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2009 AAANZ Conference Abstracts - The Art Association of Australia ...

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design as well as an embroiderer with work held in national and<br />

international collecting institutio<br />

8. <strong>The</strong> Social-Individualistic Man: Walter Gropius and<br />

Franz Müller-Lyer<br />

Dr Tanja Poppelreuter<br />

This paper addresses the question <strong>of</strong> how architects during the<br />

1920s in Northern Europe (most prominently Germany) tried to<br />

affect, educate and “better” residents <strong>of</strong> their tenements. This<br />

endeavour was closely related to the idea <strong>of</strong> a New Man, who<br />

could be shaped with the help <strong>of</strong> the rational and objective<br />

“New Architecture“. That New Man was about to emerge was a<br />

widely accepted thought and had proponents from the medical<br />

as well as sociological and psychological sciences. <strong>The</strong> New<br />

Man as usually associated with the blue-collar worker who lived<br />

in the overgrown cities, in small, unhygienic and thus unhealthy<br />

tenements. <strong>The</strong> New Man represented a new class in society<br />

whose needs and lifestyle were believed to have changed and<br />

therefore no longer fit into traditional patterns. In the course<br />

<strong>of</strong> the discussion that circled around the question <strong>of</strong> which<br />

architecture would be the healthiest, another topic emerged.<br />

<strong>The</strong> development <strong>of</strong> new architecture provided planners with an<br />

opportunity to directly influence not only the health but also the<br />

lifestyle and morals <strong>of</strong> these New Men.<br />

To help with the latter subject sociologists, philosophers and<br />

doctors were sought to provide prognoses on how society<br />

would change in the near future. During the late 1920s architects<br />

utilized those theories that described the changes in the mental,<br />

sociological or psychological condition <strong>of</strong> the New Man. <strong>The</strong><br />

German architect Walter Gropius, for example, developed in<br />

1929 a 10-storey tenement for this purpose. Gropius followed the<br />

description <strong>of</strong> a New Man and the ways in which he would form<br />

a new society that had been proposed by the sociologist Franz<br />

Müller-Lyer. Gropius described the concept as an adaptation<br />

to the changing social order, and his tenement was just one<br />

example <strong>of</strong> many which were aimed at renewing man and society.<br />

Critics however judged these attempts as arrogant and quixotic.<br />

Helmuth Plessner, for example, criticises the objective new<br />

architecture as having created a “Pole <strong>of</strong> coldness”. <strong>The</strong> efforts<br />

to create a hygienic and healthy environment that would enhance<br />

moral and lifestyle resulted – in Plessner’s reading – in inhumane<br />

spaces that leave no room for individuality.<br />

Tanja Poppelreuter is a Lecturer in the <strong>Art</strong> History Department<br />

at Auckland University. She has previously worked as a Lecturer<br />

at Unitec, Auckland, School <strong>of</strong> Architecture and Landscape<br />

Architecture SCALA (part-time) since 2007. Her PhD thesis,<br />

Das Neue Bauen fuer den Neuen Menschen, completed through<br />

Frankfurt University, was published in 2007. She held a full time<br />

scholarship from Deutsche Forschungsgemeinschaft 1999-2002.<br />

9. Jean Prouvé’s Maison Tropicale: <strong>The</strong> Poetics <strong>of</strong> the<br />

Colonial Object<br />

Dr D.J. Huppatz<br />

In June 2007, Jean Prouvé’s prefabricated aluminium bungalow<br />

known as the Maison Tropicale, was sold at auction in New York<br />

for $4,968,000. While the multi-million dollar price tag attracted<br />

newspaper headlines, from a design perspective, critics highlighted<br />

Prouvé’s innovative design that utilized industrial technologies and<br />

prefabrication techniques. Indeed, a factory-produced metallic house<br />

such as the Maison Tropicale seemed to embody Le Corbusier’s<br />

description <strong>of</strong> the modern house as a “machine for living in”, and<br />

recent criticism has confirmed the Maison’s identity as an icon<br />

<strong>of</strong> industrial modernism. However, while the Maison Tropicale<br />

continues to be lauded as an exemplary industrial object, its identity<br />

as a colonial object remains obscured. Prouvé’s Atelier designed<br />

and fabricated the Maison in 1951 specifically for French colonies<br />

in sub-Saharan Africa. Design history currently lacks a suitable<br />

interpretive framework for understanding an artifact such as the<br />

Maison Tropicale, an interpretative framework that could incorporate<br />

the complexity <strong>of</strong> not only its design and manufacture, but also its<br />

shifting meaning on its trajectory from France to colonial Africa fifty<br />

years ago.<br />

This paper analyses Prouvé’s Maison Tropicale as a colonial object,<br />

both in the postwar French colonial context. A major touring<br />

exhibition, Jean Prouvé: the Poetics <strong>of</strong> the Technical Object,<br />

originating in Germany’s Vitra Design Museum in 2005 (and currently<br />

still touring), both pre-empted and confirmed this interpretation <strong>of</strong><br />

the Maison Tropicale. In addition, the 2008 exhibition, Home Delivery:<br />

Fabricating the Modern Dwelling at New York’s Museum <strong>of</strong> Modern<br />

<strong>Art</strong>, featured the Maison Tropicale in the context <strong>of</strong> European and<br />

American prefabricated housing in which it was designed and<br />

manufactured, and in the context <strong>of</strong> its more recent “rescue” from<br />

the Republic <strong>of</strong> Congo and subsequent display in the contemporary<br />

capitals <strong>of</strong> design culture, New York, London, and Paris.<br />

D.J. Huppatz is the Program Coordinator <strong>of</strong> the Interior Design<br />

program at Swinburne University <strong>of</strong> Technology’s Faculty <strong>of</strong> Design.<br />

He publishes on design history, contemporary art, literature and<br />

architecture.<br />

9

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