Transat Corporate Responsibility Report, 2008 - For Sustainable ...

CHILDREN’S CARE
INTERNATIONAL
LOCATION Andhra Pradesh, India
Raising traveller awareness
In 2008, Transat began initiatives to raise travellers’ awareness
of sustainable tourism issues, via its Web site, in its commercial
brochures and in Air Transat’s in-flight magazine. To date,
the main objective has been to foster understanding of the
founding concepts of sustainable tourism, including the three
pillars of environmental stewardship, heritage conservation and
respect for cultures, and of responsible development of the
economic potential of tourism. In providing advice to travellers,
Transat seeks to influence the behaviours of its approximately
2.5 million customers.
Children’s Care International (CCI) opens rehabilitation centres for children who are
victims of slavery or sexual exploitation. The organization provides health and nutrition
care, psychological support and education. One of its projects, supported by Transat,
aims to protect children from child labour and debt bondage in villages in the state of
Andhra Pradesh, India.
TRANSAT
PARTNERS WITH
CHILD SOLDIERS
INITIATIVE
LOCATION Democratic Republic of the Congo
An estimated 250,000 children worldwide are forced
to work as soldiers, army couriers, spies and even
suicide commandos and sex slaves. “The Child Soldiers
Initiative”, to which Transat committed funding
in 2008, is committed to fighting this scourge.
The project is supported by UNICEF and the Pearson
Peacekeeping Centre.