

Nome 

Theatre or Circuit.. 

Seating or Car Capacity.. 

Street 

Number.. 

Position 

City.. State Zip Code.. 

Fold along this line with BOXOFFICE address out. Stople or tape closed. 

SEND US NEWS ABOUT YOUR THEATRE, YOUR IDEAS 

We'd like to know about them and so would your fellow exhibitors. 

If you've installed new equipment or made other improvements in your 

ineatre, send us the details—with photos, if possible. Or if you have 

any tips on how to handle some phase of theatre operations, concessions 

sales, etc.—faster, easier or better—let other showmen in on them. Send 

this material to: 

The Editor 

MODERN THEATRE 

j^ Fold along this line with BOXOFFICE address out. Staple or tope closed. 

BUSINESS REPLY ENVELOPE 

First Class Permit No. 874 - Section 34.9 PL&R - Kansas City, Mo. 

BOXOFFICE-MODERN THEATRE 

president said the operation would continue 

as the Rochester Film Co., a division 

of Anken. Franklin T. Sweet continues to 

head operations as president of the company, 

which has been and is a manufacturer 

of high-quality microfilm and lithographic 

photographic products. 

Ara-Serv, a subdivision of Araservices, 

now holds a five-year contract to handle 

concessions at the Three Rivers Stadium in 

the Pittsburgh area. This formerly was 

handled by an inside firm, Recreational 

.Services. 

A Special Plaque was presented to G. 

Carleton Hunt, retiring chairman of the 

board of DeLu.xe General, Inc., motion 

picture laboratories, at ceremonies in Hollywood 

recently. Wilton R. Holm, president 

of the Society of Motion Picture & Television 

Engineers, presented the plaque from 

the organization, which was inscribed: 

"The Society of Motion Picture & Television 

Engineers has awarded G. Carleton 

Hunt this special commendation for his 

initiative, dedication and leadership in the 

SMPTE and in the motion picture industry 

—Dec. 22, 1972—Wilton R. Holm, president, 

SMPTE." 

Robert T. Kreiman, president of DeLuxe 

General, presented a scroll containing the 

names of all laboratory employees and 

reading: "In recognition and sincere appreciation 

of the many years G. Carleton 

Hunt dedicated to providing leadership for 

DeLuxe General, Inc., we, the employees 

who benefited so richly from his guidance 

and friendship, wish to say thanks." 

Dr Pepper has announced five executive 

promotions in its national organization 

following approval by the company's board 

of directors. 

Frederick F. Avery and Joe K. Hughes 

each were elected executive vice-presidents; 

C. W. Reeves was promoted to vice-president, 

general manager, corporate bottling 

plants; Hal Stockstill was appointed vicepresident, 

franchise, and Jerry Corbin, vicepresident 

of sales. All have been key members 

of the company's executive and marketing 

organization. 

The following concerns have recently 

filed copies of interesting descriptive literature 

with the Modern Theatre Information 

Bureau. Readers who wish copies may obtain 

them promptly by using the Readers' 

Service Bureau coupon in this issue of The 

Modern Theatre. 

EPRAD. Inc.. has announced the publication 

of its new 197.'? catalogs on Sword 

Units and Systems, Automation, and Booth 

Equipment, and other drive-in equipment. 

The company claims price reductions of 

better than 20 per cent in sword and automation 

product lines and increases of to 

less than 2', 2 per cent in almost all other 

lines. 

The catalogs come in pre-punched supplemental 

form for ea.sy insertion into a 

loose leaf binder. 

i!DE OUT 

825 Van Brunt Blvd. 

KANSAS CITY. MO. 64124 


• ADLINES & EXPLOITIPS 

• ALPHABETICAL 

INDEX 

• EXHIBITOR HAS HIS SAY 

• FEATURE RELEASE CHART 

• FEATURE REVIEW DIGEST 

• SHORTS RELEASE CHART 

• SHORT SUBJECT REVIEWS 

• REVIEWS OF FEATURES 

• SHCWMANDISING IDEAS 

THE GUIDE TOiBETTER BOOKING AND B U S I N E S S - B U I L D I N G 

WINSTON' INSPIRES NEW FASHION LOOK 

Columbia Pictures' far-reaching promotion-merchandising 

campaign for "Young 

Winston" is moving at high speed for the 

new Year, coinciding with a wave of majorcity 

openings scheduled throughout the 

country over the first three months of the 

year. Major promotion emphasis falls into 

three main areas — fashion, music and 

books. 

Fashion tie-ins covering a wide range of 

styles and accessories for men, women and 

children have been inspired by the film 

wardrobles of Simon Ward in the title 

role, Robert Shaw as Lord Randolph 

Churchill, and Anne Bancroft as Lady 

Jennie Churchill. Some of the nation's top 

designers and manufacturers have created 

exciting lines of dashing menswear and 

opulent women's fashions. 

Men's fashions are characterized by a 

return to "The Look of Elegance," and a 

campaign was launched on this theme late 

last year at Bloomingdale's department store 

in New York City. Full-page newspaper 

ads, a widely publicized fashion show and a 

store-wide promotion highlighted the cam- 

The "Young Winston" look for men is marked by the return of the three-piece 

vested suit with bow tie and wide-necked shirt, as shown on the left, in this 

display at Bloomingdales's department store in New York City. The new fashion 

look also features a military side, at right, with an adaption of Churchill's Boer 

War campaign jacket. 

Jilt jashionable look of Lady Jennie 

Churchill, portrayed by Anne Bancroft, 

right, has been created by an 

exclusive group of fashion designers 

who have captured the glamour and 

color of the Victorian era using the 

fabrics of the day, taffetas, satins, 

velvets, fur and feathers. 

paign. Similar plans have been instituted 

in stores across the country, and still others 

are being timed to upcoming openings of 

"Young Winston." 

"The Look of Elegance" is marked by 

the return of the three-piece vested suit 

with bow tie and wide-necked shirt, ascot 

ties and rich formal tails, and dinner 

jackets in elegant velvets and satins. 

The "Young Winston" look for men also 

features a military side with an adaption 

of Churchill's Boer War campaign jacket. 

The concept is carried over into sport shirts, 

host pajamas, raincoats and top coats. "The 

Harrow Look," inspired by Churchill's 

school years, represents an entire line of 

young men's suits. 

"The Jennie Fashion Look" has been 

created by an exclusive group of fashion 

designers who have captured the glamour 

and color of the Victorian era using the 

fabrics of the day, taffetas, satins, velvets, 

fur and feathers. Emphasis is on the sleeves, 

high-banded necklines, delicate lace ruffles, 

and free-flowing skirts. 

Alfred Ralston's score for "Young Winston" 

has received much praise in the press 

and is available on the prestigious Angel 

label. A prime contender for an Academy 

Award nomination, the score is highlighted 

by the beautiful "Jennie's Theme," a single 

recording of which has been serviced to 

some 4,000 radio stations nationwide. Two 

other single recordings of the theme— by 

Ronnie Aldrich (London Records) and Lee 

Holdridge (Paramount)—are reaching a 

growing audience via "easy listening" stations. 

Carl Foreman's screenplay for "Young 

Winston" is now available in paperback 

from Ballantine Books. A special movie 

tie-in cover features stills from the film 

and credits. In addition to book and retail 

store outlets, the book is receiving major 

attention in schools throughout the country 

in conjunction with Columbia's speciallyprepared 

study guide. 

Give 'Freedom Collection' 

Packs at "1776" Debut 

"The Freedom Collection" — a package 

of historical documents—was presented to 

each person attending the benefit premiere 

of the film "1776" at the North Star Cinema 

in San Antonio. 

The premiere was sponsored by the San 

Antonio Bicentennial committee. Proceeds 

are to be used for San Antonio's participation 

in the nation's bicentennial celebration 

in 1976. 

BOXOFFICE Showmandiser :: Feb. 12, 1973 23 — 1

— 

" 

/ay' Evening 

P 118 For Couple 

Getaway Evening for 

Two" was the 

.'ared prize in a promotion staged by 

' 

^'.erican Multi Cinema and radio station 

IvUDL in connection with the premiere 

showing of "The Getaway" at the Midland 

Theatre in Kansas City, Mo. 

TTie contest was geared around the Top 

30 playlist published weekly by the station. 

During the week of the contest, the survey 

sheet featured a picture puzzle on the cover 

consisting of partial faces of four KUDL 

air personalities. Spaces were provided on 

the back of the surveys to name the four 

disc jockeys pictured in part on the cover. 

The contest rules called for the entries to be 

mailed to the radio station, with the earliest 

postmark determining the winner in case of 

a tie. 

The winner received the following: A 

"Getaway Evening for Two." which consisted 

of a chauffeur-driven limousine picking 

the winner and his or her date or spouse 

up at the winner's home. Along with this, 

the winner got to choose his or her favorite 

KUDL air personality to go along with 

them. The group went to dinner at a local 

restaurant, and then on to the premiere 

showing. 

The radio station furnished a corsage, 

picked up the cost of the dinner, and ran 

spot announcements the week of the contest 

to encourage participation. 

Usher Dressed As Snoopy 

Poses in Patron Photos 

Brotman & Sherman's Parthenon Theatre 

in Hammond, Ind., staged a kiddie matinee 

playing "A Boy Named Charlie Brown," 

and the promotion arranged by manager 

Robert Storey brought excellent crowds to 

the 2,100-seat house. 

Usher Tim Heath was dressed as Snoopy 

to pose with the children and their parents 

for special pictures, and both the kids and 

their folks were delighted with the idea. 

Additionally, Storey gave away free gifts 

to the first 300 hundred kids each day of 

the two-day weekend playdate. The gifts 

included shrunken heads, rings and lepustooth 

necklaces. 

Usher Tim Heath of the Parthenon 

Theatre, Hammond, Ind., dressed as 

Snoopy, poses with a family for a photograph 

during the run of "A Boy 

i'^'amed Charlie Brown." 

Owner-manager Dick Klein turned the 

absence of his new carpeting into a 

promotion stunt by laying a sample in 

the lobby over which patrons must walk 

and labeling it. "Our Next A ttraction— 

Plush New Carpeting." 

Carpet Sample Attracts 

Attention of Public 

The fact that new carpeting for Dick 

Klein's plush new 600-seat Parkway Theatre 

in Longmont. Colo., did not arrive in 

time for the grand opening of the theatre 

caused some inconvenience, but showman 

Klein turned it into a prime publicity stunt. 

The Parkway, Longmont's first roadshowtype 

operation, was totally remodeled, with 

everything ready for the opening except the 

missing carpeting. A sample of the new 

carpet was placed in the lobby with ropes 

directing patron traffic across the sample 

and a sign reading "Our Next Attraction 

Plush New Carpet." The stunt resulted in 

considerable publicity for the theatre. 

Klein, a veteran in 

Rocky Mountain area 

exhibition, also operates the Trojan Theatre 

and the Star Vue Drive-In in Longmont. 

Book, Shave Lotion Tie-Ins 

Set for Paramount Film 

Paramount Pictures has set tie-ins with 

Bantam Books and Hai Karate shave lotion 

and cologne for its new release, "Innocent 

Bystanders." The Bantam paperback edition 

of the James Munro novel features a fullcolor 

front cover using the film's advertising 

art, with the back cover highlighted by 

a 

selection of scene stills. 

An international promotional campaign 

highlighting the Hai Karate products, as 

used by experts in the art of Oriental selfdefense, 

is now under way. Hai Karate 

cologne and after shave lotion gift sets will 

be awarded as prizes in local radio and 

television contests when "Innocent Bystanders" 

opens in key cities around the 

country. 

Toy For Local Child 

Price of Admission 

A new or useable toy was the sole price 

of admission for a special Christmas showing 

of "The Poseidon Adventure" at the 

Eastwood Mall Theatre in Birmingham, "s. 

Ala. Co-sponsored by the Birmingham 

News and Cobb Theatres, the promotion 

was provided as a public service designed to 

bring a smile to a Birmingham child on 

Christmas and at the same time, publicize 

the movie. 

Over L200 toys were collected and distributed 

by the Fraternal Order of Police to 

homes in Birmingham where Santa Claus is 

more a dream than a reality. 

The Birmingham News and Birmingham 

Post Herald ran two full pages on the 

project, plus eight front page breaks and 

photos. The News also ran extra color 

breaks on the movie itself. The "Toys for 

Tots" project, as it was called, also received 

considerable attention on area radio 

and television stations. 

"We feel that public relations with our 

communities is a must in our business," 

Norm Levinson, executive vice-president 

for Cobb Theatres, said. 

Both Cobb Theatres and the Birmingham 

News received a considerable amount of 

mail from citizens within the community 

praising their effort. 

"Aside from the goodwill created, we 

could not buy the space and coverage received 

for 'The Poseidon Adventure.' 

Levinson said. "We plan to make this an 

annual event." 

Free Ticket Contest Staged 

With 'Steelyard Blues' 

A saturation campaign involving 25,000 

heralds, 50 trailers, an area-wide free ticket 

contest and a giant paint 

board was staged 

for Warner Bros.' opening of "Steelyard 

Blues" at the Village Theatre in Los Angeles, 

Calif. 

Fifteen thousand fold-over heralds, imprinted 

with copy and art on the film, were 

handed out at a Rolling Stones concert, 

while 10,000 more were distributed to 

record stores, boutiques, health food restaurants, 

organic retail shops, singles bars, 

book stores, college hangouts, student 

unions, college libraries, college film classes 

and barber shops. 

In conjunction with National General 

Theatres, 100.000 contest entries will be distributed 

by 50 NG theatres, with the lucky 

numbers printed in the palm of the nosethumbing 

logo of "Steelyard." Two hundred 

lucky winners will win pairs of tickets and 

winning numbers will be posted in all 50 

National General houses. 

In addition, trailers were used to promote 

the film at each of the 50 National General 

Theatres in the area, and a huge. 24-foot 

paint board, featuring the logo of the film, 

was erected on the tower of the Village 

Theatre. 

1- 

— 24 BOXOFFICE Showmandiser :: Feb. 12. 1973

— 

The Poseidon Adventure' (20th-Fox) 

Wins Blue Ribbon A word for December 

By MARY JO GORMAN 

iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimimiiiiiiiiiiiiiiiiimiiniiniimiiiiiiiiiiiiiiitiiiiiii 

ÎTH ITS EXCITING STORYLINE and star-laden cast—many of them former 

Oscar winners— "The Poseidon Adventure" was a natural choice for NSC members 

as the Blue Ribbon Award winner for December. The 20th-Fox release—rated PG 

by the MPAA and A3 by the NCO—received an astounding 558 per cent of average 

business in its premiere engagements in 

primarily—to a strong ad campaign and 

BoxoFFiCE reviewed "The Poseidon Adventure" 

in its issue of January 1. stating 

in part: "'The Poseidon Adventure,' produced 

by Irwin Allen, pulls off enough 

interesting moments to qualify as a rousing 

good entertainment picture in the tradition 

of 'Airport.' The story concerns the 

luxury liner S.S. Poseidon, which is hit by 

a tidal 

wave on New Year's eve while at 

sea. Only a few of the ship's hundreds of 

passengers survive, and a good deal of the 

fun of the movie is trying to figure which 

ones do and which ones don't. Characters 

are introduced quickly and their backgrounds 

are made clear. There's Gene 

Hackman as an evangelical minister with 

a will to live and a determination to lead 

the small band of survivors to safety. And 

Ernest Borgnine, a cop whose ex-prostitute 

wife, Stella Stevens, is afraid to sit 

at the captain's table because she thinks 

she might be recognized by former customers. 

Red Buttons plays a hard-working, 

lonely haberdasher who befriends 

Carol Lynley, an insecure rock singer 

whose brother is killed in the disaster. 

Shelley Winters and Jack Albertson play 

a devoted Jewish couple on their way to 

Israel. Director Ronald Neame stages 

some exciting scenes, especially the disaster 

when the ship topples over and turns 

upside down. The film may prove to be 

a big boxoffice winner 

." 

. . 

On their ballots, National Screen Council 

members made the following remarks: 

Pure Action and Excitement 

What a list! Several really good ones. 

I'll pick "Poseidon Adventure" because 

key cities throughout the country, due 

extensive word-of-mouth reports. 

it"s such great family entertainment! 

James L. Limbacher, Dearborn Press . . . 

This is pure action and excitement, and 

isn't this what movies are all about? 

Emery Wister, Charlotte News . . . The 

year's most exciting film—with a cast of 

five Oscar winners. Shelley Winters could 

win her third supporting Oscar for this. 

Dr. James K. Loutzenhiser, Mo. Council 

on Arts, Kansas City . . . This has to be 

the year's big one. Great action and family 

entertainment.—Larry Thomas, exhibitor, 

Fayetteville, W. Va. 

Corking action-adventure. What movies 

were meant to be.—David Mclntyre, San 

Diego Tribune . . . This one keeps you 

on the edge of your seat. Too bad we 

can't have more shows like this!—Charles 

Smith, Clarion-Ledger, Jackson, Miss. . . . 

Everyone's talking about the excitement 

. . . 

in "The Poseidon Adventure."—Frank R. 

Weirich, News-Sentinel, Knoxville 

Tough choice this month, but "Poseidon" 

is breaking too many attendance records 

around the country. It's great boxoffice. 

Shelley Winter's best since "A Patch of 

Blue."—Walt Reno. KORK Radio. Las 

Vegas. 

The action is so realistic in this tense 

drama, one is exposed to a tremendous 

emotional experience. Since the film is 

concerned with just a handful of people, 

there is an excellent opportunity for character 

development and director Ronald 

Neame makes the most of it!— Lois Baumoel, 

Cleveland MPC . . . It's "Airport" 

all over again—this time under water. But 

still good screen fare for the family trade. 

—John Anthony, WITI-TV, Milwaukee. 

The 

Reverend Scott Gene Hackman 

Rogo 

Ernest Borgnine 

Martin 

Red Buttons 

Nonnie 

Caroi- Lynley 

Acres 

Roddy McDowall 

Linda Rogo Stella Stevens 

Belle Rosen Shelley Winters 

Manny Rosen 

Jack Albertson 

Susan Pamela Sue Martin 

Chaplain 

Arthur O'Connell 

Cast 

The Captain Leslie Nielsen 

Robin 

Eric Shea 

Linarcos 

Fred Sadoff 

Nurse Sheila Mathews 

Doctor 

Jan Aryan 

Purser 

Byron Webster 

Chief Engineer 

John Crawford 

M. C Bob H.\stings 

Tinkham Erik Nelson 

Produced by 

Production Staff 

Irwin Allen 

Directed by Ronald Neame 

Screenplay by .... Stirling Silliphant, 

Wendell Mayes 

From the Novel by Paul Gallico 

Director of 

Photography Harold E. Stine 

Special Photographic 

Effects L. B. Abbott 

Filmed in 

Panavision 

Color by 

DeLuxe

BOXOFFICE 

BAROMETER 

This chart records the performance of current attractions in the opening week of their first nuu in 

the 20 key cities checked. Pictures with fewer than fire engagements are nat listed. As new runs 

are reported, ratings are added and averages revised. Computation is in terms of percentage in 

relation to normal grosses as determined by the theatre managers. With 100 per cent as "normal," 

the figures show the gross ratings above or below that mark. (Asterisk * denotes combinotion bills.) 

m^

B O X o r F I C E B K IN G U I D E 

An interpretive anolysis of lay ond tradepress reviews. Running time is in parentheses. The plus and minus 

signs indicate degree of merit. Listings cover current reviews regulorly.

. Hollywood 

REVIEW DIGEST 

AN ) ALPHABETICAL INDEX V^ry Good; - Good; ± Fair; - Poor; = Very Poor. In the summary H is rated 2 pluses, — as 2 minuses. 

a at 

CI. I- e I- a ec— E z 

Late Spring (Banshun) 

(107) Melo (b&w) . 

New Yorker 9-4-72 Al 

Legend of Horror 

(SO) Ho (b&w) Ellman 9-11-72 m 

4545 Life and of Judge Times Roy Bean, 

Tlie (120) ® Ac NGP 12-11-72 PG A3 

4541 Limbo (112) D Univ 11-20-72 PG A3 

4549 Limit, The 

(90) ® D Cannon-New Era 12-18-72 PG A3 

4515 Little Mother (90) D Audubon S-21-72 H 

Love (Szerelem) 

(92) D (b&w) George Gund 10-16-72 

4522 Love Me Deadly 

(92) Ho Cinema National 9-11-72 gj 

455S Love Minus One 

(94) D Multi-Pix Ud. 1-22-73 |1 

—M— 

Mad Love (252) D New Yorker 11-27-72 

4514 Magnificent Seven Ride!, The 

(100) W UA S- 14-72 PG A3 

4555 Man of La Mancha 

(135) ® M UA 1-15-73 PG A3 

Marison (S4) Doc Merrick Int'l. 12-11-72 

OMarjoe (88) Doc Cinema 5 S- 7-72 PG A3 

4543 Mechanic, The (95) Ac UA 11-27-72 PG A3 

451SMelinda (109) My MGM g-2S-72 H C 

4555 Molly and Lawless John 

(98) W Producers 1-15-73 PG 

Money Talks (87) Doc-C UA 8-21-72 PG A2 

Moonwalk One 

(96) Doc Peretj W. Johannes 12- 4-72 D 

Morning After, The 

(78) Sex My Mature 9-18-72 

Muthers, The 

(74) Sex Melo . 

Cinema 10- 2-72 

—N— 

4504 Napoleon and Samantha (92) Ad BV 7-10-72 (g) Al 

4533 Necromancy (82) Ho CRC 10-23-72 PG A3 

4511 New Centurions, The 

(103) (g Cr Col 8- 7-72 H A4 

4512 Night Call Nurses 

(80) CD New World 8- 7-72 H C 

Night Evelyn Came Out of the Grave, 

The (100) (|) Sus-Ho ..Phase One 8- 7-72 H) C 

4517 Night of the Cobra Woman 

(85) Ho New World 8-28-72 gl 

4507 Night of the Lepus 

(89) SF-Ho MGM 7-24-72 PG A2 

—0— 

Oh! Calcutta! 

(105) Sex Satire .... Cinemation 11-13-72 C 

4527 Outside In (90) D ..Harold Robbins 10- 2-72 Bl 

—P— 

4559 Payday (103) D Cinerama 1-29-73 U 

4551 Pete 'n' Tillie (112) ® C Univ 1- 1-73 PG A4 

4546 Pigkcepcr's Daughter, The 

(93) Sex Farce . . Boxoffice Int'l 12- 4-72 

4506 Place Called Today, A (103) D Emb 7-17-72 ® C 

4531 Play It as It Lays (101) D ..Univ 10-16-72 B) A4 

Please Stand By 

(102) (F) Milton Prod. 12- 4-72 

4543 Poor Albert & Little Annie 

(88) Sus Europix 11-27-72 (g) 

4518 Pope Joan (132) ® D Col 8-28-72 PG A4 

4552 Poseidon Adventure, Tlie 

(117)

3 Si 

S ^^ 

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3 O 

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3 *" 

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laa 

a. s 

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ed

' 

' msby. 

Ho 

. 

. Ho-Ad. 

Ma» 

. Dec 

. 

. 

. 

. . 

. 

. 

. 

ACE 

IMicKNATIONAL 

Rel. 

Date 

OStocv "ar Racing With Joy 

(?0) Ac. Sep 72 

Joe V'Ukcrson, Tddj- Cardoza 

Beasi i/f Yucca Flats Ho. 

Tor Johnson 

Nisht Train to Monde-Fine ..Ac. 

John Carradlne 

©Outlaw Riders (86) Cycle.. 

Bryan "Sonny" West, Lindsay 

Crosty 

ORace Drivin' Woman 

(90) Ac. May 73 

Joe Wilkerson. Mike Mosley 

MISCELLANEOUS 

Rel. Date 

GOLDSTONE FILMS 

©War Devils (99) Jan 73 

Guy Madison. Van Tenney 

GROUP 1 FILMS, LTD. 

. 

©The Depraved ( . ) D . 

Gerard Moulet. (}a£sandra French 

©Room of Chains ( . . ) . . . . Dec 72 

Allison Taylor, Frank Martin, ICaren 

Thomas 

©Up Your Alley (..) ..C. Dec 72 

Frank O)rsentino, Haj! 

©Pepper & His Wacky Taxi 

(..) C..Jan73 

John Astin, Frank Sinatra jr.. 

Jackie Gayle. Alan Sherman 

. Dec 72 

Rel. 

Date 

NEW YORKER FILMS 

The Flavor of Green Tea Over 

Rice (115) C. Feb 73 

(Japanese-language) 

Shin Shaburi 

-lOR'WEST PROD. 

©Alaska, America's Last Frontier 

(110) Doc. Oct 72 

PACIFIC INT'L 

©Vanishing Wilderness 

(90) 

Doc. -Jan 73 

PARAGON PICTURES 

AQUARIUS RELEASING 

©The Asphyx (98) ® ..Sus..0ct72 

©Belinda (S3) ..Sex Melo..Sep72 

liobert Stephens, Robert Powell 

MeUndi Forrest. Paul Tobors HALLMARK RELEASING 

©Kill Me With Kisses 

©Lady Zazu's Dauohter 

©The Last House on the Left 

(100) C. Nov 72 

(73) C. Sep 72 (91) Mclo..Nov72 Nino Manfredl, Ugo Tognazzl 

D«lly Slmrp, Fred Zotts 

na\1d Hess. Lucy Grantham 

(Selected Engagements) 

©Born Black D. ©When Women Played Ding Dong 

. 

(95) 

AUDUBON FILMS 

C. Nov 72 

Nadia Cassinl, 

©Little Motlier (90) ..D..Auo72 HEMISPHERE 

HovTard 

PICTURES 

Ron 

Christine Kniger, Siegfried Ranch ©The ©Terror in 

Swingin' 

2-A 

Pussycats 

(91) ..Sus..Jan73 

Kaf Vallone. 

(8S) 

Angelo Infant! 

Sex.. Jul 72 

©Tessa ©She'll Follow 

(90) 

You Anywhere 

Jul 

CHARLES 72 

F. BAILEY FILMS 

Suzy Kendall, (92) 

Frank Finlay 

C. Mar 73 

©Cruel and Unusual Punishment ©Revenge 

( (90) 

.) b&w Sep 72 

Jan 73 Joan PREMIER 

Oillins, James 

PRODUCTIONS 

Booth 

©Devil's 

©Private Parts 

Nightmare (90) Ho 

(86) Ho. . 

Dec 72 

BRUT PRODUCTIONS 

Erik Blanc, Ayn Ruymen, Lucille 

Jean Benson 

Scrvals 

©The Last Tomorrow (..) 

©Doctor in Trouble 

Cliff Potts 

() 

HAROLD ROBBINS 

C 

INT'L 

Dec 72 ©Outside In (90) 

Leslie D.. 

Phillips, Sep 72 

liobert Morley 

Darrel 

CAMBIST 

Larson, FILMS 

Heather Menzies 

©The Crazies (103) .Ho. .Mar 73 JACK H. HARRIS 

ROBERT SAXTON FILMS 

©House of Missing Girls 

©The Halfbreed (90) ..W.. Nov 72 

CAPITAL 

(85) Sex.. Le.\ Barker, Ursula Glas 

©George! (86) 

Ann (5ael 

C. Sep 72 

©How Did a Nice Girl Like You 

Marshall Thompson. 

©Ride in 

Jack 

the 

Mullaney 

Whirlwind (S3)..W.. (88) C . 

72 

Jack Nicholson 

Barbi Benton, H.impton Fimcher 

©The Shooting 

CINEMA 

(82) 5 

W. ©Naked Evil (SO) Ho. .Jan 73 

.lack Nicholson 

OQMarioc Anthony Alnley, 

(92) Doc..Auj72 

Suzanne Neve 

©Bone 

©The (95) 

Policeman D.. Jul 72 ©Island of Lost Girls 

(87) C Yaphet Kotto. 

Shay 

Andrew Duggan 

K. 

(85) 

(Iphlr. Zaharia Ac. Mar Harif.ii 

73 

©Cesar Brad 

and Rosalie 

Harris 

(UO) 

C..Dec72 IMPACT FILMS 

©Silently I Scream (86) Ho Mar 73 

(French-language) 

©Black Fantasy Sally 

(78) ..D. Nov 

Mar 

72 

Tres Montand, Romy Schneider Jim Collier. ElUe Fiscallnl 

SCA DISTRIBUTORS 

©Class Reunion 

DONALD DAVIS PRODUCTIONS INDEPENDENT-INT'L 

(85) 

©Here Comes That 

©Angels' 

Sex Melo 

Wild 

Nashville 

Women 

.0ct72 

Marsha Jordan, Sandy Cary 

Sound (84) CM. 

f85) 

Oct 72 

Sex.Ac..Jul72 ©The Snow Bunnies 

Bandy Boone, 

Ross 

Sheb Wooley 

Hagcn. Reglna Carol 

(85) Sex Melo. 

©Dracula Oct 72 

vs. Frankenstein 

Marsha Jord,in. Sandv Cary 

DISTRIBPIX 

(^) • Ho..Jul72 

J. Carrol Naish. Russ Tamblyn SCOTIA 

©Dynamite (75) Sex C Aug 72 ©Gang INTERNATIONAL 

Girls (84) Ac. Aug 72 ©Crucible of 

Monica 

Terror (s) 

Rivers. Steve Gould 

Ho.. 

Coo\ CMck 

May 72 

Morgan 

Mike Raven. Mary 

©Women Maude 

for Sale 

3Thc Fifth Day of Peace 

ELLMAN ENTERPRISES 

'S2) Sex. Aug 72 ® ••- D. .May 

©Diabolic 

72 

Wedding (84) Ho.. Jul 72 

Hlchard Jnhnson. Franco Nero 

Margaret O'Brien 

INDEPIX RELEASING 

"JPancho Villa ® .. Hi-Ad. . May 72 

(In combination with) 

©Scream Bloody Murder 

Telly Savalas. Clint Walker 

Legend of Horror 

(93) Sus..Jan73 ©Psychomania 

(80) (b&w) Ho. Jul 72 Ired Holbert. 

® . . 

72 

Leigh Mitchell 

(reorge Sanders, Beryl Reld 

Karin Field 

©World's Greatest Lover 

©Horror Express 

©The Mad Butcher (..) Ho .Jul 72 (87) C..Mar73 (••'„®,^, Ho.. 

Victor 

Jun 

Buono, 

72 

Karln Field 

Slan Ross. Marvin Jliller 

Peter Cu.shlng. CTiristnpber Lee 

©Annabelle Lee (90) . Aug 72 

Margaret O'Brien 

INT'L PRODUCERS CORP. SOUTHERN STAR 

©The Contract 

PRODUCTIONS 

ENTERTAINMENT VENTURES (85) Sex Melo..Sep72 3Dear, Dead Delilah 

©The Big Snatch (77) ..D..Jun72 Bnmo Pradel, (Varies Southwood ,'95) Bus.. Jun 72 

Rita Book. Tracv Handfuss 

©Exchange Student 

Agnes Moorehead, WIU Gen 

©The Suckers (83) ....D..Jun72 (90) 

Barbara Mills. 

® C. ©A 

Oct 72 

Day at the White House 

Richard Smedley 

Lfluis l)e Funes, Marline Kelly 

(92) .. Sex C. Aug 72 

©The Adult Version of Jekyll 

Lnri Saunders, Robert Rldgely 

* "»1e.(S5) D ..Jul 72 J-CINEMAX ©Black 

©The INT'L 

Trap (90) . . . .Ac. .Oct 72 

Erotic Adventures of 

Terry 

©Rip-Off Carter, (5wen 

(90) 

Zorro CD.. Sep 

(104) 

72 

Mitchell 

Sex C. Aug 72 Don Scardlno. Ralph 

Douglas 

Endersby 

Frey, Robyn Wliltting 

SUN INT'L 

©Trap on Cougar 

FILM VENTURES LEISURE INT'L 

MEDIA 

Mountain 

(94) 

©Boot Hill (92) ® 

©I Love You OD-M 

Rosa ...W. (90) 

Jul 72 

.,D..Feb73 Keith Larsen. &lc Larsen 

Terence Hill, Woody 

(Hebrew 

Strode 

-language) 

©Brother of the Wind 

©The Warriors Miclial 

Ac. Nov 72 

Bat-Adam 

(87) Doc. Jan 73 

Mark Damon. Barbara O'Nell 

LEVITT-PICKMAN 

TRANSVUE 

FUTURAMA INrL 

©Heat ©Johnny 

(100) 

Hamlet 

Satire.. 

®The Cat 

Svlila 

That Miles. 

Ate 

Joe 

the DaUesandro 

(?1> © W.. 

Parakeet 

SHoffman Jun 72 

(111) o (02) 

Jyj, ^2 

MmlrljT, Keen. Phillip Pine 

©P'dn't You Hear? (82) ..Jun72 

Dramh Christopher. Jolm Kauffman 

(94) 

Jyp y2 

SIraonc Orlffetb, Bcveriy Powers 

GAMALEX ASSOCIATES, LTD 

SHouse of Terror (90) Sus..0ec72 

Jennifer Bishop, Arcll Blanton 

GATEWAY FILMS 

ilConfessions of Tom Harris 

(90) Bio 

3ENENI FILMS 

^ChlWren Shouldn't Play With 

Things (101) ..Ho.. May 72 

Valeric Manohp'i 

"liav f! the She-Devils 

Ho.. Jan 73 

..'re 

i ;.V.r 73 

LION DOG ENTERPRISES 

©Shantytown Honeymoon 

(85) •... CD. Jun72 

Ashley Brooke, George Ellis 

MAGUS FILMS 

©Festival of the Undcad 

(. .) Ho 

The Senator (90) 

©The Corrupter 

Sex 

„„(.) Ac-Ad. 

©Virgin Planet . . 

SF-Sex. 

Jun 72 

Aug 72 

. Oct 72 

Dec 72 

MANSON DISTRIBUTING 

©Sex and the Office Girl 

,(80),,, Sex. Oct 72 

Mary Worthlngton. I*e KnrI 

MARON 

©Toys Are Not for Children 

.(^) D.. Jun 72 

Marcia Forbes. Pran Warren 

MULTI-PIX, LTD. 

©Love Minus One (94) . D 

Jill Jan.

Opinions on Current Productions 

ÊATURi REVIEWS 

Symbol O 

denotes color; © CinemoScope; (g) Ponavision; ® Techniramo; (§) other onomorphic processes. For story synopsis on each picture, se« r«v«rs« tld*. 

STEELYARD BLUES p(J Comedy 

© 

Warner Bros. (203) 92 Minutes Rel. Feb. '73 

Set for release last year, "Steelyard Blues" was recalled 

by Warner Bros, so that the proper exploitation campaign 

could be devised when preview reactions indicated that 

the film was a special item. What this means is that 

the Bill/ Phillips production is going to be a hard sell. 

Audiences wUl find the comedy either ridiculously zany 

or unbelievably dull. Actually, in the right frame of mind, 

the David S. Ward script is quite funny. Jane Fonaa. 

Donald Sutherland and Peter Boyle make the most of 

their off-beat characters and extract a maximum amount 

of laughs. Miss Fonda, playing it more or less straight, 

is highly effective in a variation of her award-winning 

"Klute" characterization. The leads are from the F.T.A. 

troupe, the anti-war group which has been toui'ing military 

bases. "Blues" is not violently anti-establishment 

and it might be wise to so advise patrons that this is 

first and foremost a way-out comedy. Boyle is hilarious, 

playing each scene with a different disguise or accent. 

Sutherland, also executive producer, is fine as the loser 

who loves life and freedom. Tony Bill and Michael and 

Julia Phillips produced and Alan Myerson directed. Nick 

Gravenites and Michael Bloomfield provided the songs. 

Technicolor. 

Jane Fonda, Donald Sutherland, Peter Boyle, Garry 

Goodrow, Howard Hesseman, John Savage. 

BARON BLOOD 

pr; Horror Drama 

© 

AIP (7216) 90 Minutes Rel. Oct. '72 

Combining the talents of noted actor Joseph Gotten, 

luscious Elke Sommer and top horror film director Mario 

Bava, the German-Italian co-production of "Baron 

Blood" is a good shocker for the general market. Doublebilling 

this with another AIP thriller-chiller should bring 

in the best results. Bava, who directed from a script by 

Vincent G. Potre, has a stunning visual style which 

makes his films a cut above the ordinary. His use of 

sunlight and fog here, all in brilliant Technicolor, is an 

artistic asset to the gory doings. Miss Sommer wears a 

different outfit in each sequence, an array of smart 

fashions including minis and hot pants, which add to 

her natural appeal. On top of that, she does a fine job 

as the victimized heroine. Young Antonio Cantafora is 

really the hero, Gotten having a lesser role as the mysterious 

smiling stranger who proves to be Baron Blood 

resurrected, to no one's surprise. Music by Les Baxter 

suitably sustains the mood for the Leone International 

Pi-oduction, made in association with Ginevision, Ltd. Alfred 

Leone was producer. The ads carry a disclaimer on 

the part of the management for any adverse reaction 

to the film on the part of patrons; it's an amusing gimmick 

which can help sell the pictui'e in its market. 

Joseph Gotten, Elke Sommer, Massimo Girotti, Antonio 

Cantafora, Alan Collins, Rada Rassimov. 

IT'S 

A PLEASURE! 

TO BOXOFFICE: 

Will you please change the name of our subscription 

to your magazine to: 

R. B. Gitchell 

P.O. Box E 

Meeker, Colo. 81641 

We are no longer doing business under the 

Rio Theatre. However, we are building a new 

theatre and may change the theatre name. 

Thanks to your industry reports, we enjoy the 

new innovations and are plaiming on using 

several of them. 

Keep up the good work! 

Sincerely, 

(Mrs.) Judith Gitchell 

lA- 

0,00. 

Uto, 

old. 

Writ 

BLACK CAESAR H 

Action-Melodrama 

O 

AIP (7230) 92 Minutes Rel. Feb. '73 

Black power vs. the Mafia, this Larco production, written, 

produced and directed by Larry Cohen, combines 

ALEI some of the best and worst elements of the geme. On the 

jioimi plus side are Fred Williamson's forceful title-role per- 

'' " 

formance, generally good work by a well-picked supporting 

cast and some exceptionally well-handled dramatic 

moments. Minuses include the blood-spattered violence 

and sadism as well as a ridiculous ending: a mortally 

wounded Williamson staggering all over Manhattan as 

scores of passersby look diiectly at the camera. Climax 

in which he's beaten to death by black teenagers has 

been cut to a more abrupt finale. Art Lund sacrifices a 

long-standing image as a singer of note to enact a particularly 

corrupt police official. Val Avery, William Wellman 

jr. and Myrna Hansen also figm-e prominently. Williamson's 

buddies from "The Legend of Nigger Charley," 

D'Urville Martin and Don Pedro Colley, are featui-ed 

among the black contingent, which includes such polished 

performers as Minnie Gentry ("Come Back Charleston 

Blues") and Julius W. Harris ("Super Fly"). Phillip Roye 

and Gloria Hendry are promising newcomers. Latter has 

the obligatory nude love scene with Williamson. Filmed 

in New York and Los Angeles in DeLuxe Color. 

Fred Williamson, Phillip Roye, Art Lund, Gloria Hendry, 

Julius W. Harris, Val Avery, Minnie Gentry. 

PRISON GIRLS 

Sex Drama in 3-D 

© 

AIP-Trans American (7227) 84 Minutes Rel. Jan. '73 

Billed as "the first really adult film in 3-D" (for those 

who've forgotten the success of "The Stewardesses"), 

this is a poorly done sexer in the softcore vein. "Pi-ison 

Girls" features plenty of sex and should have no trouble 

pleasing the followers of such fare. Screenplay by Lee 

Walters is a loosely related series of encounters experienced 

by female prisoners on a weekend pass. Dialog 

and acting are laughable, for those who pay attention 

to these things. Little time is lost in getting down to the 

buff (only one of the males keeps his pants on), starting 

right from the credits with a shower fight. Funniest 

sequence concerns the girl visiting her rich beau, who 

prefers to body paint voluptuous gals. None of the performers 

are credited for their roles, except for "guest 

star" Lisa Ashbury as Phyllis. Thomas De Simone directed 

and Buiton C. Gershfeld and Nicholas J. Grippo 

were producers. Christopher Huston did the rock score 

and Pacific Film Industries supplied the color and the 

Optovision 3-Dimension technology. The titles are 

superimposed over tinted sequences from old women's 

prison films. For the record, one-shot shows Anne Shirley 

in "Condemned Women" (1938). The 3-D effects, with 

glasses, are reasonably well done. 

Robin Whitting, Maria Arnold, Angle Monet, Tracy 

Handfuss, Ushie Digard, Claire Bow. 

Write— 

® 

YOUH REPORT OF THE PICTURE 

YOU 

HAVE JUST PLAYED FOR THE 

GUIDANCE OF FELLOW EXHIBITORS. 

— Right Now 

USE THE BLANK ON REVERSE SIDE 

lust Paste It on a Gf Government Postcard and Mail. 

The reviews on these pages may be filed for future reference in any of the following ways (1) in any standard three-ring 

loose-leaf binder; (2) individually, by company. In any standord 3x5 cord index file; or (3) in the BOXOFFICE PICTURE 

GUIDE three-ring, pocket-size binder. The latter. Including o year's supply of booking ond daily record theets, 

may be obtoined from Associated Publieotlons, 825 Von Brunt Blvd., Kansas City, Mo. 64124 for $1.50 postage paid. 

4566 BOXOFFICE BookinGuide Feb. 19, 197.^ 4565

! 

. . . The 

BOXOFFICE BookinGuide :: Feb. 19, 1973 

JURE REVIEWS Story Synopsis; Exploifips; Adlines for Newspapers and Programs 

THE STORY: "Black Caesar" lAIP) 

In 1953, shoe shine boy Omer Jeffrey, 13, assists in the 

killing of hoodlum Andrew Duggan and then gives payoff 

monev to crooked cop Ai't Lund. Cheated, Lund beats 

the boy viciously. In 1965, the boy (now Fred Williamson) 

eliminates Patrick McAllister in a barber shop and 

then tells Mafia boss Val Avery he wants one block in P/Cti 

Harlem. Eventually, Williamson takes over all of Avery's 

territory. With white lawyer William Wellman jr., Williamson 

deals with Lund, now a police captain. Williamson's 

mother Minnie Gentry, a maid; mistress Gloria 

Hendry, a singer; and father Julius W. Harris each in 

tm-n decline his favors. Hendry weds Williamson's boyhood 

pal and accountant Phillip Roye. She is forced by 

Lund to make love to Williamson in a plan to retrieve the 

ledgers which the black hood had stolen. After disposing 

of Williamson's loyal henchmen, Lund has Williamson 

shot. Lund then kills Wellman and Roye before being 

beaten to death by Williamson. Badly wounded, the black 

Caesar staggers to his old neighborhood and dies. 

EXPLOITIPS: 

Play up the James Brown score, composed and performed 

by the soul singer and available on Polydor Records. 

Use stills from Edward G. Robinson's "Little 

Caesar" (1930) to promote the new film, not a remake. 

CATCHLINES: 

Hail Caesar—Godfather of Harlem ! Cat With 

Caliber Claws 

the .45 

THE STORY: 'Prison Girls" (United Producers) 

Following a shower fight, six girls from Santa Helena 

Women's Correctional Institute are allowed weekend 

passes. The prison psychiatrist feels that this will be a 

good way to rehabilitate them. Each has a different sex 

encounter. Kay visits the man who tm'ned her into a 

prostitute and finds he has other girls in his employ; 

they make love. A frigid girl is finally able to enjoy sex 

with her husband. Joyce, who killed her husband, is forced 

to make love to her ex-brother-in-law, by a motorcycle 

gang. Toni looks up her rich lover, as he paints the nude 

bodies of well-shaped girls for kicks. When another inmate, 

Gertie, arrives, the three engage in a menage-atrois. 

Cindy, a redhead with an accent, finds her boy 

friend Johnny hiding out after a bank robbery. As they 

make love, the police sm'romid the house and both die. 

Back at the prison, the girls blame the psychiatrist for 

causing Cindy's death by sending the police after her. 

EXPLOITIPS: 

Play up the 3-Dimension effects and place bars at 

appropriate places in the theatre, e. g., the cashier's 

cage. 

CATCHLINES: 

Guaranteed to Be the Most Controversial Movie Ever 

Made—Based on Confidential Prison Sex Reports . . . 

The First Really Adult Film in 3-D . . . Starring the Prison 

Girls, and Their Men. 

Oc> 

.May 

THE STORY: "Steelyard Blues" (WB) 

Jailbird Donald Sutherland is a demolition derby driver 

and thief who's released after serving his third prison 

term. Brother Howard Hesseman, an ambitious district 

attorney, gets Sutherland a menial job cleaning animal 

cages at the zoo. Yearning to be free from the system, 

Sutherland joins forces with other friends in fixing up 

an old bomber to fly to some distant place. Helping are 

Jane Fonda, high-priced hooker; Peter Boyle, a master 

of odd dress and dialect and outpatient from an insane 

asylum; Garry Goodrow, a larcenous mechanic, and John 

Savage, Sutherland's kid brother. Boyle, Goodrow and 

Savage pick pockets to support the plan, while Hesseman 

makes things tough for the group. Fonda loses her business 

and faces jail. With Boyle's friends, the five rob a 

Navy base of an important console for the plane. Police 

led by Hesseman arrive as the plane prepares for takeoff, 

but Boyle rescues the others with horses and a helicopter. 

EXPLOITIPS: 

Promote the film via the Bantam Books paperback 

edition of the novel and the Warner Bros. Records album 

of the soundtrack. Have a tie-in with cooperative steel 

yards and or with musicians who feature blues numbers. 

CATCHLINES: 

If You Can't Beat 'Em—Drive 'Em Crazy . . . Take a 

Hooker, a Demolition Derby Driver, a Nut, a Hippie and a 

Crazy Mechanic and You've Got Steelyard Blues. 

THE STORY: "Baron Blood" (AIP) 

In Vienna, young Antonio Cantafora is greeted by Dr. 

Massimo Girotti, his micle. Both are descendants of the 

notorious Baron Otto Von Kleist, a 16th Centmy sadist 

known as Baron Blood. With the aid of Elke Sommer, 

who is working to restore the Von Kleist castle as a tom-- 

ist attraction, Cantafora Invokes an ancient incantation 

to revive the Baron. A doctor and a laborer are killed 

by the Baron, who also murders Dieter Ti-essler, head 

of the restoration project, and caretaker Alan Collins. 

The castle is sold at auction to a stranger, wheelchair- 

work for him, 

ridden Joseph Cotten. He asks Sommer to 

but she's frightened off by the Baron. Student of the 

occult Rada Rassimov conjm'es up the spirit of a woman 

burned by the Baron and says that he can be destroyed 

only by those he himself has destroyed. Girotti's little 

daughter Nicoletta Elmi suggests that an amulet may 

be the means of reviving the victims, when Rassimov is 

murdered. Cotten proves to be Baron Blood and is killed 

by Collins and other victims. Sommer, Cantafora and 

Girotti escape. 

EXPLOITIPS: 

Use AIP's Special Disclaimer for victims of strokes, 

cerebral hemorrhages, cardiac seizures and fainting 

spells, as a come-on. Rig up a torture chamber. 

CATCHLINES: 

He Sought the Ultimate in Human Agony—With Instruments 

of Tortm'e Ghastly Beyond Belief! 

To: 

The Exhibitor Has His Say 

BOXOFFICE, 825 Vom Brunt Blvd.. Kansas City, Mo. 64124 

Title 

Company 

TO BOXOFFICE: 

I look forward to getting BOXOFFICE every 

week. It really helped me in booking and buying. 

I 

want to take this means of thanking you 

Conunent 

people for 

the good work and service you do. 

John M. Danyluk 

Audien Theatre, 

Theatre 

Typo Patronage 

City; Slate _.Zip Code. 

Wetaskiwin, Alberta, 

CANADA 

.arbarA 

Apr 7

Write 

BATES: 30* per word, minimum S3.00. CASH WITH COPY. Foxir consecutive insertions lor price 

of three. When using a Boxofiice No., figure 2 additional words and include 50< additional, to 

cover cost of handling replies. Display Classified, $25.00 per Column Inch. CLOSING DATE: Monday 

noon preceding publication date. Send copy and answers to Box Numbers to BOXOFFICE. 

B25 Van Brunt Blvd., Kansas City, Mo. 64124. 

cuemne 

HELP WANTED 

MANAGER FOR NEW THEATRE m college 

situation, Southeast. Must hove 

knowledge of advertising and projection. 

Good position tor capable man. Send 

resume and references to Boxoffice, 2875. 

THEATRE MANAGERS and manager 

trainees v/anted. Excellent opportunity for 

odvancement. Apply Armstrong Theatres, 

Inc., P.O. Box 337, Bowling Green, Ohio 

43402. Phone: 419-352-5195. 

THEATRE MANAGERS. Metropolitan 

D.C. area. Send resume to P.O. Box 1023, 

Langley Park, Md. 20787. 

PROJECTIONISTS: Metropolitan D. C. 

Area. Experienced in operation and repairs. 

Simplex. Send resume to P. O. Box 

1023, Langley Park, Md. 20787. 

WANTED: Retired theatre men to manage 

drive-in in Illinois. Small town. $3,000 

salary or commission and a modern home 

furnished. Send resume to Boxoffice, 2881 

POSITIONS WANTED 

WORKING GENERAL MANAGER, all 

phases, 25 years experience, coUege, 

lamily. Employed L. A. Boxoffice, 2873. 

EXPERIENCED, VERSATILE ADVERTIS- 

ING promotional roadman. Excellent references. 

Resume on request. Doug Hobart, 

Boxoffice 2876. 

POPCORN MACHINES 

ALL MAKES OF POPPERS, caramel corn 

equipment, floss machines, sno-ball macines. 

Krispy Korn, 120 So. Hoisted, Chicago, 

111. 60606. 

EQUIPMENT WANTED 

USED EQUIPMENT bought and sold. 

Best prices. Texas Theatre Supply. 915 

So. Alamo, San Antonio, Texas /8205. 

BUSINESS STIMULATORS 

BINGO CARDS, $5.75M, 1-75. Other 

gomes available. Off-On screen. Novelty 

Gomes, 1263 Prospect Avenue. Brooklyn, 

New York. (212) 871-1460. 

Build attendance with real Hawaiian 

orchids. Few cents each. Write Flowers of 

Howoii, 670 S. Lafayette Place, Los Angeles, 

Colli. 90005. 

BINGO CARDS DIE CUT. 1-75. 1500 

Combinotion. Different color, 500 in each 

package. $5.75 per thousand. Premium 

Products, 339 West 44th St., New York, 

N. Y., 10036. Phone: (212) CI 6-4972. 

FILMS 

FOR SALE 

IBrnm FILMS. Postcard brings borgoin 

list. Ingo Films, P.O. Box 143, Scranton, 

Pa. 18504. 

16mm FAMOUS CLASSICS. State theatrical 

or private use. Illustrated catalog 

25c. Manbeck Pictures, 3621-B Wakondo 

Drive, Des Moines, Iowa 50321. 

LENS 

REPAIR 

We repair all Cinemascope and prime 

lenses. Low prices on request. Boxoffice, 

2883. 

BOXOFHCE :: February 19, 1973 

EQUIPMENT FOR SALE 

BERNZ-O-MATIC IN-CAR HEATERS. Exclusive 

factory authorized soles, service 

and parts. STANFORD INDUSTRIES, 311 

Woukegon Ave., Highwood, 111. 60040. 

(312) 432-0444. 

HURRY ON THIS ONEl 1100 pushback 

seat€, all equipment and miscellaneous 

items. Contact immediately for real buy 

on lot. All in good condition. Theatre just 

closed. Slipper Theatre Supply, Inc., 1502 

Davenport, Omaha, Nebraska 68102. Phone 

(402) 341-5715. 

AUTOMATICKET MACHINE, good Brenkert 

booth, RCA sound, rectifiers. 800 

good cushioned seats. All or separately. 

(606) 293-2942. 808 Wheotcroft, Lexington, 

Kentucky. 

BRAND NEW NORELCO DP-75 35/70MM 

projector complete but less lamphouse 

$5,000.00. Contact Don Iwerks, Walt Disney 

Prod., Burbonk, Calif. 91505 (213) 

845-3141. 

REBUILT . . . Simplex XL, Century 

booth, al! mokes, models. Boxoffice, 2857. 

HAVE PAIR BEAUTIFUL Brenkert BX-lOO 

projectors. Will swap for Century or Simplex 

E7. STAR CINEMA SUPPLY, 217 West 

21st Street, New York 10011. 

16mm & 35mm PROJECTION EQUIP- 

MENT FOR SALE. Also professional production 

equipment. Write for free listing 

S. K. CineVision Film Equipment Company, 

205 14th St., NW, Atlanta, Go. 

30318. 

THEATRE SPECIAL-Inventory reduction. 

Two 16mm JANS, changeover, 30 watt 

amplifier, dousers, excellent, $696.50. 

Send for free listing. HECHT, Box 443, 

EUenville, NY. 12489. 

3.5 F1.5 PROJECTION OPTICS. 4 75 F2 

Projection optics. Bell Howell anamorphics. 

Weaver changeover. Pair upper/lower 

24" magazines. Notional Cosh 

Register rings up to $5.00. Dyna Fog Jr., 

best offer FOB. Murray Theatre, Sloyton, 

Miruiesoto 56172. 

HAHWALD 16mm INSPECTION MA- 

CHINE. Excellent condition. Mark 4 model, 

J895 00, Cinevision, P O, Box 457, Avondale 

Estates, Ga. 30002. (404) 874-2952. 

CANDY MACHINE, ten column, 15c. Top 

condition, $125.00. All types projection 

equipment. E-7 supers, E. Ct. Want print 

of Hindenburg explodes, 35mm nitrate 

OK. Robert M. Dominic, 1219 Scenic Way, 

Hayword, California 94541, (415) 537- 1887, 

DRIVE-IN 

THEATRE CONSTRUaiON 

SCREEN TOWERS INTERNATIONAL— 

Drive-in construction, repoirs. 10 doy 

screen installotion. (817) 642-3591. Drawer 

P, Rogers, Texos 76569. 

THEATRE REMODELING 

CINEMA DESIGNERS, INC., builders of 

contemporary theatres, con remodel your 

old theatre or build you o new one. (Jomplete 

turnkey project. Write for free brochure: 

1245 Adams St., Boston, Moss, 

02124. (617) 298-5900. 

MISCELLANEOUS 

FIREWORKS: Commercial and Display. 

Catalogs $1.00. Buckeye Fireworks, Box 

2705, Akron, Ohio 44301. 

COMPLETE THEATRE UST of the entire 

United States including Alaska ond Howoii. 

Comes complete in hard cover with 

theotre name, address, city and state, zip 

code, owner or affiliate, and number of 

seots. Also hove same information for 

Conoda. List for United States, $200 00. 

List for Canada, $175.00. Send check or 

money order to Theatre Informotion, Box 

606, Leodville, Colorado 80461. 

THEATRES 

HOUSE 

FOR SALE 

WE SELL THEATRES. Joe Joseph, Theatre 

Broker, P.O. Box 31405, Dallas 75231. 

Phone (214) 363-2724. 

FOR SALEl Excellent adult theatre building 

in Moline, 111. Terrific value at $75,- 

000.00. Write Midwest Theatres, 8816 Sunset 

Blvd., Los Angeles, Co. 90059 for information. 

FOR SALE—Greeley Drive-in Theotre, 

Hillside Theatre, Greeley, Colorado. Excellent 

condition. Terms. E. W. Sovord, 

2522 Sunset Lane, Greeley, Colo. 

NEW MILFORD, CONN. 550 seats with 

two retail stores, brick building in center 

of smoU town. Price $55,000. Contact Connecticut 

Notional Bonk Trust Dept., 888 

Main St., Bridgeport, Conn. 

TWO TWIN theatres, locations in New 

Mexico. Both hove lease and construction 

commitments. P.O. Box 147()4, Albuquerque, 

New Mexico 87111. Phone (505) 296- 

3249. 

300 SEAT THEATRE FULLY EQUIPPED: 

Located in good eastern Oregon farming 

community. County seat with 5,000 population 

trading oreo. Lots of kids. $14,000.00 

— $4,500.00 down, easy terms on balance. 

Write for free brochure. Grigg Realty and 

Tax Service, P. O. Box D, Vale, Oregon 

97918. Phone 473-2993. 

DRIVE-INS AVAILABLE. Required. Bovilsky, 

34 Botson Street, Glosgow, Scotlond. 

TUSCAN DRIVE-IN, ELKHART, KANSAS. 

250 cars. Will sell equipment only, or include 

lond and all. P. O. Box 831, Hooker, 

Oklohomo 73945. 

FAMILY MINI THEATRE on Florida's 

Southwest coast. 150 seats. Fully 

equipped. Two years old. Excellent two 

person operation. Cosh price $25,000 

Terms possible. Coll (313) 474-2400 ofter 

7:00 p.m. 

FOR SALE: Lincoln Drive-In theatre, 

Tyler, Minn. 200-250 cars, good condition. 

Asking price $20,000. 1/3 down and terms. 

Mrs. E. Uloft, Tyler, Minn. Phone: 247- 

5424 

FOX THEATRE. Colifornio, 40,000 population, 

nearest competitor 25 miles. $30,- 

000 plus lease, minimum down it quolitied- 

Boxoffice, 2877. 

UNITED GENERAL THEATRES TWIN LI- 

CENSE for sole at considerable reduction. 

Must sell due to breach of controct. Write 

Boxoffice, 2878. 

INDOOR AND DRIVE-IN. First closs operations. 

Near Texas' Panhandle. $30,000 

down, JOE JOSEPH, Bex 31406, Dallas. 

Texas 75231, 

NEAR DALLAS. NOW CLOSED. Only 

theatre, town of 16,000. 500 seots, fully 

equipped. New roof ond air-conditioner. 

Needs reopening by good showman, $55,- 

000, terms. JOE JOSEPH, Box 31406, Dallos, 

Texas 75231. 

TWO TWIN THEATRES, large fast growing 

Florida city. Procticqlly new. Consider 

sale or lease with proper finonciol stotement. 

Enjoy sound investment with top 

Florida living. Not ovailable for "X" rated 

operation. Boxoffice, 2879. 

FOR SALE, twin screen indoor theatre. 

225 seats each auditorium. Growing community, 

25 miles of Fort Worth-Dallas 

metropiex area. Boxoffice, 2880. 

JOHNSTOWN, PA.—Leasehold 800 seot 

automated quod. Reasonable. Terms. 

(412) 458-6540. 

THEATRES 

FOR LEASE 

TWIN THEATRE FOR LEASE. Located in 

Murroy, Kentucky adjoining Murroy State 

University. Equipped except for seats and 

projectors. Copocity 350 each side. Two 

years old. Located in centrol shopping 

center. Write Robert E. Humphreys. P. O. 

Box 165, Owensboro, Kentucky. Phone 

(502) 684-5255. Night (502) 683-8166. 

THEATRES WANTED 

DRl'VE-IN THEATRES WANTED! Boston 

based theatre circuit seeks to acquire 

drive-in theatres anywhere in U. S. TOP 

DOLLAR PAID I Boxoffice, 2750. 

WANTED TO BUY OR LEASE: Indoor or 

outdoor. Contact Mike Kutler, 2108 Poyne 

Avenue, Room 212, Clevelond, Ohio 44114. 

(216) 696-4110, 

WANTED TO BUY: Outdoor and Indoor 

theatres in Illinois, Indiano, Missouri, 

Kentucky, Arkansos. Write Boxoffice, 2852. 

THEATRES WANTED: Drive-ins ond indoor. 

North Carolina and Virginia. Buy 

or lease. Write Boxoffice 2865. 

THEATRE LISTINGS NEEDED, Atlanta 

trode area. Phoris Edwards, Theatre 

Broker, Charleston, Tennessee. 

WANTED TO BUY OR LEASE: Indoor or 

outdoor, anywhere in US Write Boxoffice, 

2882. 

THEATRE SEATING 

THEATRE CHAIR UPHOLSTERING! Any 

where, finest materials, LOW prices. Custom 

seat covers mode to fit. CHICAGO 

USED CHAIR MABT, 1320 So. Wobosh, 

Chicago, 60505. Phone: 939-4518. 

SPECIALISTS IN REBUILDING CHAIRS. 

New and rebuilt theatre chairs for sale. 

We buy and sell old chairs. Trovel onywhere. 

Seoting Corporation of New York, 

247 Woter Street, Brooklyn, N.Y., 11201. 

Tel. (212) 875-5433. (Reve rse charges). 

FIRST CLASS REBUILDING since 1934. 

Arthur Judge, 2100 E, Newton Ave., Milwoukee, 

Wisconsin 

620 AMERICAN BODIFORM CHAIRS. 

Good condition. Contact Howard Mc- 

Gowan, Chief Theotre, Greeley, Colorado 

or Harry Melcher, (414) 442-5020. 

Handy Subscription 

Order 

BOXOFFICE: 

^ 

Form 

825 Van Brunt Blvd. 

Kansas City. Mo. 64124 

Please enter my subscription to 

BOXOFFICE. 

n 1 YEAR $10 

D 2 YEARS $17 

Outside U.S., Conada and Pan 

American Union, $15.00 Per Year. 

D Remittance Enclosed 

n Send Invoice 

THEATRE 

STREET 

TOWN 

NAME 

ZIP CODE 

POSITION 

STATE

A BOXOffICE BREAKTHROUGH 

foryou! 

occoccocooooooooc 

THE 

SHOWMEN'S 

CONVENTION 73 

FOUR UNFORGETTABLE DAYS 

MARCH 12-15 

KANSAS CITY, MISSOURI 

LEAf\N FROM THE EXPERTS HOW TO 

MAKE AND SAVE MORE MONEY! 

_STARS*DIREC_TORS*PRODUCERS_ 

»^ \^' ^^ • fc» *» * W \^ WW a MAIL REGISTRATION TO: UNITEO MOTION PICTURE ASSOC, 114 W. IBth ST., KANSAS CITY. MO. 64108 

fRiPfilQTFI? NC^ytfl 

REGISTRATION FORM 

Enclosed registration for 

Theatre, Firm Name 

MR 

MISS/MRS. 

ADDRESS 

^•^.TATE 

_ZIP_ 

'R^ n FILM D TRADE SHOW D 

Arrival Date 

Time 

Departure Date 

Time 

SPONSORED BY UNITED MOTION PICTURE ASSOCIATION ^ 

HOTEL RESERVATION 

SINGLE D 

TWIN D 

DOUBLE D 

SUITE D 

PARLOR & BEDROOIVI D 

SEND DETAILS D 

REDUCED ADVANCE REGISTRATION FEE! 

MEN $40.00 — WOMEN $35.00 

REGISTRATION FEE 

$50.00 & $45.00 AFTER FEB. 26 

YOUR REGISTRATION FEE INCLUDES TICKETS 

FOR ALL SCHEDULED CONVENTION EVENTS 

INCLUDING BREAKFAST, LUNCHEON AND DIN- 

NER r/IEETINGS, COCKTAIL PARTIES, DINNER 

DANCE, EXHIBITS, SEd/IINARS, ETC. 

Check or Money Order Must Be Enclosed

Boxoffice-February.19.1973

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