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A Message from President Rebecca S. Chopp - Alumni

A Message from President Rebecca S. Chopp - Alumni

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Making the Call<br />

Each call is unique, but here is a general outline to follow as you contact your assignments.<br />

Connect<br />

Spend some time introducing yourself and talking about Colgate. Take a moment to explain<br />

that you are a volunteer for the Parents’ Fund Calling Program and are calling other parents to<br />

encourage their support and talk about the objectives of the Parents’ Fund. Please take notes<br />

while on the phone with your caller. Note any changes to contact information, result of your<br />

call, pledge amount and form of payment. These will come in handy when it comes time to<br />

email your call results to our office.<br />

Ask for a Gift<br />

When the time seems right, ask if the parent would consider making a gift to Colgate… “I<br />

hope that you will consider making a gift of $ (ask amount) to support Colgate.” Using the<br />

word consider takes the sting out of a direct ask.<br />

Wait for the Response<br />

Allow them to consider the ask. Let them respond to you. Resist the urge to break the silence<br />

and suggest a different amount. If they say:<br />

“Maybe…”<br />

Ask: “would you be willing<br />

to pledge a minimum<br />

amount<br />

“Yes, I will Pledge<br />

$xxx.”<br />

Thank them for their<br />

generous support<br />

“No.”<br />

Ask: “would you be willing<br />

to pledge a minimum<br />

amount of $13.00<br />

Colgate owns a<br />

75 million-yearold<br />

petrified<br />

dinosaur egg,<br />

the first owned<br />

by a college<br />

If successful, follow steps<br />

for “Yes, I will pledge<br />

$xxx.”<br />

If not...<br />

Record the pledge amount<br />

on the pledge card.<br />

Verify mailing address.<br />

If successful, follow steps<br />

for “Yes, I will pledge<br />

$xxx.”<br />

If not...<br />

If they still do not commit,<br />

thank them for their time<br />

and remind them of the<br />

importance of their gift.<br />

Encourage credit card<br />

payment for added<br />

convenience.<br />

(Visa/MC/Disc/Amex)<br />

If they still do not commit,<br />

thank them for their time<br />

and remind them of the<br />

importance of their gift.<br />

Write a personalized note<br />

on the pledge card .<br />

Write a personalized note<br />

of thanks on the pledge<br />

card and thank them for<br />

their support.<br />

Write a personalized note<br />

on the pledge card .<br />

Colgate University’s fiscal year June 1 – May 31 49

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