FISH FOOD - The King of Shaves Company Ltd
FISH FOOD - The King of Shaves Company Ltd
FISH FOOD - The King of Shaves Company Ltd
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
16<br />
theknowledge<br />
“be the best you can be…<br />
…be a king!”
Chairman’s statement<br />
Welcome to the first issue <strong>of</strong> <strong>The</strong> Knowledge in 2006. You will see<br />
in this issue that much has been happening with our brands and<br />
a great deal <strong>of</strong> further development is planned for the year.<br />
Last year finished as expected with strong performance<br />
in all the brands leading to a solid pr<strong>of</strong>it for the<br />
company in the year. We had new customers in the<br />
USA for <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> and also our first orders for the<br />
Fish range in the US. In the UK, Christmas 2005 worked<br />
well for our products with the new Ted Baker Bodywear<br />
range selling exceptionally well in its first three months<br />
(Q4 ’05) and with high sell-throughs <strong>of</strong> the Ted Baker Fine<br />
Fragrance Christmas gift sets.<br />
In 2006 we expect strong organic growth across the<br />
board. We expect <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> sales to grow by over<br />
10% in the UK alone, Ted Baker Fine Fragrance by 11%,<br />
Fish by over 25% and the Ted Baker Bodywear business<br />
in its first full year will increase its income over 100%<br />
from 2005.<br />
Vitally important for KMI will be the on-going (and now<br />
almost pr<strong>of</strong>itable) business in the USA. Adding Fish to<br />
<strong>King</strong> <strong>of</strong> <strong>Shaves</strong> sales will enable a faster rate <strong>of</strong> growth<br />
<strong>of</strong> KMI USA and will provide the necessary mass to the<br />
business in New York.<br />
With a raft <strong>of</strong> new products across all brands (which are<br />
detailed on the following pages) there will be plenty <strong>of</strong><br />
interest and excitement for consumers as well as many<br />
stories for the relevant journalists to write about us.<br />
Discussions are on-going with all <strong>of</strong> our major retailers<br />
about the KMI strategy with its brands and about<br />
our objectives in the male grooming and fragrance<br />
markets. Opportunities with major retailers are opening<br />
up all the time in our and related sectors. During the<br />
course <strong>of</strong> 2006 you will see the launches <strong>of</strong> a wider<br />
range <strong>of</strong> products covering more grooming needs than<br />
ever before.<br />
All <strong>of</strong> the above is being done with a smaller team<br />
than we had this time last year. Without our highly<br />
resourceful staff here at KMI and also the excellent<br />
partnership <strong>of</strong> major suppliers and retailers we would<br />
not be able to bring to market the highly innovative and<br />
technologically sophisticated products our consumers<br />
now expect from us.<br />
We thank our staff and especially our business<br />
partners for their on-going support and hard work in<br />
helping make KMI the fabulous company it is.<br />
Hiten Dayal | Chairman | hiten.dayal@king<strong>of</strong>shaves.com
<strong>The</strong> Premiership’s top Defender (<strong>of</strong> the Face!)<br />
is now teamed up with the ‘<strong>King</strong> <strong>of</strong> the <strong>Shaves</strong>’<br />
– and we’re really excited about the future<br />
opportunities this partnership presents us.<br />
<strong>The</strong> last few months have raced by almost as fast<br />
as ‘Silver Bullet’ Shelley, who silver medalled so<br />
emphatically at the Olympics Winter Games, and<br />
alongside Kristan, really did Great Britain proud.<br />
We were particularly pleased to be trackside at<br />
Turin to cheer Kristan and Shelley on (I was hoarse<br />
the next day) and also for <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> to be the<br />
only commercial sponsor with Shelley ahead <strong>of</strong> the<br />
Olympics – timing is all! One highlight <strong>of</strong> the partnership<br />
with Kristan and Shelley was the creation <strong>of</strong><br />
the www.king<strong>of</strong>skeleton.com<br />
online flash game (see page<br />
two) – so be sure to come<br />
and play the John Terry game<br />
which will go live prior to the<br />
World Cup!<br />
Latest market share data to the<br />
end <strong>of</strong> March 2006 shows <strong>King</strong><br />
<strong>of</strong> <strong>Shaves</strong> continuing to hold<br />
its own against the onslaught<br />
<strong>of</strong> competitors from L’Oreal,<br />
Gillette and Nivea, along with<br />
a myriad <strong>of</strong> pretenders to<br />
our throne. Men’s Shaving<br />
and Skincare is a hot sector!<br />
However, I am confident that<br />
the fantastic new design/look<br />
for <strong>King</strong> <strong>of</strong> <strong>Shaves</strong>, the new<br />
COMMENTS FROM WILL<br />
Gooooaaal! <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> is now <strong>King</strong> <strong>of</strong> the <strong>King</strong>s Road,<br />
with a substantial product endorsement deal signed on<br />
25 th April with Chelsea Captain and England soccer star,<br />
John Terry which runs through to Euro 2008.<br />
products we have in the pipeline including a<br />
new Skinvestment Series range launch in the<br />
autumn and the exciting marketing plans we<br />
have laid out will keep us <strong>King</strong> <strong>of</strong> the Hill<br />
(visit www.Be<strong>The</strong>BestYouCanBe.tv mid/late<br />
May for more information).<br />
I’m particularly pleased to report that our USA<br />
business made a Q1 pr<strong>of</strong>it in 2006, and that Fish,<br />
Born in Soho, London has also launched successfully<br />
in the USA, with a press party taking<br />
place at ‘Fish’ in SoHo, NYC! Sales continue to<br />
grow in this key global market – well done to the<br />
team managing there under testing conditions.<br />
Finally, the ‘Be a <strong>King</strong>’ TV commercial we have<br />
filmed with John Terry features him holding our<br />
<strong>King</strong> <strong>of</strong> Blades razor – rest assured this ‘hardware’<br />
project continues to be explored in every<br />
way imaginable… the light at the end <strong>of</strong> the<br />
tunnel, I believe, is getting closer…<br />
So, Be <strong>The</strong> Best You Can Be…<br />
…Be a <strong>King</strong>!<br />
Will <strong>King</strong> | Founder & CEO | will.king@king<strong>of</strong>shaves.com<br />
CHAIRMAN & FOUNDER STATEMENTS
THE KING’S<br />
NEW look<br />
<strong>The</strong> design <strong>of</strong> <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> packaging has<br />
constantly evolved ever since the first Oil was<br />
launched in 1993. In August <strong>of</strong> last year, Will decided<br />
to invite the London and New York based design<br />
group Pearlfisher to look at the <strong>King</strong> <strong>of</strong> <strong>Shaves</strong><br />
branding with ‘fresh eyes’ and no preconceptions.<br />
<strong>The</strong> creative team at Pearlfisher, who have won<br />
design effectiveness awards for their packaging<br />
work for Innocent Drinks, Green & Blacks and<br />
Waitrose (amongst others), came up with a number<br />
<strong>of</strong> interesting proposals. <strong>The</strong>se were then narrowed<br />
down and developed into the distinctive new look<br />
you see on this page. <strong>The</strong> design features strong<br />
common colourways for the shaving and skincare<br />
ranges along with clear and concise individual product<br />
sign posting. <strong>The</strong> range now has excellent and<br />
consistent presence on shelf making it simpler for<br />
consumers to choose <strong>King</strong> <strong>of</strong> <strong>Shaves</strong>.<br />
KMI’s internal design team re-artworked every<br />
pack in the range with the new look. <strong>The</strong>y also took<br />
the opportunity to update the rear text and usage<br />
instructions to ensure they were clear and informative.<br />
We have already received positive feedback<br />
from journalists and consumers and we look forward<br />
to the impactful new design contributing to<br />
sales increases for <strong>King</strong> <strong>of</strong> <strong>Shaves</strong>.<br />
KING OF SKELETON – THE VIRAL GAME SUCCESS<br />
Launched to support our sponsorship <strong>of</strong> Kristan<br />
Bromley and Shelley Rudman, king<strong>of</strong>skeleton.com<br />
was KMI’s debut in the online viral gaming arena. Since<br />
going live in January, the game has had over 6,400,000<br />
players, generating a staggering<br />
two million click throughs (visits) to<br />
our shave.com site. <strong>The</strong> game is<br />
now up for a major industry award.<br />
A competition was run on the<br />
site and was won by<br />
Claire Hoggins and<br />
Alex Britton who<br />
accompanied us to<br />
Turin to cheer on<br />
Shelley and Kristan<br />
as they competed in<br />
the Winter Olympic<br />
Games.<br />
Try it out for yourself at:<br />
www.king<strong>of</strong>skeleton.com
KMI USA business<br />
<strong>The</strong> <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> business in the USA is still growing rapidly. Thanks to the demand from our ‘loyal subjects’<br />
and increased editorial support from grooming editors in key publications such as FHM USA, Men’s Health, Chain<br />
Drug Review and Cargo (to name but a few) we continue to expand strategically into existing and new retailers.<br />
For example, we recently struck a deal with Wegmans, a highly-regarded grocery chain on the east coast with<br />
locations ranging from New York to Virginia, who will be taking five <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> Shaving Gels. We have also<br />
persuaded Target, a high pr<strong>of</strong>ile retailer here in the USA, to re-stock two AlphaGels<br />
in larger stores nationwide. KMI USA has also managed the much anticipated<br />
arrival <strong>of</strong> Fish Hair Styling state-side; see over page. This ‘authentic’ and ‘best-inclass’<br />
range is launching in Rite Aid and online at drugstore.com.<br />
We’re also proud to announce that <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> MagnaGel MME<br />
was recently crowned with a 2006 Men’s Health Grooming Award<br />
for ‘Best New Shave Gel’. To sum up, we continue to actively grow<br />
distribution on all <strong>of</strong> our lines as well as investing in smart marketing<br />
initiatives, such as the US Open <strong>of</strong> Snowboarding, that put us in<br />
direct contact with consumers helping increase brand awareness<br />
and ultimately drive sales in the USA.<br />
For a list <strong>of</strong> all retailers in the USA please visit www.shave.com/usa<br />
KING OF SHAVES<br />
CREAM OF THE CROP<br />
After over two years <strong>of</strong> continuous development, <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> launched in Tesco stores nationwide what we<br />
believe is the most technically advanced shaving cream – AlphaCream ALS (Advanced Lubrication System).<br />
<strong>The</strong> rich, low foam formula has been well received by both the trade and (most importantly) end-users. This is no<br />
surprise as AlphaCream ALS features Lubrinyl-12, a patented ingredient which acts like a micro-thin layer<br />
<strong>of</strong> ball bearings virtually eliminating friction thus helping to optimise razor glide. Dermatologically tested, pH<br />
balanced, fragrance free and packed with essential oils and soothing Aloe Vera and<br />
Vitamin E it’s not hard to see why AlphaCream ALS is the ‘cream <strong>of</strong> the crop’!<br />
AlphaCream ALS Shaving Cream: 175ml, £3.99<br />
SHAVING GEL refreshment for women<br />
For women, <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> has developed Shave & Refresh Shaving Gel that<br />
gives a zesty refreshing burst <strong>of</strong> citrus lime aroma. It is enhanced with an advanced<br />
version <strong>of</strong> the unique <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> mDDS (micro Dual Delivery System), which<br />
delivers pore sized particles <strong>of</strong> skin-nourishing Vitamin E and Grapeseed Oil direct<br />
to the skin for maximum effectiveness.<br />
<strong>The</strong> formula also includes Octacare which provides extra lubrication to the razor<br />
blade and encourages the skin to retain water which gives a better overall post-shave<br />
feel. Also included in the gel is a rich dose <strong>of</strong> Aloe Vera, Spearmint and Eucalyptus<br />
that naturally soothe and heal the skin, leaving it supple, moisturised and silky s<strong>of</strong>t!<br />
Shave & Refresh Shaving Gel: 175ml, £3.99
MARKET SHARE DATA<br />
<strong>King</strong> <strong>of</strong> <strong>Shaves</strong> continues to establish itself as the number<br />
two male and female shave prep brand by value in the UK.<br />
We are showing growth in all key accounts and are pleased<br />
to report distribution gains in both Sainsbury’s and Waitrose.<br />
THE “CAN DO”<br />
ATTITUDE<br />
Nivea<br />
for Men<br />
A “can do” attitude, we’ve got it, but have you To work<br />
with KMI and be one <strong>of</strong> our suppliers we’d say it’s become a<br />
pre-requisite. We all know the market is not going to get any<br />
easier to service; our customers are not going want or accept<br />
less; the lead-times will never be long enough; the target<br />
price will always be demanding; the requirements challenging<br />
and things can still go wrong. But with a ‘can do’ attitude<br />
there is business to be grown and money to be made. We all<br />
know the cons, but we need to focus on the pros.<br />
Luckily we have relationships with many “can do” suppliers,<br />
two notable examples being Continental Bottle <strong>Company</strong><br />
(CBC) and Tripak Services <strong>Ltd</strong>. Both these companies have<br />
seen their share <strong>of</strong> our business grow over the past few years<br />
due to a major part <strong>of</strong> their desire to do business, help meet<br />
the deadlines, hit the price point and achieve (or exceed) the<br />
quality required. Our relationship with them is open, honest<br />
and transparent – this avoids unpleasant surprises on both<br />
sides. Even if the news isn’t good, or there are unforeseen<br />
problems, they come armed with “can do” solutions.<br />
Thank you to the “can do” teams at CBC and Tripak!<br />
Colgate<br />
Palmolive<br />
L’Oreal<br />
Wilkinson<br />
Sword<br />
Other<br />
P&G<br />
Source: IRI Data.<br />
<strong>King</strong> <strong>of</strong> <strong>Shaves</strong> and major UK competitors’ sales 01/01/99 to 31/03/06.<br />
note: Gillette IS Omitted from this graph, THEIR market share IS 58.5%.<br />
<strong>FISH</strong> <strong>FOOD</strong><br />
FOR THOUGHT<br />
With 70% growth year on year, Fish remains<br />
one <strong>of</strong> the hottest products on the menu.<br />
So it’s no surprise that 2006 will be another<br />
exciting and busy year for the Soho brand.<br />
<strong>The</strong>re has been plenty <strong>of</strong> Fish activity in recent<br />
months (and there’s more to come) with new<br />
product development as well as adventuring<br />
into fresh waters!<br />
<strong>FISH</strong> SWIMS THE ATLANTIC<br />
Watch out USA, Fish has landed! Rite Aid,<br />
an American equivalent <strong>of</strong> Boots in the UK, has<br />
snapped up Britain’s coolest men’s hairstyling<br />
brand, initially taking five SKUs.<br />
Other major retailers are hot on their heels, so<br />
we will be able to report more good news stateside<br />
soon. Journalists and key trade personnel<br />
attended the New York launch, held in the aptly<br />
named ‘Fish’ restaurant in SoHo, where Paul<br />
Burfoot was on hand to style and entertain!
<strong>FISH</strong> launched in sin<br />
Fish has continued its reputation for high impact,<br />
eccentric launches by recreating a peep show in one <strong>of</strong><br />
Soho’s newest clubs, Sin, earlier in March. Key journalists<br />
from Maxim, Men’s Health, FHM and <strong>The</strong> Sunday<br />
Times Magazine (to name-drop but a few) enjoyed the<br />
delights <strong>of</strong> Fishwives and Fishermen demonstrating our<br />
new products: FishHead Moisturiser, FishFace Face<br />
Wash and the two DryFish Anti-perspirants. Everyone<br />
loved the “straight or kinky” theme and loved the new<br />
products even more!<br />
<strong>FISH</strong> | KING OF SHAVES<br />
DRY<strong>FISH</strong><br />
Two new antiperspirants<br />
in<br />
Deep Sea and<br />
Reef fragrances<br />
guaranteed to<br />
keep you dry as a<br />
bone for 24 hours.<br />
150ml, £3.29<br />
FishHead<br />
A moisturiser featuring<br />
HydroCreatine that will<br />
protect your face (and head)<br />
from the horrors <strong>of</strong> the<br />
world. 100ml, £5.99<br />
FishFace<br />
This deep pore cleansing<br />
face wash, will keep your<br />
skin as clean as a whistle!<br />
150ml, £4.99<br />
<strong>FISH</strong> ON TOUR<br />
Fish is hitting the streets! If you<br />
haven’t seen Fish in a club, festival or<br />
summer ball near you, you soon will!<br />
With the success <strong>of</strong> a ‘styling area’ at<br />
über cool club night Pushca, Fish will<br />
be pitching up at a variety <strong>of</strong> other venues<br />
during 2006 to show <strong>of</strong>f our wares<br />
to the youth <strong>of</strong> Britain. Be the first to<br />
know by signing up for the Fish newsletter<br />
at www.shave.com/jump/email.
AN e tra rdinary<br />
fragrance<br />
Introducing Ted Baker XO – certainly no ordinary designer fragrance! This is our seventh<br />
fragrance we have designed for Ted Baker, and one <strong>of</strong> which all at KMI are hugely proud<br />
TED BAKER FRAGRANCES<br />
We’ve really gone to town with the concept, design, execution and<br />
manufacture <strong>of</strong> these fragrances for men and women; combining a<br />
geometrically styled, custom tooled bottle with a warm wood base,<br />
rich, sensual colours and <strong>of</strong> course, a smell to die for!<br />
<strong>The</strong> Fragrance<br />
For Him – A fresh fougere composed by Jean Charles Niel from IFF.<br />
With aromatic woods, pink pepper and warm sensual spices, this<br />
fragrance can only be described as one that separates the mundane<br />
from the extraordinary! An ExtraOrdinary man has a passion for the<br />
finer things in life and this fragrance certainly encompasses that.<br />
For Her – A sparkling luminous floral created by Sophie Labbé <strong>of</strong><br />
IFF. A perfect combination <strong>of</strong> orange blossom, tuberose, gardenia<br />
and jasmine with leafy undertones and a base <strong>of</strong> heliotrope and<br />
powdery musks. <strong>The</strong> ExtraOrdinary woman is sophisticated and<br />
passionate; she knows where she wants to be and is going to have<br />
fun getting there.<br />
Designed in-house, the beautiful bottle is a fusion <strong>of</strong> architectural glass,<br />
the natural beauty <strong>of</strong> oak and matt metallics. Just like the Ted Baker<br />
stores with their unusual use <strong>of</strong> fabrics, we have brought together these<br />
three very different feels. Think contemporary and classical.<br />
<strong>The</strong> Launch Venue<br />
Xo will be launched at Annex 3 (as pictured on the right), which is the<br />
latest project by the trio who created hip bar Lounge Lover and cult<br />
restaurant Les Trois Garçons and is well worth a visit to take in the<br />
amazing décor as well as for the fabulous food.<br />
Distribution<br />
<strong>The</strong> two 75ml XO Eau de Toilettes will debut exclusively in Debenhams<br />
from 19 th June for two weeks. <strong>The</strong>y will then be launched in Boots,<br />
Harvey Nichols and Ted Baker stores supported by staffing and<br />
sampling in all <strong>of</strong> our launch locations.
Dressed to impressed<br />
Ted Baker Collectables<br />
Matching collar and cuffs Shoes that complement your<br />
handbag What about a fragrance that mirrors your outfit<br />
Ted Baker’s new limited edition fragrance Collectables<br />
are dressed in the stylish designs <strong>of</strong> his eclectic and lauded<br />
Spring/Summer 2006 fashion collections.<br />
Skinwear’s immediately recognisable jacket has been<br />
transformed with a floral design echoing the relaxed flamboyance<br />
<strong>of</strong> 1920s Cuba whilst Woman features a light and<br />
summery, feminine floral print.<br />
Ted Baker Skinwear Collectable EDT: 60ml, £20.00<br />
Ted Baker Woman Collectable EDT: 60ml, £25.00<br />
PRIDE OF ENGLAND<br />
This summer, when the world’s biggest sporting event kicks <strong>of</strong>f, you can get behind<br />
the England boys and show your support with a true British favourite, Ted Baker.<br />
To celebrate the World Cup, we’re launching Pride <strong>of</strong> England, a limited edition<br />
Skinwear fragrance, patriotically wrapped in a tailor-made jacket featuring Ted’s own<br />
iconic ‘Three Lions’ motif. What’s more, with every purchase <strong>of</strong> this fragrance customers<br />
will receive a complimentary ‘Three Lions’ towel.<br />
Ted Baker Skinwear Pride <strong>of</strong> England EDT: 60ml, £20.00<br />
BODYWEAR BOOSTS BOOTS<br />
<strong>The</strong> Ted Baker Bodywear range, which was launched in<br />
September 2005, was a storming sales success over the<br />
Christmas period. So much so that Boots were using it in<br />
the financial press as an example <strong>of</strong> successful product<br />
introduction and sales generation.<br />
However we are not resting on our laurels.<br />
Work on expanding and refining the range<br />
lines continues. Product formulations are<br />
being improved whilst some <strong>of</strong> the colourways<br />
are also being refreshed – these<br />
changes should filter through to on-counter<br />
from May 2006.<br />
Watch out for our limited edition <strong>of</strong>fering,<br />
which will be available from August 2006,<br />
comprising <strong>of</strong> new Body Washes and Body Sprays for men<br />
and women. In addition, we will be launching a new range <strong>of</strong><br />
wonderful Christmas gift sets. Like last year’s sets, these will<br />
<strong>of</strong>fer great value for money and we are confident they will do<br />
very well in the competitive Christmas market.<br />
Bodywear is also helping raise<br />
the pr<strong>of</strong>ile <strong>of</strong> the Ted Baker Fine<br />
Fragrance business and we are<br />
strategically placing three men’s<br />
and three women’s miniature<br />
fine fragrances on the self-select<br />
Bodywear fixtures to encourage<br />
trial and purchase <strong>of</strong> the fullsize<br />
<strong>of</strong>ferings.
New blades<br />
Covent Garden, April 2006, <strong>King</strong> <strong>of</strong> <strong>Shaves</strong><br />
recruited two more Young Blades to join the<br />
ranks <strong>of</strong> the existing 10 talented Blades; they<br />
all received a £1000 to help them step closer<br />
to their dream <strong>of</strong> representing Team GB at the<br />
London 2012 Olympics. <strong>The</strong> new blades are:<br />
Rory Williams (21) was born with Quadriplegic<br />
Cerebral Palsy and started riding with the South<br />
Bucks Riding Group as a therapeutic past time.<br />
It soon became apparent that Rory was destined<br />
for bigger and better things<br />
and in March 2004 Rory gained<br />
a place on the World Class<br />
Start & Potential Paralympics<br />
Dressage Squad. Rory is on<br />
track to be an integral part <strong>of</strong><br />
the GB Para Dressage Squad<br />
in Beijing 2008.<br />
Richard Charlesworth (17) from Hemel<br />
Hempstead is being touted as the next big thing<br />
in British swimming. Having recently won two<br />
Gold medals at the Commonwealth Trials, he<br />
has cemented his number<br />
one ranking for his age in the<br />
400m and 1500m. Richard has<br />
been selected by <strong>The</strong> British<br />
Swimming Association to<br />
spend the next two years<br />
training at the world renowned<br />
Southport School in Australia.<br />
Covent Garden, Young Blades with Kristan and Shelley.<br />
For further information: www.shave.com/youngblades<br />
SILVER BULLET SHELLEY<br />
Congratulations to Shelley Rudman on winning her silver medal at<br />
this year’s Olympic Winter Games in Turin. Will, Hiten and other members<br />
<strong>of</strong> the <strong>King</strong> <strong>of</strong> <strong>Shaves</strong> team were trackside to cheer her on and<br />
to witness her fantastic achievement. Kristan Bromley unfortunately<br />
missed out on the medals by just a few hundredths <strong>of</strong> a<br />
second but achieved a highly commendable fifth place.<br />
Both Kristan and Shelley generated huge amount <strong>of</strong><br />
local and nationwide PR coverage for <strong>King</strong> <strong>of</strong> <strong>Shaves</strong><br />
before, during and after the Olympics.<br />
a class above<br />
James Sheppard and Chris Parsonage have got <strong>of</strong>f to a great start<br />
in the first Grand Prix <strong>of</strong> the 2006 UIM Class 1 Offshore Powerboat<br />
Series, finishing a fantastic second in the ‘Pole Position’ series and a<br />
creditable fourth in the first Grand Prix event. As this was the very first<br />
time they have raced together, this is a great achievement.<br />
To follow their progress please<br />
visit www.shave.com/class1 or<br />
www.class-1.com – the <strong>of</strong>ficial<br />
Class 1 site. On June 12 th we have<br />
a press day at Plymouth, where<br />
journalists and sports celebrities<br />
will be trying their best to drive<br />
‘<strong>King</strong> <strong>of</strong> <strong>Shaves</strong>’ the fastest!<br />
TED BAKER FRAGRANCES | SPONSORSHIP
KMI NAMES AND FACES<br />
NEW FACES AT KMI<br />
© KMI 1999-2006. ® and TM denote trademarks. KMI REF: K1525. E&OE<br />
Satish Patel joined KMI from perfumer<br />
Penhaligons to work on the Ted Baker brand. As<br />
the Bodywear range (exclusive to Boots) is growing<br />
at such a phenomenal rate, from April, Satish<br />
has focused solely on Ted Baker Bodywear as<br />
a Brand Manager, splitting his time to work at<br />
KMI’s UK head <strong>of</strong>fice, Boots in Nottingham and<br />
at Ted Baker in London. With nine year’s experience<br />
in fragrance and premium brands, we look<br />
forward to Satish’s input to the KMI team.<br />
Jenny Moore joins us from Ketchum London<br />
where she worked on Procter & Gamble’s leading<br />
cosmetic and skincare brands, devising and implementing<br />
results-driven, strategic PR programmes<br />
including planning and coordinating major product<br />
launches and events. At KMI she will report to<br />
the Board <strong>of</strong> Directors as Media Relations and<br />
Sponsorship Development Manager and will be<br />
responsible for handling KMI’s extensive media<br />
and sponsorship initiatives, working alongside the<br />
sales and brand development managers as well as<br />
our retained PR companies.<br />
We are also pleased to welcome on board Alison Cooper, who is assisting<br />
Vicky and Charlie on a part-time basis in the accounts team.<br />
CONGRATULATIONS PHIL<br />
<strong>The</strong> Network Journal will honour Phil Williams,<br />
President <strong>of</strong> Sales & Marketing USA in its annual<br />
‘40-Under-Forty’ awards celebration. <strong>The</strong> awards recognize<br />
young African-American achievers in business.<br />
Honourees are chosen based on a palpable display <strong>of</strong><br />
excellence in business, passion for achieving higher<br />
goals and commitment to the community.<br />
Knowledge and Merchandising Inc <strong>Ltd</strong><br />
UK: 17-19 Chiltern Court, Asheridge Road, Chesham, Bucks HP5 2PX<br />
T 01494 783066 | F 01494 783088 | E info@shave.com | W www.shave.com<br />
USA: 304 Park Avenue South, 11th Floor, New York, NY 10010<br />
T (212) 590 2471 | F (212) 590 2472 | W www.shave.com/usa<br />
PLEASE NOTE:<br />
ALL KMI EMAIL ADDRESSES HAVE CHANGED.<br />
PLEASE UPDATE YOUR RECORDS.<br />
KMI UK:<br />
ALISON COOPER PART-TIME Accounts ASSISTANT<br />
E alison.cooper@king<strong>of</strong>shaves.com T 01494 770884<br />
Andy Hill MANAGING Director<br />
E andy.hill@king<strong>of</strong>shaves.com T 01494 770850<br />
Bill Oehlman Despatch<br />
E bill.oehlman@king<strong>of</strong>shaves.com T 01494 770870<br />
CHARLIE WONG Financial Controller<br />
E charlie.wong@king<strong>of</strong>shaves.com T 01494 770872<br />
Hiten Dayal Chairman<br />
E hiten.dayal@king<strong>of</strong>shaves.com T 01494 783066<br />
Jane Greenaway Production Manager<br />
E jane.greenaway@king<strong>of</strong>shaves.com T 01494 770854<br />
Janey CAMPBELL Office Administrator<br />
E janey.campbell@king<strong>of</strong>shaves.com T 01494 770893<br />
Karen Brooks PROJECTS AND DEVELOPMENT MANAGER<br />
E karen.brooks@king<strong>of</strong>shaves.com T 01494 770858<br />
Lisa STONE (née COULSTOCK)<br />
Sales and brand manager (Ted baker fragrances)<br />
E lisa.stone@king<strong>of</strong>shaves.com T 01494 770862<br />
Louise LARCHé<br />
Production Controller (Ted Baker Fragrances & <strong>FISH</strong>)<br />
E louise.larche@king<strong>of</strong>shaves.com T 01494 770886<br />
Martin Park Projects Director<br />
E martin.park@king<strong>of</strong>shaves.com T 01494 770882<br />
Michelle turner design team<br />
E michelle.turner@king<strong>of</strong>shaves.com T 01494 770876<br />
Nicky Springle Customer Care MANAGER<br />
E nicky.springle@king<strong>of</strong>shaves.com T 01494 770860<br />
Patrick NiElsen<br />
UK Sales and brand manager (<strong>King</strong> <strong>of</strong> shaves)<br />
E patrick.nielsen@king<strong>of</strong>shaves.com T 01494 770880<br />
Richard Darnell Accounts Receivable Manager<br />
E richard.darnell@king<strong>of</strong>shaves.com T 01494 770878<br />
Satish PATEL<br />
Sales and brand manager (Ted baker bodywear)<br />
E satish.patel@king<strong>of</strong>shaves.com T 01494 770895<br />
Simon Watson Head <strong>of</strong> Design<br />
E simon.watson@king<strong>of</strong>shaves.com T 01494 770874<br />
Spencer Harding Design Team<br />
E spencer.harding@king<strong>of</strong>shaves.com T 01494 770888<br />
tom dawes<br />
Sales and brand manager (Fish)<br />
E tom.dawes@king<strong>of</strong>shaves.com T 01494 770856<br />
VICKY GOLTZ ASSISTANT Accountant<br />
E vicky.goltz@king<strong>of</strong>shaves.com T 01494 770864<br />
Will <strong>King</strong> Founder<br />
E will.king@king<strong>of</strong>shaves.com T 01494 783066<br />
Yasmin Sadiq Production Controller (KING OF SHAVES)<br />
E yasmin.sadiq@king<strong>of</strong>shaves.com T 01494 770896<br />
Zoé TEMPLETON Sales Orders & Logistics Controller<br />
E zoe.templeton@king<strong>of</strong>shaves.com T 01494 770868<br />
KMI usa:<br />
phil williams PRESIDENT OF SALES & MARKETING<br />
E phil.williams@king<strong>of</strong>shaves.com T +1 (212) 590 2401<br />
Stephanie eddy president <strong>of</strong> operations<br />
E stephanie.eddy@king<strong>of</strong>shaves.com T +1 (212) 590 2471