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2008–2009 Technical solutions provider to electrical ... - Sonepar USA

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Cooper Electric<br />

2008 was an extremely active year for Cooper<br />

Electric. The company launched two major<br />

initiatives focused on technology, innovation<br />

and sustainable development—BlueWay<br />

progam and Son@Biz.<br />

In early 2008, Cooper established an internal<br />

“Green team” made up of employees who are<br />

experts in energy savings and new lighting<br />

technologies. Tasked with guiding the company<br />

<strong>to</strong> become more environmentally responsible,<br />

team members visited branches and educated<br />

employees about green opportunities for their<br />

locations as well as for cus<strong>to</strong>mers. Additionally,<br />

each department and branch committed <strong>to</strong> green<br />

sustainability efforts such as the installation of<br />

energy-saving lamps and occupancy sensors <strong>to</strong><br />

save on energy and lighting costs. These very<br />

simple actions will be the backbone of Cooper’s<br />

internal efforts <strong>to</strong> become more environmentally<br />

friendly. Externally, Cooper will embark<br />

on a series of ‘green’ road shows at all the<br />

branches educating cus<strong>to</strong>mers on<br />

Cooper’s green capabilities.<br />

As an additional added-value service for<br />

its cus<strong>to</strong>mers, Cooper launched a new online<br />

ordering <strong>to</strong>ol called Cooper Electric Online.<br />

Cooper Electric Online provides cus<strong>to</strong>mers with<br />

a more comprehensive and streamlined way<br />

of getting product information and ordering<br />

products at their convenience. This exciting<br />

new selling <strong>to</strong>ol is an extension of the company’s<br />

sales team and distribution centers, thus providing<br />

value <strong>to</strong> its cus<strong>to</strong>mers and differentiating<br />

Cooper from the competition.<br />

In 2008, Cooper certainty s<strong>to</strong>od out from the rest.<br />

The company won the Kohler Distribu<strong>to</strong>r of the<br />

Year Award and was recognized as One of the<br />

Best Places <strong>to</strong> Work in New Jersey by NJ Biz, a<br />

leading local newspaper in the New Jersey area.

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