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Marine Department, Hong Kong SAR - HKU Libraries - The ...

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international shipping<br />

Orient Overseas Container Line (OOCL) is one of the largest<br />

containerised shipping lines in the world handling 500,000 TEUs<br />

in <strong>Hong</strong> <strong>Kong</strong> annually.<br />

OOCL has a substantial fleet of 34 modern vessels serving routes to<br />

Europe, the US and the Far East.<br />

is one of the largest global<br />

container operators on the planet,<br />

providing customers with fully<br />

integrated, containerised<br />

transportation services.<br />

<strong>The</strong> <strong>Hong</strong> <strong>Kong</strong> based carrier -<br />

principally serving destinations in<br />

Europe, the US and the Far East<br />

from <strong>Hong</strong> <strong>Kong</strong> — utilises a very<br />

modern fleet of 34 container vessels<br />

to carry 1.6 million TEUs across the<br />

globe yearly.<br />

Its vast worldwide network<br />

encompasses six principal trade<br />

routes covering the Trans-Pacific,<br />

Trans-Atlantic, Far East/Europe, Far<br />

East/Australia, Far East/Middle East<br />

and Intra-Asia markets.<br />

OOCL's operations through <strong>Hong</strong><br />

<strong>Kong</strong> Port are complemented by<br />

weekly East/West services carried out<br />

by "Grand Alliance" members<br />

Hapag-Lloyd, Malaysian International<br />

Shipping Corporation, NYK Line,<br />

OOCL and P&O Nedlloyd.<br />

<strong>The</strong> formidable new alliance is the<br />

largest such strategic grouping in the<br />

world, involving more than 100<br />

deep-sea container ships offering a<br />

combination of weekly services<br />

across a vast area stretching from<br />

North America to Japan.<br />

Stanley C. Shen, OOCL's General<br />

Manager Corporate Affairs, said:<br />

"<strong>The</strong> new alliance has<br />

created an exceptionally<br />

strong product to meet<br />

our customers' needs<br />

both for the present and<br />

the future. Together we<br />

ensure a balanced fleet<br />

deployment in the major<br />

trades of the world<br />

container market. <strong>The</strong> consortium<br />

will also bring new opportunities<br />

and value to all member carriers<br />

and customers/'<br />

OOCL's commitment to<br />

upgrading its fleet has recently led<br />

to it taking delivery of a 2,800 TEU<br />

ice-class vessel and the last of eight<br />

state-of-the-art 5,000 TEU capacity<br />

new buildings for use on its Asia-<br />

Europe service.<br />

As a <strong>Hong</strong> <strong>Kong</strong>-based company<br />

located on the doorstep of China,<br />

OOCL has built an extensive<br />

network of services, people and<br />

offices throughout China catering for<br />

customers' ever increasing needs in<br />

trading with one of the world's<br />

largest economies.<br />

Information is the key to<br />

successful business<br />

and OOCL is not<br />

only a leader in<br />

information<br />

technology in<br />

container<br />

transportation, but<br />

also in the global<br />

business<br />

environment.<br />

OOCL has invested<br />

heavily both in<br />

terms of hardware<br />

and people in the<br />

development of the information<br />

systems to serve customers' present<br />

and future needs. Almost all its<br />

offices, including those in<br />

extremely remote locations, have<br />

online direct links with its global<br />

information network, enabling<br />

its people to capture and<br />

redistribute vital cargo<br />

information anywhere.<br />

All people at OOCL share the<br />

"We take it personally" spirit and<br />

always take extra steps in serving<br />

their customers.<br />

In addition to owning and<br />

operating its own fleet of container<br />

vessels, OOCL operates container<br />

terminals, owns 160,000 TEUs and<br />

1 3,000 container chassis and<br />

provides container management,<br />

road haulage, agency, forwarding<br />

and cargo consolidation services.<br />

OOCL, which employs around<br />

1,000 staff in <strong>Hong</strong> <strong>Kong</strong> and a<br />

further 3,000 at 140 offices and<br />

agencies worldwide, is a subsidiary<br />

of Orient Overseas (International)<br />

Limited, a public company listed on<br />

the <strong>Hong</strong> <strong>Kong</strong> Stock Exchange.<br />

63

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