Building the Company Culture
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<strong>Building</strong> <strong>the</strong> <strong>Company</strong> <strong>Culture</strong><br />
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Definition of work culture<br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
• Work culture is formed by <strong>the</strong><br />
combination of all <strong>the</strong> “signals”<br />
that an organization gives<br />
associates as to appropriate<br />
ways to think and act.<br />
• Every organization has a work<br />
culture.<br />
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<strong>Culture</strong> and Behaviors<br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
Strategy<br />
Work<br />
<strong>Culture</strong><br />
Perfomance<br />
Leadership<br />
Behavior<br />
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Best on strategies or people<br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
• A report from Ernest & Young says that institutional<br />
investors are now more likely to buy stock based on a<br />
company’s ability to attract talented people. They are<br />
betting cash that it is people that will make <strong>the</strong><br />
difference..<br />
Fortune Magazine, January 1998<br />
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Defining <strong>the</strong> <strong>Company</strong> <strong>Culture</strong><br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
“Nice perks may help<br />
somewhat in recruiting, but to<br />
keep people, companies have<br />
to demonstrate that <strong>the</strong>y offer<br />
a culture where people are<br />
respected and treated as<br />
adults, one that shows that <strong>the</strong><br />
company really does care<br />
about <strong>the</strong>m”<br />
Fortune Magazine, January 2001<br />
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<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
Why defining culture is valuable to <strong>the</strong> company<br />
• Helps people understand how <strong>the</strong>y fit into <strong>the</strong> “big picture”.<br />
• Helps people achieve common goals and expectations.<br />
• Defines desire conduct.<br />
• Provides common language to describe and promote <strong>the</strong><br />
behaviors that lead to successful business results.<br />
• Helps us attract and retain talent.<br />
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Defining <strong>the</strong> <strong>Company</strong> <strong>Culture</strong><br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
What we<br />
value<br />
Work<br />
environment.<br />
What we<br />
expect from<br />
our leaders.<br />
What we<br />
expect from<br />
our<br />
Associates.<br />
What “believes” form <strong>the</strong> solid rock of our company.<br />
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<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
What we value<br />
• Profitable growth<br />
• Care for our Associates<br />
• Delighting our Customers<br />
• Quality and Excellence in all we do<br />
• Community and Environment<br />
• Honesty and Integrity<br />
Delight = great pleasure. Complained.<br />
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<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
Work Environment<br />
• Safe “T”<br />
• Simple, functional workplace<br />
• No politics<br />
• Open communication<br />
• Sensitivity and respect for<br />
o<strong>the</strong>rs.<br />
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<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
Work Environment<br />
• Having fun<br />
• Professionalism<br />
• Reward and recognition<br />
• Diversity<br />
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What we expect- Leaders<br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
• Build upon and nurture our culture<br />
• Provide a clear vision<br />
• Develop a creative strategy<br />
• Set clear goals and achieve <strong>the</strong>m<br />
• Establish clear performance expectations<br />
• Clear, open communications<br />
Nurture = Nutrir<br />
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What we expect- Leaders<br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
• Develop a passion for safety, quality and customer satisfaction<br />
• Coach, teach and mentor<br />
• Empower and hold people accountable<br />
• Manage risk<br />
• Take <strong>the</strong> heat, pass <strong>the</strong> credit<br />
• Hire great people<br />
Mentor = Desarrollador<br />
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What we expect- Leaders<br />
<strong>Building</strong> <strong>the</strong> <strong>Company</strong><br />
<strong>Culture</strong><br />
• Build upon and nurture our culture<br />
• Positive attitude<br />
• Clear, open communications<br />
• Do your best in all you do<br />
• Get outside your box<br />
• Put a smile on our Customer’s faces<br />
• Look out for and respect one ano<strong>the</strong>r –Safely<br />
• Take care of yourself –health, personal, growth<br />
• Go with your flow –expect change<br />
• Just do something –speed and intuitive<br />
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