Boxoffice-April.02.1973

NATIONAL EXECUTIv^i
Including tht Sectional Nnn l>s««s vf-m
A
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THE NATIONAL FILM WEEKLY
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APRIL 2, 1973
Vol. 102 No. 25
THE LOST STAY LOST
HARDLY a week passes but that some
hotel chain or like entity announces
that it is entering the pay TV
field and is installing one type of such
equipment or another. The latest of these
is the Hilton Hotel Corp., which, with
participation by Time, Inc., say they will
wire up 40,000 rooms in the U.S. to show
feature motion pictures and other programs
on a fee basis.
At the same time, film production
companies that built their businesses
through the motion picture theatres are,
almost immediately, making their film
product available to such hotel setups.
And, in fact, providing it while this
product is as yet unplayed by thousands
of motion picture theatres.
That's an unfair trade practice, to say
the least! And, furthermore, tantamount
to double-talk is the claim that "this is
being done to stimulate moviegoing at
regular, long-established movie theatres."
That seems like a roundabout—and
questionable—way of reinstilling the
moviegoing habit among "lost" patrons.
The place to do this is at the theatres
themselves, with the aid of strong advance
promotion campaigns by the producer-distributors
and at the point-ofsale
by the exhibitors. And by a steady
flow of good, merchandisable and entertaining
product. Incorporated into this
should be a breaking away from the
catch-as-catch-can practice of releasing
films in cycles that dissipates rather than
stimulates interest in those types of pictures.
Quite some years ago, when television
first loomed as a major threat to the
motion picture, we endeavored to lighten
the fears of the trade—including motion
oicture producers and distributors—with
the admonition that Americans are a
"let's-go-places" people, and that "the
gregarious instinct of the human race
to gather in crowds is fundamental and
will never be changed by television or
anything else." But that was before the
films being sold to and shown in theatres
were, at almost the same time, being sold
to and being shown on television!
Experts figxured that television would
never assume the proportions of competition
to the motion picture as did the
ear entertainment alone provide when
radio broadcasting formitlably entered
the scene. Hence, we warned, that exhibitors
and producers should not shut eye,
ear or mind altogether to the competitive
potentialities of this medium.
Recalling that period, radio had at
times been called an ally of the motion
picture; at other times its strongest
competitor. Opinions on this question
differed greatly. Yet, the menace of radio
competition increased with the raid on
top-flight name attractions among film
studio rosters—and then was repeated by
television.
A film may be aided by the plugging
over the air waves of a song or songs
taken from it; or by paid advertising in
the form of film clips on television. But
we can't swallow the "suggestion" that
the loss of patronage that stays home
or in a hotel room, viewing a current
movie that he is paying $3.00 to see
can be "made up" through that kind of
competition!
The motion picture, not unlike television
itself, has time to sell; its best hours
are from 7 to 9 p.m. Just two hours when
it must draw the bulk of its patronage.
Anything that acts as a counter attraction
during those hours —or at other
times—is competition. And it's "murder,"
when an exhibitor is expecting to
show that picture at his theatre!
Such lost
again and the exhibitor can't retain his
merchandise on store shelves to be sold
time can't be brought back
at some other time when his public is
ready or has the time to buy. He is dealing
in highly perishable goods and with
fleeting, unreturning hours. There is no
making up tomorrow or the next day for
sales lost today. Those lost customers
stay lost.
\Jen^ /MJL^^l^^

ACADEMY AWARDS PRESENTATIONS
'GODFATHER' VOTED BEST FILM;
'CABARET WINS EIGHT AWARDS
HOLLYWOOD — "The Godfather,"
Paramount's high-grossing attraction, won
Oscars for best film and best acting by its
star Marlon Brando at the 45th annual
Academy of Arts and Sciences Tuesday
evening, March 27.
Liza Minnelli was presented an Oscar as
best actress for her singing-dancing-comic
dramatic performances in "Cabaret," Allied
Artists release. Joel Grey, the lively master
of ceremonies in the film, garnered an Oscar
as best supporting actor. The film's director
Bob Fosse was honored for best directing.
Eileen Heckart, the protective mother of
a blind boy in Columbia's "Butterflies
Are Free," won an Oscar for best supporting
actress.
"Cabaret," in addition to awards in the
three categories mentioned, won five other
awards for best achievement-cinematography,
film editing, art direction, sound,
scoring (adaptation and original song score).
"The Godfather" received a third honor for
best screenplay—based on material from
another medium. "The Poseidon Adventure"
from 20th Century-Fox was honored for
best song "The Morning After," and also
received a special achievement award for
visual effects. The company was given another
honor as distributor of "The Discreet
Charm of the Bourgeoisie," production from
France, directed by Luis Bunuel.
Brando was not present to receive his
award. Instead a pretty Indian-garbed young
woman, who identified herself as Sacheen
Littlefeather representing an Indian organization,
told the audience she had been sent
by Brando with a speech that was too long
for delivery. She said, "He cannot accept
the award because of the treatment of the
American Indian in motion pictures and on
television reruns and because of the recent
happenings at Wounded Knee."
Boos and cheers came from the audience
over the rejection of the film industry's
highest prize. It was the second time in two
years that an Oscar for best actor had been
turned down. In 1971 George C. Scott announced
that he did not want to be considered
for an Oscar for his performance in
"Patton," but the Academy gave it to him
anyway. The prize remains unclaimed.
Brando won an Oscar in 1954 for his performance
in "On the Waterfront." At that
time he was present and accepted the award.
•
Actor Charlton Heston presented an honorary
posthumous award to Mrs. Edward G.
Robinson for her late husband's dramatic
talent over the years. Clips from several of
his noted films were shown. Charles Boren,
executive vice-president of the Association
of Motion Picture and Television Producers,
was presented an honorary award
by Richard Walsh, president of the International
Ass'n of Theatrical Stage Employees
Moving Picture Machine Operators,
for his services as labor negotiator.
Rosalind Russell was presented with the
MARLON BRANDO
Best acting.in "The Godfather"
JOEL GREY
Best supporting actor in
"Cabaret"
Jean Hersholt Humanitarian Award by actor
Frank Sinatra for her dedicated work in
many charities. A special achievement
award went to L. B. Abbott and A. D.
Flowers for visual effects in "The Poseidon
Adventure," 20th Century-Fox feature, produced
by Irwin Allen.
Walt Disney Productions was saluted on
the company's 50th anniversary with a special
stage presentation and tunes from notable
films of the past. Dancers were dressed
as various Disney characters.
Daniel Taradash, president of the Academy,
in opening the awards show, made a
brief speech about the increase of young
filmmakers. He said that 613 colleges offer
2,818 film courses, as well as high school
and elementary schools. He also said the
Academy estimates that by -the end of the
LIZA MINNELLI
Best acting in "Cabaret"
EILEEN HECKART
"Butterflies Are Free" Support
century there will be 1,840,605 filmmakers.
By the year 2000 for the 72nd annual Oscar
awards there will be 37 films in each category
and the presentations will last nine
hours and 28 minutes.
In addition to Heston as a co-host, Clint
Eastwood, Carol Burnett, Michael Caine
and Rock Hudson took part. Among the
presenters were Greer Garson, Gene Hackman,
Eddie Albert and son Edward, Diana
Ross, Cloris Leachman, Merle Oberon,
Martha and Joe Boyle, Charles Cobum,
Laurence Harvey, Dyan Cannon, Burt Reynolds,
Candy Bergen, Billy Dee Williams,
Sonny and Cher, Roger Moore, Liv Ullmann
and Raquel Welsh.
Actor John Wayne closed the show by
asking the audience to join in singing "You
Ought to Be in Pictures."
BOXOFFICE :: AprU 2, 1973

MGM, Cinerama Unveil
Film Production Plan
CULVER CITY, CALIF. — James T,
Aubrey jr., president and chief executive
officer of Metro-Goldwyn-Mayer, and William
R. Forman, chairman and president of
Cinerama, have announced a joint production
agreement for an undisclosed number
of motion pictures. The establishment of a
network of Cinerama theatres "throughout
the world" to exhibit the films, as well as
five MGM and six Cinerama rereleased
pictures, also was called for in the agreement.
The terms were not disclosed.
A special production unit will be established
immediately to supervise the development
and production of the new roadshow
features and an announcement soon will be
made regarding the first properties scheduled
for filming.
"We are enthusiastic and proud of our
renewed association," the executives said,
"and we believe this teaming will be beneficial
to each of the companies and will
provide the moviegoing public with exciting
entertainment."
MGM's decision to enter the co-production
deal was the result of the great public
interest shown in the reissue of "This Is
Cinerama." Aubrey and Forman also jwinted
to the exceptionally profitable association
of the two comj>anies in the past.
Five MGM pictures made in Cinerama
represented a theatrical worldwide gross of
$132,000,000. These were "How the West
Was Won," "The Wonderful World of the
Brothers Grimm," "Grand Prix," "Ice Station
Zebra" and "2001: A Space Odyssey,"
all of which will be withdrawn from current
release and distributed in the Cinerama
process. In addition, the six films previously
produced and distributed by Cinerama have
grossed $104,000,000 theatrically worldwide
and now will be rereleased.
NATO Reveals Guest Fees
On Pay TV in Hotels
NEW YORK—Interesting information
on hotel pay TV operations of Trans-World
in a major Southern city (unnamed) has
been received by the National Ass'n of
Theatre Owners. Under the program that
was begun in December 1971 guests pay
$3 to see such films as "The Valachi Papers,"
"The French Connection," "Play It
Again, Sam," and "Fat City." Periodically
special sports events are made available to
guests at higher prices.
The basic fee by the hotel is 10 per cent
of the total revenues collected. About 22
per cent of the guests in the hotel order a
film performance each day. Two films are
shown on odd number days and two different
ones on even days. Two movies are replaced
each month.
Companies supplying pictures include
Columbia, whose parent is the same as
Trans-World, 20th Century-Fox, Paramount,
Warner Bros, and Avco-Embassy.
NATO Board Approves
Positive Action Program
POMPANO BEACH, FLA.—An aggressive
action program, attuned to the "Operation
Positive" theme espoused by Roy B.
White, president of the National Ass'n of
Theatre Owners, was approved at a fourday
session of the board of directors of the
exhibitor organization which terminated
here March 27.
The meetings of the leaders of American
exhibition were presided over by Eugene
Picker, chairman of the board of NATO.
In a State of the Industry message which
initiated the deliberations of the board.
White laid special stress on the necessity
for exhibition to harness its own resources
and ingenuity to insure the viability of
theatrical exhibition, as well as offering
encouragement to others to do likewise.
Pointing out that exhibition's dollar investment
far exceeds the combined total of
all other facets of the motion picture industry,
he asserted that "immediate and positive
steps" are indicated to insure that its security
remain inviolate.
"We must take positive action on our
own behalf and in our own best interests,"
the NATO head affirmed.
Underlining the urgent need to provide
vigorous support for NATO's campaign
against the progression of cable-pay TV,
he also viewed the mounting participation
of exhibitors in production co-ventures as
another important aspect of an overall
NGC Agrees to Sell
Assets
Of Theatres to Mann Chain
Los Angeles — Eugene Y. Klein,
chairman of the board and president
of National General Corp., announced
Thursday, March 29, that NGC has
agreed to sell the assets of its motion
picture theatre business to Mann Theatres
Corp. of California, of vfhich Ted
Mann is chief executive officer. There
are 240 theatres in the U.S. and Canada
involved in the deal.
The purchase price is approximately
$67,500,000, to be paid in combination
of cash and a secured note for $6,250,-
000. Closing is subject to the buyer
completing bank financing.
American Financial Leasing & Services
Corp., for various considerations
in connection with the financing, will
receive a seven-year option to acquire
a 50 per cent interest in Mann Theatres
Corp., at an exercise price equal to the
amount invested by Ted Mann. The
transaction is expected to be closed between
May 15 and July 1.
a former owner of the
Ted Mann is
Mann theatre circuit in Minnesota. He
has been a theatre owner and operator
for 30 years.
strategy designed to counter-balance current
factors threatening exhibitor prospects.
Many filmmakers have a strong interest
in establishing mutually fruitful relationships
with theatre interests, White stated.
"Programs for production are being submitted
by many creative people interested
in serving our vast market. Thousands of
scripts and a multitude of creative people
are available and ready to commit their
productivity to our theatrical exhibition industry—not
in word—but in deed," he continued.
The exhibition leader indicated that
NATO will carefully evaluate the entire
situation as it relates to the most effective
modes of guaranteeing an adequate supply
of product for the theatre screens of the
nation. Based on these findings, appropriate
measures will then be instituted.
Detailing further aspects of his signal
"operation positive" program. White advised
the board of these developments:
• The appointment of Al Boudouris as
chairman of NA fO's statistical committee,
which will accumulate industry data.
• The selection of Bruce Corwin to head
a NATO college and /or imiversity liaison
committee. It will develop and coordinate
the award of exhibition sponsored scholarships.
Corwin was also named chairman
of the NATO membership committee,
which will seek to enroll additional exhibitors
on the NATO membership roster.
• A special committee will be appointed
to prepare recommendations for the implementation
of a program for annual awards
to be voted on by the public in theatres
throughout the country from Memorial Day
through Labor Day inclusive. The winners
will be announced at NATO's annual convention.
It is anticipated that this project
will stimulate attendance for films in release
and daring slack periods in the Fall.
• The creation of a new and unique
NATO award will be recommended. It will
be copyrighted and serve to confer prestige
and attention on theatres as a separate and
distinct development of the motion picture
industry.
• A letter will be sent to the presidents
of the film companies. It will advise them
that exhibition objects to the existence of
only a short interim of time between the
theatrical and television release of feature
films, viewing this as a harmful practice.
• NATO's recently initiated consumer
publicity program, designed to create a better
understanding of exhibition and its value
to
the community, will be the subject of intensified
activity.
• The "Fabulous 500" program, created
to inspire theatre managers to generate
maximum attention for their attractions,
will be continued. An annual award, to be
designated as "The Paul Lyday 500 Award,"
(Continued on page 6)
BOXOFFICE :: April 2, 1973

. . . an
Academy Awards '72
Best picture: "The Godfather/' an Albert S. Ruddy
production, Paramount.
Best directing: Bob Fosse for "Cabaret," Allied
Artists, on ABC Pictures production.
Best actor: Marlon Brando in "The Godfather."
Best octress: Liza Minnellr in "Cabaret."
Best supporting actor: Joel Grey in "Cabaret."
Best supporting actress: Eileen Heckart in "Butterflies
Are Free," Fronkovich Productions, Columbia.
Best foreign-longuoge film: "The Discreet Charm
of the Bourgeoisie," a Serge Silberman production
(France). Distributed by 20th Century-Fox.
Best story and screenplay—based on factual material
or material not previously published or produced:
"The Candidate," a Redford-Ritchie production,
Warner Bros.; story and screenplay by Jeremy
Larner.
Best screenploy—based on materia! from another
medium: "The Godfather"; screenplay by Mario Puzo
and Francis Ford Coppola.
Best cinematography: Geoffrey Unsworth for "Cabaret."
Best film editing: David Bretherton for "Cabaret."
Best art direction: Rolf Zehetbauer and Jurgen
Kieboch for "Cabaret"; set decoration: Herbert
Strabl.
Best costume design: Anthony Powell for "Travels
With My Aunt."
Best sound: Robert Knudson and David Hildyard for
"Cabaret."
Best scoring (adaptation and original song score):
"Cabaret"; adapted by Ralph Burns.
AFI Salute to John Ford
To Be Telecast Over CBS
NEW YORK— "The American Film
Institute Salute to John Ford," a 90-minute
special honoring the six-time Academy
Award winning director, will be broadcast
Monday (2) on CBS-TV, 9:30-11:00 p.m.,
EST. The program was taped at a dinner
given Ford by the AFI at the Beverly Hilton
Hotel, Los Angeles, Saturday, March 31.
Charlton Heston, chairman of the board
of trustees for the AFI, will open the evening
and be succeeded by Danny Kaye. The
AFI will present its First Annual Award
to Ford for life achievement in filmmaking.
Among the stars to be present to pay
tribute to the 78-year-old director are
John Wayne, James Stewart and Maureen
O'Hara, while Henry Fonda will be seen
in a filmed appearance. A highlight of the
evening is a selection of scenes from Ford's
career, as compiled by director Peter Bogdanovich.
In nearly half a century of making
movies. Ford has become a legend in his
own time. His more than 140 credits began
with two-reel westerns in 1917. Ford's
Oscars were for "The Informer" (1935),
"The Grapes of Wrath" (1940), "How
Green Was My Valley" (1941) and "TTie
Quiet Man" (1952), plus for two wartime
documentaries, "The Battle of Midway" and
"December Seventh."
Feature Retitled 'Maurie'
LOS ANGELES—The National
General
Pictures release "Big Mo" has been retitled
"Maurie." The feature film was produced
by Frank Ross and Douglas Morrow and
directed by Daniel Mann. Bemie Casey, Bo
Svenson, Janet MacLachlan and Stephanie
Edwards co-star.
Best original dramatic score: Charles Chaplin, Raymond
Rasch and Larry Russell for "Limelight," a
Charles Chaplin production, Columbia.
Best song: "The Morning After" from "The Poseidon
Adventure"; music and lyrics by AI Kasha and
Joel Hirschhorn.
Best documentary feature: "Marjoe," a Cinema X
production. Cinema 5, Ltd.; Howard Smith and Sarah
Kernochan, producers.
Best documentary short: "This Tiny World," a
Charles Huguenot van der Linden production. Charles
and Martine Huguenot van der Linden, producers.
Best live-action short: "Norman Rockwell's World
American Dream," a Concepts Unlimited
production, United Artists.
Best animoted short: "A Christmas Carol," a Richard
Williams production, American Broadcasting Co.
Film Services; Richard Williams, producer.
HONORARY AWARDS
Edward G. Robinson (posthumously) for his dramatic
talent over the years.
Charles Boren, executive vice-president of the
Association of Motion Picture and Television Producers,
for his services as labor negotiator.
JEAN HERSHOLT HUMANITARIAN AWARD
Rosalind Russell for her dedicated work in charities.
SPECIAL ACHIEVEMENT AWARD
L. B. Abbott and A. D. Flowers for visual effects in
"The Poseidon Adventure," 20th Century-Fox; Irwin
Allen, producer.
New TV, Radio Campaign
For Will Rogers Hospital
NEW YORK—A new TV and radio public
relations campaign for the Will Rogers
Hospital and Research Center has been
planned by the fund-raising committee,
headed by Eugene Picker.
Columbia, Paramount, Warner Bros,
and
MGM produced TV and radio spots as
"soft sell" public relations campaign for
Will Rogers, according to Picker. The messages
are brought to the public by James
Whitmore, Carol Lynley, Efrem Zimbalist
jr., Mike Connors, Chad Everett, William
Conrad, Jack Klugman, Lynda Day George
and Frank Sutton, and convey what Will
Rogers does for all mankind through its
research and teaching programs. The campaign
also carries a strong "write your congressman"
plea to fight air pollution. Will
Rogers believes the increase of air pollution
substantially has increased respiratory disease.
"Will Rogers has dedicated itself to help
conquer respiratory disease and, as part of
our fight, hopes to stimulate public pressure
towards bringing about a cleaner environment.
Picker said.
Newland, Schiffer Elected
To Four Star Int'l Posts
HOLLYWOOD — David B. Charnay,
president and chairman of the board of
Four Star International, announced the
election by the board of John Newland as
vice-president in charge of production. He
had been executive in charge of production.
Board member Daniel A. Schiffer was
elected chairman of the executive committee
of Four Star.
NATO Board Meeting
(Continued from page 5)
will be conferred on the manager who has
most significantly demonstrated unique and
meritorious achievement in the areas of
theatre advertising and/ or promotion. The
recipient of this honor will be selected by
a board of five members of the Fabulous
500 group. The first such award will be
posthumously given to Paul Lyday in recognition
of his role of founder of the Fabulous
500 program and his love for the
exhibition industry.
Reporting to the board, the chairman of
the drive-in theatre committee, Robert W.
Selig, announced that a prototype of the
drive-in containment screen may be ready
for demonstration by late September. An
executive committee consisting of Julian
Rifkin, M. A. Lightman, Frank Brady,
Frederick Danz and Selig was named to
proceed with the issuance of construction
bids and explore such related matters as
engineering and marketing considerations.
Producer-director Robert Wise appeared
before the exhibition leaders to solicit their
support for a project of the National Council
on the Arts. It seeks to encourage young
filmmakers by providing theatre exposure
for short subjects they have produced. The
NATO board agreed to offer their screens
for this type of cooperation in furtherance
of the film
art.
The heads of various NATO standing
committees advised the board of recent developments
germaine to the work of their
groups.
Martin H. Newman, chairman of the pay
TV committee, informed the exhibition
leaders of efforts which NATO was making
—through the Congress and otherwise—to
stem the spread of feature film exposure on
cable without reference to
protective priority
rights for theatres.
Al Boudouris, head of NATO's technical
advisory committee, advocated a resolution
which the board adopted. It called for specified
remedial measures to be undertaken in
an effort to eliminate damaged prints.
Julian Rifkin, chairman of NATO's code
and rating committee, made reference to the
fact that gratuitous violence, rather than
sex, was coming to the fore as the focus
of protest by varied parties.
Reporting for NATO's national legislative
committee, chairman Glen Norris discussed
the daylight-saving time issue and other factors
which were now the subject of action
by members of his group.
Among other developments:
NATO president White described a meeting
which took place in New York, March
22, between NATO and MPAA representatives
and prominent newspaper publishers
and advertising directors. There was discussion
of various improvements sought by
the film industry in the advertising and publicity
areas.
Attorney Barbara Scott, of the Motion
Picture Ass'n of America, gave an overview
of the national legislative picture as it
pertains to obscenity factors.
BOXOFFICE :: April 2, 1973

PICTORIAL HIGHLIGHTS OF
SHOW-A-RAMA 16
At the Evening with the Stars banquet of Show-A-Roma 16, hosted by Coca-
Cola and Paramount Pictures, are (left to right): C. W. "Waddy" Pratt,
central division manager of Coca-Cola; Jack Lemmon, who was presented with
Show-A-Rama's "Movie Master Aword"; Richord Orear, president of Commonwealth
Theatres, and Richard M. Durwood, executive vice-president of
Americon Multi Cinema.
Frank Yablans, president and chief executive officer of Paromount Picfures,
1^
honored as "The Motion Picture Company of the Year," also received o
special award as "Showman of the Seventies," presented by Miss Show-A-
Romo, Miss Stephanie Spatz of St. Louis.
Diona Ross, Show-A-Rama's "International Actress of
the Year," who received the award therefor at the
concluding Show-A-Roma banquet. Miss Ross stars in
"Lady Sings the Blues," Paramount production for
which she won on Academy Award nomination.
Roy B. White, president of National NATO,
who delivered the keynote address at the
conclave, concerned with some of the industry's
key problems facing both production
and exhibition.
Johnny Whitaker and Jeffrey East, stars
of "Tom Sawyer," are shown when they
accepted the Show-A-Rama award honoring
Arthur P. Jacobs, producer of the film.
With them is Fred Broski, Show-A-Rama's
master of ceremonies.
1^
Presenting a citation to Reader's Digest
for the film, "Tom Sawyer," is Richard
M. Durwood, center, executive vice-president
of American Multi Cinema. Accepting
the award are: James Vclde, left, United
Artists senior vice-president, and Robert
Devine, vice-president of Reader's Digest.
Miss Cindy Williams, cited as Show-A-
Roma's "Star of Tomorrow," for her performance
in 'Travels With My Aunt."
BOXOFHCE :: April 2, 1973

—
Loews Reports Record Net
For Six Months' Period
NEW YORK — Loews Corp.
reported
record net earnings for the six months
ended February 28 of $42,217,000, equal
to $2.87 per share, compared with $32,879,-
000 or $2.27 per share for the same period
last year.
For the six-month period, earnings from
operations were $26,356,000, equal to $1.79
per share and security gains were $15,861,-
000, equal to $1.08 per share, compared
with $24,434,000, equal to $1.69 per share
and $6,969,000, equal to 48 cents per share
for the same period.
Income taxes for the six-month period
were $21,383,000, compared with $18,812,-
000 for the same period last year.
Earnings from operations for the quarter
ended February 28 were $12,855,000, equal
to 87 cents per share and security gains
were $11,495,000, equal to 78 cents per
share. For the comparable period last year,
the company had earnings from operations
(as restated) of $12,445,000 or 86 cents
f)er share, and security gains of $4,031,000
or 28 cents per share.
Fully diluted net earnings (assuming
holders of warrants issued Nov. 29, 1968
would apply the 6% per cent debentures at
par as payment of the current exercise price
of $37.50 per share) for the six months and
current quarter would be $2.19 and $1.25
respectively as compared with $1.75 and
90 cents for the comparable periods last
year.
Time, Inc. and Hilton Hotels
Reach Pay-TV Movie Pact
NEW YORK—Time, Inc. and Hilton
Hotels Corp. have concluded a long-term
agreement under which Time's affiliate.
Computer Television, Inc., would install its
system for the showing of movies on television
sets in 40,000 Hilton hotel rooms in
the US. at an average fee of $3.00.
The first installation, involving 15,000
rooms in 15 hotels, will represent a Time
Inc. investment of $2.2 million. The 15
hotels, where wiring will be installed in
time for the presentation of films and other
programs by midsummer, include the Waldorf-Astoria
and the New York Hilton, the
Conrad Hilton and Palmer House in Chicago,
the Washington Hilton, the San Francisco
Hilton and the Los Angeles Hilton.
At the outset, three pay channels—more
than any other system currently offers
will be available to guests.
Computer Television's founder and president
is Paul Klein, former vice-president,
audience measurement, of RCA Corp.'s
National Broadcasting Co. subsidiary.
Harry Novak Distributing
Horizon Films Product
HOLLYWOOD—Marvin Skinner, Horizon
Films, Jacksonville, Fla., announced
that Harry Novak of Boxoffice International
Film Distributors has acquired international
distribution
of Horizon's product.
To Form Two Divisions
For Dickinson Chain
KANSAS CITY—Norman Nielsen, vicepresident
and general manager of Dickinson
Theatres, has announced that the company's
Kent Dickinson
Scott Dickinson
38 motion picture theatres (located in Kansas,
Missouri, Iowa and Illinois) will be
divided into two divisions. Kent Dickinson,
vice-president, has been appointed manager
of the Western division and Scott Dickinson,
vice-president, has been appointed Eastern
division manager.
The theatre circuit is owned by Dickinson
Operating Co., Inc., which also owns
and operates the Glenwood Manor Motor
Hotel and is developing the Glenwood Mall,
a "high-fashion" shopping center, both located
in Overland Park, Kas.
20th-Fox Executives Hold
3-Day Marketing Meeting
HOLLYWOOD—A three-day
marketing
meeting, jointly called by 20th Century-
Fox's Peter S. Myers, vice-president, domestic
distribution, and Jonas Rosenfield
jr., vice-president, advertising, publicity and
promotion, was held here March 21-23 for
the studio's key home office sales and advertising
executives and division sales and
advertising managers.
Focal point of the meetings was the
firming of marketing plans for eight major
20th-Fox films, all of them, rated "G"
or "PG."
They are: "Kid Blue," "The Sound of
Music," "The Emperor of the North Pole,"
"Ace Eli and Rodger of the Skies," "The
Legend of Hell House," "The Neptune
Factor," "The Battle for the Planet of the
Apes" and "The Last American Hero."
St. Jacques Is on Tour
For 'Book of Numbers'
NEW YORK — Raymond St.
Jacques,
star of the Joseph E. Levine and Brut presentation
of "Book of Numbers," is in New
York on the first leg of an eight-city personal
appearance tour on behalf of the
Avco Embassy release.
St. Jacques, who also makes his direc-
debut with "Book of Numbers," will
torial
visit Detroit Monday and Tuesday (2, 3);
Washington, D. C, Wednesday (4); Baltimore
Thursday (5); Philadelphia Friday
(6); Chicago Monday and Tuesday (9, 10);
St. Louis Wednesday (11), and Dallas Thursday
and Friday (12, 13), before returning
to IvOs Angeles Saturday (14).
Schildkraut Is Named AFT
V-P of Finance, Treasurer
NEW YORK— Martin
"Mickey" Schildkraut
has been appointed vice-president,
finance, and treasurer of the American
Film Theatre, it was announced by Ely A.
Landau, president. Schildkraut, who has
been a motion picture industry executive for
20 years, most recently was chief financial
officer, treasurer and secretary of Allied
Artists Pictures Corp.
Prior to joining Allied Artists, he was assistant
to the treasurer of National Screen
Service and previously had been associated
with Landau for five years.
The American Film Theatre, in association
with the Ely Landau Organization and
American Express Films, will present, beginning
this fall, a series of eight newly
produced films including Eugene O'Neill's
"The Iceman Cometh," Edward Albee's
Pulitzer Prize-winning "A Delicate Balance,"
Eugene lonesco's "Rhinoceros," Harold Pinter's
"The Homecoming," John Osborne's
"Luther," Kurt Weill and Maxwell Anderson's
"Lost in the Stars" and Simon Gray's
"Butley," starring Tony Award-winner Alan
Bates.
The premiere season of the American
Film Theatre is being launched in October
in more than 500 theatres throughout the
U.S. and Canada on a subscription ticket
plan for all eight films.
'Little Laura and Big John'
Opens in Florida Easter
HOLLYWOOD — Crown International
Pictures' release, "Little Laura and Big
John," will have its world premiere when
it opens state-wide in Florida during Easter
week, according to Crown president Newton
P. Jacobs.
Crown's representative in that state,
Harry Clark of Clark Film Distributing, is
now setting up a saturation campaign for
the opening. Newspaper, radio, television
saturation will be backed by personal appearances
of personalities with top Crown
executives in attendance.
Karen Black and Fabian Forte have the
title roles in "Little Laura and Big John,"
which is based on the exploits of the infamous
Ashley gang, notorious in Florida
during the early '20s. The film was made
entirely in Florida in the actual locales of
the story.
Reade Org. to Distribute
'Girls Are for Loving'
NEW YORK—"Girls Are For Loving,"
a Derio production starring Cheri Caffaro,
again portraying Ginger, the movies' sexy
female counterpart to James Bond, has
been acquired for distribution in the United
States and Canada by the Walter Reade
Organization, it was announced jointly by
Ralph T. Desiderio and Don Schain, respectively,
president and vice-president of
Derio, and Sheldon Gunsberg, president of
the Walter Reade Organization.
8 BOXOFHCE :: April 2, 1973

Mrs. Eugene V. Klein Dies;
Wife of NGC President
LOS ANGELES—Services for Mrs. Frances
L. Klein, 50, wife of Eugene V.
Klein chairman of the board and president
of National General Corp., were held Friday,
March 23 at Temple Israel. Mrs.
Klein, who was born in New York City
Aug. 5, 1922, died March 21 at the UCLA
Medical Center of a cerebral hemorrhage.
In addition to her husband, she is survived
by a son, Michael, a daughter, Mrs. Randee
King, and two grandchildren, Stacy, 4
and Benjamin, 1; four sisters, Mrs. Morris
Shaken, Mrs. Max Schneider, Mrs. Ira
Weiner and Mrs. Trudy Olshane, and a
brother, Harry Fisher.
Mrs. Klein was active in numerous civic
and philanthropic activities and had served
as vice-chairman of the Los Angeles County
Probation Committee, McLaren Hall, Central
Juvenile Hall and was on the Western
States Executive Committee and the National
Board of the American Friends of
the Hebrew University in Jerusalem. She
also was active on the Women's Guild,
Cedars-Sinai Hospital, having served as
executive vice-president, and also on the
advisory committee to the UCLA Neuro-
Psychiatric Institute.
Executive headquarters and home offices
of National General Corp. and Great American
Insurance Co. were closed Friday,
March 23, in memory of Mrs. Klein.
Ken Maynard, Western Star
'20s to '40s, Dies at 77
WOODLAND HILLS, CALIF. — Ken
Maynard, 77, the last of the "Big Four" of
early westerns movie heroes, died March
23 at the Motion Picture Country Hospital
here, where he was admitted January 18 for
treatment of nutritional deficiency, arthritis
and general physical deterioration.
A veteran of more than 300 motion pictures
dating from 1923 to 1947, he was
one of the top cowboy actors with Tom Mix,
Buck Jones and Hoot Gibson. He also was
the first movie cowboy to sing on the screen.
Maynard had lived alone in a tiny trailer
in San Fernando, Calif., since the death of
his wife Bertha in 1969. His brother Kermit,
73, an actor in many westerns, who
never achieved top stardom, died in 1970.
Sir Noel Coward, British
Playwright, Actor, Dies
LONDON — Sir Noel Coward, 73, outstanding
British playwright and actor for
almost half a century, died March 26 at his
vacation home in Jamaica of a heart attack.
Besides authoring and appearing in many
notable plays, such as "Private Lives," "Tonight
at 8:30," "Blithe Spirit," "Design for
Living" and "Cavalcade," he made many
motion pictures which included "In Which
We Serve" and "Brief Encounter." He also
was a singer, a director, a composer, a
novelist and short story writer.
MOTION PICTURES RATED
BY THE CODE & RATING
ADMINISTRATION
The following feature-length
motion pictures
have been reviewed and rated by the
Code and Rating Administration pursuant
to the Motion Picture Code and Rating Program.
Title Distributor Rating
Bummer (Entertainment Ventures)
[r]
The Crazies (Cambist) [r]
Dark of the Sun (reissue) (MGM) PG
Dillinger (AIP) [r]
5 Fingers of Death (WB) [r]
The Flesh and Blood Show
(Entertainment Ventures) \r\
Godspell (Columbia)
|g]
The Last American Hero (20th-Fox) PG
Money, Money, Money (Cinerama) [rj
The Neptune Factor (20th-Fox)
[g]
Sssssss (Universal)
Such A Gorgeous Kid Like Me
(Columbia)
PG
[r]
Theatre of Blood (UA) (r]
Wicked, Wicked (MGM)
PG
You All Come (United Film) \r\
Title
Disposition
SCALAWAG Rating Changed to H
Explonotion: This film was rated PG by the Code
and Rating Administration (Bulletin No. 228), After
hearing an appeal by the film's producer, The Bryna
Co., the Code and Rating Appeals Board voted to reverse
the original rating decision of the Code and
Rating Administration and to piace the film in the
G category.
Scotia's 'Husbands' Film
To Premiere in Atlanta
NEW YORK— Scotia International has
set the premiere of their latest film, "Commuter
Husbands," for Atlanta Wednesday
(4). This will be followed by multiple engagements
throughout the Atlanta territory
during April and a 60-theatre multiple in
the Boston area beginning May 2.
"Commuter Husbands," which is a followup
to last year's "Suburban Wives," was
produced by Morton Lewis and directed by
Derek Ford. The film takes an R-rated and
lighthearted look at the average working
man and his never-ending chase after the
average working girl. The cast is headed
by Heather Chasen, Gabrielle Drake and
Robin Bailey.
CCVEVISION PHOTO CORRECTION
The photograph on page 6 of Boxoffice,
March 26, carried incorrect identifications.
Julian Schlossberg, center, Reade Organization
vice-president for film buying, was presenting
a check for $100,000. Cinevision
vice-president and general sales manager Eugene
Cella was at left, while at right was J.
Arthur Elliott, Cinevision vice-president in
charge of production. The money represented
advance film rentals from two future
showings in New York and Boston of Cinevision's
Nureyev film, "I Am a Dancer."
New AFI Review Board
For Filmmakers Awards
HOLLYWOOD—Constance Beeson,
Jordan
Belson, Jan Kadar, Irvin Kershner and
Donn Pennebaker will serve on the review
board for more than $100,000 of Independent
Filmmaker Awards to be made by the
American Film Institute in April.
The review board will make its recommendations
from the more than 400 applications
received by AFI since November
1972. To date, 86 grants, totalling more
than $550,000 have been awarded by the
AFI in a program supported by the National
Endowment for the Arts. Thirty-one
films produced through AFI's awards and
fellowship programs are now in distribution
by Time-Life Films.
For further information, contact: Sali
Ann Kriegsman, Washington D.C. (202)
833-9300, or Rochelle Reed, Los Angeles
(213) 278-8777.
CVD Studios to Operate
As Subsidiary of ANE
AURORA, COLO.—CVD Studios, threeyear-old
motion picture production company,
announced that American National
Enterprises, Salt Lake City-based production
and distribution firm, has acquired CVD's
issued and outstanding stock. According to
Charles E. Sellier jr., CVD president, ^that
company now will operate as a wholly
owned subsidiary of ANE and will assume
responsibility for producing family films
which ANE will distribute.
"The incorporation of the facilities of
CVD with American National Enterprises
represents an advancement of the new breed
of filmmakers in the U.S.," stated Sellier.
"Such a joint effort gives both our companies
substantial advantages and allows us
to move into all areas of family motion
picture business, encompassing production,
distribution and marketing."
Executive Media Opening
Office in Beverly Hills
HOLLYWOOD— Executive Media, Inc.,
will base its Hollywood operations at 9441
Wilshire Blvd. in Beverly Hills to produce
and distribute theatrical films and TV productions
in the entertainment markets, it
was announced by Sol Schalman, president.
The firm also has offices in New York, London,
Paris, Bangkok, Munich and Buenos
Aires.
New NTS Managers Named
In Boston, Minneapolis
Officers include Maurice Krowitz and
Dan Barton as executive vice-presidents and
Jim Gates and Revin Barskin as vice-presidents.
NEW YORK—Robert Lepanto has succeeded
Vernon J. Barrett as National Theatre
Supply branch manager in Boston, it was
announced by Dean Phillips, vice-president
of sales. Barrett has transferred to Minneapolis
as branch manager there. Lepanto was
formerly the national sales manager of Altec
Service Corp.
BOXOFFICE :: April 2, 1973 9

'^oijC^fivcod ^efi4)nt
Production starts listed for April add up
to 20, three above the same month last
year and seven more than the preceding
month of March. Varied stories are in this
month's lineup, including comedies, historical
dramas and documentaries. Of the 20
films currently facing the cameras, 12 ore
from six majors and eight from five independents.
METRO-GOLDWYN-MAYER
Super Cops. Ron Leibman was assigned
one of the title roles in the exciting, humorous
exploits of two officers of the law,
which William Belasco will produce and
Gordon Parks direct. L. H. Whittemore
wrote the book, which is the true story
of two cops who wore police uniforms to
make it legal, but had to write their own
rules for crushing crime in New York.
Lorenzo Semple jr. wrote the screenplay
for the William Belasco production.
Westworld. With Yul Brynner, starring,
and Victoria Shaw in the feminine lead and
Richard Benjamin and James Brolin, (latter
of the TV-Welby cast) also starring, filming
begins on this production sometime
this month. Paul N. Lazarus III will produce
the futuristic suspense drama, to be
directed by Michael Crichton from his
original screenplay.
NATIONAL GENERAL PRODUCTIONS
Maurie. Producers Frank Ross and
Douglas Morrow added Stephanie Edwards
to the starring cast of this true story of
the late baseball star, Maurice Stokes, who
was injured in a game and totally paralyzed,
but survived in a hospital for 12 years
because of his teammate. Jack Twyman's
personal efforts in his behalf. Daniel Mann
is directing the dramatic feature based on
the screenplay by Morrow. In the cast are
Bernie Casey, Bo Svenson and Janet Mac-
Lachlan.
PARAMOUNT
Parallax View. Warren Beatty heads
the cast in this story by David Giler, which
is based on a senatorial assassination. The
picture is being produced and directed by
Alan J. Pakula.
UNITED ARTISTS
Busting. This Chartoff-Winkler production,
which stars Elliott Gould, Robert
Blake, Allen Garfield and Cornelia (Connie)
Sharpe, is an original story by Peter Hyams,
who also directs. It is the story of two police
officers on the vice squad, and is being
filmed in Los Angeles with cinematographer
Earl Rath using actual police beats as his
sound stage.
Sleeper. This is a Woody Allen production,
for he not only wrote the screenplay,
but is acting in and directing the film. Produced
by Jack Grossberg, it is the story of
a man brought back to life—frozen for
100 years.
By SYD CASSYD
UNIVERSAL
Newman. Based on an original screenplay
by Anthony Wilson and starring
George Peppard in the title role, this is the
story of a young coroner in a detectiveaction
drama.
•
Richard Heffron directs for
producer Richard Irving, who has just
selected Kip Niven to make his feature
picture debut in this production.
Thunderbolt. Bernard Schwartz, producer,
just signed Byron Webster to a costarring
role with Fred Williamson in this
action drama currently filming in Hong
Kong, under the direction of Henry Levin.
Miko Mayama will portray the Eurasian
mistress of a powerful Chinese ship owner.
Phillip Hazelton is associate producer.
WARNER BROS.
The Abdication. Peter Finch is starring
for producers Robert Fryer and James
Cresson—^with co-star Liv Ullmann in this
story of Queen Christina of Sweden who
abdicated her throne in the 17th century,
journeying to Rome to convert to Catholicism.
Anthony Harvey, who directs on locations
in Sweden, Italy and London, already
has completed the "snow" locations
to take advantage of the winter scenes.
Filming will resume in late July, after Miss
Ullmann is released from her current stage
play.
Magnum Force. Ted Post will direct
this new Clint Eastwood sequel to the highly
successful "Dirty Harry." Robert Daley
will produce the Malpaso production from
a screenplay by Mike Cimino, based on a
story by John Milius and on the original
character created by Harry Julian Fink and
Rita M. Fink. Eastwood will star in the
film.
Mc Q. John Sturges will direct this contemporary
police drama with Jules Levy and
Arthur Gardner producing and Lawrence
Roman, writer, co-producing with them.
Michael Wayne is executive producer of the
John Wayne starrer, which is a Batjac Produotions-LGL
Productions film. Wayne
plays a police lieutenant who has to leave
the force to solve his friend's murder.
Zandy's Bride. Formeriy titled "Taylor's
Bride," this has the famed Swedish combination
which is responsible for "The Emigrants."
Jan Troell, director, and Liv Ullmann,
both Oscar nominees, are joined by
Gene Hackman in a western love story to
be filmed in northern California by producer
Harvey Matofsky. Jordan Croneweth
has been given the important cinematographer
assignment. Based on "The Stranger"
by Lillian Bos Ross, a 1942 best-seller, the
screenplay is by Marc Norman.
INDEPENDENTS
Bing Crosby Productions
Family Plot. Stella Stevens has been
set to star in this film which Andrew J.
Fenady will produce for theatrical release.
The film, a dark comedy, will be directed
by Georg Fenady from a script by James
Brewer and John Fenton Murray.
Humorously
presented, the picture contains one
murder after another, with Miss Stevens
playing a young woman who marries a
corpse.
W. For her first film in this country,
"Twiggy" the international model who
starred in "The Boy Friend," motion picture
filmed in England, will have the leading
feminine role in this feature. The psychological
drama, to be produced by Mel
Ferrer, is from a screenplay by Gerald
DiPego and Jeffrey Bloom, based on an
original story titled "Chance for a Killing,"
by Jeffrey Bloom and Ronald Shusett, who
is also co-producer. Richard Quine starts
the cameras at Paramount, sometime this
month.
Enchanted Filmarts
Outlaw Legacy. Director Danford B.
Greene, Academy Award nominee for
"MASH" on film editing and producer
George Willson are basing this film on
Willson's screenplay, which is a western
drama.
Intro-Media Productions
A Wish for You Is a Wish for Me.
Producer-director William Hillman, who
wrote the screenplay, is currently assembling
a cast for this delightful warm G-rated love
story about two little boys (one blind and
one crippled), who get involved in a murder
and try to solve it. The picture will consist
of a cast of social misfits, outcasts and
slum dwellers.
National Leisure
Caves of the Tayos. Cinematographer
Thomas Koster is director of this film, a
first feature-length documentary to be made
in Equador. Joining the unit is James
Mobley, president and chief executive officer
of International Syndication Co., Ltd.,
which is producing the film. Mobley and
Peter Tompkins are co-authors of the screenplay.
The feature will spotlight the caves
which are the longest and deepest in the
world.
New World Pictures
The Arena. Set in the period of 44 B.C.
and due for shooting in Rome "The Arena"
is a fantasy of enslaved women who are
forced to be gladiators and manage to
escape. Steve Carver directs from a script
by William and Joyce Corrington. Mark
Damon is producer.
Fly Me. Starring Pat Anderson, Lenore
Casdorf and Lyllah Troena, the film is
about three stewardesses on a Far Bast tour
to Hong Kong, Manila and Tokyo. Screenplay
is by Howard R. Cohen. Cirio Santiago
directs and produces this one.
The Learning Factor. Producer Julie
Corman has set Jonathan Kaplan to direct
this film from a screenplay by Danny
Opatoshu. It's a contemporary story of three
high school teachers and their adventures
in trying to revolutionize education.
10
BOXOFFICE :: April 2, 1973

Julius Tannenbaum Seeks
New Talent Properties
By JOHN COCCHI
NEW YORK—Julius Tannenbaum, president
of World View Productions, is one
producer who not only is willing to take a
chance on new talent but also determined
that everyone knows about it. He invites
ayone with a finished script to call him at
his New York office, (212) 679-9429. At
the Bibliotheque Restaurant, he discussed
his particular business methods while introducing
Murray Pfeffer, a former corporation
executive turned novelist.
Tannenbaum is about to begin production
on Pfeffer's first book, "Young Thing,"
which is to be published May 1 by Thimble
Press of New Haven. The producer, tipped
by a friend, read the novel in galley form
and was immediately absorbed by its story.
Dealing with a corporate struggle within the
computer industry, "Young Thing" concentrates
on the love affair between a 40-yearold
executive and his 21 -year-old secretary.
Pfeffer, an executive with Itel Corp., data
processors, and sales manager for Burroughs
Corp., a computer manufacturer, hastens to
point out that his novel is not based on
experiences with either company.
Movies are dependent on the word, feels
Tannenbaum, who hopes to get a top name
actor and a director on a proposed $1 million
budget for "Young Thing." Of contemporary
appeal, the film has something
for both youthful and mature audiences, he
said. Tannenbaum naturally will get the
first look at Pfeffer's next novel, as yet
untitled, telling of the adventures of an ex-
Hilter youth who joins the French Foreign
Legion and becomes embroiled in political
turmoil in the Sudan. It was through Tannenbaum's
efforts that "Young Thing" is
being published, eight publishers having
previously turned it down.
A man of diversified interests, Tannenbaum
has been involved with European and
Canadian co-production deals. This year,
he's packaging four Italian features for
Tela-Roma Productions, while representing
the action-adventure film, "No Place to
Hide," directed by Robert Schnitzer, 21.
Taimenbaum also will release "Eternal
Quadrangle," an English-language mystery
shot in Italy with Hiram Keller of "Satyricon"
fame.
Aside from a desire to read all first novels
for possible film production, Tannenbaum
wants to interest theatre owners in financing
films. He also spoke of what surely must be
a filmmaker's dream: offering any major
director $2 million plus a healthy share of
the profits to make any film he, or she,
desires. As yet, the offer—backed by a private
source—hasn't been accepted because
of the major moviemakers' other commitments.
Tannenbaum says he'll keep trying.
Cinecom Theatre Is Dork
CLARKSBURG, W. VA.—The Cinecom
Theatre here, which has a history of opening
and closing and with various managers
in recent years, again is dark. This automated
house is located on Bridgeport Pike.
MPAA, NATO Representatives Meet
With Newspaper Advertising Heads
NEW YORK—Representatives of the
Motion Picture Ass'n of America and the
National Ass'n of Theatre Owners were
guests March 22 at a luncheon given by
the long-range planning committee, Bureau
of Advertising, American Newspaper Publishers
Ass'n.
A wide range of common problems were
examined. Jack Valenti, president of MPAA,
discussed the rating program, how it works,
its problems and the undesirable alternatives
if it didn't exist. Roy White, president of
NATO, explained the changes undergone
by the motion picture industry over the past
15 years and the need for a dialog to commence
between the two industries with the
goal of eliminating existing problems.
Among the subjects discussed were: newspaper
rates, deadlines, amusement page
make-up, copy acceptability, and ways of
joining hands in the future for the benefit
of both industries.
Jack Kauffman, president of the Bureau
of Advertising, introduced directors of advertising
from nine of the major newspapers
in the United States, as well as A. Ochs
Sulzberger, publisher of the New York
Times, and Frank Batten, publisher of the
Norfolk Virginian-Pilot and Ledger-Star.
All are members of the Bureau's long-range
planning committee.
Others representing MPAA were Ed
Seigenfeld, vice-president of Allied Artists
Cahill Is Named to Head
WCI Special Projects
NEW YORK—Frederick P. Cahill has
joined the corporate staff of Warner Communications,
Inc. as manager of special
projects, it was announced by Dr. Robert
C. Sorensen, WCI vice-president for marketing
and research. In his new post, Cahill
will utilize his broad experience in education,
information systems and communications,
and their applications to mass media.
Since 1971, Cahill served in various administrative,
planning and product development
capacities with Warner Publishing,
Inc. From 1960 to 1971, he taught psychology
at Hunter College in New York
City, and from 1965 to 1969 Cahill was
director of the Nassau County anti-poverty
program.
Entertainment Systems Is
Fined $1,000 by Court
BUFFALO—The parent company of the
Capri Art Theatre has been fined $1,000 in
city court after the corporation admitted an
attempted obscenity count in connection
with the showing of two films last summer.
Judge Alois C. Mazur imposed the fine on
Entertainment Systems of Miami, Fla.,
which pleaded guilty to the charge stemming
from the showing of "Rendezvous in
Hell" and "I'm No Virgin" July 10, 1972.
Judge Mazur dismissed obscenity counts
against the theatre and its manager after the
parent firm admitted the count.
and chairman of the MPAA advertising
and publicity directors committee; Fred
Goldberg, senior vice-president of United
Artists; and Taylor Mills, MPAA director
of the Code for Advertising. In addition
to Roy White, NATO was represented by
Don Baker, chairman of NATO's advertising
committee and vice-president of
Loews Theatres who arranged the meeting;
and Norman Pader, director of public relations.
Following the luncheon, Kauffman extended
an invitation to Baker and Seigenfeld
to meet with 68 additional advertising
managers the following morning (March
23) at the Park Lane Hotel to tell the
industry's story to this enlarged body. They
asked the ad directors, through their organization,
to arrange meetings throughout the
country so that a discussion can begin
wherever there is a theatre and a newspaper.
From the motion picture industry's point
of view. White and Valenti feel that a
first, but giant step, has been taken, and
expressed hope that the two industries
might be on the threshold of re-establishing
a continuing dialog and a renewal of
the warm relationship which existed for
so many years, but that has faltered.
Further discussions will be taking place in
the coming weeks between Kauffman, Seigenfeld
and Baker.
NATO Mideastern Confab
Features Varied Program
PITTSBURGH—By and large the work
sessions at the seventh annual NATO Mideastern
convention at the Toledo-Sheraton
Hotel May 21-23, Toledo, Ohio, will be
mobile and the committee has planned unusual
entertainment plus informative escorted
tours through the EPRAD plant and
American Multi Cinema's Southwyck Seven
complex.
Those in
attendance will see a demonstration
of equipment that will bring the picture
on a theatre screen to the TV screen in the
residences of local CATV subscribers, with
a box for the payment plan on the TV
receiver.
There will be a fun-packed "Polish Party"
at the Pacos Nite Club Monday evening,
May 21, and the president's banquet will be
featured the following evening. Libations
and lunch will be hosted by Gladieux Food
Service in their banquet hall.
New World. Mishkin Join IFIDA
NEW YORK—New World Pictures and
William Mishkin Motion Pictures have
joined the International Film Importers &
Distributors of America, it was announced
today by IFIDA co-executive directors
Myron Saland and Paul Sawyer. Roger
Corman and Eugene Corman of New World
Pictures and Lewis Mishkin and William
Mishkin of William Mishkin Motion Pictures
will be the designees on the IFIDA
board of directors.
BOXOFFICE :: April 2, 1973 E-1

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670 8th Week Keeps 'Last Tango
At Top of NY List; 'Godspell' 535
NEW YORK — "Last Tango in Paris"
stayed on top for the eighth consecutive
week at Trans-Lux East, again earning a
670 percentage. "Godsfjell" debuted at Columbia
II and took the second spot with
535. Hungarian "Love," in for one week
only at First Avenue Screening Room, was
third with 325, the highest grosser so far
at that theatre.
Fourth was a tie at 300 for "Ludwig,"
third time at East 59th Street 2 and "Black
Mama. White Mama." opening at the 86th
Street East (350) and the Victoria (250) and
averaging out at 300. "Old, Borrowed and
Stag" bowed out in fifth place with a 290
third week at the World. Sixth was "The
Heartbreak Kid," improving with 280 for
its 14th stanza at the Sutton, the longestrunning
champ on the list.
"Five Fingers of Death," a drama of the
Oriental martial arts, debuted on showcase
for the most outstanding combined percentage
in
town.
(Average Is 100)
Baronet Two People (Univ) 205
Beekman ^The Thief Who Came to Dinner i(V/B),
4th wk 105
Cinema I Cries and Whispers (New World),
I4th wk 195
Cinema II The Effect of Gamma Rays on
Man-in-the-Moon Marigolds (20th-Fox),
14th wk 190
Cinerama ^Block Caesar i(AlP), 7th wk 125
SOUND PROJECTION
MAINTENANCE MANUAL &
MONTHLY SERVICE BULLETINS
A GUIDE TO BETTER PROJECTION AND
SOUND REPRODUCTION.—Compiled for
Exhibitors, Managers, Projectionists, Theatre
Circuits. Simplified, PRACTICAL IN-
STRUCTIONS you can easily understand
on "how-lo-do it!" . . . Repair and service
NEW AND OLD Projectors and Theatre
Sound Systems. Save $$ in repair bills.
Data on screens, lenses, arc and xenon
lamps, rectifiers, generators, speakers,
electricity, amplifiers, many schematics on
sound equip. Also automation equipment,
etc. In addition to the Loose-Leaf Manuai,
we send you Servicing Bulletins for one
year. The practical Loose-Leaf Service
Manual contains over 165 pages; size: 8V2
X 11 inches. The price? Only $9.95. Shipped
prepaid. (Cash, check or P.O. Order—No
CODS). (19 years Technical Editor of
MODERN THEATRE). Over 35 years of experience.
20 years publishing technical
data. WESLEY TROUT. Editor, Bass Bldg.,
P.O. Box 575, ENID, OKLAHOMA 73701.
^g WATCH PROJECTION IMPROVE ^^
^^^
fiiith ^^0t
NEW TECHNIKOTE £
S SCREENS ^
^ XRL O-ENTICULAR) ^^
jg
JET WHITE & PEARLESCENT ^
filllWWC^CC^
Available from your outhorizod
TNvGfro Equipmont Supply Doolor;
jTIC^M»«CT!f CORP. A3 Soobring St., B'kly« 3
Columbia White Sister (Col), 2nd wk 125
Columbia II Godspell (Col) 535
Coronet Slither (MGM), 3rd wk 255
Criterion Wottstox (Col), 6th wk 215
East 59th Street 2 ^Ludwig (MGM), 3rd wk 300
Eastside Cinema The Crazies (Cambist) 50
86th Street East Block Mama, White Momo
(AIR) 350
Festival Ten From Your Show of Shows (Reade),
5th wk 195
First Avenue Screening Room ^Love (Ajoy) ....325
Forum The Crazies (Cambist) 75
Lincoln Art The Erotic Films of Peter de Rome
(Hand-in-Hand Films), 4th wk 100
Little Carnegie I Love You Rosa (Leisure Media),
5th wk 1 90
Murray Hill The Vault of Horror (CRC),
2nd wk 80
New Embassy The Harder They Come
(New World), 7th wk 75
Orleans It Happened in Hollywood (Screw),
10th wk 170
Paramount The Effect of Gamma Rays on
Man-in-the-Moon Marigolds '(20th-Fox),
14th wk 35
Penthouse The Vault of Horror (CRC), 2nd wk. 175
Radio City Music Hall Tom Sawyer (UA),
2nd wk 160
Rivoli Mon of La Moncha (UA), 15th wk 80
RKO 86th Street Twin I The Vault of Horror
(CRC), 2nd wk 130
RKO 86th Street Twin II Block Caesar (AlP),
7th wk 120
State Lost Horizon (Col), 2nd wk 200
Sutton The Heartbreak Kid (20th-Fox),
14th wk 280
Tower East ^Lost Horizon (Col), 2nd wk 225
Trons-Lux East ^Lost Tango in Poris (UA),
8th wk 670
United Artists East The Crazies (Cambist) .... 30
Victoria Black Mama, White Momo (AlP) ....250
World Old, Borrowed and Stag (Mature),
3rd wk 290
Ziegfeld Sleuth (20th-Fox), 15th wk 90
'The Mack,' 'Sound of
Music'
Triple Average in Buffalo
BUFFALO — "The Sound of Music" at
Holiday 2 and "The Mack" in the Buffalo
ran neck-and neck, both tacking up 300s
for the report week. "Man of La Mancha"
opened with twice average business at the
Plaza North and "Sleuth" doubled average
in a fifth week at Holiday 3, as did secondweek
"Jeremiah Johnson" in Holiday 5.
"The Poseidon Adventure" also had a good
week, 250 in its 14th inning at Holiday L
Buffalo The Mock (CRC) 300
.
Center Trick Baby (Univ), 2nd wk 100
Evans The Heortbreok Kid (20th-Fox) 8th wk. 135
Holiday 1 The Poseidon Adventure '(20th-Fox),
14th wk 250
Holiday 3 Sleuth (20th-Fox), 5th wk 200
.200
Holiday 5 Jeremiah Johnson (WB), 2nd wk.
Maple Forest 1 Cries and Whispers (SR),
6th wk 150
Maple Forest 2 The Emigronts (WB), 14th wk. 125
North Park Steelyard Blues ,(WB) 100
Plaza North Man of Lo Mancha '(UA) 200
Tech Black Caesar (AlP), 2nd wk 1 50
'Cries and Whispers' 300
Fifth Week in Baltimore
BALTIMORE — "Cries
and Whispers"
matched its fifth week's gross of 300 to the
second week's gross of "Travels With My
Aunt," the two of them topping Baltimore's
roster. With the exception of "Effect of
Gamma Rays on Man-in-the-Moon Marigolds,"
all the grosses were over 100, with
second place being shared at the 250 mark
by "Lady Sings the Blues" and "The Long
Goodbye" at the Cinemas.
Cinema I Lady Sings the Blues (Para), 2nd wk. 250
Cinema II The Long Goodbye (UA) 250
5 West Travels With My Aunt (MGM), 2nd wk, 300
Paramount The Long Goodbye (UA) 1 75
Playhouse Cries and Whispers (AlP), 5th wk. ..300
7 East Before the Revolution (New Yorker) ....175
Towson Sleuth (20th-Fox), 7th wk 150
Westview III The Effect of Gamma Rays on
Man-in-the-Moon Marigolds (Para), 5th wk. . . 80
Westview IV Save the Tiger (Para), 4th wk 125
NAC Announces Specikers
For Northeast Conclave
ATLANTIC CITY, N.J.—The initial list
of speakers who will participate at the
forthcoming Northeast regional convention
of the National Ass'n of Concessionaires at
the Sheraton-Deauville Hotel here Tuesday,
Wednesday. Thursday (10-12) was released
today by Melvin H. Siegel, NAC Eastern
regional vice-president and chairman of the
NAC regional convention committee.
Heading the list and the subjects they will
cover are:
John Farrell, president, Select Systems, "Using
Available Light."
Hal Freeman, arena manager and executive vicepresident,
Philadelphia Blazers, "Client's View of
Arena Feeding."
Murray Goldstein, first vice-president. National
Food Distributors Ass'n, "Panic in the Warehouse."
Richard Grossman, vice-president, the Walter
Reade Organization, "Automatic People."
Alan Kaplan, Esq., assistant general counsel, ARA
Services, "Consumerism—The Public Is the Boss" and
"OSHA (Occupational Safety and Health Act)."
Julian Lefkowitz, president, L&L Concessions,
"How to Live With Restrictive Legislation."
Paul Mezzy, vice-president, Ogden Foods, "Competitive
Bidding—^Is It Our Death Warrant?"
Frank Rose, vice-president, Horry M. Stevens Co.,
"Intelligent Purchasing."
Miss Carol Wolek, director research and standards,
ARA Services, "The Predictable Slot Machine."
Vincent Yezzi, district and marketing representative,
IBM, who will discuss data processing, covering
the subject: "Your Monday Morning Quarterback."
Guest speaker during the luncheon
Wednesday (II) will be Tom Brookshire,
CBS sports editor and former Eagles football
star. William Siegel, corporate vicepresident,
ARA Services, will speak during
the banquet that evening.
Theme of the convention is "Lots for
Little" and, besides the outstanding panel of
speakers, there will be three days of activities,
including food functions, cocktail parties,
golf and fishing, plus a complete program
for the ladies. A phenomenally low
package rate—$110, man and wife; $72,
single, which includes room, meals, cocktail
parties and all activities—has been arranged
with the hotel.
The convention will be attended by vending
operators, food service operators and
concessionaires in many diverse fields, including
motion picture theatres, auditoriums,
arenas, amusement parks, roller rinks,
ball parks, etc.
Members of the NAC Northeast regional
convention committee, in addition to Siegel,
are: Michael Aidala, Associated Independent
Theatres; Howard Epstein, Perk-Up;
Richard Grossman, the Walter Reade Organization;
Bert Nathan, Courtesy Associates
and NAC past president; Martin Silver,
American Kosher Provisions, and Mike
Stein, Stein Woodcraft Corp.
Advance reservations now are being received
at the Sheraton-Deauville, Atlantic
City, N. J.
For
FILMACK i3r^i
^m S VVobosh
SPECIAL TRAILERS
DRIVE-INS
• Concessions • Merchant Adj
* Announcemenh
• • •
ORDER AIL YOUR SPECIAJ.
"— TRAILERS FROM
MA ;.33y5
E-2 BOXOFFICE :: April 2, 1973

AVAILABLE AT THE FOLLOWING EXCHANGES
FIRST 28 DAYS
$
48,603
BOSTON -Astor Theatre
49,286
MILWAUKEE -Palace Theatre
149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RK059thSt.TWIN#2
RK086thSt.TWIN#2
$
FIRST 28 DAYS
51.206
PHILADELPHIA- 1812 Theatre
FIRST 28 DAYS
$
68,256
WASHINGTON D.C.- Town Theatre
FIRST 28 DAYS
30,770
WASHINGTON D.C.-Penn Theatre
FIRST 28 DAYS
50,664
NEW ORLEANS -Orpheum Theatre
JNITED PRODUCERS
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
EVER MADE BASED ON CONFIDENTIAL
'RESENTmnscn
PRISON SEX REPORTS!

!
B R O A D W AY
^HE ROCK MUSICAL "Godspell,"
which has been lovingly transferred to
the screen for Columbia Pictures release,
has cast its spell over the city. Due to the
overwhelming demand, additional shows
have been added to the regular schedule at
the Columbia II Theatre. The new showtimes
Sunday through Thursday are 12:30,
2:20, 6, 8 and 10 p.m., with midnight performances
on Friday and Saturday nights.
Directed by David Greene, "Godspell" is
based on the screenplay by Greene and by
John-Michael Tebelak, who conceived and
directed the original play. A Lansbury/
Duncan/ Beruh production, produced by
Edgar Lansbury, it was filmed entirely in
New York.
•
Myrna Loy was the third of the "Legendary
Ladies of the Movies" in the Town Hall
series being produced by John Springer.
Appearing in person and on film March
18, Miss Loy proved to be a very gracious
personality with a deep involvement in political
matters as well as a dedication to her
craft. Among those present were Doris
Dowling and a number of actresses from
a new stage version of "The Women," in
which Miss Loy will be co-starring .'shortly.
The film clips, which are the work of Don
Koll and Herb Graff, included a look at
"Loy the Exotic" in such films as "The
Squall" (1929) and "The Mask of Fu Manchu"
(1932); "The Transitional Period,"
in which she and William Powell starred in
"The Thin Man" (1934); "The Great Days,"
including "Test Pilot" (1938) and "The Rains
Came" (1939); "The Definitive Loy" from
"The Best Years of Our Lives" (1946), and
"The Character Actress," "From the Terrace"
(1960) and "Death Takes a Holiday"
(1972), a TV feature.
Sunday (8) Miss Joan Crawford will wind
up the current series. Another group of evenings
currently is in the planning stage.
•
Richard N. Goldstein, vice-president of
labor relations for the National Broadcasting
Co., and Seymour H. Malamed, financial
vice-president of Columbia Pictures
Industries, both will serve as chairmen of
the 1973 United Jewish Appeal entertainment
and communications campaign.
•
Harold M. Austin, vice-president in
charge of network TV sales for Paramount
Pictures in New York, was married March
23 to Mrs. Constance A. Dann. The wedding,
performed by Rabbi Ronald Sobel of
Temple Emanu-El, took place at the home
of the bride's parents, Mr. and Mrs. Sanford
S. Agate of 1185 Park Ave.
Theatre
The nation^ finest for 40 years
RCA Service Company
A Division of RCA
43 Edward J. Halt Rd.
Uberty Industrial Parte
Jeraay City, N.J. 0730S Phone: (201) 434-2318
Austin is the executive producer of Elaine
May's "Mikey and Nicky," which is being
made for Paramount. The bride is a member
of the women's auxiliary of Lenox Hill Hospital.
Both bride and groom have two children
each from previous marriages which
ended in divorce.
•
Albert Carico, president of Cinexport,
has arrived in this country to discuss possible
foreign distribution arrangements with
producer Hillard Elkins on "A DolFs
House." The film, which stars Claire
Bloom, will be released domestically by
Paramount and in the United Kingdom and
the Commonwealth by Anglo-EMI.
•
Academy Award winners dominated the
showcase attractions beginning March 28.
Opening that day were "The Godfather";
"Cabaret" and "The Garden of the Finzi-
Continis"; "Shaft" and "Shaft's Big Score!";
"Voices of Desire"; "The Poseidon Adventure";
"Cesar and Rosalie," "Travels With
My Aunt" and "The Boy Friend."
•
"New Directors/ New Films," the second
annual international shov/case co-sponsored
by the Film Society of Lincoln Center and
the Museum of Modern Art, got under way
at the museum March 30. Through Tuesday
(10), 11 films from nine countries will be
screened.
Representative countries are India, Senegal,
France, Japan, Bulgaria, England,
Switzerland, Mexico and Czechoslovakia.
Among the offerings are "The Cremator"
(Czech, 1968), by Juraj Herz; "The Peasants
of the Second Fortress" (Japanese,
1971), by Shinsuke Ogawa, and "Daddy"
(English-Swiss, 1972), by Peter Whitehead
and Niki de St. Phalle.
•
The principals of "Class of '44," the sequel
to "Summer of '42," were in town for
a brief stay in connection with the film's
opening. Stars Gary Grimes and Jerry
Houser and producer-director Paul Bogart
all were here from Hollywood in advance
of the premiere of the Warner Bros, release
at the Sutton Theatre. The third star, who
also appeared in the original film, Oliver
Conant, currently is on Broadway in the
Jean Kerr comedy, "Finishing Touches."
•
"Book of Numbers," a Joseph E. Levine-
Brut presentation for Avco Embassy, has its
world premiere Wednesday (4) at the De-
Mille. Director-star Raymond St. Jacques
and co-star Freda Payne were both in town
as part of multi-city visits on behalf of the
dramatic new film.
•
Julian Schlossberg, vice-president and
head film buyer for the Walter Reade Organization,
has announced the formation of an
eight-week course, "The Business of Motion
Pictures," beginning Tuesday (10) at the
Fine Arts Lecture Hall, 130 East 58th St.
Subjects to be covered will include distribution,
production (financial), advertising and
promotion, shorts, film buying, theatre operations
and other areas.
Guest speakers will include Elia Kazan,
Max Liebman, Norman Weitman, Donald
Rugoff, George Cohen, Arthur Manson,
Chris Preuster and Sheldon Roskin. The cost
will be $125, payable in advance to Motion
Picture Lectures at the above address.
Schlossberg previously lectured at the School
of Visual A rts.
NORTH JERSEY
J^ast Tango in Paris" will open an exclusive
New Jersey reserved-seat engagement
Wednesday (18) at UA's Bellevue in Upper
Montclair, where "The Sound of Music"
currently is in its fifth week of an exclusive
Jersey showing. Admission for "Last Tango
in Paris" will be the same as in its New
York City engagement, with tickets priced
at $5 for all seats at all times.
"Deep Throat" reopened at both the
Treat in Newark and Strand in Keyport the
day after both houses had been raided by
law enforcement officials. The film prints
had been seized because of an alleged violation
of the New Jersey state obscenity
law. Reports are that "Throat" continues
to "pack 'em in" at both locations, pending
further court hearings. Hamar, operators
of the Treat, have indicated that they believe
the city and state obscenity laws to be
unconstitutional and will appeal the case to
a higher court, if necessary.
Town council members of Ridgewood
have agreed to take under discussion an appeal
from RKO-Stanley Warner Theatres,
operators of the Warner in Ridgewood,
to allow the theatre to be open Sundays.
Under terms of a blue-law ordinance, the
Warner, originally opened over 30 years
ago, never has been allowed to operate on
Sunday. The theatre is the town's only film
house. The entire matter is expected to be
aired at a public meeting of the town council.
Several weeks ago, RKO-SW had
threatened to close the Warner if the blue
laws were not rescinded.
Harold Widenhom, recently appointed
division manager for RKO-SW's 18 New
Jersey theatres, has located his headquarters
in the Wellmont Theatre Building in
Montclair. The Wellmont is managed by
Adolph Finkelstein . . . Rock stars Ike and
Tina Turner will be presented on stage at
the State in New Brunswick, one night only,
Saturday (14). Prices range from $5 to $7
per ticket.
Al Scher's Capitol in Passaic presented
the "Wild West Medicine Show," featuring
the James Gang, on stage Saturday, March
31. The Bee Gees, as well as the New
Riders of the Purple Sage, were other rock
acts featured during the past few weeks.
The Capitol continues to be the mecca of
the North Jersey area for fans of in-person
rock 'n' roll shows . . . The Willowbrook
in Wayne, Little Cinema 1 in Wayne, Verona
in Verona and Cinema 23 in Cedar
Grove, all part of the Lenas circuit, offered
free admission on the afternoon of St.
E-4 BOXOFFICE :: April 2, 1973

Patrick's Day, March 17, to anyone with
the first name of "Patricia" or "Patrick."
Bill's Bike Shop in Point Pleasant on the
Jersey shore sponsored a one-week showing
of "On Any Sunday," a film which deals
with motorcycle racers, at the independent
Circle Twin Cinema in Laurelton. The highlight
of the engagement was the awarding
each night of free prizes, courtesy of the
Bike Shop. The top prize, awarded to a
lucky ticket holder through the course of
ths week, was a Yamaha trail bike.
Current area attractions include "The Poseidon
Adventure," still turning in good
grosses in its eighth week at exclusive locations,
and "The Getaway," reporting strong
business in its third week of exclusive area
showings. Opening surprisingly well in multiple
neighborhood locations was "5 Fingers
of Death," the film which deals with the
martial arts. The controversial X-rated film
"Deep Sleep," which was filmed entirely
in the Paterson area, entered its fourth
month at Lenas' Little Cinema 2 in Wayne.
Don Cohen Is AIP's Home
Office Scdes Contact
HOLLYWOOD—Don Cohen has been
promoted to the newly created position of
home office sales contact at American International
Pictures, it is announced by
Leon P. Blender, executive vice-president
in charge of sales and distribution. With
offices in Philadelphia, he will work directly
under Richard B. Graff, vice-president
and general sales manager, and will be the
contact for the Philadelphia, Boston, Buffalo/Albany
and Pittsburgh branch areas.
Cohen has been with AIP since October
1972 and previously held sales and booking
positions with Universal and National General
Pictures.
Herman Cohen Shooting
'Craze' at Shepperton
LONDON—Producer Herman Cohen has
signed Michael Jayston and Hugh Griffith
to co-star in "Craze," feature film now
shooting at Shepperton Studios in London.
The Technicolor picture is being directed
by Freddie Francis.
"Craze" stars Jack Palance and also costars
Diana Dors, Martin Potter, Dame
Edith Evans, Julie Ege, Trevor Howard and
Suzy Kendall.
No release date yet has been set for
"Craze," Cohen's first production made
totally independent of major distribution.
Music Hall Books Warner
Bros.' 'Jungle Habitat'
NEW YORK—"Jungle Habitat," a nineminute
Warner Bros, short subject which
explores the wild animal preserve owned
by Warners in New Jersey, has been booked
as a part of the Easter show at the Radio
City Music Hall.
Warner Bros, executives point out that
the one-reel Technicolor subject is suitable
for any age or type of audience, with
greatest
appeal for family viewers.
BUFFALO
^ariety Club Women Tent 7 held their
monthly luncheon-meeting March 24
in the clubrooms, 193 Delaware Ave., with
president Mrs. Charles A. Bogges presiding.
Program chairman Dianne C. Morton introduced
Deputy Patricia A. Siracuse of the
Erie County sheriffs department, who gave
an illustrated talk on self-defense for women.
Mrs. Richard A. Atlas was luncheon
chairman and she was assisted by Mrs.
Frank J. DiPaola, Mrs. Michael Mazzella,
Anne Marie Taberski and Parie Przepiora.
Mrs. Althea Nuchereno was door chairman
and Mrs. David Zackem was co-chairman.
Mrs. Kenneth Reuter was in charge of decorations
and she was assisted by Mrs. Dorothy
B. Krueger. Mrs. Samuel W. Dine was
hospitality chairman and she was assisted
by Mrs. Frank B. Quinlivan and Giannina
C. Poppalardo.
The expectation that Courier Cable Co.
will be seeking an extension of time to complete
citywide community antenna TV service
was voiced at a recent meeting of the
city's common council. By the terms of the
company's exclusive franchise, the firm has
three years to complete "wiring of the city"
. . . Noted at the opening of the new Aerohead
Inn in Holiday City were industryites
Al Wright, Joe Harvey, Herbert Estes, Jerry
Edelstein, Mannie A. Brown, Al Ehrlichman
and a full house of regulars.
Cohen, president of NATO of
Sidney J.
New York State, journeyed to Pompano
Beach, Fla., for the national board of directors
meeting in the World of Palm Aire.
With assistance from the Eastman Kodak
Co. in Rochester, the RCA Corp. has developed
an automatic film projector for TV.
The equipment will project up to 24 cartridges
into a TV camera in a continuous
sequence. Each cartridge contains up to
two minutes of film. It is said the equipment
is the first such project in the TV industry
. . . The
Eastman Kodak Co. has
cut the prices of its color negative films
from 7.7 to 20 per cent, saying the lower
prices "reflect Kodak's commitment to support
the President's efforts to
combat inflation."
All of the cuts are in Kodacolor films.
Slide films were not lowered. The cuts put
Kodak's prices below most of its competition.
Ronald E. Rice, Channel 4 account executive,
has been named local sales manager
of WBEN-AM-FM, it is announced by
Robert Russo, general sales manager. Rice
joined WBEN Radio's sales staff in 1968
and moved into TV sales in 1972. Before
joining WBEN, Rice was public relations
director of the former Buffalo Bison baseball
club . . . Terry Dickinson, assistant
director of the Strasenburgh Planetarium in
Rochester, is going to conduct a course on
"Great Science-Fiction Films" for the Rochester
Museum. Starting Wednesday (4),
he will conduct a ten-week course featuring
nine of the "Golden Oldies of Science-Fiction."
The course will be held from 7 to 9
p.m. every Wednesday and will continue
through May 23, June 13 and June 20 in
the museum auditorium. All but one of
the films in the course were made during
the '50s.
The 1973 edition of "Disney on Parade"
will come to this city May 8-13 in Memorial
Auditorium. The show features the favorite
Disney characters and other entertainers.
A central ticket office has been opened at
132 Delaware Ave.
William Abrams, manager of the United
Artists office here, invited exhibitors to a
screening of "Scorpio" March 23 in the
operators' hall. The feature stars Burt Lancaster,
Alain Delon and Paul Scofield.
Ethel M. Taylor is doing a splendid job as
publicity chairman of the Women of Variety
Tent 7. Her stories on the monthly
luncheon-meetings in the Variety clubrooms
always land in the columns of the
local press. Ethel is a long-time industryite.
James J. Hayes, chairman, presided at a
meeting of the permanent telethon committee
of the Variety Club March 26 in the
Delaware Avenue clubrooms. The membership
of this committee includes Ben Bush,
Marc Lippman, Fran Maxwell, Robert Mason
jr., Adolph Marter, Albert Petrella and
Bill Shields. The final results of the big
charity telecast were discussed.
Edward ¥. Meade, head of the ad agency
bearing his name and former executive of
the Shea and Loews theatres, has returned
from his first vacation in six years. He spent
it in St. Petersburg, Fla., with some of his
relatives. While in Florida the gang rented
an auto and drove around the state, visiting
Disney World, of course.
While this city still is awaiting the screening
of the 20th Century-Fox release of "The
Discreet Charm of the Bourgeoisie," Bill
Laney has opened the feature in Jo-Mor's
Cinema, Rochester. The movie received the
Academy Award for the Best Foreign-Language
Film.
Visual Studies Workshop, 4 Elton St.,
Rochester, behind the George Eastman
House, is offering three new ten-week
courses, 7 to 10 p.m., with basic photography
Monday and intermediate photography
and silk screen courses on Thursday . . .
"Applause," the Broadway stage hit in
which Lauren Bacall appeared in New
York, has been switched from the Loews'
Buffalo stage to the Century Theatre. Patrice
Munsel will star Monday (23) in the
show on the Century stage.
Fans for Seventeen, Channel 17's booster
group, sponsored a benefit showing of "Man
of La Mancha" to raise funds for WNED-
TV, this city's public TV station. The picture
was screened in the Plaza North on
Niagara Falls Boulevard, a link in
the Cinemette
circuit, Friday night, March 23.
WNED-TV has moved to its new location
at 184 Barton St. from the Lafayette Hotel.
BOXOFFICE :: April 2, 1973 E-5

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through Thursday and three showings Friday,
Saturday and Sunday . . Two brothers
.
who are members of the staff of "Jesus
Christ Superstar," which ended another
stage engagement at the Nixon, closing Sunday
(1), were held by police for violating
the uniform firearms act and possession
of marijuana.
Homer Micheals, Mount Pleasant outdoor
exhibitor, attended the Diamond Belts
Boxing Tournament in McKeesport and he
came back to the dressing room to greet
your correspondent.
George Tice, NATO of Western Pennsylvania
president and very successful pioneer
operator of a Sunday flea market at the
Woodland Drive-In, West Mifflin, stated
in the Modern Theatre section February 19
that last year the Pennsylvania 6 per cent
sales taxes became effective at such "swap
shops" and now the revenue department is
demanding that this tax be levied on all
flea market transactions. The "collection"
agency expects to license 400 in Allegheny,
Beaver, Washington and Greene counties
. . . The Mideastern convention committee
has invited Vice-President Spiro T. Agnew
to be the NATO guest at the Toledo-Sheraton
Hotel May 21-23, Toledo, Ohio . . .
Paul Vogel, board member of both the
NATO of Western Pennsylvania and NATO
of Ohio units, urges area exhibitors to
register and attend the Midwestern events.
Reservations can be made at the local
NATO office, 1135 Fulton Bldg., Pittsburgh,
Pa. 15222.
Kal Bruss, former local film man, is
Great Lakes division manager for Cinemation
Industries, representing the Pittsburgh,
Detroit and Cleveland branches, now offering
"The Cheerleaders" . . . Dave Silverman
at Screen Guild here represents Phoenix
International Films, with "Sleazy Rider"
and "Ride Hard, Ride Wild" now in release.
Tony Colose, Clearfield exhibitor, already
has competition of pay TV plus the
closed-circuit showing of eight new films
each month for a total additional cost to
the subscriber of $5 for the new movies.
Cliff Brown, Kane exhibitor, has the threat
of similar competition.
Ted Freedman, who designates himself
as media director of the Paxtang Theatre,
Harrisburg, says that the liberal-minded
moviegoing public is "probably more intelligent"
than the film rating board which sets
the standards for the country. Therefore,
several days in advance of a scheduled
showing, he exhibits a new feature film and
his audience, via cards, rates the movie.
If the public's rating is X, he cancels the
booking, even if he feels that the theatre
will lose money.
Tioga Theatre Shutters
OSWEGO, N.Y. — The Tioga Theatre
here was shuttered recently, after presenting
Woody Allen's "Play It Again, Sam" as the
last attraction. Plans are under way to convert
the house for use by performing arts
groups.
E-6 BOXOFFICE :: April 2, 1973

AFI Theatre to Premiere
With 'Broken Blossoms'
WASHINGTON, D. C—The
American
Film Institute's new 224-seat Theatre at
the John F. Kennedy Center for the Performing
Arts will make its long-awaited
debut Tuesday (3), opening with a threeweek,
30-film tribute to the masters of
American cinema, outstanding work from
abroad and lively new talents.
The theatre is intended to serve as a
national showcase for outstanding motion
pictures. Its construction was made possible
by a $250,000 contribution from movie
producer Jack L. Warner.
The AFI Theatre, designed by Hardy
Holzman Pfeiffer Associates of New York
to combine the finest motion picture projection
and viewing capabilities, will be in
operation daytime and evenings throughout
the year. It will be open to the public as
well as to AFI members.
There will be daytime showings of multiscreen
films for visitors to the nation's
capital, weekend matinees of children's
classics and evenings devoted to old and
new films from around the world, with
special emphasis on the American heritage.
In its inaugural program, the AFI is
offering a broad spectrum of cinema, illustrative
of the range of programing which
will follow throughout the year.
Particular highlights of the opening threeweek
series will be films celebrating such
.American masters as John Ford, D. W.
Griffith, Charlie Chaplin and Walt Disney.
There will be silent classics with live organ
accompaniment and new films from France,
Sweden, Russia, Great Britain, Africa and
Japan as well as from the U.S. In many
instances, the filmmakers will be on hand
to introduce and discuss their work with
audiences.
A salute to D. W. Griffith will launch
the series Wednesday (3), featuring a showing
of Griffith's 1919 classic, "Broken
Blossoms."
Delbert Lovett Succumbs;
Projection-Airer Vetercm
WESTON, W. VA.—Delbert E. Lovett,
69, of Mount Clare died March 20 following
a brief illness. Known far and wide as
"Doc" Lovett, he was owner of Lovett &
Co., in audio-visuals, and of Lovett's Drivein
here.
A member of the Pt. Pleasant Baptist
Church at Falling Timber, "Doc" also was
a member of the Clarksburg Moose, Weston
Lion's Club and the National Audio-Visual
Ass'n. A graduate of Glcnville Normal, he
was a school principal before he started
with DeVry Corp. -Projection Mfg. in November
1928. He formed Lovett & Co. in
1946 and opened the outdoor theatre here
in 1950. More than a decade ago he suffered
a stroke which kept him inactive for
several years, then, while still not able to
walk, he resumed theatre and business
duties.
"Doc" Lovett is survived by his wife
Bernice Mitchell Lovett, daughter Phyllis
Marian Cottrill and three grandchildren.
WASHINGTON
Qeorge Stevens jr., American Film Institute
director, invited the press to a
special preview of the
AFI Theatre in the
John F. Kennedy
Center for the Performing
Arts at 4
p.m. Tuesday (3),
prior to the theatre's
gala opening. The invitation
read that in
addition to a preview
of the new 224-seater.
it would be a tribute
George Stevens jr.
to D. W. Griffith, including
excerpts from his films, narrated
by Charlton Heston, and a presentation of
"Broken Blossoms," with organ accompaniment.
The AFI Theatre's opening series will
show 30 films from around the world.
Ted and Jim Pedas, co-owners and operators
of the city's Circle theatres— Circle,
Inner Circle, Outer Circle 1 and 2 and Dupont
Circle—have been showing movies in
repertory since 1957 at their Circle Theatre,
2105 Pennsylvania Ave. N.W. The AFI
Theatre, as pointed up by Louise Lagure
of the Star-News, therefore is the second
film society in this city. The Pedas brothers
refer to their patron as "our people" and
are inclined to think they enjoy motion
pictures as an art form, not just entertainment.
Ted Pedas told a distributor his Russ
Meyer release, "Blacksnake," is an "all right
film" but not for his theatres. "My audience
is intellectual," he added. "They like
enjoyable, esoteric films. They don't like
se.K and violence." He believes that in programing
festivals, timing is very important.
His current Ingmar Bergman festival was
based on the director's latest, "Cries and
Whispers" (now running at Martin Field's
Cerebrus 2 and 3). The Pedas brothers
much prefer subtitles to dubbed films.
Sheldon Tromberg, president of Vaudeo,
booked Cinema 5's release, Costa Gavras'
"State of Siege," into Outer Circle 1 and 2
following its world premiere at the AFI
Theatre Thursday (5). He is setting playdates
for Continental's new Ginger picture,
"Girls Are for Loving," which has its world
premiere at New York's De Mille Theatre.
Tromberg recently visited Baltimore exhibitors,
including Jack Fruohtman and George
Brehm, placing product in first and sub
runs.
Maryland Gov. Marvin Mandel's appointment
of a "decent" film censor, George J.
Andreadakais of Lutherville, after a rather
bitter debate, was confirmed (26-5) by the
Senate to the $4,000-a-year part-time seat
on the three-member (two women) State
Board of Motion Picture Censors. Andreadakais
admits his distaste for sex and violence
and says that he has never seen an
R or X-rated film. Theatres must obtain
a certificate for their film fare. Exhibitors
often challenge the board's decision in court,
if the seal of approval is withheld. This
recently was done when the board withheld
approval of 30 (ten 12-minute) films submitted
by a peep show op)erator, John Ebert
of Ellwest Stereo Theatres. However, Circuit
Court Judge David Ross upheld the
censor board ruling.
Alex Schimel, Universal branch manager,
screened "The Nelson Affair" for exhibitors
March 22 at MPAA . . . Seymour Berman,
United Artists branch chief, tradescreened
"Scorpio" in MPAA's screening room
March 19 . . Fritz Goldschmidt, Avco Embassy
.
branch manager, believes his com-
pany's summer product is "excellent" and
that it will be a "banner year." He viewed
the new releases at the home office's global
sales
meeting.
Joe Don Baker will star in MGM's "The
Outfit."
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BALTIMORE
^rs. Betty Chazen, secretary to Leon B.
Back, general manager of Rome Theatres
and president of NATO of Maryland,
and her husband Max spent from March
23 to March 3 1 at the Spa in Palm Springs,
Calif., returning Sunday (1).
A group of theatre people visited Annapolis
Friday, March 23, to protest HB-
1152, regarding projectionists. The proposal
would require all new operators to-be to
spend six months working with an experienced
man before applying for an examination
in this field. In order to accommodate
the rules of this bill, it would cause approximately
two-thirds of the theatres to close, it
was reported by one of the managers for a
circuit here. Protesters who visited Maryland's
capital were: Leon B. Back; Elmer
Nolle jr.; Zelig Robinson, an attorney for
Jack Fruchtman; Arthur Hallock; John
Broumas; Pete Prince, Chestertown exhibitor;
Ken Ridenaur, Hagerstown exhibitor,
and Paul Roth.
A hearing on SB-1028 was held in Annapolis
March 27 anent the substitution of
a classification system for the present censor
board, the only one currently existing in
America. Attending were Miss Barbara
Scott, attorney for MPAA, and Leon B.
Back, Maryland NATO president.
Robert Rackensperger has joined R/C
Theatres' office as a junior trainee in the
booking department under the supervision
of Irwin R. Cohen and Aaron Seidler,
executives here . . . Other R/C news: David
Knight, Virginia area district manager,
visited Larry Cornelison and his wife Anne
in Waynesboro, Va., while on a tour of
R/C houses in that town . . . Aaron B.
Seidler, circuit executive vice-president, and
his wife are planning a trip to Israel sometime
in April and will make stopovers in
England, France, Italy and the Scandinavian
countries . . . Irwin R. Cohen and his wife
Betty paid a visit to Salisbury and Cambridge,
both in Maryland, March 28, to see
their newly acquired theatres—the Boulevard
and Bowl Drive-In (in Salisbury) and
the Dorset (in Cambridge) . . . Mrs. Eula
Le.
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NEWS AND VIEWS OF THE PRODUCTION CENTEiR
Yablans Is Honored
By Variety Tent 25
BEVERLY HILLS,
CALIF.—Frank
Yablans, president and chief operating officer
of Paramount Pictures and Paramount
Television, was honored at a testimonial
luncheon March 28 in the Grand Ballroom
at the Beverly Wilshire Hotel by the Variety
Club of Southern California Tent 25.
Sherrill C. Corwin, president of Variety
Clubs International, presented the Golden
Heart Award to Yablans in recognition of
his "dedicated efforts in behalf of Variety
Clubs' local and worldwide charities devoted
to aiding needy children.'"
Sunshine Coach Presented
Highlighting the luncheon was the presentation
by Tent 25 of a Sunshine Coach (a
1973 Volkswagen bus) in honor of Yablans
to the Sunair Home for Asthmatic Children.
Joseph Sinay, Tent 25 chief barker, presented
the keys to the coach, which was
parked at the inside entrance of the ballroom,
to officials of the children's agency.
Film star Jack Lemmon was master of
ceremonies at the fete, which drew some
800 persons from all phases of the show
business world. TV-radio personality Gary
Owens served as announcer-presenter.
Dais speakers included movie producer
M. J. Frankovich, VCI international vicepresident,
who introduced Lemmon; Jack
Valenti, president of the Ass'n of Motion
Picture and Television Producers, and
Charles G. Bluhdorn, chairman of the
board of Gulf & Western Industries, parent
company of Paramount Pictures and Paramount
Television.
Fellman General Chairman
Nat D. Fellman, president of National
General Theatres, was general chairman of
the luncheon planning committee, which
included Corwin, Frankovich, Sinay and
Murray Propper, Tent 25 dough guy.
Bernard Myerson, chief barker of New
York Tent 35 and president of Loews
Theatres,
the affair.
was the East Coast chairman for
Yablans, a member of New York Tent 35
and a Variety international ambassador, last
year served as co-chairman of the Variety
Clubs International convention in New
York. He also was general chairman of the
highly successful January celebration honoring
Adolph Zukor on his 100th birthday,
which was observed here this year.
(Hollywood Office— 6425 Hollywood Blvd., 465-1 J 86)
$548,000 Two-Week Gross
By Howco's 'Boggy Creek'
LOS ANGELES — Howco International
Pictures, New Orleans-based distributors of
"The Legend of Boggy Creek," reported a
total gross of $548,000 for the first two
weeks of a Southern California multiple run
which broke several individual house records.
According to Joy Houck jr., vicepresident
for Howco, headquartered here,
the G-rated film racked up a record $357,-
000 during the first week, with the second
stanza showing an impressive $191,000 and
a 75 per cent holdover.
Top theatre circuits booking "The Legend
of Boggy Creek" include National General,
Pacific Theatres, General Cinema and
United Artists.
"The Legend of Boggy Creek" was produced,
directed and photographed by
Charles B. Pierce in Fouke, Ark., with a
crew of eight Texarkana high school boys.
Vista Limits Airer Films
VISTA, CALIF.—The city council unanimously
has restrained the Vista Drive-In
from showing R and X-rated films in the
future under penalty of closedown as a
public nuisance. The action reportedly resulted
from parents' complaints that children
are able to see "spicy action" outside
the theatre's grounds.
ON BUMMER' SET—Recent visitors
on the set of "Bummer," Apex
Attractions film distributed by Entertainment
Ventures, Inc., Los Angeles,
were, left to right, Dave Friedman,
president of Entertaimnent Ventures,
and Crest Film distributors Jules Gerelick,
Max Facter and Jerry PerseU.
Crest is
Western distributor for EVI.
Annual Awards Given
By Publicists Guild
HOLLYWOOD—The Publicists Guild,
at its tenth annual awards luncheon at the
Beverly Wilshire March 23, presented the
Les Mason Award to veteran Jerry Hoffman
and gave Charles Champlin, Los
Angeles Times entertainment editor, the
Press Award honor. "The Godfather" continued
to win honors for the campaign on
the marketing and publicizing of the boxoffice
bonanza, with Bob Goodfried, Paramount
vice-president, picking up the award
with Al Ruddy, producer of the picture.
Alfred Hitchcock's award for motion
picture showmanship went to Brig. Gen.
James Stewart, who noted the great director's
flair for showmanship. Stewart added,
"He is a pretty good public relations man
himself," which brought a laugh from the
crowd.
Max Weinberg, chairman of the event,
commented that there was a speed-up of the
luncheon this year, with the total elapsed
time—from lunch through awards and acceptance
speeches— just sufficient to get the
crowd out by 1:45 p.m.
Richard Walsh attended the lATSE
luncheon, with Arthur Hill, Cicely Tyson,
Susan Tyrell and Cloris Leachman as presenters.
Tierre Turner to Appear
In Barrister Production
HOLLYWOOD—Executive producer Jordan
Wank announced that he has recast
the role of Brian in Barrister Productions'
"People Toys" to utilize the talents of Tierre
Turner as the brutal homicidal killer in
the feature motion picture. This decision
was made following Turner's performance
with Dennis Weaver in "McCloud."
"People Toys," a DeSade-like version of
"Lord of the Flies," updated into modern
society, currently is shooting at Big Bear
and Lake Arrowhead, Calif., locations. The
picture also stars Gene Evans, Sorrell Booke,
Shelly Morrison, Carline Stellar, Joan Mc-
Call, John Duren and Taylor Lacher.
Tom Bateman Joins NTS
Denver Branch Staff
NEW YORK—Tom Bateman has joined
National Theatre Supply in Denver as sales
representative and technical adviser. The
announcement was made by Dean Phillips,
NTS vice-president of sales.
BOXOFFICE :: April 2, 1973 W-1

W-2 BOXOFFICE :: April 2, 1973
Hollywood
0ANNY THOMAS was master of ceremonies
at the Ass'n of Motion Picture
& Television Producers honoring Charles
Boren March 23. Boren, vice-chairman of
the AMPTP board, is retiring after 25
years with the association and 38 in the
industry. Jack Valenti and Richard Walsh
spoke at the testimonial fete at the Beverly
Hilton.
•
The entire March 18 program of Sports
Illustrated on CBS-TV was devoted to Jim
Brown, star of American International Pictures'
"Slaughter II," with scenes from the
film and an in-depth interview.
•
The Museum of the Sea on the Queen
Mary is featuring an exhibit of artifacts
from Irwin Allen's production of "The
Poseidon Adventure," from 20th Century-
Fox. Another 20th-Fox feature, "The Effect
of Gamma Rays on Man-in-the-Moon
Marigolds," has been awarded Scholastic
Magazine's Bell Ringer Film Award.
•
Actress Cicely Tyson and director Martin
Ritt of "Sounder" were on hand with
producer Robert B. Radnitz to receive an
official commendation from the California
State Assembly in Sacramento. Assembly
Speaker Bob Moretti and Assemblyman
Willie Brown jointly sponsored the commendation
of "Sounder" which, they said,
shows that Hollywood can meet its obligations
to audiences demanding family-worthy
entertainment while also providing a serious
and compassionate treatment of the black
experience in America.
•
Elliot Schick permanently has joined the
AIP production staff and will work as line
producer on certain house projects and
supervise production of others.
•
Jack Lemmon and Steve Shagan, the star
and producer-screenwriter, respectively, of
Paramount's "Save the Tiger," made a special
studio live appearance on Marv Gray's
KABC Radio talk show March 21.
•
Roberto E. Lainez has been appointed
director of special corporate relations for
South America for International Syndication
Co. Based in Quito, Ecuador, Lainez is
preparing the documentary "The Caves jf
the Tayos" for 1974 release through National
Leisure.
*
Actor Paul Winfield, musician Julian
"Cannonball" Adderly and Forest Hamilton,
West Coast director of market development
for Stax Records Corp., were presented
awards by the Los Angeles chapter of
the National Ass'n of Media Women in
conjunction with the annual observance of
Black Press Week.
•
Hall Bartlett, producer-director of the
Paramount release, "Jonathan Livingston
Seagull," talked about making the picture
Happenings
at the March meeting of the Screen Smart
Set at the Sheraton Universal Hotel. A
check for $10,000 was presented to George
Bagnall, president of the Motion Picture
and Television Fund, by the Smart Set,
representing receipts from the Cinema
Glamor Shop.
•
Ann Rutherford, Irvin Kershner, Ida Lupino
and Joan Blondell were on hand for
the kickoff brunch and press party for the
Women's Film Educational Project and its
first effort, Myth America, a women's film
quarterly. Editor Sandra Shevey announced
a benefit premiere of "Brother Sun, Sister
Moon" would take place Wednesday (11) at
the Avco Embassy Theatre in Westwood to
raise funds for WEEP. Co-sponsoring the
benefit is the Southern California Motion
Picture Council.
•
SCA Distributors have added "The Cocktail
Hostesses" and "Drop Out Wife" to its
roster of releases this year.
•
Ed McMahon was interviewed on the set
of AIP's "Slaughter 11" for Jerry Dunphy's
CBS Radio program, "Entertainment West."
•
Doug McClure, James Franciscus, Claudine
Longet, James Caan, Monty Hall.
Lloyd and Beau Bridges, Ralph Story and
Ross Martin already have accepted Bill
Cosby's invitation to play in his first annual
Invitational Celebrity Tennis Tournament
for the benefit of the New Cedars-Sinai
Medical Center Saturday and Sunday (14,
15).
•
"Projecting the Future" will be the theme
of the 1973 USC Film Conference scheduled
Thursday (5) through Sunday (8) on
the USC campus. The conference is open
to students, teachers, industry members and
the general public. A separate panel has
been set for a discussion of women's role in
film and another for screen permissiveness
and censorship.
•
Rex Harrison has been selected as the
newest motion picture personality to be immortalized
in
the Movieland Wax Museum.
He will be shown in wax in a scene from
"My Fair Lady," for which he won an
Academy Award in 1965.
•
Carol Burnett presented the "Man of the
Year" broadcasting award to James Arness
at the 13th annual International Broadcasting
Awards dinner March 20.
•
Those skillful native dancers seen in the
Barbra Streisand motion picture, "Up the
Sandbox," are from the National Dance
Company of Senegal. They have been performing
around town at local college campuses.
•
Archie Moore, former world light heavyweight
champion, currently in town for
filming a major role in MGM's "The Outfit,"
was honored with a special humanitarian
award for his work with ghetto
youth. The award was presented by Brad
Pye jr., sports editor of the Los Angeles
Sentinel.
*
Tony Martin joined the roster of industry
and civic leaders on the dais of the Hemophilia
Foundation's annual Pisces Ball
March 16. Barbara Rush was honorary
chairman. Art Linkletter, Godfrey Cambridge
and Ross Martin also participated.
*
Composer-lyricist Al Kasha, Oscar nominee
for "The Morning After" from "The
Poseidon Adventure," is authoring a book
on lyric writing, entitled "The Words and
the Music and You."
*
Cicely Tyson and Julian Bond, famed
civil rights leader, will be honored by
Women For at a luncheon Wednesday (11)
at the Beverly Wilshire Hotel.
•
Anthony Powell, costume designer for
MGM's "Travels With My Aunt," has been
named by the Ail-American Press Associates
as best motion picture costume designer
for his work in
that film.
•
Irving Helfont, 64, for many years assistant
to MGM's general sales managers,
died March 5 of a stroke. An MGM employee
for 45 years most of which were
spent in the sales department in New York.
Helfont came to Culver City in July 1970,
when the home office moved to the West
Coast. Survivors include his wife Lorraine;
a son, Richard, and a daughter, Mrs. Enid
Hawthorne.
•
Ted Zephro, assistant general sales manager
for Paramount Pictures, addressed
Prof. Bob Epstein's UCLA class on motion
picture exhibition and distribution.
•
Patricia Neal discussed her starring role
as a speech therapist in National General's
"Baxter!" on the Merv Griffin show.
•
Producer-director Ralph Nelson was cited
by the Los Angeles Film Teachers Ass'n
with its Certificate of Merit in recognition
of his "Flight of the Doves" as "an outstanding
family-audience motion picture."
•
Samuel Goldwyn Studios' sound department
has been set to work on dubbing for
"How to Seduce a Woman," "Catch My
Soul" and "Mother's Day."
•
Jacqueline Bisset, who stars in the Bud
Yorkin-Norman Lear production of "The
Thief Who Came to Dinner," was featured
on the cover and six inside pages of the
March issue of Show Magazine.
•
An increase in the normal pension benefit
from $225 per month to $250 per
month and a one-third increase in the benefits
based on hours of employee contributions,
from 7.5 to 10 per cent, were approved
by the Motion Picture Industry Pension
Plan's board of directors.

AVAILABLE AT THE FOLLQWIIUG EXCHANGES
DENVER SALT LAKE CITY LOS ANGELES SAN FRANCISCO SEATTLE
11 /ic ii.»_^„.„ I'i'y Fnct Pircf Snuth 9033 Wilshire Blvd. 251 Hvde Street 2401 Second Avenue
FIRST 28 DAYS
$
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BOSTON -Astor Theatre
FIRST 35 DAYS
'49,286
MILWAUKEE -Palace Theatre
$
149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RK059thSt.TWIN#2
RK086thSt.TWIN#2
FIRST 28 DAYS
$
51,206
PHILADELPHIA -1812 Theatre
FIRST 28 DAYS
$
68,256
WASHINGTON D.C. -Town Theatre
NITED PRODUCERS
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
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EVER MADE BASED ON CONFIDENTIAL
PRISON SEX REPORTS!

—
LOS ANGELES
^he Mad Bomber," distributed by Cinemation
Industries, opens its areawide engagement
in 35 theatres Wednesday (4).
Produced and directed by Bert I. Gordon,
the film was made here with the cooperation
of the Los Angeles PoHce Department
and the Culver City Police Department.
"Scarecrow," a Warner Bros, picture
starring Gene Hackman and Al Pacino as
a pair of drifters seeking a way into "the
affluent society," opens an exclusive engagement
Wednesday (11) at the Bruin Theatre.
Liza Minnelli nosed out Diana Ross by
1 1 votes for "best actress" honors when
public relations and promotion man E. D.
"Eddy" Harris conducted a lobby poll for
patrons at the Beverly Hills Doheny Plaza
during the long, successful run of "Cabaret"
and "Lady Sings the Blues."
Sterling Recreation Organization is adding
two 500-seat auditoriums to the existing
1,300-seat Montclair Theatre to create the
Montclair theatres complex on Holt Boulevard
in the Pomona Valley.
May 11 has been set as the national release
date for "Coffy," AIP picture starring
Pam Grier in the title role. "Coffy" was
written and directed by Jack Hill and produced
by Robert Z. Papazian.
Mai Ewing has been named business
NEW
1973
REED
SPEAKER
Heovier front and grill. Heavier back. Unbreakable
hanger. New method of anchoring coble
cannot be pulled out of cose. (Pat. Pend.)
Reed Speaker Company
7530 W. 16th Ave.
Lakewood, Colo. 80215
Telephone (303) 238-6534
manager of Chuck Blore Creative Services
of Hollywood. Ewing also will serve in a
similar capacity for the Film Factory, subsidiary
film organization. Ewing was owner
of Ewing/ Radio, station representation company
in Hollywood.
Crown International Pictures general
sales manager George Josephs, after attending
Show-A-Rama 16 in Kansas City, has
begun a three-week tour which includes
Chicago, Cleveland, Detroit and Minneapolis.
Mark Tenser, executive vice-president,
and Don Haley, publicist, returned to
Crown's Beverly Hills home office from
Show-A-Rama in Kansas City.
Kim Jorgenson and a group have taken
over the former Fox Venice Theatre on
Lincoln Boulevard. Jorgenson tells us that
the policy they have instituted already has
brought the families back to the house and
they now have a disciplined situation. SJtarting
with "Lady Sings the Blues" and following
this with "Deliverance" and "The Getaway,"
the large expensive theatre is featuring
a 99-cent admission price.
American International is ordering an
unprecedented 500 prints of "Dillinger" for
national use beginning June 20. The huge
order is due to great exhibitor interest in
obtaining the action drama for early summer
showing. Stars of "Dillinger" include
Warren Oates in the title role, Ben Johnson,
Michelle Phillips and Cloris Leachman.
It was written and directed by John Milius
and produced by Buzz Feitshans.
Many Distributors Seeking
Rights to 'Heavy Traffic'
HOLLYWOOD—Steve Krantz,
producer
of "Heavy Traffic" for American International,
has received offers from many parts
of the world for distribution rights to the
animated feature about humans. AIP has
U.S. and Canadian rights to the dramawith-comedy,
and it may acquire worldwide
release privileges.
"Heavy Traffic" was written and is being
directed by Ralph Bakshi, who also created
"Fritz the Cat" with Krantz. "Fritz," an
animated feature, did exceptional business
in America and abroad, hence the spirited
bidding for foreign distribution rights. AIP
will release "Heavy Traffic" in the U.S.
and Canada in August.
Judge Orders Confiscated
Film Returned to Theatre
LOS ANGELES—Federal District Court
David Williams has ordered Buena Park
police and the Orange County district attorney's
office to return a print of the adult
motion picture, "Marital Aids—The Stimulators,"
to the Buena Park Pussycat Theatre.
The print had been seized by Buena Park
police during a raid on the theatre and
Judge Williams decreed that the seizure
was in violation of federal laws.
The judge also stated that the order to
return the print did not interfere with the
state's right to prosecute the theatre under
the California Obscenity Ijaw.
Attorney Stanley Fleishman, who represented
Vince Miranda, president of the
Pussycat Theatre circuit, in the action,
stated that the city officials had been guilty
of further harassment after he had filed a
$2,000,000 suit against city and county officials
and a representative of a censorship
group called "Friends of Respectable, Clean
Entertainment," asserting "bad faith criminal
prosecution," "illegal searches and seizures
of motion pictures" and "engaging
in arbitrary and discriminatory enforcement
of the fire code."
That suit also asked for a temporary restraining
order, a preliminary injunction
and a final injunction against the defendants
from further film seizures and acts of censorship.
Mrs. Helen Thyne Joins
LCA As Regional Head
NEW YORK — Helen Thyne of California
has joined Learning Corp. of America
as regional manager. Mrs. Thyne's appointment
was announced by William F. Deneen,
president of the educational subsidiary of
Columbia Pictures Industries.
Well-known for many years in the educational
film field, Mrs. Thyne is a past
president of the Los Angeles Film Council
and the California AV Education Distribution
Ass'n. Currently, she is an elected delegate
to the Ass'n of Chief State School AV
officers and a member of TIGERS, the
honorary leadership group of the California
Ass'n for Educational Media & Technology.
Mrs. Thyne's activities will be concentrated
in northern California. Both she and
Marianne Balcom, named LCA regional
manager for Southern California earlier this
year, will be headquartered in Los Angeles.
LCA representation in other West Coast
states is handled by Stephen Sicard (Arizona,
New Mexico, Nevada and Hawaii)
and Peter D'Amelio (Idaho, Oregon and
Washington).
David L. Loew Rites Are
Held in Glendale, Calif.
LOS ANGELES — Funeral services
for
David L. Loew, producer-director, were
held March 28 in the Church of the Recessional,
Forest Lawn Memorial-Park,
Glendale, Calif. Loew, 75, son of pioneer
movie distributor and circuit owner Marcus
Loew, died Sunday, March 25, at UCLA
Medical Center, where he had been under
treatment for a heart condition.
Loew in 1935 resigned as vice-president
of Loews. Inc., the theatrical enterprises
founded by his father, and launched his
career in Ilollywood. Affiliated in an executive
capacity with studios such as Hal
Roach, RKO and Columbia, he was responsible
for many outstanding films.
He leaves his wife Hilda of Beverly Hills;
two sons, David L. jr. and Marcus II; eight
W.4 BOXOmCE :: AprU 2, 1973
grandchildren, and three great-grandchildren.

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La Placita 3-FIex Is
Announced in Tucson
TUCSON, ARIZ.—Another new theatre
is slated for downtown Tucson with the
March 23 announcement that an 800-seat,
three-auditorium movie complex named La
Placita Tri-Cinema is to be included in the
lower level of the multimillion-dollar La
Placita Center, Mexican entertainmentcultural-business
center adjacent to the
$17.6 million Community and Convention
Center. La Placita is scheduled to open this
fall.
Tri-Cinema, an Arizona corporation, is to
be one of 90 units in a Western circuit.
Leasing arrangements were handled by
Aztec Realty, Tucson.
Only first-run films are to be screened,
with none rated X. A single booth containing
three projectors will serve all auditoriums.
Rocking chair-type seats will have
38-inch cushions.
There currently are only two movie
houses in downtown Tucson, one a Spanish-language
cinema.
ALBUQUERQUE
Commonwealth Theatres' Sunset Drive-In
here was scheduled to reopen for the
season at the end of March, once again
presenting mainly Spanish-language films.
April birthdays in the area: Mrs. Roma
DeLong. Video Theatres city office secretary.
Saturday (7). and Bob Euler. adverti.iing
director. Commonwealth Theatres,
Monday (30).
Ten-Year Lease Announced
For Westbrook Twin Unit
LOS ANGELES—The twin
mini-theatre
located in the Westbrook Center, which
now is under construction in Garden Grove,
has been leased to Westbrook Twin Theatres,
it was announced by Doug Holm of
Westbrook Development. The $396,000
lease is for ten years with a ten-year option.
The dualer will be known as the Westbrook
Twin theatres.
Two auditoriums, each with a capacity of
400, make up the twin theatre. It will be
equipped with fully automated 35mm projection
equipment.
Raina Barrett Completes
Tour of Several Cities
NEW YORK— Raina Barrett, a star of
Trans American Films' "The Female Response,"
has wound up a tour of several
cities in connection with the publication
of her book "First Your Money, Then
Your Clothes," published by William Morrow.
Miss Barrett visited Houston, Denver,
Detroit, Chicago and Minnesota and was
available for promotion involving the film,
which is being handled through American
International.
'Last Tango in Paris' Starts Run
In LA at 1,000; 'Deep Throat' 500
LOS ANGELES— "The Last Tango in
Paris" superseded "Deep Throat" as No. 1
in this metropoHtan area by ringing up a
ten-times-average (1,000) initial week at the
Fine Arts Theatre. That was the same score
"Deep Throat" had compiled in its first
week at the Hollywood Pussycat during the
preceding report {seriod. In its second week,
"Deep Throat" lost half of its grossing
points, tumbling to the 500 level, but seizing
the No. 2 rung on LA's grossing ladder.
"Cries and Whispers" at 300 and "Save the
Tiger" at 270 rounded out the top quartet as
they continued on holdover time.
(Average Is 100)
ABC Century City 2 The Greot Waltr (MGM),
20th wk 65
Avco Cinema Center 2, Hollywood Pacific
The Thief Who Came to Dinner (WB), 2nd wk. 100
Beverly Young Winston (Col), 19th wk 65
Bruin Sleuth (20th-Fox), 14th wk 100
Goodbye Chinese, Village Long (UA), 2nd wk. . . 90
Crest Cinema Save tlie Tiger (Para), 5th wk.
Fine Arts The Last Tango in Paris (UA)
. . .270
1,000
Four Star, Vogue ^The Legend of Boggy Creole
(SR), 2nd wk 65
Fox Wilshire Mon of La Mancha (UA), 14th wk. 65
Hollywood Cinema, National ^Lost Horizon (Col),
2nd wk 150
Hollywood Pussycat Deep Throot (SR), 2nd wk. .500
Los Angeles, Pix Fear Is the Key (Para) 65
Music Hall Lody Caroline Lamb (UA), 4th wk. .100
Panfoges The Family (SR) 150
Picwood Time to Run (SR) 65
Plaza Cesar and Rosalie (SR), 2nd wk 150
Morsella Planning May 1
Start for NM Filming
ALBUQUERQUE—Italian
Fulvio Morsella has arrived in New Mexico
to finalize locations for a major western he
film producer
plans to film here starting May 1. He said
the picture, titled "My Name Is Nobody,"
will be financed by Refran of Rome and
that it is budgeted at $3.5 million. The
film, starring Terence Hill, is a period
American western and will be done in
English, then later dubbed into Italian.
Morsella said location work in New
Mexico, to include ghost towns and a narrow-guage
railroad at Chama and near
Albuquerque, would be from May through
July. Approximately 400 New Mexicans will
be used as extras.
WB Appoints Bob Knoechel
Ass't Studio Controller
BURBANK, CALIF.— Robert
Knoechel
has been appointed assistant studio controller,
it is announced by Kenneth I. Mancebo.
studio controller of Warner Bros.
Knoechel, who has been manager of the
payroll department, succeeds P. B. Kane,
who will retire June 29 after 14 years
with Warner Bros.
Dade Clarke Takes Reins
PALMDALE. CALIF.—Dade W. Clarke
has been named manager of the Palace Theatre
in Palmdale by Carl Williams, owner
of the showhouse. Clarke, a former Marine,
is attending Antelope Valley College on a
full-time schedule. He will be at the Palace
during his free time.
Regent Cries and Whispers (SR), 9th wk 300
UA Cinema Center 2 Poydoy (CRC) 100
UA Cinema Center 3 Chloe in the Afternoon
(Col), 2nd wk 65
UA Cinema Center 4 The Discreet Charm of
the Bourgeoisie (20th-Fox), 13th wk 100
UA Westwood Slither (MGM), 2nd wk 200
'Sleuth' Turns Fast 300
Opening Week in Denver
DENVER—^"Sleuth" received a warm
welcome from theatregoers here and
wrapped up a three-times-average opening
week at the Denham to win the report's
No. 1 ranking. Third-week "The Emigrants,"
University Hills Theatre, continued
to get good support from ticket buyers
and grossed a solid 200.
Aladdin Mon of La Mancha (UA), 14th wk. ...115
Center The Poseidon Adventure (20th-Fox),
14th wk 110
Century 21 Jeremiah Johnson (WB), 13th wk. . .100
Cherry Creek, Villa Italia The Heartbreak Kid
(20th-Fox), 3rd wk 135
Cooper Save the Tiger (Para), 3rd wk 160
Crest Sounder (20th-Fox), 13th wk 175
Denham Sleuth (20th-Fox) 300
Denver Farewell, Uncle Tom (SR) 115
1
Esquire The Effect of Gamma Roys on Man-inthe
Moon Morigolds (20th-Fox), 2nd wk 125
Flick 1 The Discreet Charm of the Bourgeoisie
(20th-Fox) 175
Four theatres Never Look Bock (SR) 100
Four theatres The Legend of Frenchie King (SR) 165
Ogden—Child's Ploy (Para) 50
Paramount Steelyard Blues (WB), 2nd wk 95
University Hills The Emigrants (WB), 3rd wk. ..200
Martina Twin Debuts
In Prescott, Ariz.
PRESCOTT, ARIZ.—Claude and Betty
Cline, owners of the new twin Martina theatres,
have unveiled the dualer with a special
preview showing for members of the
local media, city representatives and invited
guests. The screenings were preceded by a
cocktail party.
The lobby is decorated with a plush, goldbrown
carpet and has a full refreshment
stand which features mirror walls on both
sides. The auditoriums have identical carpeting
and each has 360 dark-green seats.
C. D. Clymer, a boothman for almost 50
years, showed the 60-foot-wide projection
room to those attending the opening. The
projectors use 7.250-foot reels and the room
also houses a fire alarm system, switchboard
for lights and curtains, a tape stereo
system and an automatic sound meter for
maintaining proper audio levels. At age 70,
Clymer has turned booth duties over to
James L. Wilson, who now serves as chief
projectionist.
Norwalk Mini Proposed
NORWALK, CALIF. — Duckett-Wilson
Investment Co. has proposed the construction
of a 160-seat mini-theatre in the Paddison
Square Shopping Center. The facility,
to be known as Paddison Cinema, would
be operated as a family-type motion picture
theatre, according to the firm. The proposal
will be considered in the near future by
the city planning commission.
BOXOFFICE :: April 2, 1973 W-5

!
Plug 'Ground Zero' in SF
With BUlboord 'Warning'
SAN FRANCISCO — A panic
reminiscent
of Orson Welles' radio days was created
here during the Washington's Birthday
holiday by a billboard along the freeway
near the hall of justice which read, "A nuclear
bomb on the bridge tower, the Golden
Gate is ground zero!" Residents and tourists,
apparently concerned about the safety of
the bridge, called local radio and TV stations,
including ABC's affiliate, Channel 7,
asking about the message.
The result was that "Ground Zero," a
new film produced by James Flocker Enterprises
and scheduled to make its debut in
a Bay area multiple of 30 theatres May 2,
got lead-story promotion on both the 6 and
11 p.m. news programs for three nights.
So much comment surrounded the fact
that the billboard did not mention whether
"Ground Zero" was a film or a bomb threat
that Foster & Kleiscr, outdoor advertising
company, reacted quickly by painting out
the advertising slogan, leaving only the word
"Ground Zero" on the board. The TV news
team showed scenes of workmen painting
over the lettering, then followed up the
story the
following night with an on-camera
interview with James Flocker, who also
directed the film, stating that Foster &
Kleiser's action had amounted to prior censorship
and jeopardized the picture's entire
advertising campaign. The following day,
attorney Samuel Newman was flown in
from Los Angeles to confer with officials
of the billboard company. The result was
that the original copy was restored to the
billboard with the addition of one line: "A
movie opening May 2."
"Ground Zero" stars Ron Casteel and
features world-famous attorney Melvin Belli
in his first major dramatic role. The story
concerns a stolen nuclear bomb which ends
up atop the Golden Gate Bridge with the
city of San Francisco held for ransom.
Expect '73 NM Filmmaking
To Maintain Steady Pace
SANTA FE, N.M.—New Mexico can
expect motion picture production in
1973 to
equal, approximately, the total for last year,
according to an estimate by Fred Banker of
Hollywood, the state's West Coast repre-
^S WATCH PROJECTION IMPROVE
^^
^^^
uvith
^^^0
NEW TECHNIKOTE £
^ SCREENS ^
^^ XRL (LENTICULAR) ^^
^^ JET WHITE & PEARLESCENT ^
?y///#/iiivv\\v^cc

Cinerama's
Radio Promotion Launches
'Fingers of Death' in SF
SAN FRANCISCO—Some 3,000 listeners
of local KSAN Radio cheered at a free
midnight preview of Warner Bros.' "5
Fingers of Death" and an on-stage karate
demonstration at the Warfield Theatre. The
event, emceed by popular deejay Bob Mc-
Clay, culminated a weeklong radio promotion
here for the Run Run Shaw production.
An outdoor performance of the martial
arts conducted by karate school instructors
at the Marina Yacht Harbor was another
highlight of the extensive "5 Fingers of
Death" campaign in San Francisco and the
Bay area.
Free Kiddies Shows Are
Offered at New Alameda
ALAMEDA, CALIF.—Special kiddies
shows were presented free of charge on four
consecutive Saturday afternoons at the New
Alameda Theatre. Robert L. Lippert, owner
of the showhouse, and James Nolin, president
of the board of education, prepared the
program list for the series.
Explained Lippert, "T would like to recreate
the excitement of the old-time Saturday
kiddies matinees for the children of
today. These shows are especially for the
children. I want them to enjoy themselves."
The pictures, all rated for general viewing,
included "Black Beauty," "Snoopy,"
"The Other Side of the Mountain" and
"Treasure Island," as well as cartoons.
United General Shutters
Camarillo, Calif., Unit
CAMARILLO, CALIF.—The Plaza
Theatre in the Central Plaza Center was
shuttered early this month and the furnishings
reportedly removed. A member of the
dismantling crew said the Plaza equipment
would be used in another United General
Theatre facility at Fountain Valley. Management
of the mini-theatre had changed
several times since the house opened in
1971.
The closing of the Plaza leaves Camarillo
without a family-type cinema. The only
other theatre operating in the city is the
Ponderosa, currently showing only X-rated
films.
Elliotts Buy Underskyer
JOHN DAY, ORE.—Dean and Betty
Elliott of Canyon Creek, Ore., have announced
the acquisition of the Grant County
Drive-In. The ozoner formerly was owned
by E. C. and Marion Holland.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
^°'^'* "^'^^ ^^^ famous
5lW/lCyi'
'
fiiAWAiil
^on Ho Show. .
hotels [ Reef Towers Hotel.
.
at
IN WAIKIKI: REEF REEF TOWERS EDGEWATER
Broader-Based Films
Key to Industry's
BILLINGS, MONT.—Roy B. White,
president of national NATO, urged exhibitors
attending the Montana NATO spring
convention, held March 6-7 at the Northern
Hotel here, to "look at the good side and
the positive side of our industry and to
tell
it like it is." He encouraged theatremen to
become involved with the production of
motion pictures and cited "The Poseidon
Adventure" and "Walking Tall" as examples
of exhibitor-backed films "that will do well
in the commercial market."
"Our industry has changed and will continue
to change," declared White, as he
emphasized that he had "every intention of
doubling and quadrupling his efforts to give
the motion picture industry as much
strength and muscle as possible." He encouraged
Montana exhibitors to do likewise
and, elaborating on "how it is," reminded
showmen that "we are a great industry and
we are going to continue to be a good
industry by having more broad-based pictures
that will entertain."
Other featured speakers at the two-day
confab, which had "The Big Sky Round-
Up" as its theme, were Harold Chessler,
president of the National Ass'n of Concessionaires,
who conducted a theatre management
seminar, and George Roscoe of national
NATO, who addressed the March 7
noon luncheon sponsored by Union Carbide.
George Buzzas was re-elected president
of NATO of Montana during the convention,
"in recognition of the outstanding job
that he has done during the past year."
Doug Williams was elected
vice-president.
The convention, for which Tim Warner
was chairman and Joe Cuculich co-chairman,
was highlighted by a review of the
purpose of the motion picture industry and
the effort that should be made by films,
presented by Cris Meyers, Billings Gazette
critic. The "Trends in Motion Picture Industry"
segment was marked by an up-todate
report by Ross Campbell on the limited
marketing committee and computer booking,
as well as a discussion led by Jack
McGee of National General Pictures.
The second day of the get-together featured
product screenings and comments by
distributors, chaired by Dan Klusmann, as
well as a tradeshow in the Rimrock Room
of the Northern Hotel. The ladies' program
included a champagne style show and
luncheon in the Town Manor Room, with
Linda Warner emceeing the event.
At the Grand Banquet Wednesday evening,
March 7, held in the Carter Room and
hosted by Western Service & Supply and
Optical Radiation, exhibitors raised $1,246
to contribute to the Paul Lyday Fund. This
was in response to a request by Roy White,
who had sent a letter asking the Fabulous
500 to think of ways to raise money for this
very worthy cause. A total of $623 was
raised in contributions from the floor and
effort was matched by NATO of Mon-
this
That Entertain
Progress: White
^*"G SKY
Shown at the recent NATO of Montana
convention, held at the Northern
Hotel in Billings, are, left to right,
George Buzzas, who was re-elected
president of Montana NATO; Harold
Chessler, president of the National
Ass'n of Concessionaires; George Roscoe,
national NATO, and Roy B.
White, president of national NATO.
tana. Exhibitors in Montana would like to
encourage other state organizations to do as
well.
The convention, which had "The Best Is
Yet to Be" as its keynote, also was attended
by Bob Tankersley, president of Rocky
Mountain Motion Picture Ass'n, and Roy
Roper, president of NATO of Idaho. Sponsors
of the event included National Theatre
Supply, National Screen Service, Western
Service & Supply, Union Carbide, Theatre
Candy Co., Motion Picture Service, Coca-
Cola USA and Development Training.
Cine-Art Twin Is Closed;
All Charges Are Dropped
COLORADO SPRINGS—The
Cine-Art
Twin Theatre reportedly has closed permanently
after Dist. Atty. Bob Russel agreed
to drop charges against the owners. The
house has presented so-called "sex films"
for the past two years.
Russel seized three motion pictures at the
theatre in late 1971. Dist. Judge Robert W.
Johnson viewed the movies in December
1971 and ruled there was "probable cause"
to bring the defendants to trial.
In return for dismissal of all charges,
Russel said, the operators agreed to shutter
the theatre "and never relocate within El
Paso or Teller counties nor transfer (their)
interest to any similar business."
or
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BOXOFFICE :: April 2, 1973 W-7

Lippert Building 2nd Denver 4-Plex
Architect's drawing of Transcontinental Theatre^ Colorado 4 cinemas, the
four-auditorium movie house under construction in southeast Denver. Robert L.
Lippert, company president, was here for the ground-brealung ceremonies. This is
the circuit's 140th showhouse and its second quadplex in Denver.
DENVER — Transcontinental
Theatres,
headed by Robert L. Lippert, has broken
ground for a fourplex here, the circuit's
second quad in this city. Located near Colorado
Boulevard and Alameda Avenue, the
theatres will be an addition to the hub of
entertainment activity in the Cherry Creek
restaurant area.
To be named Colorado 4 cinemas, the
quad will have two auditoriums of 500 seats
each and two with 275 seats each. Lippert
was a pioneer in the development of driveins
as well as multiple-auditorium theatres.
Colorado 4 cinemas will specialize in
first-run product and when one auditorium
has an R-rated film, at least one of the
other three will feature either a G or PG
movie. Lippert, whose career has spanned
the whole field of film entertainment, began
showing motion pictures and promoting
new developments when he was 16. When
he was producing films, he made more than
300, his most memorable efforts including
"Dog of Flanders" and "The Fly," which
starred Vincent Price.
Lippert was in Denver three years ago
for the opening of his other fourplex here,
the Brentwood IV. At that time his theatre
ovmership stood at 91; it now is 140. Lippert
also was here for the ground-breaking
ceremonies for Colorado 4 cinemas. He
commented that his one great worry was
product but said he feels "pretty lucky"
about the new theatre here. He hof)es to
have "The Day of the Jackal" for the opening.
Plans call for the completion of the new
quadplex about the middle of June but by
July 1 at the latest.
Lippert has been in the film business
since he was 16 when he rented an old
movie house in Alameda, Calif., for $35 a
month, showing silent films. The admission
was ten cents for children and 20 cents for
adults. When talkies arrived in 1928, he
For Prompt Personal Attention
Equipment, Supplies or Service
PETERSON THEATRE SUPPLY
19 E. 2nd South
Salt Lake Crty, Utah 84111
Phone (801) 322-3685
rented some new equipment, secured some
sound films and went on tour, showing the
movies in many outlandish places.
His first visit to Denver was in 1936.
He was selling dishes as giveaways for theatres,
met with Frank H. "Rick" Ricketson
and others and sold them some of the merchandise.
Lipj>ert liked Denver and his return
is a culmination of a pledge he made
to himself in 1936 that he would return.
Lippert continued: "I had a marvelous
piece of luck. I opened a little theatre in
Richmond, Calif. The war came along and
the shipyards were built—and I had the
only real theatre in town. I operated 24
hours a day and took in so much money 1
could not believe it."
With plenty of capital, Lippert decided to
make some films. He made over 300 movies
before quitting that end of the business. His
initial effort was "Wildfire." It cost $30,000
but took in a half-million in film rentals. It
was the then new drive-ins that got him into
the theatre business in 1946.
DENVER
Qiclt Orear, president,
and Doug Lightner,
vice-president and general manager,
Commonwealth Theatres, along with
Charles Tyron and Roy Tucker of the Commonwealth
home office, traveled to Scottsbluff.
Neb., to conduct a meeting which
was held in the Midwest Theatre and in the
newly constructed Ramada Inn. Product
reels from all the distributors were screened
and publicity campaigns and exploitation
for forthcoming product were discussed.
Bruce Young, Commonwealth district manager,
presided. Theatre managers who attended
the event were Shelby Bourne and
Charles Schenck, Scottsbluff; Steve Foster,
Sidney, Neb.; Alan Scrimpf, Alliance, Neb.;
Ray Watkins, Chadron, Neb.; Gary Palm,
North Platte, Neb.; Ed Graft, Hot Springs,
S.D., and Vern Prell, Lead, S.D. Others attending
were George Plybon, Eugene Crist
and Lewis Olsen, Rapid City, S.D.; Ray
McClain, Al Pesicka and Lorae Hansen,
Gaspen, Wyo.; Steve Schenck, Riverton,
Wyo.; Mike Rosencutter, LaJunta; Miss
Valarie Dunker, Rocky Ford, and Roland
Erickson and Miss Pat Mclntyre, Cheyenne,
Wyo.
In the exchanges to set dates were Michael
Barry, Village Theatre, Steamboat
Springs; Quent Evers, El Grande, Granby,
and Bill Pence, Wheeler Opera House, Aspen.
Bruce Archer has taken over operation of
the subsequent-run, 700-seat Federal Theatre
in the city's northern section. The house,
which had been operated by Atlas Theatres,
has been closed for approximately a year.
Archer also operates the Brighton Twin in
Brighton and the Golden Theatre, Golden.
He plans to concentrate on family-type entertainment
in the Federal.
Warner Bros, screened "Class of '44" at
sales-
the Paramount Theatre . . . Columbia
man Rick Schwartz narrowly escaped serious
injury when his car was demolished in
a freeway accident . . . Roger Skeff, who
operates a very successful food market in
addition to the Frontier Drive-In, Center,
was elected to the board of directors of
Associated Grocers, which represents over
800 outlets in the Rocky Mountain area.
CVD Studios WUl Retcdn
'Brothers O'Toole' Title
AURORA, COLO. — CVD Studios has
retained the original title of its initial film,
"The Brothers O'Toole," because of many
adverse comments on the "Eureka! It's
Molly B'Damn" title they had selected for
the pictures' release.
Charles E. Sellier, producer and CVD
president, explained the move: "The postproduction
on CVD's first feature motion
picture, 'The Brothers O'Toole,' is progressing
on schedule and it will be worldpremiered
at the Paramount Theatre, Denver,
May 16. From the start it was 'The
Brothers O'Toole.' Later we discussed
changing the title. Since the film is a very
funny and entertaining story about a Western
village fictitiously named 'Molybdenum,'
we changed the title to 'Eureka! It's Molly
B'Damn.' "
He continued: "We put this to a test. We
announced we had changed 'The Brothers
O'Toole' to 'Eureka! It's Molly B'Damn.'
Within a week after making the announcement
we were deluged with letters and
phone calls protesting the change. Without
going into the many sound reasons stated
by our correspondents and callers, we had
a staff meeting and decided our supporters
had a point. As a result we will stay with
the original title."
Said Sellier, "If you were among those
change, we
who voiced a protest to the title
thank you for your interest and support. If
you were wondering why we changed the
title, be assured that this delightful film will
be released under the original title."
Klamath Falls Issues License
KLAMATH FALLS, ORE. — Funville
Amusement, 716 Main St. has been granted
a business license and a theatre license by
the city of Klamath Falls. The application
of Alfred Rodriguez recently was approved
by the city council.
W-8 BOXOFHCE :: April 2, 1973

—
—
—
—
—
—
—
—
Trick Baby' Starts
In KC With High 400
KANSAS CITY—Kansas City theatregoers
spread their patronage so generously
among the 46 theatres showing first-run
products that all 19 available screen programs
grossed in the 100-400 range. In fact,
only two of the 19 programs grossed "as
low as" average. Pacing the big first-run
field through the report week, "Trick
Baby," new at Empire 2, Metro 1 and
Metro 2, had a composite 400 percentage
and second-week "The Emigrants" rated
350 at the Fine Arts Theatre.
(Average Is 100)
Antioch, Blue Ridge I, Metcalf Alice's
Adventures in Wonderland (SR), 2nd wk 120
Blue Ridge II, Plaza, Truman Corners I
Steelyard Blues (WB), 2nd wk 140
Blue Ridge III, Ranch Mart 1,
Truman Corners III The Troin Robbers (WB),
5th wk 125
Blue Ridge IV, Cinema West 2, Truman
Corners IV—The World's Greatest Athlete
(BV), 5th wk 165
Brookside Heat (SR), 2nd wk 1 50
Brywood 1, Empire 1, Parkway 1 The Poseidon
Adventure (20th-Fox), 13th wk 125
Embassy I, II Sleuth (20th-Fox), 3rd wk 250
Empire 2, Metro 1, 2 Trick Baby (Univ) 400
Empire 4, Metro 4 Across 110th Street (UA),
5th wk 100
Fairyland 1, Hiway 40, Valley View Cinema I
The Stepdaughter (SR) Not available
Festival Chloe in the Afternoon (Col) 150
Fine Arts The Emigrants (WB), 2nd wk 350
Five theatres Vampire Circus (20th-Fox);
Countess Droculo (20th-Fox) 135
Four Theatres The Heartbreak Kid (20th-Fox) ..200
Four Theatres Shamus (Col), 2nd wk 200
Metro 3—Sounder (20th-Fox), 13th wk 100
Midland Man of La Moncha (UA), 5th wk. ..150
1
Ranch Mart 2 The Getowoy (NGP), 13th wk. ..175
Ranch Mart 3, 4 Jeremiah Johnson (WB),
13th wk 250
"Black Caesar' Holds No. 1
Ranking in Loop Booking
CHICAGO — "Black Caesar" was the
boxofficc leader here as it grossed 275 in a
fourth week at the Roosevelt in the Loop.
Also scoring in the upper brackets in the
Loop was "Savage," which put together a
250 second week at the Woods Theatre.
Carnegie The Heartbreak Kid (20th-Fox),
5th wk 200
Cinema The Emigrants (WB), 10th wk 225
Esquire Save the Tiger (Para), 3rd wk 200
Michael Todd Sounder (20th-Fox), 14th wk 175
Playboy Cries and Whispers (SR), 6th wk 200
Roosevelt Block Coesor (AlP), 4th wk 275
State Lake Walking Toll (CRC), 2nd wk 125
United Artists The Life and Times of
Judge Roy Bean (NGP), 5th wk 125
Woods Savage! (SR), 2nd wk 250
Indiana House Discussing
Proposed Obscenity Bill
INDIANAPOLIS—The Indiana House
Criminal Code Committee has recommended
passage of a proposed bill which would
permit prosecution of theatre operators for
exhibiting obscene films by calling them
"pornographic nuisances." However, during
discussion of the bill, the committee heard
arguments on what is considered "obscene."
The bill, sponsored by Sen. Leslie Duvall
of Indianapolis, would shut down theatres
showing pornographic films by having them
declared a public nuisance and then a court
would issue a cease-and-desist order. The
Senate passed the bill by a vote of 45 to 1
February 14.
Before the house committee unanimously
recommended passage of the bill, the committee
amended it to exempt the personal
1
;
•

KANSAS CITY
"^be WOMPI Club served cake and ice
cream at the City Union Mission Sunday
(1). WOMPI will hold a dinner-meeting
for all members at the Black Angus Restaurant,
6015 Troost, Tuesday (17). There also
will be an election of officers for the 1973-
74 season at this meeting. Cocktails will be
at 6 p.m., followed by dinner at 6:30. Reservations
are $5.75 per person and should
be made with WOMPI Bessie Buchhorn
(FA 1-3990). WOMPI members from Calvin
Productions will be the hostesses. A
meeting for board members, at 5:30, will
precede the regular meeting . . . The
WOMPIs will hold a bake sale all day Friday
(20) in the L&L Supply Co. building on
Filmrow. Sandwiches and salads also will
be available for those who come in during
the lunch hour. Those who have purchased
baked goods in the past at these sales know
what treats are in store.
The WOMPIs played a major role in
Show-A-Rama 16 this year. Mary Margaret
Miller was co-chairman for the ladies' activities.
She was assisted by Virginia Kelly
and Patty Poessiger. Other WOMPI members
who worked on various projects were
Myrtle Cain, Goldie Woerner, Bonnie
Aumiller, Ruth La Mettery, Bernice Powell,
Helen Gates, Donna Wright, Carolyn
Hobbs, Doris Ericson, Hazel LeNoir, Grace
Roberts, Mary Jane Silver and Mary Hayslip,
as well as Jo Ann Weaver, Frankie
Rains, Darlene Mauss, Jean Arbuckle,
Janine Marcus and Joyce Wells. Herman
and Frances Gould donated one of their
special scenic pictures as a door prize and
manned the Will Rogers Hospital booth.
Chuc Barnes, executive secretary of the
United Motion Picture Ass'n, and his capyable
secretary Grace McKee deserve recog-
1
FINER PROJECTION -SUPER ECONOMY]

FIRST 28 DAYS
$
48,603
BOSTON -Astor Theatre
FIRST 35 DAYS
'49,286
MILWAUKEE -Palace Theatre
149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RK0 59tliSt.TWIN#2
RK0 86thSt.TWIN#2
FIRST 28 DAYS
$
51,206
PHILADELPHIA- 1812 Theatre
$
68,256
WASHINGTON D.C. -Town Theatre
FIRST 28 DAYS
30,770
FIRST 28 DAYS
50,664
INITED PRODUCERS
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
EVER MADE BASED ON CONFIDENTIAL
RESENTWKKm
PRISON SEX REPORTS!
AVAILABLE AT THE FOLLOWIIMG EXCHANGES

—
Fort Wayne, Allen County Officials
Plan Attack on X-Rated Productions
FORT WAYNE, IND.—Prodded by
members of the Citizens for Decent Litera-
told the city council that the anti-obscenity
ordinance it passed last year was "eyewash"
and that the city lacked proper tools "to
fight pornography."
Allen County Prosecutor Arnold H.
Duemling had issued subpoenas to Gregory
Myers, operator of Cinema X, and to Miss
Shirley Striggle, a projectionist at Cinema
X, to appear in Allen County Superior
Court with the "Deep Throat" print, which
was to be shown to determine if there is
probable cause to issue arrest warrants and
seize the film. While Prosecutor Duemling
police had told him that the ordinance could
not be invoked until a citizen complains. He
said police had received several complaints
but until now there had been no results. He
people," said Mayor Lebamoff, citing the
Constitution, which bans such acts.
ture of Fort Wayne and irate citizens, city The mayor called on the city council to
and Allen County authorities are planning a pass legislation to prevent drug stores and
double-barrelled attack on theatres and other outlets frequented by children from
drive-ins where X-rated films are being displaying questionable material for sale; to
shown. The immediate target was to be an ban previews of questionable movies at
obscenity hearing March 20 to determine theatres open to children, and to impose a
if action can go forward against the film "moratorium" on the opening of new book
"Deep Throat," currently showing at Cinema
stores, massage parlors and X-rated theatre
X. Meanwhile, Mayor Ivan Lebamoff operations, as was done with gasoline filling
stations when the council deemed they were
too numerous.
In the city's planned move against the
film. City Atty. David B. Keller will file a
warrant for a hearing to determine if there
is probable cause, just as the county is
doing. Keller said he also plans to redraft
the city's "tombstone ordinance" to make it
a nuisance violation to show films which are
obscene or pornographic at drive-ins, in an
attempt to protect homeowners as well as
children. The original "tombstone ordinance"
was struck down by a federal court
plans to attack the film under a state law.
of appeals. It would have forced drive-ins
City Atty. David B. Keller plans to move in
to take measures to prevent nonpatrons
municipal court under the 1972 anti-obscenity
from viewing a film from outside the thea-
ordinance.
tre and got its name from testimony by
City Councilman Sam Talarico, who teenagers that they sat on tombstones in a
drafted the bill with films in mind, said nearby cemetery while watching the screen.
The city prosecutor's office in 1971
failed to halt the showing at another local
theatre of a film titled "I Am Curious
Tahiti," because Municipal Judge Larry T.
also stated that some citizens complained to
Miller held that state legislators did not
him of getting the run-around when they
include motion pictures in the 1961 state
tried to press charges against "Deep law concerning obscene material. However,
Throat."
this ruling as a trial court judge is not considered
Though Mayor Lebamoff felt that the
binding on any other court in the
ordinance was not effective, he said the city manner of those decisions by the Supreme
was invoking that bill and, if it was successful,
Court and Appeals Court and there will be
would use it against other films. The another judge to hear the current action.
mayor said the film had not been confiscated,
because that would violate the law.
"Deep Throat" has run into problems in
other Indiana cities. A court order stopped
It op>ened March 14 for a scheduled twomonth
run.
its showing in Mishawaka early in March.
The Fort Wayne chapter of Citizens for
"No amount of public opinion nor any Etecent Literature has sent to the Indiana
feeling on my part as an individual and a attorney general's office approximately
Christian parent would justify my closing 2,000 photographs of scenes from the film,
down the theatre or confiscating the film as well as other material to show the film
without court approval and without first is "obscene."
receiving a determination from the court
that the film is obscene ... If a mayor can
close down a theatre because he feels personally
that the movie being shown there is
obscene, then the mayor can impose all
ST. LOUIS
sorts of sanctions against the press and the
pilm clips of Ryan O'Neal's newest movie,
"The Thief Who Came to Dinner,"
were featured for a week in downtown Stix,
CINERAMA IS IN
Baer & Fuller's stationery department, with
complimentary tickets to view the fulllength
showing of the film March 18 at
SHOW BUSINESS IN
HAWAII TOO.
10 a.m. at Mid-America Theatres' Crestwood
and 'Village theatres.
When you come to Waikiki,
h|tw!|l^ don't miss the famous
rrAWMi]
Don Ho Show, .at
"Irene," starring Debbie Reynolds, which
[hoTEts
J Cinerama s Reef Towers Hotel.
opened
REEF REEf TOWERS EDGEWATER recently in New York to rave reviews,
will shut down for a week during the
summer in order for the Broadway cast to
appear at the Municipal Opera here.
"Lorelei," with an all-star cast headed by
Carol Channing, also is scheduled for the
outdoor theatre in Forest Park.
"Sounder," at Arthur Enterprises' Stadium
Cinema II and Shady Oak Theatre, is
. . . Jim
. . Burt
into a seventh record week, with daily
showings at 1, 3, 5, 7 and 9 p.m.
James currently is featuring "The Sound of
Music" at Trans-Lux Cinerama, with performances
Mondays through Thursdays at
2 and 8 p.m. and Friday-through-Sunday
showings at 1:30, 5 and 8:30 p.m. .
"Shamus" is
Reynolds and Dyan Cannon in
in a second week at Grandview, Stadium I,
Mark Twain and St. Ann Cinema . . . It's
the third week for Paul Newman in "The
Life and Times of Judge Roy Bean" at
Creve Coeur. Cross Keys. BAC Cinema,
Granada and South County Cinema . . . The
Jon Voight-Burt Reynolds film, "Deliverance,"
is in a second week at 16 area houses
including: Bel Air, Cahokia, Capri, Crest,
Columbia, Esquire 2, 4 Seasons 2, Holiday,
1-70, Jerry Lewis Cinema, Nova Cinema,
Paddock 2, Ritz, Ronnie's, St. Andrews and
South City 2 . . . Stanley Kubrick's "A
Clockwork Orange" is in a third week at
South City 1 and Paddock 1.
Sherry Hazen Is Injured
In Explosion at Ozoner
WICHITA, KAS.—Sherry L. Hazen.
employee of the Meadowlark Twin Drivein,
4045 East Harry, was seriously injured
Sunday, March 25, by an explosion in the
concession stand. Miss Hazen was turning
off lights when the blast occurred at approximately
9:20 a.m., breaking glass and
starting several fires.
Another employee, Robert Tolleson, went
to her aid and then extinguished blazes in
the storage room area. The cause of the
explosion was not determined.
Jctmes Heliotes, 92, Dies
FORT WAYNE, IND.—James Heliotes,
former owner-operator of the Rialto Theatre
here for 42 years, died March 16 in
Lutheran Hospital. He was 92. The Rialto
was built in 1924 and was rated as one of
the best neighborhood theatres in Indiana.
Heliotes and his son George operated the
showplace until selling it and retiring in
1967. He also leaves his son John and a
granddaughter, Mrs. Jan Kuehnert.
Goldstone Office Move
NEW YORK—Goldstone Film Enterprises
moved its New York office to new
quarters, effective March 26. The new address
is 117-14 Queens Blvd., Forest Hills,
N.Y. 11375. The telephone number is 793-
4818.
theSPFre equipment
"Everything for the Theatre"
339 No. CAPITOL AVE., INDIANAPOLIS, IND.
C-4
BOXOFFICE :: April 2, 1973

THE
FORGET ALL THE ADULT FILMS
YOU HAVE EVER SEEN...
THIS ONE IS THE DEPARTURE
AND THESE PEOPLE ARE
EPRA7ED DNE5
starring ROBYN WHITING • JOHN
written by MORTON FOWLER DAVE HOPSON
•
ALDERMAN & NICHOLAS WARBURTON
P-oducel & Directed b, GERD REIN
,n COLOR Rated X
VENTURE FILMS
1703 Wyandotte, No. 303
Kansas City, Mo. 64108
(816) 842-4026
GAIL FILMS
1211 N. La Salle, No. 1210
Chicago, Illinois 60610
(312) 266-0009
ZIPP FILM DISTRIBUTORS
718 North Senate Avenue
Indianapolis, Ind. 46202
(317) 636-5131
BOXOFFICE :: April 2, 1973 C-5

!
CHICAGO
Q,eorge Josephs, general sales manager for aired a week in advance on radio represented
a strong factor in the exceptional
Crown International Pictures, was in
town to confer with Jack Gilbreth and Sid business at the Center. The film has been a
Kaplan of Gilbreth Films about setting up leading grosser in its initial run here at the
some of the major summer releases. His Roosevelt Theatre in the Loop.
visit coincided with the announcement that
Crown had acquired "Santee," which Ted
stars
LonJs, sales manager for Paramount
Glenn Ford, Dana Wynter and Michael Pictures, set up an advance screening of
Bums.
"Paper Moon." The film, which stars Ryan
O'Neal, with his daughter Tatum, was directed
by Peter Bogdanovich. Exhibitor re-
American International Pictures staffers
welcomed a report from Jack Ringe, manager
of the Center Theatre, Milwaukee, on Paramount Pictures should be well repreaction
appeared to be very enthusiastic.
"Black Caesar." A Wednesday opening sented on marquees here as new product
gross was called "the largest in Milwaukee arrives within the next three months. Included
are "Fear Is the Key"; "Brother
theatre history." Ringe is credited with doing
an outstanding job promotionwise. A Sun, Sister Moon," a modern version of St.
half-dozen deejays from black radio stations
appeared on the theatre's stage and 50 houses on or about Wednesday (18);
Francis of Assissi, set to play in two select
soundtrack albums were given away as gifts, "Friends of Eddie Coyle," "Badge 373,"
as well as a "fit-for-a-Caesar" dinner for "Charlie One-Eye," "Charlotte's Webb" and
two at the Mark Plaza Hotel and an outfit "Hitler: The Last Ten Days."
"fit for a Caesar," the grand prize. AIP
publicist Gene Cole said 250 free plugs
Since JMG Film Co. opened offices here
recently, the news all has been good, as
indicated by "Cries and Whispers" at the
RCil — Theatre
Playboy Theatre and "Savage" at the
Woods.
Service
The nation's finest for 40 years
Gary Grimes and Jerry Houser (Hermie
RCA Service Company
and Oscy of "Summer of '42") are due here
A Division of RCA
in early April to talk about Warner Bros.'
7620 Gross Point Road, Skokie, III. 60076
Phone: (312) 478-6591
sequel, "Class of '44." WB publicist Frank
Casey will take Grimes and Houser around
town for interviews prior to the Friday (13)
opening of "Class of '44" in selected theatres,
including ABC's Woodfield 1, Nortown,
River Oaks 1 and Mercury.
Ray Russo, 20th Century-Fox district
manager, and Sol Gordon, 20th-Fox publicist,
attended a meeting on the West Coast
to take a look at some of the new films
which will be released during this summer.
A seminar here will be hosted this month
by 20th-Fox to give Midwest exhibitors a
preview of nine new summer releases, all of
which are rated G or PG. First on the
schedule are "Emperor of the North Pole,"
"The Neptune Factor" and "Kid Blue," a
western which initially was titled "Dime
Texas." On the 20th-Fox home front, meanwhile,
Dan Marks, branch manager, has
been setting up campaigns in behalf of
current releases.
Jack Eckhardt of Cinemation Industries
has been covering a three-state area within
a relatively short time for April openings
of new releases. Friday (13) marks the
opening of "The Mad Bomber" at the State
Lake Theatre in the Loop; "The Cheerleaders,"
which has been doing sizable business
in downstate Illinois theatres, is set
for the Orpheum in Minneapolis as well as
the Orpheum in St. Paul. Wednesday (18)
this film also opens in Milwaukee area
theatres. Friday (27) "Camper John" opens
in Minneapolis on a saturation basis and
(Continued on f>age C-8)
EVERY
WEEK
Opportunity Knoclcs
in
BOXOFFICE
• CLEARING HOUSE for Classified Ads
• SHOWMANDISER for Promotion Ideas
• FEATURE REVIEWS for Opinions
on Current Films
• REVIEW DIGEST for Analysis of Reviews
Don't miss any issue.
C-6
BOXomcE :: April 2, 1973

He made it
with liis own two iiands.
place that
There's a name for a
employs men and women with serious
physical and mental handicaps.
It's called a "sheltered workshop."
As you might expect, "sheltered
workshops" are an unusual kind of
business.
But as you might or might not expect,
they do an unusual kind of
work. Excellent.
In fact, sheltered workshops consistently
turn out work every bit as
good as more usual kinds of businesses.
And priced just as low.
If your company farms out any of
its work, we'd like to invite you to
give a sheltered workshop a chance
to bid on it—without obligation, of
course.
(For more information, write to
Workshop, c/o HURRAH, Box 1200,
Washington, D.C. 20013.)
If you like their bid, you may decide
to give them a chance to do
some of your work.
In which case, you'll be helping
a lot more people "make it" with
their own two hands.
And, if you like good work, helping
yourself in the bargain.
The State-Federal Program of
Vocational Rehabilitation.
Help Us Reach & Rehabilitate
America's Handicapped
HURRAH
BOXOFFICE :: April 2, 1973 C-7

CHICAGO
1 (Continued from page C-6)
on this same date "The Night God
Screamed" goes into Minneapolis area
drive-ins. There is a possibility that Vince
Edwards will be here prior to the Friday
(13) opening of "The Mad Bomber" at the
Lake.
State
Exiwin J. Joseph and Irven 1. Kephart
who were members of Local 110, died.
Cliff Weaver now is manager of the near
north Carnegie Theatre, a Brotman & Sherman
property . . . Russ Meyer's "Blacksnake"
opened at the Woods Theatre March
28, following an intensive promotion campaign
organized by Essaness and Gilbreth
Films staff members . . . The H&E Balaban
River Lane Outdoor opens for the summer
season Friday (6). Bill Dubinsky will serve
as manager . . . Herschell
Lewis, president
of Lewis Motion Picture Enterprises, will
be heading for France in mid-April. He is
checking on the situation relating to a new
production in the making there.
Raina Barrett spent a weekend here to
promote her new book "First Your Money,
Then Your Clothes," which is subtitled "My
Life and Oh, Calcutta." She appeared in
the Broadway stage production and the
movie version. She also is the star of AIP's
movie, "Female Res{X)nse," which is opening
multiple Friday (6). Miss Barrett autographed
her book at Marshall Field & Co.
and Carson, Pirie Scott & Co. department
stores.
Harry Goodman now is associated with
Sam Seplowin in Select Film Distributors.
One of the projects on which they currently
are working is "The Legend of Boggy
Creek," which breaks here May 11.
WATCH FOR THE
BLOCKBUSTERS!
"THE FAMILY"
"ROOMMATES"
''SINGLE GIRLS"
"BUMMER"
'SUPER CHICK'
Gilbreth Film Co
Jack Gilbreth — Sid Kaplan
32 W. Randolph St.
Chicago, Illinois 60601
Phone: 726-1558
Larry Dieckhaus, MGM publicist, is set
for a series of exploitation sessions in behalf
of "Soylent Green." The "furniture girls"
will appear Wednesday (4) through Sunday
(8) for interviews and fashion shows. Wednesday
(11) Charlton Heston will, in addition
to press interviews, speak at a Planned
Parenthood luncheon. For added impact,
Mike Gerety, assistant national advertising
coordinator, was in town to talk about
"Soylent Green" and also "Slither."
Howard Priess, general manager of Stern
Theatres, is vacationing in Spain . . . Madge
and Al Raymer are hosting a birthday party
for Al's mother, Mrs. Sadie Raymer, on her
80th
birthday.
The McClurg Court Theatre, located
right in the metropolitan area, will open
with "Last Tango in Paris" (UA) on an exclusive
basis May 3 . . . Wally Heim, Midwest
supervisor of advertising and publicity
for United Artists, hosted a special screening
of "The Long Goodbye" prior to its
ofjening here in select theatres.
David Barrett is negotiating with interested
groups on a screenplay he has written.
It deals with a romance between two people
caught up in the political intrigue of a modern
high-rise development. This city probably
will be the backdrop for the film when
shooting begins. Barrett, who served as manager
of the Carnegie Theatre a few years
ago, is leasing director for high-rise apartments,
including 100 East Bellevue Place
and Hemingway House.
Marie Unhock has joined Warner Bros.
as booker for the Milwaukee area . . . According
to reports, Paul Newman, Robert
Redford and Robert Shaw will be here in
April for a week of location shooting for
"The Sting."
A contest for the most piercing scream
was set up in connection with the opening
of "Vault of Horror" at the State Lake
Theatre March 30. Winners were admitted
free and a special prize of $50 was presented
to the most proficient screamer in a
group of ten finalists.
A hearing is scheduled for Wednesday
(4), when it will be determined whether the
state will confiscate the film "Doctor . . .
Why?", which reportedly has been the focus
of official attention. The movie was shown
at the Rockne Theatre, 5825 West Division
St. Currently, the Rockne, in advertising
that the new policy at the house involves
16mm West Coast films, is showing "Graduation
Night" and "Magic Potion." The
theatre is open from noon seven days a
week and offers free coffee as well as a
free
art gallery.
Metro Center Opened
PEORIA, ILL.—A ribbon of dollar bills
was cut to mark the recent opening of
Metro Center, 4700 block of North University.
Metro Cinema I and II is located in the
shopping complex.
2 Las Vegas Cinemas Are
Padlocked in Wichita
WICHITA, KAS. — Two Las Vegas
Cinema theatres, one at 2339 North Amidon
and one at 2027 South Seneca, were padlocked
March 13 by Sedgwick County
Sheriff Johnnie Darr and a squad of six
deputies. Asst. City Atty. Stan Issinghoff
said a motion ordering the theatre management
to appear and show cause why the
film attraction, "Deep Throat," as well as
a companion feature, should not be declared
obscene and destroyed was signed
by Sedgwick County Dist. Court Judge
Howard C. Kline.
The orders to padlock the theatres were
issued by two other judges following court
hearings in November on other films shown
at the adult houses but were not acted upon
until late March 13. Under those court
decrees, one signed by Judge Tom Raum
and the other by visiting Judge Charles H.
Stewart of Barber County, Sheriff Darr was
ordered to lock both movie houses for a
period of up to two years.
Approximately 30 patrons immediately
evacuated the theatre in the Sweetbriar
Shopping Center when the lights were
turned on about 5 p.m. and the sheriff
announced his presence.
Judge Kline set March 22 for both
sides to appear and argue motions. He
further ordered the theatre management
not to dispose of the films and to produce
them at the hearings.
Grahams to Operate Three
Glenn Winscott Named NTS
Chicago Branch Manager
NEW YORK — Glenn Winscott was
named branch manager for National Theatre
Supply in Chicago, it was announced by
Dean Phillips, vice-president of sales. Winscott
formerly was marketing manager of
EPRAD, manufacturer of theatrical equipment.
FORT SCOTT, KAS.—Chet Borg, owner
of the Fox and Mo-Kan drive-ins, announced
that operation of the theatres will
be assumed by Mr. and Mrs. Billy J. Graham.
Most recently managers of the Mo-
Kan, the Grahams also will be in charge of
Borg's drive-in at Butler, Mo. Borg plans to
devote full-time to his CATV interests.
Nu-Pixie Charges $1.50
HYDE PARK, MASS.—The Nu-Pixie
Theatre is charging $1.50 admission for
all seats, Wednesdays through Sundays.
For
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C-8 BOXOFTICE :: April 2, 1973

Many Openings Ahead
For Martin in 1973
COLUMBUS, GA.—For the first time in
at least 15 months, Martin Theatres missed
a month when they didn't add at least one
screen in the ten Southern states where they
operate close to 200 theatres in nearly 75
locations.
Although the circuit drew a blank in the
windy month of March, the word is out:
"look out for April!" It could be the beginning
of a shower of openings that will
continue throughout this year.
Vice-president Bill Toney, reporting in
Martin's house organ, "The Tipster," was
almost apologetic in reporting the "miss
out"; then he swung into the information bit
that six new twins and two drive-ins converted
into twins are scheduled for completion
in 1973.
In the interim, before the first opening,
planning is going forward on furnishing
three new indoor twins being built at
Muscle Shoals, Ala., Nashville, Tenn., and
Valdosta in this state.
"These theatres will
be absolutely beautiful,"
noted Toney, "as one side will be all
red and the other side will be all blue, with
all components within the shades of the
color. They also will be equipped with the
latest projection and automated equipment."
Toney said it had been hoped that these
theatres would be ready for early spring
debuts but their construction is so far behind
it will be difficult to project opening
dates at this time.
He revealed that the Nashville indoor
pair will be known as the Riverside twins,
while the Valdosta and Muscle Shoals
duos will be named simply Cinema I and
Cinema II.
The new Marbro Drive-In, Albany, and
new twin airers in Nashville, Tenn., and
Sumter, S.C., will be added during the year
by Martin. Also due to be lighted this year
will be the Marbro Drive-In at Chattanooga,
now being converted into a twin
situation, and the Colonial Drive-In, Hendersonville,
Tenn., which is getting the
same sort of conversion. Bad weather in
the latter area has been responsible for construction
delays there.
Plans for the Albany twin are being
drawn up by Rufus Bland, who has recovered
from an illness that required hospital
treatment, and now is back on the job.
Toney advises that the remodeling program
is progressing well. Plans are for a
"lot of work" to be done on the State in
Bowling Green, Ky., and contracts have
been awarded for a new Selby screen tower
and new paving for the Georgia Drive-In
at Marietta.
Martin's architectural firm, Brookbank,
Murphy and Shields, has been selected to
start immediately on remodeling of the
Shoals in Florence, Ala., and Toney noted:
"From all indications, we will have something
different and beautiful when it is
finished."
Loyola Series Celebrates
AF Institute Affiliation
NEW ORLEANS—Recognition of this
city by the American Film Institute as a
fertile and receptive territory to participate
in the institute's regional program was
signified by the naming of Loyola University
as one of API's eight regional film theatre
centers.
This was the fourth center of the eight
to be announced by AFI and Loyola will
share in film programs to be circulated by
the institute and contribute its own program
ideas to the venture.
Loyola's Brother Alexis Gonzales, FSC,
also has been appointed a regional consultant
to AFI. Brother Alexis has staged
with success such festivals as the new
French programs, the recent Jacques Tati
retrospective and the German Film Festival.
To celebrate the university's affiliation
"New
with AFI, Brother Alexis arranged a
Hungarian Cinema" series at Nunemaker
Hall March 12-17. Now he is negotiating
with the Banco Nacional Cinematografico
of Mexico on a program of Mexican films
to circulate among the affiliates of AFI.
UATC Conway Twins
Now in Operation
CONWAY, ARK.—Clarence Hobbs, city
manager for the United Artists Theatre
Circuit, hosted open house which marked
the public debut of Cinema I and Cinema 2
in Faulkner Plaza. Visitors streamed
through the dual theatres from 1 to 6 p.m.
Sunday, February 25.
An invitational screening of Warner
Bros.' "The Train Robbers" highlighted
Tuesday evening, February 27; the following
night "Alice's Adventures in Wonderland"
was shown in Cinema 1 and "The
Train Robbers" in Cinema 2, starting regular
runs.
Each of the auditoriums seats 300 and
they share a common boxoffice and entrance.
Semi-automatic equipment enables
one projectionist to keep the show going
simultaneously in both auditoriums.
Mobile Theatremen Appeal
Circuit Court Conviction
MOBILE, ALA.—Convictions on a
charge of showing an obscene film have
been appealed by manager Norman Mc-
Henry and boothman Cornelius Brady of
Midtown Cinema. They were found guilty
by a Mobile circuit court jury, which had
viewed the picture involved, "Prostitution-
Pornography U.S.A.", in the courtroom.
Following their conviction, the defendants
were sentenced to six months in jail
and fined $200 each. When they gave notice
of appeal, they were released on bonds of
$2,500.
McHenry and Brady were arrested last
July. They were fined $200 each after a
trial in city court and appealed to the
circuit
court.
GST's Showtown Twin
Makes Lafayette Bow
LAFAYETTE, LA.—Gulf States Theatres'
new Showtown U.S.A. Twin Drive-In
made its debut here Friday 15 as radio
station KVOL carried a live broadcast of
the opening ceremonies attended by several
GST top executives from New Orleans.
Lynn Stevens, KVOL disc jockey, presided
over opening festivities and Miss University
Southwestern Louisiana Jean Wilson
held the film ribbon for Walter Comeaux,
president of the police jury, to snip. Doug
Spieckerman, GST district supervisor for
the Lafayette territory, introduced Matt
Guidry, partner in the new theatre. Christian
Productions' band provided a music
program preceding the opening ceremonies.
Gulf States Theatres executives attending
were J. A. Dobbs, senior vice-president,
home office; Marvin Brewton, vice-president
in charge of theatre operations, home
office; B. A. Bengtsson, director of advertising,
home office; Lyman Hulsey, city
manager, Lafayette; Matt Guidry, partner,
Lafayette, and Johnny Magendie, concessions
equipment manager, home office.
T. G. Solomon is chairman of the board
of the GST circuit, a Fuqua company.
Biloxi Beach Reopened
By GST as Two-Screener
BILOXI, MISS. — The Beach Drive-In,
damaged by a hurricane when it was a
single-screen situation, was reopened as a
twin drive-in Friday, February 16, by Gulf
States Theatres.
The opening was sponsored by radio station
WLOX, which carried a live broadcast
for an hour from ribbon-cutting ceremonies.
Representing the circuit at the opening
were Rick Gould, district supervisor for the
Biloxi territory, Biloxi; Lou Dwyer, booker,
New Orleans home office; Ron Woods, concessions
supervisor for the Biloxi territory,
Biloxi; Fred Anderson, assistant to the director
of construction, home office; Ellis
Holland, City manager for the circuit in
Biloxi, and Johnny Magendie, concessions
equipment manager, home office.
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BOXOFFICE :: April 2, 1973 SE-1

N
ATLANTA
piona Fiillerton,
16-year-old star of "Alice's
Adventures in Wonderland," said that
she got the title role because a photograph
taken of her by Lord Snowdon and run in
16 convention activities in Kansas City,
Mo., included Jack Vaughan of Vaughan
Independent Productions; Gordon Crad-
Abbeville,
Phone; (404) 355-6110
company's Atlanta exchange manager, hud-
in Ala., and Ernie Nolan of the
Central Valley Theatres in Rome .
lantans who participated in
. . At-
Show-^A-Rama
dock of Craddock Films, and Jack Rigg of
Atco Gibraltar.
Janice Bierman, known as "the person
who keeps up with things" at Storey Thea-
Trade and press screenings at Columbia's
Filmrow Playhouse: "The Man From Clover
Grove" and "The Crazies," Jack Vaughan
C

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.
.
ATLANTA
(Continued from page SE-2)
Norman Mailers "Maidstone." Don Carpenter,
a writer who has been Torn's friend
for years, had promised to write a film for
him "some day." "I never thought much
about it," said Torn, "but when he came up
with this one, it was mine." Torn's performance
in "Payday" should firmly establish
him as a man "the industry should not have
overlooked," an Atlanta repwrter observed.
Ray Bolger, who wrote "If I Only Had a
Brain" in "The Wizard of Oz," may use
that as the title of his memoirs, he revealed
during a visit here to emceee a benefit performance.
He's working hard on the book
and a half-dozen publishers are after it, he
said, but he hasn't made a decision about
the title or the publisher. His role as the
"Straw Man" in the film has become his
best known role, due to the frequent replays
of the movie on TV. Bolger says he still has
fond memories of Judy Garland as his costar
in "Wizard."
Steve Cucich, as freelance promotion
agent, and Peter Kares of Scotia International
Films, set up the campaign for "The
Baby" that preceded the opening of the picture,
working with George Shepp and
Danny Deaver of Eastern Federal Corp.
and Manuel Rodriguez and Frank Coulon
of Storey Theatres. "Baby" was booked into
three Storey locations—^National Triple,
Glenwood and North 85 drive-ins—and two
EFC outlets—Ben Hill II and North
Springs.
Prior to the start of the run, telephone
interviews were set up for Anjanette Comer,
star of the film, who talked with Scott Cain,
Atlanta Journal film critic, and representatives
of radio stations WIIN, WPLO and
WGKA. She told Cain she has high hopes
that her work in "Baby" will establish her
as a star since three of her previous pictures,
highly touted before their release,
turned out to be near-disasters to her career.
She was referring to "The Appaloosa,"
a western in which she was Marlon Brando's
leading lady; "The Loved One," the
Attention!.
Evelyn Waugh novel that failed in film
form, and "The Guns of San Sebastian," a
costly adventure picture that also failed to
jell. She says she has put these experiences
out of her mind and is delighted with "The
Baby," since it was a "creative experience."
She says it's the low-budget picture, such as
"The Baby," that is "shooting new life into
the industry. It gives you a chance to pitch
in and feel your are creating."
Marquee changes: "Sleuth," Ix)ews' 12
Oaks; "The Thief Who Came to Dinner,"
Lx>ews' Tara; "Save the Tiger," Phip-^s
Plaza and Belmont; "Billy Jack," Lakewood;
"Lady Sings the Blues," Broadview
I; "Jeremiah Johnson," Westgate I; "Lolly-
Madonna XXX," North DeKalb; "Up the
Sandbox," Suburban Plaza; "King of
Hearts," Film Forum, and "Steelyard
Blues," Suburban Plaza.
The Georgia Theatre Co. is featuring the
world premiere run of "The Family" at
seven of its locations—Lenox Square, South
DeKalb, Westgate, Strang, Cinema 285 and
Village.
When Shelly Winters was in Atlanta in
"The Effect of Gamma Rays on Man-inthe-Moon
Marigolds," Columbia's "The
Poseidon Adventure" was in a long run at
Weis' Capri Cinema. Critics, interviewers
and film fans hailed her performance in
"Poseidon" as worthy of an Oscar and that
kind of talk pleased Miss Winters immensely.
Her role in the film won her the prize
for best supporting actress in the Golden
Globe competition and the plaque was airmailed
special to her in Atlanta. She was
elated over the possibility that she might
have a chance to win a third Oscar. Alas!
Miss Winters failed to get a nomination and
her chance of becoming a three-time Oscar
winner and move into a tie with Katharine
Hepburn and Walter Brennan went glimmering.
She revealed that her latest film is
"Cleopatra Jones," in which a young black
actress is cast as a female 007 type and
Miss Winters plays the heavy. She's also in
"Blue in Love," a film awaiting release, in
. Drive-In il/tanagers.
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which George Segal is a divorce lawyer and
she is his favorite client.
Ralph Buring, 20th-Fox's Southern division
director of advertising and promotion,
spent a week in Silver Springs, Fla., surveying
the area as possible site for a world
premiere of "The Neptune Factor," a "biggie"
his company will release next month.
There's a possibility that the stars—Ben
Gazzara, Walter Pidgeon, Ernest Borgnine
and Yvette Mimieux—will be able to participate.
After cleaning his desk of mail, Buring
and his wife Margarite took off for the
West Coast, where he was to attend a meeting
of division sales chiefs and advertising
and publicity pwrsonnel. Before going to
Los Angeles, the Burings stopped off at
Las Vegas, where they were guests of
Howard Hughes' Desert Inn for several
days of rest and recreation. Before returning
home, Ralph and Margarite spent two
days in San Francisco and he showed her
the spot where he stepped off U.S. land to
embark in 1944 on the invasion of Saipan
as a member of the Seabees. They also
visited the fabulous Heart home, as well as
the Napa Valley, where Ralph picked up
tips on how to improve the quality of his
home-made wine. Ralph has acquired a
reputation as an expert in making wine at
home.
Brue Stern Opens Own
Atlanta Booking Agency
ATLANTA—Bruce Stern, who gained
industry experience here through association
with Harnell Independent Productions,
National General Pictures and Atco Gibraltar
Productions, has announced the formation
of his own company, the Bruce Stem
Agency.
The new firm will have offices in Suite
515, Atlanta Film Building, where the telephone
number is (404) 523-5762.
"I learned a lot about distribution; now
I want to get into the exhibition end of the
game," said Stern. He added that two new
accounts on his books are the Rockmart
Theatre, which has been remodeled and is
to be reopened early this month, and the
Perry Muse Theatre. Operator H. A. Simmons
has just finished spending $10,000 to
put a new front on this theatre, refurbish
the lobby and update the public rooms in
preparation for a Friday (27) reopening.
Stern also is booking for Sol Abrams'
Beechwood Cinema twins in Athens and
the Kendall Mall Skylake twins in North
Miami Beach, Fla. Stern spent much time
in March visiting Filmrow exchange managers.
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—
SE-6 BOXOFFICE :: April 2, 1973
X, R Films on TV Meet
Strong NC Opposition
RALEIGH, N.C.—A parade of witnesses,
many speaking with emotion and some
quoting scripture, appeared before the state
Senate Judiciary I Committee recently to
support a bill that would prohibit the showing
of X and R-rated movies on television
in North Carolina.
Witnesses, including a famous evangelist's
daughter, a college football coach and a
psychiatrist, raised the specter of a satanic
onslaught, moral decadence and a Communist
conspiracy if the bill is not passed.
They addressed a public hearing March
22 on a bill introduced by Sen. Elizabeth
Wilkie and Rep. Fred Dorsey, both Republicans
of Henderson County.
The bill would prohibit the showing of
movies transmitted "in and into the state"
which depicted nudity, sexual conduct, sadomasochistic
abuse and were patently offensive
and with predominent appeal to prurient
interests.
The lone speaker against the bill, attorney
Wade Hargrove, representing the North
Carolina Ass'n of Broadcasters, told the
committee that the states have no power to
"regulate
the content ... of broadcasting."
The measure, if adopted by the General
Assembly as written, would also require
television stations to preview the films, certify
in writing and transmit before showing.
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a warning that such films are "harmful to
minors."
Mrs. Danny Lotz, wife of a Raleigh dentist
and daughter of evangelist Billy
Graham, said that showing of X and R-rated
films is part of a satantic onslaught and
moral deoadance.
Reading a letter from her mother, she
quoted Mrs. Graham as saying: "We put
labels on poison to keep it out of the reach
of children. It seems incredible that television
stations can put on X-rated movies
without warning."
The Rev. Coy Privette of Kannapolis,
president of the Christian Action League,
cited a "rising tide of filth increasingly
flooding the airwaves.
"Even the fact that this bill has been introduced
is a sign of the sickness."
In urging approval of the bill, he said
"the family is in trouble—the home needs
all the help it can get."
Debbie Bingham, clutching a Bible, tearfully
told the committee that if X-rated
movies had been on television "when I was
younger, I wouldn't be what I am today."
Miss Bingham, daughter of former state
Sen. Donald W. Bingham of Advance, was
voted Miss Congeniality in last year's Mijs
North Carolina Pageant.
NC State University football coach Lou
Holtz said "the freedom for television stations
ends where moral degeneration of our
nation begins."
Holtz, raising the communism issue, said
that a breakdown of religion is linked to
the ideology's success.
Hargrove noted that X-rated movies have
not been shown on North Carolina stations
and R films have been substantially edited.
The committee is expected to vote on the
measure at an early date.
Carolina Managers Win
'Boggy Creek' Awards
CHARLOTTE — J. Francis White of
Howco International announced here that
"Legend of Boggy Creek" showmanship
awards were being made to Don Watson,
resident manager of Pinewood Cinema,
Spartanburg, S.C., and Art Farmer, ownermanager
of the Center Theatre in Lenoir in
this state. Cash awards of $100 were sent
to each manager.
Farmer broke a record each day, Wednesday
through Sunday, at the Center. The
total gross was a new house record by far
and also a new record for the city.
Watson broke the opening day record at
the Pinewood Cinema, the second day was
a new house record and by the end of the
third day of showing the picture he had
surpassed the theatre's previous record for
an entire week.
"The Legend of Boggy Creek" previously
had broken records throughout the Texas
and New Orleans territories; indications are
that it will rewrite many more records in
the Carolinas.
The awards came as a surprise to Watson
and Farmer as no advance announcement
has been made by Howco International to
theatre managers booking the film.
Prospect of Film Parts
Exciting in Americus
AMERICUS, GA.—The news spread
like wildfire: "Hollywood is coming to
Americus!"
Next reaction: "I just can't believe it.
Do you think I can get a part in it?"
This question followed announcement
here that a major film is going to be shot
in this area at nearby Andersonville, site of
the infamous prison where hundreds of
Federal prisoners died in the War Between
the
States.
Chances are good there will be parts
aplenty for the localites because Hollywood
producer Eric Weaver announced that his
production, "Escape From Andersonville,"
will have 47 speaking parts and need about
1,500 extras.
Weaver visited Americus with Mrs. Zerona
Clayton of the state's film committee
and Ed Spivea of the state department of
community development and revealed some
details of the $2,500,000 picture he plans to
shoot on location in this area in May or
June, with shooting expected to take eight
weeks for release in the fall.
Weaver said the script brings about a
neutral approach to the 1861-65 conflict
and "shows no favoritism to the North or
the South."
"It details the fleeing of Union soldiers
from the Andersonville Prison camp and
their capture later," he added.
Most of the picture will be filmed at the
actual location of the Andersonville Prison,
or within a mile of the site in the Sumter
County area.
"I could have filmed in many locations
throughout the South but Georgia has more
to offer in every way," said Weaver.
Starring roles for the film will be announced
later but Weaver confided that he
is negotiating with "top name" actors. He
did, however, reveal that Andrew McLaglen,
son of the late great actor Victor
McLaglen, will direct the film and double
as co-producer. McLaglen recently completed
directing "Wednesday Morning,"
starring John Wayne, in Durango, Mexico,
scheduled to be released this month. He also
directed "Fool's Paradise," which starred
Jimmy Stewart and George Kennedy, and
was featured at the 1971 Atlanta Film
Festival.
Producer Weaver said that he would use
Georgia craftsmen to erect some $200,000
in special sets, including a stockade like the
one used to imprison Federal soldiers in
Andersonville.
Warner Bros.' new comedy western
"Black Bart" stars Cleavon Little.
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—
Dade County May Curb
Obscene Film Shows
MIAMI—Metro Commissioner Edward
Stephenson has proposed an ordinance to
ban the showing of obscene movies and the
sale of obscene literature in Dade County's
unincorporated areas.
The proposal already has had a commission
reading and, if approved at a public
hearing and final action tomorrow (3), it
could become law at once. The ordinance is
said to be nearly identical with Atlanta's
ordinance "which is the only obscenity law
that the
U.S. Supreme Court has upheld in
the last five years," according to Stephenson.
His ordinance, if adopted, would
supercede a state law which recently was
held unconstitutional by federal courts because
it was "too vague."
It provides a six-month jail sentence
and/or a $500 fine for anyone convicted
of showing obscene movies or selling obscene
literature.
The Stephenson ordinance defines material
as obscene if "its predominant appeal
is
to the prurient, shameful or morbid interest
in nudity, sex, excretion, sadism or
masochism; it is patently offensive because
it affronts contemporary community standards
in describing or representing such matters
and it is utterly without redeeming
social value."
The ordinance would allow obscene materials
to be confiscated but only after a
full court hearing. A bookstore or theatre
that promotes obscene material could be
closed if adjudged a public nuisance.
The proposal would exempt from prosecution
any person presenting obscene materials
to an audience viewing it for educational,
scientific or governmental purposes.
In case of a raid on a movie theatre only
the owner would be arrested, the proposal
states. Ticket-takers, jxjpcorn venders, ushers
and other theatre personnel who have
been arrested in raids in the past, would be
exempt.
Stephenson has said he realizes that current
laws prohibit persons under the age of
18 from viewing X-rated movies or entering
adult bookstores but he said enforcement
has been lax and that the new law would
solve this problem.
Danville Theatre Updated
From Central Edition
DANVILLE, ILL.—Manager Tom Hackman
announces that extensive remodeling
and renovations have been completed at the
Palace Theatre on the Vermilion Street
Park-Mall. The now de luxe showhouse has
504 new, wider seats. Prior to the remodeling,
the theatre had 677 seats.
PARTS FOR BRENKERT, RCA,
SIMPLEX, CENTURY, DE VRY 35&16mm
ROY SMITH CO.
365 Park St. Jacksonrille, Flo.
JACKSONVILLE
Qharles King, sales advisor to branch manager
Richard Lewis at American International,
flew to Saranac Lake, N. Y., for a
brief stay in the Will Rogers Memorial
Hospital to undergo a diagnostic lung
checkup. Richard reported that a phone call
from Charley indicated that he had passed
all tests with flying colors.
Wendy Hendrickson, WOMPI president,
presided as her industry distaff group held
an important planning session after a
luncheon in Hart's Steak House Wednesday
Beverly Wyrick, who retired
(28) . . . after spending more than 20 years as an
employee of Warner Bros., now has a key
position with the city's Meals-on-Wheels, a
volunteer charitable group which carries
well-balanced hot meals into the homes of
infirm and aged persons. She serves as
secretary-bookkeeper to the director of the
program which is funded by the state.
Kitty Cox, secretary to Bob Capps in the
General Cinema Corp. booking office, is
being treated for hepatitis . . . Diana
Ruhoy has rejoined the staff of Richard
Lewis at AIP as an assistant cashier . . .
Eastern Federal Corp. officials cooperated
with the Cub Scout program by presenting
Carrols Constructing
Bradenton Fourplex
BRADENTON, FLA.—Carrols Development
Corp. of Syracuse, N.Y., is building a
four-auditorium theatre complex here at
the DeSoto Square Shopping Mall. The new
mall, located on Highway 41, is a major
regional shopping center with about
1,000.000 square feet in business space and
serving the Sarasota-Bradenton area. The
theatre is scheduled for an August debut.
Designed by the New Jersey-based interior
design firm of Pearlmutter, Snyder
and Hasset, the complex will seat 300 patrons
in each auditorium and feature the
finest first-run quality pictures. Equipment
is to be semi-automated, requiring only one
projectionist to be on duty for the entire
complex. A single concessions area will
serve all four sections.
This is the second complex planned for
Florida by Carrols, which opened a 700-
seat twin last month in the Concord Mall,
Elkhart, Ind., bringing the number of
screens actually in operation by the circuit
up to 63. Opening of the Bradenton complex
and the three-screen complex the circuit
is building in the Riverside Mall, Utica,
N.Y., will step up the number of active
Carrols screens to 70.
Liv Ullmann has been filming winter
scenes for "The Abdication" in Sweden.
at the Town & Country Theatre a St.
Patrick's Day matinee benefit performance
of "Flight of the Doves," which was filmed
in Ireland ... In another St. Patrick's Day
promotion, merchants of the Philips Highway
Plaza, where Kent's Plaza Theatre is
located, had a mystery colleen who passed
out greenbacks (real dollar bills) to selected
shoppers wearing green.
Nick Lewis, ABC Florida State Theatres,
gave mid-March dates for screenings in the
Preview Theatre to "Five Fingers of
Death," Warner Bros.; Cinerama's "The
Mack"; "Friendly Persuasion," a re-release
from Allied Artists; "The Nelson Affair,"
Universal; and "Bloody Trap," Clark Film
Releasing Co.
New films in town getting the green, goahead
light of approval from Charles
Brock, Florida Times-Union entertainment
editor, were headed by "Avanti!" at the
ABC FST Regency with this endorsement:
The brightness of a Billy Wilder-Jack Lemmon
film hasn't been dimmed by passing
fads or shifting trends . . . It's a continental
comedy awash with American soap opera
but just the right mixture." He also gave a
pat on the back to "Shamus," in its threeway
split between the Trans-Lux/ Inflight
Normany Gold Theatre and Kent's Plaza
and the Blanding Drivc-In, and to the new
Disney, "The World's Greatest Athlete," at
ABC FST's Edgewood and Kent's Neptune.
Extern Federal ran in special weekend
children's matinees for a revival of "Flipper"
at its Royal Palm, Cedar Hills and
Town & Country.
MIAMI
The memory of Joe E. Lewis, late show
business personality, was recalled Saturday,
March 24, when the sixth race on the
program was designated as the "Joe E.
Lewis Memorial." The salute was arranged
by the Footlighters Club of Miami Beach
through a club committee headed by Emil
Remo. Trophies in Lewis' memory were
awarded to the winning owner, trainer and
jockey following the race. Last year, the
Footlighters Club, which raises funds for
the support of Variety Children's Hospital
and other charities, donated a bronze
plaque to Lewis' memory and that plaque
hangs on the wall of the main clubhouse
entrance at Gulfstream Park. About 500
members of the club turned out at the track
for the March 24 event. The late comedian
built much of high comedy routines around
his adventures playing the races at Gulfstream
and other thoroughbred tracks.
I
SCREENS««^QQ,j!
,g0ss^
IMMEDIATE DELIVERY ^
50c SQUARE FOOT Z°o'%r ^
COHPLETt KiTH CROHMET KOLt'S «!•') EDGKC

i "°-^i
—
—
SE-8 BOXOFFICE Anril ? 1Q7:?
ALL OF THESE
PRACTICAL
SERVICE
DEPARTMENTS
APPEAR REGULARLY
in
ADLINES AND EXPLOITIPS
BOXOFHCE BAROMETER
(Fint Run Reports)
EXHIBITOR HAS HIS SAY
ABOUT PICTURES
FEATURE BOOKING CHART
•
FEATURE REVIEW DIGEST
& ALPHABETICAL INDEX
it
REVIEWS OF FEATURES
•
SHORT SUBJECT CHART
*
SHOWMANDISING IDEAS
In All Ways the Best
SERVICE
THAT SERVES!
at the Park soon for a regular
engagement.
ing Tall" opens
'Judge Roy Bean' 400
IN WAIKIKI: REEF REEf TOWERS • EDCEWATER Phone: (504) 831-1001.
Theatre and drive-in openings during the
In Memphis 1st Week week included: Gem Theatre, Charleston,
Ark.;
MEMPHIS—Four outstanding
64 Drive-In, Russellville,
grossers
Ark.; Eupora
Drive-In, Eupora, Miss.; 25 Drive-In,
at work simultaneously on Theatre Row
Fulton, Miss.,
here made the report week an exciting one
and the Whitehaven Drive-In
at
and brought out theatre patrons
Grenada, Miss. . . . The
in droves.
Morrow Drive-In
at
Newcomers "The Life and Times of Judge
Calhoun City, Miss., will open Friday
Roy Bean" and "The World's Greatest (6) and the Mall Theatre at Columbus,
Miss.,
Athlete" grossed 400 and 300 at the Park
was opened recently.
and Village, resjjectively; holdovers "Wattstax"
and "The Poseidon Adventure"
grossed 400 and 300 at the Maico and NEW ORLEANS
Crosstown, respectively.
(Average Is 100)
Qulf states Theatres' Sunset Drive-In at
The Poseidon Adventure i(20th-Fox),
Shreveport was closed Saturday,
Crosstown
nth wk 300
Guild Richard III (SR) 110
Loews' Trick Boby (Univ), 3rd wk 125
Royal Theatres reopened its
March 24 . . .
(Col), Meridian Drive-In at Meridian, Miss.,
Paramount The Heartbreak Kid (20th-Fox),
March 14 . . . Due to open Friday (6) is
MaIco
Memphian
Wottstox
Steelyard
2nd wk
Blues (WB)
400
100
3rd wk 100 Mrs. B. Everett's 49 Drive-In
Pork The Life and
at Magee,
Times of Judge Roy Bean
(NGP) 400 Miss. . . . Lester McCarter took over operation
of the Nichols Theatre in Thibodaux
Plaza The Troin Robbers (WB), 3rd wk 100
Village The World's Greatest Athlete (BV) 300
March 7.
While comedian Bob Hope was here to
reign as King of Bacchus during the Mardi
MEMPHIS
Gras, he was presented a plaque by Charles
E. Krason, director of the Military Affiliate
Pdward Kaffenberger assumed operation of Radio System of the Eighth Naval District,
the Wren Drive-In, Crossett, Ark., yesterday
(1) . . . Hot Springs, Ark., where the Antarctica Specialty Network, a division of
and Angelo Glorioso jr., coordinator for
spring racing season is under way at the the system.
Oaklawn track, has been attracting many
Memphis Filmrowers. Among industry visitors
Condolences to the family of Earline
at the Hot Springs track during the Dupuis, Blue Ribbon Pictures, upon the
week were Bonnie Stewart and her husband
recent death of her father-in-law.
Rex, Tish Hoeffner and friend
Joe Heard, a West Monroe resident who
George.
operated theatres throughout the territory,
died March 12. He was one of the oldest
"Walking Tall," a film produced in a
persons active in the industry.
rural county 80 miles from Memphis, was
previewed at the Park Theatre in Memphis
before a sellout crowd. The film tells the
Waldo in KC Will Become
story of Buford Pusser, former sheriff, who
gained national fame for his law enforcement
Dinner Theatre Facility
methods and gun battles. Pusser at-
From Central Edition
KANSAS CITY—The
tended the Park preview and
Waldo Theatre at
received a
500 West 75th St., which has been closed
standing ovation of several minutes duration
at the conclusion of the picture. "Walk-
for some weeks, will become a dinner theatre,
patterned after the successful Tiffany's
Attic here. The Waldo, which until recently
had been operated by the Commonwealth
SPECIAL TRAILERS
circuit, for many years had been a pwpular
^or
southside theatre.
DRIVE-INS
Dennis D. Hennessy and Dick Corrothers,
who now operate Tiffany's Attic,
* Concessions * Merchant Ads
* Announcements
plan to open their second new showplace,
* * *
to be called the Waldo Astoria, on or
ORDER ALL YOUR SPECIAL around July 3. They will offer an entertainment
package consisting of bar and buffet
TRAILERS FROM
FILMACK 13 1 21 HA 73395
dinner, singing waiters and waitresses and
1327 5 Wobosh Chicogo, III 60605
long-running shows. The first production
will be the musical, "A Funny thing Happened
on the Way to the Forum," scheduled
for a three-month engagement.
CINERAMA IS IN
SHOW BUSINESS IN
-jUULJUULCJLgJIJ-O-O-O-O-OJ-O-O-O-g-aJUULflJi,
HAWAII TOO.
AUTOMATION * PARTS
When you come to Waikiki,
EQUIPMENT * SERVICE
Bausch & Lomb—Ballantyne—Cinttmecconico
don't miss the famous
Opticol Radiotion Corp.—Lorraine Corfoons
BlMS/itlit
HAWAII D°" '^o Show. . at
Southern Theatre Supply, Inc.
.
Cinerama's Reef Towers Hotel.
3822 Airline Higiiway
Metoirie (New Orluns), La. 70001

—
United States Film
Festival Under Way
DALLAS—A Vincente Minnelli Retrospective
and 20 of the best new American
films as
selected by nine of America's leading
film critics are the center of interest
here this week as the United States Film
Festival unfolds.
This festival, unique in that it shows
only U.S.-made productions, opened yesterday
(1) at the Memorial Auditorium Theatres
in the Dallas Convention Center and
continues through Sunday (8).
It's sponsored by the Moving Image
Ass'n, now directed by Barbara Smith, wife
of Dallas filmmaker Howard Smith, formerly
associated with the American Film
Institute in both Los Angeles and Washington,
D.C. L. M. "Kit" Carson, principal
founder of MIA, recently resigned from
the organization to accept the post of
film commissioner for the Texas Commission
for the Arts and Humanities.
The Minnelli Retrospective, with the
famous director present to comment and
answer festival goers questions following
both daytime and evening showings of his
films, started yesterday (1) with "Meet Me
in St. Louis." Today's Minnelli film is
"The Pirate" and the remainder of the
schedule brings "The Band Wagon," Tuesday
(3); "Lust for Life," Wednesday (4);
"Gigi," Thursday (6); "Some Came Running,"
Saturday (7), and "Home From the
Hill," Sunday (8).
Critics serving on the festival panel include
Rex Reed, lay Cocks, Gail Rock,
Manny Farber, Paul Schrader, Dwight Mac-
Donald, Roger Greenspun, Joy Gould Boyum
and David Bienstock.
Prices for the entire week were quoted
in a festival ad as daytime, $15; evening,
$25; master pass, $30. Single performances
were priced at daytime, $2.50; student discount,
$1.50; evening, $4; student discount,
$2.50.
The 20 U.S. films being shown were
selected by the critics, who came to Dallas
a week ahead of the festival opening to
make their selections from films entered
by American production companies.
Attendance Good for The
Big Films: Walt Haberlin
OKLAHOMA CITY—"People who say
the public doesn't go to the movies are dead
wrong," Walt Haberlin, Oklahoma City
manager for Gulf States Theatres, told
Steve Demick, entertainment editor of the
Oklahoma City Journal.
"People may not go to as many films as
they used to," admitted HaberUn, who has
been in exhibition 41 years, "but they really
turn out for the big ones. Look at 'The
Godfather' or 'Deliverance.' People still go
to see them by the millions."
Demick's story about Haberlin continues:
One area of the movie business that
seems to do consistently well is the drive-in
theatre, Haberlin said, and the drive-in is
as popular today as ever.
"There are a lot of drive-ins being built
all across the country," Haberlin said. "Our
company has 75 screens to be built during
the 1974-75 season, although they won't all
be drive-ins."
He said most movie theatres built in the
future will either be indoor screens put into
shopping centers or twin drive-ins, triplexes
and quads.
"This gives the theatre patron a choice
and it's cheaper to operate, too," he said.
Gulf States units in Oklahoma City are
all drive-ins and include the Sooner Twin,
Soldier Creek, 77 Drive-In, Airline, North
Penn Twin and the Northwest Highway.
Haberlin said all the Gulf States theatres
will open full time for the summer Wednesday
(18), about two weeks earlier than
usual. Until then, the Sooner Twin will be
open seven nights a week and the other
screens open Friday-Sunday, with half of
the North Penn Twin closed for the season.
Haberlin added that Gulf States drive-ins
have discontinued showing X-rated movies.
The Sugarland Express'
Is Completed in Texas
SAN ANTONIO—"The Sugarland Express,"
which was filmed entirely on location
in Texas, has been completed. Filming
was begun in Houston, then moved to San
Antonio and was completed in Del Rio.
Directed by Steven Spielberg, the film
stars Goldie Hawn, Ben Johnson, Michael
Sacks and William Atherton. Of the 75
speaking roles in the film, 66 of them were
filled by non-professional Texans.
About ten days of filming were done in
Houston, some eight weeks in San Antonio
and several days in Del Rio.
A Richard D. Zanuck-David Brown production
for Universal Studios, the film has
been described as a modern American folk
tale. The story involves a young couple's
attempts to avert the legal loss of their
infant son. The couple kidnaps a law officer
in his patrol car to force authorities to
give them back their child.
A pursuit of the fugitives and their hostage
ensues; the outlaw couple is chased by
Texas State Highway patrolmen, local police
forces and a large contingent of civilians
and members of the news media.
The screenplay is by Hal Barwood and
Matthew Robins, based on their original
story with Spielberg.
"The Sugarland Express" was Spielberg's
first directorial assignment for a picture
intended for national release. He turned out
two made-for-television movies during
1972—"Duel" and "Something Evil."
Paul McDonald Takes Over
At Amarillo Twin Airer
AMARILLO, TEX. — Paul McDonald,
who has been associated with the Charles
Weisenburg & Co. circuit for 19 years, has
assumed his new duties as manager of the
Twin Drive-In here. McDonald succeeds
John L. Fagan, who died February 1.
McDonald broke in with the Weisenburg
circuit when he was 13. He and his wife
Joyce have three daughters, Susan, Jeanne
and Caprice.
McAlester 69 Triplex
Opening Tuesday (10)
McALESTER, OKLA.—Tuesday (10)
will be Grand Opening Day for Chimera
Cinema Corp.'s de luxe Triplex Cinema on
Highway 69 By-Pass, south of McAlester.
Carlton Weaver jr. is president of the theatre
company.
The luxurious entertainment center consists
of the new Cinema 69 Twins (indoor
theatres) and the Cinema 69 Drive-In.
The triplex has been designed so it can
be served by a single projection booth,
one boxoffice and one concessions stand.
The auditoriums, of side-by-side design,
have a central lobby and lounge. The complex
also features the latest in automatic
projection equipment, scientific temperature
control, plush lounger seats and a smoking
section. "Plans were drawn with the comfort,
safety and convenience of patrons in
mind," Weaver pointed out.
The S. A. Newman Construction Co.
was contractor for the project.
NEW
1973
REED
SPEAKER
Heavier front and grill. Heavier back. Unbreakable
hanger. New method of anchoring cable
cannot be pulled out of case.

SW-2 BOXOFFICE :: April 2, 1973
DALLAS
Congratulations to Mr. and Mrs. Harold
J. Griffith, whose son was born March
4. The child was named Henry Jefferson
Griffith II after his grandfather. Harold
Griffith owns the New Isis Theatre in Fort
Worth and his wife is the granddaughter of
M. W. Larmour, owner and operator of the
National Theatre in Graham.
Jane Frey, retired Paramounter, and Burl
Lovelace, Starline salesman, remain as patients
in Methodist Hospital.
When the WOMPI board meets Wednesday
(4), the annual bosses luncheon plans
will be discussed and developed. Members
from ABC Interstate are handling arrangements
for the luncheon, booked for May 24
and ran through Sunday (1). Miss Peaker
stars opposite Jon Voight in Warner Bros."
"The All-American Boy."
Sissy Spacek, a Quitman (East Texas) girl
who appeared before the cameras for the
first time in "Prime Cut" with Lee Marvin
and Gene Hackman, was back in her home
state promoting her latest film, "Ginger in
the Morning." According to Francis Raffetto,
entertainment writer for the Dallas
Herald ad March 25 for the March 29
Southwest premiere of Columbia's "Lost
Horizon" at the circuit's Northpark Cinema
I. Entry blanks were at all American Express
offices, at the circuit's Dallas units
and at radio station KVIL. Complete details
of the contest were broadcast on KVIL and
on 103.7 FM, with the trip provided
through the courtesy of the American Express
Travel Division.
Joe Joseph, president of National Theatre
Brokers, is spreading his business to the
tropics. Joe, who has sold theatres just
about everywhere from Canada to Mexico,
now has a theatre for sale on a tropical
island in the West Indies. Closer home, a
fast-growing circuit has hired Joe to locate
ten to 15 sites in Texas for building indoor
family twin theatres. He already has plans
Morning News, this picture was financed by
Louis J. Hexter of Dallas and produced by
Mark Miller, a Texas-born actor, and Barbara
Singer of Houston. "She's not a femme
fatale in the 1930s concept of the word,"
wrote Raffetto of Sissy. "But she is arrest-
for SIX of the sites and working to close
at the Statler Hilton Hotel.
ing, has a gamin quality, is alive and so deals for the others by May 1.
loaded with personality one's mind boggles
Patricia Neal, Scott Jacoby and Lynn at the idea of her not making it in Hollywood."
Cariin paid Dallas a promotional visit for
their film "Baxter," which is to open in this
"Ginger in the Morning," which opened PORl WORTH
city May 7. For Miss Neal, a long-time film
here March 21 at the Northtown 6 and
star, it was her first Dallas visit; Miss
Golden 4 and a few days later at the Lockwood
Cinema, Irving Mall Promenade, March 28 debut here of "Man of La
'£he Elks Club sold $5 tickets for the
Cariin previously came here to promote
John Cassavetes "Faces," in which she
Lakewood and Bruton Terrace, was shot in Mancha" at the Bowie Theatre. Proceeds
made her screen debut.
New Mexico. In it the former cheerleader went to the Elks' charity fund . . . The
E. J. Peaker, a former Hollywood Deb for the Quitman Bulldogs wears long hair, next James Bond film, "Live and Let Die,"
Star, was cast as Sophie in the comedy production
of Neil Simon's "The Star Spangled hippie, which is her role. She lives (in real is to arrive June 29 at the Seminary South
twangs a guitar and looks like a hitchhiking to introduce Roger Moore as the new Bond,
Girl," which opened Tuesday evening, life) in Los Angeles, has bought a house Cinema, Palace and Arlington theatres.
March 27, at Granny's Dinner Playhouse there and is hunting a horse, cheap. "I've
really got to go to work again soon," she Sargent N. Hill and his wife Trish, who
told Raffetto. Her parents and many friends had been co-managing the Western Hills 4,
came from Quitman to see the preview of closed out their exhibition careers the evening
of February 25. They have moved to
FINER
"Ginger in the
PROJECTION
Morning" at a Dallas theatre.
Her father is a retired Wood County Denver where Sargent has taken up the
-SUPER ECONOMY
agricultural agent.
study of gunsmithing at the Colorado
School of Trade. The theatre ownership,
"Fox Style," due to be released this summer,
will have the "sound of Texas," ac-
According to Perry Stewart, Fort Worth
however, remains with the Hill family.
cording to Frank A. Muth, Dallas Times Star-Telegram columnist, "the elder Sargent
Herald staff writer, who added that it's "one plans to equip (the facility) with new 35mm
of the few movies with an all-black cast projection equipment in the near future.
which doesn't have drugs, hustlers or crime It'll mean better quality prints than the current
16mm setup and more films will be
as part of the plot." Barbara Lynn, a rockguitar
soul singer from Beaumont, composed
the title song and sings it on the
available for booking."
iCREENS
Ask Your Supply Dealer or Write movie's sound track, which was
Bud Shrake, whose completed screenplay
recorded at
HURLEY SCREEN COMPANY,
Tempo 2
"Dimebox, Texas," starring Dennis Hopper,
Studio in Dallas late last winter.
Inc.
has
Miss Lynn,
26 Soroh
who has had
had its title changed to "Kid Blue" for
three millionrecord
hits, also composed some
Drive Formingdole, L. I., N. Y., 11735
release this month, dropped in on his home
of the
film's background
town the other day.
music. Don Zimmers
He revealed to Elston
of
Brooks, Fort
Dallas composed
Worth Star Telegram entertainment
writer, that he's working on a
35 musical cues for the
dialog-chase scenes, etc. Many of the scenes
Theatre
screenplay for "Strange Peaches," his most
were shot along Dallas' Hatcher Street, at
recent novel. Shrake said the director will
___,^^_.^_ Service
the Chateaubriand Restaurant and a factory
The nation's finest for 40 years! on
be
Ross Avenue.
Don Siegel, "who has a penchant,"
RCA Service Company
Brooks noted, "for working with only one
A Division of RCA
actor.
General
2711
Cinema
So it looks like Clint Eastwood will
Corp. invited the Dallas
Irving Blvd.
be starring in 'Strange Peaches' by Edwin
Dallas. Texas 75207
public to compete for a free 16-day trip to
Phone: (214) 631-8770
'Bud' Shrake."
Tahiti and the South Pacific in a Times
When H. M. "Addie" Addison, Southern
publicity director for United Artists headquartered
in
"Go Modern...For All Your Theatre Needs"
New Orleans, found himself
locked out of his New Orleans apartment
recently, he set off a highly unusual trend
k^,r^id^Hl&UU
of events. As he told the story to Jack
m0
SALES & SERVICE, INC. Gordon of the Fort Worth Press, it started
"Co MMUn Bquipmmtt .Supplies & Strt'ic^
late on a Saturday afternoon when he dis-
2200 YOUNG STREET • DALLAS, TEXAS, 75201 TELEPHONE • 747-3191 (Continued on page SW-4)

w
\\ \ \ \\ \
i"'r
,'/' /////
FIRST 28 DAYS
$
48,603
BOSTON -Astor Theatre
FIRST 35 DAYS
'49,286
MILWAUKEE -Palace Theatre
FIRST 21 DAYS
$
149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RK0 59thSt.TWIN#2
RK086thSt.TWIN#2
FIRST 28 DAYS
$
51,206
PHILADELPHIA- 1812 Theatre
FIRST 28 DAYS
$
68,256
WASHINGTON D.C. -Town Theatre
prtson
JITED PRODUCERS
lESENT
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
EVER MADE BASED ON CONFIDENTIAL
PRISON SEX REPORTS!
AVAILABLE AT THE FOLLOWING EXCHANGES
DALLAS
Don Grierson
OKLAHOMA CITY
Lois Scotf and Harry McKenna

SAN ANTONIO
^he Bandera Road Drive-In, closed about
seven weeks following a fire, reopened
March 21. A new screen has been installed
and the airer is now being operated by
Santikos Theatres. "Lolly-Madonna XXX,"
"Last Run" and "Night of the Following
Day" made up the reopening bill . . . Oscarwinning
"The Last Picture Show" was the
midnight film at the Laurel Theatre Friday,
March 23, and the next night. All seats
were $L
"Sounder," nominated for an Oscar as
best picture, was shown in a benefit premiere
Thursday, March 29, at the Fox
Twins. Cicely Tyson and Paul Winfield,
also nominated for Oscars, are stars of the
film. Proceeds of the $4 benefit showing
were earmarked for YWCA activities in this
area.
Comedienne Martha Ray, who has appeared
in several Hollywood musicals, will
receive an award during the International
Non-Commissioned Officers Ass'n convention
at the Hilton Palacio del Rio here
April 16-20. The Bob Hope Award, originated
in 1972, will be given to Miss Raye
for her years of service entertaining U.S.
troops stationed in South Vietnam.
'Legend of Boggy Creek'
Is Becoming a 'Sleeper'
SAN ANTONIO—The following appeared
in a recent Flicker Footnotes column
written by Bob Polunsky that appeared
in South Texas Today, the Sunday amusement
supplement of the San Antonio Light:
A "sleeper" is a paradox to the movie
industry. It's a low-budget film that catches
on with the public without any multi-million-dollar
presell campaign and that often
makes it a source of embarrassment. How
do producers explain to their bankers why
the "sleeper" attracted more customers than
the big-budget spectacle?
The new "sleeper" is "The Legend of
Boggy Creek," produced, directed and photographed
by TV commercial photographer
Charles Pierce. He couldn't explain the success
of his little
'sleeper" either.
"I don't think anyone figured we'd break
boxoffice records in Dallas, Houston and
Los Angeles the way we did," he said. "And
to think of the problem I had persuading
that first theatre in Texarkana to show the
film!"
"Boggy Creek" is an "authentic" legend
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Randy Bullock, a former heroin addict
who has a role in Billy Graham's World
Wide Pictures' "Time to Run," came in to
promote the film. It will be shown April
11-17 at the Century South and Wonder
theatres. Bullock, excited over his new career
as an actor in the Graham organization,
says he hopes to have his own film
production business. His ambition is to produce
Christian films.
Tickets to the SA premiere of "Man of
La Mancha" at the Olmos March 27 cost
$10 in the golden-seat section and $5 in the
silver-seat area. A champagne cocktail reception
at the theatre proceeded the benefit
showing for the Parent-Teachers clubs of
Antonian College Preparatory School and
Ursuline Academy.
During his recent visit here, Charles
Pierce, who produced, directed and photographed
"The Legend of Boggy Creek,"
current sleeper on the first-run scene, said
he had trouble persuading the first theatre
(in Texarkana) to show the film. Now it's
breaking boxoffice records in Dallas, Houston
and Los Angeles and is being shown
here at the North Star Mall Cinema II and
MoCreless Cinema I.
based on documented stories of people who
claim to have seen or heard it. Pierce compared
those stories with the accounts of Big
Foot and the abominable Snowman, which
also are unexplainable.
"The first one to see the momster was an
8-year-old boy in Fouke, Ark., in 1952. In
my movie I start with his report and then
let him narrate what happened after that,"
Pierce said.
No photographs have been taken of the
"Fouke Monster," but his animal-like cries
have been recorded.
"It's the real thing that's used in the
show," said Pierce. "We recorded the sound
14 feet deep in the river!"
The idea that there is a "real" sound has
influenced the success of "Boggy Greek."
The fact that there are people living who
say they've seen a large hairy, man-sized
creature in their own backyard makes it a
curiosity piece.
"I used as many actual folk who saw it
as possible," Pierce added. "When they
weren't available, I got one of their relatives
or close friends."
The "authenticity" is another reason for
the show's success. Pierce is sincere in his
presentation, giving the facts as the people
in Arkansas stated them. Their reports are
dramatized to show it the way they insist it
hapjjened.
"I try to keep my personal beliefs out of
it," claimed Pierce. "That monster could be
just a wild man who's lived so long in the
untamed wilderness that a crust of hair has
formed over his body. I just think it makes
a good story for the movies."
"Boggy Creek" is more than just a "good
story"; it's a phenomenally successful
"sleeper," joining the ranks of films like
"Billy Jack," "Cat Ballou," "Easy Rider"
and "Marty." Each was a low-budget film
that started a whole string of big-budget
imitators. Perhaps the best example is "King
Kong," the first picture to capture the public's
fancy for oversize monsters.
Kong is still around to thrill a new generation
brought up on such make-believe
creatures as "Godzilla," "Rodan," "The
Fly," "The Thing" and a whole menagerie
of blasts and monsters and insects. Most
have become Saturday afternoon doublefeatures
for kids; adults have classified them
as "science fiction" and "fantasies," claiming
they're only movies and far-fetched ones
at that.
If there was such a thing as a giant lizard
like Godzilla or big ape like King Kong,
the rest of the world may as well start shivering,
stuttering and running for the nearest
moon rocket. Those oversized creatures
couldn't possibly exist; civilization just
wouldn't allow it! But then along comes
"The Legend of Boggy Creek." And to
think that folks once said "It couldn't
happen here!"
Westminster Reader Likes
Denver Post Ad Policy
From Western Edition
DENVER—J. Paul McCracken, a resident
of Westminster, Colo., recently wrote
the Denver Post to congratulate that newspaper
on an apparent new policy for X-
rated movie ads. The reader, however, felt
the Post should curtail such advertisements
even more.
Said the letter to the Denver Post: "Some
months ago I wrote to you urging you to
change your policy in regard to the advertising
of X-rated films in the Denver Post.
I want to thank you for the changes we
have seen.
"One of your officers responded to my
last letter by sending me a sample ad page
from one week's Post and then a sample
after you had limited advertisements of
those films to small boxes in one section,
without pictures or figures. I think this is
an excellent step forward and I do commend
and thank you for it.
"I am sure you are under pressure because
of this and hear shouts of 'unfair,
unfair.' But I thank you for being fair to
the thousands of Denver's and Colorado's
people who can only be harmed morally
and spiritually by such films.
"May I urge you to curtail these advertisements
even more, as other fine newspapers
in the East have done?"
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SW-4 BOXOFFICE :: April 2, 1973

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YOU HAVEN'T SEEN ANYTHING UNTIL YOU SEE .
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MAY 1973
JUNE 1973
JULY 1973
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BOXOFFICE :: April 2, 1973 SW-5

SW-6 BOXOFHCE :: April 2, 1973
HOUSTON
J^otion picture producer George Sherman
came in to make arrangements for
"Nightmare Bay," his next movie . . .
Actor Eddie Bracken, who is apf>earing in
a stage play in Austin, came to Houston
between performances. He plans to establish
his residence here soon . . . Another
visitor was actress Lindsey Wagner, who
was promoting her latest film, "Two People."
It's on the screen at the River Oaks.
Bert Katzen, wife of ABC Interstate's city
manager Art Katzen, returned home after
a short stay in St. Luke's Hospital . . . The
Feminist Film Festival presented "His Girl
Friday," with Rosalind Russell and Gary
Grant, March 23 in the Science and Research
Building on the University of Houston
campus. A discussion followed showing
of the movie.
The Sir
Hershey Rock Group appeared
on stage at the North Main Theatre March
22 (from 7 p.m. on) and again Saturday.
All seats sold for $1 . . . Jack Cushingham,
the film producer, hopes to sign Warren
Dates for a role in Cinema City Production's
"Yeller Headed Summer." Cushingham,
actor John Ireland and CCP's Don
Macleod were in Texas to make arrangements
for May location filming of the picture
at La Grange and other state sites.
Current on Houston marquees: "Trick
Baby," downtown Majestic; "Walking Tall,"
ten indoor and drive-in theatres; "Revenge
of the Living Dead," "Curse of the Living
Dead" and "Fangs of the Living Dead,"
Don Gordon Theatre; "Cesar and Rosalie,"
River Oaks; "Slither," Windsor; "The Long
Goodbye," Memorial, Gaylynn and Clear
Lake.
Dimitra Arliss has been signed for a
role in "The Sting," a drama about the
confidence games of the '30s.
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Film 'Blacula II'
Scenes
At AIP's Home Offices
From Western Edition
HOLLYWOOD—Producer Joseph T.
Naar and production manager Elliot
Schick, in collaborating on locations for
American International's "Blacula II," sequel
to the horror film "Blacula," finally
decided that there was no place like home!
Vampires ran rampant on Wilshire Boulevard
during weekend filming, as AIP's
home offices were used for scenes for the
upcoming horror adventure.
The normally staid, businesslike office
environs variously became a police station,
a morgue and a basement garage, with
excited personnel straining to catch glimpses
of stars William Marshall, Pam Grier and
Don Mitchell in action. It's a fact that
movies have few fans more avid than those
who work in the industry.
Sequences of "Blacula II," under the direction
of Bob Kelljan, have been filmed on
various locations in the Los Angeles area
for the past several weeks. The film is
scheduled for release this summer.
Wayne Chappell Starting
Chappell Releasing Co.
From Southeastern Edition
ATLANTA — Wayne Chappell has resigned
his position with Harnell Independent
Productions, Inc., and has formed his
own Chappell Releasing Co. It's headquartered
in Suite 250, 2 Perimeter Place, N.E.,
Atlanta.
Chappell is well-known along Filmrow
here and was associated with Martin Theatres'
Atlanta booking office six years. Prior
to joining Harnell, he spent nearly three
years as Avco Embassy's branch manager.
His company will serve the Atlanta, Charlotte
and Jacksonville territories.
He's concentrating on handling product
from Jack H. Harris Enterprises, Hollywood
producer and distributor, including
"Bone," a new release; "Hungry Wives,"
now in release, "Schlock," a science-fiction
thriller; "Dark Star" and "Sixteen," an exploitation
picture scheduled for early release.
Nome-the-Theatre Contest
From Eastern Edition
UNIONTOWN, PA.—Manos Enterprises
is conducting a contest to select a
name for the circuit's twin theatre currently
under construction in the Uniontown Mall.
The dualer probably will be unveiled late
this month or in early April, according to
Ted Manos, executive vice-president of the
firm. The facility will be under the direction
of Manos city manager Jay Frankenberry,
along with other Manos-operated
theatres in the county.
FORT WORTH
(Continued from page SW-2)
covered he'd left his only key to the apartment
inside the door when he left home.
He tried to get another key from the apartment
house manager; no way—the man
was gone for the weekend. Phone calls to
two locksmiths went unanswered; they had
closed their shops for the weekends. Addison
then recalled that his ex-wife Frances,
in Fort Lauderdale, Fla., had the other key
to the apartment. He called her and asked
her to take the extra key to the National
Airlines desk in Miami's International Airport.
She promised to do so. Addison, who
uses the airline regularly in his business,
then contacted the New Orleans office of
the airline and arranged for the key to be
brought to New Orleans. It was^— -in the
pocket of a National Airlines captain. Five
hours after discovering he was locked out,
Addison had the extra key and was back
inside his New Orleans apartment!
Diamond-in-Safe Contest
Ends With Abrupt Twist
From Southeastern Edition
ST.
PETERSBURG—The Tyrone Theatre
in this Florida west coast city received
far more publicity than it had expected
while conducting an exploitation stunt in
cooperation with Stanley Jewelers.
A patron, Kenneth B. Wingo, opened a
safe in the theatre lobby Monday night (5)
and won a diamond ring as part of a legitimate
promotional stunt.
Wingo, 18, took less than ten minutes to
crack the safe's combination but as a result
of the publicity it became known that he
was facing a breaking and entering police
charge in an unrelated incident. While free
on a $2,500 bond, Wingo went to the Tyrone
Theatre to see a James Bond movie,
"Her Majestly's Secret Service," and he
noticed a sign on top of a safe in the lobby
saying "007 has locked Her Majesty's diamond
in this safe . . . Open it and the diamond
is yours."
Wingo obliged the promoters and became
the legal owner of a quarter-carat diamond
ring.
Star Theatre Remodeling
From North Central Edition
IMPERIAL, NEB.—The Star Theatre's
foyer has just been remodeled. Paneling and
carpeting has been added to add an attractive
new dimension to the area for patrons
entering the movie house.
J. R. Crabb is manager of the Star, while
John W. Newman owns the building in
which the theatre is located.
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Celeste Holm in Denton Play
DENTON, TEX.—Academy Award-win
ning actress Celeste Holm will star in the
North Texas State University production of
"The Greatest Glory" April 10-14. Starring
with Miss Holm will be Philip Bourneuf, a
film, television and stage actor.

The pollution problem.
Maybe your engineers deserve a little help.
The engineers will be the ones to find
the technical solutions to pollution problems.
There's no doubt about it.
But pollution is a people problem, too.
And the engineers' technological approach
to pollution isn't going to solve
people problems.
Maybe this booklet can help. It lists
some of the things all people can do to
fight pollution. And with all the people
supporting your engineers we'll have a
better chance of winning the fight.
For a free copy or a list of bulk rates
write to Keep America Beautiful, Inc.,
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People start pollution. People can stop it.
BOXOFHCE :: April 2, 1973 SW-7

OKLAHOMA CITY
Dwight Terry, Woodward exhibitor, continued
his golf domination over Oklahoma
City challengers in informal play preceding
the United Theatre Owners of Oklahoma
and the Panhandle of Texas convention
here March 20 and 21 . . . The Na-
Mar, first new theatre in Claremore in
years, is now in operation.
It's a fact: Tom Mix, famous Oklahoma
cowboy actor, tended bar in Guthrie, was
drum major for the town band, served as
marshal of Dewey and made his first movie
there.
Jim Mollis, a newcomer to the movie business,
will reopen the Hinton Theatre Friday
(6). The Hollises, natives of Hinton, were
in Oklahoma City booking and buying films
and taking out a subscription to Boxoffice
. . . Wanda Newman, former Universal
staffer who now lives in Tecumseh, has a
new daughter she has named Tammy Diane.
New films on Oklahoma City screens:
"Two People," MacArthur Park; "The Ra
Expeditions," May, Apollo and Edmond
Plaza; "Lady Caroline Lamb," Continental;
"Drag Racer," MacArthur Park, Sooner
Twin, Northwest Highway. Gerry Glenn
appeared with the C&Q special that he
Film Buff Charles French
Services were lield here Friday, March
23, for George E. "Bud" Benjamin. He was
a veteran of the motion picture business,
retiring while he was a salesman for National
Screen Service. He was 79 years old
and many of the industry's oldtimers attended
his funeral services.
drives in "Drag Racer" in the opening of the French is arranging programs of silent
film at the OC situations.
films throughout Massachusetts to raise
funds for the project and to gain interest in
Ray Hughes, Liberty Theatre, Heavener, what he envisions will be a wide-ranging
was hospitalized recently in Oklahoma City. study of the origins of moviemaking in the
We wish Ray a speedy recovery and return U.S.
to work at his theatre.
In addition, he is collecting silent movies
and memorabilia, corresponding with other
American Women in Radio and Televi-
silent film buffs across the country.
Two years ago, shortly after French "rescued"
a 16-ton Wurlitzer organ from the
Salem Paramount, which was later razed,
he organized
of Oklahoma
"The Silent
Speech and
Era Foundation,''
Hearing Clinic at with the express purpose of founding a
museum and theatre dedicated to the era
prior to the emergence of the
OUR
talking picture.
CUSTOMERS
appreciate the prompt and efficient shop He recently
work they
presented
get at the Oklahoma
"Tumbleweeds,"
Theatre
1925 United
Supply"
Artists western starring William
S. Hart, at the
"Your Paramount
Complete
Theatre,
Equipment House"
Boston, to the accompaniment of "the
OKLAHOMA
mighty THEATRE
628 West Grand SUPPLY Wuriitzer." Chariie CO.
Chaplin's "Hie
Oklohomo ClI;
sion sponsored the benefit debut of "Man of
La Mancha," proceeds from the North Park
Theatre premiere going to AWRT's three
main philanthropic projects—the University
Norman, the AWRT scholarship fund for
young women entering the broadcasting or
allied fields and the group's National Education
Foundation. The group's president
Billie Thrash and president-elect Jean
Sprague greeted guests at a champagne and
hors d'oeuvre party preceding the premiere
showing.
Actor Chill Wills breezed in and out of
the city, reaping a goodly amount of publicity
from Oklahoma City entertainment
writers. Chill told Tom Wright of the Oklahoma
City Journal that he has done "another
'Over-the-HiU Gang' film and I just
finished a picture for Sam Peckinpaugh,
'Pat Garrett and BiUy the Kid.' " Chill also
said he will return soon as a guest of OC
89er general manager Dick King for a Chill
Wills Night at All Sports Stadium.
Plans Silent Era Museum
From New England Edition
WESTON, MASS.—Charles W. French,
58, who has maintained a life-long fondness
for silent motion pictures, has cleared land
on a site adjacent to his home in this Boston
suburb for a silent era museum and
theatre. Zoning board approval has been
obtained.
"The only thing that stands in our way
now is money," he said last week.
A request for a nonprofit status ruUng
from the Internal Revenue Service has been
delayed for over a year, obstructing a substantial
fund-raising campaign at present.
Gold Rush," another 1925 UA release, also
was recently shown at the same theatre.
New Mexico Exempts Fibns
And Tapes From Sales Tax
From Western Edition
SANTA FE, N.M.—New Mexico Gov.
Bruce King has signed into law a bill which
exempts theatrical and TV films and tapes
from the state's sales tax. The measure,
approved by the legislature, had an emergency
clause and went into effect as soon as
King signed it.
"Of course, we work very diligently in
promoting film production in New Mexico,"
King said. "We certainly do not want to
work at cross purposes by then imposing
a tax on distributors who lease films in
this
state."
Leasing of theatrical films in New Mexico
thus becomes one of the few cash transactions
in the state exempt from the sales
tax. Almost all of the other exemptions
involve nonprofit programs or services.
"While I basically do not like the idea
of exempting a private enterprise transaction,
I believe in this case it is merited
because the state itself is so vitally involved
in film production," King added.
The problem developed when the office
of the State Revenue Commissioner began
collecting a 4 per cent tax on the gross
receipts of films leased in New Mexico.
Such a tax had been on the books but it
was only in the past three years that it
started being enforced.
Film distributors complained that a new
and unfair tax was being levied and the
present bill resulted.
Floyd Yost Joins Wodell
Associates' SF Office
From Western Edition
SAN FRANCISCO—Floyd G. Yost has
joined Jack Wodell Associates as vice-president
and creative director, Jack Wodell,
president of the West Coast firm, announced.
Before joining the San Franciscoheadquartered
advertising agency, Yost was
employed at Singer Business Machines as
graphics design manager. Previously, he was
with the J. Walter Thompson and BBDO
agencies.
In making the announcement, Wodell
added, "We're delighted to have Yost join
JWA and we're confident that his professional
creative talents will have a positive
influence on the future growth of our clients
as well as the agency."
Jack Wodell Associates also maintains a
branch office in Los Angeles. Clients include
Warner Bros.; Challenge Homes, an
affiliate of Alcoa Properties; First Federal
Savings & Loan Ass'n of San Rafael; Santa
Cruz County; National General Pictures;
Universal Pictures; Security Capital Corp.;
United Artists Theatres Circuit, and TI
Properties Corp.
CARBONS, INC 1-^— *^Bn, If r- ^
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—
—
—
J. M. Rostvolds Retire
After Four Decades
HARMONY, MINN.—Mr. and Mrs. J.
M. Rostvold, who have been active in show
business for nearly 40 years, recently decided
to "call it quits and take it easy." The
Rostvolds have sold their New Grove Theatre
at Spring Grove, Minn., to Mr. and Mrs.
Ray Ewalt of Harmony.
The Ewalts, who took over the movie
house March 1, report that they so far like
their involvement in exhibition. The Rostvolds
and industryites throughout the North
Central area wish them much good luck in
their new venture.
Maquoketa House Closes;
Voy Opening Is Delayed
MAQUOKETA, IOWA—The
landmark
Pastime Theatre on Main Street was shuttered
January 31. Dennis Voy, who has
owned the movie house since Nov. 10,
1972, will lease a new cinema now under
construction on South Main, the Voy Theatre,
from Fashion Industries. The new building
will be located on the property where
the old Dostal & Watters implement store
once stood.
Although the Voy Theatre originally was
scheduled for completion by March 1,
construction was delayed by winter weather.
A 35x70-foot auditorium will seat 224 in
rocker-style chairs.
The closing of the Pastime was noted in
the local newspaf)er. Community Press. An
article by Joy Paulson and Pat Satcheil
quoted Mrs. Glen Bailey, who reminisced:
"I remember when Odette King played the
piano at the Pastime to keep the mood of
the show going. That was before popcorn
was served at the show. When popcorn
started to be served, I quit going."
The Community Press feature continued:
'Although the Pastime no longer will be a
part of Main Street, Maquoketa, after
Wednesday, January 31, it will remain in
the memories of many Maquoketans as a
place where special things happened."
Comments of individuals were quoted as
follows:
Mary Jo Crouch: When we were little
kids we used to go to the afternoon matinee
and see good shows for a dime—like my
favorite, Roy Rogers.
Dorothy Durkop: When I went to high
school, we used to have pep rallies and
form a snake line and then all come downtown
and crash the movie.
Deb Lehman: I used to take canned food
and get in free to see the Saturday 2 p.m.
matinee, which featured "Jungle Boy."
Paul DeMoss: I used to throw popcorn at
girls instead of watching the show.
Mrs. Oscar Schoenher: I used to go there
alot before I was married. It was a nice
place for entertainment 44 years ago. The
time I'll never forget is when my husband
asked me to marry him after a show we'd
seen at the Pastime.
Nancy Davis: We used to sit
row and throw popcorn boxes at
in the front
the screen
and we used to blow on the empty boxes to
make noise.
Eulane Walker: When I was going with
my husband (now) we'd go to the show
every Sunday night and then go over to the
Royal (Green Mill) for a sundae after the
show.
Darlene Taylor: During intermission,
when I was young, I used to dance to the
music being played.
Although the first date of operation for
the Pastime was not noted, the theatre
burned, along with two other Maquoketa
businesses, Dec. 14, 1915, according to the
Community Press. It was rebuilt the following
year in the same place, its present site.
In 1939 it was remodeled to look approximately
the way it did when it was shuttered
January 31.
The Pastime ran simultaneously with the
Orpheum Theatre, owned by the same family,
because one showhouse could not provide
enough seats for all those who came to
Maquoketa to attend the movies at the time.
The Orpheum, incidentally was located on
South Main, in the Masonic Building, next
to the site of the new Voy Theatre.
'Deep Throat' Is Seized
At Minneapolis Theatre
MINNEAPOLIS—"Deep Throat," the
center of a building nationwide storm about
movie morality, was labeled as "hard-core
pornography" by Hennepin County Municipal
Judge Eugene Farrell. The explicit sex
film already had been the target of local
police action when the judge's statement
wa,s announced March 12.
Judge Farrell ordered that the film be
held by the Minneapolis Police Department
for purposes of prosecution. Shortly after
the movie was declared to be pornography,
a second copy of the film was seized by
police at the Rialto Theatre here, where
"Deep Throat" had been playing to large
audiences for several weeks.
Minneapolis police earlier had seized a
first copy of the film but the Rialto continued
to run "Deep Throat." producing
that second copy. When that copy also was
seized, the theatre came up with a third
orint.
"Sleuth' Sneaked in Hartford
HARTFORD — Twentieth Century-Fox's
"Sleuth" was sneak previewed on a recent
Friday night at the Keppner-Tarantul Burnside,
Bast Hartford, and General Cinema
Corp.'s Cinema I, Newington.
SOLARC
'Shamus' Builds High
300 in Minneapolis
MINNEAPOLIS—^First-run grosses suffered
an acute attack of spring fever as an
arrival of balmy temperatures and sunsplashed
days seemed to take the public's
collective mind off moviegoing. There were
only two openings and neither raised any
dust. "Traffic" caught an indifferent 100 at
the Southdale Cinema II Theatre and
"Black Girl" came in with a losing 90 at
the Orpheum. The Academy Awards will
mean precious little this time around at
first-run situations here:
The contenders for
the most part have played and (with the
exception of "The Godfather," poised to
spring the day after the Oscar fete) are current
at the sub-runs. Still showing strong
legs in a 13th week at Skyway I was "The
Poseidon Adventure," in with 200.
(Average Is 100)
Cooper Save the Tiger (Para), 2nd wk 250
Gopher The Life and Times of Judge Roy Bean
(NGP), 4th wk
Mann The Effect of Gamma Roys on
1 50
Man-in-the-Moon Marigolds (20th^Fox),
2nd wk
Orpheum Block Girl (CRC)
110
90
Skyway 1
13th wk
The Poseidon Adventure '(20th^Fox),
200
Skyway Shamus (Col), 3rd wk 300
II
Southdale II Cinema Traffic (Col) 100
State Walking Tall (CRC), 2nd wk 90
Uptown Cries ond Whispers (SR), 6th wk 120
World The Heartbreok Kid '(20th-Fox), 7th wk. 125
'Ruling Class' in Palmer
PALMER, MASS. — Embassy's "The
Ruling Class" by-passed Springfield proper
for western Massachusetts premiere, opening
as a single-feature attraction at the
Imperial Cinema in this suburb.
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BOXOFFICE :: April 2, 1973 NC-1

,
FILMAGK
MINNEAPOLIS
^eep Throat" continues at the Rialto Theatre,
despite the seizure of two prints
of the controversial film by the police department.
After the first seizure, the theatre
came up with a second print and continued
showings. Then the police swooped in a
second time but they hardly had departed
the premises before the Rialto reached into
its seemingly bottomless bag of prints and
produced another copy of "Deep Throat."
Theatre lawyers grumbled that the second
seizure was unnecessary because the police
already had one copy for evidence use.
There have been no subsequent police actions.
Lois Cniishank, concession attendant at
the Cooper Theatre, has returned from a
tour of Africa with her husband. Mrs. Cruishank,
however, is about to leave the theatre,
manager Dean Ziettlow reports. She
has another job: baby-sitting with her grandson
. . . Judy Pender, United Artists branch
stenographer, winged off to Fort Lauderdale,
Fla.,
for an early spring vacation.
Dean Lutz, MGM branch chief, reports
"Soylent Green" has been booked into the
State Theatre for a Wednesday (18) bow.
Meanwhile, "Pat Garrett and Billy the Kid"
will open the third week of May . . . Pleasant
early spring weather lured Paramount
branch boss Forrie Myers to a local driving
range in hopes of sharpening up his golf
game. Potential rivals, be on guard!
Columbia Pictures tub-thumper Pat Verducci
arrived in town to light fire for
"Lost Horizon" and other forthcoming Columbia
product . . . Byron Shapiro, Western
division manager for Columbia Pictures, departed
March 19 after going over "Lost
Horizon" premiere plans with branch manager
Roger Dietz and lining up future releases:
"Oklahoma Crude" and "40 Carats"
for July 4 and "The Way We Were," starring
Barbra Streisand and Robert Redford,
for August release.
Actress Rutli Gordon changed her intown
visit here just slightly, showing up one
day earlier (March 21) than originally
scheduled to mark the start of the second
year of her "Harold and Maude" at the
suburban Westgate Theatre . . . Filmrow
visitors: Jerry Hickerson, Galaxie I and II
theatres. Thief River Falls; Bud Woodward,
Bronco and Hi 2, Bemidji, and Mike Deluhery,
Chaska I and II, Chaska.
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Forrie Myers, Paramount branch head,
says that impressive business has been done
in the area by an old Paramount western
titled "Ace High." It was discovered it
starred the "Trinity" team of Terence Hill
and Bud Spencer. The Italian shoot-'em-up
was sold, stressing the "Trinity" angle (popular
here), and hefty grosses were posted.
Another older Paramount film that has been
revived successfully is "Friends," a film
about teenagers in love, with resultant pregnancy,
the story tastefully handled. Teenage
girls reportedly have been flocking to
see it.
"Tlie Sound of Music" is doing turnaway
business in its revival stand at the Park
Theatre. It's playing in 70mm and stereo
sound . . . Yet another new theatre is about
to open in the metropolitan area. It's the
Yorktown I and II, to be located in the
new Yorktown Shopping Center in the
Southdale area. Tom Kovarik, owner, expects
to be in operation by the end of April.
Midcontinent Theatres' lineup of managers
met here for their spring conclave,
conducted by Harry Greene . . . Kenny
Adams, retired Universal branch salesman,
dropped in there for a visit upon his return
from a Florida vacation. Meanwhile, Chuck
Bliss, who was office manager at the Universal
branch, continues abed in the Veterans
Hospital here—and would welcome
cards, letters and visitors.
Twenty-two prints of "The Godfather"
went into action March 28 in the Minneapolis-St.
Paul area as well as outstate . . .
Back from Show-A-Rama in Kansas City,
among others, are Norm Tubbesing, St.
Clair, Arcade and Uptown theatres, St.
Paul; Martin Pinkstaff and Harry Greene
of Midcontinent Theatres; Irving Braverman,
Northwest Cinema Corp.; Gene
Grengs, Hollywood, Eau Claire, Wis., and
Dan Peterson, State, Brookings, S.D. . .
.
Mr. and Mrs. Ray Vonderhaar, Tentilino
Enterprises, Alexandria, departed on a California
vacation.
Parkway Theatre Still Is
Concern to Neighborhood
MILWAUKEE—Following the removal
of the film "Deep Throat" from the Parkway
Theatre, 3417 West Lisbon Ave., it
was announced that the house would resume
operation March 9 with the feature
"High Rise" on screen. A display ad in the
Sentinel called it "the perfect film to follow
Miss Lovelace . .
." There was no rating
given for the film; however, the ad carried
the warning "adults only."
Daily showings of "High Rise" were
scheduled for 2, 3:30, 5, 6:30, 8 and 9:30
p.m. During the final weeks of the "Deep
Throat" run, due to an agreement between
the theatre management and neighborhood
leaders, there had been no afternoon screenings
between 2 and 6 p.m., so that traffic
around the Parkway would not interfere
with children coming home from school and
residents returning from work.
A spokesman for the 34th & Walnut
Block Corp., Mrs. Barbara Benton, told
BoxoFFiCE her group would be meeting to
discuss what new measures would be used to
cause the theatre operators to continue to
abide by the agreements.
The other matters agreed on were that the
theatre post a sign prohibiting alcohol and
drugs and that theatre employees pick up
litter every day in the immediate area. The
management further agreed to discontinue
advertising and promoting "Deep Throat"
in Chicago newspapers.
According to Mrs. Benton, there was no
formal contract— just a handshake "gentleman's
agreement." She added, "And it was
not our idea that the agreement would
endure only for the run of that film. One
thing is sure—we're not going to picket
again!" Members of the neighborhood
group had engaged in vigorous picketing of
the theatre in an effort to discourage continued
exhibition of "Deep Throat."
MILWAUKEE
gounder" (20th-Fox) left the Strand following
13 "great weeks" and, according
to manager Jim Jankowski, "The groups
attending during this run were the largest
this theatre has seen for one motion picture.
But now 'The Sound of Music' returns for
an extended run and I look for it to break
more records." "The Sound of Music" ran
97 weeks at the Strand a few years ago . . .
The BIG news: Jim is announcing his engagement
to Miss Loretta Londo. A September
22 wedding is planned. More details
later.
Patrice Munsel collapsed on-stage at Marcus'
Palace Theatre while starring in the
musical "Applause" Saturday afternoon,
March 17. She was rushed to Columbia
Hospital where it was said she was suffering
from a viral illness. She earlier had collapsed
off-stage a half-hour after the play
had begun but was revived and went back
to continue her performance. The second
time, however, the curtain was rung down
until understudy Ann Gardner was ready to
step in. Ironically, the show plot is about
an understudy who steps in to take the
place of a stricken star. Miss Munsel was
released from the hospital the next afternoon
but did not indicate she would immediately
plan to catch up with "Applause,"
scheduled to move on to St. Paul, Minn.
Filmrow visiton Dennis Finkler, manager
of the Majestic Theatre in Madison, stopped
in to greet show business cronies and
(Continued on page NC-4)
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MINNEAPOLIS
Broneh Manager: Morie Buell

D E S
MOINES
^ave Gold, 20th Century-'Fox branch manager,
reports that "Sounder" in most
second-week engagements has outgrossed
the first week. Gold also was visited recently
by division manager Ray Russo, who was
going over routine business and calling on
local circuit.
Robby Robbins of Des Moines Theatre
Supply attended Show-A-Rama 16 in Kansas
City, as did Dick Davis of Davis Theatres.
Harold Sternberg,
Iowa Parcel salesmanager,
and his family have returned from a
skiing vacation in Colorado.
Word has been received that Morrie
Smead, long-time Council Bluffs theatre
owner, died recently.
Sam Rich, Columbia branch manager,
reports that he was visited recently by new
division manager Byron Shapiro, Lx)s Angeles,
who flew to Minneapolis from here.
Don Alien, former general manager of
ABC Midwest Theatres, currently is in Mercy
Hospital in this city recovering from a
mild stroke. He is in Room 304 and would
welcome visits and cards from friends and
former associates . . . Merle Burns, owner
of the Roxy Theatre in Menno, S.D., is hobbling
around these days with a brace on
his leg because of injuries sustained in a
fall. He reinjured the cartilage and ligaments
in the leg, which was injured while
playing football some years back.
Bill McGraw, owner of the theatre in
Ogden, and his wife have returned after
spending two months in the South. They
came home to find that the theatre had
been broken into and that a little money,
candy, etc., had been taken.
Bill Dippert, Columbia booker, is back
at work after spending ten days in the hospital
with a back injury.
Iowa United Theatres is planning an early
April opening for the Waco Drive-In, Washington,
and the Falls Drive-In, Iowa Falls,
according to Jim Gray.
Ilene (Mert) Perin, former employee at
Paramount and United Artists, is in Methodist
Hospital recovering from surgery.
Central States staffers who attended
Show-A-Rama 16 in Kansas City included:
C. Smestad, G. Nargang, L. Day, G. Campagna,
Steve Blank, Dave Reab and Dick
Cobler.
Warner Bros, tradescreened "Class of
'44" at Fleur 2 Theatre March 23 . . . Filmrow
visitors:
Keith Milnar, Cresco Theatre,
Cresco; H. N. Schrodt, drive-in operator,
Marshalltown; Bert Thomas, former owner
of B&I Booking Agency here and now coowner
of the Viking and drive-in theatres,
Decorah, and Mrs. Gene Kramer, Dyersville.
LINCOLN
Qonstruction work on Cooper Theatres'
Plaza Four TTieatre and office building
in the downtown area was delayed one
day March 16 when most workers would
not cross a picket line let up by the AFL-
CIO painters' union. The project is approximately
three months behind schedule. The
alleged violations of painters' contract rules
with the local construction industry by the
John Bordogna painting firm apparently
were resolved that same afternoon so work
could be resumed March 19. The Bordogna
president denied the violations prior to an
afternoon meeting set up with the union.
Cooper Theatres is working toward a mid-
April opening of the fourplex.
Spring 1973, apparently here in reality
as well as by the calendar, is especially welcome
to Sarge Dubinsky for two reasons
this year. It should permit him to get out
on the golf greens shortly and enable the
contractor to get started on his family's new
home . . . Now that his retirement permits
him to pay more attention to the cost of
living and eating, Walt Jancke is as indignant
as any one of the opposite sex about
the high cost of food, particularly meat.
Walt says he's ready to march and carry
a banner anytime the occasion arises . . .
Connie Hoffman, Cinema 1 and 2 concession
gal, is back at work after time out for
a brief hospital stay and home recovery.
Manager Lee Levorson reports staffing
needs are past the shakedown stage now at
the new Douglas 3. The permanent staff
includes his assistant William Smith, plus
two cashiers, eight concession workers and
four young men who fill doorman-usher
roles. No date yet is in sight for the replacement
of the three opening films,
"The
Life and Times of Judge Roy Bean,"
"Sounder" and "Lady Sings the Blues," reports
Levorson, who adds that business is
good, especially on weekends.
The Cooper/Lincoln had a good March
15 opening weekend for "Up the Sandbox,"
reports manager Duke Smith, home from
Show-A-Rama 16 in Kansas City . . . Cinema
1 traded "Avanti!" for "The Great
Waltz" March 16 and "The Emigrants"
opened March 21 at the Stuart. Cinema 2
ads are recommending that
patrons see th<
current attraction, "Sleuth," from "the verj
beginning" to witness the "perfect crime.'
It succeeded John Wayne's "The Train Robbers"
. . . Mike Gaughan, Cooper Theatre;
district manager, and Mrs. Gaughan were
among industry guests at the annual Lincolr
Center Development Ass'n dinner March
13 at Brandeis.
MILWAUKEE
(Continued from page NC-2)
to report that he was doing fabulous business
with "The Discreet Charm of the
Bourgeoisie," which also is playing at the
local Downer Prestige Theatre, where its
run was extended another week.
Actress Patricia Neal has been drumming
up interest in her newest film, "Baxter!",
and phoned Wade Mosby of the Journal to
chat about it. Miss Neal now lives in England
but she'll be in Knoxville, Tenn., in
May for her 30th high school class reunion.
"I've been in Milwaukee many times," she
reminded Mosby. "I attended Northwestern
University (Evanston, 111.) and appeared in
Milwaukee in plays. Do give all my friends
kisses." Comments Mosby: "That seems a
little untidy—but if I run into any, I'll give
it a try."
Coming first-run films: "The Long Goodbye,"
with Elliott Gould, Wednesday (4) at
Mill Road, Southridge and Esquire; "Class
of '44," Wednesday (11) at Centre, Southtown
and Skyway Cinema; "Wicked,
Wicked," the debut of Duo-Vision, Wednesday
(11) at Palace and the Starlite, 24 and
57 drive-ins; "Scorpio," with Burt Lancaster
and Paul Scofield, Wednesday (18) at
Mill Road, Riverside, Southridge and the
41 Twin, 59 and Starlite drive-ins, and
"The Day of the Jackal," May 23 at the
Fox-Bay and Cinema Westlane.
Screen and stage personalities who will
participate in the third annual Vince Lombardi
Memorial Golf Classic, scheduled
June 23 at the North Hills Country Club,
so far include Wayne Newton, George
Kirby, Dale Robertson and Greg Morris.
The event will consist of 40 foursomes,
each including one celebrity and three amateurs
paying $250 each for the privilege of
playing. Tickets for the public will cost $2
and proceeds from the tournament are
divided equally between the Colon Clinic at
the Medical College of Wisconsin and the
Vince Lombardi Cancer Research Center at
Georgetown University . . . The PAT of the
M-H-LT Elementary School is planning to
show a movie (as yet unnamed) at 2 p.m.
Sunday (8) at the Woods Theatre in Woodruff.
There will be advance ticket sales at
75 cents each. Door prizes will be drawn.
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NC-4 BOXOFFICE :: April 2, 1973

—
—
—
— —
—
'Hearlbreak Kid' 375
In Cincinnati Fifth
CINCINNATI— The Heartbreak Kid"
grossed 375 in its fifth week at the Place
Theatre, thereby earning the Cincinnati
first-run barometer's No. 1 ranking for the
report period. Two other first-run films on
the city's playbill grossed in the 300 class:
13th-week "The Poseidon Adventure" produced
350 for the Ambassador Theatre,
while third-week "Sleuth" rolled to a 300
at Carousel 2.
(Average Is 100)
Ambassador The Poseidon Adventure
(20th-Fox), 13th wk 350
Carousel 1 Avonti! (UA), 7th wk 200
Carousel 2 Sleuth (20th-Fox), 3rd wk 300
Grand Block Momo, White Mama (AlP),
2nd wk 250
International 70 Shamus (Col), 5th wk 160
Multiple The World's Greatest Athlete
(BV), 5th wk 175
Place The Heartbreak Kid (20th-Fox), 5th wk. .375
Studio Cinemas Jeremiah Johnson (WB),
12th wk 200
Times Towne Cinema The Getaway (NGP),
12th wk 200
20th Century Sounder (20th-Fox), 12th wk 150
"Man of La Mancha' 210
High Grosser in Detroit
DETROIT—"Man of La Mancha" (210)
and "Black Caesar" (200) generated the
most business among Detroit first runs,
followed by a group of five films grossing
above average in the 125-175 range and a
second section of six pictures grossing below
normal.
Adams Savage (SR) 1 65
Eight theatres The World's Greatest Athlete
(BV), 2nd wk 125
Eight theatres Avanti! (UA), 4th wk 75
Five theatres The Poseidon Adventure
(20th-Fox), 10th wk 80
Four theatres Steelyard Blues (WB) 75
Northlond Man of La Mancha (UA), 11th wk. . .210
Seven theatres The Heartbreak Kid (20th-Fox),
3rd wk 80
Seven theatres The Train Robbers (WB),
2nd wk 80
Seven theatres Shamus (Col) 80
Three theatres Save the Tiger (Para), 2nd wk. . . 175
Towne I Young Winston (Col), 1 1th wk 150
Two theatres Sounder (20th-FDx), 5th wk 175
Two theatres Block Caesar (AlP), 2nd wk 200
Snowy Week Holds Down
Percentages in Cleveland
CLEVELAN D—Very heavy snow
squalls, which resulted in hazardous driving
conditions over the March 16-18 weekend,
must take the blame for blighting business
for pictures on the barometer. Percentages
for "The Heartbreak Kid" showplaces did
average out at 230 for the film's debut but
probably would have gone well above 300
liad the weatherman cooperated.
3edar-Lee Sounder (20th-Fox), 2nd wk 150
Colony Man of La Moncho (UA), 14th wk 75
Embassy Across 110th Street (UA), 5th wk 100
Five theatres The Heartbreak Kid (20th-Fox) ..230
Five theatres The Thief Who Came to Dinner
(WB), 2nd wk 1 50
Four theatres Sleuth (20th-Fox), 2nd wk 140
Four theatres Save
Hippodrome, Shaker
the Tiger (Para)
The Harder They Come
95
(SR) 105
Six theatres Walking Toll (CRC), 2nd wk 120
Six
^The Greatest
(BV), 5th wk
vVorld East, World West The Effect of Gamma
theatres World's Athlete
130
Rays on Man-in-the-Moon Marigolds
(20th-Fox) 90
EU Wants Permcment DST
-rom New England Edition
PROVIDENCE — The Rhode Island
Legislature has passed a resolution asking
I^ongress to establish year-round Daylight
Savings Time across the country.
Chokeres Buys Columbus
Drive-In for $700,000
SPRINGFIELD, OHIO — M. C.
Chakeres,
president of Chakeres Theatres, has
announced the purchase of Miles' East Main
Drive-In, Columbus, for approximately
$700,000 from the Walter Miles and Ethel
Miles estate. This gives Chakeres Theatres
the operation of the three largest drive-ins
in the Columbus area: Holiday, North High
and East Main.
Walter Miles, pioneer showman of Columbus,
will be associated with the local
ozoners in a consultant capacity. The new
manager will be Robert Miles, under the
supervision of John Tabor, Chakeres district
manager.
Chakeres said immediate plans are to remodel
and to Ufxlate the East Main to give
the people of Whitehall and the Columbus
area a modern drive-in showing the finest
motion pictures available.
Michigan Considering
Ozoner Restrictions
DETROIT—A bill prohibiting the exhibition
of R and X-rated films in drive-ins
has been introduced in the Michigan House
of Representatives, it is announced by Milton
H. London, president of NATO of
Michigan. The measure is the same one
considered during the closing months of the
last session of the legislature and which was
passed by the House, according to London.
Action was delayed in the Senate Judiciary
Committee until the session ended in December,
so the bill did not become law.
Known as HB-4274, the proposed bill
would add the following provision to the
Michigan Penal Code: "A person shall not
exhibit at an outdoor theatre a motion picture
film which is rated by the motion
picture film industry as restricted to persons
over a certain age or a film which
depicts sex acts, within view beyond the
boundaries of the outdoor theatre grounds,
or which is obscene, lewd, lascivious, filthy
or indecent. The violation of this section is
a misdemeanor punishable by a fine of not
more than $1,000 or imprisonment for not
more than one year or both."
London noted that legislators are circulating
letters to communities in the state
designed to "whip up a broad, irresistible,
grass-roots demand by the public that the
legislature pass this and other laws restricting
what can be shown on theatre screens."
He warned that it will be practically impossible
to keep these issues from coming
to a vote in the legislature during this
session.
Martin C. Burnett Dies
COLUMBUS—Martin C. Burnett, retired
Loews division manager, died March
16 at Community Memorial Hospital in
Marion, Ohio. Burnett's division office was
in
the Loews' Broad Theatre Building here.
In recent years he had made his home in
Lewistown, Ohio. He leaves his wife Ruth
and a daughter, Patty Jo of Albany, N.Y.
Newman, Roth, Cohen
Head Mich. Program
DETROIT—Registrations at $30 each
are now being accepted for the 54th annual
NATO of Michigan convention, to be held
Wednesday and Thursday (11, 12) at the
Troy Hilton Inn. Prices for additional
tickets are; Showmanship Luncheon, $7.50;
Celebrity Luncheon, $7.50, and cocktail
party and dinner-dance, $15.
The Troy Hilton Inn will have services
only for those who have registered and paid
for tickets by Friday (6) and NATO of
Michigan will not be able to accommodate
those who show up at the convention without
tickets.
The Showmanship Luncheon Wednesday
(11) will be hosted by American International
Pictures and the Chandler Insurance
Agency. At this event, showmanship contest
winners will receive their trophies, awards
and gifts and topics of interest will be discussed
by Martin H. Newman, executive
vice-president of Century Theatres and
president of Metropolitan Motion Picture
Theatres Ass'n; Paul Roth of Silver Spring,
Md., president of NATO of Virginia, and
Sidney J. Cohen, president of NATO of
New York State.
Immediately following the showmanship
session, the annual meeting of Michigan
NATO will be held to elect directors and to
discuss individual and industry problems.
All members arc urged to attend this closed
meeting. A major feature production will
be screened Wednesday evening (11), with
Ringold Theatre Equipment Co. providing
fun and refreshments before and after the
showing.
Thursday morning (12) will offer product
reels and film seminars in Suburban Detroit
Theatres' Abbey theatres on 14 Mile Road
directly across from Oakland Mall, a short
distance from the Troy Hilton Inn. The
noon Celebrity Luncheon, hosted by Pepsi-
Cola, will be a salute to Universal Pictures
president Hi Martin.
Union Carbide Corp. will host a cocktail
party preceding the convention Nightclub
Party Thursday night (12) in the Troy Hilton
Inn. The dinner, which will wind up the
two-day conclave, is to be hosted by Coca-
Cola USA and the L&L Concession Co.
Ohio Senate Has Approved
Bill Exempting Boothmen
COLUMBUS—The Ohio Senate has
voted to exempt motion picture projectionists
from criminal liability for showing sex
films, so long as they are acting only as
employees. The bill, adopted 27-2, was
sought by the Motion Picture Projectionists
Union in Ohio and particularly by the
Cleveland local, where some members had
been charged along with theatre owners
with showing allegedly obscene films.
A similar bill was passed by the Senate
in the last session but died in the House. Its
chances are reported better this year. The
bill was introduced by Sen. Harry Mcshel,
Youngstown, Ohio.
30X0FFICE :: April 2, 1973 ME-1

ME-2
BOYOPFTrT:- A,^,-;i T 1 m-j
DETROIT
operates
Sunday until full-time showings commence
CINERAMA IS IN
with the advent of warm weather.
SHOW BUSINESS
Dick
IN
Wion, who has served as a theatre
HAWAII
manager in
TOO.
Troy for the past year and a
When
half
you come and
to
prior to that
Waikiki,
was employed as a
projectionist, will
don't
ftjjitfjllijw^
miss the famous
manage the Lake Drive-
In this year.
[i^i^ Don Ho Show. . . at
g^^j Mandross Cinerama's
said a Reef Towers
new screen has been
Hotel.
IN WAIKIKI: REEF • REEF TOWERS EDGEWATER installed at the Lake, along with new booth
•
for Varicom, which as a separate
corporate entity.
Organized by Campbell-Ewald two years
ago, Varicom offers products and services
J^ocal exchanges are extremely busy with
in a wide variety of audio-visual formats,
billings and collections, with drive-in
including videotape, motion pictures, business
meetings and educational and training
openings adding immensely to the usual
activities . . . The latest adult movie house
programs.
to appear on the scene here is Theatre
Prior to joining Varicom, Brandt was
Rama, located near the downtown area.
with Universal City Studios, J. Walter
Funeral services were held for Saul J. Thompson Co. and, before that, was with
Conn, projectionist, who died after a Campbell-Ewald in both merchandising and
lengthy illness. He was 73 and had been account management capacities.
an operator in this city since 1920. He
leaves his wife Cecilai; four sons, Albert,
Students Are Completing
Norman, Dr. Bernard Conn and Dr. Raymond
Conn, and eight grandchildren.
Color CinemaScope Film
NEW YORK—Arden Rynew, son of
Riviera
Dorothy
Updating
Duncan, public relations-publicity.
Marked
Greater Detroit Motion Picture Council;
By Seven-Day Open House Jack Wilson, and Robert Phillips, three
THREE RIVERS, MICH.—Jerry and students of NYU's graduate film and TV
Trudy Wright, new owners of the Riviera department, announce that their film
Theatre, held open house March 14-20 to "There's No Substitute" is nearing completion.
celebrate the completion of remodeling,
Described as a satire on the American
cleaning, painting, carpeting and restoration education system, the color motion picture
of the movie house. The film "Pete "n' Tillie"
was shown twice each evening March The project began early last fall as a
is filmed in CinemaScope.
14-20, while "The Adventures of Huckleberry
Finn" was shown at 1 and 3 p.m. work together on all aspects of the film but
concept in which the three students would
March 17-18 for the youngsters.
individually take charge of coordinating
Along with special prizes and fun for either camera, direction or editorial units.
those attending the matinees, ten passes After jointly writing their screenplay, the
were given away each evening during the trio built four breakway sets in an NYU
"Pete 'n' Tillie" showing. Every tenth admission
received a free box of popcorn and Guild cards.
building. All actors held Screen Actors
everyone under 12 was given a free balloon Shooting began in mid-December, with a
and bubble gum. All patrons registered to three-student crew, and required ten days
be eligible for a free vacation for two or a and nights to complete. All sync-sound
"shopping spree" in Three Rivers, awarded camera work was done on a 35 Mitchell
in a grand-prize drawing held March 21.
BNC, with some handheld movements employing
a 35 Arriflex. Two 35 Todd-AO
Local merchants cooperated in sponsoring
the open house event by providing merchandise
for prizes and/ or other considera-
100mm. Tailormade optical effects have
lenses were used throughout, a 34mm and
tions.
been created to enforce the picture, which
will run nearly 18 minutes.
Charles Brandt Appointed
Varicom Vice-President Dick Wion Named Manager
DETROIT—^Thc appointment of Charles At Chakeres-Dwyer Airer
S. Brandt as vice-president and associate
CELINA, OHIO—Conrad
general manager
Mandross,
of Varicom, Campbellgeneral
manager for Chakeres-Dwyer
Ewald's
Theatres,
announced the opening of the
multifaceted communications subsidiary,
has been announced
Lake
by Walter S.
Drive-In for the 1973 season.
McLean,
The underskyer,
which is located between
president of Varicom. Brandt formerly
was
Celina and
supervisor of marketing and sales
St. Marys, is operating Wednesday through
equipment.
COLUMBUS
^he East Main Auto Theatre has been acquired
by Chakeres Theatres from
Walter Miles. Chakeres operates the Holiday
and North Auto theatres here . . .
Three local CATV firms have been discussing
the possibility of televising regular sessions
of the city council. The firms are
Coaxial Communications, Ail-American
Cablevision and Cypress Cable TV.
Loews' Arlington and Forum II and III
booked "Walking Tall." The Arlington will
show midnight screenings of "Rosemary's
Baby" and "Medium Cool" Friday and Saturday
(6, 7). A later first run at the Arlington
and Town and Country Cinema will be
"Soylent Green."
First-run showing of "The Train Robbers"
was held at Great Western Cinema
and Northland Cinema . . . The RKO Palace
booked a first run of "The Mack" . . .
Loews' Westerville and Town and Country
Cinema booked "The Thief Who Came to
Dinner." The Eastland Cinema will join the
Westerville in showing "Charlotte's Web"
late this month . . . Loews' Morse Road has
booked "Sleuth" and "Class of '44."
University City Cinema completed a 13-
week run of "The Poseidon Adventure,"
one of the biggest hits in the history of the
theatre.
Ed McGIone, Midwest division
for RKO-Stanley Warner, was a local
visitor.
manager
Neighbors Request Fence
To Block View of Screen
DAYTON, OHIO—The Miami Cruise-
In outdoor theatre on South Dixie Drive,
Miami Township, has received complaints
from neighbors who live in trailer courts
on both sides of its property. The residents
say that they cannot let their children play
outdoors because of the X-rated films there.
"It's terrible," said one mother. "If you
have children you have to put them in the
house all summer and not even let them
look out the windows." One resident requested
that the drive-in build a fence to
block the screen.
Oscar Page, president of Miami Township
trustees, agreed to talk with theatre
manager Edward Parker, who operates the
drive-in,
for his mother Esther. The trustees
agreed to ask Parker to build a fence but
added that he legally is not obligated to do
Robert Redford head
Paul Newman and
up the cast for Universal's "The Sting."
n Kentucky—Standard Vendors, Louisville, (502) 361-1155
In
Michigan—Ringold Theatre Equipment Co., Grand Rapids,
(616) 454-8852
Ringold Theatre Equipment Co., Garden City, (313) 522-4651
In Ohio—Ohio Theatre Supply Co., Cleveland, (216) 771-6545

FIRST 28 DAYS
$
48,603
BOSTON -Astor Theatre
FIRST 35 DAYS
'49,286
MILWAUKEE- Palace Theatre
'149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RKO 59th St. TWIN #2
RK0 86thSt.TWIN#2
$
FIRST 28 DAYS
51,206
PHILADELPHIA- 1812 Theatre
FIRST 28 DAYS
$
68,256
WASHINGTON D.C.- Town Theatre
FIRST 28 DAYS
30,770
WASHINGTON D.C.-Penn Theatre
FIRST 28 DAYS
50,664
IITED PRODUCERS
jprjswf
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
EVER MADE BASED ON CONFIDENTIAL
PRISON SEX REPORTS!
AVAILABLE AT THE FOLLOWING EXCHANGES
DETROIT
Ron Pone
CLEVELAND
Bill Andrews
CINCINNATI
Milf Gurian

!
CLEVELAND
paul Levine, United Artists branch manager,
still is whirling as a result of three
separate festivities in celebration of his 30th
birthday. The final party was highlighted
by the showing of Paul's own film, "Room
for a Night." Among those attending were
John Lannigan, WGAR deejay, and his
wife Sandy (former Playboy Bunny); Bruce
and Sandy Stem, Nelson Stern Associates;
Les Levine, Akron sportscaster for the
Cleveland Crusaders, and his wife Donna;
Dick Bass of Bass Chevrolet, and Harvey
Simms of WSLR.
Edmund Lyndeck, while appearing at the
Playhouse in "The Loves of Cass Mc-
Guire," made it to a TV set at 2:30 p.m.
every day (except matinee-presentation
days) to watch the soap opera "The Doctors."
He plays a bad character named Dr.
Hendryx in the New York-taped show and
was waiting to see the sequence where he
was "bumped off."
Frank Parisi, organist at St. Ann's
Church for 40 years, also played piano for
the old Mayfield Theatre when it showed
silent movies. His talent was called upon
again March 30, when John Carroll University
began a nine-week series of Buster
Keaton movies.
The Four Sharps, comedy group appearing
at Pickle Bills in the Flats, are sifting
through comedy material received from the
East and West coasts. Among those contributing
comedy revue material are former
local men Jack Riley and Tim Conway.
Bill La Velle, Dallas-based Columbia promotional
field representative, returned here
from Show-A-Rama 16 in Kansas City with
enthusiastic reports about upcoming "Godspell"
(Col), screened there. Bill now is
setting up schedules here for producer Ross
Hunter's arrival Monday (2) before the
Wednesday (4) opening of "Lost Horizon"
at Loews' Yorktown, Loews' West and Fairview.
Earlier in the month La Velle arranged
an exhibitors' meeting at the Hollendon
House. Among those attending were
Herb Brown, Loews division manager; Ray
Serragailo, Loews' East manager; Gary Shapiro,
"Lost Horizon" coordinator. New
York; Frank Hurley, Rappaport Theatres
division manager; Jim Kalafat, exhibitor;
Fran Kohn, Bernice Kandell Advertising
Agency; Leonard Steffens, Columbia branch
manager, and Jules Livingston, Columbia
division manager.
For
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Chagrin Valley Drive-ln soon will reopen
for the season . . . Art Linkletter, Artie
Johnson and Peter Marshall have been added
to the already impressive list of stars
appearing at the third annual Variety telethon
to be staged at Masonic Hall Saturday
and Sunday (7, 8).
Common Pleas Judge George W. White
ruled March 12 that "Deep Throat" is obscene
and ordered it permanently off the
screen of the Roxy. He ruled in favor of
the city in finding that the hour-long movie
"appeals to a prurient interest in sex," that
it is "patently offensive because it affronts
contemporary community standards" and
that it is "utterly without redeeming social
value." Said Judge White, "Eventually I
think we're in for some hard times if we
say this is acceptable. That's not the kind
of community I want to raise my kids in,
if that's acceptable." The next day the Roxy
Theatre requested the Eighth District Court
of Appeals to reverse a Cuyahoga County
common pleas court ruling banning the
showing of the film. The theatre's lawyer,
Bernard A. Berkman, also asked the appeals
court to stay the injunction, pending
a decision on the appeal. A hearing resulted
in no announced decision.
CINCINNATI
]y[anagerial changes announced by Mid
States include David Hall, formerly
manager of the Dabel, Dayton, who has
been transferred to the downtown Place
here. Russ Jones, manager of the Dayton
Mall cinemas 1 and 2, moves over to the
Dabel. Howard Fischer, Mid States district
manager, is to manage the Mall cinemas.
Bob Cummins, formerly assistant manager
at Times Towne Cinema, has been promoted
to manager of Mid States' new
Northgate cinemas 1-2-3. Bill Fitzgerald,
manager of the Madison. Covington, Ky.,
has been transferred to the Hollywood
North Cinema, succeeding Ron Edwards,
resigned. Dennis Crawford, an assistant
manager at Times Towne Cinema, has been
promoted to manager of the Madison. Thurman
Tichrow, Covedale manager, is leaving
to reside in Michigan. A new Covedale manager
will be announced soon.
Tri-State Theatre Services is booking and
buying for the Alpha cinemas 1-2-3, Lexington,
Ky., and for the Cardinal Drivein,
Owensboro, Ky. Both theatres are
owned by Bruce Schinbach.
Debbie Root is new secretary to Ben
Hathaway, Zipp Films.
Condolences are extended to Margaret
Woodruff, Columbia booker, upon the
death of her brother-in-law Clyde Kennedy.
90, March 13 in Bellefontaine.
While not open to the general public at
the present time. Mid States' new Skywalk
Twin cinemas played two special performances
of "Charlotte's Web" for the benefit
of "The Neediest Kids of All," sponsored by
the Enquirer and WKRC Radio March 24-
25. "Charlotte's Web," E. B. White's bestselling
children's classic brought to life in
animation and song, stars Debbie Reynolds,
Paul Lynde and Henry Gibson.
Exhibitors in town included Bob Mc-
Clain, Mason; Dan Krueger, Danville, Ky.,
and Mr. and Mrs. Ova Comett, Booneville,
Ky.
New Screen and Boxoiiice
For McCook Underskyer
McCOOK,
NEB. — D&D Construction
Co. of Texas has erected a 57x80-foot
screen made of structural steel at Bison
Enterprises' Bison Theatre here, it is announced
by Ron Schaffer, manager of the
underskyer. The previous screen, made of
wood, was destroyed by a windstorm and
the airer boxoffice was damaged.
With an actual viewing area of 40x80
feet, the new screen is made of corrugated
metal covered with white paint. A 17-foothigh
apron at its base deflects car headlights.
A new ticket booth has been constructed
to replace the old one and this time is made
of wind-resistant cement blocks reinforced
with steel rods.
John C. Hubert is president and Schaffer
is general manager of Bison Enterprises, a
McCook-based corporation.
Mrs. Rosa B. Czaja Dies;
Veteran Ohio Exhibitor
TOLEDO, OHIO—Mrs. Rosa Bialorucki
Czaja, 85, founder and long-time owner of
the Ohio Theatre, luxury neighborhood
house, Toledo, died March 20 in St. Charles
Hospital. Her husband Jacab died in 1937.
Mrs. Czaja was a partner in the Lagrante
Street Amusement Co., which built the theatre
in 1921. She became sole owner three
years later and operated the theatre herself
until 1930. When the business grew too
large for her to
handle, she leased the theatre
to the Jack O'Connell Syndicate, which
operated it until 1947. At that time Mrs.
Czaja's son Edward Bialorucki took over
the theatre and has been operating it since.
Also surviving is a son, Adam; two
daughters; two brothers, and a sister.
Mrs. Alice Schwyn Dies
CYGNET, OHIO— Mrs. Alice Schwyn,
77, wife of the late Carl H. Schwyn, founder
of the predecessor firm of theatres now
known as the Armstrong Theatres, Bowling
Green, Ohio, died March 22 at her home 'n
Cygnet. Two daughters and a son survive.
RCA Theatre
Service
The nation's finest for 40 years
RCA Service Company
A Division of RCA
5121 W. 161 St Street
Cleveland, Ohio 44142
Phone: (216) 267-2725/6
ME-4 BOXOFFICE :: Aoril 2. 1973

, L
FIRST 28 DAYS
$
48,603
BOSTON -Astor Theatre
FIRST 35 DAYS
'49,286
MILWAUKEE -Palace Theatre
r-iB«^i
^1 •NW9
149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RKO 59th St. TWIN #2
RK0 86thSt.TWIN#2
FIRST 28 DAYS
51,206
PHILADELPHIA- 1812 Theatre
FIRST 28 DAYS
68,256
WASHINGTON D.C. -Town Theatre
FIRST 28 DAYS
30,770
WASHINGTON D.C.-Penn Theatre
FIRST 28 DAYS
50,664
pnsMm
IITED PRODUCERS
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
EVER MADE BASED ON CONFIDENTIAL
PRISON SEX REPORTS!
AVAILABLE AT THE FOLLOWIIMG EXCHANGES
HARVEY APPELL, Branch Manager
t*f* f^*% % n ^

—
—
—
—
—
—
—
—
—
I
—
T/ie Sound of Music Hits 600 Mark
In Return Engagement in Boston
BOSTON— "The Sound of Music," back
for another roadshow engagement here, outgrossed
all new pictures by wide margins,
scoring a resounding 600 at Cinema 57 One.
The best any of the genuine first runs could
do was a 425 by first-week "Black Mama,
White Mama" at the Saxon. Another newcomer,
"Lady Caroline Lamb," earned a
good 300 at Cinema 57 Two.
(Averoge Is 100)
Astor The Fomily (SR) 275
Beacon Hill Steelyard Blues (WB), 5th wk 120
Center Block Bunch (SR); Fandango (SR) 125
Cheri One ^The Heartbreak Kid (20th-Fox),
6th wk 270
Cheri Two Sleuth '(20th-Fox), 6th wk 275
Cheri Three The Thief Who Come to Dinner
(WB), 2nd wk 120
Circle Cinema ^The Getaway (NGP), 13th wk. ..120
Cinema 57 Two ^Lody Caroline Lomb (UA) ....300
Loews' Abbey Two The Cheerleaders (SR) . . . .225
Music Hall ^Block Caesar (AlP), 3rd wk 240
Paris Cinema Confessions of a Police Captain
'(Emb), 3rd wk 100
Pi Alley Cries and Whispers (SR), 4th wk 190
Savoy One— Walking Toll (CRC), 2nd wk 120
Saxon ^Btock Mama, White Mama (AlP) 425
West End Cinema Office Girls (SR), 4th wk. ..145
'Sleuth' Starts Hartford
Engagement With 250
HARTFORD — "Sleuth," new before
Bumside and Cinema I audiences, produced
the report week's top percentage here, a
solid 250, and 200s were posted by "The
Heartbreak Kid" and "Sex and the Office
Girl," also playing here for the first time.
The week also turned up some very low
percentages, 40, 45 and a pair of 50s.
Art Cinema Sex and the Office Girl (SR);
Perfect Arrangement (SR) 200
Avon Park South The World's Greatest Athlete
(BV), 5th wk 40
Burnside, Cinema I Sleuth (20th-Fox) 250
Central, UA Theatre East ^The Heartbreak Kid
(20th-Fox) 200
Cmema II, Enfield Cinema II, Mall Cinema
(20thjFox), 5th wk 50
Cinerama Man of La Mancha (UA), 6th wk. ..175
Cine Webb ^Deliverance (WB), 13th wk 45
East Hartford Cinema I The Life and Times
of Judge Roy Bean (NGP), 2nd wk 125
Newington Young Winston (Col), 4th wk 130
Paris Cinema I ^Ream (SR) 175
Paris Cinema II Steelyard Blues (WB), 5th' wk" 125
Strand ^Block Caesor (AlP), 2nd wk. 175
Webster Black Girl (CRC); Soul to Soul (CRC)
""' 2nd '"'' wk.
'Shamus' Climbs to
175 Level
.'.. 50
And Takes New Haven Lead
NEW HAVEN— A percentage of 175
was all it took to lead business barometer
listings for first-run features playing New
Haven theatres; that figure was posted by
BUX-MONT MARQUEE
• DESIGN
• MANUFACTURE
• MAINTENANCE
LEASING-SALES
We specialize In modernizing tfieotre morquees
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Horsham, Pennsylvania 19044
CALL (215) 676-4444 or 675-1040
newcomer "Shamus" at the Whalley. Three
150s also appeared on the board—two for
first-week "The Heartbreak Kid" and "The
Train Robbers," the other for holdover
"Cries and Whispers."
Cinemort Sleuth (20th-Fox), 3rd wk 135
College, Bowl Slaughter Hotel i(SR); The Invasion
of the Blood Farmers (SR) 115
Crown ^Sugar Cookies (SR); Norma! (SR) 125
Lincoln The Effect of Gamma Roys on
Man-in-the-Moon Marigolds (20th-Fox),
2nd wk 1 40
Milford Cinema I, York Square Cinema Cries
ond Whispers (SR), 3rd wk 1 50
Milford Cinema II The World's Greatest Athlete
i(BV), 5th wk 50
Milford Drive-ln ^The Blind Dead (SR); Twitch
of the Deoth Nerve (SR) 75
Roger Sherman The Train Robbers (WB) 1 50
Showcase Cinema Avanti! (UA), 3rd wk 115
Showcase Cinema II Jeremiah Johnson (WB),
5th wk 1 00
Showcase Cinema III The Heartbreak Kid
i(20th-Fox) 1 50
Whalley Shamus (Col) 175
NEMPC Enjoys Convivial
St. Patrick's Meeting
BOSTON—New England Motion Picture
Club's monthly luncheon Thursday, March
15, was dedicated to the spirit of St.
Patrick's Day and held at Nick's Restaurant
in an atmosphere appropriate to the Irish
holiday.
Each member was given a lapel green
shamrock; a song sheet with St. Patrick
Day words and music was found at each
place setting at the table. These songs
were rendered in all keys by the guests,
accompanied by an accordion player. A
solo by Joe Jockberg, "Havah Nogilah,"
sounding like a tune from "Fiddler on the
Roof," brought down enough applause to
encourage an encore before the serving of
the traditional corned beef and cabbage.
Lottery tickets, based on the Academy
Awards and sponsored by the Will Rogers
Memorial Fund, received 100 per cent acceptance
from the club members before
various club committees gave their reports.
It was an overflow meeting, with many
persons attending for the first time. Distribution
and exhibition were represented by
nearly everyone in this area in one field
or the other. The many ladies present added
glamour to the happy occasion.
Win Knox, Granada Theatre, Maiden,
and Sol Sherman, Interstate Theatres, were
named co-chairmen for the luncheon to
be held Thursday (19), which happens to
be Massachusetts' Evacuation Day. Festivities
at the NEMPC meeting will be geared
to that holiday. The co-chairmen earnestly
request that all members will return their
April luncheon notice as soon as received,
since the information thus provided will
greatly facilitate preparation of all details,
including the arrangement of surprises.
Cinerama Installation
BOSTON—The Beacon Hill Theatre has
been closed for three weeks prior to the
planned April 4 reissue showing of "This
Is Cinerama," to allow for installation of
the required special curved screen, projector
and sound equipment.
Customs Officials Seize
Print of 'Deep Throat'
BOSTON—A new chapter in
the efforts
of exhibitors to play "Deep Throat" in
Boston ended when customs officials seized
a print of the film at Logan Airport Friday,
March 16, and U.S. Attorney James M.
Gabriel asked the Federal Court in Boston
to destroy the print as obscene.
The film was on its way from Toronto,
Canada, to Sack Theatres Corp., when it
was confiscated Tuesday, March 13, by
U.S. Customs agents. Gabriel filed the suit
to have the film destroyed after a special
showing at the Music Hall.
The suit is being brought under a Federal
law that authorizes forfeiture and destruction
of obscene material imported into the
U.S. In the suit, "Deep Throat" is described
as "immoral," "lewd," "lascivious," "salacious"
and "patently offensive." The case
was assigned to Judge Frank J. Murray.
It was indicated that by importing the
film from Canada giving the Federal Court
jurisdiction, it would be more beneficial to
film interests as Federal courts in Boston
have been consistently more liberal than
state courts in obscenity cases.
However, whether or not "Deep Throat"
can get a court okay is a big question and
what theatre will play it if it does succeed
in getting passed, is another one. Sack circuit
officials said that they had "no comment"
on the matter.
"Deep Throat" was found obscene by a
judge in New York City last month. Last
December a jury in Binghamton, N.Y., ruled
it was not obscene. The film, which contains
explicit sex scenes, has grossed almost
$3,000,000 in more than 60 U.S. theatres.
Although the fact that "Deep Throat" was
found obscene in New York City does have
a bearing on the Boston situation, it does
not preclude the playing of it in Boston
if the court rules that it is not obscene.
Old Strand Theatre Razed
In Maiden Urban Renewal
MALDEN, MASS.—The Strand Theatre
on Pleasant Street has been razed as
part of an urban renewal program here. It
will be replaced by part of the city's new
City Hall-Government Center-Police Station.
The original Strand Building, erected in
1863 as a car and horse barn for the Middlesex
Horse Railroad, was destroyed by
fire in 1909. However, the building was
restored at once and, after a period as a
livery stable, it was converted for theatre
use in 1922. Famed silent film star Richard
Barthelmess, who had relatives in Maiden,
came here for the opening ceremonies and
cracked a bottle of champagne on the theatre's
marquee for the benefit of first nighters.
Theatre
The nation's finest for 40 years I
RCA Service Company
A Division of RCA
43 Edward J. Hart Rd.
Ubarty Industrial Park
Jersey City, N.J. 0730S Phone: (201) 434-2318
NE-2 BOXOFFICE :: April 2, 1973

starring: USCHI DIGART, TRACY HANDFOSS, ANGELA CARNON
Produced and Directed by JACK JAACKSON
(X) Released thru Mirage Film I u
I
A Foreign Aid Productic^^a^^
in Maiden Color
ST. LOUIS
DES MOINES
KANSAS CITY
D.D. INTL.
(515) 288-6006
WASHINGTON, D.C.
A. I. P.
(202) 347-2442
\ heve Ysy ¥1&U
MAY 1973
Hot
SOON TO BE RELEASED
Incident
In BOX Canyon
JUNE 1973
JULY 1973
Mirage Film
6605 Hollywood Blvd.
Hollywood Calif. SOOSB CS13} 465-4444
IRI^,
jiiKl liki' a floner
SEPT. 1973
BOXOFFICE :: April 2, 1973 NE-3

BOSTON
Pddie Comi, former proprietor of the Massachusetts
Theatre Equipment Co.,
keeps busy supervising screenings at the
MGM screening room and also has found
time to renovate the second and third floors
of the Massachusetts Theatre office building.
The second floor, formerly a machine
shop for repairing projectors and booth
equipment, has been converted into three
distinct offices, each newly decorated and
featuring wall-to-wall red carpeting, air conditioning
and steam heat. With these three
offices comparable to those renting in
downtown office skyscrapers, Eddie feels
like
a real landlord.
Bill Koster, Variety's executive director,
and New England barkers were delighted
over the aid that the Variety-backed Jimmy
Fund got from the Boston Celtics Sunday
(18) home game, which was sponsored by
the H. P. Hood & Sons "Physical Fitness
Group." All receipts from the contest were
passed along to the fund to finance research
on cancer in children.
Charlie Vouros and his brother Jimmy
of the Watertown Sound & Electric Co. in
Watertown are working overtime providing
extra help on the wiring and electrical installation
at the new Redstone Theatres'
Dedham Cinema complex under construction
in Dedham.
Mary Doherty, National Screen booking
clerk, says all is peaceful and tranquil at her
home and that her new kitten Teddy Bear
is showing no inclination to roam from
home. This is a drastic switch from the inclinations
of his ill-fated predecessor.
Dick Clovtrey, American International
booker, created consternation in the office
by showing up without his beard. He told
the inquisitive girls that it got to be such
a chore keeping it trimmed that he simply
whacked it off . . . Recent screenings at the
MGM screening room: "Soft Shoulders,"
Ellis Gordon Films; "Hurry Up or I'll Be
30," Avco Embassy; "Baxter," National
General Pictures; "Scorpio," United Artists;
"Slither," MGM; "Black Snake," Ellis Gordon;
"The Baby," Ruff Associates.
New Meadows Cinema 1 and Cinema 2
at North Reading, owned by Paul Vartigian,
opened in July 1972 and now under the
management of Ray Proulx, were the sites
for an evening of wine and cheese tasting
co-sponsored by the local League of Women
For
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Voters of neighboring North Andover. The
event was coordinated with the exclusive
showing of Charlie Chaplin's "Modern
Times," resulting in a sellout in each cinema.
Proulx said this promotion followed
an earlier evening sponsored by the Citizens'
Scholarship Fund of North Reading and
these events generated much interest in
films in
the town, resulting in a definite increase
of his patronage. Proulx designates
Monday evening as "Ladies With Escorts
Free Admission Night" and this weekly
event also has met with strong public support.
Etta Clazen, Paramount controls clerk,
flew to West Palm Beach for a week's vacation.
Her brother, a doctor, resides in the
Florida resort center.
New at American International are Susan
Checke and Kathie White. Susan joins the
company as secretary to Harvey Appell, the
Boston exchange manager, and Kathie is
working parttime in the office as clerk
typist until she graduates from St. Clements
High School in Somerville in June. She
then will work fulltime. Susan also is a student,
taking a night course at the Museum
of Fine Arts. For physical fitness, she rides
to work and to her class on a bicycle.
Boston motion picture operators well remembered:
Thad Barrows, Jimmie Burke,
Leo Westfield, Kid Harris, Arthur Hamilton,
Syd Chisholm, Fred Hookailo, Joe
Rosen, Charlie Heath, John Spence, Jimmy
Mulvey, Joe Sully and a tip of the hat to
Al Reith sr.
See Codman Theatre Loss
As Blow to North Adams
NORTH ADAMS, MASS.—"Urban Renewal
Balance Sheet," a recent editorial in
the North- Adams Transcript, summed up
the situation that exists here after a controversy
that lasted most of the fall and winter
as to which theatre should be built in the
downtown area.
The Transcript's editorial, in full:
The basement theatre in the new North
Adams Inn has been approved "in principle"
by the North Adams Redevelopment
Authority and this apparently writes finis
to the great theatre dispute.
But it still leaves unanswered some very
curious questions. Why, for example, did
the NARA opt for the basement theatre,
which will add little if any value to the
hotel structure and provide little or nothing
in the way of taxes to the city, when
it could have had, at the opposite end of
Main Street, a $360,000 twin cinema building
which would have paid substantial annual
property taxes to the city and made
productive a small plot of land that is
virtually undevelopable for any other purpose?
This question is unanswered, as are so
many others, because the NARA has never
explained the reasons for its actions in
regard to the twin cinema, or its related
"dedesignation" of the Codman Co. as
prime developer of downtown North Adams
— and because all of these actions occurred
in closed meetings even the minutes of
which have never been made public.
All that the people of this city know is
that it was stated without contradiction
that a representative of Codman Co. arrived
at the crucial meeting armed with a check
for $18,600 in payment for the twin cinema
site and that the NARA refused to accept
the check when Codman asked for a covenant
that a competing theatre in the hotel
would not be permitted. NARA also refused
when the Codman spokesman requested
an extension of a time limit arbitrarily
set by NARA for his company to
plunk down $200,000 in cash for the core
area land.
So far the urban renewal balance sheet
lookings something like this:
Debits—one taxable $236,000 building
lost; the Codman downtown renewal plan,
called a "superior" project by the NARA,
down the drain; rebuilding of the core area
delayed no one knows how long and no
certainty as to when or how well it will
be built.
Credits—one basement movie theatre with
no real taxable value, with an unresolved
parking problem and with no theatre operator
in
sight.
The people of North Adams would be
justified if they asked the NARA to come
out from behind the executive meeting curtain
and explain just exactly what is going
on.
New Redstone Woburn Four
Should Open This Spring
WOBURN, MASS.—A late
spring opening
is expected for the four Showcase
cinemas being built at the junction of routes
128 and 38 in this city. The quartet will
have a total seating capacity of 2,000.
The four-screen theatre, under the management
of Redstone Theatres, will be a
sister showcase to the Revere Drive-In,
Suffolk Downs Drive-In and the Starlight
Drive-In at North Reading, all units in the
far-flung Redstone circuit and all under the
supervision of John Nerich, Redstone division
manager.
$1.50 Admission at UA Beverly
From Eastern Edition
BROOKLYN, N.Y.—The United Artists
Theatre Circuit's Beverly has introduced a
$1.50 admission policy, in effect for all
seats at all times.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
don't miss the famous
Don Ho Show. . . at
HAWAII
"'"'"^
i
Cinerama's Reef Towers Hotel.
IN WAIKIKI: REEF • REEF TOWERS • EDGEWATER
NE-4 BOXOFnCE :: AprU 2, 1973

BC Exhibitors to Seattle
For NAC-NATO Powwow
VANCOUVER — A very representative
group from the British Columbia Exhibitors
Ass'n attended the combined National
Ass'n of Concessionaires-National Ass'n of
Theatre Owners of Washington and Oregon
Northwest regional convention, held March
4-6 in the Washington Plaza Hotel, Seattle,
Wash. Among those at the confab were
Norm Reay, district manager, and Frank
Marshall, drive-in division, Odeon Theatres;
Don Soutar and Norman Green, Cascades
Drive-In: Vi Hosford, president, Hosford
Theatre Supply, and J. F. "Jack"
Senior of Harlan Fairbanks and a committee
member of NAC.
The key speaker, in the eyes of the
Canadian representatives, was Harold F.
he acted as moderator of the
Chesler, NAC president, Salt Lake City,
whose opening-address subject was "The
Operators' Brainstorming Quiz." Later Monday,
March 5,
NAC seminar. Held at 2 p.m., topics included
"Concessions and You"; "Manufacturers
Look to the Future," and "Hiring
Practices."
Panelists for the discussion period were:
Jim Ohms, national accounts manager, Gold
Medal Products; Frank O'Brien, Coca-Cola
USA; Duncan Shaw, Carnation Co.; Henry
Cretors, Cretors & Co.; Al Lapidus, Lapidus
Popcorn Co., and Jim Coleman, Blevins
Popcorn Co.
Among the many sponsors were Harlan
Fairbanks, represented by Jack Senior and
S. F. "Bumsie" Burns, well-known in Canada
where he has installed and equipped
new theatres from Calgary (a twin) to Victoria,
where he currently is working on a
new circuit unit. Senior was installed as the
new Northwestern district president of
NAC.
A much larger turnout of British Columbia
exhibitors is expected next year, as most
enthusiastic reports came from those who
attended this year's meetings.
OTTAWA
^^ith the general observance of the midterm
school
break for minors and college
students, a number of local exhibitors
turned to family-type movies, while others
continued with productions which had been
nominated for Academy Awards. The lineup
included "The Sword in the Stone" at
the Place de Ville Cinema, "The Train
Robbers" at the Rideau and Britannia,
"Dumbo" at the Elmdale and Queensway,
"Dirty Little Billy" at the Somerset and
"Nicholas and Alexandra" at the Mayfair.
There were special weekend matinees as
well at St. Laurent, Odeon, Ehndale and
Somerset at 1:30 or 2 p.m.
Perhaps it had to run in the family but
your BoxoFFiCE correspondent for many
years is pleased to announce that a pretty
granddaughter, Barbara Gladish, has joined
Comprehensive Film Distribution, Toronto,
which is active with theatrical, industrial
and TV features and shorts.
Conflict Between Provincial City
Laws Traps Exhibitors in
MONTREAL — Calling the seizure of
films by the morality squad a problem that
essentially is "a jurisdictional dispute between
provincial authorities and city police
departments — with film distributors and
theatre owners caught in the middle," Montreal
Gazette staffer Dane Lanken commented
that exhibitors find themselves in
the "unconstitutional" situation of being
caught between two opposing sets of laws.
The confiscation of the film "Sex and the
Office Girl," he said, "opened an old wound
in Quebec film circles, one that has been
dogging movie people and politicians for
years."
Lanken continued: "By law and tradition,
jurisdiction of the cinema rests with the
provinces. In Quebec, this power is with the
Bureau de Surveillance du Cinema, a branch
of the Ministry of Cultural Affairs set up in
1967 to replace the old censor board. It is
the bureau that accepts or rejects (but
never cuts) films for showing in the province
and classifies them into 'over 18,'
'over 14' and 'for all categories.'
"In theory, once a film is given a 'visa'
by the bureau, it is allowed to play anywhere
in Quebec. However, as Capt. Aube, the
morality squad officer who seized 'Sex and
the Office Girl' explains, 'this visa doesn't
prevent us from charging a film under the
Criminal Code.'
National Code Applies
"The Criminal Code of Canada has provisions
outlawing an 'immoral, indecent or
obscene performance or representation' and
that includes movies. The Montreal police
are using Article 152 of the code to give
'Sex and the Office Girl' a hard time. 'What
this means,' said one Montreal film distributor,
'is that the province can say "okay,
this film is not obscene. You can show it."
And then when you show the film the city
can come back and say "we think this film
is obscene. You're under arrest." '
"It happened to the Danish film 'I, a
Woman' in Montreal in 1968; it happened
to two Quebec films, 'Apre-Ski' and 'Pile
ou Face,' in Quebec City in 1971, and it
happened to 'Sex and the Office Girl.' 'Technically,
you can ignore provincial law, as
the jKilice did, and base your intervention
on the Criminal Code,' Andre Guerin, president
of the Bureau de Surveillance du Cinema,
said. 'But in a civilized society, we
should try to see that there is no conflict
between authorities. Such a situation is unfortunate
because it gives the impression to
the citizens that the police can ignore a law
which has been passed by the Parliament of
Quebec'
"Guerin is proud of his bureau and of the
Quebec Cinema Act which created it. The
set-up is 'really very good,' he said, 'very
realistic, very democratic' 'There are still
people who regard cinema in terms of the
prewar American cinema,' he said. 'Pure
Montreal
show business. They have not accepted the
cinema as something that can explore
everything. But the cinema today is something
that reflects the social realities
around us. The sexploitation film — and I
include "Sex and the Office Girl"—is a fact
of life. It's like Playboy Magazine. You
cannot ignore it.'
"Guerin added that this does not mean
all sexploitation films are accepted for
showing in Quebec. He rejects what he considers
pornography just as he rejects films
displaying excessive violence. 'In fact,' he
said, 'the main problem in cinema today is
violence. I make a distinction between the
type of violence that is traditional in North
American society and the new type that
turns up in some films today. We have a
reputation of being liberal but on violence
we are very severe. We have that in common
with our Scandinavian counterparts.
Half the films we reject are on the basis of
violence.'
Retains Liberal Stance
"But, particularly in matters sexual, the
bureau retains its liberal stance. 'People in
Canada can vote at 18,' Guerin said. 'If
you're old enough to choose your own government
you can choose your own films.'
"But Guerin regrets not everybody agrees.
'Our doors are always open to discussion,'
he said. 'We are known around the world
for being willing to discuss matters publicly.
What surprises us is that the police
don't contact us to discuss our problems.
We'd be delighted to discuss with them the
films we don't agree on. But they don't
contact us. We just hear that they have
seized a film.'
"The Montreal police see that as their
right. 'Our normal procedure,' said Capt.
Aube, 'is to see a film with our legal adviser.
If we think it's obscene, we get a warrant
from a judge and seize the film. We
saw "Sex and the Office Girl" and we
thought this film definitely was obscene.'
"Everytime the morality squad acts, rumors
fly that the move was prompted by
Mayor Drapeau's notoriously straightlaced
vision of Montreal. Such was the case when
'I, a Woman' was seized in 1968 and so it
was again when 'Quiet Days in Clichy'
mysteriously disappeared from local screens
after its short initial run in 1970 (the
mayor, of course, rose to power with his
promises to clean up Montreal). 'We act on
our own,' Capt. Aube maintained. 'We go
to films all the time and when we see an
obscene one, we act. "Sex and the Office
Girl" is the first one we've seen in some
time.'
"And so, while the governments bicker,
the theatre owners remain stuck in the middle,
unable to ignore the continuing demand
for sexploitation films and at the same
time nervous about the possibility of police
action — and of the criminal records they
could get for pursuing their livelihood."
BOXOFFICE :: April 2, 1973 K-1

—
Very
Four 'Excellenf Ratings Mark Big
Week for Exhibitors in Winnipeg
WINNIPEG—Grosses again were steady,
with holdovers "Deliverance," "The Poseidon
Adventure," "Jeremiah Johnson" and
"Carry On Around the Bend" contributing
the bulk of the week's business. "Save the
Tiger" and "Sounder" were "very good," as
was "The Emigrants," although the latter
slipped from its preceding week's level.
Copitol—Jeremioh Johnson (WB), 5th wk. ..Excellent
Downtown—French Mistress (C-P); The
Concubines (C-P) Very Good
Gaiety—The EmigronH (WB), 4th wk Very Good
Garden City, Grant Pork—If Ain't Eosy (AFD) . .Good
Garrick II—Avonti! (UA), 2nd wk Good
Metropolitan—The Poseidon Adventure (BVFD),
I2th wk Excellent
North Stor I—Sove the Tiger (Pora),
3rd wk Very Good
North Star II—Sounder (BVFD), 7th wk. . Good
Odeon—Xorry On Around the Bend (Astral) Excellent
Polo Pork—Deliveronce (WB), 12th wk Excellent
Windsor—Love Under 17 (AFD); Cut-Throots Nine
(AFD)
Good
'Jeremiah Johnson,'
'Avonti!'
'Excellent' in Vancouver 1st
VANCOUVER—Of the several theatres
making changes during this report week, the
Capitol, with "Jeremiah Johnson," and the
Odeon with "Avanti!", reaped the biggest
harvests of boxoffice dollars, both films
grossing "excellent." Good grosses also were
registered for "Carry On Around the Bend"
at the Vogue and "Pay Day" at the Fine
Arts.
Copitol—Jeremiah Johnson (WB) Excellent
Downtown— Deliveronce (WB), 1 2th wk Average
Fine Arts—Poy Day (AFD) Good
Odeon—Avonti! (UA) Excellent
Orpheum—The Poseidon Adventure (BVFD),
12th wk Average
Park Royal—On Any Sunday (Crawley),
2nd wk Average
Ridge—The Great Waltz (MGM), 18th wk Good
Stanley—Cries and Whispers (IFD), 2nd wk. . .Good
Sfrond—Stcelyord Blues (WB), 2nd wk Good
Varsity—Wedding in White (BVFD), 5th wk. Average
Vogue—Carry On Around the Bend (Astral) ..Good
'Lady Sings the Blues' Strong
In 17th Toronto Week
TORONTO—"Lady Sings the Blues," although
in a 17th week at the Uptown Backstage
2 and other metropolitan situations,
was the week's standout grosser. "Good"
grosses prevailed elsewhere in the city's
large and varied playbill.
Carlton— -The Poseidon Adventure
(BVFD), nth wk Good
Glendolc—The Great Wolti (MGM), 18th wk. . .Good
Hollywood (North)—Sounder (BVFD) 22nd wk. Good
Hollywood (South)—Deliverance (WB),
22nd wk Good
Hyland I—Avanti! (UA), 4th wk Good
Hylond 2— Pete 'n' Tillie (Univ), 11th wk Good
Internotionol Cinemo—The Emigrants (WB),
nth wk Good
Towne Cinema—Save the Tiger (Pora), 3rd wk. Good
University Man of La Moncho (UA), 12th wk. Good
Uptown 1 Poy Day (AFD) Good
K-2
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TUAILEK FROM
Uptown 2—Steelyard Blues (AFD) Good
Uptown 3—^Travels With My Aunt (MGM),
nth wk Good
Uptown Backstage —The Life ond Times of
1
Judge Roy Bean (NGP), 1 1th wk Good
Uptown Backstage 2, others—Lady Sings the
Blues (Para), 17th wk Very Good
Yonge—Kill, Kill, Kill (AFB) Good
York —Lady Caroline Lomb (UA), 3rd wk. 1 . .Good
York 2—Hammersmith Is Out (IFD) Good
All Montreal First Runs
Enjoy Strong Public Support
MONTREAL—Attendance and gross totals
cheered area exhibitors of English and
French-language films and no theatre reporting
did poorly. "Sounder," "Play It as
It
Lays" and "The Thief Who Came to Dinner"
were the new additions to Montreal's
playbill and each had a most successful first
week.
Avenue—Pete 'n' Tillie (Univ), 8th wk Good
Capitol—The Train Robbers (WB), 2nd wk Good
Kent—Sounder (BVFD) Good
Loews'—The Thief Who Came to Dinner (WB) . Good
Poloce—The Poseidon Adventure (BVFD),
12fh wk Good
PVM 1 —Ploy It OS It Loys (Univ) Very Good
PVM 2—The Emigrants (WB), 12th wk. ..Very Good
Westmount—Save the Tiger (Para),
4th wk Very Good
West Square—Avonti! (UA), 3rd wk Very Good
York—Steelyard Blues (WB), 4th wk Good
French
Alouette, Granada—Grande Maffio (C-P);
Port Copain (C-P) Good
Arlequin—Les Gingles (Astral); Inspecteur Show
(Astral)
Excellent
Chateau~-Cosa Nostra (Col); Dossier Valochi
i(Col), 18th wk Very Good
Five theatres—^J'Ai Mon Voyoge (FM),
3rd wk Excellent
Laval 2, Greenfield 2—^La Morte d'un Bucheron
(FM), 3rd wk Good
"Child's Play' 'Very Good'
First
Week in Edmonton
EDMONTON—With many local theatres
running reissues ("The Sword in the
Stone," "Gone With the Wind," etc.) and
return runs of films nominated for Academy
Awards ("Lady Sings the Blues," etc.),
the number of genuine first-run pictures
playing here was limited to eight. Of these,
50 per cent grossed "excellent"— "The Mechanic,"
"Everything You Always Wanted
to Know About Sex," "Sounder" and
"Where Does It Hurt?"
Gorneau—Child's Play (Para) Very Good
Klondike—The Assassination of Trotsky (IFD) ..Poor
Odeon—The Mechanic (UA), 3rd wk Excellent
Rialto—Everything You Always Wanted to
Know About Sex (UA), 3rd wk Excellent
Roxy—Sounder (BVFD), 11th wk Excellent
Towne Cinema—Where Does It Hurt? (IFD),
22nd wk Excellent
Vorscono—Man of Lo Moncho (UA),
4th wk Very Good
Westmount A—Troyels With My Aunt (MGM),
2nd wk Very Good
Four 11th-Week Features
Make Up 'Excellent' Quartet
CALGARY—Four pictures playing here
for an 11th week each grossed "excellent"
—the only Calgary first runs to reach that
business level. Making up this superior
quartet were "Deliverance," "The Poseidon
Adventure," "The Great Waltz" and
"Sounder."
Calgary Place 2—Travels With My Aunt (MGM),
5th wk Very Good
Grond One—Everything You Always Wanted
to Know About Sex (UA), 6th wk Good
Grand Two—Avanti! (UA) Fair
North Hill Cineroma—Deliverance (WB)
11 th wk 'Excellent
Odeon—Fellini s Ronra (UA) Fair
Palace—^The Troin Robbers (WB),
2nd wk ...Very Good
Palliser Square 1—The Poseidon Adventure
,(BVFD), nth wk Excellent
Palliser Square 2—The Greot Wolti (MGM),
nth wk
Excellent
Towne Cinema—Little Mother (IFD),
2nd wk ^^'y Good
Uptown—Sounder' (BVFD), nthwk Excellent
TORONTO
H very special stag party and buffet dinner
was held in the Variety clubrooms
here Tuesday evening, March 27, to honor
the immediate past chief barker of the Variety
Club of Ontario, Stan Sobol. Doing
a bang-up job of selling tickets for the event
were barkers Al Dubin, Frank Strean,
Alex Stewart, Sam Shopsowitz, Harry Mitz
. . .
and, of course, Doug Wells, energetic chief
barker of Tent 28 The tent also has
been hard at work on its Bike-A-Thon, to
be held as an exciting fund-raising event
Sunday (8), weather permitting, or otherwise
the following Sunday (15). Barkers
Jack Sturman and Syd Koffman are cochairmen
for this event, with many sponsors
anticipated. Hopes are high that this will
be the largest fund-raising event ever initiated
by Tent 28.
The morning Sun, this city's lively tabloid,
conducted an Academy Award contest.
SupjK)rted by the three major theatre
circuits, the three first prizes were expensepaid
trips to Universal Studios in Hollywood
. . . "Lost Horizon" opened at the Odeon
Carlton and this likely will be the last
feature to be booked into this beautiful
flagship house of the Odeon Theatres
(Canada) circuit. Due to the fact that the
Carlton was built immediately after World
War II, when steel was in short supply, it
is not feasible to convert this theatre and
adjoining office building into a multicinema
operation. The property was sold for a highrise
complex last year and is to be demolished
in June.
"The Sound of Music" returned to the
Eglinton, where it established a world record
during its initial run there in the mid-1960s.
"Sunburst," a six-minute featurette, currently
is getting much rave attention at the
Towne Cinema here. The short was made
by two young local filmmakers, John Watson
and Pen Densham. Assistant manager
John Williams reported to the press that the
film "has been getting really hearty applause,
especially on Saturday evenings
when the theatre is packed." Watson and
Densham are partners in Insight Productions,
a company started on a shoestring
three years ago.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
don't miss the
ft|[j]tfj(iU]jj
famous
[H^n^ Don Ho Show. . . at
[hott^ Cinerama's Reef Towers Hotel.
IN WAIKIKI: REEF . REEF TOWERS .
EDGEWATER
BOXOFHCE :: April 2, 1973

AVAILABLE AT i i OLLOWING EXCHANGES
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BOSTON -Astor Theatre
49.286
MILWAUKEE- Palace Theatre
149,820
NEW YORK CITY
(three theatres combined)
PENTHOUSE THEATRE
RK059thSt.TWIN#2
RK086thSt.TWIN#2
FIRST 28 DAYS
$
51,206
PHILADELPHIA- 1812 Theatre
FIRST 28 DAYS
$
68,256
WASHINGTON D.C.- Town Theatre
UNITED
prtsmn
PRODUCERS
PRESENT
GUARANTEED TO BE THE
MOST CONTROVERSIAL MOVIE
EVER MADE BASED ON CONFIDENTIAL
PRISON SEX REPORTS!

—
CALGAR'i
Tt was nice to see Sam Binder, Canadian
Theatres supervisor from Edmonton,
looking so well and happy when he visited
month.
here last
Mayor Ivor Dent of Edmonton has announced
that the city is undertaking a study
of the feasibility of extending its underground
pedestrian tunnel system to service
the new Famous Players development on
Jasper Avenue. The study was approved at
the recent meeting of the commission board
after Famous indicated it would be willing
to develop a link in the tunnel at the development
site. The remaining portion of
260 feet, between McCauley Plaza and FP
property, would be buih by the city. There
already is a tunnel under Jasper Avenue
linking McCauley Plaza to the Cambridge
Building and another tunnel under 100
Street for the convenience of patrons of the
Macdonald Hotel. There also are tentative
plans for eventually linking the Macdonald
with another tunnel under Jasper Avenue
to the Western International Hotel, presently
under construction. These tunnels are a
beautiful solution to Edmontons' inclement
winter weather and certainly would be an
inducement for people staying in the hotels
to attend one of the cinemas in the FP
project.
The Hindu Society of Alberta
sponsored
the showing of an Eastern film, "Hare
Rama—Hare Krishna." This record-breaking
picture was selected for the Globe Festival
in America. There was only one showing
at 2 p.m. March 10 in the Lord Beaverbrook
High School's theatre. The film deals
with the drug culture philosophy and nonconformities
of the hippie world. The presentation
was open to the general public at
a nominal charge.
Friends of Harry Bubel of Coronation
will be sorry to hear that he has been in
poor health for the past few months. His
son Ken, who is looking after the theatres,
was in town for a few days on a combined
business and pleasure trip. Ken spent some
time booking for both the indoor and the
drive-in theatres. Sincere wishes for a
speedy recovery go to Harry from his
friends in the industry.
The fifth in the horror film series to be
shown by the National Film Theatre in Edmonton
was "Curse of the Cat People."
Another Val Lewton production, this movie
stars Simone Simon and Ann Cartre. It was
produced in 1944. The film was screened
in the Edmonton Art Gallery Theatre
March 18 with two French pictures, "Menil
I
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MERCHANDISING
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no Oiyrch Sf., Toronto MSC 2G8, Onto
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a
Montant" (1925) and "Zero de Conduite"
(1933) ... The Hyland Theatre here, which
features mainly Italian-language films,
showed a Chinese Kung-Fu movie for a
week's engagement, ending March 10. Entitled
"The Big Boss," the picture had English
subtitles and starred Bruce Li, who was
biUed as a boxing expert from Hollywood.
The film was rated as "restricted adult" by
the Alberta Censor Board. The movie broke
boxoffice records in Hong Kong. The Hyland
management has booked more of this
series for future showings.
Ken McBean, International Film Distributors
branch manager, flew to Winnipeg
March 12 for another series of busmess
meetings, returning to this city March 15
. The March 15 presentation of the International
Film Series of the Calgary Film
Society was the Italian picture "The
Clowns." Produced in Italy in 1971 by Federico
Fellini, it was his 14th feature. The
program was shown in Calgary's Jubilee
Auditorium.
Walter DuPerrier of Prairie Allied
Booking Ass'n entered Foothills Hospital
March 9. Walter had been feeling "under
the weather" and his many, many friends
hope to see him back at his desk before too
long.
Saul Isenstein is driving a new 1973 twotone
blue Galaxie 500 — very, very nice.
However, the first week he had the car, he
parked it in a parking lot and—you guessed
it—right on! Not really bad—just enough
to make a grown man cry!
For two days only, March 10-11, the
Klondike Cinema ran special matinees of
another "oldie"—"The Magnificent Ambersons."
The picture starred Orson Welles,
with Joseph Gotten and Agnes Moorehead.
films in
National Film Theatre in Edmonton
showed four Czechoslovakian-produced
March at the Students Union Building
theatre on the campus of the University
of Alberta. These were part of a planned
multicultural series which will include an
Italian and a Japanese group of films. The
Czech filmmakers are graduates of the
Prague film and TV faculty of the Czech
Academy of Music and Dramatic Arts. The
new filmmaking styles were developed in
the late 1950s and early 1960s. March 12
the first presentation was "Joseph Killian
A Prop Wanted," made in 1963 and directed
by Pavel Juracek and Jan Schmidt.
The second film was "Transport From Paradise,"
also produced in 1963. The screenplay
was based on a novel by Arnost Lustig
and the picture was directed by Zbynek
Brynych. Admission to the series is by membership,
plus a nominal admission charge
for each program.
Shirlee Gordon, film and TV critic for
the Albertan, planned to fly to Toronto
March 15 to attend the Canadian premiere
of Ross Hunter's "Lost Horizon." At the
present time, the picture is booked to open
in the Uptown Theatre here early this
month.
-
Mike Murphy of Famous Players had a
couple of busy but very profitable
weeks in terms of media coverage . .
Duane Chase was in town to publicize the
reissue of "The Sound of Music," which
opened in the Ridge, where it had spent
almost two years when first released. An
interview with the Sun's entertainment editor,
Les Wedman, netted almost a page in
the leisure section March 9 and Michael
Walsh of the Province gave the picture and
Chase a large spread. Chase was interviewed
over both CBUT, Channel 2, and Channel
8; by Art Finley, CKNW Radio; Chuck
Cook, CJOR Radio; Valerie Coles, CHQM
Radio, and Barry Clarke, CKWX Radio.
All opened the phone lines for interviews.
Daryl Duke, TV writer-producer who directed
"Payday," which opened day and
the Fine Arts and Cinema 2 March
date in
9, also was the subject of interviews by the
above-mentioned media people. Duke, who
for many years was a part of the media
scene in this city, received a rousing reception
from his former colleagues.
"Sounder," which had completed an 11-
week run in the Odeon, was moved into the
Park . . . "Man of La Mancha" moved into
the Hyland after 12 weeks at the Park, replacing
"Young Winston," which moved
over to the Odeon, West Vancouver, after
a run of 14 weeks.
Odeon drive-ins were on a sexploitation
kick. "Sex Freedom in Germany," "The
Naked Witch" and "Shame, Shame" were
at the Westminster Drive-In, while the
North Vancouver and Surrey drive-ins had
the combo of "Cool It, Carol" and "Man
of Violence."
Famous' Denman Place is featuring a
program of Greek-language pictures on
Sunday afternoons. While the Greek population
is relatively small, the ethnic tie is
strong and they heavily patronize the Greek
cabarets and places of amusement. Equally
conscious of their heritage are the East
Indians, Germans, Italians and Swedes, all
of whom exhibit regularly.
Bill Young of the Tillicum Terrace
phoned from there to advise that Charles
Adams, from whom Bill purchased the
theatre, had died at sea February 15.
Charles, who was on his third round-theworld
cruise on the S.S. Rotterdam, was
viewing a movie in the ship's theatre when
stricken with a massive brain hemorrhage,
from which he did did not regain consciousness.
He was buried at sea in the
Indian Ocean. British Columbia has lost
another pioneer citizen, one who, through
theatres, car agencies and general businesses,
contributed to the opening up of
the North Country.
Duo-Vision, a process whereby two separate
scenes are projected simultaneously,
will be used by MCJM in "Wicked, Wicked."
K-4
BOXOmCE :: April 2, 1973

—
• ADLINES & EXPLOrriPS
• ALPHABETICAL
• EXHIBITOR
INDEX
HAS HIS SAY
• FEATURE RELEASE CHART
• FEATURE REVIEW DIGEST
• SHORTS RELEASE CHART
• SHORT SUBJECT REVIEWS
• REVIEWS OF FEATURES
• SHOWMANDISING IDEAS
i
THE GUIDE TO $ BETTER BOOKING AND B U S I N E S S - B U I L D I N G
AMC Awards Queen Mary Vacations
In Tri-City Voseidon Contest Bally
A vacation for two aboard the luxurious
floating resort, the Queen Mary, in Long
Beach, Calif., was awarded to three lucky
individuals in similar contests conducted by
American Multi Cinema in conjunction with
playdates for "The Poseidon Adventure" in
Dallas, Kansas City and Omaha.
All three locations featured an "upside
down" contest to tie-in with the general
theme of the movie. The object was to locate
retail items that had been placed on
display upside down by one or several area
merchants cooperating in the promotion.
In Dallas, several area Sears Roebuck
stores joined radio station KNUS and the
Preston 2 Theatre in the promotion. Manager
Art Cooley reports that 8 or 10 sale
F.A.O. Schwarz, one of the world's
leading toy stores, located on Fifth
Avenue in New York City, devoted one
of its windows to a special display
promoting "Charlotte's Web," a Paramount
Pictures, Hanna-Barbera and
Sagittarius production. The display features
stills from the animated musical
film, mannequins representing the
characters, and copies of the E. B.
White classic book on which the film
is
based.
items were placed upside down in various
departments within each store. Clues were
announced over the public address system
at each participating Sears site. The response
for the contest was tremendous,
Cooley said, and the people at Sears were
immensely pleased. The idea of giving clues
over the PA also benefited the stores by
enabling them to control the flow of shoppers
from one department to the other.
Entry blanks were available at each
Sears store. Contest entrants were asked to
identify each of the specially planted retail
items in one of the stores. The winner was
announced on KNUS, which also carried
numerous spot announcements regarding
the contest.
In Kansas City, 25 retail stores were asked
to participate in the same type of contest.
Radio station KBEY broadcast the names
of the stores, inviting listeners to participate
in "The Poseidon Adventure" by submitting
completed entry blanks to the station. Three
locations were announced each day until
all 25 had been aired. The first entrant
to submit an entry blank listing all, or the
most of, the correct locations and items
displayed was to be declared the winner.
In the case of a tie, it was decided that
KBEY would play a popular musical selection
backwards on a daily basis, the name
of which would serve as the tie-breaker.
Runners-up were to receive passes for two
to see 20th Century Fox's exciting "The
Poseidon Adventure."
Cuck Dunn of the Six West Theatres in
Omaha, Neb., hooked up with radio station
WOW and five area merchants at an indoor
shopping center. Sale items were
placed upside down in the mall window
of each participating store. Entry blanks
correctly identifying each contest item were
placed in a hat, from which the eventual
grand prize winner was selected. Runnersup
prizes included three and six-month
passes to the Six West Theatres, transistor
radios given away by the radio station,
and gifts provided courtesy of the participating
merchants.
Dunn estimates between 1,500 to 1,800
entries were received in the contest, adding
that "The Poseidon Adventure" has broken
all former boxoffice records at the Six
West Theatres.
BOXOFFICE Showmandiser :: April 2, 1973 — 47 —
John Wayne Honored
By Florida Manager
Manager C. E. "Bud" Trimble of the
Gulf to Bay Drive-In in Clearwater, Fla.,
set aside one night recently to honor one of
the motion picture industry's finest actors
John "Duke" Wayne.
Trimble billed the special performance
as "Big John Night," presenting five actionpacked
features starring none other than
John Wayne himself. "True Grit," "The
War Wagon," "Big Jake," "Rio Lobo," and
"Hellfighters" were shown at approximately
two-hour intervals beginning at dusk.
mv^ TO ©^¥ ^^^a't'i^e
A FLOYD ENTERPRlSKS THEATRE - CLEARWATER
SATURDAY ONLY MARCH 3
HITS STARRING '8fG lOHW
THE BEST IN MOTION PICTURES/
— lOXOfflCt OPENS AI 6:15 P.M.
.t>^^
2
'J: 15
3iiOO
4
5
.John
Wayne
GRIT "''^""'»k
kirk
Douglas
THE WAR WAGON
JohnHbync
TtCMBICfltOB
JOHN WAYNE
Rkhard Boone
"RIO LOBO"
/Cvt-IIARIAIS IixXV.V
^
SPEND AN EVENING WITH lOHN WAYNE
Handbills, like the one pictured above,
were circulated by manager C. E.
"Bud" Trimble in promotion for "Big
John Night" at the Gulf to Bay Drive-
In in Clearwater, Fla.
Approximately 10,000 handbills listing
the five attractions were fussed out within a
30-mile radius of the drive-in. Most of the
handbills were distributed to supermarkets
and service stations, where Trimble felt he
would stand a better chance of reaching a
larger share of his target audience.
"A good showman can always come up
with new ideas to promote new business at
his theatres," Trimble said. "I find that
reading Boxoffice gives me new ideas,
and I have utilized some of these ideas to
suit my own needs."

Tiaaler
At Century 21 in
Celebrates One-Year Run
San Jose, Calif.
A giant, mouth-watering cake, beautifully decorated to coincide with the theme
from "Fiddler on the Roof," highlighted an anniversary celebration for the oneyear
run of the film at the Century 21 Theatre in San Jose, Calif. Preparing to
Maude Cargile, manager of the Cen-
serve the confectionery delight are, from left:
tury 21 Theatre; Walter Hopp, city manager for Syufy Theatres; Carol Anderson,
the current Miss Santa Clara County; Bill Williams, district manager, and Marie
Baker, group sales director for Syufy Theatres.
Some 400 enthusiastic patrons attended
a birthday party recently at the Century 21
Theatre in San Jose, Calif. The fun-filled
occasion, complete with cake and prizes,
marked the one-year running of the Academy
Award winning movie, "Fiddler on the
Roof."
A giant cake, beautifully decorated in the
"Fiddler" theme, was baked for the event
by a local bakery. A special drawing was
held on anniversary night for numerous
prizes including dinners for two at several
leading San Jose restaurants. Each prize
winner received two free passes to any
Syufy Enterprises Theatre, while the grand
prize winner received a season pass good at
all Syufy theatres.
Bill Williams and Walter Hopp, district
manager and city manager, respectively, for
Syufy Enterprises' San Jose Century Theatres,
worked out an arrangement with radio
station KPSJ in San Jose, whereby the Century
21 agreed to purchase 10 spot announcements
in return for 30 free spots
plugging "Fiddler" and the prizes being offered
in the anniversary night drawing. Both
radio and newspaper coverage began two
weeks in advance of the event.
Carol Anderson, the reigning Miss Santa
Clara County, served as the official hostess
for the evening's ceremonies and related
festivities. An organ and organist, who
played musical score selections from "Fiddler"
before showtime and during intermission,
were provided to the theatre by a local
organ merchant.
reprinted and distributed as flyers to his
patrons.
Four canoes, similar to the ones used in
the film, were appropriated by Wells for
an attractive display set up in the outer
theatre lobby. Three of the canoes were
suspended from the ceiling—one carrying
the name of the attraction, while the others
named stars from the movie. The entire
display was visible from the street, and
seemed to stir a great deal of curiosity
among passers by. Wells reports.
Additional tie-ins included a showroom
window display presented by Phillip's
Marine, Canadian distributors for the Grumman
canoes featured in "Deliverance," and
a separate display put together by a local
bookstore publicizing the book. The bookstore
also ran newspaper ads on the first
two Saturdays during the playdate advertising
the book and the film.
Radio stations CKWS and CKLC assisted
in the promotion by giving the "Dueling
Banjos" theme from the movie repeated
air play. Because of the nature of the theme,
it was necessary for each on-air personality
to explain its origin and the title of the
film from which it was taken every time
the record was played.
Benefit Show for 'Shamus'
A special Kansas City screening for
"Shamus" was sponsored by a local radio
station, an area clothing firm and the Dickinson
Theatres, with all proceeds going to
a local
free health clinic.
The benefit screening was held at the
Glenwood Theatre in Overland Park, Ks., a
suburb of Kansas City. Tickets for the special
performance were made available to
the public for $L
he
National Fashion Tie-Up
Set for 'Soylent Green'
A major national tie-up between Metro-
Goldwyn-Mayer, Koret Fashions of California
and Mademoiselle magazine has been
finalized and will be one of the key exploitation
and promotional devices utilized in
the selling campaign for "Soylent Green."
The film stars Charlton Heston, Ixigh
Taylor-Young and Edward G. Robinson.
Mademoiselle will feature a six-page
special section in its April issue in which
four of the Furniture Girls from "Soylent
Green" are shown modeling Koret clothing.
Promotions have been planned with leading
department stores in more than 40 major
cities, timed to the film's national release
in April.
The stores will feature in-store displays
as well as tie-ins with "Soylent Green" in
local newspaper advertising. The Furniture
Girls have been set to appear in person in
14 major department stores scattered
throughout the country.
Personal appearances for the Girls will
include stops in the following cities: Denver,
St. Louis, Detroit, Chicago, Cleveland,
Philadelphia, Baltimore, Washington, D.C.,
New York, Atlanta, Los Angeles, Miami,
New Orleans and Houston.
Multiple Ad Techniques
Aid 'Deliverance' Run
Manager Mike Wells made use of a wide
assortment of advertising techniques to promote
his playdate for "Deliverance" at the
Capitol Theatre in Kingston, Ont.
Ten-second teaser spots were aired on
television in advance of the playdate, and
ads appeared in several Toronto newspapers
declaring the movie a hit. Two weeks prior
to the opening, Wells arranged to have 1,000
copies of an excellent review on "Deliverance,"
as it appeared in the Toronto Star,
An unidentified young boy from the
Heights Boys Club in Albuquerque,
N. M., appears to be in seventh
heaven as he munches on a box . . . or
two . . . or three of popcorn. The
Cinema East Twin Theatres in Albuquerque
gave away some 3,000 boxes
of the fun food in a special Christmastime
party for underprivileged, handicapped
and orphan children. The theatre
staff reportedly worked over 20
hours preparing and boxing the popcorn.
Wonder how long it took the
guest patrons to consume it?
— 48 — BOXOFHCE ShowmandiBer :: April 2, 1973

REV lE>N
\VAfOW
Now In
preparation
Complete Facts
on ALL Pictures
Released During the 1971-72 Season.,
and on Coming Pictures for 1973-741
The next BOXOFHCE BAROMETER—the film industry's most
complete and practical booking and buying guide—will be
TELLS YOU:
Are the most popular stars
Are the top hit producers
Are the leading directors
Made the most hit pictures
Turned out the best shorts
Stars in what '71-72 films
Distributes foreign films
Wlud-
Is in store for 1972-73
Are the year's hit films
Was their boxoffice rating
published soon as a second section of BOXOFFICE.
Long established as the most authoritative and useful reference
source on product information,
BOXOFFICE BAROMETER
is relied upon by virtually every exhibitor for the record of grosses
and ratings at the boxoffice of films that have played during
the past season. No other source is so complete in details on
released pictures and their stars — as well as on the complete
data covering the forthcoming features.
Contents will include: The All-American Screen Favorites Poll of
1972—Features and Shorts Indexes of 1971-72—Picture Grosses
—Outstanding Hits—Production Trends—Advance data on
films in production or completed for release—Many other service
features of practical use-value designed to help attain top showmanship
and boxoffice profits in 1973.
A SEPARATELY BOUND
SECTION OF
Is the biggest grosser
Films scored above average
Films scored be/ow average
Are their release dates
Is their running time
Reissues are available
ANOTHER "NO. 1" SERVICE
TO ALL SUBSCRIBERS OF THE
INDUSTRY'S NO. 1 MAGAZINE:
BOXOFFICE Showmondiser :: April 2, 1973 49

BOXOFFICE
BAROMETER
This chart records the perfocmonce of current attractions in the opening weeli cf tlieir first runs in
the 20 key cities checlced. Pictures with fewer than five engagements are not listed. As new runs
ore reported, ratings ore added and averoges revised. Computotion is in terms of percentage in
relotion to normoi grosses as determined i>y the theatre managers. With 100 per cent as "normd,"
the figures show the gross ratings above or below that marie. (Asterisic * denotes combinotion bills.)
^CVWV Si^ %w
700 215 150 90 150 250 400 200 270
550 140 200 80 225 400 115 200 200 200 100 240
Black Caesar (AIP)

B O f I C E BO I!
An interpretive analysis of loy and trodepress reviews. Running time is in parentheses. The plus and minus
signs indicate degree of merit. Listings cover current reviews regularly. © is for CinemoScope; ® Panavislon:
S Technirama; ® Other Anomorphic processes. Symbol O denotes BOXOFFICE Blue Ribbon Award- All
films are in color except tliose indicated by (b&w) for block & white. Motion Picture Ass'n (MPAA) rot'inas-
SI—General Audiences; PG—All ages admitted (porental guidance suggested); E— Restricted, with
persons under 17 not Admitted unless occomponied by parent or odult guardian' &—Person? under 17 nl,»
odmitted. National Catholic Office for Motion Pictures (NCOMP) ratingi: AT-Unobiec?ionSble for Genero
Patronage; A2— Unobiectionoble for Adults or Ado escents; A3— Unobjectionable for Adults- A-1—MnrollJ
Unobjectionable for Adults, with Reservations; B-Objectionoble in pirt for AH; C-^fonde'mnerlroad-
""'* '^'''" Co"""'"'""- National
"jVSi
Council of Churches (BFC). For listings by compony.
CHART.
Tee FEATURE
K IN 6 II I DE
/Review digest
AND ALPHABETICAL INDEX
4+ Very Good; + Good; ± Fair; - Poor; = Very Poor. In the summary H is rated 2 pluses, — as 2 minuses.

REVIEW DIGEST
AND ALPHABETICAL INDEX ++ very Good; + Good; ± Foir; - Poor; = Very Poor. In the summaiy -H is rated 2 pluMS, = os 2 minuses.
^
iL i= 1^5
5 I IS a.
If >^
UA 2-12-73 ® C
4564 Ust Tanoo in Paris (129) D . . . .
Late Spring (Banshun)
New Yorlier 9-4-72 Al
(107) Melo (b&w) . .
Leoend of Horror
(80) Ho (h&w) ...!.... Ellman 9-11-72
4548 Life and Times of Judge Roy Bean,
The (120) (8 Ac NGP 12-11-72 PG A3
4541 Lirato (112) D Univ U-20-72 PG A3
4549 Limit, The
(90) (E) D ....Cannon- New Era 12-18-72 PG A3
4569 Lolly-Madonna XXX
(103) ® D MGM 3- 5-73 PG B
4574 Lost Horizon (150) ® M ..Columbia 3-19-73 El
Love (Szcrelem)
(92) (b&w) George Gund 10-16-72
4522 Love Me Deadly
(92) Ho Cinema National 9-11-72 IB
4558 Love Minus One
(94) D Multi-Pix Ltd. 1-22-73 IB
Lore, Swedish Style
(83) C Screencom Int'l 2-26-73
4573Ludwig (173) Cg) Hi
— M—
MGM 3-19-73 B)
4576 Mack, The (110) D Cinerama 3-26-73 H
Mad Love (252) .... New Yorker U-27-72
4555 Man of La Mancha
(135) (8 M UA 1-15-73 PG A3
Manson (84) Doc Merrick Int'l. 12-11-72
4543 Mechanic, The (95) Ac UA 11-27-72 PG A3
4571 Miss Leslie's Dolls
(85) Sex- Ho World-Wide 3-12-73 H
4555 Molly and Uwlesi John
(98) W Producers 1-15-73 PG
Moonwalk One
(96) Doc PereU W. Johannes 12- 4-72 gg Al
Morning After, The
(78) Sex My Mature 9-18-72
Muthers, The
(74) Sex Melo . . Hollywood Cinema 10-
—N—
2-72
4567 Naked Countess, The
(86) D Crown Int'l 2-26-73 IB
4533 Necromancy (82) Ho CRC 10-23-72 PG A3
—0—
Oh! CalcutU!
(105) Sex Satire Cinemation U-13-72 C
4527 Outside In (90) D ..Harold Bobbins 10- 2-72 Q
—P—
4559 Payday (103) D Cinerama 1-29-73 H A4
4551 Pete 'n' Tillle (112) (R C ....Uni» 1- 1-73 PG A4
4546 Pigkeeper's Daughter, The
(93) Sex Farce . . Boxoffice Int'l 12- 4-72
4531 Play It as It Lays (101) ..Univ 10-16-72 IB A4
Please Stand By
(102) (F) Milton Prod. 12- 4-72
4543 Poor Albert & Little Annie
(88) Sus Europix 11-27-72 gS
4552 (jPoseidon Adventure, The
(117) ® Ad 20th-Fox 1- 1-73 PG A3
Priest and the Girl, The
(87) D New Yorker 3-19-73 A3
Prmce Igor (110) M Artkino 1-15-73
4565 Prison Girls
4529 Private Parts
(84) Sex Dr . . .AlP-United Prod 2-19-73

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RiL Dite
ACE INTeRNATIONAL
OStock Cv Racin* With Joy
(90) Ae..Stp72
Joy Wllkenon, Tony Ckrdon
Burt of Yucca Flats Ho.
Tor Johmoo
Niaht Train to Mon4c-Fint -Ac.
.
John Carradlae
OOutlaw Riders (86) Cycle.
BryaD "Sonny" Wait, Undsay
Oosliy
ORace Drivin' Woman
(90) Ac. May 73
Joy Wnkeraon, Mike Mosley
ALTURA
©Under Milk Wood (90) F.. Mar 73
AQUARIUS RELEASING
©Belinda (S3) ..Sex Melo. .Sep72
Mellnda Forrest, Paul Tobora
CAPITAL
©Georjel (86) C. Sep 72
Marshall nompmn. Jack MuIIaney
CINEMA 5
0©Mariae (92) Doc. Aug 72
©The Policeman (87) C.
Shay K. OpMr, Zaharla Harlfal
©Cesar and Rosalie
(UO) C. Dec 72
(French-larguaBe)
Tres Montand, Romy Schneider
DONALD DAVIS PRODUCTIONS
©Hert Comes That Nashville
Sound (84) CM .. Oct 72
Randy Boone, 8h«b Wooley
DISTRIBPIX
©Dynamite (75) Sex C. . Aug 72
Monka Rivers, Steve (3ouId
ELLMAN ENTERPRISES
©Diabolic Wedding (84) Ho. Jul 72
Margaret 0*BrI«i
©Arniabelle Lee (90) ..Ho. Aug 72
MarEaret O'Brien
ENTERTAINMENT VENTURES
©Erotic Adventures of Zorro, The
(95) Sex-Satire.. Sep 72
©Bummer! (98) Ac. May 73
Klivp WTiitman, (iinnie Strickland
©Flesh and Blood Show, The
(95) AcHo..Jun73
FALCON FILMS
©The Stepdaughter (86) ... Mar 73
Monlc rails, Oirts Hubbell
SUSAN FELTER FILMS
©Pescados Vivos
(21) part b&w Doc. Mar 73
FILM VENTURES INT'L
©Boot Hill (92) ® ...W.. Jul 72
Terence HUl, Woody Strode
©The Warriors Ac. .Nov 72
Mark Damon, Barbara O'Nell
GAMALEX ASSOCIATES, LTD.
©House of Terror (90) Sus..Dec72
Jennifer Bishop, .\rell Blanton
GATEWAY FILMS
D . . Dec 72
©Confessions of Tom Harris
(90) Bio
GENENI FILAAS
©Blood Orgy of the She-Devils
(73) Ho.. Jan 73
Llla Zaborln, Tom Pace
©Doll Squad (..) A.. Mar 73
Michael Angara, Franclne York
GOLDSTONE FILMS
©War Devils (99) Jan 73
Ouy Madlsoo, Van Tenney
GROUP 1
©Tht Depraved
FILMS, LTD.
( .
. )
(Jerard Moulet, (Suaandra French
©Room of Chains ( . . ) . . D . . Dec 72
Alllsaa Taylor, Prank Martin, Karen
Itemaa
©Up Your Alley (..) ..C. Dee 72
Frank 0>rMntlno. Ha]l
©Pepper & His Wacky Taxi
(..) C..Jaii73
John Aitin, Frank Sinatra jr.,
Jackie Oayle, Alan Bbeman
HALLMARK RELEASING
S>The Last House on the Left
(M.) Mela.. Nov 72
David Heaa, Uiey arantbam
©Bern Black D .
HEMISPHERE PICTURES
©The Swingin' Pussycats
(88) Sex.. Jul 72
©Tesn (90) Jul 72
Buiy Kendall, lYaak nnlay
©Revenge (90) Sep 72
Joan Oolllna, Jamaa Booth
©Devil's Nightmare (90) Ho Dec 72
Erik Blanc. Jean Bervals
©Doctor In Trouble
(..) C Dee 72
Ualle Pbllllpa, Robert Horley
MISCELLANEOUS
JACK H. HARRIS
©Lady Zazu*! Daughter
(73) C..S«p72
Dolly Sharp, Pred Zotts
0Women for
CHARLES F. BAILEY FILMS
©Cruel and Unusual Punishment
(..) biw Jan 73
CAMBIST FILMS
©The Crazies (103) ..Ho.. Mar 73
RiL
Date
©Bone (95) D.. Sep 72
Yatihet Kotto. Andrew DuRan
HORIZON FILMS
3 On a Waterbed (SO) Nov 72
©Miss Leslie's Dolls
(85) Sex-Ho. .Mar73
Salvador Ugarte
©Stepdaughter, The
(86) Melo.. Mar 73
Monie Ellis, (3irls Hubbell
©Zaat (100) SF-Ho. . Mar 73
Dave Dickerson, Sanna KInghaver
IMPACT FILMS
©Black Fantasy (78) ..D.. Nov 72
Jim 0)lller, Bllle Flscallnt
INDEPENDENT-INrL
©G«n« Girls (84) Ac. Aug 72
Oool Ctaiek Morgaa
Salt
(82) Sex.. Aug 72
©Blood of Ghastly Horror
(,.) Ho. .Dec 72
John Carradine, Tommy Kirk
INDEPIX RELEASING
©Scream Bloody Murder
(93) Sus..Jan73
Fred Holbert, Leigh Mitchell
©World's Greatest Lover
(87) C. Mar 73
Stan Ron, Marvin Miller
INT'L PRODUCERS CORP.
©The Contract
(85) Sec Melo,. Sep 72
Bnno Pradel, Charles 8outhvood
©Exchange
Student
(90) ® C. Oct 72
Louis De Funea, Martlne Kelly
J-ONEMAX INTL
©Rip-Oft (90) CD.. Sep 72
Don Scardino, Ralph nidersbr
L.T. FILMS
©Steel Arena (99) ...Ac. Mar 73
Dusty Russell, Laura Brooks
©Truck Stop Woman ( . .
Aug 73
. .
LEISURE MEDIA
©I Love You Rosa (90) . . D . . Feb 73
(Hebrew-language)
MIchal Bat-Adam
LEVITT-PICKMAN
©Heat (100) Satire. Oct 72
Sylvia Miles, Joe Dalleeandro
LIMA PRODUCTIONS
Little Miss Innocence
(79) Sex.
Wet Lips (80) Sex.
Jan 73
Jun73
MAGUS FILMS
The Senator (90) Sex..Au«72
©The Corrupter
(..) Ae-*d..0ct72
©Virgin Planet SF-Sex . . Dec 72
MANSON DISTRIBUTING
©Sex and the Office Girl
(80) Sex.. Oct 72
Mary WortUngton, Leo Kori
MATURE PICTURES
©High Rise (66) Feb 73
Tamie Trevor, Richard Hunt
MULTI-PIX, LTD.
©Love Minus One (94) ..D.. Feb 73
Jill Janssen, Mark Bond
NEW YORKER FILMS
The Flavor of Green Tea Over
Rice (115) C. Feb 73
(Japanese-language)
Shin Shaburl
Priest and the Girl, The
(87) D..Mar73
Paulo Jose, Helena Ignez
NOR'WEST PROD,
©Alaska, America's List Frontier
(110) Ooc.0ct72
INrL
PACIFIC
©Vanishing Wildemiss
(90) .Doc. .Jan 73
PARAGON PICTURES
©Tht Asphyx (96) ® ..Sus..0ct72
Robert Steptaena, Robert Povdl
©Kill Me With Kisses
(100) C..Htv72
Nino Manfredl, Ugo Tovaid
(Selected Bngagements)
©When Woffltn Played Ding Dong
(95) C. Nov 72
N'adia C^usinl. Howard SMi
©Terror In 2-A (91) ..Sm..J»n73
Raf Vallone, Angelo InfantI
©She'll Follow You Anywhere
(92) C. .Mar 73
Keith Barron, Kenneth Cble
©Million Dollar Ransom
(99) Ac May 73
Robert Woods, John Ireland
Rtl. Dati
©Commando Attack
(92) Ac. May 73
Michael Rennle, Bob Sullivan
PREMIER PRODUCTIONS
©Private Parts (86) ..Ho.. Oct 72
.\yn Ruymen, Lucille Benson
PYRAMID ENTERTAINMENT
©Garden of the Dead
(76) Ho.. Sep 72
Phil Kenneally, Duncan McI,eod
©Grave of the Vampire
(87) Ho.. Sep 72
William Smith, Michael Pataki
©Closest of Kin (86) . .Sex. Oct 72
Jay Scott, Maddie Maguire
©Convicts' Women (82) Sex.. Nov 72
Harvey Ooss, Ralph Walnwiight
©The Black Bunch
(78) Sex.. Dec 72
ffladys Bunker, Betty Barton
©Heterosexualis
(76) Stx. .Dec72
Caleb (3oodman, Donna Melissa
©Dr. Carstairs' 1869 Love Root
Elixir (88) Sex. .Jan 73
Marsha Jordan, Lucy KUlera
©Keys (75) Sex. .Jan 73
Barbara Mills, Ann All
©Roadside Senrlce
(75) Sex. .Jan 73
Carolynn Willis, Deedee Bryson
©Sweet Jesus, Preacher Man
(UO)
Ac..Mar73
Roger B. Mosley, William Smith
©Slavery 1973
(105) Sex Doc Apr 73
R. A. ENTERPRISES
©Sins of Rachel
(94) Sex Melo.. Mar 73
Ann Noble, Bruce Campbell
HAROLD ROBBINS INT'L
©Outside In (90) D.. Sep 72
Darrel Larson, Heather Meniles
ROBERT SAXTON FILMS
©How Did a Nice Girl Like You
(88) C..Dec72
. .
Barbl Benton, Hampton Faneher
©Island of Lost Girls
(85) Ai..lltr73
Brad Harris
©The Gorilla Gang (89) May 73
Albert Lleven. UschI (JIas
©The Halfhreed
(90) W. May 73
I,ex Barker. Pierre Brice
Ho. .May 73
©Naked Evil (SO) . . . .
Anthony Alnley. Suzanne Neve
©The Blue Bordello (92) ..Jul 73
Judy Wtntpr. Werner Peters
©The Aranda Affair
(118) Aug 73
Alain Nmiry, Doris Kunstmann
SCA DISTRIBUTORS
©Class Reunion
(85) Sex Mtit .0cf72
Marsha Jordan, Sandy (^ry
©The Snow Bunnies
(85) Sex Melt.. Oct 72
Marsha .lordan. Sandy Cary
SCOTIA INTT.
©Baby, The (85) Sus. . Apr 73
Anjanette Comer, Ruth Roman
SCREENCOM INTERNATIONAL
©Love. Swedish Style
(83) C. Mar 73
SHERMART DISTRIBUTING
©Wild Honey (95) ...Sex ..Mar 73
SOUTHERN STAR
PRODUCTIONS
©A Day at the White House
(92) Sex C. Aug 72
Lori Saundera. Robert RIdgely
©Brother on the Run
(90) Ac. Mar 73
Terry f!arter, Owen Mltdnll
SUN INTL
©Trap on Cougar Mountahi
(94) OD-Ad
Keith Larsen. (He I^nm
©Brother of the Whid
(87) Doc .Jan 73
TRANSVUE
©The Incredible Challenge
(95) D..Stp72
Mldiael Oaig, Bra Kerai
©Premonition (90) ... Sus .. Sep 72
Carl Crow, Tim Ray
©Rainbow Bridge (108) M.. Sep 72
.Tlml Hendrli, Pat Hartley
TRICONTINENTAL
Alliance for Progress
(108) Polit..Feb73
TWI NATIONAL
©Women of Stalag 13
(92) A*.. Oct 72
Sally Mar, Perry Page
WALTER READE
Ten From Your Show of Shows
(92) C. Feb 73
Sid Caesar, Imogene Oon
Write—
TO:
YOUR REPORT OF THE PICTURE YOO
HAVE JUST PLAYED FOB THE
GUIDANCE FOR FEUOW EXHSITOBS
— Right Now
The Exhibitor Has His Say
BOXOFHCE, 825 Van Bnrnt Blvd.,
Title
CommMit.,
Days of Vftk Ployed..
Waa&ar
ExhibHer
Title
CoiiimMit
Days oi V/tk Played.
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Exhibitor
Title
Comment..
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Weather
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Konaos City, Mo. 64124
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ran
10 BOXOFFICE BookinGuide :: April 2, 1973

Opinions on Current Productions
Feature reviews
H Symbol Q denotes color; ® ClnemoScope; ® Ponavision; ($ Techniramo; ($ other onamorphic proceuet. For story lynopeU on aaeb plctnra.
GODSPELL
[qI
Musical
Columbia ( ) 103 Minutes Rel. Apr. '73
Joyous is the best way to describe everything about
"Godspell," the film version of the hit Broadway musical, /qq.
Based on the Gospel according to St. Matthew, the concept
was begun as a Master's thesis by student John-
—
Michael Tebelak. Stephen Schwartz provided the rock
score, which includes "Day by Day," now considered a
standard. Tebelak and David Greene, who directed the
film, adapted the material to the screen with emphasis
on the visual. The talented cast of ten principals, most
from the various productions of "Godspell," is seen at
locations all over New York City. The sites are prominent
enough to be recognized by anyone, even those who've
never been to Manhattan. Central Park and the new
World Trade Center vie with Lincoln Center for top
honors, while the most impressive backdrop is the Accutron
sign on Broadway. Victor Garber is a perfect
Christ figure, while co-star David Haskell doubles
as both John the Baptist and Judas. There is a great
deal of comedy throughout, although the climax—representing
The Last Supper—tends to create a downbeat
atmosphere. "Godspell" should be around for a long time
to come. Color by TVC Labs, Inc. Produced by Edgar
Lansbury, for Lansbury/ Dvmcan/ Beruh.
Victor Garber, David Haskell, Katie Hanley, Merrell
Jackson, Robin Lamont, Jerry Sroka, Lynne Tbigpen.
THE NELSON AFFAIR
Universal (7306)
118 Minutes
Rel. Apr. '73
For those who remember Vivien leigh's rather genteel
portrayal of Lord Horatio Nelson's lady love in "That
Hamilton Woman" (1941), the bawdy nature of Glenda
Jackson's interpretation will come as a surprise. Miss
Jackson's Lady Hamilton seems uni-easonably coarse by
contrast with Peter Finch's gentlemanly but strongwilled
Nelson, yet the very nature of the characters will
be a strong selling point. Terence Rattigan adapted his
successful London play "A Bequest to the Nation" for
the screen and James Cellan Jones, noted for his direction
of the BBC-TV's "The Forsyte Saga," made his
film directorial debut with the Hal B. Wallis production.
—-\
There are name performers in co-starring roles, Margaret \'^°!?
Leighton and Anthony Quayle in particular. Also recognizable
will be Michael Jayston of "Nicholas and Alexandra,"
Barbara Leigh-Hunt from "Frenzy" and Dominic
Guard, 16, who played the title role in "The Go-Between."
In Panavision and Technicolor, the film was
shot on location throughout the English countryside and
at Shepperton Studios. As a lusty look at an unconventional
love affair, the film has appeal for students of
history as well as general patrons.
PG
Historical
® ©
Glenda Jackson, Peter Finch, Margaret Leighton,
Anthony Quayle, Michael Jayston.
Drama
THE VAULT OF HORROR
rol Horror Drama
Cinerama (506) 105 Minutes Rel. Mar. '73
Taken from stories in "Vault of Horror" and "Tales
From the Crypt" comics, the latest multi-episode horror
concoction from Amicus Productions in association with
Metromedia is as good as its predecessors. In addition,
the new film equals or surpasses the others in terms of
name value. Screenplay by Milton Subotsky, who also
co-produced with Max J. Rosenberg, concentrates on
novel means of maiming or destroying the assorted characters.
For some reason, the film has an R rating, perhaps
a bit severe in the face of PG ratings for the other
Amicus pix which were just as gruesome. In "Vault,"
the tongue-in-cheek or camp approach is very much in
evidence—particularly in the first two episodes. Number
one has Daniel Massey killing his real life sister Anna
and then finding himself at the mercy of vampires.
Episode two uses Terry-Thomas' famous gap in his teeth
for a climactic laugh and Glynis Johns as an endearing
but clumsy housewife. As directed by Roy Ward Baker,
the tales
are gory good fun. Although the climaxes may
be telegraphed in advance, part of the enjoyment derives
from that very fact. Cinerama should make another killing
with this one. In Eastman Color.
Terry-Thomas, Glynis Johns, Curt Jurgens, Dawn
Addams, Daniel Massey, Anna Massey.
Brother Sun, Sister Moon
VCi Historical Drama
Paramount (8098) 121 Minutes Rel. Apr. '73
The story of St. Francis of Assisi, the subject of a 1961
—^ film which starred Bradford Dillman and Dolores Hart,
'^ ^ has been retold in reverent terms by Italian filmmaker
Franco Zeffirelli. As a boy, he was inspired by the story
of St. Fi-ancis, founder of the order of Franciscans. Filming
on the Paramount release began in February 1971
ecn,
popu
and was completed many months later, one delay being
Zeffirelli's near-fatal auto accident. His original concept
was a film in the modern vein to star the Beatles, but a
straightforward story was ultimately decided upon. Songs
composed and sung by Donovan are the only remnants
of the original approach and they are well blended into
the story. Newcomers Graham Faulkner and Judi Bowker
head the cast, which includes veteran actors Valentina
Cortese (doing a fine job as the mother of the saintly
youth) and Alec Gxiinness in a cameo as the Pope. An
Italian-British co-production, produced by Luciano Perugia
for Euro International Films and Vic Film (Production)
Ltd., it was shot on locations throughout Italy and
at Centro Dear studio, Rome. Some questionable elements—closeups
of lepers, Faulkner's extended nude
scene—are tastefully handled. Panavision and Technicolor.
A somewhat specialized film, with general appeal.
Graham Faulkner, Judi Bowker, Leigh Lawson, Alec
Guinness, Valentina Cortese, Kenneth Cranham.
GOSPEL ROAD
[qI
Religious
Drama
20th-Fox (4040) 83 Minutes Rel. Mar. '73
With Columbia's "Godspell" in release and Universal's
"Jesus Christ Superstar" due this year, the age of the
rock-religious musical has dawned. Coimteracting this
is Johnny Cash's reverent "Gospel Road," featuring a
country and western score. With Cash as host-narrator
and wife June acting as Mary Magdalene, the film was
shot entirely in the Holy Land. Doubling as star and
director is Robert Elfstrom, a Swedish filmmaker who
previously did "Jolmny Cash—The Man, His World and
His Music" (1969). As Cash reads familiar quotations
from the Scriptures, he sets the stage for the story of
Jesus and His Disciples. For the Bible Belt, the film has
the built-in attractions of Cash, the music and the theme
I°» itself. It's unlikely that "Gospel Road" will get much of
a release in big cities, except possibly via religious organizations.
This is obviously a very specialized item
and the exhibitor will have to judge his playing time by
the particular taste of his audience. Directors of photography
Elfstrom and Tom McDonough kept their De-
Luxe Color cameras in constant motion. Repeated shots
are used for emphasis and there is little dialog, that
being post-dubbed. June and Johnny Cash were the producers,
with Cash and Larry Mm-ray doing the script.
Johnny Cash, Robert Elfstrom, June Carter Cash, Larry
Lee, Paul Smitli, Alan Dater, Robert Elfstrom jr.
THE LONG GOODBYE
[dI Crime Melodrama
i^
(E) ©
United Artists (7307) 112 Minutes Rel. Mar. '73
RetuiTiing to films after a two-year absence, Elliott
Gould portrays the first spaced-out detective as a hip
version of Raymond Chandler's duiable Philip Marlowe.
Gould and director Robert Altman (previously teamed
in "M*A*S*H") use the improvisational technique to a
great extent, sometimes at the sacrifice of coherence.
The co-stars are a colorful and varied lot: veteran star
Sterling Hayden, who replaced the late Dan Blocker in
the part of a washed-up writer; Nina van Pallandt, the
Danish-born singer who was involved in the Clifford
Irving-Howard Hughes affair, here making a promising
U. S. film debut; ex-Yankee pitcher Jim Bouton, now a
TV sportscaster in New York; aotor-director Mark
Rydell, who recently directed John Wayne in "The Cowboys";
ex-"Laugh-In" regular Henry Gibson; David
Arkin, Warren Berlinger and, in a cameo, David Carradine.
Leigh Brackett adapted Chandler's novel, she previously
having worked on the author's classic "The Big
Sleep" (1946) with William Faulkner. Flashing, a process
employed for muting colors, captures some dieamy views
of Malibu, Los Angeles and Mexico. With all the talent
involved, there should be good receptions. Technicolor
and Panavision. Jerry Bick produced.
o"®u'J
'no.ry Elliott Gould, Nina van Pallandt, Sterling Hayden, Mark
Rydell, Henry Gibson, David Arkin, Jim Bouton.
4578
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loote-leot binder; (2) Indhridually, by ^"'^^^'J^'J'^JS^dln « yeJir^. Mpply of boekins and dally reconi ibeaH,
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V^.'i'itVdr Ka-i^'W M.. *4,24 to, »,J. p.-.,. Md.
BOXOFHCE BookinGuid© :: April 2, 1973 4577

:
FEATURE REVIEWS Story Synopsis; Exploitips; Adiines for Newspapers and Pro<
THE STORY: "Brother Sun, Sister Moon" (Para)
In the year 1200, Graham Faulkner, 18, returns to his
city of Assisi after fighting against the forces of Perugia.
He's nui-sed back to health by his loving mother, Frenchborn
Valentina Cortese. Father Lee Montague, a wealthy
silk dealer, wants Faulkner to follow him into business, re
The boy, however, thinks only of being free to love all
mankind. Even Bishop John Sharp doesn't understand
his motives as Faulkner gives up all his possessions, including
his clothes. He sets out to rebuild the ruined
chuixh of San Damiano while pursuing a life of poverty.
Ci-usader Leigh Lawson is moved to join Faulkner, his
boyhood friend, as are Nicholas Willatt and Michael
Feast, other life-long companions. Young Judi Bowker
is so inspired by Faulkner's teachings that she, too, joins.
When Faulkner's accomplishments come under attack,
the youth seeks an audience with Pope Alec Guinness.
Another friend, Kenneth Cranham, finally becomes an
ally as Faulkner is reassured by Guinness.
EXPLOITIPS:
Contact Roman Catholic groups for special promotions.
Play up the magnificent Italian scenery and the young
leads: Miss Bowker is featured in the British TV series
"Black Beauty," which is syndicated in this country.
CATCHLINES:
Fi'anco Zeffii'elli—^His First Film Since "Romeo and
Juliet" ... A Motion Pictui'e That Celebrates the Timeless
Joy of Original Innocence.
^
THE STORY: "Godspell" (Col)
The Gospel according to St. Matthew is an occasion
for song and dance as eight youths from various walks
of life are attracted to a fountain in Central Park by
David Haskell, who appears and disappears before their
eyes. He baptizes them in the faith and another youth,
Victor Garber, undergoing baptism, becomes their leader.
As the others follow, Garber relates passages from the
Gospel which the disciples act out. Although Garber's
direct and sincere, everyone adopts a carefree
manner is
attitude. At one point, silent movies (including shots of
Harold Lloyd, Billy Bevan, Larry Semon, Eddie Quillan
and western star Bill Cody) are used to demonstrate the
story of the prodigal son. Garber defies a computerized
monster—the devil—after a boat ride. Haskell then becomes
Judas as Garber predicts his betrayal. Police cars
represent the forces of evil and Garber's cross is a wire
fence. The disciples carry him through the city, singing
"Day by Day," amidst the crowds on Park Avenue.
EXPLOITIPS:
Tie in with the original soundtrack album on Bell
Records. Plug especially the hit song "Day by Day." Contact
schools for promotionals and endorsements.
CATCHLINES:
The Phenomenal Musical Entertainment That Has
Been Enveloping Stage Audiences the World Over With
the Happy Communion of Its Love and Enthusiasm Is
Now Spreading Its Joys to the Screen.
THE STORY: "Gospel Road" (20th-Fox)
Singer-composer Johnny Cash is seen in the Holy
Land as he relates the Story of Jesus Christ (Robert
Elfstrom). While Cash narrates, Christ's life is portrayed,
first as a child (Robert Elfstrom jr.) and then
as an adult with His Disciples. He is baptized by John
the Baptist (Larry Lee) and then preaches the Word of
God. A Pi-ophet without honor in his own land, Jesus
takes His Followers to Galilee. He preaches against
hypocrisy and welcomes a Pharisee, Nicodemus (Alan
Dater), as a disciple. The adulteress Mary Magdalene
(June Carter Cash) is cleansed of sin by Jesus and becomes
a devout follower. At The Last Supper, Jesus
prophecies His Death. Betrayed by disciple Judas (Thomas
Leventhal), He is condemned to die for blasphemy.
As He hangs on the Cross, the modern city is seen behind
Him. Following His Death, Jesus rises and walks
on earth for 40 days before ascending into Heaven. He
had died for all mankind.
EXPLOITIPS:
Contact religious organizations in yom- community for
special screenings. Promote the actual Holy Land locations,
the music by composers Johnny Cash, Kris Kristofferson,
John Denver and Joe South and singers Kristofferson,
Harold and Don Reid and Mi-s. Cash.
CATCHLINES:
Johnny Cash Brings to the Screen the Story of Jesus
of Nazareth—Filmed in the Holy Land.
THE STORY:
"The Long Goodbye" (UA)
Private eye Elliott Gould awakens at 3 a.m. to feed his
cat, being only partly amused by his female hippie neighbors,
who practice yoga and smoke pot in various states
of undress. Gould is visited by old friend Jim Bouton,
whom he drives to Tijuana. Later, Bouton's apparent
suicide confirms his guilt in the murder of his wife, but
Gould doesn't believe this. Hii-ed by Nina van Pallandt
to find her husband Sterling Hayden, Gould discovers
the washed-up writer sobering up at Dr. Henry Gibson's
sanitarium. Gambler Mark Rydell, a sadist, insists that
Gould knows what happened to the $350,000 which
Bouton was holding for him. When Hayden drowns himself
in the sui-f, Gould realizes that he and Bouton's
wife were having an affair. He continues his investigation
in Tijuana, discovering that Bouton's death was
faked. Bouton admits he murdered his wife and is waiting
for van Pallandt to meet him. At this, Gould kills him
and leaves.
EXPLOITIPS:
Tie in with the Ballantine Books paperback edition
of the Raymond Chandler novel, one of a line of Philip
Marlowe books the company is publishing. Play up the
Hollywood atmosphere.
CATCHLINES:
An Anti-Establishment Look at That Weil-Established
Detective-Hero Philip Marlowe . . . For Phil Marlowe
the Long Goodbye Might Be the Last Goodbye.
/ (9

'
MANAGER
:
per word, minunum S3.00. CASH WITH COPY. Four consecutive insertions ior price
len using a Boxoiiice No., Hgure 2 additional words and include 50< additional, to
f handling replies. Display Classified, S25.00 per Colunui Inch. CLOSING DATE: Monreceding
publication date. Send copy and answers to Box Numbers to BOXOFFICE,
unt Blvd., Kansas City. Mo. 64124.
HELP WANTED
:E openings for Drive-lTi
md Assistant Managers in all
apidly expanding circuit. Good
acations, hospital insurance,
Jig. Send photo and resume
g scflary requirements to John
)avis Theatres, Inc., 311 - 11th
Moines, Iowa 50309. All replies
for southern Cali-
3. Chain operation. Must be
experienced in all phases of
>eration. References required.
» and resume to Boxoffice, 2894.
L MANAGER WANTED for
N. C. territory. 13 theatres,
r and drive-ins. Prefer younger
general theatre experience.
m. Send resume and references.
2895.
NCtD DRIVE-IN MANAGER for
; class operation in Louisville.
..cant must have experience in
atre and concession operation.
y, company benefits, excellent
y to manage city's best drive-in
Jend- resume with recent photo
:e, 2906.
iE MANAGER, male or female,
^ know-how, for four theatre
" Executive offices: Krim Enteri300
West Nine Mile Rd., South-
•higon 48075. (313) 559-5566. Call
PROJECTIONIST — Small N. J.
omplete knowledge booth main-
P. O. Box 2324, Paterson, N. J.
POSITIONS
WANTED
FRIDAY" to circuit head or as
supervisor, knowledgeable all
theatre operation, projection to
ins. Will relocate east or mideast.
xoffice, 2908.
JSINESS
STIMULATORS
CARDS, $5.75M, 1-75. Other
ivailable. Off-On screen. Novelty
1^3 Prospect Avenue. Brooklyn,
rk. (212) 871-1460.
attendance with real Hawaiian
Few cents each. Write Flowers of
670 S. Lafayette Place, Los AnalU,
90005
) CARDS DIE CUT. 1-75, 1500
rtion. Different color, 500 in each
$5.75 per thousand. Premium
, 339 West 44th St., New York,
1036. Phone: (212) CI 6 4972.
MISCELLANEOUS
/ORES: Commercial and Display.
s $1.00. Buckeye fireworks. Box
cron, Ohio 44301.
.>LETE NEWSPAPER ADS of all film
i. One to 70 square inch slicks or
es. Some recfl classics. Inquiry
3 on letterhead of interested party.
:e, 2897.
LDING TREES: Shield your drive-in
rom unwanted light and outside
3. Fast growing inexpensive, hardy,
planted hybrid trees. For spring
y order from MILL CREEK ASSO-
3, P. O. Box 178, Warrington, Pa.
(215) 675-4443.
IPLETE THEATRE LIST of the entire
States including Alaska and Ha-
Comes complete in hard cover with
; name, address, city and state, zip
owner or affiliate, and number of
Also have same information for
la. List for United States, $200.00.
or Canada, $175.00. Send check or
y order to Theatre Information, 2012
/ood. Suite 2, Pueblo, Colorado
DFTICE :: April 2, 1973
EQUIPMENT FOR SALE THEATRES FOR SALE
BERNZ-O-MATIC IN-CAR HEATERS. Exclusive
iactory authorized sales, service
and parts. STANFORD INDUSTRIES, 31!
Waukegon Ave., Highwood, III. 60040.
(312) 432-0444.
REBUILT . . . Simplex XL, Century
booth, all makes, models. Boxoffice, 2867.
3SMM PROJECTION BOOTHS FOR THE
ECONOMY MINDED EXHIBITOR. COM-
PLETE. $1,500.00, Boxoffice, 2840.
25" MAGAZINES, SET of 4, $225.00; Turnstile,
with register, $295.00; Griswold
Splicers $24.50; complete Simplex Booth
equipment $2425.00. No junk. Thousand
bargains. Star Cinema Supply, 217 West
21st Street, New York 10011.
CLEARANCE SPECIALS: Century C ana
Century R-6 sound, $2995; Simplex XL's,
$2750; RCA 9030, $995; Simplex SH-1000's,
$895. Complete booths from $2,000. Also
16mm. Write CineVision, 206 14th St. N.W.,
Atlanta, Ga. 30318. (404) 874-2952.
THE FINEST IN PROJECTION AUTOMA-
TION. Inexpensively designed with operator-manager
technique in mind. Only
automation systems available with overture
mode. For single or dual projectors.
New or older theatres. Write for information:
Keith Systems, Box 883, EI Sobrante,
Calif. 94803.
GLASS SONG SUDES. One hundred
complete sets. Used in early 1900's vaudeville
thecrtres. AH complete in boxes, 4 to
10 slides per set. $10.00 per set. Boxoffice,
2903.
FOR SALE: 9 HOLE LOMMA indooroutdoor
golf court. Cost new $2850. Will
sacrifice ior $2300. Phone 1 (217) 748-
6995.
EXPORTER'S DELIGHT: Coll us for great
shape, great buys, used equipment.
"Where is", "as is" status. No collect
calls accepted. Or write G. Peterson, c/o
Slipper Thecrtre Supply, Inc., 1502 Davenport
St., Omaha, IMeb., (402) 341-5715, for
listing and amount.
DRIVE-IN THEATRE SCREEN: 35' x 70'.
Write W. Troj, 87 Southwind Rd., Waterbury.
Conn. 067(».
NEUMADE ENCLOSED six 24" reel cabinets,
$75.00; Neumade motorized rewind
table, foot control, Idrge reel holder,
$155.00; Ashcraft Cinex Special lamphouses,
135 amps., beautiful, $1150.00 pair;
National Ventarcs (Jetarcs) lamphouses,
new cold reflectors, beautiful, $2250.00
pair. NO JUNK! STAR CINEMA SUPPLY,
217 West 21st St., New York 10011.
EXCELITE 135 arc lamps and rectifiers.
Excellent. $2.000. Boxoffice, 2909.
90-90 ARC LAMPS and rectifiers.
$1750.00. Boxoffice, 2910.
ALTEC complete drive-in theatre amplifier
for 700 cars. $750.00. Boxoffice, 2911
MAGNA ARC lamps $300.00 per pair.
Boxoffice, 2912.
16MM ARC LAMP PROJECTOR, new condition.
$750.00. Boxoiiice, 2913.
DE VRY 35MM suitcase portable projectors
(pair) amplifier and speaker. $900.00.
Boxoiiice, 2914.
SUPER SIMPLEX intermittent with
sprocket. $50.00. Boxoffice, 2915.
EQUIPMENT WANTED
USED EQUIPMENT bought and sold.
Best prices. Texas Theatre Supply, 915
So. Alamo, San Antonio. Texas 78205
200 THEATRE CHAIR ROCKERS, with or
without padded arms. Phone (303) 423-
7818.
MAIN DRIVE, pivot shaft, for Western
Electric 209 or 1211 soundhead. Scenic
Theatre, Pittsfield, N. H. 03263.
FILMS
FOR SALE
16mm FILMS. Postcard brings bargain
list Ingo Films, P.O. Box 143, Scranton,
Pa. 18504.
IGmm FAMOUS CLASSICS. Illustrated
catalog 25c. Manbeck Pictures, 3621-B
Wakonda Drive, Des Moines, Iowa 50321.
mum HOUSE
WE SELL THEATRES, loe Joseph, Theatre
Broker, P.O. Box 31406, Dallas 75231.
Phone (214) 363-2724.
FOR SALEl Excellent adult theatre building
m Moline, 111. Terrific value at $75,-
000.00. Write Midwest Theatres, 8816 Sunset
Blvd., Los Angeles, Ca. 90069 for information.
DRIVE-INS AVAILABLE. Required. Bovilsky,
34 Batson Street. Glasgow, Scotland.
FOR SALE: 250 car Drive-In, showing
gains of 307o and more. Located in county
seat with population of 10,000 and growing.
Write Northwest Amusement Co., Box
144, Crookston, Minn., 55801. Phone (218)
281-1093.
FAMILY THEATRE. 400 seats, newly recovered.
New carpet. Good equipment.
Brick and steel building. Retiring. Richard
Hendry, Box 158, Clark, So. Dak. 57225.
450 SEAT INDOOR. Fully equipped, excellent
condition. County seat town in
northwest Missouri. Perfect for family
operation. Boxoffice, 2890.
350 CAR DRIVE-IN. 450 SEAT indoor. Financing
available. Located in south central
Kansas. Box 664, Wellington, Kansas.
FOR SALE: Southwest Arkansas. New
225 car drive-in and one indoor theatre,
500 secrts. Only theatres in county. Health
reason for selling. Boxoffice, 2893.
DRIVE-IN THEATRE: Falls City, Nebraska.
Needs new owner, poorly managed.
Excellent terms available. Land contract
7.5% interest. Call L. M. Thomas, (402)
435-7565 or (402) 477-5271 or write Ball
Real Estate Co., 4444 "O" Street, Lincoln,
Nebraska 68503.
TWO EXCELLENT THEATRES, some
town, Pittsburgh area. Drawing area,
150,000. Write Boxoffice, 2891.
CAHHOLLTON, GEORGIA. 500 car drivein.
Two years old. College town. Can
play "adult" product. Property included,
priced for quick sale. Contact Bruce Stern,
P. O. Box 672, Atlanta, Ga. 30301. (404)
523-5762.
TROPICAL ISLAND. 16mm theatre on
Anguilla Island in the West Indies, 110
miles east of St. Thomas, Virgin Islands.
6 OCO population, no competition. $50,000.00
cash. Joe Joseph, Box 31406, Dallas 75231.
THEATRES WANTED
DRIVE-IN THEATRES WANTED! Boston
based theatre circuit seeks to acquire
drive-in theatres anywhere in U. S. TOP
DOLLAR PAIDI Write Boxoffice. 2750.
WANTED TO BUY OR LEASE: Indoor or
outdoor. Contact Mike Kutler, 2108 Payne
Avenue, Room 212, Cleveland, Ohio 44114.
(216) 696-4110,
WANT TO BUY OR LEASE indoor theatres
in Missouri or Texas. Give complete
details. Boxoffice, 2889.
THEATRES FOR LEASE
SANTA MONICA, CALIF. Mayfair Theatre,
535 seats. Family, no nudies. $1450
month, $5,000 depo sit. (213) 465-1273.
TRI-STATE DRIVE-IN, Burgettstown, Pa.
Don Mungello, 71 River Haven Park, Punta
Gorda, Florida.
FOR RENT OR LEASE: Conventional 500
seat theatre in town with 75,000 population
within \0 mile radius. Only conventional
theatre, recently redecorated. No
information seekers please. Write Boxoffice,
2905.
THEATRE LEASES AVAILABLE: MOM &
POP, 500 seats, Los Angeles area, $25,-
000.00. TWIN, 400 seats each, Los Angeles
area. $185,000.00. DEVELOPER willing to
build to suit, small town, 25,000 population,
Mom & Pop near San Diego. ARI-
ZONA locations in shopping centers, build
to suit for good tenant, population 250,-
000. THREE PLEX, new, San Francisco
area. Mom & Poo, $100,000.00. CIRCUIT,
ten drive-ins and eleven walk-ins, four
cities Midwest, $4,000,000.00, 29% down.
CLOSED THEATRE, 800 seats, good location,
needs repair and work, parking lot
and occupied rental, land and equipment,
$100,000.00. Other sites and locations. Bob
Helm & Associates, 1147 S. Robertson
Blvd., Los Angeles, 90035. Phone 274-6239.
THEATRE REMODELING
CINEMA DESIGNERS, INC.. builders of
contemporary theatres, can remodel your
old theatre or build you a new one. Complete
turnkey project. Write for free brochure:
1245 Adams St., Boston, Mass.
02124. (617) 298-5900.
THEATRE SEATING
THEATRE CHAIR UPHOLSTERING! Any
whore, finest materials, LOW prices. Custom
seat covers made to fit. CHICAGO
USED CHAIR MART, 1320 So. Wabash,
Chicago, 60605. Phone: 939-4518.
SPECIALISTS IN REBUILDING CHAIRS.
New and rebuilt theatre chairs for sale.
We buy and sell old chairs. Travel anywhere.
Seating Corporation of New York,
247 Water Street, Brooklyn, N.Y., 11201.
Tel. (212) 875-5433. (Reverse charges).
FIRST CLASS REBUILDING since 1934
Arthur Judge, 2100 E. Newton Ave., Milwaukee
wisconsin.
NEW ENGLAND SEATING & CON-
STRUCTION CO., INC. 15 years experience
covering the USA. Reconditioned
used chairs. On location refurbishing.
Specialists in installation and staggering.
Sewn seat covers, all makes. Complete
line fabrics and vinyls. Entire theatre
equipment available. Call collect (617)
442-3830, 33 Simmons St., Boston, Mass.
02120.
CHAIRS INSTALLED. REMOVED, RE-
BUILT anywhere. We buy and sell chairs,
used, rebuilt and new. Commercial Industrial
Seating Co., 188 W. Randolph,
Chicago, 111. 60601. Phone (312) 726-4671.
DRIVE-IN
THEATRE CONSTRUQION
SCREEN TOWERS INTERNATIONAL—
Drive-in construction, repairs. 10 day
screen installation. (817) 642-3591. Drawer
P, Rogers, Texas 76569.
POPCORN MACHINES
ALL MAKES OF POPPERS, caramel com
equipment, floss machines, sno-ball macines.
Krispy Korn, 120 So. Hoisted, Chicago,
111. 60606.
BUSINESS OPPORTUNITIES
WANTED: CAPITAL to produce "THE
VIRGIN". Will shoot R, X and Sex versions.
Pablo Molina Productions, Phone
(213) 641-2750, 579 N. Larchmont, Hollywood,
Ca.
REAL OPPORTUNITY for aggressive,
ambitious young man or couple to lease
with option to buy old established supply
house. Owner wants to retire. State qualifications.
Boxoffice, 2907.
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REMEMBER EVEL KNIEVEL?
WELL, HERE COMES FANFARE'S NEXT BIG HIT!
WORLD PREMIERE TORONTO, CANADA - JUNE 8
4 THEATRES - 2 DRIVE-INS
II00 AttgfIf
Sptimu
vot xo nvs wuirs-^AitT on« TUeSOAY, MAIKM JO, 1973 38 PAOCS
Heroes' Welcome ^
For All But T
HIJACKER DEMANDS
MILLION DOLLAR
RANSOM! IlS/ir^^"
SOLOMON Presents
"THIS IS A
HIJACK!
STARRING
ADAM ROAR KE- NEVILLE BRAND
JAY ROBINSON -LYNN BORDEN
WITH DUB TAYLOR and MILT KAMEN
Executive Producer Produced l)y Assistant to the Producer Directed by
JOE SOLOMON • PAUL LEWIS • eluot krasnow . BARRY POLLACK
Produced by SOUTHSTREET PRODUCTIONS • Released by THE FANFARE CORPORATION • DELUXE COLOR
IPGIS
irAHin>iCM«iiasw((siBi
Fanfare
9000 SUNSET BLVD., HOLLYWOOD, CALIF. 90069 (21 3) 272-9262