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Top Gear! - Paramo

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“<br />

a run to harris<br />

for haris<br />

In 2008 I completed the London 500g of pasta a night,<br />

Marathon – after some vomit energy drinks, the odd pint<br />

issues – and vowed not to run of stout and, of course, Jelly Babies!<br />

another marathon for at least<br />

When the weather turned sour,<br />

five years. Two years later I found<br />

and being in Scotland this<br />

myself on West Sands beach in St<br />

happened frequently, I donned my<br />

Andrews, famous from the Chariots of<br />

Quito waterproof. With its innovative<br />

Fire opening scene, starting a 263 mile<br />

zips and breathability, it kept my<br />

trans-Scottish ordeal which involved<br />

torso dry and relatively sweat-free,<br />

running more than a marathon a<br />

making what could have been a<br />

day for nine days. The reason for this<br />

very uncomfortable 4-5 hours into a<br />

lunacy was the tragic death of my best<br />

more tolerable experience. When I’d<br />

friend Haris Ahmed in March 2010.<br />

received a pair of Páramo Cambia<br />

In his memory I would run to the Isle<br />

Long Boxers I’d thought them a<br />

of Harris, a trip he planned but never<br />

touch goofy. Little did I realise their<br />

had the opportunity to complete. The<br />

brilliance! By wearing them every day<br />

run would raise money for a building<br />

(alternating between my two pairs!)<br />

in his memory at the Malaika Kids<br />

I avoided the inevitable long-distance<br />

orphanage in Tanzania.<br />

runners’ leg chaffage – unfortunately<br />

Supporting me, with a car carrying there was little to be done for my<br />

my stuff was Gareth Mottram. I derriere! The Páramo gear helped<br />

completed the emotionally, physically me keep going in sometimes adverse<br />

and mentally demanding journey in conditions, one of the numerous<br />

46 hours 25 minutes, inspired by Eddie helping hands which allowed me<br />

Izzard having completed an even to achieve what proved a sizeable<br />

more ambitious mission last year. I ran challenge. Thanks Páramo!<br />

through 50mph winds, relentless rain, ” Ed Lemon<br />

up 600m passes, on busy roads and<br />

in scorching heat, fuelling myself on<br />

Páramo Reversible Shirts<br />

For when you<br />

want one baselayer<br />

that can deal<br />

with a range of<br />

conditions and<br />

activities...<br />

Unique among baselayers<br />

in offering a simple, versatile<br />

solution to choosing a<br />

baselayer – with two<br />

baselayers in one:<br />

• Fleecy side to the skin keeps<br />

you warm and dry<br />

• Smooth side in actively cools you.<br />

They’re survivors!<br />

• Durable and robust<br />

• Fast drying whatever the<br />

temperature or humidity.<br />

Great for a range of<br />

situations:<br />

• Worn alone, they are wind<br />

resistant and you’ll feel dry<br />

even in drizzle<br />

• Under a windproof gives you<br />

excellent breathability and<br />

comfort<br />

• With a waterproof you get a really<br />

powerful weatherproof unit<br />

• Layer with a Cambia or second<br />

reversible shirt if needed.<br />

Mountain Pull-on & Mountain Vent Pull-on<br />

Close-fitting unisex pull-on with<br />

deep chest zip, secure chest pocket<br />

and scooped tail. Mountain Vent<br />

upper arm vents provide<br />

intelligent ventilation when<br />

worn with our vented<br />

jackets/ smocks.<br />

Mountain Pull-on 331g<br />

Fir<br />

Moss<br />

Mountain Vent Pull-on 354g<br />

Greengage<br />

Ladies’ Challenger and Men’s Explorer Pull-on<br />

Pull-ons with a generous cut and chest zip.<br />

Front pocket has twin zips to allow<br />

secure storage, handwarming<br />

or ventilation through to skin.<br />

Ladies’ Challenger<br />

Pull-on 361g<br />

Cerise Thistle<br />

Moss<br />

Lentil<br />

Cobalt<br />

Men’s Explorer<br />

Pull-on 395g<br />

Moss Chilli<br />

Pepper<br />

Navy<br />

Chilli<br />

Pepper<br />

Black<br />

Black<br />

Navy<br />

Black<br />

Black<br />

Ladies’<br />

Mountain<br />

Men’s<br />

Mt Vent<br />

Cambia Underwear<br />

Technical underwear which<br />

enables your Directional<br />

System to reach its full<br />

potential – keeping you dry and<br />

comfortable from the inside out.<br />

Men’s Long<br />

Boxers 82g<br />

Ladies’ Briefs<br />

35g<br />

Black<br />

Navy Men’s Boxers 70g Navy<br />

Also available in a double pack<br />

Ladies’ Micro<br />

Shorts 40g<br />

Men’s Briefs<br />

60g<br />

Black<br />

Navy<br />

Ladies’ Long<br />

Johns 125g<br />

Navy<br />

Men’s Long<br />

Johns 130g<br />

Navy<br />

Locate a retailer<br />

Our independent retailers know<br />

Páramo well and can offer technical<br />

help tailored to your needs. Find<br />

one close to you or the area you are<br />

visiting – go to paramo.co.uk and<br />

click on How can I buy Páramo?<br />

Visiting London?<br />

Call at our Covent Garden flagship<br />

store to peruse the whole range,<br />

check out new innovations and join<br />

our Páramo Points loyalty scheme.<br />

Find us at 29 Henrietta Street,<br />

WC2 or phone on 020 7379 8615.<br />

NEW<br />

Choose a Páramo Partner<br />

retailer for expert advice<br />

combined with a whole superstore<br />

of stock at your fingertips...<br />

From September 2010, selected<br />

retailers will be able to organise any<br />

garment you need from our entire<br />

warehouse of stock to be speedily<br />

delivered to an address of your choice.<br />

You get the best of both worlds –<br />

friendly, helpful service and complete<br />

choice from our whole range of styles,<br />

colours and sizes. There are special<br />

regularly changing offers too – only on<br />

the Páramo Partners portal!<br />

Visit paramo.co.uk<br />

/paramopartners to<br />

discover a new and<br />

satisfying way to shop!<br />

Page 8<br />

For more information on sizes and colour availability visit paramo.co.uk or call 01892 786444

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