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People And Values - Aker Solutions

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<strong>Aker</strong> Kvaerner 2003 ■<br />

7<br />

On the right track<br />

making good speed<br />

Operations at <strong>Aker</strong> Kvaerner are<br />

not only a matter of delivering<br />

high-quality solutions, products<br />

and technology. The Group is also<br />

concerned over how such deliveries<br />

are made.<br />

So great importance is attached<br />

to the work of forging a common<br />

culture which creates lasting values<br />

and builds trust among customers,<br />

employees, shareholders<br />

and the community at large.<br />

“Earning money is basic for all<br />

our companies, but not at the<br />

expense of health, safety and<br />

environmental considerations,”<br />

says Helge Lund, Group president<br />

and chief executive of <strong>Aker</strong><br />

Kvaerner.<br />

“Any other approach would be<br />

irresponsible. Safety and profitable<br />

operation are essential<br />

requirements for providing secure<br />

jobs. Only when the business<br />

shows a profit it will be possible to<br />

pursue industrial development and<br />

accept social responsibility.”<br />

These observations exemplify<br />

<strong>Aker</strong> Kvaerner’s basic attitudes.<br />

“<strong>People</strong> who don’t live up to the<br />

culture we’re building fail the<br />

Group and our common future,”<br />

Mr Lund adds.<br />

“We can’t accept that, so<br />

improvement is the only option for<br />

such people if they want to stay<br />

with us. We accordingly attach<br />

crucial importance to developing<br />

our people.”<br />

Important changes have been<br />

implemented by <strong>Aker</strong> Kvaerner<br />

over the past year to strengthen<br />

Helge Lund Group president<br />

and CEO of <strong>Aker</strong> Kvaerner.<br />

<strong>Aker</strong> Kvaerner achieved its best results for five years in 2002,<br />

and has returned to a sound financial position. The transition<br />

to a more customer-focused, vigorous and dynamic industrial<br />

group is well under way.<br />

the Group. A set of values and a<br />

leadership approach have been<br />

developed and quickly made a<br />

clear mark on the organisation. At<br />

the same time, efficiency has been<br />

improved, the number of management<br />

levels reduced, businesses<br />

merged and problem activities<br />

cleared up.<br />

“We’ve become more dynamic<br />

and enhanced our ability to deliver<br />

results to the customer,” Mr Lund<br />

notes. “We see a growing number<br />

of examples which confirm that.<br />

Our values and leadership approach<br />

are clear and specific. They<br />

give us the foundation we need.<br />

“Our leaders know what we<br />

expect and that long-term results<br />

are not only a matter of putting<br />

enough on the bottom line but also<br />

how this is done. We cannot allow<br />

our customers to feel doubt about<br />

choosing us again.”<br />

Hallmark<br />

Quality will be the hallmark of<br />

technology, products, solutions<br />

and services delivered by <strong>Aker</strong><br />

Kvaerner. The Group has developed<br />

a project execution model on<br />

the basis of its broad expertise<br />

and experience. This embraces<br />

the whole value chain for projects<br />

from identifying the best technology<br />

and solutions to engineering,<br />

fabrication and installation. All<br />

phases of a project could pose<br />

risks which have to be managed<br />

correctly.<br />

“Our leaders must be hands-on<br />

in running projects and conduct<br />

an open dialogue with the customer,”<br />

emphasises Mr Lund. “All<br />

the challenges must be identified<br />

at the earliest possible stage, and<br />

followed up.<br />

“Responsibilities have to be<br />

unambiguously allocated, and the<br />

right decisions taken quickly.<br />

That’s the only way to prevent<br />

minor challenges developing into<br />

big problems. So we’re refining<br />

our expertise in project execution<br />

to ensure value creation for the<br />

customer.”<br />

A focus on customers and an<br />

entrepreneurial spirit are key components<br />

in the Group’s values.<br />

Delivering quality means converting<br />

these values into action for the<br />

customer and the community at<br />

large. This yields lasting value creation<br />

as well as interesting and<br />

meaningful jobs for our people.<br />

“It’s not enough to offer competitive<br />

technology and solutions or<br />

solid references,” Mr Lund notes.<br />

“We must give that little extra<br />

which shows we always stretch<br />

ourselves farther”.<br />

“We must know what we as a<br />

group represent in terms of opportunities<br />

for our customers and their<br />

communities. That’s a question of<br />

how we view the customer. We<br />

have to demonstrate that we are<br />

strong enough to execute a project<br />

from the first moment contact<br />

is established – long before the<br />

contract has been secured.<br />

Ensuring that our values are<br />

reflected in our actions is a clear<br />

management responsibility.”<br />

Crucial<br />

Developing the expertise of our<br />

people is crucial in building a<br />

culture which delivers both quality<br />

and resources.<br />

<strong>Aker</strong> Kvaerner has come up with<br />

its own tools to measure support<br />

for its values and chart the potential<br />

for improvement. Our people<br />

are developed through challenging<br />

assignments, guidance and<br />

training. Motivated and highlytrained<br />

employees are crucial for<br />

winning new contracts.<br />

“There are no second awards in<br />

our world,” says Mr Lund. “We<br />

can’t assume that we’re the best –<br />

we’ve got to prove it every time.<br />

That calls for a special enthusiasm<br />

and ability to understand customer<br />

needs, and for the ability to put<br />

together the best team. Our global<br />

resources put us in a strong position,<br />

and we’re working systematically<br />

to develop these even further.”<br />

He has been inspired by the<br />

positive attitudes displayed among<br />

<strong>Aker</strong> Kvaerner people, and perceives<br />

the mood in the Group to<br />

be good.<br />

“I’ve spent a lot of time at our<br />

various operations in Asia, the<br />

Americas and Europe. Such visits<br />

always give me important feedback,<br />

and I’ve found a commitment<br />

to thinking and acting in new<br />

ways. It’s precisely the ability to<br />

change and improve the Group<br />

which allows us to create a leading<br />

industrial enterprise.”<br />

Looking ahead, Mr Lund<br />

emphasises that <strong>Aker</strong> Kvaerner<br />

will have a long-term approach.<br />

“We apply an infinite perspective<br />

to our business. So we attach<br />

crucial importance to responsible<br />

behaviour towards our people,<br />

customers, shareholders and society<br />

as a whole. At the same time,<br />

we must always be ready to adapt<br />

to secure the best prospects.<br />

The feedback we get increasingly<br />

describes us a reliable and<br />

dynamic group which is able to<br />

deliver. We’re on the right track –<br />

and making good speed.”

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