Banner Generator - Tradedoubler

Banner Generator

2 Topic | Subtopic

What is the Banner Generator
• The Banner Generator is a tool that allows you
to create highly customised display banners
to embed on your website.
• You’re able to specify custom images, text,
links, sizes and positioning, giving maximum
flexibility when setting up the banner.
• You can have access to the Expedia media
library to use as resources when setting up
background images.
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Widgets | Banner Generator

Configuring the banner
First the basic banner setup
1. Sizes can vary, within the
banner configuration the user
has two options around the
size of the banner, they can
either use one of six
predefined sizes or specify
custom sizes.
2. Background url is where you
can specify either an Expedia
media image URL or a URL to
a custom image that you
already have. On the right
hand side, you will see a
preview of what the image
looks like in the banner.
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Widgets | Banner Generator

Configuring the banner text
Choose how and what you want the main banner text to look like
1. The banner text is split into the ‘Main’ and
‘Conditions’ text. The main text is to display the
main message and the conditions text, displays the
text relating to the conditions.
2. The text background overlays a semi transparent
white rectangle, that can be adjusted to whatever
size you need by adjusting the horizontal and
vertical percentage. This can sometimes make it
easier to read the text that is overlaid onto an
image.
3. The text can also be aligned to the left, centre or
right. Making is easy for you to control where best
to place the text, based on the
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Widgets | Banner Generator

Configuring the banner text
Chose what text you want to display
1. Large text allows you to specify the size, colour and
content of the main headline on the banner.
2. Small text gives you the same functionality of the
large text, however this is normally the subtitle or
descriptive message to accompany the large text.
You can use the interchangeably, however Large text
always appears at the top and Small text appears at
the bottom.
3. Conditions text is almost identical to the main text
elements, however it has a couple variations.
1. The ability to set the vertical alignment. On the main text,
you are only able to set the horizontal alignment.
2. There is only one text box to store copy, it’s called the
‘Conditions text’.
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Widgets | Banner Generator

Configuring the banner links
Specify the link when clicking on the banner, and how it should work
1. Active links allow you to specify where the link
applies to. This could be the whole banner, large
text only, small text only or both the large and small
text areas.
2. Link is the URL that the can be accessed when
clicking on the active link area. The alternate text,
is a tooltip that appears when you hover over the
active link area.
3. Link target allows you to specify whether the link
takes you to a page on the current website and
opens the page within the current window, or links
to another website in a new window.
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Widgets | Banner Generator

Configuring the tracking codes
Specify the tracking codes use by your online tracker
Depending on the specific affiliate you use,
they will have a specific format that the
tracking variables are stored and they will
provide you the details.
In the event that we do not supply a template
for the affiliate, we have the capabilities to
configure custom up to 10 parameters within
the URL.
Contact us for any help when
filling out these details.
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Widgets | Banner Generator

Generate the ad
When you’re happy, simply click the build button
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Widgets | Banner Generator