Licensee Retail Store Licence Terms and Conditions guide
Licensee Retail Store Licence Terms and Conditions guide
Licensee Retail Store Licence Terms and Conditions guide
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Educational events <strong>and</strong> activities<br />
You may attend educational events or activities – such as an all-day "wine school" – put on by<br />
a liquor manufacturer or agent. You may accept payment from the liquor manufacturer or<br />
agent for legitimate travel, meal, accommodation, <strong>and</strong> entertainment expenses associated with<br />
the educational event, up to $1,000 per licensee location per year. If you have multiple<br />
licensed establishments - a chain of licensee retail stores, for example - you may also accept<br />
expenses of $1,000 per person to a maximum of $3,000 per head office per year.<br />
Hospitality<br />
A liquor manufacturer or agent may pay for your hospitality expenses not associated with an<br />
educational event, at a rate of up to $1,000 per licensee location per year.<br />
Relations with Liquor Manufacturers <strong>and</strong> Agents: A Summary<br />
(Please review chapter for exact details)<br />
Activities not permitted:<br />
Accept a benefit, including money, items, products or services, from a<br />
manufacturer/agent for selling a particular liquor product.<br />
Operate as a tied house (unless approved by the branch)<br />
Activities permitted at any time:<br />
Accept promotional items of nominal value from a manufacturer/agent,<br />
such as coasters or tent cards<br />
Buy promotional items such as br<strong>and</strong>ed shirts, caps or key chains from a<br />
manufacturer/agent at fair market value <strong>and</strong> re-sell them to patrons<br />
Accept product samples from a manufacturer/agent<br />
Honour product vouchers from a manufacturer/agent.<br />
Accept value-added promotional items from a manufacturer/agent that are<br />
not also available at government liquor stores (provided you follow liquor<br />
Distribution Branch <strong>guide</strong>lines)<br />
Conduct a contest with a manufacturer/agent (provided you follow Liquor<br />
Distribution Branch <strong>guide</strong>lines)<br />
Conduct a consumer tasting with a manufacturer/agent<br />
Borrow from a manufacturer/agent more expensive promotional items,<br />
such as umbrellas, mirrors or menu boards, <strong>and</strong> temporary display<br />
structures <strong>and</strong> related promotional items<br />
Accept from a manufacturer/agent T-shirts, hats <strong>and</strong> other promotional<br />
clothing items to give away to patrons<br />
Attend educational events <strong>and</strong> activities put on by a manufacturer/agent<br />
<strong>and</strong> accept payment from the liquor manufacturer for your travel <strong>and</strong> other<br />
costs<br />
Accept payment from a manufacturer/agent for hospitality costs not<br />
associated with an educational event or activity<br />
<strong>Licensee</strong> <strong>Retail</strong> <strong>Store</strong> 29<br />
<strong>Terms</strong> <strong>and</strong> <strong>Conditions</strong>
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