Boxoffice-May.17.1976

^ ATLAS FILMS proudly
4nr
NAT! RELEASE MAY 26 "TJl'.:^
FReD
WiLUAMSON
isJEsse
CR0WD6R
...ONE
MEAN CAT!
SUDDEN
DEATH IN
EACH
ASSIGNMENT:
Bring in the
informer. .
3000 miles
in 48 hours . .
ALIVE!
The MOB says
"NO WAY!"
CROWDER says
"TRY AND
STOP ME!"
FRED WILUmSOH
Screenplay by Also Starring Special Guest Appearance
MEL JONES BERNARD kUBY NEIDtDOBBS VURVILLE MARTIN
FReBmUAMSOM^PO'BOY PRODUCTIONS COLOR BY BCLUXF
:l
in ATLAS FILMS release
8844 OLYMPIC BLVD.. BEVERLY HILLS, CA. 90211
213-550-1506
WOLF SCHMIDT, President
WARD PENNINGTON, Vice-President
Sales

Charles Hi.dfi -.
n
CINEMA
SHARES INTERNATIONAL
$383,744 FIRST 3 DAYS
Texas & Louisiana
GIANT AGAINST GIANT...the ultimate battle!
NEW YORK
BOSTON N[W H«V[N
PHILADELPHIA
CHICAGO MILWAUKEE
MINNEAPOLIS
DALLAS NEW ORLEANS
OKLAHDMA CITY
CHARLOTTE
Bill '.iTf, .-
CLEVELAND
DETROIT
Marly Zrrle
1313) 566-«ll
WASHINGTON
Ross Wheeler
(2021 244-1500
ALBANY BUFFALO
CINCINNATI
Jeff Rull
513J 651-3025
SAN FRANCISCO
SEATTLE-PORTLAND
SALT LAKE CITY
DENVER
Jack Fehx
1303:2550475
MEMPHIS
Charles Arendall
(901I274-649I
ATLANTA-JACKSONVILLE
Wayne Chappell
1404 432-3361
DES MOINES
MiCkeyEllr
'Mb: .'43 15:'
lOHOEIZOCO no D
V

. . . NATO
. . the
. . after
FHE NATIONAL FILM WEEKLY
Published In Nine Sectional Editions
BEN SHLYEN
Editor-in-Chief and Publisher
;SSE SHLYEN Manaoino Editor
ORRIS SCHLOZMAN ..Business Mor.
»RY KABRICK Equipmervt Editor
HLPH KAMINSKY ....Western Editor
jblication Offices: 825 Van Brunt Blvd.
uisas City, Mo. 64124. (816) 241-7777
estern Offices; 6425 Hollywood Blvd.
jllywood, Calif.. 90028 (213) 465-
1186.
istern Offices: 1270 Si.\tli Avenue, Sulle
103. Rockefeller Center, New York, N.Y.
1020. (212) 265-6370.
mdon Office: Anthony Gruner. 1 Woodrry
Way. FInchley, N. 12, Telephone
lll.slde 6733.
THE MODERN THEATEE Section is
eluded in one Issue each month.
buqucrque: Chuck Mlttlestadt. P.O. Box
8514. Station C 87108. Tele. 265-
0578. 265-1791.
lanta: Genevieve Camp. 166 Lindbergh
Drive. N.E. 30305.
iltlmore: Kate Savage. 3607 Sprlngdale
Ave., 21216.
iston: Ernest Warien, 1 Colgate Road,
Ncedham. Mass. 02192.
iffalo: Charles B. Taylor. 3191 Mahi
St.. 14214.
larlotte: Blanche Carr. 912 E. Park Ave.
dcago: Frances B. Clow, 175 North
Kenilworth. Oak Park. 111. 60302.
Tele. (312) 383-383-8343.
nclnnaU: Frances Harford. 3433 Clifton
Ave. 45220. Telephone 221-8654.
eveland: Lois Baumoel. 15700 Van
Aken Blvd.. Shaker Heights. Ohio
44120.
lumbus: Jim Pearce, 230 Graceland
Blvd.. 43214. Tele. (614) 885-2610.
illas: Mable Gulnan. 5927 Wlnton.
inver: Bruce Marshall. 2881 S. Cherry
Way 80222.
s Moines: Jeante Allen. 410 Fleming
Bldg. 50309. Tele. (515) 243-1724.
itroit: Vera Phillips. 121 Elliott St.,
West. Windsor, Ont. N9A 5V8.
irtford: Allen M. Wldem, 30 Pioneer
Drive. W. Hartford 06117, 232-3101.
dlanapolls: Robert V. Jones, 6385 N.
Park. 46220. Tele. (317) 253-1536.
cksonvllle: Robert Cornwall. 3233 College
St.. 32205. Tele. (004) 389-
5144.
ncoln: Bruce William Harmon. 201 N.
12th St. 68508 (402) 477-1234.
mphls: Earllne Bans. 3849 Maid Marian
Lane. 38111. Tele. (901) 452-
4220.
laml: Martha Lummus. 622 N.E. 98 St.
ihvaukee: Wally L. Meyer. 13637 N.
Green Bay Rd.. 52 West. Mequon, Wis.
B3092. Phone (414) 242-0643.
Inneapolis: Bill Dlehl, St. Paul Dispatch.
63 E. 4th St., St. Paul, Minn.
!W Orleans: Mary Greenbaura, 2303
Mendez St. 70122.
lahoma City: Eddie L. Greggs. 1106
N.W. 37th St., Oklahoma City. Okla.
73118. Telephone (405) 628-2888.
illadelphla: Maurle H. Orodenker, 312
W. Park TowTie Place. 19130. Tele.
(215) 667-4748.
tUburgh: R. F. Kllngensmlth. 616
Jeanette. Wllklnsburg 16221. Telephone
412-241-2809.
rtland. Ore.: Robert Olds. 11593 SE
82nd Ave.: No. 1. 97266.
. Louis: Fan R. Krause. 818A Longacre
Drive 63132. Tele. (314) 991-
4746.
It Lake City: Keith Perry. 264 E. 1st
South. 81111. Tele. (801) 328-1641.
n Antonio: Gladys Candy. 519 (Sndnnati
Ave. 782-5833.
n Francisco: Kathleen MacKenzle. 172
Golden Gate Ave.. 94102. Telephone
(415) 776-3200.
Jttle: Stu Goldman, Apt. 404, 101 N.
46th St.. 98103. Tele. (206) 486-
1231 or 782-5833.
cson: Gib Clark. 433 N. Grande. Apt.
5. 85705.
shlngton: Virginia R. Collier, 5112
ronnectlcut Ave.. N.W. EM 2-0892.
IN CANADA
'gary: Maxlnc McBean. Suite 266. 349
14th Ave . S.W.. T2R 0M4.
intreal: Tom Cleary. Association des
I'roprletalres de Cinemas du Quebec.
1720 Van Home, Suite 4-5, H3S 1Z7.
Uwa: Abby Hagyard, 235 Cooper St.,
Vpt. 2. K2P 0G2. Tele. (613) 238-
1913.
-onto: J. W. Agneiv. 274 St. John's
!d. M6P 1V6.
'.couvcr: Jimmy Davie, 3245 W. 12,
rSK. 2R8.
»cnlpeg: Robert Hucal, 500-232 Porage
Ave. R3C OBI.
Member Audit Bureau of Circulations
I'llshed weekly, except one Issue at
l-end. by Associated Publications. Inc.,
i Van Brunt Blvd., Kansas City. Mlss)
64124. Subscription rates: Sectional
Hon. $12 50 per year: foreign. $20.00.
Monal Executive Edition. $20.00, fort.
$25.00. Single copy. e5c. Second
ti postage paid at Kansas City. Mo.
AT
/4e TuUe e^ im /ne^&en. r

Camp Predicts Success for 'Hawmps,'
Cites Rapport With Exhibitors
Bv RALPH KAMINSKY
HOLLYWOOD — Producer-director Joe
Camp, engrossed in final post-production
worlc on Mulberry Square Productions"
"Hawmps." is looking forward to a highly
successful run for his new picture and is
anticipating "no trouble" in booking the
film in exactly the places and times that he
selects for the best results—both for him
and for exhibitors. His confidence stems
from experiences with "Benji." the picture
that launched Mulberry in feature filmmaking
and distribution.
Camp says he established a policy of being
fair with exhibitors when he first began
distributing
"Benji."
"It surprised a lot of exhibitors when they
discovered that we weren't going to demand
impossible playdates and exorbitant percentages,"
Camp stated. "But we convinced
them that we were sincere in wanting to be
fair and they were just as fair with us."
As a result of the "two-way street," he
said, there's been comparatively little trouble
in collecting film rentals, with large and
small exhibitors paying within reasonable
time limits.
Camp also convinced exhibitors that he
holds stubbornly to his own ideas on how
and where his picture will be scheduled. It
took "some doing," he said, but as "Benji"
grew in stature all over the country, exhibitors
began to concede that Camp knew what
he was doing when he held out for precisely
the theatres he wanted—and finally got
them. Now, with a very high opinion of the
entertaining qualities of "Hawmps," Camp
is confident that the picture will be booked
just the way he wants it.
"Hawmps" is set for multiple premiere
launchings, opening in Dallas Thursday
(20), in Los Angeles Tuesday (25) and in
New York's Guild Theatre Thursday (27).
The Los Angeles premiere will be at the
Plitt Century City Theatre and will take on
all the trappings of a gala Hollywood
John Hayes Heads Avco's
Editorial Production
HOLLYWOOD—John Michael Hayes,
the well-known and prolific screenwriter
who has made significant contributions to
the film industry, has been named vice-president
in charge of editorial production for
Avco Embassy Pictures, it was announced
by William Chaikin, president of the corporation.
In his new position, Hayes will assist all
film producers and film directors associated
with the film company in the commercial
development of all literary material presented
as consideration for potential screenplay
use. Hayes also will advise Avco Embassy
president Chaikin and Avco's executive vicepresident,
Milton Goldstein, as to the particular
merits and film feasibility of certain
properties.
Some of Hayes' abundant screenplay
clamor event. The premiere, which will be
sponsored by Actors & Others for Animals,
an organization of Hollywood stars and
celebrities, will be highlighted by old-fashioned
showmanship. A troop of ten camels featured
in the picture will trot up to the
theatre in style, performing just like the animals
did in the movie.
"Hawmps" is being aimed at the 17 to
27 age group. Camp said. "It was made for
adult's and extended to the kids. But we are
going to pitch hard for the adult market,"
the producer explained.
The children will be attracted to the feature
by a newly completed short film, "Benji's
Life Story." which depicts the way in
which Frank Inn trained the dog. Inn also
trained the 16 camels that appear in
"Hawmps." Defying many predictions that
the beasts simply would not take to training.
Inn "did an incredible job," Camp said.
A baby camel named Valentine probably
will steal the show and may emerge as a
real find among animal movie stars. Camp
disclosed, adding that the motion picture
features the song "I Just Want to Go
Home," which could be an Academy Award
contender.
Next for Mulberry Square and Camp is
a film involving Benji, to be titled "For the
Love of Benji." This will not be a sequel.
Camp declares, but will be a full-fledged
separate Benji story.
After that will come "The Double Mc-
Guffin." a comedy based on the term "Mc-
Guffin" which. Camp said, is used by Alfred
Hitchcock interchangeably with "gimmick."
G and PG-rated movies can take many
forms. Camp reminded, adding, "We don't
want to be categorized as a company that
just makes cute animal pictures. 'Hawmps'
is not just a G picture. It's in the nature of
What's Up, Doc?' and 'The Russians Are
Coming, the Russians Are Coming,' a comedy
for everyone."
credits include: "Rear Window." "To
Catch a Thief," "Butterfield 8," "The Carpetbaggers,"
"The Children's Hour," and
"The Chalk Garden."
AIP Total Revenues in 1975
Jump to $51,043,851 Record
BEVERLY HILLS — American International
Pictures reports record total revenue
of $.51,043,851, net income of $2,882,976.
and net income per share of $1.13 for the
year ended Feb. 28. 1976, according to
Samuel Z. Arkoff, chairman of the board
and president of AIP.
These were all increases over the prior
year's record revenue of $46,929,614;
income before extraordinary income of $2,-
852.760. and income before extraordinary
income per share of $1.09. This represents
the fifth straight year of improvement in
operating income.
RECORD
EARNINGS — Photographed
at the start of the recent annual
Transanierica Corp. stockholders
meeting in New York City which reported
earnings for United Artists
Corp., a Transanierica Co., were, left
to right: John R. Beckett, chairman
and president of San Francisco-based
Transamerica Corp.; New York Mayor
Abe Beame, and Arthur B. Krim,
chairman of United Artists.
Edward Seguin Retires
From Plitt Theatres
CHICAGO—Terminating 45 years with
the circuit, Edward H. Seguin, advertisingpublicity
director of the Chicago and downstate
division of Plitt Theatres, has announced
his retirement from the post effective
June I.
Pending the appointment of a successor,
his staff will handle Seguin's duties under
the supervision of Harold F. Klein, senior
vice-president of Plitt Theatres. At Klein's
request. Seguin will
continue to be available
to the circuit as a consultant.
When Seguin joined the advertising staff
in 1931, the circuit was known as Balaban
& Katz. As he worked his way up to the
head of the department, the circuit's ownership
changed. In 1947 it became ABC-
Great States and then May 1, 1974, it was
acquired by Henry G. Plitt.
'End of the Game' Debuts
At Little Carnegie, NYC
NEW YORK—"End of the Game," a
psychological thriller based on the novel
The Judge and His Hangman," by Friedrich
Duerrenmatt, opened Wednesday (12)
at the Little Carnegie and specially selected
theatres throughout the metropolitan area.
The 20th Cent\iry-Fox release was directed
by Maximilian Schcll from a screenplay by
Schell and Duerrenmatt and produced by
Schell and Arlene Sellers.
Jon Voiaht. Jacqueline Bisset, Martin
Ritt, Rober"t Shaw and Helmut Qualtinger
head the international cast.
"End of the Game" was filmed on location
in Switzerland, Rome, Istanbul and
Munich.
James Earl Jones has been signed for a
starring role in Warner Bros.' "The Heretic:
Exorcist II."
BOXOFFICE :: May 17, 1976

20th-Fox Names Boone
V-P, General Sales
BEVERLY HILLS—Ashley Boone has
been named to the newly created post of
Ashley Boone
vice-president, assistant
general sales manager
of the feature
film division, 20th
Century-Fox, it was
announced Tuesday
(11) by Peter S. Myers,
vice-president, domestic
distribution.
In making the announcement
Myers
noted that James V.
O'Gara, assistant general
sales manager—East, will continue in
his present position until his retirement in
September.
Boone. 37, joined 20th-Fox in 1972 and
has been assistant general sales manager
West since December 1973.
"This promotion of Boone," said Myers,
"is recognition of his unique talents as one
of the major yoimg distribution executives
in the movie business. I look forward to
working with him in the years ahead and to
his continued advancement."
20th Century-Fox, it
was announced by
Jonas Rosenfield jr.,
vice-president, worldwide
advertising, publicity
and promotion.
Friedkin. 49, joined
Fox in 1967 as executive
assistant to Ros-
John Friedkin
;nfield and assumed his present position in
1972. He will continue to be based at the
studio.
In making the announcement Rosenfield
said: "I know that all of Johnny's associates
and the filmmakers with whom he works
will be pleased by this recognition. I look
forward to a continuation of our close relationship."
Louis Sica Joins Springer
As V-P, Theatre Projects
NEW YORK—Louis Sica has been named
vice-president in charge of theatre projects
for John Springer Associates, Inc..
here. Sica, who joined the company in 1972,
formerly had been vice-president of Taylor
Silbermann Public Relations.
He has been press representative for
"Equus" since its opening on Broadway in
1974 and is also an account executive for
a number of theatre, nightclub and ballet
personality clients. The Springer office handles
many film projects.
Tom Laughlin Flays Park Service;
Charges 'Harassment' in Capital
By RALPH KAMINSKY
HOLLYWOOD—Tom Laughlin, star of
"Billy Jack Goes to Washington," got his
first taste of the capital city last month and
says the experience was unpleasant.
Laughlin, whose Billy Jack Enterprises is
making the new version of "Mr. Smith Goes
to Washington," at a press conference here
Tuesday (11) told about his experiences on
location in the nation's capital.
"It's outrageous how free speech is being
denied," the actor charged. "The press harassment
is staggering."
Laughlin cited examples of alleged harassment
by the National Park Service,
which he threatened to sue as violating his
civil rights. The park service officials, he
contended, denied him permission to film
a bum dozing on a bench in a park across
from the White House. "It doesn't look
good for the White House," Laughlin said
he was told.
Equally absurd, he said, was the experience
of trying to film at national monument
sites. "They wouldn't let Delores (Ms. Taylor,
his wife) walk up six or eight steps at
the Jefferson Monument but it was all right
20th-Fox Names Friedkin for me to walk up 50 steps at the Lincoln
V-P, Promotion Features Monument." he averred.
BEVERLY HILLS—John Friedkin has To avoid interrogation over placement of
been named vice-president, director of advertising,
publicity
cameras at the sites, Laughlin said he hired
a helicopter and set up a crane for cameras
and promotion, a newly
created post, of the
with special lenses at a distance. All that
expense, however, went down the drain
feature film division, when officials allegedly tried to dictate how
scenes were to be shot.
Commenting on the actions of the Senate,
Laughlin said the legislators were friendly
and available one day but rescinded a shooting
permit and became unavailable the next
dav. A scene scheduled in a Senate hearing
MCA Has 55% Increase
In First Quarter Net
UNIVERSAL CITY—Lew R. Wasserman,
chairman of the board of MCA, Inc..
reported the highest first quarter net income,
revenues and earnings per share in the
company's history. Net income for the three
months ended March 31 was $23,886,000,
an increase of 55 per cent over the previous
record first quarter net income of $15,376.-
000 reported in 1975. Earnings per share
were $2.74, compared with $1.78 for the
first quarter of 1975. Revenues increased
24 per cent to $217,119,000 from $175,-
21 1,000 for the first three months of 1975.
Earnings per share are based on average
shares outstanding without giving effect to
the 2-for-l stock split which became effective
May 3.
Wasserman noted that during the first
quarter of 1976 filmed entertainment, retail
and mail order and MCA Financial, including
Columbia Savings and Loan, produced
increased revenues and operating income
over those for the same period in the prior
room had to be canceled when his crew
was prevented at the last minute from entering.
"It's unreal and it's frightening. The public
doesn't stand a chance," the filmmaker
asserted, adding that there is "a concerted
effort in Washington to keep information
from flowing out."
Laughlin praised Jack Valenti, president
of the Ass'n of Motion Picture and TV
Producers, who interceded with the Department
of the Interior (which operates the
National Park Service) and made "countless
calls" in an effort to help.
The reluctance he encountered in Washington
will not delay the film's release at
Christmastime 1976, Laughlin said, but it
will add about "a quarter of a million" to
production costs. Scenes that could not be
completed in Washington will be done on
sound stages at CBS Studio Centre where
he is headquartered here. Replicas of monuments
and other buildings will be constructed.
Laughlin told those at his news conference
that "specific incidents of harassment"
would be turned over to his lawyers for
possible inclusion in a lawsuit, alleging violation
of his First Amendment right to freedom
of speech.
He called on others in the industry to join
with him in fighting the "corniption" and
"atrocities" he witnessed in
the nation's capital.
Laughlin said he originally had intended
to spend more than three weeks in April
shooting Washington locations. Instead, he
was able to complete seven days of shooting,
at roughly $50,000 a day, before his
company packed up its gear and left for
California.
year. Records and music publishing, recreational
activities and book publishing had
lower revenues and operating income in
the
first quarter compared to the first quarter
of 1975.
Wasserman further commented, "While
the results of any one quarter do not necessarily
indicate what those for the full year
will be, we are confident that 1976 will be
another strong year for the company."
Israeli Group in Cannes
Headed by Zohar Bar-Am
CANNES. FRANCE—The delegation
from Israel to the Cannes Film Festival,
which was launched Thursday (13) and continues
through Friday (28), is headed by
Zohar Bar-Am, director for encouragement
of film production in Israel, according to an
announcement by the State of Israel's Ministry
of Commerce and Industry, Film Center,
Jerusalem. The Israel booth is on the
fourth floor of the Palais des Festivals.
Bar-Am. who is eager to meet festival attendees
to discuss the beneficial possibilities
of filmmaking in Israel, is staying at the
Hotel Martinez while in Cannes.
BOXOFFICE :: Mav 17, 1976

PHILADELPHIA
105 Theatresjst Week
$602,000
MILGRAM
INCLUDING
EMBASSY
INCLUDIN(
MIDWAY
ANDALUSIA DRIVE-IN....
(Rain Saturday)
MEMPHIS DRIVE-IN
PARMATOWN ...
CIRCLE DRIVE-IN

DETROIT
75 Thsatpes.S Days
$420,686
INCLUDING
CINCINNATTI
100 Theatres, 5 Days
$416,963
INCLUDIN(
rWIN DRIVE-IN
BELAIR DRIVE-IN
WAYNE DRIVE-IN
JOLLY ROGERS DRIVE-IN
HOLIDAY DRIVE-IN ..
NORTHSTAR DRIVE-IN
DIXIE GARDENS
EXORCIST

James Velde Salute
SetbyBrandeisU.
NEW YORK—James R. Velde, senior
vice-president of United Artists, will be honored
by Brandeis University with the Brank^^IiH
James R. Velde
deis Distinguished Community Service
Award, to be presented at a dinner at the
Plaza Hotel August 9.
Net proceeds of the event, which is expected
to attract a large turnout of friends
and colleagues within the entertainment and
communications industries, will be used to
establish a scholarship at the university in
the names of James R. and Janice Velde
(his wife).
Velde was selected to receive this coveted
award in recognition of his dedicated and
effective
service on behalf of many organizations
and philanthropies in the area of
community service and for his efforts on
behalf of the university.
A member of the Brandeis University
President's Council. Velde recently was
named "Man of the Year" by the Boys
Club of Queens and was elected president
of the Foundation of Motion Picture Pioneers.
Long Career in Films
A resident of Greenwich, Conn.. Velde
has spent his professional career in the
motion picture industry, starting in the Detroit
exchange of Paramount Pictures. Following
Army service during World War II.
he rejoined Paramount, subsequently holding
executive sales positions with the Selznick
Releasing Organization and Eagle-Lion
Classics.
He joined United Artists as its West
Coast district manager in 1951 and in 1952
was appointed Western district manager with
headquarters in New York. He became general
sales manager in 1956 and was elected
vice-president of UA in 1958. a director in
1968 and was named to his present post in
1972.
Active in civic affairs, Velde also is a
director of Variety Clubs International,
the
Will Rogers Hospital Fund and the Motion
Picture Pioneers. In 1973 he received the
American Jewish Committee's William J.
German Human Relations Award. Velde
also has been honored by the National
Ass'n of Theatre Owners and its affiliates
as "Distributor of the Year."
May 19 Multiple Launches
'Revenge of Cheerleaders'
NEW YORK—The first in a wave of
saturation dates scheduled for this spring
and summer will be laimched Wednesday
(19) when "Revenge of the Cheerleaders"
begins a multiple break at 80 theatres in
Cincinnati and Columbus, Ohio and surrounding
territories in Kentucky and West
Virginia, it was announced by Allan
Shackleton. president of Monarch Releasing
Corp.. distributors of the youth-oriented
comedy. Subsequent saturation engagements,
with particular emphasis on driveins,
will follow in all major markets
throughout the country, backed up by the
heaviest radio-TV spot campaign in Monarch's
history.
June 9 the Cheerful Film Co. production
will break at 80 theatres in the Atlanta area.
15 in Toledo and ten in Detroit, followed by
openings June 23 at 35 theatres in the Detroit
suburbs and six in St. Louis. The
month will be capped by a 45-theatre multiple
in Chicago Jime 25.
The following month, "Revenge of the
Cheerleaders" opens July 7 at 50 theatres
in North and South Carolina; July 14 at 40
theatres in Pittsburgh, 30 in Cleveland, nine
in San Diego and eight in Phoenix, and July
21 at 40 theatres in Boston. Multiples lined
up thus far for August include a 17-theatre
break in Little Rock August 6; ten theatres
in Seattle August 18 and 25 theatres in Philadelphia
August 25.
'Aces High' Set for Royal
Premiere May 17, London
LOS ANGELES—"Aces High, an EMI
"
production, has a royal premiere in London
Monday (17). with Queen Elizabeth II and
the Duke of Edinburgh in attendance. The
film boasts an all-star cast headed by Malcolm
McDowell, Christopher Plummer, Simon
Ward, Peter Firth, Sir John Gielgud,
Trevor Howard. Richard Johnson and Ray
Milland.
"Aces High" will be released by Cine
Artists Pictures Corp., Los Angeles-bascd.
in the U. S. and Canada this August.
Astral Films to Distribute
Cine Artists in Canada
LOS ANGELES — Richard B. Graff.
president of Cine Artists Pictures Corp., and
Michael M. Stevenson, president of Astral
Films Ltd. of Canada, have announced that
Astral will be exclusive distributor for Cine
Artists Pictures in Canada of "Embryo."
"The River Niger." "To the Devil ... a
Daughter" and "Aces High."
Astral Films, which is
a division of Astral
Bellevue Pathe. Ltd., distributed "Echoes of
a Summer" for Cine Artists earlier this year.
Michael Taylor to Helm
UA Production in UK
NEW YORK— Michael Taylor has been
appointed United Artists executive in charge
of production in the
United Kingdom, effective
June 8, it was
announced by Eric
Pleskow, president
and chief executive
officer, and Dan Rissner,
vice-president of
East Coast and European
production.
Taylor has been associated
with United
,,,. . , ^ ,
M.chael Taylor
^^^-^^^ ^^^ ,^^ p^^^
five years in various capacities as a member
of the production department. He is moving
to his London post from New York, where
he currently is a production executive. A
New Yorker. Taylor holds a B.A. degree
from the University of Miami, where he
majored in English and drama.
Taylor's appointment coincides with
United Artists' busiest production schedule
in England in the last five years. Pictures
in production and scheduled to start in 1976
are Blake Edwards' "The Pink Panther
Strikes Again." starring Peter Sellers, a
joint production between United Artists and
Sir Lew Grade; "The Spy Who Loved Me,"
produced by Albert R. Broccoli, directed by
Lewis Gilbert and starring Roger Moore;
Ken Russell's "Valentino." starring Rudolph
Nureyev; Tony Richardson's "Joseph Andrews,"
a joint venture between United
Artists and Paramount Pictures; the awardwinning
stageplay "Equus." to be produced
by Elliott Kastner and Lester Persky. directed
by Sidney Lumet and starring Richard
Burton, and the upcoming version of the
Norman Jewison-Sir John Woolf production
of Frederick Forsyth's "The Dogs of War,"
to be directed by Jewison.
'Bad News Bears' Quartet
On Multiple-City Tour
NEW YORK — Alfred Lutter. Chris
Barnes, Scott Firestone and David Stambaugh,
four of the title role players in Paramount
Pictures' "The Bad News Bears,"
are participating in a multiple-city tour to
publicize the film during the month of May.
Alfred Lutter and David Stambaugh were
scheduled to visit Baltimore. Cincinnati
and Pittsburgh, while Chris Barnes and
Scott Firestone were to visit Philadelphia,
Chicago and Atlanta.
'Peter Proud' a Boxoffice
Hit in Madrid Playdate
LOS ANGELES— Bing Crosby Productions'
"The Reincarnation of Peter Proud"
grossed a record $48,863 during the first
15 days of its engagement at the 1.200-seat
Callo Theatre in Madrid, according to
James Whiteside. BCP vice-president in
charge of sales and marketing. The firstweek's
gross was $23,682. The picture will
be held over indefinitely.
BOXOFFICE M; 17, 1976

'Midway' Stars Begin
Campaign in 9 Cities
UNIVERSAL CITY—The first phase of
Universal's ambitious promotional campaign
for the Mirisch Corp.'s "Midway,"
starring Charlton Heston. Henry Fonda and
a stellar guest star cast, began Monday (10)
with a nine-city tour by World War II hero
George Gay and Kevin Dobson, who portrays
him in the large-scale drama in Sensurround.
Kick-off promotion was scheduled for
Boston, Philadelphia, Norfolk, Detroit, Miami,
Atlanta, Dallas, Houston and Los
Angeles through mid-June, with Universal
flying in press from New England, Southern,
Midwestern, Southwestern and Western
slates to key itinerary cities.
Ensign George Gay, now a TWA pilot,
was the only flyer out of the 30-man Torpedo
Squadron 8 to survive after being shot
down during the battle of Midway, and was
eyewitness to the clash of American carriers
and planes with the numerically superior
Japanese fleet.
The production, opening nationally June
18. was directed by Jack Smight in Technicolor
and Panavision, and written by Donald
S. Sanford.
"Midway." produced by Walter Mirisch,
guest stars, in alphabetical order, James
Coburn, Glenn Ford, Hal Holbrook, Toshiro
Mifune, Robert Mitchum, Cliff Robertson,
and Robert Wagner. Guest star cast
is headed by Robert Webber, Ed Nelson,
James Shigeta. Christina Kokubo, Monte
Markham, Biff McGuire. Christopher
George, Kevin Dobson, Glenn Corbett,
Gregory Walcott and Edward Albert.
That's Entertainment, 2'
Wins Bell Ringer Award
NEW YORK—MGM's "That's Entertainment.
Part 2" has been cited by Scholastic
Magazine for its prestigious Bell Ringer
Award "for outstanding achievement in
family motion picture entertainment."
"That's Entertainment. Part 2" is a compilation
of the greatest sequences from the
golden era of MGM pictures, and also contains
new sequences directed by Gene Kelly.
The film stars Fred Astaire and Gene Kelly.
It was produced by Saul Chaplin and Daniel
Melnick in Metrocolor. The narration
was written by Leonard Gershe, and additional
music was arranged and conducted
by Nelson Riddle. United Artists is
releasing.
Bennett Goldstein Opens
Theatre Services Office
CINCINNATI—Bennett Goldstein has
returned to this city to establish Mid America
Theatre Service. His office at 1229 Enquirer
Bldg. will handle booking, buying,
advertising and consultation in a territory the book by Putnam in November. Bregman.
who currently is producing "The Next
tli.li includes Detroit, Cleveland, Chicago,
I'llislnirgh and Indianapolis.
Man," also has filmed such true-life dramas
tioldstein. who has many years of experi-
as "Serpico" and "Dog Day Afternoon." Thompson is directing "The White Buffalo"
Author Connery is a former foreign correspondent
for Time and Life magazines. novel, published by Simon and
from a screenplay by Richard Sale from his
Schuster.
ence in the film industry, headed Interstate
Theatre Services here some years ago.
MOTION PICTURES RATED
BY THE CODE & RATING
ADMINISTRATION
The following feature-length motion pictures
have been reviewed and rated by the
Code and Rating Administration pursuant
to the Motion Picture Code and Rating
Program.
Title Distributor Rating
PG
The Big Bus (Para)
Buffalo Bill and the Indians (UA) PG
The Death Collector (Surrogate)
\r\
Harry and Walter Go to New York
(Col)
PG
The Inframan (Joseph Brenner) PG
Massacre at Central High (Brian) \r\
Mother. Jugs, and Speed (20th-Fox) PG
Special Delivery (Bing Crosby Prdns.) PG
Trial by Combat (Gamma III) PG
Goodman, Brayfield Score
Teenage Slumber Party'
NEW YORK—Composer Miles Goodman
and lyricist Douglas Brayfield have
been signed by Bill Levey, president of the
Movie Machine, Inc., to write the original
score for "Teenage Slumber Party." The
film was produced by the Movie Machine,
Inc. and Athena Films in association with
the Cannon Group.
Goodman and Brayfield had their compositions
included on the soundtrack of "The
Last Detail." One of their songs, "Easy to
Love," as performed by Tony Christie, is
currently in release in the United Kingdom.
Goodman also scored "Equal to the
Challenge," the music winning first prize at
the recent International Educational Film
Festival, and the film "Rattlers."
The Cannon Group is worldwide distributor
of "Teenage Slumber Party," based on
a story by Levey with an original screenplay
by Frank Farmer. Featured are Will
Hutchins, Rafael Campos, Bill Thurman,
Bryan Englund, Arlene Farber and Larry
Gelman in the story of six young girls who
get together for an unusual and eventful
evening. Bill Casper is editing for a scheduled
release later in the year.
AEG Buys Screen Rights
To Donald Connery Book
NEW YORK—Artists Entertainment
Complex has acquired film rights to Donald
Connery's forthcoming book "Guilty Until
Proven Innocent," the true story of Connecticut
youth Peter A. Reilly, who was accused
of murdering his mother. Reilly's conviction
was overturned when playwright
Arthur Miller voluntarily amassed additional
evidence. Reilly has given A EC exclusive
rights to his story.
Martin Bregman will produce the film
version for AEC following publication of
WB Seminars Promote
'Ode to Billy Joe'
BURBANK—"Ode to Billy Joe" was the
subject of two special exploitation sessions
to develop and maximize individual theatres'
contribution in the film's initial saturation
booking across the entire southern U.S.
Arranged by Arthur Manson. Warner Bros,
vice-president in charge of worldwide advertising
and publicity, the separate meetings
were held in Atlanta and Dallas.
"Ode to Billy Joe," the Max Baer picture
based on the Bobbie Gentry song, will open
June 3 at 550 theatres in the South.
The Atlanta seminar, drawing exhibitors,
advertising personnel and theatre managers
from North and South Carolina and Florida,
as well as Georgia, was held Tuesday (II).
The conference in Dallas Wednesday (12)
was for exhibitors from Texas. Oklahoma.
Alabama, Arkansas and Louisiana and all
Warner Bros, fieldmen.
Both sessions were under the direction of
Manson. assisted by Ernie Grossman, national
director of publicity and promotion
for Warner Bros., and Leo Wilder, director
of field exploitation activities.
Fieldmen attending were: Irving Blumberg.
Philadelphia: Frank Casey, Chicago;
Al Dubin, Toronto; Lige Brien, New York;
Bill Lanese, San Francisco; Don Williamson,
Dallas; Jo Ann Sherman, Denver: Floyd
Fitzsimmons, Boston; Chet Friedman, Cincinnati;
Michael Parver, Atlanta; Max Wolkoff,
Miami; Kit Murray, New Orleans; Dan
Meyers, Kansas City; Rodney Grubb. Minneapolis;
Ernie Johnston, Washington, D.C.;
Woody Praught. Detroit; Jacques Kahn/
Carol Sloan, Pittsburgh; Jerry Berger, St.
Louis; John Thompson, Baltimore; Karl
Fasick. Boston, and Bruce Stern, Cleveland.
Southern sales manager Ed Williamson
also attended, together with branch managers
J.C. Steely, Atlanta; R.E. Heffner,
Charlotte; J.R. Motley. Dallas; Roger Hill,
Jacksonville, and A.W. Trog. New Orleans.
Colorado Filming Begins
For UA's 'White Buffalo'
NEW YORK—"The White Buffalo,"
an
action-packed western starring Charles
Bronson as Wild Bill Hickok, has begun
filming in Colorado. The Dino De Laurentiis
presentation will be released in the United
States and Canada by United Artists.
Co-starred are Will Sampson and Jack
Warden. Sampson is currently appearing in
the multi-Academy Award-winning "One
Flew Over the Cuckoo's Nest" and in De
Laurentiis corporation's soon-to-be-released
"Buffalo Bill and the Indians or Sitting
Bull's History Lesson" (both for United
Artists). He plays the key role of Chief
Crazy Horse in "The White Buffalo."
Warden, currently appearing in "All the
President's Men," received an Academy
Award nomination for "Shampoo."
Pancho Kohner is producing and J. Lee
BOXOFFICE :: May 17, 1976

LETTERS
;igned.
To Boxoffice:
The Boxoffice editorial "Pleasing Pa-
1976) was of particular
ironN- (April 19.
the Kings Theatre, as
at nilcrest to us here
Names
mained with me all these years and your
editorial has prompted me to bring it to the
surface, and hopefully you will think it
worthwhile.
The attraction that night was a film entitled
"The Seducers" and one patron had
to OUT patrons this to say: "The only ones seduced here
it espoused a policy very similar to the one
we instituted in 1972. The accompanying
photograph of our prominently placed lobby
siun tells the complete story.
"l must add, however, that we receive
very few "suggestions" from our patrons
but it is impossible to evaluate the goodwill
and public relations value of this simple
gesture on our part.
Please accept a sincere thank-you for
your devotion and untiring efforts to stimulate
and foster a renewed dedication by
every member of our industry in order that
the motion picture be restored to its
rightful
place as the unparalleled leader in the entertainment
field.
Manager
Kings Theatre
Odeon-Morton Theatres, Ltd.
MURRAY W. VINT
.^64 Smith St.
Winnipeg, Man., Canada R3C 2X4
To Boxoffice:
Your editorial in the April 19 issue of
Boxoffice titled "Pleasing Patrons" stirred
up a memory
'""^ '° '^^'^ ^'^^
you and your 'I'!LLT"''^
readers
In 1961-64 I was doorman at the Old
Tower Theatre in Milwaukee, Wise. When
I began working there the policy was straight
product. About a year later it was changed
to an "art" house. The manager placed a
small shelf in a prominent spot in the lobby
with a guest register book on it. The idea
being to invite patron comments about the
current attraction. Some of the comments
were quite candid and that poor manager
was kept pretty busy trying to erase some of
the more eloquent remarks.
One comment made by a patron has re-
10
tonight was the audience!" There was a
remark written about another film. "Who
the hell is — ing Who?!"
Remember this took place at the beginning
of the art films and the films at that
time were ice cream socials compared with
some films today. So if managers try to
install this "suggestion box" idea with some
of today's films, they had better be prepared
for comments considerably more
vivid than in 1962!
Just thought you might like to hear about
this one incident involving the suggestion
box. guest register or whatever!
ROBERT K. ROTHSCHILD
7211 SW Brier Place.
Portland. Ore. 97219
'Cuckoo's Nest' Is Winner
Of Danish Bodel Award
NEW YORK—After winning the five
major Academy Awards, including the Best
Picture Oscar, Milos Forman's "One Flew
Over the Cuckoo's Nest" is now garnering
international honors and top boxoffice
grosses.
Pedro Teitelbaum, United Artists senior
vice-president and foreign manager, announced
that the picture, starring Jack
Nicholson, has just won the Danish Bodel
prize as Best American Film. The Bodel
Prize, the equivalent of the Hollywood
Oscar, is awarded annually by the Danish
Film Critics Ass'n.
Teitelbaum noted that Michelangelo Antonioni's
"The Passenger," also starring
Nicholson and released in the United States
and Canada by United Artists, won the
Bodel prize as the Best Non-American Film.
"One Flew Over the Cuckoo's Nest,"
Teitelbaum added, is also rolling up recordbreaking
grosses in Denmark. During its
first four weeks and four days at the Dagmar
I & II theatres in Copenhagen, it registered
$124,016, a new high for this situation.
Hot Potato' Scoring High
In 286 Opening Dates
BURBANK. CALIF.—"Hot Potato," the
Fred Weintraub-Paul Heller picture for
Warner Bros., grossed $2,422,000 in the
first ten days of its national engagement in
286 theatres, according to Terry Semel,
Warner vice-president and general lies
manager.
In many situations, Semel said, it broke
weekend records.
"Hot Potato," an action film laid in Thailand,
stars Jim Kelly, George Memmoli and
Geoffrey Binney. It was written and directed
by Oscar Williams.
Engebretson Is Assistant
To Madden, Doty-Dayton
HOLLYWOOD—Stewart Engebretson.
veteran of 27 years with MGM. has be
named assistant
general sales manager
Bill Madden at Doty-
Dayton Distribution,
announced L y m a n
Dayton, president ol
Doty-Dayton Productions.
Engebretson
formerly
was Western di-
at
vision manager
MGM in charge of
Stewart Engebretson distribution, sales, advertising,
promotion and administration. He
also had been San Francisco division manager
under Madden while at MGM.
A native of South Dakota. Engebretson
was graduated from South Dakota Stale
University with a bachelors degree in business
administration. Later he was to enter
the Marine Corps where he served for six
years in Marine aviation. He left the Marine
Corps as a major and is now in the retired
reserve.
Presently living in the San Francisco area.
Engebretson plans to move to Northridgc,
Calif., with his family.
Geo. Gale, Ivan Tors Corp.
In Joint Venture Pact
HOLLYWOOD—George Gale and his
newly formed George Gale Productions
have entered into a joint-venture agreement
with Ivan Tors Corp. to make a number of
outdoor theatrical features, the first of which
will be "Escape From Angola," to be distributed
worldwide by Doty-Dayton Distribution.
Tors will be executive producer and Gale
will produce the action-adventure film, to
be shot on location in Africa. Barry Clark
will write the script based on Gale's original
story idea.
Gale will follow that feature with "Distant
Hills of Home," an original story by
Clark. Gale is negotiating with Madras
producer M. A. Partha to co-produce the
film which he plans to shoot in India next
New World Product Rights
Granted to Films, Inc.
HOLLYWOOD — New World Pictures
has granted exclusive nonthealrical distribution
lights to its 1976-77 releases to Films.
Inc.. which had similar rights to last year's
product.
The agreement gives Films, Inc.. distribution
rights for the U.S.. United Kingdom
and Japan for all current product and future
productions and acquisitions.
Films include "The Romantic Englishwoman."
"The Story of Adeic H.." "Hollywood
Boulevard." "Nashville Girl." "Foxtrot."
"The Lost Honor of Katharina Blum."
"Eat My Dust!", "Jackson County Jail."
"Dynamite Women" and "Cannonball.
BOXOFFICE :: May 17. 1976

ate
y'?
(Trailers are)...
the most effective
tool, and very cheap..."
T
Says who?
Says David Raphel, Twentieth Century-Fox s Senior Vice-President-
Worldwide Marketing, in hisopening remarks at his company s recent
National Sales Convention And we agree Not just because we have
a vested interest m the distribution of theatrical trailers, but because
every survey of motion picture audiences ever taken has proved
time and time again that -trailers are the most effective tool" and
"the cheapest" way of getting people to see a movie Any movie
Including the one you re playing next.
Have you forgotten the basics of showmanship I I
repeat. Trailers are effective They work They're cheap
If so, we
Try them every way: Coming Or Coming Next Or right now as a crossplug.
You'll be surprised.
We wont
NATIONAL SCREEN
H^
SERVICE
1600 Broadway, New York 10019 and branches throughout the US
BOXOFFICE ;: May 17. 1976

Brolherhood Award
Honors Myron Blank
DES MOINES—Myron N. Blank, president
of Central States Theatre Corp.. was
presented the highest
honor bestowed by
the National Conference
of Christians and
Jews at its 48th anniversary
banquet held
Tuesday (4) and attended
by 400 guests.
The Brotherhood
Award for Distinguished
Leadership in
Human Relations and
Myron N. Blank
Community Service
was bestowed upon Blank for his outstanding
leadership and support of many worthwhile
endeavors.
Father and Son Honor
The award to Blank marks the first time
a father and son both have received this
distinction. His father A. H. Blank, pioneer
theatre owner, was similarly honored m
1964.
A native of Des Moines. Blank received
a B.A. from the University of Michigan in
1933. the same year he joined Central States
Theatres. Following service in the Navy
from 1943 to 1946. Blank returned to the
circuit and the same year assumed the presidency.
Active in civic and community affairs.
Blank has served on the board of the chamber
of commerce. Salvation Army board.
Theatre Owners of America board (as president
in 1956-57), was state chairman of the
Motion Picture Savings Bond Division and
county salvage chairman of the War Production
Board. He also has been a member
of the board of the lowa-Des Moines National
Bank and Iowa Methodist Medical
Center; co-chairman of the United Fund
Campaign; board of the Greater Des
Moines Committee (serving as president in
1953); Jewish Federation board; YMCA
board; Child Guidance Center board, and
executive committee and board of trustees
of Simpson College.
Active in NATO
Presently Blank is on the executive committee
of the National Ass'n of Theatre
Owners; treasurer of Iowa Methodist Medical
Center and holds memberships in
Temple B'nai Jeshurun, B'nai B'rith, American
Jewish Committee, Des Moines Club,
Wakonda Club and the Variety Club.
Blank family contributions to the community
include Blank Children's Hospital
at Iowa Methodist Medical Center, Blank
Children's Zoo. Blank Golf Course and the
Blank Center for the Performing Arts at
Simpson College.
Blank and his wife Jacqueline, a former
Kansas Citian, have three children: Beverly.
New York; Alan. Iowa City. Iowa, and
Steven and his wife Judy, Des Moines.
12
'Brotherhood of Death' Is
Giant Reptile 'Big Al'
Lensing in Capital City
NEW YORK — "Brotherhood of Death,"
To Join Group 1 Film
LOS ANGELES—Group 1 Films is
bringing to the City of Angels the largest
a new action drama to be released by Cinema
Shares International Distribution, is
now filming in Washington. D. C. An Omni
Capitol FUms production in association
with International Film Consortium, it is
being produced by Richard Barker and Bill
preserve.
alligator in captivity, a 19-foot monster
which usually resides in a Louisiana wildlife
Brandon Chase. Group 1 president, explained
that the giant reptile will be used
in the company's forthcoming production,
Berry, with Berry as director. Ronald K.
Goldman is the executive producer.
Roy Jefferson, all-pro end of the Washington
Redskins football team, stars in his
motion picture debut. Featured are Red-
"Alligator."
The beast, named Big Al by his keepers,
skins players Mike Bass and Rookie of the being transported by closed truck, corn-
Year Mike Thomas. The cast also includes pletely covered with burlap that must be
Le Tari, Haskell Anderson, Michael Hodge, kept wet constantly. Three experts will accompany
Big Al to keep him properly tran-
Rick Ellis, Ron David and Brian Donohue.
The story of "Brotherhood of Death" quilized during the journey, since either his
concerns a group of black teenagers from jaws or tail, if misused, could tear the truck
a Klan-controlled Southern town who return
from battle in Vietnam. With their
fellow blacks being terrorized, the youths decide
to use the skills learned in Southeast
Asia to free the community.
The film is scheduled to have its world
premiere in Washington, D. C. in late August.
Hudson Productions Names
Phil Parisi Chief Exec.
NEW YORK—Phil Parisi has been named
chief executive officer of Hudson Productions,
Inc., his first official duty being
attendance at the Cannes Film Festival to
look for product with which to expand
Hudson's feature lineup. Parisi was previously
with Leisure Time Booking, where he
supervised the national release of the highly
successful "Sensations." He was also instrumental
in the successful distribution of
"Deep Throat" and "Devil in Miss Jones."
In Cannes, where he arrived Wednesday
(12), Parisi will be staying at the Hotel
Martinez. His long tenure in motion picture
sales and distribution includes associations
with Bryanston, United Artists, Show Corp.
of America and Governor Films.
Hudson Productions is currently concentrating
on such X-rated fare as the hit
"M-A*S*H'D." but plans to gradually
broaden its lineup to include straight commercial
and general audience features.
French Film Executives
To Visit U.S. in June
NEW YORK—The French Film
Office
here has announced an official visit to the
U. S. by four major motion picture executives
from France. The four men will meet
with members of all branches of the American
film industry during visits to New York,
Washington. Los Angeles and San Francisco
between June 19 and July 2.
The executives involved will be Pierre
Viot, director of the Centre National du
Cinema; Hubert Astier, director in charge
of cinema at the Ministry of Cultural Affairs;
Georges Dancigers, president of Unifrance
Film, and Yonnick Flot, director of
Unifrance Film.
apart.
Group 1 plans to use the live reptile in
conjunction with a free-moving, remotecontrolled
30-foot-long model, the latter now
in the final stages of design. The "artificial"
alligator will be exact in every detail, except
for length.
The film story revolves around a baby
alligator (ten inches long) purchased as a
pet by a family vacationing in Louisiana.
After returning home, the irate father
flushes the troublesome pet down the toilet
and into a sewer system that also serves a
local brewery. The baby alligator feeds on
a malt-like substance which is heavy with
dextrorotatory sugar.
Years of this unique diet, combined with
other available materials, cause the reptile
to grow into a 30-foot monster which breaks
out of the sewer system and terrorizes the
city, killing and wreaking havoc as he goes.
Chase said that preproduction is now under
way and that cameras are slated to roll
August 16. The cast, which will include
internationally known names, will be announced
in the near future, according to
the Group 1
president.
To Honor Marilyn Tenser
At Cannes Film Festival
BEVERLY HILLS—A special invitational
cocktail reception in honor of producer
Marilyn J. Tenser will be held at the Martinez
Hotel, Cannes, Friday (21) by Crown
International Pictures, Inc.
Ms. Tenser will host the press and film
buyers following screenings of "The Pom
Pom Girls" and "Las Vegas Lady." She was
executive producer on "The Pom Pom
Girls" and executive in charge of produc-
on "Las Vegas Lady."
tion
Ms. Tenser presently is engaged in a
project titled "The Van" which will go into
production on July 8.
Fox Quarterly Dividend
BEVERLY HILLS—The board of directors
of 20th Century-Fox Film Corp. has
declared a quarterly dividend on its common
stock of 12 1/2 cents per share, payable
Friday (28) to shareholders of record
as of Monday (17).
BOXOFFICE :: May 17, 1976

426
(312)
Columbia 3rd Qtr. Dips,
Bui 9 Mos. Net Up
NEW YORK—Columbia Pictures Industries
reported net income of $956,000 (19
per cent drop) or 12 cents per share for its
third quarter which ended March 27, compared
with net income of $1,174,000 or 15
cents per share for the comparable period
of the prior year.
Net income for the nine months ended
March 27 increased to $10,072,000 or $1.22
per share, including a nonrecurring gain of
$5,059,000 or 61 cents per share from the
sale of a television station, compared with
$2,701,000 or 35 cents per share for the
same period last year.
Alan J. Hirschfield, president and chief
executive officer of the diversified entertainment
company, said that all of the divisions
of the company continued to be profitable.
He noted that last year's third quarter had
the benefit of revenues from three highly
successful motion pictures.
Pre-tax income from operations amounted
to $2,506,000 and $13,105,000 for the
quarter and nine months ended March 27,
respectively, compared with $3,063,000 and
$7,983,000, respectively, for the prior year.
The company has reported operating profits
for 1 1 consecutive quarters.
Revenues for the third quarter were $76,-
511,000, compared to $84,123,000 in last
year's comparable quarter. For the nine
months period, revenues were $256,073,000
in the current year and $231,138,000 in the
prior year.
Jack Elam Signed by DDP
For 'Pony Express' Role
HOLLYWOOD—Veteran motion picture
actor Jack Elam has been signed by Doty-
Dayton Productions for a role in the film
"Pony Express Rider," it was announced
by Lyman Dayton, president of DDP. Elam
will portray Crazy Charlie Plumb, outlaw
of the western frontier during the late 19th
century.
"Pony Express Rider," the latest family
motion picture charted by DDP, will be shot
on location early this summer.
Elam's film credits include "The Sundowners,"
"Support Your Local Sheriff,"
"Rio Lobo." "Dirty Dingus Magee" and
"The Wild Country."
Herbert Luft Named Getty
Pictures V-P, Production
BEVERLY HILLS—Herbert G. Luft has
been appointed vice-president in charge of
production for Getty Pictures Corp., it was
announced by Horst D. Osterkamp, president.
Luft is a veteran in the film industry and
has been with Getty Pictures since its inception.
He was production supervisor of
"Flare-Up" and "Zeppelin," production coordinator
of "Rage" and associate producer
of "Mutations," "The Devil's Men" and
most recently "Shoot."
Gareth Wigan Named V-P
For 20th-Fox Production
BEVERLY HILLS—Gareth Wigan has
been named vice-president, production, at
20th Century-Fox, it was announced by
Alan Ladd jr., senior vice-president, worldwide
production. Wigan, who joined Fox
in mid-1975, was previously vice-president,
creative affairs, feature film division. At the
same time. Ladd announced that Jay Kanter.
vice-president, production, is now vice-president,
worldwide production of the feature
film division.
Wigan joined Fox from World Film Services,
an independent production company,
where he was responsible for production
and the development of feature films. Previously,
he had produced several motion
pictures in England for American studios.
A onetime literary agent with MCA based
in London from 1957 through 1961, he
later formed his own agency which eventually
merged into EMI.
'Futureworld' Print Order
Is One of AIP's Largest
HOLLYWOOD—"One of the largest
nimiber of prints for an American International
film has been ordered for 'Futureworld,'
" according to Leon P. Blender,
executive vice-president in charge of sales
and distribution. " 'Futureworld' already has
excited exhibitors and I believe it will do
the same for audiences," he said.
The movie, to be released nationally in
mid-July, has backgrounds filmed at NASA's
Johnson Space Center, Houston. It is an
extension of "Westworld" and stars Peter
Fonda, Blythe Danner, Arthur Hill, Yul
Brynner. John Ryan, Stuart Margolin and
Jim Antonio.
James T. Aubrey and Paul N. Lazarus
III, who produced "Westworld" at MGM,
are the producers. Samuel Z. Arkoff is the
executive producer and Richard Heffron
directed. The screenplay is by Mayo Simon
and George Schenck.
Circuits Plan to Sponsor
VCI Confab Entertainment
TORONTO—Leading exhibitors of the
U.S., Canada and Great Britain will sponsor
a presentation of the hit show "A Chorus
Line" at the Royal Alexandra Theatre,
which will be one of the entertainment highlights
of the forthcoming 49th annual Variety
Clubs International convention, to be
held here Sunday (30) through June 4.
Sponsors include ABC Paramount Theatres,
Cinemette Theatres. Cobian Theatres,
Commonwealth Theatres. Famous Players,
General Cinema. Gulf States Theatres.
Kerasotes Theatres, Loews Theatres, Mann
Theatres, Marcus Theatres, Martin Theatres,
Metropolitan Theatres. Mid States
Theatres, Tom Moyer Theatres. Odeon
Theatres, Pacific Theatres, Plitt Theatres,
Redstone Theatres, RKO-Stanley Warner
Theatres. Sack Theatres, Sterling Recreation
Organization, Theatre Holding Co. and
United Artists Theatres.
CLEARING HOUSE
FILMS FOR SALE
ISmin FILMS. Postcard brings bargain
list. Ingo Films, P O. Box M3, Sc
Pa 18504.
16mm FAMOUS CLASSICS. Illustrated
catalog 25c. Manbeck Pictures, 3621-B Wakonda
Drive, Pes Moines. Iowa 50321.
16mm EROTICA: Comedies, classic
shorts. Cohen, 478 Frederick, S.F., CA
94117.
FILMS WANTED
cal/TV release for domestic and/or foreign
distribution. We have the theatres
Action films. "PG" "R" "X". Contact
P. O. Box 29924, Los Angeles. 90029
WANTED: 35mm TRAILERS, any quantity
purchased. Also movie stills, posters,
pressbooks, scripts, magazines. Leonard
Brown, 6763 Hollywood Blvd., Los Angeles,
"GABLE AND LOMBARD." Any 16mm
film wanted on the current Also want
film.
16mm trailers from any films and 16mm
film clips from "The Exorcist," Randy
Emerian, 5824 East Hamilton. Fresno, California
93727. (209) 255-3700
TRAILERS, MERCHANT ADS
COMPARE PRICES: Daters, frame ads,
custom merchant films, clocks, leaders,
etc. Catalog. Beacon Film Laboratories
3705 N Nebraska Ave., Tampa, Fig. 33603.
THEATRE SEATING
WHY NOT CALL the other ads and
check their costs—Then call us to SAVE
MONEY! $4.90 per cushion installed. Commercial
Seating Co., 3143 N. Albany, Chicggo.
111. 60618 .
539-4771.
DON'T BE MISLED—WE HAVE NO GIM-
MICKS! We have many satisfied customers
in our 25 years of custom theatre chair
upholstering. Finest materials—low prices
—seat covers. We buy and sell theatre
Chicago Used Chair Mart (312)
939-4518. 1320 S. Wabash Av Chicago,
111. 60605.
SPECIALISTS IN REBUILDING CHAIRS.
New and rebuilt theatre chairs for sale.
We buy and sell old chairs. Travel anywhere.
Seating Corporation of New York,
247 Water Street, Brooklyn, N.Y., 11201.
Tel. (212) 875-5433. (Reverse charges).
UNIVERSAL SEATING & CONST. CO.
INC. Reconditioned used chodrs. On-location
refurbishing, installation and staggering.
Sewn seat covers, all makes. We
buy used seating anywhere. Entire
theatre equipment available Call (617)
442-3830-3831. 1245 Adams St., Boston,
Mass 02124.
COMPLETE STOCK of used chairs tor
sale. Chairs from $1 on up. Also NEW
chairs available— (315) 454-9345. Hayes
Seating Company, 101 Pickard Drive, Syracuse,
NY 13211.
APPROXIMATELY 2000 International
chairs, like new, standards level. Approximately
2000 American Bodiform chairs,
long backs, with uplift. Contact Harry
Mefcher Enterprises. (414) 442-5020.
WE TRAVEL ANYWHERE to rebuild theatre
chairs. We also buy and sell new and
used theatre chairs. Globe Interstate Seating,
Inc Broome
, St., New York, N. Y.
10013. (212' 925-3571-2.
500 THEATRE SEATS, $2.50 each. Wanted
Old movie and theal
(504) 282-2384 or 522-9446.
More Classified Listing
On inside Back Cover
BOXOFFICE :: May 17, 1976

BOXOFFICE
BAROMETER
This chart record) the performance of current attractions in the opening week of their first runs in
five listed. the 20 key cities checked. Pictures with fewer than engagements ore not As new runs
are reported ratings are added and averages revised. Computation terms of percentage is in in
relation to normal grosses os determined by the theatre managers. With 100 per cent as "normal,"
the figures show the gross ratings above or below that mark. (Asterisk * denotes combination bills.)
y
Adios Amigo .Atlas)

New York WOMPIs Elect
Ann Jones as President
NEW YORK—Ann Jones, 20th Century-
Fox, was elected New York WOMPI president
at a recent meeting. Others elected to
serve on the executive staff, according to
Gertrude Pierce, Paramount Pictures, publicity
chairman, were: Janet Kromer, Precision
Film Lab, first vice-president: Gertrude
Pierce, Paramount, second vice-president;
Lillian Lippe, United Artists, recording
secretary; Rosalind Lieberman, Avco
Embassy, corresponding secretary, and Clarice
Hausman, Universal, treasurer.
The group held a progressive dinner in
Queens Saturday (8). Hostesses were Ms.
Jones, Dorothy Reeves, Venture Distribution,
and Amy Rohde, formerly of Metro-
Goldwyn-Mayer. The event was a finance
project.
Stefctn Mayer Appointed
Gen'l Manager by WRO
OAKHURST. N.J.—Stefan Mayer has
been named general manager of the Walter
Reade Organization concessions division.
Sheldon Gunsberg, president, said Mayer
will succeed Richard Grossman, vice-president
of the company's concessions division.
Grossman has resigned to direct his Toledo,
Ohio, fast food business, Grossman Enterprises.
Mayer joined the company in 1953 as
manager of one of the concessions units.
He has been Grossman's assistant since
1968.
Sameric Plans Openings
PHILADELPHIA — Sameric
Goldenberg, promotion director for the
Budco Theatres, Philadelphia. Proceeds of
the premiere will benefit the Delaware Humane
Society. Joining in a heavy promotion
campaign with Rick Markovitz, Paramount's
area publicity director will be the personal
appearances of Alice Faye and the movie
dog. Won Ton Ton.
Joe Alves is production designer for
"Close Encounters of the Third Kind."
BOXOFFICE :: May 17, 1976
'Beethoven' Regains
NY Lead With 430
NEW YORK—"The Opening of Misty
Beethoven" climbed to top spot in its eighth
World week with a 430 average. The previous
winner, "All the President's Men,"
was reported as a showcase item and figures
were not available. Also moving up a notch
—to second position—was "Face to Face,"
enjoying a 230 in the fifth week at the
Beekman.
Up from fifth to third place came "La
Chienne," the 1931 film in its American
debut, an improved 210 for the second
D. W. Griffith week. Again fourth was
"The Sailor Who Fell From Grace With
the Sea," 190 in the fourth stanza at the
Coronet. The rest of the first rims were so
dull as to be out of contention.
Showcase items fared much better. Winners
included the Warners combo "Hot Potato"
and "Enter the Dragon," "One Flew
Over the Cuckoo's Nest," the reissue of
"Young Frankenstein," "Baby Blue Marine,"
"All the President's Men," "The Bad
News Bears," "Goodbye, Norma Jean" and
Cantinflas in "El Ministro Y Yo."
(Average Is 100)
Beekman—Face to Face (Pffra), 5th wk 230
Cine—Lipstick (Para), 5lh wk. .... 120
Coronet—The Sailor Who Fell From Grace
With the Sea (Emb), 4lh wk. 190
D. W". Grillith—La Chienne (A|ay), 2nd wk 210
86th Street East—Stay Hungry (UA). 2nd wk 100
New Embassy—Salsa (Fania Records), 6lh wk. . 130
Pans—Bambino (Buckley Bros), 2nd wk. .
140
Penthouse—Sparkle (WB), 5th wk 120
Radio City Music Hall—Robin and Marian
(Col), 9th wk 75
Playhouse—Birch Interval
68th Street
(Gamma 111) 70
State 1—The River Niger (Cine Artists) 4lh wk 170
State II—Lipstick (Para), 5th wk 120
Trans-Lux East—Stay Hungry (UA), 2nd wk 105
World—The Opening of Misty Beethoven
(Colalyst Films), 8th wk 430
Ziegfeld—Moses (Emb), 7th wk 40
Armand D. Carroll Dies
PHILADELPHIA—Armand D. Carroll,
77, an architect who designed motion picture
theatres,
restaurants and business building,
died Sunday (2). He was the architect
for the Center Theatre, Baltimore, Md., and
handled modernizations and renovations for
many of the center city theatres here. A
daughter, a brother and three grandchildren
survive.
NY B'nai B'rith Installs
Hy Levine as President
By JOHN COCCHI
NEW YORK—Cinema Unit 6000, B'nai
B'rith, held its annual President's Luncheon
on Thursday (6) at the New York Hilton.
Hy Levine, cooperative advertising manager
for Universal Pictures, was installed as the
new president, succeeding Clifford R. Muller,
head of Clifford Muller Inspection
Service Co., who was appointed a trustee.
National Screen Service's Norman Robbins
served as chairman of the President's Luncheon
Committee.
Robbins introduced Muller's wife Thelma,
executive secretary of Cinema Unit, and
their daughters and also introduced Levine's
family. Muller was then presented a Fund
Raising Award by Thomas Hurwitz, for
exceeding the 1975-76 quotations. It was
explained by Robbins that Muller was not
serving a second term as president as is
customary, since he had just been installed
as president of Manhattan Council and
Cinema Unit's bylaws preclude a conflict
of
interest.
Farewell Speech
In his farewell speech, Muller praised the
gathered members for being "the people
who make me look good." He thanked Max
Fried for his work on the baseball pool,
Carl M. Levine for the Cadillac raffle and
Miriam Scott for her efforts on behalf of
the Veterans Hospital program. Project
HOPE (Help Our People Everywhere) distributed
$80,000 worth of packages this
Passover, Muller said. Being part of Cinema
Unit affords one "the satisfaction of living
Fried, Leonard Kaufman, Ruth Pologe Levinson,
Gladys Robbins, Sheldon Rothman,
Robert Schwartz and Jerry Sunshine: treasurer
and vice-president, Mark Dymond;
secretary, Louise E. Dembeck; and trustees:
Walter Brecher, Charles Erdheim. Fay
Miske Goldberger. Irving H. Greenfield.
Herb Hauser, Joe Ingber, Ted R. Lazarus,
Ava Leighton, Carl M. Levine, Celia Min-
(Continued on page E-8)

BROAD WAY
PRED ASTAIRE celebrated his 77th birthday
Monday (\0) during a festive evening
in" which the Film Society of Lincoln
Center's annual Spring Gala presented the
premiere of "Thafs Entertainment. Part 2'"
at the Ziegfeld Theatre. Joining the fabulous
Fred in the celebration was Gene Kelly, who
co-stars in the new film with him and who
directed the new scenes. Earlier in the day.
Mayor Beame gave the two dancing stars
keys to the city. Following the showing, a
party was held at the Rainbow Room.
Present at the party and premiere were
stars who had once appeared at MGM in
its heyday, the ".^Os through the "SOs. which
are covered in the MGM-United Artists
film, a sequel to "That's Entertainment!" of
two years ago. Present were Johnny Weissmuller.
Gary Grant. Kathryn Grayson. Cyd
Charisse. Marge Champion. Arlene Dahl.
Bobby Van. Hermione Gingold and Donald
O'Connor. Also. Betty Comden, Adolph
Green. Jacqueline Onassis. etc.
Both Astaire and Kelly received Lincoln
Center silver medallions in a ceremony
Monday morning (10) at the Lincoln Center
Fountain, presented by Martin E. Segal,
president of the Film Society of Lincoln
Center, and John W. Mazzola. managing
director of Lincoln Center.
•
Joshua Logan was the star of a basli in
honor of his autobiography. "Josh" (Dehi-
The Museum of Modern Art commenced
its lengthy American Film Comedy series
in honor of the Bicentennial Thursday evening
(13) with Harold Lloyd in "For Heaven's
Sake" (1926. directed by Sam Taylor).
also
starring Jobyna Ralston, print courtesy
of Time-Life Films. Leonard Maltin. guest
programer. spoke at the first showing.
The series will run through Jan. 4, 1977.
and feature over 400 features and shorts
from early silent to current sound productions.
•
Loews Corp. held its annual shareholders
meeting Tuesday {11) ai Loews' Suite
I Theatre, 45th Street and Broadway.
•
Alan Mitosky and Dawn Hanrahan will
host an informal get-together Wednesday
(19) to celebrate the opening of Athena
Films' new offices. The company is located
at 250 West 57th St.. Suite 2514. New
York City 10019. Phone number is 541-
8744.
•
State Building Thursday morning (20). Morris
McWhirter, co-author with his late twin
Ross of the 1977 edition of the "Guinness
World Book of Records," will welcome
Kaye. who has been designated as the
World's Fastest-Traveling Entertainer.
Last autumn. Kaye piloted a Lear jel
and visited 65 Canadian and American
cities in four and a half days to launch
locally UNICEF's Trick or Treat campaign,
which resulted in more than $6
million being collected, mostly by children.
The Guinness Exhibit Hall, which officially
opens Saturday (22). will be a
permanent attraction ai the Empire State
Building, located on the Concourse level.
next to the Observatory ticket office.
•
William Friedkin's "Sorcerer." starring
Roy Scheider. is now filming in New York
and New Jersey. A contemporary adventuresuspense
drama, the Friedkin-Film Properties
International production will shift to
the Dominican Republic for final filming.
Also shot in Paris and Jerusalem. "Sorcerer"
will be distributed in the U. S. and
Canada by Paramount and Universal and
by CIC throughout the rest of the world.
•
The New York WOMPI Club held a
progressive dinner in Queens Saturday (8).
Hostesses were president Ann Jones of 20th
Century-Fox, Dorothy Reeves of Venture
Distribution and Amy Rohde, formerly of
MGM.
corte Press). Joining the writer-producerdirector
Tuesday (II) at the River Club's
Garden Room were wife Nedda. Gloria The recently elected WOMPI officers
Swanson. Lillian Gish. Helen Hayes. Ina for 1976-77 are: president, Ann Jones; first
vice-president, Janet Kromer of Precision
Claire, Walter Kerr. Anita Loos. Earl
Blackwell. George Oppenheiiner. Herb Film Labs: .second vice-president. Gertrude
Graff and Harold and Florence Rome, Pierce of Paramount (she also is chairnum
among others.
of the publicity committee); recording secretary,
Lillian Lippe. United Artists; cor-
•
responding secretary, Rosalind Lieberman
of Avco Embassy, and treasurer; Clarice
Hausman of Universal.
•
Seating Corp. of New York furnished and
installed the seating for the new Portfolio
Theatre. Located on West 47th Street, the
house opened Saturday (1).
•
In the magazines: Films in Review for
May is highlighted by a look at the 48th
Academy Awards ceremonies and a study
of the Academy of Motion Picture Arts
and Sciences' history. Also. Douglas Fairbanks
sr.'s career, William K. Everson's
examination of "One More Spring" (1935)
and director Raoul Walsh's views on D. W.
Griffith.
Marlon Brando and his new film. "The
J^issouri Breaks," dominate the current
(May 20) is.uw of Rolling Stone with a
seven-page, in-depth cover story. Headlined
"Brando, the Method of His Madness:
A Portrait by Chris Hoden field." the
story features color photos of Brando on
location in Montana where Arthur Penn
Danny Kaye will be the guest of honor directed the film for producers Elliott Ka.stner
and Robert M. Sherman. "The Missouri
at the invitational premiere of the Guinness
World Records Exhibit Hall in the Empire Breaks" will open in more than 900 theatres
around the country Wednesday through
Friday (19-21).
•
Columbia Pictures will
be dominating the
New York metropolitan screens in June
with five major motion pictures in release:
"Harry and Walter Go to New York."
"Murder by Death." "Drive-In," "Robin
and Marian" and "Baby Blue Marine."
Four Nontheotrical Films
Win International A"wards
WASHINGTON — Four nontheatrical
films have received prizes in international
competitions. The prizes will be presented
to the producers by the ambassadors or high
diplomatic officials of the countries where
the festivals were held at the Council on
International Nontheatrical Events annual
award ceremonies, to be held here November
16-18.
"Space-Filling
Curves" was awarded the
seventh International Festival of Scientific
and Technical Films Grand Prix and the
first prize in the mathematics category in
Brussels. Belgium. The film, produced by
William Hansard and Dr. Nelson Max. also
won the highest awards at the Padua, Italy,
Scientific Films Festival and at the Australian
and New Zealand Ass'n for the
Advancement of Science Film Exhibition.
"Regular Homotopies in the Plane. Part
I" was awarded an honorable mention at j
the Brussels festival.
{
"Winners All." produced by Thomas
Campau and Richard Salay of Running i
Shot. Inc.. for the Chevrolet Motor Division,
received first prize at the Cortina
Sports Film Festival in Italy.
In France. "Goin' Down the Road,"
produced by Kieth Merrill Associates for
the R. J. Reynolds Tobacco Co., won the
cup of the City of La Baule at the CIDALC
International Festival of Sports Films.
CINE is a voluntary nonprofit organization
to encourage international communications,
understanding and goodwill for the
benefit of the U. S. through the selection
and entering of U. S. nontheatrical and
short subject motion pictures in the appropriate
international festivals.
The deadline for the next CINE competition
is August 15. Further details can be
obtained by calling area code (202) 785-
1 136 or writing to 1201 Sixteenth St., N.W.,
Washinaton, D. C. 20036.
Capital Film Labs Board
Names 2 New Executives
WASHINGTON—Capital Film Laboratories
has named vice-president Robert H.
Johnson treasurer of the company and
Bruce Conrad has been promoted to vicepresident/
general manager and assistant
secretary. The motion picture laboratory
specializes in processing quality film.
CFL, which has operations in Miami,
Fla., and New York City, locally operates
Super 8 City. 8mm cassette servicing and
repair center.
The board of directors at a recent meeting
also declared a quarterly dividend of
three cents per share.
E-2
Mii

Qet it.:
^^gtss^e^r*s
^^^gbust c4merican ^UN^avie!
the Headsperson, Paul, Pocahontas, and the Greek Chorus
the Ethiopian Chef, Rate, and the Chesty Young Thing . .
LImehouse, Leonard Box, Sweet ll'l Alice . .
Gwendolyn, Eva Braun, Jr and Harry the Piranha!!!
I films international, inc. / p.o. box 3748 / hollywood, ca 90028 / (213) 466-7791
WASHINGTON, DC.
WHEELER FILM COMPANY
4701 42nd St., N.W.
Washington, D.C. 20016
Ross Wheeler / (202) 244-1500
PHILADELPHIA
ALAN PICTURES
900 Kings Highway No. 7 / Cherry Hil
Alan Strulson / (215) 561-0808
NEW YORK
MARVIN FILMS
1501 Broodwoy / New York, N.Y. 10036
Marvin Friedlander / (212) 354-5700

.
BUFFALO
pran and Gert Maxwell will
celebrate their
50th wedding anniversary Saturday
(29) and their children will have an open
house in the Variety Club Sunday, June 6.
Fran is a past chief barker of \'ariety Club
Tent 7 and Mrs. Maxwell is a former president
of Variety Club Tent 7 Women. There
are six children, 29 grandchildren and one
great-grandson.
. . . Kiddies cartoons
Charles Bronson in Alistair MacLean's
•Breakheart Pass" opened Wednesday (5) at
the Como 6, Seneca Mall, Kensington and
Broadway Drive-In
and a feature film will be presented in all
General Cinema theatres on Saturdays at
1 1 a.m. through June 5.
Patrick H. Cappello, president of the
Cinema Club, has won the club's highest
filmmaking achievement, the Ernie Guenthen
Award, for his mystery film, "Stake-
Out at Lake Three."
Anthony J. Kreher. 77, died in Eggertsville.
He was the former husband of Marian
Gueth, former secretary of the Motion
Picture Ass'n here.
O. J. Simpson has traded his football gear
for a clerical collar in the role of an under-
$$ SAVE YOU MONEY $$
Commercial Seating Co.
(312) 539-4771
cover detective in the film "The Cassandra
Crossing." He'll share the spotlight with
Sophia Loren and Burt Lancaster.
"Butch and the kid are back just for the
fun of it." says an ad announcing the opening
of "Butch Cassidy and the Sundance
Kid" at the Eastern Hills Cinema H, Como
6 and Buffalo, Star and Sheridan I ozoners.
Eastman Kodak Co., Rochester, has unveiled
its "instant camera," which is priced
at $53.50. Later this year a folding model
will be introduced . . . Artpark has released
the programs for its 1966 season, which includes
appearances of the New York Philharmonic.
The ten-week season opens July
4 with the musical "1776" and ends Labor
Day weekend.
Said Mike Ellis recently in "Everybody's
Column" in the Evening News:
The nudist camp
Has been depressed
Since a member walked in
Completely dressed.
State Cable TV Commission has approved
the sale of Ken-Ton Cablevision,
based in Kenmore, but said the sellers will
get paid only from profits, if any, accumulated
by the owners. Ken-Ton, which is not
in operation but has a franchise to service
the village of Kenmore, will be acquired
by International Cable Co., which now dominates
CATV in suburban Erie County.
Ken-Ton, which was "put together" by Alfred
E. Anscombe, former chief barker of
Tent 7, now will be sold by him and two
associates. Edward J. Wegman of this city
is one of the commission members.
The town of Amherst, north of this city,
now has a complete communications setup
via its power company in the event of another
disaster such as the recent ice storm
and resultant flood. The arrangement was
set up by supervisor Jack Sharpe, formerly
with WEBR Radio. He has been presented
a certificate by a federal agency proclaiming
the town of Amherst an official bicentennial
community.
NJ Center Owner Trades
Pinballs for X Movies
BURLINGTON, N.J.—Township officials
here have seen a pinball amusement
center they closed last December as a public
nuisance turned into an amusement center
featuring adult movies. The controversial
"Pinball Wizard" amusement center in the
Sunset Strip Shopping Center was closed
because it was deemed a hangout for disorderly
juveniles.
State Superior Court Judge Edward Martino
ordered the center reopened. Now,
Leonard Nicolai, owner, is reopening it as
the Capricorn Amusement Center featuring
adult movies.
While residents again are up in arms
about the operation. Mayor Frank Caulfield
said he was advised by the city solicitor that
the only authority the township has over the
adult movie store is to "regulate it reasonably."
Patrick J. Griffin Dies;
Performed in Early Films
RED BANK, N.J.— Patrick J. Griffin,
who worked for Universal Pictures in its
infancy at nearby Fort Lee, died April 26.
Griffin, 84, lived in suburban Middletown
Township.
He appeared in "The Johnstown Flood,"
"The Birth of a Nation," "The Escape of
Harry Thaw" and "The Honeymooners."
A son, daughter and five grandsons sur-
MOV'E HOUSE CORP
JENKINTOWN. PA ON THE MAP .
"^'^^'^^
??REENS FOR ME . ^^MILTON. NEW YORK
I RI"w11?TB rGOTTUEB^
THEATRE SERVICE
Lsullender U
BOOKING 100 SCREENS IN PENNA., NEW JERSEY, NEW YORK & DEL
1307 VINE STREET, PHILADELPHIA, A, PA. 19107
(2 15)627-5838 CALLTODAY -OUR 25TH YEAR
Benefit Rental Is Set
NEW ROCHELLE, N.Y.—Ben Tripodo
of Loews Theatres arranged a theatre rental
for a youth benefit sponsored by New York
Sen. Joseph R. Pisani.
Dominic Frontiere has been signed to
compose and conduct the score for "The
Gumball Rally."
BUILDING BETTER
THEATERS EVERY DAY
INEVERY WAY
[fPluuoodboy con/tructK5n
E-4 BOXOFFICE :: May 17, 1976

Youve read about them in the
New York Times.., Youve heard
) them discussed on national TV
NOW SEE AN ORIGINAL SOUTHERNER:
Rex Randolph Loved Clark Gable
Fast Women, Fast Cars and Country Music.
But Not Necessarily In That Order!
THE TRUE STORY OF REX RANDOLPH
DEATH DRIVER
'Funnier than 'Blazing Saddles!!'"
BOXOFFICE ;: May 17. 1976 E-5

. . . Chatham
PITTSBURGH
yarietv Club Tent 1 has two new board
members. Thomas McCaffrey and Jeff
Weiss . . . Variety Club Week events include
a Monday (17) luncheon naming Bob
Kudzma. KDKA-TV weather reporter, as
"Sweetheart" of Variety Women. Sports
Night that evening with Nathan Kaufman
chairman; Entertainment Night Tuesday
(18); a Wednesday (19) noon luncheon with
police awards; "Get Acquainted" Night
Thursday (20); Movie Night with George
Tice as chairman Friday (21) and "Night
at the Races" Saturday (22). A cocktail
party will start the fun at 5 p.m. at the club
and there will be buses to the Meadows.
"The Last Hard Men" was previewed
Friday (7) at the Chatham Cinema. That
evening the Stanley previewed "The Bingo
Long Traveling All-Stars & Motor Rings."
Cinema double-billed the
John Ford productions "The Grapes of
Wrath" and "Tobacco Road." "The Blue
Bird" will open there Wednesday (19).
Harry Russell, who started
Theatre Supply salesman here 29 years ago
and who managed the company's Detroit
as a National
office for many years, joined the staff of
the Ringold Theatre Equipment Co. there.
"Buffalo Bill and the Indians" is set for a
June 30 opening at the Fulton . . . Showcase
Cinema 4. Monroeville, is expected to
open soon. The quadplex, built by National
Amusements, has licensed first-run films
including "W. C. Fields and Me."
Goldstone's four kung fu movies are
Specially Designed for Drive-In Theatres
PLCASANT
being handled by JMG and not by Wheeler
Films as recently stated here.
Peggy Lipnicki, Universal cashier at
Cleveland for local accounts, also handles
Buffalo theatres . . . Bobby Vinton, with a
dozen shows booked in Heinz Hall, has
added a free performance for underprivileged
children Sunday afternoon, June 13.
Kings Court Theatre is slated to open
20th-Fox"s "Mother. Jugs and Speed"
Wednesday (26) . . Variety Tent 1 is
.
scheduled to hold a membership meeting
Monday (24) at 8 p.m.
Baltimore Radio Stations
Host Film Personalities
BALTIMORE—Several of Hollywood's
film personalities visited radio stations here.
Tony King, co-star of the CBS-TV series
"Bronk," discussed his new Warner Bros.
film, "Sparkle," with WSID program director
Bob Greene.
Glynn Turman. co-star of the Cine Artists
Pictures "The River Niger," also visited
with Greene and discussed the film's importance
to the black community with Colt
football star Lydell Mitchell.
Film veteran Henry Wilcoxon recently
visited WLPL's Michael St. John to talk
about his new Doty-Dayton release "Against
a Crooked Sky." He discussed his role as
an Indian in the movie that stars Richard
Boone.
NJ Hardtop Gives Present to Patrons
EAST WINDSOR, N.J.—The Cinema, a
Music Makers Theatres house, marked its
birthday by giving the patrons a present. All
seats for the "The Sunshine Boys" were $1
during the engagement.
CARACOL MOSQUITO COILS ARE No. 1
OVER 50 MILLION SOLD YEARLY - WHY?
1. Lowest cost—Highest profit margin.
2. Only one with Aluminum Coil Holder.
NOW WITH
BIG NEW
IMPROVEMENTS
3. Only one with separated, individual coils. This means no customer
breakage.
4. Small size available at a price so inexpensive that it can be used as
a give away.
5. Free Freight on orders over $200.
WHY LET MOSQUITOES HURT YOUR BUSINESS
ORDER CARACOL NOW
MABEN, INC.
13990 N.W. 20th Of., Opa Locka, Fla. 33054
Phones: (305) 681-2021 688-0752 685-2703
Warren Beatty will star in a new motion
picture based on the life of Howard
Hughes.
.
=Your next order?
Call . .
Quality Cinema Service
Jesse Harper
301-987-6315 301-539-6898
(If no Answer)
Remember . . .
For quality sound, proiection service and
all your theatre needs it's . . .
QUALITY CINEMA
SERVICES SUPPLY, INC.
Rte. 3 at Brightview Dr. Mailing Address
Millersville, Md. 21 108 P.O. Box 438
THEATRE PROJECTION BOOTHS
NEW EQUIPMENT
USED EQUIPMENT
from $7500
from $2000
E-6 BOXOFFICE :; May 17, 1976

. .
IN-CAR MOSQUITO
REPELLENT COILS
Bicentennial
FREE GOODS OFFER
Move up in quality, move up in profits .
PIC'S in-car Mosquito Repellent Coils drive
mosquitoes, sand flies, and gnats away —
Hours of protection . . . Safe/Effective.
Don't miss out on these fantastic special offers!
Buy 200 - 350 PIC Drive-ln
Mosquito Repellent Coils
and get . . .
16 FREE PACKAGES
Buy 200 - 15C PIC Drive-ln
Mosquito Repellent Coils
and get . . .
25 FREE PACKAGES
d.uli Retail Value
$ 3.75 Retail Value
PLUS FREE COLORFUL PROMOTIONAL MATERIAL
35mm Trailer Film
Get all the facts. . . CallyourPICsupplieror
PIC Corporation 201 862-1880
Pic Corporation, Linden, New Jersey 07036

. . . The
WASHINGTON
jgtevvart & Everett. Charlotte, N.C., announced
the opening of its Plaza Theatre,
recently converted into a triplex, in
Lynchburg. \'a.. is slated for Friday (21).
Neighborhood Booking & Buying Service.
Richmond. Va.. which Sam Bendheim
III heads, now is serving the Cinema City
1. 2 and Cinema City Drive-In. Tabb, Va..
and the Hampton Drive-In. Hampton. Va.
Judy Pratt, Archives, Washington
WOMPI president for the past year, has
been re-elected for 1976-77. Other officers
elected to serve with Ms. Pratt are: Julie
Nolan, associate, and Jane Klotz. Independent
Theatres, vice-presidents; Angie
Sweat, Byron Motion Pictures, recording
secretary; Doris Simms. Wheeler Films,
treasurer, and Sharley Hindelang, associate,
corresponding secretary. WOMPI's are busy
selling raffle tickets for the Will Rogers
memorial and the drawing will be at the annual
installation dinner-dance June 19.
Tickets for the event at the Sheraton-Silver
Spring. Md.. Motor Hotel, are available from
Ms. Simms.
Marty Kutner, Boston-based Paramount
division manager, spent four days with the
local exchange last week. Won Ton Ton.
the dog-star, was at a screening of the film.
"Won Ton Ton, the Dog Who Saved Hollywood,"
at MPAA Saturday (15). The Paramount
feature will have a four-theatre opening
Wednesday (26).
Maureen O'Hara Film Festival
NEW YORK—The Abbey Restaurant at
Broadway and 105th Street has announced
plans for a Maureen O'Hara Film Festival.
Owner Mike Kearney is Miss O'Hara's first
cousin.
Cardinal Sound Co.-
Equipment
Service
Parts
"CALL CARDINAL"
301-937-6630
(24.Hour)
* Ballantyne * Strong * Drive-In
CARDINAL
SOUND
COMPANY Beltsville, M.l.
Ht. 1 at Rl. 212
Cardinal Sound Co.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
'^°ri'' "^'ss the famous
SlMSnUH'
[havvaiTI
Don Ho Show. .
l"""'^/ Cinerama's Reef Towers Hotel.
IN WAIKJKl: REEF . RE£F TOWERS EDGEWATER
NY B'nai B'rith Installs
Hy Levine as President
(Continued from page E-1)
kin. Howard Minsky. Morgan, Muller,
Norman Robbins, Leonard Rubin, Miriam
Scott. Si Seadler. Joseph M. Sugar and
Morton Sunshine.
It was Mrs. Bloom who had installed
Muller as president of Manhattan Council
and she presented him with a citation from
B'nai B'rith District 1. In a speech, she
spoke of the plight of Israel and outside
turmoil and apathy regarding the Jewish
people's problems. Making his initial address
as president, Levine read the B'nai
B'rith aims, as listed in its constitution, and
then referred to various projects, such as
the 25th annual golf tournament on Jime
17 and a planned weekend away.
Rabbi Ralph Silverstein. who has been
retained as chaplain, opened and closed the
luncheon with brief prayers. He was seated
on the dais along with Ann Jones (president
of Women of the Motion Picture Industry
of New York City). Arthur Morowitz,
Martin Levine. Sunshine, Saul Jeffee.
Bernard Myerson. H. H. "Hi" Martin, Hy
Levine. Norman Robbins, Muller, Nat Lefkowitz.
Burton Robbins, Joseph A. Fischer.
Harry Buxbaum. John H. Maynard and
Hurwitz.
B'nai B'rith Civic Award
To Morton Thalhimer Jr.
RICHMOND. VA.—Morton G. Thalhimer
jr., president of Neighborhood Theatres,
was presented the annual civic award
of the Rimmon-Dominion Lodge of B'nai
B'rith here. The award was bestowed at an
installation ceremony at the Rodeway Inn.
Richmond, April 25.
Thalhimer has served on numerous boards
of Richmond area civic and service organizations
and was recognized by the local
B'nai B'rith chapter for his years of service
to the community and for his civic contributions.
In 1974 he was awarded the Prime
Minister's Silver Medal for his efforts in
selling Israel bonds.
At the meeting, the Richmond lodge
hosted the Virginia State Ass'n of B'nai
B'rith lodges, holding its annual convention
in Richmond.
TWIN
Call Harry Jones
IT!!
Drive-in Theatre Construction Since 1946
• Steel Towers
• Painting • Repairs
Free Estimates
Theatre Construction Co.
Fairfield Drive-In Theatre
Foirfield, III. 62837
Phone A/C 618-847-
^tiiasei*
PHILADELPHIA
L'nda Goldenberg, Budco Theatres publicity
director, hosted press luncheons for
Christopher George, in town to promote the
opening of "Grizzly," and Michael Mislove,
associate producer of "Tunnelvision," who
also was here to discuss his film with the
media people to promote its opening.
Rick Markovitz, Paramount Pictures publicity
chief here, conducted an invitational
preview screening for "Won Ton Ton, the
Dog Who Saved Hollywood" at the Top of
the Fox screening room. The film is scheduled
to open here at the end of the month.
Don Davidson, Ray Thompson & Associates,
handling the promotion and advertising
for Avco Embassy's "The Sailor Who
Fell From Grace With the Sea," staged a
private screening for media representatives
and other key people at the Top of the Fox
screening room.
The Bethlehem Drive-In, Bethlehem,
temporarily closed to install a new screen
Apollo Theatre, on the Boardwalk
in Atlantic City, N. J., has reopened for
weekend operations until the vacation
crowds arrive, when daily operations will
resume.
Memos Theatres Restores
Theatre to Original Decor
VANDERGRIFT, PA. — The Casino
Theatre in the Municipal Building here
has been restored to its original decor and
beauty by Manos Theatres. The circuit
also installed modem equipment and fixtures
in the turn-of-the-century house. All
renovation work was done without the
loss of a day's playing time.
The arched stained-glass windows, 3.5-
feet high and 6-feet wide, above the three
double entrance doors have been uncovered
to show the classic depictions of comedy
and
tragedy.
In the auditorium, the old stage area
was closed off, the false ceiling removed
and the original Greek columns were exposed.
New air-conditioning and heating
systems, screen, lighting system and carpeting
were installed. The circuit, headquartered
in Greensburg, replaced the old
seating with 500 Irwin seats. Soundfold
draperies and EPRAD booth equipment
were used. Interior decoration is colorthemed
around a dominant orange.
The Casino had been an early year
movie theatre owned by Mike Manos, late
pioneer exhibitor.
^ 57 Years! •
Experience Excel lence
s«iiai^%-:
Special Announcement Films
Merchant Ads •
Color and B&W
E-8
May 17. 1976

Triplex in Wenatchee
Slated for Fall Bow
WENATCHEE, WASH.—Construction
has started here on a $500,000 three-screen
movie theatre complex in the downtown
area.
Frederick Mercy jr. and his son Mike
Mercy, both of Yakima, are finalizing acquisition
of the 47,000 square-foot property
on which the 11,900 square-foot, one-level
building is being constructed.
The $500,000, said Mike Mercy, covers
site development costs and furnishings as
well as construction costs.
He explained there will be three auditoriimis
separated by stationary walls. The largest
room will seat 300 people. The two
smaller auditoriums each will have 165 seats.
Approximately 16 feet of space between
the front row of seats and the screen has
been reserved for speakers, tables or other
furnishings for special programs. No stages
will be provided in the theatres.
Each auditorium will be equipped with
closed-circuit TV apparatus to enable overflow
crowds to see what might be happening
in a planned adjacent convention center.
No name has been selected for the theatre
complex. The owners said they plan to
show a wide variety of films ranging from
kiddies classics to adult material.
The Mercy family now operates five
hardtops and two ozoners in the Yakima
area. A three-screen complex identical to
the one planned here is expected to open in
July in Yakima. The family has been in
the business since 1912.
Mayor Jack Grover speculated the theatres,
since they plan to show matinees Saturday
and Sunday, might have an impact
on getting downtown stores to stay open
longer on weekends. However, "This is for
the development of the whole area, not just
the downtown." he added.
Warner Bros. Continues
'President's Men' Promo
SAN FRANCISCO—Warner Bros, publicity
office here hosted a seminar and buffet
luncheon for 25 advertising directors and
theatre managers currently playing "All
President's Men" Tuesday (4).
the
After cocktails and lunch. Bill Lanese,
San Francisco fieldman, spoke to the group
with ideas which might be employed to continue
the overwhelming success the film has
enjoyed in its first four weeks of release.
Advertising and promotional tools were offered
and group sales programs were dis-
Press Gala Marks Finish
Of Filming on 'Car Wash'
By RALPH KAMINSKY
HOLLYWOOD — Universal Pictures
celebrated the completion of principal photography
on its feature "Car Wash" with
an appropriate gesture—a free car wash for
all members of the Hollywood press corps
who had been invited to a gala party to
mark the event—right on the location scene
for the movie.
The Dee Luxe Car Wash in downtown
Los Angeles had been taken over by Universal
for several months while the picture
was shot there. The entire facility was completely
transformed for the press party, with
a huge and brightly colored tent covering
the dining area and a dance floor installed
for entertainment and dancing for the
guests.
Members of the press were greeted by
Producers Art Linson and Gary Stromberg
and director Michael Schultz, each dressed
in bright orange jumpsuits in keeping with
the car wash atmosphere.
The car washing, a highlight of the April
23 event, was conducted with typical Hollywood
flair. A loud speaker announced the
name of each newsman as his car went into
the car wash. The entire operation was presided
over by an emcee dressed in white tie
and tails—and guests munched on caviar
and washed it down with champagne while
their machines were laundered.
The movie describes life in the everyday
world of car wash employees, who certainly
never have a chance to take time out for
a catered meal served by Chasen's Restaurant,
as it was to members of the press.
Barbera, Hanna Sign New
7-Year Pact With Taft
HOLLYWOOD—Joseph Barbera and
William Hanna have signed a new sevenyear
contract to continue as chief operating
officers of Hanna-Barbera Productions, it
was announced by Charles S. Mechem jr.,
board chairman of Taft Broadcasting Co.,
the parent company.
Barbera and Hanna recently announced
a plan for year-round animation production
and expansion, including a five-year schedule
of animated feature movies.
Barbera said, "Through this plan we hope
to insure continuity of employment in the
industry and we expect to attract new animation
talent to the company.
Commented Mechem, "Taft is encouraging
the major development of Hanna-Barbera
Saturday morning live-action and animated
TV programing, specials, live and
animated theatrical motion pictures and
programs for syndication.
cussed. An incentive program for theatre
managers was introduced, with a cash prize P-T Will Film 'Swamp Ape'
HOLLYWOOD—Pine-Thomas Productions
to be awarded for the most original and
effective promotional tie-in submitted.
has acquired an original screenplay
Among the theatre circuits represented "Swamp Ape," by Larry Hilbrand and
titled
were: United Artists, Syufy, Plitt, Kindair, John Bushelman. The action film will go
General Cinema, Lippert and Blumenfeld. before the cameras following completion of
A similar seminar was conducted in Seattle
"High Seas Hijack." according to producer
Wednesday (5).
Thomas.
Bill
Benefit Premiere Set
For Tnterlainment 1!
HOLLYWOOD—"That's
Entertainment.
Part 2" Metro-Goldwyn-Mayer's musical
extravaganza, will have its West Coast premiere
Wednesday evening (19) as a benefit
showing for the Opera Guild of Southern
California. The event, which will take place
at Pacific's Cinerama Dome Theatre in Hollywood,
will be preceded by a "picnic on the
patio" attended by the film's stars, Fred
Astairc and Gene Kelly, plus a host of other
of filmdom's great personalities.
"That's Entertainment, Part 2" was produced
by Saul Chaplin and Daniel Melnick
with Kelly directing the new sequences. The
film will be released in the U.S. and Canada
through United Artists.
'Blue Bird' Has LA Debut
At Century Plaza Theatre
HOLLYWOOD—"The Blue Bird," the
first U.S. -USSR cinematic co-production,
opens Wednesday (19) at Plitt's Century
Plaza Theatre, Century City.
The 20th Century-Fox film stars Elizabeth
Taylor, Jane Fonda, Ava Gardner,
Cicely Tyson, Will Geer, Robert Morley
and Harry Andrews. Ten-year-old Todd
Lookinland and seven-year-old Patsy Kensit
from England are cast as the children
who search for the blue bird of happiness.
Soviet stars are Nadeja Pavlova, Oleg Popov
and Margarita Terekhova with Valcntina
Ganibalova and Eugene Tscherhakow from
the Krov Ballet Company.
George Cukor directed the musical fantasy
produced by Paul Maslansky. Hugh
Whitemore and Alfred Hayes did the screenplay
of Maurice Maeterlinck's play.
WB's 'Sparkle' to Debut
On Showcase in LA Area
BURBANK — "Sparkle." the Warner
Bros, film drama of the rise of three young
women from a ghetto to rock-and-roll stardom,
featuring the music of Curtis Mayfield,
opens Wednesday (19) at showcase
theatres throughout the metropolitan Los
Angeles area.
Mayfield, whose title tune for "Let's Do
It Again" was a big hit in recent years,
composed and scored the music for the
film. Beryl Vertue and Peter Brown were
executive producers of the Robert Stigwood
Organization production starring Philip M.
Thomas, Irene Cara, Lonette McKee, Dwan
Smith and Tony King. Sam O'Steen directed
"Sparkle." Joel Schumacher wrote the
screenplay based on a story he authored
with Howard Rosenman, the film's produc-
Philippines Honors LoUobrigida
MANILA—The official Philippine News
Agency reported that Gina LoUobrigida has
been crowned an honorary Moslem queen
in the southern Philippines and given a
gold-plated replica of a mythical bird "for
her beauty and royal prominence."
BOXOFFICE :: May 17, 1976 W-1

. . . Ron
. . Stephen
. . Jerry
. . Alex
. .
M ^J^oliuwood l^e^ort mi
^
M
Shapiro-DeHaven to Produce
Two Films for Cine Artists
Filming is set to begin in July on "Cat
and Mouse." a sophisticated comedy to be
produced by Carter DeHaven and Stanley
Shapiro Productions for release by Cine
Artists Pictures Corp. This will be the first
of two films Shapiro-DeHaven will helm
for Cine Artists . . . Robert Goulet's Rogo
Productions will produce "New Face" in association
with Los Angeles plastic surgeon
Dr. Rudi Unterthiner. The film will be
based upon Dr. Unterthiner's experiences
in plastic surgery. Jack Gross will write the
screenplay and Barry Kobrin will produce,
with Goulet as executive producer . . . Harold
Robbins International has scheduled
shooting to begin late this summer in Europe
and Hollywood on Robbins' novel,
"The Pirate." with an international cast to be
directed by Just Jaeckin, who directed "Emmanuelle"
and "The Story of O" . . . Universal
has signed Martin Scorsese to direct
"To Forget Palermo." a contemporary, dramatic
love story based on the novel by
Edmonde Charles-Roux, to be adapted as a
screenplay by Julia Cameron. David Foster
and Lawrence Turman will produce and
Universal vice-president Raphael Etkes will
supervise the production for the company.
The story dramatizes the contrasting worlds
and love relationships of a New York Italian
street politician and a WASP fashion magazine
editor . . . "Dirt," a film about the hazardous
world of off-road racing, will be
produced by Roger Ridell for Pacific Films
and will be distributed by Ridell's marketing
company, R. C. Ridell & Associates,
headquartered in Dana Point, Calif. Racing
champions Parnelli Jones, Malcolm Smith
and Bobby Ferro will be featured in the
film, along with other well-known racing
figures . , . "Swamp Ape" will be produced
by Pine-Thomas Productions from a screenplay
by Larry Hilbrand and John Bushelman.
Irwin Allen's 'Viva Knievel'
Begins Lensing at Warners
Antonio Santillan is writing the script for
Irwin Allen's "Viva Knievel," set to shoot
this month at Warner Bros, with Evel Knievel
starring . . . Charles Coleman and
Charlie Smalls will compose the music for
Paramount's "Drum," a Dino De Laurcntiis
presentation . Kronish will
write the script for "Gamma Gamma Gamma
and the Delta Rho Boys," based on an
original story by William A. Levey, with
the Movie Machine production set for a
July start . , . Michael Lindsay has completed
the .screenplay for "Cuckoo's Progress,"
based on the novel by Sture Dahlstrom,
for producer-director Sam Peckinpah
Howard, currently starring in "Eat
My Dust!," will make his writing-directing
debut in New World's "Follow the Speeder."
an action conicd> in which he also will
star. The film is set for a March 1977 start
and will be based on a script which Howard
will write with his father. Ranee Howard
. . . Fred Karlin will compose and conduct
the score for American International's "Futureworld."
to be released nationally July
14 . . . Bill Butler has been signed as
cameraman for MGM's "Demon Seed," set
to roll Monday (24) with Julie Christie starring
and Donald Cammell directing.
Stacy Keach Scheduled
For Warners' 'Squeeze'
Warner Bros, will begin filming June 1
in London on "The Squeeze," a contemporary
action-adventure drama starring
Stacy Keach as a displaced American inadvertently
involved in a kidnaping. Michael
Apted will direct from a script by Leon
Griffiths. Stanley O'Toole will produce .
"The Black Samurai" will be produced by
Barbara Holden with Laurence Joachim as
executive producer and Jim Kelly in the
title role. Al Adamson will direct, with filming
planned for Southern California locations
. . . First Artists and Steve McQueen's Solar
Productions will make "An Enemy of the
People," using Arthur Miller's version of
Henrik Ibsen's play, for Warner Bros, release.
McQueen will star and George Schaefer
will produce and direct, with shooting
set to begin this summer for release in mid-
1977 . Bick will produce and Ulu
Grosbard will direct a film about Huey
Long, "the Louisiana Kingfish" who was
assassinated in 1935 at the age of 42. The
film will be based on the biography "Huey
Long" by T. Harry Williams. The script will
be written by Alvin Sargent.
Four Star Int'l Acquires
"Kilman's Landing' Rights
Four Star International has purchased the
movie rights to "Kilman's Landing," a novel
by William Judson, to be published this
spring by Mazon/ Charter. Alfred Brenner
will write the screenplay and William Kayden
will produce. Shooting will be on locations
in Mississippi, Washington, New York
and Los Angeles . Grasshoff Productions
has acquired film rights to two
properties: "The Black Donnellys," with a
screenplay by Mark Bruce Rosen and Karl
Schanzer; and "Net Game," for which Ercell
W. Farmer is writing the script.
'Sorcerer' Moves to NY
And NJ for Filming
Photography is under way in New York
and New Jersey on William Friedkin's "Sorcerer,"
starring Roy Scheider, following
completion of initial location sequences
in Paris and Jerusalem. In preparation for
the past 18 months, the film will shift to
the Dominican Republic for the final and
major portion of filming. Paramount and
Universal will distribute the adventuresuspense
drama in the U.S. and Canada,
with Cinema International Corp. handling
distribution throughout the rest of the
world. Francisco Rabal, Bruno Cremer and
Amidou head the international co-starring
cast, with John Box as production designer
and Dick Bush as director of photography.
Walon Green wrote the screenplay.
Richard Burton Will Star
In Award-Winning 'Equus'
Richard Burton has been signed to star
as Dr. Martin Dysart in the film version
of Peter Schaffer's hit play, "Equus," repeating
the role in which he is currently
starring on Broadway. Sidney Lumet will
direct for producers Elliott Kastner and
Lester Persky. "Equus," being released by
United Artists, will begin principal photography
later this year ... Eli Wallach will
star as a police detective in Universal's "The
Sentinel," scheduled to begin principal photography
Friday (21) on New York City
locations . . . Veteran actor Jack Elam has
a role in Doty-Dayton Productions' "Pony
Express Rider," which begins shooting early
this summer. Elam will portray Crazy Charlie
Plumb, an outlaw of the western frontier
during the late 19th Century . . . Sergio
Aragones, a writer-cartoonist for Mad Magazine
for the past 14 years, has a pivotal
role as an Ensenada motel manager in
Metro-Goldwyn-Mayer's "Norman ... Is
That You?"
Joe Alves to Be Production
Designer for 'Encounters'
Joe Alves has been set by producers Julia
Phillips and Michael Phillips as production
designer for "Close Encounters of the Third
Kind," a contemporary science-fact motion
picture being directed by Steven Spielberg
and starring Richard Dreyfuss. The film
marks Alves' third consecutive association
with Spielberg, having worked previously
with him on "Jaws" and "Sugarland Express."
The film, written by Spielberg for
Columbia release, is scheduled to resume
production Tuesday (18) on location in Gillette,
Wyo., then moves to Mobile, Ala.,
June I.
Joseph Strick Is Filming
Joyce Story in Ireland
NEW YORK—James Joyce's "A Portrait
of the Artist as a Young Man" began
filming Monday (3) in Dublin as a Joseph
Strick production for City Film Co., of
Dublin. The independent feature is scheduled
for a 12-week shooting schedule in Dublin
and Cork.
Strick also is directing from a screenplay
by Judith Rascoe. Abbey Theatre star Bosco
Hogan stars as Stephen Daedelus and T. P.
McKenna is cast as Simon. Also starring are
Sir John Gielgud and Maureen Potter. In
1967, Strick made Joyce's "Ulysses" into a
highly successful film.
W- BOXOFFICE May 17, 1976

Qet it...

Hollywood
/^NITA DOOHAN. producer and co-writer
of the Sandy Howard production
"
Embryo. starring Rock Hudson, will begin
a five-city tour Monday (17) to boost
the picture. She will visit Toronto, Boston.
Cleveland, Milwaukee and San Francisco.
*
Christina Raines, Universal contract player,
began extensive wardrobe and makeup
tests Thursday (13) for her starring role in
"The Sentinel," a Michael Winner film set
to shoot Friday (21) in New York City.
•
Four boys who had roles as ball players
in Paramount's "The Bad News Bears" will
go on a multiple-city tour to boost the film
this month. Alfred Lutter and David Stambaugh
will visit Baltimore, Cincinnati and
Pittsburgh and Chris Barnes and Scott Firestone
will go to Philadelphia, Chicago and
Atlanta. The children will travel with a
guardian and a tutor will be assigned for
days on which they miss school.
*
Jack E. Carlson, director of the Contract
Services Administration Trust Fund of the
Ass'n of Motion Picture and Television
Producers, has been named to the board of
trustees of the assistant director training
plan, operated jointly by the AMPTP and
the Directors Guild of America. He succeeds
George E. Marshall jr., formerly with
Columbia Pictures, who resigned.
•
William E. Arnold, executive vice-presi-
Carolco Is Planning Two
Films to Be Made Abroad
HOLLYWOOD—Carolco S. A., an international
company with offices in Los
Angeles, Rome and Hong Kong, will take
its first plunge into motion picture production
this fall. Two projects, with budgets
totaling $17,500,000, are planned, with one
to be based on James ClavelTs best-selling
novel "Shogun" and filmed in Japan next
year. "Shogun" will be pegged at $14,000,-
000, with a "super star" cast to be set as
soon as a director is named.
THEATRE
SCREENS
'The Quality Tower that never
has had to he replaced."
• • •
GENE TAYLOR
D & D Fabrication
and Erection Co.
4200 White St.
Fort Worth, Tex. 76135
(817) 237-3306 Night: (817) 451-4631
Happenings
dent of the Permanent Charities Committee
of the Entertainment Industries, has been
elected vice-president of the National Society
of Fund Raisers.
*
Combat artist Howard Brodie, who has
covered four wars, has been signed to sketch
the battle scenes in the filming of Francis
Ford Coppola's $12,000,000 epic about the
Vietnam conflict, "Apocalypse Now." The
sketchs are for an upcoming book about
the filming of the movie.
•
Walter Matthau was released Friday (7)
from Daniel Freeman Memorial Hospital,
where he underwent open-heart surgery. He
is expected to resume his film work in about
six weeks as star of a new movie.
•
Sean Kevin Fitzpatrick has been named
vice-president and director of project development
at Bing Crosby Productions. He
formerly was vice-president and executive
creative director for the J. Walter Thompson
Co.
*
Allan E. Freeman has been named to the
new position of vice-president, market research
and analysis for the feature film
division of 20th Century-Fox. He has been
a market research consultant for 20th-Fox
since July 1975. He will move from New
York June 1 to headquarter at the studio
here.
a screen original by Clavell, "Karma," a
$3,500,000 p^roduction scheduled for filming
in October, either in Mexico or India.
Carolco is a Panamanian-based corporation
headed by Andrew Vajna, who until
recently operated Pan Asia Films in Hong
Kong, and European distributor Mario Kassar.
"Shogun" will be made as a joint-venture
production with producer Gerald Green,
whose recent features include "Man Friday"
and "Foxtrot." Under the pact, Clavell will
be executive producer-consultant on the
film "Karma," a story about a wealthy
American who goes to a foreign land to
forces.
Carolco, Green and Clavell formed the
production company in which Clavell will
he writer-producer for the
film.
Judith Sims to New Post
LOS ANGELES—Judith Sims has shifted
from Los Angeles bureau chief of Rolling
Stone Magazine to the Los Angeles Free
Press as entertainment and arts editor.
help the people in a rural area fight starvation
only to get caught up in many conflicting
MCA Employees' Children
Receive Scholarships
UNIVERSAL CITY—Two merit scholarships
were awarded this year by MCA,
Inc., to employees' children graduating
from high school. Elliott Witt, MCA executive,
said that in addition to the annual
award a special scholarship was given this
year to the second-ranking student.
Inaugurated by MCA in 1973. the merit
scholarship is awarded on the basis of top
scholastic standing and Student Aptitude
Tests within the corporate area of the National
Merit Scholarship.
George Golitzen, 17, son of the late
George Golitzsen, Universal's production
department, and Mrs. Carol Golitzen received
the merit scholarships. A student at
Taft High School, Woodland Hills, and a
professional musician, he will graduate with
a 4.0 academic average and will enter Harvard
in the fall. He is a nephew of Alexander
Golitzen, Universal executive art director.
Lori Lee Nippell, 18, a senior at Reseda
High School, received a special scholarship
on the basis of high academic achievements.
The daughter of Charles Nippell, Universal's
electrical department, and Mrs. Nippell,
Encino. she will graduate with a 3.98 average
and enter the University of California-
Davis as a premedical student.
Goldstone Film Appoints
2 Western Distributors
HOLLYWOOD— Harry Goldstone,
president
of Goldstone Film Enterprises, has
appointed Jules Necdlcman of Tower Films
to handle the distribution of the Goldstone
product in southern California, Denver and
Salt Lake City, effective June 1.
Harper Paul Williams of Pacific Film
Enterprises will handle the distribution of
the Goldstone product in northern California,
Portland and Seattle, effective immediately.
Miss Cathy Slade is in charge of sales for
the Portland and Seattle territories.
Steve McCoy Buys Two
Seattle Area Ozoners
SEATTLE, WASH.—Steve McCoy, own-
project. Clavell's novel about an English
sailor shipwrecked 16th centiuy Japan
First production for the company will be
er of the Federal Way Cinema I and II and
in
who becomes a samurai will get an unprecedented
South Tacoma Village Cinema 1 and 2 com-
2,000,000 copy first printing when plexes, has just purchased the Pacific drive-
Dell Books publishes the paperback version ins, the Kitsap Lake. Bemerton, and the
DRIVE-IN
in June.
Rodeo, Port Orchard.
Karma Productions has been formed to Benny Hannah, manager of his booking
company. Northwest Diversified Entertainment,
is buying and booking.
57 Years!
Experience • Excellence
Special Announcement Films
Merchant Ads
•
Color and B&W
BOXOFFICE :: May 17, 1976

One-Time Clearance Sale
STOCK UP AND SAVE!
All films available in 35 or 16mm COLOR. Specify 35 or 16ram when ordering. These prices
are based on check -with-order. Open accounts will be served at prevailing catalog prices,
SATISFACTION GUARANTEED OR MONEY REFUNDED OR PRODUCT REPLACED. YOU MUST BE PLEASED!!
We are clearing out all the materials below to make way for our newly designed films. But,
these beautiful (Series #1) films will please you and your customers. DON'T WAIT!
*Our famous BEACON FILM DATERS IN COLOR! 35 or 16mm $2.50 each buy 10 get ONE FREE !

. . Hiro
TUCSON
sneak-previewed its "The Bingo Long Traveling
All-Stars & Motor Kings" in the Renton
Village Cinema Friday (7) with "Family
Plot" . . . 20th C€ntury-Fox sneak-previewed
Noonen, the Gallagher's director, said. The
Ceven Beauties . . . That's What They Call
its forthcoming "The Omen" Saturday (8)
Him" opened Wednesday (12) at the first-run films have credits for France's most
with "The Duchess and the Dirtwater Fox"
Showcase Cinema. New York Magazine promising young directors. The "Semaines
at the UA Cinema 150.
Universitaire" was a mini-French film
critic John Simon labels Lina Wertmuller
series
'the first great director since Bergman." festival and included a personal appearance Series tickets were selling briskly for the
by Jean-Charles Tacchella Tuesday night first International Film Festival at the
Members of the local Sierra Club viewed
Moore Egyptian Theatre. The series, which
(4). His newest film, "Cousin Cousine,"
"Ascent of Mount McKinley." a film by was screened during the week. Double opened Friday (14) with "The Lost Honor
features were held nightly Monday (3)
local outdoorswoman Joanna McComb,
of Katherina Blum" and "All Screwed Up,"
Thursday (13).
through Friday (7) starting at 7:30 p.m. have 19 first-run films, a couple of sneak
Tickets for the general public sold for $4.50
Arrested on eight counts of "receiving
previews and a number of retrospectives.
for the series, with a $3.50 tab for students.
earnings of a prostitute," Nicklas J. Dwaileebe.
Nightly showings are at 7 and approximately
9:30 p.m. Some additional midnight
Individual night tickets went for $1.50 and
58, was booked into Pima County
$1.
showings are planned for the three weekends.
jail after a felony indictment by a grand
"Ageless India" was the feature film presented
Darryl MacDonald and Dan Ireland,
jury. Owner of Nik's Fliks, an adult theatre
by the Sunday Evening Forum Sun-
theatre owners and managers, have coordinated
here, Dwaileebe had been under investigation
the series with advertising director
for a year. Sgt. Rod Penning of the vice day at the University of Arizona Main
detail stated, "We were able to determine
Jim Duncan. Individual tickets are available
his
(2)
Auditorium. Ken Wolfgang narrated
at the theatre and ticket agencies.
that establishment
that prostitution was occurring at
color documentary.
and he was receiving the earnings
Dean Casper, local actor, is the newly Your correspondent and assistant Joe Mcof
a prostitute."
elected president of this state's chapter of Cann would appreciate any film clips on
Wednesday (5): "Against a Crooked Sky"
forthcoming releases in either 16mm or
the Screen Actors Guild
opened an exclusive engagement at the authenticity as an Old West setting won its three-quarter video-cassette tape to show on
Catalina with matinees Wednesday, Saturday
selection as background for a planned docu-
our cablevision program. We discuss the
and Sunday, "Eat My Dust!" debuted mentary by the Cowboy Hall of Fame's film current and upcoming motion picture re-
at Cineworld Cinema 4 and Prince Drivein
division and the Western Heritage Center, leases in a positive vein. We'll be sure to
Oklahoma City, Okla. Joel McCrea may get anything you send on the show and help
and "Man of the East" bowed at the
Cactus Drive-In ... A "Samurai Festival" narrate and John Wayne and Jimmy Stewart
promote new releases in this area. Film
are being sought for guest appearances. was screened at the New Loft from April
clips can be sent to us at Bothell Publishing
28 through Tuesday (ID... "Volver, Volver,
Volver" was Cine Azteca's screenfare The Lee Marvins have left their home
Co., P.O. Box 706, Bothell 9801 1.
Thursday (6) through Wednesday here just in time to escape the desert heat "The Killing of a Chinese Bookie" opened
April 30 at the UA Cinema 70. "Hot
(12) . . .
Children's summer series tickets to Cine El for cool London and the "Shout at the
Dorado are available through PTA organizations.
Devil" premiere. Lee has the starring role Potato" opened at the Seattle 7th Avenue
in the made-in-Africa film.
April 28. "The Hindenburg" went into its
first suburban run at the Renton Village
John S. Lang, writing in "Review" in the Gene Kelly and his children spent Easter
and Bellevue Overlake cinemas, the SeaTac
April 30 Daily Star commented: "The weekend at the Arthur Loew ranch near
6 Mall cinemas and the Aurora and Duwamish
drive-ins.
only saving grace in 'Alice' is an unusually Amado . Productions, New York
good musical score for a porno film." He City, is planning a commercial combining
was referring to the world premiere at the
"One Flew Over the Cuckoo's Nest,"
cars and fashion with this state's desert
Park Mali 4 April 28 of the X-rated musical beauty as the background.
"All the President's Men," "Family Plot,"
comedy version of "Alice in Wonderland."
"Next
This time the children's classic is definitely
not for children. Flesh Gordon and
SEATTLE
Stop, Greenwich Village," "The
Duchess and the Dirtwater Fox," "Robin
Kristinc
and Marian," "Barry Lyndon," "Gable and
Debell, "Playboy's Cover Girl," made personal
Lombard" and "Lipstick" were still going
appearances.
Qhuck Mitchell, assistant field marketing
in long engagements at their respective locations.
The Cineroria Science-Fiction Club sponsored
director for Paramount Pictures,
a "Monsters at Midnight" film series brought actor Billy Barty, animal trainer A number of causes benefited from the
Roger Schumacher and the dog Won Ton performances of the Academy Awardwinning
at the New Loft Theatre. "The Fabulous
first
World of Jules Verne" was screened Saturday
Ton to the area to help promote "Won Ton
documentary film, "The Man Who
(1) at midnight. Admission was $1.50 Ton, the Dog Who Saved Hollywood," Skied Down Everest," which opened Friday
for club members and nonmembers purchased
which opens Friday (28). Rob McQuiston, (7) at the Guild 45th and the Lakewood in
a discount card.
advertising director for Sterling Recreation Tacoma. The premiere performance was
May blossomed on the University of Arizona
Organization, and Tracy Poe, SRO public held at the Moore Egyptian April 26 for
Short-Term Exchange coordinated the various the benefit of the of
campus with ten new French films
shown at the Gallagher Theatre. "The films
relations director,
arrangements for the entourage including a
press party, press luncheon and various radio
Japanese-American Students program. Special
guest was Yuichiro Miura, the Japanese
are distributed to American universities by
and TV appearances. Dorothy Matin of sportsman who actually performed the feat.
the French foreign embassy service," Pat
the Dorothy Matin Agency will handle the The Shelter and Washpirg (a Ralph Nader
promotion of the film for Paramount.
group) had their showing at the Guild 45th
Sunday (2).
CINERAMA IS IN
Bill Lanese, advertising and publicity representative
for Warner Bros, in this area,
SHOW BUSINESS IN
HAWAII TOO.
was in town for a luncheon and a look at
^fe
When you come to Waikiki,
the company's product reel at the Jewel Box
Find out HOW we
fejljtfjujv don't miss the famous
screening room Wednesday (5). Lou Kahn $$ SAVE YOU MONEY $$
fHAWAul Don Ho Show.
was his host.
. . at
Commercial Seating Co.
l«3^ Cinerama's Reef Towers Hotel.
WAIKIKI: REEF REEF TOWERS EOGEWAIER
Warner Bros, screened "Ode to Billy Joe "
Box
(312) 539-4771
IN . .
the Jewel Friday (14) Universal
w-i BOXOFnCE :; May 17, 1976 I

. . Funk
Variety 25 Sending Large
Group to VCI Convention
LOS ANGELES—Variety Club Tent 25
will have one of the largest delegations attending
the 49th annual convention of Variety
Clubs International in Toronto, Canada,
Sunday (30) through June 4.
The Los Angeles delegation also will include
eight international officers. They are
Monty Hall, president; Mike Frankovich,
Sherrill C. Corwin and George W. Eby,
executive board; Samuel Z. Arkoff, Nat D.
Fellman, Joseph Sinay and Henry G. Plitt.
vice-presidents, and Cary Grant and Thomas
W. Fenno, ambassadors.
Registered for the conclave, to be held at
B. V. Sturdivant Elected
To Browning Society Post
YUMA, ARIZ.—B. V. Sturdivant, national
chairman of the NATO regional presidents'
committee and executive vice-president
and national membership chairman of
the Motion Picture Pioneers, was elected a
member of the charter board of directors of
the International Browning Society at the
Armstrong-Browning Library, Baylor University,
Waco, Tex.
The Friday (7) meeting elected eight
others in the formal organization of the
society on the anniversary of poet Robert
Browning and the 25th anniversary of the
library which contains the world's largest
collection of the poet's and Elizabeth Barrett
Browning's volumes and artifacts. It
was used extensively by Metro-Goldwyn-
Mayer in research for "The Barretts of
Wimpole Street."
Other charter members are: Dr. Jack W.
Herring, director of the library, chairman:
Leon Jaworski; Mrs. Betty Coley of Texas;
Edward Moulton-Barrett and Mrs. Elaine
Baly, England; Professor Tomatsu Sone,
lapan; Mrs. Clara Louise Lukens, California,
and Mrs. Elizabeth Chellis, Wellesiey
Hills, Mass.
"The purpose of the International Browning
Society," Dr. Herring said,
"is to coordilate
Browning interests throughout the
A'orld."
Warner Bros.' "The Heretic: Exorcist 11"
A'ill begin filming May 24 at the Burbank
Studios.
LOS ANGELES
L.vman Dayton, president ot Doty-Dayton
Productions, left for the Cannes Film
Festival to discuss promotion and sales of
the firm's films with its
foreign distribution
representatives, Cinema Shares . . . Rick
Thiriot. vice-president of Doty-Dayton, and
Jackie Epstein, public relations consultant,
will be in New York for national magazine
promotional screening of "Against a Crooked
Sky," starring Richard Boone, Stewart
Petersen and Henry Wilcoxon.
John McLaurin has resigned as co-op
campaign advertising manager at Buena
"The Sailor Who Fell From Grace With
the Sea," starring Sarah Miles and Kris
Kristofferson, will open an exclusive engagement
Wednesday (19) at the Avco Center
Cinema, Westwood.
Tom Cook and Lynn Blackburn have
joined the Mann Theatres home office advertising
department, reporting to Joe VIeck,
circuit advertising director. Cook transfers
from Lansing, Mich. He previously served
in the New York City area and is a graduate
of the circuit's manager training school.
Blackburn was field man for 20th Century-
Fox on the West Coast and was with General
Cinema for several years.
Harold Marenstein has been named general
sales manager of Burbank International
Pictures. His first assignment will be to
handle the release of "The Amorous Adventures
of Don Quixote and Sancho Panza."
Five more features are set for release from
May through September. Marenstein formerly
was with Continental Distributors,
Cinemation Industries, Warner Bros., Paramount
and MGM.
Charles Higbam, author of "Kate: The
Life of Katharine Hepburn," has given his
personal collection of motion picture memorabilia
and research materials to the University
of Southern California.
State Sen. Alan Robbins, chairman of the
state's Motion Picture Development Council,
has urged the state's Senate Government
Organization Committee to look into the
film production activities of governmental
agencies with the view of eliminating state
production and turning it over to private
enterprise, thus increasing employment opportunities
in
the movie industry.
Chicago's Mayor Richard Daley presented
John Wayne with the Chicago Medal of
Merit April 23 when principal photography
was completed on "The Shootist," a
Dino De Laurentiis presentation to be released
by Paramount. Wayne was cited "in
appreciation for what he has done for our
country and for the enjoyment he has given
people throughout the world."
Hiam Eshel has been named by Brut Productions
as vice-president in charge of in-
the Royal York Hotel in the eastern Canadian
Vista Distribution to join Topar Films as
metropolis, are:
assistant to Marie Parker, head of distribu-
ternational sales, distribution and marketing.
tion and promotion.
Mr^ and Mrs. Samuel Z. Arkoll, Mrs. Maryellyn
A former MGM general manager for
Aspell, Mr. and Mrs. Leon P. Blender, Mr. and Mrs.
Bantam Books will publish a new paperback
many South American countries, Eshel for
Roy Bradley, Marc Chalek, Mr. and Mrs. Sherrill C.
Corwin, Mrs. Franoes Crooks, Mr. and Mrs. George
version of the William F. Nolan- the past three years was Avco Embassy's
Eby, Mrs. Arthur Eggarl, Mrs. Betty Folk, Ms. Clair
Farley, Mr. and Mrs. Nat D. Fellman, Mr. and Mrs.
George Clayton Johnson novel, "Logan's continental head for Europe, the Middle
J. Thomas W. Fenno, Mr. and Mrs. M. Frankovich,
Mr. and Mrs. Ahron Gersten, Mr. and Mrs. Don
Gillm, Mr. and Mrs. Mort Goodman, Gary
East, South and East Africa. will be
Grant,
Mr. and Mrs. Monty Hall, James J. Hayes, Mr. and by
Run," to coincide with the picture's release
MGM June 23. Bantam will introduce
He
headquartered in Paris.
Ted Hohman, Newton Mrs. Elmer Hollander, P.
the
and
book Wednesday (19) as a "super movie
tie-in" backed by a promotion campaign
a nationwide publicity tour by producer
PORTLAND
[acobs, Raylan lensen, Mrs. Donna L. Johnston, Mr.
J
and Mrs. Albert Kallis, Mrs. Gale Lane, Mr. and
Mrs. Peter C. Latsis, Mr. and Mrs. David J. Melamed,
Mr. and Mrs. Peter S, Meyers, Mr. and Mrs. Milton
[. Moritz, Mr. and Mrs. George More, Mrs. Lucile
Saul David.
Morris, Ed O'Brien, Donald Otto, Mr. and Mrs
Murray Propper, Roger Schaifner, Charles Sellier,
Mr. and Mrs. Joseph Sinay, Mr. and Mrs. Samuel The Cannon Group has acquired U.S. June 16
J^
opening is scheduled for Tom
Sinay, Mr. and Mrs. Hymic Singer, Mr. and Mrs,
Ezra E. Stern, Mr, and Mrs. Jay Stewart, K Idelle distribution rights to "The Jaws of Death." Moyer Theatres" new Southgale triplex
an action-adventure story about a man who Salem. Seating capacity will be 350 for the
Sundquist, Mrs, Margaret Van Pelt, Mrs.
Vidic, Ms, Helen Warburg, Mr. and Mr:
in
Wenzler, Neil Wise, Mrs Toni Wright and
leads a pack of killer sharks along a trail of large auditorium and 175 each for the other
Mrs Mickey Zide,
revenge and death. Richard Jaeckel stars. two houses
Charles Funk announces the hiring of John
Wilmer as a theatre technician in charge
BOXOFFICE :: Mav 17, 1976
of projectionists. Wilmer, from Minneapolis,
formerly was general manager of a theatre
circuit in the Midwest . . . Refencing and
resurfacing of the field at the circuit's Foster
Road Drive-In is scheduled to be done
soon . left for approximately two
weeks of vacation in San Francisco, Los
Angeles, Reno and Las Vegas , . . Dave
Keathley, manager of the circuit's Southgate
quad, Milwaukie, currently is visiting
relatives
in Kansas.
Louise Fletcher will play the leading role
of the psychiatrist in "The Heretic: Exorciest
II."
SOUND PROJECTION
MAINTENANCE MANUAL &
SPECIAL SERVICE BULLETINS
"TROUT'S SOUND AND PROJECTION
MANUAL.- Simphiied service data on
Lecfding makes ol projectors, Step-by-
Step Service instructions on Sound
equipments, xenon lamps, screens, lenses,
film transport equipment (platter), motors,
etc. soundheads, speakers, Schematics on
sound equipment and drawings. Extra
service lor you: Service Bulletins for
for your Manual one year. "ENDORSED
SI2.00. SENT PREPAID—CANADA $13.50.
Exhibitors, projectionists, repairmen, you
should have this helpful service data
Send toda>-. Don't Waitl NEW PAGES
FOR YOUR LOOSE-LEAF MANUAL for one
year. Over 200 pages 8Vj x 11" Loose-
Leai Practical Manual—Data is Reliable
and Authentic. Edited by the writer with
36 years of Experience: 27 years Technical
Editor, the MODERN THEATRE. (Remitlojice
payable to: Wesley Trout, Cash,
Checlf or P.O. No CODs.) WESLEY
TROUT. EDITOR. Box 575, Enid, Oklahoma
73701.

.
. . . Carish
_
.'
|
j
DENVER
T^ick Fulham, booker for Commonwealth
Theatres, has retired. Fulham was in
distribution in this area for many years. He
worked for Republic Pictures and then with
20th Century-Fo.\ prior to his Commonwealth
position. David Clingman has been
transferred from the Commonwealth Kansas
City offices to succeed Fulham. Cheryl
Johnson, formerly with United Artists Theatres.
Ann Arbor. Mich., is handling the
assistant booker duties.
Other changes in the Commonwealth circuit
find Jim Rowles, who was manager of
the Grand Theatre. Rocky Ford, taking over
as manager of the Motor Vue Drive-ln,
Cheyenne. Wyo. Jim also will be acting as
assistant city manager under Ralph Zauner.
Tom Rosenberger has been named manager
of the Terrace Drive-In, Casper, Wyo. John
Marshall, who was with McCormick Theatres,
Canon City, for the past 27 years, will
be managing the Skyline and Sunset driveins
under the new Commonwealth ownership.
Columbia branch manager Jerry Smith
traveled to Salt Lake City .
. . Also traveling
to Salt Lake City were Jack Micheletti
ofJ&B Film Distributors and John Dobson.
United Artists district manager . .
AIP
.
salesman Bauer is back at the desk following
a week's hospitalization . . . Joan, wife
of Bob Spahn, United Enterprises, is a patient
in Aurora Presbyterian Hospital following
major surgery . . . Tom Philibin, AIP
district manager, was in town conferring
with branch manager Jerry Collins and calling
on the accounts.
Visiting the exchanges to set datings were
Patsy Snelling. Nuggest Theatre. Telluride;
Dick Klein, Trojan Theatre, Longmont, and
R. L. "Mickey" Stranger, Lake Estes Drive-
In, Estes Park.
Universal branch manager Jack Box is
back at the desk following a week-long trip
to Atlanta for a national sales meeting . .
Universal held a Friday night (7) screening
of "The Bingo Long Traveling All-Stars &
Motor Kings" at the Aladdin Theatre . . .
Twentieth Century-Fox screened "The
Omen" at the Centre Theatre.
Garish Theatres, headquartered in Min-
For Prompt Personal Attention
Equipment, Supplies or Service
PETERSON THEATRE SUPPLY
19 E. 2nd South
Salt Lake City, Utoh 84111
(801) 322-3685
nesota, has set a target date of June 9 for
the opening of its new quad in Great Falls,
Mont. The new facility will be under the
supervision of Dean Ostrander, district
manager for Carish in the Great Falls area
has completed the installation
of automated projection equipment in the
Cine 3 Theatre, the Sage Drive-In and the
Motor Vue Drive-In. Billings. Mont., and
the Liberty, Fox Holiday, Fall Motor Vue
and Twilight Drive-In theatres.
Mont.
Great Falls,
Gary Tuck, vice-president. Universal
Images, producers and distributors of merchants'
theatre advertising films, was in
town to arrange an area office for his company.
Tuck will be in charge of the branch,
offering exhibitors and merchants in the
Rocky Mountain area closer association
with his company.
SALT LAKE CITY
The Man Who Skied Down Everest" opened
Friday (7) at the Utah III Theatre.
Charlie Huggard, Plitt Intermountain Theatres,
arranged a press conference and screening
at the Regency Theatre April 23. Yuichiro
Miura, star of the Academy Awardwinning
documentary, was in town April 22
to promote the film.
Ted Kirkmeyer, a Mann Theatres executive,
has been elected lieutenant governor of
Kiwanis International District 2.
Auditions for singers and instrumentalists
for Tiffany's Attic, a soon-to-open dinner
theatre, were held Saturday and Sunday
(8, 9) at the Hotel Utah. Tiffany's Attic will
open Tuesday (25) with a production of
"Catch Me If You Can." starring Al Lewis
and Dennis Green.
Barry Zadagian, of EPRAD, Toledo,
Ohio, was in town on business ... Ed Nelson,
of Ballantyne of Omaha, Omaha, Neb.,
also was in town on business.
Wendell Gill of Macbeth Sales Co. was
in town on business.
Mann's Villa Theatre had a test sneak
preview of "Birch Interval" Saturday (8).
Film Brokers announced the opening of
"Grizzly" Wednesday (12) in the metropolitan
and intermountain area.
John and La Dean Dahl of J.D.
Theatre
Service are back at their desks after a visit
to Los Angeles where they visited with Sey-
mour Borde and Associates and other distributors
and exhibitors. After completing
their business they vacationed in Hawaii.
Norm and Harold Chesler, Theatre Candy,
and Ed Brinn, Ed Brinn Distributing,
flew to San Francisco Thursday (13) to participate
in the Unomoss Golf Tournament
which is a San Francisco Filmrow charity
fun festival.
'Everest/ 'Cuckoo' Tie
At 300 Even in Denver
DENVER—Although a reissue of "Blazing
Saddles" was the hot number this week,
two first-run films scored well above average
with 300: "One Flew Over the Cuckoo's
Nest," in its 15th frame at University Hills
1 and 2, and "The Man Who Skied Down
Everest," for its third time down the slope
at Cooper Cameo. Lina Wertmuller's
"Seven Beauties . . . That's What They Call
Him" remained an attractive item for its
fourth date at Flick 1 with a nice 260.
(Average Is 100)
Aladdin—The Duchess and the Dirlwaler Fox
(20lh-Fox), 7th wk
Centre— lipstick (Para), 6th wk .^.. -
Century 21—The Bad News Bears (Para), 5th wk. 250
Cherry Creek, Villa Itaha-AIl the President s
Men (WB), 5th wk
, , -^ ,
Colorado 1—The Adventure ol Sherlock Holmes
Smarter Brother (20lh-Fox), 20lh wk
.
Cooper—Lollipop (Univ) /a
Cooper Cameo-The Man Who Skied Down
Everest (SR), 3rd wk
Eight theatres-Vigilante Force (UA)
Esquire^The Magic Flute (SR)
^^
Flick 1—Seven Beauties . . . That's What They
Call Him (SR), 4th wk
.
Flick 2-1 Am a Dancer (SR)
Four theatres—Family Plot (Univ), 5th wk
Four theatres-Hot Potato (WB), 2nd wk, 00
,
Four theatres-Robin and Marian (Col), 6th wk. nO
Ten theatres-Night Child (SR)
Three theatres—Ride a Wild Pony (BV), 5th wk. 100
University Hills 1. 2-One Flew Over the
Cuckoo's Nest (UA), 15th wk
,„„\ cu r]m
Cooper-Highland Circuit
Buys Three Flick Houses
DENVER—Mike Gaughan, spokesman
for Cooper-Highland Theatres, announces
the circuit's purchase of three Flick theatres
from Bill Pence, who originated and
operated the
houses.
The hardtops are the Flick Twin and the
Flicks, Colorado Springs and Evergreen.
Cooper-Highland now has 26 screens in
the metropolitan area and more than 70
screens in this state, Wyoming, Nebraska,
Minnesota and Idaho.
Managers of the Flick theatres are Ted
Hauser, Denver; Linda Smith, Coloraddi
Springs and Terry Thorn, Evergreen.
Three drive-in managers have been an--^
nounced by the circuit. J. C. Carr, new to'
the business, will manage the Motorena,
Greeley. James Jolley has been promoted
to manage the Sunset, Fort Collins, anO;
George Hyde, Laramie, Wyo., city manager.:
also will manage the Skylark there. :
Salt Loke • Boston • Dollos • New York
"^^^IVERSAL THEATRE SUPPLY
- HOME OFFICE -
264 East Isf South, Solt Lake City, Uloh 84111
W-8
BOXOFHCE :: May 17, 197i

I dustry
{
the
'
Trust
'Bad News' Reports
415 for KC Fourth
KANSAS CITY—Down from 565 last
week to 415 this week, "The Bad News
Bears" lead the big-league product here by
exactly 100 percentage points. The comedy
completed its fourth frame at the Valley
View 1 and 2. Coming up to bat with a 315
average. "One Flew Over the Cuckoo's
Nest" maintained its "most valuable" position
for its 14th stretch at Blue Ridge 2 and
Ranchman 3. "The Duchess and the Dirtwater
Fox" edged out "All the President's
Men" this week to gain third place with a
nifty 250 at the Glenwood 1, third week.
(Average Is 100)
Blue Ridge 2, Ranchmart 3—One Flew Over the
Cuckoo's Nest (UA), 14th wk 315
Embassy 1—Taxi Driver (Col). 7th wk 110
Empire 1—Manson (SR), 3rd wk 25
Fine Arts—Ms. Don Juan (SR) 85
Five theatres—Death Machines (SR) 35
Five theatres—Family Plot (Univ), 4lh wk 130
Five theatres—Ride a Wild Pony (BV), 3rd wk. . . 95
Four theatres—All the President's Men (WB),
4th wk 235
Glenwood 1—The Duchess and the Dirtwater Fox
(20th-Fox). 3rd wk 250
Midland 1—Lipstick (Para). 5th wk 50
Parkway 2—Next Stop, Greenwich Village
(20th-Fox). 4th wk 65
Plaza—Gable and Lombard (Univ), 9th wk 65
Ranchmart 4—No Deposit, No Return (BV),
12th wk , . 65
10 theatres—Baby Blue Marine (Coll 110
Three theatres—Robin and Marian (Col). 5th wk. 140
Three theatres—Tarz & Jane, Boy & Cheeto
(SR) 120
12 theatres—They Came From Within (AIP) 70
Valley View 1, 2—The Bad News Bears (Para),
4th wk 415
ill 4— Inserts (UA). 2nd wk.
Wa
'Hot Potato' Double Bill
Enters Chicago With 400
CHICAGO — The Warner Bros, double
bill of "Hot Potato" and "Enter the Dragon"
burst onto the first-run scene with a solid
400 at the Roosevelt. "All the President's
Men" took a hike to second place with a
300 average for its fourth campaign in seven
sites. "Sparkle" sang its heart out for third
place capturing a harmonious 250 for its
fourth appearance at the State Lake.
Berwyn—Ride a Wild Pony (BV), 3rd wk 150
Bremen 1—Lipstick (Para), 5th wk 150
Carnegie Next Stop, Greenwich Village
20th-Fox). 3rd wk 225
Chicago The River .225
Niger (S.R) 5th v.k
Cinemc—Seven Beauties . . . That's What They
Call Him (SR), 3rd wk 175
Evanston 1. Hillside—Robin and Marian (Col)
3rd wk 190
-The Bad News Bears (Pa
4th 235
Golf Mill 2—The Duchess and the Dirtwater Fox
(20th-Fox), 5th wk 175
Roosevelt—Hot Potato (WB) Enter the Dragon
(WB) 400
Seven theatres—All the President's Men (WB),
4th wk 300
State Lake—Sparkle (WB), 4th wk 250
Avanti Arts to Open
KANSAS CITY—The Avanti Arts Theatre,
34th and Main, is being prepared for
opening within four weeks by Bill Powell,
who has leased the theatre from the Dickinson
circuit.
THEWTRE EQUIPMENT
"Everything for the Theatre"
No. CAPITOL AVE., INDIANAPOLIS, IND.
ST .
LOUIS
phe Missouri Breaks," with Marlon Brando
and Jack Nicholson in co-starring roles
for the first time, opens at the Crestwood,
Village, Manchester and Stadium I Wednesday
(19) and at the BAC Cinema, Belleville,
111., Friday (21).
Twentieth Century-Fox continues its
saturation bookings with "Fighting Mad"
set for Wednesday (26). Peter Fonda stars
in the western which provides action in the
"Walking Tall" tradition.
"The Blue Bird," first Soviet-American
motion pictinc co-production in film history,
opens in the metropolitan area Friday
(28) at Cypress Village, South County, Des
Peres 1 and 2 and Lewis & Clark. It also
will be shown at the Eastgate, East Alton,
111.
The zany comedy "Mother, Jugs and
Speed," with Bill Cosby, Raquel Welch and
Harvey Keitel, opens locally Friday (28) at
the Fox, Creve Coeur, Grandview, Mark
Twain and Avalon and at the new Alton
Cine, Alton, III.
Mid-America Theatres reopened the
Bridgeton, which has been shuttered for
Veteran Theatre Manager.
Willis Shaffer, 63, Dies
HUTCHINSON, KAS.—Willis E. Shaffer,
63, died here Friday (7). He had been
active in the film in-
before joining
National Bank &
Co. as director
of advertising and
public relations ten
years ago.
Shaffer joined Fox
Midwest Theatres in
1936, a year prior to
graduating from Emporia
State College.
Willis Shaffer
He managed theatres
in Carthage, Mo., Emporia, Kas., Marysville,
Kas., Coffeyville, Kas., and Atchison.
Kas., before coming here in 1949 as manager
of the Fox Theatre.
He sponsored numerous promotions in
connection with his managerial duties and
won a number of contests, including trips to
Hollywood, where he became acquainted
with many movie stars. Shaffer was instrumental
in bringing the premiere of "Wait
'Til the Sun Shines, Nellie" to the Fox Theatre.
A large part of the movie was filmed
in Reno Country.
He left here in 1965 to manage theatres
in Ottawa, Kas., and Great Falls, Mont.
Ho returned a year later to join the bank
staff.
In addition to his other activities, Shaffer
had a booking agency through which he
booked entertainers, principally jazz artist
Jay McShann. He was active in community
affairs and had been serving as marshal
for the July 3 bicentennial parade. Shaffer
over a year, Friday (14). Following remodeling
and renovation, the theatre now is the
Bridgewood Cinema 1 & 2 under Richard
Gash's management. The opening program
is "Gone With the Wind" at Theatre I and
"Jaws" at Theatre 2 . . . Tom Elliot of
MAT is now managing the Green Meadows
Twin Drive-In, Springfield, 111. He formerly
was manager of the Nameoki Cinema, Granite
City, 111.
Aveo Embassy has moved from the sixth
floor of the Humboldt Building to larger
and brighter quarters in Room 306. Also on
the third floor is the 20th-Fox staff . . .
Mary Ann Silistria, secretary, has joined
the AE roster . . . Judy Ciegel, biller, is the
newest employee at American International
. . . AIP's horror film "Don't Open the
Window" begins a saturation Wednesday
(19).
The Academy Award-winning documentary,
"The Man Who Skied Down
is Everest," current at the Brentwood.
Ruth Phillips, co-starring in "Arsenic and
Old Lace" at the Plantation Dinner Theatre,
(Continued on page C-2)
was president of the board of the Hutchinson
Town Club and was a past president of
Kanza Council. Boy Scouts of America and
of both the Hutchinson and Atchison Rotary
clubs. He served as district governor of
Region 569, Rotary International, in 1958.
He leaves his wife May; sons Steve, San
Francisco; Judd. Wichita, Kas.; William A.,
Topeka. Kas.; brother Aubrey M., Cheyenne,
Wyo.. and two grandchildren.
The family suggests memorials to the
theatre arts department at Hutchinson Community
College here.
Silver Screen Award
CHICAGO—"A Child Goes Forth," a
film produced by Fred A. Niles Communications
Centers, was given the Silver Screen
Award by the U. S. Industrial Film Festival
in ceremonies held at the Hyatt Regency
Chicago April 29.
FINER PROJECTION-SUPER ECONOMY
Ask Your Supply Dealer or Write
HURLEY SCREEN COMPANY, Inc.
16 Soroh Drive Formingdolc, L. I., N. Y., 1173S
C-1

K AN S A S CITY
ver to arrange an area office there for his
company. Tuck will be in charge of the
branch, offering exhibitors and merchants
in the Rocky Mountain area closer association
with his company.
^ard Peiuiingloii. vice-president sales. readily admits. "1 was letting Susie drive."
Atlas Film Distributors, was in town No one was injured.
Screenings at Commonwealth: "The Food
Thursdav (6) visiting Mercury Film Co..
Sandra Taylor, Commonwealth secretary
where he conferred with Mercury president
of the Gods" (AIP), Monday afternoon (10);
and latent gymnast, fell backward out of her
Bev Miller and Paul Rice concerning promotion-publicity
plans for two features. '•Passwood"
(Para), Tuesday morning (11); "The
"Won Ton Ton, the Dog Who Saved Holly-
chair Monday (3) to get her week off to an
exceptionally promising start. Sandra was
over Plot" and "No Way Back." the latter
Voyage of Tanai" and "House of Exorcism,"
both Peppercorn-Wormser, distrib-
not hurt but she now has a healthy respect
starring football great Fred Williamson. Following
huddles here. Pennington departed
uted by Marcus Films, Wednesday after-
for the vagaries of a rolling steno chair.
for futher meetings in Chicago and on the Bob Fleming, L&L Supply's vice-president,
was in Manhattan, Kas., and surround-
Joe" (WB), Friday evening (14).
noon (12) ... At Guy-Con: "Ode to Billy
East Coast.
ing towns recently, visiting with various
The WOMPIs will hold their annual
theatre accounts.
Bosses Luncheon Tuesday (25) at the Plaza
ST. LOUIS
Inn. This annual apple-polishing affair be-
Martin Stone Enterprises has enlarged its
staff to include another secretary in the
person of Diane Kingsley, who began her
(Continued from page C-1)
new duties last week. Diane, who comes is making her first visit to her hometown in
from Columbia, has had background experience
in advertising. She is young, attractive,
15 years.
single and has a passion for champagne
"Rattlers," aided by a 60-second TV spot
ja.
announcement for further shock value, is
The princess was born in Romania in the perfect combination.
in multiple release at 1 1 area houses. The
1893. the daughter of Princess Cantacuzene
In the VFW-sponsored Loyalty Day Parade
Saturday (1) in Liberty, the lead float lection of reptiles infused with nerve gas
suspense melodrama features a hideous col-
and Prince Kretulesco. She was reared in
England and returned to Romania in 1908.
depicted George Washington standing tall and responsible for deaths across the Mojave
Desert. Dan Priest portrays the Army
Married to Prince Caradja, she endured
in his boat as he crossed the Delaware. The
World War I. World War II. losing her husband
and all but one child. Escaping from
paragon of patriotism chosen to portray our colonel who hides his experiments in biological
warfare deep in a mine shaft in the
first President was none other than Bob
behind the Iron Curtain in 1952 after having
helped over 1,000 Allied fliers to escape.
Jackson, Universal shipper and propagator arid wastes.
of the nickel cigar. Jackson's VFW Post
Princess Caradja has spoken in all 50 states
4043 sponsored the float, which was one of Topar Films and Mid-America Theatres
and Canada about "The Worth of Freedom,"
showing conditions in the captive naagers
who set up appropriate displays for
combined in offering prizes to theatre man-
70 in the parade.
tions and so encouraging the still Free The WOMPIs will be operating a "If You Don't Stop, You'll Go Blind." First
World to protect and defend that freedom. fund-raising bake sale Friday (21), at 1804 prize of $50 for the most outstanding display
went to Tom Elliott, Nameoki Cinema,
Wyandotte, beginning at 7:45 a.m. Get there
Jerry Jones, Buena Vista sales representative,
and his wife Susan were involved in
prize ($25 to each) were Rich Gash, Pad-
early, because the goodies go fast!
Granite City, III. Co-winners of the second
Key International Film Distributors division
manager David Darr visited Lincoln,
a minor fender-bending accident when they
dock Cinema, Florissant, and Don Donze,
collided head-on with another vehicle in
Twin Cinema, Crystal City.
Neb., Tuesday and Wednesday (11, 12) to
the wide-open expanses of the Oak Park
attend NATO of Nebraska's annual convention,
held in the Lincoln Hilton Hotel. Darr Embassy and Debbie Vogel is booker's as-
Dave Graham is the new booker at Avco
Mall parking lot. "It was my fault," Jerry
had an opportunity to meet North Central sistant at 20th-Fox. Her introduction to the
exhibitors and to talk about upcoming Key industry was as a concession clerk and
product.
cashier at South County Cinema.
DRIVE-IN
Gary Tuck, vice-president. Universal Stanley W. Daugherty, 65, popular orchestra
leader and pianist whose orchestra
Images, producers and distributors of merchants'
theatre advertising films, is in Den- played at many social and benefit functions,
THEATRE SCREENS
died April 26 in Deaconess Hospital where
'The Quality Tower that never
he had been a patient since suffering a heart
has had to be replaced"
57 Years!
attack April 3. He was a musical director
* •
Experience Excellence
•
GENE TAYLOR
the local Advertising Women Gridiron
D & D Fabrication
shows.
and Erection Co. ^^^^^^^^W,
4200 White St.
Fort Worth, Tex. 76135
Special Announcement Films
(817) 237-3306 Night: (817) 451-4631
Merchant Ads Color and B&W •
gins with a cash bar at 11:30 a.m. with
lunch at 12:15 p.m. Hostesses for the event
are Mercury Film's Bea Young and Mary-
Margaret Miller. The special guest speaker
will be Romanian Princess Catherine Carad-
for KMOX Radio and his orchestra had
performed for 24 years at the Advertising
Club Gridiron dinners and for 20 years at
BUILDING BETTER
THEATERS EVERY DAY
INEVERY WAY
1800 Wyandotte, Kansas City, Mo. 64108
Phone (816) 221-0480 W. R. "Bill" Davis, Mgr.
PROMPT • EFFICIENT
• COURTEOUS
BfB uJoocbQy conAnxtion
C-2
BOXOFFICE :: May 17. 1976

Qet it...
^I^ss^e^r's
^4fl(pimst cAnterican ^UN^avie!
c4 'Class* (^...naturaOyi
the Headsperson, Paul, Pocahontas, and the Greek Chorus
the Ethiopian Chef, Rafe, and the Chesty Young Thing . .
Limehouse, Leonard Box, Sweet li'l Alice . .
Gwendolyn, Eva Braun, Jr and Harry the Piranha!!!
films international, inc. / p.o. box 3748/ hollywood, ca 90028 /(213) 466-7791
ST. LOUIS /KANSAS CITY
MERCURY FILM CO., INC.
P.O. Box 6136 / Overland Park, Kan. 66206
Bev Miller / (913) 383-3880
CHICAGO I MILWAUKEE
WILLIAM H LANG & ASSOC.
32 W. Randolph St. / Chicago,
Bill Lange / (312) 332-1734
CINCINNA TI/INDIANAPOUS
MYCO FILMS INC.
1014 Enquirer BIdg. / 617 Vine St. /
Cincinnati, Ohio 45202
Jo Harrison / (513) 579-8090

. . . Paramount
. . The
CHICAGO
T Am a Dancer," the Libra Films release,
begins its special return engagement
at the Biograph Theatre Friday (21). While
advance ticket sales have set records at the
Biograph. "I .\m a Dancer" will be shown
on a continuous-performance basis, with
tickets on sale at showtimes.
Lee Van Cleef teams with Lo Lieh in
Columbia Pictures' newest release, "The
Stranger and the Gunfighter." opened in
hardtops and drive-ins throughout this area
Friday (14). This can be called a different
kind of western: the Old West tangles with
the mysteries of the martial arts of the
Orient when an Oriental tough and a sharpshooting
bank robber search for and defend
a treasure hidden in the California hills.
Saul Goldman and his wife Gertrude
were congratulated on their 48th wedding
anniversary. Saul is an honorary lifetime
barker for Variety Club Tent 26 . . . The
Tent 26 theatre collections drive is scheduled
to start Friday, June 25. Jack Clark,
NATO of Illinois president and a past Tent
26 chief barker, is chairman. His zone cochairmen
are Lou Michael, south; Clyde
Klepper, north, and Jerry Winsberg, Loop.
"Creature From Black Lake." Howco Internationars
new film, is set to open in mid-
June. Sid Kaplan, S-K Films president, has
set up a major saturation of this movie. It
is believed the film will top "Legend of
Boggy Creek." Howco\s big grosser of three
years ago.
After a screening of "Futureworld." AIP
staffers were glad to hear exhibitors say
"very promotable" and "definitely good
boxoffice." This new movie, which is a se-
/ CHECK /
New Griggs Push Back!
Why settle for Less?
SAVE MONEY $$$
GET OUR PRICE
BEFORE YOU DECIDE
COMMERCIAL
SEATING CO.
3143 N. Albany
Chicago, III. 60618
(312) 539-4771
quel to "Westworld " and which imparts information
as to how we may be living in the
future, stars Peter Fonda, Arthur Hill,
Blythe Danner and Yul Brynner, who
had a role in "Westworld." Filming took
place in Nassau and Houston. Richard Heffron
was director.
Roger Dhuse, former manager of the
year for Cinema National Theatres. Syracuse,
N.Y., is now associated with General
Cinema at the Jefferson Square triplex, Joliet.
Dhuse and Denise Thompson, Muskegon.
Mich., will be married Saturday (29).
Condolences to the family of Joseph Rehak
who died April 6. He was associated
with the H&E Balaban organization for
years.
JMG Film Co., in
the midst of a big program
for the spring and summer, starts out
with "Jackson County Jail." June brings in
"Nashville Girl" and "Hollywood Boulevard."
"Eat My Dust!", PG-rated, is being
readied for July. This latter film stars Ron
Howard and Christopher North.
Universal had a trade sneak preview Friday
(7) of what must rate as one of the
longest titles in movie history, "The Bingo
Long Traveling All-Stars & Motor Kings,"
at the Grandview. The Motown production,
based upon the novel by William Brashler,
recounts the doings of the black baseball
teams of the late 1930s and a group of rollicking
players known as "the clown princes
of baseball." Featured in the cast are Billy
Dee Williams, James Earl Jones and Richard
Pryor as Charlie Snow.
"The Loves and Times of Scaramouche,"
an Avco Embassy release centering around
assassination attempts on Napoleon's life
and the adventures of a Parisian man-abouttown,
circa 1775, is current at Northwest
Plaza, Jamestown, Des Peres and Granada.
When "Won Ton Ton, the Dog Who
Saved Hollywood" has its world premiere
al the Plitt Granada on the northside. Won
Ton Ton will be present for appearances
has lined up openings of
TWIN rTM
Call Harry Jones
Drive-in Theatre Construction Since 1946
• Steel Towers
• Painting • Repairs
Free Estimafes
Theatre Construction
Fairfield
Drive-I
Fairfield, 111
Phone A/C 61
^«C^^^IL^
"The Big Bus." a movie about nuclear
power, starting June 25.
Jack Gilbreth, operating under the banner
of Craig Productions at 35 East Wacker
Dr., is launching "Catch a Pebble," a PGrated
film starring Joanna Pettet . . . Mary
Nutler has joined the Craig staff.
L&M Management Co. announced that
Arno Sponeman has been appointed manager
of the Moonlight, South Bend, Ind.
Sandy Berman, L&M general manager and
vice-president, said they will be twinning
the Moonlight this year . . . Pais Qadri is
the new manager of the Princess, Joliet;
Noel Meyers is managing the Starlite, Kankakee;
Jim Cierznick is manager of the
Western Drive-In, South Bend, Ind., and
Joe Scanlon, who has served as manager
of the Rialto, Joliet, was transferred to Muscatine,
Iowa, where he will manage the
Plaza cinemas . company's annual
meeting this spring was themed around the
"Spirit of 1776." Discussions centered on
goals and incentive programs. A feature
was the presentation of the Morris S. Kahn
Award to Bob Nelson, who is manager of
the West Plaza cinemas, Aurora, and was
recognized as "Exhibitor of the Year."
Mid-America Releasing opened "Tunnelvision"
in eight theatres Friday (7).
Helen Murphy has joined United Artists
Theatre Circuit as assistant to Gary Taft,
manager of Cinema 1 and 2 in suburban
Oak Brook.
Mary Maher, Milwaukee contract clerk
at Columbia Pictures, was saluted on her
birthday . . . Columbia has campaigns going
on three new movies, "The Stranger and
the Gunfighter." "Drive-In" and "Baby
Blue Marine."
Avco Embassy Pictures hosted a screening
of "The Sailor Who Fell From Grace
With the Sea." starring Kris Kristofferson
and Sarah Miles. This new film opens exclusively
at the Playboy Theatre Friday
(28).
Joan Braver of the H&E Balaban organization
is having a holiday in Acapulco,
Mexico.
There was good exhibitor reaction to Columbia's
"Baby Blue Marine," in which
Jan-Michael Vincent plays an imposter as a
Marine in 1943.
Universal Pictures' regional manager Al
Kolkmcyer. branch manager Jerry Jorgenscn
and Allen Press attended an Atlanta
regional sales meeting . . . Harriet Creamey
was welcomed back at Universal after absence
due to illness.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
WTfc
don't miss the famous
at
[HAWAII
Don Ho Show.
IhotelsI Cinerama's Reef Towers Hotel.
IN WAIKIKI RFEr REEF TOWERS EDGEWATER
C-4 May 17. 1^^76

1 Nolensville
: with
onsolidated Theatres
!xpands Units in SE
CHARLOTTE—Sam W. Cravci jr.,
present
of Consolidated Theatres, announced
ans for four, new multiple-theatre coniexes
in Tennessee and South Carolina.
Construction already is underway on two,
xurioiis four-plex theatres in Nashville,
;nn. Bracketing the city, the theatres are
propriately named Cinema Four North
d Cinema Foiu" South. The northern site
in the Service Merchandise Center located
the Rivergate area. Cinema Four South
in the Windlands Shopping Center located
Road. A grand opening at
ith operations is planned for Thinsdav
?ht, July 1.
Auditoriums in both plexes range from
10 to 400 seats with a 1,200 seat total cacity
in each. Booths will be fully autoated,
requiring one projectionist to run all
ur cinemas. The latest in decor appoint-
;nts will be carried out by Ms. Diane Hazrd,
interior decorator, with special color
hemes being employed in each auditori-
(1. Donald Amos, present city manager in
artanburg, S. C, will head the Nashville
erations for Consolidated.
Knoxville, Tenn., is the site of the King-
)n Four, located on Kingston Pike and
terstate 40, where construction will begin
June. The opening of this foiu" complex is
pected in the fall of 1976. Modeled after
I Nashville operations, the Kingston Four
11 have a 1,200 seat capacity.
Charleston. S.C, will
be the home of the
ilitary Six, a sprawling six-complex thea-
a projected opening date of July
77. Located at highway North 52 and
all Drive, the complex will be adjacent to
: North 52 Drive-In Theatre, which prestly
is operated by Consolidated. When
mpleted, this will be Charleston's largest
tertainment center, with seven screens
unting both indoor and outdoor theatres,
iditoriums will
vary from 200 to 500 seats
arry Margolesky Dies;
^ometco Ad Executive
MIAMI—Services for Harry Margolesky,
ometco Enterprises executive, were held
re April 30. Margolesky was assistant di-
:tor of advertising and promotion for
ometco's Florida Theatre division.
Originally associated with theatres in
ooklyn, N.Y.. he spent 20 years with
jrida State Theatres before moving to the
3mctco post in 1973. He was a member
the Footlighters and Variety clubs.
Margolesky is survived by his wife, Sanr,
a son, Philip; a daughter, Mrs. Roberta
le; two sisters, Mrs. Lillian Sussman and
rs. Julia Rauch, and five grandchildren.
STRONG AUTOMATES OZONER—The Crest Drive-In Theatre in Leesburg,
Fla., celebrated Its 25th anniversarj and became fully automated with two
of Strong's new \-60c 4000 watt Xenon systems. Mike Sutlkus (left), engineer
and Strong department manager who built and installed the new automation system,
is shown with Armstead T. O'Neal jr.. Crest booth operator, and the new
X-60c systems ordered from United Theatre Supply, Jacksonville.
Theatre Officials, Trucker
Hit With Obscenity Charge
NEW ORLEANS—Two officials of the
Toulouse Theatre and the trucker who
brought in the film. "Naked Came the
Martin Slates 4-Plex
For Montgomery, Ala.
MONTGOMERY, ALA.—An additional
four-screen theatre for Montgomery is the
Stranger," have been indicted by a federal
grand jury.
latest project in a continuous construction
Named in the indictment for interstate program imderway by Martin Theatres. To
transportation of obscene materials were be located in the Eastdale Mall, the theatre
Samuel Brown Thomas, theatre manager; appropriately will be named Eastdale Cine
George Perkins Echols of Atlanta, president
mas, with a total seating capacity of 1,200
of Continental Entertainment Ven-
In addition to Montgomery, the Colum
tures, operator of the Toulouse, and Ken-
bus, Ga. -based circuit has construction pro-
th a total capacity of 1,850 seats.
neth Robert Mitchell of Los Angeles, operator
jects underway in Albany, Americus, Atlan
of the Unique Trucking Co.
All construction is under the complete
pervision of Bill Murphy who is with the
ta and Fitzgerald, Ga.; Key West and Por
The indictment alleges the film was Charlotte, Fla.; Phenix City, Ala.; Orange
;hitectural firm of Brookbank, Murphy
brought here from Los Angeles April 14 burs. S.C, and Athens, Tenn.
d Shields, Columbus, Ga. Consolidated
and shown at the Toulouse Theatre. It was
leatres presently operates and books in
seized by the FBI April 16 charging the
:ess of 60 theatres in North Carolina,
d^fendents
uth Carolina
knowingly used a
and common carrier
Virginia.
to transport the "obscene, lewd, lasci-
Atlanta, headed by Jack Rigg, has been
vious and filthy" movie.
The maximum penalty for the offense is
signed by the Canncn Group as its new subdistributor
the Atlanta-Jacksonville in territory,
Tom was announced by Berman,
five years in prison and a $5,000 fine.
it
WOMPI Brass Elected
NEW ORLEANS—WOMPI held its
1976-77 officers' meeting at the Downtowner
Motor Hotel April 27. The following
were elected to serve for the 1976-77 term:
Catherine D'Alfonso, Warner Bros., president;
Anna Power, Paramount Pictures, first
vice-president; Imelda Giessinger, Richards'
Center, Inc., second vice-president; Eunice
Peeples, McLains, Inc., treasurer; Yvette
Ogden, Paramount Pictures, recording secretary;
Marie Berglund, Talley and Associates,
corresponding secretary.
Cannon Signs New World
NEW YORK — New World Pictures of
sales manag;r of Cannon. This summer, the
Atlanta company will handle such Cannon
product as 'The Jaws of Death," "Little
Girl, Big Tease," "The Godfather Squad"
and "Teenage Slumber Party."
MERCHANT AOS-SPECIAL TRAILERS
Trnilort ttes-Baters
COLOR—BLACK & WHITE
T7TFTT75T¥arri713WT
XOFFICE :: May 17, 1976 SE-1

,
ATLANTA
The American Freedom Train, a 25-car stone Monument built 1 1 years ago in honor
steam powered train filled with multimedia
presentations and moving walkways on the anniversary of the Warsaw Ghetto
of the victims of the Holocaust. Each year
will visit Atlanta Wednesday-Tuesday Uprising hundreds of members of the Atlanta
Jewish community gather at the stone
(19-25). The Atlanta visit will be part of
the 21 -month. 17.000-mile nationwide tour monument for a religious ceremony in
for the train (the first official national Bicentennial
program) which will take the concentration camps. Kolitz, himself a
memory of the victims of Hitler's infamous
sur-
train to mora than 100 cities in 48 states.
The Freedom train will be open 8 a.m. to
10 p.m. daily at Fort Gillem (formerly Atlanta
Army Depot) in Forest Park.
Pat and Marjorie Roberson and their
daughter Cheryl motored to Jacksonville to
visit Marjorie's parents and the many friends
they have on Filmrow there where they
worked before they moved to Atlanta. She's
. . .
a booker with Cine Artists and Pat does the
booking for Chappell Releasing Co.
Doug Hugelmaier. of the 20th Century-Fox
Southern Ifield staff, has returned from the
Carolinas where he accompanied Charlton
Heston on an itinerary of public appearances
in behalf of "The Last Hard Men"
during a saturation opening of the picture.
Israeli motion picture producer Zvi Kolitz
was the featured speaker at the annual
Holocaust Day services April 25 in honor
of the 6,000,000 Jews who died in the Nazi
reign of terror during World War II. Kolitz
spoke at the Greenwood Cemetery Tomb-
vivor of the Holocaust, is the producer of
such outstanding films as "A Train Goes
Through Russia" starring Theodore Bikel
and "Massada."
Jim Dixon, assistant to Glenn Simonds.
American International Pictures' Atlanta
branch manager, displayed a talent that was
unknown to his Filmrow friends. Instead of
taking a trip to the seashore or going fishing
(like his boss would do) Jim opted to
stay at home and paint his house!
Columbia Pictures conducted auditions
seeking a 3 or 4-year-old boy to play a role
in "Close Encounters of the Third Kind"
April 29 in the Atlanta Civic Center.
Longtime WSB Radio personality Bob
Van Camp, one of the first Atlantans to
become active in efforts to save the 4,000-
in seat Fox Theatre, was featured a special
musical show broadcasted on WSB
Radio as part of the current "Save the Fox"
campaign. WSB program director George
Fischer said Van Camp played the "Mighty
Mo," the kingsize organ in the famed Atlanta
theatre. Van Camp joined other civicminded
Atlantans in forming Atlanta Landmarks,
Inc., a nonprofit corporation currently
engaged in the efforts to keep the
andmark safe from the wrecking ball.
"Taxi Driver" has grossed $85,799 in
first five days in five Miami theatres.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
don't miss the famous
RlUeMlCjt
Don Ho fjiAvmil Show. . at
.
hStels
] Cinerama's Reef Towers Hotel.
REEF REEF TOWERS EDGEWATER
the
Cuckoo' Flies High
With Memphis 350
MEMPHIS — .Several new films made
their entrance this week but only one appeared
to fill more than half the house on
any given day: "Echoes of a Summer,"
which tear-jerked its way to a nice 240 al
Raleigh Springs 1 and Whitehaven Cinema
2. and that's nothing to cry about. However,
first place again was captured by "One Flew
Over the Cuckoo's Nest" in its 13th flight
at Malco Quartet 3 with an outstanding
350. Third place honors were picked up
by "Taxi Driver" still cruising with an ample
230 for its third trip at Malco Quartet
4 and Southbrook 3. Dropping into fourth
place was "All the President's Men" pulling
an even 200 for its fourth frame at the Paramount.
(Average Is 100)
Balmoral Cinema—Moses (Emb) 70
Crosstown, Southbrook 4— Fighting Mad
(20th-Fox)
Loew's Palace—Hot Potato {^
Malco Quartet 1—Lipstick (Pai
Malco Quartet 2, Southbrook 1
—Hobin and Marian
(Col), 3rd wk
i:
Malco Quartet 3—One Flew Over the
Cuckoo's Nest (UA), 13lh
r.
Malco Qucrtet 4, Southbroc 3—Taxi Driver
(Col), 3rd wk 2
,
Memphian—Baby Blue Mar; le (Col)
Paramount—AH the Preside! fs Men (WB),
4th wk
,2
Plaza 2—The Duchess and I le Dirtwater Fox
(20th-Fo.x), 4th wk „ ,
Raleigh Springs 1, Wh.t^haven Cinema 2-Echo.
of
(SR)
s—The Bad News Bears (Para),
4th wk ^ - '35
Village Cinema—Ride a Wild Pony (BV) 3rd wk 7S
'Cuckoo' Still King With
700 in New Orleans 13th
NEW ORLEANS— Blockbuster
product
like "All the President's Men" and "The
Bad News Bears" hasn't debuted here yet
leaving "One Flew Over the Cuckoo's Nest"
with perpetually high grosses. For its lucky
13th week the film garnered an exceptional
700. "The Duchess and the Dirtwater Fox"
slipped from 500 to 400 this week.
Icy—Family Plot
One Flew Over the Cuckoo's
(UA), 13th wk
Lakeside IV—Robin and Marian (Col), 4t
Plaza I—Echoes of a Summer (SR)
Plaza II—Fighting Mad (20th-Fox)
Plaza lII-Ride a Wild Pony (BV), 2nd ^
Robert E, Lee—The Duchess and the
Dirtwater Fox (20th-FQx), 4th wk
Plaza IV— Godzilla vs. Megaton (SR)
Sena Mall—Fantasia (SR), 2nd wk
"The Gumball Rally" is a First Artists
production for Warner Bros, release.
BETTER HYBRID POPCORN
DIRECT FROM THE GROWERS
ALL POPCORN SUPPLIES
Sotisfoction Guaranteed
STAR and GOLD MEDAL MACHINES
574 1079 ,„ n / SC0TTS80R0
Tel j
Bo, 787 Word Popcorn Co. ala. 35768
lbs. sou Prepoid • 500 Mile Area
Capital Cit? Supply
WIL=KII, Inc.
"Everything for your tbeatr Kcept film"
®
(404) 876-0347
800 Lambert Driye N.E.
Atlanta, Ga. 30324
305 S. Church St
Chorlotte, N.C. 28202
(704) 334-3616

Qet it...
^Bif*ss^ie^er*s
^^^ghust c4nterican ^fUN^oviel
cA 'Class '(^...noturany!
the Headsperson, Paul, Pocahontas, and the Greek Chorus
the Ethiopian Chef, Rate, and the Chesty Young Thing . .
Limehouse, Leonard Box, Sweet li'l Alice . .
Gwendolyn, Eva Braun, Jr and Harry the Piranha!!!
rm films international, inc. / p.o. box 3748 / hollywood, ca 90028 / (213) 466-7791
CHARLOJTi
lACKSONVILLi
VARIETY FILVS, INC
CLARK FILM SERVICE
230 S. Tryon St. / Charlrtfe, N C. 28202 905 North St. / Jacksonville, Flo. 3221
BobMcClure / (704) 374-161 Horry Clark / Belton Clark
(904) 721-2122
ATLANTA
CHAPPELL RELEASING COMPANY
2814 New Spring Rood, Suite 102
Atlonto, Go. 30339
Wayne Choppell / (404) 432-3361
NEW ORLEANS / MEMPHIS
SO. FILMS DISTRIBUTION CO
P. 0. Box 647 / Metairie, Lo. 70004
Billy Briont / (504) 837-5200

BOXOFFICE :; May 17. 197
t
MIAMI
J^r. and Mrs. Ed Melnicker gave an end
of the season send-off for members
leaving for the Variety International convention
in Toronto Saturday (29). The party
took place at the LaGorce Country CI Lib.
Miami Beach. Husbands received "red hot
address books" with their wives' pictures
on the first page.
Long-time Variety members. Melnicker
has served as president of the club and
Bernice Melnicker is a past president of
Variety Women's Committee. When they
attend the Toronto convention. Mrs. Melnicker
will take part in the women's forum
panel discussion. Also attending the entertainment
industry huddle will be Mrs. Ivah
Miller. Mrs. William Hayden. Mr. ard Mr,.
George Hoover (he is president of Variety
Hospital) and Mr. and Mrs. Newell Taylor
(she is Variety Women's Committee president).
Other celebrants at the Melnicker party
included Mr. and Mrs. Lionel Baronet,
daughter and son-in-law of the Melnickers;
Mr. and Mrs. Timothy Smith; Mr. and Mrs.
Harry Simone. who always imderwrite the
annual Variety Children's Hospital luncheon;
Mrs. Felix Boadway; Mrs. Roger Wattles;
Mr. and Mrs. Jack Hornung, and Jack
Blinne.
Comedian Jackie Gleason's long-delayed
return to steady work is over. His publicity
consultant. Hank Meyer, announced Jackie
will star in a movie and a mini-series titled
"Panama Fargo" and in two "Honeymooner"
specials, all for the ABC network next
season. An adventure varn. "Panama Far-
Specially Designed for Drive-In Theatres
HARMLESS • PLEASANT
go" will tell the tale of a retired and rich
advertising executive who comes to the rescue
of friends in trouble. In keeping with
Jackie's long-standing insistence, the movie
and series will be produced in this area, said
Meyer.
Wonietco Enterprises is tightening Lip its
matinee belt according to Jack Mitchell, the
circuit's vice-president and general manager.
Mitchell said the firm is eliminating poorly
attended afternoon showings, namely, the
4 p.m. and 6 p.m. exhibitions during the
week days. "Weekend timetables remain
unchanged," said the Wometco executive,
"and in the case of a hit, the late afternoon
showings will be added during the week.
The "early bird' discount matinee at 2 p.m.
is a popular feature and also is unaffected
by the new policy."
Stock and Cash Dividend
For Wometco Shareholders
MIAMI—Wometco Enterprises has declared
a stock and cash dividend payable
June 30. Shareholders of the Miami-based,
firm will receive a 3-for-2 stock split, or one
additional share for each two shares of
common stock held.
Wometco's board boosted the quarterly
cash dividend to 16': cents from 15 cents,
payable June 10 to shareholders of record
June I. President Mitchell Wolfson
predicted that 1976 will be a record year
for the corporation which has major interests
in theatres, film distribution, broadcasting,
cable TV, entertainment parks and soft
drink bottling.
OUTDOORS
CARACOL MOSQUITO COILS ARE No. 1
OVER 50 MILLION SOLD YEARLY - WHY?
NOW WITH
BIG NEW
IMPROVEMENTS
Manslaughter Case Film Rights
CANAAN, CONN.—Peter A. Reilly,
whose successful appeal for a new trial on
a manslaughter conviction drew national
attention, has signed over publishing and
motion picture rights to Donald Connery ol
Kent, Conn., a former foreign correspondenl
for Time and Life Magazines.
Blevins
1. Lowest cost—Highest profit margin.
2. Only one with Aluminum Coil Holder.
3. Only one with separated, individual coils. This means no customer
breakage.
4. Small size available at a price so inexpensive that it can be used as
a give away.
5. Free Freight on orders over $200.
WHY LET MOSQUITOES HURT YOUR BUSINESS
ORDER CARACOL NOW
MABEN, INC.
13990 N.W. 20th Ct., Opa Locka, Fla. 33054
Phones: (305) 681-2021 688-0752 685-2703

COMPLETED
FOREIGN SALES
Lawreiife Friedriek Enterprises
527 Madison Ave.
New York, N.Y. 10022
Phone: (212) 758-5033
BOXOFFICE :: May 17, 1976 SE-5

'
JACKSONVILLE
The Jacksonville group of Women of the
Motion Picture Industry has entered
the annual EVE awards contest conducted
by the Florida Publishing Co. to determine
the outstanding women's organizations of
the city in points of community service.
WOMPI has won several of the golden
apple EVE awards in the past few years.
This year WOMPI is competing on behalf
of its services to physically and mentally
handicapped and disabled children in a
year-around WOMPI help program at
Woodstock Park.
corporations, gave a gala Saturday night
party for a different type of guest—Andy
Warhol, the well-known pop artist, writer
and off-beat decadent movie producer. The
party stemmed from a meeting Mrs. Mason
had with Warhol at the White House in
Washington.
it finally came about. The Russian movie
actress. Zoya Fyodorova, who was tossed
into the slammer (a Soviet work camp in
ihis instance) for eight years by Joseph Stalin
$4.90
For theatre
their
for her Moscow romance with an American
naval attache, now retired Rear Admiral
Jackson Tate of Orange Park, a Jacksonville
suburb, was reunited with him for a few
hours here in "a very joyous get-together,"
as described by Tate's son, retired Navy
Captain Hugh Tate. The younger Tate said
that his father's wife "accepted the visit
beautifully." Zoya came to this country primarily
to be with her daughter, another
Russian movie star and wife of airplane
pilot Fred Pouy of Stamford, Conn., while
the daughter, Victoria Fyodorova Pouy,
gave birth to a son.
Mr. and Mrs. Raymond Mason, million-
For some reason the Preview Theatre has
aire owners of Epping Forest, the city's
most lavish estate, who have entertained had a slow season in the previewing of coming
scores of Mideast rulers and potentates and
their Arab court figures because of Mason's attractions, but Vivian Ganas, the ABC
FST booker in charge of things up ther«
involvement in international Arabian Gulf on the 7th floor of the Florida Theatre
BIdg., dusted off the theatre's 70 seats for
showings of Paramount's "Won Ton Ton"
and "Ode to Billy Joe" from Warner Bros.
Stealing bases was a specialty of "The
Bingo Long Traveling All-Stars & Motor
Kings," pictured in the new Motown Production
picture, and this 1939 black baseball
team managed to steal more bases all
over Jacksonville before release of the picture
here as Mike Clark, Jacksonville Journal
movie reviewer, gave it a grandstand
review, and the distributor. Universal, stood
to profit from the Friday night sneak pre-
;w at the Expressway Mall Cinema F of
the General Cinema Corp.
One of the solemn as well
as joyous days
elebrated by WOMPI members in the
roup's 15 chapters is Foimders' Day. The
upholstering, .
"Call Commercial"
I Prompt...
SMITH
Price includes:
quality materials
stripping
and sewn cover
» We do not use close-outs
-'-
* $4.90 pf
installed
Remanufactured ch
SOLD ONLY
Financing readily available
- Used chairs bought -
COMMERCIAL
SEATING CO.
3143 N. Albany
Chicago, III. 60618
(312) 539^771
Anywiiere in the U.S.A."=

. . Martha
. .
. . . Joan
eran movie star Forrest Tucker took off for
Cleveland and he was succee>ded on the
stage boards of the Alhambra Dinner Theatre
by the younger movie and stage star.
Jack Cassidy. who is making his Jacksonville
debut in the mystery-comedy, "Murder
Among Friends," after recently starring in
the original Broadway production of the
same play. Cassidy had an Oscar nomination
for a best supporting actor in "The
Eiger Sanction" and he portrays John Barrymore
in the new film "W. C. Fields and
Me."
Charley King, staff advisor at AIP, is a
lucky man. Charley is the $50 top winner
in the April WOMPI Buck-A-Month drawing
with his luck still holding out. Other
Filmrow winners of WOMPI largess were:
Diane Beasley of Floyd Enterprises. $25:
Lisa Johnson of AIP, $15: and Lira Lumley
of Benton Bros. Film E.\press, $10 .
WOMPI's monthly gathering Tuesday (18)
will be at the home of president Martha
Scott.
Raids April 29 in the core city of Jacksonville
resulted in the arrests of 14 persons
operating pornographic movie programs
and selling obscene books, announced Sheriff
Dale Carson and State Attorney Ed
Austin. Police officials indicated that their
continuing raids, the last previous one on
March 17 and more planned in the near
Miller's Village Cinema I & II theatres.
Ruby Novak, a member of the local
WOMPI group who lives some 200 miles
away in Fort Pierce, has made the word
WOMPI come alive in her community by
spending some 30 hours of recent volunteer
work in a Teen Action Program for the
annual March of Dimes, and her actions
have drawn applause from Jacksonville fellow
WOMPls . Scott, local
WOMPI president, worked a calculator in
the ABC FST home office to find out that
the many and varied community service
projects of WOMPI gained a total of 57
hours of volunteerism in March for a grand
total of the not-yet-fulfilled fiscal year
amounting to 508 hours of service.
Richard Lewis, Florida AIP manager, and
Mrs. Lewis entertained Joel Kamps, a
student at the University of Miami who is
majoring in motion picture film production.
Joel's home is in Hollywood, Calif., next
door to a West Coast home office executive
of AIP.
WAGNER & ZIP-CHANGE
LETTERS
ROY SMITH CO.
365 Park St. Jacksonville, Flo.
NEW ORLEANS
Paramount Pictures held a special preview
of "Won Ton Ton, The Dog Who
Saved Hollywood" at the LaSalle Screening
Room. Wednesday (12). On Friday (14),
Won Ton Ton and his co-star Barbara Nichols
were honored at a luncheon at the Toulouse
Room. Royal Orleans, preceded by
cocktails.
Universal Pictures sneaked two of its new
releases Friday (14) night: "Swashbuckler."
advertised as the biggest, grandest pirate adventure
ever filmed, at the Lakeside Cinema,
and "The Bingo Long Traveling All-
Stars & Motor Kings," at the Robert E. Lee
Theatre.
Vacation time has rolled around for Alice
Badeaux, Universal Pictures, who is off for
a week and will spend part of the time in
MPP of Florida Honors
Outgoing Prexy J. Levin
MIAMI — "I
Knew Him When" was the
theme of the Motion Picture Pioneers of
Florida get-together honoring outgoing
president. Jack H. Levin, at the Allison
Hotel, Miami Beach, April 28. An overflow
crowd of 125 members and guests participated
in the rousing program honoring him.
future, are cutting down on the scope of
pornographic material disseminations to the
Participants in the presentation, modeled
public.
on the "This Is Your Life" theme, included
In the near future are opening some new Hal A. Salzman, as master of ceremonies:
American Multi Cinema units at suburban Jean Feinstein, Levin's sister, who told about
Orange Park in competition with young her brother's childhood years; Joe Lee, motion
picture executive who recounted the
teenage events in the career of the honoree.
Other participants who "knew him when"
and re-told events in each succeeding decade
of Levin's life were Lou Saxon, humorist
and raconteur. Bill Scully, former general
manager of Universal Pictures who referred
to Levin as "Mr. Law and Order" of
the film industry: Ed Melniker, past president
of the Florida Variety Club of which
Levin was chief barker: Burnett Roth, one
time vice-mayor of Miami Beach, and Ed
Tumaroff, executive regional director of
B'nai B'rith Foundation of the United States.
The hosts for the rollicking party were Ben
and Ann Levin of Pompano.
THEATRE
DRIVE-IN
SCREENS
'T/ie Quality Toicer that never
has had to be replaced."
* -k *
GENE TAYLOR
D & D Fabrication
and Erection Co.
4200 White St.
Fort Worth, Tex. 76135
(817) 237-3306 Night: (817) 451-4631
Shreveport, La., attending a bowling tournament
in which her husband is participating
Winstell, Buena Vista, enjoyed
her vacation visiting friends and relatives in
nearby towns . . . Clarke Jackson, Ogden-
Perry Theatres, took off for a few days to
attend the Mexican Fiesta, which is equivalent
to our Mardi Gras, in San Antonio,
Tex.
The employees of Universal Pictures
showered Sadie Carey with gifts for her
baby April 28. Sadie is expecting her bundle
of joy the latter part of June.
WOMPI's will hold their Founders Day
meeting Tuesday (25) at the Downtowner
Motel at which a United States government
bond will
be raffled.
L. A. Richard closed his theatre in Arnaudville.
La., Monday (3).
Ben Schreiber, with his partner, Sam
Ycllin of the Beach Theatre, presented an
all star show including singer and guitarist
Billy Deshar: singer and violinist Hal Fine:
r lagician, Jerry Mitchell, and pianist and
\ocalist, Evelyn Lewis.
rhe installation of Ben Schreiber as president
and other officers of the Motion Pictiue
Pioneers will take place at the next
meeting, Wednesday (19), at the Allison
Hotel. All former executives of the motion
picture industry, residing or visiting in South
Florida are invited to attend.
Festival to Honor Joseph Gotten
HOLLYWOOD—Joseph Gotten will be
the honored guest at the 21st anniversary
of the Cork Film Festival, which will hold
a Joseph Gotten retrospective during its
June 7-14 run in southern Ireland.
BOXOFFICE ;: Mi! SE-7

. . Johnnie
CHARLOTTE
J^el Maron, Cinema Shares International
general sales manager, was in town to
confer with Bill Simpson. Simpson Distributing,
and to set up bookings for his new
picture. "Recommendation for Mercy."
Maron screened the film before enthusiastic
buyers who later convened at the Sheraton
Holi\ for lunch. Attending the impromptu
gathering were Jim Gilliam, Eddie Marks.
Lloyd Todd (Stewart & Everett Enterprises).
Allen Locke. Alec White (Consolidated Theatres).
Frank Jones. Howard Stephens. Don
Hyatt (Fairline/Ritchfield Theatres) and
John Trexler (Stewart & Everett). The picture
will open Friday (21) in the Greenville.
Spartanburg and Asheville areas.
Jinimie Murphy is back in town after a
successful business trip to New York to line
up new product for Variety Films . . . Del
Carty (WRAL-Raleigh) was seen in town
setting up advertising schedules with Margie
Thomas at Queen City Booking . . . Frank
Jones. Fairlane/ Litchfield Theatres, has
been conferring with his managers in Florence
and Charleston. S.C. and lining up
new product for the simimer.
New shoes that recently were filled include
Ginny Keary. formerly of Pyramid
Pictures, now with Columbia, and Ronny
Witherspoon. who moved from Premier Pictures
to Lambert Films . Martin
of Pyramid Pictures is vacationing in Flori-
:md reports shine .'cry good.
Mr. and Mrs. L. "Doc" Theimer, their
granddaughter Pam. and Jerry Theimer are
visiting Disney World in Florida. "Doc"
possibly has set up a world's record for attendance
as this is his 18th trip.
Bob McClure and Jimmie Murphy (Variety
Films) are very excited about the new
Crown International picture which is soon
to be released. "Pom Pom Girls." Ifs
favored to be a boxoffice winner.
The final scenes were shot Saturday (8)
for "D.J. Miller" and the film will open
soon in Charlotte for the world's premiere.
New pictures on the marquees: "The Last
Hard Men." Tryon Mall 2, Viking 2 and
Charlottetown Cinema; "The Devil Within
Her." Capri I and Village; "Watch Out.
We're Mad," Park Terrace 1, Tryon Mall 1
and Viking 1.
Recent screenings at the Northwestern
Bank Building included: "Godzilla vs. Megalon."
which is being distributed by Simpson's,
and "Whale of a Tale," Variety Films.
Eastern Federal screenings included Paramount's
"End of the Game" and Galaxy
Film's "Big Girl, Big Tease."
Art Farmer, Lenoir, was in town checking
playdates with his booking agent at
Consolidated Theatres and then visited the
set of the soon-to-be-finished film "D.J.
Miller." Art says he somehow became an
extra in the "Sam's pool parlor" sequence.
ABC FST's Martha Scott
Elected WOMPI President
JACKSONVILLE—Martha Scott, secrelary
to Oscar Cannington in the ABC Florida
State Theatres home office, has been
elected to the 1976-77 presidency of the
local Women of the Motion Picture Industry
in recognition of her outstanding
WOMPI organizational work over the past
year. She succeeded Marsha Weaver of
Universal who was not a candidate for reelection.
Other newly-elected WOMPI officers are:
Faye Weaver of Paramount, first vice president;
Thelma Claxton of 20th Century-Fox.
second vice president; Mary Hart of ABC
EST, corresponding secretary; Evelyn Hallick
of Kent Theatres, recording secretary,
and Kitty Dowell of American Multi Cinema,
treasurer.
'Nude Modeling' Contest
Prompts Raid At Ozoner
ST. AUGUSTINE—Assistant State Attorney
Richard C. Watson of this city has
filed a court petition urging that Harold
Kaniaris, owner-operator of the local San
Marco Drive-In Theatre, be enjoined from
conducting contests for nude models or
showing movies in which nude actors and
actresses appear.
The suit resulted from a sheriff's department
raid the night of April 17 at the San
Marco during the staging of a "skimpy
bikini" contest. The suit charges Kaniaris
with staging the contest during an intermission
and "three female contestants were exhibited
nude" before a crowd of about 100
patrons including minors. Contestants arrested
were a 30-year-old Jacksonville
mother and a 16-year-old St. Augustine girl.
Christopher George, Andrew Prine and
Richard Jaeckel are starring in "Grizzly."
"Theatre Booking & Film DIttribution"
221 S. Church St., Charlotte, N.C.
Ffonk Lowry . . . Tommy White
b: (704) 377-9341
Special Announcement Films
Merchant Ads Color and B&W Popcorn and Concession Supply Cc
May 17. 197(i

. . The
. . Saul
Doty-Dayton to Lense
Western in Kerrville
KERRVILLE, TEX.— Kerrville's syndicated
cowboy cartoonist Ace Reid and Van
Poorman stated that a movie production
party of 50 people will arrive here soon to
begin filming "The Pony Express."
Reid and Poorman, who are arranging for
locations, said producers will be the Doty-
Dayton Co. from Los Angeles, and Bob
Totten will direct. The theme involves a
young lad who joins the pony express in
pursuit of his
father's killer.
Filming is due to begin Monday (17),
with scenes to be shot on Y-O Ranch at
Mountain Home, probably Camp Waldemar
near Hunt, the Walker Ranch near
Center Point, and Joe Burkett's acreage in
the Morris Ranch community. The interior
of a reconstructed log cabin at the A. L.
Starkey jr. home here will be used.
Hand-hewn logs are being made in Fredirickburg
to be taken to Reid's ranch and
jsed as props. Poorman said filming will
require three to four weeks. Between 70 and
100 longhorn cattle will be used.
Films made by the producers include
'Seven Alone," "Where the Red Fern
3rows," and "Against a Crooked Sky."
little Town in Texas' Set
For Texas Release June 2
LOCRHART, TEX.—American Interna-
;ional Pictures announces the movie filmed
lere in January and February originally
lamed "The Town" has been changed to
'A Little Town in Texas" and will be reeased
to local movie theatres in a simultane-
)us 135-unit statewide opening June 2.
The movie, with portions also filmed in
tVimberley, Kyle, Buda and Austin, stars
rimothy Bottoms, Susan George and Bo
Topkins. The story involves a young ne'erio-well
(Bottoms), his wife (George) and the
ocal sheriff (Hopkins).
It begins with Bottoms returning home
ollowing a four-month stay in prison on a
Him marijuana charge. Hopkins, who put
Bottoms in prison, has fallen in love with
Vis. George and vows to put Bottoms back
n prison, keeping her for himself.
The movie is highlighted by some of the
nost exciting crash and chase scenes in
novie history, according to director Jack
>tarett. Two of the most exciting crash
icenes were filmed at an intersection on the
-ockhart Square and on a yet-to-be com-
)leted highway on Lake Travis.
flushfair Theatre Opened
[n El Paso. Tex., Center
EL PASO, TEX.—The new Rushfair
rheatre opened April 30, with the showing
)f "Jaws." Located in Rushfair Center at
0060 Rushing, the hardtop is owned by
lushfair Theatre, Inc.. and operated by El
'aso Plaza Theatre, Lane Robertson, general
manager.
The cinema has 200 seats, 35mm projecion
booth and complete concessions. Matilees
and special showings to coordinate with
:enter promotions now are being scheduled.
SAN ANTONIO
gam Schiwilz and his wife have been transferred
to the new twin theatre in Kerrville.
Tex., operated by Henry Hall Production
Co. Mr. and Mrs. Schiwitz previously
were with Henry Hall Productions in Aransas
Pass. His sister is Mrs. Margie Overstreet,
assistant manager at the New Latircl
Theatre ... A heavy campaign on KWEX-
TV, the local Spanish language station, is
being utilized by Efrain Gutierrez, co-owner
of the Chicano Arts Film Co. The current
release of the company is "Please, Don't
Bury Me Alive," which is the first Chicano
film made.
Radio station KEXL-FM sponsored midnight
movies at the Mann Theatres Fox
Central Park 3 with all seats going at $1.50.
The feature Friday and Saturday was "Fillmore"
featuring the Grateful Dead, Hot
Tuna, Santana, New Riders of the Purple
Sage and Jefferson Airplane . Festival
Ballet of San Antonio will have a one
time only free showing of the controversial
ballet film, "The Red Detachment of Women,"
at the International Theatre, HemisFair
Plaza. Filmed in communist China, the film
depicts Maoist philosophy of continuing
revolution. Ballet scenes are militaristic and
agrarian and vivid in color. The all female
cast danced for the U.S. State Department.
At the close of the film a panel of local
critics will make brief comments and answer
audience questions.
In a recent poll in the Santikos Theatres'
FORT WORTH
port Worth's Betty Buckley just has finished
filming her first movie. She'll
play the physical education teacher in "Carrie"
the forthcoming United Artists release
starring Sissy Spacek as a teenager possessed,
and Piper Laurie as her mother. Betty flies
into the hometown to sing at Friday night's
TCU Alumni Dinner at Colonial Country
Club.
Kay Heberle of Fort Worth who is seen
on the soaper "The Young and the Restless,"
has just signed a five-year contract
with CBS on the West Coast.
Candy Clark, the former Trimble Tech
student who was Oscar-nominated for
"American Graffiti," has been cast opposite
rock singer David Bowie in his first film,
The Man Who Fell to Earth."
One of the big guns in
the summer volley
of movies will be "Midway," a June 18
booking at the Opera House Cinema. The
naval battle epic was filmed in Sensurround.
a la "Earthquake," and the Opera House
already has the elaborate sound equipment
installed. The shake-up system is being activated,
vibrations and all, each time the
"Midway" advance trailer is shown.
Academy Award contest, San Antonio
moviegoers voted Glenda Jackson No. 1.
Out of 1,000 entries almost three to one
named Glenda Jackson as "Best Actress" of
1975. Moviegoers are being given the opportunity
to see Ms. Jackson in her Oscarnominated
role "Hedda" . Zaentz
and Marcia Nassiter were in San Antonio on
a part pleasure and part business trip.
Zaentz is co-producer of "One Flew Over
the Cuckoo's Nest" and Nassiter is vicepresident
of United Artists which released
the film. They were made "Alcaldes of La
Vallita" in ceremonies held at city hall.
Zaentz said he is also in the city to scout
locations for future films.
Among the new films opening here are:
"Grizzly" at the North Star Cinema; a multiple
opening is being given "The Stranger
and the Gunfighter": a multiple opening
also is being given the double bill of "Walking
Tall" and "Part 2 Walking Tall," and
"The Towering Inferno" returns for additional
playing time at five theatres. Among
the holdovers were: "Lipstick" at North
Star Cinema: "Bugs Bunny Superstar" at the
UA Movies 4; "The Bad News Bears" at the
Wonder: "Family Plot" at the UA Movies
4 and Broadway; "Taxi Driver" at Fox
Central Park 3 and UA the Movies 4;
"Robin and Marian" at the Fox Central
Park 3; "One Flew Over the Cuckoo's Nest"
at the New Laurel; "All the President's Men"
at the North Star and "The Last Hard
Men" at the UA Movies 4.
Lisa Whelchel, the Fort Worth I2-ycarold
featured in Casa's production of "The
Music Man," and "Gypsy," has flown to the
West Coast to answer an audition bid for
the forthcoming "Mickey Mouse Club" revival
series on TV.
San Antonio Theatre Split;
Slated for Opening in June
SAN ANTONIO—Construction began
Monday (3) to convert the Wonder Theatre
into a two screen movie house. George
Sorenson, city manager for ABC Interstate
Theatres, Inc., says it will continue to show
films while the remodeling is in progress
except for Monday-Wednesday (17-19).
Both screens are expected to be in operation
in Jime, Sorenson said. The double
screen operation will open with the films
"Omen," starring Gregory Peck and Lee
Remick, and "Birch Interval.
. 57Yearsl •
Exper i ence Excel lence
Special Announcement Films
Merchant Ads Color and B&W
30X0FFICE :: May 17, 1976

. . Grimes
DALLAS
Trie and Maude deNeve of Eric Distributing
Corp. enjoxed a nice three day visit
Mother's Day was a very exciting and
proud one for Juanita White of Ind-Ex
Booking Service. Her son, Dick, and his
family were in Dallas for the weekend. Dick
now has an executive position with the
Northrup Aircraft Corp. in California. He
is based in Lawton. Okla.
Veteran showman Phil Isley is still in the
intensive care unit at Baylor Hospital. He is
doing quite well and does so appreciate the
cards he is receiving from his friends since
he is not allowed visitors or phone calls at
this
time.
Gene Welch, booker at Universal, was
due to return to his desk Monday (10) following
treatment at Baylor Hospital.
Sherri Lenoir is the new bookers' secretary
at Mulberry Square Productions. Cynthia
Jacobson replaced her at 20th Century-
with Richard Ellman of Ellman Enterprises,
Hollywood. While here they screened "The
Pyramid" at ABC Interstate"s screening
room with only one empty seat open
throughout the screening. The picture has
had much publicity throughout production
as it was shot in and around the Dallas area.
Even though it is not a documentary film it
has an interesting story to tell, about the
Pyramid in Egypt, showing how the formation
has a preservative power unknown to
man. By looking at the back of a one dollar Bennie Lynch of Grimes Film Booking
bill one can see the pyramid about which closed a deal recently with Manuel S. Conde
the story is based.
of Hollywood for three pictures: "Deep
According to Dick Hitt's column in the Jaws," "Ail-American Woman" and "Love
Times Herald of Thursday (6), the picture is Games" produced by Manny's Filmmakers.
due to premiere in New York. It will open The pictures were screened Thursday and
in a sneak preview in Dallas soon.
Friday (6-7).
Fox.
Dave Gerety, formerly with AMC in
Florida, is the new media buyer for FLW
Theatres . . . Sugar Tyra, granddaughter of
Joe Joseph, is getting ready for her wedding
July 2, in the Highland Park Methodist
Church.
Roy Rogers visited here at the local Continental
Film Distributors office while
stumping the area for his newest picture,
"Macintosh & T.J.," which is showing in
Dallas and Fort Worth . Film
Booking acquired the distribution rights for
William Mishkin's product for this territory.
Thelma Jo Bailey, Starline Pictures, left
Friday (7) for California where she met her
sister for a vacation in Hawaii . . . Willard
Cunningham, assistant Paramount cashier,
is in Stevens Park Hospital following major
surgery. Cheer cards may be sent to 1141
N. Hampton, Dallas.
Mrs. Thomas "Chick" Tidwell is at home
Pinhdton Sales & Service, Inc.
We , , , Buy , , . Sell . , , Repair
All Types Theatre Equipment
following two weeks in traction at Baylor
Hospital. Mrs. Tidwell recently broke some
bones in her foot which resulted in a fortnight's
stint in a cast. We'll be glad to see
her back on her feet
new and used
R.W. (Pinky) Pinkston
4207 Lawnview Ave.
Dallas, Tex. 75227
SALES & SERVICE.
Co MotUrm . . . Equiprnml, Supflia &
2200 YOUNG STREET DALLAS, • TEXAS, 75201 TELEPHONE 747-3191 • FINER
Aik
HURLEY
2« Saroh
PROJECTION-SUPER
iCREENS
Your Supply Dealer
SCREEN COMPANY,
Drive
ngdale, L. I.,
ECONOMY
or Y/rita
Inc.
N. Y., 11735
INC.
Srrrit^
again.
Birthday greetings are extended to two
Dallas Filmrow retirees Friday (21): Mrs.
Hazel Helm, former contract clerk at Paramount,
6327 Lake Shore Drive, and W.E.
Mitchell, retired president of ABC Interstate
Theatres. 4633 Edmonson.
John Franconi, former franchise owner of
Monogram Pictures, expressed a special
feeling of thanks Monday (10) when he
celebrated his 81st birthday anniversary.
He and his wife narrowly escaped a fire
which extensively damaged their home in
Belfort. They are temporarily living in the
Crest Park Hotel, Apt. 205, 4242 Loma
Alto.
Another former Filmrowite is celebrating
a birthday this month—Lou Walters who is
enjoying his retirement in Sun City, Ariz.
It's difficult to imagine Lou lazing in the
sun after so many years of booth operation
and running his sales and service company.
Sympathy is extended to Leon Couch of
Goldstone Films. His sister, Mrs. Floy
Schubert of Schulenberg died April 19.
We are glad to learn Phil Isley has been
moved from the ICU to a private room at
Baylor Hospital following surgery. He is
reported doing nicely, but not yet strong
enough for visitors or telephone calls. Cards
may be addressed to him at Baylor Hospital,
3500 Gaston Ave., Dallas, Tex.
75246.
'A Crooked Sky' Grosses
$424,012 in Houston-Dallas
HOLLYWOOD — Doty - Dayton's
"Against a Crooked Sky" finished its three
week engagement in extended areas of Dallas
and Houston with a total gross of $424,-
012, announced William Madden, senior
vice-president of Doty-Dayton Distribution.
Madden said the breakdown for the two
main areas were Dallas with $202,928 and
Houston with $221,084.
Roger Hill has been promoted to Warner
Bros, branch manager in Jacksonville, Fla.
BOXOFFICE :: May 17, 1976

Qet H...
^^uss^e^r*i
^^^gibust c4nterican ^fUN^ficviel
'Class* (^...naturaOy*
the Headsperson, Paul, Pocahontas, and the Greek Chorus
the Ethiopian Chef, Rate, and the Chesty Young Thing . .
Limehouse, Leonard Box, Sweet li'l Alice . .
Gwendolyn, Eva Braun, Jr and Harry the Piranha!!!
Off,
rm films international, inc. / p.o. box 3748/ hollywood, ca 90028 / (213) 466-7791
DALLAS
DAL-ART FILM EXCHANGE
2017 Young St. / Delias, Texas 75201
Fred Beiersdorf, Jr. / (214) 748-8342

. . Dean
HOUSTON
Ccheduled for the city on a promotional
visit will be producer Robert Radnitz
seen by Eric Gerber. film critic of the Houston
Post. Gerber stated that the film is a
Tuesday (25). in behalf of his latest film. rarity and he can practically guarantee it
The film opens won't be opening soon in a theatre near you.
here the same week. Radnitz produced
Among the new films opening here are:
"Where the Red Fern Grows" and
'Dixie Dynamite" at the Allen Center,
"Sounder" . . . Actor Ty Hardin and his
Champions, Greenway 3, Gaylynn. Northwest
4, King Center. Shamrock 6. Shepherd,
wife Lyndell were in the city. They were
escorted by local actor Ken Hudgins and
Palms, Southway 6, Town & Country 6 and
his wife Nancy . Goss. head of the
Deauville, and the following drive-ins. Park.
Houston Music Theatre has been signed for
McLendon Triple. Pasadena, Parkway and
two roles in the film "Matilda" which Paramount
will begin filming in a few days. The
Thunderbird;
the Bellaire.
"Bugs
Alabama,
Bunny
Town
Superstar"
& Country
at
6
film is about a boxing kangaroo. One of the
and Westwood; "Digby" at the Clear Lake
stars of the film is Wayne Rogers.
North Shore and Parkview. Every day will
be $5 "Family Day." Up to five members
per family will be admitted for the special
in each newspaper ad for the film . . . "Bobbie
"Sunday Funnies," a much discussed winner
at the recent Student Academy Awards
price at all shows. A special coupon is with-
competition at Rice Media Center will be
screened again on Friday, Saturday and
Outlaw" Allen
Sunday evenings. It will be the opening feature
on double with There Sex
Jo and the opened at
Center. Almeda 4, Greenway 3, Southmore
a bill "Is
Northwest Park Southway 6 and
4, 4, III.
After Death?" The film, a 20 minute color
short by University of Texas' Ray Karp, is
based on a story by Doug Kenney which
was published in National Lampoon (a
black humor magazine). A satire set in the
1950s, the story concerns a young woman's
surprising high school prom escapades. If
the film had a rating, it would be X. Its
frank sexual nature aside, "Sunday Funnies"
is a grimly hilarious movie and one of the
most clever efforts,
student or professional.
A COMPLETE LINE
ALWAYS
Town & Country 6, and the following driveins,
Gulfway, Airline, King Center, McLendon
Triple, Telephone Road, Thunderbird
and Town & Country.
OKLAHOMA CITY
^oldover pictures doing an outstanding
business in this area are: "Eat My
Dust!" "All The President's Men," "The
Bad News Bears" and "One Flew Over The
Cuckoo's Nest."
In town to take care of booking and buying
were Charles Smith, who buys for
Wynnewood and Canton; Charles Townsend,
Allred Theatre and Pryor Drive-In,
Pryor; George Grube, 14 Flags Drive-In
here, and the "Old Reliable" "Andy" An-
derson. Riverside Drive-In, Norman and
Skyview Drive-In. Ardmare.
Marquee changes: "Grizzly" Northpark,
Apollo Twin, Plaza, Reding 4 and Heisman
4, Norman; "W.C. Fields and Me" Southpark
4 and McArthur Park 4 Theatres;
"Chinatown" Quail Twin, and "The Missouri
Breaks" Continental Theatre.
Tulsa marquee changes: "Dixie Dynamite"
Will Rogers. Fontana 4 and 11th
Street Drive-In; "Bugs Bunny Superstar"
Forum Twin and UA Annex, and "The
Missouri Breaks" Continental Theatre.
Your BOXOFFICE correspondent, Eddie
Greggs, is back from Poplar Bluff, Mo.,
bringing his mother home to Oklahoma City
for the wedding of his grandson, John Humphreys,
So, a great-grandmother attended
the wedding of a greatgrandson.
The Video 77 Drive-In Theatre, Ardmore,
being dismantled . . E. G. Nicholas
is .
has leased the Skyview Drive-In, Purcell,
to Henry Gatehouse. Nicholas will continue
to
run the Canadian Theatre there.
"Birch Interval," Gamma III
Distributing
Co., was sneaked Saturday (8) at the Quail
Twin.
Tex. NATO Committees Announced
DALLAS—NATO of Texas committee
chairman for the 1976-77 year were announced
by president Brandon Doak: Bob
O'Donnell, Theatre Service Corp., committee
chairman; R.A. Noret, Noret Theatres,
membership committee; Dale Stewart, Commonwealth
Theatres, bulletin committee;
Tom Bridge, Tom Bridge Enterprises, film
committee; Art Cooley, Commonwealth
Theatres, advertising; Bill Slaughter, Martin
Theatres of Texas, tax committee, and Larry
Linck, Trans-Texas Theatres, minimum
wage committee. It also was announced that
the annual NATO of Texas convention will
be held in Dallas at the Fairmont Hotel,
February 1-3 next year.
THEATRE SUPPLIES
THEATRE EQUIPMENT
CONCESSION SUPPLIES
FULLY EQUIPPED
REPAIR DEPARTMENT
SERVICE
DAY OR NIGHT^•^^
OKLAHOMA THEATRE SUPPLY CO.
DRIVE-IN
THEATRE SCREENS
'The Quality Tower that never
has had to he replaced."
* • *
GENE TAYLOR
D & D Fabrication
and Erection Co.
4200 Write St.
Fort Worth, Tex. 76135
(817) 237-3306 Night: (817) 451-4631
Bowling-Theatre Complex Slated
KISSIMMEE, FLA. — Groundbreaking
for the planned 32-lane bowling alley and
twin movie theatres complex on West Vine
Street is expected for this month, developer
Sam Slomovitz said.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
S
Cinerama's Reef Towers Hotel.
don't glljtfjuN miss the famous
[j;f^j;^
Don Ho Show. . . at
i""^
J
« WAIKIKI: REEF REEF TOWERS EDCEWAIER
SOUTHWESTERN C K N EQUIP. CO.
77003-713-2229461
Fast—Dependable Service
Your Complete Equip.
& Supply House
Equipment
Write for Prices and Information
SW-4 BOXOFFICE ;: May 17. 1976

. . . Dubinsky's
. . . Kiddies
. . . Mindy
'President' Prevails
At Minneapolis 485
MINNEAPOLIS— 'All the President's
Men" continued far out in front of the pack,
only "The Bad News Bears" showing remotely
similar boxoffice zest. A lone newcomer,
"Zebra Force," was a listless 60 at
the Orpheum Theatre. "President's Men" in
the meantime was clocking a still-whopping
485 at the Skyway I in its fourth lap, and
"Bears" was a leggy 235 in a dual run at the
Cooper and Southtown. Other grosses were
flattening out or were well below the average
level. Most distressing figure of all was
"W.C. Fields and Me," a mere 45 in just a
fourth week at the World.
(Average Is 100)
ftcademy—Tajd Driver (Col), 7th wk . 95
"ooper, Southtown—The Bad News Bears (Para),
4th wk 235
Four theatres—The Pom Pom Girls (SR),
Hopkins in, The Movies at Eden Prairie— One
Summer Love (AlP), 2nd wk
Wann—Family Plot (Univ), 4th wk
Drpheum-Zebra Force (SR)
^ark—Hester Street (SR), 4th wk
Skyway I— All the President's Men (WB),
4th wk
Skyway II—The Duchess and the Dirtwater Fox
(20th-Fox), 4th wk
jkyway III—Bugs Bunny Superstar (SR), 3rd wk
jouthdale. Terrace—Robin and Marian (Col
,
5th wk
ATorld—W.C. Fields and Me (Univ), 4th wk
Milwctukee BF&TV Council
Hears TV Program Director
WAUWATOSA, WIS. — Four hundred
ull-length motion pictures comprise the
:urrent film library of WTMJ-TV, Milwaukee,
Jerry McGrath, program director, told
nembers of the Better Film and TV Coun-
;il of the Milwaukee Area Monday (3).
\'hen asked how additional movies are add-
:d to the library, McGrath explained that
ilm salesmen periodically visit the station
vith "package deals" consisting of six to
en or more films. He described the station's
irocedure for handling viewer complaints
;oncerning R-rated movies and "loud comnercials"
and answered a number of other
lueries from council members.
The meeting at the Civic Center heard
idrs. Robert Hunholz, former council presdent
and currently preview chairman,
trongly endorse the movie "It's Showtime."
In other reports. Irene Fink, memberhip
chairman, stated the group now has 194
ndividual memberships and representative
nembers from 18 local organizations. The
uction held at the April meeting resulted
1 $196 being added to the council's
reasury.
Mrs. Fran Schmidtknecht, president, told
if her experiences in Italy and Sicily during
recent month's vacation. She called on the
ommittee chairmen and executive board
lembers to stand for a round of appreciaive
applause from the audience. "I could
ot have asked for better help from anyone."
-Irs. Schmidtknecht commented.
New pictures added to the council's curent
film evaluation guide, which was disributed
to members at the meeting, includd:
Family—"Ride a Wild Pony" and "The
Vilderness Family," outstanding: "It's
howtime," excellent; 'Bugs Bunny Super-
D E S
MOINES
^ave Collins is the new manager at Dubinsky
Bros. Theatres' Plantation
Drive-In. He formerly was assistant manager
at the Galaxy and Wakonda theatres
local office staff now includes
Carl Hoffman as head booker; Jim
Glenn, assistant booker; Dick Glenn, manager
of the circuit's co-op and local advertising;
Tim West, assistant to Dick Glenn, and
Brent Sedgwick, city manager.
Central Slates' Fremont Theatre, Fremont,
Neb., which was closed due to the
opening of the new Cinema III, has been
converted to a theatre-restaurant.
Davis Theatres and Petite Amusement,
a wholly owned subsidiary of Davis, have
sold three of their properties—the Forum
IV Theatre here; Petite 3 Theatre, Springfield,
Mo., and Petite 4 Theatre, Collinsville.
111., to JSB Amusement, Lincoln, Neb.,
for approximately $1 million. Davis Theatres
continues to operate 1 1 theatres
through its wholly owned subsidiaries.
The Elvis Presley concert at Iowa State
University's Hilton Coliseum, Ames, was
sold out in less than a week. Tickets went
on sale April 24 priced at $12.50, $10 and
$7.50—and 14,700 were gone by April 28.
star," very good. Adults and Young People
— "All the President's Men," outstanding;
"Moses," excellent; "Breakheart Pass,"
"Chino," "Echoes of a Summer," "Family
Plot," "Robin and Marian," and "White
Line Fever," very good; "The Bad News
Bears," and "The Loves and Times of Scaramouche,"
good. Adults and Mature Young
People— "Lipstick," very good; "Don't Just
Lie There, Say Something," and "The
Duchess and the Dirtwater Fox," good;
"Come Home and Meet My Wife," fair.
Adults— "They Came From Within," poor.
Staff Changes Announced
For Chugach Drive-Ins
STURGIS, S.D. — Several staff changes
have been announced by Randall Thornsley,
Chugach Entertainment Co. and Northwest
Associated Theatres general manager.
Fern Stanton will helm the Wagon Wheel
Drive-ln, Hettinger, N.D. She also is the
city manager for the firm, which operates
the Strand Theatre in Hettinger, with Debbie
Frank as manager.
Tina Landis will be managing the White
Tail Drive-In, Lemmon, S. D. She succeeds
Virginia Henry, who is resigning. Carl Polla.
presently a school teacher, tentatively is
scheduled to assume managerial duties at
the Sundowner Drive-In, Bowman, N.D.
Chugach and Northwest acquired the
ozoner operations this year from their local
independent operators. The circuits nov.
have eight theatres and plan to open a ninth
at Eagle Butte, S.D. in midsummer.
Central States news: The only recent
home office visitor was Larry Gilbert, Grinnell
. . . Merchants sponsored a free show
at Cedar Falls and drew a terrific turnout
coming to see "No Deposit,
No Return" at the Collins Road Drive-In,
Cedar Rapids, were given free pony cart
rides. However, the weatherman wasn't cooperating,
so early arrivals were fewer than
The New Life Drive-In
Church, with the Rev. John Frey presiding,
started services Sunday (2) at the ozoner in
Oskaloosa.
The Collins Road, Hillcrest and Cedar
Falls drive-ins held "No Deposit, No Return"
for an additional week, the first time
a Disney product has won a holdover because
of good business at these situations
Nell is working in Gus Campana's
office. She succeeds Hazel Link, who
exited to work for the state . . . Ray Cox
recently attended a bowling tournament in
Clinton.
Charles City teenage groups have been
complaining to the editor of the local paper
about admission prices, contending that it
is unfair that they have to pay the same as
adults but aren't considered "adult enough
to see some motion pictures" . . . Iowa City
and Ames recently had sneak previews of
20th Century-Fox's "The Duchess and
the Dirtwater Fox." Those who attended
had good comments about the film. However,
the movie drew only average attendance
in its regular playdate.
Para.-Rastar Buys Rights
To 'The Best Bust of AH'
HOLLYWOOD — Paramount
Pictures
and Rastar Films have acquired motion
picture and TV rights to Donald Westlake's
original screen treatment, "The Best Bust
of All," a temporary title, it was announced
by Richard Sylbert, Paramount Pictures
vice-president in charge of production, and
Herb Jaffe, Rastar president.
Westlake, whose novels "The Bank Shot"
and "The Hot Rock" have been filmed,
is now moving to a full screenplay on the
"Bust" project, which is targeted for a July
start with Rastar's Mort Engelberg as line
producer.
DRIVE-IN
THEATRE SCREENS
'The Quality Toner that never
has had to be replaced.''
• • *
GENE TAYLOR
D & D Fabrication
and Erection
4200 Write St.
Co.
Fort Worth, Tex, 76135
(817) 237-3306 Night: (817) 451-4631
iOXOFFICE :: May 17, 1976 NC-1

. . The
. . Comedian
MILWAUKEE
''y^ou Ton Ton, the dog who saved Hollywood,"
ents that they safely can take the youngniacker
and his trainer Roger Schusters
to see this one. Outstanding photogra-
were in lown Friday (7) to plug the phy, beautiful scenery, action without emphasis
motion picture which stars Won Ton Ton.
on graphic violence and dialog in
Before heading for Southbridge Shopping which strongly aroused characters express
Center %shere the canine entertained crowds
Gimbels Store, the pair called on newspcrs
and radio and TV stations for intericws.
themselves in other than the same boring,
unimaginative four-letter words and no nude
scenes or sex play make this an action film
for family viewing!
A large display ad in the local daily
paper explained that Won Ton Ton "would
paw" his picture for those who came
Frank Sinatra, who last was in this area
to see
him in person . . . The
when he did a concert in Chicago (88 miles
early arrivals received
free tickets to Paramounfs "Won south of here) New Year's Eve, performed
at a sell-out
Ton Ton. the Dog Who Saved Hollywood"
concert here Thursday (6). He
for the Saturday (22) 10 a.m. showing
sang before 12,000 people who paid a record
at
$130,000 in the Arena. Ringside seats
went for $12.50. 01' Blue Eyes sang 16
songs, half of them ballads—and the crowd
Spring Mall II Theatre. Whenever the prized
dog star performed a stunt such as jumping
through a window, pressing the button
for an elevator or punching a time clock
while holding the timecard in his mouth
(during an interview at the Journal office),
his trainer immediately rewarded him with
a piece of hot dog—which Schumacker carried
along in a bag.
fourth stop and Chicago will be the last
A capacity house saw the latest United in mid-May.
Artists release, "The Missouri Breaks," starring
Marlon Brando
Bing Crosby, in a telephone conversatio
The .statewide Academy Awards contest
and Jack Nicholson, at
with local deejay Bob Barry during air tim
sponsored
a tradescreening hosted by Ed Stoller and
by Marcus Theatres was won by
on
a
Karl Thicde of the UA office here. The
Sheboygan high school youth who
WEMP Radio, explained how he got hi
correctly
picked every
unreeling
took place Thursday
name. It came from an old comic strip nam
award winner. Joel Valentincic,
15,
evening (6) at
ed "Bingo." Young Crosby's playmates be
the Centre screening room . same
an amateur magician, claimed
gan calling him Bingo but, as he grew oldei
at here. also
nah York.
received
As the first major motion
$25 in "Marc Plaza Money." Other
picture to focus
Lake Theatre, Lake Mills, had great pi e^
prizes included
on the fast-growing world sport of hang
$25 gift certificates from cooperation for its recent Saturday and Siii
local
gliding. "Sky Riders"
merchants, a small transistor radio
is an action-packed
and day kiddies matinees when a souvenir wa
movie theatre passes. Official
adventure story which received
entry blanks
rapt attention
and glowing remarks from
given each child. A story on the front pag
were issued by Kenosha's WKTS Radio and
the audience.
It will come as pleasant news
of the weekly Lake Mills Leader was heac
were available at all Sheboygan Marcus
to par-
lined "Lake Theatre to Give Snow Whit
theatres.
Mugs." The article revealed that the theatr,
was giving away plastic mugs depictin'
Leslie Ugganis, who has been appearing Snow White, Grumpy, Dopey, and Doe t
the grand prize which could be awarded
facilities were used by Marge Ondrejka.
he dropped the "o." In the same recer
only to the contestant with a perfect score.
20th-Fox manager here, Friday evening (7)
morning conversation he explained he \\;>
when she hosted a special showing of "Sky
His father Joseph, a Sheboygan policeman,
not making movies because, for the piesen
Riders," starring James Coburn
and mother Polly will
and
accompany him for
Susan-
no there are "parts for old groaners."
a weekend the Marc Plaza He
oAwKHlKCUtCL
• • ••••••
# LIFETIME COVERS «
^ $4.75 EACH!
• Buy Once— Never Again #
••••••••
stood and cheered when he left the stage.
Frankie won an 0.scar as Best Supporting
Actor for his role as Maggio in "From Here
to Eternity" and from there on his movie
career prospered. He's currently on a concert
tour of a number of cities. This was his
nightly for a two-week run at the Pfister
Crown Room, confided that she appeared
in a half-dozen motion pictures. One
she liked best was "Black Girl" with
Ossie Davis . Henny Youngman,
who is slated to follow the singer into
ihc Crown Room for a week startinu Moncall
SOUTHERN for
• New ond Used Equipment
* Instollatlons Anywhere
day (17). will be making his first appeal
ance there, although he has been in thi
city a number of times in the past. In sho\
business for at least 40 years, Youngma
appeared in three movies within the pas
year: "Won Ton Ton, the Dog Who Save.
Hollywood." "Comeback Trail" and Me
Brooks' "The Silent Movie." The latter tw.
arc to be released soon.
Pritchett's Oriental Landmark Theatre o
the city's
east side booked Emmylou Harri
and her Hot Band in lieu of movie far
Thursday (6). A newspaper critic pronounc
ed the stageshow as a "great performance
enjoyed by a crowd of 900. He predicted "i
doubtless will be much harder to get ticket
the next time she hits town."
The Marcus 23 Outdoor, Ripon, observe^
its recent "gala reopening" with a news
paper display ad in the Ripon Commor
wealth. The ad included coupons for 2
cents off or the $1.25 and $2 tubs of pop
corn and for "free driver admission" wit
one paid ticket. Four merchants had mes
sages wishing the 23 Outdoor a successfi
22nd season. Film fare for the evening wa
"Blazing Saddles" and "Everything You Ai
ways Wanted to Know About Sex."
the first 50 youngsters under 12 years c
age who came to the Saturday matinee c
"Snow White and the Seven Dwarfs." Twer
ty-five mugs were distributed on SuikLp
Steve Parr is this city's latest eiiir\ i
Hollywood's film world. A 1969 Marquett
University graduate and son of a speeci
professor there, he auditioned successfull,
at
Universal Studios and landed a small pai
in "Police Story." Other small roles followe!
in "The Rockford Files." "Emergency,
"Barnaby Jones" and now "General Ho.'
COMMERCIAL
SEATING CO.
3143 N. Albany
Chicago, III. 60618
(312) 539-4771
rthing & Er^thing In
Theoirt Seating
• Ports for Anything
*
Emergency and Controct Service
Call anytime day or night:
(504) 833-4676 or 834-6032
3822 Airline Hwy.
Metoirie rNcw Orleans), Lo. 70001
"Southern Theatre Supply*"^
BOXOFFICE :: May 17, 197l|t

Qet it..
^^!iss

MINNEAPOLIS
Chanda Thomas, secretary to Paramount
branch manager Forrie Myers, was married
here Saturday (8) to Mickey Ellis,
branch manager for Thomas & Shipp Films
of Des Moines. The couple will make their
home in Des Moines. A farewell luncheon
was held in this city Friday (7). fellow
members of the branch and other friends
presenting the bride with a gift and bidding
her goodbye amid wishes of happiness and
luckr
Successful orthopedic surgery was performed
on 19-month-old Josette Provo,
daughter of Barb Provo, secretary to Universal
branch manager Frank Zanotti.
1975.
Sandy Warder, Columbia branch contract
clerk, returned from ten days in Palm
Springs, Calif., tanned and the envy of
Filmrow . . . Ron Maier is the new owner
of the Pheasant Drive-In Theatre, Mobridge,
S.D., previously owned by Mrs. Jane
Chapman. Maier also operates the Mac
Theatre in Mobridge, in which he is coowner
with his father.
John Bovey, booker at Midwest Entertainment
Co., resigned Friday (7) . . Filmrow
.
visitors: Scott Hiller, Marshall Theatre,
.
Marshall; Dan Peterson, State, Brookings,
S.D.; Bixby Knight, Cinema Center, East
Grand Forks, and Mr. and Mrs. Mark Bellefcuille,
Rialto Theatre. Aitkin.
The four-walled "Blazing Saddles" really
blazed at the ticket wickets across the territory.
In its first weekend, the encore Mel
Brooks offering hauled in $300,000 in three
days from 61 situations. Inclement weather,
cold and even snow, helped the Sunday (2)
figures but, despite the unseasonable chill,
four Twin Cities drive-in situations tallied
$40,000 across the same weekend period.
Dick Maiek, Warner Bros, branch manager,
was elated. A $67,000 all-media blitz, with
some $30,000 spent in the Twin Cities, paid
off handsomely.
The next Warner Bros, saturation will be
launched Friday (21), "Billy Jack" getting
the same distribution treatment. The "Blazing
Saddles" figures were the talk of Filmrow
Bob Lahti, president of Minneapolis Theatre
and they underlined how his subsequent
Supply Co., attended the Theatre Equipment
value to
Ass'n convention in Las Vegas. While
screen work gave top commercial
the name Mel Brooks.
there, Lahti also was honored at a Ballantyne
sales meeting, being presented with
Minneapolis Theatre Supply
"Bugs Bunny Superstar" really hopped all
according to Roy Smith,
a trophy hailing
dealer during
across the territory,
branch chief. "It's
as the top Ballantyne Lange Distributing
Co.
the kind of film you'd naturally expect to
have legs," he quipped . . . David Deutsch,
Maco Theatre, Virginia, was admitted to
the University of Minnesota Hospitals here
Sunday (2) for undisclosed reasons. Deutsch
also operates the Granada Theatre and Von's
Drive-ln in Virginia.
Chief barker Don Palmquist, 20th Century-Fox
branch office manager, was delighted
when Lou Nanne, Minnesota North
Stars hockey ace fresh back from a European
hockey world tournament tour, said he
would be happy to be a part of the program
for the monthly Variety of the Northwest
Tent 1 2 meeting Monday (3).
LINCOLN
^mong those attending the two-day NATO
of Nebraska convention Tuesday and
Wednesday (11, 12), held in the Lincoln
Hilton Hotel, was David Darr of Kansas
Citv. Darr, Midwest division manager for
SUpfte^ Theatre Supply, Inc.
^A 1502 Davenport St.
^^Womaha. Nebraska 68102
g^jf« kxza Code (402) 341-5715
Where Your Business Is APPREOATED
Denver-based Key International Film Dis
tributors. had the opportunity to talk with
the conclave and to discuss his
exhibitors at
company's upcoming product. RecentU
screened here were Key's "Super Seal" and
"Secret of Navajo Cave."
In North Platte, Dist. Judge Hugh Stuart
took under advisement a motion to dismiss
obscenity charges against Larry and Bcvcrh
Schwartz of Maxwell, owners of a North
Platte adult bookstore. Attorney James 1\-
ler said charges against the couple wcic
identical to those on which they were ac
quitted by a county court jury.
On the marquees: "The Bad News Bears,"'
Cooper/ Lincoln: "Lipstick." Plaza 1, "Taxi
Driver," Plaza 4; "Family Plot," Plaza 3,
and at Plaza 2 the acclaimed "King of
Hearts," starring Alan Bates and Genevieve
Bujold, a film which reportedly played continuously
for five years in Cambridge, Mass.
"All the President's Men" continued to
wow 'em at Cinema 2. while "That's the
Way of the World" occupied the screen at
Cinema 1 . . . "Train Ride to Hollywood"
was providing plenty of laughs at the Stuart
and at Douglas 1 was "The Duchess and
the Dirtwater Fox." Douglas 2 featured
"Breakheart Pass" and at Douglas 3 "One
Flew Over the Cuckoo's Nest," the big
Academy Award winner, continued to fascinate
eager audiences.
David Begelman, president of Columbia
Pictures, was slated to address delegates to
the NATO of Nebraska convention at a
banquet to be held Tuesday (in in the Lincoln
Hilton, according to Russell Brehm,
president of the exhibitor organization. The
confab, which this year included showing
of product reels, a variety of seminars and
the screening of a major summer release,
annually attracts over 200 exhibitors, distributors,
concessionaires and equipment
suppliers associated with the movie theatre
business in Nebraska.
'Blue Bird' Cast to Host
NY Preview for Kiddies
NEW YORK—Elizabeth Taylor was
joined by other "The Blue Bird"' cast mem-
serving ice cream and cake to underprivileged
bers in
children at an invitational prebers
view of the multimillion-dollar film. The
cast, including Cicely Tyson, child actor
Todd Lookinland and director George
Cukor, hosted the party at the Little Carnegie
Theatre Thursday (6).
The 20th Century-Fox release had its
world premiere Thursday (13) at the Radio
City Music Hall.
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
Don Ho Show. . at
.
'havvam'
[hotels' Cinerama's Reef Towers Hotel.
IN WAIKIKI HF1.F RLEF TOWERS EDCtWATtfl
. 57 Years! .
Experience -Excellence
Special Announcenfient Films
•
Merchant Ads Color and B&W
BOXOFFICE :: May 17, 1976

, , ...
'President's Men'
Marks Cincy 650
CINCINNATI -— -All the President's
Men" grossed 650 for its fourth week in
four theatres. "The Magic Flute" drew 525
for its second stanza at Beacon Hill— 125
points above opening week. "One Flew Over
the Cuckoo's Nest" floated at 500 for its
19th frame in three theatres. Two films
posted 475 each: "Taxi Driver," at Times
Towne Cinema for its eighth set, and "The
Bad News Bears," Showcase 4 for its fourth
round.
(Average Is 100)
Beacon Hill—The Magic Flute (SR), 2nd wk 525
Four theatres—All the President's Men
(WB), 4lh wk 650
Northgate—Vigilante Force (UA) 100
Showcase 1—Echoes oi a Summer (SR) ...300
Showcase 2—The Duchess and the Dirtwater Fox
(20lh-Fox), 5th wk 225
Showcase 3—W.C. Fields and Me (Univ), 4th wk. 250
Showcase 4—The Bad News Bears (Para),
4th wk - _ - 475
Three theatres-Lipstick (Para), 5th wk 150
Three theatres—One Flew Over the Cuckoo's
Nest (UA), 19th wk 500
Times Towne Cinema—Taxi Driver (Col),
8th wk 475
Two theatres—Family Plof (Univ), 4th wk 250
MERCHANDISING HUDDLE—Theatremeii from six cities were in attendance
at the Cincinnati seminar conducted by Warner Bros, representative Chet
Friedman for "Ail the President's Men." Shown above, left to right, first row:
Tom Wolfe, district manager, Chakeres circuit, representing the Regent Theatre,
Springfield, Ohio; David De Santis, Chakeres' Dayton district manager, representing
Dayton Mall Cinema; Gene Morris, manager. Page Manor Cinema, Dayton;
Don Caridas, manager, Loews' Westerville, Columbus; Ed Cooper, publicity
manager. General Cinema, Columbus; David Walsh, Loews Theatres, Columbus,
and Bill Wyatt, Virginian Theatre, Charleston, W. Va. Also, M. J. Asher,
Skywalk Cinema, Cincinnati; Michael Jones, Tri-County, Cincinnati; Dave Smith,
Carousel Cinema, Cincinnati, and Robert Cummings, Northgate, Cincinnati. Also,
James Spivey, the Turfland Cinema, Lexington, Ky.; Robert L. Morris, Fayette
Mall Cinema, Lexington; Faye Kaufman, director group sales. Mid States Theatres;
Don Wirtz, general manager. Mid States, and Rene Williams, operations manager,
'Snuff X-Ploits Big 290 ^^^ States, Cincinnati. The theatremen are competing for a prize of $100 offered
From Cleveland Crow^ds ""y ^^ ^^r the best merchandising promotions during "All the President's Men"
CLEVELAND — Ultra violence investiengagement.
Besides discussing numerous promotion-publicity approaches, each
theatreman also received special selling aids and merchandising materials. A
gative reporting and baseball were the
'-"cheon followed the seminar.
themes with drawing power here this week
as most films continued to be booked in
five
rated
cinema
"Snuff"
situations.
scored enoush
Controversial
(290) to slash
X- MlS. ThomaS Kehoe Is NeW
t» » /^i i j tvirrt/^
^VOXy of Cleveland MPC
its way to first place. On the other hand, a
critically-acclaimed, and formerly R-rated CLEVELAND — The Motion Picture
film (due to a few expletives that were not Council of Greater Cleveland held its andeleted)
but presently PG, "All the Presi- nual luncheon-meeting at noon Thursday
dent's Men," placed only second with a re- (13) at Halle's Patio Room, with Ms. Viola
spectable 260 for its fourth outing in five Blount giving a 30-minute book review of
theatres. Rounding out the top three was actor David Niven's novel "Bring on the
"The Bad News Bears" scoring 210 for its Empty Horses."
fourth inning in five locations. New council officers installed were: Mrs.
Five theatres- All the President's Men (WB), Thomas Kehoe, president; Mrs. Peter
Fit'e^'th^atres-Upsiick Pir 3) 2nd' wk7~:::::::::Z::::^80 O'Donnell, vice-president: Mrs. Jerry Bla-
/
Five theatres—The End of the Game (2'cith-Fox) .... 80
Bad News Bears Five theatre.s—The (Para),
zek, recording
,,,•,
Secretary;
.
Anthony
j
Mrs.
n
4th _ ...210 secretary, wk
,
Wojcik, correspondmg and Mrs.
Five theatres—Family Plot (Univ), 4th wk 135
Hippodrome—Snuii (SR) 290
D„Uprt Kot)ert Tavpl.- trpaciirpr
1 aycK, treasurer.
Two theatres—Echoes of a Summer (SR), 2nd wk. 80
World East, West—Seven Beauties . . That's
Winners of this
,,,•'.
year's Family Fare
What They Call Him (SR)
.
_ 85
„,
Plaque were
.,
the Westgate
j
and
€ .

CLEVELAND
T aura DeMent, secretary to Universal
branch manager Jim Ryan, celebrated
35 years of service with the company
Wednesday (5).
Andy Evans, Great Northern Theatre
operator, suffered a heart attack and is recuperating
at Fairview General Hospital
. . . Jim Levitt. Loews" East projectionist,
is home recuperating following a stay at
Hilicrest
Hospital.
Ed Manheim, Marcus Advertising, recently
produced an Emmy-winning TV commercial
for Oakland's KTVU . . . Ballerina
Dame Margot Fonteyn addressed the Women's
City Club Wednesday (12) and autographed
copies of her newly published book
"Autobiography."
Harry N. Blum, 43. local film producer,
and his wife Suzanne, two daughters and
several business associates went to Washington.
DC. to attend the world premiere
of' "The Blue Bird" at the John F. Kennedy
Center for the Performing Arts Tuesday
(4). The first American-Soviet movie enterprise
was produced in association with
Blum, president of the Blum Group, specialists
in moving picture packaging, financing
and distribution. Blum's guests were
lawyers Stephen L. Kadish and Byron
think!
You want service
You want quality
You want price
Why not call . .
Commercial
Seating?
• We do not use cl
• We charge $4.90 per
.....
j„,|^
COMMERCIAL
SEATING CO.
3143 N. Alb
Chicago, III. 60618
(312) 539-4771
Krantz; Mrs. Richard Hollington. and Com-
Corp president David Skylar.
Jetting in for the opening of "Has Anybody
Here Found Love," the new musical
revue by Lois Wyse and Carol Frankel, at
Kennedy's on Playhouse Square were Pierre
Boulez, musical director of the New York
Philharmonic, and Jack Gilford, moviestage-TV
actor-comedian. Gilford's wife
Madeline is co-producer of the show. The
other co-producer is Lee Guber. former
husband of Barbara Walters, new milliondollar
TV news anchorwoman. The show
opened Wednesday (12).
CINCINNATI
Candy Will«, assistant to Terry Semel, Warner
Bros, sales manager, was a visitor
in this city.
Debbie Rugg, bookeeper for the CJ Ruff
Film Distribution, has returned from a
two-week vacation in the Caribbean.
Sam Feldman, Redstone Management,
Boston, was in town.
slipped into the sea. He learned it's still
there and so are the film producers. In fact,
independents and the big companies have
b:cn making more movies in Hollywood
than they have in years but the total output
of films everywhere is down. He says the
trend seems to be toward fewer movies and
more expensive ones— all released only at
holidays.
"Everyone's going for the big casino."
Robert F. Blumofe. an independent prod
;cer who now is making "Bound for
Glory." told Batdorff. "Everyone's trying
lor the jackpot. Big movies bring in big
money— that's the idea. There are no more
programers."
Blumofe said programers are the kind of
movie that people can get free on TV so
there's no point in making them for the big
screen. "It's a difficult business. We're making
fewer pictures and spending more on
them. I hate to be a prophet of doom but
we may be in for trouble." he warned.
After the success of "The Sound of Music."
which cost approximately $18 million.
a large amount in its day. Batdorff says
moviemakers reached the conclusion that
monetary return was dependent, to a great
extent, upon how much a movie cost to
make.
To get back a return on investments ranging
between $12 million for "The Moll\'
McGuires" to $25 million for "Tora! Tora!.
Tora!" would have required a tremendous
boxoffice surge. That didn't develop, the
entertainment editor says, and for awhile
some companies said they wouldn't spend
more than a million dollars on any picture.
Slowly the producers' ceilings escalated
and now the increase, Batdorff reasons.
might be accounted for by inflation. However,
he believes the trend now is for a
movie to have a lot of money spent in production
in hopes of making it all back and
"a bonanza to boot."
"The cost of making films has escalated
tremendously." Walter Mirisch. president of
the Academy of Motion Picture Arts and
Sciences, told Batdorff. He was referring
solely to salaries and raw materials. "It's
chancier to make a picture. We hear about
those few pictures that have become huge
successes but what's happened is that there
is a boom-or-bust nature to pictures."
Mirisch told Batdorff that he felt the
public is surfeited with film on TV and
filmmakers are challenged to do new things.
He agreed pictures are becoming costlier
and said filmmakers have a resultant commitment
to put more on the screen than is
readily available no TV.
Jonas Rosenfield jr.. 20th Century-Fox
vice-president, agreed that there had been
a movie famine in recent months. This is
intensified by the industry practice of releasing
only around the holidays. From a
dearth of no releases last fall, Batdorff
points out, Cleveland had nine new films
Release Dates and Fewer
Movies Trouble Editor
CLEVELAND — Movies haven't disap-
in one week at Christmastime.
Rosenfield said that "the general idea of
peared—they're still around but in very
short supply. That's the conclusion of Emerson
feast or famine is wrong and everyone talks
Batdorff, Plain Dealer entertainment about it."
editor after researching "Where did all the The entertainment editor is pessimistic
movies go?"
about the future. He feels "things probably
He first thought Hollywood might have will get worse unless someone can dream
up a few new major holidays for releasing
purposes and more movies are made to he
seen by moviewatchers . . . year around."
Willo Theatre to appear before the city
planning commission Thursday (6) for a
conditional use permit hearing. The theatre,
now operating under a verbal agreement.
was closed temporarily by Buchheit in
March for showing X-rated "Last Tango
in
Paris."
Buchheit said the theatre is permitted to
show only family films under the temporary
agreement and he told exhibitor Ernest
Konkoli he must go through regular channels
to determine the type of motion pictures that
may be screened.
Mayor of Wickliffe Warns
Wick-Willo Theatre Owner
CLEVELAND—Wickliffe Mayor Melvin
Buchheit ordered the owner of the Wick-
Two Senior Citizen Shows
BRONX. N.Y.—Manager Catherine Ballon
arranged two senior citizen rental shows
at Loews' American Theatre.
Leon Capetanos is associate producer of
Warner Bros.' "The Gumball Rally."
BOXOFFICE :; May 17, 1976

Qet it.*
'Vi^s^e^er^s
^4fl(pbiist c4tneriean ^UN^oviel
cA 'Ckus' (^...naturally!
the Headsperson, Paul, Pocahontas, and the Greek Chorus . .
the Ethiopian Chef, Rate, and the Chesty Young Thing . .
Limehouse, Leonard Box, Sweet ii'l Alice . .
Gwendolyn, Eva Braun, Jr
and Harry the Piranha!!!
rm films international, inc. / p.o. box 3748/ hollywood, ca 90028 /(213) 466-7791
CINCINNATI / INDIANAPOLIS
MYCO FILMS, INC.
1014 Enquirer BIdg. / 617 Vine St. /
Cincinnati, Ohio 45202
Jo Harrison / (513) 579-8090
PITTSBURGH / CLEVELAND
CINEPIX DISTRIBUTORS
29001 Cedar Road
Lyndhurst, Ohio 44124
Jock Kaufman / (216) 449-3315

Residents' Reactions Vary
On Their Theatre's Value
TRENION. MICH.—Thib Detroit suburb's
solution to its pornographic theatre
problem has resulted in mixed feelings
among its citizens. Two years ago the city
bought the neighborhood Trenton Theatre
after it had shown X-rated movies for a
year, had been the object of a concerted
antipornography campaign, subject to court
cases and raided by the police. The city paid
$46,000 for the then shuttered house and
spent the next year and nearly $100,000 for
renovations that included building a new
stage and installing a lighting system.
Now. after a year's operation as a community
theatre, there are varying opinions
about the purchase. "I think it's great. I
really do." Mrs. Marian Czerw. a member
of a militant antipornography group, told
Susan Morse, Detroit Free Press staff writer.
"I think the money was well spent because
of all the grief we've had." Her organization
actively harassed the previous owners
when they showed X-rated films.
"I'm a firm believer against the darn
thing," City Assessor G. Jack Ciullo, said.
"We're losing money on our investment.
There are no taxes on it any more because
it is city-owned. I think the purpose of it
was good if we could get the interest of the
people. But the way it is now. we're serving
1 per cent of the people," he explained.
Larry Fitch, parks and recreation director,
is a community theatre backer. He says
the theatre fills
a cultural need and shouldn't
be required to make a profit.
"We certainly don't use fire and police
protection on a pay-your-way basis," he
says. "I don't think we should look at cultural
activity on a pay-your-way basis."
Detractors say the community's current
usage does not justify the more than $160,-
000 the city has invested in the operation.
There will he an estimated loss of approximately
$23,000 on operations this year.
In its first year the community theatre
featured family and kiddies films, three
locally produced musicals, a fashion show,
a candidates' night and a pet rock racing
contest.
Last year the city set the theatre's budget
at $33,000 and estimated its first revenues
at $10,000. "We probably won't break
even," Fitch told Ms. Morse. "We're at
about $7,000 now."
The problem has been in getting community
groups interested in leasing the out-ofthe-way
house. The tiny, 435-seat theatre
cannot draw top-name groups or show firstrun
films because the small capacity would
raise prices too high. Film producers prohibit
most advertising for the 16mm films
the theatre shows. Residents say erratic film
programing has discouraged attendance.
Joe Pitrone, who last year asked for an
account of city spending on the theatre, now
says usage is so low that the city should get
rid of it.
Refurbishing Completed
At Cleveland's Olympia
CLEVELAND—Michael Kelly's Kelrose,
year-old Olympia Theatre and now is
Inc., has completed renovation of the 65-
seeking
mementos from the house's earlier days.
"I'll let in any adult who brings in Olympia
memorabilia at least 25 years old," manager
Ray Deas said, "I'd be especially interested
in photos showing the mural over the
stage as well as the exterior before the major
remodeling of the late '40s."
Deas added, "We have found remnants
of the Olympia's theatre organ and many
folks have described the murals that once
adorned the arch over the stage. I doubt
those things could be restored for $1 million.
But we've done what I think is a very
tasteful, pleasant job on the place. I can't
believe how it turned out myself."
Deas organized and managed the refurbishing
project.
Kelly actively is promoting the theatre
which reopened in August. He has published
page ads in neighborhood papers offering
coupons for free popcorn and telling storylines
and background on current and future
features.
The management has sectioned-off the
aLiditorium from the concession and restroom
areas, requiring patrons to pass the
doorman to use the latter. This has helped
control the youngsters who tend to leave
the auditorium too frequently. Admission
is $1 until 4 p.m. Sundays. At other times
$1.50 is charged. Occasional fifty-cent family
matinees are planned.
CSW Circuit Slates 4-Plex
CORPUS CHRISTI, TEX.—Cinemas
Southwest announced its newest theatre to
he located in the Century Plaza Shopping
Center here. An agreement to purchase the
property was tendered through the Clower
Co.. a Corpus Christi real estate firm. The
14.500 square foot building will have four
auditoriums and a Christmas 1976 opening
is planned.
Raintree Twin Installs
Latest Eprad Equipment
TOLEDO, OHIO— Robert Heitmeyer,
owner of the Raintree cinemas, twin in
Lima, Ohio, reports heavy patron interest
Robert Heitmeyer. right, owner of
Raintree cinemas, Lima, Ohio, inspects
showcase booth equipment with Rick
Reding, left. Theatre Equipment Sales
& Service of Strasberg, Ohio, and
Frank Worthington, center, Eprad Midwest
sales and technical service support
manager.
in recently installed Eprad equipment,
which includes two Jumbo SWORD film
transports, each equipped with Eprad Universal
xenon lamphouse. Co-operator automation
package, POS amplifier, remote control
station and 48-inch reels for handling
programs up to four and a half hours in
length without interruption.
The Eprad installation features capability
for showing one print simultaneously in the
theatre's two auditoriums. This is accomplished
with a Selsyn unit which synchronizes
the soundhead motors and the projector
motors.
Laughlin Starts Filming
In Washington, D.C., Area
WASHINGTON — Producer - director -
star Tom Laughlin's teenage fans nearly
mobbed him while he was filming his "Billy
Jack Goes to Washington" at the Arlington
National Cemetery,
Laughlin is here with his wife Delores,
daughter Teresa, 17, and Lucie Arnaz as
members of the cast. Walter Cronkite's
daughter Kathy is among local extras appearing
in the movie.
Frank Capra jr., whose father produced
the classic "Mr. Smith Goes to Washington"
in 1939, also is with the company. Ralph
Black, who was location manager on the
1 939 feature, is production manager and
says he is
experiencing the same "gut" feeling
for this production.
We can handle it!
1
,er?v MOORE THEATRE
^^ EQUIPMENT CO.
Call:
(304) 344-4413
213 Delaware Ave.
P.O. Box 782
Charleston, W, Va.
25323
ME-4 BOXOFFICE :: Mil

. .
IN-CAR MOSQUITO
REPELLENT COILS
Bicentennial
FREE GOODS OFFER
Move up in quality, move up in profits .
PIC'S in-car Mosquito Repellent Coils drive
mosquitoes, sand flies, and gnats away —
Hours of protection . . . Safe/Effective.
Don't miss out on these fantastic special offers!
Buy 200 - SSd) PIC Drive-ln
Mosquito Repellent Coils
and get . . .
16 FREE PACKAGES
5.60 Retail Value
Buy 200 - 15C PIC Drive-ln
Mosquito Repellent Coils
and get . . .
25 FREE PACKAGES
0>#d Retail Value
PLUS FREE COLORFUL PROMOTIONAL MATERIAL
Counter Display
35mm Trailer Film
Get all the facts . . . Call your PIC supplier or
PIC Corporation 201 862-1880
Pic Corporation, Linden, New Jersey 07036

Remember Getting Sick on Candy?
Kiddie Matinees Haven't Changed
DETROIT—Attending a recent matinee
showing of Disney Productions' "No Deposit,
No Return" triggered a lot of memories
for Detroit Free Press staff writer
Judith Serrin. She asked readers: Remem-
different things to different individuals.
But for Ms. Serrin—well, here is her story:
"The Saturday kiddies matinee was one
box of popcorn, one cola, two cola stains,
two 'where-are-yous.' three 'come-backheres,'
one chocolate candy bar, 14 smashed
M&Ms, four 'excuse me pleases" and two
hours, 17 minutes long.
"That was for Lori Jo, 2, and her adult
friend. For the seven other people in the
row, all of whom had to pass by Lori Jo
and her friend to get anywhere, the two
hours, 17 minutes of the movie were broken
up by 18 trips to the lobby. Someone went
and the hare
to the lobby when the tortoise
were neck and neck in the cartoon race.
Someone went when the frog jumped down
the bosom of the dress the boarding school
principal was wearing in the main feature.
"Someone went by when Don Knotts
was chasing a skunk across the high building
girders, when a bundle of slimy, wet
fish fell on the funny cops chasing the
funny kidnapers, when Don Knotts got hit
in the face with a bag of flour and when
Don Knotts got thrown in the bathtub.
"Things did not go well for Don Knotts.
Things did not go well, either, for the big
sister in the row who took her younger
brother on more than his share of the trips.
'If you hadn't drunk so much pop,' she
whispered at one point, "we could stay sitting
now.'
"When it comes to taking children to the
Saturday movie, parents can be quickly
classified. The largest group Group A,
is
for absent. About three-fourths of the audience
was children. Parents could be seen
dropping them off, waiting to make sure
they got in the door and speeding away.
Taking the kids to the movies is, for the
parents of older children, what naptime is
for the parents of younger children—
chance for solitude.
"Of the parents who were present, about
three-fourths were mothers. Some of them
ber going to the Saturday afternoon movies
when you were a kid? Remember throwing
popcorn from the balcony? Remember
grownups telling you to "shbh?" Remember
iiow you didn't remember anything about
the movie when you got home?
Things haven't changed as a recent trip hand comes within 18 inches of them. For
to the matinee showed.
another, they tend to smoke a lot. Smoking
can be done only in the restrooms and
Of course, a matinee may have meant
the lobby, which is a goodly distance away
were there because they couldn't think of
any way to avoid it. Usually they aren't
hard to recognize. For one thing, they become
intensely nervous anytime a sticky
from sticky hands and children's noises.
"Other parents reasonably enjoy the
movies, considering them just one of those
things to be done for children. They can
be recognized by the smiles and the rolledeyes-toward-heaven
look they give other
parents.
"For the children, how they get there
doesn't matter. If they are alone, it's a
chance to be independent. Even with mom
or dad near, they can laugh and clap and
boo. They can eat stuff that's not too good
for them. They can run up the aisle if
they are not stopped. They can have adventures.
Jeff had to sit between two
girls. Chris got lonely and crawled under the
seat to sit with his brother behind him.
Lisa and Sara, shepherded by a red-coated
usher to one of the few remaining seats,
worked their way down the dark aisle to
find only one empty space and doubled up.
Beth and Catherine, dealing with a giri next
to them, pariayed half a box of popcorn
and a sip of pop into candy bars and cotton
candy.
"On the way out, the kids are talking
as much about the adventures as about the
movie. Standing by the front door, the
theatre manager keeps the new crowd milling
by the refreshments and 'coming attraction'
signs until the first crowd is out.
He smiles when he is asked whether he
gets headaches. 'Look,' he says, 'during
the week I teach junior high. I'm right at
home here.' "

Loews Manager Says 76
Will Be Best Film Year
CLEVELAND—This year will probably
turn into the biggest 12 months in motion
picture history, Herbert Brown predicts.
Brown, one of six Loews Theatres division
managers, told Plain Dealer reporter Mary
Hirschfeld he bases his prediction on a projection
of a 15 per cent increase over last
year's all-time high of $2 billion in boxoffice
receipts. He says this reflects the upturning
economy, new construction and additional
screens and product being planned.
Brown, who is responsible for the circuit's
theatres throughout Ohio and upper New
York, has been here since
1964. He started
his industry career 40 years ago when he
lied about his age to get a job ushering in a
along with the flicks' happy endings. Outside
was the great depression but Hollywood
made no effort to tell it like it was," he
reminisced.
"A ticket was 35 cents and then 65 cents
for adults. For children it was 10 cents and
15 cents and that was at the downtown
shows. In those de luxe places eating popcorn
and candy was taboo. However, a public
demand grew for concession stands and
by the late 1930s they were achieving importance,"
he told Ms. Hirschfeld.
Before the advent of TV talk shows, he
met many film stars who were promoting
their movies. But the excitement has never
left, as far as Brown is concerned. "You
never know how the public will respond to
a film today and nobody makes one to lose
money. There are 15,500 screens in the
U. S. and more than 200,000,000 Americans
who are critics," he explained.
While films during the depression era ignored
life as it was. Brown says it can't be
done now. "Movies today start with the
premise that audiences are hep," he remarked.
"A Manhattan policeman in action
cannot be shown charging into a riot and
saying 'gosh darn.' "
School Features Animation
PHILADELPHIA—The ninth annual
"Tournce of Animation," a collection of
award-winning short animated films from
around the world, highlighted film, music
and theatre events recently at the University
of Pennsylvania's Artfest.
57 Years!
Experience Excellence
Cleveland Columnist Finds Humor,
Disappointment in Porn Chic Film
CLEVELAND^—Tom Green, who writes
the "Living in Cleveland" column in the
Plain Dealer, decided to find out for himself
what a lot of nonmoviegoers have
wondered: Who in the world would go to
a dirty movie on a Sunday night in Cleveland?
After entering an adult theatre, Green
found there were "a few hundred" (at least)
people in Cleveland who would do just that.
He explained that he was there because
he'd already seen the Sunday-night episode
of Walt Disney (on the tube) but he could
not help but wonder why the other patrons
were in the theatre.
Said Green in his column: "The only
explanation I can offer for them is that,
like me, they are all subscribers to New
Springfield, Mass., hardtop. "Bolero," starring
Carole Lombard and George Raft, was
showing his first day on the job and was the
beginning of at least 4,000 films he has
viewed since.
"When I started, movie houses were palaces.
Those settings were part of the fantasy
York
to find
Magazine
out first-hand
and felt the
what
urgent
is meant
need
by
'porno chic' The reason I suspect this is
Special Announcement Films
Merchant Ads Color and B&W
that the movie we were all there to see
was Gerard Damiano's 'The Story of Joanna.'
which, if nothing else, is 'pornochic'
When you subscribe to New York
Magazine, you inevitably know these
things."
There were two other symptoms that indicated
that the movie was "chic" and "had
class," according to Green. The film was
the only adult movie playing in Cleveland
where the name of the director was advertised.
Besides, the theatre was so genteel
that it frankly mentioned the fact that
escorted ladies didn't get in free, which has
to be a major departure from your run-ofthe-mill
porno house.
"Anyway," Green continued, "the theatre
was down on West 25th Street and even
on a Sunday night, the streets of that largely
shuttered-for-the-night commercial neighborhood
were lined with cars. Not exactly
your stereotype suburban shopping center
theatre experience but, then again, an experience
not without certain amenities.
Soft Core X-Rated Movies
Get Big College Response
CLEVELAND—Soft core X-rated movies
have big moneymakers on campus because
students want them and few people
seem to be raising objections.
That's the report of a national survey
which reveals that the porno pictures are
being shown at 78 per cent of state supported
universities, 80 per cent of private colleges
and 36 per cent of church related
schools.
Hard core films, such as "Deep Throat,"
aren't faring so well, according to the study.
Only 12 per cent of state schools, 24 per
cent of private colleges and no church
schools are showing them.
Several months ago when several X-ratcd
films were scheduled for the Cleveland State
campus a mild flap was raised. Nobody
seemed upset and the trustees dropped the
matter.
There was a lighted, free parking lot across
the street.
"A kindly lady who looked like she
should be home pulling taffy appeared
warm, content and effervescent inside the
boxoffice. 'Why the movie just let out," she
said, cheerfully. 'But you shouldn't have to
wait more than eight minutes and the program
will start again.' My proffered $5 for
admission vanished into a cash drawer. 'Just
go on in that door right over there.'
"For a second, I wished I were home
pulling taffy. There was no ticket and no
ticket-taker. The lobby of what I suppose
was once a neighborhood theatre was neat
and orderly, the walls lined with posters of
upcoming attractions. A signboard with
flashing electric lights announced that starting
next week there would be a new show
every week. Nothing too chic so far. There
wasn't even a candy counter. Pom fans,
evidently, have no sweet tooth.
"The screen was all lit up in bilious pink,
a form of light which gives no light. It
is almost impossible to find either a seat
or a familiar face in the audience. It's
blind
luck that keeps you from sitting down in
somebody's lap.
"What can I say about the movie? Not
much, that's for sure. 'The Story of Joanna'
is part of the emerging genre of porn flick
that has pretentions to art. There's a whole
lot of walking in gardens and long, knowing
looks all done up in soft focus, which
isn't to suggest that there's not plenty of
the gamey stuff that nonsubscribers to New
York Magazine show up to see. You may
need a special license to sell booze on Sundays
in Ohio but there's no like dilution of
celluloid.
"Leaving the theatre I heard one guy ask
another what part of the program he had
liked best. 'The previews.' I shudder to
think where that guy's going to be next
Sunday."
Hard core films such as "The Devil in
Miss Jones" have been shown to standing
room only audiences at Case Western Reserve
University.
TWIN IT!!
Call Harry Jones
Drive-in Theatre Construction Since 1946
• Steel Towers
• Painting • Repairs
Free Estimates
Theatre Construction Co. ^^^
Fairfield Drive-ln Theatre ^^g|
Fairfield, III. 62837 M^H
Phone A/C 618-847-7436
BS*
May 17. 1976 ME-7

0^^^
Now there was a tjreat bunch of guys.
With an unheard-of, revolutionary, class gift.
TTie Declaration of Independence. A document
so powerful, it stirred a colonial people to take stock
in a new idea; America.
And take stock they did. By purchasing U.S.
Government securities.
After all, we sure needed the money
back then, and everyone knew it. But
there were more than a few who
wondered if this young, determined
nation would pay it back.
Well, we did. Every last penny.
With interest.
And it's the same today.
Take
. stock
Maybe that's why now millions ot Americans
take stock in their country every payday by buying
U.S. Savings Bonds.
You see, when you join the Payroll Savings Plan,
a little is set aside from each paycheck to buy Bonds.
There's just no easier way to save. And certainly no
^
safer way.
^^ ^ So take a tip from the Class of 1776 and
^^^ ^
buy U.S. Savings Bonds.
You'll be voted most likely to succeed.
Now
ofSv
.
.
Ekinds can be replaced if records are provided. When
needed. Bonds can be cashed at your bank Interest is
not subject to state or local income taxes, and federal
tax may be deferred until redemption.
200 years at the same location.
ME-8 BOXOFFICE :: Mav 17. 1976

Watch the grosses on these upcoming
saturation openings-
MAY S.CLEVELAND MAY 14,CHICAG0 MAY 19, KANSAS CITY
MAY 7, NEW ORLEANS MILWAUKEE MAY 21, DALLAS
RICHMOND OKLAHOMA CITY
What they do
to her in the
Jackson
County Jail
is a
crime!
m(:ks(»w I iiitintyjail
TTie way out is murder!
3,YVETTEMIMIEUX W&^^^^
® NEW WORLD PICTURES America's Largest Independent
Roger Corman-President / Bob Rehme-General Sales Manager
BOXOFFICE :: M;iy 17. 1976
NE-1

. .
BOSTON
Qruce Goldstein and Monic Rome, proprietors
of the 100-seat the Movies,
down on the Cape at Provincetown, and
charging $2 and S3 for regular admission,
have introduced a discount card of seven
tickets for SIO. Indications are that the
promotion with a Monday (3n final date,
will be a sell-out.
Ray Anderson, Lockwood-Friedman booker,
is busy overtime with his June 23 saturation
spread for "Eat My Dust!'" starring
Ronny Howard. Requests are coming in
from all over New England.
Sack Theatres' Cheri complex opened
Ingmar Bergman's "Face to Face" starring
Liv Ullmann April 28. Critics of the Globe
and Herald gave seven column reviews with
top ratings.
Sydney Howard's "Echoes of a Summer"
opened for an indefinite run at the Beacon
Hill Cinema Wednesday (12).
Redstone Theatres' Ed Knudson, vicepresident
of advertising and publicity, gave
his efficient and ever-smiling secretary. Bonnie
Mitchell, a dozen long-stemmed roses in
honor of National Secretary's Week .
Over at Allied Artists, district manager
Dave Titleman made the day brighter when
he presented Lynne Nelson and Sandy Grigway
a box of bon bons and a bouquet of
violets to celebrate their week.
The Jarvis Essex Twin Cinema, Essex
Junction, had reruns of 20th Century-
Fox's "Butch Cassidy and the Sundance
Kid" and American International's "The
Reincarnation of Peter Proud." There was a
$1 admission policy in effect.
Bruce W. Clary, pastor of the Universalist
Church, Barre, has been named chairperson
of a $600,000 fund-raising campaign for
5^ t^ATCH PROJECTION IMPROVE
^^
^ NEW TEiE'hNIKOTE ^
S SCREENS
^ S
Jflll^ (LENTICULAR) ^^
"CINERAMA IS IN
SHOW BUSINESS IN
H/ ^AVvII TOQ
When i,h:.u
com'? toWaikiki,
^-^i-.'t'/'-s the famous
Bi5gj^
JKAWAir Don H-. '-how. . . at
IhothsJ Cinerar.-.i. Reef Towers Hotel.
• tVAIKlKI: REEf EDGEWATEH
restoration of the Barre Opera House. According
to Booth Martin, president of the
Opera House Foundation, the project will
"enhance the social and cultural enrichment
of Barre and central Vermont."
Richard J. Wilson, SBC Management
vice-president, was a Burlington visitor.
John Markle, Columbia Pictures publicity
director, won first prize in Columbia's national
contest on the overall publicity campaign
for their release "The Blackbird." His
publicity portfolio was judged as achieving
best results in the use of TV, radio, newspaper
ads and stories, co-op sponsorship and
guest interviews.
Harvey Appell and Paul Peterson. NFB
Film Distributors, have lined up what they
call two hot ones. The Paul Pompean production
"Chesty Anderson— U.S. Navy"
opened with a saturation run Wednesday
(19). The A. Stirling Gold release "Dixie
Dynamite" is booked June 16 throughout
the metropolitan area.
Memo to movie buffs: If you would like
to see Mary Pickford in some of her 1909-
1913 one-reel movie dramas, they are regular
weekly programs Sunday and Thursday
evenings at the Harvard-Epworth Methodist
Church, Cambridge.
Columbia's new release, the Spelling-
Goldberg "Baby Blue Marine," opens
Wednesday (26) with a 58-theatre saturation
booking throughout the area. Publicity man
John Markle is working on a large TV,
radio and newspaper advertising campaign
to break seven days prior to the opening.
The film district was saddened at news
of the death of Catherine Feltman, wife of
E. Meyer Feltman, one of this area's most
well-known and respected film personalities.
Meyer was associated with Universal for
many years before retiring as district manager
in 1970.
Neil Evans has resigned from the G&G
Communications publicity department to
open his own travel bureau agency. Neil
said the door is always open to friends
from the film district.
*"
^ ^
JET WHITE &PEARLESCENT
m&mmm^ new Britain
Equipment
JTtCHNIKOI
ITECHNIKOTE CORP.
a
63 S.
^nother tie to New Britain's exhibition past
is gone. The Main Street block once
containing the P. S. McMahon second-run
Slate has been demolished as part of ongoing
downtown renewal.
The Perakos Palace, which now is on an
adult film policy, is carrying "No One Under
21" on its marquee.
Sperie P. Perakos, Perakos Theatres Associates
president, was a New York business
visitor.
'Naughty Victorians'
Nabs New Haven 235
NEW HAVEN — Some major states
rights product, most notably "The Naughty
Victorians" and "Exhibition" (both are
rated X, a category played rarely at the
Redstone Showcase V and Sampson & Spodick
Lincoln, respectively), hit in the 200-
plus bracket, with "The Naughty Victorians"
registering 235 and "Exhibition" 200.
to out-pace the ranking attraction of the
moment, Warners' "All the President's
Men," in extended engagement at the RKO-
Stanley Warner Cinemart and General Cinema
Corp.'s Milford Cinema II. "End of
the Game," at 115, and "Hot Potato" (double-bill),
at 100, completed the newcomer
bloc.
College—Hot Potato (WB); Enter the
(WB)
Cinemart, Mlltord 1— All the Presidei
(WB), 5th wk
Lincoln—Exhibition (SR)
MiUord II, Whitney—Robin and Mari.
Showcase I—The Naughty Victorians
Showcase II—End of the Game (20'h-
Showcase III—One Flew Over the O Nest
(UA). I5lh wk
Showcase IV—Family Plot (Univ), 5lh wk
Showcase V—The Bad News Bears (Paia),
5th wk
York Square Cinema—Seven Beauties . . . That
What They Call Him (SR), 5th wk
'Presitient's Men' Tops
225 for Hartford Fifth
HARTFORD— It was a relatively skimpy
week, boxoffice-wise, with a passle of holdovers,
reruns and a smattering of new product.
Columbia's "Baby Blue Marine," in
eight situations, hit 160. "Seven Beauties
. That's What They Call Him," at SBC
Cinema City, registered 150. A states
rights'
double-bill "Chickie" and "The Final
Blue" at the Grecula Art Cinema registered
140. The Colonial and Pike, with a Warners
double-bill, "Hot Potato" and "Enter the
Dragon," hit 125. But "All the President's
Men" continued to lead the pack with 225
for its fifth frame—in a three theatre situation.
Art Cinema—Chickie (SR); The Final Blue (SR) ....140
Cinema Cily I—Seven Beauties . . . That's What
They Call Him (SR) 150
Colonial, Pike—Hot Potato (WB); Enter the
Dragon (WB) 25
Eight theatres—Baby Blue Marine (Col) 160
Four theatres-Taxi Driver (Col), 7th wk 120
Showcase II—End ol the Game (20th-Fox) 110
Showcase III—One Flew Over the Cuckoo's Nest
(UA), 15th wk 100
Showcase IV—The Bad News Bears (Para),
5th wk 50
Three theatr^-s-Out oi Season (SH) 115
Three thealr.^3— All the President's Men (WB),
5th wk, 225
Three theatres— Family Plot (Univ), ,S-l, wk 150
Webster—Teenage Sex Therapy (SR);
Prostitution and Porn in the Orient (SH),
2nd wk 100
BUILDING BETTER
THEATERS EVERY DAY
INEVERY WAY
[ffSliuoocbQy coartfuctipfi
n'J.tr'sie 569-1990

Qet it...

. . The
SPRINGFIELD
Qpenings in the wcMcni part of the state night. The nine-hour show consisted ol
included UA's Brcakheart Pass." Warners"
"Macon County Line," Bobbie Jo and the
the President's Men" continues to Outlaw," "Night of the Living Dead,"
""All
draw strong boxoffice response in holdover "Ladies and Gentlemen, the Rolling Stones"
and "Death Race 2000." The concession
engagements across the area . . . That longproposed
$15 million Mondev downtown area was open all night.
commercial complex, which is to include
The Bing double-billed "Goliath and the
one motion picture theatre, probably will
Island Vampires" and "Die, Monster, Die"
actual construction by fall, according
start
at recent Saturday and Sunday kiddies matinees.
Mayor William C. Sullivan.
Seats were $1.
to
Warners" "The Treasure of the Sierra
Madrc." 1948 classic costarring the late
Humphrey Bogart and Walter Huston, was
screened at the Museum of Fine Arts for
two evening performances Saturday (1) and
an afternoon and evening performance Sunday
(2). Admission was $1.
In a "first" for the spring season, the
Aire-Line Drive-ln, Chicopee Falls, hosted
a "Dusk to Dawn" show on a recent Friday
NEW HAVEN
Veteran promotion man Leo Pillot represented
Columbia Pictures at a Delta
Sigma Theta sorority alumnae chaptersponsored
showing of "Countdown at Kusini"
at the RKO-Stanley Warner Roger
Sherman Theatre. The film's financing was
backed totally by Delta Sigma Theta, whose
85,000 members constitute the largest black
sorority in the world.
The Hamden Arts Council sponsored a
showing of the film, "Resolved To Be Free,"
which is narrated by Katharine Hepburn,
as concluding attraction in a week-long bicentennial
festival observance, in the Hamden
High School Auditorium.
The Madison Board of Selectmen tabled
proposal to apply for a $14,830 federal
grant to develop use of cable antenna TV
for governmental programing.
.
The Sam Hadelman Cinema, Cheshire,
double-billed Columbia's "The Black Bird"
and "The Way We Were," charging 99
Hoffman
cents for all patrons
Capital. Milford, double-billing Univcrsal's
TWIN IT!!
Call Harry Jories
Drive-in Theatre Construction Since 1946
I
• Steel Towers
• Painting • Repairs
Free Esfimafes
Theatre Construction Co.
Falrfkid Drlve^n Theatre
Folrflcid, III. 62837
Phone A/C 6IS-S47-7636
^>Uaasi
Outdoor flea markets, recently started on
Sundays at the Memorial Drive-In, West
Springfield, are increasing. The newest activity
is a 9 a.m. to 5 p.m. Sunday schedule
in the Redstone Showcase Cinemas VI parking
lot. West Springfield. There is a $5
charge per car space for sellers and a 50
cent admission for walk-ins. Children under
12 are admitted free. Heavy newspaper advertising
preceded the first day of selling.
•The Hindenburg" and "The Black Windmill,"
had a $1.65 admission, with 99 cents
charged up to 4 p.m. on Saturday and Sunday.
Albertus Magnus College opened its annual
arts festival with a seminar on "Women
in Films."
NEWHAMPSHIRE
^he Northeastern states saturation rerun
booking of Warner's "Blazing Saddles"
went into this state with a whopping total
of 18 theatres participating. Such large
bookings are rare here— for either new or
rerun product. The Sky Ray Drive-In, Hookset,
double-billed the Mel Brooks comedy
with another Warner rerun, "Freebie and
the Bean," charging $4-per-carload.
The Movie Center (formerly Jerry Lewis
Cinemas), suburban Manchester, continues
to experiment with price structuring in a
concerted effort to bolster non-peak hours
attendance. The complex advertised halfprice
adult admissions for 4:30 p.m. showings
of "The Bad News Bears." The same
policy was applied at 5 p.m. for "Family
Plot." At 10 p.m. the charge was $2 for
"Woodstock" and tickets were $1.50 for
ihc 1 1 p.m. screening of "Electra Glide in
Blue."
General Cinema came up with something
different for Warners' new release, "Animals
Are Beautiful People," at the Bedford
Mall III, Bedford. The G-rated attraction
was screened at 1:30 p.m. daily with a $1.25
charge for all seats. Rerun showings of
•Blazing Saddles" began at 3:30 p.m.
'President's Women' Premieres
MONTVILLE, CONN.—E. M. Loews
Norwich-New London Drive-In hosted
the southeastern Connecticut premiere of
state rights' "The President's Women."
Sack Elevates Goldwater:
Suburban Division Mgr.
BOSTON—Charles Goldwater, manager
of Sack Cinema Natick 1 and 2, has been
appointed suburban
%
Charles Goldwater
division manager for
Sack Theatres, A.
Alan Friedberg, president
of the Boston
based circuit of motion
picture theatres,
announced. In his
new position. Goldwater
will supervise
the company's operations
in Natick, Danvers
and Leominster.
Goldwater joined Sack Theatres in 1973,
as an assistant theatre manager. He is a
graduate of Boston University's School of
Public Communications. Prior to joining
Sack Theatres, Goldwater was associated
with Walter Reade Organization including
a term as manager of the Charles Cinema
complex in Boston.
MAINE
Qolumbia's "Robin and Marian went "
into
a record-shattering second month in
auditorium three of the suburban Portland
Cinema City-Screening Room IV.
Openings across the state included 20th
Century-Fox's "The Duchess and the Dirtwater
Fox," Mahler Films' "From Beyond
the Grave," in seven situations which benefited
from statewide, cooperative newspaper
advertising.
"One Flew Over the Cuckoo's Nest,"
"The Bad News Bears," "All the President's
Men," "Family Plot," "Dog Day Afternoon"
and Warners' reprise, "Blazing Saddles,"
continued to reflect brisk bo.\office
strength throughout the state.
E.M. Loew's Fine Arts Twin Cinemas,
Portland, playing "The Bad News Bears,"
used this teaser line above the film title in
newspaper advertising, "They throw a curve
at comedy!"
James Flavin, 69, a Portland native, recently
died in Los Angeles. He had approximately
500 character roles in motion pictures
beginning with the original "King
Kong." Flavin was in the state three years
ago for the 50th reunion of his Portland
High School Class of 1923. He is survived
by his widow.
. 57 Years! •
Experience -Excellence
Special Announcement Films
Merchant Ads
• Color and B&W
NE-4
BOXOFFICE :: May 17, 1976

^fter "NASHVILLE GIRL" and "EAT MY DUST!"
New World's newest hit.
|
Watch the grosses on these upcoming
saturation openings-
MAY 5, CLEVELAND MAY 1 4, CHICAGO MAY 1 9, KANSAS CITY
MAY 7, NEW ORLEANS MILWAUKEE MAY 21, DALLAS
RICHMOND OKLAHOMA CITY
The way out is murder!
..YVETTEMIMIEUX i^^
® NEW WORLD PICTURES America's Largest Independent
Roger Corman-President / Bob Rehme-General Sales Manager
BOXOFFICE :: May 17, 1976

F
President/ Xuckoo'
Edmonton 'Excellent'
EDMONTON—First-run scene was generally
"good" ihis week, with two "excellent"
scores registered including "All the
Presidents Men" for its second campaign
thr.H!gh Capitol Square 2. "Very good" returns
were chalked up by "The Bad News
i
Bears," playing its second inning at Capitol
Square 1 and Westmount B; "Lipstick,"
turning its controversial subject into a
crowd pleaser for its second stand at Capitol
Square 3. and "Family Plot," providing intrigue
its
for second tale at the Paramount.
Avenue—Robin and Marian (Col), 4th wk Fair
Westmount B—The Bad News
Capitol Square 1.
(Para), Bears 2nd wlc Very Good
Capitol Square 2—All the Men
President's
(WB), 2nd wk Excellent
Capitol Square 3—Lipstick 3 • i ^ ^

Qet it..
^^uss^e^ler*s
^^^ffbust cAmerican ^UN^ovie!
cA *CUus* (^...natttraOyl
the Headsperson, Paul, Pocahontas, and the Greek Chorus
the Ethiopian Chef, Rate, and the Chesty Young Thing . .
LImehouse, Leonard Box, Sweet li'l Alice . .
Gwendolyn, Eva Braun, Jr
and Harry the Piranha!!!
rm films international, inc. / p.o. box 3748 / hollywood, ca 90028 / (213) 466-7791

Very
CALGARY
C\y Davies, secretary of the Calgary Film season, admission was by membership only.
Board, announced a change in management
at the Alpine Theatre in Waterton.
After all these weeks— 12 at time of writing—
Bob Smeltzer (wife Ellen is booker at
Helming the resort town hardtop is Larry
Warner Bros.) still is away from work on
Becker, who is from our city . . . Sunday
doctor's order as the result of a whiplash
Festival Theatre Film Classics at the local
sustained in an auto accident in Edmonton.
Odeon 1 presented a matinee recently featuring
the acclaimed "Black Orpheus."
Treatment and therapy have given little relief
to Bob, although he is following orders
A new way to spend your noon hour in faithfully.
this city: attend the Lunch Box Theatre in
Bow Valley Square! This latest addition to Despite the fact that "Challenge to Be
Free" was playing in Canadian theatres, it
was videocast via the ABC network in two
the local live theatre scene is geared to
downtown workers who can get to the
square, bring their lunch or pick up something
to eat there and take in the short play.
Several Filmrow women have attended the
Lunch Box and have found it to be an interesting
way to spend the midday break.
While still in one piece, May Luzi (retired
from United Artists) reports that after several
encounters with city sidewalks she is
sporting a variety of bruises and abrasions,
most noticeably on the nose, ankle and
knees. With typical English spirit. May says
she intends to
long.
be out and about before too
Jean Doddridge, wife of the late Reg
Doddridge, reports a lovely holiday in Hawaii
with all of the usual tourist attractions
on the agenda. Jean enjoyed the vacation
with other members of her family . . . The
Calgary Film Society completed a successful
season April 22 with the screening of
"The Phantom of Liberte." The 1974 classic
was directed and produced in France by
I.uis Bunucl when he was 75 years old. Even
though this was the final program of the
TORONTO
^he production of Canadian feature films is
being largely ignored, due to the fact
Canadian investors are being lured into
that
investing in U.S. or British-made motion
pictures that are likely
to be more financially
successful and, at the same time, the
Canadian government permits them a substantial
60 per cent write-off. Investors in
Canadian films are given a total 100 per
cent write-off. This situation is under review
by the secretary of state's department, with
a suggested tax write-off of only 20 per cent
for investment in the production of non-
Canadian films.
J. W. "Bill" Agnew, Boxoffice representative
in this city, was among the many
other guests who were introduced prior to
CINERAMA IS IN
SHOW BUSINESS IN
HAWAII TOO.
When you come to Waikiki,
wr

C9tU^Suc&»K. • Sauutment • CotteeddiofU • nfutdettaAfjU,
May M, /976
Duhinsky Brothers' Gemini Twin in Omaha, tSeb., features Alexander Smith
carpeting in the lobby, uiidiloriums and restrooms.
featuring
Seating and Floor Coverings

strong, the world's most experienced
manufacturer of projection
arc lamps, gives you the ultimate
in Xenon systems ... the
Lume-X and the X-60C. These
two systems, with a choice of
bulb sizes, meet the requirements
of all theatre screens. All systems
fit standard projector bases
and are pre-wired for automation
or manual control.
X-60C SYSTEMS
FOR INDOOR SCREENS OVER 40 FT. WIDE
AND ALL DRIVE-IN SCREENS
The X-60C projects more screen light, with less
aperture heat, than any other system. All lamphouse
wiring ,s located within one access panel area The
lamphouse uses horizontally mounted bulbs
maximum for
collection and transmission of light to
the film aperture.
Smaller and more compact than
the X-60C, the Lume-X projects
maximum light from lower wattage
bulbs. It is available in six
systems, from 700 to 2500 watts.
The lamphouse uses a horizontally
mounted xenon bulb along
with a dichroic coated "cold"
metal reflector for maximum collection
and transmission of light
to film aperture with a minimum
of heat.
STRONG ELECTRIC
11 City Park Awenue • Phone 419-248-3741 • Toledo. Ohio 43697
1926-1976, fifty years of service to the motion picture industry.
The MODERN THEATRE SECTION

. . . carpeting
—-TIB
MO0IEM I
THlAmS M
o n t n I
^
I
t's the spring ot the year once
again, time to consider giving your theatre
a May cleaning so it'll be bright and shiny
for the arrival of heavy summer traffic.
One way to dress up a theatre's interior, of
course, is to install colorful new carpeting
and the latest in comfortable seating. The
picture on the front cover and the accompanying
story on page 8 tell about Alexander
Smith carpeting that was installed in Dubinsky
Brothers' Gemini Twin in Omaha, Neb.
There's also a three-page section, beginning
on page 4, devoted to many of the leading
manufacturers of theatre seating and floor
coverings. Finally, on page 1 1 there is an
item about a film that shows comparisons of
fire-retardant properties of different seating
materials.
•
This issue isn't devoted entirely to seating
and carpeting. For example, on page 8
there is an article about Mid States' new
Continent Cinemas in Columbus, Ohio.
Built as part of the 60-acre Continent Village
complex of apartments, specialty shops
and retail stores, the handsomely designed
quadplex offers an unusual lobby and projection
booth design.
*
Then, there is Wesley Trout's regular
monthly column on projection and sound.
This time he discusses the new Simplex
35mm projector. Observes Trout, "The dependability
of Simplex projectors is legendary.
There are a great number of theatres
. . . that have been using these projectors
. . . day after day . . . (and) have found
the performance to be excellent ."
. .
There are also articles by Allen Widem
and Ed Price, the former discussing how
exhibitors can bolster their boxoffice receipts
simply by looking about for new
ideas. The latter examines some causes of
film damage. In a second article. Price suggests
May promotions managers can stage
to get patrons in the right frame of mind
in order to swell summer attendance.
•k
Seating to accommodate every taste, and 4
to cover any need 6
Unusual Interior Layout Earmarks
Continent Cinemas 8
Accent Dubinsky Duo With Smith Carpeting 9
Ballantyne Plan's Success Seen in Large
Truckloads of Old, Worn Equipment 10
Fire-Retardant Properties of Neoprene Foam,
Other Materials Shown in Film 11
Unit Method of Design of Simplex Projector
Simplifies Maintenance Wesley Trout 12
nSth SMPTE Conference Rescheduled
For Oct. 17-22 18
Reels Wound Too Tightly, Too Loosely
Or Unevenly Can Cause Film Damage Ed Price 19
Tips From All Over: Wise Exhibitor Keeps an
Open Mind for New Boxoffice-Boistering
Ideas Allen M. Widem 20
Liven May's Dull Boxoffice Receipts With
Diverse Promotion Schedule 22
1st Quarter Earnings Grew at Dr Pepper 22
Beaumont, Tex., Coca-Cola Acquires Dr Pepper
Plants 22
Weaver to Head Popcorn Institute 23
Blevins Popcorn Promotes Coleman, Names
Raleigh Crawford Development Manager 23
Circuits Nibbling at Cookie Line 23
Canrad-Hanovia, Fostoria Corp to Acquire
Strong Electric From Johns-Manville Corp 28
New ORC Brochure Details Xenographic Model 512 28
Eraser Neal Elected New TEA President 28
Carbons Announces Lease-Buy Setup 28
^
DEPARTMENTS:
Projection and Sound 12 New Equipment, Developments 24
About People and Product 30
ON THE COVER
Carpeting in a brightly patterned Alexander Smith design has
been used to accent the clean lines of the lobby area of Dubinsky
Brothers' new Gemini Twin theatres. In all. a total of 517 square
yards of four different grades in four different constructions was
used in the shopping center twin. For more on the theatre installation,
refer to the story on page 9.
'Now that's what I
a great closeup!"
call
GARY D. KABRICK, Monoging Editor
The MODERN THEATRE is a bound-in section published eoch month in BOXOFFICE.
ess correspondence should be addressed to Associoted Publications,
Inc., 825 Van Brunt Blvd., Kansas City, Mo. 64124. Wesley Trout, Technicol Editor-
Eastern Representative: James Young, 1270 Sixth Ave., Rockefeller Center, New York,
N. Y. 10020; Western Representative: Ralph Kominsky, 6425 Hollywood Blvd., Hollywood,
Colif. 90028.

Seating to accommodat
NATIONAL THEATRE SUPPLY
Produced for National Theatre Supply
hy American Desk Manufacturing Co..
the company's chair line includes three
varieties. The Lounger model 2840.
left, is offered in two styles— the King-
Back, a deep plush style, and the slimline
Queen-Back. Both provide the ultimate
in comfort and convenience with
an unusual mechanism that maintains
a precise relationship between back
and seat in every angle of recline.
Model 21 17-24F, right, is the Marquis,
v.hich features a uniquely contoured
plastic back that is superbly designed
for ease, durability and freedom of
maintenance.
MASSEY SEATING CO.
Two popular chair models that Massey
Seating Co., Nashville. Tenn., offers
are. left to right, the Astro-Rocker and
Rocker-Lounger. The big. oversized
Astro-Rocker. and its companion
Astro-Lounger, feature three foampillar
back supports and a full-depth
foam cushion seat. The latter has the
same distinctive styling and construction
as the former, except that it
is stationary. A fool-proof rocking
mechanism, permitting an automatic
adjustment for the proper seat pitch,
has contributed to the Rocker-Lounger
becoming "the standard of comparison
in theatre seating." The stationary
Loge model 64-92 is available with the
same basic features as the Rocker-
Lounger.
IRWIN SEATING CO.
Irwin Seating Co., Grand Rapids.
Mich., combines seating comfort with
beautiful, contemporary design. The
Citation chair, left, offers theatre owners
the original, one-piece, injectionmolded,
linear polyethylene hack that
requires no painting— ever. The model
also features the option of allowing
selection of three different degrees of
back pitch upon installation including
the unique "Comfort-Slope" 24-degree
pitch. The Citation also features the
exclusive Irwin "Quick-Change" scat
cushion. The Atlas Hi-Back Lounger.
right, has a back that extends three
inches higher than normal, with plush
back cushions specially designed in two
densities to combine comfort with
resiliency.
The MODERN THEATRE SECTION

very taste,
and
HEYWOOD-WAKEFIELD
Heywood-Wakefield, M e n o m i n e e.
Mich., offers theatre chairs in stationary
models and seven rocking chairs,
left. Representative rocker model TC-
2104, left, has a spring base mechanism,
veneer back panel and solid wood
armrests. The spring-base rocking innovation
adjusts automatically to all
seating positions without levers, buttons
or gadgets. Padded backs and
spring-filled backs are available along
with coil spring ami arch spring seat
cushions. All metalwork, available in
a choice of standard and custom colors,
is steel. Seat cushions are available in
widths from 19 to 24 in. and are fitted
with wire drawstring covers for easy
replacement. Rocking models are
available in mini-midi-ma.xi sizes to
accommodate various size seating
budgets.
GRIGGS EQUIPMENT CO.
Grif^'gs Equipment Co.. Belton, Tex.,
"sets a new standard for theatre seating
excellence" with its model 1065
Push-Back chair, right. Eye-appealing
design, sturdy one-piece molded Cycolac
hack, top-quality upholstery and
the famous push-back mechanism have
made it a favorite with theatre owners
and managers. Model 4252, far right,
features a full-molded five-inch polyurethane
cushion and an extra high
hack with a three-inch foam and mclaine
plastic hack shell. The seat pan
and uplift are made of steel. This
model's construction provides maximum
comfort and years of maintenance-free
service.
vS^^iSv^^wJ^ »*..
AMERICAN SEATING CO.
FOR MORE INFORMATION
// you would like more information on
any of the items tnentioned in this
section or on any of the advertisements
appearing in this issue of THE MOD-
ERN THEATRE, please indicate the
product or products in question in the
space provided on the postage paid
coupon that appears on pages 29 and
30. Clip the coupon, mail it to us, and
we will handle your request as expeditiously
as possible.
American Seating Co.. Grand Rapids,
Mich., is aggressively marketing public
seating designed specifically to reduce
the hazard of flame spread. Within its
35M series is the model 35M-FR.
which incorporates neoprene foam as
the cushioning material. Neoprene
foam has been found to be inherently
flame-resistant, durable and resilient.
A wide selection of rich upholstery
fabrics, colors and aisle treatments are
available in the 35M series as are a
variety of seats, hacks, middle standards,
and armrests which permit creating
an individualized chair for any
seating need. Also available are accessories
.

ii
...carpeting to cover any need.
ALEXANDER SMITH CARPET
Ciestwood II, left, and Premier IX,
right, are two brands of commercial
carpeting offered by Alexander Smilli.
Amsterdam, N.Y., a division of Mohasco
Corp. Anso X® anti-shock nylon
IS used in the 18 stock patterns of
Crestwood II. Controlled luster is
achieved with a special blend of 25
per cent bright and 75 per cent semidull
fibers in the Axminster weave of
100 per cent nylon in Premier IX.
Its sturdy two-ply crimp set yarns provide
firm resistance to damaging abrasives,
while round cross-section fibers
give excellent soil resistant properties.
CONGOLEUM & MAGEE
Regal Clan, left, is a modern interpretation
of the classic Scottish plaid that
is compatible with either contemporary
or traditional interiors. Offered by
Carpets by Congoleum, the Regal Clan
comes in five colorations and features
a dense, level-loop construction of
.4nso^' nylon fiber. Allied Arts, far
left, also woven of Anso® nylon, is a
unique velvet construction with a hand-
.wme basketweave texture alternating
squares of cut and loop pile. Offered
by Magee, Allied Arts is an excellent
choice for heavy traffic areas.
VIKING & LEES
Viking Carpet Mills offers Triad, left
(I carpet of intricate design of intci
locking diamonds that recalls
primiti\ i
motifs in a modern tnanner. The le\ < /
loop fabric tufted of Allied Chemical s
soil-hiding, second generation An.U)"
nylon fabric is static controlled. A
right is Graphic Arts, a printed nylon
plush carpet from Lees Carpets thai
has the sturdy two-ply, heat-set yam
construction that adds extra resilienc <
and wear life. Graphic Arts also comis
in other designs, including medallion
stained glass and oriental effects.
The MODERN THEATRE SECTION

© THE LIGHT BEHIND
OSCAR'S NEW IMAGE
Christie Electric Corp. is proud
to have made a contribution to
the successful opening of the
beautiful new headquarters of
the Academy of Motion Picture
Arts and Sciences.
Five key pieces of our Xenolite
equipment were selected for the
projection room of the Academy's
1,111-seat Samuel Goldwyn Theatre.
The Los Angeles Times described the
theatre as having "oneof the most sophisticated
projection systems in the world."
The Academy selected two different types
of Christie equipment, three H-40 lamphouses
and Xenolite rectifiers, for 35 and 70 mm projection;
and a pair of H-20 lamphouses and rectifiers, for 16 mm
projection.
The H-40 combines a powerful 4,000 watt horizontal
xenon bulb with a deep, aspheric metal reflector to produce
the brightest light on the market. And, the H-40 projects
the most light per watt as well as maintaining superior
SINCE 1323
.ELECTRIC CORP
light uniformity. The H-20 lamphouse
houses a xenon bulb, reflector
and igniter, furnishing the
highest standard of accuracy and
efficiency.
Integral parts of the systems
are Xenolite rectifiers, the most reliable
and efficient power supplies
available, and horizontal Xenolite
bulbs, the ultimate in brilliant, sharp
and stable light sources.
In the Academy produced film, to
introduce its members to the new headquarters,
narrator Charlton Heston stated that
the theatre is "the most modern in the world,
technologically speaking." He added that it had
been custom designed for every current or anticipated
technological advancement for the next quarter century.
We would like to thank the Academy for this great
honor, and for helping to make 1975 one of the most satisfying
and rewarding years in our history.
3410 WEST BT'TH STREET
•
LOS AfMGELES, CALIFORNIA 3DO'43
[213] 750-1151 TWX 310 -321 -3867.
BOXOFFICE ;: May 17, 1976

Unusual
Interior
Layout
Earmarks
Continent
Clean, architectural lines that heighten a simple, but impressive, desifin draw one's
attention to the Continent Cinemas, above, Mid States Theatres newest quadplex in
Columbus, Ohio. Various shades of earth-tone colors, beginning with pumpkin beige
on the exterior, extend inside to the lobby, bottom left, and auditoriums, bottom
right. Two unusual features of the lobby include the octagonal-shaped concessions
island and the open-air projection booths at both ends.
Cinemas
^'ean. French-accented lines contributing
to a strikingly handsome facade.
Rich earth-tone colors that imbue the decor
with an inviting warmth. A radical departure
from traditional theatre design to
provide an unusually functional lobby-booth
setup. These distinctive features characterize
the recently opened Continent Cinemas in
Columbus, Ohio.
The 2,200-seat Mid States Theatres quad
is located in the 60-acre Continent Village,
a "mini-city" complex offering finely detailed
apartments, specialty shops, retail
stores, an impressive French market with
foods from all over the world, restaurants
and night clubs. In keeping with the "continental"
flavor of the center, interior streets
are narrow and intended for pedestrian
traffic only, while an artery on the perimeter
brings city traffic to ample parking facilities
within.
Constructed of cement blocks, the fourplex
features a wide front divided into five
sections, the middle three being recessed to
provide covered waiting room for people
wanting to buy tickets. Two boxoffices,
one in either end of the recessed area, are
flanked by lobby entrance and exit doors.
The exterior is finished with a pumpkin
beige, stucco-like textured coating. Dark
brown trim at the corners of the building,
along the columns supporting the recessed
area and across the entire top, which features
a narrow-spaced vertical line design,
accent the facade in a most attractive manner.
Since a strict city ordinance in Columbus
limits the use of attraction boards,
flags, banners and the like on buildings,
the quad must advertise its films on kiosks,
which are located on all corners within the
complex. Directly across from and facing
the front of the theatres is a gazebo which
sometimes will be used to tub-thump the
attractions. During warm weather, it will
be used for free, open-air concerts.
The focal point of the lobby is the conveniently-located,
octagonal-shaped concessions
island. Situated equidistant between
the boxoffices and nearly in the center of
the lobby area, the refreshment center features
four carbonated beverage stations,
two candy cases and two popcorn warmers.
Suspended from the ceiling above the island
are eight hanging lamps, old-fashioned in
design with white globes and art glass
shades.
The earth-tone color theme is expanded
upon in the lobby and auditoriums in
The MODERN THEATRE SECTION

varying shades. Textured beige walls in the
lobby are accented by live plantings, vibrant^
toned carpeting and ceramic tile flooring in
two distinct shades. Paintings by area artists
add sophisticated touches to the decor.
Certainly the most outstanding features
of all in the lobby layout are the wall-less
projection booths located at either end.
Placed on porch-like structures, which are
elevated to a height about half-way between
the floor and ceiling, the complete!)
automated projection setups permit eas\
monitoring from the lobby.
The 2,200-seat complex is divided into
two, 600-seat and two, 500-seat auditoriums.
They are furnished with Soundfold acoustical
draperies, Irwin seating and Hurley
screens. The floors are painted with a fadeand
scratch-resistant brown paint. Aisles
are
carpeted.
Accent Dubinsky Duo
With Smith Carpeting
Before the features begin, patrons gathei
in Omaha's Gemini Twin theatres" lobb>
to buy their popcorn and candy and greet
their friends in the bright atmosphere of
an Alexander Smith patterned carpet. They
then walk to their seats on an Alexander
Smith tweed in Cherokee Red, or Copper
Corn, depending on which auditorium they
enter. After the show, women comb their
hair in a ladies" room carpeted with roses
by Alexander Smith while their escorts
spruce up in the men"s room, a manly tweed
on this floor, again by Alexander Smith.
The new 520-seat Gemini theatres in
the Woolco Shopping Center is one of
over 50 Dubinsky Brothers Theatres in
Iowa, Nebraska and Illinois. According to
Slipper Theatre Supply, Inc., Dubinsky
Brothers Theatres carpet its theatres exclusively
with the Smith brand. In fact,
Irwin Dubinsky and each of his children
chose residential carpets from the manufacturer
for their individual homes.
The late Glenn K. Slipper, who founded
the theatre supply firm in 1968, dealt
exclusively with Alexander Smith, and the
company continues to do so on all theatre
quotations.
Gary Peterson, Slipper Theatre Supply.
worked with circuit heads and Sarge Dubinsky
on the furnishing of the Gemini
Twin. For the 160 square yard dual-purpose
lobby, they chose the colonial quilt
pattern from the nylon Alliance collection,
an axminster weave reproducing a traditional
American afghan pattern. The Cryltuft
in the foot-pounded aisles is a 10th gauge
level loop tweed of acrylic fiber pile with
low moisture absorbency and low static
build-up. The ladies' room is covered in an
axminster pattern from the nylon pile
Classic Flair collection. The textured velvet
weave in the men's room, the static-controlled
Breakthrough, is a solution-dyed
Acrilan lOOO-j- acrylic.
A total of 517 square yards of four different
grades in four different constructions,
all by Alexander Smith, are helping to make
the Gemini a new "smash hit.""
BOXOFFICE :: May 17, 1976

Ballantyne Plans Success
Seen in Large Truckloads
Of Old, Worn Equipment
A growling truck, laden with tons of waste metal, strains
through the Alter Co.'s Omaha area scrap yard to the crushing
machine. There, the dump body rears backward, spilling its
cargo of what might be referred to nostalgically as projection
booth memorabilia. And once again, testimony is given to the
success of the Ballantyne theatre equipment replacement plan
as vintage machinery is prepared for recycling.
Often included in the reclaimed equipment are pieces dating
back to the — "308 projectors with old, familiar
names such as Kaplan, Brenkert,
Simplex Standard with rear shutter, E-7
and Simplex SL. There have been soundheads—Western
Electric 2 11 A, RCA PS-
22, Simplex SH- 1,000, Motiograph HK and
AA, Ballantyne model 6 and Westrex R-9
Penthouse; arc lamps—Strong Utility and
Mogul, and Ashcraft IKW, and Simplex 3
and 5 Point bases. In addition, there have
been miscellaneous magazines and amplifiers,
including a 1933 Clough-Brengle.
Ballantyne board chairman J. Robert Hoff
has said his company's finance plan for replacing
theatre booth equipment is designed
to give the theatre owner full credit for his
down payment of 25 per cent on Ballantyne's
new automated equipment. In financing
the new, modern equipment, Hoff reminds
owners, Ballantyne isn't looking for a
fancy credit rating. "All we're looking for is
a theatre that has been in operation for five
years or longer and for a theatre owner who
believes in
our industry."
Beyinnini; at the top. moving downward and across, these pictures
tell the story of old motion picture theatre equipment. Taken in
under Ballanlyne's replacetnent plan, the scrap is hauled by truck
to the junk yard and dumped on the ground. Then, it is scooped
up and dropped into a compactor to he crushed for recycling.
The MODERN THEATRE SECTION

Color- separations • Blow-ups
Two
Fire-Retardant Properties of Neoprene
Foam, Other Materials Shown in
American Seating Co. and Performance
Seating Materials, Inc., VIPs have previewed
a 20-miniite film called "Unknown
Risk." Portraying the potential fire hazards
of interior furnishings, the film is designed
In preparing the film production, seven
theatre seats were used to demonstrate how
much a small trash fire can consume. A
standard type of polyurethane foam was
used in the seats for the first test, all seven
of them being burned. In each test, the
fire was started under the middle of three
Film
seats in the center row, the other two rows
of seats having two chairs apiece. The second
test, showing chairs with high resiliency
polyurethane foam with flame retardants,
had five chairs burning. In the final test,
officials, fire
to be shown to fire code the seats were cushioned with neoprene
marshals, architects, interior designers and
government and concerns
foam and only one was completely destroyed,
those in private
two attached
the to either side
who are involved with the problems of
suffering small damage and the other seats
It safety in areas of public seating. details
virtually untouched.
the tests made by American Seating at
Ken Rober, of Grand Rapids-based Performance
the Factory Mutual Insurance Co.'s burn
Seating Materials, hosted the
demonstration. A question and answer
test center near Providence, Rhode Island.
period followed. It was mentioned that
neoprene has been standardized in all U.S.
Navy mattresses since the late "40s. Its
common acceptance in theatre seats has
been hindered only by its comparatively
higher cost to the consumer.
'4
I
American Seating Co. designed a series of comparative tests, above, to approximate
actual fire conditions in a public auditorium or theatre for the film titled "Unknown
Risk." The fire source used was the kind of trash frequently found in theatre environments.
Tests were conducted at the Factory Mutual Insurance Co. test center,
near Providence, R. I., itsing chairs supplied by American Seating.
WC do it SM ! -rCZ>P=50 cinema po/ter/ corp.
Now... for the first time ever:
The"One Stop" Service for the Motion
Picture Industry... printing One-sheet Posters
(28 in. X 42 in.),Pressbooks, Window Cards, etc.
T
Services: Free consultation on preparation PricCS (posters)
of artwork for graphic reproduction Air- One-color $205
•
brushing
•
-color $325
•
Litho-camera negatives Stripping Offset Three -color $425
• •
press Bindery Distribution Four-color $685
IINGTONBLVC LOS ANGELES, 90018 (213) 735 6233 • 733 2131
BOXOFFICE :: May 17, 1976

Projection and Sound
Si
Join
the Parade
Sound of the
70'S
other models available.
For complete catalog and prices
fpiM^.
Pwjected S

i called you at home on
Sunday... and the NTS
team answered loud
and clear."
BPH-lg"'
8036823366
THBATBBSCAROLINA
p
BOX
fifteen
Match
19 7 6
national. ^
,

Reed Speaker
Patented Speaker Shutoff (when returned to post)
Heavier front and
grill. Heavier
back. Unbreakable
hanger. New
method of anchoring
available at slight extra cost
cable—cannot
be pulled out of
Patent No. 3,836,716
THE HUMMER
Audio Signal Generator designed for
testing drive-in theatre speakers, "The
Hummer" is equipped with a standard
Vi" plug to be plugged into booth amplifier
in place of usual intermission tape
player.
Operates on 9 V. DC supplied by Domieyer
Charger shown above or moy be operated by a 9 V.
battery. Proper volume at speoker post is a smooth
clean humming signal which should be the some ot
oil posts. Detective speakers will rottle, sound distorted
or be low in volume. Shorts In field wiring
con be quickly locoted with "The ttummer." Constont
sound level mokes It eosier to determine defects.
'The Hummer" saves you
time and customers!
30-rfoy free trial
Reed Speaker Company
7530 W. 16th Ave. Lakewood, Colo. 80215
Telephone (303) 238-6534
Besd Speaker EstsbUihed 19S0
Projection and Sound-
Continued from page 12
holder and tighten the stop ring clamping
screw. Make sure that lenses are aligned
perfectly and that the clamping ring is set
for a sharp picture when you change a lens
from wide screen to anamorphic lens or
vice versa.
To install the anamorphic projection lens,
proceed in the following manner. When
other than a 4-inch diameter projection lens
is used, the anamorphic lens should be attached
to the projection lens, using the
adapter furnished by the manufacturer.
When a 4-inch diameter projection lens is
used, a support is required for the anamorphic
lens. It is supplied as the G-2335
lens mounting kit and should be installed
in accordance with the instructions sent with
the kit. In order to remove the projection
lens, loosen the lens holder clamping screw
and withdraw the lens and adapter as a
unit.
Note: The lenses may be cleaned
without removing the projection
lens from its adapter, or changing
its position in the adapter. Use lens
tissue for cleaning lenses. Keep
caps on Isnses when they are not
in use to keep out dust and oil.
To reinstall the lens and adapter
when its position has not been
changed in the adapter, slide the
adapter into the lens holder. Carefully
align the lens stop ring pin
with the slot in the lens holder,
press the lens stop ring against the
lens holder and tighten the lens
holder clamping screw. It should
not be necessary to rcfocus the picture
on the screen, if removal and
replacement are very carefully carried
out as we have set forth.
Note: If the projection lens is to
be replaced, the procedure for the
lens adapter used should be followed,
of course.
When the Simplex 35 projector
is used in a drive-in theatre, the
oil gauge is mounted at the rear of
the mechanism and the oil filter is
located in the rear of the gear compartment,
instead of in front as you will
note. The drain plug must be tight.
The black oil level indicator ring should
be set so it will work with the angle the
projector is set to give you a true reading.
You should raise or lower this ring to conform
to the acutal projection angle.
Caution: If this oil level is exceeded, there
may be leakage around the main horizontal
drive gear shaft and bearing on the gear
side of the projector.
Only when absolutely necessary, remove
gear compartment cover and only after releasing
all three fastening screws. Before
replacing the cover, wipe all oil from cover
gasket and the mating surface on the mechanism.
Any oil remaining on these surfaces
will provide an oil creepage path after the
cover is fastened. Tighten all three cover
fastening screws equally and finger tight,
just enough to form an oil-tight seal.
It is a good idea, now, to start the projector,
without film, and observe operating
performance, particularly with respect to
lubrication and the main drive and idler
assembly.
Keep in mind there should be an oil
splash on the gear compartment cover and
a steady, light flow of oil (just more than
a drip) from the oil tube just above the
intermittent gear. It pays off in good performance
if you care for your projector
properly and give it a test run, as stated
above, occasionally. Do more than just giving
your equipment passing attention.
Here is advice on how you should thread
up the Simplex 35: With the film compartment
open, rotate projector by hand until
one of the four index lines on the intermittent
shaft collar coincides with the red index
line on the intermittent outboard bearing
bracket. Then the intermittent sprocket will
be at rest and in the proper position for
threading the projector, and you will have
your picture in frame when it goes on the
Gear side, 3/4 view
SHUTTER SHAFT
AND SCREWS
screen. This is a very excellent feature, because
it assures the picture being in frame
every time if the projectionist is alert.
The framing knob always should be kept,
when possible, in a central position. The
film trap gate is opened by rotating the film
trap gate operating lever toward the rear of
the projector.
Note: The framing lamp lights automatically
when the film compartment door is
opened, thus simplifying proper framing of
the picture. Be sure to double check for
proper threading and then close the film
compartment door.
The shutter is set at the factory at 84°,
when used in conjunction with a standard
movement. Since the projector is shipped
with a standard movement, no adjustment
is
necessary. If you want to adjust the shuter
for any "travel ghost.'"
the shutter adjusting
knob should be turned to eliminate the
Continued on page 16
14 The MODERN THEATRE SECTION

'
faster than a speeding buitet
Brighter than a thousand suns -it's
Qupernrcoii!
^^
^
I
no/^ OUT OP rne OAtiKhjess of CARBONAR.C
c/Kr»\E OI^CON — TH£ X£/\josj la/*\phquS£
FOR. MOTION P/CTU/iS PAOJCC.TI OSJ . DESTINED
ONC£ Ai^D ^on ALL THAT OAfiK CORA/e/iS
Hot SPOTS AAJO WF£^'7IOR LIGNT LenyerL^
COULD B£ C>£f^£ATerD.
OUNd ORCON OREli/, Al^O AS ^iTh ALL
V\ THINGS, A^ATuneo. Youthful br.illiai^c.e
COr^QlNCD ^ITH ^ISDOn, FLEXI aiLITy A/JD
EXPcr^iesicE nesuLTEO im the- ORCON JJ
LAnPHOUSE CONSOLE.
y
ITS
Kautomated i
l^Vea SE£Kl/^0, £\>'e/t RESTiESS, ORCON. IN
—< TH£ f^iVAcr OF 't:s OU/A' nesEARCH LA3,
DEi/e-LOf£D £\/'£/^ Fl/nTHC-/^ THOSf t^ANLy
CHARACTER/ST/CS OF HRILLIAf^CE, Sr£AD/A/£SS
An/o oePeNOABiLiTf FOR WH/CH IT /s Justly-
PAniovs. THE /ieS(/LT...
IF we PUT TH£
OIAMAPHKAOII^C-
AOJA Ce/VT TO
TH£ K^/ORF
THE POLYOICKLE
WOiJLO HE IMA
SUPURB
RELF-NOnO
,^VPER (C)flCON//i.COr^PL^TFl-Y n£Oes/GN£0 F/IO/^
THE iMSiOe OVT FOR GREATe^
ReLIAOUITy A\>0 SASE OF /yjAllVTEMANce.
IT F£-ATUrfi£S Anoae ACceSS/6i-£- £^£-CT-/?/CAi.
CQ/HPoMCAJTS Fo/? FASie/i y^AifJTe/\lA/\/ii^,
IA\Pno\/eO COoliaJC- ^A/O finAO^£TiC STAQ/L/Tt^
FOR LOfJC-e-Zi OULQ LiF£ A/^O a£-T-rei9
STA6ILIZ.ATION; AND MEI*/ H£A\yr-DUT^ a£-i.AKS
AMD COAJtRoLS i^HICH AR£ ^IRTUALLT
inD£:structiqlf. SuPeR ORCON 'S -rne
CUL/*MNATIOA/ OP reAftS OF HA/iO ^OHH.
DE-TEf^A^lAJAT/OM AMO Ptie.£
G^l
'"^fe^
TO COflyPLETE
THE SlOLiPiC
£KPASfSlOA/ OF
£MOf£S AMD
n.£LAT£0
MATTERS'
[•j
Optical Radiation Corporation
6352 N Irwindale Av
TWX 910-584-4851
Calitornia 91702 • (213) 969-3344
JOIN SUP£l? OF?COAJ IN ITS Tl/ieiess C/^US/^PS
fi^G-Aiius-r THe £i^ic Polices cp pai^i-^a/^ss
-
JUST CALL OR U//iiT£ FO i - "
>/p \^OUI? Fl?^^
mSAnQE-i^SHiP capo:'
BOXOFFICE :: May 17. 1976

Tufcold
Reflectors
Aperture and lens heat reduced. First
surface Dichroic Reflectors with two
year coating guarantee, project more
light because it is reflected from the
front surface, without passing through
the glass.
Strong also produces silvered reflectors
for all makes of lamps and Is
able to supply reflectors for many
discontinued lamp models.
STRONG ELECTRIC/
Holophane Division
Phone (419) 248-3741
11 City Pirk Avenue • Toledo, Ohio 43697
A JOHNS-MANVILLE COMPANY
Projection and Sound—
Continued jrum pcij^e 14
ghosting. When a high-speed intermittent is
used for indoor or drive-in operations, the
shutter should be set initially at about 60°
and the picture checlced for travel ghost as
loilows:
1. Loosen the four screws which secure
the shutter blades and make a rough setting
at or near 60°.
2. Run the projector with film and check
for a ghost. If a ghost appears, the shutter
blades should be opened slightly until the
ghost disappears.
3. If no ghost appears, close the blades
until the first trace of ghost appears, then
open them until it disappears. This is the
correct shutter opening.
4. Tighten the four screws.
The shutter range is from 47° through
92° and adjustment may be made through
that range, depending on light requirements,
of course.
For most prints that are not too old,
the
film trap tension knob should be set for
minimum tension (extreme counterclockwise
position).
The film trap tension was adjusted accurately
at the factory when the
projector was new. If absolutely
necessary, and to obtain a steady
picture, the film trap knob may be
turned clockwise, one position at
a time, while the film is running.
Note: Always adjust for the minimum
tension that gives a steady
picture. Excessive tension not only
increases wear on parts, but in extreme
cases may cause torn sprocket
holes and film damage.
The spot sight box may be removed
as a unit or the glass removed
separately, after opening
the
film compartment door, by depressing
the glass slightly and sliding
it toward the front of the projector.
Clean the spot sight box
periodically.
Be sure to clean the film trap
gate every day and keep it clean to
avoid any accumulation of dirt.
To lubricate the system, remove
the drain plug or open the drain
petcock and drain all the oil. This
should be done annually. Refill
with Simplex projector oil to the
oil level. Wipe off any surplus oil with a
clean cloth.
Be sure to check pad rollers frequently
lor grooves, flat spots and any binding by
turning the rollers to see if they turn freely
and are aligned. Clean roller grooves with a
stiff-bristle toothbrush and fresh rag daily.
Occasionally check film runners for wear.
Remove any foreign material by a thorough
cleaning.
Next, examine the intermittent tension
shoe for wear and foreign matter. Clean
carefully or replace any part showing considerable
wear. Check alignment of the intermittent
shoe and intermittent sprocket to
see that the film travels in a straight line to
the sprocket.
In the film trap, examine guide rollers for
grooves and binding. Clean thoroughly the
rollers thoroughly and if they show too
much wear, replace as instructed.
Check pressure straps for wear and foreign
material. Clean and replace if they are
worn too much, of course.
When adjustments are made and needed
parts replaced as instructed, excellent performance
will be obtained from the Simplex
35. Adjustments are quickly accomplished
and replacements performed, as all units
and components are readily removed because
this projector is of unit construction.
To remove the film trap gate assembly,
open the film compartment door. Next, unfasten
the upper and lower film trap gate
fastening nuts and remove the gate. Replace
worn parts, replace gate and refasten the
nuts. Make sure the screws are fairly tight
and that the gate closes okay, as it should
into proper position.
To replace the intermittent tension shoe,
remove the film trap gate as per instructions
above.
Now remove the intermittent tension shoe
fastening screw. Replace parts, as required,
and reassemble with the large radius of the
outer tension shoe uppermost. For projectors
using wide perforation film, the word
Opposite gear side. 3/4 view
front on the tension shoe must be visible
after the door is installed. Now, reinstall the
trap
gate.
For aligning the intermittent tension shoe
and intermittent sprocket, place a straight
edge across the outboard face of the intermittent
sprocket and the outer face of tension
shoe. Then, loosen the tension shoe
fastening screw and slide the tension shoe,
as required, for exact alignment. Tighten
the fastening screw securely. To remove the
film trap assembly, remove the film trap
gate. Next, loosen the single captive film
trap fastening screw, removing the film trap
and ensuring that the contacting surfaces on
the main frame and film trap are clean.
Continued on page 18
The MODERN THEATRE SECTION

WE SERVE UP THE BEST PLATTER
IN THE INDUSTRY
DRIVE-IN'S ELECTRIC FILM SYSTEM
FEEDS 4V2 HOURS UNINTERRUPTED PROGRAMMING
(rewinds automatically during projection)
• No Swinging Arms to Interfere
• Quickly and Easily Installed
• Factory Pretested (8 hours of film run continuously)
System complete with work table
and two upper and two lower
magazine brackets with rollers.
System complete with work table
and one upper and one lower
magazine bracket with roller
For Two Theatres
LP270-4-Four Platter
• Each pair of platters
work INDEPENDENTLY
• Can be adjusted from
Automatic to Manual
control if necessary:
simply push a button.
For Individual Theatre
LP270-Three Platter
• Each platter has
permanent control
panels.
• No changing of control
panels from platter
to platter.
Write, Wire or Phone-
Your Theatre Supply Dealer or.
LECTRONICS
DRIVE-IN^^,2?^
709 North 6th St.
Kansas City, Kansas 66101 913/321-3978
BOXOFFICE :: May 17. 1976

Projection and Sound-
Continued from page 16
Slide replacing film irap in so that it registers
with the two dowel pins on the main
frame. Final!)
. depress the fire shutter reset
button at the same time, securely tightening
the captive screw.
Note: It is necessary that the reset button
be depressed while the film trap is being
installed. Otherwise, the fire shutter stop
pin on the film trap will strike the fire
shutter and make it inoperative until the
film trap is properly installed. Always operate
the reset button a few times to insure
that the fire shutter is functioning correctly.
It is a very simple procedure to make a
film trap guide roller replacement. First
remove film trap as explained elsewhere in
this article. Next, loosen the two guide roller
pivot screws, one at each end of the filmtrap
casting. Now, slide the guide roller
pivots out of the casting and remove the
guide rollers and spring from the rear of the
casting. Replace worn parts, put back together
the guide roller assembly and reinstall
the film trap. Make sure to align the
roller assembly with the guide film.
To replace the pressure strap, unscrew
the film trap fastening screw, which is located
below and in line with the numbered
pressure strap tension knob. Carefully remove
the trap. Turn the pressure strap tension
knob to the 1 position. Unscrew two
screws at the bottom of the trap. Next, un-
Selby:
^
Best penomiance in a
supporting role.

I
Reels
Wound Too
Or Unevenly
By ED PRICE
Can
There are a number of ways to
prevent film damage, the most effective
^^^^^^^^^^^^ being conscientious
^^^^^Hjj^^^l inspection.
Several months ago,
Vvm^^^l^^H
I
lOT
^'^ discussed inspec-
} rf^ ^CaJfV^ 'ion quite thoroughly.
and it would be
' 4'
useless to rehash it all
again. However. I
would like to reiterate
that an intensive program
of inspection
Ed Price
should be adhered to
religiously.
There are other precautions that can
be taken to insure the physical well-being
of a print, and this month I am going
to examine a few of these.
Reels that are wound too tightly or loo
loosely can be a source of film scratching
and buckling. In many old projectors,
constant maintenance on the takeup spindle
probably is necessary. Many of these projectors
are not adjusted properly and I
have seen reels wound so loosely that the
level of the film is actually above the
rim of the reel. The operator sometimes
will try to correct this defect by pulling
the end of the film. This action invariably
will buckle the film toward the center of
the
reel.
Takeup Mechanisms
Ill-adjusted takeup mechanisms too, will,
cause an uneven wind of the film on the
reel. There will be ridges and valleys on
Tightly, Too Loosely
Cause Film Damage
the emulsion, if not cleaned off regularly.
Fire rollers should he cleaned every day.
There are no exceptions.
Projectors must be kept scrupulously
clean in order to prevent not only them but
film as well from being damaged. Spraying
oil will spot film surfaces. Fluffs of lint
can scratch film. Grime on the tracks and
shoes wreak havoc with delicate emulsion
surfaces.
Tracks and shoes (in fact, everything
connected with the gate) should be cleaned
daily. All stainless steel parts should be
polished to a brilliant shine. Apertures
should be free of dust and grime. Use a
soft cloth (not tissue paper) and an approved
cleaner for the job. Do not rub hard
enough to scratch; only to clean thorough-
ly-
The rest of the projector should be
cleaned every two or three days. Wipe off
sprocket wheels, springs, rollers, the inside
walls and oil traps: clean everything that
comes within spattering range of the film.
Our main concern in this article is protecting
prints. However, a thorough cleaning
can't help but prolong the projector's
life,
too.
Continued on page 27
WHEN DOES LESS BECOME MORE?
Many tianes what a product is worth can have very little to do with its
purchase price. Some products can cost you less when they are first
purchased.then cost you more when they fail. A product's worth includes
many things including the purchase price in relation to the length of
expected service and the service reliability of the manufacturer.
If a product is good to begin with, it will last a long time doing all those
things it's supposed to do. If a product is great, it will last longer than
you expected and do more than it promises. That's
WHEN OOOD BECOMES 6REIIT!
the side of the wind. When the film is
placed in the ICC can, the sides of the
reel will rub up against the uneven wind,
damaging the edge of the film.
The causes of uneven winding can be an
uneven movement of the takeup spindle or
a loose spindle. In any case, something
definitely is amiss down there and should
be corrected at the earliest possible moment.
On the other hand, there are takeup
mechanisms that wind film too tightly.
This action can cause abrasion marks on
the emulsion side which show up as smudges
on the screen.
Another prominent source of film damage
(again mostly in old projectors) is dirty
fire rollers. Up until the middle '40s, film
was printed on nitrate stock which was a
fire hazard, to say the least. In order to
keep a fire from spreading to the magazines,
which had started at the gate, manufacturers
installed a set of rollers at the
exit of the feed magazine and the entrance
of the takeup magazine.
Projectionists new to the game may not
have noticed these rollers on the equipment.
They demand constant attention,
however. Dirt and grime build up on the
smooth surface of the rollers, gouging into
Please send me the information I have requested.
Name
Address-
Xitv.
State
D Send fabric portfolio
D Have representative call
Rapid Quote Form D Econom
Sidewall #1 Wall length
Wall height at highest
Wall height at lowest
Sidewall #2 Wall length-
Wall height at highest
Wall height at lowest
D Send color brochure
.2ip_
D Standard D Plush
Screenwall, wall length-
Wall height
Screen size, length.
Height
Projection Wall length.
Wall height
SOUNDFOLD INSULATIVE ACOUSTICAL FABRIC WALLCOVERING
P.O. Box 2125. Dayton. Ohio 45429, U.S. patent 3.185.207
BOXOFFICE :: May 17, 1976

. . living • •
Tips From All Over
PRODIMSRWHO
BROUGHfVOUTHIS
HIBUIOUS SMASH:
COMESA
Our popcorn cups have been su
smash, we decided to do a sequelpopcorn
boxes! And like our cups,
they come in five sizes, three-colors
and they cost no more than what you
are now using.
Send for samples and please indicate
the name of your present jobber.
Buttoffiilf Inc*
P.O. Box 7937 B
Richmond,Virglnia 23223
(804)643-8359
ROLL AND FOLDED MACHINE «
Correct in every particular ^
TICKET PRINTERS SINCE *
169B
WELDON. WILLIAMS & LICK
P. O. Box 168
Fort Smith, Arfc„ 72901
• ••
IMPROVE YOUR THEATRE
AND YOU
IMPROVE YOUR BUSINESS
Wise Exhibitor Keeps an Open Mind
For New Boxoffice-Bolstering
By
ALLEN M. WIDEM
calls answered briskly, "Good evening,
thank you for calling the ." . . or an equally
simple gesture of handstamping every piece
of out-going mail with an upbeat touch or
business reminder (i.e., "Prescription for
Happiness—Go Out to a Movie!"), the economic
element is indeed business-building.
To the theatreman who declines to look
about for new ideas of varied and sundry
impact for his own boxoffice, an interested
industry observer must say, "Too bad . . .
the fight would have been more exciting
than the defeat."
Even the ostensibly austere and conservative
components of banking can be found
to derive considerable business boom from
seeking new trade-building ideas. Banking,
whether exhibition realizes it or not, is as
highly-competitive as any other ingredient
in the American economy. For a bank, as
a striking example, to open a branch in a
supermarket, keeping that branch open as
many hours as the food outlet, is something
akin to keeping stride with public mores.
The presence of that bank in that supermarket
reminds the townsfolk of its very
adaptability to shopping hours. And yet the
bank management feels, most assuredly, that
unless one goes into the market-place, the
market-place, in effect, will not come to the
bank.
And while these particular ruminations
are not completely confined to supermarkets,
in passing it might be noted also that
one food outlet management of this writer's
acquaintances has discerned "a lot of response"
to something new—displaying a
"Motto of the Week" on the glass fronting
the office cashier's cubicle, where customers
go to cash checks, complain about foodstuffs
and the like.
"We put up a motto suggested by an
employee one week," the man mused, "and
before we knew it, people were dropping
their own niottos-of-the-week on the counter.
Now, we do this regularly the year-round
.Hid have u little get-together of the staff
once a month to vote on the best-sounding
Ideas
motto. We award the customer who submitted
it with a little gesture of appreciation
by announcing the winner on our "commun-
the public for our supermarket, Tve found."
With the latter day proliferation of shopping
center cinemas, it is understandable
that an increasing number of theatre own-
At first glance, it would appear
that a modern-day, handsomely opulent ity events' bulletin board. This, in itself,
motion picture theatre—with ample and makes for a greater sense of rapport with
adequate parking and an energetic, courteous
staff—would need little from the community
at large to bolster, if not back, its
very modus operandi. However, as has been
said, "When one stops learning, one stops ers are jumping aboard cooperative adver-
growing." When one stops growing, of tising for shopping center "special sales"
days. Normally in the form of full page ads
—and in many instances supplements inserted
course, apathy and inertia inevitably sink
in.
in newspapers or distributed through
In today's increasingly competitive business
world, what the next fellow does—and other means—these presentations can do
does well—should be of prime, continuing much to enhance and embellish a theatre's
concern for exhibition. Whether it's the very impact as an entertainment center in
simple gesture of having incoming phone a given geographical region.
Westfarms Mall
A striking example was a recent pitch by
the $100-million Westfarms Mall, which
contains the Taubman-UA Theatres' jointly
operated Movies at Westfarms. A threeauditorium
unit, it is located on the groundfloor
level of the 100-store-plus center, the
largest of its kind in Connecticut. The backers,
incidentally, include film producer
Carlo Ponti and his actress wife, Sophia
Loren.
Westfarms Mall, part of suburban Hartford,
made the pitch in recent newspaper ;
promotion with the theme, A New Way,
the copy itself saying, in part: "Westfarms,
a vibrant contemporary marketplace. A new
environment with respect for vintage values.
Tasteful appointments, exquisite sculpture,
three major retailers (J.C. Penney, Sage-
'
I
Allen and G. Fox), specialty shops, movies
and services all combining to bring you 1
shopping . . entertaining .
I
.
A New Way!"
Cooperative Advertising
Variations on these themes can be applied
with considerable innovativeness by
cinema owners across North America. All
it takes, in the final analysis, is sitting down
with like promotion-minded retailers and .
blocking out cooperative advertising, in itself
able to provide a greater thrust and
imaginative layout, than would be available
within prevailing advertising budgetary expenditure
for a single, or for that matter, a
multiple theatre complex.
It has been said—and time and performance
have proved the premise pointedly
promising—that man is better to light a
candle than to curse the darkness. Ergo,
using small-sized ads in a given situation
where large money outlay is simply not
justified is not, in itself, a kiss-off to a cinema's
very appeal. Rather, it is a painstakingly
developed approach to sell the theatre,
its screen entertainment. Retailers have traditionally
employed one-by-one inch ads
The MODERN THEATRE SECTION

spread throughout a newspaper's daily edition,
hammering away, in effect, at the
theme of availability of quantity in qualit\.
Motion picture theatres can borrow the idea
by slotting small-sized ads over and beyond
the amusement pages—on the women's
pages, on the sports pages, et al.
Retailers opening new outlets have time
and again invited radio broadcasters back
for live programing. After a store has
premiered, the retailer does not turn his
back on proffered free promotion. He takes
the time and provides the space for a disk
jockey, say, to broadcast one morning or
afternoon. This can be applied, too, to motion
picture theatres. The trick, understand
ably, is to find a cooperative radio station
that will send one of its dee-jays to your
lobby on a free basis without you having to
come up with a sizable sum in advertising
buying.
Exhibitors with long memories can remember
the billboard used by a popular
shaving cream. A series of billboards on a
given highway was used to spell out the
name in bits, alerting the motorists to a
brand name. Retailers in particular still use
billboard space, and an exhibitor would do
well to give thought to occasional outdoor
advertising. "Catch-lines" to hold attention
are vital.
Retailer
Camaraderie
Retailers, too, have been traditional joiners,
participating in varied and sundr\ community-geared
activity. They have been
among the decision-makers, and pace-setters,
in such worthy service organizations
as Rotary, Lions, Kiwanis and Civitan
Membership as such is a minimal investment
in community involvement for an
exhibitor, and can be found to pay off
handsomely in prestige alone. The chamber
of commerce should not be ignored, despite
busy exhibitor protestations to the contrary.
The chamber requires leadership and showmanship,
and the very ingredient of exhibition
professionalism-in-performance can be
used to sound community advantage.
An exhibitor can take the time to chat
with retailers in his community. They are
as much concerned about the economic
status of the town or city as anybodv else
in the marketplace. Exchange of ideas, suggestions
and the like can lead to greater
boxoffice productivity.
Above all, maintaining constant contact
with the retailers in an area can lead to a
host of potential pointers in business-building.
An exhibitor, of course, is not selling
CRETORS
PRESIDENT
PR 32 G6 (gas) or
PR 32 E6 (electric)
Capacity: 32oz. (Also
available in 20-oz.)
Dimensions: 72" long
X 24" deep X 54" high.
Gas Model: Bottled
or natural gas
Electric Model Voltage:
115/208 or 115/230
set in
Cretors President
will nickel and
dime you to $90
an hour.
Hot Popcorn. 15C a box. What a great way
to make $90 an hour.
Cretors President pops over 600 bags of
delicious, piping hot popcorn every hour. Sell it for
15C a box, and in just an hour you'll have over
$90 in the cash register. And Cretors President
is so durable, so well-built that you can
expect that kind of output hour
after hour, year after year.
The President features a stainless steel interior and is
an extruded aluminum frame with dramatic front and
side panels. (You can even order formica to match or contrast
your existing counter at a small additional charge.)
Cretors unique Cornditioner. push-button seasoning
pump and finger tip controls combine to make the President
ideal for any high-traffic, high-volume operation.
Cretors FVesident is quite a machine when you think
about it. It's a $90 an hour opportunity. And it makes your
concession look like a million.
slacks nor appliances, but those verv retailers
selling slacks or appliances have
sound ideas on how to build as well as to
sustain trade. And one sound, boxofficebuilding
idea can go a long way to adding
profitability to exhibition, circa 1976!
Inspect Preview Leaders
A conscientious showman periodical!}
checks the condition of his "Next Attrac-
"Feature Presentation" and "Coming
tion,"
Attraction" leaders. If they are scratched
new ones must be ordered and the old ones
discarded.
Cretors is also your headquarters for Popcorn
Warmers, Cotton Candy and Caramelcorn Machines
and Accessories.
Send for complete information about the
Cretors line and the name and address of your nearby
Cretors Distributor
CRETORS
27 Popcorn Building
Nashville, Tennessee 37202
Factory: Chicago, Illinois
Cretors is Popcorn
(and has been since 1885.)
BOXOFHCE :: May 17, 1976

Liven Mays Dull Boxoffice Receipts
With Diverse Promotion Schedule
In most areas or the country. May is the
time of the year when spring comes into full
bloom. It also is a time when a definite
hiatus IS apparent in boxoffice receipts.
Therefore, one would reason that good
promotions today would help immensely
toward preparing for a financially successful
summer.
Theatre promotions in May should be
geared to the out-of-doors, taking advantage
of people's preoccupation with vanishing
winter winds and approaching balmy spring
breezes. Therefore, why not give careful
thought to your theatre's participation in
sporting activities. In fact, outdoor activities
of all kinds may be tied in with different
promotional ideas.
Here are a few suggestions which may
prove fruitful in promoting your theatre in
May.
• Initiate a softball game between your
theatre's employees and a group of local
personalities (such as employees from radio
and television stations, the local police or
fire departments, etc.). Sell tickets and donate
the proceeds to charity.
• Since (at last report) Universal is planning
to re-release "Jaws." sponsor a fishing
contest and give a prize to the person who
catches the biggest whopper.
• Your theatre could promote "Midway"
by staging a race of model boats on a local
lake or pond.
• There are a lot of pictures concerning
"old Hollywood" floating around these
days. The game of croquet was second only
to polo as the favorite pasttime of the stars.
So why not revive the game with an all-city
croquet match, sponsored by your theatre?
• Initiate a "Miss Spring" contest for all
the pretty girls
in your town.
• Give away a $50 (or more) scholarship,
in your theatre's name, to an outstanding
high school student.
• Have a "Garden Beautiful" contest
and judge the entrants who have grown the
most beautiful flower garden.
• Hold a photo or art contest on a spring
theme and display the entrants (or winners)
in your theatre's lobby.
• Decorate your theatre with the sights
of spring. Giant flowers can be constructed
from cloth, paper or other materials, and
displayed in the lobby. Place artificial birds
in strategic areas around the theatre. You
can also utilize shrubs, ferns and other live
plants.
• Have a popcorn promotion. The customer
pays for the first box, and the second
box is free in exchange for a live flower.
• Decorate the theatre with children's
drawings of spring. Your local elementary
APPROVED BUTTER CONCENTRATE
FOR
BUTTERED POPCORN"
ODELL'S
ORIGINAL ANHYDROUS
99.95% PURE
BUTTERIF^
(THE REAL THING — NOT A SUBSTITUTE)
more volume per pound . . .
. . . less cost per serving
• No waste — No rancidity — No curd
• No water — No soggy popcorn
• Needs no refrigeration
• Makes pre-packaging possible
• Save time — Speeds service
• Profits — Profits — Profits
ORDER NOWl Write us for the name and address of tfie distributor serving your area.
ODELL CONCESSION
P BOX 280 CALDWELL IDAHO 83605 TEL 208-459-8522
SPECIALTIES CO.
school has boxes of such material that children
have done in the classroom.
• Have special showings of films wherein
members of local garden clubs are admitted
as a reduced price.
All the ideas set forth can be used (or
expanded upon) as you see fit. Just remember
to inform the media of your promotion
so that as much free publicity as
possible can be realized from the effort.
1st Quarter Earnings
Grew at
Dr Pepper
Dr Pepper Co. has announced a firstquarter
earning increase of 97 per cent to
$3,513,006 and 18 cents per share, compared
with the corresponding period a
year ago. Although comparable dollar sales
increased 1 1 per cent to $33,240,366, they
do not reflect fully the even stronger increase
in unit volume, according to W. W.
Clements, company board chairman and
president.
"It will be harder than usual," Clements
explained in remarks made at the recent
board of directors meeting, "to track our
unit volume growth by following our dollar
sales due to significantly lower pricing
in the company's fountain and canning divisions
and in our bottling subsidiaries as
well." He did foresee, however, a calming
of "pricing volatility," which would lead to
better comparisons after 1976.
In other remarks Clements pointed out
that both Dr Pepper and Sugar Free Dr
Pepper are continuing to show substantial
gains. "Bottlers that have recently purchased
Dr Pepper franchises are responding
to the challenge to maintain the sales
gains which have been coming from longestablished
markets year after year," Clements
said
The board approved an increase in the
dividend payable June 1, 1976 from 9
cents to 10 cents per share.
Beaumont Tex., Coca-Cola
Acquires Dr Pepper Plants
The Coca-Cola Bottling Co. of Beaumont,
Tex. has announced acquisition of Dr Pepper
bottling plants serving Beaumont, Port
Arthur, Orange and Liberty, effective
April 15.
Crawford Rainwater jr., sales manager
for the Beaumont bottler, said his company
was pleased to become the manufacturer
and distributor of Dr Pepper for
the rapid growing area. "Dr Pepper has a
long reputation of quality and strong consumer
appeal." he noted. "We believe it
has exceptional growth possibilities."
W. W. Clements, chairman and president
of Dr Pepper Co., remarked how
pleased his firm was to have the company
as its franchise distributor. "We look forward
with them in the future development
of Dr Pepper sales throughout their trade
area,"
he said.
The MODERN THEATRE SECTION

Weaver to Head
Popcorn Institute
Welcome I. Weaver, president of Weaver
Popcorn Co.. Inc., Van Buren, Ind., was
elected president of the Popcorn Institute
during the annual meeting of the Chicagobased
association of U. S. popcorn processors
in Miami Beach. Other officers elected
include Herbert Gettelfinger, president of
Gettelfinger Popcorn Co., Inc., Palmyra,
Ind., vice-president, and Wayne Blewitt,
Consolidated Popcorn, Inc.. Schaller, Iowa,
secretary-treasurer.
As one of his first official actions. Weaver
appointed E. E. Ansel, Purity Mills division,
Stokley Van Camp, to chair a committee
which will investigate methods of increasing
the effectiveness and impact of the association
and its service to the industry. Serving
with Ansel will be C. J. Coleman jr.,
Blevins Popcorn Co., Inc.; James Fritz,
Wyandot Popcorn Co.; and Michael E.
Weaver, Weaver Popcorn Co., Inc.
New members elected to the board of
directors were Ben A. Barteldes, TNT Food
Products, Inc.; George K. Brown, Wyandot
Popcorn Co.; Dale E. Clark, Ames Seed
Farms, Inc.; Charles G. Manley, Manley,
Inc.; and E. J. Mooney, Purity Mills division,
Stokley Van Camp.
Institute members account for 80 per
cent of the world's popcorn production.
Blevins Popcorn Promotes Coleman. Names
Raleigh Crawford Development Manager
Memphis-based Blevins Popcorn Co. has
promoted Jim Coleman to executive vicepresident
and has hired Raleigh Crawford
as manager of corporate development, according
to William A. Robbins, president.
Coleman was formerly vice-president and
general sales manager.
Jim Colenmn
Raleigh Crawford
A graduate of Austin Peay State University
and a native of Clarksville, Tenn.,
Coleman joined Blevins ten years ago as a
sales representative. He worked his way to
manager of the Nashville branch and held
other key positions before being appointed
vice-president and manager of all branch
operations in February, 1971. He is a regional
vice-president of the National Ass'n
of Concessionaires and also a member of the
company's board of directors.
Crawford, a 1968 graduate of the University
of Virginia, was a research analyst
for a stock brokerage and investment banking
firm which he joined in 1971 following
his discharge from the armed services where
he served as a special agent in the military
intelligence
service.
Circuits Nibbling
At Cookie Line
Chocolate chip cookies could become a
staple offering in movie houses if Jerry
Kates has anything to say about it.
The head of Famous Chocolate Chip
Cookie Co., Roslyn, Long Island, N. Y..
Kates does not believe that his cookies will
replace that old staple, popcorn, although
he does feel that his product will enjoy
wide acceptance both in and out of film
palaces. Already available in major department
stores, the Famous brand is slated
to make its theatrical debut after Labor
Day, accompanied by a major ad campaign.
Famous Players Theatres of Canada
Continued on page 28
ASK FOR
BUHERCUP
BUTTERCUP-leakproof . . waxfree
with Vita-Glaze*—the name
Brand your customers ask for.
BUTTERCUP-ln 5 popular sizes,
a size for every need and
appetite.
BUTTERCUP-Superlor construction,
custom created to increase
your butter popcorn sales.
BUTTERCUP-imitated but never
duplicated . . the original
buttered popcorn container.
BUTTERCUP-now in 85oz. and
170OZ. tubs.
Write for BUTTERCUP brochure.
*Vita-Glaze-new paper coating developed for
exclusive use on BUTTERCUPS.
1109 NORIH MATFAIR BOAD
MILHAUKEf, WISCONSIN 53226
BOXOFFICE :: May 17, 1976
23

RCA theatre
sound service
never gives you
any static.
j^'^
NEW
(LajLajLiLB-iULg-8..8-8-0.1i-ajLS-aj
EQUIPMENT
= and =
DEVELOPMENTS
Worl( on New Super Orcon
Begun by Optical
Radiation
Optical Radiation Corp. has begun production
of its new Super Orcon, an improved
line of xenon lamphouses, which has
been redesigned completely "from the inside
out for greater reliability and ease of
maintenance," according to Joe Linett, vicepresident
of marketing.
they are more accessible and easier to replace
in the event maintenance is required.
He also noted that more direct bulb-end seal
cooling has been added for longer bulb life.
Other features include heavy duty relays
and operating controls and magnetic stability
for better xenon bulb stabilization.
Linett emphasized that the system still
maintains the same ease of operation and
screen brightness as before. "There has been
no price increase with these additional features,
either," Linett added.
The company installed 12 preproduction
Super Orcons in theatres nearly a year ago
for testing. Reports indicate, according to
Linett, that their performance has been
outstanding.
Lume-X 16mm Systems
Available From Strong
Strong Electric Corp. announces availability
of its new Lume-X 16mm projection
systems, which utilize the company's 700-
and 1,000-watt bulb xenon lamphouse and
Back, Front Views
Isn't that what you'd
expect from 40 years
of experience?
RCA has sound service down to a system.
Full, rich sound when you want it.
Silent when it should be. With no trace
of static. RCA theatre sound service
is planned to assure award-winning
performances from your optical and
magnetic sound systems, single or
multiple track equipment.
The relocation of all heat-sensitive electronic
components from inside the lamphouse
to an air-cooled enclosure on top is
one of the primary features of the new
design. By removing these components from
inside the lamphouse. Linett pointed out.
You can keep your sound system
rolling as smoothly as you want it.
Contact an RCA Theatre Service
Technician. Thousands of exhibitors
do.
They're at your service from coast
to coast. Write or phone for details.
RCA Service Company
A Division of RCA
Technical Products Service
BIdg. 204-2, Camden, N J. 08101
Phone: (609) 779-4129 •
RCil
either Bell & Howell or Kodak projectors.
The systems feature a takeup arm extenfor
information call toll free (800) 421-1256
in California call collect (213) 321-5641
U824 S. Main St., Gordeno, Co. 90248
The MODERN THEATRE SECTION

sion to accommodate 2,000-ft. reels, 115-
a minimum of heat.
A 1,600-watt Lume-X system also is
available, which can be adapted readily to
most professional type 16mm projectors
that are equipped with additional heat filtering
devices.
fully, there no longer being any stubs to
volt solid state power supply and a solid discard.
mounting platform that is optically precise The new high-intensity projector carbon
for the lamphouse and projector. The Lumeoperates
at a maximum current of 160
X lamphouse is equipped with a dichroiccoated
amperes.
"cold" reflector and heat filter to
provide film with maximum protection
against damage. The horizontally mounted
bulbs also permit maximum collection and
transmission of light to film aperture with
UniMark Introduces
Improved, Joinable Carbon
Currency
Validator
UniMark, Inc., has introduced a unique,
solid-state currency validator that incorporates
miniaturized, highly sophisticated
electronic scanning and logic elements.
Equipped with a factory-programmed
From Union Carbide Corp.
A new joinable projector carbon that
is said to make the high-intensity carbon
arc an even more efficient source of motion
picture screen light has been developed b>
the Carbon Products Division, Union Carbide
Corp.
When you can have quality,
accountability, and dependability
at the same
price as a regular ticket, it
The 12Vi-inch long carbon has a pressfit
tapered joint, replacing 18-, 20- and 22-
inch, 13.6mm diameter carbons. Theatre
operators get maximum value for their
screen-light dollar, according to the company,
since each carbon now can be used
memory of genuine U. S. Treasury bills, the
validator flashes a green light when moved
across all valid denominations between $1
and $100. When the validator is rubbed
across a bill, a small transducer in the bottom
of the unit transmits a signal that picks
up microscopic detail in the portrait image,
relaying it back to be decoded and compared
with images stored in the logic element.
According to the company, even the
most minute difference between the memory
image and the transmitted image will
block activation of the validating light.
The validator is available in two models
—a battery-powered, hand-held unit that
fits into a pocket and a fixed-station model
that operates on IIO-voli current.
just makes good sense to
go "FIRST CLASS".
Only Globe can offer over
one hundred years of experience,
twenty-seven
sales offices-and all at
competitive prices. Globe
has unmatched experience
in theatre ticket systems,
color coding, reserved
seats and coupon books.
Get in touch with the man
from Globe via the
Yellow Pages
rwx^iowujtjit se/t/vvcL^
BOXOFFICE :: May 17, 1976

INC
iMss9^^s;^MSS!^^:^^:!9^

Film Damage-
Continued from p(if;e 1
The sound drum, and its accompanying
rollers and guides, are places where filmscratching
grime can build up rather quickly.
These areas should be cleaned daily
together with the fire rollers and the gate.
Another way to help prevent film damage
is to keep open reels away from dust. Of
course, this is easier with 2,000-ft. reels
than with platters or 6,000-ft. reels.
When running 2,000-ft. reels, keep the
magazine doors closed. When reels are being
stored, keep them in the film bins or ICC
cans.
Film on platter machines can be covered
with plastic when not in use, and large
reels can be covered or wrapped in
plastic.
At the inspection table, the projectionist
can help protect prints by not touching
film surfaces with bare hands. Use a very
soft clith or white cotton gloves. When
winding from one reel to another, keep
the film movement as smooth and steady as
possible. At the conclusion of each reel inspection,
wind the film back and forth two
or three times on your rewinder.
Penalty
for Splices
Several times in the past, I have recommended
making splices in damaged film in
order to prevent further deterioration. I'm
wondering, though, if this advice is so wise
now that I read that there is at least one
distributor who will impose a fine for all
damage done to its prints.
Working to maintain prints in acceptable
condition certainly is a commendable action,
and for this I tip my hat. However, distributors
are inclined to keep long-used
prints in circulation until the last horn
blows because of economics. After a
couple hundred plays, acetate has a nast\
habit of drying out and becoming brittle,
and dry film running through a projector
really can keep an operator jumping. It
seems to me that these fines are going to
hurt the exhibitor who gets the print late
in the run. A victim of circumstance, the
unfortunate operator will
be fined for splicing
the dry film when he deems it necessary.
or he will be fined when he doesn't, and
it breaks in his projector.
There is a solution to all of this, however.
Mylar base prints are practically indestructable,
will not dry out readily and
are more practical than acetate in the long
run. Why can't all prints be made on mylar?
The way I see it, the distributor must
help the theatre by providing prints on high
quality stock. That, alone, will ease some
of the present film damage problems.
Award Marquee Letters
Glen Petterborg. Grand Theatre in Preston,
Ida., won 200 Wagner or Zip-Change
brand marquee letters in 3M National's
ShoWesT '76 booth raffle.
Red Key Directory comes out August 2.
SUBSCRIPTION ORDER FORM
BOXOFFICE: 825 Van Brunt Blvd., Kansas City, Mo. 64124
Please enter my subscription to BOXOFFICE
n $12.50 FOR 1 YEAR D $23.00 FOR 2 YEARS
Outside U.S., Canada and Pan American Union, $20 per year
n Remittance Enclosed D Send Invoice
THEATRE
STREET
TOWN STATE ZIP
NAME
POSITION
BOXOFHCE :: May 17, 1976
27

j
Canrad-Hanovia^ Fostoria Corp. to Acquire
Strong Electric From Johns-Manville Corp.
An agreement to acquire the Strong Electric
division from Johns-Manville Corp. has
been announced by Canrad-Hanovia. Inc.,
Newark, N. J., and Fostoria Corp.. Fostoria,
Ohio, according to Nelson Alexander,
newly appointed general manager of Strong
Electric. Alexander succeeds retiring Arthur
J. Hatch, who will remain as a consultant.
Fraser Neal Elected
New TEA President
Eraser Neal, General Sound & Theatre
Equipment Co., has been elected president
of Theatre Equipment Ass'n (TEA),
according to Jerry Sunshine, TEA executive
director. Other officers include Charles
Wolk, Edw. H. Wolk, Inc., vice-president;
Manford E. Pickrell jr.. Carbons, Inc.,
Speaking before members of the Theatre
Equipment Ass'n last month in Las Vegas,
Alexander said that Strong management
"feels very confident and positive" about
the emerging plans for continued growth of
the company, having conferred with Carl
Krieger, president of Canrad-Hanovia, and
other key executives. He added that both
companies are enthusiastic about the acquisition
and expect it, together with their
proven management and marketing skills
and technical capabilities, to result in exciting
new products. Both companies have
a combined total of 100 years of service
to
the motion picture industry.
In concluding remarks Alexander said it
was refreshing to note that in Strong's 50th
year policies established by Harry Strong
and continued by Arthur Hatch—manufacturing
quality products, selling only through
the company's dealer network and providing
the best possible service—will be maintained.
"Our new owners and every Strong
employee," Alexander emphasized, "believe
in these policies and continue to be dedicated
to them as we were yesterday, as we
are today, and as we will be tomorrow."
New ORG Brochure
Xenographic Model 512
Details
Optical Radiation Corp. (ORC) has published
a brochure describing the firm's
Xenographic model 512 fade/dissolve slide
projection
system.
The fact sheet outlines the system which
is capable of overlapping and fading from
one slide presentation to another. Included
the setup are two Kodak Ektagraphic
treasurer; and Nick Lubich, Ohio Theatre in
Supply, secretary.
slide projectors, high intensity xenon light
Elected dealer board members were source and unique optical-mechanical fade/
Harold Abbott, Abbott Theatre Equipment dissolve mechanism. The system can be
Co.; Don Howell, Capital City Supply Co.; operated forward or reverse from its builtin
Dan Miller, National Theatre Supply and
control panel, or remotely from a hand-
Roy Smith, Roy Smith Co. of Jacksonville. held remote control unit.
New members elected to the manufacturing
It also has been designed for automatic
board were Nelson Alexander, sequencing, using an auto timer mode which
Strong Electric Co., Holophane Div.; John allows unattended slide changes at an adjustable
Dawsey, Massey Seating Co.; Seymour
interval of up to 15 seconds.
Goldberg, Goldberg Brothers and Ron The lamphouse projects up to 5,500
Offerman, Optical Radiation Corp.
lumens for large screen presentations.
Carbons Announces
Lease-Buy Setup
Carbons. Inc.. manufacturer and importer
of professional motion picture equipment
and supplies, has initiated a new leasepurchase
program for qualified exhibitors,
according to Manford E. Pickrell jr.. president.
Named as financial administrator for
the program was Horizon Creditcorp. Morristown.
N. J., a wholly owned bank-related
subsidiary of Horizon Bancorp.
"The new program." Pickrell noted, "is
an economical way to completely equip new
theatres and remodel or replace existing
equipment." The new program also provides
exhibitors with technical and financial expertise
in one package, he added, because
of the company's association with Horizon.
Compared with standard rental or term
lease programs, the Carbons program has
attractive savings, liberal termination privileges
and ownership of the equipment at
conclusion of the full term of the lease,
Pickrell pointed out.
Circuits Nibbling—
Continued from page 23
is test marketing them; United Artists and
Loew's Theatres here are interested.
Twenty years ago, Kates devised his own
formula for chocolate chip cookies. Since
then he has kept perfecting the recipe,
which contains no artificial additives or
preservatives. Kates' cookies have pecans
mixed in with the chocolate chips. The
manufacturer expects to package the cookies
in a 3- or 4-ounce can which will contain
I
six or eight cookies and sell for about !
sixty cents. The cans will be recyclable. The
;
cookies presently are sold in bags at such
outlets as Macy's, Abraham & Straus, Jordan-Marsh
of Boston and Florida and
soon at B. Altman's in New "Vork.
Sign :
Products
LEADERS IN CHANGEABLE PLASTIC LETTERS
:«10!|2"|7^24-'I|-
— RED, BLACK, GREEN OR BLUE ^%^-l
plastic letters. Stainless
steel clips fit standard
7" o.c. tracks.
Samples on request. Prompt
delivery. Freight allowance.
SIGN PRODUCTS
1319 West 12th Place
Los Angeles, Ca. 9001!
Area code 213-747-654
28 The MODERN THEATRE SECTION

CONDENSED INDEX OF PRODUCTS
ATTRACTION BOARDS, MARQUEES &
LETTERS
Page
Bevelite-Adler 24
Sign Products 28
AUTOMATION SYSTEMS
Optical Radiation Corp 15
BOXOFFICE EQUIPMENT & SUPPLIES
Globe Ticket Co 25
Goldberg Brothers 27
Weldon, Williams & Lick 20
RECTIFIERS
Christie Electric Corp 7
REFLECTORS
Strong Electric/Holophane Div 16
SEATING
Massey Seating Co 9
SOUND SERVICE
RCA Service Co. Div., Radio
Corp. of America 24
SOUND SYSTEMS
Page
Optical Radiation Corp 15
THEATRE POSTERS
Toro Cinema Posters Corp 11
WALL COVERING-DECORATIVE &
ACOUSTICAL
Econo Pleat 26
Soundfold, Inc 19
CONCESSIONS STANDS, EQUIPMENT &
SUPPLIES
Butterful, Inc 20
Cretors, Inc 21
Odell Concession Specialties Co.,
Inc 22
Supurdisplay/Server Sales, Inc 23
DRIVE-IN THEATRE EQUIPMENT
(Screen Towers, Fencing, Canopies,
Heaters, Junction Boxes, Speakers,
Paint, Playground Equipment, etc.)
Optikote (Prokote) 26
Projected Sound, Inc 12
Reed Speaker Co 14
Selby Industries, Inc 18
Spatz Paint Industries, Inc 25
Clip and Mail This Postage-Free Coupon Today
FOR MORE INFORMATION
This form is designed to help you get more infonnation on products and services advertised in
this issue of The Modern Theatre Section or described in the "New Equipment and Developments" and
"Literature" and news pages. Check: The advertisements or the items on which you want more information.
Then: Fill in your name address, etc., in the space provided on the reverse side, fold as indicated,
staple or tape closed, and mail. No postage stamp needed.
ALPHABETICAL INDEX OF ADVERTISERS, Issue of May 17, 1976
FILM HANDLING SYSTEMS, AUTOMATIC
REWINDS
Drive-In Theatre Mfg. Co 17
PAINT FOR THEATRE SEATING
Spatz Paint Industries, Inc 25
PROJECTOR BULBS; XENON LAMPS;
LAMPHOUSES; POWER SUPPLIES
Christie Electric Corp 7
Optical Radiation Corp 15
Strong Electric/Holophone Div 2
Xetron Products Div., Carbons,
Inc 11
PROJECTOR REELS
Goldberg Brothers 27
PROJEaORS/SYSTEMS
National Theatre Supply (Simplex
N-T-Con) 13
May 17. 1976

aboui PEOPLE / and PRODUCT
I
Union Carbide Makes
Division Modifications
Principal business groups now known as
Graphite Electrode Products, Specialty
Products and Carbon Fiber and Electro-
Mechanical Products are recent departmental
modifications announced by Carbon
Products Division. Union Carbide Corp.
The previously separate International Department
has been dissolved, with its functions
being absorbed by various business
departments.
Headed by vice-president and general
manager R. B. Russel, Graphite Electrode
Products assumes new responsibilities for
BOXOFFICE-MODERN THEATRE
corporate product planning of graphite electrodes.
The department will continue to
operate plants at Columbia, Tenn.; Clarksburg,
W. Va.; Yabucoa, Puerto Rico and
Robinson, 111.
Under the guidance of vice-president and
general manager P. F. Hilton. Specialty
Products will market carbon electrodes and
anodes, and metallurgical, chemical and
GrafoU flexible graphite products throughout
the world. It will be responsible for
plants at Niagara Falls. Cleveland and
Lawrenceburg, Tenn.
Newly formed Carbon Fiber and Electro-Mechanical
Products, headed by vicepresident
and general manager J. R. Paus.
Send me more information about the products and articles checked on
the reverse side of this coupon.
will be responsible for export marketing of
carbon and graphite fibers as well as carbon
brushes and seals, arc carbons and spectroscopic
products. It will operate plants at
Greenville, S. C, and Fostoria, Ohio.
Wendell T. Gill Appointed
Macbeth Natl Sales Rep
Wendell T. Gill has been appointed i
tional sales representative for Macbeth Sales
Corp., according to
^^
Michael J.
^^^^^^
McGovmt^^^^^
^''^- president. In his
mHII^ Mm n^^ position. Gill will
V ;» ^ ^P
have accounts re-
\ _^^ a sponsibility to the
—— ^m company's line of
^^^^^^ xenon products.
^^^^((PPJ^^^ A graduate of West-
J^^M^^ ^^^^ em Kentucky University
^t^Um^
with a B.S. demt^^
Wendell T. GUI S^" '" business management.
Gill was 1
previously associated with Motorola Communications
& Electronics, Inc., as a market
sales manager.
Theotre or Circuit
Seating or Cat Capacity..
Street
City
^
Number
Fold olong this line with BOXOFFICE oddrati out. Staple or tape closed.
SEND US NEWS ABOUT YOUR THEATRE, YOUR IDEAS
We'd like to know about them and so would your fellow exhibitors.
If you've installed new equipment or made other improvements in your
theatre, send us the details—with photos, if possible. Or if you have
any tips on how to handle some phase of theatre operations, concessions
sales, etc.—faster, easier or better—let other showmen in on them. Send
this
material to;
The Editor
MODERN THEATRE
New Customer Liaison
At Christies Xenolite
David C. Linville has been named customer
service coordinator for the Xenolite
division, Christie Electric Corp., according
to Lynn Shubert, marketing director. He
will be responsible for facilitating the sales
and service of Christie's projection room
equipment.
Referring to Linville's diverse field sales
background, Shubert said his past experience
makes him "highly qualified" for the
position. "Dave will direct all shipping of
Xenolite products," Shubert said, "tracking
down any missing items or solving
shipping difficulties. He will handle all
service problems and answer all related
questions of Christie dealers and customers
in conjunction with sales representatives in
the field."
A native of Jefferson City, Mo., Linville
previously worked for a plastics manufacturing
firm in Southern California and a
paper company. He attended Trenton State
College, Trenton, N. J., where he studied
business
administration.
^
Fold olong this line with BOXOFFICE oddress out. Stople or tape
BUSINESS REPLY ENVELOPE
First Class Permit No. 874 - Section 34.9 PL8,R - Konsos City, I
BOXOFFICE-MODERN THEATRE
NATO. NAC TEA Confab
Again as First Announced
The National Ass'n of TTieatre Owners
(NATO) will hold its 1976 convention October
11-13 in Anaheim. Calif., as orginally
announced, according to T. G. Solomon,
NATO president. The national exhibitors'
organization previously had changed the
time and place to November 7-10 in Las
Vegas.
Held concurrently with the convention
will be the motion picture and concession
industries tradeshow. sponsored jointly by
NATO, the Theatre Equipment Ass'n and
National Ass'n of Concessionaires.
• THIS SIDE OUT
825 Van Brunt Blvd.
KANSAS CITY, MO. 64124
The MODERN THEATRE SECTION

• AOUNES « EXPLOITIPS
• ALPHABETICAL I NDEX
• EXHIBITOR HAS HIS SAY
• FEATURE RELEASE CHART
• FEATURE REVIEW DIGEST
• SHORTS RELEASE CHART
• SHORT SUBJECT REVIEWS
• REVIEWS OF FEATURES
• SHOWMANDISING IDEAS
THE GUIDE TO \\ BETTER BOOKING AND B U S I N E S S - B U I L D I N G
Boone Role Accents
Crooked Sky' Bally
Working closely with actor Richard
Boone. Sam Garard. manager of MCM
Theatres' Plaza I and II twin in St. Augustine.
Fla., drew throngs of curious spectators
and garnered extensive media coverage
for his Florida premiere of "Against a
Crooked Sky." Boone, who stars in the
Doty-Dayton film, is a resident of St.
Augustine.
Garard set the tone of the festivities on
opening night by outfitting his staff in western
garb to tie in with the setting of the
film. Joined by Boone and Larry Cumbaa,
circuit assistant general manager. Garard
and his staff provided humorous skits on
the sidewalks in front of the theatre, in the
lobby and in the auditoriums. Television and
radio news crews waded through the crowds,
interviewing excited fans to get their reactions
to the to-do.
Two events drawing keen patron attention
involved Boone. In one instance St.
Augustine Mayor Eddie Mussallem presented
him with a large key to the city, while
Garard offered him a gallon jug of whiskey
in an amusing tie-in with the character
Boone portrays in the film. Later Boone cast
a footprint in a block of cement in ceremonies
outside the theatre. At Boone's side
throughout was his dog B. K., who also
had a featured role in the film.
Following all the hoopla. Boone signed
autographs for excited fans and bestowed
kisses on waiting ladies.
"Crooked Sky" star Richard Boone was
an integral part of the Florida premiere
of the Doty-Dayton film.
Welcoming
'President's
Men'
Magazine Ads Tout
Entertainment^ 2'
In one of the most extensive promotions
of its kind, Air France is spotlighting Gene
Kelly and the new MGM film That's
Entertainment, Part 2" in a series of fullpage,
four-color advertisements in ten prestigious
magazines.
Themed Gene Kelly's Guide to France,
the ads note that Kelly flew Air France
to Paris to lense new sequences for the
film, which features scenes and musical
numbers from MGM classics. The encore
to the smash hit "That's Entertainment!"
was produced by Saul Chaplin and Daniel
Melnick, with Kelly directing the new material
in which both he and Fred Astaire
perform.
The Air France ads can be s

CITATIONS FOR MARCH AND APRIL
Terry Bo^xe. director of advertising for Metropolitan Theatres in Soma Baibani
Calif,, for his promotional effort to alert area patrons about his upcoming 'Luckv
Lady" engagement. Tieing in with radio KIST. Boyle set about planning a parade
for the nearby, two-block-long village of Santa Claus. Dee-jays urged female
listeners to register to become one of 100 Lucky Ladies who would be able to
ride in the event. In addition to receiving numerous mentions about the film
through radio spots, Boyle scored also when the parade attracted nearly 1.000
persons.
• * *
D. H. Byers and Bruce Charles, manager and assistant manager, respectively, o)
the Garrick Theatre in Winnipeg, Man., for their successful campaign priming
the return engagement of "American Graffiti." Tieing in with an automotive
parts dealer and transforming an auxiliary concessions stand into a 1960s soda
shop for the main thrust of their promotion, the two realized higher bo,\office
receipts than they did during the film's initial release. Also, the Coke Float
feature at the "soda fountain" helped set new concessions records.
* • *
Bob McFarland, manager of the State 1 & 2 theatres in Sacramento. Calif., who
garnered wide-ranging exposure for "Snow White and the Seven Dwarfs" via
flyers, TV talk shows and news coverage, visits to shopping centers and wordof-mouth.
McFarland staged a look-alike contest for youngsters under 12 years
of age, in which the top prize was "a night on the town" at the participating
ice cream parlor.
Boxcar Dinner Is Part
Of Breakheart' Bally
Newspaper and radio tie-ins, yielding
souvenir train engineer caps, dinner in a
boxcar and an invitational screening of
"Breakheart Pass," served as the promotional
thrust for the United Artists release
in the greater Portland, Ore., area. Spearheading
the campaign with UA publicist
Walter von Hauffe were Roger Paulson,
advertising director of Moyer Favorite Theatres
and Jacque Clark, of Tom Moyer's
Luxury Theatres.
Identifying scenes from various myster\
films in which a train played an integral
part was the basis for the contest that was
run in the local newspaper. Radio KPAM
dee-jay Mike O'Brien, meanwhile, urged
listeners to register for a dinner part\- in a
Enthusiastic Portland, Ore., contest
winners, wearing their souvenir trainmen
caps, await a special screening of
UA'-i "Breakheart Pass."
boxcar that would be held at the Victoria
Station Restaurant. The West Coast-based
chain boasts a restaurant design that clusters
boxcars around an old-fashioned depot.
Promotional giveaways included engineer
caps that had a patch on the front, reading:
"Charles Bronson 'Breakheart Pass.' "
Response to the contests was overwhelming,
with the result being a large
turnout for the screening, which in turn
would generate valuable word-of-mouth.
Von Hauffe and his assistant Ken Peregrina
toured the Pacific Northwest to prime
the film's engagement. Playing up the fact
that the film was shot in neighboring Lewiston,
Ida., the two UA publicists saturated
the area with promotional fun, the likes of
which many of the citizenry had seldom
seen before.
Sound-Alike Contest
Sells Fields and Me'
A sound-alike contest and employeepainted
artwork on plate glass windows at
the fronts of Showcase cinemas provided
special thrust to Northeast Theatre's promotional
efforts for "W. C. Fields and Me"
at the Springdale and Eriangcr houses in
Cincinnati.
Working with radio WLW, Edgar A.
Knudson. circuit vice-president for advertising
and publicity, arranged for a ten-day,
W. C. Fields sound-alike contest. Thirtysecond
spots touted the to-do daily for a
week before the contest started. Every time
listeners were asked to call in to have their
entry recorded, the participating dee-ja>
plugged the opening date of the film. One
evening, he also called the voice talent who
did the commercial for the popular snack
food that features a Fields-like character.
Five finalists were invited to the theatre,
where the one named the winner was
awarded a champagne theatre party for 50.
Runners-up received passes to the theatre.
Judges of the event included area notables.
To polish off the campaign by doing
something special to alert patrons regarding
the upcoming feature, circuit employee
Debbie Lasley drew four W. C. Fields
caricatures on the theatres' glass fronts.
4»
ft
Staff-drawn artwork at Showcase cinemas
heralded the arrival of "W. C.
Fields and Me" in
f-"^romo
Cincinnati.
r luaaetd
Radio tie-ins figured prominently in the
Philadelphia opening of "The Bad News
Bears" through the promotional efforts of
Rick Markovitz of Kalish & Rice. Inc.
Youth format stations WIBC and WIFI
generated much awareness in the Paramount
release with their numerous spot announcements.
The former invited listeners to telephone
in correct answers to musical questions
that dee-jays posed. Prizes included
Sluggerette baseball bats autographed by
Tatum O'Neal and movie-themed T-shirts.
The latter urged fans to register for a
drawing that would award 75 movie passes
and an equal number of T-shirts.
This T-shirt display on a theatre's concessions
counter generated just the kind
of attention Jim Felts. Lamar Theatres,
was planning for to prime the engagement
of Thomas & Shipp Films' "The
Student Body" in Lamar. Mo. The sign
points out that the film was lenscd in
nearby Kansas City.
29
BOXOFFICE BookinGuide :: May 17, 1976

-Jape
. . Avco
AlP
1 101)
.Command
. , Ken
New
BoxorriCE bookmncumde
An inferpretivc anolysii of nd tradepress reviews. Running time 1
istings cover current reviews regulorly.
Other Anamorphic processes. Symbol tj denotes
ncept tliose indicotcd by ib&w) tor block & white.
—Gene Audiences; PG— All ogcs odmifted (porentol guidon
tnitted. Notionol Cotholic Office for Motion Picfurcs (NCOMP) rotii
tronoge; A2—Unobjecfionoble for Adults or Adolescents; A3— Unc
obicctionoble for Adults, with Reservotions; B—Objectionoble In
iting and Film Commission, Notionol Council of Churches (BFC). Fi
lART.
4836 Aaron Loves Angeli
(98) D
4830 Act of Aggression
S is for CinemoScope; j> Ponovision
BOXOFFICE Blue Ribbon Aword; Al
Motion Picture Ass'n (MPAA) rotings
12eviev\i digest
AND ALPHABETICAL INDEX
t+ Very Good; + Good; — Fair; - Poor; = Very Poor. the summary H is rated 2 pluses, - as 2
.Col 1-12-76 OS B + +
(94) Ac-D Joseph Green 12-15-75 IB B
4832 Adventure of Sherlock Holmes'
Smarter Brother, The
(94) C-Ad 20th.Fox 12-22-75 PG B
4839 Adventures of Frontier Fremont,
The (85) ODAd ...Suti Classic 2- 2-76 83
4834 Adventures of the Wilderness Family.
The (100) Ad-D ..Pacific Int'l 1- 5-76 SB Al
4S44 Against a Crooked Sky
(90) W-D Doty-Dayton 2-16-76 01
4838 All Screwed Up
(105) CD New Line 1-26-76 PG A4
4860 All the President's Men
(138) Hi-D WB 4-12-76 PG A3
4862 Alpha Beta (70) D Cine-Ill 4-19-76
Angels (85) M-F .
4821 Anonymous Avenger, The
Productions 4-19-76
(88) Ac-D Hallmark U-10-75
4866 Baby Blue Marine (89) D Col 5- 3-76 PG
4862 Bad News Bears. The (102) C ..Para 4-19-76 PG B
4858 Bambina (97) C Buckley Bros. 4- 5-76 E
4831 U Barry Lyndon (184) D WB 12-22-75 PG A3
4853 Behind the Shutters
(87) Ho-Sui-D Cine-Ill 3-22-76
Beyond Fear (92) Sus-D ..Cine-Ill 3-29-76
4859 Birch Interval (105) D .Gamma III 4-12-76 PG A3
4834 Black Bird. The (98) C Col 1- 5-76 PG B
4SS6 Bobbie Jo and the Outlaw
(89) Ac-D AlP 3-29-76 m
4S24 Boob Tube, The
(82) C - . Independent Int'l 11-17-75 HI
4845 Breakheart Pass (95) W UA 2-23-76 PG A3
4831 Bugs Bunny Superstar
(90) An Hare Raising Films 12-22-75
4844 Candy Tangerine Man
(90) Ac-Cr-D ..
.Moonstone 2-16-76 IB C
4828 Catamount Killing, The
,-75 m
(100) Sus-D Hallmark 12-
Catherine & Co. WB 3- 4847 (99) C 1-76 H C
4852 Cher Victor
(104) C .
. . Peppercorn-Wormser 3-15-76 PG A3
4837 Come Home and Meet My Wife
(105) C S.J. Int'l 1-26-76 H
4851 Confrontation—Assassination at Danos.
The (115) D New Yorker 3-15-76 A3
4863 Countdown at Kusini (101) Ac-D Col 4-26-76 PG A3
4850 Crime and Passion (92) C-D .
4835 Daydreamer, The
(90) C
4841 Deadly Hero
(96) Sus-Melo .
4827 Delusions of Grandeur
3- S-76 H B
Joseph Green 1-12-76
Embassy 2- 9-76 IB B
(85) Ac-C Joseph Green 12- 1-75 PG A2
Desert People. The
(49) Doc David Umelas 2-23-76
4819 Devil Is a Woman, The
(1Q5) D 20th-Fox 11- 3-75 H B
Devil's Cleavage, The
(115) Melo George Kucliar 1-19-76
4853 Devil Within Her, The
(97) Ho-D AlP 3-22-76 IB
Dirty Money (95) AA 4-19-76 PG
4861 Cr-D
4833 Distance (92) D Cine-Bright 1- 5-76 E A3
Divine Obsession, The
(94) Sex C-D ....Melodcy Films 11-24-75 (g
4846 Or. Black Mr. Hyde
(87) Ho-D Dimension 2-23-76 B
Dope (90) Doc ... .Sheldon Roctalin 2-2-76
BOXOFFICE BookinGuide :: May 17, 1976
+t +
+ #
+ -H- -H- +
+ H ± ± ± -f-
± ± 6+3-
± 4+3-
3+2-
± 6+1-
++ # 11+
1+
1+2-
2+
1+
1+
++ 7+
+ (+ + 5+
3+
7+1-
1+1-
7+3-
2+3-
1+1-
5+1-
4+3-
3+5-
1+1-
2+2-
3+1-
1+1-
6+4-
1+1-
2+
4829 Drivers Seat. The
.Is
mm
^ i ^ 0=.^ EzloD |>lxcr
D -Avco Embassy 12-15-75 B) A4 ± H
4859 Duchess and the Dirtwater Fox, The
(105) C-W 20th-Fox 4-12-76 PG B + + ±
— E—
4866 UEchoes of a Summer
(99) D Cine Artists 5-10-76 PG ++ +
4+1-
4849 Emmanuellc— the Joys of a Woman
(90) Sex D Para 3- 8-76 (gj ± +
3+3-
i858 Family Plot (120) My-Sus 5-76 PG
.
A3 + ff +
Family. The; Craig and Mark;
The Single Parent
(100) Doc ...Hubert L. Smith 3-8-76
1+1-
FantaSex
(80) Sex C , Cinema 2-23-76 (g;
1+1-
(88) Sex C-My .Variety Films 2-23-76
l-f2-
Femmes De Sade
(SO) Sex C
. Variety Films 5-10-76
2+
Films by Ken Jacobs
119)
Jacobs 4-19-76
1+1-
4855 First Nudie Musical. The
(100) Sex-M-C ....
. Para 3-29-76
1+3-
4820 Four Deuces. The
ig?) Ac-C Avco Embassy 11- 3-75 H B
1+1-
Fox (Reviewed as "Fist-Right of Freedom")
(123) Melo New Yorker 11-10-75 A4
(95) jrker 3-15-76 A3 ± + ± +
4835 Friday Foster (90) Ac- AlP 1-12-76 E B ± ± + ± ±
4S54 From Beyond the Grave
(97) Ho-D ...Howard Mahler 3-22-76 PG A3 +
4845 Gable and Lombard
(131) C-D Univ 2-23-76 El B ± + ± ± * ± 6+5-
4826 Giant Spider Invasion.
The (103) SF-Ho Group 1 11-24-75 PG it
Grey Gardens (94) Doc ....Portrait 3- 8-76 PG A3 ff +
4265 Grizzly (90) D Film Ventures 5- 3-76 PG +
4864 Hazel's People
(105) D Gateway Films 4-26-76 PG +
1+
4830 Hindenburg. The (125) Ad-D ..Univ 12-15-75 PG A2 + -
^3-
4852 Hollywood Boulevard
(83) C-My New World 3-15-76 E + +
4861 Hot Potato (87) Ac-C-D WB 4-19-76 PG ± -
4865 House That Cried Murder. The
(75) Ho-D Bryanston 5- 3-76 PG ±
4827 Human Factor. The
(96) Ac-D Bryanston 12- 1-75 E B ± -
4836 Hustle (120) Ac-D Para 1-12-76 E B ± +
483C Icy Breasts
(105) Sus-D Joseph Green 12-15-75 E
3+2-
4845 llsa. Harem Keeper of the Oil Sheiks
(90) Sex-Ho-D Cambist 2-23-76 E
3+3-
4840 Image. The (L' I mage)
(89) Sex D Audubon 2-2-76
4849 Immoral Talcs (90) Sex D . Line 3- 8-76
4860 Infra-Man
(90) SF Joseph Brenner 4-12-76 161
2+
4843 Inserts (117) C-D UA 2-16-76 (»
2+4-
486D It's Showtime (87) C UA 4-12-76 El
3+
4846 1 Will. I Will ... For Now
(96) C 20th-Fox 2-23-76
I
E
iJac County ,
(85) Ac-D .
Mew World 5- 3-76 E
4823 Jock' Petersen
(97) Sex C Avco Embassy 11-17-75 e C
4841 Julia (S3) Sex C ..Cine-Media Infl 2- 9-76 E
4829 Jury of One (100) D ..Avco Embassy 12-15-75 m
1- 5-76 PG A3
1- 5-76 m C

Joseph
Avco
,.AIP
REVIEW DIGEST
AND ALPHABETICAL INDEX Good; " Good; - Poor; = Very Poor rated 2 pluses, — as 2 i
I
^ I II sllll
ill! lIlillhtN i
Killing of a Chinest Sookie. The
(135) D Faces 3- 1-76 El B +
—L—
Lady Cocoa (93) Sus-D ..Moonstone 2-16-76 m +
Last Hara Men. The
(9S) W-A(J 20th-Fox 5- 3-76 HI +
Las Veoas Lady (90) Ac-D ..Crown 1-26-76 PG +
Leadbelly (122) DM Para 3-22-76 PG A3 +
Legend of Bigfoot, The
(76) Doc Palladium 2- 2-76 Bl +
Le Lif . . . Ze Bawdy Bed
(82) C Joseph Green 1-26-76 a:
Le Magnifique (95) C ...Cine-Ill 3-15-76 ++
Lipstick (90) Melo Para 4-26-76 m C ±
Loves and Times of Scaramouche. The
(92) Ac-C A. CO Embassy 4-12-76 PG B ±
Lucky Lady (117) C-Ad . .20th-Fo)i 1- 5-76 PG B +
2+5-
&+3-
4823 Psychic Killer
(90) Ho-D Avco Embassy :
Quixote (45) Bruce Baillie
4835 Rattlers
(82) Sus-Ac Melo Boxoffice
4648 Red. White and Busted
(Also reviewed as "Outside In")
(90) D . . . .Indep. Film Distrib.
4849 Return of the Tall Blond Man
With One Black Shoe. The
4824 Magic Flute. The
(134) M Surrogate 11-17-75 ea A3 H H ++ ± + 8+1-
Mahler (126) ..Specialty Films 4-19-76 PG + -t -f ± 5+1—
4S61 DM +
4825 Man Friday
(109) Ad-D Avco Embassy 11-24-75 PG A3 + - ± ± + 4+3-
4832 Man Who Would Be King.
4866 Mariken (90) D ,
4S39 Mean Frank and Crazy Tony
(100) Ac-D Aquarius 2- 2-76 H * 1+1-
4865 Merry-Go-ROLnd
(90) Sex C New Line 5-10-76 ± + 2+1-
Methadonc:
An American Way of Dealing
(62) Doc Methadone Info. Center 12-15-75 ± 1+1-
Miracle (30) D Ed Ruscha 2-23-76 ± 1+1-
4857 Moses (140) D , Embassy 4- 5-76 PG A3 + ± + + ± + 6+2-
4858 Mustang Country (79) W-D ..Univ 4- 5-76 g) Al ± ± + 3+2-
My Michael (90) D Shiomi Cohen 3-15-76 A3 - + + + ±: 4+2-
Mysterits From Beyond Earth
(105) Doc CineVue 11-24-75 IS 4 14
4847 Mysterious Monsters
(90) Doc Sun Classic 3- 1-76 Bl + 1+
4855 Nashville Girl
+ 1+
(90) DM New World 3-29-76 IH
New Women/New Films I: Experimental
aid Personal Films (86) Doc ...
New Women/New Films Program 3-29-76 + 1+
New Women/New Films, II
(81) Doc Film Forum 4-19-76 + 1+
Next Stop, Greenwich Village
4842
(110) C 20th-Fox 2-9-76 IHA4 + HHH + + 9+
J625 Viglit Caller. The
4826 Oi.e Flew Over the Cuckoo's Nest
(134) UA 11-24-75 H A4 + H ++ + ++ H 10+
4850 One Summer Lo»e (Reviewed as
"Dragonfly") (100) D
4843 Out of Season
3- 8-76 PG A3 + ± iz ± ± 5+4-
(90) D Boasberg-Goldstein 2-16-76 B + H - 3+1-
484S Patty (88)
— PO—
Trans World Attractions 3- 1-76 (» ± - 1+2-
Sex D
1822 Peeper (87) AcC 20th-Fox 11-10-75 PG :!: ± - 2+3-
4831 Permission to Kill
(96) Sus-D Avco Embassy 12-22-75 PG i: — — ± 2+4—
4821 Pharaoh (134) S-0 Hallmark 11-10-75 (H + 1+
4836 Pleasure Party
(100) Joseph Green 1-12-76 IB + + 2+
4851 Posse From Heaven
(87) C P.M. Fllmi 3-15-7* E)
- 1-
4343 Premonition, The
(94) Avco Embassy 2-16-76 PG A3 + + + * - 4+3-
Program of Short Films. A
(77) Doc Serious Buslnnt 2.2-76 ± 1+1-
2

ON
>
-a
5

•ON
I'D

.
ODAd
. .
Aug
. Mar
-
Feb
t
.
.
Sept
Feb
Dec
Dec
-
'
. . .
D-
.
uec
. Nov
.
Nov
AMBASSADOR RCLCASINO
Hie Legend of Koo-Tan 00 Ja
Wild fury (901 Ja
-
Escape to the Sun (95) f . e
Uurenct llnnty, .lack MauMn.
High Crime (98) fe
your Turn lo Die (100) Wa
Stunts That Wade the Wfies
Famous *c
MISCELLANEOUS
Comeback Through Hell
CINEPIX
Return to Campus (90) C
CINE-MI DISTRIBUTORS
Rel. Date
TEL INTERNATIONAL
binson Crusoe (86) ..An.. Feb 76
Now Darling
.
(93) 76
COMING RELEASES
ALLIED ARTISTS
Such Men are Damjerous
The Betsy
The Next Man
AMERICAN
At the Earth's
Ilniig McCliir.
Futureworld SF, July 76
INTERCONTINENTAL
Terror House July 76
Linda Gilliii. .
.
Teenage Hitchli
Colli-
Dick Dead Eye
The Gatekeeper's
Daughter .
Michael Dussarl
NEW WORLD
July 76
July 76
.July 76
AMERICAN FILMS,
Stranger at Home (95)
ATLANTIC RELEASING
LTD.
In Search of Bigfoot D<
Something to Hide M
Memory of Us
Crazy Jack and the Boy
Will nper
riiose Oirly Dogs V
The Presidcnfs Women .
Zirn Mostel, Eslellc I'nr.si
He Is My Brother .Ac-Ai
Rnbtiy Sherman. Kron
Sunburst
JOSEPH
BRENNER
Rape Kifler (S2)
Lady J (97)
Cry of a Prnslitute
Infra-Man (90)
MlIP
7t
une76
lind the Shutte
ond Fear (92)
Le Magnifique (95
The Belstone Fox
COLISEUM FILMS. LTD.
Rum Runner . .
Ac-C
Ocmon Witch Child Hn D
Ocsneiate Moments Sm-D
Justice. Italian Style Cr D
Viltn
uterrogation
The All-Americi
Deep Jaws .
The Dicklator
Woman D .
DANDREA RELEASING
June 76
July 76
7f
CORP.
he Man Who Woi^ld Not
Die (83) Mv-0 S-nf
Quixote and Sancho Pan
(118)
May 76
Death of a Stranger (90)
Th" Hoi Wench With the Sweet
Bottom
July 76 '
Pctvren the Covers (86) . 76 DOTY-DAYTON
Secrfts of Sweet Sixl
aiii't a Crooked
(80) Aug 76 (90)
The Oown-in-the-Hole Gang Sept 76
CAMBIST FILMS
Arou

|
1 Will, 1 Will . . . Next
PT TTC* Listed
CrTJWTPP
herewith, alphabetically by companies, are all of the feature pictures
rJjUO uririYiUD reviewed in BOXOFHCE from January 5 through March 29, 197G. This is
designed as a further convenience for Picture Guide users, the page numbers being the key to reviews kept
therein. Between quariers. Review Digest pages servo as a cuiriulative P. G. index for feature pictures.
Adventures of Frontii
Fremont, The
(Sun
Classic)
Miscellaneous
P.G.
Rev.
Adventures of the
Wilderness Family, The
Page or
Date
4839
(Pacific Int'l) 4834
Against a Crooked Sky
(Doty-Dayton) 4844
Candy Tangerine Wan
(Moonstone) 4844
Distance (Cine-Bright) 4833
FantaSex (Command
Cinema Corp.) Feb 23
Farewell Scarlet (Vcriety
Films) Feb 23
From Beyond the Grave
(Howard Mahler) 4851
liso. Harem Keeper of the
Oil Sheiks (Cambist) 4845
Immoral Tales (New Line) .. .4849
Julia (Cine-Media Int'l) 4841
Killing of o Chinese Bookie,
The (Faces Int'l) 4848
PC. Page or
Rev. Date
,
Lady Cocoa (Moonstone) ...4844-
Meon Frank and Crazy Tony
(Aquarius Releasing) 4839
Miracle (Ed Ruscha) Feb 23
Out of Season (Boasberg-
Goldstein) 4843
Patty
(Trans-World
Attractions) 4848
Posse From Heaven
(P.M. Films) 4851
Red, White and Busted
(Independent
Film
Distributors) 4848
Shanghai Joe (United
Int'l) 4839
Starbird and Sweet William
(Howco Int'l) 4838
Summer of Launa
(Stu Segall) Mcr 8
Taking of Christina, The
(Unique Films) Mar 15
Documentary, Expeiinenfal FUms
Des:rt People, The
(David Lamelos) .
Devil's
Cleavage, The
eb 23
(George Kuchar) Jan 19
Dope (Sheldon Rochlin) Feb 2
Family,
The Single
The; Craig and Mark;
Parent
(Hubert L. Smith) Mar 8
Grey Gardens (Portrait
Releasing) Mar 8
Legend of Bigfoot, The
(Palladium Pictures) Feb 2
Mysterious
Monsters
(Sun Classic) 4847
All Screwed Up
(New Line) 4838
Behind the Shutters
(Cine-Ill Distributors) 4853
Beyond Fear (Cine-Ill
Distributors) Mar 29
Catherine & Co. (Warner
Bros.) 4847
Confrontation—Assassination
at Danos, The
(New Yorker) 4851
Daydreamer, The
(Joseph Green) 4835
French Provincial
(New Yorker) Mar 15
Image, The (L'Image)
(Audubon Films) 4840
'Le Lit' . . . Ze Bawdy Bed
(Joseph Green) 4837
Le Magnifique (Cine-Ill
Distributors) 4852
Foreign
^
New Women/New Films I:
Experimental and Personal
Films (New Women/New
Films Program) Mar 29
Program of Short Films, A
(Serious Business Co.) ...Feb 2
Quixote (Bruce Baillie) ...Mar 29
Sub Rosa (Michael
Harvey) Mar 8
What Maisie Knew (Babetfe
Mangolte) Feb 2nd I
•'="
Winsor McCoy Retrospective
(New American Film
Makers Series) Jan 19
My Michael (Shiomi
Cohen) Mar 15
Pleasure
Party
(Joseph Green) 4836
Return of the Tall Blond Man
With One Black Shoe, The
(Cine-Ill Distributors) 4849
Sjls^t I'Artiste (Exxel
Film Group) 4851
Scent of a Woman
(20th-Fox) 4842
Seven Beauties . . . That's
What They Call Him
(Cinema 5) 4842
Slap, The (Silver Screen
Productions) 4840
Special
Section
(Universal) 4«56
Story of Adele H., The
(New World) 4837
Vincent, Francois, Paul
and the Others
(Joseph Green) 4847
Virility (Coliseum Films) 4850
POP
QUARTERLY
INDEX
TO
PICTURE GUIDE
January
Through March
, q„^
'^'O
REVIEWS
American International
P.G.
Rev.
Bobbje Jo and the Outlaw
Crime and Passion
Devil Within Her, The
Page or
Date
.4856
..4850
.4853
Avco Embassy
First
Quarter
P.G.
Rev.
Page or
Dote
Dragonfly 4850
Friday Foster 4835
Killer Force 4833
Deadly Hero 4841 Premonition, The 4843
Boxoiiice Internaiional
Rattlers 4835
Buena Visia
No Deposit, No Return 4840 Ride a Wild Pony 4841
Columbia
Aoron Loves Angela 4836 Robin and Marion 4854
Black Bird, The 4834 Toxi Driver 4846
Crown International
Los Vegas Lady 4838
Dimension
Dr. Block Mr. Hyde 4846
New World
Hollywood Boulevard 4852 Nashville Girl 4855
Story Adele The 4837
of H.,
Paramount
Cher Victor (Peppercorn-
Wormser) 4852
Come Home and Meet My
Wife (S.J. Int'l) 4837
.
Emmonuelle- -the Joys of a First Nudie Musicol, The 4855
4849 Hustle 4836
Woman
Leodbelly 4853
20th
Century-Fox
Stop, Greenwich
For Now 4846 Village
Lucky Lady 4834 Scent of o Woman
United Artists
.4842
.4842
Breokheort Pass 4845 Killer Elite, The 4833
4843 Trackdown 4855
Inserts
Vigilonte Force 4854
Universal
Gable and Lombard 4845 Special Section
W.C. Fields and Me 4856
Warner Bros.
Catherine & Co 4847

Who reads Boxoffice?
eople you know...
and want to reach
Key people in Exhibition:
1 1,778* theatre owners and managers, circuit
executives, film buyers and bookers, and
projectionists
Key people in Distribution:
1,151* distributors and sales executives, home office
managers, bookers and publicity people
Key people in Equipment:
449* supply dealers, sales agents and executives
Key people in Production:
350* producers, directors, studio executives,
cameramen, actors and writers
*}'
Key People in the Media:
193* newspaper, magazme editors and writers and
radio-TV broadcasters
Recognize your soles prospect?
You should because more key
people in the film industry rely on
BOXOFFICE for its complete and
accurate information than any other
film industry publication with ABC
audited circulation.*
Take one small step today toward
big sales tomorrow^ . . . deliver your
advertising message to the BOX-
OFFICE Reader: someone who is
integral to the film industry . .
someone who makes the big
^decisions . .
>omeone like
you.
• Audit Bureau.iff/ Circulali
Publisher's StalBmiy it for 6 ending Dec. 31, 1975

. :. ; .-nal
iTES: 45c per word, minimum S4.50. CASH WITH COPY. Four consecutive insertions for price
three. When using a Boxoffice No. iigure 2 additional words and include 75c additional, to
tez cost of handling replies. Display Classified, S38.00 per Column Inch. No commission
owed. CLOSING DATE: Monday noon preceding publication date. Send copy and answers
Box Numbers to BOXOFFICE, 825 Van Brunt Blvd.. Kansas City, Mo. 64124.
CLfflRIDG
HELP WANTED EQUIPMENT FOR SALE
'OSITIONS AVAILABLE in Texas lor in
3ses ol theatre management and oper
3ns. Salaries depend on experience^
^ortunities are also available. Send
ume with photo to Boxoffice, 3515.
MMEDIATE OPENINGS for manager and
nager/projectionist, indoor and oul-
3r. Large eastern circuit covering 10
Salary based on experience. Group
tes.
urance plan includes major medical
i dental. Excellent opportunity for adicement.
Send resume with photo to
(Office, 3654 All replies confidential.
40TI0N PICTUHE THEATRE TECH-
:iAN. Should be well experienced in
ious automcrtion, platters and sound
terns, and also Cinemeccanica projec-
^ equipment. Travel required in Northit.
Offices in Philadelphia area. Liberal
npany benefits. Send resume and photo
Boxoffice, 3663.
OE SUMMERS, formerly in Maryland,
GENT' Contact Sal Argona, 656 Wiligton
Hiahway, Jacksonville. N.C.
JPERATOR/MANAGEB^must be ove,
years old and must be sober. Refer-
:es required Boxoffice, 3666.
.ng layout and co-op
public relations
i : .: . :.:;.--rience helpful. Ma-
= and wi'.hnq lo relocate. Mid-Atlantic
a Salary negotiable. Benefits included
erences required. Boxoffice, 3665.
'ROIECTION AND SOUND ENGINEER.
f Smith Co., Box 2646, Jacksonville,
:. 32203
;ALES TECHNICIAN. Carbon and bulb
tributor needs experienced equipment
to esman work with dealers. Good
ary plus bonus and benefits. Relocate
southeast. Send resume to Boxoffice,
ith
(617) 890-3434.
New England
HEATRE MANAGER with drive-in exience.
Year round employment, good
ary and benefits. Mechanical apti-
.e importcmt. Medium sized midwesi
I, great place to live, work and grow,
id resume, photo and salary requirents.
Boxoffice, 3670.
POSITIONS WANTED
'ROIECTIONIST experienced in al
3ses of theatre operation, dependable
(514) (where in US. 767-5460.
;ONTROLLER lor small circuit. Adminalive
office manager. Field director,
years theatre experience. Boxoffice,
35mm PROJECTION BOOTHS FOR THE
ECONOMY MINDED EXHIBITOR. COM-
PLETE. $1,500.00, Boxoffice, 2840
35mm PROJECTION HEADS—Simplex,
Brenkert and Motiograph. Best prices anywhere
Call collect, Mid-Florida Projector
Repair, (305) 851-4199,
AUTOMATION LEADER that wont tear
or break. Catalog. Beacon Film Laboratories,
3705 N. Nebraska Ave., Tampa,
Florida 33603
NORELCO 35/70 universal system, includes
6-track stereo sound, $9,995.00.
Century system, 00. Simplex
35/70 $11,995
XL system with ORC Xenon, $11,150.00
CenI
XL,
pai
»i;,aM3.uu. Write, wire, pnone. Free list.
Export inquiries invited. ICECO, 13843
Northwest 19th Avenue, Miami, Florida
33054 (305) 631.3733 Telex (810) 519-562.
MINI THEATRE SPECIAL: 16mm JAN
with changeover, 30 watt amplifier. Douzer,
used and new. Send for free list.
Hecht, Box 443 BO, Ellenville, N. Y. 12428.
(914) 647-6334.
TOP
equipment—list
BUYS! New
available.
and used
Latest
Xenon
Ballantyne
60-80 ampere Silicon rectifiers,
$499.50 pair. Junction boxes, $2.00. RCA-
Viewlex 16mm projectors. Marc 300 lamps,
6000' reels, complete. $115000. Thousands
of values' STAR CINEMA SUPPLY, 217
West 2Ist Street, New York lOOll.
NOTICE TO DEALERS! The original
proven "Potts Platter" will no longer be
available through a sales organization.
You must direct all negotiations to the inventor
and owner, Robert Potts. R. R. 2,
Urbana, Illinois, 61801, or phone (217)
469-7578 Eve got an even BETTER DEAL
REBUILT Peerless Magnarc, $225, Parts
for Simplex, Brenkert, RCA, Century,
Strong, Ashcraft, Golde, Goldberg and
speakers. Roy Smith Co., Box 2646, Jacksonville,
Fla. 32203.
GOING OUT FOR BUSINESS — new
equipment only. Projectors, soundheads,
platter systems, xenon lamphouses, bulbs,
screens, amplification, chairs, wall coverings,
marquee letters. FT E. Co., 1966
N.E. 149th St, No Miami, Fla 33181.
(305) 944-4470
THEATRES FOR LEASE
FOUR WALL DEALS welcomed. Now
available for your movie or stage production,
one of Michigan's finest classic theatres
located adjacent to new enclosed
climatized Muskegon Mall anchored by
Sears. 1846 seats, 25 x 42 fool screen, 2
Simplex XL projectors, complete Altec
sound system, 42 x 30 foot stage with legs,
borders and strip lighting. Dick Greenwald
CPM, (616) 722-2974. 307 Muskegon
Federal Savings Bldg., Muskegon, Michi-
House
THEATRES FOR SALE
WORLDS LARGEST THEATRE broker,
JOE JOSEPH, Box 31406, Dallas 75231.
(214) 363-2724.
348 SEAT I year old thectfre. Modern
automated equipment. $8,000 cash takes
over. Located Rio Rancho, New Mexico.
(505) 836-6436.
NORTH CENTRAL MISSOURI, indoor and
utdoor theatres. Nothing within 50 miles
D compare. (816) 673-6319.
SEVERAL GOOD THEATRE DEALS. In
Smith Center, Kansas: Indoor, Drive-ln
and Pizza Place, $30,000 00 down. AND in
southeastern Oklahoma, Indoor and two
Drive-ins, $75,000.00 down. ALSO, in San
Antonio, Texas: a money-making theatre
supply house, $15,000.00 down. AND, in
Wichita Falls, Texas, two biq grossing
1 thea
ALSO, Califori
$1,300,0
FOR
EQUIPMENT WANTED
VE PAY good money for used equij
nt. Texas Theatre Supply, 915 1
imo, San Antonio, Texas 78205.
THEATRES WANTED
uS%
EXPANDING CIRCUIT wishes to lec
r buy indoor and drive-ins in Virgin
:entucky. West Virginia and Ohio. B<
'ULL LINE of booth equipment, screen
i seats, new or used. Send price list.
^d Turner, Box 23, Gull Lake, Sosk.
ASH PAID! $7 00 to $13 00 per set,
nt positive carbon contacts. Mail insd
(New address): Contact Salvaging,
4634, Redding, Calif. 96001. Postage
inded.
OP CASH PAID for soundheads, lamp>
jses, rectifiers, projectors, lenses and
table projectors. What have you? STAR
^EMA SUPPLY, 217 West 21st Street,
w York lOOU. Phone (212) 675-3515.
MISCELLANEOUS
SHIPPING: Yes, we have a modern
shipping room, 107-C, 500 So. Ervay, Dallas,
of TX. Plenty storage space and we
will ship $3.50 each shipment. Contact
Bennie Lynch, (214) 744-3165.

NOW IN SIMULATED VERSIONS!
Optically modified versions of the original Mitchell Brothers' X-Rated classics.
EXCLUSIVE UNITED STATES DISTRIBUTION
SSR Company
8564 Melrose Avenue
West Hollywood, California 90069
(213) 657-6901
WORLDWIDE DISTRIBUTION
Mitchell Brothers' Film Group
895 O'Farrell Street
San Francisco, California 94109
(415) 441-1930