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Cakes<br />
Cakes are the go-to goodies for celebrating special occasions, of<br />
course—but they’re also a popular everyday after-dinner treat. From<br />
ready-to-customize pound cakes to ready-to-dazzle red velvet cakes,<br />
from simple sheet cakes to elaborate layer cakes, we have solutions to<br />
enhance your flexibility, creativity, and image.<br />
Cake is the perfect way to add chocolate to the dessert menu.<br />
In fact, the top cake flavor overall is chocolate, with two-thirds of all<br />
restaurants offering at least one cake with chocolate flavoring.<br />
The second-most-popular cake that appeals to patrons is carrot cake,<br />
found on about one-fourth of restaurant dessert menus.<br />
Notably, yellow, vanilla, and plain cakes have relatively low<br />
penetration. These types of cake flavors are typically the foundation<br />
or building block for a more decadent build that includes sauces<br />
and drizzles.<br />
The comfort food trend affects cakes as well—classics, such as red<br />
velvet, pumpkin, cinnamon, banana, and cream cheese, are the<br />
top-growing cake flavor profiles.<br />
More upscale and indulgent chocolates are impacting the cake<br />
dessert category. White chocolate mousse, flourless chocolate,<br />
lava cake, dark chocolate, ganache, and milk chocolate are the<br />
top-growing cake flavors.<br />
In response to consumers’ interest in coffee, mocha, and espresso,<br />
as well as liqueur flavors (Grand Marnier), are growing.<br />
Sara Lee contributed consumer statistics and other data for this guide.